My Good Woman

Send us a text You hit $1.2M in revenue — but $840K comes from one client. One contract. One decision maker. One email away from unraveling everything. If more than half your revenue depends on a single client, you're not free — you're trapped in golden handcuffs. This episode isn't about losing your biggest client — it's about building a business where no single client holds your future hostage. With AI as your strategic partner, you can finally protect your revenue, diversify your client base, and scale without starting from scratch.In this episode, you'll learn…Why having 70% of your revenue tied to one client is more dangerous than having none at all (and the real story that proves it).My AI-powered, 3-phase diversification plan to reduce dependency without blowing up your business.How to use AI prompts to audit your revenue, find mirror clients, and build scalable systems that protect your future.This episode at a glance:“Client concentration above 50% isn't success. It's a warning sign.”“The better your biggest client treats you, the more trapped you become.”“AI isn't just efficiency — it's your risk management system.”“Your talent doesn't belong to one client. Protect it with systems that let you grow on your terms.”“The key to diversification isn't just finding new clients. It's building systems so you don't get trapped again.”Resources and links mentioned in this episode:Free Culture Audit CallJoin the AI for Founders Community10 Ways AI Will Make You a Better Leader – Free GuideWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textYour team isn't bringing you drama because they're needy — they're bringing it because you've trained them to believe every hiccup requires CEO intervention.But here's the truth: your job is to ensure professional collaboration, not personal comfort.This episode is your reminder that you're not the office therapist. You're the CEO. And with the Function First Framework (plus a little AI backup), you can redirect emotional spirals back to work outcomes and save yourself hours every week.You'll learn…Why stepping into therapist mode steals focus from your real CEO workThe Function First Framework to redirect team drama back to performanceAI scripts you can use to acknowledge feelings while keeping conversations outcome-focusedWhy caring about your people doesn't mean carrying their emotional laborThis episode at a glance:[00:00] – You're not your team's therapist (and why that matters)[02:00] – Professional collaboration vs. personal comfort[04:00] – The Function First Framework: redirect, set standards, track outcomes[06:00] – How AI can generate scripts that keep you in CEO mode[07:00] – Recap + reminder: caring ≠ carryingResources and links mentioned in this episode:The Feedback Fix – Free Guide: Scripts to stop playing therapist and redirect drama to outcomesJoin the AI for Founders CommunityAI for Founders Playbook WaitlistWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textWhat if being irreplaceable in your business is actually the most replaceable position you could be in? Too many brilliant founders have built businesses where they are the product. Clients only want you, the calendar is maxed, and suddenly you've created the perfect prison: a company that can't run without you.This isn't about hustling harder — it's about breaking free of the expertise trap and learning how to package your genius so it scales beyond you. And the secret is using AI + smart systems as your intellectual property preservation partner.In this episode, you'll learn…Why being “the expert everyone wants” is actually a growth ceilingHow to diagnose the expertise prison in your own businessThe SCALE Framework for packaging your expertise so others can deliver your results without diluting your valueThe transition strategy to shift clients from “only you” to scalable delivery (without losing trust)How AI can help you clone your thinking, capture your decision-making, and maintain quality across your teamThis episode at a glance:[00:00] – Being irreplaceable is the real growth limitation[03:00] – The expertise prison: why “they only want me” is not a compliment[07:15] – Client case study: the coach who couldn't take maternity leave[12:00] – The SCALE framework: systemize, decision trees, automate, leverage, educate[18:30] – Transition phases: AI co-pilot → shadow → collaboration → independence[23:00] – When to fire clients who refuse to grow with you[25:00] – Action steps to start scaling beyond yourselfResources and links mentioned in this episode:The Feedback Fix – Free Guide: Scripts to transition clients toward your team with confidence10 Ways AI Will Make You a Better Leader – Free GuideAI for Founders Playbook Waitlist – Break out of the expertise prison with templates and AI tools to scale your geniusJoin the AI for Founders CommunityWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textWhat happens when you're a leader but you've lost your motivation? It's hard to get momentum back when you've taken time off, or things are tough in your business. Suddenly, the challenges of moving your business forward seem insurmountable; what if you stay stuck? What happens to your company? Your family? Seriously though, how do you find your mojo again so you can be the leader you were meant to be? Any ideas? I have a few. If I can get unstuck, you can too. Let's find our mojo together.In this episode, I shareHow to spot “productive hiding” (inbox zero, busywork, perfecting tasks) vs. real restThe two WHYs: why you're stuck (not helpful) vs. why your work matters (the one that moves you)A simple motivation reset: declare it → reconnect to your big WHY → take one tiny, brave action“Future You” tactics for energy: sleep, food, movement, hydration, and support that match your next-level selfFast ways to create upward momentum: micro-steps, accountability, collaboration, celebrating small winsThis episode at a glance:[00:04:41] This conversation is not about go, fight, win, get it done, make it happen, crush it, hustle. It's about clearing the path for yourself when you have big dreams and desires and, for whatever reason, you're not moving. [00:06:29] If you have discovered that you're stuck. It's okay. You're stuck. Good. Now we can do something about it.[00:11:03] It's coming from past history and fear. And it's difficult to create, much less get moving when you're in that head space. You're stuck in the past.[00:15:15]  So just do something.  Taking rapid messy action is what starts the wheels of motivation and momentum turning again for me.Resources and Links:Watch my all-time favorite series, Parks and RecreationMurakami ExhibitIsraelmore AyivorJekyll and HydeDowntown AbbeyWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textIt's tough to get noticed in Hollywood, and today's guest made a career by helping others do just that. She was one of the entertainment industry's most respected and sought-after media and publicity strategists, ran her own talent management firm (B. Company), and now she works with Late Show legend, Stephen Colbert… as president of his production company Spartina. Carrie inspires me and so many other women by being a kind leader in a tough industry, her dedication to her team, and her 1.8 second-response time to text messages. Whether you're just starting out or you've been in business for years, there's something here for you. So grab a cup of tea, buckle up and tune in!In this episode, we discussFinding the confidence to start your own thing in the entertainment industry - TWICE!Handling comparative pressure, facing down obstacles and refusing to apologize for who you are.Balancing high demands on your time while finding time to live a lifeHer genius method to get to inbox zero-ish (I've tried it, it works!)The women that have lifted HER up.This episode at a glance:[08:23] What helped Carrie take off on her own: she wanted to contribute to the choices that her clients were making, not just enhance the work they were already doing. And it just took one client, America Ferrara, to say “I see you as that” to give her the confidence to *be* that.[20:45] The main reason Carrie said YES to running Stephen and Evelyn Colbert's production company, Spartina: If that YES is loud, if something magnetic is pulling you, that's telling.[31:08] Carrie's empowering leadership style: she taps into people's strengths and celebrates the things her team can do that she can't. If you have a team of clones, you won't succeed. [44:05] Carrie was surrounded by strong female role models, starting with her mom, author and speaker Marcia Byalick. She learned from great women in her industry like Kelly Bush Novak, Lesley Dart, Lois Smith, and Pat Kingsley.[58:03] What's on Carrie's Times Square billboard: “There's always a ticket”. There's a way around any challenge. Resources and links:Check out The Late Show With Stephen Colbert and The Colbert ReportWatch “In and Of Itself” on HULUID PR and Kelly Bush NovakWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textSummer is the perfect time to reset your business vision. While most people wait until January to set goals, by then the momentum is gone. Summer offers a rare window — the pace slows, creativity rises, and you can refresh your vision without the pressure of year-end.This episode shares why summertime is the ideal season to rethink your business vision, how to reset it without hustle or overwhelm, and the steps to align your business with the future you actually want.You'll learn…Why summer is the best season to reset your vision (and how to do it without hustle)The symptoms of a business that's lost connection to vision — and how to recognize themThe 5-step vision reset framework: Commit, Intuit, Ask, Find the Words, ShareHow to stay aligned and inspired with your vision for the rest of the yearThis episode at a glance:[00:00] – Summer is the hidden window to reset your vision[04:15] – Why your vision is your north star for growth and decision-making[09:30] – The real costs of losing connection to vision[15:00] – The 5-step framework to reset your business vision[28:40] – Tips to stay on track: posting, roadmapping, celebrating, and sharing[35:00] – Resources to help you stay inspired and motivatedResources and Links mentioned in this episodeTake a walk down memory lane with Schoolhouse RockStay connected to what matters most with the Five Minute JournalWrite, draw, paint, collage, and build your vision with the Living Vision BoardDownload and work through the Business Vision WorkbookWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textQuitting your dream job to start a business is a risky decision, especially if you're in a high-ranking, visible position. And Nicole Marra, did just that.As the CEO and Founder of Fixer Advisory Group, Nicole works with some of the world's most dynamic luxury brands.Nicole led Gucci America's legal, real estate, compliance, security, and crisis management functions for over a decade before taking the leap and founding Fixer.In this episode, Nicole and I discussWhat prompts a person to leave a perfect-on-paper job to start their own thingWhy women need to get better about asking for helpWorking with someone so closely that it feels like you're sharing a brainConnecting with your inner child, your inspiration, and that part of you that wants to shineThis episode at a glance:[16:29] When Nicole made the leap, support was coming from all sides. The people around her carried her over the launch line. [21:13] The most significant challenge she faced: wearing all the hats simultaneously. [25:13] When men build businesses, they surround themselves with help. Women often try to build systems so they don't need to ask for help.