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Information Morning Fredericton from CBC Radio New Brunswick (Highlights)
An encounter with cannabis by a dog can quickly turn into a search for emergency vet service, and it can take as little as a sniff or lick. Jeanne Armstrong spoke to Andrew Holland about his dog Charlie's recent experience, then we checked in with a local vet, Dr. Ivan Zak, who says this has been happening more frequently.
If you're wondering what to put under the Christmas tree for that special someone, have you considered an Atlantic puffin? How about a polar bear? Don't worry, we're not suggesting that you try to wrap up an animal and put a bow on it. But the Nature Conservancy of Canada can help you with a unique gift. Andrew Holland is with the NCC.
Join Rick Thomas on Yachting USA as he interviews Will Miller, President & CEO, and Andrew Holland, COO, of The Multihull Company at the Fort Lauderdale Boat Show. Together, they discuss the unique design and innovation driving the future of luxury catamarans. With a spotlight on their partnership with Bulgarian boat builder Omaya, this episode covers catamaran advantages, from fuel efficiency to spacious layouts, and the strategic plans to bring custom-built 50-80 foot vessels to U.S. waters. Discover the expertise behind these advanced vessels and how The Multihull Company is enhancing the yachting experience for customers worldwide. Special Thanks to @motoryachtunbridled for being our home base throughout FLIBS. yachtunbridled.com For Will Miller: https://www.linkedin.com/in/will-miller-5958b813/ For Andrew Holland: https://www.linkedin.com/in/andrew-holland-3b311530/ For The Multihull Company: multihullcompany.com @The Multihull Company - Facebook @themultihullcompany - Instagram @Multihullcompany - YouTube For FLIBS: flibs.com @fortlauderdaleboatshow - Facebook @flibsofficial - Instagram @flibsofficial - X @informa-us-boat-shows - LinkedIn Proudly sponsored by ATPI Travel: atpi.com @atpiyacht - Instagram @atpi - LinkedIn To contact Rick Thomas: Email: Rick@rt-yd.com LinkedIn: https://www.linkedin.com/in/rick-thomas-51909821/ #FortLauderdaleBoatShow #MultihullCompany #LuxuryCatamarans #CatamaranInnovation #YachtingUSA #FLIBS2024 #YachtingInternationalRadio
On Episode 412 of The Core Report, financial journalist Govindraj Ethiraj talks to Andrew Holland, Mumbai-based CEO at Avendus Capital Public Markets Alternate Strategies as well as Dwarak Narasimhan, Partner at Price Waterhouse & Co LLP, India. SHOW NOTES (00:00) The Take: Whose Data Is It Anyway? (05:00) Markets fall further as cues disappear (05:53) Hyundai Motors IPO is in second gear (07:08) Why India's 11-month market rally is at risk (17:54) Rewriting the Income Tax Act, 1961 Listeners! We await your feedback.... The Core and The Core Report is ad supported and FREE for all readers and listeners. Write in to shiva@thecore.in for sponsorships and brand studio requirements For more of our coverage check out thecore.in Join and Interact anonymously on our whatsapp channel Subscribe to our Newsletter Follow us on: Twitter | Instagram | Facebook | Linkedin | Youtube
Send us a textUnlock the secrets to boosting your business visibility and revenue with insights from Andrew Holland, Director of SEO at JBH, on this riveting episode of SEO 911. You'll learn how Andrew's unique journey from covert policing to leading SEO strategies can transform your approach to digital marketing. Discover how his experience with entity-based search engines in law enforcement laid the foundation for his innovative methods in SEO and digital PR, which can propel your brand to new heights.Ever wondered how the principles of law enforcement can intersect with SEO strategy? Join us as we explore this fascinating confluence, emphasizing the critical roles of content creation and accurate information reporting. Drawing from Byron Sharp's "How Brands Grow," we delve into the significance of mental and physical availability in brand growth, and how JBH's SEO department is leveraging these principles to drive results. Andrew shares valuable tips on content promotion and the challenges he navigated during the financial crisis of 2008, providing a roadmap for enduring success in digital marketing.Ready to maximize your revenue potential? We'll guide you through the immense possibilities of effective SEO strategies, including ranking for buyer intent keywords and creating engaging stories that earn high-quality backlinks. Listen to real-world examples and case studies that illustrate how committed SEO efforts can enhance online presence and drive substantial growth. Plus, get a sneak peek into SEOcon Forum Bali, where industry leaders will share the latest advancements and opportunities in SEO. Tune in for an episode packed with actionable insights to elevate your business through digital PR and SEO.SECURE YOUR SPOT AT SEOCon Forum Bali 2024 NOW! — https://share.seocon.id/seo911ep6 SECURE YOUR SPOT AT SEOCon Forum Bali 2024 NOW! — https://share.seocon.id/seo911
Fused is about fusing the past to the future. In this episode, hosts Jurriaan Ruys and Russell Shorto interview Andrew Holland, Chief Executive Officer of the Fusion Industry Association (FIA) Discussing the current state of the fusion energy industry and the role of the Fusion Industry Association in advancing fusion technology, and the importance of partnerships and collaboration in fusion research. The FIA launched their 2024 global fusion industry report, giving an updated snapshot of where the private fusion industry stands, and Andrew was happy to provide insight to our listeners on what our world might look like in 2030. If you enjoy listening to this podcast please Subscribe to Fused. Leave us a review. Have a question? Want to be a guest? Contact us: rs@russellshorto.com & jurriaan.ruys@gmail.com
Have you ever wondered what it takes to crack the Google code and dominate search results? Millions of views, sky-high rankings, and booming traffic - that's the reality Andrew Holland has created for himself and his clients.Join us in welcoming the mastermind behind over 20 million video views and 200,000 page-one Google keyword rankings. But Andrew's journey started in an unexpected place - the police force!Join us as we delve into Andrew's unique path to SEO mastery, his experience building a successful agency, and his current role as Director of SEO at JBH, a leading Digital PR agency in Britain.He's also the brains behind the popular "Growth Through Content" LinkedIn newsletter. Tune in for actionable insights and inspiring stories from an SEO guru!Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta's Affiliate Program and how our listeners (like yourself) make up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Then, keep the learning going in the Conquer Local Academy.
The ADVANCE act didn't just update regulations for conventional nuclear - it also solidified a new regulatory regime for fusion energy. Andrew Holland, the CEO of the Fusion Industry Association, returns to Innovation Matters to discuss how the ADVANCE act passed, its impacts, and what the future holds for fusion energy.
In this episode of Market Minutes, Sucheta Anchaliya talks about all the important factors to watch today developments: Lok Sabha Elections Result, FII position IV crush to market setup. Also catch Andrew Holland, CEO at Avendus Capital Public Markets Alternate Strategies LLP in the Voice of the Day segment. Market Minutes is a morning podcast that puts the spotlight on hot stocks, keys data points and developing trends
While it's not new, fusion energy generation has long seemed a little too out of reach to be commercially practical. That is, until now. On this episode, Alan Seltzer and Frank Graves welcome Andrew Holland, Chief Executive Officer of the Fusion Industry Association. The Fusion Industry Association is a non-profit organization made up of private companies working to make commercial fusion energy a reality through advocacy and education. FIA is driven by a belief that affordable, clean energy is desperately needed in the world, and that fusion power is a viable solution. The episode gets into how fusion energy works in its many forms, where it's at in the development process, how companies can join the Association, and dispels some common myths about the technology. For more information on the Fusion Industry Association, visit https://www.fusionindustryassociation.org. To read more about Alan Seltzer, visit: https://www.bipc.com/alan-seltzer. To read more about Frank Graves, visit: https://www.brattle.com/experts/frank-c-graves/.
