Podcasts about new markets

Ready to take your wedding business to the next level? Save your seat inside our free workshop Break into the Luxury Market: https://thelevelupco.com/workshop

Learn how to create new markets and attract aligned audiences with visionary strategist Jeffrey Van Dyk.

In this special “Coaching Call” Jake Wurzak goes solo to share everything he's learned from over a decade of raising capital in real estate. Drawing on personal experience—from his first $7 million deal with no clear path to funding, to building DoveHill into a hospitality investment platform—Jake walks through the real, unfiltered playbook for getting deals financed. This episode is packed with insights on how to approach high-net-worth individuals, build trust with investors, and create compelling deal collateral that actually converts. Jake also breaks down how he structures investor communications, designs pitch decks and memos, leverages tools like Juniper Square, and uses short personalized videos to bring deals to life. It's the same method he's using today to raise preferred equity for a current hotel redevelopment project in Savannah, Georgia. Key lessons include: - Why raising money for a single deal is easier than launching a fund - The importance of being honest, conservative, and clear with investors - How to use storytelling, design, and delivery to drive commitments - Tips for building investor databases, managing follow-ups, and closing deals - Real talk on sharing upside, walking away from bad capital, and learning through failure Whether you're about to raise your first $1 million or scaling to institutional capital, this behind-the-scenes coaching call gives you a candid, detailed roadmap for how to actually get it done. Connect & Invest with Jake: Follow Jake on X: https://x.com/JWurzak 1 on 1 coaching with Jake: https://www.jakewurzak.com/coaching Learn How to Invest with DoveHill: https://bit.ly/3yg8Pwo Topics: (00:00:00) - Intro (00:00:38) - More on DoveHill (00:05:05) - Jake's First Deal and Lessons Learned (00:08:57) - Raising Capital: Strategies and Tips (00:14:44) - Creating Effective Investment Memos (00:16:59) - Designing Investment Decks (00:35:26) - Engaging Investors with Video Pitches (00:40:21) - Investor Intake Process (00:44:01) - Negotiation Tips (00:45:09) - Q&A: Meeting Potential Investors (00:48:59) - Q&A: Handling Design and Pre-Development Costs (00:53:06) - Q&A: Capital Structure and Investor Profiles (00:56:22) - Q&A: Overcoming Appraisal Challenges (00:59:28) - Q&A: Partnering in New Markets (01:02:06) - Q&A: Preferred Equity and Fund Structures (01:17:58) - Q&A: Subscription Process and Investor Relations (01:22:27) - Unexpected Investor Stories

We're starting to see some hints that M&A activities might start heating up in the tech sector again. So what should you expect if a company gets acquired? What are some common scenarios and activities to be aware of?SHOW: 908SHOW TRANSCRIPT: The Cloudcast #908 TranscriptSHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK: http://bit.ly/cloudcast-cnotwCHECK OUT OUR NEW PODCAST: "CLOUDCAST BASICS"SHOW SPONSOR:Try Postman AI Agent Builder Todaypostman.com/podcast/cloudcast/SHOW NOTES:WHAT HAPPENS DURING AND AFTER AN ACQUISITION? Who is acquiring and who is being acquired? Culture, Company Size, GTM approach, etc?Why are they being acquired? New market, adjacent market, integration (1+1=3)Front-end, back-end, integration, acquhire acquisition? What are the benefits of the acquisition? New technology, key talent, new GTM approachDid the acquirer try to build it themselves first? Leftover perspective? Marketing understanding?Which group within the acquirer did the acquisition? Good alignment?Independence or Integration? What is the initial focus? What is the learning curve for the new company? Culture, tools, skeletons in closetsRetention of key people? Expectations of key people? How long do the leaders stay?FEEDBACK?Email: show at the cloudcast dot netTwitter/X: @cloudcastpodBlueSky: @cloudcastpod.bsky.socialInstagram: @cloudcastpodTikTok: @cloudcastpodDrunk AgileDan Vacanti and Prateek Singh drink whisk(e)y and discuss various facets of agile...Listen on: Apple Podcasts Spotify

In this episode, Maxwell Ivey, known as The Blind Blogger, shares his expertise on why accessibility is crucial for business owners looking to tap into new markets. He explains the significant benefits of making websites and apps accessible, not only for compliance but also for reaching a broader audience. Maxwell provides practical tips on improving accessibility, such as using alt text for images and ensuring keyboard navigation. He also discusses how podcasters can embrace inclusion to grow their audience, emphasizing the importance of creating content that is accessible to all.Website: https://www.theaccessibilityadvantage.com/work-with-meConnect with Maxwell on LinkedIn: https://www.linkedin.com/in/maxwellivey/Let's Stay in Touch! LinkedIn (be sure to mention you heard the podcast ;-)) Website - B.O.O.S.T.® Your Brilliance

President Donald Trump has set off a number of international trade wars in his first weeks in office. Some in Virginia's forestry industry hope steps taken by the president will breathe new life into parts of the Commonwealth they feel have been abandoned. Brad Kutner went to find out more.

With over 4,200 hotels across 100 destinations, BWH Hotels has transformed from a midscale brand into a global player covering everything from luxury to glamping. In this episode of the FHS Africa Podcast, we sit down with Ron Pohl, President of WorldHotels and Head of International Operations at BWH Hotels, to explore the group's evolving strategy. From expanding in Africa, Saudi Arabia, and Brazil to the rise of independent hotels and the demand for experiential travel, we dive into the key trends shaping the future of hospitality. Ron also shares insights on how BWH balances brand standards with flexibility, why sustainability and ESG initiatives matter, and what's next for the industry—including the group's move into glamping. Tune in for a deep dive into global hospitality trends, investment opportunities, and what makes a BWH property stand out in today's competitive landscape.

In today's episode, I'm joined by Brett Gosper, Head of NFL Europe & Asia Pacific.Growing up in Australia, the recent announcement to bring an NFL match to the iconic MCG will be something of a full-circle moment for Brett, who has, most notably, previously held the role of CEO of World Rugby.In this conversation, we dive into these internationalisation efforts, the NFL's Global Markets program, as well as how the league is creating an impact beyond the headline fixtures.Time Stamps2:00 - Brett's Journey and Bringing the NFL to Melbourne5:00 - NFL's Current Projects Internationally 7:00 - Homegrown Players and the Heritage Program13:00 - Could the NFL Launch a Local League?15:00 - Expanding into New Markets like Ireland and Spain20:00 - Global Markets Program 27:00 - Balancing Needs of International and Domestic Fans29:00 - Activating in Local Markets 31:00 - Impact of Netflix and YouTube deals35:00 - Future Plans for the LeagueAdditional Links:Sports Pundit: Touching Down: How the NFL is Becoming the International Football League

