Podcast appearances and mentions of samantha russell

The way clients discover and choose financial professionals has evolved—and outdated marketing tactics just don't cut it anymore.In this episode of the Life Matters Podcast by Penn Mutual, Bill Bell, VP of Advanced Sales, sits down with Samantha Russell, Chief Evangelist at FMG, to discuss how modern marketing is reshaping the financial services industry. From the rise of short-form video to the importance of authenticity and consistency, Samantha shares practical strategies to help financial professionals stay relevant and build trust in today's digital world.In this episode, you'll learn:Why old-school marketing no longer worksHow short-form content builds visibility and trustThe power of “done over perfect”Tips for growing your personal brand at scaleTune in now to modernize your approach and future-proof your practice.Have a question or comment for Bill?  Drop him an email at: LifeMatters@PennMutual.com Follow UsTwitter @pennmutualFacebook @PennMutualInstagram @pennmutualLinkedIn @Penn MutualPresented by Penn Mutualwww.PennMutual.comThis podcast is for informational purposes. Guests' views, comments, and opinions on products, services, or strategies do not necessarily represent the views of or imply endorsement by The Penn Mutual Life Insurance Company or its affiliates. Product availability, benefits and provisions vary by state.7969832NS_MAY27 

The FMG Suite marketing expert provides a blueprint for building a scalable marketing machine that drives qualified leads. Host: Steve Sanduski, CFP.

Today, Doug welcomes back Samantha Russell, Chief Evangelist at FMG, to talk about how advisors can turn market volatility into a marketing strength. Samantha stresses that during uncertain times, silence from advisors breeds anxiety. Instead, consistent, proactive communication builds trust and positions advisors as steady, reliable guides—like a pilot reassuring passengers during turbulence. She shares … Continue reading Episode 258 – How Elite Advisors Win Trust in Volatile Markets with Samantha Russell →

This week on the Financial Planner Life podcast, I sat down with Samantha Russell, one of the most respected voices in financial adviser marketing in the US.She shared insight after insight.Here's one that really stuck with me:“Even if someone is referred to you, they're still going to Google you. What they find next decides whether they pick up the phone – or move on.”That's the shift.Referrals alone aren't enough.Generic messaging doesn't cut through.And your digital footprint? It's your first impression – every single time.We spoke about:The real reason clients leave their advisers (hint: it's not performance)Why financial planners must lean into video – even if it feels uncomfortableHow AI is changing the way people find their adviser (and what you can do about it)Practical ways to grow your presence on LinkedIn – without being salesySamantha's coming to the UK this summer to run in-person marketing workshops for financial planners – and I'll definitely be there.This isn't theory. It's what's working right now.If you're serious about growing your firm, building trust, and attracting the clients you really want to work with – this one's worth your time.Download Samatha's free gift here.Begin your financial planning career journey todayWhether you are looking to become a paraplanner, administrator, mortgage and protection adviser or financial planner, the Financial Planner Life Academy is for you. With limited entry-level job roles, giving yourself the best financial planning career education, will not only kick start your financial planning journey with relevant qualifications and skills, but it'll also help you achieve success much faster.&nbsBe sure to follow financial planner life on YouTube for extra content about a career within Financial Planning HIT THAT SUBSCRIBE BUTTON! If you're looking to start your career in Financial Planning, check out the Financial Planner Life Academy hereReach out to Sam@financialplannerlife.com in regards to sponsorship, partnerships, videography or career development.

Marketing can make or break a business, but for financial advisors, clear and compelling communication is more important than ever. How can advisors stand out in a crowded space? How can they use digital tools to connect with clients more effectively? In this episode of Mitlin Money Mindset®, Larry Sprung speaks with Samantha Russell, Chief Evangelist at FMG, about strategies financial advisors can use to grow their businesses through digital marketing. She shares insights on content strategy, social media, and branding, emphasizing the importance of clarity, engagement, and community-building. Samantha discusses: How simplifying language and avoiding jargon helps advisors connect better with their audience The impact of Google verification and reviews on local search rankings and credibility The power of social media engagement and how authentic interactions can strengthen professional relationships Her late husband Ryan Russell's legacy, including his bestselling children's book and its lasting impact The importance of teaching children gratitude, cultural awareness, and an appreciation for different perspectives And more! Resources: Mitlin Financial   The JOY and Productivity Journal by Lawrence Sprung  Download Your Free Copy of the Couple's JOYful Money Guide Connect with Larry Sprung:  LinkedIn: Larry Sprung Instagram: Larry Sprung Facebook: Larry Sprung X (Twitter): Larry Sprung Connect with Samantha Russell:  LinkedIn: Samantha Russell X: Samantha Russell Website: Samantha Russell Website: FMG Suite About our Guest: Samantha is the Chief Evangelist at FMG and has been helping financial advisors grow through creative digital marketing and communication strategies for the last 10+ years. A big part is helping them switch their mindset from an "outbound cold sales" to a "warm inbound" approach. The strategies she teaches (including optimal website design, SEO, content marketing, social media, and video) have helped thousands of advisors experience significant organic growth and new business over the last 10 years. Samantha is a prolific speaker and content creator, and she often appears on stage at conferences and on the pages of well-known industry publications. She is an Investment News 40 Under 40 award winner, a ThinkAdvisor Luminary, and a WealthManagement.com "10 to Watch" honoree. Disclosure: Guests on the Mitlin Money Mindset are not affiliated with CWM, LLC, and opinions expressed herein may not be representative of CWM, LLC. CWM, LLC is not responsible for the guest's content linked on this site.  

What does life after losing a spouse look like? Samantha Russell shares her experience following the loss of her husband more than a year ago, including what she's learned about stoicism, the importance of estate planning, and her takeaways from her husband's bestselling children's book.Get Ryan Russell's book, My Annoying, Irritating, Always-In-The-Way ShadowYou can find more episodes of Common Cents on the Prairie™ on Apple Podcasts, Spotify, YouTube, Amazon Music, and on our website.Watch every episode on YouTube, and subscribe to First National Bank's channel!Follow First National Bank on FacebookFollow First National Bank on InstagramFollow First National Bank on TikTokFollow First National Bank on X (Twitter)

Your work doesn't speak for itself—you do. Marketing guru Samantha Russell joins the show to reveal how financial advisors can stand out without feeling overly promotional. From documenting your journey in public to leveraging client questions for content, she shares simple yet powerful strategies for building an authentic personal brand.Learn why personal branding beats company branding, how video content builds trust, and why consistency is key. Connect with us below! Samantha Russell on LinkedInSamantha Russell's websiteJamie Hopkins on LinkedIn FinServ Foundation If you want more information on the FinServ Foundation, be sure to check out our website by clicking on the link below.>>FinServ Foundation Website

In this episode, we have with us Samantha Russell, the Chief Evangelist at FMG Suite. Doug and Samantha unpacked FMG's 2025 Marketing Guide to explore how financial advisors can turn this year's challenges into opportunities. From optimizing your website to growing your network, we share the strategies to elevate your marketing game.   Resources:  Follow … Continue reading Episode 249 – Marketing in 2025: How Financial Advisors Can Turn Challenges into Opportunities with Samantha Russell →

To kick off February, Steven is joined by one of the top voices in marketing in the industry: Samantha Russell. Samantha shares from years of experience as a marketer how advisors can lean into tax planning to attract new clients without having to become a tax expert or get in trouble with compliance. Steven and Samantha both share stories of the impact that content creation can have and some of the best practices they've learned along the way. Samantha generously shares some tips that listeners can take action on right away and turn this interesting conversation into real value.

In this episode, host Pierre Daillie dives into the essentials of marketing success with Samantha Russell, Chief Evangelist at FMG Suite. Samantha shares her expert insights on how financial advisors can thrive in a digital-first world, where competition is nationwide, and the rules of client acquisition are constantly evolving.

In today's episode Colin interviews Samantha Russell, Chief Evangelist with FMG Suite. What is a Chief Evangelist? Listen in to find out more and enjoy the show!

