Podcast appearances and mentions of jodi brandon

If you're like me and want to write a book that serves your business clients, I can't wait for you to hear this today's conversation with my new friend, Jodi Brandon.Jodi is author of Write. Publish. Market: From Idea to Published Book: The Entrepreneur's Blueprint. She's also a book publishing coach, an editor, and host of the Write Publish Market podcast.You'll hear her share the difference in writing a book that grows your business vs other nonfiction books, and all her wisdom on how to write publish and market your book.Resources mentioned:Jodi's bookJodi's websiteJodi's podcast☑️ START YOUR AUTHOR PODCAST CHECKLIST

In this episode, Jodi is joined by business scaling strategist AnnMarie Rose. AnnMarie shares her insights around refining business models for growth without overwhelming business owners and leaders. AnnMarie explains the benefits of using books and paid workshops as strategic tools for scaling, creating trust, and attracting high-quality leads. Jodi and AnnMarie also explore the benefits of repurposing content and testing book ideas through workshops.   Time Stamps: 00:00 Considering business overhaul: key signs 04:58 Paid workshops as a sales strategy 08:52 Optimizing business models with books 12:19 choosing topics: specific vs. broad 14:15 Workshop tweaking and pitch strategies 18:11 Workshop pricing recommendations 21:29 Audiobook recommendation   Keywords: book publishing, business owners, marketing asset, Write Publish Market podcast, Jodi Brandon, book publishing strategist, entrepreneurs, writing, publishing, marketing, business growth, AnnMarie Rose, business scaling strategist, coaches, consultants, service providers, scaling businesses, zone of genius, business model, offer suite, marketing and sales systems, overwhelm and burnout, paid workshops, thought leadership, group program, ideal client, audience growth, engagement, price point, email marketing Resources Mentioned: Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite The Light We Carry by Michelle Obama Workshop Toolkit [see below] Workshop Game Plan Generator [see below] About Our Guest: AnnMarie Rose is an Life-Proof Business Scaling Strategist with nearly a decade of experience helping coaches, consultants and service providers leverage their zone of genius to scale their businesses with clarity, confidence and strategic intention.   She and her team have helped hundreds of business owners navigate growth mode with ease by aligning their business model to their vision, refining their offer suite and positioning, streamlining their marketing and sales systems, and dialing in an a-player team so they can elevate their impact and income without overwhelm, chaos or burnout. AnnMarie's Website: annmarierose.comAnnMarie's Instagram: instagram.com/askannmarierose/ AnnMarie's Everything Page: www.annmarierose.com/everything Workshop Game Plan Generator: annmarierose.com/highimpactworkshop Sold-Out Workshop Toolkit: annmarierose.com/soldoutworkshoptoolkit [use code WPMTOOLKIT for 50% off!]   LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1U0A5dW9oA79yB1rjHR5vYO_B3wiZGL-Zr9yxRg_hbq8/edit?usp=sharing  

In this episode, Jodi talks with Sage Rountree, a multi-book author and expert in yoga for athletes, to explore her diverse book publishing journey. Sage shares insights from her experiences with both traditional and self-publishing, highlighting her collaboration with multiple publishers and the value of having a literary agent. The conversation includes how Sage determines which ideas become books versus courses or some other offering, her method for efficient drafting, and the essential role her books play in strengthening her niche yoga business.   Time Stamps: 00:00 Welcome and Introduction to Sage Rountree 03:13 Cinderella Story: Yoga Book Proposal 08:17 Niche Yoga Teaching Specialization 10:15 Embracing All Aspects of Writing 14:28 Dual Careers: Athlete & Yoga Coach 16:29 Book Publishing as Lead Magnet 20:08 Seamless Creative Partnership 23:12 Sage Rountree's Diverse Offerings   Keywords: book marketing asset, business growth, Jodi Brandon, book publishing strategist, book publishing industry, Sage Rountree, multiple book author, yoga for athletes, yoga teacher trainer, Teaching Yoga Beyond the Poses, Professional Yoga Teacher's Handbook, Art of Yoga Sequencing, Yoga Teacher Confidential podcast, Carrboro Yoga Co., virtual studio, comfortzoneyoga.com, sageroundtree.com, academic publishing, Velopress publisher, book proposal, literary agent, North Atlantic Books, self-published book, Racing Wisely, book origin, book audience, book drafting, professional yoga teacher, book publishing advice, self publishing Resources Mentioned: Teaching Yoga to Athletes (Sage's signature online course)comfortzoneyoga.com (Sage Rountree's virtual studio focused on teacher development) Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite The Princess of Las Vegas by Chris Bojalian About Our Guest: Sage Rountree is a pioneer in yoga for athletes and a yoga teacher trainer whose twelve books include Teaching Yoga Beyond the Poses, The Professional Yoga Teacher's Handbook, and The Art of Yoga Sequencing. Sage hosts the Yoga Teacher Confidential podcast and co-owns the Carrboro Yoga Company, where she has taught the same Monday night class for over 20 years. Her virtual studio focused on teacher development is at comfortzoneyoga.com, and her website is sagerountree.com, with no letter d.   sagerountree.com Yoga Teacher Confidential podcast LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1UHKdM0_NTI9GPcUSPxjsGBaksYmWqmb7KcWtlVu13Pw/edit?usp=sharing  

In this episode, Jodi and guest Isabelle Knight discuss author branding as well as the importance of understanding your ideal readers and creating a compelling author brand story. Isabelle shares her journey from being a publicist in film and television to helping authors leverage PR and brand-building strategies to connect with their audiences. They explore the challenges of book marketing for business owners and how authentic engagement can transform book marketing from a task to an opportunity.   Time Stamps: [00:00 Launching Indie Publishing Support Business 04:16 Defining Author Brand Essentials 08:12 Rethinking Author Bios 11:16 Author Branding through Personal Storytelling 14:02 Reframing Book Promotion Positively 18:05 Narrow Your Audience for Growth 21:51 "Reflecting on Book's Purpose" 25:35 "Podcast Appreciation and Sharing"   Keywords: book publishing, marketing asset, business owners, entrepreneurs, writing a book, publishing industry, Jodi Brandon, Isabel Knight, Build Your Author Brand, author brand, indie authors, self-publishing, traditional publishing, author bio, book marketing, ideal reader, book sales, book cover design, business growth, speaking engagements, publicist, mindset shift, connection piece, writing process, author story, book release, reader engagement, brand story, publicist expertise, client relationships, book marketing challenges   Resources Mentioned: Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Build Your Author Brand podcast I'm Sorry You Feel That Way by Rebecca Waite The Mountain is You by Brianna Wiest About Our Guest: With a career spanning over two decades as a top-tier publicist, Isabelle Knight has worked alongside industry titans in film, television, and publishing, including the likes of JK Rowling and the BBC. Isabelle runs the online consultancy, Build Your Author Brand—working with Authors of both fiction and non-fiction, to teach the crucial tools and strategies to raise their profile, grow a readership, and increase their overall success.   www.buildyourauthorbrand.co.uk  LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1314qXZTTH6s3AQzu7RnTaw-Z1hnmnTmo6CpHmvOQC2Q/edit?usp=sharing  

In this episode, Jodi updates listeners on her current book revision project, focusing on the unexpectedly detailed process of revising the working table of contents and organizing new material into chapters. Jodi shares her strategy aroumnd deciding to self-publish once again, discusses plans to incorporate a pre-order option, and talks about considerations for assembling her book team..   Time Stamps: 00:00 Revising Third Edition Contents 03:14 Endless Research vs. Writing Transition 06:23 "Managing Writing Projects Effectively   Keywords: book publishing, marketing asset, business owner, Jodi Brandon, book revision, writing phase, table of contents, self publishing, Amazon, hybrid publisher, writing schedule, book team, pre order, copy editor, book launch, business development, organizational productivity, holiday season, manuscript, writing schedule, mini projects, book revision process, business growth, industry experts, business experiences, client gifts, holiday season gifts, writing material, book strategy, book market, business strategy Resources Mentioned: Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1ADsqexmBITVMTwvegggACw_UyauEi2IGcMkUNTXvvqc/edit?usp=drive_link  

