Podcast appearances and mentions of bryce hoffman

When I first experienced the Cynefin Framework in an HBR article many years ago, I never tried to adapt it to my work until I interviewed Bryce Hoffman, author of American Icon and Red Teaming, a few years ago. While Bryce made the Cynefin Framework seem more understandable and accessible, Kevin Eikenberry has gone further to show leaders how to act when surrounded by varying problems they are trying to navigate with this sensemaking framework.Kevin has written nearly 20 books, and his newest title is Flexible Leadership which includes a better approach to holistic thinking, the Cynefin Framework and the use of flexors.

Host Jaime Hunt reconnects with Bryce Hoffman live from AMA to explore his remarkable career evolution. From an unexpected layoff to his newly appointed role as Vice President and Chief Marketing Communications Officer at Worcester Polytechnic Institute (WPI), Bryce shares insights on resilience, professional growth, and building meaningful connections in the higher ed marketing world.Bryce Hoffman's journey from career uncertainty to becoming a higher ed CMO is a testament to perseverance and adaptability. In this episode, Bryce reflects on the challenges of navigating setbacks, the value of leveraging your network, and the importance of embracing new opportunities with humility and confidence. His story offers actionable advice for aspiring CMOs and professionals facing similar crossroads.Key TakeawaysGrowth Through Setbacks: Career setbacks can be opportunities for immense personal and professional growth.Intentional Networking: Building and maintaining strong professional relationships can open doors and provide critical support during transitions.Focus on Learning: Embrace new challenges by breaking them into manageable steps and being open to learning from others.Authentic Leadership: Be transparent about your strengths and limitations in interviews and on the job to build trust and credibility.Navigating the CMO Search: Maintain stamina and composure during rigorous interview processes by preparing thoughtfully and leaning on your network.Resilience Through Setbacks Bryce shares how an unexpected layoff forced him to reevaluate his career and ultimately led to professional growth. He emphasizes the importance of reframing challenges as opportunities, noting, “When you're at the bottom of a mountain, focus on the next 10 feet instead of the whole climb.”The Value of Networking One of Bryce's key strategies during his career transition was tapping into his professional network. From past supervisors to peers in the industry, he found support and mentorship that helped him navigate the job search process and prepare for his new role.Becoming a Higher Ed CMO Bryce describes his excitement about joining WPI, a uniquely positioned institution with a strong STEM focus and global learning initiatives. He highlights his strategy for the first 90 days: listening, learning, and collaborating to make thoughtful, context-driven decisions that align with the university's mission.Advice for Aspiring CMOs For those looking to step into senior leadership roles, Bryce advises diversifying your skillset, taking on challenging projects, and remaining a lifelong learner. He stresses the importance of being authentic during interviews and relying on the expertise of your team once in the role.Bryce Hoffman's journey underscores that setbacks are often stepping stones to something greater. His story offers a powerful reminder that resilience, intentional networking, and a commitment to learning can lead to incredible opportunities. Whether you're an aspiring CMO or navigating your own career pivot, Bryce's insights provide a roadmap for success. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Talking Tactics and Higher Ed Pulse. Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Bestselling author, top-rated leadership speaker, and unconsultant who believes that individuals have the power to transform companies and cultures through great leadership and applied critical thinking, Bryce G. Hoffman joins us to discuss his position on one of his recent articles about how to overcome the anchoring effect. Bryce is the author of American Icon: Alan Mulally and the Fight to Save Ford Motor Company, which was named one of the “Best Business Books” by Bloomberg and Red Teaming: How Your Business Can Conquer the Competition by Challenging Everything, which Jon Gordon called “further proof that Bryce Hoffman is one of the great business writers and thinkers of our time.” These books have become manuals for leaders who want to learn how to create winning cultures, navigate complexity, and make better decisions faster in today's rapidly changing world. He was also named one of the “Top 100 Leadership Speakers” by Inc. magazine and has been a guest lecturer at the National University of Singapore, Warwick Business School, and Washington State University, as well as an adjunct lecturer at the University of California Berkeley's Haas School of Business. In 2015, Bryce founded Red Team Thinking to teach individuals and organizations how to use applied critical thinking to make better decisions in today's complex world. Red Team Thinking® evolved from a system developed by the military and intelligence agencies to make critical and contrarian thinking part of their strategic planning process. And in 2021, he launched The Thinking Leader Podcast, featuring conversations with business and thought leaders, cognitive scientists, military officers, and other bestselling authors who share his desire to help people think more deeply and lead more effectively.

In this episode of THE MENTORS RADIO, Host Tom Loarie talks with Alan Mulally, former Boeing and FORD CEO, regarding his management philosophy which led to the development of the triple seven luxury liner and the transformation of Ford into one of the world's leading automobile companies!   Alan served as President and CEO of the Ford Motor Company, where he led the Ford transformation into one of the world's leading automobile companies and the #1 brand in the United States. Prior to this, he served as President of Boeing Information, Space and Defense Systems at the Boeing company, where he oversaw the development of commercial and military aircraft, including the 777. Widely recognized for his many contributions and leadership mastery, Alan Mulally has been named as one of the world's greatest leaders, one of the 30 world's best CEOs, and as one of the world's most influential people. Mulally's success in both his career and life is rooted in the lessons his parents taught him. These lessons provided the foundation for what became his philosophy of work and life, embodied in his "Working Together" practices and principles, which you'll learn in this episode...and more! Listen to this episode below, or on ANY PODCAST PLATFORM here. BE SURE TO LEAVE US A GREAT REVIEW on Apple Podcasts or Spotify, and share with friends and colleagues! SHOW NOTES: ALAN MULALLY: BIO: https://media.ford.com/content/fordmedia/fna/us/en/people/alan-mulally.html BOOKS: Relentless Implementation: Creating Clarity, Alignment And A Working Together Operating System To Maximize Your Business Performance, by Alan Mulally and Adam Witty American Icon: Alan Mulally and the Fight to Save Ford Motor Company, by Bryce G. Hoffman, Pete Larkin, et al. ARTICLES: Alan Mulally: The Man Who Saved Ford, by Michael Distefano, Korn Ferry Legendary CEO Alan Mulally Says Coming Together Is The Key To Navigating Through Difficult Times, by Bryce Hoffman, Forbes How Ford's Alan Mulally turned around its fortunes, BBC