Migratory songbirds face a bunch of challenges along their journeys - from window collisions to cats, habitat loss and invasive species. We talk to an expert about some of the threats that migratory birds face... and what we can do to better protect them. (Jamie Fitzpatrick with Andrew Holland, spokesperson for the Nature Conservancy of Canada)
On Wednesday 24 January 2024 at the National Theatre's Olivier Theatre not only did over 80 young blind and partially sighted children attend the audio described performance of Roald Dahl's ‘The Witches', but 12 year-old Eleanor who is also visually impaired delivered the live audio description script for this performance too. Eleanor worked with the National Theatre's Audio Describers Roz Chalmers and Andrew Holland as a consultant on the audio description script for ‘The Witches' to ensure that the language and wording would be right for a young audience, and when it came to the schools described matinee performance on 24 January 2024, with over 80 young visually impaired children in the audience it was an obvious choice to ask Eleanor to deliver the live audio description script too. Eleanor is no stranger to theatre, performing and voice over work as you can hear Eleanor voicing the Character of 'Lark' in ‘Milo' on Channel 5's Milkshake (2021 - 2024) and was Tiny Tim in the Old Vic Theatre's production of ‘A Christmas Carol' (2019,2020 and 2021) to name just a couple of her acting credits so far. Eleanor along with David Bellwood, Head of Access at the National Theatre, joined RNIB Connect Radio's Toby Davey to talk about how Eleanor not only got involved in working on the audio description script for ‘The Witches' but also why David and the NT felt it was an obvious choice to have Eleanor deliver the live description for the children's matinée performance on 24 January 2024. Eleanor also explained to Toby how she was able to read over 400 lines of Braille during the performance and how the technical wizard's at the NT came up with a novel way of enabling Eleanor to open and close her mic when delivering her Braille description script. You can find out more about Eleanor, her current theatre, performing and voice over work along with ways of following Eleanor on social media by visiting her website - https://linktr.ee/eleanorsvoice For more about access at the National Theatre and details of up-coming audio described performances do visit the access pages of the NT website - https://www.nationaltheatre.org.uk/your-visit/access/ Image shows Eleanor Stollery and Roz Chalmers MBE in the sound booth preparing for The Witches AD schools performance
It was just over a year ago, on the morning of 24th of January, 2023, when Indian stock markets woke up to a US short seller's report -- which accused mighty Adani Group of stock manipulation and accounting fraud. While the benchmark indices soon recovered from the shock handed over by Hindenburg Research, the conglomerate had a tough time navigating the challenges. So has Adani Group recovered from the Hindenburg accusations? And what the future looks like for the group? Adani Green's consolidated net profit, meanwhile, more than doubled for the quarter ending December 2023. The Q3 result was announced on Monday. Clearly, things are looking up for the group. Moving on, things are looking up for India's education sector too. The government is restructuring the CBSE board exams for Class 10th and 12th. As per the latest framework, board exams will be conducted twice a year. The aim is to reduce the stress caused by the fear of a single opportunity, allowing students the flexibility to decide based on their preparedness. So, can biannual boards reduce student stress? The ruling party at the Centre, too, will face a crucial test soon as general elections are approaching. But before that, the government led by it will table an interim budget on February 1. So will upcoming polls, in any way, influence the proposals of Finance Minister Nirmala Sitharaman? Which sectors are likely to get priority? And what should be your market strategy pre-and post the interim Budget announcements? Andrew Holland, CEO, Avendus Capital Public Markets Alternate Strategies shares his expectations from the upcoming interim Budget Budget, at times, also affects the prices of electronic items like TVs or mobile phones. But the prices of television sets are set to increase for a different reason now. It is because the cost of open cells, an essential component in LED TVs, has been on the rise for a while. But what are these tiny cells? How do they determine TV prices? Listen to this episode of the podcast for answers.
In this episode of Market Minutes, Zoya Springwala talks about the key factors to watch out for today before the domestic market opens. Traders will take cues from the three Nifty 50 earnings results announced yesterday: Reliance Industries, Hindustan Unilever and Ultratech Cement. Also, find out why markets are trading on a Saturday. The banking sector will also be in focus as banking heavyweights ICICI Bank and Kotak Mahindra Bank, along with Union Bank of India, IDBI Bank, IDFC First Bank are to announce their earnings results on January 20. Also, catch Andrew Holland, Avendus Capital on the Voice of the Day segment. Market Minutes is a morning podcast that puts the spotlight on hot stocks, key data points, and developing trends.
Crystal Waddell, the host of the Simple and Smart SEO show podcast, shared some insights she had from implementing new strategies on her senior night gift store website. Based on information from Matt Diamante and Andrew Holland, she optimized her website's keywords and started a paid e-book as her first digital product.We've got a new format! Follow Through Fridays!Crystal introduced a new format where she covers lessons, implementations, and inspirations from her weekly experiences.Something I learned, something that I implemented and something that inspired me.Let's talk search optimization:Crystal updated her collections page with relevant keywords targeted towards sports.She'll keep checking on the changes made to see how effective they are and provide updates later."Traffic is vanity, profit is sanity." - Andrew HollandMy discussion with Andrew Holland made Crystal realize a lot of traffic with no conversion isn't as useful as targeted site traffic.This realization inspired her to create a senior night planning guide ebook priced at about $7Her first digital product at collageandwood.com!Don't miss the FREE Supercharge Your SEO Challenge!January 23, 24 and 25, 2024Sign up at CrystalWaddell.com/supercharge.Share your progress and victories in your SEO journey! Connect with CrystalIGFBLinkedinWhat to expect in this 3-Day SEO Challenge? You will receive a short video that will explain a key concept and provide you with your daily task at 6 am Eastern on each day of the challenge. Don't worry, your task won't take long at all, and it will be well worth it! If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!
Join Andrew Holland from JBH and me as we talk about the future of SEO in 2024 and its role in building and promoting businesses. 1. Defining and redefining search engine optimization:Andrew Holland prefers the term "behavioral science" over UX and CRO. SEO is evolving to consume UX and CRO.Andrew shared his vision that SEO needs to link to marketing effectiveness. This puts an emphasis on making sales rather than just increasing traffic.2. SEO designed to get results = Performance SEO:Andrew believes not all traffic is relevant, and it's important to focus on valuable traffic with a business case.Andrew described the purchase journey of a buyer, stating that SEO's goal is to create online "nudges" for people to buy. Share of search is a way to measure the impact of marketing efforts.3. Make The online buying process seamless and efficient:Think "frictionless" website to capitalize on SEO efforts. Easy navigation, clear descriptions, and ease of ordering or booking.4. Brand visibility and publicity are the future of SEO.Don't get distracted by misleading data (traffic data) vs. profit generation.Businesses need a robust presence across multiple digital channels.Trends are shifting towards consultancy, omni-channel growth, and publicity.TL/DR: SEO is evolving to become more intertwined with user experience (UX), conversion rate optimization (CRO), behavioral science, and overall marketing effectiveness.Align SEO to increase sales and not just generate traffic.SEO apocalypse? No. Changes may initially appLate Night Internet Marketing and Online Business with Mark MasonStart and grow your very own online business, even if you have a day job .Listen on: Apple Podcasts SpotifyIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!
