Podcasts about cta foundation

Paul Amadeus Lane welcomes Steve Ewell, Executive Director of the CTA Foundation, to The Tech Zone! Discover the innovative projects and organizations recently awarded grants by the Foundation, all aimed at leveraging technology for greater independence. Steve shares insights into why assistive and adaptive technologies are crucial and need more recognition, and offers his perspective on what groundbreaking advancements in this space could be on the horizon at CES 2026.

As CES 2025 draws to a close, join Paul Amadeus Lane for a reflective conversation with Steve Ewell of the Consumer Technology Association (CTA) Foundation. In this episode of The Tech Zone, they'll discuss the key takeaways from this year's show, focusing on the rising prominence of assistive and adaptive technologies. Steve will share his insights on how CES has evolved to embrace inclusivity and the impact this has on individuals with disabilities. Tune in for a powerful discussion on the future of technology and its potential to create a more accessible world for everyone.

Get ready to be inspired! In this segment of Tech Zone, Paul Amadeus Lane sits down with Steve Ewell, Executive Director of the Consumer Technology Association Foundation, to explore the exciting world of tech innovation. Steve shares insights into the CTA Foundation's Eureka Park Accessibility Contest, highlighting the groundbreaking technologies that are improving the lives of older adults and people with disabilities. Discover:The winning innovations from Eureka ParkOther contests and opportunities for aspiring tech entrepreneursHow the CTA Foundation is supporting the next generation of tech leadersTune in to Tech Zone and discover the future of technology!

Join Paul Amadeus Lane on The Tech Zone as he dives deep into the exciting world of Eureka Park at CES 2025. In this episode, Paul sits down with Stephen Ewell, Executive Director of the Consumer Technology Association Foundation, to uncover the secrets of this unique showcase for startups and what it takes to stand out.Discover the innovative ideas and groundbreaking technologies that could shape the future of consumer tech. Learn about the CTA Foundation's mission to enhance the lives of older adults and people with disabilities through technology. Get insider tips and strategies from Stephen Ewell on how to make a lasting impression at Eureka Park and attract potential investors and partners visit https://www.cta.tech/Who-We-Are/CTA-Foundation/Eureka-Park-Accessibility-Contest for the details and the entry form. The deadline to submit is September 9th .Whether you're a tech enthusiast, aspiring entrepreneur, or simply curious about the latest innovations, this episode of The Tech Zone is a must-listen. Tune in to gain valuable insights and inspiration from the experts at the forefront of the consumer technology industry.

Join us as we chat with Stephen Ewell, Executive Director of the Consumer Technology Association Foundation and newly appointed Vice President of Accessibility and AgeTech at the Consumer Technology Association. We'll recap the exciting advancements in accessibility showcased at CES 2024, delve into Stephen's expanded role, and explore the groundbreaking work happening at the CTA Foundation.

Guest: ✨ Steve Ewell, Executive Director, Consumer Technology Association Foundation [@CTAFoundation]On LinkedIn | https://www.linkedin.com/in/steveewell/On Twitter | https://twitter.com/ctafoundationOn Instagram | https://www.threads.net/@steve.ewell____________________________Host: Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society PodcastOn ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli_____________________________This Episode's SponsorsBlackCloak

On this episode of the Startup of the Year Podcast, we hear an interview with Corten Singer from Augmental, the winner of the CTA Foundation Pitch competition at CES 2024.   Corten is the cofounder of Augmental, which just recently launched the MouthPad, a bluetooth-enabled intraoral interface for hands-free control of your computer, smartphone, and tablet. Learn more at: www.augmental.tech    We also chat about the excitement around our upcoming event at SXSW. Join us as we host a day of events for innovators and startups at the Established House on March 10th, 2024. More details here.   We invite you all to join our community today to access the support, expert advice, and resources you need to elevate your startup by going to: www.est.us/join       Thank you for listening, and as always, please check out the Established website and subscribe to the newsletter at: www.est.us      Subscribe to the Startup of the Year Daily Deal Flow: www.startupofyear.com/daily-dealflow   Subscribe to the Startup of the Year podcast: www.podcast.startupofyear.com   Subscribe to the Established YouTube Channel: www.soty.link/ESTYouTube       ***  Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource.     Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year. Checkout Startup of the Year at: www.startupofyear.com       The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment.      Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year. Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals. Check out Established at: www.est.us    Connect with us on X (formerly Twitter) - @EstablishedUs and Facebook - facebook.com/established.us

In this episode of Work in Progress, I'm joined by Steve Ewell, executive director of Consumer Technology Association Foundation, and Keely Cat-Wells, founder & CEO of Making Space, to discuss how technology in improving access to jobs and career advancement for older adults and people with disabilities. Using tech to advance accessibility at work and at home was a key theme at this year's big CES 2024 conference in Las Vegas earlier this month. It is also the mission of the Consumer Technology Association Foundation, the philanthropic arm of the organization that runs the conference. Executive director Steve Ewell says the Foundation was created to serve "two growing, yet often overlooked, populations: older adults and people with disabilities. We really approach ways to use technology to improve lives of people in those populations." "It's really serving to both recognize companies that are doing this work really well, but also serving as a little bit of a carrot to attract the attention of companies that maybe hadn't addressed aging or disability yet." Ewell adds, "There's so much incredible innovation out there. Technology holds the promise to really improve lives across the board. When I meet these founders and look at the types of ideas that they're creating, the problems that they're trying to solve, I'm really a technology optimist for the opportunities that this technology can provide across work, home, and play. "The other piece that often gets ignored is you can live independently at home, and you can go to work, but if you don't have the opportunity to go out to a restaurant with friends, go to a movie, do other things like that, that's another opportunity for technology to really create those connections and create just that meaningful life that people can have." Among the startups catching the attention of CTA Foundation this year is Making Space, an accessible talent acquisition and learning experience platform that allows media companies to identify, train and access disabled, overlooked, and underrepresented talent pools. CEO Keely Cat-Wells explains that she founded Making Space as a result of her own personal experience as a person with a hidden disability in the workforce. "I was training to be a dancer in my teens, and then II became very unwell and then ended up spending a lot of my years in hospital. I got misdiagnosed, undiagnosed, and went through a lot of medical malpractice and trauma, and basically came out the other side of hospital as a disabled person. "I live with chronic illness and a hidden disability. I had never been in that space before. I had no idea what to expect, and I just started realizing that the world was so inaccessible." She says she was hired by a company in the entertainment industry, but after disclosing her disability and asking for accommodations and access requirements, she was told she no longer have the job. "That was the light bulb moment for me that I really wanted to do something and try and make sure that this doesn't happen to anyone else and just create a more equitable and accessible world for disabled people," says Cat-Wells. She says that Making Space has "built a tool and a feature within our platform that turns our lived experience of disability into transferable skills and professional strengths." The company has now partnered with Netflix and Comcast NBCUniversal to provide training and access to jobs in the entertainment industry. Learn more about those partnerships by listening to the podcast here, or wherever you get your podcasts. You can also find the conversation on our new Work in Progress YouTube channel. Episode 303: Steve Ewell, executive director, Consumer Technology Association Foundation, and Keely Cat-Wells, founder & CEO, Making SpaceHost & Executive Producer: Ramona Schindelheim, Editor-in-Chief, WorkingNationProducer: Larry BuhlTheme Music: Composed by Lee Rosevere and licensed under C...

