Podcasts about Borrell

  • 338PODCASTS
  • 701EPISODES
  • 32mAVG DURATION
  • 1EPISODE EVERY OTHER WEEK
  • Feb 24, 2026LATEST

POPULARITY

20192020202120222023202420252026


Best podcasts about Borrell

Latest podcast episodes about Borrell

The Local Marketing Trends Podcast
CEO Kelli Turner's 1st Podcast Interview: Audacy's Content-First Reorg

The Local Marketing Trends Podcast

Play Episode Listen Later Feb 24, 2026 32:09


In her first-ever podcast interview ever, Audacy CEO Kelli Turner discusses the company's content-first strategy and how it will help a radio company remain relevant to digitally-obsessed local advertisers. She also describes how different Audacy might look like a decade from now. With Corey on vacation, Gordon is joined by guest co-host Shannon Kinney, an SMB marketing expert weighs in on how advertisers might view Audacy's gameplan. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

podcasting smb ai marketing borrell reorg radio advertising smb marketing borrell associates
Las mañanas de RNE con Íñigo Alfonso
Josep Borrell: "Tenemos que seguir apoyando a Ucrania si queremos que resista"

Las mañanas de RNE con Íñigo Alfonso

Play Episode Listen Later Feb 24, 2026 22:55


Cuando se cumplen cuatro años del inicio de la guerra en Ucrania, Josep Borrell, ex Alto representante de la Unión para Asuntos Exteriores y Política de Seguridad y presidente del CIDOB, reconoce en Las mañanas de RNE que de momento Rusia ha fracasado tras su invasión: "Pretendía en dos semanas llegar a Kiev y cuatro años después sigue intentando arañar trozos en la parte este del país. Zelenski sigue en Ucrania, la OTAN está más reforzada y Europa, por el momento, ha demostrado una unidad que era imprevisible y poco probable. El resultado de Putin en esta guerra es calamitoso".Sobre el rol que desempeña Europa en el conflicto, cree Borrell que está jugando un papel más esencial y decisivo que antes, ante la falta de ayuda por parte de Estados Unidos, por voluntad expresa del presidente Trump. En cuanto a las conversaciones para terminar con la guerra, Borrell destaca que el que habla con Putin es el presidente estadounidense: "Los europeos no hablamos con Putin. Algunos proponen que quizá habría que hacerlo". Añade que Trump pone presión sobre los dos lados pero más sobre Ucrania que sobre el presidente ruso: "La guerra está en un punto muerto, en el sentido de bloqueo. Ninguno de los dos es capaz de empujar al otro". "Ucrania demuestra una capacidad de resistencia inaudita [...] Si Europa deja de apoyar militar y económicamente a Ucrania, Ucrania no puede resistir. Así de claro", añade en RNE el ex Al representante de la UE. En Europa, dice, "tenemos que seguir apoyando a Ucrania si queremos que Ucrania resista". Entrevista completa en RNE Audio.Escuchar audio

Art and Cocktails
What Collectors Wish Emerging Artists Knew About the Art Market in 2026 with Sonia Borrell

Art and Cocktails

Play Episode Listen Later Feb 18, 2026 38:42


What does it actually take to build a sustainable, global art career in 2026? As the market shifts away from the high-octane speculation of the early 2020s, a new era of radical transparency and artist autonomy is emerging. In this episode, host Ekaterina Popova sits down with visionary curator, collector, and entrepreneur Sonia Borrell to pull back the curtain on what the world's top collectors are looking for right now. Sonia shares the inspiration behind her newest venture, StudiotoGallery, a platform designed to dismantle traditional gatekeeping and return control to the creator. From the importance of "positioning over visibility" to navigating the rapid growth of the Chinese art market, this conversation is a masterclass in modern art business. Whether you're an emerging painter or an established professional, Sonia's insights offer a refreshing, high-level perspective on thriving in today's selective ecosystem. Inside the Conversation The 2026 Market Recalibration: Sonia discusses why "hype" pricing is falling away and how artists can re-emerge by focusing on authentic connections and sustainable growth. The Sovereign Artist: A look at the StudiotoGallery model, where artists maintain full control over their pricing, inventory, and gallery representation. The Power of Positioning: Why your "human filter" and professional presentation matter more to a museum or serious collector than a viral Instagram reel. Global Expansion: Sonia shares her experience bridging the gap between Western creators and major corporate partners and institutions in China. Sustainable Partnerships: How to identify a "human-centric" gallery and why the future of the art world relies on collaborative, shoulder-to-shoulder work. Protecting Your Practice: Practical advice on avoiding scammers, managing mental health in the studio, and staying positive during market shifts. About Sonia Borrell Sonia Borrell is a prominent art world connector, collector, and founder of Art Belina and StudiotoGallery. With deep roots in the international market, she specializes in helping artists scale their businesses through IP collaborations, museum placements, and high-level mentorship. Sonia is a pioneer in the movement toward a more transparent and educator-led art market, providing artists with the tools they need to lead their own careers. Connect with Our Guest Website: soniabblondon.com Platform: studiotogallery.com Resources for Artists Create! Magazine

¡Buenos días, Javi y Mar!
10:00H | 09 FEB 2026 | ¡Buenos días, Javi y Mar!

