Podcasts about mongoose media

Lauren Petrullo, founder of Mongoose Media, dives deep into her revolutionary "Email Triage" strategy—an AI-enhanced approach to onboarding emails that radically departs from stale templates. Learn how she reengineers the traditional 5–14 email sequences into dynamic, ultra-relevant pathways that scale personalization without sacrificing automation. Whether you're running an eComm brand, SaaS startup, or B2B agency, this episode will challenge how you welcome leads and redefine your first impression. Tune in to discover how relevancy rules, and why your welcome email might just be your most powerful sales tool yet.Chapters:00:00:00 - Kicking Off with Lauren's Takeover of Perpetual Traffic00:00:41 - Why “Email Triage” Will Change Everything You Know About Onboarding00:02:27 - The Secret Sauce: Why Relevancy Beats Automation Every Time00:05:10 - Turning Cold Leads into Superfans with Personalized Sequences00:07:27 - What Happens When They Ghost You? Unsubscribes Done Right00:10:05 - Don't Miss This: How to Wow Returning Customers from Email #100:12:13 - Spotting the Serial Sign-Uppers — And Winning Them Back00:18:06 - Desktops vs. Mobile: How Device Data Powers Smarter Emails00:19:55 - Level-Up Time: Inside the Most Advanced Triage Tactics We Use00:21:34 - Crafting Hyper-Personalized Journeys at Scale00:21:59 - “Proof of Life” Emails: The Oddly Effective Trigger You're Ignoring00:23:44 - Beyond the Inbox: Why SMS + Email = Maximum Engagement00:27:13 - Boosting Open and Click Rates Without a Subject Line Trick00:35:03 - They're Not Clicking — Now What? Ninja Moves for Dead Leads00:40:47 - Wrapping with a Challenge: Rethink Your Email Game & Join the CommunityLINKS AND RESOURCES:Tier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Free Snapchat CreditsUnbounce - Code PT10off

Learn how to avoid missing out on potential sales and focus on generating revenue in online interactions.Kasim sits down with Lauren Petrullo, Founder & CEO of Mongoose Media, to discuss the importance of training customer service teams to recognize sales opportunities in conversations. They also suggest practical strategies, like using AI to analyze discussions and optimizing profiles to increase website traffic. Listen to this episode now.Lauren's LinkedIn profile: / laurenpetrullo Mongoose Media: https://mongoosemedia.us/ This clip is from The Perpetual Traffic Podcast, watch the entire episode here: How to Get Thousands of New Authentic Instagram Followers in 30 Days | Perpetual Traffic EP 528: • How to Get Thousands of New Authentic... Subscribe to Perpetual Traffic on YouTube here: / @perpetual_traffic Connect with Perpetual Traffic: Facebook - https://fb.me/perpetualtrafficpodcast Instagram -

On today's Lunch With Norm, we are with the founder of Mongoose Media, Lauren Petrullo! We discussed the free advertising channel Amazon brands don't know about it. Find out how you streamline the process of advertising on the channel.  The guest has worked for and with some of the most known Fortune 500 brands.    This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post-purchase marketing. Finally, your email marketing can be actively managed by professionals with over 30 years of experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.   For more information visit https://www.postpurchasepro.com/lunch   This episode is brought to you by Startup Club   Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.   Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.   For more information visit https://Startup.club   This episode is brought to you by Seller Basics   Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.   Consider Seller Basics your Amazon account's comprehensive health plan.   For more information visit https://www.sellerbasics.com   In this episode, the founder of Mongoose Media, Lauren Petrullo, is here. Today, we discussed free advertising channels Amazon brands don't know about it. She has worked for and with some of the most known Fortune 500 brands.    This episode is brought to you by Startup Club, Post Purchase Pro, Seller Basics, and HONU Worldwide...   *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

The Content Game is Intense with Third Party Data restrictions. New privacy laws and growing competition.So what is the answer to generating more leads? Nothing less than fresh, original, and engaging content. But who's got time to create content, much less launch it across every platform in the appropriate format?The answer? A customer-focused, tactical, technology-driven plan for radical content creation and repurposing that will land your content on Page 1 of Google.Atiba de Souza is the Content Superman. Decades of running an exclusive agency combined with hardcore technical skills -- I'm talking CODE, people, REAL CODE! -- have made him one of the few people with the skills and insight to marry emerging software and Google's algorithm with an intuitive feel for the culture of every social media platform.His clients call him the SEO Super Sleuth, the Business Ninja, the “Build Your Team” Guru, and the Super Connector!He was killing Search Engine Optimization (SEO) before the term was even invented, ranking regional and national brands in the US on page 1 of Google for over 15 years.His content strategies are not just bells and whistles; his vision is inspiring and his voice is thunderous in the B2B SEO space. Kasim Aslam, owner of the #1 rated Google Ads Agency in the US was blown away by his tech-backed ingenious process, “Nobody else is doing this. You've got stuff people need to hear, ” he told him.Not even the best of the best can say that they ranked more than 3000 pages on the first page of Google results while helping companies enjoy qualified leads. Atiba's experience and insights are so mind-boggling that Lauren Petrullo of Mongoose Media believes that there is “brilliance oozing out of his pores”This Superman CEO of a Video Marketing Agency has been featured on many renowned platforms including Traffic & Conversion Summitt, Digital Marketer Blog, Fox, Digital Journals, The Times, & USA Today. It's time to grab the content marketing bull by the horns! And Atiba is your man.https://clientattractionpros.com/ https://www.facebook.com/groups/traffickeys https://instagram.com/atibadesouza https://www.linkedin.com/in/atibadesouza/ https://www.tiktok.com/@theatibadesouza https://www.youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg

Kasim sits down with Lauren Petrullo, Founder & CEO of Mongoose Media, as she unveils a surprisingly straightforward yet highly effective Instagram growth strategy that she calls "potty time." The nickname "potty time" adds a touch of humor to the approach, suggesting that it's so quick and simple that you can conveniently execute it during short breaks. Lauren explains the strategy, emphasizing the significance of engaging with your competitors' Instagram profiles to attract users interested in similar content. By following, engaging, and building connections with these users, you can substantially expand your Instagram presence and grow your business. Listen to this episode now to learn an innovative approach that allows you to connect with your ideal audience and enhance your business without the need for costly paid ads, all within the time it takes to attend to your "potty time."This clip is from The Perpetual Traffic Podcast, watch the entire episode here: How to Get Thousands of New Authentic Instagram Followers in 30 Days | Perpetual Traffic EP 528: • How to Get Thousands of New Authentic... Lauren's LinkedIn profile: / laurenpetrullo Mongoose Media: https://mongoosemedia.us/ Connect with Perpetual Traffic: Facebook - https://fb.me/perpetualtrafficpodcast Instagram -

My guest for Episode #245 of the My Favorite Mistake podcast is Lauren Petrullo. She is an award-winning marketing expert, digital marketing and eCommerce consultant, and successful multi-founder. Lauren has overcome great adversity from a young age, as well as living by the F.A.I.L. method with her Mongoose Media “pack mates” as she calls them. Episode page with transcript, video, and more Lauren is the CEO and Founder of Award Winning Marketing Agency, Mongoose Media, Founder of boutique eCommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, and co-founder of chatbot service Bot Blondes. As a former Innovation Producer at The Walt Disney Company, Lauren incorporates her background in innovation and design to infuse creativity and play into all of her marketing strategies. Today, we're talking about turning failures into stepping stones. In this episode, Lauren will dig into her “fail method,” the importance of integrating creativity into marketing strategies, and her unique approach to fostering a culture of transparency and learning at Mongoose Media. Further, she will delve into the value of diversity in honing effective marketing strategies and the proactive approach toward addressing and learning from mistakes. Also, discover how Lauren and her team are leveraging innovative remote collaboration tools and setting an example of how to emulate a robust and dynamic work culture. Questions and Topics: Why the name Mongoose Media? Why “pack mates”? Why is it important to tell your team about your mistake? Having a F.A.I.L. channel on Slack Celebrating failure? “First Attempt in Learning”?  Celebrating the Biggest failure of the week? Hiring selection vs. bringing them along in the culture? Which is more important? Using small mistakes to prevent big ones? “Why do I want to celebrate failures??” — good catches What is “The ONLY Advertising Hospital™?”? Why do you embrace the title of “destruction queen”? In your bio it says — “Dare to be vulgar, refuse to be boring.”??? Get a 20% discount code at AsianBeautyEssentials.com when you enter MISTAKES at checkout!

The so-called “fifth quarter” could be your opportunity to give your business a competitive edge. Hear directly from successful small business owners Lauren Petrullo, of Mongoose Media, and John Wai of John Wai Martial Arts Academy about how they use the post-holiday season to grow their businesses. In this podcast, the entrepreneurs are joined by Meta executive Becky Bui to explain how this so-called “fifth quarter”—a period often overlooked by businesses as a slow season—can be the key to unlocking new cost-effective, quality leads that lead to sales, while building meaningful connections with customers.

Ralph chats with Lauren Petrullo, the founder and CEO of Mongoose Media, a digital marketing agency that helps e-commerce and brick-and-mortar businesses grow their online presence and revenue. Lauren shares her top 13 tips for digital marketing success in 2024, covering topics such as email verification, BIMI records, conditional logic, meta events, QR codes, reel covers, Q5, and more. Lauren explains why these strategies are essential for optimizing your email deliverability, meta shop visibility, catalog health, and social media promotion. She also reveals some of the tools and resources she uses to implement these tactics and measure their results. Whether you're an e-commerce store owner, a marketing director, or a business owner, you'll find tons of valuable insights and actionable tips in this episode to take your digital marketing game to the next level in 2024.Chapters:00:00:00 - Welcoming Lauren Petrullo to PT(Kasim called in "sick")00:03:07 - Revealing Our Contest Winner00:06:58 - Enhancing Email Impact: Discover why email verification is crucial for your strategy00:10:48 - Unlocking Email's Potential: Understanding BIMI Certification and its benefits00:14:32 - Smart Email Strategies: Using Conditional Logic to personalize your campaigns00:21:25 - Mastering Marketing Timing: Strategies for an effective Q5 and promotional calendars00:24:54 - 2024 Marketing Roadmap: Crafting a powerful promotional calendar00:27:14 - E-commerce Evolution: Adapting to changes in Meta Shops and Commerce Manager00:27:42 - Catalog Optimization: Tips for enhancing your e-commerce product catalog00:31:12 - Boosting Online Stores: The synergy of email verifications and shop setup.00:34:32 - Social Media Mastery: Making the most of Instagram Reels with eye-catching covers00:39:59 - Competitive Edge Fun: A light-hearted anecdote on outsmarting competitors00:43:20 - Wrapping Up: Final thoughts and staying connectedLINKS AND RESOURCES:Tier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!

The so-called “fifth quarter” could be your opportunity to give your business a competitive edge. Hear directly from successful small business owners Lauren Petrullo, of Mongoose Media, and John Wai of John Wai Martial Arts Academy about how they use the post-holiday season to grow their businesses. In this podcast, the entrepreneurs are joined by Meta executive Becky Bui to explain how this so-called “fifth quarter”—a period often overlooked by businesses as a slow season—can be the key to unlocking new cost-effective, quality leads that lead to sales, while building meaningful connections with customers.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with Digital Marketing Consultant, Founder & CMO of Mongoose Media, Lauren Petrullo.Lauren Petrullo is a seasoned marketing professional with a rich background that includes working at the Walt Disney Company. Her journey brought her to Orlando, where she founded Mongoose Media, a digital marketing agency specializing in SEO and Facebook ads. The agency works with individuals, brands, and companies across various industries, including e-commerce and hospitality, helping them increase their traffic and scale their businesses.According to Lauren, Pinterest is an underutilized channel offering a unique brand opportunity. With its large user base and longer life decay for posts, Pinterest attracts individuals not present on other social media platforms. Lauren shared that they have seen success with non-obvious brands on Pinterest, such as mechanics and education programs, which was a surprising revelation.One of the most insightful parts of the conversation was when Lauren shared the lessons she learned from Disney that she applied to her business. She emphasized the importance of the last impression, drawing parallels with the parking experience at Disney's Magic Kingdom. Lauren advises businesses to have a speed lead initiative and maintain touchpoints with leads to differentiate themselves from competitors.Key Points from the Episode:Overview of Mongoose Media and its servicesImportance of diversifying traffic sourcesThe potential of Pinterest as a marketing channelTrends in marketingBenefits of living and doing business in Central FloridaThe strategic location of Mongoose Media in OrlandoLessons learned from Disney and their application to businessImportance of the last impression in capturing leadsAdvice on maintaining touchpoints with leadsAbout Lauren Petrullo:Lauren Petrullo is a dynamic individual with a multifaceted identity as a wife, friend, sister, and devoted dog mom. Renowned as a "destruction queen" in digital marketing, Lauren boasts over ten years of experience, bringing forth her analytical prowess and creativity to breathe life into digital strategies. Having collaborated with Fortune 500 brands, she is recognized for her candid approach, fearlessly providing brutally honest assessments of existing assets. Lauren believes in the power of transparent conversations, asserting that genuine interactions pave the way for successful conversions.As part of Mongoose Media, Lauren navigates the challenges of the post-iOS era, tackling disruptions caused by Flock and iOS 15 in the advertising landscape. Lauren is driven to share love through time, resources, and more. Lauren Petrullo's journey is a testament to her commitment to reshaping outdated systems and ensuring marketing efforts lead to meaningful conversions.About Mongoose Media:Mongoose Media, headquartered in Orlando, FL, is a data-driven digital marketing agency specializing in global online customer acquisition for food and beauty brands. With a strategic focus on social media, the agency excels in brand building, leveraging platforms like Facebook, Google, and Pinterest to ensure effective conversion and long-term customer awareness.Distinguished as an agency partner with major platforms, including Facebook, Google, Snap, Pinterest, and Bing, Mongoose Media possesses a robust network. Additionally, the agency holds technology agency partnerships with Klaviyo, Shopify, and ManyChat,...

Q5 is a crucial time for marketers to capitalize on the Facebook ad auction. It's the perfect moment to promote last-minute shopping to capture procrastinators and justify purchases.In this episode, Jordan West and Lauren Petrullo, Founder of Mongoose Media,  dug deep into data optimization, CPMs, and CPAs, and even explored the fascinating world of TikTok Shops. Listen and learn in this episode!Key takeaways from this episode:Giving back to the world and supporting causes through platforms like tree-planting initiatives.The difference between CPMs and CPAs and how they relate to advertising costs during q5.The value of strong data sets for optimization and performance in Facebook advertising.Emphasizing the importance of treating customers as individuals and building relationships for stronger lifetime value.The impact of TikTok Shops on influencer marketing and the need for similar performance-based programs on other platforms.Recommended App/Tool:Stape: https://stape.io/Popsixle: https://popsixle.com/Blotout: https://blotout.io/Hyros: https://hyros.com/Triple Whale: https://www.triplewhale.com/Forest: https://www.forestapp.cc/Recommended Book/Podcast:Perpetual Traffic: https://perpetualtraffic.com/podcast/Roland Frasier: https://podcasts.apple.com/us/podcast/business-lunch/id1442654104Today's Guest:Lauren Petrullo, Founder and CMO of Mongoose Media, is a former marketing and business development professional who had the amazing opportunity to work for the Walt Disney Company in Orlando, Florida. She would brainstorm and develop solutions for seemingly impossible scenarios, using her creative thinking abilities. Connect and learn more about Lauren and Mongoose Media:Website: https://mongoosemedia.us/LinkedIn: https://www.linkedin.com/in/laurenpetrullo/Improve your gross margins by up to 40%! Why Portless? Direct Shipping: From China to customers in just 6-8 days Domestic Feel: Custom packaging, local tracking from carriers Cost-Effective: Slash those cargo shipping and customs fees Cash Flow Positive: No more tied-up cash flow in inventory. Relieve yourself of frozen cash within a couple of days. Be Q4 Ready! Check out Portless for seamless fulfillment solutions, free sample product here: https://bit.ly/3SzOi0Z Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

You can launch an incredible career even with the biggest setbacks. In this episode, host Michelle Thames speaks with Lauren Petrullo who became homeless at 18, worked her way up in Disney, and then started her own companies. Lauren shares her journey to entrepreneurship and how influencers can benefit from affiliate marketing in 2023. Lauren Petrullo is an award-winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha. As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.WATCH INTERVIEW ON YOUTUBE: https://youtu.be/32rLZ4VbahQ--Lauren's LinkedInMongoose Media's FacebookFollow Mongoose Media on TwitterCatch up on other podcast episodes on Apple and SpotifyWatch the Social Media Decoded Podcast on YouTubeFollow Michelle on InstagramJoin Michelle's Cashflow Queens Facebook groupLeave a review for Social Media Decoded Support the show

In this episode, Ken (aka Cerebral Cornchex) takes over as host as he interviews the PR Coordinator of Mongoose Media - Claire Griffin, who is making her debut in the podcasting community. The Twenty400 Block Podcast is delighted and honored to have her featured in her first effort. As many of you listeners/viewers would recall a few episodes ago, Jonnyroobs interviewed her longtime friend Lauren Petrullo who is the CEO of Mongoose Media. Ken delves into the conversation with Claire as he talks extensively with her about neurodivergence and living with ADHD. In addition, Jonnyroobs in a co-host role asks a few questions especially when it comes to the city of Chicago, in which both she and Lauren are fellow natives #mentalwellness #adhd #neurodivergent #neurodivergence #selfcare #workforce #workplace #lifestyle #mentalhealth #chicago #professional #mongoosemedia #motherhood #podcast

In this episode of Fearless Sellers, Joie Roberts and Lauren Petrullo discuss hidden tactics for driving external traffic to Amazon listings. They highlight the power of Pinterest as a source of free traffic and how repurposing social media graphics can lead to an avalanche of traffic. They emphasize the importance of consistent posting and leveraging keywords known to Amazon buyers and sellers. Tune in to learn more about these secret strategies for boosting your Amazon sales.   Timestamps [00:01:13] Hidden tactics for driving traffic. [00:04:37] Google Business Profile updates. [00:10:04] External traffic hat tips. [00:11:11] Insights and gratitude.   Lauren Petrullo is the founder of Mongoose Media and is an expert in driving traffic. With a strong focus on the Amazon community, Lauren has achieved great success in her career and is highly regarded for her expertise in driving traffic. Her credentials include running Mongoose Media and being recognized as a pro and expert in her field. Lauren's ethos/philosophy revolves around her love for the Amazon community and her dedication to helping businesses succeed by driving traffic.   Contact Joie on Instagram: @JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

DISCOUNT PROMO: FOR VIEWERS of this YouTube video interview with LAUREN PETRULLO: We've created a DISCOUNT CODE for ALL interview viewers.  AsianBeautyEssentials.com  Enter the word CALVIN at checkout for 20% off any order! #digitalmarketing #mongoosemedia #womensoccer #easternherbalremedies #realconversations CONVERSATIONS WITH CALVIN WE THE SPECIES Meet LAUREN PETRULLO; “An introspective, eclectic, mind-elevating, honest, fun interview. A few words: Digital marketing. E-commerce. Foreign Language. Dragon Boat Racing. Bananas. Soccer.  Mongoose. And so much more. Great fun.” Calvin https://www.youtube.com/c/ConversationswithCalvinWetheSpecIEs 247 Interviews. GLOBAL Reach. Earth Life. Amazing People.  PLEASE SUBSCRIBE and join the other 4100 Subscribers. (You can find almost any subject, even AI) ** TITLE: LAUREN PETRULLO; CEO, Founder, Mongoose Media, Asian Beauty Essentials; Digital Marketing; Women's Soccer; Dragon Boat Racing; LIVE from Florida YouTube: https://www.youtube.com/watch?v=U6nsOsx4h7c ** CONTACTS: www.mongoosemedia.us https://mongoosemedia.us/trophy-room/ https://asianbeautyessentials.com/ https://beauandbellelittles.com/ https://www.linkedin.com/in/laurenpetrullo/ https://perpetualtraffic.com/podcast/episode-504-how-lauren-petrullo-got-3000-pinterest-clicks-to-perpetualtraffic-com-in-30-days/   DISCOUNT PROMO: FOR VIEWERS of this YouTube video interview with LAUREN PETRULLO: We've created a DISCOUNT CODE for ALL interview viewers.  AsianBeautyEssentials.com  Enter the word CALVIN at checkout for 20% off any order!   BIO: Hey! I'm the CEO and Founder of Mongoose Media, Asian Beauty Essentials, Shade Matcha (e-commerce stores), and CMO of Beau&Belle Littles to name just a few of the hats I wear. I'm a former Disney Innovation Catalyst, now turned social commerce specialist and multi-founder. I'm honored to have been named the winner of Prism's Top 100 Marketing & Advertising Leaders, I was just named a Shorty's Awards finalist, and I've been featured in Forbes, Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and TickerNews, as well as a regular guest on several entrepreneurship podcasts, most notably Perpetual Traffic. See Discover More link below for my latest ep with them! But more personally, I'm on a dragon boat racing team, love the game of soccer, I'm absolutely enamored with learning new languages; I'm currently learning 3 different Asian languages simultaneously, I'm fluent in Italian since I'm married to one, I read as many books as possible, and everything related to the world of Dramas piques my interest. Don't forget all things Disney! On a more macro scale, I absolutely LOVE meeting new people from all walks of life, across all industries. Great conversation is probably my most sought-after thrill. I can truly find the intrigue and joy in discussing just about anything, whether it be regarding cutting-edge AI applications in marketing, personal development, and mindset practices, the infinite uses for Eastern herbal remedies, all the way down to discussing my childhood irrational fear of bananas. I'm an open book, I have a sense of humor, and I fundamentally believe that information is meant to be SHARED. "Dare to be vulgar, refuse to be boring." -Lauren Check out my Mongoose Media Trophy Room for recent awards and podcast appearances! ** WE ARE ALSO ON AUDIO AUDIO “Conversations with Calvin; WE the SpecIEs” ANCHOR https://lnkd.in/g4jcUPq SPOTIFY https://lnkd.in/ghuMFeC APPLE PODCASTS BREAKER https://lnkd.in/g62StzJ GOOGLE PODCASTS https://lnkd.in/gpd3XfM POCKET CASTS https://pca.st/bmjmzait RADIO PUBLIC https://lnkd.in/gxueFZw edits by Claudine Smith- Email: casproductions01@gmail.com

High SKU Shopify Store Secrets Lauren Petrullo, Mongoose Media   – The Sharkpreneur podcast with Seth Greene Episode 953 Lauren Petrullo Lauren Petrullo is an award-winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha.   As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.   Listen to this informative Sharkpreneur episode with Lauren Petrullo about high SKU Shopify store secrets. Here are some of the beneficial topics covered on this week's show: - How it's important to utilize upsell and cross-sell paths for each category of SKU. - Why you should have a smart search integration to your store. - How Shopify is the easiest and most cost-effective solution for many brands. - Why sellers should have SEO initiatives through Pinterest and blogs. - How sellers must be aware of third-party changes that make a drastic impact to current marketing efforts.   Connect with Lauren: Guest Contact Info Twitter @MongooseMediaUS Instagram @mongoosemedia.us Facebook facebook.com/MongooseMediaLLC LinkedIn linkedin.com/company/mongoosemedia   Links Mentioned: mongoosemedia.us   Learn more about your ad choices. Visit megaphone.fm/adchoices

Lauren Petrullo lives the kind of life you wanna live. Her dog, Alexander Hamilpup, is a celebrity. She races dragon boats and drinks mysterious Vietnamese herb teas. She even looks like a Disney hero. In this episode, we talk about marketing, e-comm, and Facebook ads, as well as traveling, tea, and how to have unique experiences. This episode is great for people interested in learning marketing, new cultures, and who love living adventurous lives.  ----- Show Notes: (03:40) - Laurens Dog, Alexander Hamilpup, is a LEGEND (18:20) - How to know if your offer/product is ready for the market (33:08) - Recommendations for world travelers (57:02) - The “Dollar-to-Fun” ratio for unique experiences and having a good time ----- Links: * https://mongoosemedia.us/ * https://asianbeautyessentials.com/ * Type “PLAYHARD” at checkout for a limited 20% off discount  * @laurenepetrullo --- Support this podcast: https://podcasters.spotify.com/pod/show/playhardpodcast/support

Lauren Petrullo, CEO of Mongoose Media & other companies is one of the most liveliest personalities that I have gotten to interview on a video podcast. She elaborates more about her digital/ e-commerce business & educational background. She also provides some insight on what she does throughout the day and tells us her favorite things in life when it comes down to foods, travel spots & more! And for all of our listeners and viewers checking out this episode featuring Lauren Petrullo, head over to AsianBeautyEssentials.com and shop with confidence. Oh, and get this! We got a special promo code for you to use for your purchases. Enter TWENTY400 at checkout for 20% off any order! #laurenpetrullo #mongoosemedia #digitalmarketing #ecommerce #chicago #orlando #edgewater #lakeeola #whitneymyoung #contentmarketing #interruptionmarketing #asianbeautyessentials #skincare #marketing #twenty400blockpodcast

 Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that's not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!  

With so many social media platforms out there, why should you consider Pinterest? For starters, Pinterest is where 'social media meets search engine', meaning your content has a longer shelf life, with compounding interest as you build your content and audience. And, with 440 million active users, what's not to like? Pinterest, the "visual discovery engine", is one of the 7 social media platforms that TDM covers in their Social Media Certification course. Lauren Petrullo is TDM's Pinterest expert, and she's in the studio today with Mark De Grasse extolling Pinterest's virtues. Lauren took over TDM's Pinterest account and shares how she grew their audience with 'idea pins' and repurposing old content for more eyeballs and click-throughs to TDM's website. As Lauren points out, Pinterest allows you to inspire people to take action - a far better quality than just having someone 'like' your post. The 'Google of social media platforms', Pinterest may best be paired with TikTok – as the platform likes short-form videos. And, like a fine wine, Pinterest ages well as your content remains prominent for 12 weeks or more. By spending just an hour a day you can generate 50000 monthly views to your Pinterest account in less than 90 days. Pin this conversation with Lauren Petrullo down now, and find out how it can help your business today. Lauren E Petrullo is a digitalpreneur and multiple business owner in the digital space. She owns Mongoose Media, a digital marketing agency that assists with growth and launch-focused solutions. Pinterest is one of the 7 social media platforms that TDM covers in their Social Media Certification course. Lauren is the Pinterest educator for this course, as well as an E-commerce expert for TDM's Social Media Certification. Key Takeaways:01:40 Why should a digital marketer use Pinterest?03:25 Understanding Pinterest's layout04:22 The value of being keyword-based05:28 What pairs best with Pinterest? 07:50 What Lauren achieved managing TDM's Pinterest account11:32 Appreciating Pinterest as a visual platform12:37 Should you create spam content on Pinterest?Connect with Lauren E Petrullo:Instagram - https://www.instagram.com/p/BntPyq1nkKR/?hl=enMongoose Media - https://mongoosemedia.us/Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable

With so many social media platforms out there, why should you consider Pinterest? For starters, Pinterest is where 'social media meets search engine', meaning your content has a longer shelf life, with compounding interest as you build your content and audience. And, with 440 million active users, what's not to like? Pinterest, the "visual discovery engine", is one of the 7 social media platforms that TDM covers in their Social Media Certification course. Lauren Petrullo is TDM's Pinterest expert, and she's in the studio today with Mark De Grasse extolling Pinterest's virtues. Lauren took over TDM's Pinterest account and shares how she grew their audience with 'idea pins' and repurposing old content for more eyeballs and click-throughs to TDM's website. As Lauren points out, Pinterest allows you to inspire people to take action - a far better quality than just having someone 'like' your post. The 'Google of social media platforms', Pinterest may best be paired with TikTok – as the platform likes short-form videos. And, like a fine wine, Pinterest ages well as your content remains prominent for 12 weeks or more. By spending just an hour a day you can generate 50000 monthly views to your Pinterest account in less than 90 days. Pin this conversation with Lauren Petrullo down now, and find out how it can help your business today. Lauren E Petrullo is a digitalpreneur and multiple business owner in the digital space. She owns Mongoose Media, a digital marketing agency that assists with growth and launch-focused solutions. Pinterest is one of the 7 social media platforms that TDM covers in their Social Media Certification course. Lauren is the Pinterest educator for this course, as well as an E-commerce expert for TDM's Social Media Certification. Key Takeaways:01:40 Why should a digital marketer use Pinterest?03:25 Understanding Pinterest's layout04:22 The value of being keyword-based05:28 What pairs best with Pinterest? 07:50 What Lauren achieved managing TDM's Pinterest account11:32 Appreciating Pinterest as a visual platform12:37 Should you create spam content on Pinterest?Connect with Lauren E Petrullo:Instagram - https://www.instagram.com/p/BntPyq1nkKR/?hl=enMongoose Media - https://mongoosemedia.us/Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of Scale

Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp Seeking a personalized collaboration to launch or elevate your Amazon venture? Book your free strategy session HERE In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lauren Petrullo, founder and CEO of Mongoose Media. Petrullo shares her data-driven and design-focused marketing strategies and discusses her experience working with large skew brands in the baby beauty and food niches. They also talk about the benefits of referrals in the creative agency industry. [00:01:03] BBF and Referrals. [05:42] Pinterest as an underutilized platform. [00:08:54] Pinterest for Amazon sellers. [00:11:21] Pinterest as a search engine. [00:15:09] Pinterest as unsocial social media. [00:18:40] Repurposing video content. [00:23:27] Repurposing content on social media. [00:28:21] Google business profile. [00:30:55] Pinterest organic visibility. [00:33:28] Spring trends in search volume. [00:37:11] Pinterest Marketing for Animals. [00:41:25] Selling on Amazon. The guest speaker on this podcast is Lauren Petrullo, the founder and CEO of Mongoose Media. She has been featured in Forbes magazine and has earned awards for her marketing talents. The podcast host introduces her as someone who uses data-driven and design-focused marketing strategies. Lauren emphasizes the importance of using diverse resources of traffic and not relying on one channel. She also mentions that her company has internal brands and an advertising hospital to test out strategies before implementing them for clients. Overall, Lauren is an experienced marketer with a proven track record of success.  Connect with Lauren on LinkedIn HERE Host Joie Roberts is a leader in the Amazon coaching and consulting space.  Joie started, built, and sold her fast growing Amazon brand for over 7 figures in just over 12 months and is now helping many others due the same. Follow Joie on Instagram and shoot here a DM that you heard her on the podcast here:  @JoieRoberts.official Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp   Fearless Sellers, Amazon, Pinterest, Google, Facebook, Instagram, TikTok, YouTube, 

Lauren Petrullo is an award-winning marketing expert, digital marketing and e-commerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty, and food space. She also owns three brands in those spaces: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha.  As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales.  Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld, and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer. She is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award.  She is a sought-after speaker, podcast guest, and consultant on social commerce and Meta advertising. Links:  Mongoose Media  Instagram ----- Ready to become a sought-after speaker & personality? Watch the FREE masterclass: www.martaspirk.com/speakermasterclass  Could you use some support, coaching & community while building your business? Join TEWS, The Empowered Woman School, Marta's exclusive membership for women: www.martaspirk.com/empoweredschool 

If you want to sell on social or dial up your existing social commerce efforts, this episode is for you. We welcome Lauren Petrullo, CEO and founder of Mongoose Media, onto Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Are you looking to cash in on social but you're worried about how much time it could take?   Well, tune in to today's episode for something truly eye-opening!  Lauren Petrullo, CEO and founder of Mongoose Media, joins us to simplify the complex world of social commerce. It's not something we've covered a lot on Social Pros, so listen for some fascinating insights!  Lauren explains how to use social commerce the right way, how to overcome skepticism from buyers and she explains what platforms could be best for you.  Plus, Lauren reveals why she believes e-commerce brands could be leaving six figures or more on the table by avoiding social commerce!    Oh, and there's a fair few mentions of Daniel's scarf.  A mind-blowing episode…in the best way possible!  In This Episode:  0:00 - Introduction  3:39 – Let's meet Lauren  6:18 – Benefits of brutal honesty  7:56 – Lauren's 50,000ft view on social commerce  12:32 – Dialling up your social commerce  17:19 – Social commerce skeptics  21:18 – Analyzing data  23:26 – Unsung hero channels for social commerce  28:18 – Dealing with trust issues  31:45 – Regaining data power  37:49 – Lauren's parting advice for social pros  Resources  Schedule a consultation with ICUC  Grab your free Social Media Audit Bundle  Follow Lauren on LinkedIn  Follow Lauren on Twitter  Follow Lauren on Instagram  Lauren's website  Mongoose Media website  Visit SocialPros.com for more insights from your favorite social media marketers. 

Lauren Petrullo is an award winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha. As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.    More from Lauren: Website: https://www.laurenpetrullo.com/ Facebook: https://www.facebook.com/Lauren.E.Petrullo Instagram: https://www.instagram.com/laurenepetrullo/ Twitter: https://twitter.com/lauren_petrullo LinkedIn: https://www.linkedin.com/in/laurenpetrullo/   Lauren's Brands: Mongoose Media: https://mongoosemedia.us/ Beau and Belles: https://beauandbellelittles.com/ Asian Beauty Essentials: https://asianbeautyessentials.com/ Shade Matcha: https://enjoyshade.com/    

At the age of five, Lauren Petrullo started her entrepreneurial career, selling her drawings door-to-door to neighbors. She learned early on that if she didn't define her own narrative, someone else would. Starting out as a freelancer, from a major role at the Walt Disney Company, she helped six clients become millionaires within a year of working together.  Now she's a marketing guru, owns four companies, and is the founder and CEO of Mongoose Media. Today, she talks with Karen about overcoming adversity, understanding empathy, and showing gratitude. For Lauren, failing is never a bad thing. She talks about instituting Fail Fridays and how fails are actually the first attempt at learning.    Follow Lauren Petrullo on Instagram at @laurenepetrullo. See omnystudio.com/listener for privacy information.

At the age of five, Lauren Petrullo started her entrepreneurial career, selling her drawings door-to-door to neighbors. She learned early on that if she didn't define her own narrative, someone else would. Starting out as a freelancer, from a major role at the Walt Disney Company, she helped six clients become millionaires within a year of working together.  Now she's a marketing guru, owns four companies, and is the founder and CEO of Mongoose Media. Today, she talks with Karen about overcoming adversity, understanding empathy, and showing gratitude. For Lauren, failing is never a bad thing. She talks about instituting Fail Fridays and how fails are actually the first attempt at learning.    Follow Lauren Petrullo on Instagram at @laurenepetrullo. See omnystudio.com/listener for privacy information.

Social media especially has gone through so many changes — including the inception of social commerce, the use of social media platforms to market and sell products and services — and just about every brand out there is using it at this point. But social commerce effects more than just the brands — it effects us creators as well. Not only are there things we need to know to be able to leverage the ways brands are using social commerce to further our brand partnerships, but there are also so many additional ways for us to raise our income and monetize more. This week's guest, Lauren Petrullo, is an award winning marketing expert, digital marketing and e-commerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. As a member of the prestigious Leaders Network at Meta, she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Episode 74 Show Notes can be found here. FREE CREATOR BIZ PLAYBOOK ⤵️ https://kristen-bousquet.ck.page/a5d217e389

About AtibaThe Content Game is Intense with Third Party Data restrictions. New privacy laws and growing competition. So what is the answer to generating more leads? Nothing less than fresh, original, and engaging content. But who's got time to create content, much less launch it across every platform in the appropriate format?The answer? A customer-focused, tactical, technology-driven plan for radical content creation and repurposing that will land your content on Page 1 of Google.Atiba de Souza is the Content Superman. Decades of running an exclusive agency combined with hardcore technical skills -- I'm talking CODE, people, REAL CODE! -- have made him one of the few people with the skills and insight to marry emerging software and Google's algorithm with an intuitive feel for the culture of every social media platform.His clients call him the SEO Super Sleuth, the Business Ninja, the “Build Your Team” Guru, and the Super Connector!He was killing Search Engine Optimization (SEO) before the term was even invented, ranking regional and national brands in the US on page 1 of Google for over 15 years.His content strategies are not just bells and whistles; his vision is inspiring and his voice is thunderous in the B2B SEO space. Kasim Aslam, owner of the  #1 rated Google Ads Agency in the US was blown away by his tech-backed ingenious process, “Nobody else is doing this. You've got stuff people need to hear, ” he told him.Not even the best of the best can say that they ranked more than 3000 pages on the first page of Google results while helping companies enjoy qualified leads. Atiba's experience and insights are so mind-boggling that Lauren Petrullo of Mongoose Media believes that there is “brilliance oozing out of his pores”This Superman CEO of a Video Marketing Agency has been featured on many renowned platforms including Traffic & Conversion Summitt, Digital Marketer Blog, Fox, Digital Journals, The Times, & USA Today.It's time to grab the content marketing bull by the horns! And Atiba is your man.https://clientattractionpros.com/https://www.facebook.com/groups/traffickeyshttps://www.linkedin.com/in/atibadesouza/https://www.youtube.com/channel/UCoEGC8wJj2WjotcfFU8XudgI am inviting you to check out my resources page. It is completely FREE and has a ton information and some downloads. You can find it at resources.xpansioncode.com.I have a YouTube channel that has snippets from my podcast. Check it out! https://www.youtube.com/channel/UCcVYzjRI9v-BCnSeB_mw-jA 

On today's Lunch With Norm, we are with the Founder of Mongoose Media, Lauren Petrullo! We discuss what to consider next after Black Friday for your Facebook ads. Today, find out when Black Friday/Cyber Monday sales cycle ends this year, what consumers are looking at next, and strategies to capture December sales before the holidays. Our guest has been frequently called the 'destruction queen' as she is often brought in to evaluate existing assets and find herself sometimes sledgehammering brutal honesty from her 10+ years in digital marketing. She's worked for and with some of the most known Fortune 500 brands. Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For More information visit https://Startup.club In this episode, we are joined by Linkedin Influencer and entrepreneur, Cory Sanchez. Today, we learn how to drive millions of impressions to your brand using YouTube and Google Ads. Michael is the Founder of Mojo Global, an entrepreneur, investor, author and breakfast burrito aficionado. This episode is brought to you by Jeff Schick Legal Protect your business from legal threats that could severely disrupt your normal business operations. I designed my monthly retainer plan with the sellers in mind, because I've been in your shoes. For a very low, monthly retainer of $89, Get access to Amazon attorney Jeff Schick. Mention Lunch with Norm and receive 50% off the first 2 months. For more information visit https://jeffschick.com – drive online sales, increase conversions and help build your brand. This episode is brought to you by Clear Ads Clear Ads is a proudly unique Digital Advertising Agency, based in London, that helps Amazon Sellers advertise through Demand Side Platform & Seller/Vendor Central. ClearAds is proud to be a 100% Amazon agency. That means all of their account managers are entirely immersed in Amazon marketing services and Amazon DSP around the clock. They don't dabble in social media and they don't get distracted by content marketing. In fact, they guarantee that you won't find a more knowledgeable Amazon team than the ClearAds crew outside of Amazon itself. For more information visit https://www.clearads.co.uk/ In this episode, Founder of Mongoose Media, Lauren Petrullo is here. Today, we discuss what to consider next after Black Friday for your Facebook ads. Lauren is a social media expert and has worked for and with some of the most known Fortune 500 brands. This episode is brought to you by Startup Club, Post Purchase Pro, Clear Ads, Jeff Schick Legal and HONU Worldwide.

This sounds ridiculous, but some marketers still don't do holiday sales. On today's episode, host Mark de Grasse sits down with Lauren Petrullo from Mongoose Media to discuss why every business should be doing holiday sales. They also break down some amazing stats where Lauren and her team achieved a 400% increase in forecasted goals year to year, and got a client $250,000 in free money from Facebook. The holiday season is a great time to test ads because everybody is expecting and even looking forward to seeing ads in their feed. And with everybody in a buying mood, Lauren's magic ad structure will help ensure your marketing becomes a charming and natural part of the festivities. IN THIS EPISODE, YOU'LL LEARN: Why everybody needs to do holiday sales How Lauren got a 400% increase in forecasted goals year on year The dos and don'ts of holiday marketing Assessing Ad performance on Instagram reels Start testing your ads before the holidays How to become omnipresent at a lower cost Benefits of offering bulk discounts The Canva holiday template pack LINKS AND RESOURCES MENTIONED IN THIS EPISODE: https://mongoosemedia.us/ (Mongoosemedia.us) Lauren's https://www.linkedin.com/in/laurenpetrullo/ (LinkedIn) Lauren's https://www.digitalmarketer.com/faculty/lauren-petrullo/ (Digital Marketer profile) OUR PARTNERS: http://getscalable.com/dm (7 Levels of Scale Workbook) Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead). Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com (Perpetual Traffic)   Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!) This Month's Sponsors:https://conversionfanatics.com/ (Conversion Fanatics - Conversion Rate Optimization Agency) https://www.bkacontent.com/perpetual/ (Get 50% Off Monthly Blog Writing Service - BKA Content) More Resources from Scalablehttps://scalable.co?utm_source=digitalmarketer-podcast&utm_medium=podcast&utm_campaign=lead-gen ([Free Guide & Assessment] 7 Levels of Scale) https://scalable.co/free-epic-challenge/?utm_source=digitalmarketer-podcast&utm_medium=podcast&utm_campaign=lead-gen (FREE EPIC Challenge) More Shows You'll Lovehttps://perpetualtraffic.com/ (Perpetual Traffic) - The #1 podcast for learning paid traffic and improving your conversions! https://businesslunchpodcast.com/ (Business Lunch) - Sit down every week some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode: Become A Certified E-Commerce Marketing Master Take the Industry's Most Comprehensive E-Commerce Marketing Certification for the Modern Marketer! https://dm.captivate.fm/ecom-cert (Ecom Cert)

This sounds ridiculous, but some marketers still don't do holiday sales.On today's episode, host Mark de Grasse sits down with Lauren Petrullo from Mongoose Media to discuss why every business should be doing holiday sales. They also break down some amazing stats where Lauren and her team achieved a 400% increase in forecasted goals year to year, and got a client $250,000 in free money from Facebook.The holiday season is a great time to test ads because everybody is expecting and even looking forward to seeing ads in their feed. And with everybody in a buying mood, Lauren's magic ad structure will help ensure your marketing becomes a charming and natural part of the festivities.IN THIS EPISODE, YOU'LL LEARN:Why everybody needs to do holiday salesHow Lauren got a 400% increase in forecasted goals year on yearThe dos and don'ts of holiday marketingAssessing Ad performance on Instagram reelsStart testing your ads before the holidaysHow to become omnipresent at a lower costBenefits of offering bulk discountsThe Canva holiday template packLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Mongoosemedia.usLauren's LinkedInLauren's Digital Marketer profileOUR PARTNERS:7 Levels of Scale WorkbookFind out your Leadership Trust Score at Ready to Lead.Listen to the #1 Digital Marketing Podcast, Perpetual Traffic Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!

About This Episode:  CEO of Client Attraction Pros sits down with Guy to discuss his backstory on marketing, and his specialty: content. He explains how essential video content has become. Atiba touches on how valuable video content has become in regards to SEO, especially in a post-COVID world. He expresses the importance of understanding the customer's purchase journey. What are people Googling? How do you use SEO to market your brand? Check out this episode to understand the impact content (specifically video content) and SEO has on your brand and business. About Atiba de Souza: The Content Game is Intense with Third Party Data restrictions. New privacy laws and growing competition. So what is the answer to generating more leads? Nothing less than fresh, original, and engaging content. But who's got time to create content, much less launch it across every platform in the appropriate format? The answer? A customer-focused, tactical, technology-driven plan for radical content creation and repurposing that will land your content on Page 1 of Google. Atiba de Souza is the Content Superman. Decades of running an exclusive agency combined with hardcore technical skills -- I'm talking CODE, people, REAL CODE! -- have made him one of the few people with the skills and insight to marry emerging software and Google's algorithm with an intuitive feel for the culture of every social media platform. His clients call him the SEO Super Sleuth, the Business Ninja, the “Build Your Team” Guru, and the Super Connector! He was killing Search Engine Optimization (SEO) before the term was even invented, ranking regional and national brands in the US on page 1 of Google for over 15 years. His content strategies are not just bells and whistles; his vision is inspiring and his voice is thunderous in the B2B SEO space.  Kasim Aslam, owner of the  #1 rated Google Ads Agency in the US was blown away by his tech-backed ingenious process, “Nobody else is doing this. You've got stuff people need to hear, ” he told him. Not even the best of the best can say that they ranked more than 3000 pages on the first page of Google results while helping companies enjoy qualified leads.  Atiba's experience and insights are so mind-boggling that Lauren Petrullo of Mongoose Media believes that there is “brilliance oozing out of his pores” This Superman CEO of a Video Marketing Agency has been featured on many renowned platforms including Traffic & Conversion Summitt, Digital Marketer Blog, Fox, Digital Journals, The Times, & USA Today. It's time to grab the content marketing bull by the horns! And Atiba is your man. Links:  https://marketingmachine.prorelevant.com/getting-started/ (https://marketingmachine.prorelevant.com/getting-started/) Sign up for ProRelevant Emails: https://mailchi.mp/prorelevant/newsletter (https://mailchi.mp/prorelevant/newsletter)   YouTube Link: https://youtu.be/83DU8io7eL8 (https://youtu.be/83DU8io7eL8) LinkedIn: https://www.linkedin.com/in/atibadesouza/ (https://www.linkedin.com/in/atibadesouza/) Instagram: https://instagram.com/atibadesouza (https://instagram.com/atibadesouza) Thought Leadership Youtube: https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw (https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw) Team Building YouTube: https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew (https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew) SEO Youtube: https://www.youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg (https://www.youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg) TikTok: https://www.tiktok.com/@theatibadesouza (https://www.tiktok.com/@theatibadesouza)

Lauren Petrullo from Mongoose Media joins me tonight as Cohost I talk with Lauren about why the C word for women is so offensiveRower in Orlando is missing after a lightning strike hits near them while on a lake Michael Gardner from The Savaged Unfiltered PodcastWe talk about how I think Lauren's mom is hot and I want to go on a date with her All voicemails are welcomed even the ones that say I suck because they'll go right to the front of the line 407-270-3044 and I promise all calls are anonymousDonate to help upgrade equipment for my podcast PayPal.me/tuddleOnTheRadioEMAILtuddle@Gmail.comWEBSITEStuddle.netYOUTUBEYouTube.com/tuddlePODCAST PLATFORMSPodomatictuddle.Podomatic.comTuneIn Radiohttp://tun.in/pjOR7iTunes Podcast https://podcasts.apple.com/us/podcast/the-tuddle-podcast/id1501964749iHeartRadiohttps://www.iheart.com/podcast/269-the-tuddle-podcast-59498985?cmp=ios_share&sc=ios_social_share&pr=false&autoplay=trueSpotifyhttps://open.spotify.com/show/1ZHRedrnxvAX4CnAFybSJe?si=D1Juw7NuSIqIXVWbMsj99Q315 Livehttps://315live.com/category/tuddle/SOCIAL MEDIATwitter.com/tuddleYouTube.com/tuddleFacebook.com/tuddleInstagram.com/tuddleLinkedIn.com/in/tuddleTikTok.com/@tuddleOnTheRadiohttps://www.reddit.com/r/Tuddle/

Did you know you can sell products directly through the social media feed? No purchase journeys, no redirects, a simple click-to-buy option is all you need. Today's episode comes from our sister podcast, the Digital Marketer. Host Mark de Grasse sits down with Lauren Petrullo, one of the newest faculty members of the DigitalMarketer Academy to talk about the latest component of their eCommerce certification—social selling. Social selling allows you to buy in-app (on Facebook, Instagram, etc.) and never even venture to someone's website. You're meeting people right where they are, already browsing and shopping. The key is to make it as seamless as possible for customers to checkout directly through social media platforms.  Lauren has got her finger on the pulse of the future of eCommerce and says one thing we can do is pay close attention to where the big tech brands are investing. Listen in to learn how you can get in on what Lauren calls “a much more mature social media commerce experience.” Discover why Ralph thinks eCommerce product categorization is an underutilized insight for remarketing. IN THIS EPISODE, YOU'LL LEARN: What is social commerce? Social commerce versus eCommerce The future of selling is social eCommerce product categorization and why it's so important Why social selling shouldn't replace your website How Meta is incentivizing these social stores on different platforms   Why the U.S. is massively behind on social media trends What kind of data/analytics you'll have access to in your Meta shop Connect with Laurenhttps://mongoosemedia.us/ (Mongoose Media) https://www.linkedin.com/in/laurenpetrullo/ (Connect with Lauren on LinkedIn) LINKS AND RESOURCES MENTIONED IN THIS EPISODE:https://sol8.com/ (Solutions 8 ) https://docs.google.com/forms/d/e/1FAIpQLSckM3KvhZMagQN6SbG1GMzJt9mzcemoGMIeL1XztQGWNTleXQ/viewform (Perpetual Traffic Survey) https://perpetualtraffic.com/ (Perpetual Traffic Website) Follow https://twitter.com/perpetualtraf (Perpetual Traffic on Twitter) Connect with https://twitter.com/ralphhb (Ralph) and https://twitter.com/kasimaslam (Kasim) on Twitter OUR PARTNERS: https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content) https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics) https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook) https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland's book, Zero Down, FREE) Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead). Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop) Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review! Mentioned in this episode: DigitalMarketer Ebooks Get Useful Digital Marketing ebooks, Worksheets, Swipe Files, and Guides! https://perpetual-traffic.captivate.fm/dm-ebooks (DigitalMarketer Ebooks)

Lauren Petrullo from Mongoose Media joins me as my cohost. I get a females perspective on the Johnny Depp Amber Heard trialJohnny Depps sexiest movie roleDo women have to date men that are taller than themLauren's mom comes on the show and I ask Lauren if it would be okay if I took her mom out on a date All voicemails are welcomed even the ones that say I suck because they'll go right to the front of the line 407-270-3044 and I promise all calls are anonymousDonate to help upgrade equipment for my podcast PayPal.me/tuddleOnTheRadioEMAILtuddle@Gmail.comWEBSITEStuddle.netYOUTUBEYouTube.com/tuddlePODCAST PLATFORMSPodomatictuddle.Podomatic.comTuneIn Radiohttp://tun.in/pjOR7iTunes Podcast https://podcasts.apple.com/us/podcast/the-tuddle-podcast/id1501964749iHeartRadiohttps://www.iheart.com/podcast/269-the-tuddle-podcast-59498985?cmp=ios_share&sc=ios_social_share&pr=false&autoplay=trueSpotifyhttps://open.spotify.com/show/1ZHRedrnxvAX4CnAFybSJe?si=D1Juw7NuSIqIXVWbMsj99Q315 Livehttps://315live.com/category/tuddle/SOCIAL MEDIATwitter.com/tuddleYouTube.com/tuddleFacebook.com/tuddleInstagram.com/tuddleLinkedIn.com/in/tuddleTikTok.com/@tuddleOnTheRadiohttps://www.reddit.com/r/Tuddle/

Why do you need to expand your ecommerce business beyond the dot com—and how? On today's episode, host Mark de Grasse sits down with Lauren Petrullo, one of the newest faculty members of the DigitalMarketer Academy to talk about the latest component of their ecommerce certification—social selling. Social selling allows you to buy in-app (on Facebook, Instagram, etc.) and never even venture to someone's website. You're meeting people right where they are, already browsing and shopping. Lauren has got her finger on the pulse of the future of ecommerce and says one thing we can do is pay close attention to where the big tech brands are investing. Listen in to find out how you can get in on what Lauren calls “a much more mature social media commerce experience.” IN THIS EPISODE YOU'LL LEARN: Why social selling shouldn't replace your website How Meta is incentivizing these social stores on different platforms   Why the U.S. is massively behind on social media trends What kind of data/analytics you'll have access to in your Meta shop LINKS AND RESOURCES MENTIONED IN THIS EPISODE: https://mongoosemedia.us/ (Mongoose Media) https://www.linkedin.com/in/laurenpetrullo/ (Connect with Lauren on LinkedIn) OUR PARTNERS: http://getscalable.com/dm (7 Levels of Scale Workbook) Find out your Leadership Trust Score at https://readytolead.com/ (Ready to Lead). Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com/ (Perpetual Traffic) Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!) Mentioned in this episode: Download Free DigitalMarketer Ebooks! Useful digital marketing ebooks, worksheets, swipe files, and guides! https://dm.captivate.fm/ebooks (DigitalMarketer Ebooks)

Need some new and innovative ways to engage and grow your audience via an interactive cross-platform digital adventure?     On today's episode, host Mark de Grasse sits down to chat with Lauren Petrullo, CEO of https://mongoosemedia.us/ (Mongoose Marketing), about a recent campaign for “poop containment” her company ran successfully last month. The 10-day campaign for client Beau & Belle Littles—that sells reusable swim diapers for babies and toddlers—crossed every single social media platform with amazing results. They kicked off their Easter Poop Hunt on a Facebook Live and released an egg a day, dropping a hidden letter that participants had to unscramble to make a word and win prizes. They spent just $350 and generated 1300+ leads, 20k views on their Facebook video, and 250k impressions on a single GIF. Absolutely brilliant. Listen in to find out how you can replicate this campaign (minus the poop) for your own business.  IN THIS EPISODE YOU'LL LEARN: How they creatively introduced their campaign on April Fool's Day  What the pre-planning stage looked like Which platforms performed best throughout the campaign What they'll do differently the next time they run a similar campaign LINKS AND RESOURCES MENTIONED IN THIS EPISODE: https://mongoosemedia.us/ (Mongoose Media) https://www.linkedin.com/in/laurenpetrullo/ (Connect with Lauren on LinkedIn) https://beauandbellelittles.com/ (Beau & Belle Littles) (reusable swim diapers) OUR PARTNERS: http://getscalable.com/dm (7 Levels of Scale Workbook) Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead). Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com (Perpetual Traffic) Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!) Mentioned in this episode: Download Free DigitalMarketer Ebooks! Useful digital marketing ebooks, worksheets, swipe files, and guides! https://dm.captivate.fm/ebooks (DigitalMarketer Ebooks)

A special episode today — I'm speaking with Lauren Petrullo, owner of the Mongoose Media agency. We're diving deep into the growing trends of social commerce and livestreaming.• Get a Free 14-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https://b.link/pod-newsletter Showcase your marketing tool for free! Apply at https://todayindigital.com/showcase ADVERTISING as low as $20: https://todayindigital.com/ads ABOUT THIS PODCAST: Produced by engageQ digital — https://engageq.com JOIN OUR SLACK! https://todayindigital.com/slackFOLLOW US: https://todayindigital.com/socialmedia(TikTok, Twitter, Facebook, Reddit, Discord, and more) ENJOYING THE SHOW?- Please tweet about us! https://b.link/pod-tweet- Rate and review us: https://todayindigital.com/rateus- Leave a voicemail: https://b.link/pod-voicemail FOLLOW TOD:- TikTok: https://b.link/pod-tiktok- Twitter: https://b.link/pod-twitter- LinkedIn: https://b.link/pod-linkedin Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)Does your brand need a podcast? Let us help: https://engageQ.com/podcastsPrivacy & Opt-Out: https://redcircle.com/privacy

Reaching your ideal clients can be simple (I promise!) - you just need a differentiation strategy! In today's episode, I am coaching Facebook ninja and CEO of Mongoose Media, Lauren Petrullo on my 5-step process to differentiating her business and how you can stand out from the competition to reach more of your ideal clients and increase your impact (and income!) This episode is for you if you want to learn: The 5 MOST IMPORTANT ingredients to help your business stand out in a crowded marketplace! A simple tweak you can make in your business to attract more of your ideal clients The ONE thing you need to cultivate to find true success in your business (and life!) How you could be holding yourself back from making a bigger impact in your industry (and how to avoid this) Target market vs. a niche market (how to know the difference and why it matters!) The KEY to resonating with your target audience And more! Connect with Lauren: Instagram: https://www.instagram.com/laurenepetrullo/?hl=en Website: https://mongoosemedia.us/   Join me in my FREE private Facebook community, the All-In entrepreneur: https://www.facebook.com/groups/theallinentrepreneur/ Connect with me on Instagram: https://instagram.com/ritagoodroe 

Lauren Petrullo is the founder of Mongoose Media, a full-service social media agency that helps convert social community fans into foot traffic that return for more. She's partnered with organizations to implement strategy and creativity to bring them new customers through conquest acquisition and loyalty remarketing. Her speciality lies in bringing the right customers through paid traffic to chatbots and solving problems with creative thinking. All links: https://marketingpodcast.chat/session05/ Links and resources mentioned: Mongoose Media The Bot Blondes Lauren in LinkedIn Text ‘Chat Marketing Podcast' to (205) 697 3554 (US only) Walletly Botsheets Manychat About the Chat Marketing Podcast The Chat Marketing Podcast is the #1 podcast to learn actionable strategies and tips that help you have more profitable conversations with your customers. The podcast interviews the best chat marketers from around the world to get the best tips, strategies and examples of what's working in the chat marketing industry. Website: https://marketingpodcast.chat/ All episodes: https://marketingpodcast.chat/episodes/ Spotify: https://open.spotify.com/show/16AZ39mfx1WyaFo1T30AEm iTunes: https://podcasts.apple.com/au/podcast/chat-marketing-podcast/id1529074842 Google: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8zMmI1ODNmOC9wb2RjYXN0L3Jzcw%3D%3D Facebook: https://www.facebook.com/chatmarketingpodcast/ Instagram: https://www.instagram.com/chatmarketingpodcast/