Podcasts about be the stage

Every event marketer knows the struggle of finding relevant, peer-driven education that truly addresses the challenges of today's landscape. Event Marketing Congress 2024 was born out of this very need. We realized that as the value proposition of events evolves, so too must the opportunities to learn, grow, and connect with peers at a higher level. We didn't just talk about it; we did it. And in doing so, we created a space where top minds could come together, share their insights, and redefine what event marketing can be.But pulling off an event like this wasn't without its challenges. However, these challenges became opportunities for innovation and success.Join host Matt Kleinrock, Pablo Gonzalez, CEO of Be The Stage, and Mollie Stahl, Senior Account Executive at Rockway Exhibits + Events, as they unpack the most valuable lessons from the Event Marketing Congress 2024.Here's what you'll learn:✅How to align content and event strategy to minimize risks✅Actionable tips on how to directly link your events to measurable results✅Why peer-driven education is key to staying aheadAnd more!Don't miss out—your next big idea could be one insight away. Connect With ThemPablo Gonzalez: https://www.linkedin.com/in/pablo-gonzalez-4333b42/  Mollie Stahl: https://www.linkedin.com/in/molliestahl/   Connect With MeOn my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/On my Company: https://rockwayexhibits.com/

Can you get your employees to care about your business as much as you do? We'll discover the keys to inspiring intrinsic motivation in your employees with Pablo Gonzalez, Founder and CEO of Be The Stage. Join us as we explore the changing dynamics of the employer/employee relationship and uncover the importance of purpose and mission in solving problems and controlling the narrative to serve your ideal clients.

Bill Macaitis is the former CMO then CRO of Slack, CMO of Zen Desk, and SVP of Marketing at SalesForce and in this conversation we dive deep into what made Slack the category king of team collaboration tools it has become.You'll notice that most of this story took place before Play Bigger was even written so this was intuitive category design by Bill and his team, and you'll have a chance to see:How Bill thinks about the way category design and product led growth work together within a go to market strategyWhy  Slack never focused on their competitors and chose to focus on their consumers insteadWhat Sketchers, Crocs, and Slack all have in commonAnd more!This is a conversation between Bill, and the co-founders of the Category Thinkers:Mike DamphousseJohn RougeuxPablo GonzalezStop just listening in and join the daily category design dialogue inside our free community at CategoryThinkers.com

TWLX Broker/Owner 2023: Marketing Mastery Panel with Pablo Gonzalez, lisa wise, Chuck Hattemer Join us as we dive into the world of marketing mastery with our special guests from the TWLX for Broker Owners event.  Hosted by Pablo Gonzalez, the Founder/CEO of Be The Stage, this panel discussion features industry experts Lisa Wise, Owner + Founder of Flock, and Chuck Hattemer, Co-founder & CMO of Poplar Homes. Discover strategies for identifying key pain points, standing out in property management, investing in relationships, leveraging strategic partnerships, unlocking word-of-mouth marketing, implementing omnichannel strategies, and building your brand through free opportunities. Don't miss this episode packed with actionable insights to elevate your marketing game and achieve remarkable results. Got questions? Email us at triplewin@secondnature.com To see what other professional property managers are doing in your area, schedule a call at https://rbp.secondnature.com/triplewin Join our private Facebook group just for professional property managers at https://bit.ly/3jezcLp Stay up to date on events and resources on our website https://rbp.secondnature.com/community Be sure to follow the Triple Win Property Management podcast by Second Nature and never miss an episode! Hosted by Laura Mac  Featuring Pablo Gonzalez, lisa wise, Chuck Hattemer Produced by Andrew Smallwood, Laura Mac, and Carol Housel Edited by Isaac Balachandran  

It's no secret that AI has revolutionized the way we do business, from automating mundane tasks to creating personalized experiences. But as the AI revolution marches on, there's a growing misconception that human connections no longer matter. The truth is, these connections have never been more crucial.Join us for a thought-provoking exploration of the importance of embracing the H2H movement (Human to Human) in this age of AI, featuring our guest Bryan Kramer, the guy that wrote the book on H2H (literally!). Together, we'll uncover the untapped potential of blending technology with human insights, and how it can lead to building stronger communities and forging lasting relationships with your market.By attending this episode, you'll learn:- Why trust is the new oil in the age of AI-generated content.- How to measure your effectiveness in building trust- Strategies for cultivating collaboration within your organization and fostering a community-focused mindset.Don't miss this chance to gain a fresh perspective on the role of human connections in the AI-driven business landscape and learn from Bryan Kramer himself.  Connect with Bryan:On his LinkedIn:  https://www.linkedin.com/in/bryanjkramer/Connect with ME!LinkedIn or Instagram.Support the show

Entrepreneurship can be many things: fulfilling, maddening, lucrative, demoralizing, exhilarating, lonely, etc., and community can help normalize the roller coaster ride.But simplification is the best tool to reduce chaos.That's why keying in on one thing at a time is such a valuable practice, and Terry Weaver has built an extraordinary community through events around that concept.Terry will be joining us on the next B2B Community Builder Live Show to talk about how he's built up his legendary "The Thing" event series and what he's been able to learn from this experience (and the experiences of his community) that can help you get unstuck as an entrepreneur, in your career, or even help you decide if entrepreneurship is for you.We're going to dive into topics like:- The one skill that seems to be most misunderstood and mislabeled for entrepreneurs: creativity- The one thing most entrepreneurs suffer with when it comes to having successful partnerships- The only thing that entrepreneurship guarantees (hardship), and the only way to know if you can handle it- and much more!Whether you want to know how to grow an event series, if you should quit, or how to take the next step, this will be a conversation you will want to be part of!Connect with Terry:On his LinkedIn:  https://www.linkedin.com/in/terrytheweaver/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

