Podcast appearances and mentions of tom kulzer

DESCRIPTION: In this episode of “Beyond a Million”, join host Brad Weimert as he sits down with Brian Moran, the CEO and founder of SamCart. Brian takes us through his incredible journey of bootstrapping his business and later securing $83M in series B funding in 2019.  Brian underlines the pivotal role of assembling the right talent in a software development crew and highlights the number 1 thing you should not do when starting a SaaS company. We also dive into his expertise as a digital marketer and funnel builder to bring you tactics that you can implement today.  Tune in to gain insights from Brian's experience in entrepreneurship and business development.   Brian Moran is a former college baseball player turned successful online entrepreneur. After studying marketing at Grove City College, he launched thetrainedbaseball.com, offering digital baseball courses. Brian excelled at creating efficient sales funnels and pioneered the "one-page funnel" strategy, boosting conversions with less effort. This approach not only covered his costs but also built a loyal audience through valuable content. He later founded SamCart, an e-commerce software company, quickly becoming an internet millionaire.    HIGHLIGHTS: Brian Moran's bootstrap journey to $83M in series B funding Precious mentorship advice for entrepreneurs Samcart and Creator U's tailored solutions for all business stages Brian's emphasis on assembling a proficient software development team The importance of media buying and paid advertising    SOCIAL MEDIA Website URL: https://www.brianmoran.com/ Social Media URL: Brian Moran's FB

Tom Kulzer is the CEO and Founder of AWeber, a company he started in 1998 to guide small businesses in fostering more engaging customer relationships and designing effective email marketing. Tom grew the company from zero to 300,000 clients through his unique take on market strategy and team building. Due to his dedication to building a thriving and unique workplace culture, AWeber has been voted one of Pennsylvania's Best Places to Work 10 years in a row. In this episode… Bootstrapping can be a formidable method of financing a startup. There are many unknowns and hurdles to overcome, especially when it's your first venture. For SaaS companies, getting your name out there and establishing a demand for your offering is also necessary. Tom Kulzer started AWeber 25 years ago and turned a startup into a reliable software company. His email marketing strategies are already respected, but now he explains how he grew his business from the ground up. In this episode of Ecommerce Wizards Podcast, Guillaume Le Tual invites Tom Kulzer, the Founder and CEO of AWeber, back onto the show to talk about how he nurtured his startup. They touch on the early days, how Tom cultivated his initial audience, and how he established customers. The two also discuss the potential pitfalls of a budding business and finding people to grow with the company.

Tom Kulzer is the CEO and Founder of AWeber, a company he started in 1998 to guide small businesses in fostering more engaging customer relationships and designing effective email marketing. Tom grew the company from zero to 300,000 clients through his unique take on market strategy and team building. Due to his dedication to building a thriving and unique workplace culture, AWeber has been voted one of Pennsylvania's Best Places to Work 10 years in a row. In this episode… Email marketing is an often misused tool. For many people, emails feel stiff and forced and lack helpful information or offer them anything they truly want. How can ecommerce brands use email marketing to engage customers and boost their lifetime value? AWeber is an agency that helps small businesses connect with their clients and communicate more effectively through emails. Their version of email marketing is far more organic, inviting, and effective than many other simple solutions. The result is a vital marketing tool that will exceed expectations. So what do you need to know to get started? In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual invites Tom Kulzer, the CEO and Founder of AWeber, to break down the essentials of email marketing for ecommerce businesses. Tom walks through the most common mistakes and the small tweaks that can lead to huge improvements. They also address the terms of service for email platforms, selling to other businesses, and the best ways to collect new subscribers.

Are you struggling to find new and effective ways to grow your business? Look no further than email marketing! In this episode, our expert guest, Tom Kulzer, shares the most valuable email marketing strategies to help you attract new customers, engage with your audience, and drive growth for your business. Tune in and get ready to learn how to use email marketing to take your business to the next level!ABOUT TOMTom Kulzer is the founder and CEO at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company's strategic direction, growth and evolution. Over the company's 24-year history, Tom has nurtured AWeber from a small start-up to a robust organization, that has enabled over 1 million customers to grow their businesses, all without public or venture funding.Here's a summary of the great stuff that we cover in this show:AWeber is an email marketing platform that enables small businesses around the world to be able to send communications out to the people that requested them. They are the automation behind communicating with your subscribers. Email has remained one of the top investments for businesses from a return-on-investment standpoint through the years. When done right, it is highly profitable, allowing you to connect with your users in ways that you just can't do across social and other platforms.Another major benefit of email is that you own your audience. Email is more transferable, more ownable, has longer term economics and email subscribers are worth far more than Facebook or Twitter followers.For complete show notes, transcript and links to our guest, check out our website: www.ecommerce-podcast.com.

In today's episode of The Sales Evangelist, our host Donald Kelly meets with Tom Kulzer to talk about how you can send optimal emails that will see results. Understanding Emails Over the years, Google's spam filter has slowly increased. Kulzer says that Google's filter has gotten better at figuring out what people WANT and what they DON'T want. Whatever isn't wanted will go to spam. If your emails are going to spam, then it means that Google's determined something in your email is what people AREN'T wanting. To avoid getting sent to spam, then you have to send emails with things people will want to see, at least according to Google. Setting Expectations One tool you can use to avoid your emails being marked as spam is by setting expectations. The example that Kulzer gives is How many emails your recipient is expecting. If someone signs up for your newsletter and is expecting an email once a month, but starts receiving daily emails, they'll likely start putting your emails down as spam. Set expectations for your receiver upfront. Provide information on what you'll be emailing the receiver, and how often they can expect emails. If you meet your receiver's expectations, they'll not only engage WITH your emails but also not mark them as spam.     Understanding Google's Process If you want your emails to be seen and engaged with, you have to understand just exactly how Google processes your email. Google has information that you, as a sender, don't. Google knows things like how the recipient responded to the email, whether or not they marked it as spam, how much of the email they read and how long they spent reading it, etc. You, as a sender, have to make sure your email meets the things Google is looking for. Structure your email in such a way that it won't get sent to the wrong folder. Make it engaging, so your recipient will actually read the email. The Framework of a Good Email   Use your own domain when sending emails. Kulzer has noticed that MANY business owners want to send emails from their Gmail accounts. AVOID THIS. If you use your own business's domain, you'll start building a reputation as an email sender. Don't play games. Another trend that Kulzer has noticed is: Sometimes, senders will try and play games with their emails. For example, they'll put “fwd;” in their subject line, to make the receiver think they've forwarded the email. This trick will make your recipient lose trust in you. Would you trust someone who tricked you into opening an email? Or would you mark the email as spam? Send emails that have a purpose. Some of the worst-performing emails that Kulzer has seen are emails that have NO PURPOSE. If there's no reason to send an email, don't send one. Give your recipient SOMETHING of value, whether that be a promotion, deal, update, or whatever. Give them an actual reason to OPEN your email in the first place. Write your emails for one person. Keep in mind, whenever you write an email, ONE PERSON will be reading it. Although you'll send the email out to multiple people, whenever your email gets sent, ultimately it only ends up being read by one person. You're not talking to a giant audience in a stadium, you're talking to someone one on one. Word your emails accordingly. Use email automation. There's a concept in email marketing called conditional content. Essentially, it's similar to the YouTube algorithm. You look at the data of how your recipients engage with your email. Maybe they look at certain content more than others. Maybe they prefer some links over others. Whatever content your recipient engages with more, automation can put THAT content at the forefront of the email. Prune for unengaged recipients. Look at the data of your emails, and see who engages with your email and who doesn't. Just like sending emails with a purpose, only send emails to people for a reason. If someone isn't engaging with your emails, then don't send emails to them.                       If you want to connect with Tom Kulzer, you can check out his website at www.aweber.com. You can talk to Donald and drop him a message on LinkedIn, Tik Tok, and Instagram at donaldckelly. You can also join TSE's space on Circle to talk to Donald and other sellers looking to improve their craft. This episode is brought to you in part by Scratchpad. Scratchpad is the first Revenue Team Workspace specifically designed to adapt to each salesperson's workflow, so you don't have to change your habits. Get Scratchpad free at Scratchpad.com.  Credits As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. 

Tom Kulzer is the founder and Chief Executive Officer at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company's strategic direction, growth and evolution. Over the company's 24-year history, Tom has nurtured AWeber from a small start-up to a robust organization, that has enabled over 1 million customers to grow their businesses, all without public or venture funding. Tom laid the foundation for AWeber while working at a computer hardware firm in the mid-1990s, where he realized sales prospects were falling through the cracks due to lack of proper follow up. By automating the delivery of personalized follow up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects. In addition to listening to the episode, you can watch a video of their discussion on our YouTube Channel.  And be sure to subscribe to support the podcast! For general information about the podcast, send an email to info@beinhakerlaw.com To follow Mitch and the podcast, go to linktr.ee/beinhakerlaw. You can subscribe and listen to episodes on Apple Podcasts, Google Podcasts, Amazon Music, Spotify and most other directories. Please review us whenever possible and thanks for your continued support! Sponsorships and paid guest appearances are available. Connect with us by email or on social media. The Accidental Entrepreneur is brought to you with the help of our sponsor, AWeber - the world's leading small business email marketing and automation service provider. Since 1998, AWeber has helped more than 1 million small businesses, entrepreneurs through its suite of web-based email marketing, automation tools and education. AWeber – the best option when it comes to marketing your business. Visit https://www.aweber.com/ for more information and to sign up for a trial account. Also brought to you by Beinhaker Law, a boutique business & estates legal practice in Clark, NJ. To learn about shared outside general counsel services and how to better protect your business, visit https://beinhakerlaw.com/fractional-gen-counsel/ Opening music written and performed by Howie Moscovitch and Made to Order Music. For more information about Howie and his music services, visit https://howiemoscovitch.com/made-to-order-music/ Please support our affiliate sponsors (https://beinhakerlaw.com/podcast-affiliates/). Also, support the show and get your own podcast merch! (https://beinhakerlaw.com/podcast-store/) One of One Productions - a New Jersey-based studio, just over the George Washington bridge, that caters to the booming business of podcasting. Be sure to check out the guesting kit that they've created exclusively for our listeners! https://one-of-one-productions.myshopify.com/products/mitchell-beinhakers-guesting-kit North Authentic - NorthAuthentic.com is a conscious hair care marketplace offering the cleanest brands from around the world. Their pro stylists curate only the most fabulous non-toxic hair products. Use our affiliate link for all your purchases! https://shrsl.com/38heu The Healthy Place - Findyourhealthyplace.com has thousands of supplements to help you live a better quality of life; as well as natural solutions for chronic pain, stress, anxiety, depression, sleep and much, much more. Need guidance? Use their Live Chat feature and talk to a Wellness Consultant right on their website. The Accidental Entrepreneur is a trademark of Mitchell C. Beinhaker. Copyright 2018-2023. All rights reserved.

AWeber Tom Kulzer, AWeber   – The Sharkpreneur podcast with Seth Greene Episode 859 Tom Kulzer Tom Kulzer is the founder and Chief Executive Officer at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company's strategic direction, growth and evolution. Over the company's 24-year history, Tom has nurtured AWeber from a small start-up to a robust organization, that has enabled over 1 million customers to grow their businesses, all without public or venture funding.   Tom laid the foundation for AWeber while working at a computer hardware firm in the mid-1990s, where he realized sales prospects were falling through the cracks due to lack of proper follow up. By automating the delivery of personalized follow up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects.   Listen to this illuminating Sharkpreneur episode with Tom Kulzer about his email automation platform, AWeber. Here are some of the beneficial topics covered on this week's show: - How having automated follow-up systems in place is vital to having an efficiently run business. - Why business owners shouldn't try to operate everything by themselves. - How offering a free version of your product doesn't have to be a bad thing. - Why making your customers look like experts is a great way to market your company. - How AWeber helps business owners nationally and internationally.   Connect with Tom: Guest Contact Info Twitter @AWeber Instagram @aweber Facebook facebook.com/aweber LinkedIn Linked.com/company/aweber Links Mentioned: AWeber.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In 1998, Tom founded AWeber Communications to help small business around the world better more effectively communicate and build relationships with customers and prospects using permission based email marketing. Having organically grown AWeber from 0 to over 300,000 active clients Tom's focus is strategic planning, market strategy, business development, and team building. Recognized as one of Pennsylvania's Best Places to Work for the past 10 consecutive years (2021-2012), Tom believes in creating a unique work place lifestyle unlike that of most companies. With a culture driven by five core values we are constantly growing our talented team of 100 team members to take on new, unique challenges in pursuit of growing millions of small businesses around the world. AWeber Core Values: * Create Remarkable Experiences * Foster Respect and Cooperation * Listen to What People Say About Us. Invite Feedback. * Learn. Educate. Innovate. * Don't Take Ourselves Too Seriously; Have Fun. Member * Young Presidents' Organization (YPO) * Messaging Anti-Abuse Working Group (MAAWG) Awards: * PA Best Places to Work 2021, 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2009 * Stevie Awards: Customer Service Department of the Year - 2020 bronze, 2019 Silver, 2018 bronze, 2017 bronze * Timmy Awards: 2018 1st Philadelphia's Best Tech Culture, 2018 2nd Best Tech Workplace for Diversity * National Customer Service Association - Small Business Service Team of the Year 2017 * SmartCEO Marcum Innovator of the Year Finalist 2015 * Philadelphia's Best Places to Work 2012 & 2013 (Philly Business Journal) * Philly.com Best Places to Work 2012 & 2013 * Eastern Montgomery County Chamber of Commerce Business of the Year 2012 * LEED Gold environmental standards for our Chalfont office design * International Interior Design Association (IIDA) People's Choice Award 2013 * Green Build Award from the Associated Builders & Contractors Association 2013 Specialties: entrepreneurship, product strategy, business development, mentoring, team building, email marketing, email deliverability, product managementIn 1998, Tom founded AWeber Communications to help small business around the world better more effectively communicate and build relationships with customers and prospects using permission based email marketing. Having organically grown AWeber from 0 to over 300,000 active clients Tom's focus is strategic planning, market strategy, business development, and team building. Recognized as one of Pennsylvania's Best Places to Work for the past 10 consecutive years (2021-2012), Tom believes in creating a unique work place lifestyle unlike that of most companies. With a culture driven by five core values we are constantly growing our talented team of 100 team members to take on new, unique challenges in pursuit of growing millions of small businesses around the world. AWeber Core Values: * Create Remarkable Experiences * Foster Respect and Cooperation * Listen to What People Say About Us. Invite Feedback. * Learn. Educate. Innovate. * Don't Take Ourselves Too Seriously; Have Fun. Member * Young Presidents' Organization (YPO) * Messaging Anti-Abuse Working Group (MAAWG) Awards: * PA Best Places to Work 2021, 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2009 * Stevie Awards: Customer Service Department of the Year - 2020 bronze, 2019 Silver, 2018 bronze, 2017 bronze * Timmy Awards: 2018 1st Philadelphia's Best Tech Culture, 2018 2nd Best Tech Workplace for Diversity * National Customer Service Association - Small Business Service Team of the Year 2017 * SmartCEO Marcum Innovator of the Year Finalist 2015 * Philadelphia's Best Places to Work 2012 & 2013 (Philly Business Journal) * Philly.com Best Places to Work 2012 & 2013 * Eastern Montgomery County Chamber of Commerce Business of the Year 2012 * LEED Gold environmental standards for our Chalfont office design * International Interior Design Association (IIDA) People's Choice Award 2013 * Green Build Award from the Associated Builders & Contractors Association 2013 Specialties: entrepreneurship, product strategy, business development, mentoring, team building, email marketing, email deliverability, product management

Tom Kulzer is the founder and CEO at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company's strategic direction, growth and evolution. Over the company's 24-year history, Tom has nurtured AWeber from a small start-up to a robust organization, all without public or venture funding. Screw The Commute Podcast Show Notes Episode 661 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 04:12 Tom's introduction to Tom Kulzer 11:08 Running company, writing code and being self-taught 15:17 Biggest mistakes in email marketing 23:35 Have permission to send affiliate offers without being spammy 28:23 Canadian & GDPR laws help to formalize the ground rules 34:07 Co-registration is still around 38:46 Sponsor message 40:38 A typical day for Tom 45:40 HTML email and what really drives engagement and reputation Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ AWeber - https://aweber.com Twitter - https://twitter.com/AWeber Facebook - https://www.facebook.com/aweber/ LinkedIn Speaker - https://www.linkedin.com/in/tomkulzer/ LinkedIn Company - https://www.linkedin.com/company/aweber/ YouTube - https://www.youtube.com/aweber Instagram - https://www.instagram.com/aweber/ Pinterest - https://www.pinterest.com/emailmarketing/ The expert guest was booked via The Expert Bookers - https://www.expertbookers.com Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Rick Melero - https://screwthecommute.com/660/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Email marketing is one of the highest profitability levers that you can use in your business. On today's episode we have Tom Kulzer, CEO of Aweber, an email marketing software for small businesses. You're going to learn these three things and more. How to improve your email click through rate How many emails per week you should be sendingAnd how to stay out of the spam folder. Find out more about AWEBER hereConnect with Aweber's CEO Tom Kulzer HereIf you're an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding  Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here

Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to episode 215 with Tom Kulzer – Connecting People Around the World in Remarkable Ways. Tom Kulzer is the CEO & Founder of https://www.aweber.com/ (AWeber)—a company he established in 1998, to help small businesses around the world better and more effectively communicate and build relationships with customers and prospects using permission-based email marketing. Having organically grown AWeber from 0 to over 300,000 active clients, Tom's focus is strategic planning, market strategy, business development, and team building. Recognized as one of Pennsylvania's Best Places to Work for the past 10 consecutive years (2021-2012), Tom believes in creating a unique workplace lifestyle unlike that of most companies. With a culture driven by five core values, they are constantly growing their talented team of 100 team members to take on new, unique challenges in pursuit of growing millions of small businesses around the world. Here's just a taste of what we talked about today:Being Exceedingly Detail Oriented as a SuperpowerTom's superpower is being exceedingly detail-oriented. He leaves very little room to open interpretation when he talks about things, but he sees the connections and interactions between disparate systems and, can tie those pieces together in ways a lot of people can't. He likes to say he is not good at one specific thing, but pretty good at a whole lot of different things. The Driving Force: Connecting People in Remarkable WaysAWeber's driving force is to connect people around the world in remarkable ways. Their company is about creating more personal relationships with people around the world. Tom goes on and says, "Your email lis, isn't just something to monetize. Email addresses are real people." Over the years, they were able to help people connect in more real ways that are more tangible to create ongoing relationships beyond just a transaction. This is the sole reason why they serve the small business space. Their mission at AWeber is what gives Tom the passion to do what he does for the last 24 years—being able to affect that kind of change and see the change that an email from their platform has had on people. Other Topics We Covered on the Show:We also get to know more about what AWeber does, the people they serve, and the services they provide. Then, we talked about Tom's origin story. Creating a program that automatically sends emails when he was in collage paved the way to become who he is now in the Email marketing space. Tom shared his thoughts about email being always the baseline to interact with the internet. Does he see this changing in the future? Being too direct has been Tom's fatal flaw in his business. He fights to overcome this flaw by spending a little more time talking about what went well and why it went well. AWeber's common enemy is people who say, “Permission doesn't apply to me. Everyone wants my emails, or my emails are special, but everyone else's aren't.” Lastly, Tom's guiding principle is the hiker's creed—leave every place you go a little better than where you found it. Recommended Tools: https://slack.com/ (Slack) The HERO ChallengeToday on the show, Tom Kulzer challenged Andy to be a guest on The HERO Show. Tom thinks Andy is a fantastic person to interview because he has a pretty cool story about his everlasting passion for life and work, which has the same approach to—``leave every place that you go a little better than where you found it.” How To Stay Connected with Tom KulzerWant to stay connected with Tom? Please check out their social profiles below. Website: https://www.aweber.com/ (https://www.aweber.com) Twitter Handle: https://twitter.com/tkulzer (@tkulzer) Email Address: tom@aweber.com With that… let's go and listen to the full episode…

Today, my guest is Tom Kulzer. Tom is the founder and creator and CEO of AWeber, which is one of the leading email marketing platforms in the industry. We talk about email marketing, and how that continues to be one of the primary forms of digital marketing that continues today, even though we all hate getting email spam. And when you think of email marketing, it's that fine line that balances between email spam and marketing. So Tom and I spend a lot of time talking about that, how you can improve your email marketing system, and maybe a brief glimpse as to what the future may provide.    In this episode, Neil and Tom discuss: Email as the dominator in the content marketing field.  The evolution of email marketing.  Why to choose email over (or in addition to) social media marketing.  What to look for in working with an email marketing company.    Key Takeaways: Done right, email is the absolute best way to connect with your clients around the world.  Behave how you want to receive and engage with emails.  Email campaigns can be a great way to get information to your clients at regular intervals and inform them about your subject matter.  Providing valuable information to your clients in email communication is key no matter what industry you are in.    "Everyone's definition of what is spam is different. In the legal world, it's one thing. To the end user, the way that I define spam is emails that people don't want." —  Tom Kulzer   Get in touch with Tom Kulzer: Website: https://www.aweber.com/ (https://www.aweber.com/)  Website: https://tomkulzer.com/ (https://tomkulzer.com/)  Email: tom@aweber.com  LinkedIn: https://www.linkedin.com/in/tomkulzer/ (https://www.linkedin.com/in/tomkulzer/)  Instagram: https://www.instagram.com/tomkulzer/ (https://www.instagram.com/tomkulzer/)  Twitter: https://twitter.com/tkulzer (https://twitter.com/tkulzer)    Thank you to our sponsors! Ruby Receptionist - Virtual receptionist & live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://www.ruby.com/ (www.ruby.com) or call 844.311.7829 The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at http://www.netprofitcfo.com (www.netprofitcfo.com). Get in touch with Neil: Website: https://thelawentrepreneur.com/ (https://thelawentrepreneur.com/) Twitter: https://twitter.com/lawentrepreneur (https://twitter.com/lawentrepreneur) Facebook: https://www.facebook.com/thelawentrepreneur/?ref=hl (https://www.facebook.com/thelawentrepreneur/?ref=hl) LinkedIn: https://www.linkedin.com/in/tyralawfirm/ (https://www.linkedin.com/in/tyralawfirm/) If you've enjoyed the podcast, http://getpodcast.reviews/id/1086406592 (please head to Apple Podcasts and leave a rating & review for the show)! It only takes a moment, and really helps me to reach new listeners. You can also http://www.thelawentrepreneur.com/ (head to the website at TheLawEntrepreneur.com) for more information on the podcast and my legal services.   Show notes by Podcastologist Chelsea Taylor-Sturkie   Audio production byhttps://www.turnkeypodcast.com/ ( Turnkey Podcast Productions.) You're the expert. Your podcast will prove it.

As B2B digital marketers, we strive to get our emails sent to our customers. We want them to open it and read it and act upon it. But recently, we've been seeing a decline in the click-through rates and the open rates of our emails. What could be going wrong? Why are these emails not being opened? What are these email deliverability myths and how can you truly get your email to your customer's inbox? In this episode, Tom Kulzer shares the most basic yet vital part of your email marketing strategy - humanness. Your customers are people, and you need to engage with them like people. According to Tom, “Don't get so caught up in the individual mechanics and the metrics. Do things that users care about and want to engage with, and at the end of the day, you'll have a successful email marketing strategy.”

On this episode of the Jason Cavness Experience I talk to Tom Kulzer Founder and CEO of AWeber CavnessHR Social Media cavnessHR website: https://www.cavnessHR.com Jason's email: jasoncavness@cavnessHR.com @cavnessHR across social media @jasoncavnessHR across social media We talk about the following What is spam What do people get wrong about following up What is the definition of small business AWeber Tom's Bio Tom Kulzer is founder and Chief Executive Officer at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company's strategic direction, growth and evolution. Over the company's 20+ year history, Tom has nurtured AWeber from a small start-up to a robust organization, that has enabled over 1 million customers to grow their businesses, all without public or venture funding. Tom laid the foundation for AWeber while working at a computer hardware firm in the mid 1990s, where he realized sales prospects were falling through the cracks due to lack of proper follow up. By automating the delivery of personalized follow up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects. Tom's Social Media Tom's LinkedIn: https://www.linkedin.com/in/tomkulzer/ Tom's Twitter: https://twitter.com/tkulzer AWeber website: https://www.aweber.com/ AWeber FB: https://www.facebook.com/aweber AWeber Twitter: https://twitter.com/aweber AWeber YouTube: https://www.youtube.com/channel/UCSfx_lXaIO6CRC7-uADM65w AWeber Instagram: https://www.instagram.com/aweber/ Tom's Gift Our product is completely free. If anybody is looking to start using email newsletters, email automation, or even setting up a landing page, or frankly, even just starting a website. You can use AWeber completely free to set up a list to create an email newsletter list up to 500 subscribers. We have full customer service available for both our free as well as our paid users and anybody can check it out. That's for free. Life. There's no timeline or deadline on that. Go to the link below https://www.aweber.com/free-t2.htm Tom's Advice I would say just get started do something. Whatever that thing is that you've had on your to do list. That you've been anxious about and not wanting to get started. Just put something out there. Because once it's out there, you kind of get over that inertia and you'll start the ball rolling. So really, whether it's starting a newsletter or starting a business, just do something, get it out in the world. So you can start getting feedback and the rest will kind of go from there. But until you get started, you're not going to get any results and you're not going to get any feedback. So just move things forward.

Tom Kulzer, founder of AWeber Communications, Jon Ferrara, founder of Goldmine and Nimble CRM, and Zvi Band, CEO of Contactually share the secrets to their SaaS success. Did you love the value that we are putting out in the show? *LEAVE A REVIEW* and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischapel.com/makemypodcast ( https://travischappell.typeform.com/to/kmf5p4 ) and let my team make you your very own show! If you want to learn how to build YOUR network, check out my website a travischappell.com ( https://travischappell.com/ ). You can connect with me on Facebook ( https://www.facebook.com/travis.chappell15 ) , Instagram ( https://www.instagram.com/travischappell/ ) , and Twitter ( https://twitter.com/traviscchappell?lang=en ). Be sure to join The Lounge ( https://www.facebook.com/groups/byncommunity ) to become part of the community that’s setting up REAL relationships that add value and create investments. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Creating a network is more than just who you know, but who you connect to who. Our guest today,Tom Kulzer, is a master at cultivating relationships. Tom founded the award winning https://www.aweber.com (AWeber Communications) to help small businesses around the world better communicate and build relationships with customers and prospects using permission based email marketing. Tom's focus is strategic planning, market strategy, business development, and team building, and believes in creating a unique workplace lifestyle with a culture driven by core values all while in pursuit of growing millions of small businesses around the world. I can’t wait to dive right in and learn how Tom brought his business from zero to one million SaaS subscribers by connecting people and generating relationships.  Things you will learn in this episode: [00:01 - 08:53] Opening Segment I introduce today’s guest, Tom Kulzer Activities and Success Announcements  https://travischappell.typeform.com/to/kmf5p4 (travischapel.com/makemypodcast) Tom gives some background on his story Always doing odd jobs  Parents owned a garment factory  Entrepreneurship taught or caught? Tom’s examples  Family business dynamic Factors that go into it  Tom talks about growing up learning entrepreneurship Growing up around small businesses Used to working all kind of jobs  Started a software company  Developed AWeber over time  [08:54 - 16:44] The Benefits and Struggles of Software  Tom talks about the value of his hard work  Building up over time  Evolving over the years Benefits and struggles of building a software company  A constantly evolving market  Increased competition  Engineering capacity used on stopping abuse  Recurring and predictable  Customer solutions operations Pitfalls of software  The things you don’t see  Examples  [16:45 - 18:28] Do What You’re Passionate About Tom talks about the beginning of his hiring period  First hire in customer solutions  Loving what you do  Work doesn’t feel like work  [18:29 - 28:24] Closing Segment Who you or What you know?  What you know can open the doors to who you know  Being the resource for others  What then who Important relationships that made you what you are today? Tom’s friend that pushed him  Relationship started from a newsletter  Tom’s advice to his mentees  Leadership strategies to build better relationships with customers and employees  Be yourself  Cultivate a genuine culture  The RaNdoM RoUnd Remember to upload and tag us on instagram! Final words  Tweetable Quotes:  “At the end of the day software is something where… it’s a recurring base, so it’s very predictable, it’s very measurable in many ways. It has a lot of upsides, and it definitely can scale…” - Tom Kulzer “I don’t look at work as necessarily work… Do something that you’re passionate about.” - Tom Kulzer “The ‘who you know’ is for other people; being beneficial to them and connecting them to other people and helping them out with whatever struggle that they have.” - Tom Kulzer Resources Mentioned:  https://www.omnigroup.com/omnifocus/ (Omnifocus) You can connect with Tom on https://www.linkedin.com/in/tomkulzer/ (LinkedIn), and https://twitter.com/tkulzer (Twitter). Visit https://go.tomkulzer.com/home to learn more about his space.  Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people.  Jump on over to https://travischappell.typeform.com/to/kmf5p4 (travischapel.com/makemypodcast) and let my team make you your very own show! If you want to learn how to Advertising Inquiries: https://redcircle.com/brands

What’s more fun than learning how to write emails from a mind reader and a hypnotist? We already know the answer, as today’s guests - Rob & Kennedy - already showed us how to read your minds ;) Seriously, you are really going to love today’s show as we chat about how they have built up their email list, segment people so their audience is receiving the right content geared specifically to them, based on what they have already engaged with, and how they use psychological strategies to get build on people’s beliefs. We also talk about their tactics used in such ways as “The Interrogator” campaign and “The Dreaded Dentist” phenomenon, how to stand out in emails with easy tweaks, and how simple changes will lead to better engagement and sales. When you’re done listening, check out some more email strategies from Sue Rice and Tom Kulzer.  “The scary thing about being a hypnotist or mind reader is that intrusive nature, but this is the opposite. It’s all about what are you happy to volunteer and how we are going to give you the stuff that helps you overcome your biggest challenge.” - Kennedy “Lots of people think that email marketing doesn’t work anymore and it’s all about social media, messenger bots, and the next thing that is going to kill email marketing and the truth is for all businesses, email is still the number one converter of sales.” - Rob Some Topics We Discussed Include: The Train Carriage framework for bringing your email list along for a ride to check out all you have to offer How to figure out what to write out in your emails Brainstorming together over a few beers leading up to a new software platform How to stop compartmentalizing your skills  Building a technology that understands people’s thought patterns Kennedy tells of a super boring thing that occurred to Rob which turned into an email Why it doesn’t matter as much as what your open rate is, and the one number that does matter What do sausages have to do with your marketing message?  You will never write out your bullet points again, after hearing this tip (see, we even did it here - listen in to find out what it was!) Resources From Rob & Kennedy: Email Marketing Heroes Podcast The Email Marketing Show RobandKennedy.Group References and Links Mentioned: Nifty Images Response Suite Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, and by  Easy Webinar - be sure to check out these special deals for our listeners. How To Stand Out In The Inbox And Get 50%+ Open Rates - Sue Rice How To Ensure Your Mailing List Sees Your Emails - Tom Kulzer

These days, we send a lot of emails. When we automate those emails, it gives us space to focus on other important aspects of our businesses. Tom Kulzer, founder of AWeber, knows the value of email automation because he runs one of the most successful email automation systems in the nation. Every day, he helps small businesses communicate well by email with a powerfully-simple email marketing solution. In this episode, Tom shares his best advice about scaling your business, overcoming roadblocks, and using successful email strategies. Support the show (http://buildingabusinessthatlasts.com)

In this episode of Uncover Wealth Radio 260. We will be discussing all about the Simple Email Marketing Strategies that Creates Engagement With Tom KulzerToday, Annette Ferguson, who is the host of Uncover Wealth Radio and a pro in helping entrepreneurs take home more money from their business for them and their family to enjoy, is here to tell you all about money, business wealth and creating financial freedom.Uncover Wealth Radio Episode 260Click To Tweet Get All My Best Resources Click Here Partner With Me Here Inquire Now JOIN THE FACEBOOK GROUP! Uncover Wealth Community Points of Discussion Here are a few insights you’ll hear in today’s show…How has email marketing evolved over the years? (...Are people still excited to get emails?)Learn the three basic principles that have helped email marketing stay in the forefront of successful businesses.What does the future hold for email marketing?What are the best practices to adapt to make sure people are getting your emails? (...and not ending up in the spam and being deleted right away)Is there a thing as “emailing too frequently”Does the length of the email matter to deliverabilityWhat do you do about people that are unengagedHow do you ask for that “opt-in” and build your email list the healthy way Connect with Annette Ferguson Website Visit and inquire on our homepage at this link: annetteandco.co.uk Facebook Keep posted on our updates and hit like on our page at this link: facebook.com/annettefergusonuk Instagram Give us a heart and hit follow to get some insights from us at this link:instagram.com/annette_fergs LinkedIn Keep updated and connected on our certified post at this link:linkedin.com/in/annettefergusonuk Twitter Follow and tweet with us on this link: twitter.com/Annette_Fergs TikTok Keep on the trend with us on this link: tiktok.com/@annette_fergs iTunes https://podcasts.apple.com/gb/podcast/uncover-wealth-radio/id1473582522 Connect with Tom Kulzer Tom Fulzer, who is the Founder and CEO of AWeber Communications, Inc., an email marketing automation platform that helps small businesses around the world effectively communicate and build relationships with customers and prospects. Tom will share how email marketing is your best leverage in helping grow your business.www.aweber.comEmailFacebookTwitter - @tkulzerInstagram - @aweberLinkedIn

What started as a side job selling wireless modems eventually led to Tom Kulzer creating the world’s first email automation tool, AWeber. As demand grew, he assembled a team and they built a business infrastructure to support the fast growth. 20 years later, over 1 million small businesses have used AWeber. 100,000 of them are active customers. In this episode, Tom provides the processes that laid the foundation for this scaling success story. Visit https://businessinfrastructure.tv/, Ep. 115 for show notes.

The future of email marketing is here ladies and gentlemen, and it's called email AMP. And we wanted to get someone very special on the show to tell you all about it. Aweber were one of the very first email marketing automation platforms in the world, and they send billions of emails every single month.  Today, we're ridiculously excited to be joined by none other than Aweber's CEO Tom Kulzer who is here to tell us about something that is going to completely revolutionise how we use and view email marketing. Are you ready? Hold on to your keyboards because you're in for a treat.... Email AMP and the future of email marketing with Aweber CEO Tom Kulzer Episode Content (02:22) First off, it's two lies and a truth and here's a question for you: how many uses does Santa's belly have? (04:40) Find out why Aweber CEO Tom Kulzer is actually the original email marketing hero, not us….Yes, we know it might come as a bit of a shock! (05:34) Tom gives us the low down on where he thinks the world is at with email marketing. Is it going away anytime soon? (07:14) What is AMP for email and how is it going to revolutionize email marketing? (10:02) How is email AMP going to reach us? (11:32) Tom gives examples of just some of the awesome things you can do with email AMP. (12:35) That all sounds great…. but what about email file size? (13:20) Let's talk engagement rates. Will they increase or decrease?  (14:32) User friendliness. Yay or nay? (16:20) Tracking the level of engagement is massively important but we want to know how will this differ to “normal” emails.  (17:50) Find out why this is really opening up (excuse me, Aladdin) “a whole new world” (20:31) And the most ironic subject line of the week this show have ever seen goes to….. Episode Resources https://launch.emailmarketingheroes.com/warrior (Download The Email Marketers' GamePlan) https://www.responsesuite.com/webinar (FREE Email Marketing Webinar) https://get.emailmarketingheroes.com/league (JOIN The League Of Extraordinary Email Marketers) https://twitter.com/RobandKennedy (Connect with us on Twitter) for podcast updates and email marketing content Subscribe and Review The Email Marketing Show PodcastThanks so much for tuning into the podcast, if you enjoyed it we'd really appreciate you Subscribing to and leaving us a Review of the show on your favourite podcast player. Not only does it let us know you're out there, listening, but your feedback helps us to keep creating the most useful episodes - not to mention to helps us get discovered by more people.

Ep. 50: Grow Your Business with Email Marketing Guest: Tom Kulzer   www.aweber.com https://twitter.com/tkulzer   Connect with Laine:   www.laineschmidt.com www.instagram.com/laineschmidtcoaching laine@laineschmidt.com   Special thank you to Stone Circle Media and Heather Holt Photo

AWeber delivers powerfully-simple email marketing software specifically designed for small businesses. Since 1998, They have helped over 1,000,000 small businesses around the world grow their businesses by giving them the tools and knowledge they need to connect with their prospects and customers. AWeber is a 100% remote-first team. That means they work from the comfort of their homes while making an impact on customers around the world. they value collaboration, flexibility, and entrepreneurial spirit — not what you wear or where you choose to do your most productive work. They also believe that an incredible culture is not about where you work, but about the people that you work with.

Permission-based email marketing is a well-known marketing tool, but how to differentiate it from other marketing tools? In this Expert Insight interview hosted by John Golden, Tom Kulzer talks about how email marketing can help grow your business.

Today, email marketing is a tool used by all businesses, big and small. But back in 1998, Tom Kulzer was a college student looking for an automated way to keep in touch with his clients. AWeber was born, as many great businesses are, out of a desire to fix a personal problem he faced. Today, with over 20 years of success, 100 employees, and over 100,000 customers served, AWeber is recognized as one of the early players that helped define the email marketing industry. How did AWeber did continue to grow, scale, and truly thrive as a bootstrapped business alongside competitors who chose the path of venture capital? Tom Kulzer gives us a peek behind the curtain. Instagram: https://www.instagram.com/extraordinarysmallbusiness/ Facebook: https://www.facebook.com/extraordinarysmallbusiness Twitter: https://twitter.com/extraordinarysb Online: http://extraordinarysmallbusiness.com/ Join the #extraordinarysmallbusinesschallenge on social media!

315 - Doing Emails Right with AWeber's Tom Kulzer

It’s been an interesting few weeks and in today’s show, we chat with Tom Kulzer, who is the founder and Chief Executive Officer at AWeber, a powerfully-simple email marketing and automation platform for small businesses, where he is actively involved in the company’s strategic direction, growth and evolution. Over the company’s 20-year history, Tom has nurtured AWeber from a small start-up to a robust organization that has enabled over one million customers all over the world to grow their businesses. You’ll hear us chat about how AWeber was founded and got its name as well as how the recent turn of events has affected email marketing. We also talk about a really cool way to turn your email into an interactive web page. More importantly, Tom discusses the all-important best practices of what to do and what to avoid when sending emails to your list and the determining factors that can potentially flag your messages where they may be seen less or even be flagged as phishing emails. When you’re done listening, check out some more email strategies from Travis Ketchum and Wilco de Kreij. “I think it’s really important when you think about the folks that you’re communicating with as actual people and not ‘your list’.” - Tom Kulzer Some Topics We Discussed Include: How AWeber got its name and will the real Mr. Weber please stand up The Whack-A-Mole game at AWeber which makes it a better platform for us all How the coronavirus graph has mirrored email marketing Entrepreneurial mistake #1 (are you doing this as well?) What to do and say in your very first email to your subscriber  Why AWeber actually thinks your list should not be as big as you think What the heck is SPF & DKIM and how it relates to your deliverability The best ways to nurture your email list in order for your emails to actually get read A way to send out only one newsletter to both paid and unpaid subscribers, where the paid subscribers are not shown ads And much, much more! Contact Tom Kulzer: AWeber.com On Twitter @TKulzer On Twitter @AWeber References and Links Mentioned:   Zoom Amp For Email Setting up SPF & DKIM on your domain Remote by Jason Fried & David Heinemeier Hansson Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com How To Get More Of Your Marketing Emails In The Inbox - Travis Ketchum How To Engineer Viral Email List Growth - Wilco de Kreij

Key secrets to creating foundational routes to doing business! Tom Kulzer, CEO of Aweber, is interviewed by David Cogan founder of Eliances and host of the Eliances Heroes show broadcast on am and fm network channels, internet radio, and online syndication. www.aweber.com   

Key secrets to creating foundational routes to doing business! Tom Kulzer, CEO of Aweber, is interviewed by David Cogan founder of Eliances and host of the Eliances Heroes show broadcast on am and fm network channels, internet radio, and online syndication. www.aweber.com   

This week my guest is Tom Kulzer. Tom founded Aweber at the age of 21 and in this episode he shares his story from 90’s email marketing pioneer right through to the current day. He literally invented the email autoresponder and I think he might be a better snowboarder than me. Both of those are things you might love - or hate. Frankly - I love them both. About Tom Kulzer Tom Kulzer is the founder and Chief Executive Officer at AWeber, the leading email marketing and automation platform for small businesses, where he is actively involved in the company’s strategic direction, growth and evolution. Over the company’s 20-year history, Tom has nurtured AWeber from a small start-up to a robust organisation that has enabled over one million customers to grow their businesses, all without public or venture funding.  Tom laid the foundation for AWeber while working at a computer hardware firm in the mid-1990s, where he realised sales prospects were falling through the cracks due to lack of proper follow up. By automating the delivery of personalised follow up emails to prospects, sales associates had additional time to spend pursuing new prospects.  Tom's website : aweber.com --- Visit the show website at www.amplifyme.fm Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.m/insiders Please take a second to rate this show in iTunes. ❤ It will mean a lot to me.

What can you do to increase trust and engagement with your email strategies? Tom Kulzer is the founder of Aweber which started 20 years ago and he has some key insights for entrepreneurs.

To redeem a free $100 LinkedIn ad credit, go to LinkedIn.com/HACK. In today's episode, we talk to the founder of AWeber, the company that invented what we now know as autoresponder emails. Tom Kulzer founded AWeber back in 1998 and has since bootstrapped the company from a side hustle into a team of 100 employees and more than 120,000 users worldwide. In this conversation, we discuss the invention of email autoresponders, poking holes in your beliefs, and never accepting what is presented to you as the best solution to a problem. Much of AWeber's impressive growth can be attributed to their six core values that have become the foundation of everything they do. These core values are: 1. Create remarkable experiences. Anyone can say they're remarkable. But how many companies will, say, knock your socks off with awesome email marketing... and then send you a new pair of socks in the mail? 2. Execute with passion. There's a lot that goes into creating remarkable experiences. Once they commit to a project that enables them better help customers, their team is quick to plan and execute with passion. 3. Foster respect and cooperation. AWeber has created and nourished a culture of respect and cooperation. It doesn't come from policy, it comes from treating people like people -- the way everyone should be treated. Teams openly collaborate to solve problems and work together to make sure their service is the best it can be. 4. Listen to what people say about us. Invite feedback. Throughout AWeber, every team has their own way of incorporating customer feedback on a daily basis -- and that helps the entire team to decide what feature, marketing channel, or product to focus on next. They believe that every team member's opinion matters and they encourage everyone to share feedback and listen to suggestions from one another. 5. Learn. Educate. Innovate. Being the company who invented autoresponder emails, AWeber knows all about innovation and they aim to keep it at the forefront of their thinking. Constant education is a big part of that. They encourage team members to keep learning by attending events and conferences or continuing formal education in their field. 6. Don't take ourselves too seriously. Have fun! As serious as AWeber is about helping people succeed with using email, they strongly believe it's all about loving what you d, and having fun while doing it. Now, let's hack... Tom Kulzer.

Brandon Hull is a serial entrepreneur and host of the Freelance to Founder podcast. Brandon interviews prominent founders including Aweber founder Tom Kulzer, Chelsea Baldwin, Art of Charm host AJ Harbinger, and author Paul Jarvis, among others. Freelance to Founder features enlightening & entertaining stories of high-profile entrepreneurs like Bell + Ivy founder Cynthia Johnson, SeanWes founder Sean McCabe, The Futur founder Chris Do, 'Click it up a Notch' founder Courtney Slazinik, ConvertKit founder Nathan Barry, among other guests building incredible businesses. Season 6 will feature interviews from Tom Kulzer, the founder of massive email marketing software Aweber, co-founder of The Art of Charm, AJ Harbinger, and author and freelancing expert Paul Jarvis, among others. The show has been endorsed by top podcasters including Mixergy founder Andrew Warner, Michael Sacca, Host of Rocketship.fm, and Nick Loper of The Side Hustle Show.

For our first episode of season 6, we take you into rural America. It was 1998, and a young wireless modem salesperson was looking at ways to automate his follow up with potential customers via email. So, he learned how to write a script in a programming language called Perl that would make this possible. That script turned into its own set of customers, which led to Tom dropping out of university, which led to founding AWeber... This is the story of Tom Kulzer, founder and CEO of AWeber. Subscribe for new episodes at http://freelancetofounder.com. Sponsors Gusto: Making payroll, benefits, and HR easy for small businesses - just like yours. Sign up here to get 3 months completely free when you run your first payroll. If you enjoyed the show, please leave us an honest rating on iTunes. Freelance to Founder is a production of Millo—you can learn more at Millo.co. Recently from the blog: Successful freelancing starts by finding the right kinds of clients. Here's our list of 64+ freelance jobs sites to get you started. Learn more about your ad choices. Visit megaphone.fm/adchoices

Tom Kulzer is the founder of AWeber. AWeber is one of the top email marketing providers on the planet and helps over 100,000 businesses build their audience. Tom started AWeber all the way back in 1998. Here’s a glimpse of what you’ll learn: [1:30] Jeremy introduces his guest, Tom Kulzer. [2:30] Why does AWeber have live customer support? [5:30] Tom talks about growing the business and making his first hire. [8:45] How does Tom hire the right people? [13:30] What is the process for collecting and incorporating customer feedback? [16:00] Tom talks about the categorizing and tagging aspects of AWeber. [23:00] Tom gives a little peek behind the process at AWeber. [28:30] How does Tom stay productive? [31:00] Why did Tom drop out of school? How has it impacted him? [34:30] Tom talks about email back in 1998. [39:00] How AWeber has evolved over the years. [43:45] Tom talks about the culture he’s created at AWeber. [49:00] The lowest moment in the journey so far. [50:45] Milestones that Tom is proud of. [52:00] Tom talks about how AWeber has impacted client businesses. In this episode… What is the impact of automation on your sector of the business community? Are you thriving due to automation or is your organization suffering? On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator, Tom Kulzer. In his conversation with Jeremy, Tom opens up about the early days of AWeber, how he scaled the business, the challenges he faced along the way, how he built his team, what it takes to stay productive, and so much more. Don’t miss this valuable behind the scenes look at AWeber and Tom’s fascinating story!  Do you have to be a college graduate to be successful? If you take a quick look at some of the most notable leaders in business, the answer is no! Leaders like Steve Jobs and Michael Dell enjoyed massive success without finishing higher education. On the other hand, leaders like Tom Kulzer stress the value of education beyond grade school, and that doesn’t have to mean traditional higher education either. Don’t put yourself in a box or others, if you don’t have the “Right stuff” on paper that doesn’t preclude you from going out there and building something you can be proud of.  How do you scale a business from the ground up? Do you secure the best team money can buy right away or do you bide your time looking for the right moment to reinvest your profits back into the company? Tom Kulzer built AWeber from the ground up and knew very quickly that he couldn’t do it alone. When Tom reached out to find his first team member, he was so nervous about getting this important role wrong. Thankfully it all worked out for Tom, and AWeber grew from that moment on, bringing on a whole team of talented individuals. What can you learn from Tom’s story?  When was the last time that your organization took a serious look at how they review and respond to customer feedback? Is this something that your business does on a regular basis or in a more happenstance manner? For Tom Kulzer and his team at AWeber, responding and incorporating customer feedback is critical. They have learned the value of keeping a close tab on what their users want to see from their platform and what they can do to meet those needs. The fact of the matter is, if you don’t work hard to keep the customers you have, someone else will do whatever it takes to win them over.  One of the hot topics in the business world today is automation. Some sectors are embracing automation with open arms, and some are decrying it as the death knell of their industry. Love it or hate it, automation is the wave of the future. Embracing the ingenuity of automation, AWeber is leading the way with their take on email marketing. AWeber is built for time-strapped content creators, small business owners, and entrepreneurs. They’ve created easy-to-use automation tools to launch automated email sequences, tag and segment subscribers based on their behavior, send remarkable one-time promotional emails or newsletters, and track the success of various campaigns. Automation isn’t always a scary word when it comes to email marketing; it’s helping businesses work smarter, not harder. Resources Mentioned on this episode www.aweber.com Omni Focus Intro Music by Kidd Russell Sponsor for this episode Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers. Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

With technology at hand, emailing has become an integral part in the business, most especially in the growth aspect. Talking to us about successfully doing email marketing is Tom Kulzer, founder and CEO of AWeber, one of the most well-known email delivery businesses in the world. Tom shares great insights on how we could figure out a way to get people to open more of our emails. He talks about having an algorithm that improves engagement as well as some of the best practices that he has seen from his best customers, from content to funnels. Tom goes deep with all of this and puts forward how to create connections among people in remarkable ways.  Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

Segment 1: Fabi Preslar is the owner and president of SPARK Publications, a national, award-winning, custom design firm specializing in niche magazines and independently published books. She was named 2017 Woman Business Owner of the Year by the National Association of Women Business Owners – Charlotte Chapter, and the firm was honored as the 2018 First-Generation Family Business of the Year by the Charlotte Business Journal. She is the author of the new book The Fabulous F Words of Business Ownership: Redefining Choice Words to Fuel Your Small Business.Segment 2: John Collopy, author of the book The Reward of Knowing, is the owner and broker of RE/MAX Results and its 38 offices across Minnesota and Wisconsin.  With annual sales of more than $5.3 billion, RE/MAX Results is now one of the largest RE/MAX franchises in the world. Segment 3: Tom Kulzer is the founder and Chief Executive Officer at AWeber, the leading small business email marketing software, where he is actively involved in the company's strategic direction, growth and evolution. Since the company's start in 1998, Tom has nurtured it from a small start-up to a robust organization serving over 100,000 customers, all without public or venture funding. Sponsored by Nextiva, Square Payroll, and LinkedIn

With technology at hand, emailing has become an integral part in the business, most especially in the growth aspect. Talking to us about successfully doing email marketing is Tom Kulzer, founder and CEO of AWeber, one of the most well-known email delivery businesses in the world. Tom shares great insights on how we could figure out a way to get people to open more of our emails. He talks about having an algorithm that improves engagement as well as some of the best practices that he has seen from his best customers, from content to funnels. Tom goes deep with all of this and puts forward how to create connections among people in remarkable ways.  Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

The reason why I wanted to interview Tom Kulzer specifically is because anytime you can have a conversation with somebody who bootstrapped a company to where aWeber’s growth is now to how it started, you have to take that person up on the conversation. So just the, the mindset is just completely different than that of like a corporate person or even an entrepreneur who has received funding. You have to be a little bit more resourceful and every dollar counts, which you can kind of hear that from the conversation. Every dollar and every penny counts for that matter. Mean you can hear that in the conversation as you, as you continue to listen. Tom also created an email newsletter in 1996 when nobody was using email newsletters. And in my opinion, I think that was kind of the catalyst to why he started a weber was seen as this opportunity in order to talk to somebody. And so we talk about that and we also talk about the glamor of getting funding versus not getting funding and what that looks like. Lastly, and I think this is the most important thing, is the conversation that we had about company culture. So, and I asked a very specific question to tom and it says, and I asked, when I think of a Weber, I think culture, people who love their job, a worldclass support. What do you think of it? And that’s what I say to Tom. So stay tuned to hear Tom’s answer to this question because it will ignite a fire under your butt. Uh, it’s going to motivate you, it’s going to make you realize what’s really important. And that’s your people. So culture ties. We even talk about a wearing ties and then the slide that they have in the office. So when I say slide, they lived intimately, have a slide inside their office, two slides, and they even have races, which is pretty insane, so that and so much more on today’s episode. Follow Us: Podcast Website:http://www.tbeshow.com Instagram: https://www.instagram.com/grzybowskij YouTube: https://www.youtube.com/channel/UC9lkipQ_wV2vmzspwtdA7hQ Sponsors: Penji is an effective on-demand design service that provides unlimited selections of custom designs at a flat monthly cost. Clients are given [unlimited graphic design][1] hours and revisions that undergo each project. Follow Penji Here: Website: https://penji.co Instagram: https://www.instagram.com/dotpenji

“Growth happens in the uncomfortable zones. Try to do something regularly that scares you a little bit and you will grow a little bit each day as a result.” From working for a hardware company selling wireless modems, to developing a small program with an email sequence, Tom Kulzer, CEO and Founder of AWeber, now helps about a hundred thousand small business customers send out their email campaigns, automations, and funnel set ups. Join Kim as she and Tom discuss spam mail, benefits of Standard Operating Procedures, and how it’s beneficial to take some time away from the business. Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp500   Highlights: 00:56 The start of Aweber 07:10 A takeaway on college 11:02 How most people view spam 19:20 Quantity over quality with email lists? 24:52 Standard Operating Procedures, you want it uniform but not robotic 36:50 Taking time away from the business is valuable

In today's episode, we're talking to Tom Kulzer, the founder and CEO of AWeber, one of the very first marketing automation tools to hit the internet back in 1998.

Tom Kulzer is the founder and CEO at AWeber, a leading small business email marketing software, where he is actively involved in the company's strategic direction, growth, and evolution. Over the company's 20-year history, Tom has nurtured it from a small start-up to a robust organization serving over 100,000 customers, all without public or venture funding. He laid the foundation for AWeber while working at a computer hardware firm in the mid-90s where he realized sales prospects were falling through the cracks due to the lack of proper follow up. By automating the delivery of personalized follow-up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects. What you'll learn about in this episode: Reinventing yourself and your team as it grows Why you should focus on creating remarkable experiences Looking at how meaningful we can make relationships and connections in our lives Why you need to be adaptable as a business owner in order to thrive The value of understanding that you don’t know what you don’t know Seeking out a professional network that you can confide in The importance of getting uncomfortable and stretching your boundaries How to overcome fear and uncertainty Why you need to have a set of goals that aren’t so big that they feel insurmountable How we can be our own biggest bottleneck Ways to contact Tom: Twitter: @tkulzer Email: tom@aweber.com Website: aweber.com/connect Blog: blog.aweber.com

Today we have Tom Kulzer founder of AWeber.They are one of the top email marketing providers on the planet and help over 100,000 businesses build their audience. They started all the way back in 1998. Here’s a glimpse of what you’ll learn: [1:30] Jeremy introduces his guest, Tom Kulzer. [2:15] Tom talks about the culture he’s created at AWeber. [7:00] The lowest moment in the journey so far. [9:00] Milestones that Tom is proud of. [10:00] Tom talks about how AWeber has impacted client businesses. In this episode… Have you ever worked in an environment that sapped your morale? How long did you have to endure working there? What steps have you taken as a business leader to create a positive company culture that people are proud to be part of? On this episode of Inspired Insider, you’ll hear from innovator and business leader, Tom Kulzer. In his conversation with Jeremy, Tom opens up about the company culture at AWeber, some of the challenges he faced along the way, milestones he is proud of, and much more! You don’t want to miss a minute of this engaging episode featuring Tom! Let’s face it, collaboration and communication trumps isolation and confusion any day! So why don’t more organizations work hard to make sure their employees are on the same page and enjoy a collaborative environment? The truth is, creating that type of company culture requires time, energy, and resources while the opposite is the norm. If you want to enjoy a healthy and vibrant work culture, you’ve got to be willing to go against the grain. If you end up going down that path, you’ll discover what Tom Kulzer and his team at AWeber discovered, collaboration is worth the extra effort! While Tom Kulzer would like to look back at his career and his time building his company, AWeber with a load of milestones he could point to, he says all that stuff is fleeting. The one thing that stands out from all the rest in Tom’s perspective is the core values they’ve been able to build upon over the years. Central to those core values is the concept of connecting people in better and more efficient ways. You can tell, listening to Tom that he is especially proud of that key value enshrined in his company. Tom is able to look back and point to specific examples where that significant value played out and to this day, continues to keep his company delivering top quality service all these years later. Resources Mentioned on this episode www.aweber.com Intro Music by Kidd Russell Sponsor for this episode Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers. Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

www.hrcoaching.com/sbh102 How does a 20 year old technology company approach hiring, find out on today's episode! More from Tom: www.aweber.com www.twitter.com/tkulzer Interact with the rest of the Employer Nation at www.theemployernation.com Connect with us: www.twitter.com/hrcoachingteam www.facebook.com/HRCoachingTeam Connect with Brad Owens at www.bradowens.com Send in your questions to ask@hrcoaching.com More episodes, free downloads and articles at www.hrcoaching.com Podcast Disclaimer: www.hrcoaching.com/podcastdisclaimer

We’ve got a real winner on the show this week, so listen up! Tom Kulzer shares with us some great insight on how to build, grow and maintain a large business. Tom is the founder and CEO of AWeber: one of the leading small-business email marketing packages. Originally founded in 1998, AWeber now has over 100,000 customers around the world and a team of 120 people. Another remarkable part of the story is that Tom built up the business entirely from his own funding. Not one dollar of investment has come from an external source. Read on for Tom’s top tips for business longevity: **  Really understand the problems your customers have. You may have many different types of customers, so take the time to understand as many different groups as you can. **  If you’re going to raise funds, make absolutely sure you have a focus on how to spend it. **  Take away the things that keep people up at night. Look after your team! **  The majority of AWeber’s money is spent on R & D. It’s a constant battle to stay relevant with your products. **  If your company is growing, don’t assume you can do it all yourself. Hiring people might seem difficult, but it won’t be as difficult as running an entire business day-to-day. **  Hire people who are smarter than you. Put your ego aside… you need these people to grow! In this episode of Business Brain Food you will learn: **  Tom’s amazing story **  How to build a business without external funding **  The business growth stool **  Hiring the perfect management team **  How Tom kept his tech company relevant **  What Tom likes about being an entrepreneur Resources mentioned in this episode: **  We’re looking for franchise partners. Do you have what it takes to become one of our Business Excelerators? Go to: http://www.maxmyprofit.com.au/about **  Go to http://www.aweber.com for a free trial. This software comes highly recommended from us! **  Go to http://www.aweber.com/connect for free email marketing bundles. **  The Business Brain Food Facebook group: https://www.facebook.com/groups/businessbrainfood **  All previous BBF episodes & show notes can be found at http://www.businessbrainfood.com.au **  Twitter: https://twitter.com/bfewtrell   Call to action: As Tom says, “if you’re not trying, you’re not growing!”. Don’t get complacent! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot/ of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000

Marketing automation is a buzzword these days. But, says AWeber founder and CEO Tom Kulzer, a lot of companies are going about it all wrong. He should know. Aweber has been a pioneer in this field, along with email marketing, for its 20-year history. Its 120,000+ customers send out 4.5 billion emails every month. Tom shares some best practices, as well as how he overcame the challenges that come with going from one-man shop to 120 employees. One of his biggest tips for CEOs: be in charge but don't be in control. During our conversation, he explains what that means and goes into… Why you should never be the smartest person in the room How ego can sabotage your company and its growth The alternative to “trial and error” for solving problems The #1 thing companies get wrong about marketing automation A simple trick for writing more engaging emails that get opens and clicks And more…

Is your employee training process non-existent or too cumbersome? Do you want your team, contractors and clients to understand the fundamentals of what makes your agency unique? Then don’t overlook the power of a solid training process! With these three easy steps you can start onboarding your digital agency’s new hires and provide them with a consistent set of experiences and expectations on how you want to work with them. In this episode, we’ll cover: Helping your new hires with systemized onboarding. 3 easy steps to build your agency’s training process. Measuring the success of your agency’s training process. Today I chatted with Tom Kulzer, CEO and founder of AWeber, the successful email marketing platform agency he started over 20 years ago. Tom has built his business to over 100 employees and has helped over 100,000 clients.He is a well-respect expert in building a strong business with core values that are ingrained in every employee. Today he shares three quick tips for building your agency’s employee training process so you can grow. Helping Your New Hires By Onboarding Making that first hire, or tenth hire, or beyond, can be scary but it’s totally doable! Implementing a solid onboarding process is important to get your new hire(s) acclimated from day 1. This is a way to get everyone on the same page with the value your agency delivers to people. And, since AWeber is an email platform guess what they use for onboarding new hires? That right - a sequence of welcome emails with bite-sized nuggets of information, placed in the right order and sent at the right time. Tom also has all of his new hires participate in a two-week training program. The focus is mainly on customer service but it also allows new employees to understand the fundamentals of what makes AWeber unique. It’s similar to the training methods of Zappos.com who’s known and globally recognized for their company culture and core values. 3 Easy Steps to Build Your Agency’s Training Process 1. Identify your agency's biggest problem. You need to figure out where your agency has hang-ups or issues most regularly. Think of a checklist, like airplane pilots have their preflight check. What would need to be on your agency checklist, so everything runs smoothly? 2. Come up with the training around the identified problem. When you figure out your agency’s biggest trip-ups, start documenting a process on how to avoid tripping over them again. It can be as simple as a Word document, or whatever internal tool your agency uses. Your agency just needs to start somewhere. You can’t change anything if you don’t start somewhere. Then as you gain time and experience, layer on more expertise. 3. Create “bite size” content that is given slowly, over a period of time. A new employee isn’t going to read a one hundred page manual, and even if they do, how much will they really retain? You want to break down processes into easily digestible nuggets of information. Then feed them this information over a period of time, be it 2 weeks or 6 months, just NOT all at once. This “small and slow” method is more likely to be read, retained, and allow your agency employees to grow from it. Also, you can use this type of onboarding for your agency’s clients as well. Is Your Training Process Successful? Your agency will need to look at each job function separately. Different roles will have a different measurement for success. Use internal metrics to develop a quality score. Then have your agency team leaders review calls, emails, conversions, quality assurance, etc. and actually assign a grade. As you track this information and see how the grades change over time. Wherever you see improvement needed, then you know where there may be holes in your training and you can adjust accordingly. Assessment areas could include: Customer Service - Consider product knowledge and customer interactions Engineers - Escape defects found through quality assurance. Marketing - Conversions, success of split-test launches, etc. Remember, measuring the success of your agency’s training process is not a one-size fits all approach. Need Guidance and Support to Grow Your Agency 3X Faster? Are you overwhelmed by all the information out there on various ways to grow your agency? Do you want direction on how you can grow your agency faster and easier? Then you’re in luck! I created an innovative mentorship called Agency University. Agency University is a program which provides the 1-on-1 mentorship and ongoing support that is crucial to the success of your agency. Click here to see if it’s the right fit for you.

Tom Kulzer walks us through how he went from a wireless modem salesman and Olive Garden busboy to an accidental email marketing guru. Tom started AWeber during his Sophmore year of college after figuring out a way to automate his follow-up emails to his wireless modem customers. Today, AWeber has amassed 105 team members and over 120,000 paid customers around the world. Tom is a college drop-out whose 1-year off from college to focus on AWeber is still going 16 years later. Has gotten in trouble with his wife for saying weekends and weekdays are equally fun and inspiring. Click here for the show notes. Leave some feedback: Who should I interview next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

I am a huge fan of AWeber, one of the best email marketing providers around. And I can say with a straight face that AWeber is responsible for probably 90% of the income for my blog. No joke. If you aren’t doing email today, then you have to get your butt in gear. That’s why I’m thrilled to have AWeber’s founder and CEO, Tom Kulzer, on the podcast today. You’ll learn how he founded his company and the best practices for email marketing in this day and age. Enjoy! What You’ll Learn How Tom came up with the idea of […] The post 066: How Tom Kulzer Started AWeber, A Top Email Marketing Provider With Over 150k Users appeared first on MyWifeQuitHerJob.com.

[ Download MP3 | iTunes | Soundcloud | Raw RSS ] The latest in my series of online marketing podcasts is an interview with Tom Kulzer, the CEO of AWeber Communications, which is a email autoresponder service that I subscribe to along with thousands of other small businesses and Internet marketers. The company is nearing […] The post https://yaro.blog/395/tom-kulzer/ (Tom Kulzer: Founder And CEO Of AWeber Shares How He Built A Business Of 120,000 Customers Starting At Age 21) appeared first on https://yaro.blog (Yaro.Blog).