In this episode of Work in Progress, I'm joined by Steve Ewell, executive director of Consumer Technology Association Foundation, and Keely Cat-Wells, founder & CEO of Making Space, to discuss how technology in improving access to jobs and career advancement for older adults and people with disabilities. Using tech to advance accessibility at work and at home was a key theme at this year's big CES 2024 conference in Las Vegas earlier this month. It is also the mission of the Consumer Technology Association Foundation, the philanthropic arm of the organization that runs the conference. Executive director Steve Ewell says the Foundation was created to serve "two growing, yet often overlooked, populations: older adults and people with disabilities. We really approach ways to use technology to improve lives of people in those populations." "It's really serving to both recognize companies that are doing this work really well, but also serving as a little bit of a carrot to attract the attention of companies that maybe hadn't addressed aging or disability yet." Ewell adds, "There's so much incredible innovation out there. Technology holds the promise to really improve lives across the board. When I meet these founders and look at the types of ideas that they're creating, the problems that they're trying to solve, I'm really a technology optimist for the opportunities that this technology can provide across work, home, and play. "The other piece that often gets ignored is you can live independently at home, and you can go to work, but if you don't have the opportunity to go out to a restaurant with friends, go to a movie, do other things like that, that's another opportunity for technology to really create those connections and create just that meaningful life that people can have." Among the startups catching the attention of CTA Foundation this year is Making Space, an accessible talent acquisition and learning experience platform that allows media companies to identify, train and access disabled, overlooked, and underrepresented talent pools. CEO Keely Cat-Wells explains that she founded Making Space as a result of her own personal experience as a person with a hidden disability in the workforce. "I was training to be a dancer in my teens, and then II became very unwell and then ended up spending a lot of my years in hospital. I got misdiagnosed, undiagnosed, and went through a lot of medical malpractice and trauma, and basically came out the other side of hospital as a disabled person. "I live with chronic illness and a hidden disability. I had never been in that space before. I had no idea what to expect, and I just started realizing that the world was so inaccessible." She says she was hired by a company in the entertainment industry, but after disclosing her disability and asking for accommodations and access requirements, she was told she no longer have the job. "That was the light bulb moment for me that I really wanted to do something and try and make sure that this doesn't happen to anyone else and just create a more equitable and accessible world for disabled people," says Cat-Wells. She says that Making Space has "built a tool and a feature within our platform that turns our lived experience of disability into transferable skills and professional strengths." The company has now partnered with Netflix and Comcast NBCUniversal to provide training and access to jobs in the entertainment industry. Learn more about those partnerships by listening to the podcast here, or wherever you get your podcasts. You can also find the conversation on our new Work in Progress YouTube channel. Episode 303: Steve Ewell, executive director, Consumer Technology Association Foundation, and Keely Cat-Wells, founder & CEO, Making SpaceHost & Executive Producer: Ramona Schindelheim, Editor-in-Chief, WorkingNationProducer: Larry BuhlTheme Music: Composed by Lee Rosevere and licensed under C...

Attention US and Canadian startups! The CTA Foundation's Eureka Park Accessibility contest is back for CES 2024! Enter for a chance to win a complimentary booth at CES 2024's flagship startup marketplace, Eureka Park, and a $2,500 prize.They've specifically seeking products that can improve the lives of older adults or individuals with disabilities, but your product does not have to be solely dedicated to these markets.For complete contest rules and entry information, please visit https://www.cta.tech/Who-We-Are/CTA-Foundation/Eureka-Park-Accessibility-Contest.Speaking at CES: https://www.ces.tech/sessions-events/speaker-resources.aspx?utm_Medium=spredfast&utm_source=#speaker&sf267739117=1

Join me as I will come back to the show my good friend Steve Ewell, the Executive Director of the Consumer Technology Association Foundation. We discussed the 2023 grantees as well as the importance of assistive and adaptive technologies.I also give my good friend a well needed thank you for all that he is done to further my career in the assistive and adaptive technology realm

Since we first encountered BenjiLock in Eureka Park in 2017, the company has changed a lot. Those early days were at a tiny booth with a non-functioning prototype. Before we got to see them again, the company had been on Shark Tank and partnered with Mr. Wonderful Kevin O'Leary. O'Leary put together a partnership to help Founder Robbie Cabral bring the product to market with manufacturing, sales, and more. Today, the company is looking at its next phase in life, including helping to support other startups at CES.What is BenjiLock?BenjiLock is the world's first biometric padlock with a traditional key. The importance of having a biometric padlock allows you to go to the gym without having to carry anything with you. We've all had a phone fall out of our pocket or had to go look for our keys later on. With the BenjiLock, you can safely leave your items in a locker without having to carry a key.The importance of having a physical key allows for a backup. Batteries die - and always at inopportune times. With other smart padlocks, if the battery dies, you're possibly out of luck. You'll have to cut the expensive lock off and throw it away. However, with the physical key, you've got a way to open the lock in that situation.BenjiLock also now offers a wider range of products. The line now includes a biometric deadbolt and biometric bike lock, offering the convenience of unlocking your door or bike without keys. BenjiLock hopes to revolutionize home security, bike safety, and more with its innovative technology. By expanding the ecosystem, more people in more situations can go about their days without the need to carry as many keys.BenjiLock at CES 2023This year, the company took a different approach to CES. Rather than having its large blue booth on the show floor, Robbie spent his time helping to bring awareness to other startups exhibiting at the show in Eureka Park. BenjiLock sponsored the startup pitch event on the CTA Stage with Canon, allowing BenjiLock to help new startups get their start by giving them a platform at CES. BenjiLock was able to use its resources and experience from standing out in Eureka Park just six years ago to give back and help other startups get their big break.This event was in partnership with the CTA Foundation, the non-profit arm of the Consumer Technology Association, the organization that oversees CES. The event was intended to showcase the best startups and entrepreneurs in technology, giving BenjiLock a chance to help out where they originally got started. Their support of the CTA Foundation really shows how far they've come since their first appearance at CES in 2017.BenjiLock has gone from a small startup with big dreams to an established company ready to give back. The company is continuing to innovate, bringing biometric technology to the masses in a way we've never seen before. Robbie Cabral looks forward to what the future holds as the brand continues to grow and expand their product line. BenjiLock has come a long way since 2017, and with its support of other startups through initiatives like this partnership with the CTA Foundation, the company is setting itself up for even more success in the years to come.SummaryThe entirety of the BenjiLock product line is available now through the company's website, as well as Amazon, Ace Hardware, and more.Interview by Todd Cochrane of Geek News Central and Scott Ertz of F5 Live: Refreshing Technology.Sponsored by: Get $5 to protect your credit card information online with Privacy. Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more. The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.

Since we first encountered BenjiLock in Eureka Park in 2017, the company has changed a lot. Those early days were at a tiny booth with a non-functioning prototype. Before we got to see them again, the company had been on Shark Tank and partnered with Mr. Wonderful Kevin O'Leary. O'Leary put together a partnership to help Founder Robbie Cabral bring the product to market with manufacturing, sales, and more. Today, the company is looking at its next phase in life, including helping to support other startups at CES.What is BenjiLock?BenjiLock is the world's first biometric padlock with a traditional key. The importance of having a biometric padlock allows you to go to the gym without having to carry anything with you. We've all had a phone fall out of our pocket or had to go look for our keys later on. With the BenjiLock, you can safely leave your items in a locker without having to carry a key.The importance of having a physical key allows for a backup. Batteries die - and always at inopportune times. With other smart padlocks, if the battery dies, you're possibly out of luck. You'll have to cut the expensive lock off and throw it away. However, with the physical key, you've got a way to open the lock in that situation.BenjiLock also now offers a wider range of products. The line now includes a biometric deadbolt and biometric bike lock, offering the convenience of unlocking your door or bike without keys. BenjiLock hopes to revolutionize home security, bike safety, and more with its innovative technology. By expanding the ecosystem, more people in more situations can go about their days without the need to carry as many keys.BenjiLock at CES 2023This year, the company took a different approach to CES. Rather than having its large blue booth on the show floor, Robbie spent his time helping to bring awareness to other startups exhibiting at the show in Eureka Park. BenjiLock sponsored the startup pitch event on the CTA Stage with Canon, allowing BenjiLock to help new startups get their start by giving them a platform at CES. BenjiLock was able to use its resources and experience from standing out in Eureka Park just six years ago to give back and help other startups get their big break.This event was in partnership with the CTA Foundation, the non-profit arm of the Consumer Technology Association, the organization that oversees CES. The event was intended to showcase the best startups and entrepreneurs in technology, giving BenjiLock a chance to help out where they originally got started. Their support of the CTA Foundation really shows how far they've come since their first appearance at CES in 2017.BenjiLock has gone from a small startup with big dreams to an established company ready to give back. The company is continuing to innovate, bringing biometric technology to the masses in a way we've never seen before. Robbie Cabral looks forward to what the future holds as the brand continues to grow and expand their product line. BenjiLock has come a long way since 2017, and with its support of other startups through initiatives like this partnership with the CTA Foundation, the company is setting itself up for even more success in the years to come.SummaryThe entirety of the BenjiLock product line is available now through the company's website, as well as Amazon, Ace Hardware, and more.Interview by Todd Cochrane of Geek News Central and Scott Ertz of F5 Live: Refreshing Technology.Sponsored by: Get $5 to protect your credit card information online with Privacy. Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more. The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.