Some companies are out there capturing demand from the market and doing it well.  Then there are other companies that are doing things differently.  Maybe it's an innovation the world hasn't fully understood yet.  Maybe it's a break from the status quo in the industry that puts the client's needs first. These companies need someone that is championing the change they wish to make in the world, bringing "AHA" moments to folks that didn't realize there was a way to solve a problem they assumed was just a cost of doing business, and building a community of people that believe in this new way.That is the role of the Chief Evangelist... and as AI continues to change the landscape, this role of the evangelist is continuing to pick up steam.But it isn't widely understood.That's why we brought Ethan Beute, Chief Evangelist at BombBomb an host of the Chief Evangelist podcast, on the show to demystify what I believe to be the most crucial skillset companies will need in the next 10 years.Ethan helped us understand:- What does the role of a business evangelist look like and who needs one- How should the Chief Evangelist be incentivized and measured- Why he believed in the future of the role so much that he started the podcast (one of my favorites!)- and much more!Ethan was a past guest from the Human Centered Communication episode, is a dynamic speaker, and has become a friend.  This is an eye-opening, value packed episode. Connect with Ethan:On his LinkedIn:  https://www.linkedin.com/in/ethanbeute/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

LinkedIn has long been dismissed as just a site for recruiters.  Then savvy business development professionals found success using it as a networking site - a digital rolodex for professionals. But what if we told you that LinkedIn is actually STILL untapped and underestimated platform for businesses to exponentially grow revenue? That's right, while everyone else is looking to grow their personal brand, you can take full advantage of LinkedIn by empowering your team to become evangelists for your brand. Listen to my conversation with LinkedIn expert, Rachel Simon, to shift your perspective and unlock the true potential of this platform by turning your employees into brand ambassadors that can propel your business to new heights.We discussed: - How to empower your team members to become authentic, genuine, and engaging representatives of your brand.- Why the risk of your employee finding a better job is worth the reward of helping them grow their personal brand- What new features LinkedIn has released in the past year or two that makes your last Sales Navigator training obsolete- How to prep your team's LinkedIn ahead of a conference to win the trade show in person and onlineDon't miss out on the opportunity to do what some of the most successful companies in the world are doing right now- tapping into their team's passions to grow communities of superconsumers.Connect with Rachel:On his LinkedIn: https://www.linkedin.com/in/raksimon/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

Most people think they know what it takes to build a thriving online community. But most people get it wrong.That's why when I saw Suzanne Taylor-King building from scratch and hearing from everyone involved they knew this was different than what they had in mind (in a great way), I invited her onto the B2B Community Builder Show so we can dive into the nuances she intuitively understands that so many get wrong!Join us for an insightful, non-obvious discussion with someone who has harnessed the power of community mentors, devised innovative onboarding techniques, and cracked the code on maximizing productivity, all while maintaining a healthy work-life balance.In this show, you will learn:- How to build an organic network of advocates that will promote your community in spaces you're not even present in- The secret to managing high volumes of inbound leads, while still maintaining meaningful connections How to optimize your onboarding process by leveraging group calls and maximizing the founder's time- and much more!Don't miss this opportunity to gain a fresh perspective on community building, and how to make community work for you no matter how small your team is!Don't miss the opportunity to meet Suzanne!Connect with Suzanne:On his LinkedIn: https://www.linkedin.com/in/suzanne-taylor-king/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

Richard Branson famously said, "Communication is the most important skill any leader can possess," and conversations are the base of communication.But I've never seen any training on how to be a great conversationalist.That's why when Yurii Lazaruk reached out to ask me how I learned to interview people on my show, I knew it would be a great opportunity to share what I know about having easy conversations with anyone.This has been a lifelong obsession for me, and I hope to share:- How to apply a couple of frameworks I've developed that make any conversation easy- Why listening to summarize has become a superpower that helps the person I'm speaking with- What practicing interviewing people on podcasts has unlocked for Yurii and I that you are probably underestimating- and much much more!Yurii Lazaruk is a rising superstar in the world of community.  He's used podcasting and community to help get him through hard times as a native Ukranian, and has a master plan of leveraging this experience to meet Duane "The Rock" Johnson!Don't miss the opportunity to meet Yurii!Connect with Yurii:On his LinkedIn: https://www.linkedin.com/in/yurii-lazaruk/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

 You're out there working your tail off to attract new clients, and even harder to keep them happy enough to refer you to their friends.But if you put that same effort into attracting talent, you can accomplish both those things more sustainably.That's what our next show is about!Join us for a live recording as we sit down with Ryan Englin, who was running marketing for construction companies when he discovered that the key to driving growth and profitability was not just in the marketing, but in the talent that was hired.  So he created a marketing approach to recruiting top talent.During this episode, Ryan will share his unique approach to hiring that has helped countless small businesses attract and retain exceptional employees, increase revenue and profitability, and create a word of mouth flywheel. By the end of the episode, listeners will learn:- The importance of treating hiring like marketing to attract the best talent- How happy employees can drive word of mouth growth and boost your bottom line- Practical steps to implement Ryan's approach and build a talented team that will take your business to the next level.Don't miss this opportunity to learn from a hiring expert and discover the secrets to building a team that drives word of mouth growth!Connect with Ryan:On his LinkedIn: https://www.linkedin.com/in/ryanenglin/On his company: https://corematters.com/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram. Support the show

Small business owners spend a lot of time thinking about how to gain a competitive advantage, and will spend hundreds of thousands of dollars on experts to help them do so.But no one knows your clients like your clients themselves.Therefore, listening to your clients is the best way to get that competitive advantage! That's why we're bringing Michael Haynes, author of Listen, Innovate, Grow and SME/SMB business growth expert to talk us through 3 different ways to listen to your market, and gain the insights you need.We'll talk about: - how to listen without blowing your budget and how most companies listen wrong- why listening goes nowhere, and how to make sure your are sharing those learnings by operationalizing them- the 3 categories of listening, and why so many people forget the most important 1- and more!This will be a golden nugget rich conversation with Michael, who has proven to me that his long career in the trenches with SMBs and SMEs has taught him invaluable ways to listen to the market, innovate based on those insights, and grow revenue.Don't miss your chance to pick his brain!Connect with Michael:On his LinkedIn: https://www.linkedin.com/in/michaelhhaynes/On his company: https://listeninnovategrow.com/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