¡Buenos días, Javi y Mar!

Play Episode Listen Later Feb 9, 2026 59:00


¡Buenos días, Javi y Mar!' en CADENA 100 ofrece 45 minutos de música sin interrupción. Se comenta la Super Bowl y la actuación de Charlie Puth cantando el himno nacional, además de música de David Tavaré y Dani Fernández. El programa pide a los oyentes que compartan sus mensajes de audio más divertidos guardados en favoritos de WhatsApp, mencionando ejemplos de risas incontrolables o reacciones a encuentros en redes sociales. CADENA 100 se describe como la radio musical que más crece, acompañando a su audiencia con la mejor variedad musical. El dúo Marlena visita la emisora para confesar cómo gestionan el éxito de su proyecto y la importancia de sus fans. El programa saluda a oyentes en Pamplona y Huelva. Ruth Medina arranca la semana con 45 minutos de música, incluyendo artistas como Roxette, Álex Borrell, Rihanna y Gonzalo Hermida.

The Local Marketing Trends Podcast
Are Local Advertisers Fed Up With Media, Or Is It Fake News?

The Local Marketing Trends Podcast

Play Episode Listen Later Feb 9, 2026 30:10


In this episode, Gordon Borrell and Corey Elliott put their own assumptions about local advertisers to the test by bringing in Shannon Kinney, founder of Dream Local Digital, who has worked with more than 90,000 businesses. Together, they unpack what SMBs really think about marketing today: deep skepticism toward inflated audience claims, an obsession with proving ROI, and a pragmatic—if still uneven—embrace of AI as a “happy intern” rather than an all-knowing oracle. The conversation challenges the idea that email and traditional media are dead, showing instead that targeted newsletters and branded content can still perform, while underscoring that scattered, low-budget tactics are often the real culprit behind disappointing results. The episode ultimately lands on a nuanced truth: local advertisers aren't anti-media or blindly pro-digital—they're searching for trust, clarity, and partners who can help them connect the dots between marketing effort and real business outcomes. Stay in the loop with all things Borrell when you join our Research Alert Lists.As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
TikTok Rolls Out What SMBs Have Been Demanding

The Local Marketing Trends Podcast

Play Episode Listen Later Jan 26, 2026 19:25


Local advertisers have shifted from seeking reach to demanding proof. Reminiscent of a dozen years ago when Facebook revenue exploded, TikTok seems at the same inflection point with a new measurement tool, TikTok Pixel. In this episode, Corey & Gordon Borrell dig into fresh research about businesses obsessed with measurements and reach a counterintuitive insight:The future of local advertising may not belong to just pixels and clicks, but to a smarter, full-funnel mix that includes a dose of good instinct as well. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Done Waiting, SMBs Turn to DIY, AI, and Clearer ROI

The Local Marketing Trends Podcast

Play Episode Listen Later Jan 12, 2026 17:11


Gordon and Corey kick off a new season by announcing a new direction for their podcast -- talking directly to local businesses that are screaming for more help with marketing. The hosts cite evidence that many of these businesses no longer trust intermediaries and are turning to technology and self-education. It's both a wake-up call for media and agencies and a renewed commitment by Borrell to directly support the entrepreneurs who drive local economies. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Local Media's AI Apocalypse

The Local Marketing Trends Podcast

Play Episode Listen Later Dec 30, 2025 23:56


Did you know AI has an official "hallucination rate?" Do you know why most AI engines have female voices? Are you aware AI isn't really your friend? Join Corey & Gordon for an entertaining episode that not only puts AI in perspective, but also has AI spitting out some practical advice for media companies. Funny and intriguing, as always. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Why Bob Pittman Won't Let AI Touch the Mic

The Local Marketing Trends Podcast

Play Episode Listen Later Dec 15, 2025 27:12


From lessons learned at MTV and AOL to what genuinely keeps him up at night as CEO of iHeart, this interview with Bob Pittman offers a rare, straight-talk look at the future of radio, audio, and media leadership from one of the industry's most influential figures. Corey & Gordon weigh in on the notion that, in a world focused on AI, this CEO sees more value focusing on humans. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
The Death of the Wanamaker Adage? GroundTruth's CEO Makes Her Case

The Local Marketing Trends Podcast

Play Episode Listen Later Dec 1, 2025 25:06


Despite decades of digital innovation, advertisers still struggle to measure whether their marketing truly works. Corey & Gordon discuss new survey findings showing that vanity metrics like clicks and "likes" fail to provide real ROI clarity. They interview GroundTruth CEO Rosie O'Meara, who describes a solution: linking precise mobile-based location data and transaction integrations. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Paypal's Bold Move: Turning Millions of SMB Websites into a Massive Retail Media Network

