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This episode is brought to you by Oberle Risk Strategies: Insurance Broker and Insurance Due Diligence Provider for Search Funds and Other Small-to-Medium-Sized Businesses *This episode is brought to you by Boulay, the industry standard for Quality of Earnings, tax, and audit services, serving search fund entrepreneurs for 20+ years*If you have ever had to decide how to price a product or a service, or if you foresee yourself having to make such a decision one day, I implore you to listen to today's episode, in no small part because of how many practical takeaways you're likely to leave with.I'm joined today by Casey Brown, the founder of Boost Pricing, a consulting company that helps their clients with all things pricing, including not just setting prices, but also the often overlooked tactical details of how to actually go about executing on pricing changes.In addition to being the Founder of Boost pricing, Casey is also a prominent keynote speaker, having delivered a TEDx talk in 2015 with over 5 million views to-date. She has degrees in both Chemical Engineering and Business, and if you listen to our conversation today, you won't be surprised to hear that Casey cares about three primary things when it comes to her clients: Being fearless about price increases, getting paid what they're worth, and increasing profitability fast.
In this special episode of Clarity Generates Confidence, Gary sits down with returning guest Casey Brown, Founder of Boost Pricing, for a timely conversation on navigating today's turbulent business environment. As tariffs and uncertainty shake global supply chains, Casey shares practical insights on pricing strategy, leadership mindset, and how businesses can protect margins without losing customer trust.Drawing from her recent blog post, "Handling Tariff Turbulence", Casey breaks down the ripple effects of economic disruption and offers a three-step plan for moving forward: be excellent, act boldly, and communicate clearly. If you're feeling the pressure of rising costs and unpredictable markets, this episode is packed with clarity, empathy, and expert guidance.
"If you're excellent at what you do, you've got to be paid like you're excellent." – Casey Brown Ever wondered if you're truly getting paid what you're worth? In this unmissable episode of Scaling UP! H2O, we bring back Casey Brown, speaker, founder of Boost Pricing and author of the newly released Fearless Pricing. Known for her electrifying talks and actionable insights, Casey dives deep into how businesses can build confidence, charge their true value, and break free from the fear of pricing discussions. From her journey as an engineer to becoming a pricing powerhouse, Casey's passion for helping businesses thrive shines through. Whether you're in sales, management, or leadership, this episode will leave you inspired and ready to tackle your next negotiation. Highlights include: The Psychology of Pricing: Why fear dominates most pricing conversations—and how to overcome it. Pricing Integrity: Learn how setting and sticking to fair, defensible prices can boost trust and long-term success. Handling Objections with Confidence: Proven strategies to turn pricing objections into opportunities. The "Hot Sauce" Analogy: Discover how to identify overlooked products or services that can deliver high profits with minimal pricing sensitivity. Unexercised Pricing Power: How to unlock hidden revenue by testing and refining your pricing strategy. Role-Playing for Success: How procedural memory and consistent practice can transform your sales team's confidence and results. Bottom Line This episode is your ultimate guide to fearless pricing, equipping you with the tools and mindset to boost profitability and set yourself apart from the competition. Don't miss the chance to learn from Casey's expertise and take your business to the next level! Click play, take notes, and start commanding the value your business deserves. Don't let fear control your profits—listen now to gain the confidence and strategies you need to succeed. Stay engaged, keep learning, and continue scaling up your knowledge! Timestamps 1:44 - Trace asks intriguing questions about the price of everyday items like gas and hot sauce to set the stage for a deeper discussion on pricing 02:23 - Events for Water Professionals 04:20 - Water You Know with James McDonald 05:35 - Interview with Casey Brown, speaker, founder of Boost Pricing, and the author of the newly released book ‘Fearless Pricing' 13:05 - How small discounts can devastate your bottom line 32:23 - Why debriefing every deal is critical for refining your pricing strategy 33:41 - The “Hot Sauce Analogy” 45:00 – Final Thoughts and Takeaways Quotes “We can't know, unless we try. The world is your Petri dish. “- Casey Brown “The how is training and coaching and concepts; the why is rotted in the mission to help people who are excellent be paid like they're excellent.” - Casey Brown “We can't fix pricing or profitability through calculation. We must address the biggest obstacle to success, which is FEAR.” - Casey Brown “Pricing is generally the area of greatest fear and greatest discomfort.” - Casey Brown “In absence of financial pricing integrity, unearned discounts hurt trust.” - Casey Brown “The way to get comfortable doing something uncomfortable is to practice it.” - Casey Brown "Every business has hot sauce and gasoline—products where pricing sensitivity varies drastically. Identify yours." – Casey Brown Connect with Casey Brown Phone: 614-679-7999 Email: casey@boostpricing.com Website: www.Caseybrown.com LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Subscribe to Casey Brown's Newsletter: https://www.boostpricing.com/signup Click HERE to Download Episode's Discussion Guide Guest Resources Mentioned Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins They Ask You Answer by Marcus Sheridan Outlive by Peter Attia Essentialism by Greg McKeown The Psychology of Money by Morgan Housel Fearless Pricing by Casey Brown Scaling UP! H2O Resources Mentioned AWT (Association of Water Technologies) Scaling UP! H2O Academy video courses Submit a Show Idea The Rising Tide Mastermind 363 Pricing Boost: Get Paid Well For Your Excellence with Casey Brown The 7 Habits of Highly Effective People by Stephen R. Covey Water You Know with James McDonald Question: What is the conversion between parts-per-million and milligrams per Liter? 2025 Events for Water Professionals Check out our Scaling UP! H2O Events Calendar where we've listed every event Water Treaters should be aware of by clicking HERE.
Welcome to the latest episode of Build a Better Agency! Host Drew McLellan returns with an engaging conversation that every agency owner needs to hear. In this episode, Drew welcomes back returning guest Casey Brown, a pricing guru known for her unique and insightful perspective on pricing strategy and negotiation. If you've ever struggled with finding the right price point for your services or navigating tough client negotiations, this episode is a must-listen. Casey, who has shared her expertise at a previous Build a Better Agency summit, delves deep into the art of pricing. She examines the common challenges agencies face, such as being pressured to lower prices or feeling concerned about client budgets. Casey sheds light on important strategies for establishing pricing integrity and confidently presenting your agency's value. With her extensive background as a pricing consultant and experience in corporate America, her advice is both practical and transformative as you prepare for economic shifts anticipated in 2025. During the episode, Drew and Casey discuss actionable tips for agency owners who might be prone to giving away too much in negotiations. They explore how to prepare emotionally and tactically for price setting and getting, ensuring that you're ready to walk away if necessary—emphasizing the power of 'no' and preparation. With concrete examples and relatable scenarios, they illustrate the importance of maintaining your agency's premium position without capitulating to every pricing objection. Tune in to gain valuable insights that can influence your agency's bottom line and help build a more resilient and confident approach to pricing. Whether you're dealing with seasoned clients or negotiating a first-time contract, Casey's expert guidance will provide you with the tools to rethink and reinforce your pricing strategies. Don't miss this episode if you're ready to embrace the new year with renewed confidence and strategic foresight! A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Understanding the psychology of pricing and negotiation Differentiating between price setting and price getting The importance of maintaining pricing integrity Leveraging questions to reduce resistance in negotiations Strategies for dealing with budget pushback from clients Preparing effectively for pricing discussions and negotiations Learning from pricing-related losses to improve future strategies
In this episode of Clocking Out, we sit down with Casey Brown, a bold entrepreneur and founder of Boost Pricing, who walked away from the corporate world to help businesses sell at higher prices—and to give sales teams the confidence they need to succeed.Growing up in a hardworking blue-collar town in Ohio, Casey was shaped by the values of persistence and education, instilled by her parents. With a dual degree in chemical engineering and Spanish, plus an MBA from Case Western Reserve University, she built a thriving corporate career before making the leap into entrepreneurship. Now, through Boost Pricing, she helps companies charge what they're truly worth—and teaches others to do the same. Her powerful TED Talk, viewed over 4 million times, delivered the eye-opening message: "No one will ever pay you what you're worth. They'll only ever pay you what they think you're worth."Listen as Casey shares how she found the confidence to step out on her own, the biggest pricing mistakes businesses make, and insights from her new book, Fearless Pricing. If you're ready to stop undervaluing yourself and start owning your worth, this conversation is for you.Tune in now to hear Casey's inspiring “clocking out” story!Connect with Casey at:LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Email: info@caseybrown.com Website: https://www.caseybrown.com/ Fearless Pricing on Amazon: https://a.co/d/ePHZCmkFollow Raymond: LinkedIn: https://www.linkedin.com/in/raymondmlee/Instagram: https://www.instagram.com/raymondlee.coTiktok: https://www.tiktok.com/@clockingoutpodX: http://twitter.com/hrentrepreneurYoutube: https://www.youtube.com/@clockingoutwithraymondlee/videosBecome a guest on Clocking Out: https://docs.google.com/forms/d/e/1FAIpQLSeSTQmww_Gvld1zfLzTmS16PDfZvltFna7Gh6iSYehL-maUvA/viewform
The #1 Profit Killer In Your Business (And How To Fix It!) Most businesses are leaving 10-40% of their profits on the table—without even realizing it! Pricing isn't just a number—it's the single biggest factor affecting your bottom line. In this powerful episode, Jeff Dudan sits down with Casey Brown, the world's leading pricing expert, to uncover the biggest mistakes business owners make and how to price fearlessly for maximum profit. Whether you're an entrepreneur, franchise owner, or sales leader, this conversation could completely change your business.