In this episode, Jodi talks with Renee Hribar, seasoned sales coach and TEDx speaker, about harnessing the power of a book to connect with the right audience and build a brand as well as community. Renee shares her book journey of transforming email content into a robust book and discusses innovative marketing strategies like using Airbnbs to reach readers in self-care settings. Jodi and Renee's conversation explores overcoming mental blocks, the value of foundational work, and the role of community in the writing process. They also touch on the importance of authenticity in business and why book success goes well beyond sales numbers. This episode is filled with practical advice and inspiring stories for business owners considering writing a book as a marketing asset.   Time Stamps: 00:00 Renee Rebar's sales journey and new book. 05:35 Overcoming fear of sharing via community support. 08:29 A practical guide for life-changing moments. 10:03 Recording everything to transcribe for summaries. 14:50 Start with what you have; you've begun. 16:07 Plan: Distribute books through Amazon and Airbnbs. 21:01 Relating to long-awaited Cobb salad experience. 22:42 Girlfriend overwhelmed by peanut butter variety. 26:47 Entrepreneurship legacy: reputation through treating people   Keywords: book marketing, reaching the right audience, Renee Hribar, foundational understanding, Jodi Brandon, reading recommendations, Barbara Stani, "Overcoming Underearning", "The Nordstrom Way", "Built to Sell", business insights, reneerebar.com, reputation in business, writing books, gratitude for listeners, #WritePublishedMarket, modern tools in business, Zoom transition, foundational work value, email content, live events promotion, Airbnb book distribution, self-care retreats, personal connection, authenticity in marketing, Facebook group engagement, business owner advice, unique perspective in writing, cultural differences in grocery stores, branding and audience engagement, audiobook creation Resources Mentioned: Write Publish Market Episode 164: Sales Strategies for Business Owners Writing Books Overcoming Underearning by Barbara Stani The Nordstrom Way by Robert Spector Built to Sell by John Warrollow Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite About Our Guest: Renee Hribar has been a sales professional since 1994 in New York. Making her first million before she was 25 years old, she has gone on to sell millions of dollars in products and services and train thousands to sell for the first time. She is known in her industry as a fun, energetic sales coach who leads with heart. A TEDx speaker who offers training sessions at global conferences, on-demand courses and virtual workshops, she skillfully breaks down her decades of sales expertise. With her one-of-a-kind "laugh & learn" teaching style, you will certainly gain a new view of the "softer side of sales".   My best advice: No matter what your business sells is to grab my quick and easy FREE sales mini-course: https://www.reneehribar.co/training LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1nbaUUF6UzhUaVC-qq8Jh5PB-jgK6IV-XdByTDjx2ajQ/edit?usp=sharing  

In this episode, Jodi interviews Ruthie Sterrett of The Consistency Corner. Ruthie offers Write Publish Market listeners practical advice on creating Instagram 9-grids and 3-grids to streamline content and messaging for busy entrepreneurs and business owners. Jodi and Ruthie both emphasize the importance of integrating mission, vision, and values into marketing efforts for business owners, particularly those writing books. The episode wraps up with tips on maintaining effective marketing strategies for book launches.   Time Stamps: 00:00 Podcast: Writing, publishing, marketing books for entrepreneurs. 03:24 "Marketing isn't limited to social media." 08:55 Instagram 9-grid: Profile design for strategic storytelling. 11:22 Nine grids are not ideal for everyone. 13:52 Develop a writing routine with Ready Set Write. 19:10 Created 9-grid; added 3-grid for promotion. 19:44 Updating Instagram is easier than websites. 25:01 Ensure human touch in AI-driven content creation. 28:17 Great explainer, calm demeanor, similar to teacher. Keywords: Ruthie Starrett, The Small and the Mighty, Jodi Brandon, Bowling Alone documentary, civic engagement, social media strategy, Instagram 9 grid, Author Entrepreneurs Lab, Write Publish Market Podcast, book publishing industry, marketing agency, Consistency Corner, working moms support, social media algorithms, email marketing strategies, AI content creation, mission vision and values, content exploration, personal branding, business profiles, foundational business elements, book recommendations, Sharon McMahon, email list promotion, social media engagement, 3 grid strategy, Instagram pinned posts, writing routine, Ready Set Write challenge, book launch strategies, quarterly 9 grid review Resources Mentioned: Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite The Small and the Mighty by Sharon McMahon About Our Guest: Ruthie Sterrett is the Founder and CEO of The Consistency Corner, a full service marketing agency that provides CMO level strategy and done-for-you implementation for CEOs ready to take off the marketing hat. With 15+ years of experience and wins like taking a $20M retail brand to $100M, Ruthie is uniquely qualified to help CEOs leverage marketing differently, and get back to leading their company and serving their clients. She is known for her optimistic and upbeat personality paired with a solution finding growth mindset. In her spare time, Ruthie loves cheering on the Purdue Boilermakers while raising her family in sunny Florida.   Website: https://www.theconsistencycorner.com/ Instagram: https://www.instagram.com/theconsistencycorner/ LinkedIn: https://www.linkedin.com/in/ruthie-sterrett/ Podcast: https://podcasts.apple.com/us/podcast/the-consistency-corner-instagram-alone-is-not/id1573435207 LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1iI4D8AbiownLORQXF4rCuJWB777Skrv-DidbClGy6fE/edit?usp=sharing  

In this episode, Jodi talks sales with Renee Hribar. They discuss strategies for entrepreneurs looking to write and market their own books. Drawing from her extensive experience in sales and coaching, Renee shares invaluable insights on tailoring sales processes, maintaining a positive mindset, fostering genuine relationships, and the importance of simplicity in business practices. Renee also offers practical advice on follow-up methods and finding comfortable sales approaches.  Time Stamps: 00:00 Podcast for entrepreneurs on writing and publishing. 03:42 Navigating expertise delivery and emotional aspects concurrently. 06:55 Connecting through email, LinkedIn, and personal interactions. 11:22 Requiring key skills, categorizing relationships, building community. 13:27 Casual and welcoming way makes people comfortable. 17:29 Easily create group chats across social platforms. 22:00 Continuously ask questions to engage and connect. 25:00 Offering free chapter to promote book sales. 28:50 Experienced book publisher, writer, and lawyer's success. 32:22 Author leverages book to connect with earners. 35:00 Listen to today's episode, join the lab   Keywords: entrepreneurs, writing a book, business growth, Jodi Brandon, book publishing industry, entrepreneur experiences, publishing books, marketing books, Renee Hribar, sales professional, women entrepreneurs, sales and marketing, sales mindset, streamlined sales process, potential clients, sales connectors, sales collaborators, asking questions in sales, simple business practices, Barbara Stani, Secrets of Six Figure Earners, six-figure earners, connecting with clients, Facebook group, Author Entrepreneurs Lab, open loops in sales, sales follow-up methods, automated emails, conversational sales, relationship building in sales, marketing books strategy Resources Mentioned: Secrets of Six Figure Earners by Barbara Stani Entrepreneurial Connections Movement (Renee's Facebook community): https://www.facebook.com/groups/485712388288047 Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite   About Our Guest: Renee Hribar has been a sales professional since 1994 in New York. Making her first million before she was 25 years old, she has gone on to sell millions of dollars in products and services and train thousands to sell for the first time. She is known in her industry as a fun, energetic sales coach who leads with heart. A TEDx speaker who offers training sessions at global conferences, on-demand courses and virtual workshops, she skillfully breaks down her decades of sales expertise. With her one-of-a-kind "laugh & learn" teaching style, you will certainly gain a new view of the "softer side of sales".   My best advice - no matter what your business sells is to grab my quick and easy FREE sales mini-course: https://www.reneehribar.co/training LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1rXBXfeh8XrR58TTc7gwnWhrGdOO71HufqO0DgyeVbaw/edit?usp=sharing  

Brace yourself for the emotional ride of writing a book, my friends. Because there sure as heck is a lot of vulnerability in sharing your thought leadership in print.Good thing we have Jodi Brandon, a book coach and editor, on the podcast today. We'll help you navigate the long-term strategy of book publishing, and we'll make sure to explore the art of balancing intellect and creativity in crafting a impactful business book.Buckle up, this is a great episode, friends.___________________________________________EPISODE 124.Read the show notes and view the full transcript here:https://erinollila.com/writing-a-book-to-share-thought-leadership-with-jodi-brandon/______________________________________________Learn more about our guest expert, Jodi BrandonJodi Brandon is a book coach, editor, and publishing educator for business owners and entrepreneurs. Jodi has partnered with more than 500 business owners around the world to write, publish, and market a book to grow their business via self, hybrid, and traditional publishing. Jodi is the author of Write.Publish.Market., 2nd edition, the host of the Write Publish Market podcast, and the founder and host of the Author-Entrepreneurs Lab.There's a few ways you can get to know Jodi better. First, visit her website and listen to her podcast. Then, connect with her on LinkedIn and Instagram. And finally, check out her resource Book Brain Dump to organize your thoughts if you're considering writing a book of your own!Learn more about your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about Erin's VIP intensive options if you'd like to learn more about how you can hire her to help you with your marketing efforts• Reach out her on Instagram, Threads or LinkedInWant to keep talking copy? Send me a text message!