The Local Marketing Trends Podcast

Play Episode Listen Later Nov 17, 2025 27:00


While Target, Kroger, and Walmart and other bit stores create their own retail media networks, Paypal plans to one-up them all by democratizing things. Corey & Gordon offer their thoughts on Paypal's plan to facilitate ad placement on millions of SMB websites, sending ad revenue to those small businesses. The episode features an interview with the executive heading it up -- Dr. Mark Grether, SVP and General Manager of Paypal Ads. The hosts conclusion: Hmmm, this might actually work. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Les matins
Démocratie athénienne / Affaire Epstein / Josep Borrell

Les matins

Play Episode Listen Later Nov 14, 2025 149:43


durée : 02:29:43 - Les Matins - par : Guillaume Erner, Yoann Duval - - réalisation : Félicie Faugère

Les matins
Josep Borrell, ancien chef de la diplomatie de l'UE : "Face à Gaza, l'Europe a été hors-jeu, incapable d'agir"

Les matins

Play Episode Listen Later Nov 14, 2025 35:36


durée : 00:35:36 - L'Invité(e) des Matins - par : Guillaume Erner, Yoann Duval - De Gaza, à l'Ukraine en passant par les rapports avec les États-Unis de Donald Trump, l'ancien vice-président de la Commission européenne Josep Borrell revient sur le rôle de l'Europe dans ces crises. Même si celle-ci tente de s'affirmer, elle reste trop souvent, selon lui, au second plan. - réalisation : Félicie Faugère - invités : Josep Borrell Ancien vice-président de la Commission européenne - Haut représentant de l'Union pour les affaires étrangères et la politique de sécurité

The Local Marketing Trends Podcast
Amazon Tunes In To Partnerships With Local Radio

The Local Marketing Trends Podcast

Play Episode Listen Later Nov 3, 2025 24:24


In this episode of Local Marketing Trends, Gordon & Corey dive into Amazon's move into the audio landscape. As Amazon forges partnerships with Spotify, SiriusXM, and traditional AM/FM radio groups, the e-commerce giant is redefining how SMBs can buy geotargeted audio commercials. Gordon sits down with Amazon DSP director Meredith Goldman to explore whether traditional radio should see Amazon as a competitor or a collaborator. The conversation reveals how technology, targeting, and a renewed focus on SMBs are reshaping the ad game. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Amazon's Latest Delivery: Local Advertising

The Local Marketing Trends Podcast

Play Episode Listen Later Oct 20, 2025 26:41


What's Amazon doing in the local advertising space? Beyond offering geotargeted video and display ads on its own massive network, will Amazon make purchasing a radio, TV, or newspaper ad as simple as its "BUY NOW" button? In this episode, Gordon & Corey take their questions to Jennifer Mock Donohue, a former local radio and TV executive now heading up Amazon Local Advertising. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Saga's High-Stakes Reinvention of Radio Hinges on Stealing A LOT of Digital Cheese

The Local Marketing Trends Podcast

Play Episode Listen Later Oct 13, 2025 30:35


Could a radio company that snubbed digital advertising for two decades wind up with the industry's winning strategy? This episode features an interview with Saga Communications CEO Chris Forgy, who forsees a steep decline in radio advertising and an aggressive digital sales effort aimed at reviving it. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Get Lit
Mid-week Ep 145: Monica Borrell

Get Lit

Play Episode Listen Later Oct 8, 2025 58:17


On this week's mid-week episode, join Adam Quiney along with special guest Monica Borrell for a discussion on leadership and the fine line between supporting your staff and unintentionally creating a high-maintenance culture. Together they explore what it means to “catch” an experience for your team, how coddling can sometimes hinder growth, and the challenges leaders face in balancing empathy with accountability. Adam also shares updates from his own life and his work with the Intensive before diving into this insightful conversation with Monica.  

intensive borrell adam quiney
Arts To Hearts Podcast
A Collector's Advice for Artists — Sonia Borrell

Arts To Hearts Podcast

Play Episode Listen Later Oct 2, 2025 52:36


What does it take to go from dreaming about art to living fully in it? In this episode, Sonia Borrell shares how she started collecting, why she champions women artists, and how she turned her passion into curating museum shows. From her first purchase to lending works to major institutions, Sonia opens up about following instinct, building real connections with artists, and creating space for art in everyday life.

The Local Marketing Trends Podcast
The Rush to Convert SEO to AIO

The Local Marketing Trends Podcast

Play Episode Listen Later Sep 29, 2025 30:11


As search engines traffic falls due to the fast-growing popularity of AI search, what will become of SEO? In this episode the hosts address the urgency and timing of what's happening, and how SEO providers are rushing to deliver an AI-optimization product. The podcast features an interview with Patrick Briggs, CEO of Semify, who describes what he thinks agencies and media companies should be doing to address the issue right now. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
From Print Decline to AI Partnerships: Gannett CEO Sees a Different Future

The Local Marketing Trends Podcast

Play Episode Listen Later Sep 8, 2025 28:01


The episode features a candid conversation with the key executive of Gannett, owner of the nation's biggest newspaper chain and operator of the one of the largest news audiences on the Internet. In an interview, Chairman and CEO Mike Reed shares insights on why Gannett is moving away from dependency on search engine traffic, how partnerships with AI platforms might yield a large source of new revenue, and why he continues to see local journalism as the company's biggest competitive advantage. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Top Flight
#264- Rodolfo Borrell Press Conference Reaction & Verde International Duties.

