Podcasts about leadscon

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Best podcasts about leadscon

Latest podcast episodes about leadscon

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
State of the Industry with PX: Leading the Change in Customer Acquisition

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Feb 24, 2025 19:20


The lead generation and performance marketing landscape is evolving fast—are you keeping up? In this exclusive podcast, Frans van Hulle, CEO & Co-Founder of PX, shares key insights from the latest annual survey with LeadsCon, revealing the biggest challenges, opportunities, and trends shaping customer acquisition in 2025.Tune in to discover:How industry collaboration can fuel shared growthThe impact of regulatory shifts—what marketers need to know nowThe top KPIs and marketing channels driving successA sneak peek at LeadsCon's must-attend panel discussion in AprilDon't miss this essential conversation—get ahead of the competition and stay informed! Take PX's State of the Industry survey to share your insights, and don't miss PX's keynote at LeadsCon on Tuesday, April 8, at 11am. 

INspired INsider with Dr. Jeremy Weisz
[Top Agency Series] Merging Agencies and Mastering Marketing With Jason Hunt of Merged Media

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Jan 15, 2025 41:35


Jason Hunt is Co-founder of Merged Media, a leading digital marketing agency specializing in SEO, social media, and advertising strategies to drive business growth. Under his leadership, Merged Media has achieved significant client success, rapidly scaling businesses. Known for his innovative marketing solutions, Jason is a past rockstar turned marketer, author of Drop the Mic Marketing, and host of Drop The Mic Podcast, where he interviews industry leaders on cutting-edge topics. With over a decade of experience, he has been a featured speaker and host at marketing conferences worldwide, such as Ad World, LeadsCon, The Affiliate Summit, and The European Summit. In this episode… In the entrepreneurial world, standing out is vital — especially in the competitive digital marketing realm. Have you ever wondered how some companies seamlessly merge and thrive, achieving success in a saturated market? What are the secrets behind turning a simple idea into a thriving business, and how does one navigate the challenges of partnerships and integrations? Jason Hunt, a digital marketing and AI expert, offers insights into these questions through his journey in building a leading digital marketing agency. He solved the issues of market saturation and business expansion by merging his social media agency with a top SEO company, creating a more comprehensive service offering. This strategic move allowed them to stand out, leveraging the strengths of both companies to drive growth. Jason highlights the importance of partner fit, detailed role definition, and shared visions, which were instrumental in the smooth transition and success of the merger. He emphasizes the value of building a recognizable brand and establishing trust with clients — crucial factors in maintaining long-term business relationships and generating high-quality leads. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Jason Hunt, Co-founder of Merged Media, about innovative digital marketing and agency growth strategies. Jason discusses the origin story of Merged Media, tips on navigating partnerships and mergers, how agencies can stand out amidst the noise in the digital marketing space, and smart marketing tactics for boosting customer engagement.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Chevron Deference Destroyed: Perspectives from Troutman Amin

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jul 2, 2024 25:24


On this breaking news podcast, we're diving into the Supreme Court's recent 6-3 vote that dismantled the "Chevron deference." This ruling drastically limits the power of federal agencies like the FCC and FTC to interpret and apply laws, reshaping our regulatory landscape. To unpack the implications of this decision, we're excited to host two legal experts from our LeadsCon community. Check out this new podcast for critical insights on how this ruling will impact our industry.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

We hope everyone enjoyed LeadsCon 2024 in Vegas! With a record number of attendees and exhibitors, the energy was electric at the Paris.In our latest LeadsCon Digital episode, Ian McRae chats with market experts Jacqueline Anderson (VP of Affiliate Marketing at Endurance) and Eric Peschke (VP of Marketing at Zintex Remodeling Group). They shared insights from their sessions, key takeaways, and their experiences speaking at LeadsCon.Be sure to mark your calendars for LeadsCon Connect in Chicago, September 24-25! Book now at the early rate of $799. We can't wait to see you there!

The Affiliate Marketing Show
Episode 64 - LeadsCon 2024 (Las Vegas - Floor Walk)

The Affiliate Marketing Show

Play Episode Listen Later Apr 19, 2024 11:56


Josh Sebo (COO of OfferVault) and industry legend Harrison Gevirtz discuss: - LeadsCon 2024 (Las Vegas) Get your Free Copy of "The Pay Per Call Revolution" now! Just pay shipping and handling: - (https://www.paypercallrevolution.com) Official Sponsor: MaxBounty - Sign Up as an Affiliate Here: (https://t.ly/wZrnH) Follow Us: OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/ Adam Young: RINGBA: https://www.ringba.com RINGBA's INNER CIRCLE: https://try.ringba.com/inner-circle/ FACEBOOK: https://www.facebook.com/ringba INSTAGRAM: https://www.instagram.com/adamyoung/ TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist Harrison Gevirtz: INSTAGRAM: https://www.instagram.com/affiliate/ LINKEDIN: https://www.linkedin.com/in/harrisongevirtz/