We all  need to keep up with the high demand for fresh and engaging content, and have been told that Artificial Intelligence tools are the answer, but don't have time to test everything we hear about.That's why I'm bringing back Jon Briggs, the ultimate content hustler, to share the tips and tricks he's learned from his community of content creators that are working to make you look like a one person marketing department RIGHT NOW.Here are three things you can expect to learn from this episode:- What AI tools (beyond ChatGPT) you can start using easily-How to integrate AI into your workflow to create differentiated, high-quality content, at lightning-fast speeds.- Strategies for editing and refining AI-generated content to match your brand voice and expectations- and more!Join us for this exciting episode and discover how AI can revolutionize your content creation business!Connect with Jon:On her LinkedIn: https://www.linkedin.com/in/jon-briggs/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

Formalized evangelists are becoming a growing trend in B2B, and they are crucial for driving community, but you need more than one evangelist to drive community growth.That's why we're having Leslie Greenwood teach us how she was able to activate a whole community full of evangelists to grow one the most successful communities you've probably heard of, Pavillion (formerly known as Revenue Collective).Leslie will tell us all about:- What Evangelist-Led Growth means and why it's a powerful growth lever- How she was able to identify, engage, empower, and amplify the voice of community members to do all the recruiting for her community- Why you need to start with a POV when first building your community- and more!Leslie's work is legendary in the the SaaS world!  Don't miss this episode!Connect with Leslie:On her LinkedIn: https://www.linkedin.com/in/leslie-greenwood/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show

Tradeshows and podcasts share some things in common.Both bridge the gap between businesses and audiences, create engagement, foster meaningful relationships, and build a personal connection through storytelling and conversation.But have you ever thought of putting the two together? Despite the misconception that tradeshows are no longer relevant, many companies are embracing them more than ever with a fresh, creative perspective. In addition, podcasts are becoming increasingly popular, presenting a unique opportunity to capitalize on both strategies to promote your business.Matt Kleinrock, CEO of Rockway Exhibits + Events, recently featured on the Amazon Strategist Show. He joins Founder and CEO of Seller Candy, John Cavendish, as they talk about maximizing experience and results in light of the Prosper Show—a renowned conference and tradeshow for established Amazon sellers.They cover the basics such as:- Mapping with purpose and intention to achieve maximum impact- How to strategize as a new exhibitor- Keeping track of accurate booth metricsThis is a great example that you can leverage podcasts to enhance your presence at tradeshows. In fact, we're planning to do the same thing again as Matt and his good friend, Pablo Gonzalez of Be The Stage, are hosting special episodes of “Event Marketing: Redefined” at Exhibitor Live this coming April 24 to 26!You don't want to skip and miss out on all these!Connect with John:On his LinkedIn: https://www.linkedin.com/in/thejohncavendish/Connect with Me:On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/  On my Company: https://rockwayexhibits.com/

The business closest to the customer wins.This is because if you can speak directly to your customers' pain points in their own language, they trust you have the solution they need.But businesses tend to spend the majority of their resources (time, money, attention) on activities that happen nowhere close to their customer.That's why the idea of Event-Led Growth is one you should consider.On this show, Mark Kilens, CMO of Airmeet, will teach you what  Event-Led Growth means and show you: - why events are a more efficient way to discover prospects, engage buyers, and grow advocates- how most companies are underutilizing events, and the opportunity it creates for you- what you can do to de-risk your event strategy and make sure it drives longterm success for your team- how the next generation of influencer marketing is an event strategy- and more!Mark has led one of the greatest customer marketing successes in tech as VP of the Hubspot Academy, been a part of an epic category design as VP of content and community at Drift, and is about make Airmeet the next great success story in SaaS. Don't miss your chance to connect and learn from his cutting edge strategies and real world experience.Connect with Mark:On her LinkedIn: https://www.linkedin.com/in/markkilens/Connect with ME!Online at:LinkedIn or Instagram.Support the show

The easiest way to grow an audience is to leverage other audiences, and guesting on podcasts is a great way to do it.But most of the outreach I get to be on my show SUCKS.That's why I'm going to share what works.We're going to be sharing what has worked to get on my show, what has worked for our clients to get on other shows, and strategies that past guests of our show have used to promote themselves.This includes:- the 1 thing you should create first to help in all your outreach- when it makes sense to hire a podcast booking agency- how to use small shows to parlay your way into bigger name shows- and much more!This is the next version of a VIP talk I gave to a bunch of CMO's last year.  Don't miss the opportunity to supercharge your digital word of mouth by getting on more podcasts this year than ever before!Don't miss this one.Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

Every week, after the live show, we go into an open mic session where our community shares speaking points and insights.This week led to a phenomenal conversation about how to launch a podcast successfully at a live event.It starts with how I time the length of my speeches and then goes into how our content strategist at Be The Stage, Rita Rita, helped launch the Women In The Trades podcast successfully at a live trade show.I'd love to have you as part of the next conversation on Mondays at 5:30 EST (right after the show)Register to join us tinyurl.com/B2BCB2023Support the show

You work so hard on coming up with great ideas that can help people, but  people will walk (or more likely scroll) right past them if they're not made in a way that hooks them in first.That's why I'll share 4 Hookpoint frameworks that will make people stop and listen to you more often, learn the concept you're sharing easier, and remember it better.On top of that, it will also help you create keynotes and content much faster than before.We'll go over:- why the hook is so important when you package your content- how to include storytelling into even the smallest speaking point- why framing, naming, and claiming a concept is crucial to creating digital word of mouth- how to structure an idea into an easy to learn speaking pointHonestly, as I wrote this description I just thought to myself "this is probably these are the 4 most powerful, practical concepts I have applied in the last 5 years," and I'm pumped to share them with you.Don't miss this one.Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

Every week, after the live show, we go into an open mic session where our community shares speaking points and insights.This week led to a phenomenal conversation about the current state of the economy, marketing, and how SME's will share similar pain points as large enterprises.I'd love to have you as part of the next conversation on Mondays at 5:30 EST (right after the show)Register to join us tinyurl.com/B2BCB2023Support the show

