The Chat GPT Experiment - Simplifying ChatGPT For Curious Beginners

Episode Summary: In this solo episode of the ChatGPT Experiment podcast, host Cary Weston reflects on the feedback he's been receiving from listeners. He shares common themes around how people are using ChatGPT, what they're struggling with, and how it's helping them feel more organized and less overwhelmed. Cary also talks about his personal experiences using ChatGPT while on vacation and announces some exciting upcoming projects like the "ChatGPT Curiosity Club" and a new guide titled From Overwhelm to Organized. This episode is all about community, feedback, and practical ways to make ChatGPT a helpful part of your daily life. 3 Key Takeaways: You're Not Alone: Many people are feeling overwhelmed and are using ChatGPT to get more organized, plan better, and feel more in control of their day-to-day lives. Talk to ChatGPT Like a Human: Cary emphasizes treating ChatGPT like an "amazing intern," giving it clear instructions and narrowing the focus for better results. Exciting New Resources Are Coming: Cary is launching the ChatGPT Curiosity Club and a new guide designed to help busy professionals use ChatGPT to manage their week more effectively. About Cary Weston: Cary Weston is the host of the ChatGPT Experiment podcast. A marketing agency owner and a passionate educator on practical AI use, Cary helps curious individuals and businesses discover simple, effective ways to use ChatGPT to add value in their professional and personal lives. Whether it's through one-on-one training, workshops, or his podcast, Cary's approach is all about making technology feel accessible, practical, and easy to use. Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com +++++++++ CONNECT WITH CARY ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”.

Cary dives into how he's using ChatGPT not just as a business tool, but as a personal assistant—something he's calling his “second brain.” Inspired by a listener named Jessica, he talks about using ChatGPT's memory to create weekly accountability check-ins, organize thoughts, prompt productivity, and even uncover personal blind spots. Whether you're new to ChatGPT or a curious user trying to level up, this episode is packed with tangible takeaways and free resources designed to help you integrate ChatGPT into your everyday life and work. 3 KEY TAKEAWAYS ChatGPT as Your Second Brain: Cary explains how he's using ChatGPT to hold weekly “check-ins” that act like personal accountability sessions—reviewing goals, reflecting on meetings, and even remembering to follow up on specific thoughts or conversations. The Power of Prompting: Listeners can grab a free download from ChatGPTExperiment.com that includes prompts for building a voice style, writing authentically, creating content, and more. Cary walks through exactly what's included—spoiler: it's a lot. Ask About Your Blind Spots: Cary shares a bold move—asking ChatGPT what it sees as his top five blind spots—and how that insight is helping him grow personally and professionally. ABOUT CARY WESTON Cary is a certified marketing coach, business owner, and the host of The ChatGPT Experiment podcast. He's known for making AI tools feel practical, accessible, and actually useful. Whether he's leading presentations for standing-room-only crowds or running one-on-one training sessions, Cary's goal is simple: help people get curious, get confident, and get results using ChatGPT. Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com +++++++++ CONNECT WITH CARY ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear.

Episode Summary: In this solo episode of The ChatGPT Experiment, host Cary Weston shares a personal and exploratory dive into ChatGPT's growing memory capabilities. Inspired by a LinkedIn post, Cary experiments with using ChatGPT as an accountability and collaboration partner—an idea that feels especially relevant since becoming a one-person business after two decades of co-running an ad agency. He walks listeners through how he asked ChatGPT what it knows about him, how he corrected and added information, and ultimately, how he's testing its ability to proactively check in with him every Monday using a custom agenda. This episode is packed with real talk about habits, self-reflection, and the emotional side of working solo—all through the lens of AI-assisted growth. 3 Key Takeaways: ChatGPT's memory can be used to build a personal, proactive accountability partner—Cary demonstrates how feeding it detailed information allows it to better serve ongoing needs. Asking ChatGPT “What do you know about me personally and professionally?” is a great first step to understanding and shaping how the tool perceives you. Even solo professionals can simulate the benefits of a business partner by using AI to fill gaps in collaboration, accountability, and personal growth.   Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com +++++++++ CONNECT WITH CARY ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”.

In this solo episode, host Cary Weston records from the parking lot during his kids' sports practices and dives into a hands-on tip about creating Custom GPTs—specialized versions of ChatGPT tailored for specific tasks. Cary walks through the step-by-step approach he uses to build and use Custom GPTs that act like focused digital assistants, whether for writing, proposals, or even acting like an ideal customer focus group. It's a great listen for anyone who's curious about going deeper with ChatGPT and turning it into a truly personalized productivity partner. 3 Key Takeaways Custom GPTs = Specialized Assistants: Cary explains how Custom GPTs can be trained to perform focused tasks like writing in your tone, generating proposals, or role-playing as a best-fit customer. Start by Letting ChatGPT Help You First: Before creating a Custom GPT, Cary suggests having a conversation with ChatGPT about your goal and letting it guide you with suggestions and tasks to clarify your needs. Capture, Copy, and Paste: Once you're happy with the interaction, you can ask ChatGPT to generate the exact configuration text needed to create a Custom GPT—just copy and paste it in. He's even made a downloadable walkthrough to help with that.

In this solo episode of The ChatGPT Experiment, host Cary Weston shares personal updates, answers a listener question, and dives into two powerful tools within ChatGPT: Deep Research and a Custom GPT for Ideal Customers. Cary explores how these tools can help users level up their research, marketing, and customer engagement efforts. From understanding industry trends for a presentation to building a virtual focus group, Cary walks through real-world applications in a casual, relatable way.   Top 3 Takeaways: Deep Research is a game-changer: The new tool in ChatGPT (available with the paid version) acts like a research assistant, pulling live data and citing sources—perfect for preparing for important meetings, pitches, or presentations. Custom GPT for Ideal Customers: Cary explains how to create a custom GPT that thinks and reacts like your best-fit customer—ideal for marketing, nonprofit outreach, or client-facing communications. Preparation = Power: Whether it's a sales pitch or a keynote, Cary reminds us that using tools like Deep Research is like practicing for a "$10,000 putt"—you don't want to just show up unprepared.   About Cary Weston Cary Weston is a marketing strategist, agency owner, and the host of The ChatGPT Experiment. With a knack for breaking down tech tools into practical uses, Cary helps business owners, marketers, and nonprofits make ChatGPT work for them. Whether he's running client workshops, recording episodes from his truck, or geeking out on prompts, Cary's goal is to make ChatGPT feel less intimidating and way more useful. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary dives into a potentially controversial topic—using ChatGPT for personal advice. Cary emphasizes that ChatGPT should be seen as a tool, not a replacement for professionals, and shares real-world scenarios where it can help with personal counseling, legal understanding, and financial planning. 3 Key Takeaways: ChatGPT as a Thinking Partner: It can help process thoughts, analyze situations, and provide alternative perspectives—but it's not a substitute for a licensed professional. Understanding Legal and Financial Concepts: While it can't offer legal or financial advice, ChatGPT can break down complex terms and help users prepare for conversations with experts. Using It Responsibly: Be mindful of privacy and avoid sharing sensitive personal or financial data when using ChatGPT for guidance. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this solo episode, host Cary Weston shares his top ChatGPT advice—the tips and principles that consistently get the best reactions in his group presentations and one-on-one coaching. These aren't just specific tactics or prompts, but evergreen strategies to help beginners get the most out of ChatGPT. Cary breaks down the mindset shift needed to use ChatGPT effectively and offers practical ways to refine your prompts and interactions for better results. 3 Key Takeaways Just Talk to It – Treat ChatGPT like a conversation, not just a software tool. The more naturally and comfortably you communicate, the better the responses. Treat It Like an Intern – ChatGPT isn't a mind-reader; it needs direction. The more context and detail you provide, the better the output. Have It Ask You Questions – Instead of assuming you've given enough info, tell ChatGPT to ask you clarifying questions. This helps refine responses and improves accuracy. Final Thought One of Cary's favorite ChatGPT prompts? “Tell me more.” It's a simple way to unlock deeper insights and get richer responses. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary Weston explores what he calls the "empathetic position" and how it plays a crucial role in writing, problem-solving, and even workplace interactions when using ChatGPT. He shares how taking a step back to consider the audience's perspective—or the perspective of another person in a situation—can lead to better writing, clearer communication, and more effective decision-making. Key Takeaways: Writing with Empathy: Instead of just dumping information, use ChatGPT to analyze the audience's needs, questions, and expectations to make content more valuable. Problem-Solving Through Perspective: ChatGPT can act as a sounding board to help understand another person's motivations, concerns, or potential responses in a situation. Role-Playing for Real-World Scenarios: Whether dealing with employees, customers, or personal relationships, using ChatGPT to simulate conversations can help prepare for challenges and navigate difficult discussions. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary Weston dives into how he uses transcriptions with ChatGPT to improve productivity, capture valuable insights, and enhance communication. He shares real-world examples from his recent presentation to 200+ contractors, many of whom were unfamiliar with ChatGPT, and explains how call and video transcriptions can be a game-changer for business efficiency. Cary walks through practical applications of transcriptions, including sales calls, client meetings, and even email analysis, offering strategies to maximize ChatGPT's capabilities. 3 Key Takeaways Transcriptions help you stay present and capture important details. Whether it's a sales call, a client meeting, or a brainstorming session, recording and transcribing conversations ensures you don't miss critical insights. ChatGPT can analyze conversations for patterns, insights, and sentiment. By uploading transcriptions, you can extract key themes, identify pain points, and even gauge shifts in mood throughout a discussion. You can use ChatGPT for communication style analysis. By analyzing transcripts over time, you can better understand how clients, employees, or prospects communicate—helping you craft more effective responses and build stronger relationships. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary sits down with Jonathan Mast, founder of White Beard Strategies, who helps businesses and teams embrace AI through group coaching and training. Jonathan is passionate about moving people from being skeptical or unsure about AI to confidently using it in their daily work. The conversation covers real-world AI applications, practical training approaches, and how businesses can leverage AI to improve efficiency. 3 Key Takeaways Most people are still unsure about AI – The average user has likely tried AI tools like ChatGPT but hasn't found a way to make them truly useful yet. The key is to find simple, everyday applications to build confidence. AI should be treated like an intern or assistant – Instead of expecting perfect results from the start, AI works best when given clear instructions and iterative feedback, just like working with a real person. AI can streamline business operations in unexpected ways – From analyzing meeting notes and filtering job applicants to creating personalized AI models, AI can save businesses time and make work more efficient. About Jonathan Mast Jonathan Mast is the founder of White Beard Strategies, a company dedicated to helping businesses and professionals integrate AI effectively. Based in Alabama, Jonathan runs a large online community where he shares free resources and training to help people overcome their fear of AI and start using it with confidence. His expertise lies in group coaching, custom AI training, and exploring innovative ways to apply AI to everyday business challenges. To connect with Jonathan, visit:

