Podcasts about Microcontent

In Folge 4 gucken wir uns an, welche 5 Elemente zu einer Microcontent-Strategie gehören, und wie du dich selbst zur Marketingagentur machst – auch wenn du nur wenig Zeit für dein Marketing hast. Dieser Podcast wird präsentiert von Katrin Gildner und ihrem Microcontent Playbook. Schreibe dein eigenes Strategie-Playbook mit meinem System für smartes, strategisches und zeitsparendes Content Marketing mit Microcontent – innerhalb von ca. 3 Stunden pro Woche. (microcontentplaybook.de/strategiekurs) Fragen, Anmerkungen, Feedback? Wenn du mir Memes oder ein Foto von deinem Haustier (am liebsten: Kaninchen!) schicken willst, findest du mich bei Instagram unter meinem persönlichen Profil @kommunikato oder @microcontentplaybook.

Lauwarmer Kaffee, Leuchttürme, Content-Weltherrschaft: Folge 3 strotzt nur so vor Metaphern! Kato will dich damit motivieren, deine eigene Content-Herangehensweise zu hinterfragen und dir zu zeigen: solides Content Marketing geht auch solo. Dieser Podcast wird präsentiert von Katrin Gildner und ihrem Microcontent Playbook. Schreibe dein eigenes Strategie-Playbook mit meinem System für smartes, strategisches und zeitsparendes Content Marketing mit Microcontent – innerhalb von ca. 3 Stunden pro Woche. (microcontentplaybook.de/strategiekurs) Fragen, Anmerkungen, Feedback? Wenn du mir Memes oder ein Foto von deinem Haustier (am liebsten: Kaninchen!) schicken willst, findest du mich bei Instagram unter meinem persönlichen Profil @kommunikato oder @microcontentplaybook.

In Folge 2 erzählt Kato, wie Personal Branding auch ohne neonfarbenen Lippenstift funktioniert, warum sich hinter Skalierbarkeit mehr als ein Startup-Buzzword verbirgt und warum Content Marketing gerade für Introvertierte die beste Marketingmöglichkeit ist. Denn gar kein Marketing ist keine Option. Dieser Podcast wird präsentiert von Katrin Gildner und ihrem Microcontent Playbook. Schreibe dein eigenes Strategie-Playbook mit meinem System für smartes, strategisches und zeitsparendes Content Marketing mit Microcontent – innerhalb von ca. 3 Stunden pro Woche. (microcontentplaybook.de/strategiekurs) Fragen, Anmerkungen, Feedback? Wenn du mir Memes oder ein Foto von deinem Haustier (am liebsten: Kaninchen!) schicken willst, findest du mich bei Instagram unter meinem persönlichen Profil @kommunikato oder @microcontentplaybook.

In dieser Folge verrät Kato, zu welchem außergewöhnlichen Thema sie (aus Versehen) Influencerin wurde, warum ihr Unabhängigkeit so wichtig ist und welche (un)seriösen Psychotests sie darin bestätigen. Der Start zur Podcastreihe zum Thema Sichtbarkeit mit (Micro-)Content! Dieser Podcast wird präsentiert von Katrin Gildner und ihrem Microcontent Playbook. Schreibe dein eigenes Strategie-Playbook mit meinem System für smartes, strategisches und zeitsparendes Content Marketing mit Microcontent – innerhalb von ca. 3 Stunden pro Woche. (microcontentplaybook.de/strategiekurs) Fragen, Anmerkungen, Feedback? Wenn du mir Memes oder ein Foto von deinem Haustier (am liebsten: Kaninchen!) schicken willst, findest du mich bei Instagram unter meinem persönlichen Profil @kommunikato oder @microcontentplaybook.

In Ten Ways Law Firms Will Win in 2024 Part Two, Legal Mastermind Podcast hosts Chase Williams, Eric Bersano, and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2024 and beyond.Connect with Market My Market on LinkedIn: www.linkedin.com/company/market-my-marketVisit Market My Market's Website: www.marketmymarket.com/On This Episode, We Discuss…5. Focus Groups6. E-E-A-T7. Refreshing Website Content8. Micro-Content9. Mastermind Groups10. Retaining Employees

What if you could transform long form content into bite-sized, digestible pieces that resonate with your customers? On this episode, our guest Phil Gerbyshak, a powerhouse in the world of sales, will guide us on how the best sales teams are harnessing the power of microcontent. We're taking a deep dive into the art of distilling complex content and highlighting the crucial nuggets that truly matter to your customers. Learn how to effectively contextualize information and enable your sales team to pull out the right piece at the right time.

