POPULARITY
Stop Talking, Take Action, Get Results. Business and Personal Growth with Jen Du Plessis
In this episode of the mortgage lending podcast, Jen interviews Matt Muscat, who learned how to get more listings by asking one simple question. So if you're looking to increase your business, don't miss this episode! ____________________ Join the Mortgage Lending Mastery Community Today: YouTube: https://www.youtube.com/channel/UCIz6-AkN3rMajV8OHfbJ_zw?view_as=subscriber Facebook: https://www.facebook.com/JenDuPlessis22 Instagram: https://www.instagram.com/jenduplessis/ Website: www.JenDuPlessis.com LinkedIn: https://www.linkedin.com/in/jenduplessis/ LinkedTree: https://linktr.ee/jenduplessis Book a Strategy Call with Jen TODAY: www.ChatwithJen.com Learn more about your ad choices. Visit megaphone.fm/adchoices
In this captivating episode of "The Neighborhood Realtor" podcast, your hosts Matt Muscat and Josh May, sit down with real estate newcomer Ryan Cecil, a rising star in the Louisville market. Ryan's journey is nothing short of inspiring; she entered the real estate industry in 2020 after a setback in her logistics career due to her authentic use of TikTok. Little did she know that her authenticity would be the key to unlocking unprecedented success.Join us as Ryan shares her story of exponential growth, from just starting out to over 75 transactions in a single year. Discover how she harnessed the power of social media, especially TikTok, to build her brand and double her business year after year. Ryan's approach isn't just about generating leads but transforming them into meaningful relationships, proving that every lead can be a potential goldmine.In this lively conversation, we also explore the importance of showcasing your personality through video and educating prospective homebuyers about your local area. Josh explains how leveraging platforms like YouTube can boost SEO and attract valuable warm leads.If you're a real estate agent looking to leverage social media, turn leads into lasting relationships, and supercharge your growth, this episode is a must-listen. Tune in now for valuable insights and inspiration from Ryan Cecil's incredible journey in the world of real estate.Connect with Ryan online: https://www.tiktok.com/@bestlouisvillerealtorhttps://www.homepagerealty.com/agents/ryan-cecil/The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
Just when you thought it couldn't get any better… *Matt Muscat enters the chat
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Tread stone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast. [PARTNER WITH US] Get instant 1-on-1 access to over 26 of the top agents in the country to help scale your business.
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Tread stone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast. [PARTNER WITH US] Get instant 1-on-1 access to over 26 of the top agents in the country to help scale your business.
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Tread stone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast. [PARTNER WITH US] Get instant 1-on-1 access to over 26 of the top agents in the country to help scale your business.
Check Out More Free Resources, Free Training, Coaching & More Below
In this episode of The Loan Officer Wealth Podcast, we are joined by Matt Muscat, host of The Neighborhood Realtor podcast and Marketing Director of Treadstone Funding.
Today, we're joined by Matt Muscat. Matt is the Marketing Director at Treadstone Mortgage from Grand Rapids, Michigan, who is the author of the "Tangible Action Guide for Real Estate Marketing", and also has a marketing podcast, "The Neighborhood Realtor". Matt is here to discuss how to solve interest rate and inventory problems, tangible marketing strategies you can implement right now, and why the ROI on clients needs to be seen over a lifetime, not just a single transaction. Buy the "Tangible Actin Guide" here: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1653259051/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1586290116&sr=8-2 Treadstone Website: www.treadstonemortgage.com Matt Muscat's Instagram: @mattmuscat88 The Neighborhood Realtor Podcast: www.neighborhoodrealtorpodcast.com Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula I Love Mortgage Brokering: www.ilovemortgagebrokering.com If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com Find out more about BRX Mortgage: www.rookietorockstar.ca Find out more about the 10 Loans A Month Academy: www.10loansamonth.com
Matt is The Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders He is the Founder and Owner of Maltese Marketing - His own digital marketing firm. Matt has helped clients in 38 states and 4 countries with their digital marketing strategies Matt's book TAG – The Tangible Action Guide for Real Estate Marketing in a best seller. Matt also has a Podcast called The Neighborhood Realtor where he interviews top producers in the real estate and the mortgage world. In this video we cover: ✅ What are the lowest cost forms of marketing? ✅ Where are most Realtors dropping the ball when it comes to past client marketing? ✅ How do agents determine their marketing strategies? ✅ How should real estate agents plan their marketing? ✅ What are the most important things for new Real Estate Agents to focus on in their marketing? ✅ How should Real Estate agents use social media for their real estate business? ✅ What type of information should agents keep in their CRM/Database? ✅ Matt's book - TAG - The Tangible Action Guide For Real Estate Agents.. Matt's 3 Top Tips from the book? Links Mentioned: Find Matt here - ⚡️ ⚡️ #freerealestatetraining #realestatetraining #exprealty If you are interested in more free real estate training go to More stuff you should check out Our podcast - Our blog -
On this episode of The Neighborhood Realtor, Matt Muscat talks with Josh May, an outstanding Realtor, speaker, and networker in Grand Rapids, MI. Josh May has been a licensed real estate agent for 22 years. He started as a college student trying to get by as a football player at Grand Valley State University. He fell in love with business instantly and began selling commercial real estate. Although, Josh realized quickly a massive opportunity as a college-aged Realtor: all of his friends, classmates, and professional network would all be buying homes in the next 5-10 years. He dove straight into residential real estate and never turned back. That decision proved to be instrumental in his career. When the housing market crashed in 2008, Josh had a few years under his belt learning the ropes of the industry. Being a newer agent in 2008 gave him a big advantage in the market to stay nimble, and shift quickly with buyers as conversations & sales changed— seemingly overnight. Josh makes many comparisons between the 2008 housing crash and today's market—while they are still very different markets, some of the fundamental themes remain the same. Some of the same strategies that haven't worked since 2008 are working once again. In a changing market, leadership wins. Buyers gravitate toward the Realtors who are positive, excited, and bold. In 2022 & 2023, that couldn't be more important. Josh speaks intensely to the style of communication needed with clients, and the importance of leadership in marketing. Leaders talk, leaders are transparent, and leaders motivate! In the housing market, Realtors must be a strong leader to survive (and thrive) in a shifting market. Practical conversions and honest education will what wins buyers and sellers over. It's a Realtor strategy that wins! A theme that Josh refers to multiple times throughout this episode is the importance if discipline and sticking to your plans. Write your goals down on paper, and tell friends and family about them. Break down those goals into bite-sized chunks or do anything you need to do. Just don't get behind them, don't ignore them, and stay true to those goals. Do everything in your power to achieve those goals, since they are non-negotiable. Josh credits this discipline-first Realtor strategy to much of his career's progress. The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
On this episode of The Neighborhood Realtor, Matt Muscat sits down, face-to-face, with Mark Brace, a well-known and legendary real estate agent in Grand Rapids, MI.Mark built his business from nothing—literally. He had no special connections, no support, and no referrals. He learned how to hustle, and he learned quickly, since 2006 marked the beginning of his career in real estate. Mark built an admirable business despite the market conditions of the recession. It was the mindset that got Mark through; half of all realtors left the business during the recession because of fear, but Mark saw it as an opportunity. Today, Mark's business closes $125m in deals each year with a team of seven agents.Of all the skills that Mark has improved and mastered over the years, mindset is the number one skill he attributes to his success. Your mindset, not your skill or luck, can be contagious, and benefit (or attract!) clients. When interest rates are high, you become the Realtor who's happy they're not any higher. When home values are down 15%, you're grateful they're not down 25%. When everyone says it's a bad time to buy, you see the opportunity and help your clients win—and win big. You're not just offering a product or service, but instead, you're giving your clients hope & a good mood. Mark is a believer in the law of attraction—genuine salesmen attract genuine clients, and sour marketing will attract sour clients. Trust your gut and trust your intuition to make the best decisions to build the best business possible, and always rely on your coach (get one, if you don't already) for leadership advice & long-term strategy. Mark has moved his personal business further into the luxury market over the past several years and continues to expand his business, team, and abilities. He may be considered successful now, but there's a long road ahead! Built all on a foundation inspired by a recession. The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
Our real estate market is shifting, and for many that means we have to up our game when it comes to social media. Matt Muscat is the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders. Matt shares with us tangible ways that we can market and gain attention in a down market. He also discusses how we can go deeper on our engagement with others, marketing toward getting a deal, and best practices to stay in front of your database. Matt is also the founder of Maltese Marketing, Author of the book "TAG - Tangible Action Guide for Real Estate Marketing", and the host of the "Marketing In Other Markets" podcast.
As agents, we have so many things happening throughout our day, we overlook micro-opportunities that could lead to so much more in our businesses.Sometimes we have to slow down long enough to identify the important, tiny details that have a ton of potential. Are our current client databases holding more opportunities than meets the eye?In this episode, I am joined by the marketing director of Treadstone Funding, Matt Muscat and we chat about how to figure out the opportunities in our client database as well as the 3 ways to effectively extract more value.Three Things You'll Learn In This Episode-How to look for more opportunitiesOpportunities are everywhere, how do we suss them out?-Tactics for a shifting marketHow do we get our clients excited about the market? How does having the right kind of messaging help us when it comes to our clients?-The 3x3 techniqueWhat is the 3x3 technique and how can we use it to show up and serve?Guest BioMatt Muscat is a marketer, speaker, author and the marketing director of Treadstone Funding, one of the nation's top boutique mortgage lenders . Matt is also the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids. In 2019, Matt published his book titled TAG Tangible Action Guide: For Real Estate Marketing.Find Matt on Instagram @mattmuscat88 Visit his website https://mattmuscat.com/
Even if you're the most database-focused, referral-based agent, you're probably not extracting all the value out of your relationships, you could be engaging more.In our upcoming episode, real estate coach and author Matt Muscat shares simple yet effective strategies we can use to pour into our relationships on a daily basis.Tune in this Thursday to learn;-The 3x3 technique -Strategies for a shifting market -How to find more opportunities
On this episode of The Neighborhood Realtor, Matt Muscat talks with Chris Cusimano, a top-performing Realtor in Boca Raton, Florida. Chris began in real estate in 2005 and emerged from the 2008 financial crisis a wildly successful Realtor and business owner. His business has been built by clever innovations and creative pivoting when markets change. Even after nearly two decades in real estate and a track record of successes, Chris finds himself driven by giving back & providing for his family.Chris closes ~100 deals a year, but doesn't keep track of his production. It's not an important metric to him — rather, he loves the process, the grind, and helping people achieve incredible goals. Neither money signs nor production goals motivate him. In this episode, Chris describes one of his most powerful secrets: the “Dream 300” client database. Since he started in real estate, he's kept a list of 300 of his best clients, colleagues, and contacts 20 of them each day with a meaningful message: text, call, Facebook comment, anything. No spam. Not sales pitches. It keeps him in touch with his closest clients, all while building meaningful friendships and relationships — a recurring theme on The Neighborhood Realtor. Focusing on direct communications with his clients, Chris has kept his business out of the social media algorithm, which is a powerful tool & advantage in today's digital world. It's old school. Chris hates boring marketing. It's not effective, and everyone hates it, so why do it? Instead, Chris lives to give back, so he'll load a Starbucks gift card and text it to a dozen people at once. He'll buy a $500 gift card at a restaurant and pick up the tab for everyone there. He'll send funny Father's Day t-shirts to his Dream 300 database. It's cheaper than Zillow ads, and it produces incredible amounts of business. People love it. Giving goods is only one of the thing Chris gives — he also gives information! During the pandemic, Chris began a Facebook group for coaching real estate professionals, for free. It's called Suit Up Agent, and every week he hosts a live stream to give away his best secrets. He gives away scripts, data sources, processes, marketing ideas, and more. It's attracted an amazing following, created well-deserved national awareness for Chris' business. Chris is a wealth of information, and a joy to listen to. There's no shortage of useful information in this episode of The Neighborhood Realtor. The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
Matt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelor's and master's degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing. As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals. As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results. Matt finds great enjoyment in being a professor of digital marketing at a local university and is often available (especially if the location is warm) to speak to groups of all sizes. Matt has an amazingly supportive wife and young son who are also his favorite accomplices for trips of all kinds during which they enjoy checking out new and far away restaurants.
In this episode of Marketing in Other Markets, Matt Muscat introduces a new name for the podcast: The Neighborhood Realtor! The Realtors interviewed on this podcast have reiterated time and time again that cultivating relationships and digging deep into your community is the most important part of building a successful business in real estate. Our new name has been forged from dozens of conversations, to better reflect the intention of this real estate podcast.It remains our goal to share tangible, actionable tips for real estate agents, far and wide! Without further ado, The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
To learn the latest social media strategies and business systems to get more clients for your real estate biz, subscribe here: https://bit.ly/3vYLfBC ✅ I teach real estate agents how to market themselves on and off social media to gain an unfair share of attention and attract their dream clients. Book a 1:1 Coaching Consultation: https://bit.ly/3TkTVOr You guys LOVED LOVED the episode we shared recently on the Market Authority Show featuring https://www.youtube.com/watch?v=yA4i4h_TSOw&t=384s (Matt Muscat). Well, after that, Matt invited me to be a guest on his podcast (#sharingiscaring) and I had so much fun sharing my journey from clueless newbie to top producing agent, and how we run things in our real estate business today. I was really excited that Matt let us share this episode on our side of the Market Authority Show as well, so I sure hope you enjoy!
✴️Episode #84✴️
Today, we're joined by Matt Muscat. Matt is the Marketing Director at Treadstone Mortgage from Grand Rapids, Michigan, who is the author of the "Tangible Action Guide for Real Estate Marketing", and also has a marketing podcast, "Marketing in Other Markets". Matt is here to discuss how he helps his Loan Officers grow their business, how to use social media, event ideas, and the single question he asks every realtor to know if he can work with them or not. Buy the "Tangible Actin Guide" here: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1653259051/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1586290116&sr=8-2 Treadstone Website: www.treadstonemortgage.com Matt Muscat's Instagram: @mattmuscat88 Matt Muscat's Podcast: www.marketinginothermarkets.buzzsprout.com The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: www.finmo.ca/ilmb If there's someone you think would be a great guest for the show, visit: www.podcastwithscott.com Follow on TikTok: @tiktok.mortgagebroker I Love Mortgage Brokering: www.ilovemortgagebrokering.com Find out more about BRX Mortgage: www.rookietorockstar.ca Find out more about the $25 Million Dollar Blueprint: www.get25million.com Find out more about the 10 Loans A Month Academy: www.10loansamonth.com
Matt Muscat then as the Marketing Director at Treadstone Funding. Matt joined the Treadstone team in 2011 as the Director of Marketing and currently spends most of his time working on new ways for Real Estate Professionals to utilize technology.Create stunning Real Estate videos, easily. InVideo is a powerful, online video editor packed with 5000+ Real Estate templates, stock music, transitions and much more.https://invideo.io/?ref=joshcusiCoupon code JOSHANDCUSI25 for a 25% discount.Chris Cusimano Real Estate Agent & Coach:• Website - https://www.homesbycusi.com• Training - https://www.suitupagents.com• YouTube - https://www.youtube.com/c/chriscusimanoREALTORJosh Vega (Bobby Millette) Real Estate Photographer & Videographer:• Website - https://www.bobbymillette.com• YouTube - https://www.youtube.com/c/BobbyMillette
On this episode of Marketing in Other Markets, Matt Muscat talks to Stefanie Lugo, a Real Estate Agent in Phoenix, AZ.Stefanie works with her husband Bryce, as a husband/wife powerhouse duo, and have built their real estate business to $18 million in 9 years in business.One main thing powers their business: Empathy.The modern Realtor has become comfortably snug in the perks of their business living in the cloud; email, Zoom calls, and e-signed documents unintentionally distance Realtors from their clients. Stefanie finds that empathy and relationships have allowed her to build their business, paired with her passions, friendships, and more.Empathy can take on a variety of forms, but for Stefanie, it's friendships.Showing up and being present is the best thing you can do as a real estate agent! Knock on doors, dine with clients and partners, and make friends. You will build a business (and relationships) you are proud to have. Closing should be the start of your relationship with a client.Stefanie employs a range of other techniques and ideas that play into her strategy of operating with extreme empathy to win over clients. Social media, bonuses for high-end clients, and more! In the end, invest in your current and past clients—not new clients. Inverting the sales funnel is one of the most important things a realtor can do to build a sustainable business. There is immense value in narrowing your search for new clients (or stopping it altogether).Through this, Stefanie's business is one she is immensely proud of.Stefanie continues the relationship and friendship-building online, just as much as she does in-person. On Facebook and Instagram, she's constantly engaged in conversions on her friends' & followers' posts, while she purposely creates less content to post to her feeds. From her perspective, the relationships for realtors are better suited for comments and direct messages than news feeds. Cut the boring real estate talk and focus on the people!Marketing in Other Markets is proudly sponsored by Treadstone Funding and Neighborhood Loans.For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon. Connect with Stefanie below!Instagram - @BryceandStefanieYouTube - www.youtube.com/stefanielugoFacebook - @officialstefanielugoLinkedIn- @StefanieLugo
Are you so busy that you don't have time to develop an engagement strategy for your real estate clients? Here at Agent Upgrade, we get this and we're here to help! When we read Matt Muscat's Tangible Action Guide: For Real Estate Marketing we knew that Matt had to come on the show for this very purpose. Alan, Jasmine, and Matt had a fast-paced, simple engagement tip-drenched conversation that will rock your realtor world. These tips include daily social media, open houses, neighborhood group strategies, and more. Watch this episode on YouTube: https://youtu.be/DlINPu3Cn8s Agent Upgrade is proudly sponsored by Jasmine Mortgage Team, https://www.jasminemortgageteam.com/ Topics: - Introducing the author of “Tangible Action Guide: For Real Estate Marketing”, Matt Muscat - How a new real estate agent can market themselves and grow a strong sphere - Using Social Media for your business - Sending out CMA's to all your clients to maintain relationships - A genius way to start making money as a real estate agent - Becoming the go-to person for real estate and for the community in general - Referring a single person/business and being that referral for business - Standing up for your business partners - Connect with Matt and closing thoughts! Also, check out Alan's book, House FIRE, to blow your mind on how the real estate investing FIRE method ('financial independence, retire early') can change your life. https://www.amazon.com/gp/product/173661830X/ref=as_li_tl Jasmine: Website, Instagram, Tiktok Alan: Twitter, Instagram, Tiktok, Linktree Matt (guest): Instagram, book, podcast Agent Upgrade: Facebook, YouTube, Website, Instagram
Are you so busy that you don't have time to develop an engagement strategy for your real estate clients? Here at Agent Upgrade, we get this and we're here to help! When we read Matt Muscat's Tangible Action Guide: For Real Estate Marketing we knew that Matt had to come on the show for this very purpose. Alan, Jasmine, and Matt had a fast-paced, simple engagement tip-drenched conversation that will rock your realtor world. These tips include daily social media, open houses, neighborhood group strategies, and more. Watch this episode on YouTube: https://youtu.be/DlINPu3Cn8s Agent Upgrade is proudly sponsored by Jasmine Mortgage Team, https://www.jasminemortgageteam.com/ Topics: - Introducing the author of “Tangible Action Guide: For Real Estate Marketing”, Matt Muscat - How a new real estate agent can market themselves and grow a strong sphere - Using Social Media for your business - Sending out CMA's to all your clients to maintain relationships - A genius way to start making money as a real estate agent - Becoming the go-to person for real estate and for the community in general - Referring a single person/business and being that referral for business - Standing up for your business partners - Connect with Matt and closing thoughts! Also, check out Alan's book, House FIRE, to blow your mind on how the real estate investing FIRE method ('financial independence, retire early') can change your life. https://www.amazon.com/gp/product/173661830X/ref=as_li_tl Jasmine: Website, Instagram, Tiktok Alan: Twitter, Instagram, Tiktok, Linktree Matt (guest): Instagram, book, podcast Agent Upgrade: Facebook, YouTube, Website, Instagram
In this episode of Marketing in Other Markets, Matt Muscat talks to Barry Karch, a veteran real estate professional and top-performing agent.Barry has a whopping 37 years in the real estate industry and has built his business into a small empire in El Paso, Texas. In 2021, Barry managed over 400 transactions between 25 Realtors, with an average deal size of $275,000! He's the real deal.Barry's secret weapon? He's an introvert. Seriously. He turned being an introvert into a tool to build his business—being an introverted Realtor is his greatest asset as a manager and salesman.Realtors far and wide are known to be pushy, aggressive, and overly excited to get your business. It's the defining characteristic of salespeople across the board—Car Salesmen, Real Estate Agents, Loan Officers, and Sales Reps are all hungry to close the deal. After nearly four decades of business, Barry has figured out that doing the exact opposite as the traditional salesman is the key to success. As a salesperson and/or Realtor, building trust and putting your clients at ease should be the top priority.As a Real Estate Agent on a sales call, you should be listening—not selling. An introverted Realtor spends at least half their time listening to the client and letting them speak their mind. When a client gets on the phone with a soft-spoken, introverted Real Estate Agent, they immediately realize they are talking to a normal, friendly, regular person. Not a hungry salesman. The introverted Realtor isn't pushing anything onto the client that they don't need or want, but instead is strategizing a way to help meet their goals. It's a trust-building sales tactic to play the long-term game.Realtors often receive cold leads online, whether it's through organic discovery or paid lead generation. Those leads, who are real people, don't need an instant race to the closing table, but rather prefer someone to help them through the process. When receiving those leads, Barry's advice is not to rush, push, or overly excite the process. Don't brag about your business or credentials. Introverts win at winning over cold leads every time.Networking can be tough as an introvert, but it is vital to building a real estate business (or any business)! When you're out in the world meeting people for the first time, one of the best tactics to gain business is to talk to other people about themselves. You heard right—don't talk about you, but rather talk about them. But stay in contact with them. Friend them on Facebook, follow them on Instagram. People latch onto the people who are interested in them. Shut up and listen!One of the other strengths of an introverted Realtor is the focus on taking care of current clients, instead of trying to source new leads. Barry no longer advertises for new clients, nor has he advertised in years. It's not profitable to spend money on people who have no clue who you are. Instead, reward the folks who do.Barry's top trick is giving away Girl Scout Cookies each year to his clients. For $5 a client, he wins over past clients year after year, and it makes the Girl Scouts ecstatic, too. Barry's referral business increased exponentially the year he started giving away cookies door-to-door.Long story short, being an introverted Realtor is a superpower.If you're a Realtor: shut up and listen. Take care of your clients. Build meaningful relationships. Reap the rewards of a fulfilling career.
On this episode of Marketing in Other Markets, Matt Muscat talks to Jess Lenovuel, also commonly known as “the Canadian who moved to the Bahamas”. Jess has experienced every part of the real estate rollercoaster, experiencing the highest of highs, and the lowest of lows. Each twist and turn of her journey produced valuable lessons, which she's been able to articulate into incredible advice for anyone who listens! Whether or not you're a Realtor, Jess is a wealth of information for advancing your career, especially in avoiding Realtor burnout. With Jess' experience, there are three main reasons why people choose the real estate agent career path: ceiling-free income, freedom in daily schedules, and the opportunity to simply help people. Unfortunately, almost nobody successfully reaches a perfect balance of those three.The only way to achieve those three goals, is to build systems, processes, and structures to take care of all aspects of your business—otherwise you'll drown in it. That includes building a team and anticipating anything that could pop up, good or bad. No real estate agent is motivated 100% of the time. Nobody is. When your real estate business becomes reliant on your motivation, it is destined to fail; burnout is the kiss of death! Build your business on a platform separate from your motivation and excitement! At the end of the day, your clients will work with the experts they enjoy working with. If you don't enjoy your business, your clients will notice. Those systems can't exist without one thing: a vision. If you don't know where you're going, how are you supposed to get there? You'll work endlessly in no direction, unless you have a single, guiding direction. That vision could be anything you want it to be; after all, it is your vision. No matter the team size or number of automations, a vision is the only way to build anything meaningful or fulfilling (and to avoid burnout!). Jess' advice? Plan out a 3-year, 5-year, and 10-year vision. Make every decision based on whether you're getting closer or further away from your goals. If you do that, you'll be able to avoid the “shiny object syndrome”, and your progress will be unstoppable. She also follows Tim Ferriss' advice: Eliminate, Automate, and Outsource. Eliminate time wasters, distractions, and un-important tasks. Automate anything that can be automated (especially repetitive tasks). Outsource everything else! However, marketing is an extremely difficult task to automate, and probably shouldn't be automated by new agents (and likely don't have the capital to outsource). Marketing is one of the toughest, but most important aspects for new agents to master. Understand marketing before mastering any other part of your business. Facebook, Instagram, and Tik Tok— they all get the job done, but they all take huge amounts of work (and that's okay). Jess asked many brilliant questions in this episode: How can you share your excellent thoughts with 100,000 people instead of 1? How much are you worth an hour, and are your tasks worth your time? How can you increase your bandwidth with high-leverage activities?At the end of our lives, no person wishes they had worked more. Few real estate agents build a life without regrets. Don't be one of them!
To learn the latest social media strategies and business systems to get more clients for your real estate biz, subscribe here: https://bit.ly/3vYLfBC ✅ I teach real estate agents how to market themselves on and off social media to gain an unfair share of attention and attract their dream clients. Book a 1:1 Coaching Consultation: https://bit.ly/3yoJJuH Video Web Page Here: https://bit.ly/3yMuhbW As they say: “You make your money during a bear market.” It's true that Recessions (and even the Great Depression) create more millionaires than other economic times. So as real estate agents, we are presented with a unique opportunity to make hay during this upcoming real estate market shift. I'm joined by new friend Matt Muscat who shares extremely tactical tips and strategies that you can implement to create your best year yet! Watch our conversation on YouTube, or listen in anywhere you get your podcasts: We cover a LOT during our conversation: Matt shares the number 1 thing agents need to be doing right now to get ahead of a curb in the market We discuss some super interesting database marketing strategies (some that I've never heard of before! Matt's suggestions on finding new lead sources and sooooooooo much more! This episode really has it all, and I'm so grateful for Matt's generosity with his time and knowledge here on the Market Authority Show. Connect with Matt on Instagram: https://bit.ly/3IoA6Rb (https://bit.ly/3IoA6Rb)Matt's Podcast: https://apple.co/3ailO8s (https://apple.co/3ailO8s) Get Matt's Book: https://amzn.to/3NRD8Ph (https://amzn.to/3NRD8Ph)
#144 - This episode of The Real Estate UnSalesperson podcast will blow your mind! You'll hear a treasure trove of creative marketing ideas with Matt Muscat. Get prepared to learn fun, unsalesy ways you can grow your business – and they are easy and inexpensive to implement!After I finished this interview, I thought, “Wow! Why didn't I think of these ideas and implement them years ago?” The good news is that it's never too late. If you add some of the creative marketing ideas that Matt Muscat shares to your business today, you will be laying the foundation for a bright future!Meet Matt MuscatMatt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelors and masters degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing.As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals. In 2019 Matt put out his first book – TAG The Tangible Action Guide for Real Estate Marketing.As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results. Matt is the host of Marketing in other Markets Real Estate podcast. Be sure to check it out!Also, if you enjoyed what you heard and would like to learn even more, get Matt's book, Tangible Action Guide for Real Estate Marketing.Sign Up For The UnSalesyGram NewsletterWant more ideas on ways to succeed in real estate in an unsalesy manner? You'll get that along with some inspiration and motivation in my free UnSalesyGram Newsletter. Sign up for it here!Support the show
If you ever wondered if the effort that you are putting into your social media marketing is actually paying off, tune in to this episode to tune-up your organic marketing efforts.Links:Full episode with video, audio, timestamps and full transcription—Explore past episodes: justinstoddart.com/podcastDownload my international best-selling book, The Upstream Model, here: justinstoddart.com/freebookIf you enjoy the podcast, please leave us a short review on Apple Podcasts. I love reading reviews and engaging with our community.Follow Justin:Instagram: instagram.com/justinstoddartFacebook: facebook.com/justincstoddartYouTube: youtube.com/c/justinstoddart
Stop Talking, Take Action, Get Results. Business and Personal Growth with Jen Du Plessis
Today, we're talking about how to market your loan officers and real estate agents. The first thing that you need is a great team of people who are willing to work with prospects on their loans! But what if I told you there was an easier way? You see most brokers spend hours going through listings only they can barely find anything good because all these houses are so similar (you know). Matt shares tips on how to reach people on social media by engaging with their posts. You can do this through Facebook or Instagram and send them messages about what you're up to, but it's not necessary that they know how much of an impact YOU could have if only give advice from experience! Eager to learn more? Tune in! Love the show? Subscribe, rate, review, and share! Here's How » Join the Mortgage Lending Mastery Community today: Subscribe to Mortgage Lending Mastery FB Link Learn more about your ad choices. Visit megaphone.fm/adchoices
You have probably heard of crazy internet challenges that have gone viral. Most recently there was the dumping cold water over your heard challenge. Most of these challenges are silly. But this one is incredible at expanding your sphere of influence and producing you beer. Matt Muscat, Director of Marketing at Treadstone Funding, joins Dishin' Dirt to discuss his challenge of having 60 lunches in 60 days with people who could be influential in his career. The results were amazing. Matt has since written a book about about real actionable items for real estate agents. You are guaranteed to walk away with real marketing actions this week.About Matt: Matt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelors and masters degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing. As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals. As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results. Matt finds great enjoyment out of being a professor of digital marketing at a local university and is often available (especially if the location is warm) to speak to groups of all sizes. * Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area.
Mail-Right: Real Estate Agents Show: About Technology & Online Marketing & Getting Seller Leads
We Discuss A Tangible Action Guide: For Real Estate Marketing in 2022 Matt Muscat Matt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelors and masters degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing.As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals. Matt is the author of the Amazon #1 New Release, TAG - The Tangible Action Guide for Real Estate Marketing and host of the Marketing in Other Markets podcast. As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results. Matt finds great enjoyment out of being a professor of digital marketing at a local university and is often available (especially if the location is warm) to speak to groups of all sizes. Matt has an amazingly supportive wife and young son who are also his favorite accomplices for trips of all kind during which they enjoy checking out new and far away restaurants Matt Book "TAG Tangible Action Guide: For Real Estate Marketing" https://mattmuscat.com/ StreamYard Link{ https://streamyard.com/c8wdi9bucq The Hosts of The Mail-Right Show Jonathan Denwood https://www.mail-right.com jonathan@mail-right.com 775-372-6322 Robert Newman InboundREM https://inboundrem.com
In a recent study, it was found that 59 percent of businesses do not have a digital marketing strategy. If you're one of the 41 percent with a plan, congrats! But even if you're doing well with your current strategy, it's always important to explore new opportunities. Matt Muscat is a digital marketing expert- author, coach, and speaker who specializes in working with real estate professionals. Listen as Matt provides his Ultimate Messaging Strategy, the 5 X 5 strategy, and his 5 Personas Technique during this value packed session (side note all of these are zero cost ideas). This is a can't miss episode!
After changing his college major from journalism to communications, Matt took a digital marketing course and never looked back. Author of TAG Tangible Action Guide: For Real Estate Marketing, Matt believes people are more likely to remember you when they have multiple contexts. How can realtors differentiate themselves from the pack? Social media is a great place to highlight various personals the realtor can develop to connect with customers. Every realtor should have three different reasons for people to remember them. People can relate to many different aspects that are easily visible on social media platforms. These contacts will eventually be added to the realtor's database. Future marketing to these contacts should focus on various topics that are relevant to their interests. A realtor's personal page is going to help them much more than their business page, because it will showcase information about them. And keep the focus on “social” since realtors should market themselves first, and then market houses. Customers want to have things in common with those they want to do business with. What is the realtor's main goal? To get a conversation going! Develop a social media plan that highlights the personas, be generous with tagging others, and vary the content. Social media platforms are more likely to bring your content forward when it notes the connections, visits, and views. Matt shares some great tips on how to develop useful videos that address questions received, developing an annual marketing plan, and how to get contacts into a database for future marketing efforts. You can learn more about Matt Muscat by visiting mattmuscat.com or viewing Matt's Linkedin profile. Order your copy of TAG Tangible Action Guide: For Real Estate Marketing through Amazon. Please also visit Matt's marketing company, Maltese Marketing, LLC. Follow David at @daviddmorse on Instagram and Joe at @joe.quattrucci. Join David & Joe at Keller Williams Arizona Realty, where productive agents redefine their business. Reach out by DM, email at davidmorse@kw.com or directly at 480-767-3000.
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Treadstone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast. [FREE Online Masterclass Training] The 3 Step Lead System To Close Your Next 6 Figures in GCI (From Leads You've Never Met)
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Treadstone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast.[FREE Online Masterclass Training] The 3 Step Lead System To Close Your Next 6 Figures in GCI (From Leads You've Never Met)
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Matt is the Marketing Director at Treadstone Mortgage, where he has been for the past 10 years. Matt is the author of TAG - the tangible action guide for real estate marketing, which was an #1 new release on Amazon along with also hosting the Marketing in Other Markets Podcast. [FREE Online Masterclass Training] The 3 Step Lead System To Close Your Next 6 Figures in GCI (From Leads You've Never Met)
If you show people that you're willing to help them, they'll be much more willing to help you. In this Expert Insight Interview, we welcome Matt Muscat, author of TAG Tangible Action Guide: For Real Estate Marketing.
Want to be more strategic with the way you connect on Facebook Messenger so you drive more referrals? Could an insider secret to the information you keep in your CRM help you sell more to even the clients who've said they'll never move? Today's episode of the podcast has me connecting with fellow marketer and author Matt Muscat. His new book is an Amazon best seller because the chapters are short and the take aways are simple to implement immediately. Listen in to the conversation so you know exactly what to refine with your real estate marketing. Matt's new book can be found HERE. Or you can follow him on Instagram @mattmuscat88