In this solo episode, host Cary Weston shares a powerful tip and challenge for improving ChatGPT responses. He explores how adding "real-world consequences" to a prompt can lead to more accurate, thoughtful, and thorough AI-generated content. By reframing instructions and emphasizing the potential consequences of incomplete work, Cary found that ChatGPT provided more detailed and higher-quality responses. He challenges listeners to try this technique and share their results. Key Takeaways Set Clear Stakes for Better AI Responses – When using ChatGPT, explaining why accuracy matters—especially by adding real-world consequences—can lead to more precise and complete responses. The “Busy Middle” is Where AI Saves Time – Breaking work into three phases—ideation, the busy middle, and polishing—helps maximize AI's strengths. Using transcripts and structured input lets ChatGPT handle the “busy middle” and make content creation more efficient. Framing AI as an Intern Helps – Treating ChatGPT like an intern, providing clear instructions, background, and expectations, ensures better results. Without proper guidance, the output may be incomplete or generic. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this solo episode, host Cary Weston dives into the process of using ChatGPT as a supportive tool for writing business books. Cary shares insights from his personal experience and from helping others navigate the journey of turning their knowledge, stories, and expertise into written form. Instead of replacing the writer, ChatGPT acts as a collaborative partner, streamlining the process, removing obstacles like writer's block, and bringing ideas to life in a structured, authentic way. 3 Key Takeaways ChatGPT is a Writing Partner, Not a Replacement: Use it to complement your ideas and expedite the writing process, especially for eliminating the overwhelm of staring at a blank page or blinking cursor. Start with a Clear Outline and Detailed Transcripts: Create a structured outline, record your thoughts through audio or video, and use transcripts as the foundation for each chapter. Breaking the process into smaller, manageable parts ensures better results. Give ChatGPT Specific Directions: Clearly define the intended audience, voice, tone, and style for your book. Work chapter by chapter to maintain authenticity and avoid generic or surface-level outputs. About Cary Weston Cary Weston is the host of The ChatGPT Experiment podcast and an experienced marketer with a passion for helping others harness the power of AI to enhance their personal and professional lives. His goal is to demystify ChatGPT for curious beginners and empower them to use it effectively. Cary also runs workshops and provides resources for using ChatGPT in marketing, content creation, and beyond. Ready to make ChatGPT work for you? Check out Cary's customized, interactive workshops:

In this episode of The ChatGPT Experiment, host Cary Weston dives into one of ChatGPT's newer features: Projects. Cary shares tips and insights on how to better organize and manage your ChatGPT conversations using this tool. He also reflects on the challenges of staying organized with ChatGPT, offers practical advice, and discusses how Projects can serve as a simple folder system to store and retrieve conversations. Cary wraps up the episode with updates about his workshops, resources for beginners, and a teaser about exploring ChatGPT's task scheduling feature. 3 Key Takeaways Projects as Folders: The new Projects feature in ChatGPT acts as a folder system, allowing users to group conversations for easier organization and retrieval. Name Your Chats: Renaming chats meaningfully after you're done is a small but crucial habit that can save you time when searching for past conversations. Practical Uses for Projects: Projects are especially helpful for client work, ongoing tasks, or any projects involving multiple related conversations. About Cary Weston Cary Weston is the host of The ChatGPT Experiment, a podcast dedicated to helping people understand and maximize ChatGPT for personal and professional use. He brings practical advice, real-world use cases, and a relatable approach to exploring AI tools. Cary is also an experienced workshop facilitator who helps businesses streamline their processes with ChatGPT. Listeners can learn more about Cary's hands-on workshops and resources on his website: ChatGPTExperiment.com. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode of The ChatGPT Experiment, Cary dives into how writers—especially traditional copywriters—can use ChatGPT as an accelerator for their work instead of seeing it as a competitor. Cary tackles common concerns about ChatGPT “replacing” writers and offers strategies to use it for tasks like ideation, outlining, and drafting. He emphasizes that ChatGPT is a tool to expedite busy work, allowing writers to focus on their unique skills and creativity. Key Takeaways ChatGPT as an Accelerator: Rather than fearing ChatGPT as a replacement, view it as a way to fast-track repetitive tasks like outlining and drafting so you can spend more time on what you do best. Framework for Personalization: Refer to Episode 21 for tips on teaching ChatGPT to replicate your unique writing voice, tone, and style for more personalized results. Effective Communication with AI: Check out Episode 10 for insights on how to engage in conversational prompting with ChatGPT to get better, more nuanced outputs. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode of The ChatGPT Experiment, Cary does something unique—he invites ChatGPT itself to be the guest! Through a playful and insightful conversation, Cary explores how ChatGPT can be used effectively for personal and professional tasks. The episode is all about helping listeners see how ChatGPT can be approachable, conversational, and a valuable partner in their daily lives. 3 Key Takeaways Start with Curiosity: The best way to explore ChatGPT's potential is by asking small, simple questions related to your personal or work needs. It's like chatting with a helpful friend who's ready to brainstorm ideas or answer questions. Adjust the Tone: You can shape how ChatGPT responds by asking it to match your preferred tone, whether formal, casual, or tailored to your specific style. Over time, it adapts to your preferences. Practical Applications: ChatGPT excels at repetitive tasks like drafting reports, creating templates, brainstorming, or even summarizing conversations. It's a versatile tool for both efficiency and creativity. About ChatGPT ChatGPT is OpenAI's advanced conversational AI model, designed to assist with tasks ranging from brainstorming and drafting content to role-playing conversations and offering personalized recommendations. While it lacks a physical presence, its strength lies in adaptability—it can help users improve workflows, practice communication, and get creative. Final Note Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary Weston reflects on a year of the ChatGPT Experiment by revisiting his original "Guiding Principles" from Episode 1. He reviews each principle, assesses its relevance after a year of hands-on experience, and shares updates to refine the framework. Cary offers listeners practical insights and actionable advice for getting the most out of ChatGPT, emphasizing experimentation, patience, and curiosity as the keys to success. Key Takeaways Guiding Principles Evolve Through Experience The original principles—like treating ChatGPT as an "amazing instrument" or an "intern"—remain central but have been refined to reflect a deeper understanding gained through consistent use and experimentation. Practical Frameworks for Effective Use Cary highlights the BDR (Background, Detail, Revision) framework as a cornerstone for clear communication and efficient collaboration with ChatGPT, enhancing productivity and precision. Curiosity Drives Results Maintaining an exploratory mindset allows users to uncover ChatGPT's full potential, leveraging feedback loops like “Tell me more” to dive deeper and achieve better outcomes. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary Weston sits down with Chris Greene, founder of the Flood Insurance Guru, a niche insurance and marketing expert who transformed his business by embracing video content and AI tools. Chris shares his journey of scaling his company with over 5,000 videos, generating millions in revenue, and how he's teaching others to harness the power of video and ChatGPT. The conversation dives into building authenticity, using AI tools for efficiency, and navigating challenges, including his personal journey of losing his vision and adapting his work approach. Key Takeaways Niche Focus and Authenticity Drive Success Chris leveraged personal experiences and a deep understanding of flood insurance to create a unique and trusted brand that resonates with customers. AI Tools Amplify Productivity and Creativity By creating custom GPTs and using AI tools like HeyGen and HubSpot integrations, Chris optimized workflows, built targeted content, and improved customer experience. Human Connection through Video Content Personalized video proposals, answering FAQs, and authentic storytelling shortened sales cycles and deepened customer trust. About Chris Greene Chris Greene is the founder of the Flood Insurance Guru, a business built to educate, empower, and assist homeowners in navigating flood insurance policies. Starting his journey after a difficult personal experience with flood insurance, Chris decided to fill the gap in public knowledge through authentic and accessible video content. Beyond his insurance work, Chris has become a sought-after marketing consultant, teaching others how to build niche businesses through video and inbound marketing strategies. You can learn more about Chris and his work at: Flood Insurance Guru YouTube Channel Website Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

Episode Summary In this episode, Cary sits down with Casey Brown, founder of Boost Pricing, who is on a mission to help businesses get paid the prices they deserve. Speaking from her experience as a pricing consultant and speaker, Casey shares valuable insights on how companies can better understand their value, overcome pricing fears, and avoid common pitfalls like undervaluing “hot sauce” services. She discusses the human side of pricing, emphasizing that understanding your audience, using empathy in sales, and practicing key skills can transform how businesses approach pricing and boost both profits and customer loyalty. 3 Key Takeaways Value-Based Pricing Over Cost-Based Pricing: Casey emphasizes that pricing should be tied to the value a product or service brings to the customer rather than simply covering costs. Too many businesses leave money on the table by only aiming to break even or match their competition. Empathetic Sales Approach: Sales teams need to act as empathetic advisors who truly understand customer needs. This can make a significant difference in both the final sale price and long-term customer loyalty. Role-Playing for Sales Confidence: Practicing sales conversations and objection handling—whether with colleagues or AI tools—helps salespeople build confidence, listen more effectively, and handle high-stakes conversations without getting caught off guard. About Casey Brown Casey Brown is a pricing expert and the founder of Boost Pricing, where she helps companies maximize the value they provide by empowering them to set prices that reflect their quality. As a speaker and consultant, Casey is passionate about helping businesses understand the impact of fair pricing on their growth, teams, and even local communities. With her new book, Fearless Pricing, she offers guidance on breaking out of pricing fear and commanding the value they deserve. Casey's work is mission-driven, grounded in her belief that businesses can positively impact families and communities when they're paid fairly. Casey's LinkedIn Profile CaseyBrown.com BoostPricing.com +++++++++ Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this solo episode, Cary tackles the challenge of feeling stuck when facing major professional or personal roadblocks. Drawing from personal experiences and coaching insights, Cary shares how ChatGPT can serve as a powerful tool for organizing thoughts, identifying barriers, and building action plans to move forward. The episode offers practical tips on leveraging ChatGPT to bring clarity to overwhelming situations and introduces key concepts like narrowing the band, role-playing, and creating custom GPTs for long-term problem-solving. Key Takeaways Narrowing the Band: Focus ChatGPT on a specific topic or problem by setting clear criteria, so it can effectively help without overwhelming you with unnecessary information. Role-Playing as a Problem-Solving Partner: Use ChatGPT as a sounding board to identify issues, uncover barriers, and define success, one step at a time. Building a 90-Day Action Plan: Break goals into smaller, manageable steps across three 30-day periods to make consistent progress toward resolving challenges. Prompt referenced in the episode PROMPT: i need help getting through a major professional roadblock for me and i need someone to talk to…would you please help me? I need to identify: 1. what the specific issue really is 2. what's keeping me from making meaningful progress towards solving it 3. what does success look like if I could Can we work through this one at a time? About Cary Cary Weston, host of The ChatGPT Experiment, is a marketing strategist and business coach dedicated to helping individuals and organizations maximize their potential using ChatGPT and other innovative tools. With a wealth of experience in leadership and problem-solving, Cary specializes in making complex challenges feel approachable and manageable. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