Top Flight

Play Episode Listen Later Sep 5, 2025 86:07


Rodolfo Borrell speaks on Austin FC's season so far, Nico Estévez's impact, and roster moves like Nicky Beloko's departure. He breaks down the attack vs. investment debate, the club's GAM strategy, and the gap between MLS NEXT Pro and MLS. We also preview Austin's trip to Sporting KC with a heavily rotated squad and recap international action for Uzuni, Pereira, Svatok, Cascante, and Jimmy Farkarlun.

The Local Marketing Trends Podcast
Salem's CEO on Reinventing Radio: From Faith-Driven Broadcasting to a Digital Future

The Local Marketing Trends Podcast

Play Episode Listen Later Sep 2, 2025 24:01


Where is one of the nation's largest Christian and conservative broadcasters placing its bets on the future? Salem Media CEO Dave Santrella discusses a new financial discipline for the company's radio stations, skyrocking growth in podcasting, and record revenue for political. He also talks about strong digital performance and whether he considers the Salem a "digital first" company. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Noticiário Nacional
21h Gaza. Borrell sugere levar instituições europeias a tribunal

Noticiário Nacional

Play Episode Listen Later Aug 29, 2025 11:28


The Local Marketing Trends Podcast
Beasley Takes a Bold New Path, With Digital Front and Center

The Local Marketing Trends Podcast

Play Episode Listen Later Aug 11, 2025 24:45


Beasley Media's CEO foresees a fast-approaching future for radio companies and believes bold steps and tough decisions will be necessary for those who want to survive it. In an interview, CEO Caroline Beasley becomes the industry's second radio executive to embrace a "digital first" strategy and outlines what that will mean for a 64-year-old company that owns 57 radio stations. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Sinclair's Rob Weisbord, on the Future of Local TV Stations

The Local Marketing Trends Podcast

Play Episode Listen Later Jul 28, 2025 24:26


Rob Weisbord, Sinclair's President & COO of Local Media, weighs in on how the nation's second-largest operator of TV stations is investing in the future. The episode kicks off a series of interviews with media executives asking how they intent to compete with the likes of Google, Spotify, Hulu, Facebook, Amazon, and others who annually invest billions in R&D. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Matt Britton Discusses How 'Generation AI' Will Change the Media

The Local Marketing Trends Podcast

Play Episode Listen Later Jul 14, 2025 26:12


Thinking about AI brings back the old drinking-from-a-firehose analogy. But podcast guest Matt Britton, who's just published "Generation AI," has a simple suggestion. Corey & Gordon seize on a single word from the interview that sums what needs to STOP if we want to unlock the potential of AI. Britton's book can be accessed at https://generationai.bot/Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Brave Together
Summer Re-Run: Transitioning from Middle School to HS (for Neurodiverse Teens) with Natalie Borrell

Brave Together

Play Episode Listen Later Jul 2, 2025 26:28


Transitions are hard for everybody, but especially for our neurodiverse teens and their parents. Just when you've gotten used to middle school and all that is expected in that environment, your teen is ushered into the wilderness of high school and a fresh batch of unknowns. Wouldn't it be nice to have a guide? Well, you're in luck!On this practical episode, host Jessica Patay interviews Natalie Borrell, a Certified Academic Life Coach, Licensed School Psychologist and the founder of Life Success for Teens. They discuss how to support our children as they embark on the grand adventure that is high school.Find the Life Success For Teens Website here, on Instagram here and Facebook here.PS: If you didn't see the Channel 19 News Story about Academic Life Coaching, you can see it here!Brave Together Parenting is the podcast for We are Brave Together, a not-for-profit organization based in the USA. The heart of We Are Brave Together is to strengthen, encourage, inspire and validate all moms of children with disabilities and other needs in their unique journeys. JOIN the international community of We Are Brave Together here. Donate to our Retreats and Respite Scholarships here. Donate to keep this podcast going here. Can't get enough of the Brave Together Podcast? Follow us on Instagram or on Facebook. Feel free to contact Jessica Patay via email: jpatay@wearebravetogether.org If you have any topic requests or if you would like to share a story, leave us a message here. Please leave a review and rating today! We thank you in advance! Disclaimer

The Local Marketing Trends Podcast
Outdoor Continues to Flourish, Thanks to Digital Signage and 'News' Messaging

The Local Marketing Trends Podcast

Play Episode Listen Later Jun 30, 2025 23:04


The outdoor advertising industry is the only legacy media that's been emboldened by internet, continuing to grow while competing media shrink. Hosts Gordon & Corey explore the possibility that the outdoor advertising industry might leverage its digital signage to compete with the local news industry. They bring on outdoor industry consultant Kevin Gephart to pick his brains what's next for outdoor. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Local Advertising is Sold, Not Bought . . . But Not for Long

