The Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practic…
Annemarie Cross: Brand & Communications Strategist; Chief Storyteller; The Podcasting Queen
Join Carrie West as she sits down with Annemarie Cross to explore the power of personal stories—no matter how small—and their ability to inspire hope and connection. Carrie reflects on the importance of moving away from fear-driven headlines and finding platforms that celebrate uplifting news. Annemarie shares her remarkable journey, from being a curious child adopted from a nunnery to becoming a passionate podcaster. She opens up about pivotal moments, including a life-changing accident that shifted her career and shaped her path. This conversation highlights the power of sharing stories, the courage it takes to open up, and the growth that comes from connecting with others. If you're a coach, consultant, or entrepreneur ready to unlock the potential of your own story, this episode is packed with strategies to fuel your personal and professional growth. Here are key takeaways: Impact Beyond Circumstances: Your origin story holds unique experiences that can inspire others. Each of us has faced challenges that have shaped who we are today. Sharing these challenges not only fosters connection but can provide hope and guidance to someone navigating similar paths. Curiosity as a Driving Force: Embrace the passion to learn and grow. My curiosity from an early age led me to the podcasting world, a space where I continue to learn from others' stories, experiences, and insights. Stay curious; it's a portal to discovering opportunities and sparking innovation. Fail Forward to Succeed: Transform your failures into stepping stones. My greatest business failure turned into a learning experience, paving the way for new ventures and the opportunity to empower others with the lessons learned. Let your setbacks fuel future success. Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms: Linkedin Instagram Facebook To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the Ambitious Entrepreneur Show! I'm Annemarie Cross, and today, I'm sharing five essential strategies to help your business stand out and thrive in 2025. In an ever-changing business landscape, creating a stellar customer experience is no longer optional—it's a must. Every interaction, from first contact to ongoing support, needs to leave your clients feeling valued and understood. These strategies will ensure your business becomes the trusted choice when your ideal client is ready to take the next step We'll look at how to move away from the outdated "numbers game" mentality, the importance of robust CRM systems to streamline your processes, and how to nurture potential clients through longer buying cycles. I'll also discuss how to build trust and credibility in a world where skepticism is on the rise and how segmenting your audience can help you craft messaging that speaks directly to their needs. Drawing from my own experience, I'll share practical tips, proven tools, and insights into the systems I use in my business. Whether it's creating meaningful customer touchpoints, preparing for podcast appearances, or building stronger connections with your audience, these strategies will equip you to achieve sustainable success in the year ahead. Let's get started on building a business that thrives in 2025! Here are key takeaways: It's No Longer Just a Numbers Game: Consumers want to feel valued, not just counted. Shift your mindset to view each person as an individual and ensure every single touch point in your communication strategy shows empathy and value. Your ideal clients will thank you by becoming loyal followers and customers. Brace for a Longer Customer Buying Cycle: With longer buying cycles, it's essential to have a robust CRM system in place to nurture potential clients effectively. Consider tools like ITL Technologies to manage your customer relationships and marketing initiatives seamlessly. Overcome Growing Skepticism: In an increasingly skeptical market, trustworthiness and authenticity are your best allies. Be transparent in your communications and ensure your content reflects your unique expertise. AI can support you, but it can't replace your personal touch. Develop a Robust Communications Strategy: Stay top of mind with your audience by integrating diverse communication tactics. Segment your audience to tailor your messages specifically to their needs and interests. Regular newsletters, masterclasses, and community engagement can help maintain strong connections. Build an Unforgettable Brand: Your brand should be unique and uncopyable. Define your brand personality and characteristics that make you stand out. Showcase your distinct qualities and stories to become the choice for your dream client. CONTINUE THE CONVERSATION: Continue the conversation about this podcast episode over on our Community! Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms: Linkedin Instagram Facebook To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the key to unlocking your business's next big breakthrough wasn't a new strategy or tool—but your own personal story? Let's learn how sharing your journey can elevate your brand, build trust, and create opportunities you never imagined. Our guest, Melanie Horsham, is an independent publisher and book marketing strategist who's made it her mission to help people harness the impact of their stories. Melanie's career is nothing short of fascinating—starting in Hollywood with celebrity PR, moving into journalism and radio news, and eventually designing and manufacturing breastfeeding clothing. Her journey wasn't without its struggles, including the tough decision to close her business after a disappointing marketing experience. But those challenges fueled her passion for helping others share their stories through books. In this conversation, you'll learn why your story is one of the most valuable assets you have, how publishing a book can elevate your brand, and the surprising ways it builds trust and credibility. Whether you're an entrepreneur, business owner, or professional, Melanie's insights will inspire you to embrace your narrative and turn it into a powerful tool for success. If you've ever wondered whether your story matters or how to use it to grow your business, you're about to find out. Let's welcome Melanie Horsham and explore how your story can make a lasting impact! Here are three key takeaways to enhance your storytelling in business: Authenticity Over Polished Content: Consumers are increasingly skeptical of overproduced marketing. Trust is built on authenticity and genuine connections, as revealed by Edelman's research. Conversations Trump Funnels: When it comes to high-ticket sales and services, personal conversations and relationships are far more effective than traditional funnels and automated systems. Introverts as Networking Pros: Podcasts offer a powerful platform for introverts to network, allowing for meaningful one-on-one conversations without the overwhelm of traditional networking events. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz www.IndustryThoughtLeaderAcademy.com/Roundtable Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Originally featured on The Christian Entrepreneurs Podcast, I'm excited to share this episode here on the Ambitious Entrepreneur Show too! Karen Crowell and I dive deep into the intersection of faith and business, exploring how to overcome burnout, stay motivated, and care for your well-being. I hope these insights and practical strategies inspire and encourage you to thrive in your business while staying true to your values. Here are the key takeaways for this episode: Spiritual and Emotional Resilience: We shared personal experiences and strategies for maintaining motivation and resilience, especially when feeling exhausted or overwhelmed by current global events. Health and Productivity: We discussed the importance of addressing physical, mental, and emotional health. Faith and Community: We shared personal experiences and strategies for maintaining motivation and resilience, especially when feeling exhausted or overwhelmed by current global events. RESOURCES: Continue the discussion over at https://www.facebook.com/DestinyStrategies Join our Community over on www.AmbitiousEntrepreneurNetwork.com/Community and access free training to help you be positioned in the right way so you can go from Invisible to Influential Trusted Authority – THE choice. Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Learn more about your ad choices. Visit megaphone.fm/adchoices
Now that 2025 is here, it's the perfect time to reflect on the challenges, milestones, and lessons that shaped the past year. 2024 has been full of challenges, milestones, and lessons that have shaped both my personal and professional journey. In this month's episode of the Ambitious Entrepreneur Show, I'm thrilled to sit down with my friend and fellow entrepreneur, Karen Crowell, for a heartfelt conversation we've titled "2024 Reflection Successes." Karen and I share the highs and lows of the year—everything from juggling health and business to celebrating personal wins like launching group coaching programs and exploring new passions. We open up about the obstacles we've faced and the lessons we've learned, hoping to inspire and empower you as you plan for the year ahead. I couldn't be more excited about the opportunities that 2025 holds. It's a fresh start, and we're here to guide you every step of the way with practical strategies, meaningful insights, and the resources you need to thrive. Join us for this episode—it's the perfect chance to pause, reflect, and refuel. Let's make 2025 a year filled with growth, success, and purpose together. Here are three key takeaways to enhance your storytelling in business: The Balancing Act: Their challenges, from navigating illness to finding harmony between home life and business. Health & Productivity: Tips on integrating wellness into your entrepreneurial journey. Financial Wisdom: Strategies for fostering fiscal clarity and reducing stress through profit-first principles. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz www.IndustryThoughtLeaderAcademy.com/Roundtable Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the Ambitious Entrepreneur Show! I'm your host, Annemarie Cross, and in today's episode, I'm sharing a very personal update. I recently took a break from podcasting after life threw us a serious curveball—my husband's health took a turn, leading us on an unexpected journey of discovery. We learned that his health issues were linked to mercury toxicity from dental fillings, and we began exploring naturopathy for detox and overall wellness. But that wasn't all. Along the way, I discovered that I, too, suffer from EMF sensitivity, which sparked a deeper interest in herbal medicine. I've even started growing my own herbal remedies and launched a new brand called Restore Rophe, dedicated to creating natural products for healing. In this episode, I'll take you behind the scenes of our holistic health journey, share the launch of my new business ventures, and discuss how we're helping coaches and consultants increase their visibility and attract more clients. Plus, I'll give you a sneak peek at the Industry Thought Leader Technologies launching in 2025—a game-changer for streamlining business operations. So, grab a cup of tea and join me as I explore the power of a unique, authentic message, the importance of self-care, and how blending natural remedies with professional expertise can truly make a difference in our lives and businesses. It's all happening right here on the Ambitious Entrepreneur Show!! Here are 3 Key Takeaways from her latest episode: Holistic Health and Wellness: Our family's battle with mercury toxicity led me to delve deep into herbal medicine and holistic remedies. I've even started my own garden and launched a brand of herbal teas called "Restore Rophe." Emphasizing the healing properties of nature aligns closely with my Christian beliefs, and I urge everyone to consult open-minded health professionals for a balanced approach to wellness. Empowering Entrepreneurs with Technology: I've partnered with a U.S.