On this episode of the Startup of the Year Podcast, we hear from Robbie Cabral, who is the CEO and Founder at BenjiLock (www.benjilock.com), which has redefined the personal security experience through fingerprint hybrid technology with the consumer in mind. BenjiLock is a Startup of the Year alumni and they were also featured on Shark Tank.   We also hear from Evelyn Tichenor, VP of Sales and Partnerships at GoodMaps, live from CES 2023. GoodMaps was the winner of the CTA Foundation's annual pitch competition at Eureka Park. GoodMaps is exciting because its positioning technology comes within a few feet, which is very helpful for people who are blind or a first responder. Check them out at: www.goodmaps.com.   We also again shine a spotlight on one of the startups from our community and that company is Plain Sight, which is “networking reimagined.” Plain Sight ensures that everyone who visits their digital or physical spaces will make a relevant connection. To learn more visit: www.plainsight.app   We invite you all to join our community today to access the support, expert advice, and resources you need to elevate your startup by going to: www.est.us/join     Thank you for listening, and as always, please check out the Established website and subscribe to the newsletter at: www.est.us   Checkout Startup of the Year at: www.startupofyear.com   Subscribe to the Startup of the Year Daily Deal Flow: www.startupofyear.com/daily-dealflow   Subscribe to the Startup of the Year podcast: www.podcast.startupofyear.com   Subscribe to the Established YouTube Channel: soty.link/ESTYouTube   *** Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource.     Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year.    The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment.   Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year.  Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals.  Connect with us on Twitter - @EstablishedUs and Facebook - facebook.com/established.us

We kick off our live coverage with a TechZone regular Steve Ewell the Executive Director of the CTA Foundation. We touch on the first day of CES and much

On this episode of the Somewhat Frank Podcast, Frank Gruber (@FrankGruber), John Guidos (@JohnGuidos), and Jen Consalvo (@Noreaster) discuss the Small Business Administration's 2nd Innovation Ecosystem Summit, which is coming up on December 6th and 7th.    The SBA Innovation Ecosystem Summit was curated to connect entrepreneur support organizations from around the country to learn from one another as we work together to build a thriving national ecosystem that promotes equitable access to capital and resources for innovators across the country. Learn more over at: https://est.us/ESOSummit2022    We're also busy getting ready for a startup event that we are hosting in which we will be showcasing five startups from our Startup of the Year community on December 13th. More details over at: http://soty.link/growpitch2022    Lastly, we're working with the CTA Foundation on their 5th Annual Pitch Competition which will take place on January 6th at CES in Las Vegas. Details can be found on the CTA Foundation's website:  https://bit.ly/ctafpitch23    The crew also talks about the following topics and articles…   The first solar electric vehicle is in production - https://lightyear.one      Tesla has robot, and it's real, not just a guy in a white body - https://techcrunch.com/2022/09/30/teslas-robot-is-a-real-robot-now-not-just-a-guy-in-a-suit        The FTX situation - https://nymag.com/intelligencer/article/sam-bankman-fried-ftx-bankruptcy-what-happened.html       Kanye West, now known as Ye, has completely lost it - https://www.newser.com/story/328645/kanye-west-to-alex-jones-i-love-nazis.html       Olivia Pichardo, a Brown University freshman, is making history as the first female baseball player to be on an active NCAA Division I roster - https://atmlb.com/3tMNfgz        College football at 49? A North Dakota lineman has the right stuff - https://apnews.com/article/nfl-college-football-sports-north-dakota-795486fcc3892bbc8e250f0ed11eb5fa        What are the hottest gifts this holiday season? - https://shopping.google.com/m/holiday100/      ………..   As always, thank you for listening and feel free to reach out and let us know what you think at: somewhatfrank@est.us   Get updates like this in your inbox before they hit the web by subscribing to the newsletter here: https://frankgruber.me/newsletter/ 

Stephen Ewell Executive Director at Consumer Technology Association Foundation joins us to discuss The CTA Foundation's Eureka Park Accessibility contest returns to CES 2023 Winners!

Stephen Ewell Executive Director at Consumer Technology Association Foundation joins us to discuss The CTA Foundation's Eureka Park Accessibility contest returns to CES 2023. US and Canadian based startups may enter to be one of five winners to receive a complimentary booth at CES 2023 in Eureka Park, the show's flagship startup marketplace, along with a $2,500 prize.Entries must meet Eureka Park entry criteria and highlight how their technologies enhance the lives of older adults or people with disabilities. Entrants should review the complete contest rules and requirements.Find out more here: https://www.cta.tech/Who-We-Are/CTA-Foundation/Eureka-Park-Accessibility-Contest

My good friend Stephen Ewell Executive Director CTA Foundation joins me as we take a look at the CTA Foundation over the last 10yrs. In 2022, the CTA Foundation is celebrating 10 years of powering lives through technology. Founded on June 27, 2012, the CTA Foundation has spent a decade leveraging technology to enable people of all ages and abilities to live, work, and play in a connected and independent manner.

Episode Description On this episode of the ACB Advocacy Update, Clark speaks with Steven Ewell, Executive Director, Consumer Technology Association (CTA) Foundation, and Matt Ater, Vice President, Vispero, about the accessible tech innovations at the 2022 Consumer Electronics Show (CES). ACB attended CES as a guest of the CTA Foundation as part of the organization's tenth year inviting accessibility leaders to CES. Tune in to hear about how consumer companies, both big and small, are making their products more accessible and useable for everyone. For a transcript of this episode, visit: https://acb.org/ACB-Advocacy-Update-CES-2022-transcript.

On this episode of the Startup of the Year Podcast, we listen to Frank Gruber’s interview with Tim Draper at the Startup of the Year Summit in the fall of 2020. Tim is a top global venture capitalist, founder of Draper Associates, DFJ and the Draper Venture Network, a global network of venture capital funds. Tim’s investments include Coinbase, Robinhood, TwitchTV, Skype, Tesla, Baidu, Focus Media, YeePay, Hotmail, SolarCity, Athenahealth, Box, SpaceX, Cruise Automation, Carta, Planet, PTC, Ledger and many others. Tim is also a leading spokesperson for Bitcoin, Blockchain, ICOs and cryptocurrencies. He has served on the California State Board of Education, and led a movement for Local Choice in schools culminating in becoming proponent for a statewide initiative for School Vouchers. Tim also led an initiative to create competitive governance with Six Californias, followed by Three Californias, which was approved for the ballot, but was rejected by the California Supreme Court before the vote. We also hear from Rich Maloy, our VP of Engagement with Established and part of Established Ventures, who has some tips about keeping top of mind in a competitive funding landscape in a segment called the “VC Minute.” We also celebrate one of our alumni, Blake Hall, and his company ID.me (which is a digital identification platform that simplifies how individuals securely prove and share their identities online) recently raised Nine-Figure Round. There is also the upcoming CTA Foundation's 2021 Virtual Pitch Event (sponsored by AARP Innovation Labs) which will take place on March 31st. Join us as eight startups pitch their innovations and engage in Q&A with experts. This year there will also be an audience favorite award, where attendees vote LIVE as startups pitch! You can find out more info and register for the event at: est.us/331EB. We’ve also recently been active on the Clubhouse app where we have created our new “Startup Community Club” for our community and we hope that you all will join or follow the “Startup Community Club.” You can find it at est.us/clubhouse. We also invite all of our listeners to get involved with our program by visiting: established.us/programs. This is the best way to get notified of the various startup opportunities that we come across while working with various partner organizations and in a number of ecosystems across the country. It is also that time of year again when the Startup of the Year 2021 Application is open. So if you are a startup looking for exposure and to become part of an amazing community make sure to apply at soty.link/apply21. Lastly, we want to continue to let our startup listeners know that the NASA iTech program is looking for for startups for their various pitch sessions and you can apply by visiting our link at: est.us/nit Thank you for listening, and as always, please check out the Established website and subscribe to the newsletter at www.est.us Checkout Startup of the Year at www.startupofyear.com Subscribe to the Startup of the Year Daily Deal Flow: www.startupofyear.com/daily-dealflow Subscribe to the Startup of the Year podcast: www.podcast.startupofyear.com Subscribe to the Established YouTube Channel: soty.link/ESTYouTube *** Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource. Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year. The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment. Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year. Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals. Connect with us on Twitter - @EstablishedUs and Facebook - facebook.com/established.us/.

