Podcasts about effective strategies

In this episode, Dr. Rita Khan, CPM®, ARM®, and ACoM®, joins us to talk about the findings of her research project, “Effective Strategies to Improve Job Satisfaction and Reduce Property Manager Turnover”. Find knowledge for the dynamic world of real estate management at irem.org.

Dr Lauren Colenso-Semple is garnering a lot of attention for her excellent myth busting media. Lauren joins to share:-Why “balancing hormones” is nonsense-If there's any evidence to support general training prescriptions around women's cycles-Do weighted vests help with bone mineral density -Can we “build” bone health as we age-Why we are seeing a lot of questionable or outright bad information on popular wellness podcasts-Why there's been an explosion in bad information about menopause-Do women lose muscle when training fasted-Clearing up misconceptions about cortisol -And much, much, more00:53 Debunking Hormone Balancing Myths02:08 Impact of Lifestyle on Hormones07:28 Menstrual Cycle and Training Myths22:05 Fasted Training and Muscle Loss27:50 Complexity in Fitness Narratives28:39 Navigating Menopause: The Perfect Storm31:06 Menopause Misinformation: A Growing Concern32:35 Debunking the Weighted Vest Myth41:15 Effective Strategies for Bone Health44:49 The Importance of Consistency in Physical ActivityI've been putting a lot of time and effort into making these new episodes valuable for you. You can help me get these great guests and their knowledge in front of more people by:-Subscribing and checking out more episodes-Sharing on your social media (please tag me - I promise I'll respond)-Sharing with the friend you think of who needs this episodeFollow Andrew Coates:Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewcoatesfitness⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join My Email List:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.andrewcoatesfitness.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get the RP App at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.rpstrength.com/coates⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - use the code COATESRPUse Code ANDREWCOATESFITNESS to save 10% off at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://justbitememeals.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Use MacrosFirst for tracking nutrition ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.macrosfirst.com/⁠⁠Go to www.knkg.com/Andrew59676 for 15% off your KNKG bag.

The next time you or your kids get a shot at the doctor's office or face anything that you know is going to be painful, there is a little trick you can use that should reduce the pain substantially. Listen as I explain what it is. https://www.newscientist.com/article/dn27514-hold-your-breath-to-dampen-the-pain-of-an-injection/#.VVTKyZO_Heb What is it about persuasive people? They just have that “something” that makes us want to listen, to be around them, and in many cases, do what they ask. Why are some people more persuasive than others? What strategies can we all use to be more influential and persuasive. Here to offer some great insight into the workings of persuasion is Abbie Maroño. She is a scientist and a practitioner in the field of human behavior and is recognized by the US Department of State as being in the top 1% of behavior analysis experts. She has delivered specialized behavioral analysis training to the U.S. Secret Service, FBI, Department of Homeland Security, and local law enforcement agencies. She is author of the book The Upper Hand: Mastering Persuasion and Getting What You Want with the Science of Social Engineering (https://amzn.to/4jwGF59) Did you know that compared to many other species, humans have a high rate of genetic diseases. Wouldn't you think by now that evolution and "survival of the fittest" would've weeded those out? What science has recently discovered, about DNA and genetics is astonishing and is helping us understand how genetics work, how diseases are passed on, how genes can mutate and make us sick, why we have such a high rate of genetic diseases and how we may soon be able to fix or prevent some of it. Joining me to discuss this is Lawrence Hurst. He is a professor of evolutionary genetics at the Milner Centre for Evolution at the University of Bath and author of the book, The Evolution of Imperfection: The Science of Why We Aren't and Can't Be Perfect (https://amzn.to/3ZgOjJS) There are things in your kitchen you need to get rid of. Over time we bring things into the kitchen that we never need, never use that take up a lot of valuable space. Listen as I offer some suggestions on what you can get rid of right now with no regret whatsoever. https://www.delish.com/food/a63527523/6-things-you-should-never-keep-on-your-kitchen-counter-according-to-organizational-experts/ PLEASE SUPPORT OUR SPONSORS!!! MINT MOBILE: Get your summer savings and shop premium wireless plans at ⁠⁠⁠⁠⁠⁠⁠⁠https://MintMobile.com/something⁠⁠⁠⁠⁠⁠⁠⁠ ! FACTOR: Factor meals arrive fresh and ready to eat, perfect for your summer lifestyle! Get 50% off at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://FactorMeals.com/something50off⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ROCKET MONEY: Cancel your unwanted subscriptions and reach your financial goals faster! Go to ⁠⁠⁠⁠⁠https://RocketMoney.com/SOMETHING⁠⁠⁠⁠⁠ QUINCE: Stick to the staples that last, with elevated essentials from Quince! Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! DELL: Introducing the new Dell AI PC . It's not just an AI computer, it's a computer built for AI to help do your busywork for you! Get a new Dell AI PC at⁠ https://Dell.com/ai-pc⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for an insightful seminar addressing the challenges and opportunities surrounding rent control, often referred to as "Tenant Welfare." Unlike typical social welfare programs funded by taxes, rent control primarily impacts property owners and distorts free-market principles.  Highlights of the Seminar: Understanding Rent Control: Delve into how rent control affects property owners and tenants differently, and explore the impact on market competition. Effective Strategies to Navigate Rent Increases: Learn how to lawfully maximize rent based on local statutes. Statewide Rent Control: 8% increase effective August 1, 2025 Los Angeles City: 3% increase effective July 1, 2025 Strategies to Avoid: Side agreements with tenants Owner or family member move-ins Building sales Successful Strategies for Rent Adjustments:  Strategies Than Work Evicting for cause, enabling legal rent adjustments Recognizing rental agreement violations (non-payment of rent, unauthorized occupants, etc.) Opportunities in Renovation and Tenant Agreements: Utilize substantial renovations under new laws effective August 1, 2025 Understand voluntary vacate agreements Feel free to contact our office to determine if you have a viable case for eviction or rent adjustments.This seminar provides crucial insights for property owners seeking to navigate the complexities of rent control efficiently. #RentControlSeminar #TenantWelfare #PropertyOwners #RealEstateStrategies #MarketValueRent #LegalEviction #RentIncreaseTips #PropertyManagement #FreeMarketEconomy #HousingLaw #RealEstateInvesting #LandlordTips

Discover effective strategies to manage a multigenerational workforce team, enhancing communication and skills while turning challenges into benefits for all generations.

EFFECTIVE STRATEGIES TO RAISE CHILDREN TO GROW LIKE JESUS - Pst Kemi Peters (MAY 28, 2025)

214 - Effective strategies for weight loss and balancing blood sugar-[Podcast with Nagina Sethi Abdullah]

Today, we're diving deep into our mailbag to answer your pressing podcasting questions. Whether you're wrestling with co-host dynamics, considering when it's time to pull the plug, or navigating how far ahead to schedule guest interviews, we've got you covered. We share candid insights about balancing workload, setting clear expectations, and discovering if your podcast truly resonates with your intended audience.Plus, we explore innovative solutions for podcasters who find themselves with an abundance of great content. Is there such a thing as being too far ahead? And how can you best manage your backlog without overwhelming yourself or your listeners?Episode Highlights:[06:13] Managing Co-host Expectations and Workload[08:34] Finding Your Podcast Audience & Purpose[22:28] Is Being Too Far Ahead in Scheduling a Problem?[28:29] Solutions for Managing Podcast Backlogs[35:15] Effective Strategies for Utilizing Banked Content[40:33] Clarifying Your Podcast's Audience & Branding[51:27] Monetization Strategies: Charging Guests and SponsorshipsLinks & Resources:The Podcasting Morning Chat:www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcastingPMC Episode 256: Why and How This Host Charges Guests to Be on Her Show (Victoria Meyer):Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on Clubhouse:https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wBrought to you by iRonickMedia.com and EmpoweredPodcasting.comPlease note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:https://www.podpage.com/pmc/contact/ or marc@ironickmedia.comWant to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b

Episode Title: Why Is It So Hard to Instill Trust in B2B Marketing?Host: Donna Peterson, President of World InnovatorsPodcast: B2B Marketing Excellence & AIIn this powerful episode, Donna Peterson takes listeners on a personal and professional journey into one of the most important—and elusive—elements of B2B marketing: trust.With over 30 years of experience helping industrial brands build lasting relationships, Donna opens up about the hard lessons she's learned from her own mother, the founder of World Innovators, and how those lessons continue to shape the way she approaches marketing today. From falling for perfect pitches that didn't deliver, to understanding the emotional weight of skepticism, Donna shares how trust is slowly earned—but easily lost.Listeners will walk away with:A deeper understanding of why trust is so difficult to establish in B2BHow inconsistent branding, shallow messaging, and automation have chipped away at confidencePractical steps to rebuild trust through consistent branding, emotional relevance, and careful use of AI toolsIf you're an industrial marketer, a business owner, or a lean marketing team looking to stand out in a noisy marketplace, this episode will give you both insight and action.

Dorie Clark has been named three times as one of the Top 50 business thinkers in the world by Thinkers50. She is a keynote speaker and teaches executive education at Columbia Business School. She is also the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of the Year by Inc. magazine. A former presidential campaign spokeswoman, she writes frequently for the Harvard Business Review. Learn more at dorieclark.com.In today's episode of Smashing the Plateau, you will learn how to navigate the challenges of moving from a corporate environment to building your own business.Dorie and I discuss:The top tactical challenge for transitioning professionals [02:20]The emotional hurdles of leaving a corporate job [04:15]Strategies for effective business development [06:27]The importance of community during your transition [07:25]How to market yourself as an expert [10:32]The role of content creation in establishing credibility [18:36]The significance of social proof in building your reputation [19:16]Dorie's recommended resources for aspiring entrepreneurs [27:16]Learn more about Dorie at https://www.dorieclark.com/subscribe.Thank you to our sponsor:The Smashing the Plateau CommunityBecome a member now to gain exclusive access to carefully selected, practical strategy tips from our podcast guests—unlocking your path to success is only a click away!

  Feeling unheard in the workplace? Join Elaine Lin Hering, a world renowned author, speaker, and coach for women and people of color in executive leadership within majority white spaces, as she unpacks the power of unlearning silence. Drawing on her extensive experience with organizations like Google, Nike, and Harvard Law School, Elaine delves into the crucial connection between communication, negotiation, and inclusive leadership. Discover practical strategies to find your voice, establish healthy boundaries, navigate power dynamics, and cultivate truly inclusive workplace cultures where everyone can thrive. In this insightful episode, we dive deep into: Practical strategies for setting boundaries and navigating power dynamics at work. Why well-intentioned leaders may inadvertently silence their teams and how to foster open dialogue. Cultivating critical thinking, clear decision-making, and reclaiming your agency at work. Recognizing privilege, challenging the status quo, and questioning workplace assumptions. The unique challenges faced by women of color when asserting themselves and actionable allyship strategies. Why silence is not a safe strategy and the importance of speaking up for yourself and your values. Building sustainable work practices, finding joy, and defining personal success. Connect with us: Follow Elaine on LinkedIn at https://www.linkedin.com/in/elainelinhering/ .   Preorder Elaine's new book published by Penguin Random House at https://www.penguinrandomhouse.com/books/720975/unlearning-silence-by-elaine-lin-hering/. Follow Samorn on LinkedIn at https://www.linkedin.com/in/samornselim/. Get a copy of Samorn's book, “Belonging: Self Love Lessons From A Workaholic Depressed Insomniac Lawyer” at https://tinyurl.com/2dk5hr2f.  Get weekly career tips by signing up for our advice column at www.careerunicorns.com.  Schedule a free 30-minute build your dream career consult by sending a message at www.careerunicorns.com. 

Did you know that nearly 40% of NSW public school students come from an English as an Additional Language/Dialect (EAL/D) background?In this episode, we are joined on the couch by Rosie, EAL/D Education Leader, to shine a spotlight on the critical role teachers play in supporting students from diverse language backgrounds.Curious about what day-to-day teaching in an Intensive English Centre (IEC) looks like? From empowering students with ‘survival language' to building academic language skills, you'll hear about the differentiation that is embedded into an IEC's learning programs.In the words of Rosie, ‘EAL/D pedagogy is just good pedagogy'. It's essential for EAL/D learners but beneficial for everyone. If you're looking for practical ways to support EAL/D learners, this episode is for you. We explore ways in which all teachers can collaborate in the classroom and Rosie shares various helpful frameworks, resources and strategies, including the EAL/D Learning Progression, to assist students in learning English.Tune in and be inspired to build your professional capacity to ensure every student, regardless of their cultural or linguistic background, has the confidence to thrive in the classroom.We hope you enjoy this episode.We acknowledge that this episode of the Teach NSW Podcast was recorded on the homelands of the Darug people. We pay respect to Elders past and present and extend that respect to all Aboriginal and/or Torres Strait Islander peoples listening to the Teach NSW Podcast today. Connect with usIf you would like to provide feedback or suggestions for future episodes, please contact ⁠⁠⁠⁠teachnsw@det.nsw.edu.au⁠⁠⁠⁠ to get in touch with the Teach NSW Podcast team. Follow the Teach NSW team on ⁠⁠⁠⁠Facebook⁠⁠⁠⁠, ⁠⁠⁠⁠Instagram⁠⁠⁠⁠, ⁠⁠⁠⁠X (Twitter)⁠⁠⁠⁠ and ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ to be the first to know when new episodes are released.Resources and useful linksTeach NSW - become a teacher in a NSW public school and find out how a career in teaching can open doors for you.ACARA Professional Learning Hub - access the online platform designed to help teachers and educators understand and implement the revised Australian curriculum.ACARA EAL/D Learning Progression - access this resource to identify the English language levels of EAL/D students and address their specific learning requirements.AMES Real Life Readers - explore a range of books designed for EAL/D and literacy learners to support the development of comprehension. EAL/D literacy and numeracy resources - discover resources to support the literacy and numeracy development of EAL/D learners.EAL/D NSW Statewide Staffroom - connect and share advice, resources and learnings with other teachers in NSW public schools. Multicultural education - explore resources and information on how to meet the educational needs of all students in NSW public schools, including students from culturally, linguistically and religiously diverse backgrounds.Universal Resources Hub - find literacy and numeracy resources that have been adapted with an EAL/D lens to support your teaching. 