2023 has been the year of AI, so for this episode of The Thinking Leader, we look back on Bryce's conversation with Chris Butler, Lead Product Manager at Google, in a thought-provoking discussion about all things AI. The discussion centers on intricate aspects such as strategy, team dynamics, and infrastructure, while placing importance on eliminating unnecessary processes and focusing on simplicity. Chris speaks on the significance of working assumptions in business, and sheds light on Google's core machine learning infrastructure. Bryce & Chris explore the opportunities to harness the power of AI and how to effectively use machine learning systems They discuss how AI and human decision-making can work with applied critical thinking skills in guiding leaders. In this episode: Why you need to remove processes, not just add them How to turn divergent thinking into convergent thinking The limitations with current AI language learning models How to use randomized constraints to improve your decision making Find out more about The Uncertainty Project: https://www.theuncertaintyproject.org/ Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this rebroadcast of the 50th episode celebration, Producer James interviews Bryce about some of the most memorable conversations and valuable lessons from the podcast's first 50 episodes. Bryce talks about his background as a journalist and how the experience provided him with valuable insights into the inner workings of businesses and industries. He also discusses the decision to leave journalism and how podcasting has allowed him to continue his curiosity and learning through interviews with experts in their fields. Bryce loves how podcasting gives him the opportunity to share knowledge and ideas with an audience, and looks forward to continuing to bring thought-provoking content in the future. Listen to the conversations mentioned in this episode: Alan Mulally on Leadership in Times of Crisis Part 1 of Allan Mullaly's BPR process Gary Klein on Using Premortem Analysis Dave Snowden on Decision Making in Chaotic Scenarios Captain David Marquet on How To Lead Effectively Michael Kleeman on What The Human Race Has Built is Sub-Optimal Rose Fass on Chocolate Conversations Justin Foster on Coaching Leaders to make Real Change Rebecca Harding on The Weaponization of Trade Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

With COP28 coming to a close this week, we throw back to Episode 33 of The Thinking Leader where Bryce spoke with Michael Kleeman about what the human race has built is sub-optimal. This conversation feels more important than ever given the potential of the decisions being made about the fate of the planet in Dubai this week. Bryce and Michael discuss dealing with problems in complex systems. The main problem facing the human race is the fact we have built sub-optimal systems and processes that are unsustainable. These systems inherently produce waste products and lose value on a local level. Bryce recalls the time he met the founder of Toyota and how their company had a 100 year plan, positing that planning this far ahead is a necessity. Michael wants to see CEOs and leaders be incentivized to optimize their businesses for the long term. It is important for leaders to have a reason why they do what they do. In this episode you will hear: How to use critical thinking to navigate the complexities of the world The intergenerational discount rate and the effects it has on how we make choices Why you should think long term instead of short term What to do to become a mission driven leader Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

This week we throw back to Episode 3 of The Thinking Leader to Bryce's conversation with Barry O'Reilly. In this episode, Bryce talks to Barry O'Reilly about the need for leaders to “unlearn” things that are no longer valid or no longer serve them and explains how major corporations have used his unlearning process to achieve greater success. Barry is a business advisor, entrepreneur, and author of the book Unlearn: Let Go of Past Success to Achieve Extraordinary Results. He is also the co-author of the international bestseller: Lean Enterprise: How High Performance Organizations Innovate at Scale. Barry is a speaker, writer, and contributor to The Economist, Strategy+Business, and the MIT Sloan Management Review. He also is a member of the faculty at Singularity Universitythe founder of ExecCamp, the entrepreneurial experience for executives. His mission is to help purposeful, technology-led businesses innovate at scale. In this episode: What is Unlearning? The difference between a decision-making process and a decision-making practice Why so many digital transformations fail How to be a more agile, resilient leader What to do if you're not the one in charge of an organization that needs to unlearn Mentioned in this episode: Read Barry's blog See what Barry has to say on Twitter Subscribe to Barry's podcast Join Barry's newsletter Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Marcus Dimbleby talks with Nana Abban about why Agile transformations are often failing in organizations. They discuss how applying Agile practices without first addressing organizational culture and critical thinking is putting the cart before the horse. Nana explains his approach of focusing on transparency, alignment, engagement and other factors to improve flow before implementing specific methodologies. He also emphasizes developing an "Ubuntu" mindset of shared humanity and moving from a "human to human" approach over rigid business models. In this episode: The seven elements of Nana's approach? What the Ubuntu philosophy is about Why Agile often fails Connect with Nana via https://www.linkedin.com/in/nana-abban-2a43b460/?originalSubdomain=gh For more information about this episode head to https://www.redteamthinking.com/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision-making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Dr. Dan Dworkis, Chief Medical Officer at Mission Critical Team Institute, about swarm teams in mission critical environments like hospitals. They discuss how teams are formed in emergency situations, bringing together whoever is available to respond to critical issues immediately. However, Dr. Dworkis notes that while swarm teams are effective at responding to crises, hospitals often fail to debrief afterwards or capture lessons learned. Bryce and Marcus suggest ways that hospitals could implement an anonymous online feedback system and regular team meetings to ensure swarming experiences are used to continuously improve emergency response procedures. In this episode: How to make decisions under pressure How to make better decisions in emergency situations How to improve teamwork in your company How to build trust in a big team How to improve hospital emergency response procedures How to handle emergencies Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman talks with Pete Dulcamara about unleashing human potential through humanity-centric innovation. They discuss how focusing on the biggest needs of humanity, 21st century business models, and exponential technologies can solve major problems in an economically sustainable way. Pete talks about creating businesses with purpose to help a billion people and improve lives. Bryce and Pete also discuss the importance of changing perspectives to find new solutions and unlock untapped potential in organizations and society. In this episode: How to unleash human potential through innovation The importance of creating businesses with purpose Why decision-making, leadership, and imagination is key in business Humanity-centric innovation for solving global problems The role of business in shaping the future Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman talks with Rich Horwath, a New York Times bestselling author on strategic thinking, and strategy workshop facilitator and coach helping executive teams develop their strategic capabilities. They discuss developing strategic thinking skills and moving strategic planning from an annual event to an everyday practice. Rich shares how practicing key skills like situational awareness, asking good questions, and domain jumping can help people become more strategic thinkers. Bryce and Rich emphasize the importance of cultivating an explorer's mindset to look at problems from new perspectives in order to spark insights and creative thinking. In this episode: How to develop strategic skills Moving strategy from an annual event to everyday practice Why you should be practicing situational awareness The importance of asking good questions How to have an explorer's mindset to find new perspectives Grab your copy of Rich's new book here: https://www.strategic-book.com/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Marcus Dimbleby talks with Susan Abishara about enabling effective organizational agility and transformation. They discuss how adopting agile practices without understanding the true problems the organization aims to solve often leads to failure. Susan explains how assessing organizational "fitness" and targeting specific areas for improvement, such as developing a clear vision or measuring the right outcomes, can help organizations apply agile tactics more successfully to achieve their goals. She emphasizes the importance of leadership clarity, focusing on empiricism, and sparking curiosity within the business. In this episode: Susan's experience moving between cultures Why transformations often fail The value of "fitness" assessments to identify weaknesses Leadership, data, and curiosity as keys to agility Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