Join me on the #techzone tomorrow as I welcome Ben Arnold from the The NPD Group with some Data on #virtualreality #trends & Stephen Ewell from the Consumer Technology Association #Foundation talking about their new #pitch #competition sponsored by AARP.Dets on pitch competition here: https://lnkd.in/gkisdhr

Join Brian for a conversation with Steve Ewell, the Executive Director of the Consumer Technology Association Foundation. Steve walks us through his role as Executive Director of the Consumer Technology Association Foundation and walks us through his organization’s involvement with the Consumer Electronics Show. We discuss the panel Steve chaired at CES about Technology helping people with disabilities cope with isolationism during the pandemic. We then discuss how the CTA Foundation has had to adapt the way they conduct business due to the changing nature of the world.         To learn more about the Consumer Technology Association Foundation please visit www.ctafoundation.tech and make sure to follow them on twitter at @CTAFoundation.   To get in touch with the show, please email ThatRealBlindTechShow@gmail.com, join us on Facebook in our group That Real Blind Tech Show, tweet us at @BlindTechShow, or leave us a message by calling 929-367-1005.

Bio John Godfrey (@SamsungDC) is Senior Vice President of Public Policy for Samsung Electronics America. Based in Washington, D.C., he leads Samsung’s public policy team in engagement with government and industry, focusing on communications policy, digital television, wireless spectrum, health care, environment, broadband, cybersecurity, privacy and other areas. An active participant in the Consumer Technology Association (CTA), Godfrey is a member and past chair of the CTA Foundation’s Board of Trustees and CTA’s Video Division Board, among other groups. He is also a past chairman of the Board of Directors of the Advanced Television Systems Committee, the standards developing organization for digital television broadcasting. Prior to joining Samsung in 2006, Godfrey was with Pioneer North America, Sony Electronics, the Information Technology Industry Council, the National Research Council, and SRI International. Godfrey has a Master's degree in Telecommunications from George Washington University, a Master's degree in East Asian Studies from Stanford University, and a Bachelor's degree in Government from the University of Texas at Austin. He and his wife, artist Ellen Hill, have two sons and live in Rockville, Maryland. Resources 5G is Here (Samsung, 2020) News Roundup DOJ Charges Chinese Military Officials for Equifax Hack The Department of Justice indicted 4 Chinese People’s Liberation Army officials on Monday, charging them with 9 counts for the 2017 Equifax hack that led to the theft and sale of some 145 million Americans’ data. US Attorney General William Barr noted that this represents nearly half of the American population. The indictment includes charges for stealing trade secrets. Ancestry.com refuses warrant for member data DNA platform Ancestry.com refused to honor valid arrest warrants in 8 out of 9 cases last year, according to the company’s 2019 transparency report. Competitor 23andMe has also promised to keep its DNA database private. Ancestry.com’s DNA database is estimated to contain the DNA information of some 16 million people. Federal Court approves T-Mobiler/Sprint merger The US District Court of the Southern District of New York, in Manhattan, approved the $26.5 billion T-Mobile/Sprint merger last week, over the objection of 15 Attorneys General, including California AG Xavier Becerra and NY AG Letitia James. Presiding Judge Victor Romero wrote that the merger is not likely to lessen competition. The merged company is required to divest resources to satellite provider Dish ensure Dish becomes a viable competitor. Amazon removes books written by Nazis Finally, Amazon has removed 2 books written by authors David Duke, who is a former KKK Grand Wizard, and George Lincoln Rockwell, the founder of the American Nazi party. Some booksellers say that Amazon’s policies are opaque and have vocalized opposition to the removal of these titles.

ABOUT TECHGCWebsiteIn-House Career CenterLinkedInTwitterABOUT THE GUESTLee Cheng is an attorney and civil rights activist with a long history of achievement in business, law and public policy.  He is presently a Partner at Maschoff-Brennan, a leading technology-focused law firm with offices in Utah and California, and the co-Founder and President of Symmetry IP, an organization focused on fighting patent abuse.Lee is a two-time winner (2014 and 2016) of the National Law Journal's America's 50 Outstanding General Counsel, the inaugural recipient of the Champion of Equal Opportunity Education Rights Award of the Asian American Coalition for Education (2018), and has been given numerous other awards for innovation and excellence in the practice of law.  He has worked for well known international law firms like Latham & Watkins, and as a C-level executive in global, multibillion dollar companies like Newegg.com and Gibson Brands (the owner of Gibson Guitars).  While Chief Legal Officer of Newegg, he developed a reputation as one of the foremost opponents of abusive patent litigation, leading Newegg to victory against over 30 claimants and showing that resisting legal extortion could work both strategically and fiscally.Lee has been deeply involved in business and community groups, including the Board of Directors of the Atlantic Legal Foundation, the Board of Directors of Publius Lex, the Board of Industry Leaders of the Consumer Technology Association (the largest technology focused trade association in the world and the operator of the Consumer Electronics Show) and the Board of Trustees of the CTA Foundation.  In 1994, he co-founded and still serves as Secretary and as a Director of the Asian American Legal Foundation. He previously served on the Boards of the Association of Corporate Counsel-Southern California Chapter, the Harvard Club of San Francisco, the Lowell High School Alumni Association, the Organization of Chinese Americans-San Francisco Chapter, and AACE.He is a graduate of Harvard University (History of Science, magna cum laude) and UC Berkeley School of Law. Refer a Guest

Each episode of Inclusive Technology 4 All will bring you information about Inclusive and Assistive Technology to increase independence. In this episode: Comcast partners with nuEyes to offer support for individuals with visual impairments Everyday Instructional Coaching - Seven Daily Drivers to Support Teacher Effectiveness: #6 Sincerity Winners announced for CTA Foundation 2020 CES Eureka Park Accessibility Contest #ATchat Update: A Few of Our Favorite Things Part 1! For more information and the episode transcript, visit mmatp.com/it4all for the Episode 64 show notes.

Dr. Heidi talks with Robin Raskin, Founder of Living in Digital Times. The tech tech, the changing industry and how to make it more habitable for humans in both the industry and life. Founder of Living in Digital Times. Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget Standing, Digital Health Summit, HighTech Retail Summit, FashionWare, Fitness Tech Summit, Kids@Play Summit, The Digital Money Forum and others. In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech. Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation. and on the ACM Practitioners Board. She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology. Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on Twitter, Linkedin and Facebook. website: Livingindigitaltimes.com Facebook Page: https://www.facebook.com/robin.raskin1 Twitter ID: @robinR   ******************************************************   This episode is brought to you by Rocketbook, Dr. Heidi’s favorite offline tech tool. Rocketbook is a brilliant concept that enables the use of pen and paper for recording, but easy transfer of that into digital means that is searchable and easy to organize and trace. Dr. Heidi has arranged a discount for you, her listeners, if you follow this link. http://www.getrocketbook.com?rfsn=1761454.14963a

Paul starts the show with the question Snow cone or shaved ice? The amazing Jim Ryan joins me to discuss the latest innovation in AI wheelchair control. He also discusses how this has helped him have more independence as a C4 complete quadriplegic. Steve Ewell executive director of the (CTA) Consumer Technology Association Foundation joins me to reveal the latest group of non profit organizations to receive grants in the furtherance of assertive, adaptive and senior technology.

Paul starts the show with the question Snow cone or shaved ice? The amazing Jim Ryan joins me to discuss the latest innovation in AI wheelchair control. He also discusses how this has helped him have more independence as a C4 complete quadriplegic. Steve Ewell executive director of the (CTA) Consumer Technology Association Foundation joins me to reveal the latest group of non profit organizations to receive grants in the furtherance of assertive, adaptive and senior technology.