The Local Marketing Trends Podcast

Play Episode Listen Later Jun 16, 2025 24:08


SMBs are becoming more savvy about advertising. That leads Gordon & Corey to predict the rise of DIY platforms and the fliping of the longtime notion that local advertising is sold, not bought. While the prospect seems scary for publishers, business-transformation expert Kiran Paranjpe from Lineup systems offers a unique perspective on how they might actually benefit. In an interview with Gordon, he suggests local media companies should be the ones offering DIY.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
2 Big Rocks Headed for the Local Advertising Pond

The Local Marketing Trends Podcast

Play Episode Listen Later May 23, 2025 20:31


Two big things are about to ripple the $150 billion local advertising pond. But Corey & Gordon acknowledge completely ignoring them in their newly released annual missive on the state of local advertising. Was it an oversight, or is there something else behind the omission? The podcast features an interview with Allison Schiff, managing editor of AdExchanger, who offers her thoughts on the speed of one of the approaching comets.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Editor and Publisher Reports
284 Local media's tipping point into oblivion — a 1-on-1 with Gordon Borrell

Editor and Publisher Reports

Play Episode Listen Later May 17, 2025 24:08


Local media isn't just struggling — it's at a tipping point, and most companies are leaning the wrong way. In a brutally candid conversation, Gordon Borrell lays out why 85% of local outlets are capturing less than 10% of their digital ad potential and why newspapers, in particular, have seen zero digital revenue growth since 2020. He calls out broken sales cultures, invisible new businesses, and the dangerous illusion that hard paywalls are a sustainable fix. If you're in news publishing and not reading this, you're missing your wake-up call — and possibly your last chance to pivot. Access more from this episode's landing page:  https://www.editorandpublisher.com/stories/gordon-borrell-warns-local-media-tipping-into-irrelevance-unless-urgent-changes-are-made,255823  

The Local Marketing Trends Podcast
Jeff Warshaw's 'Alpha' Vision For Radio: Stop Cutting, Start Hiring

The Local Marketing Trends Podcast

Play Episode Listen Later May 12, 2025 22:07


Jeff Warshaw doesn't plan to participate in radio's "race to the bottom." The CEO of Connoisseur Media just bought Alpha Media, expanding Connoisseur from 11 stations to 218. It's a move that bucks the industry trend to lay off people and cut budgets -- particularly because of what Warshaw says about his plans to hire and invest even more. In an interview, Jeff responds to Gordon's question, "Did you miss the news that radio is dying?"Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
TV's Been Promising ATSC 3.0, But Where Is It?

The Local Marketing Trends Podcast

Play Episode Listen Later Apr 28, 2025 25:54


Local broadcasters are pinning hopes on NextGenTV reviving their industry. But more than a decade after the first tests of ATSC 3.0 standards, consumer adoption remains stalled below 10%. Co-hosts Corey and Gordon see a maze of hurdles and take their skepticism to Madeleine Nolan, president of the ATSC: The Broadcast Standards Organization, seeking answers.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Patch Latches onto AI to Supercharge its Local Expansion

The Local Marketing Trends Podcast

Play Episode Listen Later Mar 25, 2025 26:03


Eleven years old and profitable, Patch is reversing the trend of so-called news deserts. And it's using AI to supercharge its expansion efforts to tends of thousands of communities. This episode features an interview with Patch CEO Warren St. John, who describes how Patch has gone from delivering information for 1,900 sites to now offering information to 30,000 more.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Fatigued by Ads and Opinions, More Consumers Pony Up for Online Subscription 'Experience'

The Local Marketing Trends Podcast

Play Episode Listen Later Mar 3, 2025 25:36


Have hypercharged opinions and rampant banner ads opened up an opportunity for online subscriptions? Recent reports by newspaper companies Gannett, Lee Enterprises, and The New York Times show increasing revenue from online consumers of news and information, and one New Zealand publisher is seeing remarkable success by scaling back ads, vastly improving the user experience and banning opinion columns. Corey & Gordon examine the issue and talk to Todd Scott, owner of New Zealand's National Business Review and developer of an innovative subscription platform called New Media Solution. Stay in the loop with all things Borrell when you join our Research Alert Lists.As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Mythbusters Tackle Media's 'Heavy' Investments, Digital Unprofitability, and Reliance on 'Local' Audiences

The Local Marketing Trends Podcast

Play Episode Listen Later Feb 17, 2025 22:15


In this mythbusters-styled episode, the hosts focus on three oft-stated facts: Many legacy media companies are investing heavily in digital; the unprofitability of digital products is curtailing their sales; and their core strength is tied to large audiences of local consumers. Gordon & Corey are joined by longtime sales expert Jim Brown, who helps dredge up the facts. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Hoy por Hoy
Las 8 de Hoy por Hoy | La ONU arremete contra el plan de Trump para tomar Gaza y expulsar a sus habitantes

Hoy por Hoy

Play Episode Listen Later Feb 6, 2025 16:23


Naciones Unidas ha vuelto a recordar el derecho de los palestinos a vivir en su tierra, en línea con lo que habían expresado los países árabes. Ahora la pregunta es qué va a hacer Europa, que tantas veces se ha erigido en garante de la defensa de los derechos humanos y que hace unos días convocaba una cumbre informal para dar respuesta a las políticas de Trump. De momento, la diplomacia europea -que fue tan contundente con este asunto en la época de Borrell- ahora prefiere ponerse de momento de perfil.