Episode 068: Marketing is about providing value, building relationships, and earning trust. Financial advisors who want to stand out focus less on selling and more on serving. One of the most effective ways to do this is by creating content people want to engage with, whether blog posts, newsletters, social posts, podcasts, or videos. In this episode, Kyle Van Pelt talks with Samantha Russell, Chief Evangelist at FMG Suite. Samantha teaches financial advisors how to utilize digital marketing strategies to produce exponential growth through website development, content marketing, SEO, social media, and video. Her cutting-edge thought leadership is recognized throughout the financial services industry and led to her being named to Investment News 40 Under 40, ThinkAdvisor "Luminary" and Wealth Management Top Ten to Watch. Kyle and Samantha talk about strategic marketing techniques for financial advisors. They discuss the power of content marketing, the importance of consistency in the marketing process, and the impact of providing value beyond financial advice. In this episode: [03:10] - Samantha's money moment [05:47] - Samantha's transition from sales to marketing [08:24] - How marketing tactics have changed over time [11:34] - How new RIAs can stand out [16:02] - How to scale marketing efforts [20:07] - Choosing the right CRM [22:22] - Effective marketing strategies [25:25] - The power of in-person events [28:02] - Samantha's outlook on the future of the industry [35:21] - Milemarker Minute Key Takeaways An effective marketing strategy offers value first before asking for anything in return. Marketing takes time and consistent effort, but when done right, it can lead to a steady stream of qualified leads. Content marketing is a powerful tool for attracting and nurturing prospects. Hosting in-person events that offer value creates meaningful connections on a personal level. Quotes [06:39] - "One of the biggest ways any firm can become a trusted source, where someone will take the phone call or the sales meeting first, is to give something of value away before you ask. I always say give, give, give, then ask." ~ Samantha Russell [09:45] - "AI has completely changed the game of how people get information. SEO is probably the thing that's Wild West the most, more than anything else." ~ Samantha Russell [28:33] - "Content is going to become even crazier, and the tools that we use to service clients are going to become so hyper-productive. We are going to go back to thinking about experiences because so many other things are going to become commodities, and the experiences are going to become crucial." ~ Samantha Russell Links  Samantha Russell on LinkedIn FMG Suite Salesforce Wealthbox  Redtail Technology Rubin Miller Peltoma Capital Partners How to Talk So Kids Will Listen & Listen So Kids Will Talk Connect with our hosts Milemarker.co Kyle on LinkedIn Jud on LinkedIn Subscribe and stay in touch Apple Podcasts Spotify YouTube Produce game-changing content with Turncast Turncast helps your company grow by producing top-quality content and fostering transformative conversations. We specialize in content generation, podcasting, digital strategy, and audience growth for fintech and financial services companies. Learn more at Turncast.com.

99% of fund managers are doing social media wrong. Stale and stagnate. Nobody wants that. How do you get to the 1% that stops the scroll? Put some fun back in your fund game.  Today, Samantha Russell is coming on the show to teach you how to do just that.  Not only has Samantha been named an investment news 40 under 40, a Think Advisor Luminary, and one of the top 10 individuals to watch in wealth management but she's also holds the role of chief evangelist in a highly successful marketing agency serving a whopping 40,000 clients. In this episode, Samantha and Stacy discuss:   ·       Her backstory, from bootstrapping with a nonexistent marketing budget to exit·       Tips for leveraging stories in your marketing to ramp up sales·       The key to mastering feel-good authenticity online, in sales conversations, and beyond …and so much more! Authenticity isn't always easy in a performance obsessed industry, but Samantha's got you covered. Grab your headphones and get ready to learn from the best.  - - -Make The Boutique Investment Collective part of your Billion Dollar Backstory. Gain access to invaluable resources, expert coaches, and a supportive community of other boutique founders, fund managers, and investment pros. Join Havener Capital's exclusive membership

Samantha Russell is a dedicated treatment manager at Mount Lake Services in the cornerstone program, where she has been working for the past twelve years. Starting as an aide in the assisted living setting, Samantha transitioned to the cornerstone program to work with individuals with complex needs, especially focusing on those with sexual problematic behaviors or forensic backgrounds. Her passion lies in helping individuals build a new identity and move forward positively in their lives.Episode Summary:In this enlightening episode, Samantha Russell discusses her experience working in the human services field with individuals who have complex needs, including those with forensic backgrounds. She delves into the skills and support required for direct support professionals (DSPs) in such settings, emphasizing the importance of specialized training and a trauma-informed approach. Throughout the conversation, Samantha highlights the rewarding aspects of her job and offers advice to those considering a career in this line of work.Samantha sheds light on the critical role of DSPs in providing clinical support to individuals with complex needs at the cornerstone program, emphasizing the importance of seeing beyond the forensic label and focusing on the unique abilities of each person. She shares practical insights on how DSPs can support individuals in their journey towards a new, positive identity while ensuring their safety and success.Key Takeaways:Individuals with complex needs may require increased clinical supports and specialized training for DSPs to effectively support them.DSPs at the cornerstone program provide more clinical support compared to other programs at Mount Lake Services, focusing on therapeutic and reflective approaches.It is essential for DSPs to adopt a trauma-informed approach and recognize the potential and gifts of individuals with forensic backgrounds.The rewarding aspects of working in this field include empowering individuals to enjoy life and supporting staff in implementing trauma-informed practices.There are diverse opportunities for growth and exploration in the human services field, allowing individuals to find their niche and achieve their career goals.Notable Quotes:"DSPs need to be trained and equipped to support individuals with complex needs, especially those with forensic backgrounds, through specialized training and objective reporting.""It is crucial to have a trauma-informed approach and focus on the individual's journey towards a new identity while ensuring their safety and success.""Empowering individuals to enjoy life and supporting them in their journey towards a positive new identity is incredibly fulfilling as a DSP."Resources:Website: Mountain Lake ServicesWebsite: Cornerstone ProgramDon't miss out on the full episode to gain more insights from Samantha Russell on working with individuals with complex needs and forensic backgrounds. Tune in for engaging discussions and valuable perspectives. Hosted on Acast. See acast.com/privacy for more information.

It's time to get the 411 on 420 and learn about how Cannabis is helping cancer patients from alleviating pain to curbing anxiety. Avi Grant-Noonan and Samantha Russell both #CervicalCancer #Cervivors share their experiences with using cannabis and how it has changed their lives for the better. Dr. Brooke Worster a clinician-researcher, practicing Supportive Medicine and cancer pain management for cancer patients at the Sidney Kimmel Cancer Center, breaks down the stigma of using cannabis for cancer patients, including the history and the various cannabis products.  Remember, your health is your priority, and seeking information is a crucial step in your journey.  Did you connect with this episode? Share your thoughts with us on social media using #CervivorPodcast or by emailing us.   For more Cervivor-related content, check out: Cervivor.org. Follow Cervivor on all social media platforms. If you would like to be interviewed as a potential guest for an upcoming episode or would like to request a speaker or topic for a future podcast episode, email us at info@cervivor.org. --- Support this podcast: https://podcasters.spotify.com/pod/show/cervivor/support

Watch this episode on YouTube. Topics: Threads burned bright for two weeks then DAU were down over 80%.Twitter's rebrand to X wiped out ~$4 billion in brand equity. RIP the bird.Point: All marketing is one of three things:BrandingPRDirect responseEverything else is just tactics. This concept from Bob Knorpp is so key.I go over the #1 marketing mistake I see brands make (this is the "marketable" concept via Samantha Russell). Success has less to do with tactics like social media or advertising; it's about whether you know why your business exists. Call it a north star, a reason for being. The rest will follow.Book a marketing coaching session: emilybinder.com/callLinks mentioned:Follow Samantha Russell on LinkedInBob Knorpp's podcast: The BeancastMini-pod YouTube playlist: youtube.com/emilybinderMy favorite podcast tools:Riverside is the best way to record an audio or video podcast: https://emilybinder.com/riversideDescript is the BEST tool to easily edit audio or video like a Word doc. You will never go back. https://emilybinder.com/descriptThinkersOne Videos! Order a 2-min personalized event invite, Zoom drop-in, or virtual keynote. Menu: emilybinder.com/thinkersoneRate / review / subscribe to this show: emilybinder.com/podcastFollow & connect:My website | Beetle Moment Marketing | LinkedIn | Twitter | Instagram | YouTube | Get email updates Hosted on Acast. See acast.com/privacy for more information.