Dr. Heidi talks with Robin Raskin, Founder of Living in Digital Times. The tech tech, the changing industry and how to make it more habitable for humans in both the industry and life. Founder of Living in Digital Times. Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget Standing, Digital Health Summit, HighTech Retail Summit, FashionWare, Fitness Tech Summit, Kids@Play Summit, The Digital Money Forum and others. In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech. Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation. and on the ACM Practitioners Board. She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology. Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on Twitter, Linkedin and Facebook. website: Livingindigitaltimes.com Facebook Page: https://www.facebook.com/robin.raskin1 Twitter ID: @robinR SitTight has been generous enough to provide a discount to our listeners by simply enter discount code 2BU at checkout at Sittight.com. Your order will help support the Evolving Digital Self podcast. If you like it, please feel free to share it with your friends (both the discount and the podcast ).

E. B. Moss: Hey, it's E.B. Moss from MediaVillage and this is Episode 12, basically live from the Consumer Electronics Show in Las Vegas. I’m with MediaVillage Journalist David Polinchock who’s an expert at CES. So... We're mic’d up together and we're going to walk around, enjoy the ambient sounds of CES 2018, and I'm going to tap your brain... a Vulcan mind meld!, appropriately for CES. We're going to ask you to give us some insights. INTRO: Ready for some insights from those inside the media, marketing and advertising industry? Welcome to Insider Insight from MediaVillage. MediaVillage.com is the home for exclusive thought leadership with content by, for and about agencies and networks. From digital experts and add tech providers to CMO's and CRO's. With villages of content focused on everything from Wall Street reports to women in media. Now let's get some insights. David: First stop? We're here at the Google Home gallery. They've put together a kind of cool exhibit of what you can do with Google Home and how it's changing how we all live. E. B. Moss: Wow, great. Google has been sponsoring everything including the city monorail where they even piped in some pretty compelling audio. So when you're a captive audience on the monorail it's instructing you to learn how to utilize Google Home like saying, "Hey Google play me some soothing music" - which is good for when you're trapped on the monorail to hear little bubbling brook sounds. They really have done a good job in their convention sponsorship presence. David: This kind of new audio assistant is what we're getting in homes and in the rest of our lives. One of the AR head manufacturers announced a partnership with Alexa so you get voice control in your heads-up display now so you can see how this is changing how people are really doing things at home. One person on my last tour had one of the voice connection systems all throughout their house and realized they had to take it out of the kids room because the kids were doing their homework by asking it all the questions and just getting all the answers. You know, there's good and bad with everything. But this ability to ask a simple question, or check my schedule works because if I already have "Hey Google" phone I can use it and I get information there but now I can move it around from thing to thing. I think what people are looking for at large is a connection of all their things so it's not "I have this list over here and this list over here". So the fact that I can ask Hey Google on my phone but when I get home at night I can follow up the conversation with my Google Home Assistant because it's all connected. E. B. Moss: Oh, so the connectivity. Got it. David: The other thing they've been working on are ear buds that translate something like 70 languages. It literally is the communicator that we saw for 20 years on Star Trek. E. B. Moss: So, I can date a person who doesn't speak English! David: That's correct. And, if you look over here we also have it in air conditioners and washing machines and a variety of things now. So that's what, to me, becomes really exciting about this: you're seeing Hey Google as you're seeing Alexa and other products leave the single device and being incorporated into all of our lives. E. B. Moss: Google Home really was everywhere at CES; trying to connect the dots with audio and smart speakers and voice assistants. The other thing that was everywhere was Audio. I spoke to Tom Webster of Edison Research, as well as the head of marketing for Audio-Technica who had some unique ways to use headphones. E. B. Moss: Tom Webster was on the panel on the smart speaker research that just came out from Edison Research in conjunction with NPR. So I grabbed him afterwards. ...Hey Tom... That was fascinating. I know that you're going to be sharing some more of this information though MediaVillage in general, but specifically, a couple of things jumped out at me today were the fact that gifting over the 2017 holiday season really should've exponentially upped ownership of smart speakers. So that was good? Tom: Yeah, we've seen the initial adoption of smart speakers grow at a clip more than we saw smart phone adoption grow when we first started tracking. It's certainly both Amazon and Google coming out with $29 units had a lot to do with that but I think eventually we're going to stop caring about the devices themselves because that technology is going to just be baked into everything. E. B. Moss: So, that's an interesting point because Google is all over the show and promoting their digital assistant, Hey Google, but it's still only about 70% in devices own versus Alexa. What do you think it needs to do to compete more? By the way I think you said we're at about 16% ownership in America right now, so there's still plenty of growth opportunity there. What do you see the differences being and how do you see it competing more? Tom: I think, first of all I have no doubt that they're both going to be very competitive devices for a long time to come and for a lot of people it's just learning the use cases. We do know from the previous iterations of Smart Audio Report that we found with NPR 88% of the people who have an Alexa are Amazon Prime members. So there is a natural connection there. They're already being marketed to, in a way that is contextual for them. I think the more that Google educates listeners about what these devices can do and just more devices. Again the technology is just going to start being baked into everything and by the way it's already on your phone. One of the interesting things we found in our research is that 44% of smart speaker users tell us they're using the audio assistants on their phone more as a result of using the smart speaker. So it's just learning education and getting people context. E. B. Moss: And a brand that has good social media followers will do a service to those followers and enhances its own position by teaching them how to use smart speaker skills that they've created, right? Tom: Absolutely. I think we used to ask ten years ago "What's your mobile strategy?" Now I think it's a valid question to ask what your audio strategy is because people want to communicate with brands. They want to communicate with brands that they care about and they want to have those kinds of relationships and those kinds of experiences. E. B. Moss: So last question.... You mentioned a couple of the obstacles that we still have to continue to overcome: the perception of trust and the perception of security. What do you see happening? Tom: Well, those are valid concerns. First of all far be it from me to poo poo them because they are in fact valid concerns and when we interviewed people who don't own a smart speaker but who are interested in the category; three of their top concerns were all related to security, privacy, insuring their data, having the government listen in on their data. These are all valid concerns and all of the makers of this technology are going to have to find ways to address them because it's one thing to say "O.K. Google or Alexa play some Fleetwood Mac" it's another to start reciting your credit card number into it or something and those concerns are going to have to be addressed. E. B. Moss: ...So now I'm heading to Audio-Technica. You might know them for their turntables and headphones. They are giving me a welcome treat of a chair massage...I'm going to put my noise-canceling headphones on right now.... Speaker 5: "Let's begin by centering on the breath. ... slowly exhale and imagine your breath moving out through your ears as well. Cleansing them, forcing out all the toxic noise you've observed from the show floor and setting it a flame to burn off like so much painful gas..." E. B. Moss: That was one of the funnest ideas on the show floor. It was practical and sort of like a forced pre-roll listen in a good way. So I'm speaking to Director of Marketing Communications for Audio-Technica, Jeff Simcox. Jeff: Hi. How are you doing? Are you relaxed? E. B. Moss: I'm so much more relaxed. How did you come up with the idea? Jeff: Well, what's one of the reasons for wearing noise-canceling headphones? You want to relax, knock out all the annoying sounds and get into yourself, into the music. We just thought on the CES show floor we'd add that little extra thing to help you relax and lose yourself and have a massage while you're enjoying the headphones. My boss is like "You've got them in the chair so give them a sales pitch." And I'm like "who wants to lay there and just hear a dry sales pitch"? So it was our way of saying "Okay, you know, [inaudible 00:11:30] in that we can give you a little bit of entertainment, give you a little bit of a laugh. Now feel the tension escape from your ears like so much painful gas." It was one of my favorite lines.  E. B. Moss: As we made our way though CES you couldn't help notice autonomy everywhere. From autonomous cars to the super sonic Hyperloop; also autonomous public transportation helping the lesser abled. E. B. Moss: Initiating autonomous drive. I'm about to experience it, in 90 seconds. What it's like to be on the road and not in control. I'm at the Intel booth right now. Very cool. But I think it might drive me a little bit nuts if I had to hear all of the play by play of the autonomous driver. Pedestrian detected, anomaly detected, slow down. E. B. Moss: Now we're at Hyperloop and I'm talking to the Director of Marketing Ryan Kelly. Ryan, It looks like a long monorail pod from the future. What is it? Ryan: Elon Musk in 2013 had a vision for a new form of transportation. A bunch of VCs at Silicon Valley got together and founded Hyperloop One. Now we are actually Virgin Hyperloop One, three years later, which is very exciting. So now Richard Branson is now our chairman. Ryan: I'll tell you a little bit about the technology. Hyperloop basically the pod that you're looking at just broke a speed record, which is really exciting. We went 240 miles per hour in 300 meters at our test site 40 miles outside of Las Vegas. We're really excited about. So how does that work, how did we get there and why do we think it's the future of transportation? Hyperloop is in a tube so this pod was in a tube, we suck out almost all the air out of the tube to almost zero atmospheric pressure. It's not a full vacuum but very, very close. What that does is it provides frictionless travel. What does that mean? That means we can reach higher speeds than Maglev trains that you might see in Japan, in niche markets. It also means that it's more energy efficient and effective because we're using passive magnetic levitation. So that means once we start and accelerate at that point we're floating. So this actually levitates above a track, which is pretty unbelievable. From a cost perspective that's huge cost saving, not only for energy efficiency but also for building track, et cetera. E. B. Moss: I know the sustainability aspect is very important to Mr. Branson. Ryan: Huge. Yeah, it's absolutely. So sustainability is definitely something that we're looking towards. We'd like to get something up and running by 2021 and if you think about where we're going to be in 2021 with autonomous vehicles, with cleaner energy and we're completely energy agnostic solution, which we're really excited about. Not only going fast but thinking about how the future of transportation works. David: Right, so being both New Yorkers I know you've gotten some approval for New York track, from discussions. Ryan: Well, there's discussions. We are a very ... even though some people might see this as a cry in the sky opportunity a lot of our executives have worked in government before. We know how the system works in the United States. You have to go through a regulatory and safety process. We don't want to be seen as a paperwork company that's going to disappear in two years faking all these different things. Ryan: So we have directors of policy here that are working with the federal government. We've made headway in places like Colorado where legislature has signed a memorandum of understanding to look at these. That's actually started already but you have to remember that we need to make sure that it's safe for passengers and we need to go though our safety process. So we kind of understand that but I think it's really interesting because we kind of have a VC type philosophy and coming and working with government. Those are some of the slowest movers. So kind of working that out, working for structure has historically been or seen as a slower moving process. Merchants of VC digital world and then combining this with structure is a really interesting combination. Not only have we seen progress in the United States, we've seen progress in the UN [inaudible 00:16:52] road and transit authority there, we have a proposal to them. The Netherlands and some Scandinavian countries. Started to talk about the UK as well. So we've made some groundwork. David: So, if I'm inside what's my experience? Ryan: Sure. Actually we're partnering with Here Technologies and this is the booth that we're outside of right now. This is the first time that we're talking about the passenger experience in public. 