Podcasts about Marcom

VOV1 - Marcom-AI Platform - hệ sinh thái công nghệ toàn diện, giúp tối ưu hóa quản trị nội dung, nâng cao hiệu quả truyền thông và tạo đột phá bằng trí tuệ nhân tạo.

Ultimo daily dalla quindicesima edizione di Sicilia Queer International New Vision Film Fest di Palermo, Leo in compagnia di Matteo Arcamone e Marco Grifò di Salotto Monogatari dialogheranno con:Marco Müller Giulio Casadei (critico e direttore artistico di Festival du cinéma de Brive)Matteo Giampetruzzi (regista e curatore)

Settimo appuntamento del "Podcast Corner" Salotto Monogatari x Casaba. Due podcast che uniscono le forze per portare voci, storie e incontri dal cuore del Sicilia Queer filmfest. Ogni giorno con dialoghi, ospiti, interviste e momenti di confronto da vivere insieme. E quest'oggi, ultima puntata, si parla di programmazione festivaliera: torna Matteo Giampetruzzi, curatore della rassegna Corpi nella Lotta, ma vengono a trovarci Giulio Casadei, direttore del Festival di Brive, e Marco Müller, mitico fabbricante di festival (d'Occidente e d'Oriente).Introduzione a cura dell'intruso Bernardo Giannone, videomaker.Il nostro canale Telegram per rimanere sempre aggiornati e comunicare direttamente con noi: https://t.me/SalottoMonogatariSpotify: https://open.spotify.com/show/2QtzE9ur6O1qE3XbuqOix0?si=mAN-0CahRl27M5QyxLg4cwApple Podcasts: https://podcasts.apple.com/it/podcast/salotto-monogatari/id1503331981Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8xNmM1ZjZiNC9wb2RjYXN0L3Jzcw==Logo creato da:Massimo ValentiSigla e post-produzione a cura di:Alessandro Valenti / Simone MalaspinaPer il jingle della sigla si ringraziano:Alessandro Corti e Gianluca NardoRealizzazione video: Gioele SanzeriPer la gestione dei canali social si ringrazia:Selene Grifò

Welcome to another episode of Questions From ItaFootPod Patrons where you, our patrons, decide what the show is about by sending in your questions.(We've made this free for all so non-patrons & YouTube members can see what you get when you sig up on Patreon.com/TIFP or YouTube Memberships)Topics include:- Is Antonio Conte returning to Juventus a good or bad thing?- Will Simone Inzaghi leave Inter Milan for Saudi Arabia?- Is RedBird's AC Milan project dead?- Should Roma try to keep Claudio Ranieri at all costs?- How bad has Sergio Conceicao's stock fallen?And much, much more.Thank you Michael F, Nick P, Matthew E, Daniel L, Matty SM, David, Hamza M, Uncle Sharma, Rhys M, Dylan M, Jack H, Alex, Giuseppe DB, Akbar P, Sergio L, Ganz, Kunal, Craig M, Jamie D, Kevin, Sassano, Jonas S, Vito C, Robbie B, Scot M, Stefan, Mohamed S, Filippo C, Magnus K, Graham T, Riccardo B, Tommo, Marco M, Marc T and Ashley P for sending in your questions this week.Remember to keep sending us your questions via Instagram, Facebook, Twitter or email us on theserieashow@gmail.comListeners in the UK & Ireland: Click here to watch Serie A LIVE on OneFootball.To listen to this & all other full episodes of The Italian Football Podcast (and support the show), go to Patreon.com/TIFP OR now also available on Spotify OR YouTube Memberships and sign up. Your support makes The Italian Football Podcast possible.Follow us: Twitter, Facebook, Instagram, YouTube Hosted on Acast. See acast.com/privacy for more information.

www.iotusecase.com#Chargenverfolgung #Verpackungsdruck #Chemieindustrie In Episode 170 des IoT Use Case Podcasts spricht Gastgeberin Ing. Madeleine Mickeleit mit Tobias Friedrich, Logistikleiter bei Epple Druckfarben AG, und Marco Müller, Projektleiter bei Innomat-Automation AG, über die Einführung eines IoT-Systems zur digitalen Chargenverfolgung in der chemischen Produktion.Im Mittelpunkt stehen automatisierte Wiegeprozesse, eine nahtlose ERP-Integration mit Kalisto IoT und die Schaffung einer skalierbaren Datenbasis für weitere Digitalisierungsschritte.Folge 170 auf einen Blick (und Klick):(05:43) Herausforderungen, Potenziale und Status quo – So sieht der Use Case in der Praxis aus(10:53) Lösungen, Angebote und Services – Ein Blick auf die eingesetzten TechnologienPodcast ZusammenfassungChargenverfolgung digitalisieren: Wie Epple Druckfarben mit Innomat die Produktion zukunftssicher machtIn dieser Folge dreht sich alles um ein Praxisprojekt aus der chemischen Industrie – konkret um die digitale Chargenverfolgung bei Epple Druckfarben, einem traditionsreichen Familienunternehmen mit über 150 Jahren Geschichte. Gemeinsam mit dem IoT-Spezialisten Innomat Automation AG wurde ein zentrales Digitalisierungsvorhaben umgesetzt, das weit über Standardlösungen hinausgeht.Die Herausforderung:Bisher lief die Rückverfolgbarkeit von Rohstoffen, Halbfabrikaten und Fertigprodukten bei Epple teils manuell über Papier und Excel. Bei Produktabweichungen oder Audits war das zeitaufwendig, fehleranfällig – und kaum skalierbar. Zudem erschwerten unterschiedliche Wiegesysteme und Schnittstellen eine durchgängige Datennutzung.Die Lösung:Mit Kalisto IoT von Innomat wurde eine einheitliche, hochintegrierte Lösung geschaffen: bestehende Dosieranlagen und Handarbeitsplätze wurden über individuell entwickelte Schnittstellen angebunden, Wiegedaten werden nun automatisch erfasst, validiert und in Echtzeit ans Cloud-ERP (Microsoft Dynamics 365 Business Central) zurückgemeldet. Besonders clever: Auch Chargensplits und Mischprozesse mit mehreren Rohstoffquellen sind voll digital dokumentiert.Das Ergebnis:Ein durchgängiger Datenfluss, einheitliche Benutzeroberflächen, verbesserte Prozesssicherheit – und eine Basis für weitere IoT-Anwendungen wie Statusverfolgung und automatisiertes Monitoring.Diese Folge ist ein Muss für alle, die Digitalisierung in der Produktion wirklich umsetzen wollen – ob in der Chemie, im Verpackungsdruck oder in anderen Branchen mit hohen Qualitätsanforderungen.-----Relevante Folgenlinks:Madeleine (https://www.linkedin.com/in/madeleine-mickeleit/)Marco (https://www.linkedin.com/in/marco-m%C3%BCller-4569658/)Tobias (https://www.linkedin.com/in/tobias-friedrich-605b4032b/)Jetzt IoT Use Case auf LinkedIn folgen

This week on The Business of Open Source I spoke with Marco Möller, CEO and co-founder of Pionix. This was a fabulous conversation about a company that's in a very different market from the usual open source company: They make firmware for EV charging stations, and are behind the EVerest project, which is part of LF Energy. So who is part of the community open source projects that are so connected to hardware? Here's what we talked about. There aren't many hobbyists in the community — but there are a lot of people who have professional interests in the electric vehicle industry. EVerest doesn't focus on what Marco considers “personal” or “hobbiest” features. This was a great discussion about how understanding the target market, including for the project, leads to different feature decisions. How does Pionix money? It doesn't yet :), but we talked about various plans the company has for monetization in the future. How being involved with the LF Energy has helped build trust, which is very important for a company that is only going to be selling to large companies and governments. Why Marco thinks that the huge vision he has for creating firmware for EV charging stations is only possible with open source, and how he makes sure that he's able to fund the large mission without hurting the community. The balancing act with getting investors who specialize in the energy market but who don't have experience with open sourceStruggling with positioning your project or figuring out how to best monetize? You might want to work with me. 

Pe Alina o cunosc de aproape 15 ani și întotdeuana a fost o plăcere să o reîntâlnesc pentru că discuțiile cu ea sunt mereu o plăcere dar și o sursă de informație. Mai ales când vine vorba de styling. Are peste 15 ani de experiență în MarCom, peste 10 ani de experimente în design vestimentar feminin, și 3 ani de styling și consiliere profesională în croitorie Made-to-Measure pentru bărbați.Astăzi este consultant de imagine pentru brandul Tudor Personal Tailor.

Publicista a prekladateľ Samo Marec napísal knihu Ako sa zbaviť zúfalstva zo Slovenska a poraziť Roberta Fica. Existujú tri konkrétne cesty – spolupráca opozície s Hlasom, zaujatie voličov Hlasu opozičnými stranami, alebo nová politická strana, ktorá by bola stredoľavá a bodovala by v regiónoch. Akákoľvek stabilná vláda však musí byť bez Igora Matoviča. Voliči Hlasu z roku 2023 sú totiž presne tí, ktorí rozhodujú každé voľby – tekutý stred, v politike sa nevyznajú, chcú iba pokoj. Nie sú to však zlí, proruskí ľudia a ani tvrdí konšpirátori či babky -–Ficovky. Títo ľudia sa teraz od koalície odvracajú a zareagoval na to už aj prezident Peter Pellegrini.V podcaste so Samom Marcom sa dozviete:–⁠⁠⁠⁠⁠⁠ od 1. minúty –⁠⁠⁠⁠⁠⁠ prečo Slovensko nie je čierna diera a nesmerujeme mimo EÚ;–⁠⁠⁠⁠⁠⁠ po 2:50 –⁠⁠⁠⁠⁠⁠ že od čias prezidentského víťazstva Zuzany Čaputovej nemáme radikálne inú spoločnosť;–⁠⁠⁠⁠⁠⁠ od 4:30 –⁠⁠⁠⁠⁠⁠ že dianie na Slovensku je súčasťou celosvetového trendu;–⁠⁠⁠⁠⁠⁠ po 6:30 –⁠⁠⁠⁠⁠⁠ že voliči opúšťajú vládnu koalíciu, lebo volič bežne mení názor;–⁠⁠⁠⁠⁠⁠ od 8:45 –⁠⁠⁠⁠⁠⁠ ako vládna koalícia stráca popularitu a dopláca na to Hlas aj SNS;–⁠⁠⁠⁠⁠⁠ po 10:00 –⁠⁠⁠⁠⁠⁠ či majú voliči Hlasu nerealistické očakávania, že im nejaký politik zabezpečí istoty, pokoj, mier a spomalenie globálneho vývoja;–⁠⁠⁠⁠⁠⁠ od 16:00 –⁠⁠⁠⁠⁠⁠ ako sa dá brániť, keď Robert Fico neférovo manipuluje so strachom;–⁠⁠⁠⁠⁠⁠ po 17:00 –⁠⁠⁠⁠⁠⁠ že Robert Fico nič neurobil s bežnými problémami Slovákov;–⁠⁠⁠⁠⁠⁠ o 19:00 –⁠⁠⁠⁠⁠⁠ ako voľby v Maďarsku môžu ovplyvniť vývoj na Slovensku;–⁠⁠⁠⁠⁠⁠ od 22:00 –⁠⁠⁠⁠⁠⁠ že byť morálnym víťazom je nám nanič a potrebujeme morálne kompromisy;–⁠⁠⁠⁠⁠⁠ po 23:00 –⁠⁠⁠⁠⁠⁠ aké sú tri cesty na vládu bez Roberta Fica;–⁠⁠⁠⁠⁠⁠ okolo 24:00 –⁠⁠⁠⁠⁠⁠ či by uspela nová ľavicová strana okolo Borisa Zalu a Petra Weissa;–⁠⁠⁠⁠⁠⁠ po 31:00 –⁠⁠⁠⁠⁠⁠ prečo nahrávka z chaty Robertovi Ficovi v skutočnosti viac pomohla ako ublížila;–⁠⁠⁠⁠⁠⁠ od 34:00 –⁠⁠⁠⁠⁠⁠ že medvede sú symbolom toho, čo nechápeme, no vyvraždiť ich netreba.