We chat with legendary ag broadcaster Max Armstrong, who was recognized earlier this week by the Illinois Broadcasters Association. We get an ag education update from John Heiser with FCAE.We celebrate the IHSA & IPPA Pork & Pigskins champ with Olympia High School ag teacher Bryce Hoffman. Darin Copeland highlights Prairie Farms Dairy.

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about affinity bias and how surrounding yourself with similar people can lead to groupthink and lack of diverse perspectives. They discuss how affinity bias, or the tendency to hire and surround oneself with like-minded people, can fuel groupthink and prevent organizations from benefiting from a diversity of thoughts and backgrounds. Bryce and Marcus provide examples of how bringing in outsiders and people with different experiences can help organizations avoid biases and make better decisions. In this episode: What affinity bias is The dangers of Affinity Bias and how it creates "groupthink" Why you should build teams with a lot of diversity Why you should have "outsiders" in your team Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Gavin McMahon of fassforward Consulting about the interrelation between leadership, storytelling and effective communication. Gavin provides historical military examples of the importance of message discipline and explores how understanding different learning styles can help leaders engage employees. Alan Mulally's turnaround of Ford through values-based storytelling is also examined. You'll learn strategies for adapting messages to changing contexts while maintaining organizational goals and vision. In this episode: The connection between leadership, storytelling and effective decision making How key terms may be interpreted differently across an organization Why you should be adapting goals to solve new problems Why you need to engage more learning styles through visuals, activities and repetition in presentations What continuous improvement will do for your organization Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of the All Things Risk podcast, we have the pleasure of speaking with Bryce Hoffman, the founding partner and president of Red Team Thinking. Bryce is our first guest since launching the Decision-Making Studio (and we will be producing episodes more frequently) and I cannot think of a more appropriate guest. Bryce Hoffman is best-selling author and an expert in the field of ‘red teaming,' a practice that challenges strategies and enhances decision-making through the incorporation of contrarian perspectives. He brings a unique perspective to his work, having been the first civilian graduate of the US Army's Red Team University. We begin our conversation by discussing leadership (and why Bryce views Elon Musk and Jack Welch as poor examples of leadership). Bryce then explains what red teaming is – it involves stress testing strategies, uncovering blind spots, and examining assumptions to improve decision-making. It's a method used by both military and corporate organizations to identify vulnerabilities and produce robust plans. As we delve deeper, Bryce shares how red teaming can be particularly valuable in leadership roles. By embracing diverse perspectives and fostering a culture of open dialogue, leaders can prevent groupthink and make better-informed decisions. He stresses the importance of challenging assumptions and valuing dissenting opinions, ultimately creating stronger organizations and resilient teams. Throughout our discussion, Bryce provides lots of practical examples and actionable advice for implementing red team thinking in different contexts. We touch on the power of scenario planning, the benefits of actively seeking out devil's advocates, and the necessity of constantly reassessing strategies. We wrap up our conversation by exploring the future of decision-making and the role that red teaming will play in an increasingly complex and uncertain world. Bryce's insights leave us with a renewed appreciation for the value of critical thinking and the power of embracing opposing perspectives. Show notes: Red Team Thinking Book: Red Teaming: Transform Your Business By Thinking Like the Enemy Bryce on LinkedIn Bryce's Book American Icon: Alan Mulally and the Fight to Save Ford Motor Company Peter Senge's The Fifth Discipline Shakespeare in the Bush by Laura Bohannan Daniel Kahneman Gary Klein The Logic of Failure by Dietrich Dörner Blink by Malcolm Gladwell Premortem Four Ways of Seeing Operation Blacklist Annie Duke Phil Tetlock Think-Write-Share _ _ _ _ _ _ _ Like what you heard? Subscribe to All Things Risk wherever great podcasts are found: https://thedecisionmaking.studio/podcast  Learn more about The Decision-Making Studio Drop us a note: allthingsrisk@gmail.com 

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about the cognitive bias known as the bandwagon effect. They discuss how individuals and organizations tend to jump on trends or adopt new initiatives simply because others are doing so, without critically examining whether it actually makes sense for their situation. Bryce and Marcus provide examples of how consultants are able to sell the same proposals to multiple clients by just rebranding them, and how this can lead organizations to undertake transformations and changes that are not truly the best approach and often fail to achieve their goals as a result. In this episode: Why do people join trends and adopt new initiatives that might not always be worthwhile Why transformations frequently fail to achieve goals How doing pre-mortems helps organizations How to speak up against “the bandwagon" Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with John May, Solutions Architect at Atlassian. They discuss decision making as a practice, the importance of strategic thinking at all levels of an organization, and how to effectively scale agile transformations. John shares his experience with agile transformations over the past two decades and how the focus has evolved from teams to connecting strategy and execution across the enterprise. The group explores how to build a "decision architecture" and make strategic choices in a collaborative process. They also discuss tools for prioritizing work, being ruthless about unnecessary tasks, and creating space for strategic thinking. In this episode: How agile has evolved Challenges that emerge at scale How to share strategic intent Whether you should focus on goals or strategy first Why you should make time for thinking Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with James about the growth of their Red Team Thinking company over the past 14 months. They discuss how they have trained almost 500 red team coaches and are now training over 100 of them to become certified Red Team Trainers. Bryce and Marcus also cover their plans to launch a level 4 program to train Red Team leaders, expand their staff, and hold their first Red Team Thinking retreat in December. In this episode: How Bryce and Marcus have grown their “Red Team Thinking Army” What the level 4 program will train people to do When and where the first Red Team Thinking retreat take place Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with the show's producer Sam about teaching critical thinking skills to future generations. Sam opens up the discussion about a recent episode of the show highlighting the growing demand for critical thinking in the workplace, and how skills like Red Team Thinking could be incorporated into education to prepare young people for an increasingly complex world. Bryce & Marcus debate how to engage parents in teaching their own children applied critical thinking and how to make these important skills a central part of the national curriculum. In this episode: How red team thinking will be needed to meet future needs Why parents want to know how to teach kids applied critical thinking Why teachers need to focus on more than just standardized testing What makes society accept and celebrate mediocrity and why higher standards are needed Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about leadership lessons that can be learned from observing how the Ukrainian military has adapted to using new weapons systems donated from other countries. They discuss how impressed US military officers have been with how quickly Ukrainians have been able to become operationally capable with equipment they have never seen or used before, such as British Challenger tanks. Bryce and Marcus also debate how creating uncertainty, chaos and discomfort can spark innovation, as long as people are empowered and trained to problem solve on their own. In this episode: Why you need to train leaders at all levels continuously for maximum impact How to empower people to make decisions close to problems How to rapidly adapt to new challenges like the Ukrainians have during the war Why you should trust people to solve problems independently Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, we highlight some of the most insightful moments and stories from Bryce and Marcus. One doesn't become a Red Team Thinker overnight, and nobody better demonstrates that than our two hosts. This episode features times they got it right, things that have gone wrong, and most importantly moments they stopped to think. We've picked out our favorite stories, techniques and tools the guys have discussed in their reflections on their Red Team journeys. In this episode: How Red Team Thinking has saved companies billions of dollars How simple problems can become major business disasters The pros and cons of using AI in your decision making Simple techniques you can implement to improve your work culture How Bryce broke stories nobody else knew about How one frustrated employee cost a company $2 billion Listen to the full episodes highlighted in this episode: The ROI of Red Team Thinking Why We Hate Satisficing How Leaders Could Use AI to Make Better Decisions The Lost Art of Contradiction Red Teaming Life Red Team Coaching Yourself Sign up for the Red Team Thinking Boot Camp: https://www.redteamthinking.com/bootcamp-page Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about the World Economic Forum's Future of Jobs Report 2023. They analyze the top in-demand skills for today and skills that are rising in importance for 2027. Analytical and critical thinking remain the most important skills showing that focus must remain on developing your cognitive abilities. Leadership is evolving from a skill to an outcome of cultivating resilience, flexibility and other competencies to prepare for the future of work. In this episode: The future importance of analytical and critical thinking Skills which are rising in demand AI capabilities in the workplace What it takes to cultivate effective leadership Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Dr. Willy Donaldson, author of 'Simple Complexity' and Professor of Management at Christopher Newport University. They discuss the importance of systems thinking for navigating today's complex business world. Dr. Donaldson shares insights on how viewing problems through a systems lens can provide leaders with a deeper understanding. Key Takeaways: What is systems thinking and why does it matter for business? The dangers of short-term thinking and how it hinders systems-oriented solutions How culture emerges from the interactions within an organizational system The critical leadership skills of active listening and continuous learning Why listening to employees is key for understanding problems holistically Topics Discussed: Reducing complexity vs. understanding emergent system behaviors The relationship between parts and the whole in complex systems How management actions shape culture over time Examples of companies that exemplify systems thinking principles Advice for leaders on better understanding the systems they lead Connect with Dr. Willy Donaldson: https://www.linkedin.com/in/willydonaldson Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby discuss the Red Team Coaching course and the impact it has had on their participants. They explore the differences between traditional coaching courses and the Red Team Coaching course, and relay reviews from leaders who have taken both. They go over some of the revelations their course has enabled, and explain a few of the techniques they use to achieve those revelations. Marcus shares insight into how the Red Team Coaching course has impacted its participants on an individual level, whilst Bryce explains how the Red Team Coaching course has set itself so far above the competition. In this episode: Why the Red Team Coaching course focuses on instant applicability immediate efficacy First-hand reviews from people who have taken the course Plans for the future of Red Team Coaching Why it's OK to admit you don't know the answer What sets the Red Team Coaching course so far above the competition Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby engage in a conversation with Moran Cerf, a professor of neuroscience and business at Columbia University. He helps implement decision-science and neuroscience in critical choices. Moran speaks on his entry into the field of decision-making and his insights into flawed protocols based on outdated assumptions about human decision-making. He highlights the necessity of having a trusted friend in your decision-making groups who can provide honest feedback as this enhances decision quality. Bryce, Marcus and Moran explore the application of AI to validate human choices, along with simulations for leaders to comprehend associated risks. The talk touches on AI's role in wartime scenarios and the rarity of key decision-makers. They discuss optimal decision states, how to make better choices, the concept of red team thinking in understanding brain function, and neuroplasticity's potential. In this episode: Why you need to find a trusted decision-making ally How AI exposes human decision-making errors AI's role in wartime contexts How red team thinking contributes to understanding brain dynamics The significance of personal red teams Moran's article about the role of AI and Nuclear Launch Codes https://www.ft.com/content/06b22337-e862-43e5-8440-d9c225e0c18d Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Rita McGrath, the author of several books, about how to take advantage of inflection points in your business. McGrath shares fascinating insights on the importance of picking up on weak signals and being candid about the world's realities. Marcus explains the difference between wartime and peacetime leaders, and the significance of bringing people along on the leadership journey. McGrath stresses that leadership is about energy, emotional awareness, and skillful expression. She has created the idea of a permissionless organization and distributed decision-making as tools to be used by modern leaders. In this episode: How to take advantage of inflection points in business and leadership What it means to be a permissionless organization and the advantages it offers How to design your organization to be permissionless and embrace distributed decision-making How to create a stable core in leadership by seeking out and embracing feedback Why leaders need to let go of decision-making responsibilities and embrace leadership agility What makes a great leader and the traits they exhibit For more information about this episode, head to Rita's website: https://www.ritamcgrath.com/ Or her YouTube channel: https://www.youtube.com/user/rgmcgrath And learn more about Rita's sister company, Valize: https://www.valize.com/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman engages in a thought-provoking conversation with Chris Butler, Lead Product Manager at Google, shedding light on Google's core machine learning infrastructure. The discussion centers on intricate aspects such as strategy, team dynamics, and infrastructure, while placing importance on eliminating unnecessary processes and focusing on simplicity. Chris speaks on the significance of working assumptions in business, based on his learnings from Ford Motor Company. Bryce & Chris explore the opportunities to harness the power of AI and how to effectively use machine learning systems They discuss how AI and human decision-making can work with applied critical thinking skills in guiding leaders. In this episode: Why you need to remove processes, not just add them How to turn divergent thinking into convergent thinking The limitations with current AI language learning models How to use randomized constraints to improve your decision making Find out more about The Uncertainty Project: https://www.theuncertaintyproject.org/ Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this candid episode, Jaime sits down with a seasoned professional who recently experienced a significant career transition. Bryce Hoffman, formerly the AVC of Marketing at UMass Lowell and current AVP of Integrated Marketing at the University of New Hampshire, shares his personal journey of having his position eliminated and the subsequent process of rebuilding his professional life. Bryce is open, honest and raw in his recounting. His experiences serve as a source of inspiration and empowerment for those facing similar challenges.Takeaways include: How to manage your emotions during a tense and difficult conversation with human resourcesInsights into how to negotiate an executive transition that protects your professional life – and your familyTips for handling the emotional fallout and dealing with not understanding the “why”Guidance on how to approach interviews and addressing a terminationInsights into harnessing your professional network to increase the likelihood of landing a new roleThis episode is brought to you by our friends at Mindpower:​​Confessions of a Higher Ed CMO is sponsored by our friends at Mindpower- a full-service marketing and branding firm celebrating nearly thirty years of needle-moving, thought-provoking, research-fueled creative and strategy. Mindpower is women-founded and owned, WBENC certified, nationally recognized, and serves the social sector – higher education, healthcare, non-profits, and more. The Mindpower team is made up of strategists, storytellers, and experience creators. From market research to brand campaigns to recruitment to fundraising, the agency exists to empower clients, amplify brands, and help institutions find a strategic way forward. Learn more about Mindpower here!  About the Enrollify podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network.  If you like this podcast, chances are you'll like other Enrollify shows too!  Our podcast network is growing by the month and we've got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry's best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jeremy Tiers, Corynn Myers, Jaime Gleason and many more. Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