2017 for us was what we call our kitty hawk moment, prove the technology works. Now 2018 is about lets get real, how do we commercialize, what's the experience going to look like, how we work with regulators, et cetera. In the same way that in the digital space we expect fast on demand and we expect a personalized, customized experience we're trying to bring that into the infrastructure mind frame, which hasn't necessarily been the case because this is one of the first new forms of transportation over 100 years, We're trying to incorporate this thing. Ryan: Let's say I book a ticket for the Hyperloop. I want that experience to be one, for example, where I'm here in Las Vegas I have turn by turn walking directions so if I'm inside this crazy convention center I see yes I know I have to walk down the stairs and to the right of the Starbucks to go get my Uber, which will already be there because they know that it takes ten minutes for me to walk out of this craziness. Take my Uber to the Hyperloop get in the Hyperloop, they know that I'm having a meeting with three other people that I met at CES so they're going to give me a customized pod with meeting table et cetera. Versus I've had enough of CES and I don't want to talk to anyone I know and I just want a silent pod and then when I get off the Hyperloop powered by Here Technologies in the future when we get this thing up and running. My Uber's already there and potentially maybe there are other apps like Seamless, et cetera, that by the time I get home my pizza is there. E. B. Moss: Will this exercise for us also because you just eliminated all of the walking that we do. Ryan: Well, I don't think it's there. All the pieces are there so I don't think it's that far of a stretch to get there. Imagine all the pieces and components are there we just got to put it together. E. B. Moss: Yeah, a much different experience than trying to get on the monorail with 5000 other people all crammed into one car, which took me 40 minutes. Ryan: Let's talk about that because that brings up a really good point. So what we'd like to do with the Hyperloop is have pods leaving, seconds; fast, fast, fast. When you have a train that has certain point A to B stops everyone is crammed on the train and then pushes out at the same time. Here we're aiming for consistency so that the other modes of transportation that we're connecting with create more of a flat traffic environment versus these waves where they're not ready. E. B. Moss: I love it. Ryan, thank you so much. Ryan: Thank you so much. E. B. Moss: So we stopped at the booth called Accessible Olli and I'm speaking with Brittany Stotler of Local Motors. So tell me what the connection is Brittany. Brittany: So we are here to show a new project that was announced last CES with CTA Foundation, IBM, and Local Motors. Talking about what it means for people with disabilities or that may not have the function that everyone else has and then as well as the aging community. Trying to make vehicles that are going to be pulling the drivers and age out of them because they're self driving vehicles. Trying to figure out how these people are going to start interacting with the vehicle, making it easier for them and ideally providing them more freedom. We based this on personaes, such as Eric who, though blind legally, he did not start out blind; he's actually an engineer from IBM and was one of the big people behind trying to help us figure out how to make a vehicle and make an Olli stop accessible for somebody who is visually impaired. Another persona is wheelchair bound but doesn't like to call attention to that aspect. So having the accessible Olli be able to communicate with them and use these vehicles allows them the freedom to be going out without someone else there to continually load them because they would roll onto Olli themselves and it automatically secures their wheelchair. Push a button to release them, they can roll back out of the Olli stop and they're all set to go. So ideally you'll have an app on your phone requesting to get on the next Olli that's coming into the station with your preferences set, so if you are in a wheelchair, if you visually have issues or maybe it's your hearing Olli can actually sign back and forth to you though the stop and through the actual vehicle. We’ve got a couple of different options that we're working with so ultrahaptics - a really neat technology system which, for those who can't see or have limited mobility they can actually ... rather than having to press a button ... can just wave their hand in front of it and you feel it and it creates like a virtual button for them. But there's also extendable to some vibrations that can actually drive them to an open seat so they don't have that awkward moment they maybe have to deal with on a daily basis of maybe actually sitting on somebody that's already there but they couldn't see them. E. B. Moss: What's the revenue model for this? Brittany: We are selling Olli and Ollie stops to cities - master planned communities, which is where a lot of the elderly will come into play - and then into large campuses and theme parks. Everybody across the board is thinking about how to integrate Ollie because it helps pull down costs: they can move people out of a bus driver position and turn them into another position, gives them a few new skill sets hopefully.  E. B. Moss: Is there an opportunity or a plan to take advantage of some of the data capture via the app? Brittany: There is potential. Currently we would own all of that data though our app but depending on the partnership it could potentially be a white label for a city’s Olli. They can wrap it however they want on the exterior. There's potential for glassine products, you can put text, you can have a video playing, and it'll go on any of our windows so it turns into almost mobile advertising. David: For our readers and our listeners in this case, I think, this is an opportunity to reach this new audience in a very compelling way. Brittany: Right. You're just the only [crosstalk 00:24:35]. So you're on a university campus and you have all these students that are getting on, they're going from their parking structures to a certain place on campus but they're going to go by Pete's Coffee every single morning and as they're rolling up or they're getting ready to go up to that stop Pete's Coffee advertising comes up on the app or it comes up within the bus to show come inside tell us you were just on Olli and here's your code and you get a discount. It starts driving traffic and then that's another way that the whoever's purchasing to actually operate the vehicles they can start recuperating and making money on the advertising piece. E. B. Moss: So a traffic driver driving traffic. Brittany: We're trying to get rid of traffic. E. B. Moss: Thank you so much for your time [inaudible 00:25:21] Beautifully stated and a very important application for all members of our community to be able to be more mobile ... Brittany: More freedom for them so thank you to all of our partners. E. B. Moss: For a less autonomous but very elevating experience we spoke to the Head of Marketing for Workhorse. He described their octocoper. E. B. Moss: So what are we officially calling this? This is experimental [crosstalk 00:25:54] Workhorse: That's a good question. We've just been calling it personal electric octocopter. Octocopter, eight things octo. David: What's the range on it? Workhorse: 70 miles. David: That's pretty good, that many miles. Workhorse: Gasoline generator that powers it so once you go 70 miles toward hop you gas up ready for the next hop. Not waiting for the lithium-ion battery for hours to charge up and all that stuff. You can just keep going. Normal helicopter you have to have pedals and those handles. This doesn't have any pedals or any of that stuff. We fly like a drone. So it'd be, you know ... David: You don't fly it like a drone. Workhorse: I mean we had this on display in Paris and all the kids that came in 15 they could jump in there, let's go, let's take it up because they're so familiar with the video game and all that stuff. So that's the way this flies. E. B. Moss: So what's the flying experience like? I mean I've been in a glider and I've been in a helicopter, somewhere in the middle? Workhorse: Yeah, I would say so. It wouldn't be as much as a glider, which is just pretty basic but it is also not as complicated as the helicopter. See this only has a ceiling height of flying of 4000 feet. Okay, so it's just enough that you're up and you're flying. So, it's meant to be like a different method of transportation. In America the helicopter's been here for 78 years, last year in America they sold 1000 of them new, that's not that big of a market. So we're not really planning on taking market share from commission on helicopter. We're kind of planning on creating a new category. So you've got to think of it as a new way of transportation, like we were kidding around about the New York City and all that stuff. David: And what's the price point on it or what will it be? Workhorse: We have price point at 200,000 dollars and at this show we can take your name and ... E. B. Moss: Take Credit Cards? Workhorse: $1,000 and your place is saved in line and then we would probably start delivering them in 2020. E. B. Moss: It looks like a Workhorse experimental aircraft. Workhorse: The name of the craft is Surefly. So it's Surefly with safety and that and background.  E. B. Moss: David and I saw AR, audio, autonomy, everything at CES and we talked about how it all came together. David: So one of the trends we just to look at in general is we just saw with Olli and what they're doing. There's a huge population growing old. E. B. Moss: Yes. David: And it's a key population that has a certain expectation level of service and experience and technology and that's only getting bigger. You're seeing a lot of brands really trying to figure out how do we deal with population that's having vision problems and mobility problems and hearing problems. All the things people my age are starting to think about. E. B. Moss: The 25 year olds. David: The 25 year olds. Again, when ... as we joked ... but when you think about the 25 year olds they are very tech savvy. They're the Hyperloop audience, they don't want to be waiting on the street corner for the M35 without having any idea, in the rain, when it's coming, when was the last time it was here, did I just miss it. You know, the stuff we do every day. So you're seeing mobility things like Olli and transportation systems and whole ecosystems. You're seeing companion bots. You're seeing machine learning, artificial intelligence, computer vision coming into play to do things like my mom lives far away it's hard for me to necessarily be on top of her. And I don't know if she wants me to be on top of her; all that family dynamic. E. B. Moss: So, we actually have a theme here and it kind of wraps things up beautifully because we've seen the connected appliances, connected home. We've seen the connectivity between devices and how to make things easier in life and not having to pick up one device to do one thing and one device to do another. We've seen the continuity between I want to get some place and how do I get there. So everything is connecting us whether it's virtually or physically like with Olli, like with the experimental aircraft, like everything we've seen today is all about connectivity. David: It really is and the big thing is it's connectivity that has value to you and me not connectivity that has value to some corporation. That's where people really get the difference. I'm excited about a technology that will help my life be better and in the course of my life being better the company makes money off of that, that's great. E. B. Moss: Like the last example with Olli. Where there is branding opportunities on and within it but it's giving me something of value. David: That's correct. There equates down when the consumer feels there's no value it's changed for them. Gen Zs might say, "We get that brands trap us every day and we're okay with that, that's the world and we're fine. But what they're not okay with is that you track me every day and then you don't know who I am, if you're going to watch everything I buy you should know what I buy. You should know what I've bought and stop telling me what I've already bought.” E. B. Moss: So if you're going to connect with me, connect in a meaningful way, connect in a valuable way and ... David: Imagine you have a friend who asks you the same question over and over and over again. Right, then eventually you stop hanging out with that friend. So that's where this connectivity has great value to us as human beings. Great value. E. B. Moss: David thank you so much. This was invaluable to have a guide like you. This is Insider Insight live from the Consumer Electronics Show. I'm E. B. Moss, Managing Editor for MediaVillage. Check us out MediaVillage.com and thanks for listening.  