99% of fund managers are doing social media wrong. Stale and stagnate. Nobody wants that. How do you get to the 1% that stops the scroll? Put some fun back in your fund game.  Today, Samantha Russell is coming on the show to teach you how to do just that.  Not only has Samantha been named an investment news 40 under 40, a Think Advisor Luminary, and one of the top 10 individuals to watch in wealth management but she's also holds the role of chief evangelist in a highly successful marketing agency serving a whopping 40,000 clients. In this episode, Samantha and Stacy discuss:   ·       Her backstory, from bootstrapping with a nonexistent marketing budget to exit·       Tips for leveraging stories in your marketing to ramp up sales·       The key to mastering feel-good authenticity online, in sales conversations, and beyond …and so much more! Authenticity isn't always easy in a performance-obsessed industry, but Samantha's got you covered. Grab your headphones and get ready to learn from the best. More About Samantha Russell: Samantha Russell is the Chief Evangelist at FMG, an all-in-one marketing platform that helps more than 40,000 financial advisors and insurance agents attract new leads, stay connected with clients and grow their businesses.  In her role at FMG, Samantha teaches financial advisors how to utilize digital marketing strategies to produce exponential growth through website development, content marketing, SEO, social media, and video.   - - - Thank you to our Billion Dollar Backstory podcast sponsor: Ultimus Fund Solutions. You want to launch an interval fund (but don't know where to start). Ultimus has your back. Their in-depth guide answers your real questions. 

As much as some advisors hate to hear it, the age of the hard sell is over. Your prospects want a relationship, not a sales pitch. It's time to change how you present yourself online.

As much as some advisors hate to hear it, the age of the hard sell is over. Your prospects want a relationship, not a sales pitch. It's time to change how you present yourself online.

Podcast: Rethink. Financial Advice (LS 30 · TOP 5% what is this?)Episode: Ignore Marketing Data at Your Own Peril Featuring Samantha Russell (Ep 44)Pub date: 2023-04-05Financial advisors rely on data to help their clients, but what happens when they ignore marketing data when it comes to growing their business? The advice & investment management industry & profession is at a pivotal point since they are fungible and hard for consumers to differentiate one advisor from another. There's no longer an easy button for advisors to say they're a fiduciary, etc. to differentiate themselves. Join us as we discuss this and more with special guest and marketing expert Samantha Russell.Samantha, Adam & Derek discuss:The pivotal moment for our industryHow there are lots of gaps on what clients are getting versus what they are looking for and expectingWhat about your business is marketable?Why Health & Wealth content is so much more interesting and consumable content for people than market updatesBringing a more sensory experience to your clients with their moneyBeing the Canyon Ranch of financial wellness for your clientsAnd lots more!Resources:Fidelity Investments 2022 Investor Insights Study Edelman Financial Engines StudyHow to include your fees on your website -best practices blog postConnect with Samantha Russell on LinkedInFollow Samantha Russell on TwitterLearn more about FMG for AdvisorsFollow RethinkFA on LinkedInConnect With Adam Holt:Schedule an Asset-Map DemoAsset-Map LinkedIn: Adam HoltLinkedIn: Asset-MapFacebook: Asset-MapConnect With Derek Notman:Schedule a Call with DerekConneqtorLinkedIn: Derek NotmanLinkedIn: Conneqtor Twitter: Derek Notman Hosted on Acast. See acast.com/privacy for more information.The podcast and artwork embedded on this page are from H. Adam Holt, CFP and Derek N.H. Notman, CFP, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

Podcast: Rethink. Financial Advice (LS 30 · TOP 5% what is this?)Episode: Ignore Marketing Data at Your Own Peril Featuring Samantha Russell (Ep 44)Pub date: 2023-04-05Financial advisors rely on data to help their clients, but what happens when they ignore marketing data when it comes to growing their business? The advice & investment management industry & profession is at a pivotal point since they are fungible and hard for consumers to differentiate one advisor from another. There's no longer an easy button for advisors to say they're a fiduciary, etc. to differentiate themselves. Join us as we discuss this and more with special guest and marketing expert Samantha Russell.Samantha, Adam & Derek discuss:The pivotal moment for our industryHow there are lots of gaps on what clients are getting versus what they are looking for and expectingWhat about your business is marketable?Why Health & Wealth content is so much more interesting and consumable content for people than market updatesBringing a more sensory experience to your clients with their moneyBeing the Canyon Ranch of financial wellness for your clientsAnd lots more!Resources:Fidelity Investments 2022 Investor Insights Study Edelman Financial Engines StudyHow to include your fees on your website -best practices blog postConnect with Samantha Russell on LinkedInFollow Samantha Russell on TwitterLearn more about FMG for AdvisorsFollow RethinkFA on LinkedInConnect With Adam Holt:Schedule an Asset-Map DemoAsset-Map LinkedIn: Adam HoltLinkedIn: Asset-MapFacebook: Asset-MapConnect With Derek Notman:Schedule a Call with DerekConneqtorLinkedIn: Derek NotmanLinkedIn: Conneqtor Twitter: Derek Notman Hosted on Acast. See acast.com/privacy for more information.The podcast and artwork embedded on this page are from H. Adam Holt, CFP and Derek N.H. Notman, CFP, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

Guest: Samantha Russell, OTR/L, Pediatric Occupational Therapist Autism affects 1 in 36 children, and about 25-30% of those children are nonspeaking. In this episode of Helping Kids Thrive, host and speech language pathologist, Nicole Pounds, M.S. CCC-SLP, is joined by pediatric occupational therapist, Samantha Russell, OTR/L, to discuss ways that parents and schools can support children who have nonverbal autism. Together they share insights from their professional therapy work with children who have nonverbal autism on various considerations with sensory processing, language development, social interaction, stimming, and overall support and inclusion in the classroom and home settings. Episode Highlights: Discussion around the nuance associated with how we talk about Autism Overview of Autism diagnosis as outlined in the DSM-5 Insight into social interactions for a child who is nonverbal Gestalt Language Processing and echolalia Need for holistic care Support for nonverbal autistic children at home Services and therapies available Support for nonverbal autistic children at school Ways parents can advocate for their children in the school setting DotCom Therapy partners with school districts and employers to provide holistic care for children through direct therapy services and asynchronous learning activities accessible via their online learning platform. Click here to learn more about DotCom Therapy.  

Financial advisors rely on data to help their clients, but what happens when they ignore marketing data when it comes to growing their business? The advice & investment management industry & profession is at a pivotal point since they are fungible and hard for consumers to differentiate one advisor from another. There's no longer an easy button for advisors to say they're a fiduciary, etc. to differentiate themselves. Join us as we discuss this and more with special guest and marketing expert Samantha Russell.Samantha, Adam & Derek discuss:The pivotal moment for our industryHow there are lots of gaps on what clients are getting versus what they are looking for and expectingWhat about your business is marketable?Why Health & Wealth content is so much more interesting and consumable content for people than market updatesBringing a more sensory experience to your clients with their moneyBeing the Canyon Ranch of financial wellness for your clientsAnd lots more!Resources:Fidelity Investments 2022 Investor Insights Study Edelman Financial Engines StudyHow to include your fees on your website -best practices blog postConnect with Samantha Russell on LinkedInFollow Samantha Russell on TwitterLearn more about FMG for AdvisorsFollow RethinkFA on LinkedInConnect With Adam Holt:Schedule an Asset-Map DemoAsset-Map LinkedIn: Adam HoltLinkedIn: Asset-MapFacebook: Asset-MapConnect With Derek Notman:Schedule a Call with DerekConneqtorLinkedIn: Derek NotmanLinkedIn: Conneqtor Twitter: Derek Notman Hosted on Acast. See acast.com/privacy for more information.

