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Watch the full episode on our YouTube channel: youtube.com/@mreapodcastGenevieve Haldeman runs a $30 million solo agent business with systems so simple, most agents would miss the power in them.Genevieve got licensed in 2004 after working in her family's heating and air conditioning business. She wanted more freedom, more time with her kids, and a business she could build around her life. Today, she has built exactly that.In this episode, we dig into the lead generation levers that drive her business year after year: a $50-per-closing school donation that has turned into more than $25,000 for local causes, a town-wide yard sale that brought in three listings this year for just $916.57, and a social media strategy built on story, fun, and real human connection.Genevieve shows us that great systems do not need to be complex. They need to be clear, useful, and easy to repeat. Her model is built around serving the community, staying visible, and making people smile.If you have been overthinking your lead gen, this conversation will bring you back to what works.Resources:Visit genhaldeman.kw.com Genevieve Haldeman on Instagram at @genhaldemanrealtorLearn more: Keller Williams CommandOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
This Day in Legal History: Susan B. Anthony Fined for VotingOn this day in 1873, in a federal courtroom in Canandaigua, New York, Judge Ward Hunt fined Susan B. Anthony one hundred dollars for the crime of voting. Anthony had walked into a polling place in Rochester on November 5, 1872, and cast a ballot for Ulysses S. Grant. She was arrested two weeks later under a federal statute, the Enforcement Act of 1870, that made it a crime to “knowingly” vote without being legally entitled to. Her defense was straightforward: the Fourteenth Amendment, ratified four years earlier, said that all persons born in the United States were citizens, and citizenship carried with it the right to vote. Judge Hunt did not let the jury decide. He directed a verdict of guilty without even letting them deliberate — something that would be plainly unconstitutional today — and then asked Anthony if she had anything to say before sentence was passed.She did.She told the court that it had trampled on her natural rights, her civil rights, her political rights, and her judicial rights, and that under such circumstances she would never pay a dollar of the unjust penalty.She never did.Hunt declined to jail her for nonpayment, which would have given her the path to appeal she wanted, and the case died without ever reaching the Supreme Court. The Nineteenth Amendment, which finally guaranteed women the right to vote, was ratified forty-seven years later, in 1920 — fourteen years after Anthony's death. The lesson lawyers usually take from the case is procedural — about directed verdicts, about appellate review, about the ways a determined trial judge can keep a constitutional question off the docket. The lesson worth keeping today is broader. The legal system that one generation treats as obvious common sense is the one a later generation looks back on and cannot understand how anyone thought was just. Anthony lost in court and won in history. That happens more often than the daily case law makes it look.A federal judge in Michigan ruled Wednesday against Polymarket, a platform that lets people place bets on the outcomes of sports games. Here's what happened: Polymarket had tried to convince Michigan's regulators that what it does is not really gambling — it's a sophisticated financial product called a “swap,” something only the federal government regulates. Polymarket's argument was: we're not a sportsbook, we're a financial market, just like commodity futures markets. A wheat farmer, for example, might use that kind of contract to lock in a price for next year's harvest. Michigan's gaming regulators weren't buying it. They said Polymarket looked and acted like an illegal sportsbook — people betting on sports without a license — and shut it down. Polymarket went to federal court asking the judge to block Michigan from enforcing the law while the lawsuit continues. The judge said no.He found that Polymarket's argument didn't make sense; if something is a bet on a football game, calling it something else doesn't change what it is. The judge also said that even if Polymarket lost the Michigan market, that's a business loss that money can compensate — not the kind of serious, immediate harm that would justify stopping Michigan from enforcing its own gambling laws. This case matters because it will help determine how the federal government and individual states regulate online prediction markets going forward. Right now, companies like Polymarket are in legal limbo, unable to operate in states that say they're gambling, while arguing they should operate under federal financial rules. The courts need to settle which it is.Mich. Judge Opens Door For Prediction Market EnforcementAn Illinois federal judge ruled Wednesday that a class action lawsuit can proceed against an advertising-technology company that allegedly snuck Americans' personal information to PDD Holdings, the Chinese parent company of the discount-shopping app Temu. Think of it this way: when you visit websites or use apps, tracking code collects information about you — what you click on, what you buy, where you're located. That's normal ad-tech business. But this company allegedly took that data and secretly sent it to China for the Chinese parent company's benefit. The lawsuit uses two legal theories. First: the federal wiretap law makes it illegal to secretly intercept someone's communications or data without permission — and the plaintiffs argue this is exactly what happened.The company embedded invisible code on websites that grabbed user data without asking. Second: there's a new government regulation that forbids sending Americans' sensitive personal data to countries the U.S. government considers hostile. China is on that list. The company argued the lawsuit should be dismissed, claiming what it does is standard advertising practice and not really interception. The judge disagreed. He said the lawsuit makes plausible claims of wrongdoing and can proceed. Why this matters: this is one of the first big tests of whether tech companies can keep hiding data-sharing practices in fine-print privacy policies. The judge is signaling that burying consent in a privacy policy probably isn't enough if you're secretly sending data to foreign adversaries. The case will now move to discovery — where lawyers dig through company records — and that's usually expensive enough to push companies toward settlement.Ad Seller Can't Shake Wiretap Suit Over Temu Data TransfersA class action lawsuit filed Wednesday accuses Hilton Grand Vacations — the timeshare and vacation club subsidiary of Hilton Hotels — of repeatedly calling consumers who had registered their phone numbers on the federal Do Not Call list. This is a straightforward violation of federal law. The Do Not Call list is the registry that exists specifically so people can stop getting telemarketing calls. If your number is on that list, companies can't call you to pitch products unless you've done business with them recently or given them permission. Hilton allegedly ignored that. According to the complaint, the company and its marketing contractors called people repeatedly, sometimes years after their numbers were registered on the Do Not Call list, pitching timeshare vacation packages. Here's why the damages can be huge: the federal law lets you sue for $500 per violation — per call. If a company makes a mistake and thinks the violation was intentional, the damages triple to $1,500 per call. In a class action involving thousands of unwanted calls, those numbers balloon fast. Hilton and other timeshare companies have historically tried to escape liability by claiming their contractors made the calls, not Hilton itself. But courts increasingly reject that defense. If Hilton controlled the marketing campaign and the contractors worked on Hilton's behalf, Hilton is responsible. The law here is actually simpler than most litigation: a company's obligation is clear, and the violation is easy to prove if calls were made to numbers on the federal Do Not Call list.Hilton Facing Class Action Over Marketing Calls This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.minimumcomp.com/subscribe
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastMost agents are on social media. Far fewer are getting real business from it.Tony Giordano joins us today to show us the difference between being present online and having true online presence. Tony is the author of The Social Agent 2.0, a speaker, teacher, and expert in social media, AI, SEO, PPC, crypto, blockchain, and real estate marketing.In this episode, Tony breaks down the simple truth most agents miss: social media is still about people. We do not need to sound like robots. We do not need to chase every buyer or seller who is ready today. But we do need to build trust with people moving in the next six months by showing up with value and staying close enough that they think of us first.Tony shares how to grow your audience by 10 people a day, how to make listing content sound human, how luxury agents should show up online, and how to use local micro influencers to reach more people in your market. He also gives us a step-by-step model for using restaurants, local brands, past clients, and social media stories to build real reach.If you are posting every day and wondering why it is not turning into deals, this episode gives you the play.Resources:Read: The Social Agent 2.0 by Tony GiordanoComing soon: The Social Agent 3.0 by Tony GiordanoVisit: RiseMasterminds.com Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Are you ready to turn a simple neighborhood yard sign into real real estate opportunities? In this episode, we break down a complete, low-pressure dialogue framework designed to connect with homeowners living near your newest property listings. You will learn how to handle catching a resident off guard, bridge the conversation from a casual sign mention into property value curiosity, and seamlessly transition into offering a high-value neighborhood market update. Stop giving cold sales pitches and start positioning yourself as the definitive local real estate resource.What we coverHandling unexpected calls with immediate, professional easeTransitioning visual sign awareness into real equity conversationsThe permission-based pivot to gather physical and email addressesCrucial self-reflection questions to judge where your script flows naturallyPractice and Join: https://talk52.com/Listen to the PodcastCheck Out Our BlogConnect On LinkedInFollow Us On Tik TokThis content is for educational purposes only and does not guarantee results. Follow all Do Not Call regulations. Check the National Do Not Call Registry and local guidelines before outreach. Consult your broker or legal advisor when needed.Presented by Darren Tunstall, licensed real estate agent (DRE #01853445). This podcast is produced independently and not affiliated with any brokerage.The goal is simple: help you practice, lead generate, follow up, and log activity so you can build a consistent business.Results may vary.LegalMusic by Coma-Media from PixabayPrivacy Policy...