Join Nate Matherson as he sits down with Andrew Holland for the twenty-seventh episode of the Optimize podcast. Andrew is the Director of SEO for JBH, a Digital PR and SEO agency for consumer brands. He spoke at this year's BrightonSEO San Diego, is the author of The Value of SEO, and is the creator of the Growth Through Content newsletter. In this episode, Andrew and Nate dive deep into Nate's favorite topics: Digital PR and Link building. The pair discuss the strategy behind crafting and executing a successful campaign, the value of quality backlinks, and the common misconceptions surrounding nofollow links. Andrew also shares his thoughts on the SEO industry, its saturation, and what lies ahead for organic search in 2024. As a special bonus, Andrew talks about the power of building an audience on LinkedIn (he has 50k+ followers now!) and how you can maintain authenticity on the platform. Closing out the episode is our popular lightning round of questions! Closing out the episode is our popular lightning round of questions! For more information, please visit www.positional.com or email us at podcast@positional.com.Resources:Join Positional's Private Beta Here: www.positional.comCheck-in with Nate on LinkedIn & TwitterCheck-in with Andrew on LinkedIn & Twitter Important Links:JBH Agency & The Value of SEO & Growth Through Content Newsletter
A new program could mean additional wildlife corridors around Kouchibouguac National Park. We reach Nature Conservancy spokesperson Andrew Holland to learn more.
Durham Participatory Budgeting UpdatePublic art on bus shelters, technology in schools, park improvements, and new lighting and security cameras for public housing. These are just a few of the projects made possible so far with funding from Participatory Budgeting in Durham. In this CityLife episode, host Beverly Thompson talks with Andrew Holland and Carmen Ortiz, who manage that innovative program, about how it gives residents the chance to have direct input on how their tax dollars are being spent. About CityLifeCityLife, a talk show that features information on current City issues and upcoming events, airs daily on Durham Television Network (Spectrum ch. 8, Frontier ch. 70 and AT&T U-verse ch. 99) and on Roku, Apple TV and Amazon Fire TV on the free Boxcast app. For more information about the City of Durham, call (919) 560-4123, like on Facebook, and follow on Twitter, Instagram, and Nextdoor. City Life is now an audio podcast! Find it on iTunes or wherever you get your podcast.
In this episode of Market Minutes, Lovisha Darad discusses if Indian equity benchmarks would see continued bear action on the seventh consecutive day and whether investors should utilise this correction as a buying opportunity. Also, catch Andrew Holland of Avendus Capital on Voice of the Day segment. Market Minutes is a morning podcast that puts the spotlight on hot stocks, key data points, and developing trends
Government's ‘Make in India' plan got yet another shot in the arm last week when Google announced to manufacture Pixel smartphones in the country. It comes just days after India- made iPhone 15 started rolling out from a factory here. So is Google's move a big step in making India a major smartphone manufacturer? India is now the world's second largest smartphone market after China. No wonder, tech giants like Apple and Google are trying hard to tap it. While phone makers are minting money, most companies in India's telecom sector are staring at losses. And a recent Supreme Court ruling is likely to bring additional tax liabilities of about $1 billion on the telecom sector this fiscal year. So what is the new judgement all about? And what are its likely implications? Financial markets, meanwhile, have been on a roller coaster ride in the past few months as they navigated multiple headwinds in the form of US central bank policy, rising bond yields and soaring crude oil prices. Puneet Wadhwa caught up with Andrew Holland, CEO, Avendus Capital Public Markets Alternate Strategies on his interpretation of the developments and his investing strategies in this backdrop. Echoing Andrew Holland's sentiments, India's finance ministry too, in its monthly economic review for September, claimed that the outlook for the Indian economy for the current financial year 2023-24 remains “bright”. And in another development which kind of reflects the country's growing might, Prime Minister Narendra Modi recently announced a manned mission to the Moon by 2040, and a space station by 2035. Space stations have long captured the imagination of people around the world, from science fiction enthusiasts to those interested in the frontiers of human exploration. Listen to this episode of the podcast to know what is a space station and what purpose it serves.
If you're like Jake and I, focused on Paid acquisition channels and SEO always came last. It's hard to build up expertise on the subject in that context. This is why this week we're joined by Andrew Holland, Director of SEO at JBH. Andrew is an expert in the field, so just like us, you're going to learn A LOT about SEO! 3 takeaways from this episode: 1️⃣ The Power of a Great Website: Andrew emphasized the importance of creating a website that people genuinely enjoy and spend time on. He believes that the ability to have an incredible website is far more powerful than simply ranking high on search engines.
Listen as Impressive's Russ Macumber talks with Andrew Holland of JBH about his journey from the police force into SEO and marketing!
In this episode of Market Minutes, Sucheta Anchaliya talks about all the important factors to watch today, from Reliance Industries, Goldman Sachs on IT and Procter & Gamble Health to global market setup. Also catch Andrew Holland, CEO, Avendus Capital Public Markets Alternate Strategies LLP in Voice of the Day segment. Market Minutes is a morning podcast that puts the spotlight on hot stocks, keys data points and developing trends.
Anthony and Karthik talk about the hype around LK-99 - the recently discovered, highly controversial alleged room temperature, ambient pressure superconductor. Then, they are joined by the CEO of the Fusion Industry Association Andrew Holland to discuss the present and future of fusion power.
The United Nations calls participatory budgeting a best practice for a democratic government and the New York Times calls it “revolutionary civics in action." Participatory budgeting, or PB for short, deepens democracy, builds stronger communities, and creates a more equitable distribution of public resources. Around 7,000 cities worldwide do it, including some communities in the U.S. It involves residents actively deciding where their city's money will be spent —everything from new community centers to improvements to neighborhood parks.This week, we explore this empowering governance tool with expert Hollie Russon Gilman, senior fellow at New America's political reform program and affiliate fellow at Harvard's Ash Center for Democratic Innovation and Governance and Andrew Holland, who brought PB to Durham, North Carolina. Hollie, Andrew, and others working on participatory budgeting believe that it can increase civic power and lead to a more inclusive, equitable democracy.