We are wild advocates for advisor video and coach advisors on how to rock video across their client experience in our quarterly DIY Video Workshop. That's why we were so excited to partner with FMG and partner with Samantha Russell on our podcast to talk about the power of advisor video.Samantha Russell, Chief Evangelist Officer at FMG Suite strives to help financial advisors drive organic growth through digital marketing strategies and marketing automation. Helping advisors understand how digital marketing can transform your mindset and change the way they engage clients. In this episode, we cover how advisors can rock the power of video to supercharge their marketing. We share first-hand experience of what it takes to adopt video, zero click content, and details of the FiComm and FMG partnership designed to elevate advisor marketing across the industry.https://twitter.com/SamanthaTwentyhttps://www.linkedin.com/in/samanthacrussell/https://fmgsuite.com/Subscribe to never miss an episode and connect with us on:Website | https://bit.ly/FiCommPartnersInstagram | https://bit.ly/FiCommInstagramLinkedIn |  https://bit.ly/FiCommLinkedInTwitter | https://bit.ly/FiCommTwitter

Guest: Samantha Russell, OTR/L, Occupational Therapist & Olivia Holubeck, MA CCC-SLP, Speech Language Pathologist Looking for some last minute gifts this holiday season?  This week on the podcast, Nicole is joined by occupational therapist, Samantha Russell, OTR/L, and speech language pathologist, Olivia Holubeck, MA CCC-SLP to talk about some of their favorite toys for promoting your child's development. Samantha and Olivia share their top 3 favorites to use during sessions and give insight into how to best use these toys to promote communication skills, sensory exploration, and fine motor development. Check out the complete Wolf+Friends 2022 Official Holiday Gift Guide.

Bruce and Jeff have an informative conversation with marketing whiz Samantha Russell, chief evangelist at financial adviser marketing firm FMG Suite. Samantha reveals major tricks of the trade when it comes to marketing across social media. She offers a get-started plan for advisers less familiar with social media platforms, as well as examples of some advisers already making major marketing moves.Guest Bio: Samantha is the Chief Evangelist at Twenty Over Ten and FMG Suite, a web development company that creates tailored, mobile-responsive websites for financial advisors. Samantha has spent the last 8 years empowering advisors to market themselves effectively online using digital tools. With a background in marketing, social media and public relations, Sam focuses on helping business owners understand the value of their online presence and connecting them with the marketing tools and digital solutions they need to effectively manage their brand and engage clients.

"It's almost like a survival mechanism. I have to hold onto what is positive and what's going to get me through this day. I have to look forward or everything is going to drag me down." - Samantha Russell I am so grateful to be introducing you to an incredible woman today. Samantha Russel is a 3x Cancer Survivor, advocate and content creator.  She shares her unique experience as a cancer survivor and double ostomate online. By sharing her story, she hopes to raise awareness and encourage self love and healing for others.  In this conversation we talk about her cancer fight and what kept her fighting through her first, second and third diagnosis. You'll also hear: - how she finds joy in small things - how her plans and goals for the future have changed over the last six years - how she practices self-love for herself - creating a positive foundation for her mindset CONNECT WITH SAMANTHA: Instagram Twitter CONNECT WITH DANIELLE Buy the HIP Habits Workbook Facebook Instagram Twitter Website This podcast is brought to you by the Mail Tribune. Check out more Mail Tribune podcasts here.  

At FMG Suite, Susan Theder acts as the Chief Marketing and Experience Officer and Samantha Russell acts as the Chief Evangelist. FMG Suite currently provides over 40,000 financial advisors and insurance agents with award-winning content and digital marketing tools to help them build their businesses, expand their influence, and strengthen relationships with customers. Doug, Susan … Continue reading Episode 100 – Achieving an Effective Marketing Strategy for Your Firm – With Susan Theder and Samantha Russell →

FMG Suite Chief Evangelist Samantha Russell joins us for a discussion of marketing best practices, being social on social media, and the all-important five-second test! Hosted on Acast. See acast.com/privacy for more information.

In this episode, the social media star shares why not having a well thought out website is like showing up in pajamas to a meeting, how being authentic and embracing the real you is critical for effective marketing, what her essential components are for an impactful social media strategy and whether you should or should not have a “face” of your brand. Plus, a Big Reveal that is sure to surprise… and inspire.

1. Tweet from Jeff Levine - https://twitter.com/CPAPlanner/status/14537083009193984032. Tweet from Andrew Thrasher - https://twitter.com/AndrewThrasher/status/14505089016365301793. Blog post by Sam Ro - https://www.tker.co/p/stock-market-historical-facts4. Tweet by Samantha Russell - https://twitter.com/samanthatwenty/status/1454073210258042890?s=115. Tweet by Michael Batnick - https://twitter.com/michaelbatnick/status/1453724182236176385?s=116. Tweet by FactSet - https://twitter.com/factset/status/1452789327038136325?s=117. Article written by Christine Benz - https://www.morningstar.com/articles/1002654/can-you-save-too-much-in-a-health-savings-account@JessupWealth on Instagram and Twitter@JessupWealthManagement on Facebook and LinkedIn

Today's episode of In The Suite with Samantha Russell is about creating your own momentum in the ever-changing world of technology, innovation, and social media. Samantha Russell is Chief Evangelist at FMG Suite & Twenty Over Ten, a leading SaaS company in financial services providing marketing automation and creative content for financial professionals. She's a mother of two, a voracious reader, and an articulate communicator who has delivered over 600 presentations since 2015 about how to use digital marketing to grow your business. Samantha is a 2020 Honoree for the InvestmentNews 40 Under 40 award and was also named to the "10 to Watch" list by WealthManagement.com that same year. She has a B.S. Cum Laude in Organization Communication from Miami University and has a decade of experience, but appreciates being a student of life. “I'm a lifelong learner, I read incessantly, and I love to just learn,” Samantha says. As she puts it, There is nothing she finds more inspiring than being able to empower advisors to market themselves effectively and who are enjoying returns on their marketing investment…In The Suite. She boldly evolves with the social media platforms, breathing life and fresh air into everything she touches. Listen to Samantha's episode to learn about examining who you're targeting with your pricing, facing the hurdles of compliance, the art of storytelling, and so much more.Referenced MaterialsSamantha Russell - Website Samantha Russell - TwitterTwenty Over Ten - WebsiteTwenty Over Ten - YouTubeFMG Suite - Website8 Ways Financial Advisors Can Use Google Search Console To Improve SEO - Twenty Over Ten WebsiteSamantha Russell Named to 2020 Class of 40 Under 40 by InvestmentNews - Twenty Over Ten WebsiteExcell Conference 2021 - WebsiteJustin Castelli - Website

  Samantha helps financial advisors create digital marketing strategies that produce explosive growth through website development, content marketing, SEO, social media and video. A prolific speaker and content contributor, she often appears on stage at financial conferences in the pages of well-known industry publications. She is an Investment News 40 Under 40 award winner and... The post Samantha Russell on the Circuit of Success appeared first on The Circuit of Success with Brett Gilliland.

Content marketing costs 62% less than traditional outbound methods, yet it generates three times the number of leads. See tweet thread with Adam's question about cost of content marketing (legit question, not a what-about). Stat via Twenty Over Ten (shout out to Samantha Russell). I explain why you absolutely must do content marketing, what it means, and which channels will give you the most bang. Content marketing benefits include SEO, building your brand, and a body of work that signals authority and trustworthiness (see blog post and my video). Advertising doesn't accomplish this long term. Book a marketing consultation with me at emilybinder.com/call. Also mentioned this episode:1) What is Alexa Flash Briefing - see video2) iPod and shifting consumption of music to the 99 cents per song model - how this relates to voice: content will follow device adoption.3) Listener and client Forrest Kelly hosts "The Best Wine Podcast"4) Listener and client, therapist Iris First hosts "Really, is that the way you see me?" an enneagram and relationships podcast See acast.com/privacy for privacy and opt-out information.