In this episode of the Write Publish Market podcast, host Jodi Brandon interviews Leah Paulos, founder of Press Shop PR and Book Publicity School, about the evolving landscape of book publicity in 2024. Leah shares valuable insights on the differences between marketing and publicity, strategies for effectively promoting a book, and the importance of being both strategic and adaptable in today's media environment. Listeners will gain practical advice for cutting through the noise and successfully launching their nonfiction books, regardless of their publishing path.   Time Stamps: 00:00 Entrepreneur-focused podcast, featuring writing and publishing tips. 04:53 Strategic targeting, avoiding overwhelm, focusing on bandwidth. 06:45 Traditional publishing requires authors to be active. 12:37 Adapting to diverse formats to reach readers. 15:53 Study recent successful books for strategic guidance. 18:18 Clear goal alignment essential for successful campaigns. 21:59 Crafting concise, compelling pitches for books. 26:08 Grateful for listening.   Keywords: book publicity, book marketing, publishing industry, self-publishing, hybrid publishing, traditional publishing, PR campaigns, media attention, book sales, audience engagement, book promotion, author branding, social media marketing, book launch strategies, author promotion, media coverage, book distribution, publishing timeline, book events, author platforms, book sales goals, publishing goals, author experiences, publicity strategies, nonfiction writers, promotional work, audience demographics, book reviewers, podcast interviews, book advertising Resources Mentioned: Foreign Agents by Casey Michel Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite About Our Guest: Leah Paulos, the Founder of Press Shop PR and Book Publicity School, has worked at the intersection of books and media for over 20 years. Twice named a top PR firm by the Observer, Press Shop has worked on a wide range of titles, including MARCH by Rep. John Lewis, ON TYRANNY by Timothy Snyder, and on books by Ruth Bader Ginsburg, Neil deGrasse Tyson, James Kirchick, and Pulitzer-finalists Samuel Freedman and Louise Aronson. Leah began her career as a magazine editor at Condé Nast, then worked as a freelance writer for dozens of national magazines before moving into book publicity in 2006 and launching Press Shop in 2012. She graduated from Cornell University in 1998, and lives in Brooklyn with her husband and 2 boys.   Press Shop PR: https://www.pressshoppr.com/ Book Publicity School: https://www.bookpublicityschool.com/ Linkedin: https://www.linkedin.com/company/press-shop-pr/ Facebook: https://www.facebook.com/PressShopPR and: https://www.facebook.com/people/Book-Publicity-School/100090936998502/ Twitter: https://twitter.com/PressShopPR LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1f3Rmb0yC8mC4YUIY8_3fb-nXNZCFg7GMfkdCA8CyPuM/edit?usp=sharing  

In this episode of Write Publish Market, host Jodi Brandon is joined by Heidi Yarger, founder of Spitfire Girl, to dive deep into the nuances of book marketing and building a personal brand. They discuss the strategic importance of starting the marketing journey early (ideally six months before a book launch), incorporating an author's personal stories, and establishing thought leadership to engage the audience effectively. Additionally, they discuss the use of artificial intelligence in enhancing content creation and marketing strategies for authors. Time Stamps: 00:00 Clients should start planning six months ahead. 05:23 Utilize speaking engagements to support business growth. 06:32 Brand yourself and your book strategically. 11:39 Author discusses editing book framework for more appeal. 14:00 Navigating book promotion requires strategic persistence and resilience. 17:26 Maya finds using chat GPT for quotes smart. 20:21 Use paid GPT for targeted DIY prompts. 25:03 Listen to the podcast and join membership. Keywords: artificial intelligence in publishing, content pillars, DIY authors, social media content creation, book marketing strategies, Likable Badass book, Permission to Speak book, book launch strategy, author's writing process, press features, speaking engagements, book promotion ads, complex nonfiction promotion, Write Publish Market Podcast, Heidi Yarger, Spitfire Girl agency, personal brand marketing, nonfiction book marketing, author thought leadership, women authors, social media communication for authors, writing routine challenge, AJ Harper, Write a Must Read book, nonfiction writing, book framework design, engaging social media topics, vulnerability in writing Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Write a Must Read by AJ Harper Likable Badass by Alison Frigale Permission to Speak by Samara Bay About Our Guest: Heidi Yarger is founder & creative director of Spitfiregirl, an award-winning agency for visionaries, leaders and doers ready to take the next step. Using brand strategy and thoughtful design, Heidi & her team help authors go beyond traditional book marketing to help them show up and show out online - creating a personal brand that will serve you before, and long after your book launch.   Website: https://spitfiregirldesign.com Instagram: https://www.instagram.com/thespitfiregirl Linkedin: https://www.linkedin.com/in/heidiyarger/Pinterest: https://www.pinterest.com/thespitfiregirl/ LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1IlOBkT4M-TDJzy-Gxhf8vuulzsI4oE9XAAsDBopvsJE/edit?usp=sharing  

In this episode, host Jodi Brandon and guest Ellen Polk detail the intricacies of choosing the right editor for your book, emphasizing the importance of communication, compatibility, and editorial processes. They discuss different types of editors/editing services and how authors can tailor their questions to find the best match for their particular project's needs. The episode provides valuable insights and practical tips for entrepreneurs looking to refine their manuscripts and enhance their impact through effective collaboration with the right editorial partner.   Time Stamps: 00:00 Ellen Polk helps women write impactful books. 04:57 Editors consider sentence relevance, value, and proofreading. 09:05 Guide created based on author concerns and experience. 11:46 Connecting with authors cultivates successful author-editor relationships. 13:09 Communicate book's goal to editor for alignment. 17:28 Editors collaborate with authors to improve manuscripts. 22:19 Qualifications and experience are crucial for editors. 26:29 Communication style and compatibility in working relationship. 29:52 Comprehensive guide offers valuable insight for writers. 31:27 Fan of author impressed by writing skills. 34:01 Show notes, see you inside the lab.   Keywords: vulnerability, trust, mindset, power imbalances, industry expert, partnership, safe space, writing routine, ready set write challenge, business owners, editors, editing process, revisions phase, developmental editing, coaching, writing, publishing, marketing books, entrepreneurs, Jodi Brandon, Ellen Polk, nonfiction books, line editing, stylistic editing, copy editing, proofreading, communication style, feedback, mentorship, Author Entrepreneurs Lab Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Tough Titties by Laura Belgrave About Our Guest: Ellen Polk is the founder of Sage House Editorial, a business dedicated to helping ambitious, mission-driven women transform their expertise, experience, and insights into powerful nonfiction books that allow them to amplify their impact, inspire action, grow their businesses, create new opportunities, and position themselves as a go-to in their industry.   Through end-to-end editorial support and 1:1 creative consulting, Ellen is committed to helping women take their big ideas from bucket list to bookshelf and become modern authors.   Website: www.sagehouseeditorial.com Instagram: @sagehouseeditorial LinkedIn: Ellen Marker-Polk Author's Guide to Hiring an Editor: www.sagehouseeditorial.com/hire-an-editor LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1SZWFXJVGPWbDrqth4ALBgvU03Fv41cAj9nX8f6tkDhc/edit?usp=sharing  

In Episode 155, host Jodi Brandon chats with guest Angel Myers, a licensed marriage and family therapist and seasoned author. They delve into Angel's journey of writing her book, Every Day I Do: How to Rewrite Your Vows After an Affair, discussing the inspirations behind it and the challenges she faced, including her initial hesitancy about entering the publishing world. The conversation also explores how Angel uses her book in her professional practice and her unexpected passion for writing fiction, revealing her ongoing projects and future aspirations in romance writing.   Time Stamps: 00:00 Angel Myers: Therapist, author, trainer, and parent. 03:30 Author considers writing a book to help clients. 08:39 Readers found relatability in following one couple. 11:46 Resource for families and couples in various settings. 15:19 Delegate to experts, utilize editing software early. Period. 18:34 Self-help book by entertainment journalist is inspiring. 21:16 Join my mentorship membership for book publishers. Keywords: book publishing, entrepreneur, writing a book, marriage therapy, podcast, self-help books, relationship advice, affair recovery, fiction writing, book marketing, author experience, writing process, editing a book, book launch, reader feedback, therapy practices, romance fiction, relationship counseling, publishing strategies, business growth, editorial advice, market research, storytelling, creative writing, educational resources, couple therapy, authorship, book sales, personal development, audience engagement Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Dear Alpha Female: How to Attract the Love You Deserve by Crystal Jordan About Our Guest: Angel Myers is a Licensed Marriage and Family Therapist with over 15 years experience in behavioral health care with a record of service excellence in helping numerous couples resolve the areas of distress in their marriage and relationship. She is the author of Everyday I Do: How to Rewrite Your Vows after an Affair, which is an affair recovery book with an accompanying journal and also lead trainer for the Every Day I Do program serving other practices and organizations which help couples. She's also a fiction writer currently working on a romance/ women's fiction called The Wedding Therapist due in early Spring. Where she's not writing and training she is behind the scenes parenting her two beloved children 16 and 14 Vivian and Uriah. Lastly, with the remaining hours of her week she finds any opportunity to engage in self-care with her favorite hobbies including ballroom dancing.   www.everydayido.com www.angelmarriageandfamily.com LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1gZtXo85-MSaDyBFKzm30neTQgCXQ-A8CHmwkTM8zt9c/edit?usp=sharing  