ESGfitness.co.uk06:17 Core Strength and Pilates Alternatives08:46 Nutrition: Carbs, Fats, and Flexibility11:50 The Complexity of Macros and Dieting13:15 Deadlifts and Back Health15:36 Aging, Height, and Metabolic Rate15:45 Understanding Energy Requirements and Body Mass22:07 Navigating Emotional Eating and Grief29:20 Debunking Myths Around Diabetes and Sugar34:25 Effective Strategies for Muscle Building and Fat Loss

Joe Ingram stands as a towering figure in sales strategy and corporate innovation, renowned for catapulting businesses in varied sectors such as automotive, retail, SaaS, and healthcare to new heights. His strategic acumen, infused with a distinctive mix of wit and pragmatism, positions him as the quintessential ally for enterprises in pursuit of radical transformation. Joe's methodology is rooted in data, customized to each client's needs, and has consistently broken the mold of conventional sales tactics, establishing him as a highly coveted strategist and speaker for premier corporate gatherings. What You Will Learn: Who is Joe Ingram? What prompted Joe Ingram to transition from electrical engineering to sales? How did Joe's early experiences in his father's gas station influence his career? What were the key factors that led to his success in increasing sales at the law firm? What common mistakes do new salespeople make in relationship development? What strategies does Joe recommend for effective communication in sales? What techniques does Joe use to maintain his expertise during client interactions? How does Joe Ingram adapt his identity when communicating with prospects? What are the four steps Joe identifies in the sales process? What strategies does Joe use to analyze potential clients' personalities on LinkedIn? What common mistakes do people make when reaching out to prospects on LinkedIn? What leadership skills are necessary for transitioning from individual sales to team management? What is Joe's perspective on the importance of understanding conversion rates in sales? What processes does Joe suggest for handling customer interactions to enhance rapport? What is the significance of providing value before asking for a commitment in sales? Joe shares how everyone can contact him. Additional Resources from Joe Ingram: Website: https://thejoeingram.com/ Email:  LinkedIn: https://www.linkedin.com/in/joeingram/ Facebook: https://www.facebook.com/112456147329024 Instagram: https://www.instagram.com/joe_ingram_sales/ X: https://www.twitter.com/joeingramtweets YouTube: https://www.youtube.com/channel/UCoK2M42xJWfDUrITgNslOrw Attention Investors and Agents Are you looking to grow your business? Need to connect with aggressive like-minded people like yourself? We have all the right tools, knowledge, and coaching to positively effect your bottom line. Visit:http://globalinvestoragent.com/join-gia-team to see what we can offer and to schedule your FREE consultation! Our NEW book is out...order yours NOW! Global Investor Agent: How Do You Thrive Not Just Survive in a Market Shift? Get your copy here: https://amzn.to/3SV0khX HEY! You should be in class this coming Monday (MNL). It's Free and packed with actions you should take now! Here's the link to register: https://us02web.zoom.us/webinar/register/WN_sNMjT-5DTIakCFO2ronDCg

Best Selling Author of You're on Fire, It's Fine: Effective Strategies for Parenting Teens with Self-Destructive BehaviorsWant to be a guest on ABCs of Parenting Adult Children? Send James Moffitt a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/parentingadultchildren

Welcome to another can't-miss episode of Build a Better Agency! This week, host Drew McLellan invites negotiation expert Mike Lander to shed light on a critical, and often misunderstood, stage of growing your agency: the art of winning new business and, crucially, negotiating strong client contracts. If your agency is hustling for fresh opportunities in the midst of economic uncertainty, this discussion is perfectly timed to help you secure the deals that matter—on terms that support your profitability and long-term growth. Mike Lander brings a unique dual perspective as both a former procurement director (the “buy side”) and current advisor to agencies navigating the “sell side.” Together with Drew, he explores why so many agencies trip up after being “awarded” new business, mistaking the proposal win for the finish line when, in reality, it's the starting point for some of the most pivotal work ahead. Mike reveals how agencies can better qualify opportunities, avoid that painful “close second” outcome, and, above all, approach negotiation with a mindset of mutual value creation rather than desperate discounting. The episode dives deep into actionable best practices you can deploy immediately—from building a robust qualification scorecard and prepping for negotiations, to mastering the art of trading instead of discounting. Mike and Drew also tackle the importance of agency differentiation, emphasizing why expertise and industry-specific knowledge trump generic promises of creativity or methodology. Plus, learn how to lead conversations with the kind of value, risk mitigation, and trust-building that makes your agency stand out in a crowded, competitive field.  Whether you're tired of burning countless hours on unwinnable pitches or want to strengthen your contracts for better client and agency outcomes, you'll find a wealth of insights in this episode. Get ready to rethink your approach to business development—and leave with concrete “homework” that will set your agency up for more wins, stronger partnerships, and greater profitability. Don't miss it!  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Rethinking the pitch process—why winning isn't the finish line, but just the beginning   The dangers of chasing bad-fit clients and how to develop a qualification scorecard Differentiation strategies beyond methodology and “our people”—the real keys to standing out Communicating value and risk to buyers—focusing on afters, measurable results, and case studies Stop discounting and start trading—how agencies should approach contract negotiations The art and science of being a trust builder versus a pushover in negotiations Why creative excellence alone won't win the deal—and separating creative from commercial conversations

Struggling with fat loss and tired of diet myths?

This podcast episode at the Happiness Challenge delves into the detrimental effects of social comparison on our happiness, a theme that has been recurrent throughout our discussions on positivity.Klaudia shares her reflections and provides practical strategies for managing the pervasive nature of social comparison, which often leads to feelings of inadequacy, envy, and dissatisfaction with one's own life.Throughout the episode, Klaudia talks about four common comparison traps that individuals frequently encounter, as well as actionable recommendations to navigate these challenges more effectively. By fostering self-awareness and embracing personal growth, we can cultivate a more fulfilling and positive outlook on our lives.

Trying to cut down on cost?***DON'T KNOW WHERE TO START WITH FRANCHISING? Grab Bob Bernotas' free course for a limited time only at edu.franchisewithbob.com/idealAny questions?*** Interested in the $10k/month passive strategy? Just sign up for our newsletter at https://bit.ly/iwg-strategy BOOK IS OUT! Grab Your Copy and learn how to get your feet wet in real estate investing Download episodes to your favorite platforms at idealinvestorshow.com Connect with us through social! We'd love to build a community of like-minded people like YOU!

Do you ever feel like your words have to be perfect before they see the light of day? You're not alone. Many first-time authors get stuck in this cycle, endlessly tweaking sentences. But the truth is, your first draft isn't meant to be flawless. It's meant to be a foundation. Writing a book is a process—one that will challenge and refine not only your ideas but your voice, too. Embracing imperfection is key, because it allows you to move forward, to learn, and to create something that can be polished into a masterpiece later. I can introduce you to several Biz Book Publishing Hub Partners who can help you get through the writing process. Check out this free resource at www.BizBookPublishingHub.com.  Now, let's dive into today's panel. Our authors will share the ups and downs of their author journeys. Emily Crookston wrote “Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book,” which simplifies the process of writing, positioning, and promoting a business book, helping entrepreneurs turn big ideas into impactful publications without overthinking. Gloria Treister wrote “Wellness 101: Simple Steps to Good Health,” a practical guide that empowers readers to simplify wellness, take control of their health, and create a personalized plan for a vibrant, healthier life. Marva Bailer wrote “Be Unexpected: Resetting Routines to Revolutionize the Future of Work,” which reimagines outdated business norms with creative strategies and relatable soft skills to foster meaningful connections and energize modern workplaces. Please join me in welcoming Emily, Gloria, and Marva.  In this episode, we discuss the following: Journey to Imperfection: Understand why the first draft of your business book is not about perfection but a strong foundation to refine your ideas and voice. Effective Strategies for Networking: Unlock the secrets of cultivating meaningful connections that elevate your personal brand and foster new opportunities. Client Engagement through Books: Discover how books can seamlessly integrate into your business strategy to attract clients and expand your reach. Publishing Pitfalls & Triumphs: Learn from real-life stories about the challenges and successes in book publishing to better navigate your own journey. Links for Emily Crookston LinkedIn www.thepocketphd.com ”Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book” Links for Gloria Treister LinkedIn and Instagram www.wellnessevolution.com and www.getwellwithus.net ”Wellness 101: Simple Steps to Good Health” Links for Marva Bailer LinkedIn www.marvabailer.com ”Be Unexpected: Resetting Routines to Revolutionize the Future of Work” Robbie's Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Jane Thompson, Director of Strategic Accounts at Big Panda. They discuss the intricacies of managing strategic accounts in B2B sales. Highlights include essential characteristics for reps, such as thinking in terms of value, having confidence and courage, understanding the customer's organization, and translating technical capabilities into business outcomes. The conversation also covers the importance of internal support, effective compensation structures, and the critical timing for scaling accounts in startups. Jane shares her experiences and insights on what makes a successful strategic accounts manager, while the hosts emphasize the pitfalls of transitioning reps without the right skill set into strategic roles.ADDITIONAL RESOURCESLearn more about Jane Thompson: https://www.linkedin.com/in/jane-thompson-5aa940/Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0Read Force Management's Guide to Increasing Company Valuation: https://hubs.li/Q038n0jT0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:58] Understanding Strategic Accounts[00:03:06] Navigating Organizational Structures[00:05:16] The Importance of Value in Sales[00:11:17] Characteristics of Successful Strategic Account Reps[00:21:30] Building Relationships and Trust[00:29:50] Challenges and Pitfalls in Strategic Account Management[00:31:20] Managing Strategic Accounts Effectively[00:32:33] Common Mistakes in Scaling Startups[00:33:13] Effective Strategies for Major Accounts[00:34:36] Challenges with Strategic Account Management[00:37:20] Organic Growth in Early-Stage Companies[00:39:19] The Importance of Strategic Reps[00:56:00] Compensation and Incentives for Strategic RepsHIGHLIGHT QUOTES"If you're curious, you know how to map very quickly; you have to know the top three value drivers.""You need people who can get others to want to, when they don't have to.""You can't put a tactical leader on top of a strategic account.""Most importantly is understanding the organization first and foremost. How is the company structured?""You need to start high and work your way down to find the power base."

SEND US A TEXT MESSAGE!!! Let Drs. Nii & Renee know what you think about the show!Bullying during residency has become normalized through what Dr. Bilbrew calls a "trauma response," where attending physicians justify harsh treatment with the familiar refrain: "I survived, so you should too." Dr. Bilbrew then shares powerful strategies for handling bullying in medical residency while preserving your dignity and mental health. Have you or someone you know experienced bullying in residency?We discuss:00:00 Why bullying still exists in residency07:36 Tips on how to deal with bullying as a resident16:56 Dr. Lattisha's book - YES I AM THE SURGEONFREE DOWNLOAD -  7 Considerations Before Starting Locum Tenens - https://darkos.lpages.co/7-considerations-before-locumsLINKS MENTIONED Amazon Link to Dr. Lattisha's book - https://a.co/d/aFWCcJ6Dr. Lattisha's Website - https://www.drlattishabilbrew.com/Q&A and Suggestions Form - https://forms.clickup.com/9010110533/f/8cgpr25-4614/PEBFZN5LA6FKEIXTWFSend us a Voice Message - https://www.speakpipe.com/docsoutsidetheboxSIGN UP FOR OUR NEWSLETTER! WATCH THIS EPISODE ON YOUTUBE!Have a question for the podcast?Text us at 833-230-2860Twitter: @drniidarkoInstagram: @docsoutsidetheboxEmail: team@drniidarko.comMerch: https://docs-outside-the-box.creator-spring.com

In this episode of the Changing Our Minds podcast, hosts Karrilee and Kayelyn discuss their experiences and insights on parenting. They explore unexpected lessons learned, the impact of advice received, and the importance of being present in their children's lives. The conversation touches on bedtime routines, co-sleeping, and the generational differences in parenting styles, emphasizing the need for intentional parenting and teaching life skills to children. In this conversation, Karrilee and Kayelyn Aggett discuss various aspects of parenting, focusing on the implications of helicopter parenting, the challenges of raising children with Christian values in a secular culture, and the balance between grace and discipline in parenting. They share personal anecdotes and insights on fostering independence in children, the importance of teaching responsibility, and the effectiveness of different disciplinary methods. In this conversation, Kayelyn and Karrilee discuss effective parenting strategies, the importance of celebrating family, and their personal journeys in fitness and nutrition. They share insights on managing children's behavior, the joy of imaginative parenting, and the challenges of maintaining a healthy lifestyle. The discussion also touches on overcoming fear and embracing positivity in life."We're doing great. Good job, us."Chapters:00:00 - Podcast Introduction and Format Discussion03:00 - Parenting Lessons and Unexpected Insights06:03 - Navigating Parenting Advice and Personal Experiences08:59 - Bedtime Routines and Parenting Regrets11:59 - Co-Sleeping and Its Impact14:57 - Advice on Raising Kids and Being Present17:57 - Intentional Parenting and Life Skills21:00 - Generational Differences in Parenting Styles25:22 - Helicopter Parenting and Its Impact29:33 - Raising Christian Kids in a Contradictory Culture41:58 - Balancing Grace and Discipline in Parenting51:07 - Effective Parenting StrategiesThen 3-2-1's...Kayelyn's:3 Things I'm Into:Fitness results Bon Appetit   Celebrating family  2 Things I'm Looking Forward To: Spring break Flowers 1 Thing I'm Over:Protein goals  Karrilee's:3 Things I'm Into:Work is picking up - getting busier! The Remedy Bible  Wild Roots Tallow  2 Things I'm Looking Forward To: Spring & Easter Planning easy hikes for Spring/Summer 1 Thing I'm Over:The enemy using Fear as a weaponTECHNICALLY - way out on the West cost - we recorded, edited, AND published this episode before 10pm on 3-31-25... so we are calling it good and ON TRACK for March!We'll be back (sooner!) in April!~Karrilee & Kayelyn~