If you're a financial advisor or advisory firm who wants to pursue growth through digital marketing, but you've always been unimpressed with the results, you've probably skipped the most important part: The human side of digital marketing. Knowing the behavioral and psychological principles to build trust and connection online while intentionally designing for the desired … Read More Read More

If you're a financial advisor or advisory firm who wants to pursue growth through digital marketing, but you've always been unimpressed with the results, you've probably skipped the most important part: The human side of digital marketing. Knowing the behavioral and psychological principles to build trust and connection online while intentionally designing for the desired behavior forms the foundation of any successful digital marketing strategy. (Especially in an industry where obtaining a client means getting them to trust you with their life savings!) Fortunately, the industry's foremost authority on digital marketing, Samantha Russell, joined us to discuss: The #1 goal for social media that most advisors get wrong Specific ways to design your website for instant trust and rapport The "5 Second Test" to determine the effectiveness of your website's messaging Ideas for showing prospective clients what to do rather than telling them How to market your advisory firm in a world where planning and investments are commoditized For more information and resources, visit: www.wiredplanning.com/episode28.

This week, Jamie Hopkins talks with Samantha Russell, Chief Evangelist at FMG Suite, about focusing on marketing, following industry trends, and giving advisors tangible tips for long-term success.  You can find show notes and other information at CarsonGroup.com/Framework.

As time goes on, people are growing less concerned with staying loyal to a particular brand. Consumers and clients want to feel more connected to brands on a personal level. Samantha Russell has spent a lot of her time developing marketing strategies that focus on this authentic way to attract clients and she will share some of these ideas with Tom today. About Samantha Russell: Samantha is the Chief Evangelist at FMG Suite & Twenty Over Ten. Russell uses her extensive digital, content and social media marketing to educate financial advisors with their marketing resources and strategies to help them grow their practices. LinkedIn: https://www.linkedin.com/in/samanthacrussell Key Moments: 2:14 - Samantha's Background 7:06 - Successful Marketing Tactics 10:44 - Making More Specific Calls To Action 14:18 - Use The Client's Language 19:12 - Long Term Marketing Mindset 27:04 - What's Next? 30:26 - Any Gimmicks To Be Aware Of? Contact Retirement Inside Out: Email: tom.lamendola@figmarketing.com Phone: 800-527-1155 Web: figmarketing.com

Samantha Russell is chief evangelist with Twenty Over Ten, a digital marketing platform for financial professionals.Russell's practical yet insightful digital marketing tips and techniques have helped thousands of financial professionals experience significant growth. And lord knows, when it comes to digital marketing, they certainly need the help.Russell joins us to discuss what advisors can do better, new and cool technology and the latest ideas in social media marketing.

In this episode, Jack Sharry talks with Samantha Russell, Chief Evangelist at FMG Suite, and Matt Nollman, VP of Marketing at LifeYield. The two share their expertise on all things digital communication.  Six years ago, Samantha's husband stumbled upon a problem with seemingly no solution. Every advisor at a firm had an identical web presence. So he created Twenty Over Ten, an easy-to-use website platform for financial advisors. Sam hopped on board to lead sales and marketing and when Twenty Over Ten sold to FMG Suite, Sam shifted to Chief Evangelist, or, as she likes to think of it, Chief Educator. Matt began his career in tech startups before joining LifeYield and working to expand the company's digital reach and online presence. Matt also aligned LifeYield's marketing and sales with its strongest revenue stream and spearheaded LifeYield's shift into enterprise. Both Samantha and Matt understand the importance of reaching people through effective communication and taking digital risks.  Samantha, Matt, and Jack discuss why advisors should become educators, why marketing can no longer be an afterthought, and the most impactful (and surprising) marketing strategy for firms, advisors, and beyond. "Digital marketing no longer should be a line item that kind of gets whatever is leftover in your budget. If you want to grow and grow intentionally and find the clients that will be the best fit for your business, you need to put your money where your mouth is. We see a lot of financial advisory firms, the average is spending 1 to 2 percent of revenue per year on their marketing budget. But the growth firms, the firms that are actually adding new clients more than they're losing them, they're spending about 5 to 10 percent.” ~ Samantha Russell  Main takeaways  Hiring a great copywriter is one of the best ways to improve your business's communication. In a world where everyone is always inundated with information, engaging people through text is invaluable.  When it comes to digital channels and strategies, your firm doesn't need to be everywhere at once, especially if your marketing team is small and lean. Figure out a scalable way to communicate that works for your business. If you have multiple channels, make sure those channels work together to tell one cohesive story with complimentary messaging.  Digital referrals are invaluable. If you don't have a strong web presence, you're out of the race for a client's attention before the race even begins.  Even if you can't measure its success right away, explore new audiences and new channels. It may lead to insights and value that can't be quantified.  Links Samantha on LinkedIn Smantha's website Twenty Over Ten Squarespace  Wix Weebly Putnam Investments  Broadridge Financial Solutions Emerald Connect Morgan Stanley Ameriprise Financial SEI Northwestern Mutual New York Life Money Management Institute NextChapter InvestmentNews Connect with our hosts LifeYield Jack Sharry on LinkedIn Jack Sharry on Twitter Matt Nollman on LinkedIn Subscribe and stay in touch Apple Podcasts Spotify LinkedIn Twitter Facebook

Before last year's COVID-19 pandemic, we would hear about advisors getting together with some clients and prospects for arts or charity projects, or even hosting a wine tasting. But unfortunately, the pandemic made many of these events virtually impossible to hold as this new normal really shifted things. Samantha Russell joins the podcast to discuss what it might look like to return to in-person events in a post-COVID era. Plus, she discusses the notable advantages that moving some of these events permanently into a virtual format may have on your practice. For full show notes and links mentioned in this episode, visit http://bmogam.com/betterconversations.

In this episode, we site down with Samantha Russell, the Chief Evangelist at FMG Suite. Everybody knows Samantha for what she's done at Twenty Over Ten over the past several years - she's an expert in all things marketing as relates to web, social media, paid search, SEO, and email marketing.  We get into social specifically on this episode, and tactically what advisers can do to build their practice on social media.   www.thesevengroup.com

Samantha Russell has been named to Investment News's “40 Under 40” and to wealthmanagement.com's “10 to Watch” list for her work in creating dynamic websites and digital marketing strategies for Advisors. Our conversation about why digital marketing matters and how to measure return on investment moved me from being slightly skeptical to being excited to try some new things in Kingswood's marketing strategy. How to leverage both business and personal messages most effectively across the different social media outlets Why it is important to engage on social media rather than simply post & wait for followers How you can gauge what the most effective digital medium is for your message How you should be measuring success in your digital marketing efforts

In this episode with Samantha Russell we talk about her journey to being Chief Evangelist for FMG Suite. The unique marketing approaches she took to growing Twenty over Ten with her husband and the power of content, specifically video.  Samantha Russell is one of the best and brightest minds in the marketing space for financial advisors. She was most recently the Chief Marketing Officer for Twenty over Ten until they FMG Suite bought the company. Now she is Chief Evangelist Officer for FMG Suite. Last year she was honored with the InvestmentNews 40 Under 40 award as well as being named to the "10 to Watch" list by WealthManagement.com.

This week host Mike Woods is joined by Samantha Russell, former CMO of Twenty Over Ten and FMG Suite’s new Chief Evangelist. They start by addressing what drove FMG Suite’s acquisition of Twenty Over Ten and Samantha’s new role. Then, fresh off a record-breaking webinar, Samantha discusses the new SEC advertising rules and how they apply to RIAs and advisors. To finish off their conversation, Samantha presents her top marketing trends for 2021, including video, retargeting ads, and hyper-personalization.