Warto mieć plany i marzenia, szczególnie w kwestii wdrażania usprawnień w swojej pracy. Jako Tech Writerzy często snujemy wizje wykorzystania wspaniałych nowych technologii, które są na topie do przesunięcia naszego procesu tworzenia dokumentacji na wyższy poziom. Często jednak zapominamy o podstawach, bez których takie śmiałe wizje nie mają szansy powodzenia. Zanim zaczniemy rewolucję, powinniśmy przyjrzeć się temu jak się sprawy mają w naszej organizacji. Tutaj przychodzi nam z pomocą model oceny dojrzałości (maturity model), dzięki któremu dowiemy się na jakim etapie rozwoju jest nasza dokumentacja. Dopiero po zrobieniu takiego "rachunku sumienia" będziemy mogli wykonać kolejny krok w postaci planowania usprawnień. Rozmawiamy o przykładowym maturity modelu dla dokumentacji, zastanawiamy się co można zrobić, żeby przejść na wyższe poziomy, subiektywnie oceniamy innych i teoretyzujemy na temat przyszłości. Dźwięki wykorzystane w audycji pochodzą z kolekcji "107 Free Retro Game Sounds" dostępnej na stronie https://dominik-braun.net, udostępnianej na podstawie licencji Creative Commons license CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Informacje dodatkowe: Konferencja soap!: https://soapconf.com/ Etteplan: https://www.etteplan.com/pl "Maturity model", Wikipedia: https://en.wikipedia.org/wiki/Maturity_model "What is ContentOps", Heretto: https://heretto.com/blog/what-is-contentops/ "Content strategy", Wikipedia: https://en.wikipedia.org/wiki/Content_strategy "Generative artificial intelligence", Wikipedia: https://en.wikipedia.org/wiki/Generative_artificial_intelligence "Help authoring tool (HAT)", Wikipedia: https://en.wikipedia.org/wiki/Help_authoring_tool "Darwin Information Typing Architecture (DITA)", Wikipedia: https://en.wikipedia.org/wiki/Darwin_Information_Typing_Architecture "Component Content Management System (CCMS)", Wikipedia: https://en.m.wikipedia.org/wiki/Component_content_management_system "About pull requests", GitHub : https://docs.github.com/en/pull-requests/collaborating-with-pull-requests/proposing-changes-to-your-work-with-pull-requests/about-pull-requests "Docs as Code", Write the Docs: https://www.writethedocs.org/guide/docs-as-code/ "Lint (software)", Wikipedia: https://en.wikipedia.org/wiki/Lint_(software) GitHub Copilot: https://github.com/features/copilot "Style guide", Wikipedia: https://en.wikipedia.org/wiki/Style_guide Acrolinx: https://www.acrolinx.com/ Schematron: https://www.schematron.com/ Oxygen XML: https://www.oxygenxml.com/ Visual Studio Code (VS Code): https://code.visualstudio.com/ Jenkins: https://www.jenkins.io/ "Microcontent", Wikipedia: https://en.wikipedia.org/wiki/Microcontent "What is "Intelligent Content"?, Storyblok: https://www.storyblok.com/mp/intelligent-content Docusaurus: https://docusaurus.io/ "Large language model (LLM)", Wikipedia: https://en.wikipedia.org/wiki/Large_language_model "The economic potential of generative AI: The next productivity frontier", McKinsey Digital: https://www.mckinsey.com/capabilities/mckinsey-digital/our-insights/the-economic-potential-of-generative-ai-the-next-productivity-frontier#introduction

Microcontent sind kleine, prägnante Texte oder Medienelemente, die gezielte Informationen knapp und wirkungsvoll vermitteln. Sie dienen dazu, die Aufmerksamkeit der Nutzer in einer schnelllebigen Online-Welt zu gewinnen und zu halten. Genau darüber berichtet Katrin im neuen Podcast und zeigt dir auf, wie du Microcontent am besten verwendest und mit deiner Zielgruppe teilst. Zusätzlich kannst du auch noch etwas gewinnen, also gut aufpassen! VERBESSERE DEIN MARKETING