Ever feel like you're shouting into the podcast void, wondering if anyone's actually listening?  Building thought leadership isn't about having the most downloads or being the loudest voice - it's about creating genuine connections and sharing your unique perspective.  In this episode, Ben Albert breaks down the real secrets to establishing your podcast presence, revealing strategies that go way beyond just chasing numbers. Whether you're a seasoned podcaster or just getting started, you'll walk away with actionable tips to amplify your voice and build a community that actually cares about what you have to say. Tips include…   Why thought leadership isn't just about having great ideas, but creating a platform to share them. How successful podcasters balance interview and solo episodes for maximum audience engagement. How Ben got people like Jordan Harbinger, & Chris Do to endorse his show -- it's not rocket science! The secret to getting genuine podcast reviews without feeling pushy or desperate. (hint - timing is key) Why your unique podcast "fingerprint" matters more than copying someone else's success formula. Learn how to transform podcast reviews into powerful marketing and social proof assets. Key Moments: 00:01 | Defining Thought Leadership and Its Components  05:03 | The Dancing Guy Analogy of Movement and Influence  07:37 | Passion in Podcasting and Enjoying the Process  10:02 | Guesting vs. Hosting: Pros and Strategies  12:15 | Success is a Combination Lock, Not a Single Key  17:11 | Effective Strategies for Getting Podcast Reviews  25:46 | Creative Ways to Leverage and Use Podcast Testimonials   >>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest Head to https://LeverageYourPodcastShow.com to read the blog

Get your step by step guide to private practice. Because you are too important to lose to not knowing the rules, going broke, burning out, and giving up. #counselorsdontquit.

Dr. John A. McDougall debunks common beliefs about obesity with scientific insights. Discover the truth about obesity, its causes, and effective strategies for weight management and health improvement. #ObesityMyths #WeightManagement #HealthTruths

Send us a textFree Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/Is your business making these local SEO mistakes?In this episode of The Digital Revolution Podcast, hosted by Eli Adams, the focus is on the critical importance of local SEO for businesses, especially in the age of AI. Eli discusses common misconceptions about local SEO, the major mistakes businesses make, and effective strategies to optimize local SEO. He also debunks the myth that SEO is dead, emphasizing its evolving nature and offers practical advice for businesses to improve their local search rankings.00:00 Intro00:50 Understanding Local SEO in the Age of AI02:02 Importance of Local SEO for Businesses03:46 Debunking the 'SEO is Dead' Myth09:35 Common Mistakes in Local SEO10:58 Effective Strategies for Local SEO11:53 The Role of Reviews in Local SEO14:53 Optimizing Multi-Location Businesses16:17 Local Link Building TacticsDon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

In this episode, Kelly Baumgartner joins Riley Rees to discuss her experience of being diagnosed with ADHD at 30 and how it reshaped her understanding of herself. She shares insights on the challenges of late diagnosis, the stigma surrounding ADHD in adults—especially women—and the strategies that have helped her navigate life with greater clarity. From practical tools like external accountability and body doubling to the importance of self-compassion, Kelly offers valuable perspectives on working with, rather than against, the ADHD brain.In This Episode, we chat about:Why ADHD in adults is often overlooked, especially in womenThe emotional and practical impact of a late diagnosisHow ADHD coaching provides tailored solutions for everyday challengesActionable strategies to improve focus, organization, and self-compassionThe role of external accountability, body doubling, and dopamine menus in ADHD managementEpisode Resources:Kelly's ADHD Coaching & Insights (Website)Kelly's Instagram (Instagram)Kelly's Tiktok (Tiktok)Book a 1:1 or Group Coaching Session (Book Now)Support Your Mental Clarity & Well-Being with a Health Coach (Book a Session)Find Coaches, Therapists, and Wellness Professionals on Sofia Health (Explore Now)Explore Holistic Health & Wellness Products on Sofia Health (Discover More)Exclusive Offer for Podcast ListenersKelly is offering 15% off any of her 1:1 or Group Coaching Packages for 2 months. Use Code: PODCAST at checkout.Thank you so much for tuning in! If you enjoyed the content, we would love it if you took 2 minutes to leave a 5-star review!The Sofia Unfiltered by Sofia Health is for general informational and entertainment purposes only and does not constitute the practice of medicine, nursing, or other professional healthcare services, including the giving of medical advice. No doctor/patient relationship is formed. The use of information on this podcast or materials linked from this podcast is at the user's own risk. The content of this podcast is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical condition they may have. For any health concerns, users should seek the assistance of their healthcare professionals.

Welcome to Friday Favorites! Over the last eight years, we've had some incredible conversations with world-class experts, inspiring guests, and, of course, YOU. This series is all about revisiting the episodes that have stood the test of time as listener favorites. This also gives new listeners the chance to explore some of our "greatest hits".Every Friday, we'll bring you one of the most popular episodes from our archives, packed with wisdom, inspiration, and actionable advice. Whether it's your first time hearing it or you're coming back for a refresher, these episodes are guaranteed to bring value to your life.Join us as we celebrate some of the best moments in the podcast's history with Friday Favorites! Let's dive in...Original Air Date - June 22, 2023In this episode of The Rachel Hollis Podcast, Rachel dives deep into the topic of imposter syndrome and provides actionable steps to overcome it. She emphasizes the importance of taking consistent actions, reviewing personal skills, and measuring progress.Get your copy of Rachel's New Book Here: Audible, Amazon, Barnes & Noble, Books-A-Millon, Bookshop.org, or wherever books are sold!02:07 Understanding Imposter Syndrome02:30 Taking Action Against Imposter Syndrome05:19 The Power of Hard Work08:39 Practice Makes Perfect13:50 The Journey to Mastery22:20 Parenting and Lifelong Learning24:12 Overcoming Hesitation and Self-Doubt24:52 Recognizing and Utilizing Your Skills25:47 Understanding the Root of Your Hesitation26:50 The Fear of Starting and Control31:12 Passion Overcomes Fear33:03 The Power of Measurement39:54 Surround Yourself with the Right People42:19 Taking Action and Applying Knowledge48:09 Final Thoughts and EncouragementSign up for Rachel's weekly email: https://msrachelhollis.com/insider/Call the podcast hotline and leave a voicemail! Call (737) 400-4626Watch the podcast on YouTube: https://www.youtube.com/c/RachelHollisMotivation/videosFollow along on Instagram: https://www.instagram.com/MsRachelHollis To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices.

Welcome to Friday Favorites! Over the last eight years, we've had some incredible conversations with world-class experts, inspiring guests, and, of course, YOU. This series is all about revisiting the episodes that have stood the test of time as listener favorites. This also gives new listeners the chance to explore some of our "greatest hits".Every Friday, we'll bring you one of the most popular episodes from our archives, packed with wisdom, inspiration, and actionable advice. Whether it's your first time hearing it or you're coming back for a refresher, these episodes are guaranteed to bring value to your life.Join us as we celebrate some of the best moments in the podcast's history with Friday Favorites! Let's dive in...In this episode of the Rachel Hollis Podcast, Rachel dives into the topic of imposter syndrome, addressing how it affects emotional energy, confidence, and productivity.Original Air Date - June 21, 2023Get your copy of Rachel's New Book Here: Audible, Amazon, Barnes & Noble, Books-A-Millon, Bookshop.org, or wherever books are sold!02:50 Morning Routine and Imposter Syndrome04:43 Understanding Imposter Syndrome05:04 Challenging Common Advice on Imposter Syndrome06:02 Moving Past Imposter Syndrome08:15 The Power of Belief10:39 Personal Stories and Overcoming Self-Doubt16:37 Acceptance: The First Step to Overcoming Imposter Syndrome17:21 Radical Acceptance and Moving Forward21:00 Empowering Beliefs vs. Limiting Beliefs24:25 The Advantage of Starting Fresh28:48 Asking for Help and Community Support38:11 Conclusion and Teaser for Part TwoSign up for Rachel's weekly email: https://msrachelhollis.com/insider/Call the podcast hotline and leave a voicemail! Call (737) 400-4626Watch the podcast on YouTube: https://www.youtube.com/c/RachelHollisMotivation/videosFollow along on Instagram: https://www.instagram.com/MsRachelHollis To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices.

I don't know about you, but mentally…I'm preparing for Spring!Since we're (hopefully) getting to warmer weather soon, this is a great time of year to start preparing for a ‘cut'. I've found that this is something many people think about too late though, so let's talk about it (and plan for it) NOW, before summer arrives!Before you even *think* about doing a ‘cut', you need to consider 3 missing pieces: your habits, preparation, and intentionality. You've got to be both flexible AND realistic with your goals, and make sure they're attainable for you in this season of life. I can't stress enough that you should be building habits that are SUSTAINABLE - especially before you do a ‘cut'. We're not trying to constantly do 30, 60, or 90 day challenges, and then start back at square 1 - no thanks!There will be sacrifices (usually short-term), when you're in a ‘cut' phase. Ultimately, it's up to YOU to make sure you're truly ready to commit to those changes. If you're ready to build a body (and life) that you love, I'd love to support you in doing so. There's no better time, so let's GO!!In this episode, we cover:Thinking and planning ahead of time vs. waiting until the last minuteSetting yourself up with sustainable habits BEFORE you start a ‘cut' phaseBeing flexible & realistic so you CAN be successful with your long-term fitness habits5 things to really consider when going into a ‘cut' phaseBreaking down what your ‘trade-offs' can look likeWhy you need to make sure you're *actually* serious about your fitness journey BEFORE hiring a coach or starting a workout program Links/Resources:Ep. 152 | Effective Strategies for Transitioning Through the 3 Fitness Phases: Surplus, Maintenance and DeficitJoin FIT CLUB, my monthly membership with workouts you can do at home or the gymPRIVATE COACHING is my 1:1 program (choose 3 or 6 month option)Connect with me on Instagram @kristycastillofit and @unfuckyourfitnesspodcast so we can keep this conversation going-be sure to tag me in your posts and stories!Join my FREE Facebook group, Unf*ck Your FitnessClick HERE for my favorite fitness & life things!Send me a text with episode ideas or just to say hi!

This episode was created as a part 2 of last week's episode on what is an Empath? In this episode, I share effective strategies and resources for being an empath. Being an empath is like having a built-in superpower for understanding and connecting with others on a deep level. However, without the right tools it can be overwhelming. This episode is helpful for you to learn how to develop your own tools and practices.Effective Strategies:1. Ground yourself and your energy.2. Protect your energy or shielding. Golden clock of light.3. Emotional detachment. 4. Limit or be mindful of exposure. Watch for energy suckers.5. Practice mindfulness and self-awareness. 6. Use visualization techniques.7. Set healthy boundaries. This is often one of the most challenging lessons for empaths - learn to say no without feeling guilty, and have sturdy, clear boundaries, it's a full body yes or full body no there is no in-between.8. Develop emotional resilience. Strengthen your own emotional well-being, emotional intelligence and self-awareness. 9. Release absorbed energy. This is also so helpful and important for empaths, if you have absorbed someone else's energy are you aware of what that feels like? Can you ask - is this energy or feeling mine? What does a yes feel like? What does a no feel like? When it is not your energy how can you release it?10. Surround yourself with good energy. Your vibe attracts your tribe, be mindful. Seek out uplifting environments, calming activities or find your soul family.If you don't have your people yet don't worry, just begin to actively start seeking out what you desire in a relationship or community. Be the energy that you want to attract in. Own your weight and wear it proud, be yourself, take the mask off. Own who you are and be brave enough to show up fully regardless of who likes it or not. It's not your job to worry about what other people think. It's your job to work on your energy, healing, and personal growth.Notice patterns within yourself. How do you feel in crowds? Are there things that help? Are there places or people who consistently make you feel a certain way? What is your body trying to tell you?When you work with being an empath you will understand your heightened awareness can help you increase your intuition and your clairsenses. You can use these abilities to help you in your everyday life. Empaths are the healers, leaders, visionaries, the change-makers, the helpers. Do you feel called to help others? What gift do you feel like you are meant to share with the world? What is holding you back? Be mindful of the fear cycle that is trying to stop the helpers and healers, You can't heal yourself or help others from a place of fear. 