True Underdog
#71 REAL FRIENDS VOTE FOR TRUMP

True Underdog

Play Episode Listen Later Apr 12, 2024 38:03


REAL FRIENDS VOTE FOR TRUMP! The death of a friendship followed by a vote for Trump rant. 0:00 - Intro 0:38 - LEADSCON in Vegas 2:52 - Scariest Moments 9:08 - Fair-weather Friends 28:03 - Get Out The Vote Jayson Waller is a seasoned international motivational speaker, a battle-tested serial entrepreneur, an Apple Top 5 Podcast host - The BAM Podcast & True Underdog, and a USA Today, WSJ & Amazon bestselling author - Own Your Power. Join him and his world-class guests on a motivational, mind-expanding journey. Learn how to integrate Ai into your everyday workflow. Understand digital marketing at an elite level. Avoid the hard-learned pitfalls, celebrate the sweet victories, AND LAUGH YOUR ASS OFF ALONG THE WAY! jaysonwaller.com

The Affiliate Marketing Show
Episode 62 - Caller Meetup, Pay Per Call, Structure, Hiring, Focus (Featuring Anthony Paluzzi - CEO of PALO)

The Affiliate Marketing Show

Play Episode Listen Later Mar 31, 2024 60:34


Josh Sebo (COO of OfferVault), Adam Young (CEO of Ringba), industry legend Harrison Gevirtz and special guest Anthony Paluzzi (CEO of PALO) discuss: - The upcoming Caller Meetup during LeadsCon 2024 - Pay Per Call since 2010: What's changed? What's the same? - Outbound vs. Inbound Calls - Business Structure, Hiring & Focus - What verticals are hot right now? Adam's New Book: "The Pay Per Call Revolution" - (https://a.co/d/eros0HA) Official Sponsor: CrakRevenue - (https://www.crakrevenue.com/the-affiliate-marketing-show/) Follow Us: OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/ Adam Young: RINGBA: https://www.ringba.com RINGBA's INNER CIRCLE: https://try.ringba.com/inner-circle/ FACEBOOK: https://www.facebook.com/ringba INSTAGRAM: https://www.instagram.com/adamyoung/ TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist Harrison Gevirtz: INSTAGRAM: https://www.instagram.com/affiliate/ LINKEDIN: https://www.linkedin.com/in/harrisongevirtz/ Anthony Paluzzi: PALO: https://palomobile.com/ INSTAGRAM: https://www.instagram.com/paluzzi/ LINKEDIN: https://www.linkedin.com/in/paluzzi/

Peter Day Podcast - Optimize to Convert
Conference Overview LeadsCon Chicago - Ep 10

Peter Day Podcast - Optimize to Convert

Play Episode Listen Later Oct 5, 2023 16:34


· One of the best shows this year

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

This podcast features the recipients of the first-ever LeadsCon Rising Stars program!  Ian McRae, Director of Content for LeadsCon, was lucky enough to sit down with two of the honorees, Joseph and Kristen, where they discuss everything from mentorship within their respective organizations to what the future of the lead generation industry looks like to them.Here's the full list of honorees:Samantha Cornmesser, Marketing Manager, MDT MarketingGreg Durante, Sr. Director, Affiliate Marketing, eHealthRyan Kanavy, Marketing Manager, IsoveraKristen O'Neall, Director of Client Services, Colling MediaJoseph Spicer, Marketing Manager, Oregon Corrections Enterprises

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
LeadsCon Podcast Episode #12 - Hector Pantazopoulos

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Mar 21, 2023 20:48


Hector Pantazopoulos is the co-founder and CRO of SourceKnowledge. With more than 10 years of experience in the online advertising and marketing industries, Hector co-founded SourceKnowledge to help eCommerce and retail brands gain incremental lifts in sales with advertising outside of the walled gardens. He is an advocate of the open web and the benefits it brings to the digital marketplace. Hector specializes in strategic partnerships, ad distribution, sales and HR management.  