We are joined by Samantha Russell, Chief Evangelist of FMG Suite where we discuss establishing your brand online. Please share your thoughts and if you have a suggestion for a compelling guest or to ask a question to be answered on the show, please send us an email: info@mcoadvisors.com

Podcast: Standard Deviations with Dr. Daniel Crosby (LS 46 · TOP 1% what is this?)Episode: Samantha Russell - Marketing for a Better WorldPub date: 2021-01-26Samantha Russell is the Chief Marketing & Business Development Officer at Twenty Over Ten. Utilizing her background in Public Relations, Marketing and Client Relations, Sam focuses on helping new clients understand the value of their online presence and connecting them with the marketing tools and digital solutions they need to effectively manage their brand. Samantha was featured on Wealth Management's “10 to Watch” and Investment News “40 Under 40” 2020 lists. Apart from her job, Sam enjoys cooking, running, hosting dinner parties and keeping up with her favorite podcasts - This American Life, Radiolab and Serial. Tune in to hear: Do marketers have an ethical obligation to use their powers for good? What is social marketing and what are some ways it can educate + help create a better world? What are some of the “pillars of success” shared by many timeless marketing campaigns? How true is the contemporary adage that “everyone is a brand?” If this holds true, how do we balance this reality with authenticity and candor? Are brands framing themselves more like personalities or trying to humanize themselves? How can brands navigate the thin line between being topical + seizing a moment vs. abusing their influence and taking advantage of a bad situation? What are the upsides and drawbacks to brands taking a particular political stance? www.twitter.com/samanthatwenty www.linkedin.com/in/samanthacrussell blog.twentyoverten.comThe podcast and artwork embedded on this page are from Dr. Daniel Crosby, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

Podcast: Standard Deviations with Dr. Daniel Crosby (LS 47 · TOP 1% what is this?)Episode: Samantha Russell - Marketing for a Better WorldPub date: 2021-01-26Samantha Russell is the Chief Marketing & Business Development Officer at Twenty Over Ten. Utilizing her background in Public Relations, Marketing and Client Relations, Sam focuses on helping new clients understand the value of their online presence and connecting them with the marketing tools and digital solutions they need to effectively manage their brand. Samantha was featured on Wealth Management's “10 to Watch” and Investment News “40 Under 40” 2020 lists. Apart from her job, Sam enjoys cooking, running, hosting dinner parties and keeping up with her favorite podcasts - This American Life, Radiolab and Serial. Tune in to hear: Do marketers have an ethical obligation to use their powers for good? What is social marketing and what are some ways it can educate + help create a better world? What are some of the “pillars of success” shared by many timeless marketing campaigns? How true is the contemporary adage that “everyone is a brand?” If this holds true, how do we balance this reality with authenticity and candor? Are brands framing themselves more like personalities or trying to humanize themselves? How can brands navigate the thin line between being topical + seizing a moment vs. abusing their influence and taking advantage of a bad situation? What are the upsides and drawbacks to brands taking a particular political stance? www.twitter.com/samanthatwenty www.linkedin.com/in/samanthacrussell blog.twentyoverten.comThe podcast and artwork embedded on this page are from Dr. Daniel Crosby, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

Samantha Russell is the Chief Marketing & Business Development Officer at Twenty Over Ten. Utilizing her background in Public Relations, Marketing and Client Relations, Sam focuses on helping new clients understand the value of their online presence and connecting them with the marketing tools and digital solutions they need to effectively manage their brand. Samantha was featured on Wealth Management’s “10 to Watch” and Investment News “40 Under 40” 2020 lists. Apart from her job, Sam enjoys cooking, running, hosting dinner parties and keeping up with her favorite podcasts - This American Life, Radiolab and Serial. Tune in to hear: - Do marketers have an ethical obligation to use their powers for good? - What is social marketing and what are some ways it can educate + help create a better world? - What are some of the “pillars of success” shared by many timeless marketing campaigns? - How true is the contemporary adage that “everyone is a brand?” If this holds true, how do we balance this reality with authenticity and candor? - Are brands framing themselves more like personalities or trying to humanize themselves? How can brands navigate the thin line between being topical + seizing a moment vs. abusing their influence and taking advantage of a bad situation? - What are the upsides and drawbacks to brands taking a particular political stance? www.twitter.com/samanthatwenty www.linkedin.com/in/samanthacrussell blog.twentyoverten.com

In our industry, it can often feel like the same people are talking about the same things over and over again. So, while our guest today is one of our industry's most beloved voices, we're not going to talk about our own perspectives at all. We sit down with Samantha Russell to share stories of where advisors have found success growing their business:Creating a NicheUsing Social MediaSocially Distanced EventsNon-Traditional CommunicationsWe hope you enjoy and follow us on this journey! If you have any ideas, comments or suggestions please fire them our way.Make sure you subscribe to never miss an update.Listen on AcastSubscribe in Apple PodcastsSubscribe in Google PlayLearn more about Potomac Fund Management: https://potomacfund.com/Read our blog: https://blog.potomacfund.com/Disclosure: http://bit.ly/2l3OvaL See acast.com/privacy for privacy and opt-out information.

Yesterday I talked about what set 2020 up to be a year that accelerated digitation of business, namely for financial services. The topic was inspired by a 2021 expert marketing predictions roundup just published on wealthmanagement.com by my friend Robert Sofia, CEO of Snappy Kraken (an early WealthVoice customer by the way). It was hard to choose only five but here are some of my favorite fellow contributions from Patrick Brewer, Kirk Lowe, Samantha Russell, Penny Phillips, and Steve Sanduski. Want to read my prediction? Here's a direct link to the second slide in the slideshow. (It pays to be a B!) See acast.com/privacy for privacy and opt-out information.

To say that 2020 was volatile would hardly capture the financial and emotional roller coaster that we just experienced. Business was forced to become totally digital virtually overnight. What's next for marketing as we come out of the pandemic and reemerge into physical gatherings again?Snappy Kraken CEO Robert Sofia published 36 marketing expert predictions at wealthmanagement.com. I was happy to be included among 35 smart marketers including but not limited to: Patrick Brewer, Stephanie Bogan, Michael Kitces, Kirk Lowe, April Rudin, Samantha Russell, Johnny Sandquist, Taylor Schulte, Kelly Waltrich, and many more. Check out the 1/6/2021 article "2021 Advisor Marketing Predictions: 36 Must-Read Insights From the Experts" at wealthmanagement.com. See acast.com/privacy for privacy and opt-out information.

Last month I had the pleasure of being included on a panel (dubbed the ‘96 Bulls by on attendee) to discuss Digital Marketing--Brittney Castro, Samantha Russell, Jacob Ingram, and Jason Wenk definitely made for an all-star lineup and a valuable conversation. This is our discussion...

Whether you like it or not, marketing is an important part of a financial advisor's job. Traditional ways of marketing still work, but they are slowly losing ground to newer strategies. In this episode of The Advisor Of Tomorrow Podcast Live, Samantha Russell, CMO of Twenty Over Ten, shares her insights on why advisors should embrace marketing, how they can tell their story, where advisors need to improve, and ends with some tips you will want to implement ASAP.

As a financial professional, you likely spend most of your time providing clients with high-quality service.  As a result, it can be difficult to find time to boost your firm through strategic content and digital marketing. Today, Twenty Over Ten's Samantha Russell shares her expertise on how financial professionals can implement marketing and website development … Continue reading Episode 6 – Marketing and Website Development Strategies for Financial Professionals – With Samantha Russell →

Our special guest this week is Samantha Russell, CMO of Twenty Over Ten. Listen now to learn how to personalize marketing communications for every advisor in your firm (because they're all different people, right?), what it takes to develop a good relationship between your sales and marketing teams, and discover Samantha's love for fish tacos and Topo Chico mineral water...even though we weren't quite sure if we could remember its name. Hosted by Torie Happe (FIX Flyer) and Johnny Sandquist (Three Crowns Copywriting and Marketing).