Tamara Thompson is the mind behind Broadcast Your Authority, a content marketing agency that helps influencers, CEOs, and other professionals exponentially grow their influence and audiences with a data-driven approach to microcontent and repurposing. Tamara shares some of the methods she and her team use to routinely and with lightning speed grow their clients' audiences from as few as a dozen to tens of thousands. Listen to understand the organic, audience-generating power of replicating popular content, hear how to use a call to action that promotes engagement and get subscribers and followers onto your email list, discover how to use ChatGPT to identify the best clips for microcontent, and find out about the highly promising, new social media platform that is going to give TikTok a run for its money—and why you'll want to get in on the ground floor. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources Connect with Tamara: ·      Website: broadcastyourauthority.com ·      Instagram: @tamarathompsonofficial ·      TikTok: @tamarathompsonofficial Resources: ·      Keywords Everywhere: For finding the best keywords for your social media content ·      Minichat: A bot to capture contact info from subscribers and followers ·      Trint: Transcription service ·      Clapper: Hot new social media platform   0:00     Introduction 0:59     Guest introduction 2:10     Strategy that led to $170K viral video 6:06     Tools for spotting trends 7:44     How long to grow depends on niche 10:24   Capitalize on what's working 12:05   Using tags, titles, keywords, playlists 14:18   Thoughts on CTAs | “Comment below” 20:48   Using bots in conjunction with CTA 21:48   Selecting microcontent for repurposing 25:28   Thoughts on the future of social media 29:51   Tamara's favorite mantra 33:53   Action Item

Zum Staffelfinale der 2. Staffel ist heute niemand anderes als die liebe Katrin Gildner zu Gast in PR Karussell! Eine Frau, die ihr vielleicht schon aus einigen Shoutouts kennt, weil wir bereits seit Jahren sehr gerne und immer wieder zusammenarbeiten. Katrin ist Kommunikationsexpertin, entwickelt Workshops und berät zu Themen wie Social Media, Content-Marketing und Öffentlichkeitsarbeit. Neben PR sollten wir auch über Social Media oder eigene Formate, wie einen Podcast, sichtbar sein, um gefunden zu werden. Aber wie macht man das? Hier kommt das Thema Microcontent ins Spiel, worüber ich heute mit Katrin spreche. Was ist Microcontent und warum funktioniert das Gegenteil davon, die oldschool Variante Teasercontent, heute nicht mehr? Warum ist es so wichtig, in den sozialen Netzwerken Mehrwert zu liefern? Und wie kannst du Microcontent auf deinen Plattformen nutzen, um deine Follower*innen zu Superfans zu machen? Diesen Fragen gehen Katrin und ich in der heutigen Episode auf den Grund. Viel Spaß! Hier noch einige Links für dich: Hier findest du Katrin: Website: https://katringildner.de/ LinkedIn: https://www.linkedin.com/in/katrin-gildner-60b91317b/ Hier findest du Katrins Microcontent Playbook: https://microcontentplaybook.de/ Hier geht's zum Online-Kurs für deine individuelle Microcontent-Strategie: https://microcontentplaybook.de/kursbundle/ Hier findest du mich: https://www.henrike-redecker.com/ https://www.instagram.com/henrike.redecker/ Anzeige - die Folge wurde durch Adobe Express unterstützt. Adobe Express ist ein Design-Tool für alle, die visuellen Content erstellen. Adobe Express macht das Erstellen von deinem Content besonders leicht und bietet dir viel Inspiration, wenn es da manchmal Support braucht. #werbung #adobeexpressambassadors Hier entlang, wenn du Adobe Expresse gerne testen möchtest (Affiliate Link): https://adobe.prf.hn/click/camref:1100luhUe