Mastering Google Ads: Cost-Effective Strategies for Law FirmsThis episode sheds light on how legal marketers can effectively optimize their Google Ads to maximize reach and conversions without overspending. By strategically focusing on high intent keywords, geo-targeting, and timing through day parting, listeners can enhance their marketing impact and attract qualified leads. • Highlighting the importance of high intent keywords for effective targeting • Understanding the critical role of geo-targeting for location-based services • Exploring day parting strategies to optimize ad timing and budget allocation Subscription link: https://www.buzzsprout.com/965479/subscribeVisit: Legal Marketing 101 YoutubeFor more, visit rosenadvertising.comSend us a textSupport the show

Let's be real, most supplements are just expensive hype. The fitness industry is a billion-dollar machine built on flashy marketing, half-truths, and straight-up BS claims. So how do you know what actually works and what's just draining your wallet?In today's episode, I'm breaking it all down, the supplements that are a complete waste of money, the only two I actually stand by, and how to stop falling for influencer hype. Spoiler: fat burners won't burn fat, BCAAs are useless if you eat enough protein, and detox teas? They're just overpriced laxatives. Instead of throwing your money at gimmicks, I'll tell you exactly where to invest for real results.We'll talk about why protein powder and creatine are the only two supplements that actually move the needle when it comes to muscle growth, recovery, and performance. Plus, how to figure out if you actually need a supplement in the first place, or if it's just another marketing ploy. And before you buy anything, there's one key question you need to ask yourself (trust me, it'll save you a ton of money).If you're tired of supplement confusion and want to simplify your approach while still getting the best results possible, this episode is for you.I Also Discuss:(00:00) The Truth About Supplements: What Works & What's a Waste(07:32) Fat Burners, BCAAs & Detox Teas: Why They're a Scam(13:50) Protein Powder & Creatine: The Only Two That Matter(27:09) Do You Actually Need That Supplement?Find more from Tara: Website: https://www.taralaferrara.com/Instagram: @taralaferrara @thetaratalk @broads.appYoutube: Tara LaFerrara Thank you to our sponsors:Broads: Visit Broads.app and enter code PODCAST for 20% off your first month.Cronometer: Visit cronometer.com for 15% off the Premium subscription.

Dr. John A. McDougall debunks common beliefs about obesity with scientific insights. Discover the truth about obesity, its causes, and effective strategies for weight management and health improvement. #ObesityMyths #WeightManagement #HealthTruths

For today's episode, I wanted to do something a little different. I received a question from a listener about how to properly transition through your fitness journey, so I'm diving into that here!When it comes to your fitness journey, there's never just one way (or a ‘right' way) to do things - it needs to be super personalized to YOU and your goals. In regards to fitness, the 3 phases you'll typically go through are building, maintenance, and cutting. It's important to know how your body is going to feel during each of these phases, and what your nutrition and workouts are going to look like. Most of all, this process is going to take TIME. If you're not seeing progress right away (especially during a deficit or ‘cut' phase), you've got to stick with it, and be patient with the process!Fitness is fairly simple, but it's NEVER going to look the exact same for every person. I don't want you to get stuck on all of the ‘rules' you've seen and heard along the way. There can be sooo much noise out there (especially online), and not all of it is going to be applicable to you!Whether you're looking to build muscle, lose fat, or maintain your current physique, I hope this episode encourages you AND gives you *real* insight into what coaching with me looks like!!In this episode, we cover:The many ‘rules' surrounding fitness + why there isn't just ONE way to do what's best for youA current listener's question + experience with her fitness journeyWhat it feels like to go from maintenance to surplusWhat to do when you're ready to move into a deficit or ‘cut' phaseWhat transitioning back to maintenance can look like + why you can still see body recomp changes hereProgressive overload + why you need to stop overcomplicating thisWhy you shouldn't compare your progress & journey to othersLinks/Resources:Ep. 23 | Progressive Overload: What It Is, and How It Can Help You See the Results You Want on Your Fitness JourneyJoin FIT CLUB, my monthly membership with workouts you can do at home or the gymPRIVATE COACHING is my 1:1 program (choose 3 or 6 month option)Connect with me on Instagram @kristycastillofit and @unfuckyourfitnesspodcast so we can keep this conversation going-be sure to tag me in your posts and stories!Join my FREE Facebook group, Unf*ck Your FitnessClick HERE for my favorite fitness & life things!Send me a text with episode ideas or just to say hi!

Should you talk about money in voir dire? Before you panic and say, “No way, Sari! That's too risky!” — HEAR ME OUT. In this episode, I'm diving into one of the most controversial questions in jury selection:  Should you tell jurors the number you're asking for? Spoiler alert: I usually say yes.  BUT, (and it's a big but) HOW and WHEN you bring it up makes all the difference. Here's what we're covering:

Youtube Channel:  https://www.youtube.com/@theocdandanxetypodcast Book your free session directly, visit: www.robertjamescoaching.com In this episode of "The OCD and Anxiety Podcast," we delve into the elusive and challenging topic of mental compulsions within OCD. Discover how these internal rituals can trick your mind into an addictive loop of seeking certainty and temporary relief, ultimately making it harder to break free from the cycle. Join us as we explore practical strategies to shift your response to obsessive thoughts, focusing on action based on your values rather than trying to control or eliminate those thoughts altogether. Learn how postponing actions, reframing compulsions, and observing rather than reacting can help you regain control and build a life that isn't dictated by OCD. Whether you're dealing with pure OCD concerns or finding yourself stuck in mental loops, this episode provides valuable insights and tips to help you move towards acceptance and take back the reins of your life. Tune in for guidance on recognizing the OCD cycle and empowering yourself in the face of anxiety. Together, let's break the cycle of disempowerment and embrace a fulfilling life Disclaimer: Robert James Pizey (of Robert James Coaching) is not a medical professional and is also not providing therapy or medical treatment. Robert James Pizey recommends that anyone experiencing anxiety or OCD to seek professional medical help straight away to get a medical opinion and rule out other conditions or illnesses. The comments and opinions as written on this site are simply that and are not to be taken as professional medical opinions. Robert James Pizey provides coaching, education, accountability and peer support around Anxiety through his own personal experiences.      

Send us a textThis episode addresses the often-taboo subjects of male enhancement and erectile function, emphasizing that many men feel inadequate due to misconceptions about size. Dr. Judson Brandeis discusses innovative, scientifically-backed methods for safe enlargement and improved erectile function while encouraging men to prioritize their overall health.• Overview of the significance of human anatomy • Insights into average penis size and its mental impact • Discussion on males' desire for enhancement • P-LONG study findings on safe enlargement methods • Explanation of PRP injections and their role in enhancing function • The relationship between lifestyle, health, and erectile function • Multimodal treatment approaches for optimal results • Shockwave therapy's potential benefits for vascular health • Resources for accessing the P-LONG treatment network • Final thoughts on the importance of health and confidence Explore safer and effective treatments by visiting p-long.com and take a step toward enhancing your confidence and sexual health!Check out Dr Brandeis P-long Protocol HERE And his book 21st Century Male HERE00:00:00 Natural Penis Enlargement Methods Explored00:10:47 Effective Strategies for Penile Enhancement00:18:31 Penis Enlargement Methods Clarified00:29:09 Addressing Erectile Dysfunction00:34:57 Accessing P-Long Looking for a Next Level Human Coach? Get on the waitlist and get access to the brand-new science of quantum metabolism and identity restructuring with Dr Jade and the team.http://nextlevelhuman.com/human-coaching Connect with Next Level HumanWebsite: www.nextlevelhuman.comsupport@nextlevelhuman.comConnect with Dr. Jade TetaWebsite: www.jadeteta.comInstagram: @jadeteta