In this episode of the Write Publish Market podcast, host Jodi Brandon sits down with guest Sharon Leger to discuss her book journey. Sharon, a former teacher turned life coach for busy moms, shares her experience of writing, publishing, and marketing a book to help moms create lives they are obsessed with. She talks about the evolution of her book project, the challenges she faced during the process, and how she's using her book to engage with her audience and inspire other moms. Sharon also gives valuable advice to business owners considering writing a book and shares some reading recommendations. Join us as we delve into Sharon's insightful journey and learn from her experience in the book publishing world. Time Stamps: 00:00 Coaching moms, saw need, wanted to write 03:32 Empowering moms through accessible information and coaching 06:51 Wish I knew about buffer time 11:37 Author struggles with book's target audience 15:08 Pausing coaching to focus on book launch 17:46 Commit to writing process, achieve book completion 20:10 The Gap and the Game 23:37 Grateful for listening, explore book publishing mentorship   Keywords: book publishing, writing a book, entrepreneurs, business growth, marketing a book, coaching, motherhood, self-publishing, book cover, writing process, revision process, publishing process, marketing process, actionable steps, reading recommendation, audiobooks, nonfiction books, fiction books, busy moms, personal growth, goal-setting, success stories, example for other moms, business owner, nonfiction recommendations, fiction recommendations, self-improvement, feedback, inspiration   Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite About Our Guest: Sharon Leger is a former elementary school teacher who ditched the chaos of the classroom to become a life coach for busy moms. Her ultimate goal is to help moms create lives they are obsessed with.   Website: https://sharonlegercoaching.com/ Instagram: https://www.instagram.com/sharonlegercoaching/   Book: https://www.amazon.com/How-Design-Your-Life-Creating/dp/B0CRLGKJB6/ref=sr_1_1?crid=IZ26G7JOI4HG&keywords=how+to+design+your+life+sharon+leger&qid=1706745763&sprefix=how+to+design+your+life%2Caps%2C208&sr=8-1  LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1s7VO1ZVU4mmGnt1tLLIRMJUu97SSB6mIM4zKZP28HfY/edit?usp=sharing  

On today's episode of the podcast, I chat with Jodi Brandon about preparing for unexpected time off in your business. I'm hosting an open house! If you've considered working with me or aren't sure which service is best suited for you, register for the Open House on Tuesday, April 16th at 9am PST. I'd love to answer your questions and share more about the resources I have available to help get your legal and tax shit legit. Register at notavglaw.com/open-house Jodi and I go way back to a mastermind event in 2019 and have been in a mastermind group together ever since brainstorming ideas and solutions in our business alongside for other business owners. She is also my book coach for Unf*ck Your Biz. Jodi has one of the most streamlined businesses I've ever seen which lends well to taking unexpected time off, something Jodi has had to do. The streamlined organization is the product of the time off Jodi had to take when he husband had to have a valve replaced in his heart and what was supposed to be an easy procedure became unplanned open heart surgery that was much more complicated and required time off. At this time, Jodi was doing all one-on-one copy editing work with no subcontractors or SOPs in place. This wasn't something scalable and Jodi was out of work. This time off is what led her to diversify her offerings, including the book coaching she now offers. Subcontractors now on her team work on the copy editing. After her husband's surgery, they knew that in the future he would need to have this same valve replacement again. Jodi wanted to be prepared for the next time she would need to care for her husband so she got to work learning about systems and preparing for what happens if you can't run your business. She has a network of colleagues that she wanted do be able to line up work with in the event of an emergency so her clients wouldn't be out of luck. During this time Jodi had some clients who were okay with being moved off her plate to someone else she lined up, some who were good to paise the project until Jodi could work on it again, and some who were unhappy and wanted to stay on schedule because they'd had a contract. Jodi still discloses to all her clients that she is not always the main one to be doing the work because sharing your book can be a vulnerable project. Their contract is with Jodi Brandon Editorial, not just Jodi Brandon. If you aren't in a place to financially hire someone just yet, that doesn't mean you can't plan for the unexpected. You don't necessarily need to have someone on stand by or do doomsday preparation, but you would be surprised how often these conversations are happening to prepare for all sorts of scenarios like maternity leave or chronic illness or caring for a relative. To prep for this, you can charge the client more than you need to pay who you'll contract to. You may be making low overhead to keep your business afloat, but if you have long-term goals for your business, this is better than referring everything out and losing out on weeks or even months of client testimonials. Systems are also an incredibly important part of preparing your business. The clearer your standard operating procedures are and the systems you have in place, the less someone will need to ping you to constantly be asking for info they can't find. These are all things we should have in place anyway, especially if you have team members who take time off, planned or unplanned. Loom videos can be incredibly helpful to create your SOPs. If you need to give yourself unexpected time off, give yourself grace. Even when the business is still operating, it's easy to get caught up in negativity and frustration. It won't be forever, even if it feels like it when your life is in disarray. It's important to give yourself the mental space you need to not go down the negative rabbit hole. You likely won't look back and regret that time you spent during that unexpected time. Going back to preparing your audience, like in the case of Jodi preparing her clients that it's not just her working on their projects, it's important that clients know that I own the business but that I'm not the only one at Not Your Average Law Firm. Get in Touch with Our Guest Jodi Brandon, owner of Jodi Brandon EditorialConnect with Jodi on Instagram @jodibrandoneditorial

In this episode of Write Publish Market, host Jodi Brandon sits down with Katie Zeliger, founder of Marakee Press, a hybrid publishing company. Katie shares her inspiring journey of supporting first-time authors in getting their books from the first draft to distribution. She talks about her experience working as a mental health advocate and counselor, and how it has influenced the high-touch services her company provides to authors. Katie also sheds light on the world of hybrid publishing, distinguishing it from vanity publishing and highlighting its benefits for authors who may not fit into traditional publishing and are overwhelmed by self-publishing options. Jodi and Katie discuss the importance of researching and finding the right fit in hybrid publishing, and Katie gives valuable advice for local and regional authors looking to build relationships with their community and local stores. Finally, Katie shares a book recommendation, offering a glimpse into her current read. Tune in to this insightful episode to gain a deeper understanding of hybrid publishing and its potential for authors seeking to bring their books to life. Time Stamps: 00:00 Participant dreams of publishing book, surprises counselor. 04:22 Empowered man with basic English writes WWII story. 08:19 Develop writing routine with ready set write challenge. 11:14 IBPA emphasizes transparency, negotiable contracts, quality standards. 16:05 Choosing a publisher depends on personality. Research options. 20:10 Katie, thanks for the clear and concise advice. 21:55 Grateful for listening, explore author Entrepreneurs Lab.   Keywords: book publishing, entrepreneur, writing, author, publishing industry, hybrid publisher, Meraki Press, first-time authors, traditional publishing, self-publishing, self-publishing options, predatory press, vanity publishing, hybrid standards, IBPA, Independent Book Publishing Association, book creation, ghostwriting, developmental edits, marketing strategies, local authors, regional authors, bookstore relationships, local stores, distribution, quality publishing, genre, traditional publishing contract   Resources Mentioned: IBPA Hybrid Publisher Criteria: https://www.ibpa-online.org/page/hybridpublisher IBPA Industry Standards Checklist: https://www.ibpa-online.org/page/standardschecklist  The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite   About Our Guest: Katie Zeliger (zel-eh-ger) is a hybrid publisher in central western Pennsylvania. She began Meraki Press three years ago as a means to support first time authors on their journey from first draft to distribution. Katie has a background as a humanitarian aid worker and mental health advocate and counselor, which she uses to better serve their authors, allowing them a uniquely high-touch service. Katie is recently married and loves spending her days sipping lattes, reading and writing.   website: www.merakipress.org instagram: @merakipress_design free ebook "A Quick Guide to Publishing" www.merakipress.org/freebie LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/12fNXDhlDXxyFD4S68hIIJcXGULq48UYQP_JU4JxIKnU/edit?usp=sharing  

In this episode of Write Publish Market, host Jodi Brandon busts common myths about book publishing, debunking misconceptions and setting the record straight. From traditional publishing deals to bestseller lists and ghostwriting, listeners gain valuable insights into the reality of the publishing world. With Jodi's expertise and straightforward approach, this episode offers invaluable guidance for entrepreneurs navigating the book publishing journey. Time Stamps: 00:00 Book sales don't make money for businesses. 05:29 Consider launch timing around relevant awareness months. 09:26 Valuing time and effort, creating without cheating. 10:45 Book publishing podcast, join author entrepreneurs lab. Keywords: entrepreneur, writing a book, book publishing, marketing, myths, traditional publishing, book marketing, publicity, media opportunities, author, hybrid publishing, self-publishing, royalty checks, lead generation, speaking fee, book sales, launch timing, book launch, business plan, organization, holiday promo, financial literacy, bestseller lists, vanity metrics, ghostwriter, repurposed content, YouTube transcripts, podcast transcripts, email marketing, path to publication, business owners writing books, CEOs writing books, entrepreneurs writing books, book writing for entrepreneurs, book writing for business owners, book writing for CEOs, Ready Set Write challenge Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1iYvCsOwplIwZtM7hde-Lk5vZhmZl0SIE0qL-Z7v3Tk8/edit?usp=sharing  