The Local Marketing Trends Podcast
How KSL.com Became a Local Media 'Phoenix'

The Local Marketing Trends Podcast

Play Episode Listen Later Feb 3, 2025 24:01


Gordon & Corey see signs of Phoenix-style rebirth for a handful of media companies. These survivors have begun generating enough digital growth to completely offset declines in their legacy media businesses. The hosts identify three of them and focus on one -- KSL.com in Salt Lake City, operated by Deseret Digital Media. An interview with its key executive, Nate Hatch, reveals why the operation has been so successful. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Orange Hammer
0121 Derek Borrell

The Orange Hammer

Play Episode Listen Later Jan 23, 2025 118:59


Derek is a sales expert with Triangle Sales Performance Group and shares is life story about how he got to this point, talks a lot about his house he did lots of work to and a lot about the life of networking

The Local Marketing Trends Podcast
Whither Local TV? Checking in With Gray Media's Pat LaPlatney

The Local Marketing Trends Podcast

Play Episode Listen Later Jan 20, 2025 29:48


With the ebbing of political ad dollars and cable retransmission fees, 2025 will likely be a lean year for TV broadcasters. In this episode, Gordon & Corey review the industry's woes, debate the survival strategies, and seek insights from the co-CEO of one of the nation's biggest local broadcasters, Gray Media.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Capital City Soccer Show
Vazquez is Verde, Driussi Leaving?, Positions of Need, Ilie Profile, and more

Capital City Soccer Show

Play Episode Listen Later Jan 7, 2025 75:09


This week Landon and Jeremiah a ton of Austin FC news, including the Brandon Vazquez and Ilie Sanchez signings, Driussi potential transfer, and Austin FC's current starting XI. Other questions and topics include:- Austin breaks transfer record on Brandon Vazquez- Is $10 million too much?- How does he fit in the team?- Should Borrell sell Driussi?- What does Austin look like without him?- Ilie Sanchez profile- Starting XI from our current roster- How should Borrell use the remaining roster spots?- Joe Lowery's wild Austin prediction- Free Ticket Giveaway by Sage Wilson Realty- Join the Patreon- moreMoontower Soccer is brought to you by FVF Law and McGuire Woods ConsultingSupport the show

The Local Marketing Trends Podcast
The Dirty Little Secret to Exponential Growth in Sales

The Local Marketing Trends Podcast

Play Episode Listen Later Jan 6, 2025 15:50


The hosts profess to know the secret to driving exponential growth in ad sales, but they've also witnessed an ugly problem associated with it: churn. The episode features an expert on the issue, who shares some scary numbers on that percentage of digital ad buyers that sign up, then disappear in short order.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
What 1,000 Local Advertisers Just Told Us (Good, Bad, AND Ugly)

The Local Marketing Trends Podcast

Play Episode Listen Later Dec 9, 2024 23:25


Corey & Gordon uncover surprises from a Q4 survey of local advertisers. They discuss what's hot for 2025, and ponder why one form of print media continues to defy gravity. They look at the good, bad, and just plain ugly -- including how advertisers rate their local ad-sales reps on overall marketing expertise and digital savvy. Spoiler alert: That's the "ugly" part of their discussion. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

The Local Marketing Trends Podcast
Mastering Today's Media: Stop Gabbing, Cut the Fluff, Add 'Proof'

The Local Marketing Trends Podcast

Play Episode Listen Later Nov 25, 2024 25:11


The failure point for incumbent businesses faced with a disruptive technology comes when they interpret it as being supportive of their existing business. Yet that's exactly how most media companies view the Internet. In this episode, Corey & Gordon turn to an expert, Jim Cutler, who describes how today's swipe-happy world has made traditional media's content look like gabby fluff.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Daily News Brief by TRT World
November 16, 2024