-based business to create Industry Thought Leader Technologies, an all-in-one platform for coaches and consultants. This robust system includes CRM, automated emails, a calendar system, and more, aimed at helping businesses scale efficiently and effectively. Stay tuned for the full launch in 2025 Visibility and Authority: For those feeling underrecognized despite their expertise, I've developed free training and resources to help you build a unique, memorable brand and nurture podcast listeners into leads. Our aim is to position you as a trusted authority in your industry. Learn more and join our community at ambitiousentrepreneurnetwork.com/community. RESOURCES: PodcastingWithPurpose Community Invisible to Influential Trusted Authority with a Podcast 5-Day Live Intensive Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to another episode of the Ambitious Entrepreneur Show! Joining me is Tom Schwab, a podcast interview marketing expert and the founder of Interview Valet. Together, we'll highlight the unique strengths introverts bring to podcasting, the benefits of meaningful conversations versus high-pressure sales tactics, and the importance of authenticity and personal connection in today's world. Tom will shed light on why traditional sales funnels often miss the mark and how building genuine relationships and a solid reputation can be more effective. We'll also discuss the fantastic networking opportunities that podcasting provides for introverts, offering a way to forge deep connections without the stress of conventional networking events. Whether you're an introverted marketer looking to make meaningful connections or seeking new ways to build your business, this episode is a must-listen! Don't miss out on practical tips, resources, and expert advice to help you thrive on your entrepreneurial journey! Here are three key takeaways to enhance your storytelling in business: Authenticity Over Polished Content: Consumers are increasingly skeptical of overproduced marketing. Trust is built on authenticity and genuine connections, as revealed by Edelman's research. Conversations Trump Funnels: When it comes to high-ticket sales and services, personal conversations and relationships are far more effective than traditional funnels and automated systems. Introverts as Networking Pros: Podcasts offer a powerful platform for introverts to network, allowing for meaningful one-on-one conversations without the overwhelm of traditional networking events. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz www.IndustryThoughtLeaderAcademy.com/Roundtable Jump straight to these golden nuggets: 05:54 Podcasting is about deep, meaningful conversations for introverts. 08:16 Funnel promises are misleading; conversations build connections. 12:50 People prefer authentic, less polished content overproduced material. 15:35 Authenticity crucial in post-AI world. FTC monitoring. 18:23 Competence, relevance, authenticity, expertise, and building trusted authority. 20:30 Algorithms consider sentiment and share of voice. 25:41 Targeting podcast listeners ensures relevant, engaged audience. 29:48 Podcast interview marketing boosts recognition and SEO. 30:56 Podcasting is beneficial for introverts' networking. Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
What's the real POWER of an origin story? Storytelling in business isn't just about telling what happened but creating a story that connects with people on an emotional level. As entrepreneurs, we can use storytelling to create powerful stories that do more than just share what the business does—they let people see and feel the business's culture and values. This is especially important today when there are so many businesses out there and standing out is more difficult. Today, we have a compelling conversation lined up with life coach Carrie West, who utilizes her extensive background in the entertainment industry to enhance personal and business storytelling. Carrie, who is also the author of the forthcoming "Memoir of an Ordinary Person and the Stories That Changed Her Life," shares her expert insights on the transformative power of origin stories for both personal development and business success. She shares how these narratives emotionally motivate us, and their crucial role in connecting with investors, attracting customers, and influencing corporate culture. This episode reminds us that in business, personal stories that connect with people on an emotional level are crucial for building lasting relationships and inspiring others. Here are three key takeaways to enhance your storytelling in business: Rebuild & Engage: Transform and rebuild your business's origin story to engage your audience effectively. Find compelling elements in your story that intrigue and connect on a personal level. Authentic Delivery: Focus on honest and authentic communication when sharing your story. Avoid overly polished narratives that may seem rehearsed. Authenticity creates trust and builds a deeper connection with your audience. Embrace Imperfections: Don't shy away from admitting communication flaws; instead, partner with someone who complements your storytelling style. Realness in your approach can significantly attract and retain interest from investors and customers alike. Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#408] Debunking Buzzwords & Finding True Fulfillment on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Do you feel disconnected from your current brand? Or perhaps you're looking for ways to make a more significant impact in your industry? This episode will equip you with the clarity and confidence needed to rebrand successfully and authentically. Today, we had the incredible Jackie Bebenroth, a renowned expert in the field of branding, clearly distinguishes the nuances of brand concepts and strategies, making them accessible and understandable. Jackie shared her expert insights on rebranding with confidence and clarity. We explored why entrepreneurs rebrand, uncovering the blind spots in their brand strategy, and the critical role of brand identity in business and personal success. She explained why understanding customer values outweighs emulating competitors, especially for established brands looking for authenticity. This discussion is a goldmine for entrepreneurs eager to understand the nuances of rebranding and to ensure their brand resonates deeply with their target market. Brand transformation isn't just a trend; it's a strategic move towards building deeper customer relationships. Here are 3 key takeaways from this episode: Identify Blind Spots: Learn the crucial steps to uncover what your customers truly value in your offerings and how this insight can redefine your brand's focus. Importance of Visual Identity: Understand why your visual identity needs to resonate with your ideal customer persona and how it plays a pivotal role during a rebrand. Storytelling in Sales: Discover the power of prioritizing solutions and value in your sales narrative before introducing your personal or company backstory. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz www.IndustryThoughtLeaderAcademy.com/Roundtable Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
This week, we are joined by the incredible Cheri Toledo. With 44 years of educational insight and a passion for kingdom life coaching, Cheri shares her expertise in creating impactful signature programs that don't just educate—they transform. In this episode, we dive deep into crucial concepts for every coaching entrepreneur. We unravel how clarity acts as the backbone of effective coaching, preventing the common pitfalls of comparison and misalignment with your core values. Discover the transformational power of coaching programs that build upon successive layers, leading clients to profound breakthroughs and success. Cheri outlines her program's essentials: clarity, content, and cash flow, guiding you to meet the ever-evolving needs of your clients. Additionally, we discuss the buzz around the upcoming **"From Invisible to Influential Trusted Authority"** roundtable. If you're looking to shape your signature program into a magnet for your ideal clients, this is where you need to invest your time. Remember, your journey towards success is a transformation in itself—let us be a part of that journey. Here are 3 key takeaways from this episode: Clarity & Focus: Cheri illuminates the need to narrow down your niche. Find specificity in your coaching to truly resonate and meet the needs of your clients. Transformation over Information: The goal isn't just to present content; it's to guide clients through a transformative journey. Cheri insists on the importance of a relationship-driven approach for profound client growth. Value of a Signature Program: With the online learning industry booming, a well-structured signature program is a game-changer. Cheri marks clarity, content, and cash flow as the trifecta for a program that doesn't just attract clients but empowers their genuine transformation. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz www.IndustryThoughtLeaderAcademy.com/Roundtable Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#406] Elevating Coaches through Signature Programs first appeared on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you ready to transform your "whoops" moments into "wow" successes? In the latest episode of the Ambitious Entrepreneur Show, we delve into the surprising power of accidental successes in business. I'm going to share some incredible stories of accidental successes that have transformed businesses and discuss the importance of embracing these moments as opportunities for growth and learning. I'll share some personal experiences where spontaneous ideas and perceived mistakes led to valuable business insights and growth - from launching a Women in Leadership podcast out of personal struggle to gaining clients in just three episodes. These happy accidents, they're not just flukes; they're your teaching tools, your story, your brand. We'll about authenticity, vulnerability, and the magic of embracing your imperfections to build unshakable trust with your audience. Remember, acknowledging these moments is key to your entrepreneurial narrative. Now, let's get ready to turn those accidental successes into strategic wins. It's all happening here on the Ambitious Entrepreneur Show. Here are 3 Key Takeaways from this episode:
Are you struggling to scale your business through digital marketing? Want to know the secret sauce to boosting your revenue and brand visibility with confidence? This week on the Ambitious Entrepreneur Show, we sat down with Dmitri Smirnov, the marketing mastermind behind Big Life Marketing, to unlock the strategies that can take your business to the next level. In this episode, he'll debunk marketing myths and equip you with actionable tools. We'll uncover the surprising secret to crafting powerful ads (hint: it's not just data!), discover why organic content is the unsung hero of paid advertising, and learn how to strategically test your ads without burning through your budget. Dmitri will also share the key metrics to track for long-term success, and guide you through crafting unique brand stories that resonate with your ideal audience, transforming them into loyal fans, not just another click. Get ready to ditch the generic ads and learn how to tailor your message for maximum impact. Tune in and discover how Dmitri's expertise can help you soar with a winning marketing strategy. Here are 3 Key Takeaways from this episode: Ensure you grasp your market value, establish a reliable track of your finances, and prove your offer organically before funneling money into paid ads Consumers trust organically sourced content. Investing in creating content that educates and engages your audience can pave the way for trust and credibility. Whether through organic content or ads, narratives that resonate with your ideal clients can be your competitive edge in a saturated market. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz You can connect with Dmitri through: Website | LinkedIn |Email| Twitter | Instagram About Dmitri:As the CEO of Big Life Marketing, Dmitri specializes in scaling businesses using Google Ads, transforming over 10 companies from $100k to $1M per month. His expertise lies in YouTube ads and crafting effective marketing strategies, particularly for info products and e-commerce brands. You can connect with Dmitri through: Website | LinkedIn |Email| Twitter | Instagram Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Learn more about your ad choices. Visit megaphone.fm/adchoices
If you've ever felt overwhelmed by tech and the rapid pace of digital innovation, this is the episode for you. Joining us is Shane Mishler, the COO of SD Tech, who brings his tech savviness and industry experience to the table. In this episode, titled "Leveraging Technology and Relationships for Business Growth," Shane will share his insights on the transformative power of AI and how it streamlines email management for professionals across the board. Get ready for a deep dive into how the right tech choices and partnerships can supercharge your business operations and growth. Whether you're a solo entrepreneur or leading a growing enterprise, this episode is packed with golden nuggets to help you stay ahead of the curve. Here are 3 Key Takeaways from this episode: Discover how AI, particularly chat GPT, is revolutionizing email management, saving you precious time, and helping you focus on what really matters Learn the nuances of employing technology such as CRM systems to maintain and nurture customer relations, ensuring long-term success. Get a grasp on how the Internet transformed business and how AI is the next frontier, shaping an equally impactful future. RESOURCES: Continue the conversation over on our Community! Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz You can connect with Shane through: Facebook| Website | LinkedIn |Email About Shane: Shane is the Chief Operating Officer for SD Tech. Shane oversees the daily operations of the company. He partners with the owner to design and implement business strategies, plans, and processes. Shane is actively involved in all of the company's investments, clients, strategic franchise partners, and expansion activities. You can connect with Shane through: Facebook| Website | LinkedIn |Email Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#403] Leveraging Technology and Relationships for Business Growth first appeared on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you ready to transform your "whoops" moments into "wow" successes? In the latest episode of the Ambitious Entrepreneur Show, we delve into the surprising power of accidental successes in business. I'm going to share some incredible stories of accidental successes that have transformed businesses and discuss the importance of embracing these moments as opportunities for growth and learning. I'll share some personal experiences where spontaneous ideas and perceived mistakes led to valuable business insights and growth - from launching a Women in Leadership podcast out of personal struggle to gaining clients in just three episodes. These happy accidents, they're not just flukes; they're your teaching tools, your story, your brand. We'll about authenticity, vulnerability, and the magic of embracing your imperfections to build unshakable trust with your audience. Remember, acknowledging these moments is key to your entrepreneurial narrative. Now, let's get ready to turn those accidental successes into strategic wins. It's all happening here on the Ambitious Entrepreneur Show. Here are 3 Key Takeaways from this episode:
Are you struggling to align your sales and marketing teams? In today's episode, we have the pleasure of speaking with Brady Jensen, the founder of Aggregate Insights, who is an expert in aligning sales and marketing. Brady shares his journey from sales and marketing to founding Aggregate Insights and offers valuable insights into the crucial need for sales and marketing alignment. Discover how involving buyers in your market research can transform your strategy, the pitfalls of relying solely on customer feedback, the limitations of AI in understanding ideal clients, and the crucial role of authentic storytelling. This episode will equip you with practical strategies to bring your sales and marketing teams onto the same page and propel your business forward. Stay tuned for an engaging conversation filled with actionable advice and valuable resources. Here are three reasons why you should listen to the full episode: Insights on getting Sales & Marketing on the same page Why primary market insights matter Why Sales & Marketing need a single source of market truth RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. About Brady: Brady is a versatile professional who's navigated the worlds of tech sales, product marketing, and entrepreneurship. Notably, he was named Inside Sales Rep of the Year at Jive Software, showcasing his innate sales talent. Yet, Brady's passion for product marketing was always constant. His career journey unveiled a glaring issue: a trust deficit between sales and marketing teams, stemming from a misalignment with external market realities. In response, Brady founded Aggregate Insights in 2018. You can connect with Brady through: Website | LinkedIn |Email Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#401] Getting Sales & Marketing on the Same Page first appeared on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you ready to make 2024 your best year yet? In the latest episode of the Women in Leadership Podcast, Annemarie Cross and special guest Karen Crowell shared 6 mindset and practical shifts to help you level up this year. These strategies are designed to help you overcome challenges, set and achieve your goals, and elevate your success, no matter what industry you're in. Here are 3 Key Takeaways from this episode:
In this week's episode of the Ambitious Entrepreneur Show, we dive into the profound impact of repeated exposure to information after a mindset shift or practical implementation. I will highlight how revisiting previously heard information can lead to new insights and layers of intention for business growth. In this episode, I will reflect on the importance of trust in building relationships with potential clients and brands. Additionally, the episode highlights the significance of authenticity and connection for clients, emphasizing the role of core values in attracting and retaining clients. Annemarie underlines the importance of trust and relationships as the greatest assets in business and provides valuable insights on how to cultivate these essential elements. Tune in to this episode to gain valuable insights and strategies for growing your business through lead generation and building trust with potential clients. Happy listening and here's to your continued success! Here are 3 Key Takeaways from her latest episode:
In our recent episode, we had the pleasure of welcoming Lisa Sweeney to the show. Lisa shared invaluable insights into the importance of having trusted authorities on your team, the significance of opt-ins, and the impact of lead magnets on conversion rates. We delved into the world of content creation, discussing the preferred methods of content consumption for your ideal client, the importance of offering content in multiple formats, and the value of authentic conversations to connect with your audience. Lisa and I also had a thought-provoking conversation about the immense power of storytelling and the need for authenticity in building trust with your clients. We discussed the customer journey, the importance of responsiveness, and the significance of having a clear message, strong opt-in resources, and effective email sequences along with suitable technology to support your business momentum. Additionally, Lisa shed light on the upcoming 5-day challenge where we will be sharing key components to help you position yourself as the choice in the customer journey, leverage podcasts, nurture leads, build your reputation as a trusted authority, and understand automation and nurturing funnels. This intensive is free and aims to help participants leverage tools and automation to build momentum and create effective conversions within an ecosystem. We'd love to hear your feedback, insights, and any questions you may have. Please feel free to reach out and share your thoughts. Here's to your ongoing success and the impactful journey that lies ahead! RESOURCES: PodcastingWithPurpose Community Invisible to Influential Trusted Authority with a Podcast 5-Day Live Intensive Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#398] Building Momentum: Leveraging Trust, Relationships, and Technology for Business Growth appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
It's an exciting time at the Ambitious Entrepreneur Show as we gear up for an incredible year of growth, influence, and collaboration. In our latest episode, Annemarie Cross shares her strategic plan for 2024, offering invaluable insight into how she continues to elevate her business and make a lasting impact in the industry. With a focus on excellence and enhanced learning experiences for her clients, Annemarie has developed an electronic workbook and online check-in journals to support her clients' learning and accountability. Her dedication to excellence extends to the upcoming events she's promoting, including a livestream with the CEO of Business in Heels on January 16th, and a 5-day intensive from January 22nd to 26th. These events will cover essential topics such as marketing strategies, understanding the customer journey, and leveraging podcasts for visibility and client growth. The PodcastingWithPurpose.com/Community is where the excitement continues, with new and engaging activities planned throughout the year, leveraging new technology to provide valuable content and opportunities for growth. There's never been a better time to join, and the community is set to provide incredible value to ambitious entrepreneurs looking to make a bigger impact. Annemarie's passion for helping coaches and consultants build a thriving business is evident throughout the episode. She shares invaluable advice on becoming an influential voice in the industry, positioning yourself as a unique authority, and attracting collaborative opportunities. She also offers a free resource to increase visibility, generate leads, and enroll dream clients as trusted authorities in your field. As we move forward into 2024, let's take a page from Annemarie's book and focus on excellence, collaboration, and growth. We invite you to join us in seizing the opportunities that lie ahead and making this year our most impactful yet. Here are 3 Key Takeaways from her latest episode:
Annemarie Cross engages in a thought-provoking conversation with Bryan Alston, the esteemed founder of BrandCastle Growth Partners. Together, they unravel the complexities of leveraging data analysis and AI for effective marketing strategies. Throughout the episode, Bryan delves into the intricacies of using Pictory and text-to-video tools to create compelling marketing content. He emphasizes the critical role of understanding customer needs and leveraging AI tools for in-depth customer analysis. Bryan also shares a compelling case study of successfully repositioning a product to meet the unmet needs of a niche customer base. Moreover, he expounds on the significance of using AI to unearth profound insights into customer lifestyles and preferences. Prepare yourself for an insightful exploration of how data-driven marketing can lay the foundation for consumer brands to thrive, both in the digital realm and in physical establishments. This episode is a deep dive into the world of marketing strategies, offering valuable insights to elevate your marketing approach. Here are three reasons why you should listen to the full episode: Insights into data-driven marketing Practical brand growth strategies Innovative approach to business challenges RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. You can connect with Bryan through: Website | LinkedIn |Email Jump Straight to these golden nuggets: 00:00 Podcast interviews industry leaders on data-driven growth. 03:32 Uncovering customer insights for business growth strategy. 08:59 Understanding customer's disposable income for product appeal. 12:13 Value props for targeted hydration market. 15:03 Pivoted brand to serve breastfeeding moms successfully. 19:20 Leveraging AI for insights into client needs. 23:03 Optimizing marketing for different audience segments using AI. 26:51 Pictory tool creates diverse video content effectively. 30:13 Offer customers to be featured, create engagement. 32:59 Leverage AI but don't solely rely on it. 38:10 BrainCastle focuses on setting up consumer brands for success, using ecommerce and Amazon to connect with their customers and turn them into omnichannel businesses, facilitating their introduction into stores. 42:02 Emphasizing brand visibility and maintaining human touch. Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#396] Leveraging data analysis and AI for effective marketing strategies appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of the Ambitious Entrepreneur Show, our host Annemarie Cross is joined by none other than Tristan Wright, Chief Business Sherpa at Evolve to Grow. Together, they delve into the Business Evolution Framework, shedding light on the critical role of data and numbers in informed decision-making. With an eye on the potential impact of numbers on business decisions in 2024, Annemarie and Tristan dive deep into practical strategies for building a sustainable, scalable business. From leveraging international staff for time zone advantages to offering invaluable insights on anticipating future growth, they uncover the keys to making strategic, data-driven decisions. As they discuss the nuances of systems, processes, and automations for startups and larger businesses, the conversation expands to cover the importance of understanding real-world results and showcasing one's ability to solve clients' pain points. Through this compelling dialogue, entrepreneurs and business leaders will gain actionable advice and valuable perspectives aimed at propelling their businesses forward. Join us as we unpack the Business Evolution Framework and discover the strategies that drive business success in today's dynamic marketplace. Here are three reasons why you should listen to the full episode: Setting up Systems to Simplify: People, Systems, and Money. Identifying and Overcoming Scalability Bottlenecks His rich experience in Starting-Failing-Rising up as a 7-figure entrepreneur RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. You can connect with Tristan through: Website | LinkedIn |Email | Instagram | Twitter Jump Straight to these golden nuggets: 00:00 Podcast on building business influence and success. 03:33 Business owners can expand through acquiring others. 09:16 Importance of avoiding common mistakes in business. 11:51 Embellish skills to secure desired job successfully. 15:34 Consider franchise regulations before entering a business. 20:02 Seller financing prevalent, important for closing deals. 20:57 Key points in choosing a business broker. 25:20 Understanding various business valuation components is critical. 28:57 Assess, trust, repeat: methodical approach to business. 32:20 Consider exploring entrepreneurship, it's achievable for anyone. Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter LinkedIn To staying ambitious, The post [Ep#395] The Business Evolution Framework appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, we've got an exclusive interview with renowned expert Richard Parker, who is here to share his expertise on the ins and outs of successful business buying. With over 100,000 copies of his program sold and a track record that includes teaching small business acquisition to industry leaders, Richard is uniquely positioned to guide you through the nuances of finding and acquiring the perfect business. He's here to shed light on the three biggest mistakes prospective business buyers make, why now may be an opportune time to buy a business, and how you can be among the 10% who successfully make a purchase. Richard's comprehensive expertise covers various aspects, including the impact of the current business environment, the vital role of business brokers, and how to avoid making critical mistakes when buying a business. Don't miss out on this insightful episode, filled with practical advice and valuable resources for anyone considering buying a business. Tune in now for your dose of entrepreneurial inspiration and wisdom. Here are three reasons why you should listen to the full episode: Discover the three biggest mistakes prospective business buyers make Why NOW might be the perfect time to make your move in the business world How to be among the 10% who successfully buy a business RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. You can connect with Mike through: Website | LinkedIn |EMail | Instagram | Twitter Jump Straight to these golden nuggets: 00:00 Podcast on building business influence and success. 03:33 Business owners can expand through acquiring others. 09:16 Importance of avoiding common mistakes in business. 11:51 Embellish skills to secure desired job successfully. 15:34 Consider franchise regulations before entering a business. 20:02 Seller financing prevalent, important for closing deals. 20:57 Key points in choosing a business broker. 25:20 Understanding various business valuation components is critical. 28:57 Assess, trust, repeat: methodical approach to business. About Richard: Richard's course ‘How to Buy a Good Business at A Great Price' program has sold over 100,000 copies. He was hired by Ray Dalio to teach one of his sons the art of buying small businesses, has 200 published articles to his credit, and has appeared in Forbes, The New York Times, TheStreet.com, Entrepreneur Magazine, Inc. You can connect with Richard through: Website | LinkedIn |Email | Instagram Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter LinkedIn To staying ambitious, The post [Ep#394] Effective Strategies for Business Growth and Productivity appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Our host Annemarie Cross sits down with an incredible guest, Mike Fata, who grew his company to a staggering $100 million in annual revenue. Together, they explore the critical elements that drive growth, the importance of knowing your strengths and weaknesses, and how to build a strong and balanced team. Mike shares his invaluable insights on building a positive company culture, the power of simple systems, and the benefits of aligning your business with your passion. Plus, he offers valuable advice on finding and leveraging mentors, the importance of personal branding, and the role of systems in both business and personal life. Get ready to take your entrepreneurial journey to new heights with this roadmap to success. Let's dive in! Here are three reasons why you should listen to the full episode: How to efficiently create your minimum viable community for your business. Aligning your personal passion with business to build world class success Finding the best mentor to expedite your growth RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. You can connect with Mike through: Website | LinkedIn |EMail | Instagram | Twitter About Mike: Mike co-founded Manitoba Harvest Hemp Foods in 1998 and served as Chairman of the Board and CEO until 2016, then helped guide the strategic sale of the company to Tilray for $419 million dollars in2019. Since then, he has celebrated and supported other business ventures as an entrepreneur, investor, advisor and mentor You can connect with Mike through: Website | LinkedIn |EMail | Instagram | Twitter Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#393] Passion & Business: A Roadmap to Success appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to another episode which is part of our special series specifically focusing on Lead Generation for your Coaching and Consulting business. Are you leveraging LinkedIn as part of your lead generation and is what you're doing working? Joining me today is Mary Henderson is an internationally recognised Personal Branding & Digital Business Specialist. She helps Service Based Business Owners, Coaches and Consultants systemise, digitalise and commercialise their knowledge, wisdom and skills into a scalable & profitable online business and brand so they become an authority in their niche or industry. Mary has 20+ years' experience building 7 & 8 figure businesses & building high-performance sales teams in the IT sector and 15 years delivering online solutions for large and small businesses. She has been featured in many publications and is regarded as a thought leader in the Digital sector. In particular LinkedIn. Welcome Mary. Here are three reasons why you should listen to the full episode: Why LinkedIn? What are the components coaches and consultants need to have in place in order to leverage Linkedin successfully to generate leads? How can we leverage LinkedIn to generate leads for our coaching and consulting businesses? Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#392] Leveraging LinkedIn for Lead Generation appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