The Affiliate Marketing Show
Episode 14 - Unik Media Group, Training Programs, LeadsCon, Masterminds (Featuring Carlos Corona Jr. - Founder & CMO of Unik Media Group)

The Affiliate Marketing Show

Play Episode Listen Later Mar 18, 2023 41:10


Josh Sebo, COO of OfferVault, Adam Young, CEO of Ringba, industry legend Harrison Gevirtz, and special guest Carlos Corona Jr., Founder and CMO of Unik Media Group, discuss: - How Carlos got his start in the internet marketing world - Unik Media Group, Unik Academy & PaidPerCalls.com - "Super Affilliate of the Year" (Affy Awards) - Training Programs and what makes them worth attending - LeadsCon 2023, Ringba's Mastermind Event, and Conference Takeaways - Harrison and his night at the Vegas club - Twisted Tea and their March Madness inspired Vasectomy Underwear - Buffalo Wild Wings getting sued over "False & Deceptive Marketing" related to their boneless wings Follow Us: Carlos Corona Jr.: UNIK MEDIA GROUP: https://unikmediagroup.com/ UNIK ACADEMY: https://www.unikacademy.com/ PAIDPERCALLS: https://paidpercalls.com/free-training-video FACEBOOK: https://www.facebook.com/carloscoronajr INSTAGRAM: https://www.instagram.com/305shark/ TWITTER: https://twitter.com/CarlosCoronaJr LINKEDIN: https://www.linkedin.com/in/carloscoronajr/ Adam Young: RINGBA: https://www.ringba.com FACEBOOK: https://www.facebook.com/ringbacalltracking TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/

The Affiliate Marketing Show
Episode 13 - TCPAWorld.com, Troutman Amin LLP, Latest FCC Updates, LeadsCon (Featuring Eric Troutman - Founder of TCPAWorld.com & Troutman Amin, LLP)

The Affiliate Marketing Show

Play Episode Listen Later Mar 10, 2023 55:56


Josh Sebo, COO of OfferVault, Adam Young, CEO of Ringba, industry legend Harrison Gevirtz, and special guest Eric Troutman, Founder of TCPAWorld.com and Troutman Amin LLP, discuss: - How Eric got his nickname: "The Czar" - International Women's Day and Troutman Amin's BIG Announcement - The start of TCPAWorld.com and Troutman Amin, LLP - How to Create an Amazing Work Culture - FCC's Latest Updates related to LeadGen & TCPA - LeadsCon, Eric Speaking on Stage with FCC, and R.E.A.C.H. Networking Event Follow Us: Eric Troutman: TCPAWORLD: https://tcpaworld.com/ TROUTMAN AMIN, LLP: https://www.troutmanfirm.com/ Adam Young: RINGBA: https://www.ringba.com FACEBOOK: https://www.facebook.com/ringbacalltracking TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Dan Suski joins us for episode #8. Dan is the Chief Marketing Technology Officer at TurboDebt, which is a debt relief, consolidation, and consulting services firm. 

suski leadscon
LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
LeadsCon Podcast Episode #9 - Colin MacMillan & Jason Hunt

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Feb 28, 2023 18:30


Colin and Jason join us for episode #9. The lead gen community has expressed frustration with the cost of leads increasing and the quality of those leads decreasing.  Colin and Jason talk a little as to how they've managed to overcome those realities to achieve growth for Colin's business. Plus, Jason talks a little bit about his early days of social promotion.

Drop The Mic
171 - There's More Than One Way To Skin a Cat with Lead Generation with Ian McRae from LeadsCon

Drop The Mic

Play Episode Listen Later Feb 21, 2023 20:31


 In today's special episode, LeadsCon Podcast host Ian McRae speaks with fellow guest and me, Collin MacMillan, of Riverwood landscape. We are tackling the ever-large and relevant topic of lead magnets. Collin starts us off with an insight into the landscaping industry, its boom, and the early days of the operation of his company. He observes that the landscaping industry has experienced rapid growth over the last decade but remains fragmented. Most landscaping businesses are in the US$500 -1 million revenue bracket, mostly owner–operated. In this regard, the marketing budget allocation to generating successful lead magnets is generally limited. My first question from host Ian pertains to the cost and quality of lead magnets. As I always insist, the goal is to find lead magnets to get you the lowest cost per lead. You then want to leverage these lead magnets to attract people off social media to a more controlled environment i.e., email. In other words, the lead magnet topic is bait for the audience. Collin gives his perspective on the effects of Covid-19 on his landscaping business. In unexpected ways, the pandemic was largely a blessing in disguise for the landscaping industry. Due to the lockdown, many people forced to remain in their homes found themselves with relatively more money that could be channeled into landscaping projects. As such, his company realigned its marketing efforts by toning down on ad words and paid clicks. Instead, they focused more on brand awareness and longer-term needs. I chime in with what Merged Marketing did on its part: we pivoted into the home services industry with such landscaping businesses as Riverwood. Host Ian takes me on my digital marketing journey with a question on how I leveraged emerging social media during the early days. In 2007, while I was head of a music band, Facebook was only starting, and many businesses still needed to leverage the platform for marketing. On my part, however, my digital journey evolved with the evolution of Facebook by pivoting and trying out new ad placements as they emerged in that space. Then I had my epiphany that Marketing was where I wanted to go forthwith. Host Ian seeks Collin's thoughts on the tactics for assessing the success of our lead magnet generation. Collin underscores the need to generate data and track where your leads stem from. He argues that you stand to benefit a great deal if you track your leads with CRM. Finally, host Ian seeks our thoughts on what we look forward to from the forthcoming LeadsCon Las Vegas 2023. As a frequent attendee of digital marketing conferences, I am most excited about attending one focused explicitly on leads which will be my first. On his part, Collin admits that, unlike myself, he has only been to a few marketing-focus conventions, but he is looking forward to the entire convention and learning a lot. Time Stamps (0:40) Background introduction of guests Colin MacMillan and Jason Hunt (2:10) The growth of the landscaping industry and challenges ((4:37) Cost and quality challenges of lead magnets generation in the landscaping industry (8:10) Marketing readjustments in the landscaping industry during covid-19 pandemic (11:05) Digital marketing journey for Jason Hunt: Leveraging social media for marketing during the early days (13:10) Tactics for assessing the success of your lead magnet generations (15:05) What are you looking forwards to in the forthcoming LeadsCon Las Vegas 2023 marketing convention

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

On this episode, Ian is joined by Jason Lally, EVP of Revenue at SinglePoint. Ian and Jason discuss the importance of TCPA-compliant leads, working with partners/vendors for lead gen today, and Jason gives a little advice on the LeadsCon experience for first-time attendees.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

We're thrilled to be joined by one of the many industry experts who you will get to hear from at LeadsCon in March.  With 25 years of experience in digital marketing, data solutions, and lead generation, Karl Renelt is the Director of Marketing for VisitorsCoverage, an award winning, leading edge Insurtech company in the Travel Insurance industry.  Karl has worked for companies such as Infogroup, Penton Publishing, and Plymouth Rock Assurance, leading the lead generation, paid media, and email marketing strategies. He has provided BtoB and BtoC leads as a publisher for CPA networks, as well as the Property and Casualty Insurance Industry.Karl will be joining a panel discussion at LeadsCon that is going to address how to gain a true assessment of your lead gen capabilities. Ian and Karl dive into that topic on episode 6 of the LeadsCon Podcast.

TSE Talks
January 2023 Power Lunch with Jay Weintraub

TSE Talks

Play Episode Listen Later Jan 2, 2023 29:28


Jay Weintraub, CEO and Co-Founder of Connectiv Holdings, the event studio and holding company behind Blueprint, Cumulus, Manifest and Medicarians, is a master of invention. Jay and his team have created and sold four events — LeadsCon, Mobile Apps Unlocked, HR Transform and InsureTech Connect — and are continually organizing new show for a variety of industry sectors, from logistics to agriculture. Trade Show Executive spoke with Jay about his entrepreneurship and keys to success.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
LeadsCon 2023 Podcast Episode #1 - Christopher Anderson & Alex Melen

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Oct 31, 2022 25:17


To kick off the first podcast for LeadsCon 2023, Ian is joined by Christopher Anderson, Director of Marketing Strategy for Manhattan Motorcars, and Alex Melen, an Award-Winning Entrepreneur and Co-founder of SmartSites. Chris is a progressive Automotive Marketing Services Consultant with 35 years' experience in innovating and managing marketing services for individual dealerships and dealer groups.  The scope of his expertise and services range from owning and operating a $50M full service ad agency to complimenting internal marketing teams with program vetting, development, execution and reporting.Alex is the co-founder of advertising agency SmartSites. SmartSites now manages over $100MM/year in advertising spend and has 6 offices & over 300 employees worldwide. SmartSites has been featured in the INC5000 for 6 consecutive years as one of the fastest growing digital agencies.

A Shark's Perspective
#338 - How to Amplify the Event Experience

A Shark's Perspective

Play Episode Listen Later Aug 22, 2022 47:20


Conversation with Don Knox, the Chief of Client Happiness, and Warren Pickett, the Chief Champion of Ideas, the Co-Founders of Event Foundry, which helps amplify the event experience for brands that need to navigate today's events, connect buyers and sellers, make the most of limited time at an event, and effectively extend marketing and communications efforts.

Affiliated: ClickBank's Official Affiliate Marketing Podcast
The Best Affiliate Events in 2022 – Book Your Tickets to These Events Now

Affiliated: ClickBank's Official Affiliate Marketing Podcast

Play Episode Listen Later Mar 23, 2022 38:27


Top-level affiliate marketing is all about relationships, because at the end of the day when the conversions are counted and commissions are calculated, people do business with people. In this episode, we discuss the best events to meet affiliates and build your network. The events Thomas and Kyle discussed: Traffic & Conversion: https://trafficandconversionsummit.com/  Affiliate Summit West: https://www.affiliatesummit.com/ Affiliate World: https://affiliateworldconferences.com/ Leadscon: https://www.leadscon.com/  FinCon: https://finconexpo.com/  Funnel Hacking Live: https://funnelhackinglive.com/order-fhl-2022-1  Platinum Summit: https://www.clickbank.com/clickbank-advantage/  Flight Club: https://flightclubmastermind.com/  Mimosa Mastermind: https://www.facebook.com/mimosamastermind/  War Room: https://www.warroommastermind.com/ 

The Long Game
031: The Fundamentals of Conversion Rate Optimization with Brian Massey (Co-Founder, Conversion Sciences)

The Long Game

Play Episode Listen Later Sep 29, 2021 74:57


Brian Massey is the Co-Founder and Managing Director of Conversion Sciences, and author of the book Your Customer Creation Equation. His rare combination of interests and experience developed over 30 years as a computer programmer, entrepreneur, corporate marketer, international speaker, and writer. Brian Massey believes that being curious is more important than being right. Sometimes the data supports your hypothesis, but sometimes it shows you that you had it all wrong and it's time to change course. Brian has a clear approach to conversion rate optimization: gather data on everything you possibly can. In this episode of The Long Game, he shares his CRO strategies, the secret to finding the right business partner, and how his contrarian personality fuels his crusade against standardized agency-built websites.Founded in 2007, Conversion Sciences helps businesses transform their sites through a steady diet of visitor profiling, purposeful content, analytics, and AB testing. Brian has worked with hundreds of companies to improve their online business. He is a sought-after speaker, presenting at IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and others. He has written for online publications including ClickZ, Search Engine Land and Marketing Land. He's the host of the Intended Consequences podcast.Conversion Sciences is a data-driven digital design agency focusing on getting the most value from every visitor to your digital properties. They provide design, research, and testing services to businesses of all sizes.We hope you enjoy this episode on the fundamentals of CRO according to Brian Massey.Connect with Brian on Linkedin, Conversion Sciences, and check out his podcast.Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

The Future of Insurance
The Future of Insurance - Jay Weintraub, Co-Founder & CEO, InsureTech Connect

The Future of Insurance

Play Episode Listen Later Aug 17, 2021 40:58


An early digital marketer who transformed a deep domain expertise, Jay Weintraub has a passion for thoughtfully connecting into what is today a portfolio of industry defining summits. InsureTech Connect, which he co-founded with Caribou Honig, is the world's largest gathering of entrepreneurs, investors, and insurance industry executives. Launched in 2016, more than 6,000 will attend our annual event in October 2018. Jay also started Grow.co, the largest professional community for acquisition marketers and product / engagement professionals.  HR Transform brings together a global gathering of HR Tech entrepreneurs, investors, and people professionals from across the new work ecosystem. And, previously, he founded and sold LeadsCon, the world's largest gathering of vertical media professionals and brands. Prior to that, Jay was part of the founding management team for Los Angeles based Oversee.net, which built one of the largest vertically focused advertising technology platforms, and spent two and half years with Advertising.com in Baltimore, MD. Jay has speaks across the globe and is an investor in 30+ companies as well having been an advisor to more than a dozen. Highlights from the Show Jay saw agents attending an online lead gen conference, and couldn't understand why He's not an insurance guy, so he's struggled with imposter syndrome a bit The original idea he had was an agent show, but Caribou wasn't interested in being so tightly or narrowly-defined The pandemic lead them to focus on why they exist, and what they can with the tools available given that  purpose Partnership - they partnered with a major competitor, DIA, to create a world tour with 35 stops to showcase innovation around the world 6,000 people registered for the ITC & DIA World Tour They asked themselves, “if you're not there, how can you have a valuable experience still?” What is the responsibility of the insurer of the future? Prevention Today the attitude may be, ”let's try it even without the data yet,” versus traditional take of “show us the data” Carriers should be asking themselves, ”how do you work with startups?” This episode is brought to you by Medallia (Medallia.com), and the book series, "The Future of Insurance: From Disruption to Evolution" by Bryan Falchuk (future-of-insurance.com). Follow the podcast at future-of-insurance.com/podcast for more details and other episodes. Music courtesy of UPbeat Music, available to stream on Spotify, Apple Music, Amazon Music and Google Play. Just search for "UPbeat Music".  