The #1 Profit Killer In Your Business (And How To Fix It!) Most businesses are leaving 10-40% of their profits on the table—without even realizing it! Pricing isn't just a number—it's the single biggest factor affecting your bottom line. In this powerful episode, Jeff Dudan sits down with Casey Brown, the world's leading pricing expert, to uncover the biggest mistakes business owners make and how to price fearlessly for maximum profit. Whether you're an entrepreneur, franchise owner, or sales leader, this conversation could completely change your business.
Send us a textIn Season 5 of Measure Twice, Cut Once, the focus shifts to the business side of quilting and creative entrepreneurship. The season aims to share personal experiences and host guest discussions on building a thriving creative business. The opening of the episode introduces Heather from PurpleHobbies.com, who designs custom 3D printed sewing tools. My favorite is the binding third hand. But whether you want to organize your bobbins, or find the perfect pin holder, or tag and label your quilt in progress, her custom tools are like having a secret weapon in your crafting arsenal. Use the code SBS15 for 15% off any items in her online store. Head over to PurpleHobbies.com and see how Heather is bringing innovation right to your crafting table.If you haven't had a chance to, listen to Episode 94 of Measure Twice, Cut Once with Casey Brown.The core topic for this episode explores the fair pricing of creative work, emphasizing the need to value the experience and skills artisans bring to their projects. Practical advice is given on calculating hourly rates and overhead costs, supported by a spreadsheet provided to help listeners price their work accurately. The episode also highlights common overlooked costs and offers a challenge to track all aspects of a project for better pricing evaluation.Grab your pricing calculator spreadsheet here.00:00 Welcome to Season 501:04 Introducing PurpleHobbies.com01:57 The Art of Pricing Your Work06:27 Understanding Overhead Costs09:01 Practical Pricing Strategies13:58 Tracking Your Time and Costs16:12 Final Thoughts and ChallengeWant to try free motion quilting but don't know where to start? Here's 3 simple steps to get going.Support the show------------------------If you enjoyed this episode, please consider leaving a rating and review here.Resources: ADVANCE, my monthly subscription membershipFREEHAND QUILTING MASTERCLASS, an on-demand comprehensive courseALL-OVER FEATHER, sign-up for a FREE quilting class And here's where you can find more of my work: YouTube - LIVE & UNSCRIPTED episodesWebsite - for more information on classes and quilting servicesFacebook - current projects and photosInstagram - current projects and photosPinterest - photo galleries and tutorials
It's a proven fact that sharing your price when negotiating a speaking engagement with a client is one of the most stressful moments of the call. How can we get through that discomfort without diminishing our value? On this episode of The Wealthy Speaker Show, we're excited to welcome pricing expert Casey Brown to share her wisdom and teach us how to get the money that our expertise warrants.If you would like to learn some outstanding techniques to hold firm on your pricing and get what you deserve, you simply can't afford to miss this episode!For access to FULL SHOW NOTES, including video and links, visit https://www.speakerlauncher.com/category/podcasts/
Send us a textCreative Entrepreneurship and Pricing with guest Casey BrownIn this episode of Measure Twice, Cut Once, I introduce to you my special guest Casey Brown, a pricing expert and author of 'Fearless Pricing' and founder of Boost Pricing. Casey's TED Talk can be viewed here. Casey talks about helping artisans command the prices they deserve and shares insights on pricing, valuing one's work, and building confidence as a creative entrepreneur. The discussion covers practical steps for setting price floors and ceilings, overcoming the fear of pricing, and improving negotiation skills. This episode aims to empower creatives to confidently monetize their crafts while staying true to their passion. Interested in learning more about Cleft Care International? You can do so here. 00:00 Welcome to the New Season00:29 Introducing the Season's Focus01:29 Meet Casey Brown: Pricing Expert02:40 Diving into Pricing Strategies10:25 Understanding the Floor and Ceiling in Pricing18:01 Building Confidence in Your Value31:32 Casey's Inspirational Journey34:31 Conclusion and FarewellWant to try free motion quilting but don't know where to start? Here's 3 simple steps to get going. Are you looking to ADVANCE your machine quilting skills?Machine quilting can be very solitary, especially on a longarm. It's just not that easy to pack up your machine and head to a friend's house for the day, right? But it's important to have that community - that sharing of ideas and tips, encouragement and motivation.For more information and to sign up, visit our website. Support the show------------------------If you enjoyed this episode, please consider leaving a rating and review here.Resources: ADVANCE, my monthly subscription membershipFREEHAND QUILTING MASTERCLASS, an on-demand comprehensive courseALL-OVER FEATHER, sign-up for a FREE quilting class And here's where you can find more of my work: YouTube - LIVE & UNSCRIPTED episodesWebsite - for more information on classes and quilting servicesFacebook - current projects and photosInstagram - current projects and photosPinterest - photo galleries and tutorials
As 2024 draws to a close, Eric takes the opportunity to share a selection of books that profoundly influenced his thinking over the past year. Each recommended book covers a different topic, from AI to pricing, financial psychology, and geopolitics. Eric carefully selected each book to inspire you to reflect on the past year and encourage your strategic preparation for 2025 in business and life. 1. Amplify AI by Ronsley Vaz Amplify AI, written by Ronsley Vaz, is a comprehensive guide to integrating AI into business practices. The book is in three parts: AI adoption, and a historical overview and common pitfalls to avoid Using AI ethically and implementing it responsibly The Amplified AI Pyramid outlines four critical growth areas Ronsley's expertise as a software engineer and business strategist shines through, making this a must-read for anyone curious about effectively leveraging AI. 2. Fearless Pricing by Casey Brown Fearless Pricing by Casey Brown tackles one of the most vital yet challenging aspects of running a business. The book empowers readers to move beyond hourly rates and focus instead on value-based selling. The book provides actionable strategies to: Command fair prices Avoid commoditization Strengthen team confidence in pricing discussions This book will benefit service-based business owners looking to enhance profitability and differentiation. 3. The Psychology of Money by Morgan Housel Morgan Housel's The Psychology of Money explores the psychological aspects of financial decisions. Each chapter tells a unique story, with lessons on compounding, risk, and defining how much is enough. A standout chapter for Eric was Never Enough, which dives into the dangers of unchecked ambition in life and business. This book encourages readers to rethink their financial goals to align them with their priorities in life. 4. The War on the West by Douglas Murray In The War on the West, journalist Douglas Murray boldly examines contemporary societal challenges. Drawing on his firsthand experiences in conflict zones, he advocates for moral clarity and challenges prevailing narratives. This book offers valuable insights into the sociopolitical dynamics that shape our world. The author's dry humor and fearless commentaries make this book an engaging and thought-provoking read. 5. The End of the World is Just the Beginning by Peter Zeihan In this book, author Peter Zeihan explores the geopolitical and economic forces currently reshaping our planet. With sections on transport, energy, demographics, and more, he provides a historical and forward-looking perspective on global trends. This book is a wake-up call for business owners, urging them to consider long-term strategies and prepare for various global scenarios that could impact their operations. Conclusion These books are essential for thoughtful preparation for 2025, offering helpful insights for personal and professional growth. Happy reading, and our best wishes for a prosperous New Year! Connect with Eric Rozenberg LinkedIn Facebook Instagram Website