In this episode, host Jodi Brandon and email marketing expert Bev Feldman dive into the nuances of crafting effective email marketing strategies for book writers and entrepreneurs. They stress the importance of regular reviews, personalized funnels, and the pitfalls of "set it and forget it" email sequences, sharing insights to enhance engagement and avoid overwhelming subscribers. The episode wraps up with Jodi promoting her mentorship membership and Bev's book recommendations, highlighting their personal reading habits and adjustments to make room for reading in their busy lives. Time Stamps: 00:00 Bev Feldman: Jewelry designer turned tech consultant. 04:50 Balancing focus between business and book marketing. 07:53 Advise clients allowing email opt-outs for marketing. 10:41 Segment people based on purchase behaviors for marketing. 13:28 Filter out automated sequence for newsletter segment. 17:55 Recommend welcome onboarding sequence to build rapport. 21:05 Advice on email management and business strategy. 25:55 Reading three books, including new library books. 28:10 Reworked morning routine for reading, coffee, kids. Keywords: Bev Feldman, Jodi Brandon, email marketing, reading habits, open rates,  click through rates, email engagement, email sequences, business planning, email performance analysis, desktop and mobile testing, overwhelmed funnels, follow-up emails,  email marketing sequence, automated welcome sequence, autoresponders, book updates, book publishing, ConvertKit consulting, email automation, book launch marketing, email segmentation, client status, newsletter deliverability, business owners writing books, CEOs writing books, entrepreneurs writing books, book writing for business owners, book writing for CEOs, book writing for entrepreneurs Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB  Rouge by Mona Awad He, She, They by Skylar Baylar Doppelganger: A Trip into the Mirror World by Naomi Klein About Our Guest: Bev Feldman is a jewelry designer turned tech nerd at Your Personal Tech Fairy. As an email marketing consultant specializing in ConvertKit, Bev provides personalized strategies for established coaches, consultants, and service providers who want to automate their email marketing but are feeling done with one-size-fits-all advice that doesn't take into account your business model, your list size, what you sell, and how you want to show up. Bev's expertise lies in thinking big while paying attention to the tiny details - with a dash of magic - that allow you to send the right emails to the right subscribers. When she's not playing around in ConvertKit, Bev's either playing the piano, wrangling her two kids, or reading a book or two of the analog variety.    https://yourpersonaltechfairy.com/publish LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1pkBUH28QeUFr99uBvdC6wbrl6n8qhhr1WBgNAKRisKk/edit?usp=sharing  

In this episode, host Jodi Brandon takes us through the importance of seeing your book as an investment in your business, not just a creative endeavor or a bucket list item. She emphasizes the significant time and financial investment required for self-publishing or hybrid publishing and the need to consider both tangible and intangible ways to earn back that investment. Jodi also discusses the myths around traditional book publishing deals and the importance of defining your metric for success and aligning your goals with your book's role in your business. Tune in to gain valuable insights into treating your book as an investment and positioning it to best serve your business. Time Stamps: 00:00 Podcast for entrepreneurs: writing, publishing, marketing books. 03:44 Establish writing routine to enhance productivity. Visit jodybrandeneeditorial.com/readyset. 07:13 Podcast episode gratitude and author entrepreneurs Lab Keywords: book publishing, entrepreneur, writing, business growth, investment, creative endeavor, bucket list, self-publishing, hybrid publishing, service providers, editing, royalties, advance, traditional publishing, marketing plan, bestseller, vanity metrics, readers, courses, coaching, masterminds, tools, programs, mentorship, membership, author entrepreneurs Lab, education, resources, co-writing, book world, business owners writing books, entrepreneurs writing books, CEOs writing books, book writing for entrepreneurs, book writing for business owners, book writing for CEOs Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1izTQKrr2mjhr9ppOhYc3wxBEBHFlWWZnXwIjKgZjZ2Q/edit?usp=sharing  

Episode 146 The 4Cs of Consistent Writing   In episode 146, host Jodi Brandon welcomes YA author and life coach Isabel Sterling to explore the four Cs of consistent writing (create a realistic writing plan, commit to believing your plan is good enough, cultivate excitement for your writing session, and celebrate every single win), providing listeners with a blueprint for establishing and maintaining a realistic and rewarding writing routine. They delve into adjusting writing plans to fit personal circumstances, overcoming creative blocks, and the psychological benefits of celebrating small victories. Time Stamps: 00:00 Consistent writing schedule varies for different people. 04:09 Many people procrastinate despite making elaborate plans. 09:26 Planning time wisely is key for productivity. 13:07 Identify creative blocks to improve your writing. 15:40 Develop a writing routine for efficient book writing. 19:43 Teach brain by appealing to its motivators. 22:38 Track and celebrate progress in writing sessions. 24:54 Tracking data reveals realistic writing time expectations. 29:12 Join Author-Entrepreneurs Lab mentorship program for book publishing support. Keywords: Jodi Brandon, Isabel Sterling, publishing process, author burnout, writing consistency, realistic writing plan, writing schedule, non-negotiable commitments, benefits of reading YA, book writing mentorship, writing time comparison, writing mindset, productive writing increments, setting writing goals, emotional impact on writing, overcoming writing insecurities, creative process obstacles, creative blocks, self-kindness in writing, journaling for writers, tangible writing goals, celebrating writing milestones, rewiring brain for writing, tracking writing progress, four C's of consistent writing, Ready Set Write challenge, book writing for business owners, business owners writing books, CEOs writing books, entrepreneurs writing books, book writing for entrepreneurs, book writing for CEOs Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELABThe Luminaries by Susan Dennard The Hunting Moon About Our Guest: Isabel Sterling is a master coach, foster mom, and author of These Witches Don't Burn, This Coven Won't Break, and The Coldest Touch. She lives with her spouse, foster kiddo, and fur-babies in Central New York, where the winters are frigid, the summers are too hot, and autumn is perfect.   www.IsabelSterling.com www.instagram.com/isa_sterling www.IsabelSterling.com/courses (this has my Write Consistently course, which teaches the 4 Cs in more detail) LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1HV2kYcrSeRU-AymsYPDP3JJ9njqA9kUFPBFVy-dBPWY/edit?usp=sharing  

In this episode, Jodi is joined by guest Brit Bozik, a content specialist, to explore the powerful world of content repurposing. They discuss the misconceptions around content creation and repurposing, and how to effectively reach and engage your audience. Brit shares her repurposing formula and practical tips for turning one piece of content into multiple touch points across different platforms. Jodi and Brit delve into how book authors can leverage content repurposing to amplify their book's message and engage with their audience. The episode ends with a reading recommendation, providing valuable insights into content repurposing and engaging book marketing strategies. Time Stamps: 00:00 Introducing Brit Bozick: expert in content repurposing. 05:24 Content repurposing maximizes reach, engagement, and consistency. 09:30 Content strategy involves creation, audience, and repurposing. 11:02 Repurposing formula: break, themes, content types, socials. 16:05 Business owners have an advantage writing books. 16:52 YouTube blooper video still resonates with fans. 22:07 Subscribe to author entrepreneurs lab for more Keywords: Brit Bozik, Jodi Brandon, book publishing, entrepreneur, business, writing, publishing, marketing, content specialist, podcasters, speakers, authors, coaches, content creation, content repurposing, strategy, creativity, design, authority, niche, business growth, social media, engagement, messaging, brand messaging, book authors, content strategy, value, promotion, social content, book recommendation, Taylor Jenkins Reid, one true love, business owners writing books, entrepreneurs writing books Resources Mentioned: The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB Content Repurposing Formula: https://thatcreativegirl.myflodesk.com/repurpose-formula Venn diagram graphic: https://drive.google.com/file/d/1TW7eCcehTCj1Oamgo1IbFgUiSMphrKU9/view?usp=drive_link About Our Guest: Brit Bozik, a content specialist supporting podcasters, speakers, authors and coaches who feel stuck and overwhelmed with content creation. Unlike traditional content managers, my expertise lies in repurposing your existing content to amplify your message, strengthen your leadership, and elevate your online brand.   With my Content Power Up signature offer and Repurposing Formula, I combine strategy, creativity, and design to help you establish authority within your niche and accelerate your business growth. https://www.thatcreativegirl.com/ig-links/ https://www.instagram.com/thatcreativegirl.brit Freebie - https://thatcreativegirl.myflodesk.com/repurpose-formula LINK TO FULL RAW EPISODE TRANSCRIPT: https://docs.google.com/document/d/1REtuo5QXZUHzUZgYUjAutj-nKMxNZS-8-nRaNuBOU6U/edit?usp=drive_link  