Here at Be The Stage, we've been touting the concept of "building relationships at scale" for 3 years, but it's really hard to explain.That's why when I saw Mike Grinberg of Proofpoint Marketing show a mental model of exactly how they do it, I knew we had to bring him on the show to talk about it.Join us as Mike talks us through:- why B2B is better off building affinity through people, instead of product- what the relationship pyramid looks like and how it's foundational to scaling relationships- how the real customer journey happens inside today's buyer- and much more!Mike is a brilliant marketer, seasoned entrepreneur, and great guy that I'm really leaning on for guidance these days.  Don't miss your chance to pick his brain!Connect with Mike:On her LinkedIn: https://www.linkedin.com/in/mikegrinberg/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

The foundations of our country were built through the work of ingenuity and innovation. The essence of the American spirit is the desire to solve problems. In other words, the American spirit is entrepreneurship. Unfortunately, the scale of American entrepreneurialism is still not at the size it can be in our industry: healthcare. Whether it's because of conservatism, risk or too many gatekeepers, healthcare has a ton of problems to solve with virtually nobody working on them! This presents a massive opportunity, especially for the huge pool of talent in the field that's busy in the labs and hospitals. It's not that we miss solutions... we need more entrepreneurs! Our guest today is an example of pinpointing an interesting, major problem and creating a novel and creative solution for it. Pablo Gonzalez is the founder and CEO of Be The Stage. His company's thesis is that community is the future of business development and the best tool to remain relevant and profitable in a world run by category-bending, business giants. Pablo met our co-host Daniel at college and they quickly hit it off. They've remained in contact ever since and even worked together to make the Finance For Physicians show the most interesting one in the niche! If you're a medical professional with an interesting idea, ready to propose it to the market, this episode will cover... - Category Design 101 & How to apply it to your life. - How to niche down and create a unique mould of opportunities for you as a medical professional. - How to create a category from scratch and capture 70% of the market. And much more! Enjoy! Links: Connect with Pablo: LinkedIn or Instagram Be The Stage Contact Finance for Physicians Finance for Physicians

To seed a successful community you need get insights about the people you are trying to help, and generate word of mouth about the value of bringing folks together on a mission.That is the job of an evangelist.But there are no playbooks for business evangelists, so I'm going to share the playbook that has worked for me not, multiple times.It worked for me early in my career when I needed to start over in Miami after a career in California- landing me in multiple magazines as a Top 20 Under 40 and Latino Leader of the Future.It worked when I wanted to leave the industry I was in and prove I was more than just a green building guy- landing me a VP of BizDev role in tech.It worked in the marketing world when I started my own business- going from unknown to keynote speaker in Silicon Valley in just 3 years.Now I'm going to share with you:- why gathering insights and repetitions are the key evangelizing the thing you really care about- how to enter any room and instantly start connecting with people that will be receptive to your message- what you need to build to scale your evangelization efforts beyond yourself- and much more!This is directly correlated with the first level of community building from our 3 foundations needed for community keynote.Think of this as the framework you can use to build influence with business leaders, politicians, and influencers anywhere you go... because that's exactly what I've done with it multiple times across cities and industry sectors.If you want to take your influence to the next level, listen to this episode! Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

Our experience has shown three groups of people are interested in community: marketers, community builders, and business leaders that want it as a strategic advantage. But few people have the experience to compare community as a strategy to other marketing plays.That's why having Jack Foster, VP of Marketing at WorkRamp, on the show will shine a new light on how you can understand if community is right for you.17 years in marketing leadership roles have taught Jack that successful marketing and enterprise demand generation starts with community building.She joined the show and talked about:- How her experiences in a channel led, product led and PE funded companies have taught her where community is the right play- What the difference is between the principle of community for business and the real world application of it- How to build a team to execute on community (HINT: no Chief Community Officer)- Where she sees community fitting in between events and content- And much more!Jack is someone with real world experience that can contextualize why your company would be a good or bad fit for leveraging community.  Show up to get some personalized advice!Connect with Jack:On her LinkedIn: https://www.linkedin.com/in/jacquelinewfoster/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

With McKenzie and Mark Schaefer officially deeming brand communities the best marketing strategy going into 2023, community building has officially gone beyond something that venture funded tech companies and influencers do.It is now something all businesses need to consider.But the average business is still having a hard time understanding the right way for them to get into it.That's why I'm going to break down these two seminal studies for you, and contextualize an clear path to building your community that doesn't require taking the focus off the core parts of your business, no matter what stage you are at.This presentation will break down:- why McKenzie and Schaefer believe this is the best strategy for your go to market plan- what you need to do, based on what stage your company is in to start moving towards building a community- how to incorporate your community building efforts into revenue generation efforts in an authentic way- and more!This is a preview of a keynote I will be delivering later this year!  Come be the first to see it and capitalize on all our learnings here at Be The Stage.Connect with ME!Online at:LinkedIn or Instagram.Check out: McKinsey StudyMark's Schaefer's book, "Belonging to the Brand"Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.  Register now with the code "first5" to avail of the promo. Support the show

Given the elevated level of publicity that happens when you get written about in the best selling marketing book on Amazon right now (Belonging To The Brand, by Mark Schaefer), we wanted to give you an inside look into the story about the first community we built and how it happened.But instead of just telling you about it, we wanted to find a better way.That's why we are publishing the never heard before interview that Lemonpie did with me in order to plan a podcast tour around our the client that we built the $40M+ podcast community for, JWB Real Estate Capital.This conversation is packed with value about:- how we built this community and what made it successful- what made it work so well for JWB (SPOILER ALERT: you will want to run your business how they do it)- why investing in networking and content creation is parallel to growing a healthy real estate or stock portfolio- BONUS: Josh is amazing at pulling out qualitative data he can use to position a great story through his interview style. Learn from it.- and much much more!If you finish this podcast thinking that you also found a hidden investing tip that you want to explore, I don't blame you.  That's why I've invested with JWB too.  You can check out their community at NYAIS.com But I also suggest you:- connect with Josh on LinkedIn.  Super bright guy with a great future.- check out how Lemonpie does their podcast PR tours.  It's impressive.Connect with ME!Online at:LinkedIn or Instagram.Support the show

There is a great book about the landscape of community for business out there already, and there is a great book out there on how to be a community manager.But understanding how to run a community works isn't what will drive mass adoption of it for business.Understanding how to profit from community is what will.That's why I'm convinced that Mark Shaefer's newest book, Belonging To The Brand- Why Community Is The Last Great Marketing Strategy, is the missing piece of the puzzle we needed!Mark is a legendary marketing author that put the marketing world on alert  (and made a huge difference in my life) with Marketing Rebellion, and has just dedicated the last year of his life to understanding how community fits into marketing and sharing it with you.We discussed:- what changed since Marketing Rebellion that got Mark to write a book specifically on community- how businesses of all types (not just tech and Web3 companies) are leveraging community as their number 1 marketing strategy- why a community doesn't need to be huge to make a huge impact - and more!This was a real "pinch me" moment for me.  I met one of my heroes (again), but this time he found the work we're doing at BeTheStage.live remarkable enough to write about us in his book!Connect with Mark:On his LinkedIn: https://www.linkedin.com/in/markwschaefer/On his company: https://businessesgrow.com/Connect with ME!Online at:LinkedIn or Instagram.Support the show

You asked for this one!We just talked with Vivek Chakrabortty about how we're going into "war time" for businesses- a recession for the first time in 14 years- and how to plan a business strategy for it.But we realized that no strategy will work without making sure your team is set up to succeed.Therefore, we invited V back on the show to help us understand how to create the right environment that will help your team thrive in these perilous times forthcoming!This was what our community asked for during the live internet talk show.  We discussed:- what the ingredients for personal balance are during uncertain times- how to put the recipe together so your team can thrive- why setting the right culture during an economic downturn is the perfect time to create a longterm competitive advantage- and more!Vivek "V" Chakrabortty, CEO of the Kavi Group, helps Fortune 500 companies navigate change, and he's coming back to give YOU personal advice on how face 2023 and help your team succeed.Listen to this episode.  You won't regret it!Connect with Vivek:On his LinkedIn: https://www.linkedin.com/in/vivekchakrabortty/Connect with ME!Online at:LinkedIn or Instagram.Support the show

Category design, evangelism, and community go hand in hand (in hand) when you building a movement around the problem you seek to solve, and we've talked a lot about each one, individually, on past shows.But we've never tried to put them all together into practice in an approachable way that a beginner can execute.That's why we're doing a live workshop with Sharon Joseph from Goodwork.xyz to come up with a plan for exactly that.Goodwork.xyz is a community led startup that is solving a problem all too familiar for creatives- getting fairly compensated for work that they actually want to do.Together, we discussed: - why Goodwork.xyz believes that only a community-led can solve for a massive issue creatives have struggled with forever- how they should approach designing a category around this issue they are so passionate about- what they can do to immediately drive results for their clients and investors while building towards their ambitious long term goals of being the category queen of community led creative work- and much more!Sharon isn't just their head of community operations, she's a superstar creative exec that has led teams for some of the biggest brands in the world, the founding president of the first non-profit community that served as the foundation for everything I've put into motion as a community strategist, and one of two people that I often say I'd TOTALLY work for, if she ever started her own company!This is an interactive ideation that will give you many takeaways on how you can incorporate category thinking and community from the ground up.Don't miss this episode!Check out the Relationship Flywheel!https://bethestage.live/bootcamp/Connect with Sharon:On her LinkedIn: https://www.linkedin.com/in/sharonlynnjoseph/Connect with ME!Online at:LinkedIn or Instagram.Support the show

Podcasters love to chase download numbers. They think they need a big audience to make podcasting a profitable activity, and that stops people from thinking they should have a podcast.But we produce two podcasts that each get under 200 downloads per episode, and one generated $220k in the last 6 months while the other generated $40M in year 1.That's why we call the need to grow downloads, "The Big Audience Lie".In this episode, I'm breaking down 9 different ways that our team has used to generate revenue from our tiny audience podcasts.SPOILER ALERT- the simple fact that we produce the podcast as a live show opens up a lot of possibilites.We discussed:- why understanding 4 basic concepts create monetization opportunities from content that don't include sponsorships or ads- how a live show makes a small audience more valuable than a big audience for a prerecorded show- what we do to use our podcast as a lead capture mechanism for conferences and IRL events- and much more!This ain't your momma's content monetization strategies. If you come to the live show and don't learn at least one new way to monetize your podcast, I'll give you free access to our $997 class that includes our frameworks and SOPs.  Invite your best friend in marketing and come test me!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with ME!Online at:LinkedIn or Instagram.Support the show

The last 10 years have been incredibly prosperous for business, and savvy entrepreneurs have built great teams to thrive in this abundant time. But next year will be different.Therefore, you need a new plan for times of increasing scarcity.  You need a "war time" plan.That's why we brought Vivek "V" Chakrabortty, CEO of the Kavi Group, who helps Fortune 500 companies navigate change, to help you understand:- why you can't enter 2023 with a "business as usual" approach- how to take strategy from overwhelming to practical w/ 5 questions- what deliverables your strategic plan has to create in order to get buy in from your team- who you need on your team when you're going from peace time CEO to War time CEO- and more!Don't miss your chance to have a Fortune 500 strategist become your personal "war time consigliere"Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Vivek:On his LinkedIn: https://www.linkedin.com/in/vivekchakrabortty/Connect with ME!Online at:LinkedIn or Instagram.Support the show

We JUST wrapped up our 3rd iteration of teaching our entire strategy and process, and it was our best one yet!But you shouldn't have to take the class to learn some great takeaways that can improve your content strategy.That's why we're bringing the stars of our most recent Relationship Flywheel Bootcamp to share their biggest takeaways with you.They'll tell you:- what high level concepts they learned that helped them think about making content better- how they are implementing the changes and what tactics spoke to them the most- who is launching what new show that you will want to tune into!- and much more!Come get some great tips from the most talented group of people I've had the honor to teach (so far!)A must listen episode!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Sam Zelitch: https://www.linkedin.com/in/szelitch/Connect with Penny Rose: https://www.linkedin.com/in/pennycrispellrose/Connect with Carolyn Chaote: https://www.linkedin.com/in/carolyn-choate/Connect with Laura Di Franco: https://www.linkedin.com/in/laura-di-franco-1b037a5/Connect with Samantha "Venia" Logan: https://www.linkedin.com/in/samanthavlogan/Connect with Tim Courtney: https://www.linkedin.com/in/timcourtney/Connect with Gareth Beverley: https://www.linkedin.com/in/gareth-beverley/Connect with Melissa Henry: https://www.linkedin.com/in/melissa-demple-henry/Connect with Gabe Walters: https://www.linkedin.com/in/gabrielwalters/Connect with ME!Online at:LinkedIn or Instagram.Support the show

As community builders and networkers, we're great at opening doors, and driving attention to the problem they are solving, but if you're like me, an aversion to coming off "salesy" stops us from getting the results we want.That's why when I saw an approach that feels authentic for sales, driven by a tool that enables it, I reached out to have the CEO on the show!Brent Hale is that CEO, and the app is called Maverick App- a tool that allows you to build sales motions that are personalized, authentic, and scaleable.Brent and I talked about:- The right type of follow up: following up with relevancy- How to transition from a regular conversation to a sales conversation- Fear of loss: the right way to do disqualify people that is good for them- Whether you should lead with marketing or sales-  and much more!This is super helpful to people that don't consider themselves "closers", but instead see themselves as "helpers" and "connectors".Don't miss this!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Brent:On his LinkedIn: https://www.linkedin.com/in/brent-hale-maverickapp/On his company: https://maverickapp.io/ ,  https://maverickapp.io/pricing/#demoConnect with ME!Online at:LinkedIn or Instagram.Support the show

How do you bring your best work to the market?  You can have a great brand.  You can have a great product.  But if you're not strategic about leveraging your relationships, your product won't reach the people it needs to reach.That's why we're going to dive into how Amanda Holmes executed the most impressive launch I've ever seen- the release of the new edition of the beloved book she has co-authored with her father, The Ultimate Sales Machine.Despite having a major publishing deal, and consistent yearly purchases of the original edition, Amanda knew that the hard work she'd put into updating her father's legendary work would be wasted if she didn't take control of the sales of this new edition.So she sold so many books that the publisher begged her to stop a couple weeks before it was released!This is an exclusive behind the scenes look into a brilliantly orchestrated campaign by a a brilliant strategist that executed her own playbook to perfection.Amanda Holmes, CEO of Chet Holmes International, joined us to share:- why her team made the tactical decision to run this campaign using the strategies their company (and book) preach- how she enrolled an army of evangelists into the process by aligning with them- what she did to sell the book, herself, on a whirlwind conference tour- how hard it was to insert her personal passions into this project and why it made such a difference in her success- and much more!This content of this episode isn't the only special thing.  Amanda has become a great friend, advisor, and role model to me over the last couple years so having her on the 200th episode is a celebration of our special bond that I want to share with you personally.You won't want to miss this one!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Amanda:On her LinkedIn: linkedin.com/in/amandajholmesOn her company: http://www.chetholmes.com/, http://www.ultimatesalesmachine.com/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

This was last week's Relationship Driven Growth Strategy Session- you know, the thing that happens after the show that I keep inviting you to during the shows!I'd love to have you join us on the next one!SHOW AGENDAS on Mondays at 4:40pm ET:- 4:30-5:30pm ET Interview and Q&A with an expert- 5:30-6:30pm ET open office hours with the Be The Stage leadership team on Relationship Driven Growth StrategyRegister here to come: https://tinyurl.com/b2bcbseason5Support the show

Engagement is the biggest sign of a healthy B2B Community, and a once you have it, it's easy to recruit new members, but driving the initial engagement is hard to do.That's why I'm so into the cohort class as a community onboard, but challenges may just be even better!Challenges provide a "quick win".  In business terms, that's known as "speed to value", and it's an underrated driver of customer success.Chris Colt is an expert in challenges, and has me thinking they may be the perfect way to launch a community!He talked about:- Why building a challenge that will quickly engage your clients and make them stay- How he uses challenges himself to grow his community- What other problems challenges can solve for in your marketing, client acquisition, and customer success efforts- and much more!You'll be blown away by Chris's novel approach, and how successful it is!  Don't miss your chance to pick his brain on how challenges can work for you!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Chris:On his LinkedIn: https://www.linkedin.com/in/chriscolt-thechallengechampion/On his company: https://letsmakeanimpact.com/On his website: https://tcawithchris.com/,  https://chriscolt360.com/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

This is from the weekly AMA we host after the live show every week at 5:30pm EST.  We don't publish all of them, but wanted to share this one with you so you'd feel welcome to join us.  Come at 4:30pm for the show and stay or join us at 5:30pm for just this part.  It's the same link.  Register here: https://tinyurl.com/b2bcbseason5Here is what we discussed on this episode:- How We Increased SalesThrough Better Offers Because I'm not a Salesperson- How we've Grown our business without being too transactional- How to build your brand in a new industry without expertise or capital by creating a win-winSupport the show

2 years ago, I registered for a Zoom event to meet one of my heroes, found a super valuable community of marketers that could really help my career (PEAK Community), and signed up.But I completely underestimated how well-designed this community was, and how much it would move the needle for me.That's why we're doing a deep dive into the PEAK Community Playboook w/ co-founder, Judd Borakove, to explain the magic he helped create!We're talked about:- what the original business goals for the community were, and how they've evolved- how they've been able to attract and engage the top 1% of the B2B marketing world- what team and tools are needed to support a thriving community- and much more!This one has been a long time coming, and I CAN'T WAIT to share the genius and magic behind this community with you.  Don't miss your chance to pick Judd's brain!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Judd:On his LinkedIn: https://www.linkedin.com/in/juddborakove/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

The most successful business you hear about today have found a way to engage their market with content, and effectively transformed their marketing team into media companies.But most smaller businesses and solo-preneurs feel like they don't have the resources to pull it off.That's why seeing how CEO Coach, Jerry MacNamara, figured out how to do it on his own will completely redefine what you and your team think is possible to do with limited resources!Jerry launched his internet talk show, Best Places To Lead, early in 2022.  He has gone live almost every week, forging powerful relationships with strategic partners, engaging a community around him, and repurposing the content to show up everywhere on social media.  His go to market strategy has completely transformed, which he shared:- why he felt he didn't just need a content machine, but a content-led community was strategy - how he prioritizes live show production in a way that he can still get everything done in his small operation- what he's learned that works to accelerate the growth of this community and business alongside his internet talk show- and much more!Jerry has scaled 3 different businesses from $10M to $100M as a CEO, is a champion for building happy teams, and is an absolute wealth of knowledge!Don't miss your chance to pick his brain about what is working for him, personally right now!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Jerry: On his LinkedIn: https://www.linkedin.com/in/jerrymacnamara/On his Facebook: https://www.facebook.com/ProvenChaoscomOn his Instagram: https://www.instagram.com/provenchaos/On his Company: https://provenchaos.com/Connect with ME!Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

You've seen content-led community work for people like Chris Walker and Pablo Gonzalez to establish a new category in their markets, but what if you're moving into a completely different market?That's why we talked to a guy who moved from Brazil to Denmark and used the same playbook to:- land a job in a new country- establish a personal brand in a foreign language- build a thriving business in a completely different ecosystemCarlos's story will highlight the unparalleled opportunity that exists today when you combine networking, content creation, and purposeful community building.It's rare when there is a strategy that works for an career seeker, solopreneur, AND someone building a company.  This is it.  Come hear about it from Carlos, himself!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with ME!In person at:Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

I got to spend a few days networking and learning from a small business expert community at the Bad Ass Business Summit, but I want you to meet and hear from them too!That's why I'm inviting my favorite people I met from the Bad Ass Business Summit on the show to tell you their biggest takeaway, themselves!Judging by last year's event, this will be a rowdy, innovative, passionate group.  You won't want to miss this special edition of the B2BCB!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with the Expert Speakers here. Connect with ME!In person at:Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Support the show

I get to spend a few days at the epicenter of community, and meet all the best experts in the world at CMX Summit, but I want you to meet and hear from them too!That's why I'm inviting my favorite people from CMX Summit on the show to tell you their biggest takeaway, themselves!If there is anything I've learned so far is that the "community crowd" is a warm, welcoming, brilliant crew.  You won't want to miss this special edition of the B2BCB!SIGN UP FOR THE NEXT COHORT THAT WILL TEACH YOU HOW TO DO THIS YOURSELF AT https://bethestage.live/bootcamp/Support the show

In 2020, we launched a community as a service to our client that led to $40M in revenue in year 1, and it has only gotten better since.But we were lucky to have a C-Suite that was willing to endure a 6 month period where it wasn't clear the community would yield business results.So we took a closer look at what really made it work to see if there was anything we could do to speed up the positive feedback loop.That's when we realized most of the value originated from 25 super-members, and it completely changed the way we approach a community launch. We realized that:IF we can sprint to activate a nucleus of 15-25 members, THEN the positive outcomes of community will produce business results faster,SO your C-suite can't say "no"!By the end of 2021, we figured out how... and to top it all off, it pays for itself on the front end!It is simple strategy of creating a cohort based online class to bring your tribe on a journey together, unite them, and then continue to nurture them/add value by making them the heroes of the community.In this session, you'll learn:- what we did to launch the year 1 $40M community (this was just direct attribution!)- how to incorporate an online cohort to accelerate the results of your community (and have the launch pay for itself!)- what are the next steps once the 4 weeks are over and it's time to make sure you keep engagement up in your community (everyone's biggest issue!)Time make community available to everyone!SIGN UP FOR THE NEXT COHORT THAT WILL TEACH YOU HOW TO DO THIS YOURSELF AT https://bethestage.live/bootcamp/Use Coupon Code: B2BCB as the coupon code (good through) 10/01Support the show

Community has hit a tipping point in marketing circles, and it's rapidly getting thrown into company playbooks, but if Venture Capital doesn't buy in, it won't transcend corporate culture.So let's find out what VC's think of it right now.That's why I picked Randall Crowder's brain about the current status of community in the VC world.  Randall led over 40 angel investments and deployed over $60M across 14 companies as a venture capitalist.Randall is currently the Chief Operating Officer of Phunware (NASDAQ: PHUN), a technology company in Austin, TX providing brands with a fully integrated cloud platform for mobile, including a blockchain-enabled data exchange and mobile loyalty ecosystem- another sector ripe with community potentialRandal and I will talked about:- why VC money hasn't started flowing into community yet- what influencer marketing means to the world of venture backed firms- how blockchain will inevitably enable greater engagement with clientele and community- and much more!Randall is passionate about new venture creation and the innovative spirit that fuels entrepreneurs and advances technology.  Come get fueled by his unique insights!Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Francisco!On his LinkedIn: https://www.linkedin.com/in/franciscoarizmendi/Connect with ME!In person at:Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's Francisco Arizmendi" in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show

Community is quickly becoming a buzzword, and the only reason more people haven't bough in is because they think there is no way to measure it.But they're wrong because they are all only looking at it from a marketers' lens.Social sciences have been measuring community for a long time.  That's why when I found a trained anthropologist turned marketer that is a skilled data scientist, I had to have her on.  Little did I know that my first conversation with Venia Logan would be hands down the most compelling conversation I've had about community EVER.Seriously.  I've never heard anyone that strikes right at the heart of what I've been trying to explain so succinctly and tangibly as she does.I can't freaking wait to host her on the show to talk about: - How to look at marketing ROI from community (lead generation, LTV, content performance)- What makes a community brand work and traditional brands not work- why the advantage as community is becoming a bigger advantage than you ever (and why it has been ignored until now)- and so much more!Come to meet pick Venia's brain, and stay for the strategy session, or pick whatever works for you.In 2010, Venia transitioned from male to female and put her entire 10-year journey on Youtube. Over the next decade, that decision has snowballed into an active and healthy career in community management, diversity, education, and measurement in anonymous community health.In 2012, she created RESCQU.NET. – a nonprofit organization that simultaneously marketed to an invisible audience and catered to their anonymity. In 2017, she graduated with a degree focused on community management that took her around the world. In 2017 she became a full-stack marketer at DigitalMarketer. For the past 5 years, she has built quantitative and qualitative data measurement tools for brand communities online. With SociallyConstructed.Online she is committed to helping businesses build robust, self-sustainable communities. She wants to offer you and your business that same chance.Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Venia!On her LinkedIn: https://www.linkedin.com/in/samanthavlogan/On her Company: sociallyconstructed.online Connect with ME!In person at:FINCON in Orlando 9/07-10CMX Summit Thrive in the San Fracisco area 9/13-15Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's Samantha "Venia" Logan " in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Support the show

By now, you probably understand that some sort of combination of live events and content can build a powerful community, and you know who you want to help, but how do you plan it, execute it, and grow it from scratch?That's exactly what Francisco Arizmendi did for Freshbooks, and it completely changed his career.As he starts a new role to build ANOTHER great community for Superside, he's here to share how he hit his first home run and how he's going to do it again!He shared:- how he got started from zero with a small budget- why he was able to scale it across North America through live event- what mistakes he made early on that has changed his playbook - and much more!From the moment I met Francisco in 2019, I was in awe of what he was doing, and have been DYING to have him on the show to talk about it.  It's finally happened!  Francisco Arizmendi is a community builder, podcaster, content creative, and event producer. His passion lies in connecting humans and companies in authentic and meaningful ways. He is the co-creator of FreshBooks' global event series #imakealiving and the I Make a Living Podcast (Apple and Stitcher's top 10 Business Podcast). He has produced content, video, webinars, etc. for FreshBooks and Tribe. Recently, Francisco joined the team at Superside, where he will launch a brand new community space for marketers, designers, and creatives in 2022.Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Francisco!On his LinkedIn: https://www.linkedin.com/in/franciscoarizmendi/ Connect with ME!In person at:FINCON in Orlando 9/07-10CMX Summit Thrive in the San Fracisco area 9/13-15Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's Francisco Arizmendi" in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.WE HAVE SHOW NOTES NOW THANKS TO OUR COMMUNITY MEMBER, DEB SCHELL!How He Built a Multi-City Community From Scratch w/ Francisco ArizmendiHow his community journey started: Customer outreach to build relationships and found that they wanted a space to intentionally connect and continue the conversations after meetings The first event was to bring entrepreneurs into space, called “I make a living”  Check out the rest HERESupport the show

Podcasts continue to be an underrated tool to get your message out there, build your tribe, and grow demand for your products.But most people (I'm looking at you, PR agencies) either don't know how to reach out to them, or worse, value them correctly.That's why we're going to dive deep into strategies to get on more podcasts from a master at this craft- booking agent, Spencer Carpenter.Spencer taught us: - how to pitch yourself on the shows you want to be on- what tools to use to find the right shows- why what you do after being on a show makes all the difference- who is using podcasts effectively to build communityLisen to this!Spencer Carpenter is the founder of Outlier Audio, a full service podcast booking agency that represents talented entrepreneurs, business professionals, and investors, specializing in real estate investors. Prior to being in the podcasting space, Spencer spent over a decade working in the music industry, taking on various roles including talent management and representation, event and festival organizing, record label head, VIP Meet & Greet coordinator, merchandising, and more.  Spencer's pivot to the podcasting space came when the music industry shut down due to COVID-19 and he saw a need to help entrepreneurs, investors and business professionals get on to the new medium as a way to continue growing their business.Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Spencer!On his LinkedIn: https://www.linkedin.com/in/spencer-carpenter-49988166/ On his Instagram: https://www.instagram.com/spencercarpenter/On his Website: https://www.outlieraudio.comConnect with ME!In person at:FINCON in Orlando 9/07-10CMX Summit Thrive in the San Fracisco area 9/13-15Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's  pencer Carepenter" in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show

If someone could truly explain the playbook and impact of community for B2B, you could get your leadership team to adopt it.But someone with the gravitas, experience, and DATA to do that is hard to find.That's why when one of our favorite community members introduced us to the CEO of Meetup, David Siegel, we knew we had to bring him to YOU!Meetup currently has over 300,000 community groups, and over 60M members in 193 countries. They have one of the world's greatest databases on community.This makes David Siegel the official keeper of community secrets.  He joined the show and talked about:- How fast community motions are growing in the B2B sector- What companies are doing to get communities started and growing- Why combining digital native strategies with analog community meetups is so effective- and much moreYou won't want to miss this! Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with David!On his LinkedIn: https://www.linkedin.com/in/davidmsiegel/On his company: https://www.meetup.com/ Connect with ME!In person at:FINCON in Orlando 9/07-10CMX Summit Thrive in the San Fracisco area 9/13-15Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's  David Siegel" in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show

Attracting great talent to your company can either be the biggest bottle neck or the greatest force multiplier for the growth of your business, and the Great Resignation threw a wrench into the proven playbooks for it.But massive changes in the ecosystem create massive opportunities for innovation.That's why understanding how Refine Labs built a new playbook for growth through talent acquisition could change your business forever.Megan Bowen, partner and COO at Refine Labs, has been able to bring in over 100 people in under 3 years, and has LinkedIn talking about how working at her company is the new "Google".In our conversation talked about:- what the recipe for a talent destination is- how people success, customer success, and client success work together to fuel growth- why an innovative content strategy can, not just be great for marketing, but great for recruiting top talent- and much more!Don't miss your chance to pick the brain of the ultimate integrator of people and client success! Come be a part of the show!https://tinyurl.com/B2BCBSeason5Connect with Megan!On her LinkedIn: https://www.linkedin.com/in/meganwhitebowen/On her company podcast: Talent Destination PodcastConnect with ME!In person at:FINCON in Orlando 9/07-10CMX Summit Thrive in the San Fracisco area 9/13-15Bad Ass Business Summit in Dallas/Ft Worth 9/22-24Jesse Lane Conference in Jacksonville 10/22-23Online at:LinkedIn or Instagram.Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's  Megan Bowen" in subject.This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show

Establishing relationships is good for business growth because it allows you to build trust, show your commitment, and prove your credibility. In this episode of the Note Closers Show, Scott talks with Pablo Gonzalez about the power of building revenue through creating relationships with your clients and community. Pablo is the inventor of the Relationship Flywheel™️, host of the B2B Community Builder and Not Your Average Investor Shows, and Co-Founder of Be The Stage. While creating and nurturing a community can be daunting, how do you establish these relationships? Find out in this episode.Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes Pinterest