 You are really going to enjoy my guest today. Today I have Amberly Neese on the podcast. She is a featured speaker, emcee, and comedian. She lives in Prescott, Arizona. And she is the author of several books, Untangling Faith, Friendship Initiative, Common Ground, and Belonging Project.  And I can tell you from personal experience that she doesn't just talk about connection, she lives it.  I'm Dr.Vickie Petz Kasper. If you're ready to take control of your health, you're in the right  place. Whether you're focused on prevention or you're trying to manage a condition. I'll give you practical steps to start your own journey toward better health because healthy looks great on you. This is episode 157. Effective strategies to connect with others.   Dr. Vickie: Welcome, Amberly. I am so happy to have you on the show today. Now, I always like to start by talking about how we met. And I met you back in the fall in a very remote spot in the woods in California. We spent a week together and you made me laugh and you inspired me and you gave me hope that there are very practical ways that people can learn to connect with each other. So tell us a little bit about your ministry and what you're doing.  Amberly: Yeah. So I am an author and speaker and comedian and actually speaker coach as well. , but my, , my heart's passion is connecting people to God, connecting people to others and connecting people to who God has created them to be. And so connection is my jam. So I'm very excited about that.  I am connected to a really cute guy of 32 years, my husband, Scott, and we have two adult children who one lives across the country, which is not working for me and a son, an adult son who is going to school and living with us. But, I am so thankful to say that I have done pretty extensive research  on not only the benefits of community, but actually how to get into community. And so. If in any way I could be an encouragement to somebody listening about how to how to find their tribe and learn to thrive I would love it. I have bible studies on it. I have , all sorts of resources on it because for me, this is really a pivotal part of a thriving christian life for sure.  Dr. Vickie: You know, I talk a lot about the impact of loneliness on your health, and adults experience loneliness in increasing numbers since the pandemic. Anywhere from one in three to one in two. And so, if you're speaking to that person who's having trouble connecting, where do you even start?   Amberly: That's such a good question. And I think, in full disclosure,  That you would like connection is the first thing loneliness to say. I need a friend. I want connection is so vulnerable. And I, so I think it's so courageous for somebody to get to a place where they say,  I can't do this on my own. It is not good for me to be alone. It's not good for people to live in isolation. And so I think the first step is just admitting. I mean, it sounds like I'm leading an AA meeting and I'm okay with that. But the first thing is to admit you have a problem to admit that loneliness is a factor. The second thing is to kind of, it's almost like a dating profile. Now, I have, I've never, praise the lord, I've never had to do the swiping left swiping right. I don't even know what those things mean. But if I had to re enter that world, I would be very clear about what I was looking for, what I offer  and what I'm looking for. And, I think that the same thing happens in friendship. You have to figure out, what is it that you're looking for? Do you want somebody to sit with you while you knit every day? Okay, I mean, good luck with that, but it's possible that that's what you want. Do you want somebody to take walks with you? Do you want somebody to be able to share your secrets with? Do you want somebody who you can go country line dancing on Tuesday nights? I mean, you have to figure out what it is that you want, but also you have to figure out what it is, what is it that you have to offer.  And for me, and I know Vickie for you as well, this is very possible. I had to be honest with the fact that I don't have a plethora of extra time. I just can't lunch all the time. Like so many of the people in my life where they have this incredible margin of time. I don't. So I have a limited amount of time. So I had to be honest that in a friendship, that's part of what I bring to the table, but I also bring encouragement because that's something I'd love to do. I'd love to encourage people. I. I bring honesty.  Some people can't handle the truth, so I'm looking for friends who can handle the truth. And not only that, I'm looking for friends who are what I call love and shove friends, which are people who love me where I'm at, but shove me to greater things and want the best for me. And when I'm not doing what's best for me, that they love me enough to say, girl,  cut it out.  I love you. And I would love to help you be part of getting better at this. So you have to figure out what do you bring to the table. So admit you need a tribe, figure out what it is that you bring and what it is that you need. And then this sounds like such an old school kind of sage thing, but go to the need, which means figure out something you're passionate about, something that makes your teeth itch when you think about it. It's something that , makes you passionate, good or bad, and then be part of the solution. And in doing so, you will find people with equal,  passion for the things you're passionate about. If it's hiking, if it's women's rights, if it's whatever it happens to be, if it's feeding the homeless, find the need and go there.  And, I promise you, you will find people who are like minded, maybe not perfect runoff into the sunset best friends, but you'll find people who are like minded and you'll be reminded of the power of community. Dr. Vickie: You are spot on with vulnerability because like you, I'm an extrovert. I think we've established that. But during the years of the pandemic, I experienced the most loneliness that I have ever felt in my entire life. And it was extremely painful. And it was good to admit it. And I remember I wrote in a blog post one time and I said, I'm lonely. And it felt shameful almost.   Amberly: 100%. I mean, the word lonely has one in it. To say  I'm by myself feels so difficult. However, I love that in many translations of the Bible, it said that Jesus went to lonely places, meaning he felt like, man, he had perfect connection with the Father and yet he felt like, man, nobody kind of understands my plight right now.  And , I think we all have those, we all have those seasons where you're like, wow, I am knee high and whatever it is I'm going through and I don't feel like anybody understands this, but, you're not alone. That's the first thing I'm going to say. , you're not alone. But the other thing is, I truly believe, the brilliant doctor in you, I'm sure is going to talk about this later on. Your intro is going to talk about this particular thing, but I truly believe all the brain research, all of the physiological research says we are wired to connect with others. We are, we are literally fashioned to be stronger in number. And, no matter what your ideology is, as far as where we came from and how we got here, community was a vital part of all of that. And so I think,  to recognize that you need other people, it means you, you get to a place of humility that you're probably better to be with anyway, if you didn't feel like you needed people, it's probably why you don't have people because nobody wants to be with you.  But if you get to a place where you say, I could use some help in this area.  What a beautiful invitation for others to get there. And as you said, the statistics are staggering. Before COVID January of 2020, more than half of Americans admitted to being lonely and 61 percent or something like that said they don't have anybody to tell a secret to. So sister sledge, you and I were not the only ones that were feeling lonely. During COVID, and I think it's gotten worse. Honestly, I think COVID actually exacerbated an already difficult situation. Dr. Vickie: I do too, but I think it, it did shine a spotlight on it. And I also wanted to tell you that I've never felt my teeth itch before, so I don't really know exactly what that means, but I do think that making connections takes time. And that's one of the frustrations. Amberly: oh, Absolutely. It does take time, but  at the risk of sounding like I'm giving like too broad a statement - anything worth having is worth investing the time in. And so if you say, I don't have time to exercise, but I do have time to die early, right? That's essentially what I say when I don't exercise.  If I want to have all the benefits and you're going to give us all  the medical ramifications of loneliness and they're crazy. You have to recognize, do I want to do any of those things? It's like the commercials on television when they say you're going to have clear skin, but side effects may include proclivity to gamble, , you want suicidal thoughts. And I think, you know what, I think I'm going to stick with my itchy skin. Thank you so much. Right, you have to weigh the consequences. And, in this case, the benefits to your health are so  profound. It seems almost ridiculous that we would say, I don't have time for friends. You may look at your calendar and think that, but I would like to say, I think that you need to make the time you need to prioritize it because you need to prioritize you and your health. So I don't have the medical degree. I just have a lot of mileage on my friendship vehicle and have made tons of mistakes and would like to say my life is richer because of the people that I've opened my heart to. and open my calendar to as well.  Dr. Vickie: That is so true. And it's not just your physical health. It's also your mental health and your spiritual health.  And I love that you talk about what we have to give to a friendship because let's be honest, some people can be a drain.   Amberly: True, true, true, true. And You know, my mom used to say to me, baby girl, there are two people, the two types of people, givers and takers, which is a kind of jaded. So can I tell you this sweet, the sweetest story? I love this so much. So for my last birthday,  I think it's the best birthday I've ever had. Okay. So I, I'm 55. I just turned 55. So I'm finally the speed limit. Excited about that. And I have a group of girlfriends that we've worked hard to invest in one another and it's not all rainbows and happy faces. It doesn't look like Gilmore girls all the time. We do life together and sometimes it's happy and sometimes it's hard and there's lots in between. We support each other. Months before my birthday, one of the ladies said, save this weekend, don't make any plans. And I said, okay, what are we doing? She said, you're letting me take care of this. I said, okay, again, for me, Vickie, you know,  I do like to know the plans, right? I I love scripture that says, I know the plans I have for you, says the Lord. But I am always like, could you let me in on the plans? And that's not what he promises. So she says, let me take care of the plans. So  when all was said and done,  A group of ladies picked me up and we drove two hours to Phoenix and we went thrift shopping. Why? Because that's my favorite thing to do. Most of these ladies had never been thrift shopping. They're in a financial echelon, they don't have to worry about thrift shopping, but they did it because I love it. And then we had dinner and we had my favorite food and then they said, Oh, we better hurry up. We've got a show. I said a show and I'm thinking my husband teaches theater. I know all the shows that are happening in Phoenix and I'm thinking I wonder what show we're going to. Are we going to this one? Are we going to this one?  And one of them had asked me almost over a year ago, Hey, you inspire us when you speak, who inspires you? And I gave her a list of five people. She knew four of the five, but she didn't know the fifth one. So she looked it up and that person actually happened to be speaking in Phoenix the weekend of my birthday. And so they surprised me with one of my favorite speakers and Vickie I think it was my favorite birthday, not because I got the most amazing gifts, although I'm thankful for the gifts I got, it's because for the first time in my life, I felt like a group of ladies  saw me and celebrated me.  And that's a sweet story, but I can tell you that's 54 years of not necessarily doing community right. But they, however that happened, they felt like I see them and I celebrate them. And so that's what they wanted to do for me  and seriously, sweetest birthday ever. And, again, long time coming. I made a lot of friendship mistakes. I, I've dropped the friendship ball a lot and I've hurt people and I've had to make amends for that. So I'm thankful that there is hope. There is hope for all of us, even those. Weirdos who like thrift shopping and I'm so thankful for that.  Dr. Vickie: That is so beautiful. And I think it demonstrates what we talked about earlier, and that is vulnerability. You have to have vulnerability to have a true relationship. Amberly: Totally. As you know, I think you and I spend enough time, , you're the master at this, but I'm a Padawan learner on this, the gift of questions. I can't encourage you enough to, if you're looking for a community to get yourself a couple of great questions  that help you get to know people better. And what's so funny is that people are like, Amberly, you're such a great conversationalist. And I'm like, no,  I just ask good questions. And you brought the conversation. But at the end of the conversation, again, I had a group of ladies who wanted to  celebrate me and to help me know that I was seen. Why? Because I've asked questions and I've gotten in their world and I've done my best to try to remember stuff. If you tell me something, Vickie, like, this is my favorite Starbucks drink, it goes in my phone under your contact. And if I ever want to meet you, I look up your, your Starbucks order and I bring it to you on the way. And people are like, how do you do this? And I'm like, because of Jesus and Google. I just, I keep all this stuff together so that you feel like I see you.  Dr. Vickie: That's so intentional and I think that that's really important in relationships to be intentional.   Totally. Win-tentional is what I call it. You know,  it sounds like, , you know, strategy, strategery, , as they say in the office, but. The truth is it is intentional. It does take effort. There's no doubt about there is no easy button on community. There's no easy button on friendship.  Heck, we're two or more gathered, there's also conflict, right? So you have to work those things out. And last time I checked, it takes time and energy and investment and vulnerability, all those things, but worth it.  So worth it.  Dr. Vickie:  I think that is so good and it encourages people who maybe feel like they're on the outside looking in because I think a lot of times people think, Oh, they're in a friend group and I just wish I could be like that. And so what advice do you have for people to just start being intentional and to start connecting?   Amberly: So, first of all, I've  opened my Facebook feed and gotten my feelings hurt so many times I can't even tell you. So I've been on the outside looking in. So there's a couple of things. The first one is, I've also called people and said, Hey, the next time you go to that thing, let me know. I would love to be a part of that. That looked like so much fun. So again, you're admitting to yourself and another,  I could use this. But the second thing is start your own party.  Invite.  This sounds like such a third grade thing, but invite people that you see that were also not at said get together and think, you know what? Vickie's not in any of those pictures. I bet Vickie would be, would be up for that. If that was your thing. We have a new game that we love in our house called the Bible is Funny, hilarious. I get no kickbacks for saying this one of the greatest games. And guess what? It costs 0 to open up and play it in my house.  It might cost me some chips and salsa to invite people over for a game night, but if I'm the instigator and again, sometimes you ask and people say no, and that's hard, but what if it works out?  Well, then you've gotten to have chips and salsa with somebody who's choosing to spend time with you. You get to have a great time of games and then you find out more about them. They find out more about you and you can figure it out. Again, it's not formulaic because it's people.  But, that would be what I would say is, again, go to the need, be part of that. Speaking of Facebook, and again, social media is such a  hotbed, but one thing about Facebook that's fabulous, there is a group for everything. Blonde people who love Pomeranians. There's probably a Facebook group, hikers in the county, you know, big eyebrows who love, I don't even know, chess. I promise you for every walk of life, there is a Facebook group. And so start maybe, on a very, easy level, which is connecting with people online with similar things. And then once you practice that a little bit, then move on to the next thing and maybe again connect with somebody. Hey, can I meet you for coffee?  One of the best is 'Wow, I really admire the things that you're doing right now.'  At work or whatever it happens to be. 'Can we meet for coffee? Can I talk to you about some of that stuff?' News flash people love to talk about themselves and they love to talk about the stuff they're passionate about. So why not make it about them?  And in doing so you may make a connection that you are forever thankful for. Dr. Vickie: That is such good advice, and you know, I moved to a new town about a year ago, and so it was a big change for me. I didn't have the group of friends around me that I had always had, and it's not easy to make new friends. It's not easy to connect in a new place, and I'm thankful to say that I'm kind of part of multiple groups now, and I'm very appreciative for, uh, the people that reached out to me, and it has made such a difference. But it's hard.    Amberly: Absolutely it is. And, we had the same thing. That's why I wrote my Bible study about finding your tribe, is that both my husband and I struggled terribly moving to a community we couldn't wait to live in. I love this place, but it felt so cliquey. It really feels cliquey when you're on the outside. But then the other thing is once you are in a group, remember that, remember the sting of feeling like an outsider and make sure there is always a chair available at the table, always.   Because there are people that do that, where they're like, well now that I'm in, let's close the gates. And it's like, wait, wait, wait, there are other people who could benefit from this.  And I'm going to say especially to older ladies, and I consider myself one of those older ladies. Please be on the lookout for those young moms who are on the struggle bus. Those young women who look like they have all the things because they're because their Instagram page is on point.  But the truth is they are as lonely or more lonely than my generation than yours, I mean, you and I are in the same generation, but, just think that through. Don't just look for people who look like you and who vote like you and who think like you do. Stretch out and make a difference. The Great Commission says go to Samaria, go to Judea, right? I think  the Great Commission applies to those of us in friendship and connection as well is get out of your comfort zone. It's not just about you, right? 'Can I bring you a meal? Can I help you baby hang out with your kids one night so that you're not alone? Can I make killer microwave popcorn would love to bring that to you.' Whatever the thing is, make it simple. It does not have to be difficult, but make it about connection and pour into others. And, I keep going back to the Bible because it's such a beautiful love note of connection, but the Proverbs tells us that those who refresh others will themselves be refreshed. And I don't know about you, but I could always use refreshment. And so, I think that that's, that's such an important thing when we make it about other people. I don't know how the, how the heavenly math works, but it works out when we make it about other people that somehow we  reap the best blessings for sure.  Dr. Vickie: Well that is so incredibly rich and I have not yet got to experience sitting in the audience with you on the stage but I hope that that is something that happens in the future.  I would love to get you booked to speak in my town and at my church and for anyone that's interested in having you as a speaker they can visit your website and there's a link in the show notes.   Amberly: Absolutely. I would super love that. And if you end up booking me, those of you who are listening, if you book me, just say that Dr. Vickie sent you and I will give you the friends and family discount.   I love it. Dr. Vickie: Do you have any last words of wisdom for our listeners?   Amberly: My family was watching the chosen this week, and I know that there's some people that they're not chosen fans, and that's okay. But, they took some creative license that I thought was so brilliant, which is when Jesus was preaching in order for all the crowds to be able to hear. He would say something and his disciples would just repeat the truth to so that everybody could hear. For those who are struggling with loneliness, I just want to encourage them. Just continue to speak truth to repeat the truth. You know, right? You don't have to create your own truth, repeat the truth, to not only those in your that come into your sphere of influence, but also to the person in the mirror and remind yourself  you are loved. You are chosen. You are  beloved. You are fearfully and wonderfully made. And when you begin to do that, I can tell you people love to be encouraged. And when you repeat the truth that you know to those around you, I promise it will have an effect and you will make a difference. And that dissipates a lot of loneliness. So please continue to spread the truth and love people well. Dr. Vickie:  I think my oxytocin levels just went up so high. Thank you for that. And yes, we are very much chosen fans in this family, and they do take some creative license, but they also just make it real. Amberly: Agreed. We watched the episode with Peter walking on water and him holding onto Jesus. And I know that those are actors. I know they were reading a script, but I just found myself wrapping my arms around Jesus thinking, don't let go, you know, so great. So I'm with you. I'm a huge fan, but, thankful for that. Again, they're just repeating the truth that they know. And, I think it makes a difference. So thank you so much for this. Thank you for your podcast. I'm just going to say, I know it takes time. I know it takes effort, and I know this is a passion area of yours, but you have spoken truth and echoed that. And I just want to say thank you so much from a listener who's crazy about you. Dr. Vickie: Well, thank you so much for sharing your expertise on connection with us. This has been just great. Love you.. Amerly: My pleasure. I love you right back. Have a great day.    Dr. Vickie: Wow, this was such a great episode. It's just gold, and I know that Amberly said I was going to share some medical information with you. But, you know what? I just want to let this sit right where it is, because I think this is an episode you're going to want to listen to over and over again. Maybe you want to go and read the transcript, and I think you'll want to share it with a friend. And if you don't have a friend, maybe this is a good way to  start a conversation. I love it when you share the podcast episodes and I know that this one in particular will give you some practical information on sharing connections with others. And I will put an episode to my previous podcast on loneliness in the show notes so that you can get that medical information. But I think this is just powerful all by itself.        The information contained in this podcast is for educational purposes only and is not considered to be a substitute for medical advice. You should continue to follow up with your physician or health care provider and take medication as prescribed. Though the information in this podcast is evidence based, new research may develop and recommendations may change.   RESOURCES : AMBERLY NEESE The Deadly Epidemic of Loneliness From Loneliness to Belonging The Bible is Funny card game

Join us for a special episode of the REDX Podcast with Jasmine Lopez, CEO & Founder of Scaleable Powered By J Lopez Enterprises. In this episode, Jasmine shares the power of cold calling and ISAs in scaling real estate businesses. Whether you're new or experienced, this episode explores strategies to fill your pipeline effectively and sustainably. Here's what you will discover in this episode... • How hiring an ISA offers scalability, consistency, and expertise to boost your business. • How to successfully convert contacts to appointments and appointments to listings. • The benefit of outsourcing prospecting and why cold calling remains fundamental JUMP TO THESE TOPICS

In this episode of Hey Coach Radio, Coach Zach joins the discussion at HQ to provide an in-depth guide to bodybuilding competition preparation. Key topics include the importance of patience in muscle building and fat loss, effective pre-workout supplementation and hydration, and the essentials of natural sports supplementation. The episode also covers practical tips for maintaining diet and workout routines while traveling, the crucial role of comprehensive blood panels in health management, and strategies for achieving optimal muscle pump in the gym. Real-life examples and experiences are shared to offer valuable insights for both seasoned athletes and beginners. Join the conversation and get equipped with the knowledge you need to become an educated dieter.