In this Spotlight Interview, James Oates sits down with Stephen Ewell, the executive director of the Consumer Technology Association Foundation. The CTA Foundation, a public, national foundation affiliated with the Consumer Technology Association (CTA)™, was launched in 2012 with the mission to link seniors and people with disabilities with technologies to enhance their lives. The foundation strategically supports programs that affect these communities and facilitates dialog between industry, consumers, government, advocacy groups and other key stakeholders. Steve talks about the foundation’s role in featuring accessible products at the Consumer Electronics Show in Las Vegas, the foundation’s role in producing the first fully accessible self-driving vehicle, and his trips to CSUN and South by Southwest. You can follow Stephen Ewell on Twitter here, and you can follow the CTA Foundation on Twitter here.

In this Spotlight Interview, James Oates sits down with Stephen Ewell, the executive director of the Consumer Technology Association Foundation. The CTA Foundation, a public, national foundation affiliated with the Consumer Technology Association (CTA)™, was launched in 2012 with the mission to link seniors and people with disabilities with technologies to enhance their lives. The foundation strategically supports programs that affect these communities and facilitates dialog between industry, consumers, government, advocacy groups and other key stakeholders. Steve talks about the foundation’s role in featuring accessible products at the Consumer Electronics Show in Las Vegas, the foundation’s role in producing the first fully accessible self-driving vehicle, and his trips to CSUN and South by Southwest. You can follow Stephen Ewell on Twitter here, and you can follow the CTA Foundation on Twitter here.

In this Spotlight Interview, James Oates sits down with Stephen Ewell, the executive director of the Consumer Technology Association Foundation. The CTA Foundation, a public, national foundation affiliated with the Consumer Technology Association (CTA)™, was launched in 2012 with the mission to link seniors and people with disabilities with technologies to enhance their lives. The foundation strategically supports programs that affect these communities and facilitates dialog between industry, consumers, government, advocacy groups and other key stakeholders. Steve talks about the foundation’s role in featuring accessible products at the Consumer Electronics Show in Las Vegas, the foundation’s role in producing the first fully accessible self-driving vehicle, and his trips to CSUN and South by Southwest. You can follow Stephen Ewell on Twitter here, and you can follow the CTA Foundation on Twitter here.

In this exciting Spotlight Interview, James Oates sits down with Andrew Lahart, the head of accessibility, enablement, and competency at IBM, to talk about: Accessible Olli, the first fully accessible self-driving vehicle created by Local Motors, the CTA Foundation, and IBM Research MERA, a Multi-Purpose Eldercare Robot Assistant NavCog, an indoor/outdoor navigation system for the blind AccProbe, an open-source project for developers to make sure their applications are accessible for people who are using assistive technology Enjoy listening to Drew’s explanations of IBM’s tremendous accomplishments, and what they are planning for the future. Follow Drew and IBM Accessibility on Twitter, and bookmark IBM’s accessibility webpage.

In this exciting Spotlight Interview, James Oates sits down with Andrew Lahart, the head of accessibility, enablement, and competency at IBM, to talk about: Accessible Olli, the first fully accessible self-driving vehicle created by Local Motors, the CTA Foundation, and IBM Research MERA, a Multi-Purpose Eldercare Robot Assistant NavCog, an indoor/outdoor navigation system for the blind AccProbe, an open-source project for developers to make sure their applications are accessible for people who are using assistive technology Enjoy listening to Drew’s explanations of IBM’s tremendous accomplishments, and what they are planning for the future. Follow Drew and IBM Accessibility on Twitter, and bookmark IBM’s accessibility webpage.