In today's ever-evolving business landscape, staying ahead of the competition requires a deep understanding of sales strategies, effective communication, and the ability to adapt to changing customer needs. Get ready to meet Peter Strohkorb , the mastermind behind the groundbreaking buyer-focused sales funnel that can turn your sales success around in just a few weeks. Peter will share real-world examples and actionable tips that you can implement right away to transform your sales strategy and align it with the needs and expectations of today's buyers. Together, we'll dive into the core principles behind Peter's approach, examining how to identify and understand your target audience and create an optimized sales funnel that guides prospects through their buying journey. So, whether you're a business owner, sales leader, or a sales professional looking to achieve remarkable results, this episode is a game-changer. Prepare to revolutionize your sales approach and witness the incredible impact of a buyer-focused sales funnel. Get ready to take notes as Peter unveils his revolutionary approach to sales success. Here are three reasons why you should listen to the full episode: Why selling has become harder What business owners and sales leaders must do now to remain successful at selling. Actionable techniques to take back to your business. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. Connect with Peter: Website About Peter: Peter and his buyer focused sales funnel will turn your sales success around in just a few weeks. Say goodbye to traditional sales tactics that no longer work and hello to a buyer-focused approach that's guaranteed to boost your top and bottom line. If you ‘re an SME B2B business owner or a sales leader, Peter will show you how modern buyers want to buy. You can connect with Peter through: Website | Linkedin | Instagram | Twitter | Email Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, The post [Ep#391] How to remain successful at selling as a business owner or sales leader appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Annemarie Cross speaks with Philip Smith, an experienced and successful serial entrepreneur who shares his insights on lead generation, monetizing leads, and increasing profit for solopreneurs. He emphasizes the importance of collecting data from traffic generated by websites, monetizing the data, and implementing a strict sales process that requires potential customers to first watch a video before speaking with a salesperson. In this episode, we'll be taking a deep dive into the fundamentals of a lead generation business and the step-by-step process to kickstart your own venture. If you've ever wondered how to attract, engage, and convert potential customers into loyal clients, this episode is packed with valuable insights and actionable strategies. Here are three reasons why you should listen to the full episode: Learn what a lead generation business is and how to start one How to monetize leads multiple ways for increased profits The solopreneur's guide to growing a seven-figure business RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. Connect with Philip: Website About Philip: Philip is a serial entrepreneur, investor, and author who partnered with Kevin Harrington, one of the original sharks on Shark Tank. He also made the Inc. 5000 list of fastest growing private companies 4x and he did it as a 1 employee company, working from home. He started his first business in 1998 and has sold 4 companies so far. His new business, All In One Marketing.com, was created to help companies not only save money, but also to scale and automate their digital marketing strategies. You can connect with Philip through: Website Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#390] What a lead generation business is & the steps to start one appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Scaling your business from a small venture to a successful enterprise with multiple 6-7 figures is no easy feat. It requires a lot of hard work, dedication, and smart decision-making. However, it's not impossible, and with the right system and strategies, you can get there. If you're looking to grow your business and increase your revenue, you've come to the right place. Our expert guest, Marcus Svedin, will share his insights, strategies, and practical tips to help you achieve your business goals and take your business to the next level. Whether you're a startup or an established business owner, today's show will provide valuable information on how to scale up and grow your business. Tune in and let's scale your business together! Here are three reasons why you should listen to the full episode: System that generates ROIs of three to nineteen times A reliable campaign strategy to scale your business to multiples of 6-7 figures 5 steps to consistently scale with YouTube Ads RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. Connect with Marcus: Website | LinkedIn |EMail | Instagram About Marcus: Marcus is a former industrial electrician, but now an entrepreneur and marketing consultant that has created my own 7-figure online business. Precisely, He's the marketing director of Titan Marketer, the company he co-founded with his friend, Benjamin Jones. You can connect with Marcus through: Website | LinkedIn |EMail | Instagram Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#389] How to scale your business to multiple 6-7 figures appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you been pitching yourself to podcasts to share your expertise? You know what you have to share is valuable, and you also know that getting on other people's podcasts is a great way to build your visibility and generate new leads. Yet, you haven't been able to secure a guest spot, and wonder what you are doing wrong? Joining me today on the show is Melanie Benson. Melanie - Profit Amplifier & Possibility Ignitor for Expert-preneurs, shows you how to stand out in a crowded market and attract high paying clients and opportunities. Since 2000, Melanie has a proven track record of accelerating results for her clients (it's not uncommon to see 3-5x revenue increases in the first 6 months.) She's host of the Top 1.5% Podcast, Amplify Your Success, co-host of Next Level Influence, is author of Rewired for Wealth, and Entrepreneur.com's Start Up Guide to Starting an Information Marketing Business, and has been featured in Bloomberg BusinessWeek, Woman's Day, and Parenting. Melanie is a founding executive team member of Women Speakers Association. Here are reasons why you should listen to the full episode: Why being a 'guest expert' on podcasts is a good way to attract clients Top Mistakes guest experts make, and the 'talented expert gets crickets' problem Turning a podcast episode you've guested on into a 24/7 client attraction machine How to get on top-rated shows. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#388] How to Secure Guest Expert Spots on Podcasts for Lead Generation appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Years ago, in my career coaching practice I used to look up to colleagues who had much more experience that I had. Sadly, I believed I needed to have more certifications to build my personal brand as a trusted authority, so I began to study more courses and attend more conferences. It became an obsession. But here's what I learned after hundreds of hours training, more certifications I can count, several awards, and still not feeling good enough... I didn't need MORE of anything. So, in today's show I discuss what I wish I had focused on instead, which would have made all of the difference for myself and for my clients and community. Let's dive in to find out more on today's show. ADDITIONAL RESOURCES: Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#387] Focus on BETTER – not more appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #30. This is the last of the ListenerIntoLead series – if you haven't gone through all of them yet, I encourage you to do so. I share all of the things I wish someone had shown me back in 2008 when I started my first co-hosted podcast on how to leverage my podcast to get clients and to build my business. There wasn't anyone around at that time and I had to learn through trial and error and many tens of thousands of dollars. So, I'm sharing what I've learned so you don't have to go through the same frustration I did – you can get the right strategy in place and begin to generate results from your very first episode. Today's tip is nurturing listeners into leads from your podcast – in fact from your very first episode. If you are still in the process of getting your podcast ready to launch, you can use the tactic I'm about to share with you. And, if you already have a podcast yet you haven't been able to generate the results you hoped for – you can use this tactic as well, however you're going to have to do a few more things as part of your overall strategy to make sure it does work for you with your existing podcast. I share more about the 3-part podcast series in my Profitable and Purposeful Podcasting Masterclass at PodcastingWithPurpose.com/ListenerIntoLead - I highly recommend you get access to it if you haven't already as it's jam packed with more information, along with my eBook: Industry Thought Leader: go From Invisible to Influential (and Profitable) with a Podcast. So that's how you nurture listeners into leads from your very first episode, with your special 3-part thought leader podcast series. If you've enjoyed this series and want to know more about how you can work with me – I encourage you to get the Masterclass first. Or you may want to join me on my 90-Day Idea to Launch your Podcast Immersive on www.PodcastingWithPurpose.com/Immersive. Or if you'd like to work with me privately or book a time for a Strategy Call as you realise you need to look at your message and offerings as well – go ahead and book a time in my calendar: www.AnnemarieCross.com/StrategyCall YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you struggling to generate leads and clients for your coaching business? If you answered ‘Yes,' you are not alone. In fact, according to various studies, businesses worldwide have confirmed that lead generation and getting new clients is within the top 10 challenges they continue to face. So, in today's episode, I want to introduce you to a tool that will help you gauge what you need to do in order to increase leads (and ultimately clients), and where the gaps are that could potentially be letting leads (and clients) slip through the cracks. The tool is my ‘Pipeline Assessment' tool. I created this tool initially for my clients to be able to see a visual diagram along with the impact small changes can make in terms of growing their audience, generating leads, having sales conversations, and ultimately enrolling customers into their coaching programs. I'm sure you've heard business mentors say that the way to increase sales is by increasing either one of these things: Stage 1: Exposure to a larger audience; [Awareness] Stage 2: Number of people who will show interest in learning more from you; [Leads] Stage 3: Number of people who then book a time to speak with you to find out more about your services; [Enquiries] Stage 4: The price of your programs. [Clients] And, if you increase each of these stages by a small percentage, you can see an impressive increase in your overall business revenue. The Pipeline Assessment Tool will help you pinpoint and track each of the stages. Let's dive in to find out more on today's show. ADDITIONAL RESOURCES: Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#386] Lead Generation: How to track and figure out what's not working appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #29. If you've accessed my Profitable and Purposeful Podcasting Masterclass, you would have heard me talk about the customer journey and how your podcast can play an integral role in nurturing your customers along the customer journey when you have the right strategy and tactic in place. Make sure you listen to tip #30 as I share more about the tactic that will help you begin to nurture listeners into leads. The three stages to the customer journey, is Stage 1 Awareness, Stage 2 Consideration and Stage 3 Decision. Stage 1 – Awareness is when the potential customer is aware they have a problem and they are actively seeking answers. They've now come across your podcast and they are listening to you share your insights. Stage 2 – Consideration is when they have