This episode of Sell With Authority just might make you rethink everything you know about pricing. For today's show, we invited Casey Brown to join us. She's the Founder of Boost Pricing and proudly calls herself a “Pricing Geek.” Casey was also one of the phenomenal keynote speakers at this year's Build a Better Agency Summit. Hannah Roth and I were sitting front and center for her talk, and when Casey finished, we looked at each other and said, “Wow. Casey is brilliant—we have to get her on the podcast.” And Holy Bananas — she said yes! Our conversation today helps demystify pricing once and for all. Casey's here to arm you with new strategies and tactics so you can confidently price your agency's services and increase your profits. A big dose of gratitude to our presenting sponsor for the podcast, Conduit Digital. By using their expertise in streamlining, upgrading & scaling your clients…they promise to reduce your risk so you can become the best digital agency in your market in 30 days. You can find Conduit and all their helpful insights and smarts here. What you will learn in this episode: How fear can dictate your pricing decisions — and how you can avoid letting it The significance of the acronym W.A.I.T. (Why Am I Talking?) in pricing conversations Framing strategies when introducing charges to clients to ensure they grasp the value Identifying services/products as “gasoline” or “hot sauce” to find the hidden value-laden items in your offering The mindset shift needed for agency owners to command higher prices confidently Resources: Website: https://boostpricing.com/ LinkedIn Personal: https://www.linkedin.com/in/caseybrownboost/ LinkedIn Business: https://www.linkedin.com/company/boostpricing/ Twitter: https://twitter.com/pricingcasey Fearless Pricing: Ignite Your Team, Own Your Value, and Command What You Deserve
The Chat GPT Experiment - Simplifying ChatGPT For Curious Beginners
Episode Summary In this episode, Cary sits down with Casey Brown, founder of Boost Pricing, who is on a mission to help businesses get paid the prices they deserve. Speaking from her experience as a pricing consultant and speaker, Casey shares valuable insights on how companies can better understand their value, overcome pricing fears, and avoid common pitfalls like undervaluing “hot sauce” services. She discusses the human side of pricing, emphasizing that understanding your audience, using empathy in sales, and practicing key skills can transform how businesses approach pricing and boost both profits and customer loyalty. 3 Key Takeaways Value-Based Pricing Over Cost-Based Pricing: Casey emphasizes that pricing should be tied to the value a product or service brings to the customer rather than simply covering costs. Too many businesses leave money on the table by only aiming to break even or match their competition. Empathetic Sales Approach: Sales teams need to act as empathetic advisors who truly understand customer needs. This can make a significant difference in both the final sale price and long-term customer loyalty. Role-Playing for Sales Confidence: Practicing sales conversations and objection handling—whether with colleagues or AI tools—helps salespeople build confidence, listen more effectively, and handle high-stakes conversations without getting caught off guard. About Casey Brown Casey Brown is a pricing expert and the founder of Boost Pricing, where she helps companies maximize the value they provide by empowering them to set prices that reflect their quality. As a speaker and consultant, Casey is passionate about helping businesses understand the impact of fair pricing on their growth, teams, and even local communities. With her new book, Fearless Pricing, she offers guidance on breaking out of pricing fear and commanding the value they deserve. Casey's work is mission-driven, grounded in her belief that businesses can positively impact families and communities when they're paid fairly. Casey's LinkedIn Profile CaseyBrown.com BoostPricing.com +++++++++ Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:
Red Bull Rampage finally included a women's category this year, with Casey Brown doing a whole lot to spearhead it, and the event was spectacular. If you haven't watched it yet, well, you should. Casey's run starts at 29:25, but do yourself a favor and watch the whole thing.We sat down with Casey to hear how it felt to finally have the door opened to women; talk about what goes into getting yourself to Rampage as an athlete, and everything it takes to actually be there and put a run together; the process of scouting, building, and testing her line; the competition day and what all went down; how to make the event even better next year; and what's next for women's freeride beyond Rampage.RELATED LINKS:BLISTER+ MembershipThis Week's Gear GiveawayTOPICS & TIMES:Learning that the women's event was finally on (2:07)Casey's training & prep, and the logistics that go into competing (6:48)The new venue & building a line (7:46)Scouting a line & coordinating with other riders (14:28)The format of the women's event (18:28)Casey's line (20:21)The crux (25:45)Potential changes for next year(31:55)The next frontier in women's freeride (36:57)OUR OTHER PODCASTS:Blister CinematicCRAFTEDGEAR:30Blister PodcastOff The Couch Hosted on Acast. See acast.com/privacy for more information.
Nicknamed the godmother of women's freeride, Casey Brown joins us to discuss the incredible life she's lived. From her remote New Zealand upbringing to becoming a global MTB icon, Casey's story is all about chasing her dreams.She dives into what it meant to work on ANYTIME with Anthill Films, the thrill of Red Bull Rampage, and how such experiences shape her career.Casey discusses the rapid growth of the women's freeride movement in mountain biking, the importance of representation in the sport, and how events like Red Bull Rampage are changing the landscape for future riders.It's an inspiring conversation about pushing boundaries, making MTB history, and paving the way for the next generation of female riders. Got thoughts or questions for Rob and Eliot? Email podcast@redbull.com to join the discussion!
Fat Bear Week and other wildlife. 4 questions to ask your kids. Lost and found cat. Panda dogs. Moo Deng. Engineering for the win. Plastic bag ban. Bird of the year. Stolen million dollars. Which came first? Right and left. Emojis that might be on their way out. Watching Friends. Weekend recap. Mouse in the meal. Overwhelmed.