In this monthly conversation series Grant Scott speaks with art director, lecturer and creative director Fiona Hayes. In an informal conversation each month Grant and Fiona comment on the photographic environment as they see it through the exhibitions, magazines, talks and events that Fiona has seen over the previous weeks. Fiona Hayes Fiona Hayes is an art director, designer, consultant and lecturer with over 30 years' experience in publishing, fashion and the art world. She has been a magazine art director ten times: on Punch, Company, Eve, the British and Russian editions of Cosmopolitan, House & Garden,GQ India (based in Mumbai), MyselfGermany (in Munich), and Russian Vogue (twice). Between 2013 and 2019, as Art Director of New Markets and Brand Development for Condé Nast International, based in London and Paris, she oversaw all the company's launches – 14 magazines, including seven editions of Vogue. She still consults as Design Director at Large for Vogue Hong Kong. In 2002 she founded independent photography magazine DayFour, publishing it continuously until 2012. She is Co-Author and Art Director of The Fashion Yearbook, and creative director of books for South African media consultancy Legacy Creates. Outside the publishing world, she has been Art Director of contemporary art auction house Phillips de Pury in London and New York, and Consultant Art Director of Russian luxury retail group Mercury/TSUM. (Fiona would like to point out she is not Russian: she is proudly Irish and studied Visual Communication and History of Art and Design at NCAD Dublin.) She currently divides her time between design consultancy for commercial clients, and lecturing at Oxford Brookes University, the Condé Nast College of Fashion and Design, London, Nottingham Trent University, Ravensbourne University, and Leeds University. She lives in West London. @theartdictator Dr.Grant Scott After fifteen years art directing photography books and magazines such as Elle and Tatler, Scott began to work zas a photographer for a number of advertising and editorial clients in 2000. Alongside his photographic career Scott has art directed numerous advertising campaigns, worked as a creative director at Sotheby's, art directed foto8magazine, founded his own photographic gallery, edited Professional Photographer magazine and launched his own title for photographers and filmmakers Hungry Eye. He founded the United Nations of Photography in 2012, and is now a Senior Lecturer and Subject Co-ordinator: Photography at Oxford Brookes University, Oxford, and a BBC Radio contributor. Scott is the author of Professional Photography: The New Global Landscape Explained (Routledge 2014), The Essential Student Guide to Professional Photography (Routledge 2015), New Ways of Seeing: The Democratic Language of Photography (Routledge 2019), and What Does Photography Mean To You? (Bluecoat Press 2020). His photography has been published in At Home With The Makers of Style (Thames & Hudson 2006) and Crash Happy: A Night at The Bangers (Cafe Royal Books 2012). His film Do Not Bend: The Photographic Life of Bill Jay was premiered in 2018. Scott's book Inside Vogue House: One building, seven magazines, sixty years of stories, Orphans Publishing, is on now.

Dr. Keena Trowell, assistant professor of mechanical engineering, McMaster University For more of the Shaye Ganam Show, subscribe to the podcast. https://globalnews.ca/calgary/program/shaye-ganam/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Expanding into a new real estate market can be a game-changer or a costly mistake—it all comes down to having the right strategy. In this episode of Uncontested Investing, we break down how to pick the right market, build a strong local team, and avoid common pitfalls when scaling your portfolio.   We're talking competition levels, short-term rentals, student housing, and the key data tools that give you an edge. Plus, we'll cover why emotional investing is dangerous and how to stay disciplined with your buy box.    If you're looking to grow your investments the right way, this episode is packed with real-world insights to help you expand with confidence.   Key Talking Points of the Episode   00:00 Introduction 01:16 Understanding competition and pace through market research 03:22 Preparing for seasonal vacancies and rental gaps 05:11 How to analyze new market opportunities 06:21 Why realtors, contractors, and property managers are key 10:01 Should you be following major REITs? 15:05 Asking help from experts in the market   Quotables   “Before jumping into a new market, build a strong team—local realtors, contractors, and property managers make all the difference.”   “Avoid emotional investing. Stick to your buy box and don't let competition push you beyond your limits.”   “Find the overlooked opportunities—while big investors chase major cities, smaller markets often offer better margins.”   Links   RCN Capital https://www.rcncapital.com/podcast https://www.instagram.com/rcn_capital/ info@rcncapital.com   REI INK https://rei-ink.com/  

Wisconsin legislators are getting set to create a new budget for the next 2 years with a large focus on agriculture. Senator Brad Pfaff, of District 32, shares his big points for the future of Wisconsin agriculture. His biggest point being more accessible rural healthcare. In the next budget he would like to see more allocations for rural EMS services as well as more training programs to promote the EMS services. Senator Pfaff also says that finding new markets domestically for Wisconsin products with probable tariffs incoming is another huge point that needs focused on in the next biennium. When asked about labor issues, Senator Pfaff explained that he would like to see more effort in getting Wisconsin residents interested in agriculture with various programs through the state. See omnystudio.com/listener for privacy information.

In this monthly conversation series Grant Scott speaks with art director, lecturer and creative director Fiona Hayes. In an informal conversation each month Grant and Fiona comment on the photographic environment as they see it through the exhibitions, magazines, talks and events that Fiona has seen over the previous weeks. Fiona Hayes Fiona Hayes is an art director, designer, consultant and lecturer with over 30 years' experience in publishing, fashion and the art world. She has been a magazine art director ten times: on Punch, Company, Eve, the British and Russian editions of Cosmopolitan, House & Garden,GQ India (based in Mumbai), MyselfGermany (in Munich), and Russian Vogue (twice). Between 2013 and 2019, as Art Director of New Markets and Brand Development for Condé Nast International, based in London and Paris, she oversaw all the company's launches – 14 magazines, including seven editions of Vogue. She still consults as Design Director at Large for Vogue Hong Kong. In 2002 she founded independent photography magazine DayFour, publishing it continuously until 2012. She is Co-Author and Art Director of The Fashion Yearbook, and creative director of books for South African media consultancy Legacy Creates. Outside the publishing world, she has been Art Director of contemporary art auction house Phillips de Pury in London and New York, and Consultant Art Director of Russian luxury retail group Mercury/TSUM. (Fiona would like to point out she is not Russian: she is proudly Irish and studied Visual Communication and History of Art and Design at NCAD Dublin.) She currently divides her time between design consultancy for commercial clients, and lecturing at Oxford Brookes University, the Condé Nast College of Fashion and Design, London, Nottingham Trent University, Ravensbourne University, and Leeds University. She lives in West London. @theartdictator Dr.Grant Scott After fifteen years art directing photography books and magazines such as Elle and Tatler, Scott began to work zas a photographer for a number of advertising and editorial clients in 2000. Alongside his photographic career Scott has art directed numerous advertising campaigns, worked as a creative director at Sotheby's, art directed foto8magazine, founded his own photographic gallery, edited Professional Photographer magazine and launched his own title for photographers and filmmakers Hungry Eye. He founded the United Nations of Photography in 2012, and is now a Senior Lecturer and Subject Co-ordinator: Photography at Oxford Brookes University, Oxford, and a BBC Radio contributor. Scott is the author of Professional Photography: The New Global Landscape Explained (Routledge 2014), The Essential Student Guide to Professional Photography (Routledge 2015), New Ways of Seeing: The Democratic Language of Photography (Routledge 2019), and What Does Photography Mean To You? (Bluecoat Press 2020). His photography has been published in At Home With The Makers of Style (Thames & Hudson 2006) and Crash Happy: A Night at The Bangers (Cafe Royal Books 2012). His film Do Not Bend: The Photographic Life of Bill Jay was premiered in 2018. Scott's next book is Inside Vogue House: One building, seven magazines, sixty years of stories, Orphans Publishing, is on sale February 2024. Mentioned in this episode: https://www.tate.org.uk/whats-on/tate-britain/the-80s-photographing-britain https://www.southbankcentre.co.uk/whats-on/linder-danger-came-smiling/ © Grant Scott 2025