Chasing clients sucks. If your skeptical prospects object at every word you say, you’ll not only stay broke, you’ll also hate your work. The alternative? Attract leads who specifically want you, not just any advisor. If you do this right, they’ll even come to you on autopilot (never make a cold call again). This might sound impossible, but it’s what all the rich advisors do. In this episode, you’ll find out how they make pre-sold leads come to them. Today, Samantha Russell stops by to show you how to get leads automatically and make sales calls easy and fun. Ready to leave behind awful sales calls that lead nowhere? Get the leads you really want? Listen now! Show highlights include: How to get faster results with inbound marketing. (4:35) The most important to link on your website—this tiny change can multiply your results. (11:30) How to write content that gets you ranked on Google and convinces prospects. (13:12) The exact amount of keywords to focus on for more Google traffic. (21:30) How one advisor “infiltrated” corporate executive suites with his content. (29:49) An overlooked traffic strategy that also starts profitable relationships for you. (33:24) Why NOT to do cold outreach, no matter what gurus tell you. (36:56) If you’re looking for a way to set more appointments with qualified prospects, sign up for James’ brand new webinar about how financial advisors can get more clients with email marketing.  Go to https://TheAdvisorCoach.com/webinar to register today.  Ready to learn even more about becoming the successful financial advisor you know you can be? Check out these resources: https://www.theadvisorcoach.com/top-10-best-books-for-financial-advisors.html https://www.theadvisorcoach.com/how-to-make-six-figures-financial-advisor.html https://www.theadvisorcoach.com/cold-calling-financial-advisors.html

#10 Samantha Russell walks us through actions financial advisors should be taking during the Covid-19 pandemic.The top 3 are super critical.1. Check all outgoing scheduled communications for anything tone def to Covid-192. Update contact info on website, if how people reach you has changed during this time.3. Check 'Google My Business' and make sure it's the information you want people to see for your business.

Now is a fantastic time to increase your marketing efforts, but there is a right and wrong way to do it. Samantha Russell of Twenty Over Ten and Lead Pilot comes on to share some pure marketing gold.   For an extended 30 day trial of Lead Pilot, use the code FREEMONTH here: https://leadpilot.io/why-lead-pilot     Follow Samantha on Twitter: https://twitter.com/SamanthaTwenty

Summary:In this episode of Fintech Impact, Jason Pereira, award-winning financial planner, university lecturer, writer, and host interviews returning guest Samantha Russell, Chief Marketing & Business Development Officer at Twenty Over Ten. This time around, instead of discussing Twenty Over Ten, Samantha has come to talk about Lead Pilot, which is Twenty Over Ten’s content marketing platform for financial advisors. Samantha also explains inbound marketing, why it is so effective, and how inbound marketing differs from short-form marketing. Episode Highlights: ● 00:50: – Samantha Russell defines Lead Pilot. ● 02:43: – What led to the creation of Lead Pilot? ● 04:27: – What is inbound marketing and why is it so effective? ● 07:17: – You can’t expect results if you are not trying or doing the right things. ● 09:16: – How does inbound marketing differ from short-form marketing? ● 12:19: – Samantha provides advice for those that don’t think they have enough time for inbound marketing. ● 15:35: – What types of content can people currate on Lead Pilot? ● 18:01: – How is Lead Pilot reporting metrics back to advisors? ● 19:52: – What content platforms are available for integrating and posting? ● 20:30: – What amount of labor does an advisor have to put into Lead Pilot for it to work for them? ● 24:00: – What else would Samantha Russell like people to know about Lead Pilot? ● 25:11: – Is there something in the industry or the company that Samantha Russell would like to see change? ● 26:02: – What has been the biggest challenge to getting Lead Pilot to where it is today? ● 27:29: – What excites Samantha the most about what she is working on? 3 Key Points 1. Lead Pilot allows for content creation, landing pages for the dissemination of that content, social media scheduling, email marketing, and the gathering of your prospect’s data as they engage with the content. 2. Inbound marketing involves providing as many answers and as much helpful information to anybody that wants it for free. Then those people absorb that information and come to you when they are ready to engage with your services. 3. 70% of the buying decision is made online before the customers ever contact you. Tweetable Quotes: ● “Lead Pilot is an inbound marketing platform that makes it easy for advisors to manage and automate all of their marketing messages in one place.” – Samantha Russell ● “We really see the future of marketing in 2020 and this next decade consisting of two things, personalization and automation, and our platform allows advisors to handle both of those.” – Samantha Russell ● “Quoting Michael Kitces here, he had a great quote where he said, ‘Would you hand over your life-savings to someone before looking them up on Google?’ And the answer is ‘no, absolutely not.’” – Samantha Russell Resources Mentioned: ● Facebook – Jason Pereira’s ● LinkedIn – Jason Pereira’s ● FintechImpact.co – Website● Linkedin–Samantha Russell ● twentyoverten.com – Website ● Lead Pilot – Website ● They Ask You Answer by Marcus Sheridan–BookFull Transcript See acast.com/privacy for privacy and opt-out information.

Today's guest is Samantha Russell of Twenty Over Ten.   Samantha Russell is the chief marketing and business development officer at Twenty Over Ten (a digital marketing and website development company for financial advisors). Samantha helps financial advisors create digital marketing strategies that produce explosive growth through website development, content marketing, SEO, social media and video.   In this episode we discuss: ​ Financial advisors and business owners improving their websites The 5-second rule Improving SEO for any website Reutilizing content to different platforms The 40/60 rule for social marketing ...and much more! ​ You can find more about Samantha and Twenty Over Ten at https://twentyoverten.com/  ​ ​To learn more check out the Make Time Productivity Course here.

Samantha Russell is the Chief Marketing & Business Development Officer at Twenty Over Ten, a digital marketing and website development company for financial advisors. Samantha helps financial advisors create digital marketing strategies through website development, content marketing, SEO, social media and video that produce explosive growth. […] The post Samantha Russell on Having a Digital Footprint appeared first on Becoming Referable.

Is your advisory practice coming up at the top of Google’s search engine results page? Can your prospects find you on social media? Today Matt is joined by returning guest Samantha Russell, the chief marketing officer at Twenty Over Ten, to discuss how advisors can become visible to prospects of all ages that are increasingly searching online for advisors to work with. Together, they define and uncover long-term niche strategies, the art of attracting pre-sold clients, how to optimize your website for voice searches, and more! In this episode, you will learn: How to use content marketing to serve your niche How to tweak your website in order to rank higher in search results Two little-known ways to optimize your website for voice searches What you can expect from Twenty Over Ten’s new Lead Pilot program  And more! Tune in now and learn expert tips for boosting your firm’s online visibility! Resources:  Top Advisor Marketing | Twenty Over Ten | Samantha C. Russell | Lead Pilot  Brought to you by: Iris.xyz

Samantha’s guest in the studio is Ceejay, an up-and-coming artist from Loughton in Essex. Ceejay talks about his new album and promotional effort as well as telling Samantha about how music came into his life as a young boy with a lot on his shoulders. Interview by Samantha Russell. Edited by Freddy Chick Follow us on Twitter :: Back to homepage :: File Download (24:06 min / 33 MB)

Samantha’s guest in the studio is Ceejay, an up-and-coming artist from Loughton in Essex. Ceejay talks about his new album and promotional effort as well as telling Samantha about how music came into his life as a young boy with a lot on his shoulders. Interview by Samantha Russell. Edited by Freddy Chick Follow us on Twitter :: Back to homepage :: File Download (24:06 min / 33 MB)

David Elvis is an Elvis impersonator from Islington who has built up quite a name for himself over the years. You may well know of him already and if you don’t, then this is your chance to learn! His good friend Samantha Russell invited him down to CCRadio for a chat ahead of his upcoming gig at the Dublin Castle on Tuesday 26th. Dublin Castle :: David Elvis website :: Back to homepage :: Follow us on Twitter :: File Download (8:26 min / 12 MB)