Welcome to Episode 139 of the Write Publish Market podcast! In today's episode, we have a special guest, Jessie Cunniffe, a professional blurb writer and book blurb coach. Jessie is here to guide us through the world of book blurbs. Jodi and Jessie start with Book Blurb 101, covering what exactly a book blurb is and the different meanings it can have. Jessie then walks us through a proven formula for crafting effective book blurbs, including the essential elements and tips for hooking readers. She also shares how to revise and experiment with your blurb to maximize its impact. And, as always, we wrap up with a reading recommendation from Jessie. Stay tuned for an informative and inspiring episode that will help you master the art of book blurbs to boost your book's visibility and sales. Let's dive in!   The full episode raw transcript can be found here. Time Stamps: 00:00:05: Introduction to the Write Publish Market podcast and the host, Jodi Brandon 00:00:39: Introduction of guest, Jessie Cunniffe, a professional blurb writer and book blurb coach 00:01:28: Discussion on book blurbs and their different meanings in the publishing world 00:03:26: Explanation of the essential elements of a book blurb and the importance of a good hook 00:04:48: Overview of the paragraph sections in a nonfiction blurb: setup, qualifier, and bullet points 00:09:28: Importance of using bullet points to highlight the main benefits of the book 00:11:59: Summing up the blurb with a strong concluding sentence and a call to action 00:13:32: Using the same copy on Amazon and the back cover of the book 00:14:28: Utilizing the blurb in other marketing materials and platforms 00:16:30: The possibility of revising the blurb based on sales performance and changing trends 00:18:29: Importance of testing and experimentation with the blurb for better results 00:21:27: Details on the discount code provided by Jessie for her services 00:23:35: Appreciation for the clever names of Jessie's services and her quick delivery of "book blurb" 00:24:47: Book recommendation 00:25:59: Conclusion and gratitude for listening to the podcast Keywords: Jessie Cunniffe, Jodi Brandon, Publish Market podcast, entrepreneur, book, business, writing, publishing, marketing, author community, blurb writer, book blurb coach, Sydney, Australia, indie author, blurb writing, custom blurb services, Book Blurb Magic, Spicy Blurb Playbook, journaling, ocean pools, guitar, arts pages, highly respected newspaper, book description, book endorsement, traditional publishing, sales copy, Amazon, book publishing industry, fiction, nonfiction, hook, setup, qualifier, bullet points, call to action, marketing copy, testing, experimentation, business owners writing books, entrepreneurs writing books Resources Mentioned: AnatomyofABookBlurb.com: Jessie's free cheat sheet for book blurbs (link below) A Moveable Feast by Ernest Hemingway How I Found Freedom in an Unfree World by Harry Browne About Our Guest: Jessie Cunniffe is a professional blurb writer and book blurb coach from Sydney, Australia. A passionate advocate of the indie author community, Jessie has dedicated herself to taking the pain out of blurb-writing with her custom blurb services and two signature courses: Book Blurb Magic and The Spicy Blurb Playbook. When she's not writing or dreaming up the next BBM product, Jessie can be found journaling, exploring new ocean pools, and playing her guitar. She has been a contributor to the arts pages of one of Australia's most highly respected newspapers for the past decade. On the occasion that Jessie manages to snatch some reading time, she's probably buried in P. G. Wodehouse or Agatha Christie.   Website: www.bookblurbmagic.com  Instagram: @bookblurbmagic Facebook: https://www.facebook.com/bookblurbmagic   FREE blurb cheatsheet: anatomyofabookblurb.com   Jessie's Services: Custom Book Blurb Service 1:1 Blurb AuditCODE FOR 10% OFF: JODI  

Episode 138 Writing Routines for Business Owners Writing Books   Welcome to Episode 138 of the Write Publish Market podcast! In today's episode, Jodi dives into the topic of writing routines. Whether you're an entrepreneur considering writing a book or already in the process, having a solid writing routine is crucial for success. Jodi shares insights on the importance of developing a writing routine, from creating realistic schedules to tracking data points. Discover how to find the routine that works best for you and why it is essential for efficient book writing. Tune in now and get ready to enhance your writing journey! The full episode raw trancsript can be found here.   Time Stamps: [00:00:05] Jodi Brandon introduces the podcast and herself as the host. [00:00:25] Jodi Brandon mentions that the podcast features interviews with entrepreneurs and discusses the importance of writing routines. [00:01:09] Jodi Brandon explains that having a writing routine is crucial for making progress and creating realistic schedules. [00:02:02] Jodi Brandon discusses the importance of collecting data about your writing sessions to determine your most productive time, word count, and ideal setting. [00:03:09] Jodi Brandon emphasizes that the right writing routine is the one that works for you, and encourages listeners to experiment with different routines. [00:04:06] Jodi Brandon suggests considering different writing environments, such as coffee shops, libraries, or home offices, based on personal productivity preferences. [00:05:06] Jodi Brandon talks about the relationship between discipline, motivation, and sticking to a writing routine. [00:06:45] Jodi Brandon mentions the concept of "deciding once" to build a habit and shares Stephen King's writing routine as an example. [00:09:02] Jodi Brandon explains the benefits of having a writing routine, including consistent production and easier prioritization of writing. [00:10:42] Jodi Brandon emphasizes the importance of tracking data about your writing sessions to create realistic schedules and production plans. [00:11:27] Jodi Brandon teases an upcoming episode about the science of creativity. [00:11:52] Jodi Brandon reiterates that the most important thing is to find a writing routine that works for you. [00:12:17] Jodi Brandon concludes the episode and thanks listeners for tuning in.   Keywords: write publish market podcast, entrepreneur, writing a book, book publishing partner, book publishing industry, book production schedule, writing routine, writing habit, writing session, business owners writing books, discipline, writing motivation, muse, creativity   Resources Mentioned: Ready Set Write challenge: www.jodibrandoneditorial.com/readysetwrite  

In this episode of the Work Your Inner Wisdom podcast, Lee interviews Jodi Brandon, a developmental editor (also know as a "book coach") for self-published authors. Jodi was the driving force behind Lee's book, ACT On Your Business, serving as both her developmental and copy editor. Together, Jodi and Lee have a candid discussion about fostering deep connections with clients, allowing our intuition to serve our work, and living a values-driven life. Jodi Brandon has more than 20 years' experience in book publishing. After many years working in traditional publishing (in-house at a Big Four, a book packager, and a niche publisher), Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business. Today Jodi works primarily as a book editor and writing/publishing coach for creative entrepreneurs, bloggers, small business owners, and solopreneurs who want to serve their business with a book. Follow Jodi on Instagram at https://www.instagram.com/jodibrandoneditorial and learn more about her work at https://www.jodibrandoneditorial.com.

Today I'm pleased to welcome Jodi Brandon to the She Creates Business Podcast!  In today's episode, Jodi is giving us her best tips and advice for how we can self-publish a business book (or books!) that will help us make more sales, grow our businesses, and increase our brand equity.  Jodi Brandon is a book publishing partner for business owners. She has used her 20+ years of experience in book publishing to help 450+ business owners and entrepreneurs write, publish, and market a book to grow their business. She is the author of Write.Publish.Market., 2nd edition, and the host of the Write Publish Market podcast. Connect with Jodi:  https://www.jodibrandoneditorial.com/

Is self-publishing the right option for you? Alexa Bigwarfe and Jodi Brandon discuss why some authors might want to go the self-publishing route.

Many business owners have considered writing a book to share their expertise, build credibility, or grow their business. However, the process of writing and publishing a book brings about many questions - should you self-publish or go the traditional route, who do you need on your team, and how will you get your book out into the world? This week's guest is Jodi Brandon, a book editor, publishing partner and coach with 20 years experience in the publishing industry. Jodi shares insight into the process of creating a book from idea to market as we discuss the details of self-publishing, and what you need to be successful at writing, publishing, and marketing your first book.     “The launch doesn't make or break a book - you can continue to market and sell for the long-haul. It's a marathon not a sprint.” - Jodi Brandon   KEY POINTS   If you're writing a book to build credibility and business opportunities, self-publishing may be the route to take. If you're looking to make a living as a writer, consider traditional publishing instead. Whether you self-publish or get a traditional publisher you will be responsible for marketing your book.  When it comes to pricing your book, stay away from trends. Compare your book to similar books and let that guide your pricing decisions. The process of creating a book can be broken down into three stages; Write, Publish, and Market. Each stage is a detailed process in and of itself. Getting the support you need is key to successfully creating and launching a book, and hiring a book coach can help. If you self-publish, you'll need a book designer (not a graphic designer), an editor, a typesetter, and perhaps an indexer (if applicable) or a publicist.   ABOUT THE GUEST   Jodi Brandon has more than 20 years' experience in book publishing. After many years working in traditional publishing (in-house at a Big Four, a book packager, and a niche publisher), Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business. Today Jodi works primarily as a book editor and writing/publishing coach for creative entrepreneurs, bloggers, small business owners, and solopreneurs who want to grow their business with a book.