Episode Summary In this episode, Cary welcomes Steven Bross, an experienced art educator with a dynamic background in design and teaching. Steven teaches visual communication at Central Monaco Technical High School and is developing a platform called Odd Fish, which offers specialized online coursework for design students.  Key Takeaways Scalable Curriculum Creation: Steven leverages ChatGPT to streamline the creation of detailed course materials, allowing him to generate custom content quickly and serve different student learning levels. Empowering Students with AI Tools: Odd Fish combines Steven's real-world design experience with AI resources, helping students learn marketable skills in areas like graphic design, video editing, and freelancing. AI in Education: Steven shares insights into AI's role in modern education, from simplifying complex concepts to adapting teaching methods to suit various learning styles, making his curriculum more inclusive. About Steven Steven is a seasoned educator with over two decades of experience in visual communication. He started as a creative professional in the design industry before shifting to teaching, where he found a passion for mentoring students. Now, he teaches at Central Monaco Technical High School, where he focuses on building practical skills in design, visual communication, and freelancing. Through his platform Odd Fish, he aims to provide flexible, online design courses for students and teachers alike, integrating technology to inspire the next generation of creatives. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

In this episode, Cary sits down with Jim Sterne, a seasoned marketing consultant, speaker, and author known for his work in web analytics, marketing technology, and the impacts of generative AI on business.    About Jim Sterne: Jim Sterne has spent more than 35 years selling and marketing technical products. He began his career helping people understand Visicalc at a time when “personal computer” was an oxymoron. He sold business computers to companies that had never owned one in the 1980s, consulted and keynoted about online marketing in the 1990's, and founded a conference and a professional association around digital analytics in the 2000's. He is currently focused on the application of artificial intelligence and machine learning to marketing. Jim's LinkedIn Profile Jim's Company Website Marketing Analytics Summit   Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

In this episode, Cary dives ChatGPT's new web-based “Search” feature and Anthropic's AI assistant, Claude.   Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

In this episode, Cary welcomes Lori Highby, founder of the digital marketing agency Keystone Click, for a practical and lively discussion about using AI tools like ChatGPT and others in daily business. Lori shares how AI helps her manage tasks in marketing, sales, and content creation, and she offers insights on how even beginners can benefit from AI with a few small steps. From making sales calls easier to drafting empathetic emails and even having fun with clever writing prompts, Lori explains how AI fits naturally into her work and life. Main Topics Covered Using AI for Everyday Marketing and Sales Tasks Creating Empathetic and Effective Client Communications AI for Personal Fun and Professional Efficiency Exploring Other AI Tools: Descript, Perplexity, and Adobe Enhance Getting Started with AI: Tips for New Users and Best Practices Key Takeaways AI Makes Daily Tasks Smoother: Lori shares how AI tools like Fathom and ChatGPT help streamline sales calls by summarizing conversations, tracking client pain points, and guiding follow-ups. Customizing AI for Empathy and Impact: By using AI to refine emails and make them more empathetic, Lori demonstrates how AI can be a helpful partner in fostering client relationships and managing sensitive communications. Approaching AI Playfully Opens Doors for Beginners: Lori encourages new AI users to start with small, fun prompts to learn AI's potential, like using ChatGPT to write a humorous Airbnb review or creating awards for her hockey team. Episode Index Introduction: Cary and Lori's background and initial greetings. About Lori and Keystone Click: Lori shares her journey as CEO of Keystone Click and her focus on strategic digital marketing for industries like manufacturing and construction.  Fun with AI: Writing a Clever Review: Lori describes using ChatGPT to write a witty review for an Airbnb experience, showing AI's versatility. Streamlining Sales Calls with AI: Lori talks about using AI tools like Fathom and ChatGPT for capturing and analyzing sales calls to improve follow-up and client relations. AI in Client Communications: The role of AI in helping Lori and her team craft clear, empathetic emails for clients. Training and Coaching on AI Usage: Lori shares insights on introducing AI to account managers and clients, from discovery calls to practical exercises. Live Demos of AI for Business Groups: Lori describes showing clients real-time AI examples, which make AI less intimidating and more accessible.  Lori's Favorite AI Tools: Discussion on using Perplexity, Descript, and Adobe Enhance for tasks ranging from research to content creation. Tips for New AI Users: Lori's advice on starting with AI in small, impactful ways, emphasizing problem-solving and time efficiency. Privacy Concerns and AI: Importance of data security and establishing guidelines for using AI with sensitive information. Fun with ChatGPT in Everyday Life: Lori's playful side, using ChatGPT to create lighthearted awards for her hockey team. Lori's R.A.C.E. Prompt Structure: A structured approach to prompts—Role, Action, Context, Execute—making AI easy for beginners. Closing Remarks and Final Thoughts: Cary wraps up the episode, highlighting key takeaways from Lori's experiences and AI tips. About The Guest Lori Highby is a seasoned podcast host, speaker, educator, and founder of Keystone Click, a strategic digital marketing agency. With experience working with Fortune 500 companies and micro-businesses alike, Lori helps businesses realize their potential through strategic digital marketing. She brings energy and passion to her work, empowering other professionals to grow and innovate through practical, actionable insights. ABOUT THE AUTHOR Cary is a seasoned marketing professional offer coaching, consulting, and guidance through his company CM Weston. He is a founder in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach - a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear on Free Music Archive

[Note - prompt discussed in episode is available at www.ChatGPTExperiment.com] In this episode, Cary Weston walks listeners through the process of identifying their ideal customers using ChatGPT. Whether you're a business owner, marketer, or nonprofit, Cary explains how to define the audience you're trying to reach, explore what they're looking for, and figure out how to connect with them effectively. This episode dives into practical ways to use ChatGPT as a brainstorming and strategy tool to refine your customer profile and improve how you engage with them. Main Topics Covered: How to define and identify your ideal audience. Using ChatGPT for customer insights and audience segmentation. Practical tips for integrating audience feedback and optimizing your marketing copy. Key Insights: Audience Discovery with ChatGPT: Cary highlights how to use ChatGPT as a strategic partner to discover key attributes of your audience and their needs. Practical Applications: The episode covers real-world uses of ChatGPT for tasks like refining your website, generating relevant social media posts, and answering both "shopping" and "buying" questions for customers. Interactive Feedback: Listeners learn how to use customer reviews and ChatGPT's analysis to close the information gap on their website, enhancing the customer experience. Episode Index: 00:00 – Introduction to the podcast and Cary's conference experience. 01:30 – Importance of discovering your ideal audience for businesses and nonprofits. 02:45 – Using ChatGPT as a brainstorming tool for customer segmentation. 04:30 – Announcing upcoming custom GPT workshops for various business tasks. 06:10 – Practical steps: Inputting your website URL into ChatGPT to evaluate your audience. 10:00 – Shopping vs. Buying questions: How to categorize customer needs. 15:00 – Using customer reviews as a resource for ChatGPT analysis. 18:00 – Creating a comprehensive customer profile report using ChatGPT. 20:15 – Understanding the “information gap” on your website and how to close it. 23:00 – Final thoughts on using ChatGPT to refine audience engagement strategies. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of The ChatGPT Experiment, Cary Weston reflects on insights gained during a marketing conference, where he led a breakout session about using ChatGPT. He focuses on the concept of "narrowing the band" to make ChatGPT more effective by customizing its focus and inputs, thus delivering better results for various practical tasks. Whether you're a complete beginner or someone already familiar with ChatGPT, this episode offers simple strategies to refine how you use the tool. Main Topics Covered: Narrowing the Band: How to limit ChatGPT's focus for more effective output. Using ChatGPT as a Specialist: How to give it a specific role or persona. The Three Phases of a Project: Planning, doing, and fine-tuning your work with ChatGPT's help. Key Insights: Customization is Key: Narrow ChatGPT's focus by feeding it relevant information and giving it specific instructions, making its outputs more accurate and personalized. Role-playing Improves Results: Define a clear role or persona for ChatGPT, like an ordinance expert or content writer, to better guide its responses. Maximize Time on Strategy and Editing: With ChatGPT handling repetitive tasks, you can focus more on the strategic and finalization phases of projects. Episode Index: [00:00] Introduction and reflections from the MaineStay conference. [03:00] Explanation of the “Narrow the Band” concept. [05:00] Real-world application: Using ChatGPT to update municipal ordinances. [09:00] Personalizing ChatGPT: Feeding it your own documents and instructions. [13:00] The three phases of project work and where ChatGPT adds the most value. [18:00] Upcoming episodes teaser: Custom GPTs for educators and content creators. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of The ChatGPT Experiment, I'm joined by Jeremy Somers, founder of the AI-assisted creative agency NotContent.ai. Simply put, this is an absolutely fascinating conversation.  In our talk, we dive into how AI is revolutionizing the world of creative work, from advertising campaigns to product photography, enabling brands to drastically reduce time and costs while amplifying output. Jeremy shared with me the challenges and triumphs of integrating AI into the creative process, and how his agency is shaping the future of digital content. Main Topics Covered The role of AI in transforming creative agencies and content production. How AI can create virtual product photoshoots without the need for studios or photographers. Building an AI-driven process for storytelling and brand world-building at scale. Three Key Takeaways Efficiency Multiplied: Learn how Jeremy's agency uses AI to amplify content production by 10x while cutting down the time by 90%. Virtual Product Photography: Discover how AI tools like 3D modeling and custom GPTs can replace traditional photo shoots, saving time, resources, and creative energy. The Future of Creativity: Jeremy explains how his agency uses AI to build entire visual stories and characters for brands, showing how AI's role in creativity is only just beginning. Episode Index [00:00] Introduction: Meet Jeremy Somers, his background, and his agency NotContent.ai. [05:00] Breaking Down AI's Role in Creative Work: Jeremy explains how AI is replacing traditional creative processes like product photography. [08:00] Bye-Bye Studio: A discussion on how AI handles the entire creative process, from mood boards to world-building. [17:00] AI and Entrepreneurship: Insights into how Jeremy uses custom GPTs for storytelling and character development in branding. [28:00] Challenges and Solutions in AI Integration: Navigating copyright and legal considerations when working with AI tools. [35:00] Jeremy's Approach to Creative Mastery with AI: How embracing AI can elevate human creativity to new heights. [45:00] Wrapping Up: Jeremy shares his vision for the future of creative industries with AI as a key driver. About the Guest Jeremy Somers is the founder of NotContent.ai, an AI-assisted creative agency that specializes in content production for brands, ranging from product photoshoots to full-scale campaigns. With a background in fashion and traditional design, Jeremy has transitioned into the AI space, where his agency is redefining creativity and content production for brands like Adidas, Google, and Tommy Hilfiger. Website: http://www.notcontent.ai LinkedIn: https://www.linkedin.com/in/jeremy-somers/ ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The ChatGPT Experiment is also a LinkedIn Newsletter, and you can find it here: LinkedIn Newsletter MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode, I sit down with Mike Kaput from Marketing AI Institute to talk about the real-world impact of ChatGPT and AI on businesses. Mike shares insights on how beginners can start using ChatGPT, common misconceptions, and practical tips to make the most out of AI tools. Whether you're curious about AI's role in your job or how it's shaping industries, Mike's straightforward approach makes it easy to understand and apply. Main Topics Covered Introduction to Marketing AI Institute and its mission Common misconceptions and fears about ChatGPT Practical uses of ChatGPT in various business scenarios The evolving landscape of AI and its future implications Educational approaches to integrating AI in higher education Key Insights and Takeaways Practicality Over Hype: Understand why AI, specifically ChatGPT, matters and how it can be a practical tool for your business. AI Literacy: Learn how to develop a basic understanding of AI and apply it to everyday tasks to save time and increase efficiency. Future Preparedness: Gain insights into the future of AI and how to stay ahead of the curve in a rapidly evolving technological landscape. Episode Index [00:00:00] Introduction and Mike's Background [00:01:00] Overview of Marketing AI Institute [00:02:20] Common Misconceptions about ChatGPT [00:06:00] Practical Applications of ChatGPT [00:08:50] AI Literacy for Businesses vs. Individuals [00:11:50] Challenges in Implementing AI in Organizations [00:14:20] The Future of AI and Job Market Impact [00:19:10] The Importance of Relevant, Practical AI Use Cases [00:24:00] Higher Education's Approach to AI [00:29:50] Mike's Personal AI Tools and Practices [00:35:00] Final Thoughts and Conference Information About Mike As Chief Content Officer, Mike Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue for Marketing AI Institute. An avid writer, Mike has published hundreds of articles on how to use AI in marketing to increase revenue and reduce costs. Mike is the co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business (Matt Holt Books, 2022). He is also the author of Bitcoin in Plain English, a beginner's guide to the world's most popular cryptocurrency. Connect with Mike LinkedIn: https://www.linkedin.com/in/mikekaput/ Website: Marketingaiinstitute.com   About The Author Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear

Ever wondered how ChatGPT can really impact education and career preparation? In this episode, we sit down with John Garten, Director of Career Development at Northern Arizona University. From his diverse career background, including coaching national championship rowing teams to diving deep into AI tools, John brings a wealth of experience and unique perspectives. We'll explore how ChatGPT is transforming the way students prepare for their careers, the innovative ways educators are integrating AI into their curriculum, and the broader implications of these technologies on the future workforce. Join us for a fascinating discussion that blends practical insights with inspiring stories. Episode Summary Main Topics Covered: John's diverse career journey and how it shapes his approach to career development. The impact of ChatGPT and AI tools on higher education and career preparedness. Innovative uses of ChatGPT in teaching and student engagement. Strategies for effective prompt engineering and critical thinking. The future of AI in education and business. Three Key Insights: Transferable Skills: John's varied career path underscores the importance of adaptable skills and how AI tools can enhance career development. Innovative Education: ChatGPT is being used creatively by educators to enhance learning experiences, from art to geography. Career Readiness: Teaching students how to effectively use AI tools prepares them for the rapidly evolving job market, making them more competitive candidates. About John John Garten is the Director of Career Development at Northern Arizona University. With a rich background that spans from serving in the Navy Reserves to pursuing a PhD in geography, and from coaching national championship rowing teams to leading career development initiatives, John embodies the concept of transferable skills. His innovative approach to integrating AI tools like ChatGPT into career development and education highlights his commitment to preparing students for the rapidly evolving job market. John's passion for education, combined with his hands-on experience, makes him a leading voice in utilizing technology to enhance learning and career preparedness. Connect WIth John LinkedIn: https://www.linkedin.com/in/john-g-gartin Website: www.johngartin.com  Career Development Prompts: https://www.johngartin.com/career-prompts Leadership Prompts: https://www.johngartin.com/leadership-prompts   About The Author Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear

Have you ever wondered if ChatGPT could predict your fantasy football lineup or even tell you the air quality at the Statue of Liberty? In this episode, we sit down with Greg, the mastermind behind Gimme Info, to dive into the fascinating world of AI and ChatGPT. Join us as Greg shares his incredible journey from the early days of AI in the 1980s to the revolutionary impact of ChatGPT today. It's a fun and engaging conversation that will spark your curiosity and show you how ChatGPT can transform your business and daily life.   Main Topics Covered Introduction to Greg and Gimme Info Evolution of AI from the 1980s to today First impressions and transformative potential of ChatGPT Practical applications of ChatGPT for businesses Custom GPTs and their benefits Real-world examples of ChatGPT in action Key Insights Ease of Access: ChatGPT has made AI and data handling accessible to non-tech savvy individuals, transforming how small businesses operate. Practical Applications: Learn how businesses can leverage ChatGPT to streamline processes, improve efficiency, and make data-driven decisions. Custom Solutions: Discover the power of custom GPTs and how they can provide tailored solutions for specific business needs, from lead generation to sales forecasting. Episdoe Index [00:00:00] Introduction to the episode [00:00:18] Greg's background and experience with AI [00:01:05] Evolution of AI since the 1980s [00:01:30] Greg's work with AI and data accessibility [00:03:15] Greg's first experience with ChatGPT [00:04:00] Cary's initial reaction to ChatGPT [00:05:00] Practical uses of ChatGPT for businesses [00:09:20] Understanding ChatGPT as an app [00:12:10] Custom GPTs and their practical applications [00:16:00] Real-world examples of ChatGPT in action [00:23:15] Levels of ChatGPT capabilities: Efficiency, Proactivity, Predictivity [00:28:00] Simplifying the use of ChatGPT for businesses [00:31:00] Predictive analytics using ChatGPT [00:33:00] Fantasy football application of ChatGPT [00:36:30] Exploring niche AI models beyond ChatGPT [00:39:00] Conclusion and final thoughts on AI and ChatGPT About The Guest Greg is the founder of Gimme Info, a company dedicated to making data more accessible and useful. With over 35 years of experience in AI and software development, Greg specializes in leveraging AI technologies like ChatGPT to help small businesses and solopreneurs make better data-driven decisions. His passion for making complex technology easy to use and understand shines through in his practical approach to AI solutions. Connect With Greg LinkedIn: https://www.linkedin.com/in/gimmeeinfo/ About The Author Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/  

  Curious about how ChatGPT can make your work easier? Today, we're chatting with Mollie Williams from Harvard Medical School about how she uses ChatGPT in her daily work. Mollie shares how this powerful tool can simplify tasks, improve productivity, and boost overall efficiency. From streamlining grant writing to planning research projects, Mollie provides insights on integrating ChatGPT into various aspects of her job. Whether you're new to ChatGPT or looking for fresh ideas, join us for some practical tips and strategies to help you succeed! Main Topics Covered Introduction to Mollie Williams and her work in public health The impact of AI tools like ChatGPT on nonprofit operations Practical applications of ChatGPT in grant writing and fundraising Using ChatGPT for content analysis and research projects Personal experiences and challenges in adopting new AI technologies Key Insights and Takeaways Efficiency in Grant Writing: Learn how ChatGPT can streamline the grant writing process by generating tailored content, improving proposal quality, and saving valuable time. Versatile Thought Partner: Discover the various ways ChatGPT can serve as a thought partner in brainstorming, writing, and planning research projects. Adaptability and Continuous Learning: Understand the importance of experimenting with AI tools and adapting their use to fit specific organizational needs, ensuring continuous improvement and innovation. Episode Index [00:00:00] - Introduction and initial setup [00:03:00] - Welcoming Mollie Williams and her background [00:04:30] - Discussion on the role of mobile clinics and public health initiatives [00:09:00] - Introduction to ChatGPT and initial experiences [00:12:00] - Practical uses of ChatGPT in nonprofit grant writing [00:21:30] - Challenges and strategies in content analysis using ChatGPT [00:28:00] - Personal reflections on AI and its impact on thinking and writing [00:36:00] - Utilizing ChatGPT for interviewing and scope of work preparation [00:38:00] - Closing thoughts and advice for beginners About Mollie Mollie Williams is a public health professional with over 25 years of experience. She currently leads two programs at Harvard Medical School: The Family Van, a mobile clinic serving Boston's underserved communities, and Mobile Health Map, a national network of mobile clinics focused on evaluation and research. Mollie is passionate about using innovative solutions like ChatGPT to enhance the impact of public health initiatives. Connect with Mollie: LinkedIn - https://www.linkedin.com/in/molliewilliams/ Website - https://www.mobilehealthmap.org/ Resources: Mollie mentioned a prompt sheet in the episode. You can view the document here. About The Author Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/  

Today, I'm chatting with William A. Adams, a technologist, engineering trailblazer, and philanthropist. With over 35 years in the tech industry, William has done it all—from running his own company to being recorded in the Computer History Museum. He even served as the first Technical Advisor to Microsoft's current CTO, Kevin Scott. William breaks down AI in simple terms, calling it an “amazing instrument.” He shares how tools like ChatGPT can simplify tasks, such as writing memos or planning marketing strategies. He also introduces the concept of custom GPTs, specialized versions of ChatGPT for specific tasks, like his CNC router projects. William's journey at Microsoft included founding and overseeing global initiatives, from early XML technologies to the Leap program, which focused on diverse hiring and was named Microsoft's D&I Program of the Year in 2020. Now, he's focused on "Tequity," which aims to create intergenerational wealth for women and minority-owned businesses through equity-based shares in technology. Starting with tech from day one is key, says William. Even beginners can boost their productivity and creativity with ChatGPT. He offers tips on training ChatGPT to be even more helpful, making it user-friendly for everyone. We also explore the future of AI and how different systems can work together. William's insights show how AI can enhance our creativity and simplify complex tasks.   Main Topics Covered Introduction to William A. Adams and his tech journey Simplifying tasks with AI tools like ChatGPT The concept and benefits of custom GPTs Integrating tech from day one in business ventures Practical tips for beginners on using ChatGPT effectively Key Insights and Takeaways AI as a Tool: William emphasizes that AI, especially tools like ChatGPT, is an "amazing instrument" that can help simplify everyday tasks, from writing memos to planning marketing strategies. Custom GPTs: Learn how to create and use custom GPTs tailored to specific needs, enhancing productivity and making complex tasks manageable. Tech Integration: William advises incorporating technology from the start in any business venture, highlighting the importance of learning and leveraging AI tools early on.    ABOUT WILLIAM A. ADAMS William A Adams is a technologist, engineering trailblazer, and philanthropist. With over 35 years in the tech Industry, William has run his own company, been recorded in the Computer History Museum, and served as the First Technical Advisor to Microsoft's current CTO Kevin Scott. William has founded and overseen global initiatives at Microsoft from XML technologies as early as 1998, to DE&I initiatives in 2015. The Leap program, with a focus on diverse hiring, was named Microsoft's D&I Program of the year in 2020. Today, William is focused on Tequity; the creation of intergenerational wealth, through equity based shares of technology, for women and minority owned businesses. He is turning his years of experience and wisdom into actionable tools for the creation of modern tech centered businesses. Connect with William: William Adams requests@william-a-adams.net   Website: http://william-a-adams.com/    LinkedIn: https://www.linkedin.com/in/thewilliamaadams   Twitter: @LeapToTech https://twitter.com/LeapToTech   Instagram: thewilliamaadams   Facebook:William A. Adams   Phone: +1 (425) 906-3555     ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/  