In this episode of Unhooked, I have the pleasure of speaking with Marshall Ballantine Jones, the CEO of DigiHealth Publishing and founder of Resist Ministries. We delve into the complex neurological impacts of pornography addiction, particularly among adolescents, and explore how it affects relationships and society at large. Marshall brings to light evidence-based strategies for overcoming porn addiction, highlighting the importance of community support and fostering a compelling vision for recovery. We also discuss the ethical concerns surrounding the porn industry and the critical role of education in combating its influence. Tune in to learn more about the science behind addiction and effective methods for recovery.Links to Connect with Marshall: digihelp.io; resistprogram.org...............Interested in joining the Unhooked Academy Group Program? Sign up for a free call:https://www.unhookedacademy.com/Looking for a self-led journey with the Unhooked Online Course:https://jeremylipkowitz.mykajabi.com/unhookedInterested in personal  1:1 coaching? Click here: https://www.jeremylipkowitz.com/introConnect with me on Social:Instagram: https://www.instagram.com/jeremylipkowitz/Youtube: https://www.youtube.com/c/JeremyLipkowitz--------------Shownotes00:00 The Impact of Dopamine on Teenage Brains01:42 Introduction to Marshall Ballantine Jones03:30 Marshall's Journey into Porn Addiction Research05:42 Faulty Solutions and Neurology of Addiction07:47 Understanding the Neurological Impact of Pornography18:45 The Adolescent Brain and Pornography21:40 The Harms of Pornography32:09 The Societal Impact of Pornography37:08 Effective Strategies for Overcoming Porn Addiction50:19 Final Thoughts and Resources

Kathryn Vandiver (Former VP of Engineering @ Quanata) shares insights on providing new leadership during significant organizational change. First, we dissect what transitioning from an individual contributor to engineering manager is like. Then, we discuss what it's like stepping into an EM role informally vs. formally; how to host conversations that foster trust; tips for transforming teams from competition to collaboration; helping people get unstuck; and tools for changing hearts and minds. Kathryn also covers frameworks for creating collective agreements between eng leaders & eng teams – and identifying what a successful outcome for collective agreements looks like.ABOUT KATHRYN VANDIVERWith over 30 years of experience as a global engineering leader, Kathryn has guided companies ranging from agile startups to Fortune 500 enterprises toward growth and scalability in both B2B and B2C technology areas. She has held leadership roles at VMWare, HPE, NetApp, and Quanata, a State Farm Company. Specializing in engineering and team culture turnarounds, she frequently steps in to provide decisive leadership during periods of transition. Kathryn is committed to valuing every team member's unique contributions, actively seeking the perspectives of both influencers and naysayers to foster positive change. Her collaborative approach has consistently helped teams double or even triple business growth, significantly enhancing company value through successful turnarounds.Passionate about 'paying it forward,' Kathryn mentors, teaches leadership skills, and supports young women in tech on their career journeys. In her spare time, she enjoys hiking the trails of the Bay Area and spending quality time with her family.SHOW NOTES:Shifting from projects to people - dissecting the mindset shift from IC to engineering manager (2:21)What makes the transition from IC to EM challenging (5:05)Taking on informal EM responsibilities vs. a formalized role (8:13)Frameworks for building trust through early conversations (10:13)Tips for approaching the scenario of a resistant / combative team (12:15)Transforming teams during an M&A, from competition to collaboration (14:20)Why listening is key to changing hearts & minds as an eng leader (17:34)Practices to help people get unstuck in their perspective (20:50)Questions to help people uncover where they're stuck & think critically (23:13)Kathryn's approach to identifying criteria for success (24:30)How to determine what the endpoint looks like (26:27)Processes for creating collective agreements of how people operate (28:18)Identifying the expectations your team has of you as a leader (31:58)Common areas of friction when creating these collective agreements (33:46)Steps leaders can take to resolve friction within the agreement process (35:13)Signs that your collective agreement practice is successful (36:38)Rapid fire questions (40:01)LINKS AND RESOURCESSuper Psyched: Unleash the Power of the 4 Types of Connection and Live the Life You Love - Connection is everything. Let Adam Dorsay, the leading therapist to Silicon Valley's top executives, help you become super psyched by discovering your personalized formula for more energy, higher performance, better relationships, and a more meaningful life.This episode wouldn't have been possible without the help of our incredible production team:Patrick Gallagher - Producer & Co-HostJerry Li - Co-HostNoah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/

When it comes to financial management, a business might opt to pay in cash for all acquisitions or should they instead of relying on a loan to sustain cash flow? Additionally, employing strategies to boost confidence among salespeople is crucial. This is a perspective shared by Mark Barnes, the proprietor of Minuteman Press located in Bakersfield and may be the key for your next big breakthrough! 00:00 Introduction 00:26 From The Oilfields To The Printmaking Business 08:24 Do You Pay Cash For Everything Or Do You Take Out A Loan For Cash Flow? 14:02 Visioneer Game! 20:22 How To Bolster Confidence In Your Salespeople! 28:03 Final Thoughts: "Why If You're Wrong, You Should Admit It." 31:38 Credits / Shorts! Support small business owners, like you, celebrating BIG breakthroughs by supporting Small Business Celebration's Patreon page at: https://www.patreon.com/smallbusinesscelebration! As well as our sponsors for this episode: Mike Saba: https://msaba.watsonrealty.com and Planned Exits: https://www.plannedexits.com. Reach out to us at: https://smallbusinesscelebration.com Read our blog at: https://smallbusinesscelebration.com/blog Reach out to our guest at: https://mmpbakersfield.com #FinancialManagement #BusinessStrategy #CashFlow #SalesTeamMotivation #MinutemanPress #MarkBarnes #Bakersfield #BusinessFinance #TeamConfidence #CashPurchases https://youtu.be/k5nZM0wpNQY