[31:52] ”The Power of the Pack”: the power that women have when they work together. [37:19] The foundations of running a business (or having any type of career) as a woman.[56:03] What Nicole's Times Square billboard would say: Enough of being afraid of everything. Put yourself out there. You can't live in fear of what might happen.  Resources and links mentioned in this episodeCheck out Fixer Advisory Group - and follow Nicole on LinkedIn or Instagram10 Lives ExerciseCheck out Trello, a project management tool that works like digital post-itsGet a waterproof notepad for the showerGet groceries delivered with FreshDirect - and everything else with Amazon PrimeChief, the Female Networking organizationWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textStop asking AI to fix your decision paralysis.It's not here to validate your feelings, tell you you're special, or magically solve your problems.Here's the trap I see founders fall into every day: dumping their overwhelm into ChatGPT like it's a digital therapist. But AI isn't your therapist — it's your most patient strategic partner.In this episode, you'll learn how to stop seeking validation and start demanding solutions. I'll show you how to use AI to structure priorities, evaluate options, and cut through emotional noise — so you trade paralysis for momentum.You'll discover:Why using AI as “therapy” keeps you stuck and slows your growthThe hidden costs of pouring your overwhelm into chat instead of asking for strategyHow to flip your prompts from feelings to frameworks — and get clarity fastThree ways to use AI as a strategic partner so you move forward instead of spinning in indecisionThis episode at a glance:[00:00] – Why AI is not your business therapist[01:15] – How to ask for frameworks instead of feelings[02:45] – The real cost of seeking validation instead of solutions[05:00] – What to ask instead: strategic prompts that get real answers[07:30] – Three steps to transform your AI relationship this week[08:45] – Your business needs strategic decisions, not just validated feelingsResources and links mentioned in this episode:AI for Founders Playbook – Tools and prompts to help you make clear decisions, not emotional dumpsJoin the AI for Founders CommunityFree Culture Audit CallWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textThe panic is real.Too many priorities, not enough time, and your brain is spinning instead of deciding.This isn't about doing it all, it's about strategic triage: choosing what matters most so you can focus your energy where it counts. With AI as your thinking partner, you can cut through the overwhelm, sequence your priorities for maximum impact, and turn chaos into hours of focused wins.In this episode of She's That Founder, you'll discover how to stop trying to do everything and start sequencing your priorities so you can make meaningful progress without burning out. You'll see how AI can help you cut through emotional noise, spot the highest-impact tasks, and keep momentum when competing priorities threaten to pull you in every direction.In this episode, you'll learn…How to use strategic triage to turn panic into a clear, doable action planThe energy + ROI framework that keeps you from wasting focus on low-value tasksWhy AI can see patterns and sequences you can't when emotions run highHow to reclaim momentum by choosing the right order — not just the right tasksThis episode at a glance:[00:00] – The panic every founder knows[01:45] – How emotional overload sabotages strategic thinking[03:00] – Why AI is your best objective advisor in overwhelm[05:15] – The energy + ROI priority map that made the difference[07:00] – Money first, strategic assets second, creativity third, admin last[09:30] – How each completed task fuels the next[11:00] – The four-step strategic triage framework to use in your businessResources and links mentioned in this episode:AI for Founders Playbook – Priority mapping templates, energy management system, and AI prompts for when you're spinning in founder anxietyTriage Assessment (Coming Soon) – Quick tool to help you decide what matters most when everything feels urgentJoin the AI for Founders CommunityWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textReal talk, your attachment to struggle is costing you. Too many brilliant founders choose the hard way every time… and end up burned out, behind, and watching competitors pass them by.This episode isn't about hustling harder — it's about dropping the “founder martyrdom” complex and building systems that work for you. You'll learn how to stop confusing effort with impact, replace exhausting manual work with smart systems, and reclaim the time and energy you need to lead for the long game.In this episode, you'll learn…How to spot and break the “founder martyrdom” habits that burn you out and slow your growthThe hidden costs of doing everything the hard way — and why efficiency is a strategic advantageThree simple steps to replace struggle with smart systems, AI tools, and shortcuts that actually serve youHow to reclaim your time, energy, and focus so you can lead for the long gameThis episode at a glance:[00:00] – Your attachment to struggle is bankrupting your business.[01:45] – Why founders default to “I should figure this out myself.”[03:00] – Efficiency feels like cheating — and why that belief is wrong.[04:15] – The real costs: time, energy, opportunities, credibility, growth.[05:30] – Convenience isn't lazy when it serves your bigger goals.[07:15] – Three steps to stop making everything harder than it needs to be.[08:45] – You didn't build your business to become its prisoner — choose systems that support you.Resources and links mentioned in this episode:Free Culture Audit CallJoin the AI for Founders Community10 Ways AI Will Make You a Better Leader – Free GuideWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textEver wish you could step away from your business and have it keep moving without you? Last week in San Francisco, I did exactly that because my AI assistant ran the whole thing.In this episode, you'll discover how to stop carrying the entire mental load of your business, from thinking and planning to solving everything, by handing it over without handing it off to a human.You'll see how AI can plan your projects, handle the details, break creative blocks, and give you space to rest without losing momentum, so you can reclaim your time, protect your energy, and focus on the high-value work only you can do.In this episode, you'll learn…How to use AI as your strategic planner to design work sessions that leave you energized, not exhaustedWays AI can act as your personal concierge to kill decision fatigue and free your brain for real CEO workThe “choose your own adventure” method AI gave me to break through creative blocksWhy letting AI take the load gives you the mental space to wander — and why that's part of the workThis episode at a glance:[03:14] – Your AI assistant never sleeps, never judges your questions, and costs less than a nice dinner out.[07:56] – Wandering is part of the work. And AI can give you the space to do it.[14:22] – Ask AI to create your restore/rebuild/reignite plan, and watch how it balances your goals and your human needs.[21:08] – The goal isn't to replace your creativity — it's to remove the cognitive overhead so you can focus on what only you can do.[28:41] – You're not meant to carry it all. You're meant to lead. Let AI handle the rest.Resources and links mentioned in this episode:Free Culture Audit CallJoin the AI for Founders Community10 Ways AI Will Make You a Better Leader – Free GuideAI for Founders Playbook WaitlistAI Readiness QuizWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textLet me tell you about a moment that happens in Zoom rooms every day. A founder hears five words that make her stomach drop: “I'm waiting to hear back.”It doesn't matter if you're leading five people or fifty — when your team treats “I sent the email” like a finish line, you're not building a business, you're babysitting bottlenecks.This episode isn't about productivity hacks — it's about culture. Specifically, the invisible “wait and see” culture draining your company's momentum. And here's the hard truth: it's not really about your team. It's about you. Let's talk about what to do instead.In this episode, you'll learn…Two quick questions that flip passive waiting into active problem-solvingHow to model radical ownership so your team shifts from message senders to outcome creatorsWhy relentless momentum isn't a solo trait, it should be your team's standardThis episode at a glance:“You didn't wait for permission to start your business. So why are you letting your team wait for replies?”“Every time your team says ‘I'm waiting,' and you say nothing, you're normalizing inertia.”“It's not about control — it's about building a culture that moves.”“Ask: What do you think is happening on their end? Then: What would make them respond faster? That's how you build thinkers, not just doers.”“Your team isn't failing you. They're following you. Set a better pace.”Resources and links mentioned in this episode:Free Culture Audit Call  Join the AI for Founders Community 10 Ways AI Will Make You a Better Leader – Free GuideWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textLet me guess — your team still pings you for every little thing, and that SOP you swore you'd write is still just a blank Google Doc mocking you from your drive.This episode isn't about operations — it's about freedom. Because if your business can't run without you, you're not leading a business… you're babysitting one. Today, I'll show you how smart CEOs use SOPs that scale — without boring themselves (or their team) to death. And yes, we're making SOPs sexy again. Let's go.In this episode, you'll learn…Why SOPs aren't documentation, they're delegation The 3-step founder-friendly formula to creating systems fastHow AI tools  can cut your SOP creation time in halfThis episode at a glance:[02:32]- SOPs don't fail because they're unimportant, they fail because founders write them like robots.[03:43]- If your business can't run without you, it doesn't scale.[13:51]- AI doesn't replace your brain,it skips the parts that drain it[15:04]- SOPs may not scream show me the money, but they absolutely help you keep the money.Resources and links mentioned in this episode:AI for Founders Playbook Join the AI for Founders Community 10 Ways AI Will Make You a Better Leader – Free Guide Tools mentioned: Tango, Loom, Zoom, Otter, ChatGPT, Claude, ScribeWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textOn the outside, you look composed. Capable. Unshakable.On the inside? You're holding your breath, smiling through the sting, and hoping no one sees the blisters.In this episode, we're talking about the invisible pressure to perform as a leader, how it sneaks in through high standards, polished presentations, and yes, even cute-but-painful shoes. This isn't about appearances. It's about the cost of pretending to be fine when you're not.Because the strongest leaders aren't unreadable. They're relatable. And when you trade polish for presence? That's when real trust, creativity, and clarity show up.You'll hear:A relatable (and slightly painful) story from the trenchesWhat to say instead of pretending it's all okayWhy showing up real is a gift to your team and not a liabilityIf you're tired of leading through gritted teeth or curated calm, this episode is your permission slip to drop the act, say the thing, and lead from a place that's real.Let's get into it.Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textAre your business systems running you into the ground?Let me guess, you're the go-to for every decision, the one with the answers, and the only person who actually knows where anything is. You built it fast. You built it under pressure. You built it to survive. But now those same systems? They're burning you out.In this episode, I'm pulling back the curtain on the three hidden systems silently sabotaging female founders — and how I broke free from each one.In this episode, I'm sharing:The 3 sneaky survival systems you might be living in: The Hero, The Hoarder, and The GhostwriterHow I realized I wasn't just stuck in a broken system — I was the broken systemThe emotional cost of overfunctioning (and why it's not your fault)If you're constantly rewriting everything your team touches, gatekeeping info, or feeling like nothing moves without you, this episode is your invitation to step into a new way of leading.You're not broken — your systems might be. And you can fix them.Grab your free AI for Founders Playbook to get 10+ hours back a week and finally lead with power and peace.Come join us inside the private AI for Founders LinkedIn group — because you don't need to do this alone.Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textAre you cramming 40 hours into a 20-hour window? Let me guess — you're the Approvals Queen, the final decision-maker, and the walking FAQ page for your team. If stepping away from your business for three days would send everything into chaos, then friend, we need to talk.In this episode, I'm getting real about the invisible tax I've paid — and you might be paying too — by being the bottleneck in my business. I'm sharing:How I spotted the bottlenecks I didn't know I builtThe emotional and energetic cost of trying to be everywhere and everythingMy three steps to reclaim your CEO seat (without burning it all down)Stories from women I coach — and yes, one founder who rewrote every single client deck (for real)AI for Founders LinkedIn Group: Join here — I drop weekly prompts, tools, scripts, and strategy to help you delegate with heart (and a little AI magic).Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textEver had that “Oh no… I'm the problem” moment? Yeah. I did.I thought I was leading. I thought I was being thorough. But what I was really doing? Gatekeeping. My team—brilliant, capable, ready—was circling my Slack like planes at LAX waiting to land. All because they were waiting… on me.Delegation wasn't just a to-do I hadn't gotten around to—it was the leadership skill I was avoiding. Out of fear. Out of habit. Out of some martyr-y belief that real CEOs do it all. (Spoiler: they don't.)This episode is the real, unfiltered story of how I stopped bottlenecking my business and started trusting my team—with systems, with ownership, with actual decisions.I'm breaking down:The moment I realized “touching everything” was breaking my bizThe difference between dumping tasks vs. distributing ownershipThe fear behind control—and how I finally let goWhat happened when I intentionally gave trust (not just waited for proof)Why martyrdom is not a business model (and never was)If you're constantly the one everything runs through, this episode is your mirror, your roadmap, and your permission slip to do it differently. You are not broken—you're bottlenecked. And that's fixable.Let's get into it. Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textEver had that stomach-dropping moment when someone hits you with the truth? I sure did. I thought I was being empowering, but what I was really serving was a steaming plate of vagueness. During a team Zoom, someone finally said it.That moment flipped a switch for me. I realized feedback isn't a “nice-to-have” skill. It is the job. If feedback feels like conflict waiting to happen or totally freaks you out, this episode is your safe space — and your swift kick — into leading with more clarity and confidence.I'm breaking down:The myth of vague leadership (and why it's secretly killing trust)The 3-part Clarity Formula I use every day nowHow I moved from feedback avoidance to feedback flowThe mindset shift that helped me stop bottlenecking my business Join Our Free Community: Come hang with me and other ambitious women inside AI for Founders — our private LinkedIn group where we're sharing time-saving AI hacks and leadership magic. Join hereWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textIf you've ever avoided giving feedback because you didn't want to come off as “mean,” I get it. I've been there too. But let me be real with you—silence isn't empathy, it's sabotage.In this quick-hit episode, I'm sharing a real story from one of my clients (names changed, of course) that drove this lesson home in the hardest way. The takeaway? When we avoid hard conversations, we're not protecting our team—we're protecting ourselves from discomfort. And that's not leadership.Here's what I cover:Why not speaking up can quietly wreck your businessHow to stop treating feedback like a confrontation and start using it as a contributionA mindset shift that makes tough talks way less terrifying (think flashlight, not flamethrower)What your team actually needs from you—and it's not approvalWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textFeeling like your life has outgrown your business?In this episode, I'm getting real about what happens when your personal life—grief, caregiving, teen stress, health hiccups—demands everything, and your business is still expecting you to show up like a superhero.Spoiler alert: You don't have to burn it all down. You just have to realign.I'm walking you through the exact framework I created while rebuilding my business in real time—a framework that's helped me stop chasing my old life and start designing my business around the woman I am right now. (Tired, powerful, and freshly post-COVID for the fifth time.)You'll also hear how I'm using AI to automate, simplify, and stay upright—plus the real-talk questions that helped me reclaim my time, energy, and offers.This isn't therapy. It's a permission slip.In this episode, you'll learn:How to know when your business model is based on a past version of you—and what to do next.The Realign Framework—seven steps to help you restructure your business without losing your mind.How to stop pretending you have endless capacity and start designing offers that work with the life you're actually living.This episode at a glance: – Life in full chaos: Caregiving, college decisions, health recovery—and still expected to scale – Auditing hidden drains: Rage, guilt, and the things you're still saying yes to (even when you know better)– Identifying what you actually want: If you started over today, what would you never do again?– Normalizing the pivot: Why evolving doesn't mean failing—it means you're finally paying attentionWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textThe gender gap in AI adoption is real—and it's costing women time, opportunity, and profits. In this episode, I will share how female founders can close the AI gap, adopt a powerful new mindset, and start using 10 essential AI tools that save over 60 hours each month. These tools boost productivity, streamline leadership tasks, and help you do more with less—without sacrificing your vision or burning out.This episode at a glance:Why women must close the AI gender gap and stop sitting this one outMy personal journey with AI: From awkward first attempts to daily powerhouse tools10 must-have AI tools for productivity, content, design, meetings, and more These aren't just tools—they're your liberation planResources and Links mentioned in this episode:AI Tools mentioned:ChatGPTClaudeTypesetDescriptEleven LabsHeyGenCanvaMagiPerplexityMindPalOtterWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textWhat if your voice could become your most powerful leadership tool?In this episode, Samara Bay—Author of Permission to Speak and Coach to Hollywood stars and badass CEOs—hands you the keys to turn your voice into a superpower. We're diving into how to silence that inner critic who just loves to tell you you're not enough, so you can step up to the mic, command respect, and shatter outdated stereotypes. Samara breaks down how embracing your quirks, your “ums” and “uhs,” and everything that makes you human is the secret to connecting deeply, inspiring loyalty, and creating a world where authentic female leadership thrives.If you're ready to speak with heart, own every room, and change the game for good, grab your earbuds, because this episode is for you.In this episode, you'll learn …How to command any room by turning your unique voice into your power.How to transform self-doubt into confidence to lead with ease.How to ditch outdated stereotypes and redefine authority on your terms.How to show up with heart and authority to make your message stick.How to build loyalty and trust by creating meaningful connections.This episode at a glance:[7:30] - Samara's transition from Hollywood dialect coach to voice empowerment leader.[20:22] - How Samara guides female leaders to command a room with authenticity.[29:40] - Tools and strategies for using voice to influence, even in virtual settings.[51:00] - Samara's insights from attending the DNC and witnessing voices of power in action.[1:05:10] - Advice for female founders on showing up powerfully and authentically in business.Resources and Links mentioned in this episodePermission To SpeakHow To Show Up (Weekly Substack)Samara Bay Free Range ThinkingBook a consultation call You might also like5 Myths that Stop Women from Starting Businesses8 Strategies for Niche-Bound BusinessesWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textYou know those moments when life throws you a major plot twist, and you're left wondering what the heck to do next? In this episode, we sit down with the unstoppable Nika Stewart, who didn't just face a cancer diagnosis—she flipped the script on it. Nika took what could've been a devastating setback and turned it into a masterclass on resilience, embracing imperfection, and showing up authentically. She proves that you don't need to be flawless to be a powerful leader; you just need to be real.Nika shares how she strategically used humor and vulnerability to not only connect with her audience but also to drive real business growth. If you've been feeling stuck or questioning your next move, this conversation will reignite your business mindset. Get ready to see how rewriting the rules can unlock fresh opportunities for scaling your business and achieving lasting success.In this episode, you'll learn … Learn practical strategies on how to convert setbacks into opportunities.Discover how embracing your true, imperfect self can strengthen client relationships and lead to tangible business results.To break away from traditional business strategies and create your own rules for success.Actionable insights to make your content go viral, and enhance your business's online presence and reach.This episode at a glance:[2:14] - Introduction to Nika Stewart and her new book, "Actually, I Can."[4:35] - How Nika's personal journey of resilience influenced her brand identity.[10:22] - The transformative power of choosing a positive attitude, even in the face of a cancer diagnosis.[37:15] - The importance of systems in maintaining business continuity during challenging times.