In this episode of 'The ChatGPT Experiment', host Cary Weston delves into a variety of useful ChatGPT prompts. Designed for beginners, this episode offers practical insights into how you can leverage ChatGPT for travel planning, graph creation, business research, and more. Cary provides detailed explanations and examples, making it easy for anyone to follow along and start using these prompts in their daily lives. Main Topics Covered: Planning travel itineraries with ChatGPT prompts Creating graphs and charts using ChatGPT Developing executive briefing prompts for business research Generating detailed alt text for images Utilizing custom GPTs for complex tasks Key Insights: Learn how to create comprehensive travel itineraries using a detailed ChatGPT prompt that asks all the right questions. Discover the wide range of graphs and charts that ChatGPT can generate, complete with descriptions and best use cases. Understand how to compile an executive briefing for any business quickly, using a step-by-step ChatGPT prompt.   EPISODE INDEX Introduction [00:00:00] Introduction to the episode and overview of what will be covered. Travel Planning Prompt [00:01:11] Discussing a prompt for planning travel itineraries using ChatGPT. [00:06:29] Explanation of the travel prompt in detail and a request for listener feedback. [00:10:00] Discussing the methodology behind creating the travel prompt and how it can be adapted for other use cases. Graph and Chart Generation [00:01:52] Exploring how ChatGPT can generate various types of graphs and charts. [00:14:11] Sharing insights about ChatGPT's ability to create graphs and charts, along with the types of graphs available. Business Executive Briefing Prompt [00:02:17] Introducing the business research prompt for executive briefings. [00:14:50] Business executive briefing prompt details and how it can be used for company research. [00:16:38] Explanation of the comprehensive approach taken to create the business executive briefing prompt. [00:26:00] A listener's feedback on using the business executive briefing prompt and the introduction of the prompt GPT. Alt Tags for Images [00:18:59] Discussion about the use of alt tags for images and how to create detailed descriptions. [00:20:10] Prompt for generating detailed alt text for images, including an example and how to use it. Custom GPT for Complex Prompts [00:02:52] Highlighting a custom GPT designed to create complex prompts through a guided interview process. [00:23:30] Introduction to custom GPTs and how they can streamline repetitive tasks. [00:24:49] Description of the prompt GPT that helps create detailed prompts by interviewing the user. Interactive Workshop Invitation [00:03:00] Invitation to an interactive workshop for sales and marketing professionals on June 13th. [00:28:48] Conclusion and encouragement for listeners to experiment with the prompts and share feedback. [00:29:00] Reminder about the upcoming interactive workshop and closing thoughts on the importance of curiosity in using AI tools effectively. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

  In this episode of 'The ChatGPT Experiment,' host Cary Weston sits down with Tom Wardman to discuss practical ways beginners can use ChatGPT to enhance their personal and professional lives. Designed for those just starting with ChatGPT, this episode demystifies the tool and offers straightforward advice on integrating it into your daily routine for improved efficiency and content creation. Main Topics Covered Introduction to Tom Wardman and his background with ChatGPT Tom's initial experiments and learnings with ChatGPT Using ChatGPT to overcome common content creation challenges Practical applications of ChatGPT for personal branding Understanding varying comfort levels with ChatGPT among users Tips and strategies for beginners to get started with ChatGPT Key Insights or Takeaways Getting Started with ChatGPT: Understand how to begin using ChatGPT effectively, even if you're new to the tool. Enhancing Content Quality: Learn how ChatGPT can help identify gaps and improve the quality of your content. Efficiency Tips: Discover practical ways to use ChatGPT to save time on repetitive tasks and enhance your productivity.  Episode Index [00:00:00] Introduction and Tom Wardman's background [00:05:39] Tom's journey with ChatGPT and initial experiments [00:07:00] Practical uses of ChatGPT in marketing and personal branding [00:10:40] Teaching clients to use ChatGPT and addressing skepticism [00:13:29] Using ChatGPT to overcome the curse of knowledge in content creation [00:16:00] Analyzing websites with ChatGPT and competitive research [00:20:30] Setting up LinkedIn posts and personal branding with ChatGPT [00:27:29] Handling ChatGPT's limitations and ensuring consistency [00:32:00] Advice for beginners: Treating ChatGPT as a learning tool [00:35:40] Fun and surprising uses of ChatGPT outside of work [00:37:41] Final thoughts and takeaways from Tom Wardman   About Tom Wardman Tom is a renowned content marketing specialist and “They Ask, You Answer” Certified Coach, known for boosting productivity and driving revenue growth in sales and marketing teams. With vast experience in-house and with agencies, he's also the author of The Marketing BLUEPRINT™, a strategic framework guiding businesses in creating impactful, results-driven marketing plans. His approach emphasizes measurable and achievable strategies, ensuring that every step taken is aligned with the overarching goal of driving business success. Tom's expertise and innovative methodologies make him a leading figure in the content marketing industry.   Additional Information In the episode, Tom mentions his use of a plugin called “Web Pilot” for web browsing. At the time of the interview, ChatGPT had not released 4.o that allows for real time web browsing. Information about the Web Pilot plugin can be found here; https://www.webpilot.ai/home?lang=en-US ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

Introduction In this solocast episode of 'The ChatGPT Experiment', we're diving into a topic that will save you significant time and make your work life easier: handling documents with ChatGPT. We'll explore how to create, analyze, and sift through documents efficiently using ChatGPT's latest updates. If you've ever felt bogged down by repetitive document tasks, this episode is for you. Main Topics Covered Introduction to ChatGPT's new document handling features Practical examples of creating and analyzing documents How to use ChatGPT for document comparison and analysis Tips for using ChatGPT to summarize lengthy documents Training and teaching others using ChatGPT-generated guides Key Insights Efficiency in Document Handling: Learn how ChatGPT's new updates can streamline your document-related tasks, making repetitive processes quicker and easier. Enhanced Document Analysis: Discover how to use ChatGPT to extract key insights from documents, compare multiple documents, and even analyze transcripts for deeper understanding. Training and Knowledge Sharing: Find out how to leverage ChatGPT to create training documents and guides that help others understand and replicate your processes effectively. Episode Index 00:00 Introduction to the episode and its focus on saving time with document handling 00:30 Cary discusses the frustrations of repetitive document tasks and introduces ChatGPT's new update 01:40 Personal anecdotes about recent travel and baseball tournaments 03:40 Using ChatGPT for document creation and analysis, including RFPs 07:00 Benefits of linking ChatGPT with cloud storage like Google Drive and OneDrive 08:30 Combining meeting transcripts with RFPs for deeper insights 12:00 Practical examples of using ChatGPT to summarize lengthy documents and analyze spreadsheets 18:00 How to use ChatGPT for creating training guides and teaching others 24:00 The importance of not becoming overly dependent on ChatGPT, encouraging critical thinking 31:00 Final thoughts on the power of ChatGPT for document handling and encouraging curiosity   ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of "The ChatGPT Experiment," Cary Weston sits down with Drew McClellan, CEO of Agency Management Institute, to discuss the crucial role of AI in the advertising industry. Recorded in the vibrant French Quarter of New Orleans, this conversation delves into how agencies can embrace AI tools like ChatGPT to enhance their operations, compete effectively, and stay ahead in a rapidly evolving market. Whether you're a small business owner or part of a large agency, this episode offers valuable insights on integrating AI to boost efficiency and innovation. Step 2: Main Topics Covered The impact of AI on the advertising industry. Approaching AI with a mindset of abundance vs. scarcity. Practical examples of AI applications in small and large agencies. The importance of experimentation and curiosity with AI tools. Step 3: Key Insights AI as an Equalizer: Smaller agencies can leverage AI to level the playing field with larger competitors by improving efficiency and expanding capabilities. Mindset Matters: Agencies that adopt an abundance mindset view AI as an opportunity for growth and innovation, while those with a scarcity mindset may fall behind. Experimentation is Key: The current stage of AI development is about exploring possibilities and experimenting with tools like ChatGPT to discover new ways to solve problems and enhance business operations. Step 4: Episode Index [00:00:00] Introduction: Cary introduces the episode and guest, Drew McClellan. [00:00:23] Conversation Start: Discussing the importance of integrating AI in agency toolsets. [00:02:00] AI in the Creative Industry: How AI is changing the business side of creative agencies. [00:03:00] Meeting Drew McClellan: Background on Drew and the Agency Management Institute. [00:05:00] Benefits of AMI Membership: Personal testimonials and the value of finding a business tribe. [00:08:15] AI as a Threat or Opportunity: Differing perspectives on AI within the industry. [00:12:00] Specific AI Applications: Examples of how small and large agencies are using ChatGPT. [00:20:00] Experimenting with AI: Encouraging businesses to explore and play with AI tools. [00:25:00] Practical Use Cases: Real-world applications of ChatGPT for hiring and difficult conversations. [00:36:00] Expanding Possibilities with AI: Final thoughts on the importance of curiosity and experimentation. Step 5: About The Guest Drew McClellan is the CEO and co-owner of Agency Management Institute, which serves advertising, marketing, PR, and media buying agencies worldwide. He helps agencies run their businesses more effectively by providing tools, resources, and support. Drew is recognized as one of the top voices in marketing and branding and has been featured in major publications like Entrepreneur, New York Times, Forbes, and Wall Street Journal. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: LinkedIn Newsletter MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: Podington Bear

In this episode of the Chat GPT Experiment Podcast, host Cary Weston engages with Sammy Sweet Spirit, a multi-talented singer, songwriter, and author who utilizes ChatGPT to enhance her creative and everyday activities despite her visual impairment. The conversation offers an enlightening perspective on the versatile uses of AI tools like ChatGPT in personal and professional realms, particularly for individuals with disabilities. Main Topics Covered: Personal Background and Challenges: Sammy shares her life story, emphasizing her early birth and subsequent blindness. Utilization of ChatGPT and Other Technologies: Insights into how Sammy uses ChatGPT and the "Be My Eyes" app to navigate and create more effectively. Impact of AI on Life and Work: Discussion on how AI technologies have transformed Sammy's approach to music and writing. Perceptions and Misconceptions of Blindness: Sammy addresses common stereotypes and provides education on the capabilities of visually impaired individuals. Key Insights: Adaptive Use of Technology: Sammy illustrates how she adapts various technologies, including ChatGPT, to overcome the challenges posed by her blindness, turning potential obstacles into tools for creative and practical solutions. Educational Perspective on Blindness: Through her personal experiences, Sammy educates listeners on the reality of living as a blind individual, challenging common misconceptions and highlighting the normalcy and potential of lives lived differently. AI as an Empowering Tool: The discussion reinforces the idea of AI as a significant empowering tool that can transcend traditional limitations, providing new ways for individuals with disabilities to engage with the world and express themselves creatively. Episode Index: [00:04:00] Introduction of Sammy Sweet Spirit as a guest. [00:06:10] Sammy shares her origin story of being born prematurely. [00:12:10] Discussion about using Chat GPT and Be My Eyes for visual assistance. [00:18:20] Sammy discusses using Chat GPT as a Google alternative for quick information. [00:22:50] How Chat GPT provides personalized assistance recognizing Sammy's blindness. [00:25:10] Sammy explains how she uses Chat GPT to assist with her writing and editing. [00:27:20] Discussion on the misconception of AI replacing human capabilities. [00:30:00] Sammy shares the mission and message of her book. [00:34:10] Sammy discusses the importance of conversation and understanding different perspectives. [00:37:30] Closing remarks and promotion of Sammy's book and music. About The Guest Sammy Sweet Spirit is an artist and author who, despite being blind, has developed unique methods to utilize technology for personal and professional growth. Her work, including music and literature, focuses on bridging the gap between different life experiences and fostering understanding and connection. Connect with Sammy here: https://www.sammysweetspirit.com ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/ 2 / 2          