In this episode of The Thinking Leader, we replay some of the most powerful moments from our recent guests. Bryce and Marcus always have fascinating conversations with their guests, so this episode features a smorgasbord of information, and highlights some of the most valuable pieces of advice they have received for being a great leader. In this episode: The Power of being Brutally Honest from Richard James Is Ego Needed to be a Good Leader? From Christie Garcia How We Can Adapt to a World with AI from Oliver Yonchev Why Business Schools Can't Teach Leadership from Ron Boire What is the Toyota Production System? From Nigel Thurlow What Does Power Bias Mean? From Prof Bent Flyvbjerg How Ford Survived the Recession from Joe Hinrichs Gun Control Isn't a Complex Issue from Dave Snowden Listen to the full episodes highlighted in this episode: Leading Large-Scale Change In Industry with Richard James The Dangers of Workplace Ego with Christie Garcia AI and Taking Risks with Oliver Yonchev Preparing The Next Generation Of Leaders with Ron Boire TPS and the Value of Continuous Improvement with Nigel Thurlow How Big Things Get Done with Prof Bent Flyvbjerg Collaboration, Teamwork, and Building Positive Relationships with Joe Hinrichs Estuarine Mapping with Dave Snowden Sign up for the Red Team Thinking Boot Camp: https://www.redteamthinking.com/bootcamp-page Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Whitney Johnson, CEO and Co-Founder of Disruption Advisors. They discuss disruption in business and the value that disruption plays in making changes. Whitney's core belief is that change comes from the individual, and that disruption on a large-scale starts with disruption on an individual level. Bryce and Whitney reflect on the moments that caused major changes in their lives which started their own journeys of disruption. They consider the different scales of disruption and how, and why, you should implement disruption in your day-to-day life. In this episode: Why Whitney started her journey of disruption What disruption truly means and why you need to start at an individual level The difference between large-scale Disruptions and “little d” disruptions How you can disrupt yourself and why it is so important to do The importance of removing shame from failure and why this will improve your innovation Find out more about Whitney's work with Disruption Advisors on her website, https://thedisruptionadvisors.com/, and to grab a copy of her books, head to https://thedisruptionadvisors.com/books/ Read Whitney's Disrupt Yourself article: https://hbr.org/2012/07/disrupt-yourself-3 Sign up for the Red Team Thinking Boot Camp: https://www.redteamthinking.com/bootcamp-page Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about how Red Team Thinking can apply to everyday life. They discuss the difficulty of facing problems you can't solve, but the resilience and adaptability that Red Team Thinking can build to make these problems more manageable. They talk about the value of reflection before reacting, especially in today's complex world. Bryce and Marcus reflect on how Red Teaming has affected themselves and their families, and go into personal examples of how their work has improved their lives. They also impart advice on how to implement Red Team Thinking into your life and how this will benefit you. In this episode: How to be resilient in a VUCA (volatile, uncertain, complex, and ambiguous) world The importance of self-awareness and self-reflection in the workplace Personal examples of how Bryce and Marcus, and their families, have used the Red Team principles The power of taking positive action How Red Team Thinking can be applied to your life Sign up for the Red Team Thinking Boot Camp: https://www.redteamthinking.com/bootcamp-page Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Marcus Dimbleby talks about The Lost Art of Contradiction, a keynote speech he gave at Scrum Day London. Marcus explains the process of Agile and Scrum and how it has changed over the years. Despite the recent backlash against Agile, Marcus is a firm believer in the system and believes it is the implementation of Agile which is failing an otherwise great system. He talks about the three P's of project management, People, Process, and Platform. However, with the advance of technology, People have been forgotten in a lot of management systems. Marcus emphasizes the importance of re-empowering the People in your organization to survive the complexity of the modern world. He also goes over techniques to engage your employees and principles to avoid in your business. In this episode: What is Agile and how it has evolved over the years The problems with how Agile is currently used How to engage your employees and increase their productivity Why conforming to expectations causes more problems than it solves The importance of critical thinking and how to encourage it within your organization Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman talks with Joe Hinrichs - President & CEO, Director of CSX. He speaks about the dynamic world of railroads and the importance of effective leadership. Hinrichs, formerly the President of Ford Motor Company, brings his wealth of experience to CSX, one of the largest railroads in the United States. Joe's focus is on collaboration, teamwork, and building positive relationships. He highlights the significance of working together, drawing from his experiences at Ford and the North American restructuring plan. He emphasizes the value of honest dialogue and negotiations with stakeholders, particularly his experience with the UAW. Bryce and Joe explore the concept of thinking differently and embracing new perspectives, underscoring the importance of strategic planning and red team thinking. Hinrichs exemplifies the qualities of a forward-thinking leader by using the power of leveraging teamwork and transformative thinking to drive success in an organization. In this episode: Why you should place emphasis on effective leadership and collaboration Hinrichs' experience as the former President of Ford Motor Company The importance of working together and building positive relationships Insights from Hinrichs' experiences at Ford and the North American restructuring plan Why you should focus on strategic planning What leaders need to do to embrace new perspectives Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

This week on the show we throw back to one of our most requested episodes, Bryce's conversation with Dr. Gary Klein. Gary is the creator of PreMortem Analysis, a powerful tool designed to help leaders understand the ways their plans could fail so that they can ensure that they don't. In addition to discussing the origins of PreMortem and how it is used, they talk about how humans make decisions and how leaders can make better ones – particularly in these challenging times. Gary also discusses his latest innovation, a training tool he calls ShadowBox. Dr. Gary A. Klein is a cognitive psychologist and one of the world's leading experts on human decision making. He is the author of several books, including Sources of Power: How People Make Decisions and Seeing What Others Don't: The Remarkable Ways We Gain Insights. Gary pioneered the naturalistic decision-making movement and is the president of ShadowBox Training. In this episode: What is naturalistic decision making and what it reveals about how people make decisions How Gary analyzed the way in which people really make decisions, particularly under time pressures What leaders can learn from firefighters in order to make better decisions What is ShadowBox and how it works Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about the ways in which AI - or AGI - could be used to help leaders make better decisions. They discuss how AI can enhance your existing decision making processes, with particular reference to the Military Decision Making Practice (MDMP) and Red Team Thinking. They point out the value of using AI to increase diversity of thought, particularly in its capability to play Devil's Advocate, due to AI's freedom from political biases. It is important to understand the limits of AI if you plan to use it in your decision making process. AI is still a relatively new tool which is limited by its dataset and lacks an understanding of human elements. Bryce and Marcus provide insight into where AI is most useful in business decisions, but also where caution is required when implementing such tools. In this episode: How AI can enhance your existing decision making process What the limitations of AI are and why a human element is still required How AI avoids decision making biases and why this is important How to recognize the limitations and opportunities of AI tools Bryce and Marcus try to use ChatGPT to play Devil's Advocate… against itself! Read Bryce's article here: https://www.forbes.com/sites/brycehoffman/2023/05/22/how-leaders-could-use-ai--or-even-agi--to-make-better-decisions/?sh=1d4bcfb6288a Alternative Futures Analysis with ChatGPT video: https://youtu.be/2CMGVUCPYok Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Dave Snowden, father of the Cynefin framework and Founder of The Cynefin Company. They discuss Dave's latest addition to the Cynefin framework, Estuarine Mapping. Dave talks about Estuarine Mapping's roots in the constructor theory of quantum mechanics, as well as its strong basis in philosophy and biology. Estuarine Mapping breaks down management into constraints and constructors, emphasizing the flows of possibility in any system. Dave also gives his opinion on Agile and how it has entered a commodification phase, particularly due to the introduction of SAFe. Bryce, Marucs, and Dave talk about the benefits of the different methodologies of Agile, how the Cynefin framework fits into Agile, and the future of Agile. In this episode: What is Estuarine Mapping and how it fits into the Cynefin ecosystem How to enable and govern your constraints to work for you How SAFe has caused the commodification of Agile Why companies don't always take the right path Listen to Dave's previous appearance on the show: https://www.redteamthinking.com/podcasts/the-thinking-leader/episodes/2147722270 Read Dave's EU manual here: https://op.europa.eu/s/yIv5 Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Richard James, Managing Director at Accenture, and a thought leader in agile and the ways of working. They discuss how to lead large-scale transformational change in industry by showing humility and vulnerability as a leader. Richard also talks about the need for empathy and sympathy from leaders, to understand how changes will affect people at all levels of the industry. He particularly emphasizes the importance of developing a culture of experimentation and learning to embrace changes and ensure their success. They also talk about being agile and how its perception has shifted in recent years. Leadership is often the biggest challenge for agile, preferring to stick to the status quo rather than making the brave decisions to change. The discussion also covers how leaders can adapt to best prepare their companies and employees for large-scale change. In this episode: How leaders can develop to best support businesses for large-scale change The importance of breaking down internal conflicts before your company undergoes major changes How the perception of agile has changed, and why it is still important for modern businesses Why leaders need to be comfortable with ambiguity Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Craig Dowden Ph. D., a thought leader, keynote speaker, and best-selling author. They discuss the importance of a leader mastering their ‘self' before they master their business. Leaders must learn from their own experiences and understand their own emotions before they can have a truly objective and positive view on business. You simply cannot lead through ego alone in the modern world. They also talk about the value of mentors and coaches, and how the best CEOs lead with empathy and humility. Showing vulnerability as a leader develops trust and honesty with your employees, and by taking a step back you can enable your team to function optimally and enthusiastically. They also cover ways to have maximum impact at meetings to build a positive and impactful culture, rather than simply filling the meeting minutes. In this episode: Why leaders should be mastering their ‘self's before they master their business The importance of putting aside ego to build honest and trust in your team How leaders can take a step back to get the best out of their employees Craig's Six Pillars of Positive Leadership, and the value they add to any business Connect with Craig: https://www.craigdowden.com/ Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman is interviewed by Brian Hatalla about capturing ideas and turning them into actions. Bryce covers his journey from journalism to Red Team Thinking, and how he started his first business almost by accident. This all came from the lessons he learned from writing his first book, and companies desire to implement those lessons. Brian highlights that it is easy to come up with ideas, but it is very difficult to capture and implement those ideas. Bryce shares helpful insights from globally renowned leaders on actioning ideas to run successful businesses, and the pair discuss the importance of failure. In this episode: Why it is important to capture your ideas immediately What Bryce has learned about the secret to success in business How to approach complex problems Why successful entrepreneurs are happy to make mistakes Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about the Battle of Gettysburg and the power of letting your front line workers think for themselves. At the Battle of Gettysburg, Col. Joshua Chamberlain held the last line of defense against the Confederates before Washington DC by considering the intent of his orders rather than following the direct wording. By empowering your frontline workers to think for themselves, your business will see much better results. Companies such as Toyota and Wholefoods have enabled their employees to make decisions in the best interest of the business. Allowing workers to make important decisions causes the wellbeing of the business to be everyone's responsibility, which builds a cooperative workplace and ultimately makes your employees feel valued. In this episode: What the Battle of Gettysburg teaches us about empowering your workforce Why it is important for your workers to understand the intent of instructions How to empower your frontline employees to do the right thing Why your front line workers are best placed to spot serious problems How to run meetings to get the best out of your employees Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

Alan Mulally is one of the world's most recognized CEOs for his contributions and industry leadership. Honors include being named No. 3 on Fortune's “World's Greatest Leaders” list, one of the 30 “World's Best CEOs” by Barron's magazine, “Industry Leader of the Year” by Automotive News magazine, one of “The World's Most Influential People” by TIME magazine, “Chief Executive of the Year” by Chief Executive magazine, “Man of the Year” in the automotive sector by El Mundo and “Person of the Year” by Aviation Week magazine. Alan Mulally served as president and chief executive officer of Ford Motor Company and was a member of the company's Board of Directors from September 2006 to June 2014.. Prior to Ford, Mulally was named Boeing's president of Commercial Airplanes in September 1998. The responsibility of chief executive officer for the business unit was added in March 2001. Alan has also been honored with the American Society for Quality's Joseph M. Juran Medal for excellence in executive leadership for Quality, the Automotive Executive of the Year Award, the Edison Achievement Award and induction into the Kansas Business Hall of Fame. Mulally served on the President's Export Council, which was formed in 2010 to advise U.S. President Barack Obama on export enhancement and ways to encourage companies to increase exports and enter new markets. He previously served as co-chairman of the Washington Competitiveness Council, and sat on the advisory boards of NASA, the University of Washington, the University of Kansas, Massachusetts Institute of Technology and the U.S. Air Force Scientific Advisory Board. He is a member of the United States National Academy of Engineering and a fellow of England's Royal Academy of Engineering. For a selection of articles about Alan Mulally visit https://theengineunderthehood.substack.com/p/alan-mulallys-engine Alan Mulally Biography Work Is Love Made Visible: A Collection of Essays About the Power of Finding Your Purpose from the World's Greatest Thought Leaders, Frances Hesselbein, Marshall Goldsmith, Sarah McArthur, foreword Alan Mulally. “A Conversation with Alan Mulally about His “Working Together”© Strategic, Operational, and Stakeholder-Centered Management System,” Alan Mulally and Sarah McArthur, Leader to Leader, Volume 104. The Extraordinary Power of Leader Humility: Thriving Organizations - Great Results, foreword and chapter by Alan Mulally about how leader humility enables and nurtures effective working together by great teams, Marilyn Gist, PhD. Lessons from Leaders, Marshall Goldsmith, Sam Shriver, Kathy McDermott. “To Serve Is to Live” “Engineer of the Year Alan Mulally” Lawrence D. Maloney, Design News, March 4, 1996. Twenty-First Century Jet: The Making and Marketing of the Boeing 777, Book and Video, Karl Sabbagh. American Icon: Alan Mulally and the Fight to Save Ford Motor Company, Bryce Hoffman. “American Icon: Alan Mulally and the Fight to Save Ford Motor Company” Summary, Brady Pyle, Out of This World Leadership. Willow Creek-Working Together, Alan Mulally, September 8, 2016. “The Elevated Leader: Level Up Your Leadership Through Vertical Development,” an Gottfredson, Morgan James Publishing, October 2022. “Former CEO Alan Mulally Is Who CEOs Need to Be Today,” Article + Video, Dan Pontefract, Forbes, July 2022. Working Together: 12 Principles for Achieving Excellence in Managing Projects, Teams and Organizations, James Lewis. “How to Become a Game-Changing Leader,” Doug Ready, Alan Mulally, MIT Sloan Management Review, Fall 2017, Vol. 59 No. 1, pp. 63-71. “Working Together” Leadership and Management System to Create Value for All the Stakeholders and the Greater Good, The Forum Club Interview with Alan Mulally, January 24, 2023

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about satisficing and how it damages businesses. Satisficing is the act of being satisfied with the first sufficient solution to a problem. Being satisficed with the first solution is rarely the best solution and often deals with the symptoms of an issue rather than the root cause. They discuss the dangers of always being busy and why being a brilliant firefighter doesn't result in a brilliant business. The idea that modern workers always need to be busy means decision makers don't have time to consider all their options. Having time to consider your options and tackle problems correctly leads to a healthier and more successful business in the long-term. In this episode: What is satisficing How satisficing can be the difference between a failing company and a successful one Why being brilliant at fighting fires isn't a brilliant sign for your business The value of not being busy Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk with Christie Garcia, a Leadership Coach, Speaker, Facilitator, and Founder of the digital Mindful Choice Leadership Academy. They explore the different facets of ego and its impact on the workplace. Christie explains the key symptoms of ego that often manifest in the workplace and how they can be detrimental to team dynamics and productivity. Christie shares insights on how to overcome Impostor Syndrome, which is a common struggle among high-achieving individuals. Bryce Christie and Marcus also examine the three types of egos and how identifying them can help individuals and teams navigate difficult situations. Christie gives tips on how to get out of ego and how intellectual laziness can sometimes lead to narcissistic behavior, before examining how narcissism can play a role in running for political office, particularly the presidency. In this episode: Key symptoms of ego in the workplace Understanding the difference between confidence and arrogance How to overcome the Impostor Syndrome The easiest way to get out of ego Narcissism and running for president. Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership Links: Christie Garcia: https://www.mindfulchoiceacademy.com/ https://www.linkedin.com/in/christiegarcia/ The Social Dilemma : https://www.youtube.com/watch?v=uaaC57tcci0 Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk to Oliver Yonchev, co-founder of Flight Story. They discuss the recent developments of AI, how it impacts the business world, and the ethical concerns around AI. With many large companies ramping up their use of AI, particularly in public-facing systems, the world is on the precipice of an AI revolution. It's crucial to understand this technological movement changes and how it could benefit your business. They also talk about why companies need to take big risks if they want to grow. Taking risks is an important factor in getting out of your comfort zone, and no business is growing if it stays within its comfort zone. You should include contrarians within your decision making group to ensure you aren't gambling on staying the same. Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership In this episode: How AI is changing the business world Why it's important for companies to take risks The power of intentional disruption Why companies need to get out of their comfort zone The importance of stress-testing your own thinking Learn more about Oliver's work with Flight Story at https://flightstory.com/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about groupthink and the impact it can have on your business. Groupthink is a result of social conformity and the desire to fit in, blinding the group to the flaws and consequences of their ideas. This can be devastating to a business if decision makers are unwilling, or unable, or analyze all the potential results of their own decisions. Bryce and Marcus discuss real-world examples of groupthink and the negative consequences of a group's inability to recognize their shortcomings. They cover the eight symptoms of groupthink, which you can use to help identify groupthink, and strategies for breaking the cycle and outsmarting the pressure to conform. Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership In this episode: What groupthink is and how it impacts a team Why groupthink is a major threat to your businesses decision making How to be aware of groupthink in order to overcome it Real world examples of groupthink Irving Janis's eight symptoms of groupthink Covered in this episode: Solomon Asch's Conformity Experiment: https://simplypsychology.org/asch-conformity.html Irving Janis's eight symptoms of groupthink: https://corporatefinanceinstitute.com/resources/management/groupthink-decisions/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

In this episode of The Thinking Leader, Bryce Hoffman and Marcus Dimbleby talk about the value businesses can get from implementing Red Team Thinking. They talk about the difficulty in measuring the ROI on such a complex topic, but how via other tangible results within businesses they've worked with they can see the ripple-effect that Red Teaming has had on the companies they've worked with. They discuss some of the success stories of the businesses they've worked with, and why engaging your employees is one of the most valuable things you can do as a leader. Sign up to the Red Team Thinking Community - Use the coupon code THINKINGLEADER for a free 30-day trial: https://community.redteamthinking.com/checkout/general-membership In this episode: The importance of maintaining engagement in the workplace How to engage your employees Some of the results companies have seen from implementing Red Teaming Why you should listen to your employees Register for the bootcamp: https://www.coaching.com/red-team-coaching/bootcamp/roof/ Want to find out if you're a Red Team Thinker? Click here to take a free assessment and get your personalized report: https://www.redteamthinking.com/rttassessment Visit our website: https://redteamthinking.com Watch this episode on YouTube: www.red-team.tv Follow us on LinkedIn: https://www.linkedin.com/company/redteamthinking/ Connect with Bryce: https://www.linkedin.com/in/brycehoffman/ Connect with Marcus: https://www.linkedin.com/in/marcusdimbleby/ Bestselling business author Bryce Hoffman and agility expert Marcus Dimbleby talk about decision making, strategy, resilience and leadership with some of the world's best CEOs, cognitive scientists, writers, and thinkers in this weekly podcast. Each episode offers new ideas and insights you can use to become a better leader and a better thinker – because bad leaders react, good leaders plan, and great leaders think!

Bryce Hoffman is a bestselling author, speaker, and unconsultant who believes that individuals have the power to transform companies and cultures through great leadership and applied critical thinking. He is one of the world's foremost experts in decision-support red teaming, a revolutionary methodology inspired by the US military and intelligence agencies to help leaders make better decisions in today's complex and rapidly changing world. In this episode of Unlearn, Bryce and Barry O'Reilly explore red team thinking, contrarian techniques and what you can learn from failure. Getting Started Bryce describes his experience writing his first book, American Icon. One day, after sending the meatier chapters to his editor, they called him and encouraged him to think about what consultant practice he would launch along with the book release. “I said, ‘What? I'm trying to get this book finished, what are you talking about? I'm not a consultant,'” Bryce shares. His editor believed people would be flocking to Bryce for help in implementing the ideas from his book, but he was of the opposite opinion. He just wanted to tell a story. True to his editor's predictions, however, calls came in from left to right when the book launched. Red Team Thinking Bryce defines red team thinking. “[It's] a cognitive capability that helps individuals and organizations engage in critical thinking, enable distributed decision making, and most importantly, encourage diversity of thought.” These things all come together to help people make decisions faster in the complex world we live in today. He continues, “I discovered this concept called red team decision-support that had been developed by the military and intelligence community after 9/11… that became the top of my second book.” He took the tools and techniques for the high-stakes world of military and intelligence, and imported those ideas to help business leaders apply the same approach. Contrarian Techniques Red Team Thinking has a group of tools called contrarian techniques, designed to challenge the plan you've developed and force you to come up with different options. It's been scientifically proven that humans tend to work on a problem until they find the first viable solution and then execute that. The problem with that, Bryce explains, is that the best solution might not actually be the first one that comes to you, and because you've stopped there, you've missed the opportunity that the other one presents. “Some people say ‘I don't have time for that.' It's not a matter of time, it's a matter of perspective,” he advises. Learning from Failure In the corporate world, people only do things they're confident in, Barry claims. They don't take risks, and are afraid to be wrong because they are wary of the treatment they will receive. He finds that in innovative companies, though they may not know all the answers, they have systems in place to figure them out. They try things - some things work, and some don't, and they use both pieces of information to take another chance and try something differently. “If you don't have the ability to fail, you're never going to take the risks that are required to have real innovation,” Bryce adds. Good companies are good at letting their R&D teams do this, but very few companies let their leaders do this. Looking Ahead Red Team Thinking is working with federal fire agencies in the United States National Park Service US Forest Service, teaching them how to use their tools and techniques to make life and death decisions on the fire line about where to deploy resources and how to work together effectively with different agencies. Read full show notes at BarryO'Reilly.com Resources Bryce Hoffman on the Web | LinkedIn | Twitter Red Team Thinking

Bryce Hoffman is an author, speaker, and strategic management consultant known for his book Red Teaming: How Your Business Can Conquer the Competition by Challenging Everything, which he wrote as the first ever civilian graduate of the US Army Red Team Leader course. He is an active journalist for Forbes and works as an adjunct professor at UC Berkeley. Bryce speaks with Craig about his beliefs in the philosophy of consulting, as well as his deep beliefs around the philosophy of decision making and the true nature of human beings. They also discuss how Bryce was first introduced to the world of Red Teaming and how he was able to finagle his way into the course that really shaped the concepts of his novel. Bryce also discusses his beliefs in business necessities from the importance of open communication to the 5 Whys technique. What You Will Learn: 1. Meaning of un-consulting 2. Red Teaming and how Bryce broke into the field 3. The 5 Why's 4. Power of Story 5. Importance of taking action 6. Psychology behind decision-making --- Send in a voice message: https://podcasters.spotify.com/pod/show/craig-dowden/message