[49:08] - Nika's mission to rewrite the rules of resilience for entrepreneurs and beyond.Resources and Links mentioned in this episodeNika StewartActually I Can Shine with NikaFree Range ThinkingBook a consultation call You might also likeTurning Trauma Into Triumph with Alyse Maslonik5 Myths that Stop Women from Starting Businesses8 Strategies for Niche-Bound BusinessesMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a textDo you feel like you're stuck in a cycle of transaction after transaction, struggling to build lasting connections in your business? Or maybe you're unsure how to identify the right opportunities to grow your company into something more aligned with your vision?In today's episode of My Good Woman, I sit down with Jessy Grossman, founder of Women in Influencer Marketing (WIM), who built a thriving agency from scratch by spotting untapped market opportunities. Jessy shares her journey of shifting from a transactional business model to creating a powerful, community-first organization, and the lessons she learned about listening to her audience, aligning with the right partners, and trusting her gut.If you're ready to stop chasing quick wins and start building a sustainable, fulfilling business that's driven by authentic connections and smart strategies, this episode is packed with actionable insights that will help you get there.Stay tuned as we explore the mindset shifts, strategies, and big wins that will empower you to take your business to the next level!In this episode, you'll learn …How to build a community-driven business that fuels long-term growth.How to trust your instincts to create a business aligned with your vision.How to build resilience and adapt when facing unexpected business challenges.This episode at a glance:[2:45] – Jessy's journey from commercial talent representation to influencer marketing[12:10] – The birth of Women in Influencer Marketing (WIIM) and why community matters in business[20:15] – The differences between an influencer talent agency and a networking organization[55:33] – Jessy's advice to female founders: Trust your gut and expand beyond your comfort zoneResources and Links mentioned in this episodeJessy Grossman Women in Influencer Marketing (WIIM)Free Range ThinkingTools Mentioned: Zapier, Common RoomJoin Female Founder SocietyYou might also likeThe Power of Community In Tough Times THE BOOST AI Strategy Framework8 Strategies for Niche-Bound BusinessesMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Big News Alert, Fabulous Leaders! Dawn Andrews here, and today I'm bringing you something bittersweet but oh-so-exciting. After 63 amazing episodes of "My Good Woman," we're stepping into a brand-new era together. Yep, it's official: we're rebranding!Say hello to She's That Founder—the next evolution of the podcast you've come to love. But don't worry, we're keeping all the juicy bits you adore: practical tips, real-talk advice, and incredible founder stories. What's changing? We're getting laser-focused on helping you step into your power as a founder, CEO, and game-changer. What to Expect:More stories of female entrepreneurs shaking up their industries and owning their space.Tactical tips to help you transform your biz from good to legacy-level great.Real talk on leadership, visibility, and creating lasting impact.This isn't just a name change—it's a movement. We're diving deeper, growing bolder, and aiming higher. This space is for the founder who wants more than just success—it's for the woman who's here to change the world. Join the Party!We're hosting a virtual launch event (complete with sneak peeks, live chats, and a few surprises). So, grab your besties, your fave drink, and RSVP using this link.Here's to stepping fully into our power and owning our space as that founder. Let's do this together.PS: Get all the details on our Insta, YouTube, and email list so you don't miss a thing. Because if you're a founder with a bold vision, this is your space. Let's GO!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Are your hiring decisions costing you time and money? The truth is, building a high-performing hybrid team is the key to saving resources and boosting productivity. When you bring the right people on board, you'll not only prevent costly communication breakdowns but also create a cohesive team that collaborates effortlessly—even across time zones.In this episode, I'm breaking down 6 strategies to hire smarter, foster a culture of collaboration, and boost your team's efficiency. You'll learn how to prevent turnover, improve client relationships, and unlock your team's hidden potential using my secret weapon: the People Reading Guide. If you're ready to stop micromanaging and start growing your business, this episode is your game-changer.In this episode, you'll learnHow to hire the right people for your hybrid team without wasting time or money. The six step strategy for building a high performing remote team. Leveraging the People Reading Guide to increase team productivity.This episode at a glance:[2:15] - Reflecting on how the pandemic changed the workplace permanently[8:45] - Six reasons hiring right is the foundation for team success[12:12] - How to ensure effective communication in a remote work environment[20:05] - An example of how the "People Reading Guide" helped a consultancy improve team dynamicsResources and Links mentioned in this episodeFree Range ThinkingDawn AndrewsPeople Reading GuideJoin the Female Founder SocietyVisit our websiteYou might also like:8 Strategies for Niche-Bound BusinessesCrafting Your Business Identity and Personal Branding3 Ways To Set Focused Goals For Intentional, Sustainable Business GrowthMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews, founder of Free Range Thinking, "My Good Woman" is for new and aspiring female leaders. Join me each week for candid chats with trailblazing women breaking barriers and leading impactful businesses. We dive into what drives them and share practical tips to help you streamlineWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.What happens when a successful entrepreneur, fierce advocate for women's health, and accidental CEO takes the helm of a game-changing business? In this episode, Dr. Catherine Birndorf, founder of The Motherhood Center, shares the challenges of scaling a business in the healthcare industry while staying true to her mission.If you think running a business is tough, wait until you hear how she's reshaping the maternal mental health landscape, one bold decision at a time. From navigating the complex realities of entrepreneurship to creating a sanctuary for women struggling with perinatal mental health, her story is full of insights for business owners who are ready to step up as visionary leaders.This episode is a must-listen for any woman ready to own her mission, tackle challenges head-on, and scale her business while making a lasting impact.In this episode, you'll …Learn how to stay focused and resilient during the toughest phases of business growth.Discover how to scale your business while staying true to your core mission.Get actionable advice on balancing the demands of leadership with personal well-beingLearn how building a strong support network—both professionally and personally—can accelerate your business success .This episode at a glance:[3:30] - Dr. Birndorf introduces her journey into reproductive psychiatry and founding The Motherhood Center.[32:25] - How female founders can build resilience and mental health support while managing the stress of building a business.[45:55] - The transition from being a practicing psychiatrist to stepping fully into the CEO role, and the lessons Dr. Birndorf learned along the way.[1:10:30] - Dr. Birndorf shares her personal self-care strategies, including therapy, meditation, and family time, to maintain balance.Resources and Links mentioned in this episodeThe Motherhood CenterDr. Catherine BirndorfFree Range ThinkingJoin Female Founder SocietyYou might also likeIt's Time To Start Your Own Business The Power of Community In Tough Times How to Stop Burnout as a Female FounderMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews, founder of Free Range Thinking, "My Good Woman" is for new and aspiring female leaders. Join me each week for candid chats with trailblazing women breaking barriers and leading impactful businesses. We dive into what drives them and share practical tips to help you streamlineWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Are you tired of sales feeling like a never-ending game of cat and mouse? In this episode, I'm spilling the beans on how to close deals faster by understanding your client's unique buying type. I'm talking about transforming those ho-hum pitches into irresistible offers that cut your sales cycle in half and pump up your profits. You'll also get the inside scoop on the psychological triggers that turn casual interest into a firm "Yes!"—and why ignoring them is like leaving money on the table.But wait, there's more! I'm pulling back the curtain on the DISC sales assessment, a secret weapon that lets you tailor your approach to connect with your clients on a deeper level. I'm sharing real-world stories of how understanding my style and my client's style boosted my close rate by 30%—and made selling feel less like pulling teeth and more like second nature. Tune in, and get ready to turn those leads into loyal client who can't wait to say, "Yes, please!"In this episode, you'll learnHow to close deals faster and the secret to shortening your sales cycle by tailoring your pitch to match your client's buying type.The key psychological triggers that turn potential leads into loyal clients and how to leverage them effectively.How to use the DISC framework to customize your sales approach and connect with your clients on a deeper, more personal level.This episode at a glance:[2:15] - Introduction to psychological triggers in sales: Why understanding what makes your clients tick is essential.[8:30] - DISC Sales Assessment explained: Dominance, Influence, Steadiness, and Conscientiousness types decoded.[15:45] - Real-world example: Tailoring a sales pitch to a conscientious client and the impact on closing the deal.[22:00] - Benefits of aligning your sales style with your client's personality: Reducing miscommunication and increasing sales success.Resources and Links mentioned in this episodeDawn AndrewsPeople Reading GuideGrab our FREE RESOURCES!Check our BLOGS You might also like:8 Strategies for Niche-Bound BusinessesHow to Not Fail in Your First Year in BusinessBusiness Goals WorkbookMore about the “My Good Woman” podcastGrab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episoWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Ever wondered what it really takes to build a business from scratch?In this episode, you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business. During the session, we're using a personal branding document alongside ChatGPT to help Rebecca create her bio and ideal client avatar. We're in step two of my Founder Success System business building process.You'll hear us answer specific questions and take occasional pauses as we work through the intricacies of defining a brand that aligns with Rebecca's mission and audience. We'll unpack the importance of being clear over clever in branding and how the right bio can transform your engagement with your ideal client. Plus, you'll hear actionable strategies to create authentic content that speaks directly to the heart of your audience using prompts with ChatGPT. Tune in and get inspired to push your business to extraordinary heights!In this episode, you'll learnHow to craft a business identity that aligns with your values and lifestyle to connect more deeply with your audience.How to season AI tools like ChatGPT to create compelling bios, client avatars, and authentic content that speaks directly to your target market.How a well-defined bio can significantly enhance your engagement with ideal clients.How to define your unique value proposition, create your bio, and outline your ideal client avatar, This episode at a glance:[3:45] Discussing the importance of a company name and brand's unique value proposition.[10:50] Using a personal branding document and ChatGPT to create a bio and ideal client avatar.[15:25] The significance of being clear over clever in branding.[20:00] Actionable strategies for creating authentic content that resonates.Resources and Links mentioned in this episodeDawn AndrewsFree Range ThinkingTOOLS: Chat GPTCheck our FREE RESOURCESYou might also like:Power Up Your Mid-Year Review With Your Secret Sauce3 Essential Strategies for Expanding Your BusinessBusiness Goals WorkbookMore about the “My Good Woman” podcastGrab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it woWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Picture this: a teenage passion turning into a global empire, complete with the rollercoaster of entrepreneurial highs and lows. In this episode, Octavia Gilmore, founder of Creative Juice, dishes on everything from bouncing back after a soul-crushing review to harnessing the power of AI to skyrocket her business. She spills the tea on the magic of a multicultural team, the real-deal challenges of scaling up, and how empathy and compassion are the secret sauce to leadership. Whether you're a startup dreamer or a seasoned CEO, Octavia's journey is packed with gold nuggets you won't want to miss.In this episode, you'll …Uncover the 3 game-changing steps to transform from a solo freelancer to a powerhouse business owner.Unlock the secrets of entrepreneurial resilience and learn how to bounce back stronger after setbacks.Explore innovative AI tools to transform your business processes and efficiency.This episode at a glance:[2:12] - Octavia shares her early passion for graphic design and launching Creative Juice at 23.[15:48] - Overcoming self-doubt and learning essential business concepts.[45:18] - Resilience in entrepreneurship: Learning from setbacks and negative reviews.[1:00:37] - Octavia's goal to inspire young black and brown entrepreneurs.[1:05:28] - Encouragement for female founders: Eliminating self-limiting beliefs and taking bold steps.Resources and Links mentioned in this episodeOctavia WarrenCreative JuiceChroma CreatorsFree Range ThinkingAI Tool Highlight: CHAT GPTJoin Female Founder SocietyYou might also likeExpand Your Reach: 8 Strategies for Niche-Bound BusinessesThe AI Blueprint Strategy for Female Entrepreneurs ReadyBoost AI Strategy FrameworkMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And befWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Did you know that listening could be your superpower in business?In this episode we're celebrating World Listening Day by exploring the incredible impact of active listening on your business and personal life. Learn how this essential skill can boost your client connections, strengthen your team's productivity and morale, and help you manage conflicts with empathy and effectiveness. I'll give you practical tips to enhance your listening abilities and invite you to join a community of exceptional female leaders striving for excellence together.Can you actively listen today? Tune in! In this episode, I discuss:How to use active listening to understand clients and provide tailored solutions.How to enhance team dynamics: to foster trust and collaboration for increased productivity and morale.How to navigate conflicts with empathy and effectiveness.Practical Tips: Improve your listening skills with mindfulness, nonverbal cues, and reflexive listening.This episode at a glance:[01:27] Did you know that mastering the art of listening can be the key to unlocking unprecedented growth in your business?[04:08] We are  in some incredibly vitriolic and contentious times. And I feel like women are the way out. [04:46] Whether it's with your clients, your team, your family, your community; active listening can open doors you never thought possible. [05:51] Once I started doing this with my teenagers, my whole life changed. It was an eye opener. Resources and Links mentioned in this episodeFree Range ThinkingWorld Listening ProjectWhite Paper on Active ListeningJoin Female Founders SocietyLet's connect on LinkedInYou might also like Is Hiring a Mentor a Game Changer or a Money Waster?The AI Blueprint Strategy for Female EntrepreneursExpand Your Reach: 8 Strategies for Niche-Bound BusinessesMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Can technology really boost your business growth? Today, we are diving into the transformative role of technology in business growth, exploring game-changing tools and innovations that can help you scale your business efficiently. Whether you're feeling overwhelmed by the tech landscape, or eager to try new tools, this episode is packed with actionable tips, and is your guide to harnessing technology for ultimate business efficiency and growth.In this episode, I discuss:How to maximize your efficiency with automation tools.How automation can save you time and streamline your operations.How artificial intelligence can help improve your client interactions and boost satisfactionLeveraging data analytics to make strategic decisions in your business growth. This episode at a glance:[02:39] Running a business means wearing a million hats, and there never seem to be enough hours in the day.[04:32] Automation isn't just about saving time. It's about amplifying the impact of every minute you spend on your business.[06:36] 40 percent of businesses say that customer or client experience is their top motivator for adopting AI.[10:30] If it's just anecdotal information or your best guess, that opinion can be leading you down a road that is wasting your time, energy, and money.Resources and Links mentioned in this episodeFree Range ThinkingLet's connect on LinkedInFollow me on InstagramBoost AI Strategy FrameworkBook a Consultation CALL with us!You might also likeThe AI Blueprint Strategy for Female EntrepreneursExpand Your Reach: 8 Strategies for Niche-Bound Businesses4 Must Read Leadership BooksMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Is hiring a paid mentor the secret to unlocking your business's full potential with one key move—sounds dreamy, right?From real-world success stories and hard-earned wisdom from those who've been there, and done that (like me) we're exploring the make-or-break decision of hiring a paid mentor.But wait, there's a catch: we'll also dish on the financial risks and rewards, so you can make a smart, informed choice. Plus, we'll cover how to balance external advice with your own badass instincts, and introduce you to our game-changing DISC-based mentorship approach that's as unique as you are. Ready to turn your business dreams into reality? In this episode, I discuss:The pros and cons of hiring a paid mentor as a business owner. How to make an informed decision to maximize your return on investment.  How to balance expert guidance with your own instincts.The DISC-based mentorship approach, which tailors guidance to your unique personality type and business challenges, ensuring personalized support and growth.This episode at a glance:[01:50] A paid mentor is somebody who has walked the path that you want to walk. Somebody who does have subject matter expertise in that area. [06:10] My business needed to be in the right place, and I needed to be in the right place to receive the coaching offered.[09:12] It's difficult to develop your clear vision and point of view when you are beholden to other people financially[12:05] The goal is to create a harmonious blend of seeking mentorship and trusting your own judgment to be able to achieve success.[13:44] The decision to hire a mentor is not a one-size-fits-all solution. It is a nuanced choice that depends on your unique business needs and your personal growth goals.Resources and Links mentioned in this episodeFree Range ThinkingDawn AndrewsBook a Consultation CALL with us!Join Female Founders SocietyYou might also likeExpand Your Reach: 8 Strategies for Niche-Bound BusinessesReal-Time Coaching for Female FoundersPeople Reading GuideMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an epiWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.Ever wonder if your niche is too narrow to grow? In this episode, we unlock the secret to scaling by mastering your niche, finding the perfect balance between depth and breadth, and diversifying your revenue streams. But that's not all—I will also share eight practical ways to expand your niche without losing focus, helping you make strategic decisions that keep your business thriving. Tune in for insights and strategies that will transform the way you think about your business!In this episode, I discuss:How narrowing your niche can scale your business effectively.The pros and cons of broadening your niche to reach a wider audience.Eight practical ways to expand your niche without losing focus.This episode at a glance:[01:52] People resist niching because they want to serve anybody and everybody all the time in order to be able to make that revenue.[04:20] You can expand your niche and open up new markets and our opportunities by slightly widening your focus.[07:24] Finding a different twist of what it is that you do to help a client, go more deeply into what it is that your service offering is.[08:51] There are probably natural expansion opportunities within the clients that you already have.[10:04] It all comes down to your business goals and the needs of your target audience.Resources and Links mentioned in this episodeFree Range ThinkingDawn AndrewsBook a Consultation CALL with us!Join Female Founders SocietyGrab our FREE RESOURCES!You might also like5 Real Steps To Start Your BusinessReal-Time Coaching for Female FoundersBuild Better Business PartnershipsMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. We share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Send us a Text Message.How do you show up authentically in business without compromising your faith and values? In this episode, we get real about the struggle many female entrepreneurs face: dressing in a way that gets noticed and moves your business forward without compromising your faith and values. Courtney Robinson from Image by Courtney spills her secrets on how to make a faith-aligned fashion statement that commands respect and makes a lasting impact. She shares her wisdom on embracing minimalism while staying true to your essence and evolving your style to attract the right business connections. Plus, you'll hear transformative client stories and practical tips on creating a functional, impactful wardrobe that screams confidence and authenticity. Get ready to rethink your closet and your business approach!In this episode, you'll …Learn 3 powerful ways for female founders to align personal style with business goals to enhance leadership and executive presence.Discover how to use color psychology to make a bold, faith-aligned fashion statement and command respect in the business world.Discover why most female founders fail to make a lasting impression and how personal style can revolutionize your leadership.This episode at a glance:[08:43] We really only wear 20 percent of our wardrobe, so that gives you some indication that most of what you have in your wardrobe really doesn't align with who you are.[11:01] How we dress really is a reflection of our beliefs and our values as you alluded to.[12:48] Make sure that you're wearing colors that compliment you, but also want you to understand what you're communicating when you wear that color.[19:24] Find those key pieces that you can wear that as soon as you step into them, you feel empowered and confident and ready to take on the world.[30:04]  Make sure that how you show up is how you want to show up, what you want to be known for, and that it represents the substance of who you are.Resources and Links mentioned in this episodeCourtney RobinsonImage By CourtneyThe Purpose Palette Persona QuizDawn AndrewsJoin Female Founders Society You might also like5 Essential Traits of Magnetic LeadersThe Female Founder Redefining an IndustryA Morning Routine To Get Things DoneWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Ever wondered what it really takes to build a business from scratch?In this episode, get ready for a game-changer: you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business. Expect raw and relatable moments as we tackle branding, client engagement, and the social media beast, all while harnessing the power of AI tools. This new series is packed with actionable advice and candid conversations, giving you the insights and motivation to take bold steps in your own journey.Tune in and get inspired to push your business to extraordinary heights!In this episode, you'll learnHow to create irresistible service packages that resonate with your ideal clients and boost your bottom line.The secrets to leveraging AI tools like ChatGPT to streamline your branding and messaging effortlesslyThe art of navigating social media overwhelm and transforming it into a powerful marketing engine for your business.The step-by-step process of setting up a business page that doubles as your website, capturing leads without the tech headache.The actionable strategies to turn a simple freebie into a lead magnet that attracts and converts your target audience into excited buyers.This episode at a glance:[03:54] If I don't have a product yet, should I just kind of try and come up with some? [07:32] We'll be able to use that as the core message for reaching out to other people.[11:39] Sometimes it works, sometimes it doesn't so let's see what happens.[12:32] Put everything together and review what you've got and tweak what you've got so that it's true to what you want to create.Resources and Links mentioned in this episodeDawn AndrewsFree Range ThinkingTOOLS: Chat GPTCheck out FREE RESOURCESBook a consultation with us!You might also likePower Up Your Mid-Year Review With Your Secret Sauce3 Essential Strategies for Expanding Your BusinessBusiness Goals WorkbookMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Is your business feeling the mid-year slump? You are not alone! In this episode, we're jumping headfirst into the juicy, game-changing secrets that will yank you out of that summertime slump and catapult your business into a growth frenzy. We'll unlock the magic of mid-year reviews—think of them as your business's GPS to avoid veering off course and missing those sweet, sweet milestones. We'll sprinkle in some playful financial tricks and guerrilla marketing tactics that make budgets and KPIs actually fun. And because we're all about that continuous improvement, we're borrowing Google's genius to spark innovation and personal growth. Get ready to transform your mindset and rocket through the second half of the year like the badass CEO you are!In this episode,You'll learn how to transform a mid-year slump into your business's most powerful growth spurt. You'll learn the crucial importance of mid-year reviews to keep your business on track.You'll learn strategies to reignite team engagement and morale.This episode at a glance:[04:04] All of the underpinnings of your success and your systems go out the window when summertime shows up.[05:21] You can spend a lot of time, energy, and money; making yourself miserable because you are off focus and off plan.[07:40] Everybody needs to get out of their houses, out of the office, off Zoom, and into community with each other.[08:47] You need to be smart with your resources, but you also want to maximize your impact.[10:57] Businesses that regularly review and adjust their strategies are two and a half times more likely to succeed in the long term.Resources and Links mentioned in this episodeDawn AndrewsFree Range ThinkingTOOLS: Trello and AsanaCheck out FREE RESOURCESYou might also like:3 Essential Strategies for Expanding Your BusinessThe AI Blueprint Strategy for Female EntrepreneursCompany Vision WorkbookMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit, and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Have you ever felt like growing your business means sacrificing your sanity? In this episode, I'm serving up a triple scoop of business wisdom. I'm delving into the art of expanding your business without losing your sanity, sharing essential strategies to clarify your vision and goals, master the magic of delegation and outsourcing, and set rock-solid boundaries for a harmonious work-life tango. Plus, I've got a juicy invite for you to join the Female Founder Society on Facebook—a vibrant community where we can get real-time support and cheer each other on. Grab your earbuds and get ready to transform your business and life with a side of lady-boss vibes!In this episode,You'll learn a powerful three-part strategy to expand your business without sacrificing personal growth.Discover how to align your business growth with your personal values through vision and goals clarity.Master the art of delegation and outsourcing to focus on high-level strategic work.This episode at a glance:[02:02] If you are feeling overwhelmed at the thought of expanding your business, it is part of the entrepreneurial journey.[04:20] If you love what you're doing, you'll be successful. So what would it take for you to love what you're doing in your business? [06:50] Don't try to compete with people that are 4 or 5 times your size.[08:02] Establish clear boundaries between work and personal time, like specific work hours.[09:41] Stop driving yourself so hard. Don't be the overachiever. Give yourself a little bit of grace.Resources and Links mentioned in this episodeFree Range ThinkingDawn AndrewsFemale Founder SocietyCheck out our FREE RESOURCES!You might also likeHow to Not Fail in Your First Year in Business 5 High-Value Launch Business Strategies 3 Ways To Set Focused Goals More about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Do you believe in having a Plan B in business, or is it a setup for failure? In this episode of My Good Woman, I sit down with Sel Watts, Founder and CEO of The HR Linc to discuss why having no Plan B can lead to greater success. We dive deep into the world of HR and explore how HR professionals can become strategic drivers for business growth. You'll learn strategies that transform HR into a strategic driver of business scalability, boost leadership skills, and break barriers for female founders aiming to scale.Packed with real-life, no-fluff advice, this episode is your go-to guide for leveling up your business.In this episode, you'll learn:The essential leadership skills that female entrepreneurs need to boost their business growth effectively.How to turn your HR department into a strategic driver for business scalability and smoother growth.No-fluff, actionable advice from someone who has navigated the challenges of HR, business growth, and entrepreneurship, providing you with practical tips.This episode at a glance:[12:53] They're missing the key information from the founder about what's important, what are the goals for the business, and where is this going?[15:57] We need to get HR people to realize that where you add the most benefit is in understanding the business first.[18:30] Ultimately, they should be looking at how do I, through the people, help this business achieve its goals.[21:58] I need to be investing in people and handing things over well before I can actually afford it. Because ultimately, I don't want to be stuck in this business doing these things. [29:47] If you know what your thing is, then live that and then let everything else fall away instead of trying to live what other people think you should be doing.Resources and Links mentioned in this episodeSel WattsQuentin English WattsnextpxHR LincEntrepreneurs OrganizationYou might also likeThe Female Founder Redefining an IndustryWhy Having Women in Leadership Is The Best Business StrategyCompany Vision WorkbookMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit and impact. If you liked what you heard, don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

What can a trip to the post office teach you about running a successful service-based business? A lot!Remember those warm, fuzzy feelings of childhood visits to the post office? I sure do. But let me tell you, my recent trip was anything but magical.Picture this: a disheartening encounter at the USPS that left me frustrated and questioning everything I thought I knew about good service. But here's where it gets juicy—I realized some golden business lessons are hidden in that mess.In today's episode, I'm sharing how this postal fiasco reminded me of the importance of human connection, adaptability, and consistency in running a service-based business. Think of it as a mini-mystery, where the clues lead us to become better leaders and more compassionate service providers (which means more clients and more revenue).So, join me on this reflective ride. Let's turn a disappointing errand into a masterclass on elevating our businesses and making a real impact. Are you ready to uncover the secrets to exceptional service? Let's dive in.In this episode,You'll learn why maintaining personal connections is crucial in service-based businesses.You'll understand the importance of evolving with changing customer needs and how adaptability can keep your business relevant and competitive.You'll gain actionable tips on creating a more connected and consistent service experience to keep your clients happy and satisfied.This episode at a glance:[04:22] I was the only one there. So unless there was some sort of massive postal emergency, which I'm sure we could have worked out. I couldn't understand why she wasn't able to help me. [05:09] It's all about efficiency automation at the expense of personal service.[05:46] As business owners, we've got to be willing to pivot and innovate continuously to stay relevant and competitive.[6:32] Strive for consistency in your service delivery and address any lapses promptly and sincerely.Resources and Links:Dawn AndrewsFree Range ThinkingGet our FREE RESOURCESLet's connect on Instagram! USPSYou might also like:Reignite Mentorship: Transform Your Training CultureThe Power of Kindness in Business7 Strategies to Scale A Personal Brand-Centered Business Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Feeling the mayhem of training your team? In this episode, we tackle the chaos of post-pandemic team training and why it's driving us all nuts. You'll discover how to reignite the spark of mentorship and development in a hybrid world, especially if you're a female leader juggling a million roles. We've got killer, real-world strategies to ditch the fatigue.Plus, you'll hear the story from my early career days, where starting in the mailroom taught me everything about training and scaling. We're breaking it all down so you can rebuild a robust training culture and get your team back on track.In this episode, You'll learn actionable strategies to revive mentorship and team training and create a thriving people-centered work environment.You'll take away 3 ways to impart your wisdom, delegate tasks, and scale your business.You'll discover how to combat training fatigue while strengthening your remote training process.You'll learn about how structured training systems transform raw recruits into professionals and how you can apply these principles to your team.This episode at a glance:[02:13] We can revive and build a robust training culture that fosters growth and resilience and peel some of that stuff off of us so that other people can take it on.[06:20] I think that people love and need the flexibility that they discovered during COVID. We gotta get creative with how we build these training programs.[07:44] We're trying to focus on speed and getting things done and not necessarily slowing down to teach people what needs to get done.[09:46] Don't just leave people to their own devices. Help them set up that mentorship meeting and or the questions to ask the trainee so that they can use their time to its best effect also.Resources and Links:Free Range ThinkingTools: Loom, My Tango, Member VaultCheck out FREE RESOURCESSend us a DM- LinkedIn, InstagramYou might also like: 5 Essential Traits of Magnetic LeadersThe Unique Impact of Female FoundersTake the Team Assessment QuizMore about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders. Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company's growth, profit and impact. Don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Ready to seize the moment and turn industry chaos into your launchpad? In this episode, we're exploring how to build something extraordinary on a shoestring budget. I'll share secrets to skyrocketing business growth, igniting the CEO within you, and making bold moves amidst major industry shakeups. You'll get the scoop on affordable, accessible tools and strategies to kickstart your venture. Plus, we're dreaming big about a future where women hold 51% of leadership roles—because your success is not just personal, it's a game-changer for all of us. I am already proud of you, My Good Woman!In this episode, You'll learn how to capitalize on industry chaos and cultural shifts to launch and grow your business.You'll takeaway strategies/tips to ignite your inner CEO and make bold moves during times of uncertainty.You'll discover affordable and accessible tools and strategies to kickstart your venture on a budget.You'll learn the importance of women in leadership roles and how your success contributes to a larger movement for gender equality in leadership.This episode at a glance:[02:42] There are women who have been climbing the ladder who may not have been able to get past a certain rung that are being let go and set loose, and that's ‘possibility' everywhere.[03:05] This is a moment of possibility. This is your sign. This is now. This is your time to build and create something. [05:27] There were some longer nights, some earlier mornings. Some weekends to be able to learn how to do it all. [06:08] You may just need somebody to hold your hand a little bit and mentor you. [07:20] What you choose to do and where you choose to spend your time is contributing to that larger future for all of us.Resources and Links mentioned in this episode:Free Range ThinkingDawn Andrews Check out FREE RESOURCESTools: Descript, SquadCast, and BuzzsproutFollow me on Instagram! You might also likeWhy Having Women In Leadership is The Best Business StrategyGoodbye Corporate, Hello ConfidenceIt's Time To Start Your Own BusinessWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Ever wonder how to leap from a corporate gig to becoming an industry-changing entrepreneur?In this episode,  you'll learn how one trailblazing woman transitioned from corporate to startups, pivoting across industries and creating transformative change in construction tech.April Moss, a co-founder of DigiBuild and Executive Director of the Construction Technology Institute will share how her personal story shaped her drive for change, and discover actionable strategies for breaking into new industries.  April's knack for innovative solutions and her work with the Construction Technology Institute will make you rethink how you tackle your own business challenges. Plus, she spills her secrets on leveraging emotional intelligence and community building to create unstoppable teams.  Don't miss it—this episode is packed with insights to skyrocket your business growth!In this episode, you'll learn:The essential tools every female founder needs to conquer the corporate-to-startup transition and drive sustainable business practices. How emotional intelligence and building community can transform your leadership skills and overcome startup challenges Three powerful business growth strategies from April Moss's transition from Proctor & Gamble to a successful startup in the construction industry.This episode at a glance:[02:30] It's not really about the industry you're in, but it's about the skills and understanding yourself and what you bring to the table.[17:22] Understanding the pain points of your customer is where your new business idea can really start to take off.[19:27] A lot of people are suffering in this industry. Being able to come alongside people and share with them and help them in a very meaningful way, however that looks, I think that's organic growth.[29:28] Being honest with yourself about what you're good at, what you're not, but still not making excuses for trying to improve yourself holistically, I think is important.[32:06] When it comes to building your team, you're looking at what their individual strengths are, and then how you guys can all work together.Resources and Links mentioned in this episode:Free Range ThinkingApril MossDigibuildConstruction Technology InstituteThe Boost AI Strategy FrameworkYou might also like:The AI Blueprint Strategy for Female EntrepreneursCultivating Culture: The Unique Impact of Female Founders5 REAL Steps to Start Your BusinessWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Are you ready to discover how female founders can transform company culture into a powerhouse of innovation and collaboration?In today's rapidly evolving business landscape, understanding and leveraging the unique leadership qualities of women can be the key to overcoming challenges and driving your company toward unprecedented growth. We're diving deep into why and how female leadership styles can create more inclusive, innovative, and productive workplaces.Listen now to unlock the secrets of impactful female leadership and start transforming your business culture today!In this episode, you'll discoverIn this episode, you'll discover 5 powerful leadership traits female founders use to boost business growth and enhance team collaboration. In this episode, you'll discover how to increase employee satisfaction by 22% through inclusive and transformational leadership.In this episode, you'll discover 3 essential strategies for scaling culture in your small business to drive long-term success.This episode at a glance:[04:56] Female leaders tend to be more democratic in their leadership approach. Which encourages participation and values input from members of the team.[06:15] Inclusive and innovative leadership approach. Is a super valuable one when it comes to building culture.[07:11] Rituals aren't just for sororities. They are the foundations of connecting and bringing people together.[07:35] Find something that can be consistent that you know, can be scaled, that more people can be added to it. Because you want to make sure that what works for five people can work for 50 or more as you grow. [10:07]  The goal of culture is to help people feel like they belong and that they are a part of something bigger than themselves when they are doing their work. Resources and Links mentioned in this episode:Free Range ThinkingDawn AndrewsMotherhood Center of New YorkCheck out FREE RESOURCES Let's Connect on Instagram!You might also likeWhy Having Women in Leadership is The Best Business StrategyCompany Vision WorkbookHow To Build Camaraderie To Boost Your Team's Motivation and ProductivityMore about the “My Good Woman” podcastGrab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. If you liked what you heard, don't forget to subscribe, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Are you ready to step up your leadership game and truly inspire your team? Together we will learn the art of magnetic leadership that makes leaders irresistibly compelling.Let's unpack the five pivotal elements of charismatic leadership, from the allure of executive presence to the genuine connection of authentic leadership. Discover actionable strategies and insights that have boosted team engagement and productivity by over 50%.In this episode:You'll discover the 5 crucial elements of magnetic leadership that can transform your business, including how to identify your unique strengths and build a supportive network.You'll uncover the secrets to executive presence and impactful communication, essential for scaling your business and improving employee engagement by up to 50%.You'll learn 3 key strategies for authentic leadership and vulnerability that will enhance trust and retention within your team in today's hybrid work environment.This episode at a glance:[02:08] Most people when they are in leadership, think that they have a pretty strong understanding of themselves or how they're leading,   but it's always through our own personal lens[04:09] We have an advantage that we're still not fully leaning into, and that is using vulnerability to engage and lead our teams. [05:49] So being an authentic leader means being able to share your true, real self with your team.[07:31] The art of communication is the language of leadership.  Everybody communicates just a little bit differently. [11:10] Your job as a leader is to get the team over the goal line to reach all those goals. And then a secondary goal is to mentor them into greatness, to help them improve, grow and promoteResources and Links mentioned in this episode:Free Range ThinkingDawn AndrewsTeam Action PlanYou might also like:Business Goals WorkbookHow Ambitious Women Get What They DeserveWhy Having Women in Leadership Is The Best Business Strategy More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. If you liked what you heard, don't forget to subscribe, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

In this episode, delve into the art of scaling your personal brand. Navigate through the delicate balance between expansion and resource management, ensuring your business flourishes while maintaining your unique touch. But that's not all—learn the secrets of systematizing success, building your dream team, and forging strategic partnerships that elevate your brand to new heights. If you're ready to grab the transformative power of scaling your service-based business, this episode is your roadmap to bold, beautiful, and brilliant growth.In this episode, I discuss:The secrets of scaling your personal brand with expert guidance.How  to navigate the balance between expansion and resource management.Systematizing success while maintaining your unique touch in scaling your business.Assembling your dream team and forge strategic partnerships to elevate your brand.Gain a clear roadmap to bold, beautiful growth with actionable strategies for your service-based business.This episode at a glance:[04:02] Even the most personalized service has elements that can be systematized without dimming your sparkle.[02:24] Scaling effectively means increasing your capability and reach without a significant increase in costs.[03:39] Consider yourself the face of the brand, rather than the brand itself.[08:21] Be consistent with your brand voice, because your story is your brand's backbone[10:06] keep your digital platforms pulsing with that fresh, real content that resonates with your core message.Resources and Links mentioned in this episode:Free Range ThinkingDawn AndrewsGroup Track CRMZapierYou might also like:5 Real Steps To Start Your BusinessHow To Not Fail in Your First Year in BusinessBuild Better Business PartnershipsMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

My Good Woman, are you sick and tired of the corporate boy's club underestimating you at every turn? Of watching less qualified colleagues get promoted over you while your badassery gets swept under the rug?Then listen up. This episode is your battle cry for smashing through that thick glass ceiling once and for all. My guest Tabatha Jones, shares invaluable insights asking for what you're worth, shattering self-limiting beliefs, and overcoming imposter syndrome.You'll learn how to loudly and proudly trumpet your biggest wins so the bigwigs can't ignore you anymore. Tabatha shares her most rebellious tips for selling your skills with boundless confidence. And you'll discover surefire mindset shifts for embodying the fearless negotiation queen within.If you're ready to go from overlooked underling to unstoppable female force, then stop reading this and press play, MGW. Let's get that cash and career respect you deserve!In this episode, I'm exposing the 3 rookie mistakes stunting your growth as a woman business owner. Discover how to sell your skills, get the promotions you deserve, and shatter that glass ceiling!Tabatha Jones and I share strategies for confident communication that propels you from an overlooked underling to an unstoppable female force.Tabatha shares the confidence playbook to help you boldly articulate your value, squash imposter syndrome, and rise to the highest levels of leadership.This episode at a glance:[05:36] She's not confident bringing up numbers that highlight her accomplishments or her benefit to the business and it is stopping her dead in her tracks. [12:10] I just kept doing it. So, in my young, ambitious, excited self, I loved my boss, didn't want to change jobs, so this is where I'm going to stay.[16:25] You've got to invest in yourself and just keep having those conversations and remaining visible.[17:31] I just want women that are in a corporate setting to check in with themselves is what you're doing versus what you're being paid in alignment.[23:23] We have to get out and advocate for ourselves and we have to be able to talk up. Talk about ourselves and the things that we're accomplishing.[36:55]  You don't need to sound rehearsed, but you need to be confident in what you're saying and get your points across.Resources and links mentioned in this episodeDawn AndrewsFree Range ThinkingTabatha Jones TabathaJones.comYou might also like:Goodbye Corporate, Hello ConfidenceThe Rough Road to Becoming Your Own BossPrice and Raise Your RatesWant to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

In this episode, we're diving deep into the shocking reality of leadership disparity, uncovering how despite making up 51% of the population, women hold a measly fraction of leadership positions across the board. But it's not all doom and gloom—prepare to be inspired by female leaders who've shattered glass ceilings and transformed their organizations through inclusive, empathetic leadership. From actionable steps to redefine pathways to leadership to a powerful call to action for immediate change, this episode is a rallying cry for gender parity in leadership. In this episode,  you'll learn:Why including women in leadership roles isn't just fair—it's a proven strategy for boosting profitability and innovation.Three compelling reasons to prioritize gender diversity in your business strategy for greater economic success and social impact.How businesses with female leaders excel in governance and performance, providing a clear roadmap for your scaling strategy.How we can challenge the status quo and work towards a future where leadership reflects real demographic diversity.This episode at a glance:[02:35] They may be men who are sympathetic or empathetic to helping women grow into leadership, but the bottom line is those decisions are still made by men. [03:45] This country was built on capitalism, on making money. So why would you not move your corporate model to something that has been proven to be more profitable?[05:45] Today's barriers are less about slamming doors in your face, and more about subtly steering you away from them. And this is what keeps us complacent.  [09:35] The ripple effects of female leadership extend far beyond the boardroom or the halls of government. They reach into the heart of society.[12:03] Make it okay for women to say no to pleasing people, over-commitment, and having to be pretty, polished, and perfect all the time.Resources and Links mentioned in this episode:Dawn AndrewsFree Range ThinkingAlyse MaslonikRebekah Johnson Catherine BirndorfYou might also like:Are Women Holding Themselves Back?Leveling The Playing Field for Female FoundersIt's Time to Start Your Own BusinessMore about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

In this episode we're diving into a goldmine of organizational wisdom with the guru of getting-it-together, Wendy Ellin. She's not just rearranging your pens and papers; she's reshaping your entire approach to running your business. Imagine transforming your chaotic, paper-strewn hellhole into a zen den of efficiency—Wendy's got the secret sauce. And it's not about working your fingers to the bone; it's about smart systems that spark joy and breed productivity. We're peeling back the layers on why your desk looks like a disaster zone and how to flip that script. Wendy's not just your guide to a tidier inbox; she's the mentor you never knew you needed, turning your work life from a source of stress to a wellspring of satisfaction. Buckle up, because this episode is a game-changer for any business owner who's ever felt buried under a mountain of unsorted papers and endless to-do lists.In this episode, Wendy and I discussHow to scale your small business by transforming chaotic workspaces into models of organization and productivity.Systems that not only streamline your business processes but also infuse the joy and efficiency crucial for scaling your small business.The psychological barriers to organization in small businesses and how overcoming these can be a game-changer for growth.Practical, scalable solutions customized for your small business to ensure your growth is sustainable and manageable.Taking charge of your small business growth, reducing stress, and finding greater satisfaction as you scale your enterprise.This episode at a glance:[02:11] It's one thing to love what you do and it's another to love the way you do it [08:29]  Piling is not an option any longer. Cause if you let it be your option, it's gonna be your one and only option. [12:36]  It just makes me want to cry hearing the story of this woman who was buried under piles and now she's sitting in a beautiful space that she's proud and excited to invite people into.[21:47] I have a core value that speaks to who I am and the way I live my life, and that's reliability. And so I'm never going to tell you I can do something if I can't do it.[31:20] Get rid of everything you like. Because that's what gets you in trouble to begin with. You see it, you like it, you buy it. We're consumers, we're consumed with consuming. You like it, so you buy it. But it doesn't really make you look good. Resources and links mentioned in this episodeWendy EllinCampowermentFree Range ThinkingDawn AndrewsYou might also likePleasure As A Productivity Hack How To Not Fail In Your First Year In BusinessThree Ways to Set Focused Goals More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!

Ever wondered how Hollywood strategies can skyrocket your small business success?"In this episode, we're diving into the heart of small business success, drawing inspiration from the dazzling world of Golden Globe winners. You'll get the lowdown on how these stars architect their dreams into reality, the unseen resilience behind their glam, and the secret sauce of rapid adaptation. Plus, we'll dive into the art of genuine networking in Tinseltown. So, grab your headphones and join me for a journey into translating Hollywood's sparkle into small business gold.In this episode:Dream Architecting: Learn how to transform your dreams into reality like Golden Globe winners.Resilience Behind Glamour: Discover the untold stories of grit and perseverance in the entertainment industry and how to adapt them to your business journeyMastering Rapid Adaptation: Understand the importance of evolving quickly and effectively, professionally and personally.The Art of Genuine Networking: Uncover the secrets to building meaningful and lasting connections in any industry.The Real Magic of Hollywood: Get an insider's perspective on the blend of talent, hard work, and strategic decision-making that leads to business success.This episode at a glance:[05:20] I know more than many how arduous the journey was for that person or that group of people to be standing there accepting that award.[09:02] Behind every thank you is a tale of tenacity and a massive support team. These winners don't just stumble. They get back up, they bounce back like they're on a trampoline, and they turn setbacks into comebacks.[12:41] They strike while the iron's hot. Working with professionals who move at this pace has seriously upped my communication game. And it reminds me to tune up my ability to assess opportunities. It has also helped me. Tune up my ability to assess opportunities that are right for me.[13:14] People in the entertainment industry. Don't just network. They make connections that count.[15:03] I love some chunky diamond jewelry and a gorgeous dress. But what's underneath? That is grit, gumption, and a whole lot of guts.Resources and Links mentioned in this episode:Funeral Massacre Dawn Andrews Free Range ThinkingGolden Globes 2024HollywoodYou might also like:The Rough Road to Becoming Your Own BossThe Creative Funding ChecklistIt's Time To Start Your Own BusinessMore about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!

Imagine your business as a house and funding as its unyielding foundation – we're here to ensure it's sturdy, robust, and ready to weather the entrepreneurial storms. Today, we're not just setting sail; we're diving into the art of alternative funding because, my good woman, the traditional paths are not the only routes to success, especially for service-based businesses. As we unravel the tales of triumph and the occasional stumble, you'll discover the power of grabbing that cash upfront to power your business.In this episode:The importance of securing early funding for startup businessesThe unseen challenges faced by female foundersImportance of focusing on business development and service deliveryThe myth of venture capital and its suitability for service-based companies.Funding strategies tailored for your businessThis episode at a glance:[2:51]  Founders are trying to wear too many hats with little support, and they can't spend the time they need on business development[03:21]  Venture capital might seem like the big, shiny answer, but there are better fits for a service-based business. [04:58] A well-crafted campaign can turn your idea into a reality and a crowd of supporters into lifelong customers. [07:30] Most women tend to want everything to be pretty polished and perfect and will spend a lot of time behind the curtain preparing this business[10:53] There is no one-size-fits-all  in funding, so you need to explore, experiment, and find out what works for youResources and Links mentioned in this episode:Funding Guide Fixer AdvisoryLending Tree ArticleNicole MarraDawn Andrews You might also like:Leaving the “Perfect” Job So You Can Fly HigherAI Strategy Framework3 Ways to Set Focused GoalsMore about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!