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat if growth is not the thing that creates freedom?Liz Landry has spent 16 years as a MAPS coach, completed more than 35,000 coaching calls, and helped some of the top real estate agents in the industry solve one of the biggest problems in business: people.Today, Liz joins us to unpack the path from operator to owner. She breaks down the four levels of leverage, from doing it all yourself to building leaders who can build leaders. We talk about why task leverage can trap us, how to hand off outcomes instead of chores, and why the best leaders stop being the answer machine.Liz also gives us simple language we can use right away with our team. When someone brings us a question, we do not need to fix it. We can help them think. We can ask for possible solutions. We can connect each task to the bigger vision. And over time, we can build a business where people own results, not just check boxes.This is a bold, clear conversation for any real estate agent who wants freedom inside their business, not freedom from it.Resources:Interest List for Operator to Owner: The Entrepreneur's Guide to Running a Business That Doesn't Run You by Liz Landry: fromoperatortoownerbook.com Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat if social media could bring us clients without cold calling, door knocking, or begging the algorithm to notice us? Jess Lenouvel, founder of The Listings Lab, joins us to show real estate agents how to turn social media into a real source of inbound business. Jess started in real estate at age 21, built her first 100 deals through Facebook, and has since helped more than 5,000 real estate agents use social media with purpose, service, and strategy.This conversation is about how we can build a clear niche, create content that serves the right people, and move strangers toward trust through personal content, authority content, and social proof. We dig into why “luxury” is not a niche, why our social media should not be a billboard, and why the right message matters more than the perfect post.If we have ever wondered why we are posting every day but not seeing more clients, this episode gives us the answer. Jess advises, we are not posting for ourselves. We are posting what our ideal client needs to hear today. Tune in to learn Jess' framework for building a brand that attracts the right people, starts better conversations, and turns content into clients.Resources:Visit: The Listings LabFollow Jess Lenouvel on Instagram: @jesslenouvelOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
The age-old debate in real estate investing, is it better to go direct to seller, or direct to agent? In this value-packed episode, Brent Daniels sits down with the incredible flipping master, Jerry Norton, to break down the exact pros, cons, and profit margins of both strategies. Jerry takes a trip back to his 2004 origins to explain how the 2008 crash forced him to pioneer the REO listing strategy, and how the market has drastically shifted since then.They also dive into the mind-blowing success of investors grossing $1.7 million a year with zero marketing spend using the direct-to-agent model. You will learn the harsh realities of Proof of Funds when dealing with agents, Jerry's highly effective "5-5-5 Method" for daily agent outreach, and how to safely navigate the terrifying rise of TCPA text-blasting lawsuits. Whether you want the massive spreads of direct-to-seller or the zero-cost scalability of direct-to-agent, this episode will help you find the perfect model. Be a part of the TTP training program now.---------Show notes:(0:00) Beginning of today's episode(1:00) Brent's introduction to direct to seller vs. direct to agent(3:40) Jerry's origins and how the 2008 crash forced an REO pivot(7:43) How Hugh Boy grossed $1.7 million with zero marketing spend(11:06) Why mastering real estate strategies is a developmental process(13:05) "Sniper" listed properties vs. networking for off-market deals(15:43) Overcoming agent intimidation with Proof of Funds and Earnest Money(21:02) How licensed agents can successfully navigate novation disclosures(23:39) Preparing to go full-time with six months of living expenses(27:35) Handling seller-financed paperwork and title company recordings(28:47) Jerry's 5-5-5 Method for daily direct-to-agent outreach(30:42) Tracking quality conversations over raw call volume(32:16) How moving to Puerto Rico saves millions in taxes(33:17) The 80% drop in active wholesalers and surviving the market(35:02) Navigating TCPA lawsuits and scrubbing the Do Not Call registry----------Resources:FlipsterReal Estate DisruptorsBatchLeads@jerrynorton on Instagram@realbrentdaniels on InstagramTo speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat happens to your real estate business when you want more time, more freedom, or a new chapter? Jeanette Spinelli has sold nearly $3 billion in real estate in Austin, Texas. But after years of building a great business, she realized she had also built what she calls a “gorgeous cage.” The money was there. The awards were there. The success was real. But the business still needed her.So Jeanette spent four years interviewing more than 1,000 entrepreneurs, agents, and business owners to answer one big question: How do we build a real estate business we can step back from without watching it fade away? In this episode, we dive into the models from her book, The Real Estate Exit Blueprint. Jeanette walks us through the awareness, valuation, systems, talent, economics, and processes needed to create a business that is attractive, transferable, and low risk.We also hear Jeanette's powerful origin story, from losing her fiancé five weeks before their wedding and taking on six figures of debt to breaking into luxury real estate and building a career of incredible scale. If we want a business that can live beyond our daily effort, this conversation gives us the roadmap. It is not about retirement. It is about choice.Resources:Visit realestateexitblueprint.comOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastToday, we're joined by Troy Williams, a real estate leader who has built a massive business in a small town with only seven stoplights. Troy's team closes 300 to 400 transactions a year, with more than 85 percent of that business coming from repeat clients and referrals. How? He became the person people call before they ever think to search online.In this episode, Troy breaks down how he became the “real estate mayor” of York, Maine. He shares how he built a list of local influencers, sent personal letters, created real value for his town, and used strategic giving to turn trust into referrals. We talk about his monthly newsletter, Troy's List, client events, his branded trolley, and how he created inventory in a low-listing market by learning land, zoning, and development.This is a simple model, but it is not small. Troy proves that you do not have to be loud, flashy, or everywhere to win big. You just have to be deeply useful, highly trusted, and known for solving real problems in your market.Resources:Visit Williams Realty Partners: WilliamsRealtyPartners.com Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastSocial media is not about going viral. It is about building trust with the people you want to serve.Today, we are joined by Giselle Ugarte, a social media coach, speaker and content strategist, who was creating videos online before “influencer” was a job title. She has been named one of TikTok's 100 people to watch, appeared on “E!,” and worked with leaders and businesses around the world. But in this conversation, she brings it back to one simple truth: social media is a tool for connection.Giselle walks us through her HUMAN framework for showing up online in a way that feels real, useful, and clear. We talk about why agents should stop chasing hacks and start speaking to real people. We dig into how to make your language simple, how to show your values, why filters can break trust, and how to get more comfortable on camera.If you want people to trust you offline, they need to recognize you online. This episode gives you the playbook to make that happen.Resources:Follow Giselle Ugarte on Instagram: @giselleugarte Visit Giselle Ugarte's websiteVisit Action-Forward Coaching by Giselle UgarteOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Tune in to our weekly LIVE Mastermind Q+A Podcast for expert advice, peer collaboration, and actionable insights on success in the Probate, Divorce, Late Mortgage/Pre-Foreclosure, and Aged Expired niches! Today's open forum focuses on how investors and probate professionals generate leads, stay consistent with follow-up, and turn conversations into closings through persistence, empathy, and timing. The group discusses the importance of multi-channel outreach using direct mail, email, phone calls, and CRM follow-up to keep aging leads active and moving forward. Real-world examples highlight probate situations involving reluctant sellers, distressed properties, and deals that came together only after weeks of communication and relationship building. The conversation also covers skip tracing, verifying contact information, TCPA and Do Not Call considerations, and practical ways to restart conversations with dormant leads. Additional discussion explores partnerships with lenders and reverse mortgage opportunities that can help seniors stay in their homes while creating new opportunities for agents and investors. Throughout the episode, the recurring theme is simple: lead with value, listen first, stay consistent, and build trust over time. Key Takeaways Consistent follow-up and repeated outreach are often what turn older leads into real opportunities and closings. Leading with empathy and actively listening helps build trust with surviving spouses during emotional situations. A well-organized CRM makes it easier to nurture, track, and reconnect with leads months or even years later. Skip tracing combined with calls, mail, text, and email outreach increases contact rates and response opportunities. Never assume a surviving spouse won't eventually sell; staying helpful and maintaining communication keeps the door open. Building relationships with trusted lenders can expand solution options while adding credibility and value for clients. Providing helpful information and guidance first creates stronger conversations that naturally lead to more closings. To learn more, visit https://www.AllTheLeads.com or call (844) 532-3369 to check how many leads are available in your market. #RealEstateInvesting #LeadGeneration #ProbateRealEstate #RealEstateMarketing Previous episodes: AllTheLeads.com/probate-mastermindInterested in Leads? AllTheLeads.comJoin Future Episodes Live in the All The Leads Facebook Mastermind Group: https://facebook.com/groups/alltheleadsmastermindBe sure to check out our full Mastermind Q&A PlaylistSupport the show Support the show
In this live TALK52 dialogue practice session, we focused on one of the most important moments in the real estate process: helping a lead move from overwhelm to clarity. Many buyers respond to an ad or inquiry with interest, but quickly feel stuck once they start thinking about financing, timelines, or where to begin. In this session, agents practiced how to reconnect after the initial conversation, reinforce the clarity already created, and guide the lead toward a simple, manageable next step. The focus was not on pressure or pushing for commitment. Instead, the dialogue centered around: Using context from prior conversations Reducing uncertainty Helping leads feel more confident Simplifying financing conversations Guiding buyers toward action at a comfortable pace Agents practiced how to validate hesitation, uncover preferences, and present two easy next-step options such as connecting with a lender or casually touring homes. The goal was to create momentum without overwhelming the client. This episode is a reminder that real estate conversations are not about having the perfect dialogue. They are about helping people feel understood, supported, and clear enough to move forward.Practice. Lead generate. Follow up. Then log activity.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastLauren Lucas is back, and she is bringing the next wave of AI with her.Since her last visit, Lauren has taken 48 flights to teach real estate agents how to use AI in a real way. She is still running a real estate team closing around 300 deals a year, and she is still not a “tech person.” That is what makes this talk so good.We dig into AI agents: what they are, how they work, what they cost, and how we can start using them without getting buried in tech talk. Lauren breaks down how to build one agent for one job, like pulling market data, finding FSBOs and expired listings, drafting content, updating CRM gaps, or helping with tax prep.Lauren also gives us a clear warning. AI can do the work, but we still need to protect client data, guard our passwords, and keep a human in the loop. The real estate agents who learn this now will have a major edge. The real estate agents who ignore it may soon feel like they're trying to work without a cell phone.Start small. Build one AI agent. Give it one clear task. Learn by doing.Resources:Follow Lauren Lucas on Instagram: @laurenlucas_reOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.
This live session goes beyond the dialogue on paper and shows how the conversation actually unfolds in real time.The focus is turning an online inquiry into a scheduled virtual tour, but more importantly, how you stay natural while doing it.You'll hear how the conversation builds: Starting simple without sounding scripted Letting the lead share what stood out instead of assuming Slowing down to match their pace and level of interest Acknowledging what they care about before moving forward Transitioning into a virtual tour without pressure Offering clear next steps with specific options You'll also notice the in-between moments. Pauses, adjustments, and small shifts that make the interaction feel real instead of rehearsed.This is what it looks like when you take a structured dialogue and actually use it in a live setting.If you want to get better at converting online interest into real conversations and appointments, this is the work.
In this episode, we walk through the 15-minute buyer positioning conversation that should happen before showing homes.This is where most agents lose control of the process. They start touring without clarity, without structure, and without commitment.The result is confusion, wasted time, and buyers who are not fully aligned.This conversation fixes that.You will hear how to: Set the frame before touring homes Reference your buyer process without overwhelming the client Clarify needs vs wants Understand motivation and timing Create confidence in decision making Transition naturally into the buyer representation agreement The goal is simple: create alignment, establish your role as the guide, and secure commitment before you ever open a door.When done correctly, the home search becomes focused, efficient, and intentional.Practice this conversation. Refine it. Then use it before every showing.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat if we could build a real estate business that pays us month after month, not just deal by deal?In this episode, we sit down with Justin Rourke and John Martin to break down the real business of property management. They show us how they built a recurring revenue model alongside their sales business, and how that one move opened the door to even more opportunity through construction, roofing, and long-term client relationships.In this practical conversation, we get into the numbers, the people, and the systems with Justin and John. They walk us through how they get paid, how they staff the business, how they win referrals from agents, and what it really takes to manage more than 850 homes. The two also share the hard truth about property management: the industry can create stable income, but it takes time, trust, and a strong operations machine to be successful.If we have ever wondered whether property management could become a real wealth-building arm of our business, this episode gives us a clear look at the model.Resources:Visit: Tower Property Management at towerprops.comOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
When a seller says, “Let's start high and lower it later,” most agents either push back too hard or go along with it and hope for the best. Neither approach works.In this episode, we walk through a practical, real-world dialogue for handling one of the most common pricing objections at the listing appointment. Using a simple but powerful framework, the pricing triangle, you'll learn how to help sellers see what actually happens when a home is priced above market.This conversation shows how buyer activity shifts based on price, and why starting too high can quietly eliminate most of your potential audience before your home ever gets real traction. Inside this episode: How to introduce the pricing conversation without creating resistance A clear way to explain how overpricing reduces buyer visibility Why the first days on market matter more than most sellers realize How to guide the seller to a better decision without being forceful The exact flow from objection to agreement and next steps If you've ever struggled with sellers who want to “test the market,” this episode will give you a simple, repeatable way to lead the conversation with clarity and confidence.Practice the dialogue. Use it in your next appointment. Watch what changes.
What happens when a seller says, “I want my price, no matter how long it takes”?In this episode, you're listening to a real conversation and practice session where we break down how to handle that exact situation without losing control of the conversation.This is not about pushing harder or backing off. It is about leadership.You'll hear how to take actual market feedback, including real offers, and use it to guide the seller toward a more informed decision. How to move them from emotion into thinking. And how to stay firm while still respecting that the decision is ultimately theirs.We also touch on the bigger picture behind it all. The structure, the repetition, and why practicing these conversations daily is what actually builds confidence when you're sitting across from a client.If you've ever felt stuck with a price-driven seller, this gives you a clear way to handle it.Practice the full dialogue here:https://talk52.com/dialogue/i-want-my-price-no-matter-how-long-it-takes-v1 (Create a free account to access it)
In today's practice, we work through a real-world conversation focused on reaching out to homeowners to uncover potential seller opportunities and referrals.This dialogue shows how to open the conversation naturally, handle hesitation, and stay helpful without coming across as pushy. The goal is simple: create real conversations that lead to future opportunities while building trust in your market. If you want more conversations like this, go practice it yourself.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat does it take to build a real estate business that lasts through market shifts, new technology, and changing client habits?In this episode, we sit down with Metro Detroit standouts Melanie Bishop and Noah Cohen, a mother-son team with more than $1 billion in closed sales from a real estate business built on relationships. Melanie shares the lessons of a 40-year career, while Noah breaks down how he uses social media, client events, and constant connection to stay top of mind.Together, they show us why open houses still matter, why repeat and referral opportunities are still the gold standard, and why the agents who win are the ones who stay present, useful, and human.Resources:Melanie Bishop & Noah Cohen Real EstateBreakthrough T1D Southeast Michigan eventsOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat does it take to build a real estate business that wins at a high level without losing its heart? In this episode, we sit down with brothers Michael and James Hern, who sell more than 250 units a year and over $85 million in volume in the Kansas City metro. They share the four-part framework behind their success: serve first, do the basics better, build people, and stay consistent.We dig into how their upbringing on a cattle farm shaped their work ethic, their father influenced the way they lead, and early-learned lessons still show up in their business today. Michael breaks down the simple habits that keep his pipeline moving, while James explains how they recruit for culture and turn income goals into a real plan.This conversation is full of practical ideas for any agent who wants to grow production, lead people well, and build a business that lasts. If we want to create more opportunity for our clients, our teams, and our families, this episode gives us a strong model to follow.Resources:The Hern Group Website at hernhomes.com Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Do not leave a prerecorded or ringless voicemail, use an artificial voice, or use an automatic telephone dialing system (ATDS) to make calls or texts to a FSBO or Expired without obtaining prior express written consent. Do not call or text a FSBO or Expired whose number is on the National Do Not Call Registry or state Do Not Call list unless you have proper consent. Do not call or text a FSBO or Expired who tells you to stop calling or texting or who has asked to be on your internal Do Not Call list.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat would it take to build a real estate team agents never want to leave?In this conversation, we sit down with Chase Delperdang and Jenny Adams, two leaders who have built a high-performing team with remarkable retention across multiple markets. Their business closes at a high level, but what stands out most is how deeply they care for the people inside it.Together, they break down the models they use to hire with intention, protect culture, coach to the person, and lead with steady, consistent care. We talk about why the right hiring process matters, how weekly service shapes team culture, and why accountability works best when it's tied to a person's own goals.This is not a conversation about building a revolving-door team. It's a conversation about building a place where people feel seen, supported, challenged, and inspired to stay.If we want stronger teams, better leadership, and a business people are proud to be part of, this episode gives us a clear path forward.Resources:Connect with Chase Delperdang Connect with Jenny AdamsOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe're joined by Erica Deuschle, a powerhouse agent out of the Philadelphia Main Line who has built a $215 million business on one simple idea: care more than anyone else.Erica and her team close more than 420 units a year, over 90 percent from repeat and referral. No gimmicks. No shortcuts. Just a relentless commitment to relationships, service, and showing up in people's lives when it matters most.In this conversation, we break down exactly how she does it. Erica shares the systems behind the heart, from anticipating client needs before they arise, to using Facebook as a real-time relationship tracker, to hosting a 350-person client event that fuels her entire ecosystem.This isn't a theory. This is a proven model for building a business that grows on its own because people feel it.If you've ever wondered how to create a referral-based business at scale, this is your roadmap.Resources:Erica Deuschle's WebsiteErica Deuschle's FacebookFollow The Boss CRMWell Rooted nonprofit organizationOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
This week's full broadcast of Computer Talk Radio includes - 00:00 - Do Not Call List misunderstanding - Danielle asks why getting so many phone calls on Do Not Call list - 11:00 - Listener Q&A - subscribe overload - Amanda struggles with why everything is now on subscription - 22:00 - Apple failures over the years - Keith bemoans to Benjamin over Apples failures over the years - 31:00 - Marty Winston's Wisdom - Marty covers the Mackie CR Stealthbar sound option - 39:00 - Scam Series - Fake Wi-Fi Upgrade - Benjamin covers scam warnings over router upgrade needs - 44:00 - Keske on online gambling - Benjamin and Steve banter over problems with online gambling - 56:00 - Dr Doreen Galli - privacy concerns - Doreen shares importance of digital privacy for all of us - 1:07:00 - Listener Q&A - screenshots - Michal asks if screenshots are really reliable as pictures - 1:16:00 - IT Professional Series - 372 - Benjamin share importance of multitasking in Information Tech - 1:24:00 - Listener Q&A - unsubscribe option - Greta asks Benjamin is she should use unsubscribe in emails
In this episode of The Consumer Finance Podcast, Chris Willis is joined by Troutman Pepper Locke Partners Chad Fuller and Virginia Flynn for a practical, forward-looking discussion of the TCPA landscape as part of the CFS Year in Review and Look Ahead series. They explain how courts' reduced reliance on agency interpretations is creating both opportunity and uncertainty, why plaintiffs' attorneys are shifting hard toward do-not-call (DNC) and prerecorded-message theories, and how ongoing battles over consent, revocation, and text-message exposure are changing class action risk. The conversation closes with guidance for in-house counsel on tightening DNC compliance, managing vendors, and structuring consent and opt-out processes. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastIf you could live anywhere, where would it be? Most people know the answer instantly. Very few actually act on it.Today we sit down with Knelly Dettinger, a powerhouse agent who closes more than 150 homes a year across Eastern Minnesota and Wisconsin while living in sunny San Diego. She built a $1.6 million GCI business, raised nine children, and created a system that allows her to serve clients from 2,000 miles away.Knelly walks us through the models that make her “remote rainmaker” approach work. We unpack how she wins listing presentations over Zoom, how her assistant handles the in-person side of the appointment, and how a strong database keeps her business thriving no matter where she lives.She also shares how she structures her monthly trips back to the Midwest, the client events and open houses that keep her deeply connected to her community, and why intentional communication is the key to building trust from afar.If you've ever wondered whether you can grow a thriving real estate business while designing the life you want, this conversation will expand what you believe is possible.Resources:Connect with Knelly Dettinger on FacebookRead The ONE Thing by Gary Keller and Jay PapasanOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Tune in to our weekly LIVE Mastermind Q+A Podcast for expert advice, peer collaboration, and actionable insights on success in the Probate, Divorce, Late Mortgage/Pre-Foreclosure, and Aged Expired niches! Today's episode is a tight, interactive Mastermind session led by Tim that brings together investors, brokers, and marketers to discuss how to grow a probate-related real estate business. The group dives into the evolving CRM landscape, weighing captive systems versus independent platforms, and shares real-world experiences with Go High Level, Salesforce, RE Simply, and other tools. We explore how to use a CRM not just as a contact list, but as a retention engine with drip campaigns, lead scoring, and appointment workflows that keep conversations alive. The discussion also covers the realities of probate and pre-probate marketing, including do-not-call compliance, holiday timing, and the importance of multi-channel outreach (mail, email, phone, and landing pages). Attendees ask for practical strategies to build relationships with attorney partners, generate steady referrals, and leverage CE programs to boost credibility. Throughout, the emphasis is on testing, measurement, and iteration—starting with a simple setup, then adding automation and integrations that fit your budget and goals. If you're navigating probate, pre-probate, or lender-influenced markets, this episode offers concrete examples, vendor insights, and a framework you can apply immediately to increase response rates, win more deals, and maintain a healthy deal pipeline in changing times. Key Takeaways: Effective CRM selection should align with your workflow, business model, and long-term growth goals—not just what your brokerage prefers. A consistent multi-touch marketing approach (calls, mail, text, and digital) significantly increases response rates across probate leads. Do Not Call compliance matters and should be understood clearly, allowing you to make informed, strategic outreach decisions. Building strong attorney partnerships can create a steady, referral-driven pipeline of probate and estate-related opportunities. CE-based educational sessions offer a unique way to position yourself as a trusted resource while opening doors to new professional relationships. Start with a simple CRM that fits your needs, then progressively layer in automation, integrations, and systems as you scale. Consistently measure, test, and refine your campaigns so you can identify what's working and improve results over time. To learn more, visit https://www.AllTheLeads.com or call (844) 532-3369 to check how many leads are available in your market. #CRMStrategies #ProbateMarketing #DNCCompliance #RealEstateTechPrevious episodes: AllTheLeads.com/probate-mastermindInterested in Leads? AllTheLeads.comJoin Future Episodes Live in the All The Leads Facebook Mastermind Group: https://facebook.com/groups/alltheleadsmastermindBe sure to check out our full Mastermind Q&A PlaylistSupport the show
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastSocial media has changed how real estate agents grow their businesses. Yet many agents are posting more than ever and still getting fewer leads.In this episode, we sit down with entrepreneur, investor, and media powerhouse Gary Vaynerchuk. Known to millions as Gary Vee, he has spent decades studying where attention lives and how businesses win it. He built a global media company, invested early in companies like Facebook and Twitter, and has spent more than 20 years creating content online.Gary delivers a serious message to real estate professionals: Attention has moved to social platforms and the agents who win will be the ones who show up there consistently. We talk about why posting five times a week isn't enough in today's attention economy, why listing promotion alone doesn't work, and how agents can become the “mayor of their town” by creating content about local schools, parks, neighborhoods, and community life.We also explore how AI will change the way buyers and sellers find agents, why helpful content beats self-promotional posts, and how agents can expand their reach by showing up across multiple platforms.If you want to understand where real estate marketing is headed and how to stay relevant, this conversation will challenge the way you think about attention, content, and growth.Resources:Visit Gary Vaynerchuk's Website Visit GaryVee.com/attention to download the free “Day Trading Attention” deckFollow Gary on Instagram: @garyveeRead Day Trading Attention by Gary VaynerchukExplore VaynerMediaOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastRight now, only 7 to 10 percent of our friends see our content. If we are not intentional, we are invisible.In this episode, we sit down with Rachel Adams Lee, a top-producing agent whose Sacramento-based team closes more than $60 million a year. The majority of her business is driven by social media because she treats it like a lead generation machine, not a hobby.Rachel breaks down her 9-step model for winning with the algorithm in 2026. From five content pillars and scroll-stopping hooks to her Rule of 555 and two-hour lead gen blocks, she gives us a clear system to turn engagement into referrals. She generated 103 referrals from social in just one year by following this approach.The message is simple. We can scroll for hours and hope something happens or we can build a digital storefront that funds our life.Resources:Follow Rachel Adams Lee on Instagram: @racheladamslee Get a free class from Rachel Adams Lee on how to set up your Stan Store pageOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhy are real estate agents posting more than ever but seeing fewer results?We sat down with Chelsea Peitz, a former real estate agent turned social media strategist with more than 70,000 Instagram followers and a new book, Uncopy Pastable, releasing this summer. After nearly two