In this episode of the ChatGPT Experiment podcast, host Cary Weston explores the dynamic world of custom GPTs designed to cater to specific tasks. Through sharing his own experiences and learnings, Cary aims to equip listeners with the knowledge needed to effectively use and customize GPTs for more efficient and targeted outcomes, making this episode especially beneficial for those curious about optimizing their interactions with AI tools. Main Topics Covered: Overview of custom GPTs and their applications Insights from past episodes on using and setting up GPTs Practical demonstrations on creating, refining, and utilizing custom GPTs for various tasks including document generation and editing Key Insights/Takeaways: Customization is Key: Custom GPTs allow for tailored interactions and outputs, making them highly efficient for repeated tasks and specialized content creation. Iterative Refinement: Continuously refining the setup and feedback of a custom GPT enhances its effectiveness and accuracy, emphasizing the importance of detailed, specific instructions and feedback. Practical Applications Enhance Efficiency: Cary shares real-world applications of custom GPTs, demonstrating their utility in generating structured outputs such as recap memos and show notes, significantly speeding up routine tasks. Episode Index: 00:00 - Introduction and personal anecdotes 01:00 - Introduction to custom GPTs 03:40 - Insights from past episodes on GPT usage 08:00 - Basic setup and configuration of custom GPTs 14:00 - Practical applications in creating recap memos 17:20 - Using custom GPTs for generating podcast show notes 19:00 - Tips on creating content outlines 23:50 - Discussion on authentic content creation 26:00 - General tips on custom GPT usage 28:00 - Specific customization tips 30:00 - Editing and feedback strategies using custom GPTs 33:00 - Additional insights on refining GPT setups 36:00 - Real-world applications for content creation 39:00 - Using frameworks to guide GPT setup 42:00 - Encouraging community interaction and feedback ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/            

In this episode of 'The ChatGPT Experiment', host Cary Weston sits down with Evan Walker, a solo practice attorney from San Diego who's innovating within the conservative legal field using AI, particularly ChatGPT. This discussion unveils how Evan leverages AI to enhance efficiency and effectiveness in his legal practice, challenging traditional approaches and offering a fresh perspective on AI's potential in law. Main Topics Covered Overview of Evan's legal practice and his pioneering use of AI. Practical applications of ChatGPT in legal research, case preparation, and client communication. Strategies for integrating AI tools to streamline legal workflows. Key Insights Innovative AI Use in Legal Practice: Evan details how he uses ChatGPT for various legal tasks, including role-playing to prepare for cases and creating legal documents, showcasing AI's versatility beyond basic tasks. Overcoming Industry Skepticism: The episode explores how AI can be embraced in traditionally conservative fields like law, demonstrating through Evan's experience that skepticism can be countered with practical, beneficial results. Efficiency and Cost-Effectiveness: Listeners will learn how AI tools can significantly reduce time and costs involved in legal processes, such as researching case law and preparing for depositions. Episode Index [00:00:00] Introduction and guest background [00:03:56] Start of interview with Evan Walker [00:04:44] Evan's professional background and introduction [00:06:09] Transition to solo practice discussion [00:08:04] Introduction to using ChatGPT in legal practice [00:10:53] Practical applications of ChatGPT in a solo legal practice [00:13:03] Preparing legal documents with ChatGPT [00:16:18] Efficiency gains in legal practice using AI [00:18:00] Discussion on AI interest among lawyers [00:20:20] Promotional pitch for a CLE course on ChatGPT for lawyers [00:22:15] Legal case analysis using ChatGPT [00:25:43] Benefits of using ChatGPT for legal writing and argumentation [00:27:54] Using AI for role-playing in legal scenarios [00:32:27] Privacy and security considerations in using AI [00:35:08] Enhancing legal writing and communication with AI [00:37:23] Use of AI in preparing for depositions and expert witness analysis [00:39:44] Concluding remarks and advice for beginners in AI   About The Guest Evan Walker is a solo practice attorney based in San Diego, specializing in personal injury and property damage cases. He is an early adopter of AI technology, specifically ChatGPT, to enhance the operational efficiency of his practice. Evan's Website: https://www.evanwalkerlaw.com ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

This is a cool conversation I had on the transformative potential of artificial intelligence (AI) and chat GPT in reshaping entrepreneurship, innovation, and business startups. My guest on this episode is Dr. Jason Harkins, the Executive Dean of the Maine Business School. Jason shared with me his perspectives on how AI is making it easier than ever to turn ideas into thriving businesses. I am hopeful that this conversation can help curious beginners see the exciting possibilities and practical applications of chat GPT in various professional and personal contexts. Main Topics Covered: The impact of AI on entrepreneurship and business startups. Real-world applications of chat GPT in businesses of all sizes. The role of chat GPT in academia and its integration into the classroom. Key Insights: Chat GPT can significantly reduce the time and resources needed to bring business ideas to market. Large corporations and startups alike are exploring the benefits and challenges of integrating chat GPT into their operations. In educational settings, chat GPT is being used as a teaching tool to prepare students for a tech-forward world, offering a blend of challenges and opportunities for learning.  Episode Index: Introduction to the episode's theme: [00:00:00] Conversation with Jason Harkins on AI and entrepreneurship: [00:07:40] Discussion on chat GPT in business and innovation: [00:14:10] The role of chat GPT in education and classroom settings: [00:26:10] Jason Harkins' insights on the future of AI in entrepreneurship: [00:32:30] Practical advice for beginners interested in chat GPT: [00:36:10] About The Guest:  Dr. Jason Harkins is the Executive Dean of the Maine Business School and the Founder of Scratchpad Accelerator, the first seed-stage entrepreneurial accelerator in New England North of Boston. He received his Ph. D. from the Price College of Business at the University of Oklahoma and an MBA from the University of Missouri, and he has been engaged in numerous entrepreneurial ventures, starting up companies, consulting for numerous firms across Maine, and serves on the Board of Directors for for-profit and non-profit companies in the entrepreneurial space. He passionately believes in the opportunities for entrepreneurial leaders and entrepreneurship to transform Maine, the country, and the world! ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear

In this solo episode of 'The ChatGPT Experiment,' host Cary Weston dives deep into a critical issue many small businesses face: the challenge of competing on price and the struggle of justifying higher charges to customers. Cary shares actionable strategies for using ChatGPT to educate prospects and customers about the unique value of your services, helping them understand why paying more is worthwhile. This episode is a must-listen for small business owners looking to attract better-educated prospects, differentiate themselves from competitors, and ultimately, command higher prices for their services. Main Topics Covered The psychology behind competing on price and the guilt of charging more. Strategies for using ChatGPT to enhance customer understanding and willingness to pay. Building an audience profile to better target ideal customers. Developing and answering browsing and buying questions to educate prospects. Practical exercises and prompts for implementing these strategies. Key Insights/Takeaways Understanding Overcomes Price Sensitivity: Educating your audience about the value and uniqueness of what you do can shift the focus from price to value, reducing price sensitivity. ChatGPT as a Strategic Partner: Utilizing ChatGPT for content creation can significantly improve how you communicate your business's value, making it an invaluable tool for overcoming the challenges of price competition. Actionable Steps for Immediate Application: The episode provides clear, actionable exercises that any business owner can immediately apply, using ChatGPT to refine their marketing message and better address their audience's needs. Episode Index Introduction and topic overview: 00:00:00 The problem with competing on price: 00:02:20 How ChatGPT can help: 00:04:50 Building your audience profile: 00:12:20 Developing browsing and buying questions: 00:20:50 Crafting answers and implementing the strategy: 00:24:30 Wrap-up and final thoughts: 00:35:00 ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear

About This Episode: In this episode of “The ChatGPT Experiment,” host Cary Weston invites guest Hannah Eisenberg, CEO of 3P Creative Group, to dive into the transformative power of ChatGPT for businesses. Hannah shares her journey from initial skepticism to integrating ChatGPT into her daily workflow, emphasizing its role as a problem-solving partner rather than a direct solution provider. This episode is packed with practical insights on leveraging ChatGPT for efficiency, brainstorming, and even role-playing in sales training. Listeners will learn how to approach ChatGPT with curiosity, embrace its potential for error as part of the learning process, and apply it to eliminate busy work, freeing up time for deeper thinking and learning. Main Topics Covered: Introduction to ChatGPT and its potential for businesses Using ChatGPT for brainstorming and idea generation Role-playing with ChatGPT for sales training Efficiency gains and freeing up time for deep thinking Key Insights/Takeaways: ChatGPT can significantly streamline repetitive tasks, freeing up time for strategic thinking and learning. It serves as a brainstorming partner, offering new perspectives and ideas for content creation. Role-playing with ChatGPT can enhance sales training by simulating real-life scenarios and objections. Episode Index: [00:00:00] Opening and introduction to ChatGPT's potential [00:01:29] ChatGPT tip of the week: perspectives for problem-solving [00:07:20] Introduction of guest Hannah Eisenberg and her journey with ChatGPT [00:12:00] Hannah's transition from skepticism to daily use of ChatGPT [00:19:00] Exploring new applications of ChatGPT in business [00:27:00] Advice for integrating ChatGPT into daily workflows [00:43:20] Conclusion and insights on embracing ChatGPT About Hannah Eisenberg: Hannah Eisenberg is the CEO of 3P Creative Group, a forward-thinking marketing agency that specializes in helping construction and tech companies become voices of trust within their industries. With over a decade of experience in inbound marketing, website design, and content strategy, Hannah has transitioned from hands-on project execution to empowering businesses through coaching and consulting. As a certified “They Ask, You Answer” coach, she combines her vast marketing knowledge with a dedication to teaching businesses how to build trust and obsess over their customers. Connect with Hannah and explore how 3P Creative Group can transform your business's approach to marketing and customer engagement: LinkedIn: Hannah Eisenberg's Profile Website: www.3PCreativeGroup.com About The Author: Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