Authentic Persuasion Show
[Replay] LeadsCon Industry, Warren Picket

Authentic Persuasion Show

Play Episode Listen Later Oct 13, 2020 15:19


Do cheap leads mean higher conversion rates? Is it always about the lowest cost? To close at a good rate, it’s just a numbers game. A low cost in leads may result in higher cost in the long run, which is important to consider as a buyer or lead provider.  Featured on the LeadsCon Industry […]

sales picket leadscon
LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Empowering Your B2B Lead Gen Marketing Strategy

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Sep 15, 2020 25:06


Join us as we connect with Michael Brenner of the Marketing Insider Group to discuss insights into building your B2B lead gen strategy into the best it can be. From understanding the latest on marketing trends, technology and data to maximizing your time and resources, we’ll look at ways to succeed with your web, search, and email marketing, content marketing, social media, demand gen and more!

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Why Content is Still King for Today’s Performance Marketers

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Sep 1, 2020 17:59


Creating a solid content marketing strategy gets you one step closer to gaining a new customer. So how does your content factor into your efforts to find qualified leads? Join us as we talk with Samantha Kermode about creating awesome stuff that engages and attracts the right audience for your business.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Beyond the Beauty Stats: Generating Leads through Social Media

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Aug 25, 2020 16:12


No how many likes, clicks and shares you get, building a following on social media that raises brand awareness, activates your audience and gets them to convert is more important than ever. Join us as we talk with Kevin Lord Barry about making the most of social for lead generation and how to build a sustained presence that maximizes your efforts.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Connecting to Customers through Messaging Lead Gen

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Aug 5, 2020 17:32


Today’s marketers have a lot of choice when it comes to connecting with their customers. Given the shift to mobile web, apps and calls, it’s no wonder that messaging is also at the forefront of today’s lead-generation efforts. Join us as we connect with AC Evans at Drips to explore ways you can use messaging to drive engagement and optimize your communications.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Successful Lead Conversion from a Buyer’s Perspective

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jul 30, 2020 19:00


Lead buyers are tasked with finding the right prospects, responding quickly to those leads, providing information that’s helpful and relevant through a variety of channels. What are the issues that stop a lead from converting? And with purchased leads, what are the types of scenarios that cause a lead provider to get dropped, even when it’s not their 'fault'? Join us as Jason Cutter of Cutter Consulting Group shares his insights from a buyer’s perspective on how to successfully navigate these steps and see a lead through to conversion.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Let People Do People, Let Computers Do Division

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jul 24, 2020 24:40


With so many advances, and so much reliance on technology in these changing times, what role should humans play, and when should you rely on machine learning? Each has their strengths and weaknesses, and knowing when to use a personal, human touch and when to automate your process can vastly improve your marketing and customer engagement. Join us as Seth van der Swaagh and Don Batsford of Google share their insights on striking a balance to optimize your efforts.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Lead Gen for Cord Cutters: Getting Granular with Today’s Audience

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jul 7, 2020 14:38


During the recent COVID-19 lockdown, Over-the-Top (OTT) and Connected TV (CTV) advertising spend increased across all subscription channels and platforms as more viewers tuned in at home. But what do things look like moving forward and how can you take advantage of this opportunity to generate leads? Join us as we connect with Mark Kaminski of Over the Top Marketing to talk about micro-targeting today’s television audience.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Looking for Leads in Education: Finding Opportunity for Today’s Schools

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jun 30, 2020 16:08


Traditional colleges and universities are facing their most daunting challenge ever with budget shortfalls and in many cases, spring semester refunds. Even worse, the fall semester is already casting a shadow on any recovery that might happen. But how is online education fairing? Online-only institutions and those merging a hybrid of online learning with in-person education have an opportunity to redefine the experience. Join us as Bruce Douglas of EducationDynamics shares his insights into where the EDU market is now and where it’s headed.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
How to Generate Leads through Podcasts: Tapping into a Growing Channel

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jun 18, 2020 23:10


Podcasts are everywhere and more accessible than ever. For a B2C or B2B audience, they make perfect sense for generating leads, letting you target your audience with relevant content, build thought leadership and a personal connection, and increase brand awareness. Join us on this episode as Dave Smith of Incremental Media shares why podcasts present such a great opportunity for lead gen and how to tap in.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Understanding Today’s Consumer Behavior and What It Means for Your Business

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Jun 8, 2020 24:24


When it comes to consumer behavior, so much has changed in just a few short months that it’s hard to know what’s changed and what’s stayed the same. With economic, health and business-related changes all around, can you be certain that your customers are in the right frame of mind to engage with your business? Join us as Dave Frankland, author of “Marketing to the Entitled Consumer,“ shares his thoughts on what consumers expect, how their behavior is being influenced and where things go from here.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Mortgage Lending Leads: How to Manage Expectations in Today’s Market

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later May 26, 2020 18:43


Residential property owners are scrambling to refinance in record numbers as rates fall to new lows, but lenders are tightening restrictions as they introduce new terms and conditions. What about new home sales? Challenges abound, but so does the opportunity to grow your business. Join us as we connect with Dale Vermillion of Vermillion Consulting on what’s happening on the lending front, what it means for generating leads and how you can protect and expand your market share in these evolving times.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Managing Your Insurance Leads: Finding Efficiencies and Mitigating Risk in an Uncertain Time

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later May 13, 2020 14:18


Personal and property insurance companies are adjusting to unpredictable times. Customers are looking for breaks on their policies as their needs change and agents are looking for the best ways to keep their lead pipeline filled. Join us as Troy Korsgaden of Korsgaden International shares insights into consumer trends, how agents are addressing the current needs, where there’s opportunity and where things might be headed.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Eye on the Prize: Tackling Data-Driven Direct Response Marketing

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later May 6, 2020 12:58


How are you currently measuring the impact of your marketing? And have the benchmarks you measure against changed? How are shifts in consumer behavior affecting your efforts? Tune in as Aman Advani of Ministry of Supply shares how he’s looking at today’s environment, what it means for data-driven marketers and ways that his clothier is using their resources to give back and help in an unprecedented and challenging environment.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Everything has Changed: How to Shift Your Business in the Short Term and Possibly Longer

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Apr 29, 2020 11:37


What has the nationwide shutdown and re-opening meant for your business and the economy? How can you pivot and find opportunities as you plan ahead for the summer, fall and beyond? Listen in as Gordon Brott shares his thoughts on rebuilding your foundation (if needed), adjusting to a possible new business reality and preparing now for your future.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Guests: Nancy Harhut, Chief Creative Officer, HBT Marketing & John Sisson, President, HBT MarketingWhether inbound or outbound, lead gen is all about communication, and now more than ever, improving communication is vital. So what steps can you take to improve the way you connect with consumers and your current customers? Nancy Harhut and John Sisson of HBT Marketing share tips, insights and stats in a new normal to help you make the most of your connections.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Tools & Tips for Optimizing Your Lead Gen Campaign Today

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Apr 20, 2020 23:45


Guest: Kenneth Kinney, VP of Marketing and Digital Strategy, Ai Media Group, and host of "A Shark's Perspective" podcastIn a restructured economy, it’s important to think outside the box. Whether through remote work strategies, lead-gen automation, campaign platforms or strategic partnerships, you can optimize your efforts with measurable results. What can you do in the current environment and how should you look at the various channel marketing you’re using? Kenneth Kinney of Ai Media Group joins us to share it’s not only what you market but how you’re marketing today.

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow
Lead Generation Compliance and Regulation in Today’s World. Who’s Minding the Store?

LeadsCon Industry Insider: Lead Generation Insights for Today and Tomorrow

Play Episode Listen Later Apr 15, 2020 23:06


Guest: Jonathan Pompan, Partner, Venable LLPAs the government, the private sector and daily news cycle are engulfed with all things related to COVID-19, what does it mean for privacy, protection and regulations related to the lead-gen industry? How are companies positioning their compliance efforts in the face of new work environments as call centers become virtual and employees stay in place? Join us for a discussion with Jonathan Pompan of Venable as we talk about current compliance issues and how things might look coming out of this current environment.

Veteran Influencer Podcast
Episode 125 Chris Moreira, CEO and Founder at TeleDrip

Veteran Influencer Podcast

Play Episode Listen Later Mar 26, 2019 54:04


I had an opportunity to interview Chris Moreira, US Marine Corps Aviator and the CEO of TeleDrip - a platform that uses AI to connect consumers and businesses. Chris and I met a few weeks ago at the LeadsCon 2019 trade show for marketing and technology where he was a panelist discussing how companies are keeping pace with advancements in marketing technology. Chris was gracious enough to offer to share his time and his transition story on the podcast, as well as his advice about how to create a vision for what you want to become as you exit the service. In this episode, we talk about how he made his decision to pursue an MBA at UNC Chapel Hill while finishing his time on active duty, his choice to leave the service, and how he found his way in the world of technology and entrepreneurship.