just taken that next step after your call to action - that listener has now become a lead and they are now considering the information you are sharing, they are considering you, they are continuing to build know like and trust, as they continue to consume and engage with the content you are sharing. Then Stage 3, is Decision – when with another call to action, your listener who has become a lead, is now being nurtured along the customer journey to become an enquiry, they are now either booking themselves on a strategy/discovery call waiting to speak to you about how you might be able to help them. Which has all started from your podcast, as you continued to build know, like and trust with your listener, nurturing them from Awareness stage, to Consider stage, right through to Decision stage. As I mentioned in my Masterclass – a customer journey is a strategic sequential set of steps that continue to build know, like and trust and once you have those strategic sequential set of steps in place they can continue to work for you 24/7, 365 days a year. Have you mapped out your customer journey and how you can leverage your podcast to nurture them through your strategic sequential set of steps? If not, that's what I encourage you to focus on. And, if you haven't already, get access to my Profitable and Purposeful Podcasting Masterclass where I dive even deeper into the customer journey and how to nurture listeners into leads. www.PodcastingWitjPurpose.com/ListenerIntoLead that's PodcastingWithPurpose.com/ListenerIntoLead I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #28. On tip #7 of this ListenerIntoLead series you would have heard me share: Where do you start when it comes to your podcast? You start with the end in mind. But not just ANY end in mind. But a specific end in mind. Because specificity is key. For instance a goal of: “I want to build visibility and brand awareness with my podcast” is not specific. Nor is, I want to grow my podcast downloads to 1,000 downloads per episode – that's not specific either. Go back and listen to that tip if you want to learn how to be more specific. Another thing I want you to be clear on starting with the end in mind – is thinking about (a) your overall message and where you want to position yourself as a trusted authority and (b) your overall business model and where specifically you want to lead people along your customer journey, so that you can begin to seed and lead people. I'll speak more about the customer journey and your podcast in tip 29. For instance, one of my clients initially wanted to share more about her high level programs, BUT when we looked at her current and former customers we could see that her VIP clients had first begun working in her group coaching programs, which had a lesser investment and from there had become higher level VIP clients. She also wanted to grow her membership program and she realised if she focused first on growing that and seeding and leading into that program, she could begin to nurture her higher level clients from inside her membership program. So, her end in mind would be better focused on building her membership program and seeding and leading that within her call to action, rather than speaking about any of her other programs. So, when it come to your end in mind, think about your current business program pathway and your business model, along with the goals you have for your business? Can you get clear on how best your podcast can support you in achieving those goals? Once you do, you can ensure you have the right strategy in place, the right call to action at the end of your podcast, and the right follow up system that continues to build know like and trust and nurture listeners into leads and ultimately enquiries and paying customers. But that starts with getting clear on the end in mind and the right podcast strategy to support you. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #27. Today's tip is about the importance of creating fans – NOT followers. Because fans will do business with you and will recommend you, whereas followers will not. If we look at the definition of fan in the Cambridge dictionary: “A fan is someone who admires and supports a person, sport, sports team.” Other words associated with fan include: a devotee, an enthusiast, people who are adoring, are avid supporters, are ardent support. Whereas let's look at follower: “someone who is interested in something.” So quite different from a fan. You've heard me share more about the Podcast Positioning Quadrant – and the importance of building a highly engaged and highly niched audience – a community of ideal clients who love everything about what you say, what you stand for, they resonate with your values, your voice and your vision – and they need what you have to offer. Therefore they are fans of your podcast, of you. They admire you and support you. They are devoted to you, your message and brand. Versus someone who is just following you because they are interested in what you have to share. Big difference. Fans will binge listen to every episode. Followers just the ones that are of interest and when they get time. Fans will share your podcast and will engage with you in your community. Followers won't. Fans will eventually do business with you, will recommend you and refer you. Followers won't. So, when it comes to your podcast, get to know and understand your ideal client so well that you create a unique and compelling listener experience so you continue to build a community of highly engaged fans. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
One of my client's once asked me: “How do you schedule your day? You seem to get so much done, and you are all-over social media. How do you do it all?” A great question. It has been a work in progress, and it continues to be a work in progress, as I know there is so much more I could be doing. So, in today's episode I share a list of the things I do, which I know have enabled me to be as productive as possible. I hope you find these helpful if being more productive is something you're working toward too. ADDITIONAL RESOURCES: Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#385] 7 Ways to Boost Your Productivity and Results FAST for your Coaching Business appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #26. You've heard me say this before in this #ListenerIntoLead Series and I'll say it again. There are NO rules to podcasting other than the rules you set yourself. And, as the CEO of your business, you get to make the rules AND you get to break the rules if you want to, if you find something didn't work as well as you had hoped. Or, because you changed your mind about something. For instance, if you don't have time to create an ongoing podcast – don't. Just like one of my clients, create an ever-green podcast series and continue to leverage that in your content sharing and seed and lead strategy. Don't want to do a long podcast episode? Don't - keep them 5 minutes. Or 10 minutes, or whatever length that you believe best suits your ideal client. Remember, your podcast, your rules – you get to make them and you get to break them. Stop listening to people who tell you your podcast needs to be a certain length, that you need to publish at a certain frequency, or that you need sound effects, and all of the bells and whistles. Remember, your podcast is a way that you can continue to build an audience of your ideal client, it allows you to continue to build know, like and trust with your ideal client, and when your ideal client is ready to move forward – he/she will take that next step, which is something I'll be speaking about in tip in upcoming tips. The only thing I will encourage you to do is make sure you are clear on the goals you want for your podcast (go back to tip 7) and then make sure the rules you set yourself and the strategy you use, best positions you to achieve the goals you want, with your podcast. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
My guest today says: “If you're not on Google, then your competitors are taking away business from you. “ Joining me today is Brandon Leibowitz Brandon Leibowitz runs and operate SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc. Here are three reasons why you should listen to the full episode: Learn SEO techniques for increasing traffic to a website Discover what you can do to get more leads and sales from your website Use social media marketing effectively for your business RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. How to Become Distinguishable, Uncopyable and Irresistible Masterclass Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. Connect with Brandon: Website | Twitter | LinkedIn |EMail | Instagram About Brandon: Brandon Leibowitz runs and operate SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc. You can connect with Brandon thru her Website | Twitter | LinkedIn |EMail | Instagram Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#384] Social media marketing: How to use it effectively for your business appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #25 Here's another shout out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING. Because limiting yourself to just ONE THING seems totally foreign to you. And, life is too short to just focus on ONE THING. You've got diverse interests, you love learning, and having to choose just ONE THING gives you heart palpitations. I get it! Guess what?! You DON'T have to limit yourself to just ONE THING. However, you DO have to change the way you speak about what you do – especially on your podcast. Think of the ONE outcome you can help your client achieve through leveraging your unique blend of knowledge and experience you have to offer. Then create an outcome-focused statement you know your ideal client will notice. ☂️ I call that: Your Umbrella Statement. Here's an example: When I worked in the career industry my statement was: Get Noticed, Hired & Paid What You're Worth. It's what my clients needed help with. I offered resume development, interview coaching, job search coaching etc., which sat under that statement. Now with #businesses I help them: Build their Reach, Reputation (as a trusted authority) and their Revenue, with my expertise in #PersonalBranding, Business and #Podcast strategy. Over to you. Think about the ways you can help people and through combining your expertise what is the outcome you help them achieve and developing this into an overarching statement – Your Umbrella Statement. And then begin sharing that within your podcast. In fact, your Umbrella Statement may just become the tagline of your podcast, or help you refine your podcast name, if you're still in the process of launching your podcast. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #24 Ever heard the saying ‘marketers ruin everything'? EVERY Tom, Dick and Harry (sorry to all of the Tom, Dick and Harry's out there – no offence to you) however just making my point that every sadly unscrupulous marketer under the sun – jumps on the bandwagon overusing something so much – that it can become tarnished. For me the word ‘authentic' is integral. My leading Brand Archetype is Explorer and the Explorer is all about pioneering the discover of our truth. So, words such as unique, individual, authentic are words that express what I stand for, what I help people with – helping them identify what's unique and authentic for them and helping them bring that out into their marketing and content. So, for me Authenticity when it comes to your personal Brand (and my background is in personal branding) is integral. Which is why one of my core personal branding principles is Authenticity is NOT a buzzword – it's paramount. Because the opposite of authenticity is fake, which is why I cringe when I hear other marketers tell their clients – just make up a story. Just fake it. Yuk! You're a change maker and change makers don't fake things, they don't lie. Instead, being authentic means being genuine and being REAL. The real deal! And, that's how you should be on each and every episode of your podcast. Whether you are interviewing guests or doing a solo show on your own. So, over to you. What does authenticity and being authentic mean to you and what aspects of being authentic will you continue to bring forward on your podcast? I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23. If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond? If you said your Personal Brand is your reputation – you'd be correct. Personal Branding – or your Personal Brand is not a fad, it's not a buzz word that some marketers have begun throwing around as the flavour of the day. In fact, in my former business – a Career Consultancy we were talking about the importance of Personal Branding back in 2000's. So, it's NOT a fad at all! Your Personal Brand is your reputation. It's what people think about you when your name is mentioned. It's what people say about you when asked to share their experience. And, while you can't control what people think or say about you, you CAN influence it. By your actions, your interactions, your conversations, - everything can impact your reputation, your Personal Brand. Positively. Or negatively. If you do a Personal Brand audit today – would people think and say the exact things you'd want them to say? Or are you leaving it to chance. If you asked 5 people (who knew you well) to describe you in 5 words – would the 5 words they use to describe you be the same? And, more importantly, are they the 5 words you would want them to use to describe you? Are you showing up on your podcast expressing your personal brand and are those 5 words coming through in your mannerisms and the unique listener experience you are creating? It should! I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
A number of years ago, I shocked people, when I announced, I was going to stop production of my award-winning podcast – The Ambitious Entrepreneur Show. (What shocked me, was following my announcement I received several messages asking whether I'd be interested in selling it. I had no idea anyone would see that much value in what I had created and would even consider asking whether I would sell it to them, which is a story for another day). In this week's podcast episode, I want to share the mistakes I made with my podcast that led me to stop production, so you can avoid making the same mistakes with your coaching business podcast. (Or, if a podcast is something you're considering that you can avoid these mistakes altogether). Enjoy the show. RESOURCES: 3 Stages of the Customer Journey Podcast Episode Book in for an Authority Audit 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#383] Coaches: 3 tips on how NOT to let your message get lost in the noise of your own coaching business podcast appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #22. Today's tip is something that many businesses who are starting a podcast get stuck focusing on. And, that is number of downloads. Just like number of followers across your social media platform, number of likes and comments on your social media posts. We love those numbers don't we. The higher those numbers – the better. However, those numbers can so often be misleading. I've spoken to colleagues who have had to shut down their podcast – because they just couldn't generate any business from it – despite their podcast having millions of downloads. You would have heard me share in tip #21 about the Podcast Positioning Quadrant and the quadrant of celebrity. While you may have a lot of followers and in the case of your podcast – a lot of downloads, it doesn't mean you're going to be able to monetise your message and have people hire you. So, my tip today is NOT to get stuck focusing on vanity numbers, but rather building Reputation Equity. Because reputation equity is bankable, vanity numbers are not. What do I mean when I say Reputation Equity is bankable? Well, when you've got a reputation of bringing valuable insights and a reputation of delivering results in a specific area and there is a real need in that specific area that people are struggling with, when you have the right strategies in place, nurturing listeners into leads – people will hire you. If you're a Coach and/or Consultant – who wants to eventually generate clients from the message and content you're sharing so they invest in YOU, YOUR expertise, YOUR support – then it's important to focus on building your reputation as a trusted authority, vs building your following. In fact, if you continue to build your reputation as a trusted authority and continue to share valuable content consistently, you'll continue to build your audience. However, it may be a smaller niched audience, however far more engaged and more likely to take action as you continue to sew into their lives with the valuable content and message you share. So, build reputation equity – not vanity numbers, because as I've said before – your reputation is bankable. Vanity numbers are not. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
When I first started my career coaching practice – the idea of helping people find a career they loved, was exciting. However, I soon learned what was less exciting, was everything leading up to the getting a client. From marketing my business (which is even more complicated today for coaches due to the plethora of ways to market your business and many more coaches to compete with), having sales conversations, right through to being able to respond professionally to that cringe-worthy question, “How much do you charge?” Thankfully, this was over two decades ago, and I've learned a lot over the years, which I've continued to apply within my podcasting and business coaching practice. However, what has remained the same over all these years is that many coaches still seem to be struggling with the same issues I did. Is this something you're struggling with, too? How to market their coaching business, How to generate quality leads, and How to get more clients? One of the pivotal turning points in my career coaching practice (and that I continue to use in my business coaching business when working with clients on their brand, message and podcast strategy) is to make sure you have a unique and uncopyable message that positions you as an influential trusted authority – THE choice vs just A choice for your dream client. One of the greatest challenges I find coaches experience when it comes to creating a message that's unique and uncopyable and that will capture the attention of their ideal client so they can generate quality leads and enrol more of their dream clients is – where do they even start. In this podcast I'll share some of the key steps I took, when it came to clarifying my unique and uncopyable message so that you can begin to craft your own. Enjoy the show. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin Subscribe to my Linkedin newsletter – Invisible to Influential Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#382] 6 tips on what to do when your message isn't working and you feel like the world's best kept secret appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #21 In this tip, I want to introduce you to my Podcast Positioning Quadrant, which is a model I developed after observing what was happening with my podcasts, other podcast hosts as well as hosts from mainstream media. Now because you are listening to this #ListenerIntoLead tip and series, I'm assuming you are a business owner who wants to leverage your podcast to build your reach, your reputation as a trusted authority, as well as your revenue by being able to nurture listeners into leads. And there are a few things that need to be in place if you want to position yourself as a trusted authority on your podcast. Your Audience AND your level of Authority To be seen as a trusted authority you want to have a high level of authority AND also have a highly engaged and highly niched audience. I share more on my Profitable and Purposeful Podcasting Masterclass, which you can get access to (if you haven't already) by going to: PodcastingWithPurpose.com/ListenerIntoLead. That's PodcastingWithPurpose.com/ListenerIntoLead. However, for this tip, I'll share what the four quadrants are. Quadrant 1 is Entertainer, where you would have low audience and low authority. If you're seen as an Entertainer, you're going to find it really hard to generate leads and business from your podcast. Quadrant 2 is Celebrity, where you have high audience and low authority. So while you may have more of a following it's still going to be difficult for you to be seen as a trusted authority and monetise your message. Quadrant 3 is Expert, so this is high authority for the particular topic you are covering on the episode, however low audience. So you might have someone come and listen to your episode, but because there are some key strategies missing in your podcast strategy and irresistible listener experience – they won't come back and listen to another episode, you've lost their attention, and they haven't become subscribers. Now quadrant 4 is Trusted Authority. This is high on audience and high on authority. You've probably heard me say people come for the topic but return for the host – YOU, when you have the right strategy in place, the right elements to create that unique, uncopyable and irresistible listener experience. Become that trusted authority on your podcast on the Podcast Positioning Quadrant. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
According to recent feedback from various podcasting survey's the greatest challenge many podcasters face is how to ensure their podcast can be discovered amongst millions of other podcasts, so they can successfully build their audience. If this is a challenge you're facing too with your coaching business podcast, or you're planning to launch a podcast soon, and you want to make sure you have a robust strategy in place to ensure you're able to build an audience of your ideal clients with your podcast, then this episode is for you. Listen to find out: Why Podcasting Principle ‘Build Reputation Equity vs Vanity Numbers' for aspiring Thought Leaders is so important – especially with your podcast; The 3 MUSTS – things you MUST be clear on before you launch your podcast; 5 tips on how to build a podcast audience of your ideal clients for your coaching business podcast. Enjoy the show. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin Subscribe to my Linkedin newsletter – Invisible to Influential Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#381] How to build a Podcast Audience of your ideal clients for your coaching business podcast appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #20 Want to find the right audience for your podcast? You've probably heard many marketers say you need to share more content, across more platforms, with more frequency so our message can cut through the noise? So, get your podcast across as many social media platforms as you can, as often as you can. I disagree with this. Especially if you are a change maker and looking to position yourself as a trusted authority, a thought leader in your industry. While other marketing coaches are saying more, more, more, I'm saying LESS is more. Especially when it comes to your podcast. So, not MORE social media platforms, but the RIGHT platform. And, when it comes to the right platform for you – it's finding out where the majority of your ideal clients are hanging out and then making sure you are focusing on that platform or those platforms. Rather than being distracted and being stretched too thin because you are trying to share your podcasts across as many social media platforms as you can. Where does your client hang out? What are they interested in learning more about? What's their most pressing need that you can speak into? If you're targeting a cold audience on that platform, how do they prefer to consume your content – in a bit size piece, followed by a link where they can listen to the full show? Do they prefer to read first, rather than say an audiogram? Or will you use a combination of micro content to bring your new audience back to your full episode? So, where do you find the right podcast audience? On the platforms your ideal client hangs out. Because the right podcast audience IS an audience of your ideal clients. Get clear on who your ideal client is and then go out and find out where they're hanging out. Then focus on that platform. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode Annemarie pulls back the curtain to share what she's been working on over the last several months – specifically the three key areas she's been streamlining and simplifying and the difference it's made in her business not just recently, but since she began her first Secretarial Practice and later her Career Coaching Practice. Listen to find out: What three key areas you'll want to focus on when it comes to simplifying and streamlining your business; The simple way to recognize what areas/tasks in your business you can begin to systematize and delegate; The questions Annemarie asks herself to ensure the systems, processes, technologies, and team continue to work efficiently and what to do if you discover it doesn't and much more. Enjoy the show. RESOURCES: Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel Subscribe to my weekly newsletter – The Influence Bulletin Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#380] Simplify and Streamline so you can scale your coaching business without burnout appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #19. Today's tip is about developing compelling communication techniques. I could spend an entire day on this topic, so for now I want to share in what areas do you want to hone your communication skills and how these can make a difference in the overall success of your podcast. In terms of success – with compelling communication techniques, not only will you enhance the relationship, while continue to build know, like and trust with your audience, for those listeners who are ready, with the right communication and call to action, you'll be able to get your ideal client, your listener off the podcast and onto your list. Everytime. So in what areas can you leverage and develop your communication skills? Interacting with and guiding the conversation with your guest, no matter what their communication style. You'll know exactly how to communicate with even the most difficult of guests – from the talkative guests, to the guest who answers in two-word sentences, right through to the spammy guests who continues to promote their books and programs Knowing when to dive deeper into a topic to unpack it more Being able to segue seamlessly to the next topic Knowing when and how to interject when a guest is going off topic or taking too long in answering their question Knowing what keywords and phrases will resonate best with your audience Knowing how to seed and lead with integrity. This is one of the strategies I teach clients and when done well, for those listeners who are ready to take that next step – they will, because you have strategically included the right content in just the right place, you've built interest and intrigue and for those change makers and action takers – that call to action is just what they needed to hear. These are just some of the ways you can integrate compelling communique techniques into each and every podcast episode as you continue to build know, like and trust with your audience and nurture listeners into leads. By the way, if you'd like to improve your communication techniques I've created my course: Interviewing with Purpose. You can access it at: www.InterviewingWithPurpose.com that's InterviewingWithPurpose.com I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck. It's something I struggled with for many years, which sent me off on a wild goose chase of more courses and training, different business focuses, and what felt like an exhausting treadmill of action taking, but never really being able to build the momentum I needed to grow my business to the level I wanted. Perhaps it's something you can relate to as well? Here are the three challenges, let's see if you're able to relate to either of these: You've worked with a coach who has helped you put together a marketing tactic (i.e. a webinar funnel), however it's not really generating the results you wanted, you're not currently leveraging the tactic, and you're unsure you're targeting the ideal client who you want to continue working with. The marketing tactic you're doing to fill your pipeline has left you burned out (i.e. live launching) and you're questioning whether you still want to work with the ideal client your live launch was targeting. The marketing tactic you're doing is working, however because it relies heavily on you, it's going to be hard to scale, as there is only one of you. Can you relate to either of these frustrating scenarios? The underlying core issue of each of these three challenges has to do with Strategy and Tactic. Specifically, the lack of an overall strategy, which has led to the wrong tactic being implemented, which has led to the challenges they were facing. While the topic of strategy and tactic may seem boring – as the title of this article states – Strategy and Tactic matter. Because without a clearly-defined strategy and correctly-planned tactic, you could continue to follow each of the latest marketing trends, try out every new bright shiny technology claimed to be ‘THE answer' that's just hit the market, and still continue to struggle to build the momentum you need to build a successful business. That's because adopting a tactic without the right strategy doesn't work nor does adopting the wrong tactic for the stage that you're in with your business, or your business model. What it can do is leave you exhausted, burned out and even more frustrated. In today's episode I share a summary of the most common issues you want to avoid and what to do about it. Enjoy the show. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin How to Become Distinguishable, Uncopyable and Irresistible Masterclass Book a time to chat with Annemarie Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#379] Strategy & Tactic(s): Why both matter when growing your coaching business appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #18 Today I want to speak about what I mean when I speak about being Uncopyable. To me and what I'm supporting my clients in identifying are all of the unique and uncopyable elements about who they are, along with their journey and experience that no-one else can copy. It's uncopyable because it isn't their history, their story, their journey. It's YOUR's and yours's alone. Recently, I heard a business owner share that she attended a training and the facilitator told attendees – if you don't have an interesting story – just make one up. I don't know about your definition of ‘make something up.' However, making something up – faking it till you make it – is a deception, a lie. And, as the Change Maker I know you are – you don't need to fake it till you make it, nor do you make something up. You just need to dig deeper and uncover the unique and uncopyable aspects that make you – YOU. Now, when it comes to creating a uncopyable and irresistible Listener experience there are two more things I want to talk about in this tip that will help you create that uncopyable and irresistible listener experience. Those two things are your Characteristics (or character traits) and Mannerisms. Some other character traits could be honest, brave, bold, compassionate, lead, courageous, loyal. Why are these irresistible? Because they resonate with your ideal client – your listener. Your style and approach – your character and mannerisms are something your listener can relate to and appreciates and is the reason why people come for the topic and return for the host – YOU. You may be speaking about similar topics as other podcasts – BUT the way in which you bring this information to life – your style, your approach, your character and mannerisms. So, today, take some time to reflect on some of your unique characteristics and mannerisms and bring this out intentionally and purposefully in each and every episode to create that unique, uncopyable and irresistible listener experience. I'll see you in the next tip. YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you're in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
Distraction or Opportunity? How do you gauge whether a project you're considering is a valuable opportunity or a distraction? This is something I've often struggled with over the years. For those of you who have worked with me on their Signature Brands (with the Branding with Archetypes system I use) my leading Archetype is Explorer. So, of course new projects, shiny objects, learning something new (which can take me off in another direction from what I was originally focusing on) can be an issue for me. And, as I'm also a Quickstart on the Kolbe A scale, that's a double-whammy when it comes to my love of starting new projects. So, if I'm not careful – I can become my own worst enemy. Then, when it comes to daily (and what I call ‘minor') distractions, I can have the best of plans laid out, however an unexpected telephone call, a notification on one of my social platforms that someone has just commented on one of my posts, an email notification that flashes across my screen can change all that. These types of distractions are easy to identify and manage – just shut off your devices, block out time in your calendar, and ensure you're able to focus on the task at hand. But, what about when an opportunity or a new project comes your way – how do you know whether it is something you should consider doing now, or whether it's going to be a distraction, and taking you away from what you are currently focused on? That's a great question I asked myself several years ago. And, it's what prompted me to come up with 7 key questions to see whether a project or opportunity I was considering, was a distraction or not. Because a lack of focused and continuously getting distracted is a HUGE bottleneck to the growth of your business – trust me! So, if this is something you're struggling with, too – you're in luck. In today's episode I'll share the 7 questions so the next time you have an opportunity/project in front of you – you can ask yourself these 7 questions. RESOURCES: Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel Subscribe to my weekly newsletter – The Influence Bulletin Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you Enjoy This Podcast?If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post [Ep#378] Distraction or a Valuable Opportunity: 7 questions to find out which to avoid becoming unfocused appeared first on The Ambitious Entrepreneur Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices