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I have a beef to pick with the idea that you HAVE to go, go, go until you're completely burt out or break. I don't believe that's how God created us to work! In fact, He shows us CLEARLY in the Garden that's not His way. But what about if you're already there? You're already burned out and wanna quit? How do you recover? How do you prevent burnout from happening again? Listen in to part 2 of 2 of this overcoming burnout mini series and learn 6 more Biblical tips to overcome burnout. Listen in to part 1 of How to Deal with Burnout as a Christian Entrepreneur Grab the Scriptural Affirmations I mention here. Cut ALL the fluff and learn how to use Ubersuggest the EASIEST way in under an hour Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Listen as Impressive's Russ Macumber talks with David Vernon about Is SEO dead?
How to Earn, Use, and Leverage Reviews to Climb the Rankings and Convert More Customers What's the one SEO tactic that boosts your Google Business Profile ranking and increases customer conversions? Google Reviews. In this episode of Local SEO Tactics, we dive into why reviews are a direct ranking factor, how to earn them ethically, and the insider strategies to get more of them, without risking penalties. If your local business isn't prioritizing reviews, you're falling behind. This is your complete guide to getting it right. What You'll Learn How Google uses reviews to rank your business in the map pack Review strategies that increase conversions by up to 44% Ethical ways to ask for reviews and what to avoid to stay compliant Want help crafting a review strategy that boosts both SEO and trust? Contact us and let's elevate your Google presence together. https://www.localseotactics.com/mastering-google-reviews-for-seo-success-and-local-trust/
Let's get real. Burnout and just wanting to throw in the towel and quit your business is NOT something that's talked about enough- especially from a Christian perspective. Sure, there are the productivity "gurus" out there who will say "just outsource more". But what if you can't? What if "get a full night's rest" is quite literally not possible for the foreseeable future? Listen in to part 1 of How to Deal with Burnout as a Christian Entrepreneur Cut ALL the fluff and learn how to use Ubersuggest the EASIEST way in under an hour Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Send us a textIn this episode, Danny chats with Santi Schamberger, passionate and dedicated web developer at Optidge. They dive into the foundational elements of successful websites, the evolution of WordPress, and why UX matters more than flashy design. Santi opens up about his self-taught journey, agency life, and how real impact comes from aligning websites with actual business goals. This episode provides a roadmap for creating digital experiences that not only look professional but actually drive business results. An Optidge "Office Hours" EpisodeOur Office Hours episodes are your go-to for details, how-to's, and advice on specific marketing topics. Join our fellow Optidge team members, and sometimes even 1:1 teachings from Danny himself, in these shorter, marketing-focused episodes every few weeks. Get ready to get marketing!Episode Highlights:Santi breaks down why good, optimized websites convert — and pretty ones often don't.He shares how learning SEO, design, and development together creates a complete skill set for developers and his tips along his self-taught journey in web development. Discover through Santi's experience why collaboration between designers and developers is key in preventing digital disasters.Learn how WordPress, Elementor, and Hello Theme make life easier for devs and clients.A 30% lift in conversions? Santi proves data-led redesigns actually work.Episode Links:
Send us a textEver wondered why your content isn't ranking despite targeting the right keywords? The answer might lie in a common SEO pitfall that many website owners unknowingly create: topic cannibalization.In this illuminating episode, SEO expert Edd Dawson tackles the crucial difference between keyword cannibalization and topic cannibalization—a distinction that can dramatically impact your search visibility. Drawing from his two decades of experience building and monetizing websites, Edd explains why simply using the same keyword across multiple pages isn't necessarily problematic. The real issue emerges when pages compete for the same user intent.Using practical examples from his experience running a broadband comparison site, Edd demonstrates how to create effective topic hierarchies that help Google understand your site structure. You'll learn how pages like "broadband for gamers" and "broadband for students" can coexist without cannibalizing each other, despite sharing primary keywords. Edd provides actionable strategies for organizing content, from proper internal linking techniques to knowing when to consolidate competing pages versus maintaining separate resources.Whether you're building a site from scratch or fixing existing cannibalization issues, this episode delivers clear guidance for creating content that Google can properly index and rank. Ready to stop your pages from competing with each other? Listen now, and discover how the right content architecture can transform your SEO results. Then book a free demo at keywordspeopleuse.com/demo to see how our tools can help you identify and organize the questions your audience is actually asking.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/
This episode is for:eCom brands struggling to rank & drive organic trafficBusiness owners tired of overpaying for adsEntrepreneurs looking for an SEO strategyBrands ready to dominate Google searchAnyone serious about using SEO to drive sales—Meet Zack Franklin, Founder of SmartEcomSEO and the strategist behind eCommerce brands doing $40M–$100M a year.While most businesses burn cash on ads, Zack helps big businesses on Google take control of their traffic, and turn SEO into a high-performing revenue engine.At SmartEComSEO, he and his team publish 3,000+ high-ranking content pieces per month, helping brands like Kikron ($150M+) and Mom Cozy ($400M+) explode their sales.Topics include:Why Amazon sellers are moving to Google (and making millions doing it)The SEO strategy that took an eCom brand from $40M to $100M+Zack's system to scale FAST using content
Andreas Voniatis, founder of Arteos and author of "Data-Driven SEO with Python," is revolutionizing the SEO landscape by integrating data science and AI into organic growth strategies. He emphasizes the need for businesses, particularly in the B2B and technology sectors, to move beyond traditional SEO practices that often rely on guesswork. Instead, Fanatis advocates for a math-driven approach that leverages data to ensure that companies can achieve exponential growth in their online visibility and traffic.As the conversation unfolds, Voniatis discusses the significant shift in user behavior from traditional search engines, which typically present a list of links, to AI-driven interactions that provide summarized answers. This evolution poses a challenge for businesses, as they must adapt to a landscape where AI can solve problems directly, potentially bypassing the need for human expertise. Voniatis argues that to remain relevant, companies must prepare for a future where AI not only recommends content but also understands the nuances of their offerings.The discussion also highlights the importance of creating unique, data-rich content that stands out in an increasingly crowded digital space. Voniatis explains that simply producing high-quality content is no longer sufficient; businesses must ensure their content correlates with AI's understanding of truth and relevance. By focusing on proprietary insights and addressing the specific needs of target audiences, companies can differentiate themselves from competitors who rely on generic SEO strategies.Finally, Voniatis outlines key metrics for measuring success in this new SEO paradigm. He emphasizes the importance of tracking both traffic sources and brand searches to gauge the effectiveness of SEO efforts. By blending data science with creative content strategies, businesses can not only improve their search rankings but also enhance their overall brand visibility and engagement in the digital marketplace. All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech
In this episode of The Simple and Smart SEO Show, we're diving into real-world e-commerce strategies to compete with platforms like Amazon, Walmart, and Etsy — without relying solely on Google. If you're a Shopify seller or creative entrepreneur, this episode is a must-listen for understanding ad budgets, search impression share, and seasonal sales cycles that actually scale your business sustainably.Here's what you'll learn:How to drive traffic without depending on Google (hint: email + social!)Why knowing your ACOS (Advertising Cost of Sale) is more useful than ROASThe smartest way to scale: sell more when people are already buying⏱️ Timestamps: 0:00 – Intro: The Google traffic trap 1:16 – Competing with Amazon (without losing your mind or margins) 3:20 – What is Search Impression Share & where to find it 4:33 – Profit-first ad budgeting: ACOS vs ROAS explained 10:31 – The truth about your prices (and why doubling them may save your business) 13:06 – 2025+ trends: Multi-channel selling & YouTube SEO tips 17:37 – Video SEO strategy for higher CTR 18:31 – Collection page tips from Bonobos
Listen as Impressive's Russ Macumber talks with Nik Vujic about LLMs and SEO
Having a tool and knowing how to USE a tool effectively... well they are absolutely 2 totally different things. For example- I HAVE a pair of "nippers" used to trim horse hooves... but do I know HOW to use them EFFECTIVELY? Absolutely not. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
SEO not working? This will inspire you! Lonnie Jones shares a JAW-DROPPING case study: a franchise went from 10 leads/month to 100+ after fixing their SEO! Learn what they did wrong & right. DISCLAIMER: The information on this podcast is for general information purposes only. Franchising involves risk and careful consideration should be given before making any decisions.Connect with Franchise Freedom on:Website: https://ggthefranchiseguide.com/podcast/LinkedIn: https://www.linkedin.com/in/giuseppe-grammatico/Facebook: https://www.facebook.com/GGTheFranchiseGuideX: https://twitter.com/ggfranchguideInstagram: https://www.instagram.com/ggthefranchiseguide/YouTube: https://www.youtube.com/@ggthefranchiseguideApple: https://podcasts.apple.com/us/podcast/franchise-freedom/id1499864638Spotify: https://open.spotify.com/show/13LTN5UzA57w2dTB4iV0fmThe Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on Amazon.
Listen as Impressive's Russ Macumber talks with Joe Hall about contrarian SEO takes
Listen as Impressive's Russ Macumber talks with Rai Cornell about Psychology driven content SEO
In this episode, I chat with Sonia Urquilla, an SEO genius coach who helps female coaches and service providers get found online through effective website optimization.After being laid off from her corporate job in January 2024, Sonia built a thriving SEO coaching business that replaced her corporate salary within months. Her story is a powerful reminder that sometimes the skills we initially resist (she once hated SEO!) can become our greatest strengths.What makes this conversation especially valuable for service providers is Sonia's ability to demystify the often overwhelming world of SEO. She shares that many website designers never set up the crucial Google Analytics and Search Console accounts that let Google know your website exists - leaving many service providers with beautiful websites that no one can find.Sonia also reveals how she transformed her business by learning to speak clearly about her offers, creating a framework that makes her services easy to understand and irresistible to clients. Her journey from technical jargon to client-centered language mirrors the transformation she helps her clients achieve with their websites.What You'll Learn:The #1 technical issue preventing most service provider websites from appearing in Google searchesWhy your posts on social media disappear while your website content can generate leads for yearsHow to optimize your website to appear in AI search results (like ChatGPT)The importance of using your clients' exact language in your website copyWhy investing in coaching accelerated Sonia's business growthHow "taking the stage" in other people's events can attract high-quality clientsConnect with Sonia:Website InstagramThreadsLinkedInSEO Freebies for your online coaching businessSend us a textThank you for being a part of the Soulpreneur Scaling Stories community!FREE RESOURCES
Josh Durham from Parker Jewelers in Carlisle, PA, joins the podcast to share his story as a third-generation jeweler running a family business established by his grandparents over 50 years ago. Now, Josh and his wife face the challenge all jewelers face: driving consistent traffic and customers to their website and store. Josh shares his journey of understanding and implementing SEO. After noticing a smaller competitor was matching Parker Jewelers online, Josh realized it was time to get into SEO. With a beautifully designed Shopify site with live inventory integration from Edge, Josh found out there was a big gap in his site's optimization and opportunities were being left on the table. Josh shares tips he learned about SEO. He was able to understand the importance of updating product titles and meta descriptions that improve visibility in Google search results.Rather than spending big on ads, Josh believes SEO is a more cost effective way to attract real customers who are actively searching for specific jewelry pieces or services like custom engagement rings. You'll learn the realities of SEO including the effort involved and the importance of creating repeatable processes. Josh says although SEO can feel overwhelming at first, breaking it down into smaller tasks makes it achievable for independent jewelers who want to grow their business online. Guy gives practical tips on how to use Google Business Profiles, local SEO and how having a strong online presence through blogs, Google updates and reviews can get you more customers. Josh's proactive approach and hands-on approach shows you don't have to be a digital marketing expert to understand the basics, even if you're going to delegate or outsource these tasks. They also talk about common problems jewelers face, like how to attract and train good staff, and how important a marketing strategy is for long term growth. Josh's experience and Guy's expertise combine to give jewelers actionable tips to improve their digital marketing. Listen in to see how Parker Jewelers is transforming their online presence with SEO and how your jewelry store can do the same. Guy provided Josh with practical advice to help improve his SEO strategy, and he's ready to help your store too. Don't miss out – reach out to Guy today to start seeing results for your website. Brought to you by: Southern Jewelry News: https://southernjewelrynews.com/ Jewelry Store Marketers: https://jewelrystoremarketers.com/ Learn more about the Pearls of Wisdom Jewelry Podcast https://southernjewelrynews.com/podcast Subscribe on your favorite podcast platform: • Apple Podcast = https://podcastsconnect.apple.com/my.-.. • Amazon Music/Audible = https://www.audible.com/pd/Pearls-of.-.. • iHeartRadio = https://www.iheart.com/podcast/263-pe... • Spotify = https://open.spotify.com/show/6IU1OHw... • Google Podcast = https://podcasts.google.com/feed/aHR0...
Listen as Impressive's Russ Macumber talks with Brian Shumway about TBC
Listen as Impressive's Russ Macumber talks with Jessica Redman about The Evolving eCommerce SEO Landscape
Strategic SEO Planning for Long-Term SuccessIn this episode of Your Partner In Success Radio, I spoke with SEO expert Nick Musica about contrasting SEO approaches for small and big businesses. Nick emphasized the importance of standardized processes, communication, and project management systems in achieving SEO success, regardless of company size. He also shared valuable insights on enhancing website health by focusing on low-volume keywords, branded search strategies, and ethical link-building.Nick has been working in SEO since 2003 and brings a wealth of experience to the table. He previously led SEO efforts at companies like High Point Insurance, Esurance, and Rocket Lawyer. He's also the co-author of "When Search Meets Web Usability" and has taught User Experience at NYU.The conversation underscored the necessity of adapting SEO strategies to fit specific business needs and the power of sustainable, ethical SEO practices for long-term growth.Connect with Nick Musica online: Website | LinkedIn We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!Stay ConnectedWebsite: Your Partner In Success RadioEmail: mail@yourofficeontheweb.com
Welcome to another episode of "Accelerate Your Business Growth," where we dive deep into essential business topics with experts from around the world. I'm your host, Diane Helbig, and today we have an insightful conversation with Eric Seropyan, an SEO and SEM expert and founder of thisismysouthbay.com. Eric has a rich background in promoting small businesses online, both internationally and hyperlocally. In this episode, Eric demystifies the complex world of search engine optimization (SEO) and search engine marketing (SEM), explaining their differences, the importance of keywords, and how to effectively use SEO strategies to improve your business's online visibility. He also shares valuable advice on tracking keyword performance and understanding the impact of Google's ever-changing algorithms. Whether you're a small business owner looking to enhance your online presence or someone interested in learning more about SEO, this episode is packed with actionable insights. So, let's get started! If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. Learn more about your ad choices. Visit megaphone.fm/adchoices
Listen as Impressive's Russ Macumber talks with Ivan Palii about Parasite SEO
SummaryThis conversation explores the evolving role of SEO in digital marketing, emphasizing the importance of collaboration and understanding its impact on business. The discussion also touches on future trends that will influence SEO strategies.takeawaysIf you are touching the website, you are doing SEO.Understanding your role in SEO is powerful.SEO contributes to long-term business support.Collaboration is essential for SEO success.Future trends will shape SEO strategies.SEO is not just a technical role; it's collaborative.The landscape of digital marketing is constantly evolving.Awareness of SEO's impact can enhance business strategies.Every team member can influence SEO positively or negatively.Staying updated on trends is crucial for SEO professionals.Sound Bites"Collaboration is key in SEO success."Chapters00:00Introduction to SEO and Personal Background02:56The Evolution of SEO: Lessons from the Past05:28Understanding SEO Pillars: Technical, On-Page, and Off-Page08:28Common SEO Mistakes and Low-Hanging Fruits11:10The Importance of Content Context and Keywords12:54Navigating Cannibalization in E-Commerce16:49The Role of Off-Page SEO and Backlinks20:35Strategies for Effective Link Building23:22The Need for Patience in SEO Results27:00Conclusion and Final Thoughts on SEO
Questin: Are you doing the RIGHT things for your website traffic strategy in 2025? With all the chatter out there over impending algorithm updates and AI advances, it's easy to get worried. HOWEVER- I don't think there's any reason to worry. I'm gonna walk you through the 5 changes you need to make in 2025 for the BEST website traffic. Book Your SEO and Keywords Strategy Call Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com
Did you break into a cold sweat when you heard the rumor that TikTock might shut down? Do you hit the panic button every time Instagram has a glitch or an algorithm update? If you answered yes to either of those questions, then this episode is FOR YOU! I want to help you STOP relying solely on social media for you business growth. You shouldn't have to. And I'm laying out a SIMPLE 4 Step plan to Shut-Down-Proof your business! Use code: SOCIALMEDIA to get a FREE, bonus 1:1 coaching call when you jump into the Simple SEO Framework & Group Coaching call and pay in full. Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com
The topic of "What SEO success looks like in 2025" is a fascinating one, especially in the context of evolving search engine technologies and user behaviors. In the TechSEO Podcast episode where Dan Shure joins host Dan Taylor, several themes are likely discussed based on current trends in SEO.
Oftentimes, we think about getting more traffic through SEO, and we like to think BIG (more fun) things like content creation, fixing broken links, and getting backlinks. However, TODAY, we're going to chat about creative ways to boost your average time on page. Why does it matter, and how do you do it? Answering all of that and more! Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
In this episode we reveal how to write future-proof articles that keep your business ranking locally in 2025 and beyond. Discover how people search for services and what makes content stand out. We'll share tips for choosing the right topics, crafting effective titles, and structuring articles that AI systems love. Learn how to create content that adapts to evolving search trends while staying relevant to your audience. If you want to secure your spot at the top of local search results, this episode is for you! AI Prompts: 1) how does a user typically start searching for a CPA in their area? 2) what would be some good article titles that will show up for those searches? 3) I want to write this article: Tax Planning for High-Income Earners: [City's] Best CPAs. What should the layout of the article be? About Adam Duran, Local SEO Expert Local SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. Based in San Francisco & Walnut Creek, California, Magnified Media is an online marketing agency focused on internet marketing, national SEO, website designing and qualified customer lead generation for companies of all sizes. Magnified Media helps companies take control of their marketing by: • getting their website seen at the top of Google rankings, • getting them more online reviews, and • creating media content that immediately engages with their audience. Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time. About Jamie Duran, host of Local SEO in 10 Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar. Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review. Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Is your website your TOP converting asset in your business? If not, it should be! That thang should be MAKING you money EVERY single month! Coming from someone who looks at, audits, and fixes website copy for a living- these 11 website copy mistakes are WAY too common, but EASY to fix! Listen in to learn 11 website copy and messaging mistakes that are costing you leads, sales, and major revenue. Ready to have your website copy convert like it should? Book a chat! Want to learn how to grow your own website traffic? Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Join the Facebook Group Email info@faithhanan.com
Damon Burton is the Founder and President of SEO National, a company specializing in strategic search engine optimization, where he leverages over 17 years of experience. Throughout his career, Damon has achieved notable success, working with high-profile clients such as Tony Robbins, Russell Brunson, and Rockwell Watches, while also being a Forbes contributor. He is the author of Outrank, where he shares his knowledge and strategies about SEO. His approach emphasizes integrity, maintaining quality control through rigorous SOPs, and establishing a strong personal brand that resonates with both clients and followers. In this episode… In a world where digital presence can make or break a business, how does one successfully navigate the complex landscape of search engine optimization while avoiding common pitfalls? The journey from obscurity to high visibility on Google is fraught with challenges, but for those who master the art, the rewards can be significant. What if there was a way to bypass the noise and effectively outrank even billion-dollar companies? Damon Burton has done just that, leveraging his expertise to help businesses scale through innovative SEO strategies. Damon shares insights into how he has crafted SEO National into a powerhouse consultancy by focusing on client success stories and maintaining a lean, SOP-driven operation. His personal strategy emphasizes the importance of setting clear expectations and nurturing relationships, both in business and with his family, showcasing a blend of professional acumen and personal authenticity. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Damon Burton, the Founder and President of SEO National, about the intricacies of SEO and personal branding. He shares his strategies for client acquisition and retention, which have been crucial to his success. By weaving his life values into his professional story, Damon demonstrates how aligning business objectives with personal ethics can foster sustainable growth.
Hey, we're back. It's 2025 and the Recipe for SEO Success podcast is back on the airwaves (or the earwaves or whatever podcasts are). For those of you who have been following my story online, you'll know that 2024 wasn't my best year. Very sadly, my dad passed away, and that caused obviously a lot of upset and changes. But never fear, we are back and I will be launching a series of episodes over the coming weeks and for the first part of this year, I really want to focus on Australian SEO talent. There are now dozens of SEO podcasts. When I started, there were very few. Now there are hundreds. Every software seems to have an SEO podcast, every publication. But we seem to see the same guests appearing again and again, and they're often the celebrity guests who are also on the speaker circuit. And since my audience is primarily real people, small business owners, ecommerce store owners, marketing managers, often who are trying to do SEO themselves with a very tight budget, I feel often these tips from the glamorous superstar SEOs aren't quite as relevant. We'll also continue our reality SEO episodes where we talk to people who are doing the do who aren't necessarily getting paid as SEO experts. And also I will continue to do my tips,I really want to go back to the basics, what is happening in 2025? How is SEO going to change? And of course it's always changing as it always has, we can't ignore the rise of ChatGTP and AI. So of course we'll be covering those in the episodes, but still core principles stay the same. So that's going to be the focus. Aussie Experts for now, more tips and advice, more reality, and a real focus on getting back to basics. So if that sounds good to you, put this in your favourite, listen in and welcome back. I'm so glad to be back in my little seat in my little hut in my back garden talking SEO again. Listen to all the tip episodes Freebies: Free online training: Increase your website traffic (and sales) The Ultimate SEO Checklist SEO SOS Challenge Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course
Keywords: SEO, digital marketing, entrepreneurship, customer service, Google My Business, marketing strategies, service-based businesses, best practices, online presence, local marketing, SEO, online presence, customer reviews, marketing automation, digital marketing, Google My Business, backlinks, content strategy, remote team management, small business growth Summary: In this episode, host Mitch Beinhaker interviews Alfredo Delgado, an entrepreneur with a unique journey from overcoming a learning disability to becoming a successful digital marketer. Alfredo shares his experiences in the marketing industry, emphasizing the importance of best practices, customer service, and the evolving landscape of digital marketing. He discusses his agency, Purpose Mind Marketing, and how he helps service-based businesses improve their online presence through effective strategies. The conversation also highlights common mistakes businesses make in their marketing efforts and the significance of being purposeful in their approach. In this conversation, Alfredo Delgado shares insights on building a strong online presence for businesses, emphasizing the importance of Google My Business, customer reviews, and consistent marketing efforts. He discusses the fundamentals of SEO, the significance of backlinks, and the need for fresh content. Alfredo also highlights the benefits of automating marketing tasks and managing a remote team effectively to enhance productivity and efficiency. Takeaways Alfredo's journey began in high school with a learning disability. He started a resume writing business to help others succeed. Purpose Mind Marketing was founded to make a bigger impact. Digital marketing is essential for businesses today. Best practices in marketing are crucial for success. Customer service plays a vital role in marketing effectiveness. Diversifying marketing strategies helps businesses adapt to changes. Tracking and measuring results is key to understanding success. Specializing in service-based industries can lead to better results. Building a strong online presence requires consistency across platforms. Google My Business is crucial for local visibility. Customer reviews can significantly impact business growth. Consistency in marketing efforts is key to success. SEO fundamentals include on-page and off-page strategies. Automating marketing tasks can save time and resources. A strong online presence requires regular content updates. Backlinks should be relevant to your niche and location. Engaging with customers through social media is essential. Using project management tools can streamline team operations. Refreshing old content can improve SEO rankings. Titles Purpose Mind Marketing: Making an Impact Secrets to Dominating Your Online Presence The Power of Customer Reviews Mastering Your Online Presence Sound Bites "I was never going to feel this way again." "I wanted to make a bigger impact." "You gotta be on purpose, it's targeted." "I want Google to know exactly who you are." "Make that as smooth as for the customers as possible." "Stay active on your profile, stay active on your website." Chapters 00:00 Introduction to Alfredo Delgado 04:08 Alfredo's Journey: From Learning Disability to Entrepreneur 07:27 The Birth of Purpose Mind Marketing 10:32 Navigating the Digital Marketing Landscape 12:46 The Importance of Best Practices in Marketing 15:24 Transitioning from Employee to Entrepreneur 18:22 Targeting Service-Based Industries 21:15 The Role of Customer Service in Marketing 24:32 Common Mistakes in Marketing Strategies 27:02 The Secret Sauce: Effective Marketing Strategies 35:08 Building a Strong Online Presence 38:15 Leveraging Customer Reviews for Growth 41:49 The Importance of Consistency in Marketing 45:49 Understanding SEO Fundamentals 51:44 Automating Marketing Tasks for Efficiency 55:41 Managing a Remote Marketing Team 01:00:02 Refreshing Content for SEO Success
Does content creation feel like a neverending rat race? Well, honestly, it kind of is. With the advances in AI and the giant budgets of huge businesses, sometimes it feels like content marketing is a lost cause for small businesses. Here are 7 easy to implement tips to help your content STAND OUT amongst the masses and do MORE good for your business in 2025. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. Get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
I share a wrap-up of 2024, discussing both successes and challenges with Podsqueeze. I reflect on our disappointing growth compared to 2023 and the importance of sustainable marketing, particularly through SEO, which significantly increased our traffic. I analyze our MRR growth of 18% and the ongoing issue of churn, which remains a focus for 2025. I also touch on personal insights regarding my relationship with my co-founder and the need for confidence in our journey. Lastly, I outline goals for 2025, including reducing churn and exploring new monetization avenues.Contact InformationTwitter: https://x.com/wbetiagoTools and Websites"Podsqueeze": "00:01:14""SEO": "00:03:42""Flarecut": "00:18:30""Auto Shorts": "00:21:37"Metrics and Concepts"Domain Authority": "00:04:56""Monthly Recurring Revenue (MRR)": "00:08:30""Churn Rate": "00:10:35""Keyword Research": "00:04:56""Backlinks": "00:04:56""Conversion Rate": "00:15:02"Timestamps by PodSqueezePodcast Introduction (00:00:08) Tiago introduces the episode, reflecting on the year 2024 and sharing lessons learned.Disappointment in Growth (00:01:14) Tiago discusses feelings of disappointment regarding Podsqueeze's growth compared to the previous year.Sustainable Marketing Focus (00:03:42) The realization of needing a sustainable marketing strategy leads to a focus on SEO starting in late 2023.SEO Success (00:04:56) Tiago shares the achievements in SEO, including significant traffic growth and improved domain authority.Monthly Recurring Revenue Growth (00:07:16) The company's MRR grew by 18%, which Tiago considers a decent achievement in a competitive market.Churn Rate Challenges (00:10:35) Tiago addresses the ongoing challenge of customer churn, which remains a focus for improvement in 2025.Marketing Experimentation (00:12:52) The team experimented with various marketing channels, including YouTube and TikTok, yielding mixed results.Conversion Rates Insights (00:15:02) Tiago explains the importance of conversion rates and how they vary by marketing source.Co-founder Relationship Dynamics (00:17:21) Tiago reflects on the close relationship with his co-founder and the challenges faced during tough times.Seasonality Effects (00:18:30) The impact of seasonality on business performance becomes evident, particularly during the summer months.Lessons from New Product Attempts (00:19:23) Attempts to replicate success with new products prove difficult, highlighting the unpredictability of entrepreneurship.Market Timing Realizations (00:20:28) Tiago discusses the significance of market timing and how competition affects new product launches.Mindset and Perspective (00:22:47) Tiago emphasizes the importance of mindset in evaluating business performance and overcoming feelings of inadequacy.Podcast TimestampsConfidence and Mindset (00:24:54) Tiago discusses the importance of maintaining a positive mindset and confidence in the company's growth.Time as an Asset (00:25:53) He emphasizes that time is the most valuable asset for entrepreneurs, more than money.Delegation and Investment (00:26:57) Tiago reflects on the importance of delegating tasks to expedite growth and improve quality.Future Goals for 2025 (00:28:04) He shares his aspirations for 2025, including salary goals and reducing customer churn.Self-Reflection and Learning (00:29:07) Tiago expresses his growth as an entrepreneur and the lessons learned throughout the year.Excitement for the Future (00:30:17) He concludes with enthusiasm for the upcoming year and invites listeners to engage with the podcast.
Maggie McTavish is the Founder of Mango Media, a web and SEO agency based in the Niagara region of Canada. With over 12 years of digital marketing experience, she specializes in helping businesses enhance their online presence. Maggie is known for her ability to combine stunning website design with effective search engine optimization. She is dedicated to helping clients grow their businesses through increased online visibility, bookings, and customers. As a new mom, Maggie has also mastered the art of balancing entrepreneurship with family life. In this episode… Running a business often means juggling multiple tasks and finding ways to stand out in a crowded marketplace. But what if there was a key area that businesses consistently overlook or mishandle? Could this be the very thing holding them back from achieving their full online potential? SEO expert Maggie McTavish offers a deep dive into the world of digital marketing, focusing on web design and SEO. She discusses the challenges businesses face when trying to rank on Google — such as slow website speeds and the neglect of local SEO opportunities — and shares practical solutions to overcome them. Maggie also touches on the importance of having a professionally designed website that draws in customers through organic search results. In this episode of the Inspired InsiderPodcast, Dr. Jeremy Weisz hosts Maggie McTavish, Founder of Mango Media, to discuss the bridge between web design and effective SEO. Maggie offers valuable insights into creating a website that not only looks good, but also ranks well on Google. She shares her experiences working with local businesses in the Niagara region, providing practical advice on improving website speed, selecting the right keywords, and leveraging Google Business Profile for better local search results.
I get it; it's fun to BUILD and DO! But to go back and check how well things are working- eww. Not my fave. But let's be real, if you don't, you'll never know what's working and you may be spending your time on the WRONG things. Listen in and learn how to tell if you're spending your time and marketing money on the RIGHT strategy! Learn what metrics you need to consider before planning your marketing content for the next year. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Our guest in this episode is Prerak Mehta, the founder of NetMafia, a digital marketing agency specializing in SEO and web development. Prerak is also a seasoned educator with over 35,000 students on Udemy, where he shares his expertise in AI-driven SEO strategies. In this engaging conversation, Prerak shares his journey from engineering to entrepreneurship, emphasizing the importance of empowering businesses through effective SEO strategies.Key points discussed include:The significance of SEO in helping businesses establish a strong online presence and generate leads.Strategies for effective SEO, including keyword research, content optimization, and building quality backlinks.The importance of continuous learning and innovation in the ever-evolving digital marketing landscape.Listen to the podcast to find out more.
Listen as Impressive's Russ Macumber talks with JP Garbaccio about Technical SEO
Content marketing can take SOOO much time… and a recent bit of research showed that the average small business owner spends 20 hrs per week just on the MARKETING aspect of their business. And while we have CERTAINLY figured out how to be highly effective in WAY less time than that (ie, the 12,000% traffic increase we got for one client in under a year- spending an average of 2hrs/ week or less on their content creation) Plus, SOMETIMES you just want to take some time off! 9 SIMPLE steps to take an extended break in your business (or at least the content marketing part). Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Tired of constantly struggling to generate leads and make your content stand out? Have you been told to automate everything, but still find yourself drowning in ineffective marketing strategies? The frustration of not getting the results you need is real, but there's a better way to achieve success. Let's break the cycle and discover the strategies that will truly elevate your lead generation and content marketing game. Get ready to turn things around and achieve the success you've been striving for. Want to enhance your lead generation and content marketing success? we've got the solution to help you save 20 hours or more in a month and increase your productivity. In this episode, we'll be sharing the strategies and tools you need to achieve that result. Get ready to take your digital selling game to the next level! In this episode of The Modern Selling Podcast, host Mario Martinez Jr. dives into everything from the challenges of digital selling to the future of AI in sales and marketing. Mario's genuine curiosity and experience in the field make for engaging and insightful discussions that shed light on valuable strategies for effective digital selling. From the transition from a service-based company to a SaaS model to leveraging AI for streamlined sales processes and the importance of content marketing and analytics, each episode offers practical takeaways for sales professionals and business owners looking to enhance their digital selling strategies. Mario's knack for asking the right questions and his passion for sales and marketing make this podcast a must-listen for anyone looking to level up their digital selling game. So, if you're keen on improving your lead generation and content marketing success, buckle up and tune in to The Modern Selling Podcast for some game-changing insights! You've got to solve a very specific business problem. And that very specific business problem has to be big enough that it causes enough pain that either an individual for product led growth or company for sales led growth are interested in buying and procuring for solving that business problem. - Mario Martinez Jr. In this episode, you will be able to: Transform your business model with a seamless shift to a SaaS company. Master the art of sales training to supercharge your entrepreneurial success. Harness the power of AI for effortless business automation. Elevate your sales game with cutting-edge digital selling strategies. Drive sustainable growth by mastering long-term SEO tactics for organic traffic. The key moments in this episode are: 00:00:01 - Introduction and Background 00:02:10 - Evolution of the Company 00:04:27 - Transition to SaaS 00:05:53 - Advice for Business Owners 00:11:27 - Future of SaaS and AI 00:14:35 - Challenges of Manual Commenting on Profiles 00:17:07 - Internal vs. External Hiring for AI Teams 00:22:31 - Importance of Sales Training 00:23:31 - LeadFeeder as a Lead Generation Tool 00:29:23 - Evolution of Prospect Engagement 00:30:11 - The Challenge of Prospecting 00:31:13 - Importance of Content Creation 00:33:01 - The Future of Sales Training 00:34:48 - Pitfalls of Automation 00:37:29 - Long-Term Lead Generation Strategy 00:44:58 - Importance of Playing the Long Tail Game in SEO 00:46:25 - Utilizing Tools for SEO Success 00:47:59 - Building Domain Authority and Monetizing Website Traffic 00:49:40 - Leveraging AI for Customer Sentiment Analysis 00:50:11 - Challenges and Importance of Analytics in Marketing Timestamped summary of this episode: 00:00:01 - Introduction and Background Mario introduces the guest, Trevor, and they discuss his background in sales and marketing, as well as the history of his company's development. 00:02:10 - Evolution of the Company Trevor talks about merging seven companies to form the largest digital sales prospecting training company and developing FlyMSG, a text expansion software to aid sales prospecting. 00:04:27 - Transition to SaaS Trevor explains how he pivoted his company from a service-based model to a SaaS-based model, raising funding and adopting a sales-led growth model. 00:05:53 - Advice for Business Owners Mario and Trevor discuss the transition from a service-based agency to a SaaS product, emphasizing the need to solve a specific business problem and make a strategic choice between service and software. 00:11:27 - Future of SaaS and AI Trevor shares his thoughts on the future of SaaS with AI advancements in coding, emphasizing the importance of a technical co-founder and understanding the workflow of users to implement productivity gains using AI. 00:14:35 - Challenges of Manual Commenting on Profiles Sellers spend 6-12 minutes per profile writing comments. AI reduces this to less than 45 seconds, maintaining context relevance and individual control over the final output. 00:17:07 - Internal vs. External Hiring for AI Teams Business owners should identify the problem they are trying to solve before considering AI. Hiring internally vs. externally depends on expertise. It's easier to hire talent globally post-COVID, reducing costs. 00:22:31 - Importance of Sales Training Early investment in Miller Hyman sales training program helped Mario accelerate sales performance. Collaboration with the company led to Vengreso training 300 of their sellers. Sales training is essential for competitive edge and industry respect. 00:23:31 - LeadFeeder as a Lead Generation Tool LeadFeeder provides detailed insights into visitor behavior, helping prioritize sales efforts and close deals faster. Customizable notifications and lead scoring are changing the game in lead generation and engagement. 00:29:23 - Evolution of Prospect Engagement Prospect engagement has drastically changed over the years, making it harder to connect and have conversations with target buyers. Cold calling and email blasts are less effective, and technological features like automatic voicemail screening have impacted outreach effectiveness. 00:30:11 - The Challenge of Prospecting Sales prospecting has become more difficult, with a 3% hit ratio for emails. To engage with target buyers, it's crucial to figure out their preferred communication channel, be it text, email, phone, video, social media, events, or gift marketing. 00:31:13 - Importance of Content Creation Content creation, including blogs, white papers, ebooks, webinars, and YouTube videos, is essential for optimal performance and business growth. By leveraging a variety of content assets, the company has seen significant growth. 00:33:01 - The Future of Sales Training The latest trend in sales training is guided assistance through AI, which provides real-time objection handling and response suggestions during conversations. However, maintaining up-to-date training, content, and AI systems is crucial for success. 00:34:48 - Pitfalls of Automation Over-automation can lead to decreased response rates and a "spray and pray" approach, diminishing the effectiveness of outreach efforts. While AI is transforming sales, personalization and genuine research still hold significant value in client interactions. 00:37:29 - Long-Term Lead Generation Strategy While short-term lead generation strategies like referrals and social media outreach are important, playing the long tail is crucial. Utilizing competitor research, AI writing tools, and SEO optimization can significantly impact website traffic and lead generation. 00:44:58 - Importance of Playing the Long Tail Game in SEO Mario emphasizes the need to play the long tail game in SEO and cautions against using AI writers without human input. He stresses the importance of creating content in a pillar cluster model and mentions the use of URL Monitor to speed up content indexing. 00:46:25 - Utilizing Tools for SEO Success Mario discusses his use of URL Monitor to expedite content indexing and ensure it complies with Google's guidelines. He highlights the value of small tools and techniques in enhancing SEO efforts and emphasizes the need for a long-term SEO strategy. 00:47:59 - Building Domain Authority and Monetizing Website Traffic Mario explains the significance of building domain authority through high website traffic, making it a valuable asset for potential sale or monetization. He mentions selling backlinks and the importance of distinguishing short-term and long-term marketing strategies for lead development. 00:49:40 - Leveraging AI for Customer Sentiment Analysis Mario discusses the role of AI in analyzing customer sentiment and the importance of optimizing strategies with data. He emphasizes the need for businesses to leverage customer sentiment analytics and optimize their approaches based on feedback and data insights. 00:50:11 - Challenges and Importance of Analytics in Marketing Mario shares his challenges with data inconsistencies across multiple analytics platforms and the importance of analyzing key performance indicators (KPIs) for small businesses. He stresses the need to focus on organic traffic, lead conversion, and revenue growth for effective marketing strategies. The resources mentioned in this episode are: Check out the Miller Hyman sales training program for comprehensive sales training and education. Type in sales referral to find a great article from Vengreso on how to get referrals from within your network. Visit the Vengreso YouTube channel for videos on sales referral strategies and other valuable sales training content. Explore Surfer SEO for optimizing your website content and improving your search engine ranking. Consider using URL Monitor to expedite the indexing of your website pages on Google for faster visibility and traffic growth.
I shared recently that I am NECK deep in project work for my biz. But what that means on a practical level is… I'm working A LOT more than my usual 15-18 hrs/ week, and I have to be even MORE efficient in my work time than normal. So, here are some VERY hot from-the-trenches tips to help YOU in a heavy workload season. Because the truth is, even as a busy mom, busy entrepreneur, or wannabe busy entrepreneur, you NEED to learn to navigate busy seasons well! Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Are you gung ho to get more website traffic? Me too, pal. Me too. And as tempting as it may be to just IGNORE this search ranking factor, DO NOT DO IT! If you DO, you'll be wasting your time, increase bounce rate, and simply not convert. (Sound pointless? It is) However, in this short, but powerful episode, I'll teach you how to thoughtfully consider this factor in your keyword research without a ton of extra time or brain power AND increase traffic and conversions. Sound appealing? That's what I thought! Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Get Noticed! Send a text.Struggling to make sense of SEO in an AI-driven world? Nick Musica, founder of Optics In, demystifies the three pillars of SEO that have remained constant for over two decades: technical health, on-page content, and off-page authority. Drawing from his 20-year journey in SEO, Nick shares enlightening stories, including how a $6,000-per-month agency delivered plagiarised content in 2003, teaching him valuable lessons about authentic SEO practices.Nick challenges the current AI content rush, explaining why Google devalues auto-generated content and emphasising the importance of genuine thought leadership. Through practical examples, like refining insurance-related content, he demonstrates how to write SEO-friendly copy without sacrificing authenticity. Most crucially, Nick warns against the common mistake of treating SEO as a quick fix—success requires early planning and consistent effort, making it vital to start your SEO journey at least 12 months before expecting results.Book Recommendation: "10X is Easier than 2X" by Dan Sullivan and Dr Benjamin HardyLook Great with AI enhanced headshotsHeadshots you can actually use. 16 million headshots made for over 50,000 Fortune 500 executivesGet testimonials with easeEmbed a Wall of Love on your site. No coding required. Collect and display testimonials easily.Email Signatures Full of Brand PromiseCreate Branded Email Signatures for All Employees in Few Minutes. Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showBe a podcast guest. Share your story.Learn how to get noticed by podcast hosts.Check out the Podcast Guest Blueprint - click the link below.https://academy.theunnoticed.cc/
What if you could transform your small business into a media sensation without breaking the bank? Join us for insights from Mickie Kennedy, founder of eReleases, as we uncover the secrets to press release success. Mickie shares his expertise on making press release distribution accessible for small businesses and the power of storytelling in today's fast-paced digital world. Learn how to craft narratives that captivate journalists and harness the potential of newswires for national reach. Throughout the episode, we explore the art of making your press releases stand out with strategic imagery and compelling story arcs. Mickie provides invaluable tips on maximizing the impact of your releases, from conducting industry surveys to collaborating with trade associations. Discover how to build relationships with local journalists and create newsworthy content that enhances SEO and boosts exposure. Mickie's real-life examples, including a David versus Goliath success story, reveal the transformative power of strategic PR. We conclude with strategic campaign insights, highlighting the importance of a planned approach with six to eight releases. Mickie shares the significance of earned media, encouraging businesses to prioritize PR as a cornerstone of their marketing strategy. Whether you're launching a new product or looking to enhance your brand's visibility, this episode is packed with actionable strategies to elevate your PR game and drive business success. TIMESTAMPS: (00:01) - Press Release Distribution and Strategies (09:42) - Maximizing Press Release Impact With Storytelling (18:07) - Leveraging Stories for Press Releases (21:26) - Mastering Press Release Distribution Strategies (24:54) - Finding Industry-Specific Trade Associations (31:26) - Leveraging Surveys for SEO Success (37:30) - Leveraging PR for Positive Impact (42:33) - Effectiveness of Press Releases Across Industries (47:25) - Effective PR Strategies for Small Businesses (56:23) - Strategic Press Release Campaign Insights (01:06:24) - Mastering PR Strategies for Success Connect with Mickie & eReleases here: Website: https://www.ereleases.com FREE Masterclass: https://www.ereleases.com/plan-2/ Facebook: https://www.facebook.com/ereleases.press.release.distribution Linkedin: https://www.linkedin.com/in/publicity/ ----------------------------------------------------------------------------------------- Join the FREE Path To Freedom Facebook Group here: https://www.facebook.com/groups/1634819733719715/ 7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting. https://calendly.com/wes-barefoot/introcallwithwes Connect with Wes: Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm Linkedin: https://www.linkedin.com/in/wesleybarefoot/ #eReleases #PR #PublicRelations