Daily News Brief by TRT World

Play Episode Listen Later Nov 16, 2024 2:37


*) EU weighs suspension of political ties with Israel European Union foreign policy chief Josep Borrell urges bold action, proposing a suspension of political dialogue with Israel and a ban on imports from illegal settlements. Citing Israel's disregard for international law in Gaza, Borrell calls for decisive measures, set for discussion at next week's Foreign Affairs Council. Israel's war in Gaza — now in its 407th day — has killed at least 43,000 Palestinians and wounded over 103,000, with another 10,000 feared buried under debris. *) Muslim Trump supporters criticise his pro-Israel cabinet picks Muslim Trump supporters voice dismay over his pro-Israel cabinet, labelling it "Zionist overdrive." Picks like Marco Rubio, Mike Huckabee and Elise Stefanik spark backlash among those who helped secure swing state victories. Leaders cite broken peace promises and a tilt toward neo-conservatism. Yet some defend Trump, emphasising his broader peace agenda amid Middle East turmoil. *) Zelenskyy believes Trump can end Russia-Ukraine War Ukrainian President Volodymyr Zelenskyy expressed optimism that Donald Trump's leadership could hasten the end of the Russia-Ukraine war. Trump, reiterating his "America First" stance, pledged to broker peace, calling for an end to the conflict. Zelenskyy emphasized the need for a just resolution, stressing Ukraine's independence and firm stance in negotiations. *) North Korean leader orders 'mass production' of attack drones North Korea's Kim Jong-un has ordered the mass production of attack drones, escalating tensions in the region. These drones are designed to target both land and sea, raising concerns about potential attacks on South Korea and beyond. This move comes amid increasing military cooperation between North Korea and Russia. Experts believe that North Korea may have acquired drone technology from Russia, which could have implications for the ongoing conflict in Ukraine. *) Brazil takes the lead in global alliance to combat hunger Brazil has taken the lead in forming a global alliance to combat hunger and poverty. The initiative, launched ahead of the G20 summit, aims to lift 500 million people out of poverty by 2030. The alliance brings together wealthy nations, NGOs, and financial institutions to provide financial aid and expertise to countries in need.

Cinco continentes
Josep Borrell sobre el conflicto en Ucrania: "Hemos mantenido una unidad remarcable"

Cinco continentes

Play Episode Listen Later Nov 11, 2024 14:57


El Alto Representante de la Unión Europea para Asuntos Exteriores y Política de Seguridad, Josep Borrell, ha viajado a Ucrania en su último viaje antes de dejar su cargo. Su llegada a Kiev se produce en un contexto muy incierto para Ucrania por diversos motivos: el avance de Rusia en el frente, el freno en sus progresos en Kursk y la reciente victoria de Donald Trump en las elecciones estadounidenses. Sobre la situación en Ucrania ha podido hablar con Borrell nuestro enviado especial a Kiev, David Vidueiro. Borrell ha reafirmado al apoyo de la UE con el Gobierno de Zelesnki: "Hemos mantenido una unidad remarcable que era difícil de imaginar que tuviéramos. Ahora, probablemente se empiecen a manifestar voces discrepantes sobre cómo continuar, pero hasta ahora hemos dado a Ucrania una ayuda militar inferior a la de Estados Unidos, pero nada despreciable de casi 44 mil millones de dólares entre todos los Estados miembros".Josep Borell ha comentado que a nadie le debería extrañar un posible encuentro entre Trump y Putin, sin embargo, ha recalcado que su gobierno tardará en estar en funcionamiento al menos unos dos meses, por lo que es necesario "evitar especulaciones que en este momento son inútiles". Sobre la incorporación de soldados norcoreanos al conflicto ucraniano, el Alto Representante de la Unión Europea ha explicado que "no cambia sustantivamente nada" porque se estima que solo son 10.000 hombres. "Si fueran a ser muchos más y tuvieran un papel de reemplazo de las tropas rusas, entonces sí, estaríamos ante un proceso de globalización del conflicto que tendría consecuencias porque se extendería más allá de las fronteras rusas", ha expresado Borrell. Escucha la entrevista completa en RNE Audio.Escuchar audio

Art and Cocktails
Creating with Heart and Vision: Expert Collector Sonia Borrell's Guide for Artists and Aspiring Collectors

Art and Cocktails

Play Episode Listen Later Nov 10, 2024 48:39


In this episode of Art & Cocktails, join us for an inspiring conversation with art collector and curator Sonia Borrell, founder of the Tryson Collection. Sonia shares her journey in the art world, discussing her passion for discovering new artists and building a collection that resonates on a personal level. She offers invaluable advice for artists on creating authentically and for new collectors on how to start a collection with meaning and purpose.   Key Takeaways: Art as a healing and transformative force Collecting what you love over following market trends The importance of authenticity for artists How artists can curate their website and social media to attract collectors and galleries Tips on using social media to connect with collectors and build a community How to navigate the art world as a beginner   Whether you're an artist looking to stand out or a collector eager to find meaningful pieces, this episode is packed with insights on how to approach art with intention, passion, and heart. Listen now for a refreshing take on art, connection, and creating from the heart.   Follow Sonia Borrell: Instagram: @soniabblondon Website: www.soniabblondon.com   Grab your copy of Sonia Borrell's book, Art in Real-Time: Collecting Tomorrow's Masters, and explore the world of art collecting with insights from an expert. https://amzn.to/3NWc9EL   Visit our website to learn more about Create! Magazine and Art & Cocktails Podcast www.createmagazine.co  

Más de uno
Borrell: "Todos estamos preocupados sobre cuál será la intensidad de la respuesta de Israel a Irán"

Más de uno

Play Episode Listen Later Oct 4, 2024 19:37


El alto representante de la Unión Europea (UE) para Asuntos Exteriores y Política de Seguridad, Josep Borrell, expresa su temor por la escalada en Oriente Próximo y califica de "elecciones robadas" el resultado en Venezuela.  