On February 1st, President Donald Trump signed an executive order titled “Imposing Duties to Address the Flow of Illicit Drugs Across Our Northern Border.” The order calls for a 25% tariff on virtually all Canadian goods imported into the United States and a 10% tariff on Canadian energy products, starting February 4th. In response, Prime Minister Justin Trudeau imposed 25% tariffs on C$155 billion worth of American goods coming into Canada, with C$30 billion starting February 4th and the remaining 21 days later.On February 3rd, after this podcast was recorded, President Trump and Prime Minister Trudeau agreed to pause the tariffs for at least 30 days.To help us understand the escalating trade war, we welcome the Honourable John Manley to the podcast. For over a decade, John served in the Federal Government as Canada's Deputy Prime Minister, Minister of Finance, Minister of Foreign Affairs, and Minister of Industry. He is currently the Chairman of Jefferies Securities Inc., a member of the Board of Directors of TELUS, and a Senior Advisor at Bennett Jones.Here are some of the questions Jackie and Peter asked the Honourable John Manley: What are your thoughts on the abrupt turn in US - Canada relations? What else should Canada be doing at this point? What are Canada's energy vulnerabilities in this dispute? Does Canada have emergency measures it can use? Should Canada boost spending to support businesses and people, and does the prorogation of parliament limit these options?Content referenced in this podcast: John Manley's Op-ed in the Globe and Mail, “Dear Donald Trump: Your plan to create ‘the United States of Canada' is brilliant” (January 15, 2025)The Main Project 25 Document Published in April 2023Please review our disclaimer at: https://www.arcenergyinstitute.com/disclaimer/ Check us out on social media: X (Twitter): @arcenergyinstLinkedIn: @ARC Energy Research Institute Subscribe to ARC Energy Ideas PodcastApple PodcastsAmazon MusicSpotify 

How does a small community in Athens, Ohio, turn local produce into a thriving business ecosystem? Join us as we unravel the evolutionary tale of ACEnet, a pioneering force in community-based economic development, through the eyes of our insightful guests Adam Cody, Cameron Chastain, and Izzy Stichik. Discover the origins of ACEnet, once known as the Worker-Owned Network, and its transformation into a beacon of innovation and support for food businesses in Central Appalachia. Inspired by models from Northern Italy, ACEnet's journey includes launching the Athens Food Venture Center, a hub that has empowered countless entrepreneurs since 1996. Our conversation sheds light on the collaborative efforts between ACEnet, AmeriCorps, and local farmers, which have reshaped food access and education in Athens County. From transformative programs like the Veggie Van to educational initiatives that teach children about agriculture and cooking, listeners will hear firsthand how ACEnet is making a difference. The episode highlights the critical role of business incubation services in rural settings, providing aspiring entrepreneurs with the knowledge and resources needed to flourish, and the role resources like community-scaled equipment provide for building solidarity and resilience. With stories of shared resources and financial empowerment, we delve into the supportive networks that ACEnet nurtures, including tool libraries and financial guidance. Hear about the power of community networking, and how personal experiences, from starting a mushroom farm to engaging in business counseling, reflect ACEnet's impact on local entrepreneurship. Finally, we cast an eye on the future with ACEnet's exciting participation in the Regional Food Business Center program, a USDA-funded initiative poised to revolutionize regional food economies across Central Appalachia, offering new markets and transformative opportunities. Check out ACEnet's work here: https://acenetworks.org/# https://www.indianag.org/intertribalfbc https://www.appalachiarfbc.org/   For sources, transcripts, and to read more about this subject, visit: www.agroecologies.org To support this podcast, join our patreon for early, commercial-free episode access at https://www.patreon.com/poorprolesalmanac For PPA Restoration Content, visit: www.restorationagroecology.com For PPA Merch, visit: www.poorproles.com For PPA Native Plants, visit: www.nativenurseries.org To hear Tomorrow, Today, our sister podcast, visit: www.tomorrowtodaypodcast.org/   Key words: Community-driven, Economic Empowerment, ACEnet, Worker-Owned Network, Rural Entrepreneurs, Athens, Ohio, Food Access, Business Counseling, Local Economies, Shared-Use Kitchen, Agricultural Producers, Food Entrepreneurs, Community Collaboration, Resource Sharing, Transformative, Food Systems, Community Economic Development, Northern Italy, Athens ACEnet Food Venture Center, Thermal Processing Room, AmeriCorps, Local Farmers, Rural Action, Fresh Produce, Schools, Agriculture, Nutrition, Business Incubation, Business Support, Rural Setting, Business Knowledge, Entrepreneurship, Business Structures, Cooperative Models, C-corp, S-corp, Equitable Ownership, CEO-led Models, LLCs, DBAs, Cost Considerations, Processing Sunchokes, One-time Intake Fee, Regulatory Processes, Privilege of Failure, Safety Net, Commonwealth Kitchen, Shared Resources Model, Tool Libraries, Community Networking, Financial Empowerment, Financial Literacy, Veggie Van Program, Food Accessibility, Healthy, Local Produce, Underserved Communities, Food Sovereignty, Food Justice, Career Paths, Regional Food Business Center Program, USDA, Technical Assistance, Appalachia Region, Ohio, West Virginia, Kentucky, Maryland, Pennsylvania, Tennessee, New Markets, Business Builder Sub-A

Andrew Lu is the Co-founder and CEO of Captain, a men's skincare platform and personalized concierge service. With a background as a corporate attorney specializing in startups and venture capital, Andrew combines his entrepreneurial experience with his passion for skincare to bridge the personal wellness gap for men.Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.Contact us: https://www.elevatemybrand.com/contact Stay connected & DM us feedback on the podcast:Instagram: https://www.instagram.com/elevatemybrandla/ LinkedIn: https://www.linkedin.com/company/elevatemybrandla/ TikTok: https://www.tiktok.com/@elevatemybrand

In this episode of Creatives Grab Coffee, we sit down with Samuel Hand, founder of Phalanx Film Co., to explore his entrepreneurial journey in video production. Samuel shares how he transitioned from freelancing to running a full-time business, the challenges of breaking into a new market, and the strategies he uses to secure recurring revenue. We dive into managing client relationships, handling revisions, and the power of niching down for brand clarity. Plus, Samuel discusses the inspiration behind his company's unique name and how history influences his approach to storytelling.TIMESTAMPS0:00 - Introduction to Creatives Grab Coffee 2:19 - Guest Introduction: Meet Samuel Hand of Phalanx Film Co. 3:28 - The Challenge of Collecting Payments from Large Companies 4:50 - Transitioning from Side Hustle to Full-Time Business 7:28 - The Video Production Market in Idaho vs. North Carolina 9:40 - Subscription-Based Video Production for Small Businesses 13:36 - Handling Client Revisions and Setting Boundaries 20:00 - The Role of Contracts in Protecting Your Business 30:31 - Why Samuel Chose Entrepreneurship Over Crew Work 33:53 - Moving to a New Market and Building Local Connections 43:41 - Niching Down: Corporate vs. Wedding Video Production 49:44 - Goals for 2025: Scaling Through Recurring Revenue 57:30 - The Story Behind the Name Phalanx Film Co. 1:00:00 - Closing Thoughts and TakeawaysSPONSORS:Canada Film Equipment: www.CanadaFilmEquipment.comAudio Process: www.Audioprocess.ca

Here's how I typically view expanding a gym brand into new markets, whether they are a franchise, corporately owned or a license model. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way. Learn more about what it's like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- Elevate Your Coaching and Program Design w/ TeamBuildr TeamBuildr is a strength & conditioning software for performance coaches who want to efficiently build workout programs for their athletes and clients. Their platform was designed to make the life of a strength coach easier when it comes to building workouts, monitoring athlete recovery, and tracking workout data. They are currently offering a 30-day free trial when signing up with code “WTF”.