Have you thought about self-publishing a cookbook – or even just a book? Today, my book editor, Jodi Brandon, is breaking down the self-publishing process!Jodi Brandon is a book publishing partner for business owners. She uses her 20+ years of experience in book publishing to help business owners and entrepreneurs write, publish, and market a book to grow their business.https://www.instagram.com/jodibrandoneditorial/https://www.facebook.com/jodibrandoneditorial/https://www.linkedin.com/in/jodibrandoneditorial/https://www.pinterest.com/jodibrandonedit

In this session, previously recorded for the 2018 Women in Publishing Summit, we're talking about the different types of editing, working with an editor, things you should know about getting your book edited. Special Guest panel" Stacey Aaronson, Liz Thompson, Jenny Kanevsky, Jodi Brandon, Dakota Nyght

As a coach, should you write a book? How do you use a book to build your business? Today's episode is going to help you get clear on what it's like to write a book and the steps you need to take to make the most of it.   I'm very excited to introduce you to one of my favorite people in the world, Jodi Brandon of Jodi Brandon Editorial. Jodi helps creative entrepreneurs and bloggers craft stellar books no matter what stage of the writing process they’re in, to ensure that their work spotlights their expertise.   I worked with Jodi throughout the process of writing my first book, ACT On Your Business, from developing the concept to writing the book and publishing it, and finally putting it out there in the world and marketing it. I hope you find this interview with Jodi to be supportive whether you're considering taking the first steps towards bringing your book into the world or wondering how to leverage an existing book in your business.         If you want to learn more about the resources mentioned in this episode, visit the show notes.   * * * * * *   Discover your Coaching Superpower! Go to https://coachingquiz.com to learn more about your strengths – and what to look out for – as a coach. Want to connect further? Follow me on Instagram and continue the discussion in the Coach with Clarity Facebook group. Want to work together? Become a Coach with Clarity Member today!

On this episode, I'm interviewing my book coach, Jodi Brandon, and discussing the process of taking a book from idea to publication.

On this episode, I'm interviewing my book coach, Jodi Brandon, and discussing the process of taking a book from idea to publication.

Being an entrepreneur requires more than business instinct: you need creativity too. Word nerd, editor and publisher Jodi Brandon helps people channel theirs into books.Jodi always knew she wanted to work with words — but she also had “the entrepreneur bug.” After majoring in English and business at college, Jodi horrified her parents by moving to New York to work in publishing. She started on the bottom rung, as an editorial assistant, but was lucky enough to have a boss who helped her move up the ladder. When Jodi and her husband relocated to Philadelphia, she decided it was time to “strike out on my own.” Jodi started working with entrepreneurs who wanted to write books but didn’t know how, taking them from idea to manuscript to publication and marketing.Jodi’s plans for her life and business changed dramatically when her mother was diagnosed with a rare type of cancer. They were told she had 12 weeks to live.Jodi and her siblings decided she was best-placed to look after their mom, and Jodi took a temporary break from work. Fortunately, her mother beat the doctor’s expectations and lived for another two and a half years.This was wonderful for Jodi and her family, but it made it hard to navigate work. After dipping in and out — and feeling guilty about not spending enough time at the office or home — Jodi put her career on hold.When her mother died, Jodi struggled to return to her work routine. “That first day, I didn't even know what to do with myself,” she remembered.On the advice of a friend, Jodi wrote short, achievable to-do lists. The boost of those small accomplishments eventually got her back in the flow.“I felt like I was starting all over in business. But that's what got me through those first few days. That made me feel like, ‘OK, you can do this Jodi, it's going to be fine.’”Featured Entrepreneur

In today’s episode, Jodi Brandon - a book editor with experience in traditional and self-publishing, joins me to share how she re-launched her non-fiction book, what she teaches her clients to consider before publishing, and some funnel ideas to help grow your own book sales.  Get full show notes and more information here: LaunchYourself.co/31

Getting more visibility has never been easier, especially with the ease with which we can create content today. And by “content,” I don’t necessarily mean blog posts and YouTube videos. On today’s episode of the Stories in Small Business podcast, I’m talking with my friend Jodi Brandon about why business owners should consider writing a book to elevate their business and how to put aside the fears of jumping into the process. Jodi also shares a big “oops” she made in her own first self-publishing venture. Of course, I love that she shared this because no one is perfect and we can all make mistakes--even within our own expertise. We also talk about outsourcing in our businesses, my progress (or lack thereof) with writing my own book and her new group program, The Write Life. Listen in now! Mentioned in This Episode Write. Publish. Market. by Jodi Brandon The Write Life About Jodi Brandon Jodi Brandon has more than 20 years' experience in book publishing. After many years working in traditional publishing, Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business. Today Jodi works primarily as a book publishing partner for entrepreneurs, creatives, and small business owners who want to grow their business with a book. Find more on her website or follow her on Facebook, Instagram or LinkedIn.

On this episode, I chat with Jodi Brando, a small business book coach and editor, about the classic small business book Think and Grow Rich. We highly recommend you give it a read yourself, but you can also listen for our favorite parts and key takeaways.

Writing a book is one thing; marketing a book is a whole different ball game. Whether you’re ready to launch a finished book or looking for inspiration to finally put pen to paper, Jodi Brandon joins me to share valuable insight on how to reach your target market and increase your connections!  In this podcast episode, we share:  How Jodi got started with book marketing  Advice for those thinking about writing a book Suggestions for using social media to get feedback for your book  The difference between a low-cost launch vs. high-cost launch  Elements of a good book trailer How a book can help grow your business  Different marketing strategies to share your book   Memorable Quotes:  If you want your book to standout you’ve got to be able to market it well. Social media is becoming less about content and more about connection.  Writing a book is a way to build credibility and gain visibility.  Don’t take yourself out of potential sales or audience members because of the format of your product.    Meet Jodi Brandon  Jodi Brandon has more than 20 years’ experience in book publishing. After many years working in traditional publishing, Jodi's passion these days is working as a book writing/publishing coach and editor for creatives, online entrepreneurs, and small business owners who want to market their business with a book.   Connect with Jodie: https://www.instagram.com/jodibrandoneditorial/ https://www.facebook.com/jodibrandoneditorial/ https://twitter.com/JodiBrandon https://www.linkedin.com/in/jodibrandoneditorial/ https://www.pinterest.com/jodibrandonedit/ http://bit.ly/JodiYouTube   Links Mentioned: Schedule a Half Day Intensive with Jodi This Episode Is Made Possible By: Social Report: The world’s most complete social media management platform and my social media management tool of choice. Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media

Jodi Brandon has more than 20 years' experience in book publishing. Today, her passion is working as a book coach and editor for creative entrepreneurs and small business owners who want to serve their business with a book. Jodi took 2 full years away from her business full-time to care for her mother. We talk about how she made the decision, the challenge of trying to keep up, how she felt when she started back in her business, and how she's adjusted both her work and her mindset. The post EP 230: Finding The Confidence To Come Back After Major Loss With Book Coach Jodi Brandon appeared first on What Works.

Today I’m talking to Jodi Brandon all about writing a book at serves your business and your business. We got though the process of brainstorming topics for your book, writing that book, getting it published, and even get into some marketing. In addition, we cover the ultimate purpose of your book is and how you can validate your topic before you get started. Jodi also talks about the importance of finding a topic that is going to bring your audience back to your services and how you can serve them well through the topic you choose and the book you write. She also talks a little bit about her own book and how she went through this process herself, as well as the reasons that you should consider self-publishing instead of going with traditional publishing. Jodi Brandon has more than 20 years' experience in book publishing. After many years working at traditional publishing houses, Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business. Jodi's passion these days is working as a book editor and writing/publishing coach for creative entrepreneurs, bloggers, and small business owners who want to level up their business with a book. Topics Discussed: How she moved from working in traditional publishing to working one on one with small business owners and creative entrepreneurs Why small business owners should write a book How to find a topic for your book, including validating your idea before you start writing Ways you can reuse the content you’ve already created How she works with clients to help them publish a book The difference between traditional and self- publishing How to launch and market your book How to get book readers back into your business and eventually hire you Resources Discussed: Amazon CreateSpace Option B Connect with Jodi: Website Facebook Instagram

EPISODE NOTES: Welcome to the Women's Business Systems Podcast with your host and Biz Growth Strategist Marissa Stone! Thinking about writing a book but not sure if you should, where to start or how to get it done? Let Jodi Brandon help you learn her strategies for using Authorship as a Building Block for Growth inside your business! THE SYSTEMS LOUNGE: www.thesystemslounge.com/community   INSTAGRAM:www.instagram.com/thesystemslounge/   SHOWNOTES: Jodi’s Giveaway Serve Your Business with a Book   Join the MA$TER YOUR MARKETING BLITZ! https://www.thesystemslounge.com/challenge

In this episode of the Work Your Inner Wisdom podcast, Lee interviews Jodi Brandon, a developmental editor (also know as a "book coach") for self-published authors.   Jodi was the driving force behind Lee's book, ACT On Your Business, serving as both her developmental and copy editor. Together, Jodi and Lee have a candid discussion about fostering deep connections with clients, allowing our intuition to serve our work, and living a values-driven life.    Jodi Brandon has more than 20 years' experience in book publishing. After many years working in traditional publishing (in-house at a Big Four, a book packager, and a niche publisher), Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business.   Today Jodi works primarily as a book editor and writing/publishing coach for creative entrepreneurs, bloggers, small business owners, and solopreneurs who want to serve their business with a book.     Follow Jodi on Instagram at https://www.instagram.com/jodibrandoneditorial and learn more about her work at https://www.jodibrandoneditorial.com. 