Uncover how ChatGPT can revolutionize your workflow, turning hours of effort into moments of magic for your business. In this episode of "The ChatGPT Experiment," host Cary Weston talks with Karley Cunningham, a visionary agency owner from Vancouver. Karley shares her journey of integrating ChatGPT into her business processes, revealing how this cutting-edge tool is revolutionizing the way she creates content, develops brand stories, and provides strategic insights for her clients. Whether you're a small business owner curious about ChatGPT or seeking actionable ways to leverage AI for your business, this episode offers a wealth of knowledge and inspiration. Main Topics Covered: Integrating ChatGPT into daily business operations Creating compelling content with ChatGPT Developing brand stories and strategic insights Personalizing customer experiences through AI Key Insights/Takeaways: ChatGPT can significantly streamline content creation, enabling businesses to produce a wide range of materials efficiently. By serving as a "thinking partner," ChatGPT offers valuable perspectives and solutions, aiding in strategic decision-making and problem-solving. The importance of adapting AI tools like ChatGPT to maintain a brand's unique voice and ensure consistency across communications. Episode Index: Introduction to Karley Cunningham and the episode focus [00:00:00] How ChatGPT is transforming Karley's agency work [00:05:00] Strategies for leveraging ChatGPT in content creation [00:15:00] Insights into developing brand stories with ChatGPT [00:25:00] Q&A: Karley answers top questions about integrating ChatGPT [00:35:00] Conclusion and key takeaways [00:45:00] About The Guest:  Creative Strategist & Growth Accelerator Karley Cunningham takes businesses from overcrowded, spaces into blue ocean territory to confidently stand out and thrive as brand leaders. The founder of BIG BOLD BRAND, Karley helps Agencies, Innovators & Change-Makers accelerate the growth, impact, profit and stability of their ventures. Her innovative Surefire Method™ provides businesses with the strategic toolkit needed to attract right-fit clients, outpace their competitors and charge a premium. When not working, Karley enjoys trail running, mountain biking and bird-nerding worldwide. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston INKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of 'The ChatGPT Experiment,' host Cary Weston welcomes guest Marcus Sheridan. As technology reshapes the landscape of communication and customer interaction, this episode explores the profound impact of embracing AI tools like ChatGPT. Aimed at demystifying AI for the curious and cautious alike, Cary and Marcus engage in a rich discussion on leveraging technology to build trust, enhance productivity, and maintain the human touch in digital interactions. Main Topics Covered The role of AI in changing business and marketing landscapes. Simplifying technology to build trust and connection with audiences. Strategies for using ChatGPT to create content that resonates. The importance of maintaining a human touch in the era of automation. Future trends in AI and potential impacts on job markets and productivity. Key Insights/Takeaways AI, particularly ChatGPT, can be a powerful ally in content creation, enabling businesses to produce more relevant and engaging material efficiently. Keeping communication human-centric, despite the automation AI offers, strengthens customer relationships and brand loyalty. The evolution of technology, including AI, is inevitable and presents an opportunity for those willing to experiment and adapt, rather than a threat to be feared. Episode Index [00:00:32] Introduction to AI's role in modern business with Marcus Sheridan [00:03:39] How simplicity in communication builds trust [00:10:21] The synergy between AI and maintaining personal touch in business [00:17:08] Addressing common concerns and the future of AI in business [00:24:04] Leveraging AI for productivity and creativity in content creation [00:30:30] Parenting advice in the age of AI and fostering a love for learning [00:38:17] Practical tips for using ChatGPT to enhance human connection in content About Marcus Sheridan Marcus Sheridan is a celebrated entrepreneur, author, and speaker known for his innovative approach to marketing and sales. His book, "They Ask, You Answer," has been recognized as one of the top marketing books of all time, offering a blueprint for businesses to thrive by genuinely addressing customer queries. Marcus's journey from struggling business owner to leading a successful digital marketing revolution exemplifies the power of creative problem-solving and embracing new technologies. Connect with Marcus: LinkedIn: https://www.linkedin.com/in/marcussheridan Website: https://marcussheridan.com The Book: They Ask You Answer About Cary Weston Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here.

In this episode of 'The ChatGPT Experiment,' we dive into the practical uses of ChatGPT for enhancing productivity and time management. Join host Cary West as he interviews Elizabeth Sutherland, his business partner of nearly two decades, to explore her journey with ChatGPT, affectionately named "Jarvis," in her quest to make better use of her time, organize her day, and prioritize actions efficiently. Main Topics Covered: The inception of using ChatGPT for time management Steps Elizabeth took to tailor ChatGPT's advice to her needs Specific advice and insights provided by ChatGPT Implementing ChatGPT's advice in daily routines The impact of these changes on Elizabeth's work life Three Key Insights: ChatGPT can provide highly personalized advice on time management and productivity, far beyond generic tips found online. A critical approach, patience, and iterative questioning can extract more value from ChatGPT, making it a practical tool for solving specific problems. Implementing ChatGPT's advice can lead to tangible improvements in daily work life, such as better prioritization and effective use of time. Episode Index: Introduction to the Chat GPT Experiment Podcast [00:00:00] Cary West's Welcome and Housekeeping Notes [00:01:30] Introduction of Elizabeth Sutherland [00:02:07] Elizabeth Sutherland on Time Management and Productivity [00:03:13] The Role of ChatGPT (Jarvis) in Elizabeth's Workflow [00:05:51] Interactive Problem-Solving with Jarvis [00:08:19] Implementation of Strategies Suggested by Jarvis [00:20:12] The Evolution of Elizabeth's Inquiry with Jarvis [00:23:40] Benefits and Insights Gained from Using ChatGPT [00:27:54] Advice for Others Considering ChatGPT for Problem Solving [00:32:07] Conclusion and Final Thoughts [00:38:22] About The Guest: Elizabeth Sutherland, APR is the Sutherland of Sutherland Weston Marketing Communications.  Originally from “The County,” after college Elizabeth worked for the United States Senate, the American Red Cross, and what's now Northern Light Health in increasingly complex public relations and marketing roles before launching out on her own. She is a graduate of the Bangor Region Leadership Institute and winner of the 2016 Eames Leadership Award and the Girl Scouts of Maine 2017 Juliette Award for Leadership. She serves on several non-profit boards and in leadership roles for a variety of local and state-wide organizations and was named to the JA Business Hall of Fame in 2022. Elizabeth is an experienced marketing professional with expertise in campaign strategy development, brand development, budgeting, research, and measurement. She is also an avid reader, writer, runner, mother of two boys, and wife to a radio-talk-show host. As a Maine entrepreneur, Elizabeth directly understands the challenges many Maine-based businesses face and has made it her mission to help grow Maine's economy whenever she can. Elizabeth believes the key benefit Sutherland Weston can offer its clients is to provide practical advice on how to be persuasive and prepared to achieve measurable results. Website: https://sutherlandweston.com/team/elizabeth-sutherland/ LinkedIn: https://www.linkedin.com/in/esutherland/   ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of "The ChatGPT Experiment," we dive deep into a fascinating exploration of how ChatGPT can transform the way we approach everyday challenges, especially in fields where you might not expect it to play a role. We're talking with Jim Brown, a retired firefighter with a rich background in data analysis, who has found innovative ways to apply ChatGPT in the fire service.  Main Topics Covered: Jim's Journey with ChatGPT: From the flames to the digital realm, how a firefighter turned data analyst harnesses the power of ChatGPT. Practical Applications in the Fire Service: Discover how ChatGPT can simplify complex tasks, from creating training materials to analyzing data, in ways that save time and enhance learning. The Human Side of AI: Insights into how professionals, initially skeptical or unaware of ChatGPT, are starting to see its value and integrate it into their work. Key Insights/Takeaways: Transformation Through Technology: ChatGPT can turn a week's worth of work into a few hours, revolutionizing how we prepare educational content and manage data. Overcoming Hurdles: The journey from skepticism to acceptance and integration of ChatGPT into professional life is fueled by curiosity and an open mind. The Future is Now: The evolving role of AI and ChatGPT in various industries highlights the importance of staying informed and adaptable to leverage these tools effectively.   EPISODE TIMESTAMP [00:00:00] Introduction to the episode and what ChatGPT is all about. [00:00:17] Welcome by Cary, insights into the purpose of the podcast and the value it offers to listeners. [00:00:37] Introduction of Jim Brown, discussing his background and the intersection of firefighting and ChatGPT. [00:01:29] Jim's experiences with data analysis in the fire service and how it led him to explore ChatGPT. [00:02:01] Deep dive into Jim's work at the National Fire Academy and the practical applications of ChatGPT in his field. [00:03:06] Discussion on the creation of training materials using ChatGPT, and its impact on efficiency. [00:04:00] Jim shares a specific example of how ChatGPT has streamlined his workload. [00:07:10] Exploration of the broader implications of AI and ChatGPT in firefighting and emergency services. [00:13:50] Insights into the evolving relationship between fire service professionals and ChatGPT technology. [00:17:00] Anecdotes from Jim about how his students at the academy have reacted to and integrated ChatGPT into their learning. [00:24:00] How attitudes towards ChatGPT and AI have shifted over time among Jim's students. [00:27:30] Jim emphasizes the importance of curiosity and continuous learning in adapting to technological advancements. [00:31:40] Discussion on the future of AI in the fire service and the importance of developing an AI strategy. [00:35:20] Closing thoughts from Cary, reflecting on the conversation and the surprising versatility of ChatGPT. [00:35:48] Farewell and how to connect with the podcast and its community.   ABOUT THE GUEST Jim Brown is a retired firefighter with 33 years of experience, primarily in Monterey, California, and an instructor at the National Fire Academy in Maryland. His expertise in data analysis has led him to explore the intersection of AI, specifically ChatGPT, with the fire service to enhance operational efficiency and training methodologies. Connect with Jim: https://www.linkedin.com/in/jim-brown-775321158/   ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here

This episode of 'The ChatGPT Experiment' podcast, features David Pendleton, a Maine-based business owner. David shares his journey of discovering and implementing ChatGPT in his business, particularly in marketing and customer communication strategies. The episode delves into how ChatGPT has revolutionized his approach to business, making daily operations more efficient and effective. Main Topics Covered: David Pendleton's introduction to ChatGPT and its potential impact on his business. Practical applications of ChatGPT in marketing, menu design, and customer engagement. Exploration of future plans for leveraging ChatGPT in business development and outreach. Key Insights/Takeaways: ChatGPT can transform routine business tasks, making them more efficient and effective. The importance of tailoring ChatGPT's outputs to fit the specific needs and character of your business. Embracing new technologies like ChatGPT can lead to innovative marketing strategies and improved customer communication. Episode Index: Introduction and Initial Discussion: [00:00:00 - 00:02:20] David's Business and Role: [00:02:20 - 00:06:00] David's Introduction to ChatGPT: [00:06:00 - 00:07:35] Utilizing ChatGPT for Business: [00:07:35 - 00:10:00] Exploring ChatGPT's Capabilities: [00:10:00 - 00:13:00] ChatGPT in Marketing and Communication: [00:13:00 - 00:15:20] Radio Commercial Creation with ChatGPT: [00:15:20 - 00:19:05] Advice for New Users of ChatGPT: [00:19:05 - 00:22:00] Future Plans and Expanding Use of ChatGPT: [00:22:00 - 00:26:20] Conclusion and Final Thoughts: [00:26:20 - 00:31:15]   About The Guest: David Pendleton is the owner of Waterboro Market and Cafe in East Waterboro, Maine. His business, encompassing a convenience store and full-line restaurant, demonstrates his commitment to offering quality customer service. David's recent foray into utilizing ChatGPT has opened new avenues for his business, particularly in marketing and customer engagement, showcasing his adaptability and innovative mindset in the rapidly evolving business landscape. Connect with David: https://www.linkedin.com/in/david-pendleton-63217688/ https://www.waterboromarket.com/ ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here