From The Archive -  Online advertising can feel like navigating a dense forest without a map—especially for businesses trying to sell nationally without the resources of big-name competitors. That's why I invited Krystal Covington,  to share her expertise. Originally released in September 2022, Krystal's tips are still relevant today.  Together, we explored how businesses can use geo-targeting and smart collaborations to stretch their advertising dollars further and stand out in targeted markets. Here are the highlights of our conversation: Focus Your Efforts With Geo-Targeting Even for businesses that can sell anywhere, narrowing the focus to specific regions can make a big impact. Tools like Google Trends help identify where demand is strongest, allowing companies to allocate their budget effectively. For instance, a $500 geo-targeted ad campaign in high-interest areas can yield better results than a $3,000 national campaign competing against industry giants. Collaborations and Partnerships Pay Off Building "power partnerships" with complementary businesses can expand your reach without blowing your budget. From co-branded sweepstakes to shared promotions, partnerships allow you to tap into each other's audiences and grow your contact lists while creating mutual value. Creative Strategies for Audience Growth Krystal shared her experience using tools like Gleam.io to run contests that reward participants for actions like visiting websites, following social media accounts, or joining email lists. This approach not only engages audiences but also helps both partners grow their visibility in meaningful, measurable ways. Adapt These Strategies Locally or Nationally Whether you're targeting your hometown or a far-off market like Baltimore, the principles are the same. Find either local partners in your target area or collaborate with nearby businesses to enter new regions together.

In this week's episode, I'm delighted to welcome back Rory MacFdyen, co-founder of Reflo, a sustainable performance wear brand.Rory was one of the podcast's very first guests, so it was a pleasure to catch up and hear about Reflo's impressive growth over the past year.We dive into their journey from startup to scale-up, celebrating milestones like winning the Santander Growing Business Award, launching exciting new partnerships, and continuously innovating to drive sustainability in the apparel industry.Rory also shares invaluable insights on the pros and cons of working in a startup, establishing company structure and values during scaling, navigating the dynamics of a co-founder partnership, and the critical role of hiring the right talent.Expect to hear:02:29 Growth and Expansion04:25 Building a Strong Team05:54 Leadership Dynamics16:06 Sustainable Performance Wear18:13 Partnerships and Innovations25:52 Reloop - Reflo's Innovative New Prodcut35:48 Sustainability Challenges and Greenwashing42:05 Balancing Commercial Viability and Ethics48:34 Building a Sustainable Business Culture1:07:34 Expanding into New Markets and Sports Hosted on Acast. See acast.com/privacy for more information.

DTN's 2024 Virtual Ag Summit wrapped up in December, with farmers from across the country convening to discuss what to expect, and how to prepare, for a New Year, New Administration, and New Markets. The event also gave DTN Progressive Farmer's Senior Editor Dan Miller a chance to show off some of the stellar producers honored in the 2025 class of America's Best Young Farmers and Ranchers, who offered their perspective on the businesses they're growing, the challenges they've faced, and what they see ahead. Today, we'll hear from honorees Emily Mullen, a dairy farmer from Ohio, and Ben Neale, a cattleman from Tennessee, about their unique paths to farming, and how they've rolled with the punches of consumer demand, a global pandemic, and uncertain market conditions in recent years. In their sit down with Dan, they'll also discuss their outlook for growth, the skills they've built to farm and market products successfully, and why they stood out in a competitive class of young farmers this year.

About the Guest(s): Jason W. Taylor is the President and Founder of Code Launch, an initiative designed to support entrepreneurs and startups in the tech industry. With a background in software development, Taylor established Code Authority to offer elite development services and eventually expanded his vision to focus on empowering early-stage ventures through what is now known as Code Launch. Under his leadership, Code Launch has evolved into a significant event for startups, combining elements of competition, networking, and trade shows. Episode Summary: In this exciting episode of the "Who You Know Show," Mark Elder welcomes Jason W. Taylor, the visionary behind Code Launch, a platform revolutionizing support for tech startups. As Elder fills in for the regular host Trevor Houston, who is under the weather, Taylor dives deep into the intricacies of nurturing startups, sharing strategies and insights for entrepreneurs eager to make their mark in the highly competitive tech landscape. With Code Launch's upcoming World Championship event on November 20th at Gillies, Dallas, listeners are in for an engaging discussion on how beginning ventures can attract the right attention and secure investment without losing their essence.  Jason W. Taylor elaborates on Code Launch's journey from its humble beginnings to becoming a pivotal event for tech founders worldwide. The conversation focuses on startup dynamics, emphasizing the importance of team-building, traversing early-stage hurdles, and understanding market valuation for startups. Taylor echoes the principles of conscious capitalism, having adopted them alongside Code Launch's parent company, Improving. The episode explores how Code Launch bridges the gap between visionary ideas and market-ready solutions, making it a beacon of inspiration and opportunity in the world of tech entrepreneurship. Resources: Jason W. Taylor LinkedIn: https://www.linkedin.com/in/jason-w-taylor-startups/ Career Transition Summit: https://event.webinarjam.com/register/67/04404igv  LinkedIn e-book: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠ Subscribe: ⁠⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/who-ya-know-show ⁠⁠⁠⁠⁠⁠⁠⁠ Trevor Houston is a licensed financial professional offering insurance/financial products through various carriers. For more info visit ⁠⁠⁠⁠⁠⁠⁠⁠http://cpwstrategies.com Chapters: (0:00) Code Launch: Empowering Startups Through Innovative Competitions (5:42) Avoiding Pitfalls in Developing Digital Products (7:27) The Evolution and Success of Code Launch Events (11:18) Empowering Startups Through Venturetainment and Overcoming Solopreneur Challenges (21:17) Exciting Ventures and Entertainment at Code Launch Event (27:11) Conscious Capitalism's Impact on Startups and Community Engagement (33:52) Innovative Ventures and Young Talent at CodeLaunch (38:25) Innovative Tech Products and Networking at CodeLaunch Event (44:36) Essential Skills for Startup Success and Overcoming Common Fears (48:36) Strategies for Early Stage Venture Fundraising and Valuation (52:23) CodeLaunch Expands Globally with Conscious Capitalism and New Markets (56:12) Building a Successful Startup Requires a Strong Team and Perseverance (1:00:45) Code Launch World Championship: A Must-Attend Event for Innovators