Publicista a prekladateľ Samo Marec napísal knihu Ako sa zbaviť zúfalstva zo Slovenska a poraziť Roberta Fica. Existujú tri konkrétne cesty – spolupráca opozície s Hlasom, zaujatie voličov Hlasu opozičnými stranami, alebo nová politická strana, ktorá by bola stredoľavá a bodovala by v regiónoch. Akákoľvek stabilná vláda však musí byť bez Igora Matoviča. Voliči Hlasu z roku 2023 sú totiž presne tí, ktorí rozhodujú každé voľby – tekutý stred, v politike sa nevyznajú, chcú iba pokoj. Nie sú to však zlí, proruskí ľudia a ani tvrdí konšpirátori či babky -–Ficovky. Títo ľudia sa teraz od koalície odvracajú a zareagoval na to už aj prezident Peter Pellegrini.V podcaste so Samom Marcom sa dozviete:–⁠⁠⁠⁠⁠⁠ od 1. minúty –⁠⁠⁠⁠⁠⁠ prečo Slovensko nie je čierna diera a nesmerujeme mimo EÚ;–⁠⁠⁠⁠⁠⁠ po 2:50 –⁠⁠⁠⁠⁠⁠ že od čias prezidentského víťazstva Zuzany Čaputovej nemáme radikálne inú spoločnosť;–⁠⁠⁠⁠⁠⁠ od 4:30 –⁠⁠⁠⁠⁠⁠ že dianie na Slovensku je súčasťou celosvetového trendu;–⁠⁠⁠⁠⁠⁠ po 6:30 –⁠⁠⁠⁠⁠⁠ že voliči opúšťajú vládnu koalíciu, lebo volič bežne mení názor;–⁠⁠⁠⁠⁠⁠ od 8:45 –⁠⁠⁠⁠⁠⁠ ako vládna koalícia stráca popularitu a dopláca na to Hlas aj SNS;–⁠⁠⁠⁠⁠⁠ po 10:00 –⁠⁠⁠⁠⁠⁠ či majú voliči Hlasu nerealistické očakávania, že im nejaký politik zabezpečí istoty, pokoj, mier a spomalenie globálneho vývoja;–⁠⁠⁠⁠⁠⁠ od 16:00 –⁠⁠⁠⁠⁠⁠ ako sa dá brániť, keď Robert Fico neférovo manipuluje so strachom;–⁠⁠⁠⁠⁠⁠ po 17:00 –⁠⁠⁠⁠⁠⁠ že Robert Fico nič neurobil s bežnými problémami Slovákov;–⁠⁠⁠⁠⁠⁠ o 19:00 –⁠⁠⁠⁠⁠⁠ ako voľby v Maďarsku môžu ovplyvniť vývoj na Slovensku;–⁠⁠⁠⁠⁠⁠ od 22:00 –⁠⁠⁠⁠⁠⁠ že byť morálnym víťazom je nám nanič a potrebujeme morálne kompromisy;–⁠⁠⁠⁠⁠⁠ po 23:00 –⁠⁠⁠⁠⁠⁠ aké sú tri cesty na vládu bez Roberta Fica;–⁠⁠⁠⁠⁠⁠ okolo 24:00 –⁠⁠⁠⁠⁠⁠ či by uspela nová ľavicová strana okolo Borisa Zalu a Petra Weissa;–⁠⁠⁠⁠⁠⁠ po 31:00 –⁠⁠⁠⁠⁠⁠ prečo nahrávka z chaty Robertovi Ficovi v skutočnosti viac pomohla ako ublížila;–⁠⁠⁠⁠⁠⁠ od 34:00 –⁠⁠⁠⁠⁠⁠ že medvede sú symbolom toho, čo nechápeme, no vyvraždiť ich netreba.

In dieser Episode teilen zwölf Spitzenköche und Foodprofis ihre besten kulinarischen Tipps, Rezepte und Küchengeheimnisse. Gastgeber Boris Rogosch spricht mit hochkarätigen Gästen über kreative Ideen für die heimische Küche – von einfachen Tricks bis hin zu raffinierten Gourmet-Gerichten. Highlights dieser Episode: Sebastian Merget (Podcast-Moderator u.a. "Fiete Gastro") Er schwört auf angebratene Pasta vom Vortag, die mit TK-Erbsen, bunten Cherrytomaten, Pesto und frischem Basilikum zum perfekten Restegericht wird. Sein Motto: Röstaromen machen den Unterschied. Matthias Gfrörer (Gutsküche Wulksfelde) Früher gehasst, heute geliebt: Fenchel. Matthias erklärt, warum das aromatische Gemüse als Superfood gilt und welche gesundheitlichen Vorteile es hat – von der Verdauungsförderung bis zur Verwendung in Brotgewürzen. Gerhard Wieser (2-Sterne-Koch aus Südtirol) Er zeigt, wie vielseitig Knollensellerie sein kann: im Salzteig gebacken, als Creme, geröstet oder als buttriger Selleriekuchen. Dazu kombiniert er ihn mit Rinderfilet und einer intensiven Ochsenschwanzsoße. Botho Stein (Algenexperte) Perfekte Dashi-Brühe? Botho verrät, dass sie nie kochen darf und warum Zuckertang, Bonitoflocken und getrocknete Sardinen die Basis für eine geschmacksintensive, aber subtile Umami-Basis bilden. Siggi Schelling (Spitzenköchin aus München) Ihr berühmtes Kartoffelpüree wird mit einer intensiven Lauchpaste verfeinert und mit geschäumter brauner Butter sowie Kaviar serviert. Ein einfaches, aber luxuriöses Gericht, das ihre Gäste lieben. Jo Semola (Backexperte & Influencer) Der Focaccia-Fan erklärt, wie der Teig perfekt reift, warum das Backen direkt auf dem Stein für den besten Ofentrieb sorgt und welche Toppings – von Rosmarin bis Knoblauch – für maximalen Geschmack sorgen. Johannes Frankenfeld (Waldgold) Karamellisierte Bucheckern sorgen für ein nussig-süßes Aroma und machen sich sowohl auf Vanilleeis als auch in herzhaften Gerichten wie Gänseleber großartig. Er zieht den Vergleich zum vielseitig einsetzbaren Pinienkern. Marco Müller (3-Sterne-Koch vom Rutz in Berlin) Sein Reh-Tatar wird mit einem speziellen Garum verfeinert. Dazu kombiniert er wild gewachsene Pimpinelle, geröstete Mandeln und Haselnüsse für ein komplexes Aromenspiel. Sauli Kemppainen (Finnischer Spitzenkoch) Seine Philosophie: Maximal zwei Zutaten pro Gericht. Heute kombiniert er Steinpilze mit Zwiebeln in verschiedenen Konsistenzen – von geschmort bis roh –, um den Eigengeschmack der Produkte in den Mittelpunkt zu stellen. Sung-Hee Kim (Food-Startup Arang) Sie spricht über die koreanische Kimchi-Tradition, die einmal im Jahr große Mengen für die gesamte Familie produziert. Außerdem erklärt sie, warum spezielle Kimchi-Kühlschränke für optimale Fermentation sorgen. Christian Stahl(Spitzenwinzer & Sternekoch) Er präsentiert ein fein abgestimmtes Gericht: sanft gegarter Saibling mit Minzöl, Quittenpüree aus dem eigenen Garten, Schwarzwurzel, Haselnuss-Mayonnaise und geröstetem Haselnusskrokant. Stevan Paul(Kochbuchautor & Kulinarikexperte) Die große Gans-Debatte: Während seine Mutter auf eine üppige, süddeutsche Variante mit Füllung setzt, bevorzugt seine Schwiegermutter eine puristische norddeutsche Zubereitung mit nur Salz. Ein Familienkonflikt mit kulinarischem Happy End. Diese Episode steckt voller Inspiration für Hobbyköche und Genussmenschen. Jetzt reinhören und neue kulinarische Ideen entdecken. Links zu dieser Episode: Foodtalker Webseite: https://www.foodtalker.de/ Foodtalker bei Instagram: https://www.instagram.com/foodtalker_podcast/ Werbung - Diese Episode wird unterstützt und präsentiert von: CUCINARIA - der Küchentempel: Das Fachgeschäft für Küche, Kochen und Kaffeekultur in Hamburg-Eppendorf: https://www.cucinaria.de Der Große Restaurant & Hotel Guide: Ein Guide für Gäste - Inspirationen für Menschen mit Stil und Geschmack: https://www.der-grosse-guide.de

Care amiche e cari amici, la puntata di oggi è dedicata ad una breve riflessione sul senso e sul lavoro dell'Apprendista Accettato.Amore - Coraggio - ScienzaMichele LeoneRingrazio i sostenitori di  Lexicon Symbolorum senza i quali questo Podcast non avrebbe visto la luce. Oggi, grazie speciale a Marco M. e Fabiana. P.s. da oggi trovi tutte le mie attività (o quasi) in un unico link: https://linktr.ee/lexiconsymbolorum?utm_source=linktree_admin_shareLinkMichele Leone, Guida alla Massoneria: https://amzn.to/3QqOT2hLexicon Symbolorum su Patreon: https://www.patreon.com/LexiconSymbolorumSapienza segreta il podcast: https://open.spotify.com/show/6IxrqZzIAujslY0IkPV8iwLa mia lettera delle novità: https://bit.ly/3i8RbpNGallo al Compasso su Spotify: https://open.spotify.com/show/60StF1Q1Vnykt3an0Qesj7Gallo al Compasso su ApplePodcast: https://podcasts.apple.com/it/podcast/gallo-al-compasso-massoneria/id1715514022

In der 258. Folge von 61 Meter haben wir TuS-Spieler Marco Müller zu Gast. Marco hat sich nach einer schwerwiegenden Verletzung zurück in den Fußball gekämpft und läuft seit dieser Spielzeit für die Schängel auf. Im gemeinsamen Gespräch mit Moderator Pascal Andaloussi geht es um seine bisherige Karriere, seinen Weg zurück zum ambitionierten Fußball und seine Zeit bei der TuS.

Popkultur Plusquamperfekt im Gespräch mit Deutschlands größtem Asterix-Experten: In unserer Bonusfolge veröffentlichen wir unser ganzes Gespräch mit Marco Mütz, Betreiber von comedix.de und versuchen uns ein Stück von seinem geballten Fachwissen abzuschneiden.

Im sächsischen Riesa hat am Wochenende der Bundesparteitag der AfD stattgefunden. Mehr als 10.000 Menschen sind angereist, um dagegen zu protestieren. Oberbürgermeister Marco Müller von der CDU zieht Bilanz.