As business owners and CEOs, why are we sometimes hesitant to increase our prices? In this episode, Bill talks with a pricing expert about pricing strategies for business growth.Today's guest is Casey Brown, a speaker, author, and founder of Boost Pricing, which helps companies generate more profit by empowering entrepreneurs and sellers to command the prices they deserve.Key topics that Bill and Casey explore in this episode: - How the fear of taking risks hinders confident pricing decisions.- Bill's view that pricing at GE was accidental, not deliberate. - How buyers can lie about pricing, citing customer quotes and invoices as evidence.- Understanding the customer's buying signal and addressing their concerns rather than solely focusing on price.- An example where a restaurant increased prices by 10% on less popular items while leaving popular ones unchanged.- Challenging the idea that charging more than a certain amount is somehow "breaking the rules." - How small price increases can have a significant impact on a company's bottom line. - How best-in-class companies focus on operational delivery, but often neglect to consider pricing power and its potential impact on profitability.Chapters in this episode: (8:15) The psychology behind pricing strategies. (14:07) Pricing strategies in various industries. (18:01) Maintaining trust with clients. (21:37) Pricing strategies and addressing customer objections. (27:16) Raising prices on less sensitive items while keeping prices low on core products. (31:10) Pricing strategies and psychological factors that influence consumer decisions. (38:06) Pricing strategies that focus on value. Thanks to Casey Brown for being on the show! Connect with Casey on LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Learn more about Boost Pricing: http://BoostPricing.com Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify:
Casey Brown is a pricing geek, professional speaker, and President of Boost Pricing, a firm that helps companies sell at higher prices. Her passion is for organizations to be paid well for their excellence. With degrees in Chemical Engineering, Spanish, and Business, and career experience in engineering, Six Sigma, and pricing strategy for multiple Fortune 500 companies, Casey brings unmatched expertise to help audiences discover their true pricing power—and watch their profits rise as a result. Her 2015 TED talk has over 5 million views to date. In this episode of The Progressive Agency Podcast, we welcome Casey Brown to teach us how to price our products and services boldly and confidently. For nearly 15 years, Casey has seen it all when it comes to agency pricing and wants to help agencies know their worth and charge for it appropriately She shares how companies can stop undervaluing their products and services to clients (new and legacy), why overcommunication is unnecessary when increasing prices, setting boundaries around pricing and the services you provide, and more. If you're an agency owner, you probably already know that you deserve to be paid more for your work. Now's the time to figure out your true value proposition and execute on it to start getting paid what you're really worth. What you will learn in this episode: Getting a realistic understanding of your value proposition How to raise your prices responsibly Is it worth increasing prices on legacy clients, or is it time to let them go? Having self-awareness about how you work for pricing structure Building trust and proving value to new clients The price-quality effect Resources: Website: https://boostpricing.com/ YouTube: https://www.youtube.com/@boostpricing LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Boost Blog: https://boostpricing.com/2017/06/15/price-increase-tmi/
In this episode, pricing expert Casey Brown describes common challenges for salespeople in pricing conversations. She emphasizes the importance of communicating value and highlighting differentiators before offering discounts. Casey's approach with clients is to train their sales teams to have a value-based mindset and understand customers' buying signals and motives. While having a strong pricing strategy is important, equipping salespeople with the right negotiation skills will lead to better outcomes. Note: At the beginning of the interview, we refer to one of her blog posts, which can be found here.Find more at revopschampions.com
The Business of Meetings – Episode 226: Mastering the Art of Pricing: How to Charge What You're Worth with Casey Brown How do you determine the pricing for the services your business provides? Today, we are thrilled to have Casey Brown, the Founder and President of Boost Pricing, joining us to shed light on that topic. Casey, an accomplished entrepreneur and professional speaker in Corporate America, has delivered a TEDx talk viewed over 5 million times. Stay tuned as she shares her valuable insights on effective pricing strategies. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Connect with Casey Brown On her website LinkedIn YouTube
Do you ever struggle to understand and communicate your true worth? This can take a lot of self awareness, self reflection and outside intervention and we often do not know where to begin. Today I am speaking to Casey Brown about time management, balancing creativity, pricing challenges and societal pressures on mental health.In this episode we discuss how you can turn your personal struggles into career growth and success. In this episode we discuss how you can learn to discover and communicate your true worth. TOPICS:Time management & pricing challengesOvercoming fears and building confidence in decision makingSocietal pressures on mental health MORE FROM NICK:Find all links here: https://nickbracks.start.page/Sign up to the website: nickbracks.comConnect with Nick on Instagram, Twitter & LinkedInMORE FROM CASEY:https://boostpricing.com/ Hosted on Acast. See acast.com/privacy for more information.
Join us for an insightful discussion with Casey Brown of Boost Pricing, a chemical engineer turned pricing expert. Casey shares her journey from technical analysis to the dynamic field of pricing, highlighting the importance of finding a career that aligns with personal passions and strengths. Listen in as we explore the impact of fear in sales negotiations and its effect on even the most experienced professionals. Discover the psychological factors at play and gain insights into early pricing tactics that shape business strategies. Casey shares engaging training methods that empower sales teams to embrace their pricing power, emphasizing the importance of immediate implementation of new skills. Hear how nurturing belief in oneself and one's team drives positive change and growth in any business. Explore the blog: Accountants, Attorneys, & Engineers Who Sell: Oh My! - Boost Pricing.
“Dogs and prospects can smell fear.” - Casey Brown Are you struggling with pricing your products and services confidently? Do you fear presenting proposals to clients and dealing with objections? Are you unsure how to have effective conversations around price increases? If these questions sound familiar, you're going to love today's episode featuring Casey Brown, founder of Boost Pricing. Boost Pricing has the singular goal of helping organizations get paid well for their excellence, and in this informative conversation, Casey shares invaluable insights on how to elevate your pricing game and communicate your value effectively to your customers. Sales is challenging, and as someone who's been in the industry, you know how tough it can be. There's pressure to be personable, negotiate well, and ask the right questions, yet proposals still get rejected. So, how do you get paid well for your company's superior products and services? In this episode, Casey provides practical tips, strategies, and tactics to boost your pricing confidence and navigate price negotiations successfully. Learn how to deal with customers who focus solely on price and how to differentiate your value proposition effectively. Casey emphasizes the importance of handling client objections well, sharing “The best answer to an objection isn't an answer at all, it's a question. I think questions are a salesperson's superpower and they are largely underused in the price portion and the negotiation process.” She goes on to say “The root of confidence is value. You need to truly understand how your products and service are of value to your customer.” By tuning in, you'll gain insights on: Approaching conversations about pricing with confidence and clarity. Understanding when and how to offer tiered packages to customers. Communicating the value of your offerings to clients to justify your prices. Navigating tricky situations like price match requests and objections. Casey's wisdom on pricing and negotiation will empower you to become more confident in your sales approach. Don't miss out on this educational discussion! Timestamps 01:00 - Trace Blackmore invites you to participate in the Global 6K 07:00 - Interview with Casey Brown founder of Pricing Boost 1:01:30 - Lightning round questions 1:10:00 - Drop by Drop With James McDonald Key Quotes from Casey Brown “I think sales is the hardest job in a company. Selling is an incredibly hard profession.” - Casey Brown “Dogs and prospects can smell fear.” - Casey Brown “The root of confidence is value. You need to truly understand how your products and services are of value to your customer.” - Casey Brown “‘No' is the most powerful word in a sales person's vocabulary, and often the most underused.” - Casey Brown “A price match request is an objective statement of preference from the customer for your company.” - Casey Brown Connect with Casey Brown Phone: 614.679.7999 Email: casey@boostpricing.com Website: boostpricing.com LinkedIn: linkedin.com/in/caseybrownboost/ linkedin.com/company/boostpricing/ Read or Download Casey Brown's Press Release HERE Links Mentioned The Rising Tide Mastermind Scaling UP! H2O Academy video courses Submit a Show Idea AWT (Association of Water Technologies) Books Mentioned Outlive: The Science and Art of Longevity by Peter Attia MD Make The Noise Go Away: The Power Of An Effective Second-In-Command by Larry G. Linne 10x Is Easier Than 2x by Dan Sullivan Drop By Drop with James In today's segment, we're thinking about a line I read in an article called “AWT Recommendations and Guidelines for Corrosion Coupons in Cooling Systems” found under Resources in the Members-Only section of the Association of Water Technologies website. This section of the article was discussing the proper order of installation for corrosion coupons. The line said, “In reality, if an appropriate water treatment program is in place, the actual coupon order will make little or no difference to the results.” That line made my brain stop for a minute. The actual order will make little or no difference to results if an appropriate water treatment program is in place? Hold up! I've had the galvanic series drilled into my head for corrosion coupons! The most active or least noble metal or alloy must be placed first…the farthest upstream. What kind of crazy talk is this? Of course, in a perfect world, we wouldn't do a lot of things. The article goes on to explain further, though. It says, “There is an argument for limiting the number of factors to be considered when analyzing results, and if the coupons are installed according to the galvanic series, any high loss rates will not be blamed on or associated with galvanic differences (regardless of whether these could our could not impact results).” So to keep things logical and free of noise that may only confuse the issue, we should continue to install corrosion coupons according to the galvanic series, regardless of how good our water treatment program is. Where else do we apply this logic in our day-to-day industrial water lives? Where else do we try to eliminate variables so we can see the true problems? Do we mix and match our sample bottles or do we reserve select ones for higher-purity samples and others for higher-conductivity samples? Do we test for conductivities from low to high, vice versa, or a random mix? That's some food for thought, right there. Eliminating variables. 2024 Events for Water Professionals Check out our Scaling UP! H2O Events Calendar where we've listed every event Water Treaters should be aware of by clicking HERE.