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Industrial video marketing is the best strategy to significantly boost your brand and drive a ton of new traffic into your pipeline. Video has been favored by all platforms and algorithms for the past 12-18 months because it has the most engagement!My Industrial Video Marketing Guide in 2021 and 2022:TOPIC SELECTION----Category 1: Services and Products: Create a minimum of 1 video for each of your services or product categories that should be in the 3 min - 6 min video length range----Category 2: Recruitment Videos: There is a massive labor shortage of people in the industrial/manufacturing space, creating videos that show the job titles that you're looking for and what it's like to have that job gives someone insight before they even apply.----Category 3: Demonstrations: Demo your products or services showing people exactly what your value proposition is and how your solution applies to their problem. This is a great educational piece to teach your potential customers about why your solution is better than the rest.----Category 4: Educational: People either want to be educated or entertained and identifying yourself as the subject matter expert by flooding the market with educational pieces is the first step in establishing trust in your and trust in your brand. This can also greatly help people for free thus creating some brand loyalty to you in the future.DEVELOPMENT / PLANNING- Video length of 2 min - 7 min long- Hire a strategic agency like MFG Tribe to do a quarterly content strategy to stay within budget and get 10x the volume of contentVOLUME- For every single full-length video of 2 min - 7 min you get 1-3 Microcontent videos that are 60 seconds in length- MC videos should have subtitles- Square format meant for social media postingDISTRIBUTION- Full-length videos hosted on either YouTube or Vimeo- Embed videos onto your website and every service/product category page- Post on LinkedIn company page(full video and MC videos)- Post on LinkedIn personal profile (full video and MC videos)- Email 1 or 2 of these videos to potential customers to "educate them", this should be on a monthly basis#industrialmarketing #videomarketing #industrialvideomarketing

Here's an example of how to market your book as you write it. You'll also save time in creating microcontent for social media.

Overcoming Content Marketing Roadblocks in Industrial MarketingIn industrial, it’s all about who’s the loudest. You know that creating a steady stream of content is important, and you also know your competitors really aren't paying attention. Most people in your space are not even producing content on a regular basis. That gap is there.All it takes to be a leader in your niche is to take that first step and commit to it. You’ve got to create to be seen. But if you haven’t taken the time to step back and learn those strategic content skills and habits then you may end up feeling stuck.How can you overcome the roadblocks in your industrial content marketing strategy?In this episode, I’ll show you how we keep our content rolling at MFG Tribe and help you answer the big questions:- Looking at 2021, how should you plan your content?- Where should you even start?- How could you possibly produce that much quality content?Here at MFG Tribe, there are some really important marketing trends that we pay attention to. And we don’t have a "one-size-fits-all" approach.Our process for creating and planning content has three main steps:Step 1. Video vs Written content.The market is currently split roughly 50/50 between video and written content, with a slight bias towards video. That’s because videos tend to get a lot of engagement, and that’s something that Google search and social media algorithms are looking for. So we look at our client’s needs and help them determine what types of content they need.Step 2. What is the Title? There are two routes to take with this. You can either appease google search algorithms or you can simply focus on creating a valuable piece of content. If you favor appeasing Google search, then tools like SemRush and Ahrefs will tell you what search volumes you’re looking at. Will that common search guarantee value to a highly specialized person? No. But if you write it correctly then you can get some reach. It’s generally the best of both worlds.Step 3. Content Multiplier. You have to plan out a couple of months of content and you can’t put it down and come back to it later. Here at MFG Tribe, we plan out three months of content in advance and write 2-4 articles per month for each of our clients. How do we do that and keep it fresh? One thing we like to do is take one large piece of content and repurpose it. We’ll break it into a number of smaller pieces, or micro-content pieces. Microcontent can be teasers, lead-ins, and other short pieces of written and video content that are meant to be shared.Roadblocks are normal, especially if your background isn’t in developing content strategies. Go through these steps, check out your competitors, and don’t get caught up in being a perfectionist.The only way to create is to create. Get your content out there.#industrialmarketing #manufacturingmarketing #contentmarketing

In episode 91 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate continue their discussion about using text strings and microcontent. This is part two of a two-part... Read more » The post Using text strings and microcontent (podcast, part 2) appeared first on Scriptorium.

In episode 90 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate talk about using text strings and microcontent. This is part one of a two-part podcast. “They're starting... Read more » The post Using text strings and microcontent (podcast, part 1) appeared first on Scriptorium.

On this episode of R.I.G.A. podcast, I was joined by content marketer, international speaker, and the host of the Amplify Content podcast, Beck Power. Beck helps small businesses to create more content and to make that content more effective, driving awareness, engagement, leads, and sales. Beck is also the founder of Power Creative Media, a done-for-you content agency, and Amp Content Academy, a free resource for DIY content hacks, concepts, and frameworks.Beck has been featured in Forbes, Yahoo, Entrepreneur, New York Mag, and TheNextWeb. ▶WATCH THE VIDEO VERSION OF THIS INTERVIEW - https://youtu.be/TA6JPJZy68c Connect with Me!▶ Download the FREE Personal Branding Checklist - http://rockitchecklist.com/​▶ WEBSITE: https://rockitgrowthagency.com/​▶ YOUTUBE: ​https://www.youtube.com/channel/UCOUkLpKDUPP0TiLgYkog94A▶ INSTAGRAM: http://instagram.com/rockitgrowthagency​▶ LINKEDIN: https://www.linkedin.com/in/chrisvaglio/​▶ MERCH: www.rockitmerch.com

Microcontent is an important part of your overall content strategy that often gets overlooked!Microcontent is loosely defined as short content that delivers stand-alone information that can be consumed in under 30 seconds- basically any short piece of information that your audience can process in under 30 seconds.You create plenty of headlines, videos, summaries, intros, infographics, images – but are you REALLY putting a lot of thought into them??In today's episode, Sophie shares strategies for making the most out of your microcontent! You'll learn more about using short bursts of content as relationship building tools and paths to bigger brand awareness.If you haven't given a lot of thought to your microcontent, that's about to change!

Früher gab es Lernevents und heute heißt es Lernprozess. Immer wieder wird vom Neuen Lernen oder Lernen 4.0 geredet. Es soll digitaler und vielfältiger sowie zukunftsfähiger werden. Überall kommt die 4.0 vor, egal ob Pflege, Arbeit, Wirtschaft,…nun auch Lernen 4.0. Doch was steckt dahinter? Über das Thema selbstbestimmtes Lernen habe ich schon einmal in meiner Episode „Learning out Loud“ gesprochen und einen Beitrag geschrieben.  Die Lernprozesse sollen strukturiert werden. Bei der Learners Journey geht es nicht um eine räumliche Reise, sondern um eine Lernreise als Teil eines Lernprozesses. Lebenslanges Lernen wird ja schon seit vielen Jahren immer wieder propagiert. Alte Lernformate in neue Schläuche kippen oder steckt da doch viel mehr hinter? Im Fokus bei den Lernprozessen steht der Kunde / der Lernende und diese Reise ist so individuell wie jeder Lernende selbst oder das Thema, um welches es sich dreht. Dabei dreht es sich um zwei Kernfragen, „wer ist meine Zielgruppe?“ und „was ist das jeweilige Lernziel?“. Darüber hinaus geht es im wesentlichen um drei Phasen: Vorbereitung, Lernen und Transfer. Aus den Inhalten: * Learners Journey * Learner Persona * Lernpersönlichkeiten * Lernziel * Drei Phasen der Journey: Vorbereitung, Lernen und Transfer Quick-Wins: * Überlege Dir welche Learner Persona Du bedienen möchtest! * Welche Antworten kannst Du in Bezug auf die drei Fragen des Lernziels geben? * Wie kannst Du die einzelnen Phasen anleiten sowie begleiten. Mehr Informationen und Links findest Du im Bildung rockt! - Der Lerncoaching-Blog auf meiner Webseite https://www.lerncoaching-podcast.de Wenn es Dir gefallen hat, dann schreib mir bitte eine kurze 5★ Bewertung bei iTunes, abonniere meinen Newsletter und erzähle anderen davon. Ich freue mich immer über Feedback. Schreib mir Deine Meinung auf Facebook, Instagram, YouTube oder schreib mir an lang@lerncoaching-podcast.de eine Mail! Bis zum nächsten Mal in Deinem Ohr. Deine Mareike Shownotes: * Sandra Mareike Lang Instagram: https://www.instagram.com/lerncoachingpodcast/ * Sandra Mareike Lang Facebook: https://de-de.facebook.com/LerncoachingPodcast/ * Sandra Mareike Lang YouTube: https://www.youtube.com/channel/UCBc1ZPu4Mqnzo_wZ4fF9Exg

#87 Wie Du im Online Marketing mit

It's the 4AM Report! We're done saying Happy New Year, yes? NO MORE RESOLUTIONS! But wait. HA! Appropriately enough for the 4AM Report, Will has a resolution - trying to get better sleep in 2020! Here's how…. Weighted Blanket Diffuser Sleeping mask Tempur-Pedic Pillow Is it working? Well, Will's anxiety hasn't vanished yet (as he says, “BABY STEPS!!”), but it is a perfect segue to today's episode of the 4AM Report – New Year's Trend Reports for marketers. Oh man. It's SO overwhelming – alllll the things you should be using, software to buy, gear you should have as marketers – but a lot of it is geared toward enterprise-level companies with huge budgets! Budgets - and bandwidth - that the scrappier small businesses might not have! I mean, as a small business, we all want better marketing, but let's be real! Boot-Strap Your Way to Better Marketing So, ever cognizant of people's

#86 Die

Are you trying to grow your community and your blog, but having trouble cutting into the top pages in Google search results for...anything? Well, fear not. There are many other ways to reach your target readers and customers, that don't involve appearing in SERPs. On episode #5 of the HerpaperRoute Podcast, we have the lovely Sasha Lassey with us. Sasha shares her advice for how bloggers can grow a sustainable community, utilizing new tools and strategies, without having to rely on organic Google traffic alone.  Yes, you can cut through the noise in your niche, no matter if your niche is saturated, and SERP ranking is nearly impossible. You can reach your audience in different ways. And one of those ways is with micro-content. This is something that some are calling the future of blogging. Sasha has grown her community across a blog, a Facebook group and a membership site, and she has lots of juicy tips to help you do the same with yours.  Listen now as Sasha shares her insight on all this and much more!

This episode of Advertising is Dead features CEO and Co-Founder of Terribly Tiny Tales, Anuj Gosalia. Host Varun Duggirala discusses how Terribly Tiny Tales has evolved and found different ways to tell stories and created immersive content. They also speak about the emergence of different kinds of short-form content and how well they are being utilized. Talk to Varun on Twitter and Instagram @varunduggi You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

On today's episode of The Daily Talk Show we're joined by Charlie Clausen. Charlie is an Australian actor and podcast host of the weekly Australian comedy podcast, TOFOP. We discuss: TOFOP Podcast inspiration Branded content and podcasting advertising The shift towards micro content Consistency and podcasting as a career The reality of show biz Charlie's experience with TOFOP and Home And Away Side hustles and hobbies Partnerships and learnings Live shows Charlie Clausen on Instagram: https://www.instagram.com/charlie_clausen TOFOP Podcast: https://www.tofop.com/ Watch today's episode of The Daily Talk Show podcast at https://www.youtube.com/watch?v=xaN3H9XHkz4 Subscribe and listen to The Daily Talk Show podcast at https://www.thedailytalkshow.com/ Email us: hi@thedailytalkshow.com Send us mail: PO BOX 400, Abbotsford VIC 3067 A conversation sometimes worth recording with mates Tommy Jackett & Josh Janssen. Each weekday, Tommy & Josh chat about life, creativity, business and relationships — big questions and banter. Regularly visited by guests and friends of the show! This is The Daily Talk Show. This podcast is produced by BIG MEDIA COMPANY. Find out more at https://bigmediacompany.com/

In this episode of the Cherryleaf Podcast, we speak to Mike Hamilton about the new microcontent features coming to MadCap Flare. In particular, we discuss chatbots and using microcontent to improve search results. To contact Cherryleaf: info@cherryleaf.com www.cherryleaf.com  MadCap Software: www.madcapsoftware.com

If you're like most entrepreneurs, the thought of writing long blog posts every week keeps you lying awake at night. Here's some good news - you can still have an impactful social media strategy by creating small posts called microcontent. The post How to Use Microcontent to Boost Your Social Media Impact appeared first on The Brand Sketch.

On this episode of Shunya One, we are joined by Anuj Gosalia, Co-founder, Terribly Tiny Tales. This conversation focuses on how a unique platform such as TTT came together and its growth-story. Tweet to Anuj Gosalia @gosaliaanuj, Shiladitya Mukhopadhyaya @shiladityaand Amit Doshi @doshiamit for your questions or reactions to this episode! To join the Shunya One slack channel, request for an invite here: http://ivmpodcasts.com/shunyaone Listen to this show and other awesome shows on the IVM Podcast App on Android: https://goo.gl/tGYdU1 or iOS: https://goo.gl/sZSTU5

Heute erzähle ich euch, wie ich aus meinen Vlogs auch Content für andere Netzwerke rausbekomme und so Instagram und Facebook bespielen kann. Bleibt mit mir in Kontakt: Facebook: http://www.facebook.com/florianeisermann Instagram: http://www.instagram.com/florianeisermann Snapchat: f_eisermann YouTube: http://www.youtube.com/florianeisermann Anchor.fm: https://anchor.fm/florianeisermann Alexa-Skill: https://goo.gl/9HZtdK

IN THIS EPISODE: of Rise & Grind, episode 45 we have a masterclass episode about how to repurpose content. We chat with Sujan Patel, one of the finest marketers out there, he is the co-founder of Web Profits, a growth marketing agency helping companies leverage the latest and greatest marketing strategy to fuel their businesses. Sujan has over 13 years of internet marketing experience and has led the digital marketing strategy for companies like Sales Force, Mint, Intuit and many other Fortune 500 caliber companies. If you guys have to create content you know how hard it is to do so. But Content is King and you cannot afford not creating great pieces of content. The good news is that there many ways to repurpose it so you can use the same piece of content more than once. This will not only help you save time but also reach different audiences. This a quick yet precious interview. Here's a quick summary of what we discussed: 7 Great Ways to Repurpose Content 1. Consolidate content into guides Wrap it all together into an ebook for instance, something downloadable so you can get subscribers. 2. Update your old content with new information Update your old content with new information, expand it, you can increase your rankings, you can promote as a new post. 3. Source content from Quora or Yahoo Answers You can transform your content into a Quora answer or a yahoo answer, first of all they are a good source of ideas to write content and in certain ocasions it might happen that you already wrote content that answers someone's question. Make sure you use it there to gain new followers and authority. 4. Deliver custom visual data compilations You can take your content and turn into an infographic or a slideshare presentation, post it on Medium, or LinkedIn, the same exact article. As the audience is different. 5. Turn your posts into podcasts (and vice versa) Turn your content into a podcast content. Never forget about audio or video. Check in your content what gets more engagement and repurpose it. 6. Deconstruct comprehensive content You can repurpose other people's content. Deconstruct it or interview the author and share it with your audience. You can summarize books that you read for example. 7. Create micro-content What is Microcontent in the first place? Microcontent is the breakdown of big chunks of content into very small pieces of content. For example breakdown a big piece content into tweets or facebook updates. Content does not necessarily mean 1000 words of text. Thanks so much for listening! Do you guys have any question about this interview? Or any question? Please comment below! If you enjoyed this episode, please share it using the social media buttons you see at the bottom of the post. Also, please leave an honest review for Rise and Grind on iTunes. Ratings and reviews are very helpful and greatly appreciated! And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. And please share the word with your friends to help the show grow! Till next episode, keep grinding!

Snack Size Marketing shares resources and tips to help you leverage #microcontent strategy in your #socialmedia marketing. This episode shares 3 of thirty tips we deliver in the latest blog at Tanya Smith Online. These tips will help you improve how you use visuals in your short form content strategy. The full post with video and more resources will be here: tanyasmithonline.com/073

Instagram, Vine, and Snapchat aren’t just for teens and amateur animators — they’re serious marketing tools, and in Episode 151 of the Content Marketing Podcast, short-format video expert Frank Danna shows us how. To learn more about content marketing, download our free audio 5 Things You Must Know About Content Marketing at contentmarketingaudio.com.

Denise Howell is a seasoned appellate and intellectual property litigator based in Los Angeles. Weblogs she writes or has written include Bag and Baggage, Lawgarithms, Between Lawyers, and The Industry Standard. She writes the Dicta column in The American Lawyer magazine on a bi-monthly basis, hosts an audio series at TWiT.tv called this WEEK in LAW, and another one at IT Conversations called Sound Policy. Howell coined the term “blawg” and helped pioneer podcasting for lawyers. Microcontent obsessed since 2001, she is frequently quoted in the media on legal issues involving intellectual property and technology law.

Denise Howell is a seasoned appellate and intellectual property litigator based in Los Angeles. Weblogs she writes or has written include Bag and Baggage, Lawgarithms, Between Lawyers, and The Industry Standard. She writes the Dicta column in The American Lawyer magazine on a bi-monthly basis, hosts an audio series at TWiT.tv called this WEEK in LAW, and another one at IT Conversations called Sound Policy. Howell coined the term “blawg” and helped pioneer podcasting for lawyers. Microcontent obsessed since 2001, she is frequently quoted in the media on legal issues involving intellectual property and technology law.