In this episode of "The ChatGPT Experiment," Cary Weston tackles a common challenge faced by content creators: how to make ChatGPT mimic their unique writing style, voice, tone, and style. Through a structured approach, Cary shares a proven framework that he's successfully applied to help writers efficiently replicate their voice, enhancing their content creation process with ChatGPT's assistance. This episode is a deep dive into practical steps, including defining your voice, tone, and style, understanding your audience, and crafting prompts that guide ChatGPT to produce content that feels personal and authentic. Main Topics Covered: Establishing a distinct writing style with ChatGPT Defining voice, tone, and style for content creation Understanding and targeting your audience effectively Crafting effective prompts for ChatGPT Key Insights/Takeaways: Framework for Replicating Your Writing Style: Cary outlines a methodical approach to define and communicate your unique voice, tone, and style to ChatGPT, ensuring the AI-generated content closely aligns with your personal or brand identity. Audience Understanding and Engagement: Emphasizes the importance of having a deep understanding of your audience, guiding ChatGPT to create content that resonates and engages your target readers effectively. Efficiency in Content Creation: Demonstrates how ChatGPT can become a powerful tool in your content creation arsenal, saving time while maintaining the quality and authenticity of your writing. Episode Index: Introduction: Addressing the challenge of replicating personal writing style with ChatGPT. [00:00:00 - 00:00:39] Weekly Q&A Announcement: Introduction of a new weekly Q&A session for listeners. [00:00:39 - 00:02:30] Voice, Tone, and Style Explanation: Defining the terms voice, tone, and style for writing. [00:02:30 - 00:05:09] Creating Voice, Tone, and Style Foundation with ChatGPT: How to use ChatGPT to analyze existing articles and establish a writing foundation. [00:05:09 - 00:11:00] Defining Audience Characteristics: Instructions on using ChatGPT to define and understand the target audience's characteristics. [00:11:00 - 00:17:32] Combining Voice, Tone, Style, and Audience for Article Writing: Merging previous steps to start drafting articles that match personal style and audience needs. [00:17:32 - 00:19:41] Efficiency Tips and Final Thoughts: Suggestions for refining and expanding the voice, tone, style, and audience lists for ongoing use. [00:19:41 - 00:24:25] Closing Remarks: Encouragement for feedback, importance of rating/reviewing the podcast, and a reminder about the power of curiosity. [00:24:25 - 00:26:30]     

ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITS  The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here

Opening Paragraph This episode of 'The ChatGPT Experiment' features Jennifer, a healthcare consultant specializing in financial data analysis for medical practices. Host Cary Weston engages Jennifer in a conversation about the practical applications of ChatGPT in healthcare, focusing on streamlining administrative tasks and enhancing communication with various healthcare stakeholders. Main Topics Jennifer's role in healthcare and her approach to integrating financial data with clinical outcomes. Specific use cases of ChatGPT in Jennifer's work, including email drafting, marketing, and conference planning. The conversation at the HIMSS conference regarding AI, legal implications, and data security in healthcare. The potential of AI and ChatGPT to alleviate administrative burdens in healthcare settings. Key Insights/Takeaways ChatGPT serves as a valuable partner for organizing thoughts and managing tasks, particularly for those with administrative and managerial responsibilities in healthcare. The importance of accurate data and human oversight in healthcare, especially concerning patient privacy and compliance. ChatGPT's adaptability to different communication styles and needs, facilitating personalized and efficient interaction with various healthcare professionals. Episode Index: Jennifer's Healthcare Background and Financial Data Analysis [00:00:35] Discussion on Healthcare Compliance and Clinical-Business Connection [00:01:31] Using ChatGPT for Efficiency in Emails and Marketing [00:02:33] Examples of ChatGPT Usage in Conference Planning [00:04:03] Adapting Communication for Different Healthcare Audiences [00:07:30] Insights from HIMSS Conference on Healthcare Automation [00:10:17] Data Privacy and Accuracy Concerns in Healthcare [00:14:28] Balancing Human Input and Technological Efficiency [00:15:59] Jennifer's Use of ChatGPT for Organizing and Project Management [00:23:37] Advice for New Users of ChatGPT in Task Management [00:24:57] Closing Remarks and Jennifer's Podcast [00:28:29] About Jennifer McNamara Jennifer is a healthcare consultant with over 20 years of experience in medical practice management. She specializes in helping healthcare organizations understand their financial data and improve communication between business and clinical sides for the benefit of patients. Jennifer is passionate about compliance and enjoys educating others about the healthcare industry. She recently attended the HIMSS conference, contributing her expertise on the integration of technology and healthcare.   Connect with Jennifer: Linkedin: https://www.linkedin.com/in/jennifer-mcnamara-49364586/ Healthcare Inspired Podcast: https://open.spotify.com/show/0w28iXZEdYs701jQSGOB4G?si=gnTZDAJkQW6h1zvKsolS1w   ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges.  Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here      

In this episode of "The ChatGPT Experiment," host Cary Weston discusses inbound marketing, specifically focusing on content creators within the framework of "They Ask You Answer," developed by Marcus Sheridan. Weston, a certified coach in this methodology, aims to bridge the gap between marketing efforts and sales results, advocating for a content strategy that positions businesses as authoritative voices in their industry. Main Topics Covered: The essence of inbound marketing and its pivotal role in attracting right-fit customers. The challenges content creators face, including idea generation and maintaining a consistent publication schedule. Practical applications of ChatGPT in overcoming common obstacles in content creation and ideation. Strategies for ensuring content aligns with sales goals, enhancing the effectiveness of inbound marketing efforts. Key Insights/Takeaways: Customer-Obsessed Content Creation: The importance of crafting content that addresses the specific needs, questions, and concerns of potential customers, establishing trust and authority. Sales-Driven Marketing Efforts: Highlighting the necessity for marketing activities to be directly linked to sales objectives, ensuring content not only attracts visitors but also nurtures potential leads. Leveraging ChatGPT for Enhanced Content Strategy: Utilizing ChatGPT as a tool for brainstorming, drafting, and refining content, ensuring alignment with the brand's voice and the informational needs of the target audience. Episode Index: Introduction to the Episode: [00:00:00 - 00:00:25] Focus on Inbound Marketing for Content Creators: [00:00:25 - 00:03:00] Overview of Inbound Marketing and Its Importance: [00:03:00 - 00:05:30] The Goals of Inbound Marketing: [00:05:30 - 00:07:00] Common Issues in Inbound Marketing and Solutions with ChatGPT: [00:07:00 - 00:10:30] Running Out of Ideas and How ChatGPT Can Help: [00:10:30 - 00:15:00] Consistency in Content Creation and Editing Process: [00:15:00 - 00:18:00] Using ChatGPT for Drafting and Publishing Consistency: [00:18:00 - 00:21:30] Real-world Success Story of Consistent Inbound Marketing Efforts: [00:21:30 - 00:24:00] Conclusion and Summary of ChatGPT's Role in Inbound Marketing: [00:24:00 - 00:27:00] Linked Referenced In The Show: Answer The Public They Ask You Answer by Marcus Sheridan     ABOUT THE AUTHOR Cary Weston is a seasoned marketing professional and partner at Sutherland Weston, a Bangor, Maine-based advertising and marketing firm. Certified in "They Ask You Answer," he specializes in developing strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER "The Chat GPT Experiment" is also a LinkedIn Newsletter, offering insights into leveraging ChatGPT for business and marketing success. Find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The podcast features instrumental music titled “Curious” by Podington Bear, enhancing the listening experience.

In this episode of "The ChatGPT Experiment," host Cary Weston delves into the intersection of workforce development, human resources, and the evolving role of AI in education and business. Featuring a conversation with Charlie Collins, an expert with over four decades of experience in higher education and workforce development, the episode offers unique insights into the application of ChatGPT in these sectors. Charlie, straddling the worlds of education and business, discusses the current trends and potential of AI tools like ChatGPT in reshaping job roles and learning methodologies. Main Topics Covered: The changing landscape of workforce development and human resources. Integration and impact of ChatGPT in business and educational settings. Strategies for effectively utilizing ChatGPT in various professional contexts. Key Insights: ChatGPT's potential in streamlining and enhancing job descriptions for better talent acquisition. The transformative effect of AI tools on educational approaches and workforce training. The increasing need for adaptability in education and work environments with the integration of AI technologies. Episode Index: Introduction to the episode's focus on workforce development, human resources, and ChatGPT. [00:00:00] Charlie Collins' introduction and background in higher education and workforce development. [00:00:47] Discussion on bridging education and business needs. [00:01:28] Charlie's insights on talent acquisition challenges and the role of technology. [00:03:00] Exploring ChatGPT's application in human resources. [00:03:59] The importance of accurate job descriptions and the potential of AI tools. [00:06:54] Role-playing scenarios for HR using ChatGPT. [00:07:24] The transformative impact of AI in educational methods. [00:08:34] Real-life examples of using ChatGPT for data analysis. [00:10:07] The evolution of job roles and responsibilities with AI integration. [00:12:16] Practical applications of ChatGPT in calculating academic metrics. [00:14:23] Using ChatGPT for efficient data visualization. [00:15:14] Discussing the future potential and challenges of AI in the workforce. [00:17:34] How to approach and experiment with ChatGPT. [00:19:13] Closing thoughts and episode wrap-up. [00:20:43] About The Guest: Charlie Collins brings over 40 years of experience in higher education, focusing on workforce training and development. As the Executive Director of Workforce Training for the Maine Community College System since 2018, Charlie plays a pivotal role in connecting education with business needs. His unique position allows him to offer valuable insights into the integration of AI tools like ChatGPT in both educational and business environments. ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here

In this episode of "The ChatGPT Experiment," host Cary Weston answers listener-submitted questions, providing practical advice on how to utilize ChatGPT effectively. Aimed at both beginners and regular users, this episode clarifies common queries and offers tips for optimizing your ChatGPT experience. Main Topics Covered: Distinguishing Between Chat, Conversation, and Prompt: Cary clarifies these often-interchanged terms within the ChatGPT context. Continuation of Chats Over Time: Insights into returning to a chat after a break and the continuity of conversations. Strategies for Effective ChatGPT Use: Practical tips for naming chats, saving progress externally, and focusing on singular tasks. Adding Transcriptions to ChatGPT: A guide on incorporating transcriptions into ChatGPT. Instructions for Multiple Companies: Advice on handling multiple brands or personas within ChatGPT. Document Creation and Exporting: How to create and export documents from ChatGPT. Sharing Prompts with Others: Methods and possibilities for sharing prompts in ChatGPT. Key Insights/Takeaways: Understanding ChatGPT's Structure: Clarity on the distinction and use of terms like 'chat,' 'conversation,' and 'prompt' enhances user efficiency. Maximizing ChatGPT's Learning Capability: Utilizing singular-focused chats and external backups to optimize learning and recall within ChatGPT. Versatility in Document Handling and Sharing: ChatGPT can export documents in various formats and share prompts, expanding its utility in collaborative and individual settings. Episode Index: 00:00:00 - Introduction and Purpose of the Episode 00:01:20 - Clarifying Terms: Chat, Conversation, Prompt 00:06:00 - Continuing Chats After Time Gaps 00:10:00 - Tips for Effective Use of ChatGPT 00:12:10 - How to Add Transcriptions 00:13:30 - Setting Up Instructions for Multiple Companies 00:16:00 - Creating and Exporting Documents from ChatGPT 00:19:48 - Sharing Prompts with Others   ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”.
You can contact the artist here