This week Dorothy Dubrule catches up with Dana Bassett and Duncan, about “Being Work” her new book of essays on the performer's experience performing art. Essays written by effie bowen, Casey Brown, Dorothy Dubrule, Jessica Emmanuel, Paul Hamilton, Allie Hankins, Kestrel Farin Leah, and Mireya Lucio. Brilliant Illustrations by Eileen Wolf Echikson. Dorothy Dubrule is a choreographer and performer based in Los Angeles. Her choreography is often made in collaboration with people who do not identify as dancers and has been performed in theaters as well as bars, clubs, galleries, sound stages and sports arenas. She has performed in the work of artists, choreographers and directors such as alexx shilling, Alison D'Amato, Lea Anderson, Melinda Ring, Milka Djordjevich, Narcissister, Tino Sehgal and Zoe Aja Moore. Dorothy received an MFA from UCLA's Department of World Arts and Cultures/Dance and has been the director of Pieter Performance Space since 2017. Prior to moving to LA, she danced with DIY performance collective Club Lyfestile and comedy fly-girl crew Body Dreamz in Philadelphia. A board member of Grex, the West Coast Affiliate of the AK Rice Institute for the Study of Social Systems, Dorothy organizes workshops and writes about issues of social identity and power as they arise in art contexts. Following the publication of her essay, "What I'm Doing When I'm Selling Out," on SF MoMA's Open Space, she is currently working with 53rd State Press to edit a collection of writing by performers who have been contracted by visual arts institutions to work in live exhibitions. https://cargocollective.com/dorothydubrule https://insert.press/products/being-work https://apnews.com/article/moma-marina-abramovic-nude-imponderabilia-b3443d3706d2a46bdd02b4f08895e1d5 https://eileenechikson.com/about Artwork by Eileen Wolf Echikson
When it was announced that Red Bull Formation wasn't happening in 2023, there was a lot of hopeful speculation that, in its place, there would be women competing at Rampage for the first time. But that didn't happen either, so we sat down with three of the top freeriders in the world — Casey Brown, Vaea Verbeeck, and Hannah Bergemann — to get their thoughts on how we got here, why they want a women's category at Rampage (and what they're doing to make it happen), why representation at the top tiers of the sport is important, and a whole lot more.TOPICS & TIMES:Vaea Verbeeck: (1:31)How we got here (1:55)Postponing Formation (4:32)Formation as a stepping stone to Rampage (7:30)How to get to a women's category at Rampage (12:05)Hannah Bergemann: (19:49)Working behind the scenes to organize the riders (20:10)Advancing the state of women's freeride (21:57)Structuring a women's category at Rampage (23:43)The growth of women's freeride (26:14)How to move forward (28:31)Formation alongside Rampage (30:07)The response to women at Rampage (34:26)Casey Brown: (36:12)Casey's interest in Rampage (36:24)Why hasn't a women's category happened yet? (38:33)Organizing a women's category at Rampage (41:00)Why is a women's category important? (42:59)Growing women's freeride (45:23)RELATED LINKS:BLISTER+ MembershipBLISTER+ Real World TestimonialsBlister LabsThis Week's Gear GiveawayBlister Mountain Bike Buyer's GuideOUR OTHER PODCASTSOff The CouchGEAR:30Blister PodcastCRAFTEDHappy Hour Hosted on Acast. See acast.com/privacy for more information.
Opening Song: To Live is Christ (https://open.spotify.com/track/2RQvdhnvPxxLBHkCPd1dnw?si=fe55fcebf57146de) by Ben McDonald, Casey Brown, David Frey, and Jonathan Smith Lyrics: If I rise let me rise on You Not on all of my successes My esteem or my pursuits If I lose let me lose my life 'Cause if I belong to Jesus The flesh is crucified For me to live is Christ For me to live is Christ For me to live is Christ To die is gain If I grow let me grow in You Wilt the seeds of wanting more Ripping pride out by the roots And if I'm still let me hear You speak Not the tone of my transgressions But the song of the redeemed My great desire is to be with You But this is the place You chose for me This is the place You chose for me To lift my cross and give ev'rything This is the time You gave to me This is the time You gave to me For me to live is Christ For me to live is Christ For me to live is Christ To die is gain I'll never be the same I'll never be the same For me to live is Christ To die is gain Passage: 21 For to me to live is Christ, and to die is gain. 22 If I am to live in the flesh, that means fruitful labor for me. Yet which I shall choose I cannot tell. 23 I am hard pressed between the two. My desire is to depart and be with Christ, for that is far better. 24 But to remain in the flesh is more necessary on your account. 25 Convinced of this, I know that I will remain and continue with you all, for your progress and joy in the faith, 26 so that in me you may have ample cause to glory in Christ Jesus, because of my coming to you again. 27 Only let your manner of life be worthy of the gospel of Christ, so that whether I come and see you or am absent, I may hear of you that you are standing firm in one spirit, with one mind striving side by side for the faith of the gospel, (Philippians 1:21–27 ESV) Musical Reflection: “Be Thou My Vision,” old Irish folk tune Reflection Notes: The hymn commonly known as “Be Thou My Vision” is set to the tune SLANE, which is an old Irish folk tune. It samples both major and minor tonalities, with a perfect balance between the two. Prayer: Eternal God, we bless you for all people holy and humble of heart who served you here of whom also you did make trial and found them worthy for yourself. Happy are the souls who, being loosed from the earthly prison, go freely into heaven, there to behold their dearest Lord face to face, and are no more disquieted by any fear of death but rejoice in glory everlasting. And we ask you so to guide and defend us that finally we may attain to that glory and to the gladsome praises of your godhead, Father, Son and Holy Spirit, forever and forevermore. Amen. -Augustine
“Success, for me, is a process,” says Boston University women's soccer head coach Casey Brown.“It is the process of trying to become great,” she adds. “It is the process of trying to become better every day. It's the journey.“That's how we view it in our program. That's how I try to view it in the way I lead and coach.“It is not a destination but a journey and a process that we get to go on every day with our amazing student athletes.”
On today's episode, Jeff takes a deep dive into the world of pricing, asking the President of Boost Pricing, Casey Brown, all the questions we, as entrepreneurs, sometimes get caught on.Casey Brown is on a mission to help organizations be paid well for their excellence. She leads a team of experts who help organizations discover their true pricing power—and watch their profits rise as a result. With degrees in Chemical Engineering, Spanish, and Business and career experience in engineering, Six Sigma, and pricing strategy for multiple Fortune 500 companies, Casey brings unmatched expertise to help clients.Today, Jeff and Casey discuss the various factors that directly affect cost, even if we didn't know it. They look at how you should be thinking about your competitor's prices, how to turn a lost client into a learning opportunity, and the world of margins.Head to https://boostpricing.com/Casey Brown's LinkedIn: https://www.linkedin.com/in/caseybrownboost Want to own your own business? Take our business ownership quiz: https://podcast.homefrontbrands.com/en-us/business-ownership-quiz?hs_preview=UuqYSzMR-159529547022For your FREE Discernment eBook: https://podcast.homefrontbrands.com/en-us/discernmentFor exclusive content, join our Facebook Group: https://www.facebook.com/groups/1442332473300030/
On today's episode, Jeff takes a deep dive into the world of pricing, asking the President of Boost Pricing, Casey Brown, all the questions we, as entrepreneurs, sometimes get caught on.Casey Brown is on a mission to help organizations be paid well for their excellence. She leads a team of experts who help organizations discover their true pricing power—and watch their profits rise as a result. With degrees in Chemical Engineering, Spanish, and Business and career experience in engineering, Six Sigma, and pricing strategy for multiple Fortune 500 companies, Casey brings unmatched expertise to help clients.Today, Jeff and Casey discuss the various factors that directly affect cost, even if we didn't know it. They look at how you should be thinking about your competitor's prices, how to turn a lost client into a learning opportunity, and the world of margins. Head to https://boostpricing.com/Casey Brown's LinkedIn: https://www.linkedin.com/in/caseybrownboost
Welcome Streets, Beats and Eats blogger Casey Brown to The Whole View! This week, Stacy and Casey candidly discuss their experiences with eating disorders,and Casey's struggles with infertility. Casey shares tips to help us reframe our narratives and start to feel more connected to ourselves. Trigger warning: We will be talking about eating disorders. Please be mindful and take care of your needs accordingly. Resources for those those who are struggling with eating disorders can be found in the extended show notes at realeverything.com. Find Casey: streetsbeatseats.com instagram.com/streetsbeatseats tiktok.com/@streetsbeatseats facebook.com/streetsbeatseats Don't forget to subscribe to this channel and visit realeverything.com! If you haven't yet unlocked our bonus content, checkout patreon.com/thewholeview. Your subscription goes to support this show and gets you direct access to submit your questions! We also want to give a big thank you to this week's sponsors! Indeed.com/wholeview | Get a $75 sponsored job credit Beautycounter.com/StacyToth | Use code CLEANFORALL20 for 20% off your first order Learn more about your ad choices. Visit megaphone.fm/adchoices
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Reference Links: Casey Brown, Boost Pricing: https://boostpricing.com/ EcommerceFuel Live: https://www.ecommercefuel.com/live/ On today's show, Andy plays a recorded presentation on a very important topic, that according to the speaker, Casey Brown, typically gets the least amount of attention in most businesses, and that is..............PRICING! That sounds Booooriiinng, right? Fluck no. Just wait, Andy will give you the Cliff notes. Audio Disclaimer This audio was recorded on Andy's iPhone, in March, while attending the Ecommerce Fuel Live Conference in San Diego. The audio is okay, but it is not good or great, but it's okay enough to deliver the message and for you to pick a few gold nuggets that Casey is going to sprinkle.... Alright, here are the Cliff Notes, and a few takeaways for you to consider, and if you stop listening right now, just think about this list. When it comes to pricing, Are you in the Driver's Seat? Or do your customers have all the power Or do your competitors have all the power We get stuck on the hamster wheel of, sell/grow, sell/grow, sell/grow, and before you know it, your business is 50% bigger, with more headaches and stress, and you're not making any more money... How much volume would you lose with a 5% Price Increase? What about a 2% price increase What about a 1% price increase There is no greater impact on profitability than pricing Pricing is a pully for your business A Tiny price change is a huge profit change. If you have 15% Net Profit: a 1% increase is a 7% increase in profit a 2% price increase is a 13% increase in profit a 5% price increase is a 33% increase in profit Finally, Revenue is for Vanity - Profit is for Sanity So without further ado - Here is Casey Brown, presenting on Pricing.
We all want to get paid what we're worth. But it's more than likely that we're downplaying our agency's value because we're too worried about pricing ourselves out or overcharging. This week, our guest, Casey Brown, will explain why that's wrong and how to get out of a fear-based pricing mindset for good. Casey has been serving small to mid-sized agencies for the past 15 years to bring her corporate pricing expertise to private companies. She'll teach us why it's probable that we're talking ourselves out of charging what we're worth and giving discounts where they're not needed. Our time is valuable in a typically creative industry, and we deserve to be paid what we're worth. Get ready to take action after listening to this episode so you can start having better pricing conversations with customers and stand up for your true worth as an agency. A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Why you should never pre-discount in pricing conversations The questions you should be asking when a client pushes back on price How to establish pricing integrity that establishes trust between you and the customer How to gauge if a client's low budget is real Building confidence in your pricing How to get out of a fear-based mindset The best approach to raising prices on legacy clients Protecting your margins in this current economy How to know if your pricing is right
Unlocking your true pricing power is not just about charging more. It's about creating irresistible consulting offers that reflect the excellence you provide, and ultimately, unlocking the full potential of your business. In this episode, Casey Brown, President and Founder of Boost Pricing, talks about the art of pricing irresistible consulting offers. She discusses how to help companies discover their true pricing power and how to get paid well for the excellence they provide. Casey discusses her brand's pricing strategies, how pricing affects businesses, its benefits, and why it's often overlooked. Drawing from her experience, she offers valuable insights and advice for all small businesses on how to compete in the challenging pricing market. Tune in now.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Pricing on your mind? It sure seems like it's all anyone can talk about, from the local server to the CEO. Everyone is trying to figure out how inflation, supply chain issues, labor increases, and interest rates impact pricing today and where things are going to be in the future so they can plan their next move. Today I dive deep into the world of pricing strategies, value-based pricing, and price optimization with my guest, Casey Brown. Casey is the founder of Boost Pricing and has been a pricing geek for decades. Her past experience in engineering, Six Sigma, and working on pricing strategy for multiple Fortune 500 companies prior to Boost Pricing has equipped her with unique insights into pricing and its impact on businesses. Casey and I covered a ton of ground–we explored the importance of confidence, transparency, and strategic decision-making in pricing, price optimization, and dynamic pricing. This conversation will leave you with some very important concepts that can help you not only navigate the next few years, but allow you to pull ahead of your industry. What I love about this interview is that we explore the super interesting intersection of art and science, people and process, and data and psychology in the realm of pricing and price psychology. I learned A TON and I am sure you will too. // WATCH THE INTERVIEW ON YOUTUBE: https://www.youtube.com/playlist?list=PL5-NSSElJYC8ZSLljxhixU8NFNjFglugR What You Will Learn Avoid underpricing and use promotional pricing cautiously to protect your brand's perceived value. Focus on delivering value and transparency to build trust with customers. Exercise pricing power before selling a business to maximize its value. Utilize data in a strategic and thoughtful way to inform pricing decisions and better understand your market. Address the mindset, emotions, and self-limiting beliefs of sellers to directly impact profit margins. Recognize the importance of investing in improvements and asking for more to avoid getting trapped in a downward spiral by focusing on the top line. Develop a clear understanding of your costs, market trends, and competitors to better position your products or services in the market. Overcome fear by using exposure therapy and analyzing specific outcomes and risks associated with raising prices or losing volume. // USE YOUR FINANCIALS TO CLARIFY A PATH TOWARDS A MORE VALUABLE BUSINESS: Intentional Growth Financial Assessment Bio: Casey is on a mission to help organizations be paid well for their excellence. She leads a tea
Casey Brown is the President of Boost Pricing, and she has been since 2011. She started her career as a Chemical Engineer at GE, and she's been in pricing for almost 20 years now. Casey loves whitewater kayaking, and she's a big Buckeye fan. In this episode, Casey explains how important it is for sellers to connect with the emotional component of the buyer/s as she shares her knowledge on how to substantially increase your ability to earn higher prices. Why you have to check out today's podcast: Learn how crucial the seller's mindset and beliefs are to the business' profitability, especially as to whether they're operating from a place of confidence or fear Find out why you should not put the blame on cost increases when doing a price increase Understand the power of taking into consideration the emotional component, like selling value through the language, mind, and heart of your customer “I have yet to find, even in this current economic climate, a company that doesn't have some pricing opportunity, and I would just ask everyone to keep looking for it. It's there.” – Casey Brown Topics Covered: 01:33 – How Casey got into pricing 04:54 – Mark to Casey: Why don't I know you? Why have I never seen you before? 07:00 – The biggest problem in sales being the lack of recognition that there's a problem 09:33 – Is Casey trying to compete with people who are doing sales training and education? Both yes and no 11:33 – An exchange of Mark's and Casey's magic formulas in communicating price increases 15:05 – More about blaming costs and cost-plus pricing 18:02 – Teaching salespeople how to properly sell value 20:40 – Convincing Mark that the emotional component is as important in B2B as it is in B2C 29:17 – Casey's pricing advice 30:08 – Connect with Casey Brown Key Takeaways: “Our entire profession – we are the best kept secret in business. And frankly, if more people understood how impactful pricing is to the profitability and how easy it is to pull that lever, there'd be a lot more of us.” – Casey Brown “It does not occur to most people that the biggest opportunity to make a huge improvement in your pricing performance very quickly is not necessarily to fix your strategy, but instead to help the team understand the skill set and mindset gaps that your team has.” – Casey Brown “Connecting with the emotional component of the buyer is not just a consumer phenomenon.” – Casey Brown People / Resources Mentioned: Pricing with Confidence (Reed Holden's book): https://www.amazon.com/Pricing-Confidence-Leaving-Money-Table/dp/0470197579 Connect with Casey Brown: LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Email: casey@boostpricing.com Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mailto:mark@impactpricing.com
Stoop Stories is (once again) BACK with a very special episode! Josh and LaDrew sit down and talk to two of Southwind's exceptional young leaders in Casey Brown & Garrick Sowa who recently moved to run Southwind's newest markets in Denver & Boulder. Listen it to hear them talk about what got them here today and what motivates them to be the best at what they do!