In this exciting Spotlight Interview, James Oates sits down with Andrew Lahart, the head of accessibility, enablement, and competency at IBM, to talk about: Accessible Olli, the first fully accessible self-driving vehicle created by Local Motors, the CTA Foundation, and IBM Research MERA, a Multi-Purpose Eldercare Robot Assistant NavCog, an indoor/outdoor navigation system for the blind AccProbe, an open-source project for developers to make sure their applications are accessible for people who are using assistive technology Enjoy listening to Drew’s explanations of IBM’s tremendous accomplishments, and what they are planning for the future. Follow Drew and IBM Accessibility on Twitter, and bookmark IBM’s accessibility webpage.

This week our guest is Steve Ewell, executive director of the Consumer Technology Association Foundation. CTA Foundation is a public, national foundation affiliated with the Consumer Technology Association, was launched in 2012 with the mission to link seniors and people with disabilities with technologies to enhance their lives. Get this - Steve is a NosillaCastaway too!

Discover Best Practices to Managing Large Exhibit Projects This is an incredible episode with John I. Taylor, Vice President of Public Affairs and Communications at LG Electronics USA, Inc. John is the most senior PR, government affairs, and industry relations executive for LG Electronics, USA.    In his three decades of experience, John has been an active participant in the Consumer Technology Association, and has attended  48 CES shows!  You are going to hear not only insights of how the show has evolved over the past 36 year but also what LG Electronics does to deliver an incredible experience for attendees. Taylor shares insights into the  incredible technology released by LG Electronics at the CES show including The LG SIGNATURE OLED TV W features a "Wallpaper" design so impossibly thin and light that it attaches to the wall, while delivering unbelievable color and contrast, plus active HDR with 4K resolution.  Imagine what you can do in your exhibit with this technology! Four Key Ideas Shared in This Episode: What it’s like to have 148,000 people visit your booth and how to conduct business when it is incredibly crowded with government officials and Hollywood executives How to manage global teams in different time zones Strategies to stay on track with goals and objectives Why mentoring is a great way to give back and pay it forward. Show Notes: 00:28 – Natalie welcomes John I. Taylor to the show. 01:46 – In 36 years at CES, John has seen the event evolve significantly 02:01 – The evolution of CES reflects the evolution of the consumer technology industry 02:13 – CES has been the industry's launch pad for new technology 02:34 – Taylor talks about how other industries have arrived to the                       show including automotive 03:27 – Discussion about the challenge for smaller exhibitors is                          attracting the right visitors to their booth 03:56 – Crowd control needs careful planning and John and his team                   ensure the right people from LG are always there 04:13 – Every year, LG has new technologies that attract attendees– this year they had the LG OLED Tunnel 04:47 – They had over 148,000 people go inside their tunnel 05:29 – LG is proud of the CES 2017 results including Best in Innovation Award for their OLED Wallpaper as thin as a pen and mounts with magnets 05:37 – John lists the new LG devices displayed at CES 2017 06:09 – LG won about 120 awards from the show 06:55 – The process started early in fall of 2016 planning for the show 07:20 – They embargoed the announcement for LG Series OLED W7 Wallpaper until their press conference the day before the event 07:48 – They also made sure their digital marketing team was integrated from the beginning as the CES planning took place 08:26 – How post-show promotions are done 09:18 – How they did crowd control in the OLED Tunnel 09:26 – Meetings and tours in the booth were pre-scheduled 09:31 – John conducted a lot of the VIP tours himself 09:51 – “It’s important to plan ahead...and also important to tailor the message to the audience” 10:39 – CES is the epicenter of all things consumer technology related and policy makers are known to attend these events 11:21 – CES becomes a wonderful opportunity for exhibitors to be top of mind among policy makers and consumers 12:00 – The volume of attendees and overall show was so crowded it made it difficult for 1 on 1 meetings. 12:36 – John’s fondest memories from CES are really around the excitement of launching new technologies 12:59 – LG had 2,000 badges for the show 13:23 – Because the show is in the US, people from LG USA takes a huge part in planning but it’s still a collaborative effort from across the world 13:43 – LG’s planning for CES 2018 has already started 14:09 – John reiterates the importance of having a clear alignment on the objectives 14:47 – John and his team do a lot of meetings to plan 15:17 – They have just completed their post-show review and results summary for CES 2017 16:39 – In previous years, John has been given the chance to be a mentor to smaller companies 17:26 – John suggests visiting CES as an attendee first before becoming an exhibitor if you are a smaller company to become familiar with the show and all it has to offer. 18:03 – “There’s a place for anybody and everybody in the consumer tech space” 18:26 – The best part of CES for John is being with his colleagues (even if they are competitors) 19:02 – John tries to spend the last day of the show checking out other booths 19:54 – Over the years, CES has been the catalyst of ‘connected homes’ 21:37 – Earlier in John’s career, he had back to back all-nighters 21:50 – Now, the LG staff schedules are done in shifts to help reduce fatigue 21:59 – Key survival tips-always have hand sanitizers at your booth and wear comfortable shoes 22:10 – Take breaks every couple of hours 22:21 – Try to force yourself to get 7 to 8 hours of sleep and take a break after the show 23:41 – John and his team use the LG G-Pad to communicate and to brief people for the show 24:58 – John has been reading several books at a time like The Wright Brothers, Destiny and Power, American Lion, and Seoul Man 26:02 – Natalie thanks John for today’s episode 26:35 – Check out LG Electronics Resources Mentioned: CES (Consumer Electronic Show) – The largest North American Show Consumer Technology Association – The technology association where John has been active for over 3 decades The Wright Brothers, Destiny and Power, American Lion, and Seoul Man – Books John are currently reading John Taylor: As the Vice President of Public Affairs and Communications for LG Electronics USA since 2000, Taylor represents the company before the U.S. government and in industry organizations. He is the chief media spokesman and public relations strategist for LG in the United States and leads LG’s U.S. Corporate Social Responsibility and Sustainability initiatives. Active for three decades in the Consumer Technology Association, Taylor is Chairman of the CTA 4K Ultra HD Communications Working Group, Vice Chairman of the CTA Video Division Board and a member of the CTA Foundation’s Executive Committee. He is a long-time member of the CTA Government Affairs Council, the judging committee for the Consumer Technology Hall of Fame and the Editorial Advisory Board for CTA’s i3 magazine. Other CTA experience includes serving two terms as Chairman of the CTA Communications Committee (in the 1990s and 2010s), as past Chairman of the Video Division, ex-Chairman of the HDTV Promotion Committee and former member of the CTA Board of Industry Leaders. He is a charter member of CTA’s Academy of Digital TV Pioneers and earned its highest honor, the Industry Leadership Award. A key player in digital television since 1988, Taylor currently serves as Communications Chairman of the Advanced Television Systems Committee, the industry group developing next-generation TV standards. He also serves on the boards of trustees of The Media Institute and the Library of American Broadcasting Foundation. Previously, he was Public Relations Chairman of the Digital HDTV Grand Alliance in the 1990s and co-founded the Digital TV Transition Coalition in the 2000s. He was a founder and former Chairman of the Plasma Display Coalition, and also formerly served on the boards of directors the ATSC Forum, the Museum of Broadcast Communications and Better Business Bureau. Taylor also represents LG Electronics USA on the Board of Directors of the Association of Home Appliance Manufacturers and on the AHAM Major Appliance division board. Currently AHAM Vice Chairman, he serves on the board’s Executive Committee and also chairs the AHAM Major Appliance Division Government Relations Committee. He received the AHAM Distinguished Service Award and was inducted into the Dealerscope Hall of Fame in 2015. About LG Electronics USA LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $49 billion global force and technology leader in home appliances, consumer electronics and mobile communications. LG Electronics, a proud 2016 ENERGY STAR Partner of the Year, sells a range of stylish and innovative home appliances, home entertainment products, mobile phones, commercial displays, air conditioning systems and solar energy solutions in the United States, all under LG’s “Life’s Good” marketing theme. For more news and information on LG Electronics, please visit www.LG.com.   Visit The Rock Your Trade Show LinkedIn Group to share ideas and be part of the community. Credits Show Notes provided by Mallard Creatives