Jaime Hunt speaks with Jenny Petty about a pressing issue few are discussing: the “Search Cliff.” While the “Demographic Cliff” has been a hot topic for years, the Search Cliff highlights a significant shift in the availability of prospective student data, fundamentally altering how higher education institutions attract and enroll students. Tune in as Jenny breaks down this emerging challenge, its implications, and strategies institutions can adopt to stay ahead of the curve.Key TakeawaysThe “Search Cliff” refers to the rapid decline in the availability of student data due to changing privacy laws and the shift to test-optional admissions policies.Name purchases, once a cornerstone of enrollment marketing, are yielding significantly fewer enrollments, dropping from 0.131% in 2019 to 0.043% in 2023.Institutions must pivot to focus on organic lead generation, content marketing, and paid media strategies to fill the funnel.Strong collaboration between MarCom and enrollment management teams is essential for addressing these challenges effectively.The future of higher education marketing will demand creative, technology-driven solutions, including leveraging AI and exploring new engagement strategies.What is the Search Cliff, and How Does it Differ From the Demographic Cliff? The Search Cliff represents a dramatic reduction in the availability of prospective student names for purchase. This trend is driven by shifting privacy laws and the widespread adoption of test-optional policies during COVID-19. Unlike the well-documented Demographic Cliff, which focuses on population decline, the Search Cliff underscores the limitations of traditional name-buying practices. These changes threaten to disrupt enrollment marketing strategies reliant on purchased names to drive funnel growth.Why is the Search Cliff Happening Now? Jenny explains that privacy laws in over 20 states are restricting access to student data, while the move to test-optional admissions has further limited name availability. Institutions that once relied on buying large lists of prospective student names to fuel enrollment pipelines are seeing diminishing returns. For example, the yield rate for purchased names has plummeted by 56%, making traditional tactics increasingly unsustainable.How Can Higher Education Marketers Adapt? Jenny offers several solutions to address the Search Cliff:Invest in Inbound Marketing: Organic lead generation through blogs, white papers, and gated content can create a steady pipeline of interest over time.Shift to Paid Media and Social Advertising: Institutions must build robust paid advertising strategies to compete in an increasingly crowded digital space.Leverage AI Tools: AI-powered technologies, such as virtual recruiters and chatbots, can enhance student engagement and streamline the recruitment process.Rethink Organizational Structure: Jenny emphasizes the need to evaluate team roles, particularly as AI reshapes the workload and demands of MarCom teams.What Role Should Leadership Play in Navigating This Shift? For institutions to succeed, leaders need to embrace marketing as a strategic driver of revenue and success. CMOs should foster partnerships with enrollment management teams and educate themselves about institutional budget models, financial aid strategies, and marketing ROI. Additionally, integrating marketing leaders into cabinet-level discussions ensures their voices are heard in key decisions about institutional priorities.What Does Success Look Like in the Era of the Search Cliff? Jenny challenges institutions to rethink traditional measures of success, such as application volume, and instead focus on retention and lifelong student value. As higher education faces intense scrutiny and competition, institutions must align product offerings, pricing strategies, and marketing efforts with the evolving needs of today's students. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Talking Tactics and Higher Ed Pulse. Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Mallory sits down with Santhana Naidu, VP of Marketing and Communications at Rose-Hulman Institute of Technology, live at the AMA Conference. Together, they explore the transformative role of AI in higher education marketing, from enhancing team efficiency to fostering creativity. Santhana shares actionable insights on navigating resource constraints and adopting AI tools for strategic advantage. Whether you're a seasoned professional or just starting your AI journey, this conversation offers invaluable takeaways.Key TakeawaysEmbrace AI for Efficiency: AI can alleviate workload by automating repetitive tasks, enabling teams to focus on creativity and strategy.Leadership is Key: Leaders must invest time in understanding AI to guide their teams effectively.Transparency Matters: Educating stakeholders about AI's use and benefits is crucial for institutional buy-in.Empower Teams: Encourage staff to experiment with AI tools and share insights, fostering a culture of innovation.Leverage Resources: Collaborate with internal and external experts to expand your understanding of AI applications.What Makes AI a Game-Changer in Higher Education Marketing?Santhana highlights AI's potential to transform higher education marketing by increasing productivity and personalizing user experiences. For institutions with resource constraints, AI can automate routine tasks and reduce burnout among teams. By focusing on efficiency, tools like ChatGPT and Apple AI help marketing teams streamline their operations while maintaining creativity and innovation.He emphasizes the importance of leaders investing time in learning AI to overcome skepticism and drive adoption. This approach not only empowers teams but also ensures alignment with institutional goals.How Can Teams Integrate AI Without Fear of Job Loss?Santhana addresses common concerns about AI and job displacement by reframing AI as an enabler rather than a threat. In under-resourced environments, AI helps teams achieve more without overworking staff. By automating mundane tasks, team members have more bandwidth for strategic and creative projects. This leads to a more engaged, balanced workforce and better results for the institution.He also shares an example from Rose-Hulman's summer retreat, where team members explored AI tools to enhance their workflows. Such initiatives demonstrate how AI can inspire collaboration and continuous learning within teams.What Advice Does Santhana Offer for Leaders Starting Their AI Journey?Santhana recommends two key strategies for leaders looking to adopt AI:Empower Teams: Give staff the freedom to explore AI tools and report back on their usefulness. This hands-on approach fosters innovation and builds confidence.Foster Transparency: Share how AI is being used with stakeholders to alleviate concerns and build trust. Highlighting ethical usage and clear benefits helps secure buy-in from leadership.He also stresses the value of tapping into existing resources, such as internal experts or academic courses, to build institutional expertise in AI. - - - -Connect With Our Co-Hosts:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaSeth Odell https://www.linkedin.com/in/sethodell/https://twitter.com/sethodellAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Kto je dezolát a prečo to mnohí radi používajú? Sú naozaj dve nezmieriteľné Slovenská? Máme súťažiť v populizme? Aká je cesta k zmene? Ako zachrániť Slovensko pred ruskou zónou vplyvu? Hosť: Samo Marec, publicista

Zu Gast in dieser Episode ist Marco Müller, der Drei-Sterne-Koch aus dem Berliner Restaurant Rutz. Schauplatz ist das Schleswig-Holstein Gourmet Festival im Maritim Seehotel Timmendorfer Strand. In der stilvollen Orangerie zaubert Marco Highlights seiner Spitzenküche und zeigt, wie aufregend regionale Zutaten sein können. Seit über 20 Jahren ist Marco dem Rutz treu und hat sich in dieser Zeit an die Spitze der deutschen Gastronomie gekocht – nicht durch Glitzer und Glammer, sondern durch echte Hingabe. Seine Mission: Perfekte Gerichte aus Zutaten, die manch einer vielleicht übersehen würde. Im Gespräch verrät er, wie ihn der Wald inspiriert, alles wird gesammelt und verarbeitet. Ob beim Joggen oder beim Angeln: Marco sammelt überall Inspirationen und verwandelt sie in Gerichte, die auf das Wesentliche reduziert, aber maximal brillant sind. Dabei war Marcos Begeisterung für die Küche schon als Kind nicht zu übersehen. Mit sieben Jahren perfektionierte er bereits seine ersten Eierkuchen – samt fluffigem Eischnee, den er sich aus einem Kochbuch abgeschaut hatte. Schon damals verbrachte er Stunden damit, die Rezepte seiner Oma und Mutter zu verbessern. Ob Kartoffelsalat oder Süßspeisen, Marcos Neugier und Experimentierfreude waren früh geweckt. Seine Liebe zu guten Produkten und ehrlichem Handwerk begann schon lange, bevor er überhaupt ans Kochen als Beruf dachte. Ein echtes Highlight: die Geschichte seines Karpfens. Fünf Jahre hat er getüftelt, bis der traditionelle Fisch so serviert werden konnte, dass er mit edlem Thunfisch konkurriert. Ob kristallklares Wasser, die richtige Größe oder die perfekte Zubereitung – hier wird nichts dem Zufall überlassen. So viel Leidenschaft zahlt sich aus! Beim Schleswig-Holstein Gourmet Festival präsentiert Marco Müller unter anderem ein raffiniertes Reh-Tatar mit Pimpinelle und überrascht mit einer kreativen Verbindung von Fisch und Gemüse. Seine Gerichte sind reduziert, klar und machen die Natur selbst zum Star. Ein Bissen reicht, und man weiß: Hier steckt Herzblut drin. Hört rein, wenn Marco über seinen Perfektionismus, seine Liebe zu regionalen Produkten und die kleinen Tricks plaudert, die aus guten Zutaten unvergessliche Gerichte machen. Eine Episode, die Lust auf Genuss, Natur und ein bisschen Abenteuer in der Küche macht! Foto: Ricarda Spiegel Links zu dieser Episode: https://rutz-restaurant.de https://www.gourmetfestival.de https://www.foodtalker.de Werbung - Diese Episode wird unterstützt und präsentiert von: IDM Südtirol: Agrarprodukte Südtirol bedeutet echten Genuss und Nachhaltigkeit: Von Äpfeln über Wein bis zu Milchprodukten – alles wird mit Hingabe und im Einklang mit der Natur hergestellt: Qualität fürs Leben https://www.suedtirol.info/de Der Große Restaurant & Hotel Guide: Ein Guide für Gäste - Inspirationen für Menschen mit Stil und Geschmack: https://www.der-grosse-guide.de

Marcom and PR is an industry full of creatives, and District 6 member David Steiman – who worked in the film industry before winding up at Pasadena City College in California – talks about his path to marketing director. He chats with guest host Andrea Rangno, director of marketing & public relations at Golden West College in California. This episode was taped live at the District 6 conference in Tucson, Arizona.

In this episode live from the AMA Symposium, host Carrie sits down with Joe Master, Managing Director of Brand and Marketing Strategy at R.W. Jones Agency, to explore the nuances of branding in higher education. Joe shares insights from his journey in university marketing and communications, including lessons from brands like Lego and Crayola, and how their simple yet elegant approaches can inspire the sector. The conversation also delves into leadership strategies for advocating brand-first thinking and the significance of professional development for MarCom leaders.Key TakeawaysBrand Before Marketing: Shifting conversations from marketing tactics to brand strategy helps institutions define their unique value and resonate more deeply with their audiences.Lessons from Lego and Crayola: Simple, creative branding can effectively communicate a big idea without overloading with details.Building Institutional Buy-In: Aligning leadership around a clear brand essence is crucial for institutional success.The Power of Professional Development: Engaging in events like AMA fosters meaningful connections and reframes challenges through shared perspectives.Why Higher Education Must Prioritize Brand Over Marketing Joe Master emphasizes the need for higher education institutions to recalibrate their focus from marketing tactics to brand development. Unlike marketing, which often centers on executing specific strategies, branding serves as the foundation for an institution's identity. Using the analogy of Lego bricks, Joe illustrates how individual programs or features may not seem unique on their own but can create a distinct and cohesive identity when brought together under a strong brand.This approach not only simplifies messaging but also elevates it, ensuring that audiences can connect with the "why" behind an institution's offerings rather than being overwhelmed by the "what."Lessons from Iconic Brands: Lego and Crayola Drawing inspiration from children's brands like Lego and Crayola, Joe explains how simplicity and creativity can guide higher ed marketing. Lego's "Imagination Campaign" serves as a prime example of how minimal design can convey complex ideas. For instance, a few Lego bricks arranged in a specific way can instantly evoke the Simpsons or Teenage Mutant Ninja Turtles—no words needed.Joe challenges higher education leaders to adopt this mindset by articulating a brand essence that transcends individual programs or services. This not only fosters a clearer identity but also allows for greater flexibility in how that identity is expressed across marketing channels.Leadership in Higher Education Branding Joe notes that advocating for a brand-first approach requires strong leadership and collaboration across departments. He acknowledges that "marketing" can be a polarizing term in academia, often associated with tactical executions. However, by shifting the conversation to "brand," leaders can better align their teams and institutional goals.He argues that brand-building is not solely the responsibility of the marketing department; it's a collective effort that involves every campus leader. By focusing on the larger picture—who the institution serves, how it serves them, and why it matters—leaders can ensure that their messaging resonates both internally and externally.The Role of Professional Development in MarCom Joe underscores the value of professional development opportunities, such as attending the AMA Higher Education Symposium, for MarCom professionals. These events not only provide tactical insights but also offer a space for strategic conversations that can reshape perspectives. Whether it's through formal sessions or informal networking, the exchange of ideas at these gatherings equips leaders with new tools and inspiration to tackle their challenges.Joe describes these experiences as vital to both personal and professional growth, enabling attendees to stay informed about industry trends while forging meaningful connections with peers. - - - -Connect With Our Co-Hosts:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaSeth Odell https://www.linkedin.com/in/sethodell/https://twitter.com/sethodellAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Introduction This episode of the InspirED SparkCast discusses the 2022 Independent School Cost-Per-Enrollment Study produced jointly by the Enrollment Management Association (EMA), the National Association of Independent Schools (NAIS), and National Business Officers Association (NBOA) to make informed decisions around funding and support for enrollment efforts.  [Links above lead to the study. Your school must be a member of one of the organizations to be eligible for download.] This is the Executive Summary on the NAIS website. Among the independent schools that participated in this research, enrollment costs were as follows: The median cost-per-enrollment (CPE) was $3,677 The median cost-per-inquiry (CPI) was $697 The median ROI was $7 in tuition for each dollar spent to enroll a new student in their first year Enrollment costs varied significantly across school demographics. The largest schools (those with 700+ students) had the lowest CPE of all school groups—and saw the highest return on their investment ($8.60 in tuition for each dollar spent on enrollment management in the first year of tuition). Elementary schools had the smallest cost per enrollment ($2,869 per enrollee vs. the median $3,677 per enrollee.) The median CPE for secondary schools was $5,844.   The full report contains additional data on enrollment costs sorted by school type (day/boarding), size, region, and grade levels served.    Kevin MacNeil        Kevin is the CAO and Partner of Metric Marketing. Kevin has worked with more than a hundred independent schools across North America. Exposed to nearly a decade of admissions marketing campaigns, he prides himself on helping schools make decisions based on data. He is a practiced teacher of marketing and advertising, including work with NAIS, NYSAIS, EMA, AISAP, InspirED, ISSL, CAIS.  Metric Marketing started as a web development/tech company in 1999, and Kevin joined them in 2008. During that time, the company began to transform into a digital advertising agency and then a full-service agency. In 2013, Metric started working with private schools, and by 2019, they were working with schools across North America. Kevin realized his and Metric's passion was to help schools grow. 

Marco Müller hatte eine Diskussion um eine Regenbogenfahne vor der Kirche. Er findet: "Sie ist keine Werbeaktion. Sie ist ein Bekenntnis - zu Vielfalt und zu Akzeptanz eines jeden einzelnen Menschen."

"Sag mal, was stimmt mit dir eigentlich nicht…!?" Der Autofahrer hat das Fenster heruntergekurbelt und ruft Marco Müller die Worte ziemlich unfreundlich hinterher. Er war spät dran gewesen.