This bonus episode of The Cabin Podcast is presented by the Ho-Chunk Nation; https://ho-chunknation.com/Today we are celebrating and honoring National Native American Heritage Month with a member from the Ho-Chunk Nation! And what better day to celebrate than Ho-Chunk Day? We are joined in The Cabin by Casey Brown from the Ho-Chunk Nation to educate us on this heritage month, share some history, and explain how the Ho-Chunk Nation is known as “the people of the sacred voice”. If you want to feel educated and inspired – dive into this episode stat!As mentioned in the episode, watch the Mitchell Redcloud Jr. story, which Discover Wisconsin released in early 2022 was nominated for an Emmy here; https://youtu.be/KFCNHpCFxgIAnd watch the “Explore Ho-Chunk” playlist on YouTube here; https://youtube.com/playlist?list=PL7W3pRM42nINZiRCY7n39jbC_OvpIZDhO
Casey was born in Hopkinsville, a small town located in Western Kentucky. Shortly after birth, his family moved to Pueblo, Colorado, where he spent his young years. In 1992, his family moved to Colorado Springs, where he would finish school and witness the growth of the Colorado real estate market. While pursuing a degree in Agricultural Business & Economics at Murray State University, he maintained the desire to work in the real estate business. Upon graduating college, he spent his free time finding his way into the real estate business. He soon began a small real estate sales business as a local real estate broker apprentice. After two years of balancing two full-time jobs, he decided to go all-in with a real estate career. Since May of 2007, Casey has been involved in over 400 real estate transactions totaling close to $500,000,000 in sales. The need to scale and passion for business success is still burning hot. After advising and serving many clients with their personal real estate investments, it became clear it was time for Casey to begin leveraging his knowledge of underwriting, cash flow, & finding deals for people interested in investing in real estate. His understanding of business principles, his knowledge of real estate law, and his ability to cultivate and nurture relationships made real estate syndication the ideal fit. After many hours of studying, joining a high-level mastermind, obtaining a mentor, and reading virtually every real estate book ever written, 3000 Capital was born. 3000 Capital is built on the idea that we need to bring the best deals from the very best operators to our investors. What You Will Learn: Who is Casey Brown? What is transactional business? How did you get your first real estate deal? Where did Capital raising come from? What is 506 B and 506 C? What is a real estate syndication? What is a Syndication “Fund of Funds”? Why should people invest in real estate syndication fund of funds? Explain some of the negatives of investing in real estate Casey shares how he can be contacted. Additional Resources from Brett Swarts: Website: https://www.cashflow.pro/, https://www.3000capital.com/ Email: Casey@3000capital.com Phone: +1 (270) 498-2232 LinkedIn: https://www.linkedin.com/in/cashflow-pro/ Facebook: https://www.facebook.com/1CashFlowPro Twitter: https://twitter.com/Cash_FlowPro Attention Investors and Agents Are you looking to grow your business? Need to connect with aggressive like-minded people like yourself? We have all the right tools and the knowledge to properly put those tools to use. Visit: http://globalinvestoragent.com/ to see what we can offer and to schedule your FREE consultation! Register HERE for Monday Night Live Investor Agent Training! 7:00 pm EST Time This link will register you for every scheduled Monday Night Live Investor Agent Class through November 2022. Registration URL: https://us02web.zoom.us/webinar/register/WN_sNMjT-5DTIakCFO2ronDCg
Take a wild walk down memory lane with some of the best stories from our first 20 episodes of the podcast including Brett Tippie's stories about almost dying in an avalanche and riding in a stolen car, Casey Brown's harrowing stalker story, Andrew Santos' Burning Man experiences, Spencer Harkins' story about bringing a live crab to a job interview and the time Peter Chao ran off stage while doing standup comedy.
Casey Brown shares vulnerably about the realities of self-care as a trans person, from being misgendered to the struggle of public bathrooms, as well as some of the unique learnings about skincare, shaving, and more as they began hormone therapy last year. We learned a lot from Casey and hope you will give a listen to understand more about the realities of trans people and how to be an ally. In this episode we talked about: Birch Box for Men Sprezza Box MeUndies Self-harm rates among trans people George Red: A Crayon Story
Casey Brown and Alex Hayes of Boost Profits share the process and emotions that accompany getting the right people into the right roles.
The word of the week is focus. You have a great opportunity to scale. Sometimes, all you have to do is to focus. Your business journey has its ups and downs. When you are on top, you should continue to scale even further. When you are at the bottom, it's going to be hard to get back up, but the only way to get to where you want to be is to get up and get going. The most successful route is never going to be the easy route. Join Dwan as she interviews real estate syndicator, Casey Brown, about how he got into what he is doing today and the business model that he has. He shares his business journey, how it grew, its first downfall, and the most important lesson he learned from it. He shares how he realized how focus could have helped and how it could help you in your business as well. Listen up and enjoy! Episode 292 at a glance… Who Casey Brown is and what he does Casey's teenage in the 90s Growing up in a pet cemetery business and the things he learned from it Casey's college degree and how he stepped into business Casey's first rental The struggle after the cash flow was cut off and getting back up Casey's syndications and business model Some of Casey's favorite things How to connect with Casey Until the next episode! Word of the Week: Focus Today's Guest: Casey Brown is a real estate syndicator and capital raiser. Growing up, he learned a lot about sales and working with people from working in his stepfather's pet cemetery. He took up a BS in Agricultural Economics in college and found his way to selling real estate and entered the business industry later on. Connect and know more about Casey Brown here: Website: https://www.cashflow.pro Podcast Title: Cash Flow Pro
In the 143rd episode of Cash Flow Pro, we discuss all everything about hotel conversions with Mike Stohler. Mike is a Navy Veteran and former airline pilot who got into real estate investing in what he calls PGD or “Pre-Google Days.” His case is very particular as Mike did what most people don't – he went from multi-family to hotel conversions. Mike is Managing Partner at Gateway Private Equity Group and has owned and operated around 1500 units throughout his real estate career. Gateway Private Equity Group helps its clients make wealth-building real estate investments. In this episode, we discuss: Cap rates and using franchises to find deals The importance of location and what to look for Dealing with covid, the great resignation, and inflation The service industry & finding labor Navigating government protocols The process of hotel conversions and sourcing deals Raising outside capital from people that want to diversify their portfolio Tune in on this episode to learn about hotel conversions and how you can get started! Find your flow, Casey Brown Resources mentioned in this podcast: www.gatewaype.com https://www.linkedin.com/in/michaelstohler/
Casey Brown is a professional mountain biker and founder of the Dark Horse Invitational female only freeride event. She joined us to talk about growing up in the wilderness of New Zealand, her gnarliest injuries, championing female riding, her brother sam, bad sponsorship experiences, and the intense story of her stalker.