David Elvis is an Elvis impersonator from Islington who has built up quite a name for himself over the years. You may well know of him already and if you don’t, then this is your chance to learn! His good friend Samantha Russell invited him down to CCRadio for a chat ahead of his upcoming gig at the Dublin Castle on Tuesday 26th. Dublin Castle :: David Elvis website :: Back to homepage :: Follow us on Twitter :: File Download (8:26 min / 12 MB)

Summary:In this 69th episode of Fintech Impact, Jason Pereira, award-winning financial planner, university lecturer, writer, and host conducts an interview with Samantha Russell, Chief Marketing and Business Development Officer at Twenty Over Ten. Twenty Over Ten is a company that assists advisors with marketing and consulting for their business, along with intuitive websites that are easy to manage with a compliance backend. Samantha shares how Twenty Over Ten was started, the marketing problems that they provide their client's solutions to, and the common reasons why many advisors either succeed or fail at digital marketing.Episode Highlights:● 00:36: – Samantha Russell explains Twenty Over Ten and how they help advisors.● 02:44: – What was one of the driving forces for Twenty over Ten getting created?● 05:22: – How has the RAA market differed from the BD space?● 07:34: – What are the unique value propositions that Twenty Over Ten offers?● 12:47: – Do they look for performance on a global level to see what the best practices are?● 17:21: – Jason shares a story from earlier in his career at a dealership conference.● 18:24: – It is all about content marketing and sharing free information.● 19:12: – Besides marketing, what other ways are Twenty Over Ten helping people?● 22:17: – What is one thing that Samantha wishes could be different about her business?● 23:05: – What has been the biggest challenge to date for Twenty Over Ten?● 25:51: – What are some of the website conversations like for those that claim they don’t need them?● 28:03: – For less than $100-a-month clients can benefit from the expertise of Twenty Over Ten.● 34:58: – What about Samantha’s job makes her excited to wake up in the morning?3 Key Points:1. Twenty Over Ten’s value propositions include a built-from-the-ground-up platform, a user-friendly system that doesn’t restrict your content, educational assistance and help with onboarding.2. The problems with websites not getting leads are typically not having a call-to-action, not being optimized for basic search engine optimization, and they didn’t have language specific to their audience.3. Successful websites generally have a schedule once option, very niche-specific language, include video in their marketing, and offer an “as featured in” page with logos of media outlets where their advisor has been featured.Tweetable Quotes:● “We always say you need to write your content to be problem-solution-based.” – Samantha ● “Your challenges sometimes are also your biggest blessings because I think we did have an outsider’s perspective so we could see things very differently than people that have been in the industry forever.” – Samantha● “If you aren’t moving forward, you are moving backwards.” – SamanthaResources Mentioned:● Facebook – Jason Pereira’s● LinkedIn – Jason Pereira’s● Samantha Russell – Linkedin● Twenty Over Ten Blog – Blog for Twenty Over Ten See acast.com/privacy for privacy and opt-out information.

A conversation about Septic Systems with Samantha Russell, Skagit County Public Health environmental health specialist.

Samantha Russell, herself a TV actor and radio presenter talks with Chris Tummings about his career in the business, including his time on ‘No Problem’, and gets personal with questions on the meaning of love. Plus there’s a blast on the bamboo sax. Package by: Samantha Russell Chris Tummings on Twitter :: Back to homepage :: Follow us on Twitter :: File Download (15:56 min / 15 MB)

Samantha Russell, herself a TV actor and radio presenter talks with Chris Tummings about his career in the business, including his time on ‘No Problem’, and gets personal with questions on the meaning of love. Plus there’s a blast on the bamboo sax. Package by: Samantha Russell Chris Tummings on Twitter :: Back to homepage :: Follow us on Twitter :: File Download (15:56 min / 15 MB)

Struggling with over-eating? Can’t stop yourself from grabbing that extra piece of chocolate or cake? Having a resolution this year to finally end the habit of craving sugars, gluten, lactose or anything else? Stress no more, because Samantha Russell has come up with a system that works to help us all deal with our unhealthy emotional eating habits. Sam is an eating psychology coach from New Zealand who focuses on working through the emotional eating habits and providing gentle solutions that work to stop them. On this episode, we uncover the top eight reasons why we can’t stop the cravings and how to reverse these patterns. We also talk about why they occur and the steps we can take to overcome these challenges by implementing practical techniques like taking the focus off the food, making SMART emotional eating goals, making an inventory list and much more. Sam is also offering her free goal-setting workbook to download to help you through your journey, as well as an excellent course you can take to make your next year indeed the year when you stop emotional cravings. Join us for an incredible discussion on eating psychology as well as Sam's top favorite tools and resources including: 2 apps that will keep your brain healthy, smart & calm 2 books on understanding habits and compulsions 1 app that will help you become your own personal trainer on the go Check these out at www.girlskill.com/25 P. S. Sign up for the free, exclusive training from me on “The Lie of Female Success: How to Get Unstuck, Release Pressure & Stop Trying to Do It All” to find out: How to overcome the "Superwoman Syndrome" so you can start living in freedom, with ease, and owning your truth True feminine power and what you can do right now to begin feeling supported, stop pushing & controlling your life and men How to rediscover, embrace and cultivate feminine flow and become embodied so you can stop overthinking and start making decisions from the heart The essence of masculine/feminine polarity and how to attract and magnify the relationship you want And much more… Sign up at girlskill.com/webinar      

Kirk and Matt are joined by Twenty Over Ten's Director of Sales & Marketing Samantha Russell. As one of Top Advisor's strategic partners, Kirk and Matt have worked closed with Twenty Over Ten developing efficient and effective websites for top advisors, including our exclusive Brand Mastered website. Samantha breaks down the 7 important factors to consider when developing a website that's going to do the work for you. Covering everything from the consumer portal to how to effectively use video on your site to generate faster leads. This episode will give you top insight into what your website needs in order to drive leads and find those ideal prospects.  LINKS: SAMANTHA RUSSELL | TWENTY OVER TEN | LINKEDIN

Emotional Eating has met it’s match!  Samantha Russell, or “Sam” as she likes to be referred to is an Eating Psychology Coach who works with women of all shapes and sizes in addressing their emotional eating challenges.  YOU ARE NOT BROKEN.  Therefore, you don’t need to be fixed.  Healing is her preferred method and she has a knowledge base, kindness, and skills to help you on your journey.  Listen the podcast, take advantage of her Freebies on livethewhole.com and then I dare you to not want more from this incredible woman.

FOX Network Traffic Reporter, Samantha Russell by Steve Olivas

This week, Josh talks to Samantha Russell (Secret Pants, Youth Large) about Keep Your Pants On, Secret Pants, and actors slowly changing their costumes. Youth Large returns to Philly Improv Theater, sharing the bill with Dog Mountain on March 23 and 24 at 830pm. Tickets are available at phitcomedy.com. We’re a month away from Philly Sketchfest, and if you would like to volunteer for an evening, head to phillysketchfest.com to give your info.

I sit down with Brian and Sam to talk about thier awesome ways of entertaining, how to throw a cool theme party and food road trips!  http://www.didjaeat.com http://secretpants.net https://www.facebook.com/Goatrodeosketchcomedy https://www.facebook.com/SweetishSketchComedy http://audiblepodcast.com/didjaeat for your free audio book! --- Send in a voice message: https://anchor.fm/didjaeat/message Support this podcast: https://anchor.fm/didjaeat/support

This episode of Breaking Goodman covers Season 1 Episode 3 of Better Call Saul. Another solid episode for the show. Silly at times, but overall really entertaining and engaging. We saw glimpses of who these characters were, are now and how begin to ever so lightly fill in how they get there. Joined by Ned Redmond, Samantha Russell […] The post Breaking Goodman S01E03: Nacho Guy appeared first on Crossroads Comedy Theater.

Do you know how our (your?) 11 and 12 year olds are interacting with social media? You might be surprised. Samantha Russell has been a Melbourne 6th grade teacher for several years – she offers on-the-ground insight to her student’s apps of choice, the playground politics of online inclusion, and the ways in which children … Continue reading #09 Samantha Russell on School Children and Social Media →