Join us for a special edition podcast featuring a fireside chat with Ross Kramer, CEO and founder of Listrak, and Jamie Elden, Listrak's CRO. In this engaging interview, they explore Listrak's nearly 24-year journey to becoming one of America's leading Marcom companies. Discover insights into Listrak's innovative approach to email, SMS, and push notifications, their commitment to a strong company culture, their client's success, and the exciting global partnership with Shopify. Gain valuable perspectives on the evolving competitive landscape, the role of AI in marketing, and how Listrak continues to thrive in a rapidly changing industry.

Let's drop some real tea on innovation, AI, and the state of marketing, old school iDigress style — fast-talking, high-energy, value gems dropping every other second. Let's go on the record and break down the good, the bad, and the reality of all of these things!Is the “perception of innovation” being personified as a “standard move” more than the actual act of innovation itself?Are brands really being innovative or merely copycats adding bedazzles on top to look different?What does embracing AI vs integrating AI within your business, offering, and operations actually look like?How do we navigate all of this in the creator economy, the rise of AI, the shift from third to first-party data, and so much more?This episode is jam-packed with answers, studies, observations, and expanded considerations of intentional thoughts to explore on all of this and more.  Beyond The Episode Gems:Download HubSpot's State Of Marketing Report for FreeDiscover All Podcasts On The HubSpot Podcast NetworkGet Discount Off Riverside & Try For Free #####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews•  Follow Troy's LinkedIn @FindTroy• Get Strategy Solutions & Services: GrowWithTroy.com•  Buy Troy's Book, Strategize Up: StrategizeUpBook.com•  Follow Troy's Instagram @FindTroy

This episode is about this video: https://www.youtube.com/watch?v=G9Ph0-mO9Bc. Go watch it!A new program has launched — how do we make people aware of it? We make a video, of course! But, not all videos are created equal. In this episode, Emanuel Díaz from IE University will share how a team at the university (shoutout to Sofía, Lucia, and Elena) created a video to boost enrollment in a marketing program that ended up being a finalist for the Cannes Corporate Media and TV Awards, used by TikTok and LinkedIn Corporate as a great example of content, and received 20% more views than other program videos. The video was produced with a low budget and featured Andrew McCarthy, an academic director, taking viewers through the experience of working in the MarCom world — in a fast-paced, funny way. The team faced challenges with budget constraints but overcame them by utilizing in-house talent and resources. The video set a precedent for adding soul to video content, and opened the doors for creativity for all productions moving forward.Guest Name: Emanuel DíazGuest Bio: Emanuel lives for a good story to weave, so he describes himself as a storytelling lover and aficionado. His passion for content started in the banking industry in his native Puerto Rico, where he was leading copy and digital marketing for the institution. The challenge of making a bank soulful caught him.A Fulbright grant took him to Madrid to study at IE, where he stayed as the Associate Director of Alumni Communications. He is now Head of Content Marketing where he brings to life his passion for creativity, emotional content, and weaving stories that showcase the beauty of working in the educational sector. He is also a proud collaborator in LGBTQ+ initiatives and does improv theater in his free time.Guest Social Handles:  LinkedInAnd social links for the video co-creators too:Sofía Quetglas: https://www.linkedin.com/in/sofiaquetglas/Lucia Malmierca Wainstein: https://www.linkedin.com/in/lucia-malmierca-wainsteinElena Böhm: https://www.linkedin.com/in/elena-b%C3%B6hm-20729026/ - - - -Connect With Our Host:Dayana Kibildshttps://www.linkedin.com/in/dayanakibilds/About The Enrollify Podcast Network:Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Mission Admissions and Higher Ed Pulse.Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com. Connect with Us at the Engage Summit:Exciting news — many of your favorite Enrollify creators will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we'd love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. Use the discount code Enrollify50 at checkout, and you can register for just $200! Learn more and register at engage.element451.com — we can't wait to see you there!

Marcom awards page detailing the VMware Marketing AI Council Story https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers]Reference for Michelle's take on Dove's current ad campaign  https://www.fastcompany.com/91091467/dove-just-made-the-best-ai-related-ad-yet Reach out to us on LinkedInYadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/Jessica Hreha: https://www.linkedin.com/in/jessicahreha/Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/Contact the show yadin@techvillagemedia.comLearn more about the VMware Marketing AI Council and the global marketing generative AI success. https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

Canva report findings: AI is transforming the roles of marketers and creativeshttps://www.canva.com/newsroom/news/ai-report-findings/Jasper AI policy templatehttps://www.jasper.ai/ai-policy-templateMidjourney: https://openart.ai/homeSora: https://openai.com/sora OpenAI's text to video appDALL-E: https://openai.com/dall-e-2 Stable Diffusion: https://github.com/Stability-AI/generative-modelsAdobe Firefly: https://www.adobe.com/products/firefly.htmlAnd next up: text to music from Adobe: https://blog.adobe.com/en/publish/2024/02/28/adobe-research-audio-creation-editing Generative AI has an Intellectual Property Problem (Harvard Business Review)https://hbr.org/2023/04/generative-ai-has-an-intellectual-property-problemScientific American article on SORA: https://www.scientificamerican.com/article/sora-openai-text-video-generator/Marcom awards page detailing the VMware Marketing AI Council Story https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers Reach out to us on LinkedInYadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/Jessica Hreha: https://www.linkedin.com/in/jessicahreha/Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/Contact the show yadin@techvillagemedia.comLearn more about the VMware Marketing AI Council and the global marketing generative AI success. https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

Episode page with video, transcript, and more My guest for Episode #255 of the My Favorite Mistake podcast is Terry Bartley. He is a high school journalism, literature, and English teacher and writer of the new collection of short stories, Tyranny of the Fey.  Terry is the host of the podcast “Most Writers are Fans,” about the intersection between writing and fandom. Terry has professionally written for the Coal Valley News and Screenrant. He has won awards for writing and broadcasting from the West Virginia Associated Press, the National Broadcasting Society, and MarCom. He has a B.A. in English from the University of Phoenix and an M.A. in English Education from Western Governor's University. With a candid discussion on his life's journey through countless experiences straddling education and literature, Terry charts an inspiring narrative about turning apparent career missteps into stepping stones of growth. We navigate through his career in teaching while pursuing his passion for writing amidst an uncertain freelance career. Immerse yourself in an absorbing conversation as Terry discusses his life with ADHD, stressing its impact beyond professional barriers permeating quotidian existence. In our challenging exploration of the realm of ADHD, Bartley underscores the importance of acceptance, diagnosis, and therapy as his allies combating the condition. He promotes a holistic, individualized approach to managing ADHD, dispelling the clouds of misconception about mental health. Listen along for the fascinating exposition of how ADHD molded his unique creative expression, setting light on his inspiring journey. Questions and Topics: What's your favorite mistake? Feeling out of sync – shaming? When did you get diagnosed with ADHD? What prompted or led to that diagnosis? The impact of treatment? Tell us about your book Is it a mistake to publish the short stories before the novel? Only time will tell? Learning from mistakes and steps from the first release?? Was it a struggle to finish a book then? Or are short stories easier? Tell us more about the podcast — not just book authors… What's done is done  

Er war ein talentierter Fussballer und wurde fast zum Profi bei den Young Boys in Bern. Doch Marco Müller entschied sich für einen anderen Weg – und wurde Bankräuber. Er überfiel eine Bank nach der anderen und erhielt von den Schweizer Medien den Übernamen «Gangster jurassien».Mehrere Millionen Franken erbeutet er, wurde erwischt und brach danach aus verschiedenen Gefängnissen aus. Das letzte Mal hörte man von Müller Ende der Achzigerjahre. Dann tauchte er ab – über 36 Jahre lang. Kein Lebenszeichen, kein Foto, nichts.Bis zum Montag, 26. Februar 2024: beim Dorfeingang des jurassischen Dorfes Bassecourt kollidiert ein Zug mit einer Person. Drei Wochen später ist klar: Bei diesem Mann handelt es sich um Marco Müller.Quentin Schlapbach, Redaktor der Berner Zeitung, hat das abenteuerliche Leben von Marco Müller nachgezeichnet und erzählt davon in einer neuen Folge des täglichen Podcasts «Apropos».Host: Philipp LoserProduktion: Sara SpreiterMehr zum Thema:Marco Müllers Leben wäre Stoff für eine Netflix-SerieBankräuber und Ex-YB-Spieler Marco Müller tödlich verunfallt Als Podcast-Hörer:in den Tagi 3 Monate zum Preis von einem Monat lesen und hören: tagiabo.chHabt ihr Feedback, Ideen oder Kritik zu «Apropos»? Schreibt uns an podcasts@tamedia.ch