decades in the business, Chelsea now helps agents use social media to build trust and drive real conversations without burning out.Chelsea flips the script. Social media is not a content machine. It is a context machine.We break down why interest-based feeds have changed the game, why silent engagement is real, and why views and follower counts are the wrong metrics to chase. Instead, Chelsea shows us why meaningful metrics, direct messages, and daily conversations matter most.If you're tired of posting five times a week with little to show for it, this conversation will give you a simpler path forward. Talk to people. Build relationships. Let the results follow.Resources:Follow Chelsea Peitz on Instagram: @chelsea.peitz Visit Chelsea Peitz's WebsiteUncopy Pastable by Chelsea Peitz (coming this summer)Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat does it really take to build a big, profitable real estate team that doesn't fall apart without you?We sat down with Matt Miale, a team leader who has rebuilt his business more than once and emerged with a model that produces more than 500 transactions and over $160 million in volume year after year across three states.Matt walks us through the simple equation behind sustainable growth. Not flashy systems. Not complex tech stacks. Just clarity, standards, and five core competencies every agent and team leader must master.We dig into why customer experience comes before lead generation, how to create a production model agents actually follow, and why simplicity is the secret weapon in low-margin markets. Matt also shares his Four Agreements production model, his agent selection framework, and how he retains top producers without blowing up the team economy.If you're stuck in the messy middle, overcomplicating your business, or trying to scale without losing control, this conversation will give you a clear path forward.Resources:Follow Matt Miale on InstagramSubscribe to Matt Miale on YouTubeVisit the Miale Team's WebsiteAgent Production Academy WebsiteOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastThis might be the most practical conversation we've ever had about artificial intelligence.We're joined by Geoff Woods, former architect behind The ONE Thing and author of the No. 1 bestselling book, The AI-Driven Leader. Geoff isn't here to talk about better emails or faster busywork. He's here to show us how AI can elevate the one skill that separates top performers from everyone else: strategic thinking.Geoff walks us through how to use AI as a true thought partner, not a shortcut. We unpack the CRIT framework — context, role, interview, task — and show how agents can apply it immediately to lead generation, decision-making, financial reviews, meetings, and even leadership development.We also dig into why most people are using AI the wrong way, how to focus on the 20 percent that drives real results, and why mastering your mindset will always beat chasing the latest tech feature.If you've felt overwhelmed, skeptical, or unsure where AI fits into your business, this episode gives you a clear starting point and a powerful path forward.Resources:Read: The AI-Driven Leader by Geoff WoodsRead: The ONE Thing by Gary Keller and Jay PapasanOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI. Do not input confidential financial or proprietary information into any AI tool unless it provides a secure, isolated environment. This includes a robust InfoSec infrastructure and guarantees from the provider that your data is used exclusively for your purposes and is not used to train the model or shared with others.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastMost people want change. Very few are willing to follow a model long enough to earn it.In this episode, we sit down with Alison Harris, a real estate agent out of Savannah, Georgia, who made a bold decision in 2021 to relaunch her entire business from the ground up. Forty months later, she crossed the million-dollar GCI mark by committing to a clear model and running it with discipline.Alison walks us through the Six Personal Perspectives and how each one showed up in her real life, not as theory, but as daily behavior. We unpack what it really means to commit to self-mastery, why the 80/20 principle gave her time back, and how moving from entrepreneurial to purposeful changed everything.This is not a story about a magic lead source or a shiny new system. Alison is clear about that. The growth came from magic in the mundane—building a five-star database, running a consistent touch program, holding people accountable, and committing to a learning-based business even when it was uncomfortable.If you've ever felt capped by hustle, stuck under a ceiling, or frustrated that effort isn't translating into freedom, this conversation delivers a conversational framework you can apply immediately.No hype. No shortcuts. Just a proven path, run the right way.Resources:Explore: BOLD at Keller WilliamsLearn: The Six Personal Perspectives by Gary KellerDownload: MREA Podcast Notes and Models at mreanotes.com Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastTechnology isn't the magic bullet most real estate agents think it is—that's why this conversation matters.We're joined by David Voorhees, a real estate agent with more than 500 homes sold and the executive director of Labs at Keller Williams Realty, LLC. For the past eight years, David has spent his days interviewing top agents across the country, studying how technology helps them make more money and serve their clients better.David came into real estate after working in the Las Vegas nightclub scene. His experience taught him how to build trust fast, and he still carries these skills into open houses, database growth, and referral-driven business. Early on in his real estate career, he found himself at the center of Keller Williams' technology evolution, helping shape tools by starting with models and systems, not shiny objects.In true MREA fashion, this conversation brings us back to the fundamentals. David breaks down the Four Laws of Lead Generation, why most agents overcomplicate their tech stacks, and how a clean, well-fed database can outperform almost any new software. We also dig into AI as a practical thought partner, how to audit your current technology, and why the solutions most agents are searching for are already sitting in their database.If you've ever felt overwhelmed by real estate technology, this episode will simplify the path forward and give you a clear framework to run your business with confidence.Resources:Keller Williams Technology pageListen to an episode featuring Lauren Lucas on Automation and AIEmail David Voorhees at david.vorhees@kw.comGet Weekly MREA NotesOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinInstagramProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat if real estate didn't compete with family life, but actually made more room for it?In this episode, we sit down with two agents who prove that building a meaningful business and being a present parent do not have to be opposing goals. Andrea Ryan and Zach Clark join us from two different Texas markets with one shared belief: real estate should support the life you want, not steal from it.Andrea shares how a high-risk pregnancy and bed rest forced her to rethink everything she thought she knew about lead generation. From her bedroom, she built a buyer webinar model that still drives her business today while keeping her family at the center. She walks us through the mindset shift, the structure, and the conversational framework that turns online education into long-term clients.Then we talk with Zach Clark, a former teacher who traded the classroom for open houses, diapers, and a brand built on community impact. Zach breaks down how hosting more than 100 open houses jump-started his career, how he converted strangers into clients, and how he now sells 20–25 homes a year while staying fully present as a dad. His community scholarship model shows how contribution can quietly become one of the strongest pillars of a business.This conversation is honest, practical, and deeply human. If you are building a business while raising a family, or hoping real estate can give you more time instead of less, you will see yourself in this episode.Resources:KW Ignite TrainingOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat if the “headache” side of real estate is actually the hidden edge?In this episode, we sit down with Gaurav Gambhir, a true operator who has built a real estate empire. His organization helps roughly 7,000 families a year and his property management company now oversees close to 5,000 homes across 14 states.We go deep on why property management is the back door most agents ignore, and why that back door can lead to predictable, recurring revenue, deeper investor relationships, and a steady flow of listings and off-market opportunities.Gaurav lays out the two paths: build your own management company or partner with one through a JV model. He breaks down the buckets that matter (including compliance, systems and tech), the four key roles you must staff, pricing ranges, and the vendor network that makes or breaks the client experience.If you want to build a bigger business