In today's episode, I am sitting down with my dear friend Jodi Brandon of Jodi Brandon Editorial. Jodi shares with us about what her journey of leaving her career at a traditional publishing house to starting her own business doing what she loves on her own terms. We talk about how book writing can make a huge impact on your brand. Jodi also shares with us the hardship she's endured through caring for her mom over the last two years as she battled a terminal illness. She shares with us what that looked like for her on a personal level and how she ran her business during that time. Jodi is such an inspiration and offers wonderful advice for anyone thinking of up-leveling their brand through book writing. http://www.ginnykrauss.com https://www.jodibrandoneditorial.com

This session will detail how a successful author-editor relationship works, no matter which type of editor your project needs. It considers the various types of editors and determines which type of editing your project need, as well as outlining what you should budget for editorial needs, manuscript preparation tips for a smooth project experience, and tips for a positive and constructive author-editor relationship. At the end of this session, you will have an editorial plan, complete with action steps that will enable you to find the perfect editor for you book and understand how authors work with editors. This podcast is part of Self-Publishing Advice Conference, an online author conference that showcases the best self-publishing advice and education for authors across the world — harnessing the global reach of the Alliance of Independent Authors’ network. Our self-publishing conference, which runs fringe to Digital Book World, features well-known indie authors and advisors, for 24 sessions over 24-hours, in a one-day extravaganza of self-publishing expertise straight to your email inbox.

I’m so excited that we are at 50 episodes this week. When I started this podcast back in June of 2017, I never imagined getting to this point. I start podcasting because I was tired of writing blog posts and I felt like it wasn’t the best way for me to educate my audience and make connections with other people in the industry. After meeting a group of amazing podcasters at a networking event, I decided to jump in and try podcasting for myself. Since then, we have had a ton of amazing guests, some solo episodes, lots of freebies and opt-ins, and a couple of bumps along the way. Today I want to look back over the past 50 episodes, give you some insight into what I’ve learned, the most popular episodes, and a little sneak peak of what’s coming next. Topics Discussed: An overview of the 5 most popular episodes Some of my favorite interviews that you may have missed The top 3 episodes to listen to before beginning your website design Lessons I’ve learned from 50 episodes of Process to Profitability Some of the big mistakes that I made My favorite reviews (and why I love them) What’s coming next Ways that you can support the show Most Popular Episodes: 01 | Using Your Blog to Educate Clients with Cinnamon Wolfe 14 | Writing a Book that Serves Your Audience and Your Business with Jodi Brandon 39 | Mindfulness and Entrepreneurship with Lee Chaix McDonough 11 | Creating Effective Surveys in Your Business with Lauren Black 20 | Pricing Your Services for Your Profitability and Your Dream Clients with Kristin Kaplan My Favorite Episodes You May Have Missed: 47 | Strategies for a Higher Converting Email List with Kate Boyd 05 | Using Customer Feedback in Product Design with Ashley Staum 10 | Connecting to Your Clients through Brand Photography with Mallika Malhotra You Need to Listen Before Designing a Website: 15 | Is Your Website Working for You? Creating a Strategic Website 27 | Setting Goals and Planning Your Website 29 | Creating Content for Your Website What I’ve Learned: I love having a conversation with my guests while still covering their area of expertise Podcasting takes a lot of time and effort and it costs a lot more than writing a blog It’s easier to interview a guest than to host a solo episode Mistakes I’ve Made: My very first episode was released with the intro and interview audio tracks overlaid, so you couldn’t understand anything One of my early episodes was released with 20 minutes of audio missing in the middle – and I didn’t catch it until months later Favorite Reviews: “Samantha, host of Process to Profitability, highlights all aspects of business in this can’t miss podcast. The host and expert guests offer insightful advice that is helpful to anyone that listens!” – Brooke Craven “I’m only a few episodes in, but I already love what I’m hearing. Samantha dives right into getting to know her guests and it’s all action from there, which is great!” – Krista Miller “I’m loving Samantha’s podcast for her ability to ask questions that really allow the interviews to get to the strategies that business owners are curious about. It’s exciting to hear stories AND get something you can put into place in your business immediately!” – Reina Pomeroy What’s Next: 3 Action Steps for each episode New guests covering topics like learner-centered design, subscription-based businesses, and the true value of an hour New solo episodes including what a week in my life looks like, website analytics, and auditing your website Transcriptions for each episode How You Can Help: Leave a rating and review on iTunes Share the podcast with a friend Tag us on Instagram and Facebook @processtoprofitability or @lemonandthesea

Today I’m talking with Lisa Von De Linde about designing a book that connects with your clients. If you’ve listened to my previous episode with Jodi Brandon (episode 14), this is a really great follow-up. We are talking about how design works, as well as the difference between self-publishing and traditional publishing. In this episode, Lisa talks about how designing a book is different from designing for other platforms and why you need an experienced book designer to help you through the process. She also discusses what the book design process looks like and how involved you, as the author, will be in the design of your book. We also go over the typical timeline for self-publishing a book and how it is different from going the traditional publishing route and has some tips for people who haven’t designed a book before or designers who are interested in learning more about book design. Lisa also has a really cool download of the top 11 things an author needs to consider before self-publishing that you can get at her website. Lisa is a graphic designer and owner of LisaVdesigns—the studio that partners with authors, organizations, and entrepreneurs who are making a difference. Impacting lives in their community or around the globe. Her studio provides custom design services for all things book publishing & branding systems. She is particularly passionate about partnering her skills with those who have a vision for "difference maker" goals, whether that's a non-profit, a Fair Trade company, a biz with an eco-friendly focus, those impacting their local economy, or those championing a specific cause through the service they provide or the product they create. Based in Ohio, she is always daydreaming about new travel destinations, whether the travel is a work trip as a location-independent business or a true vacation. She strives to provide the highest quality design services for purpose-driven businesses. Topics Discussed: How designing a book is different than designing for other areas Why it’s important to work with someone who has experience in book design The difference between traditional and self-publishing a book The book design process for those who are self-publishing How manuscript writing and book design work in partnerships The typical timeline for self-publishing a book Tips for those who haven’t designed a book before Resources Discussed: Writing a Book that Serves Your Audience and Your Business with Jodi Brandon Planoly The Top 11 Things an Author Needs to Consider before Self-Publishing Connect with Lisa: Website Instagram For a workbook to determine the best format for your book idea, send Lisa a DM on Instagram

Today I’m talking to Jodi Brandon all about writing a book at serves your business and your business. We got though the process of brainstorming topics for your book, writing that book, getting it published, and even get into some marketing. In addition, we cover the ultimate purpose of your book is and how you can validate your topic before you get started. Jodi also talks about the importance of finding a topic that is going to bring your audience back to your services and how you can serve them well through the topic you choose and the book you write. She also talks a little bit about her own book and how she went through this process herself, as well as the reasons that you should consider self-publishing instead of going with traditional publishing. Jodi Brandon has more than 20 years' experience in book publishing. After many years working at traditional publishing houses, Jodi and her husband relocated from New York to Philadelphia and she launched her freelance editing business. Jodi's passion these days is working as a book editor and writing/publishing coach for creative entrepreneurs, bloggers, and small business owners who want to level up their business with a book. Topics Discussed: How she moved from working in traditional publishing to working one on one with small business owners and creative entrepreneurs Why small business owners should write a book How to find a topic for your book, including validating your idea before you start writing Ways you can reuse the content you’ve already created How she works with clients to help them publish a book The difference between traditional and self- publishing How to launch and market your book How to get book readers back into your business and eventually hire you Resources Discussed: Amazon CreateSpace Option B Connect with Jodi: Website Facebook Instagram

http://toninelsonmeansbusiness.com Writing a book is one of the best ways to showcase your area of expertise. Writing a book is the new "business card." It's a great way to introduce yourself and market your business. In this interview series we are talking to women who have written a book and the reasons why. You'll also find tips on how to write your own client attracting book.

Join Meghan Maydel as she enjoys some white wine and chats with guest Jodi Brandon, who’s sipping on Pinot Grigio. First things first. Meghan would love you for forever if you would leave a review (which you can totally do now from your apple podcast app)! It’s how other badasses like yourself find us