In this episode, we're giving you the best Amazon and Walmart strategy clips of 2024 so that you can start off 2025 with a leg up on your competition. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Welcome to this special annual recap episode of the Serious Sellers Podcast, where we bring you the most impactful strategies from the past year to give your e-commerce business a competitive edge in 2025. Join us as we explore the essentials of selecting verified manufacturers and the importance of third-party verification in ensuring accurate information. We'll discuss the advantages of trade assurance for payment protection and the significance of management certifications like BSCI and ISO, which indicate high-quality factory standards and social compliance. Additionally, we touch on regional manufacturing specializations, exemplified by the production of egg dispensers, and the importance of measuring the halo impact of ad strategies on total sales and rankings using metrics like TACoS and cost per customer acquisition. Listen in as we discuss strategies for international Amazon success, highlighting a thriving American brand's expansion into Amazon Japan. We'll explore the strategic benefits of entering the Japanese market, such as lower PPC costs and favorable tax conditions, which contribute to higher profit margins. Patience, quality products, and strong supplier relationships are emphasized as key differentiators from competitors. We also explore optimizing Amazon PPC campaigns with lifecycle-based rules and the power of using index images with numbered benefits to effectively communicate value in product listings. Discover effective strategies for online marketplaces as we recount past challenges and successes in sourcing and selling products in the U.S. market. Learn about creative approaches to finding less visible suppliers and the importance of clear communication and relationship-building. We also highlight the effectiveness of Target's marketplace and the strategic advantages of being indexed on Google to enhance Amazon rankings. Finally, we'll cover the critical importance of using correct HTS codes to avoid costly import tariff mistakes, sharing a personal experience that led to significant cost savings. Tune in and equip yourself with these valuable insights to kick off 2025 strong. In episode 628 of the Serious Sellers Podcast, we discuss: 00:00 - SSP Top 20 Strategies of 2024 02:02 - Selecting Verified Manufacturers for Trust 09:53 - Keyword Analysis and Visibility Tracking 12:25 - Strategies for International Amazon Success 19:36 - Effective Strategies for Online Marketplaces 20:06 - Leveraging Google for Business Growth 23:43 - Optimizing Amazon Listings for Google Images 25:40 - Optimizing Amazon Listings for Sales 32:12 - Enhancing Amazon Listings With COSMO 33:29 - Avoiding Costly Import Tariff Mistakes Transcript   Bradley Sutton: Today we're giving you the best strategy clips of the year so that you can start off 2025 with a leg up on your competition. How cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That's a completely BS-free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And, like we do every year and we have been doing this since we started in what was it 2018, 2019? we do a recap episode where I handpick some of the best strategies of the entire year. Every year, we go through about 100 episodes a year, not including the weekly buzz, where we have a lot of guests and everybody has great strategies. It's really hard to pick some of the top ones, but what I did is me and the team got together and pulled out some of the top strategies that you guys had talked about in social media and such that you liked, and we put it together so that you could get a leg up on the competition now that we're at the beginning here of 2025.   Bradley Sutton: And so these are strategies that are not out of date. They're still valid. There are some that already, within a few months, became out of date. They're still valid. There are some that already, within a few months, became out of date. We're not including them here. So, guys, I hope you enjoy this episode. Get your pen and paper out. I want each and every one of you to make it your homework to pick five, at least five of these that we're about to get. I think we're doing about 20 here, but do five that most apply to you and your business. Not everything applies to everybody equally. Pick five out of these and implement it this month in your business, or at least make a plan for it. All right, so let's go ahead and see the top strategies of the year.   Kian Golzari: So the first thing you did was you selected verified manufacturers. And what's that for? It means any information that they provide on their listing, whether it be number of years in business, how many staff they have, what certificates they have, what patents they have, what products they have, what does their production line look like, the images and videos in the factory. That's all been verified by a third party, meaning InterTech, SGS, TUV. One of these very reputable companies have gone in and verified all the information is true, whereas if we didn't work with verified suppliers, then whatever information they want to put there, we just have to sort of take their word for it. So verified is the most important thing to search for first. Then, on the left-hand side of the page, you'll see trade assurance right, I would always click that as well and trade assurance just means that your payment is protected. So if you've ordered an egg dispenser which holds, you know, 20 eggs and you do the production and you receive one which only holds 10 eggs, then the trade assurance will protect you and it will refund your order because you've selected that right. That's just a little bit of a safety net important for, like you know, new sellers, right. And then, as you scroll down on the left-hand side of the page, you'll see something that says management certification, right. And if you scroll down a little bit more, yeah. So you see like BSCI and you see Zedek, you see ISO. I always like to select BSCI and ISO. So BSCI is your business social compliance initiative and ISO is just a really high-quality standard and this just basically means these are factory certificates that they have. So, uh, BSCI will go in and they'll check, like you know, um how many years you've been in business. Do you have, like, fire extinguishers? Do you have adequate lighting? Do you have safety exits? Like we've checked the dormitories, we've checked like the canteen where the workers eat. So it's kind of like gives you confidence that you're working for a very, very good factory, right. So now, if we go back to the top of the list, right, we've. Now we've searched by manufacturers, we've got verified manufacturers, we've got trade assurance and we've got factories which have, you know, BSCI and ISO certification. So now, as I'm scrolling down the list, like if you zoom in on the company names, like the first word in the company name is always the city or the province in which that factory is located.   Kian Golzari: So sometimes, like the factories, like electronics are made in Shenzhen, backpacks are normally made in like Shenzhou. Like furniture, like steel tubing for furniture, chairs is made like Yongkang. So I'm just trying to get familiar. Is there an area which specializes in egg dispensers? Maybe not because it's such a niche product, right, that maybe you could make it, make it anywhere. But as I scroll down, I'm trying to see, like, is there one name that pops up more frequent than others and in that area which specializes in that product? But I see Ningbo has probably popped up a few times, right? So, but anyway, it doesn't matter. If Ningbo had popped out like eight out of nine times, I would say, right, well, that's the region we need to be ordering from.   Bradley Sutton: Interesting.   Gefen Laredo: You know ACOS is great, but obviously this is TACoS Tuesday and TACoS is the metric of your total sales.   Carrie Miller: Yes.   Gefen Laredo: And so when we're looking at total sales something that we brought in and I know it's a little vague, but we really looked at the halo impact of ad strategies and how they impacted ranking and total sales, right. And so when we focused our ad strategy, maybe on a cost per customer acquisition model, maybe on a TACoS model, and we look to really prioritize, hey, where are we showing up, right? So, if, if, if we're driving all this traffic and we have a 20 percent conversion rate, let's say, on this keyword, are we tracking using, using uh, using a Helium 10, of course, um, are we tracking that ranking properly? To say, hey, we started running these ads aggressively on August 1st and if we have been tracking ranking on that keyword for the last two months since going aggressive on that term, where are we ranking now and how have sales changed? and are there broader KPIs that we're measuring outside of just direct ad revenue? And that worked really well for us because we centered that around tentpole events and this is a really big strategy of ours. That is incredibly complex, it takes a whole village to actually execute. But when we focus our customer acquisition and ranking models around major times in the year so think Prime Day, think Fall, Prime Day, Black Friday, Cyber Monday, holiday and then, of course, if you're a one-off brand, if you I don't know are ski related, then obviously your season is January to March. You know like there are differences, but really peak seasons. If you're able to focus your growth model around the times that are going to give you the most reward, then that worked really well for us last year and we expect to see a lot more of that this year, especially as we all expect people are going to be more deal oriented. It's a constant battle for margins, so the better rank you are, the more organic sales you drive, the better your TACoS is.   Ben Webber:                           Several years ago we were about to stock out of as you know, we sell a lot of fourth quarter products and kind of joke toy products and we're about to stock out of one that we sold between 800 and 1000 units a day of which is a fairly substantial issue. So we actually loaded up a cargo van and drove the cargo van to Amazon, talked our way through the front gates to deliver it and they took it, and so we did that once, then we did it again and we got through again. The third time they're like no, you can't do this, and so like okay, but somehow, like no, you, you can't do this, and so like okay, but somehow, we have to be able to do this. So we looked into carrier central and figure out how we could become a last mile rider, which is incredibly easy it takes about 15 minutes to fill out a form and then you have to show that you can back in and out of a parking spot incredibly, incredibly easy. But so in that January we bought a truck and the rest is history from there. But it came about because we were about to stock out and panicked and we're like, well, what's the worst that can happen?   Silas Moestrup Pedersen: And one of the things that I recommend to every time that we have a new client or meet someone is to narrow in on fewer skills. It sounds quite simple, right, but what we do every time is that if you have a big catalog A, B, C and D products and then A products they get a special treatment compared to B, C and D. It could even be, if your catalog is massive, you only focus your ad spend on A products. Same thing from a content perspective. Those are the ones that get the most love in terms of title, bullet point, backend attributes, et cetera, descriptions. So it's just having that focus on fewer products, I think, is number one. Then, if you can automate your reporting, we have that in Looker automated so that you don't have to necessarily sit and look at the data and pull Excel spreadsheets et cetera it just saves you so much time. If you're capable of doing it and spending time on it, then I think. Thirdly, we talked a little bit about it, but I think taking the time to do super solid keyword research from the get-go Like get into Magnet, get into Amazon's data sources, get into Cerebro, look for all your competitors' keywords et cetera understand what those A keywords are, and those A keywords are the only thing that you focus on in the start. Those are the ones that go into your rank campaigns, that they go into your manual campaigns, et cetera, and that those are the ones that just like where you track everything through Like a little hack could be for your A products. Every week you use a repro. Every other week you put in your A product and then you export all the data for that. You take a spreadsheet. In column A you say this is the date when I pulled the. This is the date of either. I pulled the data, this is the ASIN you put in the ASIN that you pulled the data for. Then you make a formula.   Silas Moestrup Pedersen: You can just ask ChatGPT where, based on the paid and organic rank, you say whether you classified the keyword as being on page one, two, three or four, and then you pull this data in this way every single week for maybe two months when you're running a new test or something like that. You take all the data, you put it into a pivot table and boom, then you would have an overview and a graph of how many like your all your page one, two, three, four positions across your entire catalog and you could even put a filter on up in the top and then you can sort by ASIN and then you basically have your own visibility tool where you can see your paid on your organic visibility on a weekly level at an Asian level. And you can use that to take all those keywords If you're ranking let's say page three or two or something like that put them into a rank campaign. If you feel like they're good, you can take all the keywords where you're on page two, maybe put them in the title, et cetera. So, like building those systems, that allows you to scale something consistently.   Bradley Sutton:                           What was your gross sales yesterday, last week, last year? More importantly, what are your profits after all your cost of selling on Amazon? Did you pay any storage charges to Amazon? How much did you spend on PPC? Find out these key metrics and more by using the Helium 10 tool Profits. For more information, go to h10.me forward slash profits.   Cara Sayer: So one of the biggest things was the fact that I do think a lot of Amazon sellers don't really have a brand. They just have a name for a business or a name for something that they use and they don't really have a what I'd call a true brand. And they don't always. I think sometimes also, existing only on Amazon makes you lose perspective on you know how normal businesses work, like businesses that aren't based on Amazon, and so you know a lot of businesses. I mean, I think throughout life, people buy from people and I think that's so important to remember that, even on Amazon, one of the reasons why Amazon focuses so heavily on A plus listings and now they're bringing in the premium A plus and all the rest of it because Amazon knows right. You know me quite a few years now and I've always banged on about brand. I've always banged on about having a story. Tell your story. It doesn't have to be your story necessarily, it could be the product story, but you need to have something that differentiates you. And even then, I was chatting to someone at the conference earlier on and I was saying the thing is that sometimes it's not even the fact that you're selling different products, it's the way that you curate them right. So it's the collection of products that you've chosen to sell under your brand name says something.   Nick Katz: So one of our clients is an international brand. They're an American registered company and they last year they cleared seven figures and we're definitely looking to do a lot more this year. That's in two years. They're doing very, very well in America, they sell in Europe and they sell in Canada. But the Japanese sales are now almost comparable to the to the us sales, but the profit margins are a lot higher.   Bradley Sutton:                           That was about my second question.   Nick Katz: Yeah, because you know things like the PPC is a hell of a lot cheaper. The ACOS for the account is about uh, I think it's about eight, nine percent now. The TACoS is about three or four percent. It's the kind of figures you can't really get in the US. So actually in theory you could sell a lot less in Japan and still end up with the same kind of profit as you could in the US. But obviously if you're getting sales close to the US you're probably going to have much, much higher margins. Japan generally is cheaper. It's cheaper tax as well if you are off the threshold to pay tax. But if you're under 10 million yen, which is probably about 60,000, 70,000 US, if you're under that in sales, you don't have to pay consumption tax. There is no tax. So anybody like me selling in Europe who gets absolutely lost by the tax authorities there, paying 19, 20, 21, 23% in some of the regions in Europe, you could be selling 50, 60,000 US in Japan and not have to pay any consumption tax whatsoever. So there are definite advantages to selling in Japan.   Bradley Sutton: What are some of the things that set you apart from maybe the 10 other matcha people who maybe have started and gone out of business, you know, because they didn't have your strategy? What do you think set you apart from others?   Sam: Well, I think a handful of things. The first one is okay, so I think you can use. You can rely on Amazon PPC. You can look at your search term impression share reports, you can look at your keyword ranking and all that kind of stuff and that will help you in the short run. But honestly, the thing that really helped us the most was patience and making sure that your product is on a sensory level it's actually good and people like it. Once you have those two things covered, then you just need to get people to try it, get them to tell their friends, and then their friends who are interested in Marchable buy. Then they are buying again and then this whole thing kind of grows by itself. Your PPC and all of these other tools that you have are really just like fuel that you add to this engine.   Singchuen: And on the other side of things is, obviously you kind of need to make sure that you treat your suppliers well as well. Make sure that they understand what you're going through and make sure that you try to understand what they're going through. If language is a barrier, hire an interpreter, right, it's not too difficult. Decency goes both ways. So you may be pressed, but you've got to recognize that the factories themselves, they are pressed as well. So working together for a compromise, understanding each other and not throwing too much Just to be a little bit more understanding towards each other, goes a long way. A bit more understanding towards each other goes a long way. I think what tends to happen is that if you're not patient, as Sam has mentioned, you may cut off communications with factories that may help you in the future, and you don't want to do that.   Destaney Wishon: I think the biggest things that we look at is we create rules for the different outcomes we want. If we're launching a brand-new product, then we're creating rules that are based off sales. So we're going to be taking a deep dive into, hey, what is the conversion rate and what is the sales? And we're going to build rules for maximizing that increased bid when I have a certain conversion rate. On the flip side, if our goal is profitability, we're going to work backwards from our ACOS or RoAS goal. We're going to say, hey, let's build rules that are based on lowering bids when our ACOS is too high, and maybe layering in our conversion rates also low, let's go even lower, right. So those are the two simplest ones that we look at, but it really needs to be strategic. You can create rules that are based off the phase your product's in, whether it's launch, consistency, profitability, organic rank. You can create rules based off your overall business outcomes. Which is always an important one is what is that key RoAS that you're going to optimize for all of your campaigns, but just making sure not to overcomplicate it in the beginning, right. Once you start to understand the correlation between CPC and RoAS, then you can start building in a little bit more customization around lifecycle and things like that.   Kevin King: This is how you been converting like crazy with what? what do you call an index image? This he calls it the uh, it's the image in your listing that will be the top reasons why your product is the best. This is not your main photo. This is not your photo number one. This is what he calls this photo number two and it's an index of of your products is why I think it's why he calls it the index image, and what he says is you need to number the benefits. A lot of of people are using call-outs, they use infographics, but they don't number them. So you want to actually have numbers like this. So this should be something like this should be your second image the five reasons you love, or the seven reasons or the three reasons.   Odd numbers are always better than even numbers. Three, five or seven or nine always work the best. But here he's got the five and look, there's big, there's numbers. That's important. He just doesn't list them. People like order and when they see numbers, their mind can sort it and they can read it quickly and it makes sense to them. So the numbering system here is critical, not just the fact that he put the main point, the main benefit and capital, and then explained it in. I mean in bold and a little bit larger than explained everything else below it in light blue, but he's got these numbers. That's the critical thing is numbering it.   Bradley Sutton: Maybe this is a little bit of the sexy side of patents, but you've talked before about how patents doing patent searches can actually be a form of product research and finding a product to sell on Amazon. How in the world is that possible?   Rich Goldstein: Yeah, absolutely it's true, because the way that the patent system works, once a patent expires, it's fair game for anyone to use it. So a utility patent lasts for 20 years and a design patent lasts for 15. But once that patent expires, anyone can make that product and, at the same time, keep in mind that a lot of people have an idea for a product, they get it patented, but they never do the research, they never learn about the process enough to actually get that product launched, and so there are a lot of great ideas that have been patented that are just in the patent archives and they've never actually been put on the market. There are some lousy ideas, but there are also some great ideas, and so if you know how and you search the patent record for expired patents, you can find ideas for really great potential products.   Tom - Honest FBA: We dabbled with the US a few times in the past and Thomas Net is really popular. You see, it's spoken about quite a lot as a place, as a resource. Honestly, we never had any success there. There was a time when we were the MOQs are always insanely high and there was a product previously that we agreed to the MOQ. It was something like 10 or 20,000 units. It was pretty high. And there was a product previously that we agreed to the MOQ. It was something like 10 or 20,000 units. It was pretty big. And we were like, okay, we'll go for it, but can you just repackage them into a different kind of mix? And they just said, nah, nah, don't fancy it. And we were like, right, okay. So we kind of banged our head against the wall. So now a little-known site called Google is honestly the best bet, so like, but I'm not talking page one at Google. You've got to dig. So put on a VPN. If you're somewhere like we are, like in Spain, put on a US VPN and then get down to like pages five, six, seven, eight, get in there. And then I just hammer a lot of emails out, but a lot of the websites that you find down in those stages or those pages. They're not good at SEO, they're generally kind of old sites, but you're finding older, established businesses so and often you'll find a phone number. So one of the best lessons I say is like get on the phone and just ring them up and you can save months of time, like the guy who ended up.   Tom - Honest FBA: One of the guys who ended up working with had a phone call with him on the first day. I found it and we ended up. We're now doing two products with him already. We've got another three lined up and he had nothing to do with the niche we're in. He was in so we're in pets. He was in humans. He was in food. I just gave him a call, explained the brand vision, what we're trying to do. He got really excited. He's now helping us source new ingredients. He's coming to me with product ideas. He's now going to do a whole range of products for us. So that was one of the beauties is like having that communication line and being able to really explain yourself has been massive. We are still sourcing in China, by the way. We still think it's a really viable option, but having this US option as well, there's so many benefits to it.   Grace Kopplin: In terms of Walmart, that's always been a strategy for us. Transparently, Walmart just hasn't been a volume driver for us. It's been steady but it hasn't really been a place that's warranted a ton of focus for us. But another marketplace that has been great for us is actually Target's marketplace, target Plus and that's been a key, key piece of our success, especially with working with brands who are looking for store placement at Target. For example, we've had a few items that we've listed on Target's marketplace that have done really well, that have gotten the attention of a buyer and actually got store placement, which is really exciting. And, at the end of the day, getting an item placed on shelves most of the time can drive more volume than a mid-tier listing on Amazon. So we tend to try to use that strategy.   Bradley Sutton: How do you get on target these days? Wasn't it invite only back in the day or now that Target is adding that 360 or some kind of like yeah.   Grace Kopplin: I think it might still be invite only, but I know they've been actively adding a lot of sellers. I know that their backend is still quite archaic compared to what Amazon is. It's probably what Walmart was like four years ago. But I think it is still invite only, but definitely something to reach out to your connections and see if you can get a connect with a Walmart e-comm buyer.   Leo Sgovio: So there are a few reasons why you want to be indexed on Google, and for the most, let's start from the most advanced ones, right? Advanced sellers they normally try to send traffic to Amazon, especially during the launch period, using external traffic, right? So Google, we know, is a good referral that tends to help your rankings, and so Amazon tends to reward you if they see traffic coming from Google. So if you're not indexed, you lose a chance to show Amazon that you are getting traffic from Google. Now, I have a theory that paid traffic has a little bit more weight than organic, but the reason why you want to be indexed and the reason why you might want to be indexed for certain keywords is so that when you drive traffic through the URL to Amazon, you can actually give attribution to that keyword. That's number one, right? So you can actually use these URLs as your two-step.   Leo Sgovio: Number two if you do a good job with your indexation and your listing is optimized, you actually also appear in the images, right? And so if people are looking for specific products, sometimes I search on Google using images because I'm looking for specific products that might be hard to find on Amazon. But if I look through the Google images and I find the product, then I go to Amazon and so if you're not indexed, you're also not going to be able to be found there, and Google images actually gets a ton of traffic. So here are some of the reasons why, two of the reasons why. I can think of many more, but the most important are these ones. Google is still one of the largest search engine, and so missing out on that opportunity search engine and so missing out on that opportunity, I'm afraid it causes a lot of missed visibility for an Amazon seller at a listing level.   Carrie Miller: I think one of the things that sets us apart is that when I've created our listings, or whenever I create our photos, I think about what are the main benefits of the product, the main selling points of it, and I realized this isn't something that everyone can easily do, and so the way I kind of have been teaching it is that you can take your competitor's listing, download their reviews, download their best reviews, their five-star reviews, and say ask ChatGPT, like, what do people like most about this product? What are the benefits of this product according to reviews? What do people like? Basically, ask a bunch of questions to ChatGPT and you'll get a bunch of kind of selling points and you'll kind of see a trend of like the top selling points or top benefits of your product. And that's what you want to focus on is like what's in it for the customer? You've got to kind of appeal to their emotions. How is it going to make their life better, easier, are easier, are they going to be more beautiful? Are they going to you know what? What is it, what's in it for them?   Carrie Miller: And I think that that is going to be the key that sets you apart, and I know it's. It sounds pretty basic, but I've actually been doing some looking at different listings. People have been asking me hey, can you take a look at my listing? And when I look at the listing, I'm like, well, these aren't, these are not actually selling points or benefits. Like, these are features of the product. Right, you can always put the features in right later on, but how are you appealing to the person when you were? If you're telling somebody about your product, are you being like oh hey, the dimensions are 14 by 14. Like that's, that's like an afterthought, right? You, you want to. However, you would even just sell to a person, like talking face to face. That's how you're going to do that. Your first image shouldn't be a dimension photo. It should be a selling point, your main, like best selling point, main benefit in that first image. So I think that's a huge thing that a lot of people are kind of missing.   Bradley Sutton: What would you say is the most actionable things from search career performance? That kind of closes out like, hey, this is actually something that is not just, oh, it's good to know, but hey, I'm actually going to take action, uh, on this.    Mansour Norouzi: Taking action. I would say, even when I look at my own brand one is that for the main keywords, what I actually I do this on a weekly basis I have a list of the main keywords which is for my, for one of my aces are like 10 uh, 10 uh keywords and actually I go into the detail of week over week what is happening to my click share for those keywords, because they are very important for me and I want to be on the top and like top five for these turns. I want to be aware of what is going on with my competitors and what's my need. So if I see I have a track of my click share for the keywords, if I see it is going down, right away I'll figure out what's going on and maybe push with my advertising, for that for me would be our main keywords and what's going happening for my click share rate, conversion rate and click share just on my top keywords. Honestly, I will go, I think, by myself going with all for all the keywords, just like top five to 10 keywords, what they are, and I'll keep it very close overview and monitor them to see exactly what's going on, because you see that search volume going up or down, but I want my click share and my conversion share that I have I'm generating. Either they are consistent or going up. So if I see this trend is down, right away I start doing maybe I run coupon code or I push with my advertising to make sure I'm getting them back into track.   Bradley Sutton: What is your favorite? Helium 10 tool Ksenia or function of a tool.   Kseniia Reidel: Probably the audience. That's the one that I use all the time. Is it called audience?   Bradley Sutton: Yeah, the split where you ask the questions to the people and say, how are you using that Like for your images, or just for product ideas, or what are you using that?   Kseniia Reidel: Honestly for everything. For both for the product ideas, for your images, or just for product ideas or what are you using that? Honestly for everything. But both for the product ideas, for the images, because I just think it's so easy. You know, when you're thinking about like the product we find, then I usually do um, like the drawing and uh, 3d, you know the 3d image of the product that doesn't exist yet. Then usually all my products are like, really designed differently, that's what's on the market right now, and I just upload the image there and I see what people say and ask them would you buy this product? And if you wouldn't buy this product, why, why not? Or what would you change in this product? And sometimes I see the things that I didn't even you know, I didn't even think about that.   Bradley Sutton: So you're launching just the 3d rendering and just asking a question on that image, or you're launching it like, or you're launching it, you're putting it in a poll next to like existing products and asking them, or which one are you doing?   Kseniia Reidel: I'm doing both. Actually, the first, I just do the rendering and ask them would you buy this product? And if you would not buy this product, what would you change Like? How would you make it better for you? And then sometimes I also compare it to the other products that are on the market and ask them which one would they buy?   Bradley Sutton: Interesting.   Kseniia Reidel: And a lot of times I do the changes on the product based on what the people say.   Bradley Sutton: What was the results of those search, find, buy in order to send those relevancy signals? Again, not for rank, but to send those relevancy signals to Amazon. Take a look at this when I ran in Cerebro on June 19th, just three days after they did that relevancy single, you know, push those three coworkers here at Helium 10,. Take a look now at the Amazon recommended rank. Remember how it was only showing two keywords for Amazon recommended rank. Now it was showing multiple ones and it put that keyword that I sent the relevancy signal for egg holder countertop. It had Amazon recommended rank number three, which basically means that that was the third most important keyword according to Amazon for this product. Now do you remember what I was getting for impressions in PPC? Like 200 total impressions over three days. What did sending those relevancy signals to Amazon do for my PPC impressions? Take a look at this. To amazon, do for my PPC impressions. Take a look at this.   The next three day period from June 19th when my relevancy got fixed to June 21st instead of 200 impressions, 5 000 impressions, 4 000 of that. How? What keyword was it for? Egg holder countertop, that one that I sent those relevancy signals to Amazon for? This works, guys.   Ryan King:                          So Walmart has the equivalent would be brand portal, and I would absolutely recommend, if you're the seller, if you're the brand, to register through brand portal, and the main reasons are there are certain advertising opportunities that are only available to brand registered brands, so sponsored brand videos, sponsored brand ads that go across as banner displays. Another major one would be brand shops, brand shelves we can talk about later as well and then IP protection, and so the advantage of being registered in Brand Portal is that you can file IP infringement claims, and in this case, the most successful one to do is to file claims against those alternate listings for using your copyrighted imagery, and so we see success of getting those pulled down within 48 hours, typically when that happens. Now you can still file that IP claim even if you're not registered through Brand Portal. There's a link to file that claim, but you can't track its progress, you can't see the history, all those kinds of things. So it just gives you greater credibility in those and greater ability to look back at the progress. And the last one I'd say is if you're a registered brand, it's going to give you the highest content ranking for your listing. So even if there are other sellers that have tried to change that listing content. You're going to outrank them as the registered brand and chances are you're not going to have to deal with things changing on your listing in that regard.   Kevin Dolan: Cosmo is a specific tool and I think that the function that it performs is valuable to enhancing Amazon's understanding of a listing. So I certainly would not be surprised to see Amazon implementing this in a production capacity on a large swath of searches. That would not be surprising to me, but it's not as massive as the shift that we've seen into semantic-focused search. Cosmo in particular discusses essentially a mechanism for enhancing Amazon's understanding of a product by taking into consideration things that aren't expressed in the query and things that aren't expressed in the listing. The example that they use in the paper, the canonical example, is if you're looking for shoes for pregnant women, a listing might not literally say shoes for pregnant women. It might produce a specific type of open toed shoe that has good support, good comfort. That might not literally be listed as a keyword in the listing, but it might be something that the system can infer based on its knowledge of the universe, about what it's like to be a pregnant woman and the types of products that they might benefit from.   Norm Farrar: Out of everybody that we've looked at, it was up to 80. But 70% of Amazon sellers do not have the proper HTS code. They let their Chinese seller set an HS code and it's wrong. So when they get in here and guess what, nobody, nobody is calculating that as a part of your cost of goods. So they're going out, they're sourcing in China, they're not calculating, and this could be as high as 400%. Now, I've never seen it that, but it can be. So you know you're 25, 40% of your cost of goods. Is that not something that should be calculated? And like for me, I was doing natural soaps and I was paying 17%. So we were taking a look at it and Afolabi says can you consider this Castile soap? And I said yeah, it's olive based. And he goes well, how about I give you some good news. Pay zero. I just stuffed 17% back in my pocket. So out of the 70% of people that are missing the boat, they don't have the proper tariff code and the average person that gets the proper tariff code on an order the average that we've been able to calculate has been $7,800.

In this episode, Heather Brown discusses the transformative power of the 'Sunday Reset' for organizing and aligning family schedules. Heather shares her personal experiences, emphasizing the importance of meal planning, family time, and maintaining a collaborative schedule with her husband and kids.About Heather |Heather is the energetic podcaster, writer, online mama cheerleader and healthy living advocate behind the brand & podcast Healthy by Heather Brown. She and her college sweetheart hubby Eric live in Birmingham, AL with two young boys. Since starting blogging 14 years ago, Heather is privileged to reach over a million women each year, and runs her podcast and business with a team where they daily share ways for young moms to love their life and pursue health in mind, body and spirit through her Sunday Reset!Links Discussed in This Episode |Order a Copy of Minimalist Moms: Living and Parenting with SimplicityDiane's Resource: @mattbeaudreau Instagram postPrevious Episode: Heather Brown (EP112)Heather Can't Stop Talking About: HiyoConnect with Heather:WebsiteInstagramEpisode Sponsors |The Minimalist Moms Podcast would not be possible without the support of weekly sponsors. Choosing brands that I believe in is important to me. I only want to recommend brands that I believe may help you in your daily life. As always, never feel pressured into buying anything. Remember: if you don't need it, it's not a good deal!Enjoy the Podcast?Post a review and share it! If you enjoyed tuning into this podcast, then do not hesitate to write a review. You can also share this with your fellow mothers so that they can be inspired to think more and do with less. Order (or review) my book, Minimalist Moms: Living & Parenting With Simplicity.Questions |You can contact me through my website, find me on Instagram, Pinterest or like The Minimalist Moms Page on Facebook.Checkout the Minimalist Moms Podcast storefront for recommendations from Diane.Need help decluttering? I'm here to help! If you've been struggling with motivation to declutter, I'd love to help you achieve your goals in your home. We'll work together (locally or virtually) to discover what areas in your home are high priority to get you feeling less overwhelmed right away. For more info on my processes, fees, and availability please contact!Our Sponsors:* Check out Happy Mammoth and use my code MINIMALIST for a great deal: happymammoth.comSupport this podcast at — https://redcircle.com/minimalist-moms-podcast2093/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this powerful episode, I join grief coach AmarAtma to explore how grief transforms our approach to business and life. We'll share raw, unexpected lessons about resilience, connection, and finding meaning through healing. Our conversation goes beyond survival to reveal how grief can be a profound teacher. If you've ever wondered how entrepreneurs navigate loss, this is for you.Effective Strategies for Managing Grief and Building Resilience in Business SuccessSee grief as a reminder of what you love and how you grow.Let your emotions breathe instead of trying to run away from them.Use tools like journaling, venting, or mindful movement to process feelings.Learn to pause, reflect, and adapt instead of always pushing forward.Regular body-and-mind care can boost your creativity and clarity.Celebrate your wins, no matter how small, and let them fuel your future.Grief might feel like the uninvited guest, but it's actually here to help you grow, adapt, and thrive. By leaning into it, you can build a business that's not just successful but deeply aligned with who you are—and that's the kind of magic you can't fake!Product Businesses! Download my free HOW TO GET INTO A GIFT GUIDE/PRODUCT ROUND UP roadmap for free HERE to get more sales and traffic to your site this season.If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.   Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessDM the word “PITCH” to us on Instagram to get a pitching freebie https://www.instagram.com/gloriachoupr Connect with Gloria Chou on LinkedIn- https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community- https://www.facebook.com/groups/428633254951941Follow AmarAtma Singh on: Website :https://amaratmacoaching.comInstagram: https://www.instagram.com/amaratmacoaching 

Today's show will dive deep into referral systems and the importance of implementing guideline-concordant care. We'll explore the findings of a recent systematic review on low back pain care strategies, highlighting the shift from pharmacological to movement-based approaches over the past decade. We'll also discuss practical steps you can take to build strong referral relationships with other healthcare providers, leverage public education for better patient care, and effectively use case notes, research updates, and meetings to boost your practice.Episode Notes: Effectiveness of strategies for implementing guideline-concordant care in low back painThe Best Objective Assessment of the Cervical Spine- Provide reliable assessments and exercises for Neuromuscular Control, Proprioception, Range of Motion, and Sensorimotor-Integration. Learn more at NeckCare.comTurncloud EHR- Minimalist design, without being sparse. Practical, yet elegant. Turncloud's design was to find the most efficient path in a day in the life of a chiropractic office. Connect with their team at www.turncloud.com Patient Pilot by The Smart Chiropractor is the fastest, easiest to generate weekly patient reactivations on autopilot…without spending any money on advertising. Click here to schedule a call with our team.Our members use research to GROW their practice. Are you interested in increasing your referrals? Discover the best chiropractic marketing you aren't currently using right here!

As the year comes to a close, it's the perfect moment to revitalize your marketing strategy! If you've been tossing ideas around like spaghetti and hoping something will finally stick, or if you feel like you're just going in circles, this episode is your wake-up call.  In this episode, we explore 5 transformative strategies that will not only empower you to kick off the new year with laser focus but will also ignite your passion for what you do. Think bold storytelling, harnessing the right platforms, and creating an audience that's eager to engage! These strategies will be the game-changers you need to ensure 2024 isn't just another year but a milestone in your journey. So, grab your favorite notebook and get ready to ditch the guesswork—let's finish the year strong and set the stage for success ahead! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/5effectivestrategies    Thanks to our Goal Digger Sponsors: Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit! Get 20% off the $25 Working Genius assessment at http://workinggenius.com with code GOALDIGGER at checkout. Cut your wireless bill to $15 a month at http://mintmobile.com/goaldigger! Sign up for your $1/month trial period at http://shopify.com/goaldigger.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!