In this extended episode, editor, writer and curator of photography Bill Shapiro, art director, creative director and lecturer Fiona Hayes and UNP founder and curator Grant Scott look back on 2024 and forward to 2025 whilst reflecting on photo exhibitions, books, social media, publishing and the expectations of the Twenty First Century photographer. Bill Shapiro Bill Shapiro served as the Editor-in-Chief of LIFE, the legendary photo magazine; LIFE's relaunch in 2004 was the largest in Time Inc. history. Later, he was the founding Editor-in-Chief of LIFE.com, which won the 2011 National Magazine Award for digital photography. Shapiro is the author of several books, among them Gus & Me, a children's book he co-wrote with Rolling Stones guitarist Keith Richards and, What We Keep, which looks at the objects in our life that hold the most emotional significance. A fine-art photography curator for New York galleries and a consultant to photographers, Shapiro is also a Contributing Editor to the Leica Conversations series. He has written about photography for the New York Times Magazine, Vanity Fair, the Atlantic, Vogue, and Esquire, among others. Every Friday — more or less — he posts about under-the-radar photographers on his Instagram feed, where he's @billshapiro. Fiona Hayes Fiona Hayes is an art director, designer, consultant and lecturer with over 30 years' experience in publishing, fashion and the art world. She has been a magazine art director ten times: on Punch, Company, Eve, the British and Russian editions of Cosmopolitan, House & Garden,GQ India (based in Mumbai), MyselfGermany (in Munich), and Russian Vogue (twice). Between 2013 and 2019, as Art Director of New Markets and Brand Development for Condé Nast International, based in London and Paris, she oversaw all the company's launches – 14 magazines, including seven editions of Vogue. She still consults as Design Director at Large for Vogue Hong Kong. In 2002 she founded independent photography magazine DayFour, publishing it continuously until 2012. Outside the publishing world, she has been Art Director of contemporary art auction house Phillips de Pury in London and New York, and Consultant Art Director of Russian luxury retail group Mercury/TSUM. She currently divides her time between design consultancy for commercial clients, and lecturing. She lives in West London. @theartdictator Dr.Grant Scott After fifteen years art directing photography books and magazines such as Elle and Tatler, Scott began to work as a photographer for a number of advertising and editorial clients in 2000. Alongside his photographic career Scott has art directed numerous advertising campaigns, worked as a creative director at Sotheby's, art directed foto8 magazine, founded his own photographic gallery, edited Professional Photographer magazine and launched his own title for photographers and filmmakers Hungry Eye. He founded the United Nations of Photography in 2012, and is now a Senior Lecturer and Subject Co-ordinator: Photography (Under-Graduate and Post-Graduate) at Oxford Brookes University, Oxford, and a BBC Radio contributor. Scott is the author of Professional Photography: The New Global Landscape Explained (Routledge 2014), The Essential Student Guide to Professional Photography (Routledge 2015), New Ways of Seeing: The Democratic Language of Photography (Routledge 2019), and What Does Photography Mean To You? (Bluecoat Press 2020). His photography has been published in At Home With The Makers of Style (Thames & Hudson 2006) and Crash Happy: A Night at The Bangers (Cafe Royal Books 2012). His film Do Not Bend: The Photographic Life of Bill Jay was premiered in 2018. Scott continues to work as a photographer, writer and filmmaker and is the Subject Coordinator for both undergraduate and post graduate study of photography at Oxford Brookes University, Oxford, England. © Grant Scott 2025

What role do trust, cultural understanding, and collaboration play in global innovation? In this episode of the Innovation Storytellers Show, I sit down with Gökhan Doran, Division VP and General Manager at Corning International, to uncover the keys to navigating the complexities of international manufacturing and partnerships.  From Brazil to Nigeria, Japan to India, Gökhan shares his journey of building diverse, value-driven collaborations that blend Corning's innovation in glass science with local expertise and creativity. Together, we explore the human resistance to change, the importance of breaking down comfort zones, and the philosophical insights that guide Gökhan's leadership style. Drawing inspiration from Plato, Gökhan discusses how curiosity, discipline, and a willingness to climb the metaphorical wall of fear have shaped his career and approach to partnerships. We also dive into the challenges and opportunities of operating in a global marketplace, from fostering trust in cross-cultural collaborations to ensuring alignment on core values. Gökhan highlights how these synergies drive innovation and long-term growth, transforming partnerships into powerful engines for progress. Whether you're leading a global team or looking to expand your business internationally, this conversation offers actionable insights into the art and science of collaboration, innovation, and leadership in a fast-changing world.  

מוצרים מוכרים, דילמות חדשות: שיחה עם יובל קסטן, CPO ב-HoneyBook בפרק הזה של "מוצרלה" גלעד משוחח עם יובל קסטן, ה-CPO של HoneyBook, על שינויי כיוון אסטרטגיים בניהול מוצר. יובל משתף על איך החברה הבינה שמיצתה את הוורטיקל הנוכחי שלה ועל התהליך שהוביל לבחירת וורטיקל חדש. דיברנו על ההשקעה הראשונית שנדרשה, הפערים שנוצרו בין השפה העסקית לשפה המוצרית, ואיך הם התמודדו עם האתגרים הארגוניים שבדרך. יובל מסביר גם איך נבנה פלייבוק פנימי שילווה את המהלך ועל הדילמות שהתעוררו – בין פתרונות גנריים למענה לצרכים ייחודיים של לקוחות. שיחה בגובה העיניים על האתגרים המורכבים שמלווים תהליכים כאלה, ומה אפשר ללמוד מהם להמשך הדרך.

New Zealand Rugby CEO talks about the controversial TJ Perenara haka which saw a nod to Te Tiriti o Waitangi and the split it caused in the country. Will Scott Robertson be able to pick some overseas players? Will the New Zealand Rugby, SKY Broadcast deal be signed by the end of the year? LISTEN ABOVE. See omnystudio.com/listener for privacy information.

In this episode, host Diana Krach engages in a compelling conversation with Lucas Gould, the CEO of Spendr. Lucas shares his vision of transforming the traditional cash-only policies that often plague the cannabis industry, drawing parallels to the ease of buying a cup of coffee.Throughout the episode, Diana and Lucas explore the numerous challenges and solutions surrounding payment accessibility in the cannabis market. Lucas elaborates on how Spender's technology not only simplifies consumer transactions but also enhances the overall dispensary experience by improving gratuities for budtenders and streamlining business operations.The discussion extends to Spendr's dedication to democratizing financial technology, ensuring accessibility for all users regardless of age or tech-savviness. With innovative features like an interactive rewards system and strategic partnerships with local banks, Spendr is poised to break down financial barriers in the cannabis industry.Listeners will gain insights into Spendr's ambitious plans to expand into new markets and the company's commitment to making financial access as universal as it is rewarding. This episode is a must-listen for anyone interested in the intersection of cannabis commerce and financial technology, providing a glimpse into the future of seamless, accessible transactions in the cannabis industry. This episode is produced and edited by Your Highness Media. Subscribe to our Substack for the latest updates and event information.

In the last decade, farmland prices have shifted under the pressure of farm policy, a global pandemic, a changing interest rate regime, and a broader market anxious for safe investments. The picture of US farmland today is mixed, with some record sales still hitting inboxes even as many properties go unsold at auction. These mixed signals have left some producers wondering– what's going on with the farmland markets?  Today, we're joined by DTN Farm Business Editor Katie Dehlinger, who's been following the story, looking to what's ahead, and brings us some answers. We'll discuss how worried growers should be about what seems to be a growing trend of institutional purchasing of farmland– from foreign owners to Wall Street to Bill Gates. Then we'll talk about debt, interest rates, and why the farmland market today is still unlike the one many farmers experienced during the 1980s farm crisis. We'll look forward to the likely impacts of the US political transition, and talk about how other emerging trends, from farmland succession to advanced farmland technology might alter the space going forward. Plus, we'll hear a preview about the 2024 DTN Ag Summit entitled New Year, New Administration ... New Markets? Click here to register.

Simon Szewach, Executive Chairman of Gelteq, shares the business journey behind an innovative gel-based drug delivery system. From startup funding and strategic partnerships to FDA hurdles and market disruption, hear how Gelteq is creating new opportunities in pharmacy. A must-listen for those inspired by entrepreneurial challenges and industry transformation.