Welcome to NASPA's SA Voices From the Field Podcast where we delve into discussions that shape the future of higher education and student support. In today's post, we reflect on the poignant insights from Dr. Joisanne Rodgers, Director of Contemporary Student Services at George Mason University, who recently graced our podcast episode. **Bridging Gaps: From First-Gen Student to Student Advocacy** Dr. Rodgers' noteworthy journey from a security-seeking first-generation college student to a beacon for inclusive education mirrors the ambitions of many striving to find belonging within academia's halls. Her multifaceted career path exemplifies how diverse experiences can coalesce into a powerful drive for institutional change. Rodgers' role at George Mason University is not just about administration; it's about forging connections with and for students who have traditionally been on the periphery of college life support structures. **Language Evolution: A Step Toward Inclusion** The evolution from 'non-traditional' to 'post-traditional' student terminology that Dr. Rodgers discusses signifies an important shift in the higher education lexicon. By moving towards more inclusive language, institutions like George Mason University acknowledge the changing demographics of their student bodies and the unique challenges these students face, underscoring a commitment to support that encompasses not just academic, but life success. **A Supportive Community: More Than Just Space** Dr. Rodgers highlights that creating physical and conceptual spaces for students to flourish is paramount. George Mason University's community spaces, unique ambassador positions, and appreciation events underscore an approach that sees students not as secondary participants in their education but as central figures with rich, intricate narratives expanding beyond the classroom. **Post-Traditional Pioneering: A University's Role** The university isn't just leading the charge through in-house initiatives but is contributing to the broader dialogue on supporting post-traditional students, partnering with organizations such as NASPA. These partnerships foster a crucial exchange of best practices and innovative ideas, equipping institutions to better serve their diverse student populations. **Looking Forward** As Dr. Rodgers and many other advocates for contemporary students make clear, universities have an opportunity and responsibility to adapt, evolve, and provide equitable support. This not only benefits post-traditional students but enriches the entire educational community. Their successes aren't just personal triumphs; they are milestones in the progress towards a more inclusive, holistic approach to higher education.    TRANSCRIPT Dr. Jill Creighton [00:00:01]: Welcome to student affairs voices from the field, the podcast where we share your student affairs stories from fresh perspectives to seasoned experts. This is season 10, continuing our season 9 theme of on transitions in student affairs. This podcast is brought to you by NASPA, and I'm doctor Jill Creighton. She, her, hers, your essay voices from the field host. Welcome back for our next episode of essay voices from the field, where once again we were able to sit down with a guest at the NASPA annual conference. I'm pleased to introduce you today to doctor Joisanne Rogers, sheher. Joisanne is a first generation college student, a post traditional student, a life long learner, and an educator passionate about post traditional and contemporary students. Doctor Rogers has worked in higher education for nearly 20 years in various roles, including admissions and recruitment, advising and success coaching, housing and residence life, marketing and outreach, retention initiatives, and student success initiatives. Dr. Jill Creighton [00:00:55]: She currently serves as director of contemporary student services at George Mason University in Virginia. Doctor Rogers leads a fantastic team of advocates and champions, serving Mason's contemporary student population. This team collaborates and partners throughout the Mason community to support contemporary student belonging, thriving and success. The team are proud recipients of the bronze level 2023, 2024, NASPA Excellence Award in commuter, off campus, military connected, non traditional, and related. Doctor Rogers also serves as an adjunct associate professor at University of Maryland Global Campus, where she earned outstanding adjunct faculty designation as an alumni volunteer at Algany College in Pennsylvania. Doctor Rogers earned a bachelor's in political science and dance studies from Alghany College, a master's in student affairs and higher education from Western Kentucky University, a specialist in leadership from American College of Education, and a doctorate in leadership with a focus on higher education from American College of Education. Her research interests include post traditional and contemporary students, mitigation and elimination of institutional barriers, and student success and retention. Welcome to essay voices, Joisanne. Dr. Jill Creighton [00:01:58]: Thank you. I'm glad to be here. And thank you so much for taking time out of your conference schedule to sit with us here in Seattle. Joisanne Rodgers [00:02:04]: Absolutely. It's delightful rainy weather, So glad to hang out with you for a bit. Dr. Jill Creighton [00:02:09]: This is my hometown and, you know, people are always like, oh, it must rain a lot in Seattle. I'm like, oh, not really. And I really appreciate that Seattle's like showing out for you all with the rain today. Joisanne Rodgers [00:02:20]: It's true. Dr. Jill Creighton [00:02:20]: We also may get to be dodging a protest for a different organization today. So, you know, all sorts of eventful things happening in Seattle. Joisanne Rodgers [00:02:28]: Well, coming from DC, I'm I'm a pro.  Dr. Jill Creighton [00:02:30]: Oh, the other Washington. Yeah. The other Washington. The other Washington. Joisanne Rodgers [00:02:33]: We got it covered. Dr. Jill Creighton [00:02:33]: I do when I say I'm from Washington, people go DC and I'm like, no. State. The other other farther away one. But we're really looking forward to learning from you today about your transition story into higher education from an arts background. That's something that you and I share in common. My bachelor's degree is in music performance. And weird fun fact, I used to teach top classes to pay for college. So Nice. Dr. Jill Creighton [00:02:55]: So I'm really looking forward to hearing that from you. We got to know you a little bit at the top of the show through your bio, but we always love to start with asking our guests how you got to your current seat. Joisanne Rodgers [00:03:03]: Sure. So first of all, I'm a 1st generation college student, and so I went to undergrad not far from where I grew up. A little bit of safety in that. I knew the institution, knew the campus. And so not knowing much of anything else, that was where I was going. I had friends who went there. So I went to Allegheny College as an undergraduate, majored in political science, and minored in dance studies. Joisanne Rodgers [00:03:29]: I taught community ballroom classes.  Dr. Jill Creighton [00:03:32]: So I love this. I love this so much. Yeah. Joisanne Rodgers [00:03:35]: And then I figured out while I was there. I went in, wanting to be a lawyer. That's what I was gonna do. And non spoiler spoiler alert, that's not what I'm doing as I'm on the NASPA podcast. Right? And so I found that those folks that were outside of the classroom were really the folks who were making big differences in what my access and what I could do and how I thought about things and and that kind of stuff and figured out that that was a job. Yeah. Who knew? And so I started looking for programs and positions both and got hired at Western Kentucky University. So I was a full time housing residence life staff member, part time graduate student there. Joisanne Rodgers [00:04:18]: I was an assistant hall director and hall director through that, and then moved to the DC area and realized that many times there's a gap between the academic side of the house and the student affairs side of the house. Mhmm. And I wanted to collect secret decoder rings Oh. To help build those bridges. So I started looking in the DC area for positions that were maybe academic adviser positions or those kinds of things that leaned into the student affairs counseling things that I've been doing just kind of in a different way. And so I became an academic advisor that then kind of morphed into a success coach role at what was then University of Maryland University College is now University of Maryland Global Campus, and started working with post traditional students at a non traditional institution, which was very different than any experience at at the institutions I had been at, small liberal arts, regional with some global reach, into this global giant institution and learned a lot through my work there, but also connecting with colleagues and moved up and around there and decided I should probably go for that next degree because why not? Worked on my doctorate, did my research in institutional barriers for non, post traditional students, and all of that kind of came together for the position that I'm in now at George Mason University. So in 2019, George Mason University created the contemporary student services unit, which is a really innovative, first of its kind way to serve all of these different post traditional populations and the intersectionalities of all of those in a one stop shop kind of way, really. And so, like I said, it's a it's a first of its kind, and as of last Google, the only of its kind. Joisanne Rodgers [00:06:05]: So when I saw the job description, it was one of those things where I took a moment and thought, okay. Either someone is totally stalking me online and created this specifically for me, or I may have just found the job I've always been looking for. Either way, like, I sent it to my friends. I'm like, I'm not misreading this. Right? Like They wrote this for me. Joisanne Rodgers [00:06:25]: They wrote this for me. I didn't completely, like, lose total reading comprehension. Right? So, I had that moment of this is too good to be true. Right? And it wasn't, and that is fabulous. And so I applied and hired on and now work with this incredible team of folks who are dedicated to post traditional students, contemporary students off campus transfer, adult learners, student parents, veteran military connected folks, foster care alumni, system impacted folks. So it's a really great place and a really great space to be innovative and stay ahead and to use all of that background. I like to tell folks because we had a conversation about having that arts beginning that I use my dance theory and knowledge just as frequently student development. It just really depends because they both are part of the everyday process of the work that I do. Dr. Jill Creighton [00:07:26]: I'd like to dig into the language that you're using a little bit because I think that is an evolution and transition of how we've talked about students over 25 and students with children and etcetera, etcetera. So you're now using the term post traditional students and non traditional student is the terming that had been used for years. So tell us, about the inclusion of that new term and how it's reflective of current practice and why it's different. Joisanne Rodgers [00:07:51]: Yeah. So nontraditional, anything non. Right? You're not the usual. That makes you feel great. Right? Like, no. Am I really supposed to be here? But I don't yeah. So there's some othering about that. And so post traditional is more inclusive, still descriptive, and is coming up in the research. Joisanne Rodgers [00:08:12]: More is the the term used. And that definition of that is, yes, 25 and older, but also anyone who has adult, and I'm putting air quotes around that that you can't see, adult responsibilities. So that includes those student parents, married, widowed, divorced, military and veteran connected, although, admittedly, there's a whole another set of criteria and things going on for those folks when we talk about JSTs and all these other things. But so it's more inclusive of that in a kind of a broader umbrella, and the term, the language to it is better, in my humble opinion, for that population. But then elevating that even more, talking about contemporary students at Mason, and our definition of that is, yes, our post traditional, but also our transfer students are part of that. Our off campus students are part of that as well. So those folks who, again, don't fit that traditional mold, who come in with more experience than the traditional student might. And it's really about honoring and seeing the folks, the students that are sitting in front of us and not the picture that we have in our head of 18 straight out of high school straight in has no other responsibilities living on campus. Dr. Jill Creighton [00:09:23]: I really appreciate that new framing of contemporary student. I'm also wondering how you connect that term to the students that you're serving because it might be new for them as well. Joisanne Rodgers [00:09:32]: It's absolutely new for them. It's also new for our faculty and staff as well. Mhmm. And so we've spent some time like I said, the contemporary student services or CSS was established before lockdown. And then lockdown happened, and there was a lot of turnover and a lot of changes, of course, as everybody's experienced. So in this post lockdown era, 3 of my 4 staff members, myself included, were new into CSS. And so that really gave us a chance to kind of reestablish ourselves and reach out and connect with the faculty and staff as well as the students across the institution to reintroduce, reconnect, and reestablish contemporary, what that is, what that looks like, and how the great thing is also that all of my staff members hold some contemporary identity. I was an adult learner. Joisanne Rodgers [00:10:26]: 1 of my coordinators is a transfer student. Another one is student parent. So we all hold those identities. So when we say peer, we mean it though we may not be in classes right now, it honestly wasn't that long ago that we were in that very same spot. And so having those conversations and having that lived experience really makes the biggest difference when we're connecting with students, but also when we're representing our students and advocating for our students. So, I'd like to say our work is about ACEs, a c e s. We advocate, celebrate, educate, and serve. Dr. Jill Creighton [00:10:58]: Okay. And we have to make sure that we're separating that ACES from adverse childhood experiences.  Joisanne Rodgers [00:11:04]: Yes, for sure. Dr. Jill Creighton [00:11:05]: That's really helpful to kind of wrap our minds around this different conceptualization. You also said that George Mason is on the forefront of this new transition of how we're thinking about serving these very unique but growing populations at our university. Mhmm. How are you working with others in the field to kind of stabilize some of this and normalize it? Joisanne Rodgers [00:11:25]: Yeah. So we're doing a lot internally and then regionally and then nationally. Right? So we've partnered for some of our subpopulations. We've partnered with folks like Generation Hope and participated in a Family U cohort. We, in this last year, earned the Family U seal, which is really exciting. Congratulations. Thank you. We're super excited about that to kind of amplify and celebrate our work with student parents and caregiver caregivers. Joisanne Rodgers [00:11:54]: And but we're also working with our 1st generation center because the when you add 1st gen over over contemporary populations, that Venn diagram doesn't really get all that much bigger. It still stays real tight. Dr. Jill Creighton [00:12:05]: Mhmm. Joisanne Rodgers [00:12:06]: So we partner with our friends in 1st gen center, which are part of the 1st gen efforts through NASPA. And so having NASPA support in that is beautiful and really helpful. And we also are working with everyone from, for example, our Marcom, our marketing communications folks at the institution and in our university life space to make sure that there's visual representation of all of our students too. And so we wanna make sure that we're seeing that our students are seeing themselves in all of the collateral that happens in the marketing that happens across the institution and across the region because there are buses driving all over DC with Mason on them, and we want them to see themselves in that in that place and space too. And now we're looking at I'm here at NASPA. We're, taking that in. We're also Generation Hope is hosting their very first HOPE conference this year in New Orleans. So I'm going straight from NASPA to that conference Mhmm. Joisanne Rodgers [00:13:03]: To present, but also to take in what other folks are doing. And we're part of an Aspen network for Ascend. So we're really trying to connect in to work smarter, not harder, as I mentioned. So for us, we have, as I mentioned before, 4 full time professional staff members. We have a graduate student and student staff as well as an office manager. And sometimes I'm talking to folks and they say, oh my gosh. You only have 4 staff members to do that. And I talk to other folks, and I'm like, oh, my gosh. Joisanne Rodgers [00:13:32]: You have 4 staff members. I'd love to have that. So we're in a great spot, kind of. And so looking at that too and making sure that as we're looking at emerging populations and looking at our work, that we're staying in a place where we can really help and advocate across the institution that we are not the only ones doing this work. Joisanne Rodgers [00:13:55]: I think that's the important part of it too is as we're gathering ideas from NASPA sessions, as we're gathering ideas from Hope Conference sessions, some of my staff went to FYE this year. And gathering that information, it's about how do we partner, what are great ways that we can advocate, consult, do these things so that, ideally, all of our faculty and staff across Mason see this contemporary student work as their work too. Joisanne Rodgers [00:14:25]: And a lot of times, it's just having the conversation about the language or having a little bit of conversation about calling them in to that work and making just little tweaks and changes because most of the time they're doing it. They just don't know that they're doing it. Or we're saying, that's really great. What if you could? And kind of leveling it up. Dr. Jill Creighton [00:14:45]: There's a book for 1st gen student success that NASPA, I believe, is a co publisher on, or maybe the publisher on. I I don't know exactly, but there's a list in it about, like, the 15 or 25 things that you can do to support first gen students. And the messaging I always come back to with that is if it's good for 1st gen students, it's good for all students because it's really about teaching people how to navigate the system of higher education, creating new to the system don't have, the social capital to understand, and and I really hear the echoes of serving those first gen students with your contemporary students. And it just it's so great to see that you're creating synergy with your 1st gen success center as well. Joisanne Rodgers [00:15:28]: Absolutely. And you're 12,000 percent correct in that, like, that hidden curriculum, the paper ceilings that a lot of our adult learners and and folks are hitting, and that's what's bringing them back into our into higher ed. But also understanding this strange lexicon that they've either never encountered or it's been a really long time, or maybe they encountered it with their children when they were sending their kids to college, but they've never had to apply that to themselves. And so it works a little differently. And so, yeah, you're absolutely right. Like, those overlaps are spot on. Dr. Jill Creighton [00:16:01]: I wanna talk a little bit about that dance theory component because with your origins being in the arts and dance theory, a lot of people that have never studied the arts in a formal context probably are saying I didn't know that there was theory to apply to to arts in that way. And we have those theories in music education and dance education. It's about how we teach learning. It's about how we absorb and create and a number of other things. So I'm wondering if you can tell us a little bit about 1 or 2 of the dance theories that you rely on and how you're transitioning those from context of the ballroom to context of contemporary Joisanne Rodgers [00:16:34]: students. Sure. So I have this kind of, like, running list of yes. There's, like, the formal theories and learning and and things like that, but I also kind of have this running list of things that always came from the director of the dance program, my undergrad, who doctor Jan Hyatt, love her, had these phrases that she always used that really stuck. And so a couple of those I think I have a list of, like, 10 or 15 in my notebook that have come with me all of these years later. And so the one that I use most frequently is you have to put the support in place before you need it. So whether you're executing a dance move, whether you're like, you don't just start playing for music, like, you just don't start playing. You ready yourself, instrument up, fingering, all of those things. Joisanne Rodgers [00:17:20]: Right? And so even when you're taking a step forward, your body is you do it unconsciously, more likely than not, but your body is putting these supports in place so that when you step forward, you don't fall flat on your face. Mhmm. So it's the same thing. We're talking about emerging populations. There were changes in Pell Grant rules and regs that open possibilities for previously incarcerated folks. That means that's that's opening up this emerging population. We've been looking at that population for the last year and a half or so, doing some research, doing some interviews, and putting together toolkits so that we can put the support in place before we need it. Mhmm. Joisanne Rodgers [00:17:57]: So, yes, some of those students already exist in our population, but we know that the possibility of more is coming. So we're putting that support in place before we need it. Just like if we were stepping forward, we don't wanna fall on our faces. Not that it's gonna work perfectly. Right? Practice and test and learns, that's how we come at it, but applying that. The other thing that I will say from her, mainly because this links directly into the podcast, is life is in the transitions. And so the importance of a move to the space in between the two moves is just as important as hitting your point or hitting the move or those kinds of things. And so that transition space and time is when things happen. Joisanne Rodgers [00:18:37]: Like, that's where the good stuff happens. And so that is always part of what I remind myself of as things are happening, and I translate that into the work and kind of the business y thing of, like, testing test and learns. Right? It's always a process and it's an iterative process. Speaking of more theory, formal theory, is one of my favorite quotes from Margaret Dobler is, where the sum total are experiences Mhmm. And that's the only way we can show up, and that's the only way that we can react, which to me says meet the students where they are. Like, those things are very, if not exactly the same, very, very similar, which is a tenet of student affairs. Right? How many times do you hear folks say meet the students where they are? Dr. Jill Creighton [00:19:19]: Mhmm. That tenet has been one of the major constants through NASPA's existence, I think. You know, the organization itself is, I think, a 100 ish years old, and the the core of NASPA's philosophies have been fairly constant over time. I had the pleasure of interviewing some folks, it was maybe 3 years ago at this point, who were the administrators at Kent State University during the Kent State situation, situation. And they read me the NASPA manual from that year, and it was all still relevant. So it's really interesting to see how the way that we approach the work has changed a lot over time and we've become more justice focused, we've become more inclusive, we've become broader in who we serve, but we are still keeping that core of we're trying to help college students and young adults kind of realize their full selves in that out of classroom space, continue to show up as our best. Joisanne Rodgers [00:20:08]: Yeah. Keeping that good stuff as the core. Absolutely. Dr. Jill Creighton [00:20:11]: I'm wondering if you could tell us how folks might be able to read more about these new evolutions in serving contemporary students. Because we're not seeing that research necessarily show up as boldly in some of the major journals, but there's so much work that is, I think, the future of what's happening in American higher education, specifically. Joisanne Rodgers [00:20:28]: Yeah. I think when we're looking at research, we get really specific. So for me, when I was doing, for example, my dissertation research and doing my lit review, it was a lot of looking at the specific subpopulations. Student parent, parenting student, all the variations of that. And so looking at that broader space, you know, I think about all of the advice that I got as I was constructing my research questions and things like that. And without fail, the first I would like to say 2 to 3, but it was probably more like 6 to 8 times. It was like, no. You gotta get narrower. Joisanne Rodgers [00:21:12]: It's like you're you're gonna you're never gonna get this done if you don't get specific. And so I think that's what's hard is that post traditional is so big and broad, contemporary is so big and broad, and so we talk a lot and there's a lot of research about those subpopulations, but looking at that in the broader sense is a little harder. Dr. Jill Creighton [00:21:31]: You just said what every doctoral student has heard, too much pain. Right? Like, please please narrow your focus. I'm working with a person right now who is trying to narrow their focus from studying a population that is millions of people and going, oh, I just wanna study the population. Okay. But what about that population? And it's just so important for doctoral students to remember this is the first time you'll do independent research, not the last time. Yes. That's a hard lesson to learn, I think. Joisanne Rodgers [00:22:00]: Yeah. It absolutely I did a lit review on contemporary students, what would I be doing, and how would I look at these subpopulations, and how would I bring this together? And then thinking about those big, over arching Mhmm. Needs that are identified in that in that literature. So coordination of service being one of those, access and not necessarily access to education, which might be where your brain goes immediately when I say access, but it's really access to information. Mhmm. It's that social capital piece. Exactly. And so having those and having a not just a group of peers, but a group of peers that reflect their identities Mhmm. Joisanne Rodgers [00:22:46]: And whatever is most salient in the moment. So we know that for adult learners in particular, and this is true across all contemporary populations, but if they have a peer group that is just traditional students, it's not great. It can be detrimental. Mhmm. So helping them find their community and find their village, I've been at Mason I don't know. It feels like maybe 12 minutes. Really, it was probably a couple months. And one of our student parents who is working with us with Generation Hope was our student parent fellow. Valeria said at a convening, said everybody says it takes a village. Joisanne Rodgers [00:23:26]: But not everybody has one. Mhmm. And that just I was like, yeah. Exactly. That, like, just hit me, and it was this beautiful encapsulation Joisanne Rodgers [00:23:38]: Of everything that we were talking about, of students coming in and not having what they need, but that we could help and we could connect them, and we could be a village. We could be part of that support network and system. And not being a student parent, but being an auntie of, like, in with my best friend who was a student parent. She was getting her MBA, and my goddaughter was really, really tiny. And I was doing my doctorate, and so we were trading off for doing homework and hanging out with the kiddo and all of those things. And so I get that village. I'm like, I am a villager. We can be villagers. Joisanne Rodgers [00:24:15]: Let's do it. But that's not just true for our student parents and caregivers. It's true for many of our students. Dr. Jill Creighton [00:24:22]: You just gave one great example of what that can look like in practice. I'm wondering if you have any other practice elements that you think is important for our listenerships. Yeah. Joisanne Rodgers [00:24:29]: I think the big things for us that we've gotten really big positive feedback on are several things. 2 that I'll pull out is 1, we have community spaces that we plan out early so that we can let our students get those on their calendars and make notes so that they can make the time. We'll also do multimodal, so sometimes they'll be in person, sometimes they'll be online, so they can connect with each other. And it's really it's truly just a space of, like, we're providing the space, but our students our student workers, we've created, student ambassador positions that work differently than your traditional student worker position where you're asking for 15 or 20 hours a week. Those aren't working for all of our contemporary students, particularly for our adult learners, our student parents, and military veteran connected folks. Many of them are already living in time poverty, so asking for 15 to 20 hours a week, not gonna happen. Mhmm. So we created these ambassador positions that are right now, I think we have them set to, like, 50, 55 hours over the entirety of the semester. Joisanne Rodgers [00:25:37]: Okay. And we have a stipend that's attached to that because their lived experience is important, and if we're doing things for them, we wanna do that with them. And so those students are supporting those spaces and coming up with ideas of activities or topics and connections. So that's one thing that has been really great, and it's really helped our students build their own villages and build their their success network across the Mason community too because we also invite our colleagues into that space and into our lounge that we have on campus. I think the other thing is that, like every other population, we have us the contemporary student appreciation week. But we do that in April, and at the end of the week, we have a graduation celebration for our contemporary students. So we have contemporary student courts that they can come and pick up and wear at commencement. But at the graduation celebration, if they haven't already grabbed those, we have those available for them. Joisanne Rodgers [00:26:35]: But we encourage them to bring their village. We don't limit the number of folks that they can bring. We want them to bring their kids. We have kids' activities at the at the event. We want them to bring their parents. We want them to bring whoever is supporting them and has been a champion for them, including Mason faculty and staff. So So when they RSVP for that event, we ask them, who's been a champion for you? Who really made a difference? Is there a professor, a staff member, a community member that really just lifted you up or amplified or advocated for you or just was there and supportive and would listen? And when they identify the folks, we send them an invite. You know, like, come celebrate with us. Joisanne Rodgers [00:27:16]: And so we have this really great mix of students and their families and faculty and staff, and our VP comes and talks, and our AVP, and it's just this really beautiful event. We give them a whole bunch of, like, different areas. They can take pictures, and it's just a really beautiful event that kind of setting yourself up for success when you do a graduation celebration. That part I won't lie about. I know. Like, we're already starting at a 7 out of 10. But those connections are also really great in that space of having gratitude at the end of this journey that was not easy. Yeah. Joisanne Rodgers [00:27:50]: There isn't anybody in that room being like, this was a breeze. Glad to see I'm out. No. Everybody in that room is, this was a hard one situation. Mhmm. And I had to make some hard decisions. I had to make some really difficult priority management decisions, And I just have some really interesting conversations with my partner, with my kids about, it's homework time. You do your homework. Joisanne Rodgers [00:28:15]: I'm doing my homework. This is what we've gotta do. But at the end, it wasn't easy, but it wasn't worth it. Dr. Jill Creighton [00:28:21]: It's time to take a quick break and toss it over to producer Chris to learn what's going on in the NASPA world. Dr. Christopher Lewis [00:28:27]: Thanks so much, Jill. So excited to be back in the NASPA world, and there's a number of professional development opportunities that are coming up in the future that some of you may have an interest in. The 2024 Women's Leadership Institute is coming up December 10th through December 13th, and the call for programs ends on May 9, 2024. The Women's Leadership Institute provides an experience that offers strategies for women to succeed in the higher education profession. Participants include women with from facilities and operations, administration, auxiliary services, student affairs, recreation, and libraries who share a passion for the profession and plan to lead with lasting impact. This is a joint venture between NASPA and ACUI and a great opportunity for anyone looking to hone their leadership skills for working in a rapidly changing environment while also developing a better understanding of the campus as a workplace and culture and being able to connect with others to share experiences about how campuses are adapting and adjusting to the new reality that surrounds us. Early registration goes through October 21st, but the big deadline right now, as I mentioned at the beginning, is the call for programs, which does end on May 9, 2024. Some of the leadership cycle topics that are encouraged include topics surrounding supervision and performance management, strategic planning, financial well-being, upskillreskill, the bridge to the future, delegating and giving away, picking up new skills and putting things down. Dr. Christopher Lewis [00:30:00]: I highly encourage you to consider putting in a program proposal and if not, consider attending this amazing professional development opportunity. You can find out more on the NASPA website. The 2024 NASPA M. Ben Hogan Small Colleges and Universities Institute is coming up June 23rd through 26th in Portland, Oregon. This institute is hosted on a biannual basis by NASPA Small College and Universities Division. The Institute is a 4 day residential program, during which vice presidents for student affairs and the equivalent and other senior level leaders engage in discussion and reflection about critical issues in student affairs and examine effective and innovative programs. There's still time to register under the early registration deadline, which is April 30, 2024. This Institute offers amazing opportunities for individuals working at small colleges and universities to be able to build lasting friendships and connections that will help them to be able to lead their own units at their own institutions in new ways. Dr. Christopher Lewis [00:31:04]: If you've never attended this professional development in the past, I highly encourage you to attend this year. You definitely don't want to miss this opportunity to be able to connect, be rejuvenated and to prepare yourself to lead your organization to the next level. The 2024 Leadership Educators Institute is happening December 9th through December 11th in Philadelphia. This is a partnership between NASPA, ACPA, College Student Educators International, and the National Clearing House for Leadership Programs. LEI provides a unique opportunity for all professional levels within our field to engage in critical dialogue to promote positive, sustainable change on your campus. The Leadership Institute creates a space for student affairs administrators, scholars, and practitioners to discuss and advance current leadership topics, such as modern leadership theories and models, including new research, applications and critical perspectives, innovative and inclusive curriculum, pedagogy, and strategies for leadership studies courses, assessment and evaluation of leadership programs, student development and learning outcomes, future directions in leadership education and development based on widely used studies and standards such as the multi institutional study of leadership, CAS, and ILA guiding questions, unique co curricular program models and high impact practices, including those with cohort and multi year engagement, distance and online learning, service learning, mentoring, and global experiences. Strategy and management of leadership program operations, including staff training, funding, and partnerships, as well as interdissectional and interdisciplinary approaches to leadership education. If you are someone that is leading leadership training and leadership development of students on your own campus or wish to be a part of that in the future, this professional development is a must go to. Dr. Christopher Lewis [00:33:06]: Registration is now open. Pre early registration ends on June teenth with early registration ending on September 9th. Find out more on the NASPA website. Every week we're going to be sharing some amazing things that are happening within the association. So we are going to be able to try and keep you up to date on everything that's happening and allow for you to be able to get involved in different ways because the association is as strong as its members. And for all of us, we have to find our place within the association, whether it be getting involved with a knowledge community, giving back within one of the the centers or the divisions of the association. And as you're doing that, it's important to be able to identify for yourself, where do you fit? Where do you wanna give back? Each week, we're hoping that we will share some things that might encourage you, might allow for you to be able to get some ideas that will provide you with an opportunity to be able to say, hey, I see myself in that knowledge community. I see myself doing something like that. Dr. Christopher Lewis [00:34:14]: Or encourage you in other ways that allow for you to be able to think beyond what's available right now, to offer other things to the association, to bring your gifts, your talents to the association and to all of the members within the association. Because through doing that, all of us are stronger and the association is better. Tune in again next week as we find out more about what is happening in NASPA. Dr. Jill Creighton [00:34:42]: Chris, thank you so much for another great addition of NASPA World. We really appreciate you keeping us informed on what's going around in and around NASPA. And, Joisanne, we have reached our lightning round. Oh. I've got 7 questions for you. 90 seconds. Oh my. Alright. Dr. Jill Creighton [00:34:56]: I'm ready. Question 1. If you were a conference keynote speaker, what would Joisanne Rodgers [00:35:00]: your entrance music be? Ain't No Man, The Avett Brothers. Dr. Jill Creighton [00:35:03]: Number 2, when you were 5 years old, what did you wanna be when you grew up? Joisanne Rodgers [00:35:06]: I wanted to be a teacher because student affairs professional, not on the kindergarten chart.  Dr. Jill Creighton [00:35:12]: True story. Number 3, who's your most influential professional mentor? Joisanne Rodgers [00:35:17]: I had a list. I talked about Jan, which is important. I think in the place and space that I'm in right now, it's my current supervisor, Sally Laurenson, and she has been amazing. Number 4, your essential student affairs read. Oh my gosh. Everything. Consume everything you can and run it through the lens of you and your life and your strengths and your institution. Number 5. Joisanne Rodgers [00:35:45]: The best TV show you binged during the pandemic. I feel like I should say The Chair, because it just is absolutely directly related, but really the guilty pleasure version of that is Love is Blind. Dr. Jill Creighton [00:35:57]: Number 6, the podcast you've spent the most hours listening to in the last year. Joisanne Rodgers [00:36:00]: Oh, that one's easy. Malcolm Gladwell revisionist history. Dr. Jill Creighton [00:36:04]: And finally, number 7, any shout outs you'd like to give personal or professional? Joisanne Rodgers [00:36:08]: Oh, my gosh. Everybody. I stand on the shoulders of giants is really what that is. So I have this really amazing family that despite not having a lens necessarily for what I do is still a 1000% in. And when I say things like, I'm sorry. I can't come home for Thanksgiving if you want me home at Christmas. They were not thrilled about it, but they made it work and were lovely the whole time, and I know that was difficult. And so I love them, but, also, I've had the privilege of working with some really great folks and having people like Ted Smith, who was my first RD, who told me this could be a job, and support from folks at Allegheny, as well as then moving into my first professional position at Western Kentucky University and having this group of folks who were in it and wanted everyone to succeed in just this really great village of folks that supported me in that and helped me learn how to be a professional in that place and space. Joisanne Rodgers [00:37:10]: And my first supervisor, Nick Wired, and Brian Powell, and Ben Ellis just absolutely giving me space and grace to fail fast and forward, and supporting me in that, and having a leadership team, particularly in in HRL, but also in my internships and things like that. So my Western Kentucky family, my Hilltopper family being great support in that as well. Dr. Jill Creighton [00:37:38]: Joisanne, I know I learned a lot from you today, and I'm sure there are others who have. If they'd like to reach out to you, how can they find you? Joisanne Rodgers [00:37:44]: Absolutely. You can find me on LinkedIn. Look at the ad for my name. It's spelled a little differently than you might think, but I'm pretty easy to find. So connect with me on LinkedIn, send me a note, add a note to that that you heard me here and ask some questions. I'm always happy to answer those or jump on a Zoom with someone and chat about what's going on. Dr. Jill Creighton [00:38:03]: Thank you so much, Joisanne, for sharing your voice with us today. Joisanne Rodgers [00:38:06]: Absolutely. Thank you for having Dr. Jill Creighton [00:38:10]: me. This has been an episode of Student Affairs Voices from the Field, a podcast brought to you by NASPA. This show continues to be possible because you choose to listen to us. We are so grateful for your subscriptions and your downloads and your engagement with the content. If you'd like to reach the show, please email us at sa voices at naspa.org or find me on LinkedIn by searching for doctor Jill L. Creighton. We always welcome your feedback and your topic and guest suggestions. We'd love it if you take a moment to tell a colleague about the show and give us a 5 star rating on Apple Podcasts or wherever you're listening now. Dr. Jill Creighton [00:38:44]: It really does help other student affairs professionals find the show and helps raise the show's profile within the larger podcasting community. This episode was produced and hosted by doctor Jill Creighton, that's me, produced and audio engineered by doctor Chris Lewis. Special thanks to the University of Michigan Flint for your support as we create this project. Catch you next time.