Multipolarista
EU admits it has hypocritical 'double standards' on Israel, Ukraine, Iraq, climate change

Multipolarista

Play Episode Listen Later Jul 18, 2024 23:59


European Union foreign-policy chief Josep Borrell admitted the West has hypocritical "double standards" on international law, the Russia-Ukraine-NATO war, Israel's brutal bombing of Gaza, the US-led invasion of Iraq, and climate change. Ben Norton analyzes the revealing comments of the top EU diplomat. VIDEO: https://www.youtube.com/watch?v=iQuUbBf6snA Sources and links here: https://geopoliticaleconomy.com/2024/07/18/eu-borrell-hypocrisy-double-standards-israel-ukraine-iraq/ EU confesses ‘our prosperity was based on China & Russia': cheap energy, low-paid labor, big market: https://geopoliticaleconomy.com/2022/10/18/eu-prosperity-china-russia-energy-market/ ‘Western dominance has ended', EU foreign-policy chief admits, warning of ‘West against the Rest' geopolitics: https://geopoliticaleconomy.com/2024/02/26/western-dominance-ended-eu-josep-borrell/ Topics 0:00 Intro 1:56 (Clip) EU foreign policy chief on West's "double standards" 4:25 (Clip) West values lives of Ukrainians more than Palestinians 5:06 (Clip) Hypocrisy on Israel's violations of UN resolutions 6:19 Historical carbon emissions by region 7:17 (Clip) Western hypocrisy on climate change 8:46 Who is Josep Borrell? 10:02 (Clip) West is prolonging Ukraine war 10:42 "Western dominance has ended" 11:55 (Clip) USA has lost its hegemony 12:11 China's economic rise 12:54 (Clip) China challenges Western dominance 14:21 Multipolarity 15:01 (Clip) "The world is much more multipolar" 15:54 "Democracy vs autocracy"? 16:33 (Clip) "On our side, there are a lot of authoritarian regimes" 17:00 How West relied on China & Russia 17:40 (Clip) "Our prosperity was based on China & Russia" 19:15 Borrell's racist "garden vs jungle" rant 21:30 (Clip) European exceptionalism 22:11 Outro

The Times of Israel Daily Briefing
Day 262 - PM talks partial hostage deal in 1st Hebrew interview

The Times of Israel Daily Briefing

Play Episode Listen Later Jun 24, 2024 17:54


Welcome to The Times of Israel's Daily Briefing, your 20-minute audio update on what's happening in Israel, the Middle East and the Jewish world. Diplomatic correspondent Lazar Berman joins host Jessica Steinberg for today's episode. Berman discusses Prime Minister Benjamin Netanyahu's first Hebrew-language media interview since October 7 on the pro-Netanyahu Channel 14 network, in which the prime minister spoke about the end of intense fighting in Gaza, his willingness to agree to a partial hostage deal, while insisting that battles would continue. He also speaks about Netanyahu's comments regarding the north and the prime minister's hopes for a diplomatic solution, as well as how the prime minister deftly pointed fingers at his opponents in the government in order to firmly position himself as the country's ultimate leader. Berman turns to the Biden administration and its ongoing spat with Netanyahu over what the prime minister's claims regarding a slowdown in shipments of US arms. Berman suggests the low-level disagreement may all be about politics as the prime minister does not want Defense Minister Yoav Gallant, currently visiting in DC, to lay claim on any diplomatic successes during his visit. Berman concludes with a look at the terror attack in two communities in Russia's Dagestan, bordering Azerbaijan, a mostly Moslem region that has experienced Moslem Jihadist terrorism in the past and was the focal point of a near-pogrom after October 7, when locals attempted to target Israeli passengers on a flight. For more updates, please check out The Times of Israel's ongoing live blog. Discussed articles include: PM says open to partial pause and hostage deal but war won't end until Hamas destroyed EU's Borrell warns war in Middle East on the brink of expanding Netanyahu says US arms supplies fell away 4 months ago; he went public as last resort US hasn't withheld weapons for Israel, but it's done fast-tracking them — official Over 15 Russian cops, civilians killed in attacks on synagogues, churches in Dagestan THOSE WE HAVE LOST: Civilians and soldiers killed in Hamas's onslaught on Israel THOSE WE ARE MISSING: The hostages and victims whose fate is still unknown Subscribe to The Times of Israel Daily Briefing on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.  IMAGE: Prime Minister Benjamin Netanyahu speaks to Channel 14 in the first interview he's given to an Israeli news outlet since October 7, on June 23, 2024. (Screenshot, Channel 14, used in accordance with Clause 27a of the Copyright Law)See omnystudio.com/listener for privacy information.