Nuclear fusion holds the potential to provide the world with cheap, clean, virtually inexhaustible energy for the future. For decades, the technology was dismissed as sci-fi fantasy. But a series of recent technological breakthroughs — including a net-energy gain ignition at Lawrence Livermore National Laboratory last December — and spate of startups have made both government and investors increasingly optimistic. To talk about the state of the fusion industry, I've brought on Andrew Holland, chief executive officer at the Fusion Industry Association.In This Episode* The importance of recent fusion breakthroughs (1:17)* What should policymakers be doing to promote fusion? (5:58)* Environmentalism and fusion energy (14:09)* Will fusion be the main energy source of the future? (18:57)Below is a lightly edited transcript of our conversationThe importance of recent fusion breakthroughsJames Pethokoukis: Until recently, fusion energy was a government science project that you didn't hear much about. But now we have dozens of startups involved and frequent media coverage of big breakthroughs. What happened?Andrew Holland: It's results. Results, results, results. Science is progressing. Things have happened on both sides of the science of fusion. Plasma physics has been around for 60 years. It's really hard. It's really challenging. And they had to create a whole new area of physics, plasma physics, to be able to understand how to do fusion. They did that for 60 years, and it was continued short progress here and there, two steps forward, one step back. Until we got to the point probably about five or 10 years ago where the scientists said, “We think we know how to make this work.” But then what's happened is that startups and new thinking came in and applied all of the other technological advances that were out there—things like material science, artificial intelligence, machine learning, high-speed computing—as well as new business practices, putting those in effect onto what had been this kind of staid field of government science.Putting those two together, and that's where the real developments and changes and things are happening. In fact, there are 38 members of the Fusion Industry Association now, with a few others around the world that are stragglers. And it's been just this almost Cambrian explosion of different technologies and ways forward and paths to get there. And everybody is competing to be the one to get there first and the one to get there best. So it is an exciting time. And we're seeing the effects of all of this other technology coming into plasma physics. Things have really changed.So how significant was that breakthrough at Lawrence Livermore last year, both for the technology and also for investor and public awareness? Yeah, it is significant in the kind of public awareness and public assessment of it. I can tell you that our website had its highest day ever in December when the announcement from the NIF happened. And I can tell you just kind of anecdotally a lot of that awareness came about. But the nature, I think, of an exponential curve, a Moore's law–type thing where it doubles every year, doubles every so often—is that when it's exponential, it's going straight up, but for a long time it looks pretty flat. So a long time below the level, it's been doubling and doubling and doubling over a number of years. It just started from a very low point. Those inside the field knew that something was happening, but it never broke out. It never got into the New York Times. It never got into Twitter discussions. It was all sort of inside baseball discussions.It's been a completely new thing for the fusion community to now have a lot of interest coming into it. That said, though, the investors were a little keyed in a little bit earlier. Since the NIF announcement, we've seen some new deal flow. We've got about $6 billion invested in private fusion. Of that, most of it came in before the NIF announcement. Investors were looking at this. Investors were aware of it. We are still seeing some of the deal flow that post-NIF takes some time. There's a lot of due diligence that investors do and stuff like that, so we haven't yet seen the real explosion from NIF of investment and running. But I think we're due to pretty soon.We're seeing this as kind of a starting gun of competition around the world. What should policymakers be doing to promote fusion?What is the policymaker awareness and action on this technology?We're getting there. In March of 2022, the White House held an event calling for a “bold decadal vision on commercial fusion,” basically saying, can you get to commercial fusion in 10 years? It's an aggressive target. Our company said, yes, we can—with your help. The White House put in not an aggressive amount of budget in the scheme of billions and trillions even in the IRA and various other subsidy measures. Instead what they've started up is what's called a new milestone-based public-private partnership. The government gives pay-for-performance metrics on how to invest in fusion companies. Basically, the companies will say, “We think we can do this, this, and this.” And then the government says, “Okay, we'll pay you X amount for each of these milestones when you reach them.” Instead of the old way of doing a public-private partnership, which is you have to account for all the money you put in and we'll give you a fixed dollar amount and all this sort of stuff.This is actually the way that NASA invested in SpaceX. It's a way to promote innovation in the companies while also protecting the taxpayer, because it is still risky in a business sense to put money into fusion. It's a really innovative new model for getting there. The DOE just put out these awards a couple of weeks ago in late May. It's gone to eight companies fusion companies, all doing work here in the United States.We're seeing this as kind of a starting gun of competition around the world. The Brits have an aggressive program for a commercial fusion pilot plant. The Germans just put out a roadmap for how to get there. The Japanese have one. For a long time, the government science people have been cooperating together at ITER, which is the publicly funded science experiment in the south of France. It will get net energy when it turns on, and will be a significant experiment, but it's different than a commercial direction. And now we see all these countries and companies racing towards this. And honestly, we also see the Chinese making aggressive plans and moving forward on their own internal pathway as well. The NIF, in many ways, was kind of a starting gun for this process, and we're seeing it happen around the world.You have diversity: You have government, you have the private sector, and there's also a diversity of technological approaches as well. It's not just one thing, right?Yes. There is a huge diversity in technological approaches. Of the 38 member companies you have of the FIA, none of them are taking the exact same technological pathway. It is, instead, a broad family tree of fusion with, at one end, laser-inertial fusion—which is like what the NIF did: taking lasers and firing them on a tiny pellet of fuel—and on the other end is magnetically confined fusion energy—which is using giant magnets to confine a plasma at extreme temperatures to get fusion out that way. And then in between, there are all sorts of other magneto-inertial types, which is a mix of one or the other. Some use electric pulses, some use giant pistons, some use plasma guns: all sorts of different ways of confining and controlling the plasma. And this is kind of what you'd expect in a new technology: We just don't quite know yet which is the one that will get there first—well, NIF got there first—but which is the one that will get there first in a commercially relevant manner. And then which one will then also show that it's the most commercially competitive as well. While you shouldn't probably expect 38 companies to all get there and all be the most successful there, there are multiple different ways forward. And they will probably all have different markets and different places that pick up each around the world. But exciting times in the technology.We have to make sure that fusion gets the same subsidies as all the other clean-energy technologies. Fusion just needs a level playing field. Whether it's on the regulatory side or the funding side, what should government ideally be doing right now?Three key things. Number one is the regulation. Because fusion is a nuclear technology, it is going to be regulated in the United States by the NRC, the Nuclear Regulatory Commission. We've been engaged in a process—I've spent a lot of time on this—with the NRC in public that we've been contending that because fusion is so different from nuclear fission—just physically different, like you cannot have a meltdown, there is no long-lived radioactive waste, the fuel is isotopes of hydrogen or other not-dangerous fuels—so because of the physical differences, fusion should not be regulated in the same way that nuclear fission power plants are. And over a multi-year process, we convinced them. And the commission, a bipartisan group of Republicans and Democrats, five members, voted unanimously in April to regulate fusion separately from nuclear fission. It will be regulated like a medical isotope facility, an accelerator. This is a really important thing because it allows a lot more innovation. It should keep costs down. It doesn't mean there's no regulation, it just means it's regulated in the appropriate manner. That's number one.Number two is the public-private partnerships that I talked about. I think it is important that our companies have access to the public programs, have access to the national labs. The researchers have been doing this for a long time, so to be able to work with them—ideally with government dollars, the government dollars would pay at least part of it.And then number three is, we have to make sure we're not asking for special subsidies, but we have to make sure that fusion gets the same subsidies as all the other clean-energy technologies. Fusion just needs a level playing field. We think we'll compete just as well as any other technology.Is that not the case right now?It's not clear that it's the case right now. The IRA subsidies, for example, don't mention fusion. You wouldn't expect it to; this has come so quickly that it doesn't mention fusion. We think it will be designated as a clean technology. There's no reason it won't be. But Treasury has to make that designation. There's going to be a couple of early application programs for the tax credits for manufacturing stuff, and we're going to test that and we'll see if they give any of those competitive tax credits to fusion.Environmentalism and fusion energyEnvironmental groups: Are they pro-fusion? Are they against fusion? Do they view it like nuclear fission? What is the reaction of that community? Because obviously it would be very helpful if those groups were very positive about your efforts.The groups at this point, I'd say most of them, are in a wait-and-see mode. It depends whether a group is a membership organization, which has kind of a grassroots membership and they have to see where their members are, or whether it's more of a “we can think of the best way forward.” We've had good interactions so far with a number of the bipartisan environmental groups. We haven't seen yet where places like Sierra Club or NRDC will come down. We think they should be positive about it. We've made some initial outreach. Some of our companies have worked directly with their local environmental groups as they do the outreach necessary to build new experiments and programs and stuff like that. It's, at this point, still uncertain. But maybe an example from Europe to see where we are: German Greens basically shut down the nuclear fission industry in Germany. On the other hand, the government of Germany now—SPD, so a left-wing government—has announced a pretty substantial investment into nuclear fusion. There is a good evidence that environmentalists won't be against it. Now, it's still mostly to be determined, and we're setting the groundwork to educate people, make them aware that this is not something they should be afraid of. Certainly we think there's no reason for them to oppose it, but it's not my choice.It just seems like fusion has inherent benefits that will allow us to really expand faster and not have the drawbacks that fission has had. Environmentalism and fusion energyWhen people hear “nuclear,” lots of them think about radiation and meltdowns. How do you begin to educate people that fusion is different from fission and maybe shouldn't carry that kind of baggage?It's some work. It's some work, and education in the broad general public is really challenging on any policy issue, much less complicated science. So this is not an easy thing. We have to go in with eyes wide open. We have to be clear and direct, and we can't hide from anything. It is nuclear fusion, right? It is a nuclear reaction in which there are neutrons produced, there is radiation. You don't want to stand next to an unshielded fusion power plant. That would not be good for your health. But we know how to shield it. We know how to protect it, and it will be safe when it's running. But we have to go out in there and demonstrate that. And we can't just tell people, “This will be safe.” We have to engage with them, we have to talk to them, we have to understand what their concerns are. All this sort of stuff.Because we're a new industry, we get to start from zero instead of, unfortunately our cousins in nuclear fission, they're starting from negative so they've got to build it back up. And many of our scientists are also in fission world, and our companies don't want to see them fail, certainly. But it just seems like fusion has inherent benefits that will allow us to really expand faster and not have the drawbacks that fission has had. It's all about speed. When you talk about our energy problems—climate, clean energy, energy security—it's not about building one power plant. It's about building tens, hundreds, thousands of these. And for that, you need speed. That's why we think it's really important to get the regulation right. And regulation is downstream of public perception, so you've got to get people to want this. If they want it and you get the regulation right, there's no reason you can't build these things as fast as you can roll them off an assembly line.Will fusion be the main energy source of the future?Should it be part of the energy mix, like solar and wind are today? Or is this the technology that will power the future like fossil fuels power the present?If we get this right, if we get the deployment right, there is no reason that this can't be the thing that powers humanity for the rest of humanity's existence. There's a saying that once you build the first fusion power plant, the only thing you can build better is a better fusion power plant. We know that the energy system is really complicated. It's really competitive. So in the early days, fusion is going to have to compete. Fusion is going to have to get down to cost. It can't have the same problems as nuclear power or even that we're starting to see in solar or wind of deployment. You've got to be able to build these and deploy these. In the long term, once you have fusion, what you have is abundant power. And ideally abundant cheap power. When you have that, you can do all sorts of other stuff like desalinate salt water and get rid of water problems. If you've got abundant energy, you can create all sorts of energy-dense liquid fuels. That means you won't need oil anymore. You can just with feedstock do that. You can do a lot of cool stuff in space. It takes you from going to Mars in a year and a half to going to Mars in a month. And that just fundamentally changes us. You can have a shuttle going back and forth between the Earth and the Moon. Fusion power means that you have all sorts of new options for this. And it takes energy from something that you pull from out of the ground or you get from weather and turns it into something that is fundamentally a manufactured good. And that's really cool and really kind of changes our security paradigms, our environmental paradigms, and just makes it a real opportunity here to develop and move forward in a new way.Micro Reads▶ Big Tech's Battle Royale Is Coming. The Winner? You. - Joanna Stern, WSJ | ▶ After Affirmative Action, We Can Still Fix the Education Pipeline - Jonathan Chait, New York | ▶ Billionaires and Bureaucrats Mobilize China for AI Race With US - Jane Zhang, Sarah Zheng, Bloomberg | ▶ The 2023 Long-Term Budget Outlook - CBO | ▶ European companies sound alarm over draft AI law - Javier Espinioza, FT | ▶ Big Tech Has a Troubling Stranglehold on Artificial Intelligence - Parmy Olsen, Bloomberg Opinion | ▶ Welcome to the big blimp boom - Rebecca Heilweil, MIT Tech Review | ▶ Genetic marker discovered for the severity of multiple sclerosis - Grace Wade, New Scientist | ▶ Stop talking about tomorrow's AI doomsday when AI poses risks today - Editorial, Nature | ▶ The Path to Abundant Air Travel - Gary D. Leff, Discourse | ▶ Preserving Meaning in a Technology-Driven Society - Michael Westover, Profectus | This is a public episode. 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In this episode of Market Minutes, Asha Menon on global markets turning cautiously optimistic as US lawmakers look closer to raising the debt ceiling; and on why FPIs flows have been the highest in six months. Also, in Voice of Day, Andrew Holland, CEO of Avendus Capital Public Markets Alternate Strategies, shares his view on banks and other key investment themes. Market Minutes is a morning podcast that puts the spotlight on hot stocks, keys data points and developing trends (with inputs from Shivam Shukla)
In December, the U.S. Department of Energy announced that researchers at the Lawrence Livermore National Laboratory achieved nuclear fusion ignition, a major scientific breakthrough and a potentially big step for clean energy. Joining us to discuss the scientific, commercial and climate implications of this breakthrough are Tammy Ma, a plasma physicist at the Livermore National Lab, and Andrew Holland, CEO of the Fusion Industry Association. Energy Evolution co-hosts Dan Testa and Taylor Kuykendall are veteran journalists with broad expertise covering the energy and mining sectors. Subscribe to Energy Evolution on your favorite platform to catch our latest episodes!
In December, the U.S. Department of Energy announced that researchers at the Lawrence Livermore National Laboratory achieved nuclear fusion ignition, a major scientific breakthrough and a potentially big step for clean energy. Joining us to discuss the scientific, commercial and climate implications of this breakthrough are Tammy Ma, a plasma physicist at the Livermore National Lab, and Andrew Holland, CEO of the Fusion Industry Association. Energy Evolution co-hosts Dan Testa and Taylor Kuykendall are veteran journalists with broad expertise covering the energy and mining sectors. Subscribe to Energy Evolution on your favorite platform to catch our latest episodes!
In this episode of the Futurized podcast, the topic is: The Emergence of Fusion Energy. Trond's guest is Andrew Holland, CEO of Fusion Industry Association. In this conversation, they talk about driving forces, startups, the role of industry associations, risks, regulatory uncertainties, , impact on climate change, and industry supply chains. If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in. The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future. If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future. Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. Trond's takeaway When will fusion come onto the grid? What will the impact be? It seems probable that it will, eventually, solve the energy crisis, perhaps indefinitely, or at least for centuries, it might propel us to Mars and beyond. But way before that, it will allow us to stem climate change, which is no small feat. We just got to get it off the ground. It might not be around within a decade, as many hope, but it shouldn't be 30 years away any more. Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars. If you like this topic, you may enjoy other episodes of Futurized, such as episode 157, Energy System Transformation. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners. Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org. Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter: Instagram: https://www.instagram.com/futurized2/ Twitter (@Futurized2): https://twitter.com/Futurized2 Facebook: https://www.facebook.com/Futurized-102998138625787 LinkedIn: https://www.linkedin.com/company/futurized YouTube: https://www.youtube.com/Futurized Podcast RSS: https://feed.podbean.com/www.futurized.co/feed.xml See you next time. Futurized—conversations that matter.
Andrew Holland talks with Jason Barnard about the value of SEO. Andrew Holland is a well-known voice in the field of search engine optimisation (SEO). His story starts in the police, takes a detour to the British Boxing Board of Control and currently sees him as Head of Organic at Manchester SEO agency Embryo. Andrew's perspective on search engine optimisation is based on his knowledge and deep understanding of the consumer journey, search intent, The Messy Middle and Behavioural Psychology. After hearing what Andrew has to say, your view of marketing and how you use it to increase sales could change forever. There is no immediate and definitive timeframe for visible results in SEO. It takes time, a lot of effort and ultimately, hard work. All too often, SEO is either forgotten or seen as standalone by companies in their digital marketing strategies. But what if SEO itself is brand marketing? Quite interesting! In this digitalised world, search engines like Google are the first port of call for information for clients of any business. That makes Google, Bing, DuckDuckGo and others key. With the visibility SEO provides, the brand awareness it builds, the wealth of audience insights SEO offers … that means it has enormous power as part of a brand marketing strategy. Andrew Holland and Jason Barnard discuss the value of SEO at length in this amazing episode, including Andrew's fantastic Behavioural Science analogy to branding. As always, the show ends with passing the baton… Andrew groovily turns over to next week's lovely guest, Pamela Wilson. What you'll learn from Andrew Holland 00:00 Andrew Holland and Jason Barnard02:21 Andrew Holland's Brand SERP03:20 Organic Vs SEO04:39 Andrew Holland's View on SEO05:38 Seth Godin - Andrew Holland's Favourite Marketer07:29 Creating Content while Providing Opportunities to Think Differently10:12 How Does SEO Become Brand Marketing10:47 Brand Marketing and Direct Advertising - What is the Differnece?12:43 Behavioral Science and Branding15:38 What is Google's Messy Middle?16:14 Internal Trigger of Online Purchase16:29 External Trigger of Online Purchase18:19 Product Knowledge Panels21:12 The Value of SEO for Brand Marketing27:32 Passing the Baton: Andrew Holland to Pamela Wilson This episode was recorded live on video July 19th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Andrew Holland talks with Jason Barnard about the value of SEO. Andrew Holland is a well-known voice in the field of search engine optimisation (SEO). His story starts in the police, takes a detour to the British Boxing Board of Control and currently sees him as Head of Organic at Manchester SEO agency Embryo. Andrew's perspective on search engine optimisation is based on his knowledge and deep understanding of the consumer journey, search intent, The Messy Middle and Behavioural Psychology. After hearing what Andrew has to say, your view of marketing and how you use it to increase sales could change forever. There is no immediate and definitive timeframe for visible results in SEO. It takes time, a lot of effort and ultimately, hard work. All too often, SEO is either forgotten or seen as standalone by companies in their digital marketing strategies. But what if SEO itself is brand marketing? Quite interesting! In this digitalised world, search engines like Google are the first port of call for information for clients of any business. That makes Google, Bing, DuckDuckGo and others key. With the visibility SEO provides, the brand awareness it builds, the wealth of audience insights SEO offers … that means it has enormous power as part of a brand marketing strategy. Andrew Holland and Jason Barnard discuss the value of SEO at length in this amazing episode, including Andrew's fantastic Behavioural Science analogy to branding. As always, the show ends with passing the baton… Andrew groovily turns over to next week's lovely guest, Pamela Wilson. What you'll learn from Andrew Holland 00:00 Andrew Holland and Jason Barnard02:21 Andrew Holland's Brand SERP03:20 Organic Vs SEO04:39 Andrew Holland's View on SEO05:38 Seth Godin - Andrew Holland's Favourite Marketer07:29 Creating Content while Providing Opportunities to Think Differently10:12 How Does SEO Become Brand Marketing10:47 Brand Marketing and Direct Advertising - What is the Differnece?12:43 Behavioral Science and Branding15:38 What is Google's Messy Middle?16:14 Internal Trigger of Online Purchase16:29 External Trigger of Online Purchase18:19 Product Knowledge Panels21:12 The Value of SEO for Brand Marketing27:32 Passing the Baton: Andrew Holland to Pamela Wilson This episode was recorded live on video July 19th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Andrew Holland talks with Jason Barnard about the value of SEO. Andrew Holland is a well-known voice in the field of search engine optimisation (SEO). His story starts in the police, takes a detour to the British Boxing Board of Control and currently sees him as Head of Organic at Manchester SEO agency Embryo. Andrew's perspective on search engine optimisation is based on his knowledge and deep understanding of the consumer journey, search intent, The Messy Middle and Behavioural Psychology. After hearing what Andrew has to say, your view of marketing and how you use it to increase sales could change forever. There is no immediate and definitive timeframe for visible results in SEO. It takes time, a lot of effort and ultimately, hard work. All too often, SEO is either forgotten or seen as standalone by companies in their digital marketing strategies. But what if SEO itself is brand marketing? Quite interesting! In this digitalised world, search engines like Google are the first port of call for information for clients of any business. That makes Google, Bing, DuckDuckGo and others key. With the visibility SEO provides, the brand awareness it builds, the wealth of audience insights SEO offers … that means it has enormous power as part of a brand marketing strategy. Andrew Holland and Jason Barnard discuss the value of SEO at length in this amazing episode, including Andrew's fantastic Behavioural Science analogy to branding. As always, the show ends with passing the baton… Andrew groovily turns over to next week's lovely guest, Pamela Wilson. What you'll learn from Andrew Holland 00:00 Andrew Holland and Jason Barnard02:21 Andrew Holland's Brand SERP03:20 Organic Vs SEO04:39 Andrew Holland's View on SEO05:38 Seth Godin - Andrew Holland's Favourite Marketer07:29 Creating Content while Providing Opportunities to Think Differently10:12 How Does SEO Become Brand Marketing10:47 Brand Marketing and Direct Advertising - What is the Differnece?12:43 Behavioral Science and Branding15:38 What is Google's Messy Middle?16:14 Internal Trigger of Online Purchase16:29 External Trigger of Online Purchase18:19 Product Knowledge Panels21:12 The Value of SEO for Brand Marketing27:32 Passing the Baton: Andrew Holland to Pamela Wilson This episode was recorded live on video July 19th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Brian Harnish talks with Jason Barnard about SEO audits: now and into the future. Brian Harnish is a Search Engine Optimization (SEO) Professional and web developer with extensive practical knowledge of SEO, online marketing and advertising. He is self-motivated, enthusiastic, and a conscientious team player with proven experience in sales and content creation for digital media, creating marketing campaigns for new product launches across various social media channels, devising marketing and advertising strategies, and tracking product sales and costs by analyzing and entering sales, expense, and new business data. A detailed SEO audit report will be more effective if the clients understand clearly what they need to implement to improve on their website. And taking a step back and walking clients through each step of the process with a well-presented report, that takes into account the context of their industry, will definitely encourage them to implement what was recommended. Brian Harnish and Jason Barnard discuss SEO audits for agencies in this episode. Agencies work in a variety of industries, each of which requires a different approach to SEO audits as well as a different understanding of SEO. However, Brian's approach is a scalable SEO audit process no matter what niche your clients operate in. As always, the show ends with passing the baton… Brian passes the virtual baton to next week's absolutely fantastic guest, Andrew Holland. What you'll learn from Brian Harnish 00:00 Brian Harnish and Jason Barnard00:44 Brian Harnish's Brand SERP and Knowledge Panel02:31 What Process Does Brian Harnish Use for SEO Audits?04:53 PAA Boxes: Recent Change in Presence on the SERP07:03 Creating an SEO Audit Process that Scales09:16 Spring Cleaning Websites13:01 The Concept of E-A-T in SEO audits14:54 Prioritising Traffic Volume Vs Topicality15:37 Content Gap Analysis17:03 How to Create an SEO Audit Template19:20 The Importance of an SEO Audit Report that Stands Out from the Crowd21:46 Incorporating Graphic Design into an SEO Audit Report27:31 Passing the Baton: Brian Harnish to Andrew Holland This episode was recorded live on video July 12th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Brian Harnish talks with Jason Barnard about SEO audits: now and into the future. Brian Harnish is a Search Engine Optimization (SEO) Professional and web developer with extensive practical knowledge of SEO, online marketing and advertising. He is self-motivated, enthusiastic, and a conscientious team player with proven experience in sales and content creation for digital media, creating marketing campaigns for new product launches across various social media channels, devising marketing and advertising strategies, and tracking product sales and costs by analyzing and entering sales, expense, and new business data. A detailed SEO audit report will be more effective if the clients understand clearly what they need to implement to improve on their website. And taking a step back and walking clients through each step of the process with a well-presented report, that takes into account the context of their industry, will definitely encourage them to implement what was recommended. Brian Harnish and Jason Barnard discuss SEO audits for agencies in this episode. Agencies work in a variety of industries, each of which requires a different approach to SEO audits as well as a different understanding of SEO. However, Brian's approach is a scalable SEO audit process no matter what niche your clients operate in. As always, the show ends with passing the baton… Brian passes the virtual baton to next week's absolutely fantastic guest, Andrew Holland. What you'll learn from Brian Harnish 00:00 Brian Harnish and Jason Barnard00:44 Brian Harnish's Brand SERP and Knowledge Panel02:31 What Process Does Brian Harnish Use for SEO Audits?04:53 PAA Boxes: Recent Change in Presence on the SERP07:03 Creating an SEO Audit Process that Scales09:16 Spring Cleaning Websites13:01 The Concept of E-A-T in SEO audits14:54 Prioritising Traffic Volume Vs Topicality15:37 Content Gap Analysis17:03 How to Create an SEO Audit Template19:20 The Importance of an SEO Audit Report that Stands Out from the Crowd21:46 Incorporating Graphic Design into an SEO Audit Report27:31 Passing the Baton: Brian Harnish to Andrew Holland This episode was recorded live on video July 12th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Brian Harnish talks with Jason Barnard about SEO audits: now and into the future. Brian Harnish is a Search Engine Optimization (SEO) Professional and web developer with extensive practical knowledge of SEO, online marketing and advertising. He is self-motivated, enthusiastic, and a conscientious team player with proven experience in sales and content creation for digital media, creating marketing campaigns for new product launches across various social media channels, devising marketing and advertising strategies, and tracking product sales and costs by analyzing and entering sales, expense, and new business data. A detailed SEO audit report will be more effective if the clients understand clearly what they need to implement to improve on their website. And taking a step back and walking clients through each step of the process with a well-presented report, that takes into account the context of their industry, will definitely encourage them to implement what was recommended. Brian Harnish and Jason Barnard discuss SEO audits for agencies in this episode. Agencies work in a variety of industries, each of which requires a different approach to SEO audits as well as a different understanding of SEO. However, Brian's approach is a scalable SEO audit process no matter what niche your clients operate in. As always, the show ends with passing the baton… Brian passes the virtual baton to next week's absolutely fantastic guest, Andrew Holland. What you'll learn from Brian Harnish 00:00 Brian Harnish and Jason Barnard00:44 Brian Harnish's Brand SERP and Knowledge Panel02:31 What Process Does Brian Harnish Use for SEO Audits?04:53 PAA Boxes: Recent Change in Presence on the SERP07:03 Creating an SEO Audit Process that Scales09:16 Spring Cleaning Websites13:01 The Concept of E-A-T in SEO audits14:54 Prioritising Traffic Volume Vs Topicality15:37 Content Gap Analysis17:03 How to Create an SEO Audit Template19:20 The Importance of an SEO Audit Report that Stands Out from the Crowd21:46 Incorporating Graphic Design into an SEO Audit Report27:31 Passing the Baton: Brian Harnish to Andrew Holland This episode was recorded live on video July 12th 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Eve Muirhead has done a ton of winning in her career and she just won Olympic gold in Beijing. She joins the guys to talk about the performance of her team, the road to gold, playing Team Sweden in one of the crazier games at the Olympics, what changed for her the last year to get her on this winning run, how she's feeling physically, the state of curling in the UK, and her future in the sport.This podcast is produced by Warren Hansen, recorded by Andrew Holland and mixed by Mike Rogerson, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
An unbelievable Brier has come to a close and Kevin and Warren share their thoughts on Team Gushue winning the championship while playing short-handed. The guys place their picks for the women's worlds with Canada's Kerri Einarson looking like a favourite to win, plus they also analyze Jennifer Jones's team splitting up at the end of the season and what's next for them. In our Hot Rocks Topic, Kevin and Warren weigh in on why teams should consider having an alternate on hand at all times. Team Mouat all release the rock the same, should Canadian teams be doing the same? Kevin takes a crack at that in this week's Mailbag segment. Email us your questions to insidecurling@gmail.com and you could win a free e-copy of Warren's book Sticks and Stones if we answer your question on the show. Kevin takes us back in Storytime when teammate Dan Petryk tried (and failed) to beat jet lag. Team Gushue third Mark Nichols joins us during his final day of quarantine to discuss his Brier experience, falling ill with COVID-19 just before the playoffs, watching his team win short-handed, why they didn't have an alternate player and what Curling Canada could do to ensure younger teams are provided opportunities to compete. Nichols also looks ahead to the men's worlds with some familiar faces from the Beijing Winter Olympics in the field. This podcast is produced by Amil Delic and Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
We're knee-deep into the Tim Hortons Brier and Kevin and Warren share their thoughts on the first stretch featuring a hotly-anticipated matchup between Canada's Brendan Bottcher and former teammate Darren Moulding, now with New Brunswick, plus a boisterous crowd on hand. The Paralympics are also underway and Warren brings us up to speed with Canada in good standing to start. Our Hot Rocks Topic takes aim at allowing teams to sweep their opponent's rock behind the tee line and the guys are divided on what to do with the rule. Should the degree of difficulty of a shot be incorporated into the stats? Kevin and Warren answer that in our Mailbag segment and explain why it's tricky to implement it at all events. The guys are joined by Olympic bronze medalist Brad Gushue to talk about his Beijing experience, the field at the Brier, when fatigue sets in, having a strong fanbase and what is the future of Team Gushue.In the spirit of Brier week, Warren takes us back to the 1993 tournament in Story Time when the late, great ice-maker Shorty Jenkins went rogue to "fix" the ice. This podcast is produced by Amil Delic and Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
The Tim Hortons Brier is just around the corner, Kevin and Warren provide their best bets to win it all plus a couple of intriguing long shots. For all the latest curling odds, check out Sports Interaction.Team Homan second Joanne Courtney is stepping back from competitive curling at the end of the season and the guys discuss her decision. Also, the Pinty's Grand Slam of Curling announced its 2022-23 schedule, Warren runs through the dates and locations while Kevin explains how communities are selected to host events. Following Russia's invasion of Ukraine, there has been a call for sporting organizations to withdraw events from the country and suspend Russian athletes from competitions. Our Hot Rocks Topic looks at the measures the World Curling Federation have taken and what more can be done. Could pre-positioned neutral stones be used in four-player team curling? The guys answer that question in our Mailbag segment as it's something Warren has pondered and Kevin recalls a time in the mid-1990s when it was actually used in an event. No rest for the best, Kevin takes us back to 1992 in Storytime when his team went straight from the Winter Olympics to the Brier and almost reached the final while playing on fumes. Niklas Edin joins the show to talk about the relief of finally winning the elusive Olympic gold medal, what he's been up to since returning home from Beijing, the future of his team, how his win will impact the growth of Swedish curling and the fairytale of progressing each step up the Olympic podium. Niklas is also preparing to represent Sweden at the world championship in Las Vegas and shares his thoughts on the no-tick rule that will be given a test run at the tournament. This podcast is produced by Amil Delic and Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
We're back with our weekly show and the Brier field has been finalized with the three wild card teams selected including Brad Gushue's Olympic team. Warren runs through the list and Kevin wonders if it would be better if there were younger teams in the mix instead of the same contenders. Also, the WCF has tweaked its proposed changes for the world championships and Warren explains what that's all about.Our Hot Rocks Topic discusses a correspondence from Mike Hay of Scotland and how Great Britain reassembled its women's team resulting in Olympic gold. Should Canada consider changing its rules restricting how teams are formed?In our Mailbag segment, Kevin and Warren answer a question regarding the difference in ice and why Canadian teams struggle with the conditions on the world stage. Plus, stick around for Story Time as Warren pays tribute to Larry Wood, a longtime curling journalist/historian and friend of the show who passed away earlier this month.Joining us this week for In The House is Andrew Paris, who founded the Black Rock Initiative and has partnered with Goldline Curling on the United We Curl project. Andrew shares his history with the sport, why he started the Black Rock Initiative and what he hopes to accomplish, his United We Curl brush “The Desmond” and what curling clubs can do to become more inclusive and welcoming for members of the BIPOC community.This podcast is produced by Amil Delic and Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
Canada's Brad Gushue and Jennifer Jones are now both out of the gate in Beijing and looking sharp as Kevin and Warren bring you up to speed on all the action with Gushue improving to 2-0 and Jones off to a 1-0 start. The guys also reflect on Ben Hebert's comments from Wednesday's episode, and they explain the differences in pressure between playing in this tournament versus the Brier.Kevin answers a question from a listener about why Sweden's Oskar Eriksson sometimes leans but doesn't sweep a stone as we saw during mixed doubles play and adds how he teaches junior curlers sweeping techniques at his academy. Warren and Kevin wrap things up throwing down their picks for Draws 3 and 4 for the men's division plus Draw 3 on the women's side. For all the latest curling odds, check out Coolbet.For more curling news and notes, check out Eight Ends with Jonathan Brazeau daily during the games on Sportsnet.ca. This podcast is produced by Amil Delic and Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.Audio Credit: CBCThe views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
Warren wraps up the week that was at the Scotties Tournament of Hearts in Thunder Bay with Kerri Einarson's team the class of the field capturing a third straight Canadian women's championship. Kevin gives a quick update on the mixed doubles in Beijing and why an Italy-Norway final is a big deal for the growth of the game. Quiet, please! Our Hot Rock Topics take aim at fan etiquette in the sport when it comes to cheering for particular teams rather than good shots by all. Should event officials enforce rules like golf or tennis? Could a proper mixed doubles tour work in Canada? Kevin and Warren discuss what it would take to make it happen in our Mailbag segment. Olympic gold medallist and three-time Scotties champion Joan McCusker joins the show to talk about all things women's curling. Joan shares what goes through an athlete's mind after a heartbreaking loss, which teams she was intrigued by at the Scotties and why Andrea Crawford's phone could be ringing off the hook as we enter in a new Olympic quadrennial. She also shares her thoughts on how Canada should proceed moving forward with the format for its national championships, if players should be dedicated to mixed doubles full-time or compete in both disciplines, and how Einarson's team should prepare for the world women's championship. This podcast is produced by Warren Hansen, recorded by Amil Delic, mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
We're through Day 2 of the mixed doubles competition and a logjam has already formed in the standings. Kevin and Warren run through the latest results with China and Italy jumping out as surprises, the United States struggling, and Canada splitting its pair of games to start. Kevin also reveals what he believes is the toughest shot in curling while Warren shares his thoughts on Kristina Rutherford's Big Read as things aren't quite so rosy in Canada's quest for medals. Check out the article here: https://www.sportsnet.ca/curling/longform/inside-canadian-curlings-messy-quest-to-get-back-to-no-1/The guys also make their picks for Draws 5 and 6 and while they agree on Canada (a heavy -294 favourite) over Switzerland, they're divided on Canada vs. China. For all the latest curling odds, check out Coolbet.This podcast is produced by Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Griffin Porter.Audio Credit: CBCThe views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
The Scotties Tournament of Hearts has been given the green light and the guys run through the field and make their picks to win it all in Thunder Bay. Warren also recaps the world qualification event and which countries are now heading to the world championships. The Olympics are a lucrative venture and Warren looks at where the money comes from, where it goes and how the athletes factor into the picture in our Hot Rock Topics. Should there be standardized instructions for learning to curl? Our Mailbag segment addresses that and looks at how curling clubs can attract new members. Finally, Warren takes us back in Storytime to a unique event, that awarded two points for covering the button, and what happened to it. Postmedia journalist Ted Wyman, who will be heading to Beijing to cover the Winter Olympics, joins the show to talk about the process of getting to the Winter Games, why he loves the game, his favourite curlers to interview, how the mixed zones will be managed at games, the format of the Scotties and Brier, and the biggest changes he's seen in the sports.This podcast is produced by Warren Hansen, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Amil Delic.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
Finally, Curling Canada has named its mixed doubles team for the Beijing Winter Olympics and, no surprise, it's Rachel Homan and John Morris. Kevin and Warren discuss why they were selected and if the right team was chosen. Curling Canada also announced an expanded Scotties Tournament of Hearts field with three wild card teams and Warren explains what the deal is. In Hot Rock Topics, the guys look at the future of mixed doubles in Canada and why the sport's governing bodies need to give it more prominence. Team Homan's Emma Miskew joins the show to talk about moving up to skip for the first time at the Scotties Tournament of Hearts with Rachel Homan heading to Beijing, finding ways to train as a team, all the confusion around who would be representing Ontario at the Scotties, and she works through disagreement with Rachel after of being together.This podcast is produced by Warren Hanse, recorded and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Amil Delic.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
Kevin sits down with Kerri Einarson and Shannon Birchard to talk about the purposed rules changes, and Shannon tells us about her family's ties to curling dating back to her grandfather and the art of sweeping (1:00).Then, Kevin catches up with Kevin Koe and Ben Hebert to talk football, podcasting, the idea of a 5th player and how the potential rule changes could impact their style of play (14:00).This podcast was produced by Amil Delic, recorded by Andrew Holland, mixed by Mike Rogerson, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
The field is just about set for the Scotties Tournament of Hearts with some curling associations holding playdowns and others naming their reps. Kevin and Warren recap the results and look into the wild-card conundrum with the rankings not paused during the latest COVID-19 crisis. Also, Curling Canada still hasn't announced its Olympic mixed doubles team and the guys try to figure out what the holdup is with the Beijing Winter Games only weeks away. In Hot Rock Topics, Warren attempts to clear up the confusion surrounding provincial playdowns and why Curling Canada doesn't intervene to ensure there's consistency across the nation. Hit and stick around until the end of the show for Story Time as Warren looks back at the infamous “LaBonte boot” controversy from 1972 as another kicked rock controversy emerged this past week during provincials. Marc Kennedy, who is Beijing bound as Brad Gushue's alternate, joins the show to discuss heading to his third Olympics, how he's avoiding COVID-19, what the team is planning on doing over the next three weeks, supporting the mixed double team, accommodations in Beijing, and the procedure if you were to test positive at the Olympics.This podcast is produced and mixed by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau and Amil Delic.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
As they prepare for their fourth Olympic appearance, Nik Edin and Oskar Eriksson sit down with Kevin Martin to talk about their mindset leading up to the Winter Games, what it will take to capture gold, how they tackle angles, curling in Sweden, and they give their thoughts on the proposed rule changes.This podcast is produced and mixed by Amil Delic, recorded by Andrew Holland, and hosted by Kevin Martin, Warren Hansen and Jim Jerome. Production support by Jonathan Brazeau.The views and opinions expressed in this podcast are those of the hosts and guests and do not necessarily reflect the position of Rogers Sports & Media or any affiliates.
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