In this monthly conversation series Grant Scott speaks with art director, lecturer and creative director Fiona Hayes. In an informal conversation each month Grant and Fiona comment on the photographic environment as they see it through the exhibitions, magazines, talks and events that Fiona has seen over the previous weeks. Fiona Hayes Fiona Hayes is an art director, designer, consultant and lecturer with over 30 years' experience in publishing, fashion and the art world. She has been a magazine art director ten times: on Punch, Company, Eve, the British and Russian editions of Cosmopolitan, House & Garden,GQ India (based in Mumbai), MyselfGermany (in Munich), and Russian Vogue (twice). Between 2013 and 2019, as Art Director of New Markets and Brand Development for Condé Nast International, based in London and Paris, she oversaw all the company's launches – 14 magazines, including seven editions of Vogue. She still consults as Design Director at Large for Vogue Hong Kong. In 2002 she founded independent photography magazine DayFour, publishing it continuously until 2012. She is Co-Author and Art Director of The Fashion Yearbook, and creative director of books for South African media consultancy Legacy Creates. Outside the publishing world, she has been Art Director of contemporary art auction house Phillips de Pury in London and New York, and Consultant Art Director of Russian luxury retail group Mercury/TSUM. (Fiona would like to point out she is not Russian: she is proudly Irish and studied Visual Communication and History of Art and Design at NCAD Dublin.) She currently divides her time between design consultancy for commercial clients, and lecturing at Oxford Brookes University, the Condé Nast College of Fashion and Design, London, Nottingham Trent University, Ravensbourne University, and Leeds University. She lives in West London. @theartdictator Dr.Grant Scott After fifteen years art directing photography books and magazines such as Elle and Tatler, Scott began to work zas a photographer for a number of advertising and editorial clients in 2000. Alongside his photographic career Scott has art directed numerous advertising campaigns, worked as a creative director at Sotheby's, art directed foto8magazine, founded his own photographic gallery, edited Professional Photographer magazine and launched his own title for photographers and filmmakers Hungry Eye. He founded the United Nations of Photography in 2012, and is now a Senior Lecturer and Subject Co-ordinator: Photography at Oxford Brookes University, Oxford, and a BBC Radio contributor. Scott is the author of Professional Photography: The New Global Landscape Explained (Routledge 2014), The Essential Student Guide to Professional Photography (Routledge 2015), New Ways of Seeing: The Democratic Language of Photography (Routledge 2019), and What Does Photography Mean To You? (Bluecoat Press 2020). His photography has been published in At Home With The Makers of Style (Thames & Hudson 2006) and Crash Happy: A Night at The Bangers (Cafe Royal Books 2012). His film Do Not Bend: The Photographic Life of Bill Jay was premiered in 2018. Scott's book Inside Vogue House: One building, seven magazines, sixty years of stories, Orphans Publishing, is on now. © Grant Scott 2024

Qualcomm President/CEO Cristiano Amon discusses diversifying the company with a move into automotive chips with Bloomberg's Caroline Hyde. See omnystudio.com/listener for privacy information.

We are digging deeper into the 25 Nov 2024 Nip Impressions Column by Jim Thompson, "Creating New Markets with Quality Parameters"

Keywords:  entrepreneurship, marketing, sales strategies, digital marketing, business growth, founder-led sales, specialization, consulting, agency success, streaming media Summary:  In this episode, Mitch Beinhacker interviews Corey Quinn, a seasoned entrepreneur and consultant, who shares his journey from a child actor in commercials to a successful career in advertising, marketing, and digital consulting. Corey discusses his experiences during the dot-com boom, his transition into financial services, and his eventual success in sales and marketing. He emphasizes the importance of specialization in business, innovative sales strategies like gift-based marketing, and the challenges of founder-led sales. Corey also introduces his book and consulting focus, aimed at helping entrepreneurs escape dependency on their own involvement in sales and build sustainable businesses. Takeaways Corey's journey began in advertising and marketing. He experienced the dot-com boom and the challenges of early streaming media. Transitioning to financial services provided valuable insights into sales. Specialization in a niche market can lead to greater success. Innovative sales strategies, like gift-based marketing, can break through barriers. Building relationships is crucial for business growth. Founder-led sales can limit scalability and growth potential. Corey's book focuses on escaping founder dependency. A successful business should be able to operate without the founder's constant involvement. Understanding your target audience is key to effective marketing. Titles Building a Sustainable Business Model The Power of Relationships in Business Sound Bites "I was the California kid." "We were early in the streaming media space." "I was a CEO of a publicly traded company." Chapters 00:00 Introduction and Background 04:35 Corey's Early Career in Advertising and Marketing 07:53 The Dot-Com Era and Streaming Media Ventures 10:49 Transitioning to Financial Services 12:50 Sales Training and Early Success 14:54 The Shift to Digital Marketing and Agency Work 19:11 Building Relationships and Specialization in Sales 24:14 Innovative Sales Strategies and Gift-Based Marketing 30:13 Expanding into New Markets and Specialization 35:11 The Importance of Founder-Led Sales 43:34 Corey's Book and Consulting Focus 50:15 Escaping Founder Dependency and Building a Sustainable Business

Perennial crops – ones that don't have to be re-planted each year — are proven to be good for the soil and, by extension, the environment. Jana Rose Schleis reports how Missouri growers and researchers made the sustainable elderberry a success.

In this episode of the Shoot Your Shot podcast, hosts Timothy Muza and Lindsay Coulter discuss the challenges of moving to a new area as a photographer and starting over with a new client base. They provide practical advice on leveraging existing skills, researching the local market, and building relationships with local vendors to establish a successful photography business in a new location. In this conversation, Timothy Muza discusses the importance of collaboration and networking in the photography industry, especially when entering new markets. He emphasizes the need for adaptability, the significance of building a strong portfolio, and effective marketing strategies, including promotions and collaborations with local vendors. The discussion also touches on engaging with audiences through social media and the importance of authenticity in communication. Want us to feature your question, photography story, or industry hot take on an episode? Send us a DM, voice note, or video on instagram @TheShootYourShotPodcast. Your privacy is important to us. If you want to remain anonymous just let us know :) Sign up with Imagen AI to streamline your photo editing and get 1500 edits free! Sign up below for this rad AF offer: https://bit.ly/timothypodcast Become an IG reel-creating machine with Social Templates! Get 25% off a yearly subscription for Black Friday with Promo code: LINDSAY. socialtemplates.co 00:00 Introduction to the Podcast and Hosts 04:05 Navigating a New Market: Callie's Dilemma 12:07 Leveraging Existing Skills and Portfolio 18:07 Researching the Local Market 24:05 Building Relationships with Local Vendors 28:12 Adapting to New Markets and Opportunities 30:34 The Importance of Portfolio Development 32:47 Promotions and Marketing Strategies 36:29 Collaborating with Local Vendors 40:07 Engaging with Your Audience on Social Media

We wrap up our three part conversation with the man who started Off Shore Tackle...Bruce DeShano. "The Chairman of the Boards" talks about his companies move into new markets, including striper and catfish, why you probably won't see Off Shore products for saltwater anglers and also why the popular OR 12 boards is still "unfinished". Bruce also describes his role as a teacher and promoter, todays market dynamics and the role charter captains now play in Off Shore promotion. The "Freshwater Fishing Hall of Fame" member also talks about the transition in leadership to his son Nick and what the future might hold for this proud American company.

On this episode of Lochhead on Marketing, we engage in a thought-provoking conversation with Fernando Labastida, an innovative thinker in category design and a proponent of businesses creating their own unique markets. The discussion centers on the transformative role of writing a book as a strategy for businesses to carve out their unique markets and establish themselves as category leaders. Welcome to Lochhead on Marketing. The number one charting marketing podcast for marketers, category designers, and entrepreneurs with a different mind. Fernando Labastida on the Value of Writing a Book Fernando Labastida begins by discussing the advantages of writing a book, asserting that it can serve as a powerful means to organize and galvanize ideas. He notes that while it's possible to design a category without writing a book, the process of writing can clarify thoughts and solidify concepts. Fernando likens writing a book to assembling a puzzle or using a paint-by-numbers coloring book, where a detailed outline helps structure the ideas. He also highlights how a book can kickstart marketing efforts, enabling authors to engage in "information wars" and "air wars" to evangelize their categories. A book can open doors to speaking engagements, podcast appearances, and networking opportunities, amplifying the author's message across various platforms. The Impact of Being an Author Christopher shares a personal anecdote about the impact of being a published author. He recounts a recent experience in Fiji, where a stranger recognized him as one of the authors of "Play Bigger" and expressed how the book had changed his life and business. This moment underscores the profound effect that a book can have on readers, creating a lasting connection that is often more impactful than other forms of media, such as podcasts or blogs. Fernando posits that in an age where attention spans are dwindling, writing a book demonstrates a commitment to deep thinking and sustained effort, which can resonate with audiences. Creating New Language and Thought Leadership The conversation shifts to the importance of language in establishing thought leadership. Christopher points out that those who create new language often dominate their categories. He cites Starbucks as an example, where the company's unique terminology has shaped customer expectations and industry standards. Similarly, he discusses how ChatGPT has redefined language around artificial intelligence, introducing terms like "large language model" and "prompt engineer," which have become integral to the conversation about AI. Fernando echoes this sentiment, referencing the Eisenberg brothers, who coined terms like "conversion rate optimization" to describe emerging concepts in digital marketing. He emphasizes that new problems arising from technological advancements necessitate new solutions and, consequently, new language to describe them. To hear more from Fernando Labastida and the legendary value of writing a book, download and listen to this episode. Bio Fernando Labastida is a seasoned marketing strategist known for his expertise in content marketing and business growth. He has helped tech companies and startups build brand authority through strategic storytelling, connecting businesses with their target audiences. Passionate about innovative growth, Fernando excels in crafting compelling narratives that drive engagement and customer loyalty, making him a trusted leader in tech marketing who skillfully blends strategy with creativity to achieve impactful results. Links Follow Fernando Labastida! Website | LinkedIn We hope you enjoyed this episode of Lochhead on Marketing™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram, and subscribe on iTunes!

What does it take to turn real estate investing into a true path to financial freedom—without the stress of constant management? Dr. Felecia Froe sits down with real estate expert Arn Cenedella, who shares powerful strategies for creating steady passive income, balancing cash flow and appreciation, and building a trustworthy team. Through stories and insights, Arn offers practical advice for anyone looking to secure their future and make work optional.   Listen now to uncover how small, intentional choices can ignite your journey toward financial independence!   00:00 - Introduction to Arn Cenedella and Spark Investment Group 05:25 - Early Financial Lessons and Shaping Money Perspectives 13:31 - Cash Flow vs. Appreciation in Real Estate Investing 21:11 - Building a Team and Property Management's Impact 28:57 - Expanding into New Markets and Diversification 36:25 - Conservative Investing, Learning from Mistakes, and Final Advice   Connect with Arn! Website: https://investwithspark.com/ LinkedIn: https://www.linkedin.com/in/arncenedella/   Be the Boss of Your Own Money and Own Your Future. Connect with us and Discover Investment Strategies Designed to make a Difference. Website: https://moneywithmission.com Linkedin: https://www.linkedin.com/in/moneywithmission   Key Quotes: "With just one tiny spark, you can ignite a great flame." - Arn Cenedella   "Having to work is much different than wanting to work." - Arn Cenedella  

In the new episode of Fullfunnel Live we'll share with Vladimir Blagojevic how to adjust your GTM strategy and marketing programs to new markets and segments to drive revenue (not a frustrated regional team).Join us to learn and discuss:The most common mistakes when trying to adopt a successful HQ's marketing program to a new region or vertical5-steps process we use to adjust central frameworks to the new market GTM needs, challenges and team's skillsetHow to set up the right expectations and metrics for the new programRESOURCESOn-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/Join our community for B2B marketers - The Trenches: https://trenches.community/Ucoming events: https://lu.ma/fullfunnel/eventsFull-Funnel Marketing Content Hub: https://fullfunnel.io/blogVladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/

Clare Hart, Managing Director at Critical Mass, delves into the future of digital advertising in the latest episode. We've all seen the rise of AI and automation, and the sheer power it brings to personalized marketing at scale. But what about venturing beyond established markets? How can you take your brand message and effectively connect with entirely new audiences overseas? Today, Clare discusses establishing your agency in a new market and overseas.Connect With: Clare Hart: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dan is joined by Dr. Emre Ozer, Senior Director of Processor Development at Pragmatic Semiconductor. With 67 worldwide patents, and over 60 peer-reviewed publications to his name, he has extensive experience in CPU microarchitecture with particular expertise in performance modelling, fault tolerant CPUs, embedded machine… Read More

Filmed ON-SITE in Conway SC, TJ talks with previous podcast Guest Alicia Fields. They disucss the selling process, how we decide to move into a new market, and as they expand how are they going to keep their "small business" feel for YOU the customer ___________________________________________________ The Barndo Co builds custom barndos all around the Southeast US. If you are considering building a barndominium, schedule a call with us today - https://thebarndominiumco.com/contact/ Connect with us at: https://www.facebook.com/thebarndominiumco/ https://www.instagram.com/barndoco/ https://soundcloud.com/thebarndoco https://www.crunchbase.com/organization/barndo-co https://maps.apple.com/place?auid=15697825905394762793 https://www.inc.com/profile/the-barndo-co https://www.pinterest.com/barndoco/ https://www.linkedin.com/company/barndominium/ #barndominiums #barndo #podcast

In this episode of Make Your Break, Jai Long chats with Claudia, a creative entrepreneur who recently relocated to a new town and is facing the challenges of rebuilding her photography business from scratch. Together, they explore the power of adopting the underdog mentality, focusing on how to break into new markets by building genuine connections and leveraging the energy of being new and fresh in a community. Jai shares his insights on why connecting with people directly holds more value than any other marketing strategy, how to approach new relationships without asking for anything in return, and the importance of prioritising high-value tasks. Whether you're starting over in a new town or simply trying to revitalize your business, this episode is packed with practical strategies and mindset shifts to help you thrive. Tune in to learn how to embrace the power of time, energy, and connection to create opportunities and expand your creative business. ---- Apply for the Six-Figure Business Map: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sixfigurebusinessmap.com/apply-podcast⁠⁠⁠⁠⁠⁠ Join Metamorphosis: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://jointhemetamorphosis.com/⁠⁠⁠⁠⁠⁠⁠⁠ Say hi To Jai Long on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@Jailong.co ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Leave a review on the Apple podcast app with the link below: ⭐️⭐️⭐️⭐️⭐️  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/au/podcast/creative-business-make-your-break-podcast/id1479145264⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube Channel: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UC5nLrLzaJWItTgoNhe-y1sw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Do a gazillion questions come up when you think about expanding your business?…What will my competition be like?…Will my messaging land?…How can I stand out and make a great first impression?If you're squinting your eyes, wrinkling your nose,  and nodding your head yes, GOOD. These questions are exactly what you should be asking. They're the starting point for navigating business expansion.In this episode, you'll learn the key elements of a successful go-to-market strategy, the prep work that goes into expanding, and how to create an unforgettable launch event.Click play now to hear all of this, and…(00:00:00) The importance of a well-defined go-to-market strategy for achieving revenue goals.(00:01:07) A personal (and embarrassing) story that happened to me at a speaking event.(00:03:52) The times you would need a go-to-market strategy.(00:04:53) The first phase of market expansion and what it entails.(00:07:53) How you can better understand your competitors and differentiate your offers when entering new markets.(00:12:27) Why you MUST identify growth opportunities in your new market before expanding.(00:15:29) How to adapt your messaging to resonate with the specific pain points of the new audience.(00:16:31) How to reassess your pricing strategies to align with your new market.(00:18:33) Strategies for effectively launching your brand and offerings to the new market.(00:20:32) How you can build trust quicker in your new market.(00:21:43) Ways you can create excitement to encourage initial sales AND future purchases.For full show notes, visit jasminestar.com/podcast/episode482Listen to Related EpisodesHow to Price Your Offer to Increase SalesHow to Create an UNFORGETTABLE Customer ExperienceThe Mindset to Embrace When Creating a New Offer

If you're a well-established industrial brand in a specific vertical, it can be tempting to launch your products in a completely different sector. But there is a lot that goes into making the decision to launch into a new market and even when you do make the decision, it can take years and many trial and errors to gain market share. That's why I had John Schober, founder of Sorian, on the podcast this week. John has decades of experience consulting for businesses who are interested in launching into new markets. He shares insights on entering new markets, emphasizing the importance of experimentation, understanding customer needs, and developing a strong value proposition.He discusses the iterative process of prototyping and feedback, risk management, and the necessity of collaboration across teams. Additionally, he highlights effective marketing strategies and the role of technical marketing in successfully penetrating new markets.TakeawaysExperimentation is crucial when entering new markets.Understanding customer needs is essential for success.Prototyping can help capture customer interest and feedback.Collaboration between R&D, marketing, and sales is vital.Unlearning previous assumptions is necessary when entering new markets.Iterative processes lead to better market fit and product success.ResourcesConnect with John on LinkedInConnect with Wendy on LinkedInMentioned in the Episode: Crossing the Chasm by Geoffrey A. MooreRelated Resource: How to Create a Product Positioning StatementRelated Guide: Product Launched for Engineers

Ever thought that Mergers and Acquisitions (M&A) are just for the big names with endless cash? In this episode, ex-Goldman Sachs sailor and ‘Forbes 30 under 30', Matt Bodnar explores how founders can leverage acquisition strategies without needing a massive war chest. Together we explore how you can use M&A to scale your business, by understanding these key insights:1. Creative structuring and resourcefulness can open doors to acquisition opportunities earlier in your business journey than you might think.2. Whether through hiring, partnering, or advisory roles, bringing in knowledgeable individuals can help you navigate M&A effectively.3. Think Outside the Box! Small acquisitions can be a strategic growth strategy and offer valuable assets, talent, or customer bases while requiring minimal upfront investment.For more weekly insights on acquisitions and growth strategies, connect with Matt Bodnar on LinkedIn and check out his podcast, The Science of Success.More from James: Connect with James on LinkedIn or at peer-effect.com

Joshua Xu is co-founder and CEO of HeyGen -- the fast-growing AI video creation and translation platform. You can upload a video, or create a new one from a script using an AI avatar as your star, and HeyGen will translate it into 175 languages. HeyGen now serves over 40,000 customers and is generating $35+ million in revenue. [0:00] Intro  [0:37] HeyGen's Viral Moments  [1:23] Creating Magic with AI  [3:30] The Future of AI in Video Production  [9:29] HeyGen's Use Cases and Customer Base  [13:15] AI Avatars  [25:46] The Future of Content  [26:43] Competing with Industry Giants  [27:16] Innovating for New Markets  [31:24] Enterprise Push: Lessons and Surprises  [33:07] Trust and Safety in AI  [37:03] Fundraising and Financial Strategies for AI Startups  [41:22] Quickfire With your co-hosts: @jacobeffron - Partner at Redpoint, Former PM Flatiron Health @patrickachase - Partner at Redpoint, Former ML Engineer LinkedIn @ericabrescia - Former COO Github, Founder Bitnami (acq'd by VMWare) @jordan_segall - Partner at Redpoint

Scott Gorlick was employee #99 at Uber. Over 6 years, Scott built Uber in Atlanta and helped the company scale from 10 cities to $10B in revenue. Scott is also a prolific angel investor having written early checks into Lime and Standard Cognition to name a few. In Today's Episode with Scott Gorlick We Discuss: 1. The Driver Acquisition Playbook: Scaling to 1M Drivers How did Uber acquire 1M drivers? What was the playbook? What worked? What did not work? How much of a role did driver-to-driver referral payments have in driver acquisition? What did Lyft do on the driver acquisition side that Uber should have done? What did the retention look like for drivers on a 30, 60 and 90 day period? 2. The City Expansion Playbook: What was the expansion playbook that Uber used for new cities? What worked in ramping demand in a new city? What did not work? How much of a role did promotions and discounting play? Lessons from them? Why did Uber often let Lyft launch in a new market first? What was the benefit of this? How did Scott see the maturation rate change with new markets opening? How fast did each subsequent market reach profitability? 3. Travis Kalanick and What Uber Could Have Been: How would Uber be different today if Travis was still in charge? What are the biggest mistakes that Dara has made with their M&A strategy? What are some of Scott's biggest leadership lessons from working with Travis? How did Travis create such strong followership and cult around him? What were the single biggest management mistakes made by Travis?  

Kentucky is now hot on the radar as a prime location for medical cannabis opportunities. As the application window dwindles, we take a detailed look at the potential and challenges within the state's medical market.In this episode, we explore the intricate process of applying for cannabis licenses in Kentucky. Learn what you need to do to be successful, whether you're a mom-and-pop shop or a larger enterprise. Discover the necessary steps, strategies for success, and how to position yourself for the best chances of obtaining a license in this competitive field. Understand the opportunities, potential, and challenges that await willing participants in this emerging market.This week we sit down with Emily Sisneros to discuss the following:Winning Cannabis licensesKentucky Medical ProgramWhich south states have big upside?Distressed Licenses Guest Links:https://cannabusinessservices.com/https://www.linkedin.com/in/emilyseelman/https://x.com/canna_serviceshttps://www.instagram.com/canna_services/https://www.linkedin.com/in/emilyseelman/ Chapters:Introduction and Background ([00:00:00]) - The hosts Bryan and Kellan introduce their guest Emily CEO of Cannabis Business Services, and discuss her background in the cannabis industry.Emily's Journey into Cannabis ([00:01:25]) - Emily shares how she started in the cannabis industry as a civil litigator in Pennsylvania and then transitioned to founding her own consulting firm.Early Challenges and Lessons Learned ([00:03:53]) - Emily discusses the chaotic early days of the cannabis industry and the challenges she faced, including educating clients and dealing with unqualified vendors.Expanding into New Markets ([00:05:44]) - Emily talks about how her business expanded beyond Pennsylvania to serve clients in various states and sectors of the cannabis industry.Approach to Understanding Regulations ([00:07:05]) - Emily explains her process for deeply researching and understanding the regulations in each state she works in to provide the best service to her clients.Kentucky's Medical Cannabis Program ([00:10:39]) - Emily provides a detailed overview of the current status and unique aspects of Kentucky's new medical cannabis program, including the short application window and lottery system.Challenges and Considerations for Entrepreneurs ([00:14:47]) - Emily discusses the significant investment and grit required to successfully navigate the cannabis licensing process, as well as the importance of remaining flexible.Opportunities in the Cannabis Industry ([00:16:27]) - Emily shares her insights on promising markets and sectors within the cannabis industry, such as Pennsylvania, distressed assets, and ancillary businesses.The Future of Cannabis in the South ([00:43:17]) - The hosts and Emily speculate on how the cannabis industry may evolve in the southern United States, particularly in states like Florida, Georgia, and Alabama. Follow us: Our Links.Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared  global podcast The Dime is a top 50 Cannabis Podcast Sign up for our playbook here:

Colin chats with Chris Parker about building a thriving culture in a fully distributed team and scaling globally. Chris shares insights on hiring the right people, promoting internal talent, and strategically expanding into new markets. They discuss the importance of customer-centric strategies and minimizing risks in business growth.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Chris Parker (VP of Global Sales, Customer.io)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!