with more stability, more leverage, and more long-term clients, this one is for you.Resources:Learn about Gaurav's companyAppFolio Property Management SoftwareBuildium Property Management SoftwareSubscribe to the episode notes newsletter Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastGeographic farming, done the right way, might be the biggest no-brainer in real estate. In this episode, we sit down with Jim Fagan, a Charlotte agent who built a farm so strong it delivers 44-50 percent market share in his neighborhood. He's not running a complicated strategy. He's running a *repeatable* one, and he's running it like a pro.We walk step-by-step through Jim's geographic farming system, from how to pick the right neighborhood to the monthly touches that keep him top of mind, to the real magic: front-yard community events that turn neighbors into clients.Jim also shares a deeply personal part of his story: his journey with bipolar disorder, how it reshaped his life, and why he believes people can still build a life of significance while carrying something heavy.If you want more listings, more visibility, and a farm that can feed your business for years, run this play.Resources:Read: The Millionaire Real Estate Agent by Gary Keller, Dave Jenks, and Jay Papasan Explore: KW MAPS CoachingLearn: Command for Agents (Keller Williams) Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastAs we close out the year, Jason Abrams shares his powerful reflections on why some real estate agents thrive while others burn out, and what truly separates the two. Across thousands of conversations, Jason has discovered that the agents winning at the highest level share a common thread: they lead themselves well, they understand their value, and they generate business in ways that energize rather than drain them.Jason pulls lessons from Million Dollar Habits, The Wealthy Gardener, Essentialism, and The Untethered Soul to show how belief, clarity, and wisdom shape outcomes. He also breaks down the real drivers of a real estate agent's income. He details the need for your service, how well you perform it, how difficult you are to replace, and how many people you serve.Then comes the unlock: the highest-producing agents don't force lead gen. They build their entire business around what they already love, like walking clubs, gym life, dinner parties, front-yard parties, speed-friending, and board-game nights. To the highest-performing real estate agents, these activities aren't hobbies. They're thriving referral engines built on joy, connection, and consistency.This episode invites you to design a real estate business that feels like your life — not like a punishment. When you stop fighting your business model and start aligning it with what fulfills you, everything changes.Resources:Read Million Dollar Habits by Robert RingerRead The Wealthy Gardener: Life Lessons on Prosperity Between Father and Son by John SoforicRead Essentialism: The Disciplined Pursuit of Less by Greg McKeownRead The Untethered Soul: The Journey Beyond Yourself by Michael A. SingerOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe sit down with New Hampshire's #1 real estate team leader, Adam Dow, a powerhouse real estate agent who has held the top spot for a decade and closes more than $200M a year. Adam runs one of the most unusual and effective business models we've seen: half luxury, relationship-driven and half AI-powered lead generation.In this conversation, Adam walks us through his “Three Bucket System” — Top 10 Influencers, Top 100 Influencers, and Top 100 People to Know — and shows us how he earns influence through value, not volume. He breaks down influencer lunches, his people-to-know conversation frameworks, and the simple monthly cadence that turns 200 relationships into dozens of luxury deals.We also dive deep into how his team uses AI, SEO, and answer-engine optimization to capture the other half of its production. From blog content discovered on Perplexity to cleaning up digital bios so AI identifies you as the expert, Adam is years ahead of the curve.This episode explains how to build a business that is both deeply personal and powerfully technological. Adam proves that anyone can do it.Resources:Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe sit down with 24-year-old powerhouse Elio Alanis, who sells 250 homes a year almost entirely from Instagram marketing. In this bold conversation, Elio describes the simple, repeatable model that helped him generate and scale real estate leads with almost no paid advertising – from 50 sales his first full year to 250 sales per year.We explore how he mastered new construction, cracked the code on incentives, and built a daily content system that produces 25-30 inbound leads every single day. Elio walks us through his 8-10 daily stories, his three content pillars for reels, and the exact script he uses to convert curious buyers into qualified clients. We also unpack his onboarding process, his team model, and how he built a brand so strong that people tag him every time they see an orange Lamborghini on the highway. This model is simple, smart, and scalable, and anyone can run it.Resources:Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat would your business look like if every agent on your team hit their numbers with clarity and peace?In this episode, we sit down with Shelby Ryburn of The More Real Estate Group — one of the most process-driven, high-accountability teams in the U.S. Shelby and her partners close 210+ units and $135M in volume per year, and they do it with a simple but powerful system: Attract. Select. Coach. Shelby walks us through how she went from a 20-year-old property management receptionist to running recruiting and development for a Fortune 100 company, to building one of the most intentional teams in real estate. She breaks down why process creates predictability, why predictability creates peace, and how the right standards unlock an agent's true potential.We dig into her team's multi-step interview process, how she coaches new agents using the MREA model, and why “the path is in the math” might be the most freeing mindset shift an agent can make. Shelby shows us how to reverse engineer any production goal into daily actions, remove interference, and coach with the perfect mix of challenge and support. If you want a business that grows with intention — not chaos — this is the model you'll want to study.Resources:Millionaire Real Estate Agent Podcast NotesMAPS CoachingThe Landmark ForumMillionaire Real Estate Agent Playbook | Volume 3Connect with Jason: LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING: You must comply with the TCPA and all federal, state, and local laws. Never call or text a number on any Do Not Call list, and do not use an autodialer, artificial voice, or prerecorded messages without proper consent. Contact your attorney for guidance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat would your business look like if 3,000 people showed up to your client event? In this episode, we sit down with Danny Baron, the Cincinnati agent who turned community generosity into a 200+ unit, referral-fueled machine. Danny reveals the exact marketing system that took him from $0 year to hosting stadium-sized events that make his brand unforgettable.Danny shows us how dedicating 10% of revenue to marketing transformed his business. He shares why he hired two full-time media pros, how his March Madness giveaways generated thousands of organic followers, and what it takes to host client events that attract 2,000-3,000 people at a time. From launch parties to Cincinnati Reds games, Danny proves that generosity and consistency compound into massive referral growth.We break down his full playbook: pre-event marketing, day-of execution, and intentional follow-up. Danny's approach is simple: Make people feel seen, deliver real value, and stay top of mind all year long. If you want to build a brand your market can't ignore, this is the blueprint.Resources:Millionaire Real Estate Agent Podcast NotesMAPS CoachingThe Seven Levels of Communication by Michael J. MaherOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING: You must comply with the TCPA and all federal, state, and local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer, artificial voice, or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastSelena Soo joins us to share the roadmap to building a million-dollar network, the same network that turned her into a USA Today bestselling author and helped countless entrepreneurs grow thriving, referral-based businesses. In this episode, we explore the core of her book, Rich Relationships: Create a Million Dollar Network for Your Business. Selena walks us through her 3-part framework: Build, Nurture, Activate. Each part teaches us how to identify our “rich relationships”: people who want to see us win, create financial abundance, and inspire us to be our best selves. We unpack her strategies for staying top of mind through “pinging,” creating powerful gatherings, and practicing “breathtaking generosity.” Selena also shares how to set up a “Generosity Fund” to strengthen your network, and why the very best relationships are built on giving without strings attached. It's not about how many people you know, it's about how deeply you know them. Resources:Give and Take by Adam GrantMAPS CoachingMillionaire Real Estate Agent Podcast NotesOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.KWRI is not recommending or encouraging you to use any specific conversation framework provided by Selena Soo. If you use them, make sure your usage complies with all applicable law, including the TCPA, Do Not Call rules, and any state and local telemarketing laws.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe're sitting down with mega agent and team owner, Peter Chabris, who's cracked the code to the "seventh level" business model where your real estate team grows without you being there every day.Peter's Cincinnati-based team closes 600+ units and generates over $5 million in GCI annually... while he lives 2,000 miles away in the mountains of Colorado.In this episode, Peter walks us through the exact five, leadership roles every agent must replace to create a self-sustaining organization. He shares how to build a culture of productivity, why your Director of Operations must be a leader (not an administrator), and how to onboard agents with intensity, accountability, and purpose.We also dive deep into what it takes to trust a CEO successor, transfer your vision, and design a life that's not just profitable, but free.Whether you're leading a growing team or dreaming of the seventh level, this episode gives you the blueprint.Resources:Read The Millionaire Real Estate Agent by Gary Keller, Jay Papasan, and Dave JenksRead SHIFT: How Top Real Estate Agents Tackle Tough Times by Gary Keller, Jay Papasan, and Dave JenksLearn about MAPS Coaching Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe're sitting down with researcher and industry truth-teller, Mike DelPrete, to cut through the noise on tech, AI, and what clients really want from us. Mike's work has appeared in The New York Times, The Wall Street Journal, the Financial Times, and The Economist. He teaches, studies the business, and backs every take with data.We dig into the psychology behind home sales and why our industry is harder to “disrupt” than startups think. Mike shares fresh findings from secret-shopper research: Half of online and in-person leads never get a follow-up. We connect that to the three client traits that win listings and loyalty: 1. Be patient, 2. Be knowledgeable, and 3. Be transparent.We also explore AI in two simple buckets. Bucket one includes an operating-expense buster that helps us work faster and cleaner. Bucket two shows a shift in how people search. Then we get tactical by explaining how reviews are trust signals, why a tight niche can help you, and when a cadence of communication that matches each client's expectations builds value.If you're ready to trade opinions for proof, this episode gives you a clear playbook to act on today.Resources:Mike DelPrete's research hub: MikeDP.comListen: Context podcast by Mike DelPreteRead $100M Offers by Alex HormoziOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe've all been told to create content — but few know how to make it *trustworthy* enough for people and AI to choose it. Marcus Sheridan does. Known for transforming his struggling pool company into a global content powerhouse, Marcus built his business on a simple idea: Answer every question your buyers are asking with radical honesty.In this episode, Marcus shows us how to win attention in the age of generative search by becoming the most known and trusted voice in your market. He breaks down his Four Pillars of Trust: 1. Say what others won't, 2. Show what others won't, 3. Sell in ways others won't, and 4. Be more human than your competition. Marcus also breaks down the five topics every client is already Googling before they ever call you.From car-recorded videos to transparent pricing pages and AI-proof content strategy, Marcus gives us the blueprint to stand out in a noisy world and make both people and machines believe, “You're the real estate agent we can trust.”Resources:Read: They Ask, You Answer by Marcus SheridanRead: Endless Customers by Marcus SheridanTry: Marcus Sheridan's custom GPTs — Endless Real Estate Content Titles; Show What Others Won't; Endless Self-Service Tools by Marcus Sheridan (search “Marcus Sheridan” in GPTs)Try: AITrustSignals.com website grader for AI visibilityListen: YouTube Strategies Every Real Estate Agent Needs With Sean Cannell | The MREA Podcast (EP.76)Listen: Difficult Conversations with Phil M Jones | The MREA Podcast (EP.32)Order the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWe brought in a force for this episode — Lauren Lucas. Overnight, her team shrank from seven agents to three, but she refused to slow down. She threw her business into AI, learned from scratch, and rebuilt the machine. The result? More units, more volume, higher ROI, and 75 percent of the business humming on automation.We dig into the exact play. First, we map bottlenecks across lead gen, follow-up, and ops. Then we show how to train a chatbot to act like an ISA, speed up response times, and tag the right agent without screenshots or delays. We cover social funnels that start in the comments and end in the CRM. We even break down review replies that boost SEO and trust.We also talk mindset. You don't need to code. You just need a clear role for AI, clear steps, and the courage to ship. Lauren proves it. She built tools with plain-English prompts, posted value, and let automations work 24/7 while she served clients and family.If you want a lighter workload and a stronger pipeline, this is your episode. We outline the prompts, the flow, and the guardrails so you can run the play today.Resources:Read: The Coming Wave by Mustafa Suleyman and Michael BhaskarExplore: ChatGPTCRM: GoHighLevel (for pipeline, automations, and AI routing)Chatbot Builder: ManyChat (comment-to-DM play)Order the Millionaire Real Estate Agent Playbook | Volume 3Become your clients' go-to Airbnb expertAirbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It's free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It's a win-win-win. Sign up at mreanotes.com/airbnb and don't forget to mention you heard about it on the MREA Podcast.Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastFlor de Maria McNally is the definition of leverage in action. From $300K in debt to millionaire status, she built a thriving solo real estate business, selling 120+ units a year, while raising five kids (and pregnant with #6!). In this episode, Flor reveals her exact systems, workflows, and touch models that generate over 750 referrals annually. From client intake to SmartPlans, custom birthday cards, and home anniversary gifts, she shows how to build a business that's automated but personal, and wildly profitable.Resources:How to Win Friends and Influence People by Dale CarnegieMAPS Coaching – https://mapscoaching.kw.comCommand by Keller Williams – https://technology.kw.com/commandSend Blue – https://www.sendinblue.comMailbox Power – https://www.mailboxpower.comClickUp – https://clickup.comMillionaire Real Estate Agent Podcast Notes – https://mreanotes.comOrder the Millionaire Real Estate Agent Playbook | Volume 3Become your clients' go-to Airbnb expertAirbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It's free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It's a win-win-win. Sign up at mreanotes.com/airbnb and don't forget to mention you heard about it on the MREA Podcast.Connect with Jason:LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastRyan Gillen built a $90M real estate business by flipping the script on lead generation, turning community into his greatest asset. Growing up in a real estate family, Ryan learned to hustle early and quickly realized cold calling and chasing FSBOs wasn't a long-term game. Instead, he leaned into what he loved: golf, country clubs, and connecting people.By starting small networking groups and masterminds, Ryan became “the mayor” of his circles, introducing like-minded professionals and solving problems together. That sense of community not only gave members real value, it also fueled millions of dollars worth of annual referrals to his team. In this episode, Ryan breaks down his simple but powerful model: find a problem, gather people who share it, and create consistent spaces to connect.If you've ever dreaded lead gen, this conversation is proof that it doesn't have to be painful. When you build groups around your passions, business flows naturally and relationships become your most profitable investment.Resources:The Millionaire Real Estate Agent (book by Gary Keller, Dave Jenks, and Jay Papasan)MAPS Coaching with Leah LembergKeller Williams Mega CampMREA Notes (weekly models & systems PDF)Millionaire Real Estate Agent Podcast NewsletterOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
We tried sitting without manspreading… turns out our hips are not built for that. Please, stop dialing 911—we're fine, just in pain.Also, when it comes to accents you can trust, let's just say New York and New Jersey are not making the cut. (If they're on the list, it's probably the “Do Not Call” list.)And yes, a listener “D-Bag” Cane can relate to.PLUS… so much more chaos you didn't ask for!