Today on Elevate Your Equity podcast with our amazing guest, Casey Brown, the show is all about building trust to oneself and to others as a path to sales success. Casey has been involved in over 400 real estate transactions since 2007. On this show, he shared:• The person who inspired him to pursue his career in Sales and Marketing.• The best tools and practices to be better at Sales and converting.• Identifying people that should not be involved in Sales.More about Casey. After 2 years of both being in real estate sales full time as well as working a second full time job, Casey decided it was time to go all in with a real estate career. He is also the host of the Cash Flow Pro Podcast and the CEO of his firm, 3000 Capital.Thanks a bunch Casey Brown for coming on the show!Unlock 3+1 degrees of freedom (time, location, financial + health) with our 5 Point Blueprint! https://elevateequity.org/podcastgiftIf you really enjoyed this content and are looking for more, you can continue to learn more about us in several different places for free!on our website for blogs & other podcast interviews! elevateequity.orgour YouTube channel! youtube.com/channel/derekcliffordour book/audiobook! amazon.com/dp/ebookIf you'd like to have a FREE copy of our 7 Ways Commercial Real Estate Syndications Protect and Build Wealth, simply click the link below. We are here and vested in your long-term success! elevateequity.org/7waysEbook
In this episode, we're speaking with Casey Brown, host of CashFlow Pro and the CEO of 3000 Capital, a private equity firm that specializes in placement of individual investor funds into commercial real estate opportunities, acting as a "fund of funds."Learn how regular people (non-institutional investors) can capitalize on commercial real estate deals that have traditionally been reserved for institutional investors.At 3000 Capital, Casey works with accredited investors and earns them preferred returns at smaller investment levels by being the one personally vetting investment projects, pooling funds in order to purchase Class A shares, and then managing the individual investors.Since May of 2007, Casey has been involved in over 400 real estate transactions totaling close to $500,000,000 in sales. Casey is a bourbon lover - a man of our own heart - and we can't wait to take a trip south and join him along the Bourbon Trail to hear the stories behind the distilleries there!Things we discussed in this episode:- Why Casey moved back home from Colorado to Western Kentucky- The value of local marketing and the value of being well-known within the community - Advice for agents who came of age in this industry when complacency was the norm- The significance of setting proper expectations with clients- How do you break out of your old habits, even the good ones that served you well in the past, and just be more agile investor?- Accredited vs. Non-accredited investors.- The types of investors who might be ready for an investment with 3000 Capital- What being a fund of funds means- The importance of teaching financial literacy in schools Get in touch with Casey:CashFlow Pro website - https://www.cashflow.pro3000 Capital - https://www.3000capital.com/Instagram - https://www.instagram.com/cash_flowpro/Join Jason Muth and Attorney / Broker Rory Gill of NextHome Titletown and UrbanVillage Legal in Boston, Massachusetts for another episode of The Real Estate Law Podcast!#realestatepodcast #nexthome #humansoverhouses #realestate #realestateinvesting #realestateinvestor #realestatelaw #realestateagent #financialindependence #financialfreedom #cashflow #investments #quityourjob #passiveincome #accreditedinvestor #fundoffunds #financialliteracy #cashflow_____________________The Real Estate Law Podcast is hosted by Jason Muth and Attorney / Broker Rory Gill.This podcast and these show notes are not legal advice, but we hope you find both entertaining and informative.You can follow our sponsors here:NextHome Titletown Real Estate on InstagramNextHome Titletown Real Estate on FacebookNextHome Titletown Real Estate on LinkedInAttorney Rory Gill on LinkedInThe Real Estate Law Podcast, because real estate is more than just pretty pictures and law goes well beyond the paperwork and courtroom arguments.Support the show
This week we've got Casey Brown. He is the founder of 3000 Capital, a real estate investment company specializing in funds of funds. He is also the host of the Cash Flow Pro podcast. Casey and I talk about finding a diverse approach to real estate investing that works for your needs in these uncertain economic times. Casey emphasized that one of the main goals of 3000 Capital is to help investors diversify their portfolios and minimize risk. Connect with Brian on Twitter, LinkedIn, Instagram or FacebookLinks:Podcast: www.cashflow.proWebsite: www.3000capital.com
Get ready to learn something unique today as we invited Casey Brown to the show to educate us about the business model in real estate that provides better returns with lower risks, the 'Fund of Funds.' We'll dive deeper into how this strategy works for investors and deal operators, protects investors, and more. Pay attention to this episode so you won't miss another great topic!Key Takeaways To Listen ForFund of Funds: What it is and how it works for deal operators and passive investorsThe proper way to communicate and educate investors about the ‘Fund of Funds' modelTop benefits of ‘Fund of Funds' for investors and its diversification strategiesWhat makes ‘Fund of Funds' different from other investment models and strategies?How 3000 Capital protects investor's capital?The ‘CashFlow Pro' podcast and its value proposition in the real estate marketResources Mentioned In This EpisodeFree Apartment Syndication Due Diligence Checklist for Passive Investor About Casey BrownCasey was born in a small town in Western, KY called Hopkinsville. Shortly after he was born, his family relocated to Pueblo, Colorado, where he spent his young years. In 1992 his family moved to Colorado Springs, where he would finish school and witness firsthand what population growth does to real estate. As the Colorado city grew, the evidence and power of the real estate market became clear to him, and that set the scene for him to aim his career choices toward the real estate sector. In 2000 he graduated from Coronado High School in Colorado Springs and moved back to Western Ky. While pursuing a degree in Agricultural Business & Economics at Murray State University, he worked and maintained the desire to work in the real estate business one day. Upon graduating college, he spent a little time trying to find his way into the real estate business while balancing the income needs of his young family and stepping into a world where zero income was guaranteed. He began a small real estate sales business with a local real estate broker. After two years of being in real estate sales full time and working a second full-time job, he decided it was time to go all-in with a real estate career. Since May of 2007, Casey has been involved in over 400 real estate transactions ranging from selling a home for $4,000 to farms and commercial properties in the stretch into the millions.Connect with Casey Website: 3000 CapitalPodcast: CashFlow Pro To Connect With UsPlease visit our website: www.bonavestcapital.com and please click here, to leave a rating and review!SponsorsGrow Your Show, LLCThinking About Creating and Growing Your Own Podcast But Not Sure Where To Start?Visit GrowYourShow.com and Schedule a call with Adam A. Adams.
Are you looking for a more sustainable business and personal strategy? Discover the strategy that can help you create true wealth and freedom as Casey Brown shares investment funds that invest in other funds. Tune in to discover a wealth of useful knowledge! WHAT YOU'LL LEARN FROM THIS EPISODE Is transactional strategy a sustainable real estate business model? How do marketing funnels and private placement memorandums work? Real estate cycle: Forecasting property income and capital appreciation What is a fund of funds strategy and how does it work? What should you know about the real estate market today? RESOURCES/LINKS MENTIONED Best Ever Apartment Syndication Book by Joe Fairless | Paperback It's a Whole New Business! By Gene Trowbridge | Paperback Premier Law Group - Shawn Winslow ABOUT CASEY BROWN Casey was born in a small town in Western, KY called Hopkinsville. Shortly after he was born, his family relocated to Pueblo, Colorado, where he spent his young years. In 1992 his family moved to Colorado Springs, where he would finish school and witness firsthand how population growth does to real estate. As the Colorado city grew, the evidence and the power of the real estate market became clear to him, and that set the scene for him to aim his career choices toward the real estate sector. In 2000 he graduated from Coronado High School in Colorado Springs and moved back to Western Ky. While pursuing a degree in Agricultural Business & Economics at Murray State University, he worked and maintained the desire to work in the real estate business one day. Upon graduating college, he spent a little time trying to find his way into the real estate business while balancing the income needs of his young family and stepping into a world where zero income was guaranteed. He began a small real estate sales business with a local real estate broker. After two years of being in real estate sales full time and working a second full-time job, he decided it was time to go all-in with a real estate career. Since May of 2007, Casey has been involved in over 400 real estate transactions ranging from selling a home for $4,000 to farms and commercial properties in the stretch into the millions. CONNECT WITH CASEY Podcast: Cashflowpro Instagram: @cash_flowpro Email: casey@3000capital.com CONNECT WITH US Email: shawn@greenbriarcg.com Instagram: Shawn Winslow YouTube: Shawn Winslow LinkedIn: Shawn Winslow FaceBook: Shawn Winslow