In this insightful episode, Jaime sits down with Teresa Valerio Parrot, a seasoned expert in higher education communications to discuss the ways higher education marcom leaders can best support presidents in the highly divisive and politicized world of 2024. Given the current stressful and often unpopular role of college presidents, Jaime and Teresa provide insight into effective communication and leadership in such volatile environments. Takeaways include:Insight into the stressors that colleges presidents face – and the ways marcom leaders can best support them.Tips for engaging presidents to provide advice and guidance amid PR crises.Conversation around the media's portrayal of college presidents – and the way that portrayal can derail a presidency.Tips for setting up your president for success.This episode is a treasure trove of wisdom for current and aspiring leaders in higher education, offering practical advice and thought-provoking insights into the complex world of higher education communication and leadership.Guest Name: Teresa Valerio Parrot, Principal, TVP Communications and host of Trusted VoicesGuest Social: https://www.linkedin.com/in/teresavalerioparrot/Guest Bio: Teresa Valerio Parrot is the founder and principal of TVP Communications, a public relations agency solely focused on higher education. Valerio Parrot helps higher education executives connect with new audiences, manage a crisis situation, build thought leadership awareness, and communicate institutional values. She is co-host of the Trusted Voices Podcast, co-editor of Call to Action for Inside Higher Ed, and has numerous bylines with national and higher education media.Previously, Valerio Parrot served as senior vice president for Widmeyer Communications, vice president for Simpson Scarborough, and numerous positions with the University of Colorado. She earned a bachelor's degree in communications from the University of Colorado Boulder, a master's degree in public administration from the University of Colorado Denver, and a PhD in higher education policy and leadership from Southern Methodist University. She holds an accreditation in public relations from the Public Relations Society of America (PRSA). - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Talking Tactics and Higher Ed Pulse. Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com. Connect with Us at the Engage Summit:Exciting news — Jaime will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we'd love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. Use the discount code Enrollify50 at checkout, and you can register for just $99! This early bird pricing lasts until March 31. Learn more and register at engage.element451.com — we can't wait to see you there!

Alyssa Duany serves as the Marketing and Communications Coordinator for the Center for Nonprofits & Philanthropy. She leads the Center's marketing initiatives by creating promotional materials, strategically planning and managing marketing campaigns, and coordinating with other MarCom departments. SARAH, JAMIE, & ALYSSA CHAT ABOUT What is your position within the Bush School? How long have you worked here? What was your main draw to the Bush School? What is your favorite part about your position? What direction do you hope to see the Bush School go in the future? Is there anything you'd like to share for anyone considering the Bush School; faculty, staff or student? --- Send in a voice message: https://podcasters.spotify.com/pod/show/tamuannenberg/message

Ecuador sufre y resiste dramáticos episodios de violencia, que enfrenta a los ciudadanos honestos, el Estado y sus instituciones al poder de los grupos criminales que dominan el gigantesco negocio del tráfico de estupefacientes que en pocos años ha ido apoderándose del país, como un cáncer extendido. La crisis pone de relieve los enormes desafíos estructurales de la nación andina y el margen de maniobra que tiene, coyunturalmente, para manejarlos el joven presidente Daniel Noboa, quien asumió el poder hace apenas dos meses para terminar el período inconcluso del gobierno de Guillermo Lasso. La chispa que encendió la crisis de esta semana se originó, para sorpresa de nadie, en la lucha de las mafias a lo interno de los centros penitenciarios donde desarrollan cruentas batallas por el control de esos espacios. La extrema dificultad para la gestión carcelaria por parte de las autoridades derivó el domingo en la fuga de uno de los más importantes líderes mafiosos (Adolfo Macías alias Fito, jefe de Los Choneros) y ese fue el inicio de los ataques simultáneos sin precedentes que se han vivido en las últimas horas. El mandatario Noboa declaró el lunes un estado de emergencia de 60 días -recurso usado por su antecesor sin éxito-habilitando patrullas militares y un toque de queda nocturno nacional. Y la impactante toma de las instalaciones de la televisión de Guayaquil el martes dio pie a un segundo decreto inédito para declarar un "conflicto armado interno" que califica a 20 organizaciones delictivas como terroristas. Los actos delincuenciales se perpetraron, además de la prensa, contra universidades, hospitales, estaciones policiales y en calles y barriadas de las principales ciudades. Para comprender este complejo momento conversamos con Marco Méndez, actual director de la Escuela de Relaciones Internacionales de la Universidad Nacional, quien vivió durante su posgrado en el ecuador del mundo.

Roblox recently hit 70 million Daily Active Users and the top experiences on the platform have had over 30 billion visits. This week we cover the business side of the hottest metaverse platform of all. Stephen Dypiangco runs Metaverse Marcom - an advisory and consultancy firm that specialises in Roblox. He helps clients understand how to develop, build, scale and monetise in the Roblox ecosystem. In this episode we cover : - What really is Roblox? - Visits and engagement time - How Roblox has grown and misconceptions - The different categories and types of experience - Advertising, monetisation, marketing on Roblox and more - The Robux economy and creator/developer/platform splits - Avatar self expression and UGC fashion - Hello Kitty Case Study Links : Stephen Dypiangco Twitter : https://x.com/Dypiangco?s=20 LinkedIn : https://www.linkedin.com/in/stephendypiangco/ Metaverse Marcom Twitter : https://twitter.com/metaversemarcom LinkedIn : https://www.linkedin.com/company/metaverse-marcom/ Website & Newsletter : https://www.metaversemarcom.io/ Case Study : https://www.metaversemarcom.io/product-page/my-hello-kitty-cafe-game-teardown-case-study As always nothing on this show is financial or investment advice Thanks for listening. If you'd like to suggest a guest, sponsor the show or talk about consulting services - you can reach out to me on Twitter at ⁠⁠⁠⁠https://twitter.com/luke_franks⁠⁠⁠⁠ or LinkedIn : ⁠⁠⁠⁠https://www.linkedin.com/in/luke-franks-b8b509118/⁠⁠⁠ And Robin on Twitter here : ⁠⁠⁠https://twitter.com/IamSuperMassive⁠

Julie Sims, a global marketing and communications leader and strategist, has had quite a career. Knowing what she wanted to do at age 10, she followed her path and curiosity across the country, exploring different industries and searching for meaning in her work. From working in a newsroom and a staffing agency to dedicating her talents to a non-profit focused on creating a world free of illiteracy and gender inequality, Julie has always been driven by her passion. With her experience in leading MarCom functions, managing agency relationships, and developing strategic business plans, she thrives on overseeing the creation of compelling content that can change perceptions and deliver quantifiable results. Julie also has a deep passion for bringing out the best in people and shaping new leaders. Hear her story today – Enjoy the show!

In this episode of Health Nonprofit Digital Marketing, we are joined by Eugene Patron from the Fund for Public Health in New York City. Together, we delve into the world of nonprofit partnerships and the intricacies of marketing and communications within these collaborations.  Join us as Eugene shares his wealth of experience and insights, guiding us through the strategies, challenges, and advantages of working with funders, peer organizations, and government entities to amplify your nonprofit's mission.  Discover how to develop cohesive messaging, establish shared timelines, and harness the power of collaborative marketing to reach broader audiences and drive meaningful change. Plus, we'll discuss the potential pitfalls and benefits of partnership MarCom, and why thoughtful planning is the key to maximizing shared benefits.  Don't miss this insightful discussion with Eugene Patron on building successful nonprofit partnerships through effective marketing and communications. About the guest Eugene Patron is Director of Marketing and Communications at the Fund for Public Health NYC, a public-private partnership that supports the work of the NYC Department of Health and Mental Hygiene. His communications and marketing experience includes NYC and national nonprofits, as well as work as a journalist, web producer, and editor. He has an MS in Urban Affairs and an advanced certificate in Leading Change in Healthcare Systems. Resources Nonprofit Tech for GoodBeta NYCRagan Communications Contact Eugene Web: https://fphnyc.org/Email: epatron@fphnyc.orgTwitter: https://twitter.com/EugenePNYC LinkedIn: www.linkedin.com/in/eugenepatron 

Marcy A. Bliss is the CEO of Wedgewood Pharmacy, the leading compounding pharmacy for animals in the US. She is responsible for all aspects of the pharmacy operation and for leading the delivery of extraordinary business results. In 2018, Wedgewood Pharmacy acquired Diamondback Drugs, based in Scottsdale, Arizona. Formerly the executive vice president of Business Operations and Marketing, Bliss began her career with Wedgewood Pharmacy in early 1999. Over the years, she assumed positions of increasing responsibility, many with a significant emphasis on pharmacy growth, the building of infrastructure, acquisitions, strategic partnerships, and regulatory compliance. She leads the company's public affairs and issues-management programs, and is frequently seen on Capitol Hill, protecting patient and prescriber access to compounded medication.  In addition to her role on the Board of Wedgewood Pharmacy, Marcy is a volunteer Chair of the Board of Trustees of the Appel Farm Arts & Music Center, and board member of many organizations including the New Jersey Business and Industry Association (NJBIA), IndeVets, and Together Women's Health. Previously, Marcy served on the board of directors of the Tobin Foundation for the Visually Impaired (Wilmington, DE). Bliss holds a B.S. degree in Business/Marketing and Management Studies from the University of Maryland. A life-long learner, she has continued her education at the Wharton School for Executive Education (University of Pennsylvania), the Hasso Plattner Institute of Design at Stanford University (California), as well as extensive leadership training from Gap International. Wedgewood Pharmacy has won two awards from the NJBIA for Business Success (growth) and Employee Satisfaction. Bliss has been recognized by Marcom as the 2017 Healthcare Innovator of the Year, by NJBIA in 2018 as one of NJ's 50 Most Powerful Women in Business, and by the Gloucester County Chamber of Commerce in 2019 as Businessperson of the Year. Anthony Grzib, R.Ph., Vice President, Quality, State-Regulated Pharmacies for Wedgewood Pharmacy, leads the quality control and quality assurance functions for the company's state-regulated pharmacies, working closely with the executive leadership team to develop and execute the corporate strategy, goals, and objectives. He oversees quality systems and ensures overall compliance with current applicable quality standards, as well as leads development of a quality culture that supports the company's values of customer focus, integrity, collaboration, and innovation while meeting the needs of the company's stakeholders and customers. Prior to joining Wedgewood in 2000, he was pharmacist-in-charge and Team Leader for CVS Pharmacy and for Eckerd Drugs. He began his career as a pharmacy technician at Eckerd Drugs.  Anthony is a member of the Alliance for Pharmacy Compounding, currently serving on APC's board of directors. He holds a B.S. degree in Pharmacy from the Rutgers University College of Pharmacy and has been in the pharmacy profession since 1990.

-Becoming a legend of the Kassel Huskies blocking shots and being the teammate teams need to win -Watching all the German puppies become legends is as fun as it gets -The Old Bietigheim barn is better than the new one and Kassel's barn is awesome -Becoming legends of German Eishockey with your first cousin and Shed Guy Mapesy -JMD Photography is running a muck and I miss my puppies in Germany

Marketing and communications leaders are being hit with all kinds of budgetary decisions – forcing them to defend, dodge, or even throw in the towel. Julia Yoder (Brookings Health System), Amy Comeau (Emory Healthcare) and Sonal Ellison (Endeavor Management) discuss how marketing leaders are getting scrappy using data (and other punches) to get keep their marketing objective afloat.

En Ecuador, no hubo mayor sorpresa, sino la confirmación de las encuestas: el joven empresario y político Daniel Noboa, que cumplirá 36 años el próximo 30 de noviembre, gobernará con muy estrechos márgenes el país por escasos 16 meses (hasta mayo del 2025) para cumplir con el período constitucional del presidente Guillermo Lasso, quien se vio obligado a accionar el mecanismo constitucional de muerte cruzada en medio de la aguda crisis política que se extiende por años en esa (también) alicaída democracia latinoamericana. El sello indeleble del desafío es gobernabilidad política y narcotráfico y seguridad ciudadana. El país andino enfrenta la época más violenta e insegura asociada a la ola de homicidios y al afianzamiento de grupos criminales organizados; pero hay que sumar otros factores como el descenso de los ingresos fiscales por recursos petroleros, la caída de la inversión extranjera y un bajo crecimiento económico, que potencian una crisis socioeconómica cuyo principal impacto se observa en las cifras de pobreza y desempleo La realidad por enfrentar es muy dura. Según el Instituto Nacional de Estadísticas y Censos, en diciembre 2022, la pobreza a nivel nacional se ubicó en 25,2 % y la pobreza extrema en el 8,2 %. UNICEF coloca a Ecuador como el segundo país de América Latina y el Caribe con mayor incidencia de desnutrición crónica infantil con 27,2 %.El 70% de la población económicamente activa, la que está en edad de trabajar, se mueve entre el desempleo y la informalidad, lo que les mantiene lejos del sistema en cuanto a protección y prestaciones sociales y promueve una constante expulsión del territorio en el doloroso éxodo migratorio latinoamericano del que forman parte los ecuatorianos. Para poner en perspectiva los desafíos inmediatos conversamos con dos relacionistas internacionales. Desde Quito, Gabriella Guerrero, Directora Académica del centro de pensamiento Libre Razón, y en cabina, Marco Méndez, de la Universidad Nacional. Lunes 8 a.m. por la 98.7 FM de Radio Columbia.

You can launch an incredible career even with the biggest setbacks. In this episode, host Michelle Thames speaks with Lauren Petrullo who became homeless at 18, worked her way up in Disney, and then started her own companies. Lauren shares her journey to entrepreneurship and how influencers can benefit from affiliate marketing in 2023. Lauren Petrullo is an award-winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha. As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.WATCH INTERVIEW ON YOUTUBE: https://youtu.be/32rLZ4VbahQ--Lauren's LinkedInMongoose Media's FacebookFollow Mongoose Media on TwitterCatch up on other podcast episodes on Apple and SpotifyWatch the Social Media Decoded Podcast on YouTubeFollow Michelle on InstagramJoin Michelle's Cashflow Queens Facebook groupLeave a review for Social Media Decoded Support the show

Dave Gordon from Gallagher Bassett joins Jim Flynn and Natasha Suber to talk about building a successful marketing and communications team in insurance and why authenticity is key to success. Interested in building a better culture in your insurance organization? Listen to this episode of IMCA peer2peer.

High SKU Shopify Store Secrets Lauren Petrullo, Mongoose Media   – The Sharkpreneur podcast with Seth Greene Episode 953 Lauren Petrullo Lauren Petrullo is an award-winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha.   As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.   Listen to this informative Sharkpreneur episode with Lauren Petrullo about high SKU Shopify store secrets. Here are some of the beneficial topics covered on this week's show: - How it's important to utilize upsell and cross-sell paths for each category of SKU. - Why you should have a smart search integration to your store. - How Shopify is the easiest and most cost-effective solution for many brands. - Why sellers should have SEO initiatives through Pinterest and blogs. - How sellers must be aware of third-party changes that make a drastic impact to current marketing efforts.   Connect with Lauren: Guest Contact Info Twitter @MongooseMediaUS Instagram @mongoosemedia.us Facebook facebook.com/MongooseMediaLLC LinkedIn linkedin.com/company/mongoosemedia   Links Mentioned: mongoosemedia.us   Learn more about your ad choices. Visit megaphone.fm/adchoices

Terry Bartley is the writer of the upcoming collection of short stories, Tyranny of the Fey and the host of the podcast “Most Writers are Fans,” about the intersection between writing and fandom. Terry has won awards for writing and broadcasting from the West Virginia Associated Press, the National Broadcasting Society, and MarCom. We talk in this interview about all things related to faeries, wizards, goblins and trolls including where do they come from? Do they exist on another plane? Can they interact with us? How are they queer?When it comes to spirituality, we speak about why he chooses Agnosticism and what that means for him. We also talk about the queerness of a spiritual smorgasbord-picking and choosing from various culture's religious customs the things that resonate for you and putting them together to create your unique altar and spiritual practice. Finally, we discuss his path as a storyteller and he shares some insights around the process of creating something (like a book)Check out Terry's book "Tyranny of the Fey" :  https://books2read.com/u/3nDX9eCheck out Reclaiming Our LGBTQ Spiritual Heritage virtual summit happening June 17-24 and sponsored by Queerly Beloved: https://presenter.consciousleaderssummit.com/wilfSupport the show

Do you love good food AND good weed? Get your aprons readybecuase today we are diving into home cooking-infused style.We sat down with Christina Wong and discussed the following:How to easily add cannabis to your home cookingCalculating accurate Dosing at homeRecipes, ideas, and so much more*Warning this episode will make you hungryAbout Christina Wong:Christina Wong is a CLIO Cannabis and MarCom award-winning storyteller and seasoned PR & communications pro who spent over a decade in the food & restaurant industry working with well-known chefs, restaurants, hospitality, and cannabis brands including Papa & Barkley, Raw Garden, and Tender Greens. A culinary cannabis educator, recipe developer, content creator, and baking show host, her imaginative and delectable creations have earned numerous awards and accolades, including a pie that KCRW's Evan Kleiman called “f*&%ing delicious."She's created custom desserts for events with Qveen Herby, Cypress Hill, LaGanja Estranja, Luna Lovebad, and Tommy Chong to name a few. Additionally, she's partner + culinary content editor of The Clever Root, a digital publication about cannabis food, drinks, hospitality, and everything that grows; co-host of Mogu Magu, an AAPI food + culture + cannabis collective; and a member of the HiVi Higher-Ups, an inclusive community of cannabis advocates and activists. #cookingwithcannabis #infusedcooking #cannabisSubscribe to Christina's Substack: https://fruitandflower.substack.com/https://www.linkedin.com/in/christina-s-wong/https://www.instagram.com/toastymuffin/?hl=enhttps://twitter.com/fruit_flower_cohttps://www.fruitandflower.co/https://www.instagram.com/fruitandflower/https://twitter.com/fruit_flower_cohttps://www.tiktok.com/@fruitandflowerhttps://open.spotify.com/user/31xww22dul5nfrcs3jww5jv66y6y?si=3ed0302b4cfd446e&nd=1Follow us: Our Links.At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared  global podcast The Dime is a top 50 Cannabis Podcast Sign up for our playbook here:

As the state of the economy looks shakier by the day, Allison Braley head of marketing at Bain Capital Ventures gives founders critical advice on where to spend their marketing dollars. She explains the value earned media, and how to balance spend on brand and product.  It's a whole new world and although there's plenty of cash for early stage founders, late stage founders are feeling the crunch as VCs prioritize earlier profitabaility and low burn. Braley explaind the new marcom flywheel and where to focus as a founder. See the full show notes at https://justinkbrady.com/notes/allison-braley-bain-capital 

Lauren Petrullo is an award-winning marketing expert, digital marketing and e-commerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty, and food space. She also owns three brands in those spaces: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha.  As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales.  Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld, and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer. She is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award.  She is a sought-after speaker, podcast guest, and consultant on social commerce and Meta advertising. Links:  Mongoose Media  Instagram ----- Ready to become a sought-after speaker & personality? Watch the FREE masterclass: www.martaspirk.com/speakermasterclass  Could you use some support, coaching & community while building your business? Join TEWS, The Empowered Woman School, Marta's exclusive membership for women: www.martaspirk.com/empoweredschool 

Lauren Petrullo is an award winning marketing expert, digital marketing and ecommerce consultant, and successful multi-founder. As the CEO and Founder of digital marketing agency, Mongoose Media, Lauren drives brand growth in the baby, beauty and food space. She is also the owner of three brands in those spaces herself: eco-conscious baby swimwear brand Beau & Belle Littles, skincare products Asian Beauty Essentials, and ceremonial grade matcha brand, Shade Matcha. As a member of the prestigious Leaders Network at Meta (formerly Facebook), she is a social commerce and Meta ads expert who turns $5k in ad spend into $500k in sales. Lauren has been featured in Yahoo!, Thrive Global, Refinery29, Shopify, Advertising Week, ComputerWorld and Ticker News. She is an instructor at premier online community of marketing professionals DigitalMarketer, and she is the winner of Prism's Top 100 Marketing & Advertising Leaders, dotCOMM SEO Creativity & Excellence Awards, and Marcom's Advertising & Communication Award. She is a sought-after speaker, podcast guest and consultant on social commerce and Meta advertising.    More from Lauren: Website: https://www.laurenpetrullo.com/ Facebook: https://www.facebook.com/Lauren.E.Petrullo Instagram: https://www.instagram.com/laurenepetrullo/ Twitter: https://twitter.com/lauren_petrullo LinkedIn: https://www.linkedin.com/in/laurenpetrullo/   Lauren's Brands: Mongoose Media: https://mongoosemedia.us/ Beau and Belles: https://beauandbellelittles.com/ Asian Beauty Essentials: https://asianbeautyessentials.com/ Shade Matcha: https://enjoyshade.com/