In this episode of the Simple and Smart SEO Show, I (Crystal Waddell) sit down with personal brand strategist Dianne Wilson to talk about all things branding, storytelling, and SEO. Key Takeaways:Authenticity Sells: Embracing your quirks, imperfections, and real stories resonates with audiences and helps create lasting connections.SEO Loves Stories: Integrating stories into your brand increases discoverability while naturally incorporating SEO-friendly keywords.Target Audience Awareness: Identifying and speaking directly to your ideal audience ensures you attract people who genuinely resonate with your message.Visibility Beyond the Screen: In-person experiences, like events or workshops, can deepen brand loyalty and expand visibility beyond digital platforms.Content Optimization 101: From headers to keywords, learn how to craft technically optimized content that feels true to you.Episode Highlights:"Authenticity isn't just showing your best self—it's sharing your vulnerabilities. That's what builds real connections.""You don't need to serve everyone; define who you want to reach and speak directly to them.""SEO and storytelling are like peanut butter and jelly—they're best together!"Listener Action Items:Take Stock of Your Story: Identify personal stories that shaped your perspective and find ways to integrate them into your brand.Embrace Vulnerability: Share something personal in your next post or email. Authenticity builds trust and fosters connection.Target Your Ideal Audience: Write down key traits of your ideal audience and use them to shape your content.Optimize Your Content: Use headers, keywords, and descriptive phrases to improve SEO while keeping it true to your voice.Explore Beehive for Newsletters: Consider Beehive's SEO-friendly platform to expand your newsletter's reach and visibility.Connect with Dianne:InstagramCrown to Empire Masterclass: Dianne's free live masterclass designed to help entrepreneurs build standout personal brands. Join to learn her framework for overcoming comparison and posting paralysis, and to create content that aligns with your values.Send me a text! Hey, football fans! Score big this fall with Senior Night Gifts from LoveYourSenior.com. These treasures are just what you need to make your memories last a lifetime. But hurry, these limited edition pieces are as fleeting as those Friday night lights Visit loveyoursenior.com and grab yours before the final whistle blows.That's loveyoursenior.com.Support the showWant to follow up on what you've heard? Search the podcast!Join the SEO SquadApply to be my podcast guest!
I'm not gonna lie, when I first found out what Search Console was I was like, "what the what??" Now, it's one of my favorite tools for working smarter not harder in my SEO efforts. (P.S. It's free) Listen in for a simple explanation of search console and learn 3 (ok 4) steps to use it in your business to get MORE of the RIGHT people clicking over to your website. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
Listen as Impressive's Russ Macumber talks with Alex Galinos about International SEO
Navigating the Evolving SEO Landscape: Essential Insights for B2B and SaaS SuccessIn the latest episode of "The Thoughtful Entrepreneur," host Josh sits down with Steven Schneider, the CEO of TrioSEO, to delve into the evolving landscape of search engine optimization (SEO). This episode is a treasure trove of insights, particularly for B2B and SaaS companies looking to refine their SEO strategies. Steven shares his extensive experience in the SEO and content marketing space, emphasizing the importance of quality content and strategic approaches to attract high-intent traffic. Here, we break down the key takeaways from their conversation, offering actionable advice and thorough explanations to help you navigate the complex world of SEO.Steven introduces TrioSEO, an agency that primarily serves B2B and SaaS founders. Unlike many SEO agencies that focus on technical SEO or backlinks, TrioSEO specializes in creating high-quality content aimed at attracting ideal customers. Steven underscores the importance of an ROI-focused SEO content strategy that prioritizes meaningful traffic over mere numbers. As 2024 approaches, the SEO landscape is rapidly evolving. Steven notes that AI tools like ChatGPT are becoming increasingly popular for content production. However, he advocates for a more traditional approach that emphasizes quality and sustainability.Josh and Steven discuss the potential pitfalls of producing large volumes of low-quality content using AI tools like ChatGPT. Steven warns that while this approach might yield a temporary increase in traffic, it is unlikely to be sustainable. Google is adept at recognizing low-quality content, and user behavior—such as high bounce rates—will ultimately impact a site's ranking. The episode concludes with actionable advice: focus on creating valuable, high-quality content that meets the needs of your audience, monitor user behavior, and leverage expert advice to position your business for long-term SEO success.About Steven Schneider:Steven is co-founder and CEO at TrioSEO - a blog writing agency that helps online businesses scale organic traffic and use their blog to generate qualified leads through BOFU (bottom of the funnel) content. Before TrioSEO, he co-owned a portfolio of 40 blogs, managed 400 articles monthly, and scaled to 7 figures in annual revenue with his two partners.Today, TrioSEO creates content strategies that speak directly to their client's ideal customers and targets topics that convert browsers into buyers. The team at TrioSEO manages everything from strategy and outlines to writing, editing, uploading, and publishing- even offering tips and tricks to enhance user experience (UX) and conversion.About TrioSEO:TrioSEO is a monthly SEO agency tailored for SaaS, eCommerce, and online businesses. They specialize in creating SEO content that effectively drives traffic and attracts customers to websites.For those looking to increase their website traffic, TrioSEO offers a comprehensive approach that includes auditing existing SEO practices, conducting keyword research, identifying content opportunities, creating high-quality content, and optimizing current content. Their mission is to enhance SEO traffic for thousands of online businesses through exceptional content.Recognizing the value of SEO but lacking the time to implement it? TrioSEO serves as the ideal solution. Founded by Connor Gillivan, Steven Schneider, and Nathan Hirsch, the agency is led by experienced SEO professionals who have successfully built businesses generating six, seven, and even eight figures through effective SEO strategies.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this...
Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD
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