Call Center BS
LeadsCon Recap, Disgruntled Sales Reps, Artificial Intelligence, Reverse Hibachi

Call Center BS

Play Episode Listen Later Mar 8, 2019 65:01


Bryan and Anthony return from LeadsCon in Vegas. The guys share their experience from the event. Bryan discusses a few issues at the office in Anaheim regarding data and handling a disgruntled employee. They test out a new AI company with a live call….Anthony blows up about Hibachi and provides a solution to the problem. https://itunes.apple.com/us/podcast/call-center-bs/id1450647421?mt=2 () https://play.google.com/music/m/Iy75wuz7ykcf5as3neyjsb6tdly?t=Call_Center_BS ()

Call Center BS
LeadsCon, Call Center BS on Netflix, Surprise Visit, Failed Surgery

Call Center BS

Play Episode Listen Later Feb 27, 2019 62:19


Bryan Loving joins Anthony in today’s show from the apartment in Orange County. It’s been an interesting week at the call center. Failed hire’s in New Jersey with the new campaign has Kevin on OCD overload. There was a surprise visit that was quite interesting along with Anthony being invited to participate in a play about a ridiculous call center. To end it all, a disturbing story about a failed procedure. Visit us at https://callcenterbs.com/ (https://callcenterbs.com/) https://itunes.apple.com/us/podcast/call-center-bs/id1450647421?mt=2 () https://play.google.com/music/m/Iy75wuz7ykcf5as3neyjsb6tdly?t=Call_Center_BS ()

Marketing O'Clock
Off The Clock: Rae Dolan

Marketing O'Clock

Play Episode Listen Later Feb 19, 2019 67:52


Rae Dolan is the co-founder of PushFire, co-owner of AMI House Buying, co-owner of AMI Investments, and a real estate agent living out her passion. She's spoken at multiple events like Webmaster’s World, SMX, SearchHOU, Affiliate Summit East, LeadsCon, SEOClass Workshop Series, and has regularly written for Search Engine Land and Marketing Land. She's won multiple awards and is seen as a thought leader in the affiliate and SEO community.

A Shark's Perspective
#8 - Leaders in Lead Generation at LeadsCon

A Shark's Perspective

Play Episode Listen Later May 25, 2018 32:28


Conversation with Warren Pickett, Content Director of LeadsCon and Connect to Convert, a subject matter expert on lead generation and performance marketing conferences.

The How Things Grow Podcast
The art of the conference - with Jay Weintraub(Grow.co, Mobile Apps Unlocked, LeadsCon, Contact.Io, InsureTech Connect, HRTransform)

The How Things Grow Podcast

Play Episode Listen Later Jan 29, 2018 53:52


    Welcome to this week's episode of How Things Grow! In this episode we explore the business of conferences, and of bringing people together. My guest today is Jay Weintraub, who is a true master of the art of the conference. Jay is a man who has started and grown 5 conferences in wildly different industries - mobile apps, call marketing, HR, lead generation and insurance. His conferences are such well-oiled machines and attended by thousands of people - and I've always wanted to sit down with him to ask him about what makes conference-businesses tick. Irrespective of whether you've attended conferences yourself - or merely passed by a trade show or a convention center and wondered why these halls seem packed to the gills, you'll learn what goes on behind the scenes in a business that is structured around bringing people together. More importantly, Jay will talk about his own journey from being a first-time conference organizer to his second act to where he is now, organizing 5 conferences a year. I would be remiss if I didn't point out that Jay is also an angel investor with over 30 investments and 5 exits. Jay is indeed a man of many parts - and one big reason I brought him on was simply to showcase the clarity of his thinking and his inner monologue during some of his biggest inflection points.Check out the full transcript and show notes here:https://howthingsgrow.co/art-conference-jay-weintraubgrow-co-mobile-apps-unlocked-contact-io-insuretech-connect-feathr-hrtech-connect/**Get more goodies here:http://MobileUserAcquisitionShow.comhttp://RocketShipHQ.comhttp://RocketShipHQ.com/blog

Doubt The Doubts | Crazy Cool People Sharing Great Tips, Tactics, & Tools

Jay Weintraub

weintraub jay weintraub leadscon
LPO: Landing Page Optimization
Decoding Online Lead Generation with Jay Weintraub

LPO: Landing Page Optimization

Play Episode Listen Later Jan 17, 2011 32:18


Online lead generation is a rapidly growing field at the forefront of Internet marketing. Understanding the intricacies of the industry is critical to the success of many businesses. Join host Tim Ash for an in-depth interview with LeadsCon.com conference founder and CEO Jay Weintraub.

Inboxed
Leadscon Las Vegas and Rise of Mobile Marketing

Inboxed

Play Episode Listen Later Feb 24, 2010 60:46


On location from Leadscon Las Vegas, Jon interviews master entrepreneur Victor Daniel's founder and owner of EliteMate.com, Mind, Body & Soul, EliteCashWire.com, EliteDebtCleaner.com and ModelCastingCall.com with over 25,500,000 members in total.We also hear from Leslie Brell ,Vice President of West Coast Sales with Walter Karl a division of Infogroup Interactive plus Delivra Director of Marketing Carissa Newton and more.