Paper Talk

Follow Paper Talk
Share on
Copy link to clipboard

Listen to Quynh, Jessie, and Priscilla of The Paper Florists Collective as they talk to emerging paper flower artists about their craft and their journey

The Paper Florists Collective


    • May 22, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 30m AVG DURATION
    • 210 EPISODES


    Search for episodes from Paper Talk with a specific topic:

    Latest episodes from Paper Talk

    Ep 171: Our Paper Flower Journeys: Finding Our Why

    Play Episode Listen Later May 22, 2025 40:04


    Every flower has a root—and so does every artist. In Episode 171 of Paper Talk Podcast, we - Quynh Nguyen, Sara Kim, and Jessie Chui - sat down to reflect on the winding paths that led us to paper flowers. From music studios to courtrooms, finance offices to wedding aisles, our stories are as unique as the blooms we now craft. What binds them together is the quiet but powerful realization that creative joy, purpose, and community can truly transform a life. “Without knowing why, it's hard to say yes to the right opportunities.” - Jessie Here, we share highlights from that conversation, in the hope that our stories will inspire you to reflect on your own journey and perhaps even find or realign with your own "why." Sara's Journey: From Violin to Petal Sara Kim, founder of Handmade by Sara Kim, began as a trained violinist. "My creative outlet from my job as a musician was making crafts," she shared. What started as simple paper cards and flowers sold for a dollar each eventually blossomed into a business that caught the attention of Anthropologie, thanks to a single Instagram tag. She emphasized the value of small beginnings, community, and leaning into joy. “It wasn't until I came back to paper flowers that I found my true why: the simple magic of turning paper into something meaningful.” Jessie's Journey: From Courtroom to Creation Jessie Chui, of Crafted to Bloom, had a thriving career in law, but a period of personal grief changed her perspective. The passing of her beloved aunt led her to reassess what truly mattered. “I wanted to express myself, to create beauty and hope.” Paper flowers became her therapy, starting with bouquets for her wedding. Over time, her practice evolved into intentional, small-batch artistry that allowed her to prioritize her family and mental well-being. “I couldn't live by deadlines anymore. I needed my business to align with the values of my life.” Quynh's Journey: From Excel Sheets to Exhibition Spaces Quynh Nguyen, founder of Pink and Posey, came from a finance and event planning background. Her journey began when a friend asked her to create paper flowers for a wedding, using sheet music and school colors. “At the time, I had never made a paper flower in my life.” That first commission sparked a series of commercial opportunities, and with her husband's encouragement, she leaned into the work full time. “I wanted to build a community because the more people making paper flowers, the more visibility we have—and the more we all thrive.” Her business acumen and deep love for collaboration have shaped not only her art but also projects like the Paper Talk Podcast, her new book, and the Paper to Profits program. Common Threads: Why Your Why Matters Through all our stories, one theme echoes loudest: finding your "why" is the key to building a sustainable, fulfilling creative life. Whether you're starting out, navigating a career shift, or simply craving deeper meaning in your work, we encourage you to reflect on: What lights you up? What kind of life do you want your art to support? Who do you want to impact? And if you don't know yet? That's okay. Your why can evolve. As Sara said, “Sometimes your why is simply: I like making beautiful things.” That's enough to begin. What inspires you most about Naomy's story? We'd love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don't forget to subscribe to Paper Talk wherever you listen to podcasts.

    Ep 170: Why Your “Why” Matters: Building a Creative Business with Purpose

    Play Episode Listen Later May 8, 2025 32:57


    The journey of a creative entrepreneur is rarely a straight line. More often, it's a winding path full of experimentation, burnout, big dreams, and even bigger doubts. That's why on this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim open up about what it truly takes to thrive, not just survive, as an artist today. At the heart of their discussion is their upcoming 6-week Paper to Profits: The Mastermind program, which runs from May 20 to June 24, 2025. Together, they're inviting creatives to join a community built on trust, strategy, and transformation. What You'll Learn in this Episode: Why understanding your personal and professional “why” is the key to success How pricing your art involves more than formulas—it's about lifestyle design Real talk about using AI (like ChatGPT) to save time without losing your voice Why you need to know your numbers (and your taxes!) How global tariffs could be impacting your costs and pricing A sneak peek at thePaper to Profits: The Mastermind curriculum Why Your “Why” Comes First Jessie kicks off by highlighting a common issue: many creatives stumble into business without pausing to reflect on why they're doing it. “Most of us just keep going—someone loves what we make, they offer to pay us, and suddenly we're running a business,” she says. But three years in, we find ourselves questioning everything. The first chapter of Paper to Profits: The Mastermind dives into this very question: What is your why? Is it to inspire? Educate? Find joy in the making? Your why will shape every business decision you make, from what jobs to take to how you grow your audience. Sara's Story: From Trend-Chasing to Heart-Led Work Sara shares her early business pivots, including chasing trends like wedding accessories, before reconnecting with her true love - paper flowers. “I was doing it just for the money, but it wasn't me,” she admits. Now, she balances income from paper flowers, digital products, and monetized social media content on her terms. Pricing as a Lifestyle Decision Jessie reframes pricing not as a rigid formula, but as a holistic business decision. "It's not about what someone will pay. It's about how you want to live,” she says. During the The Mastermind, they guide creatives through building sustainable pricing that supports their revenue goals and lifestyle. Knowing Your Numbers Quynh and Sara both stress the importance of tracking costs - everything from shipping to sales tax. It's easy to overlook these when starting out, but they add up quickly. As Sara recounts a wholesale mishap that left her barely breaking even, she underscores how essential it is to calculate true margins. “You don't realize how quickly the small costs eat into your profits.” Why You Can't Ignore Social Media Sara leads the social media portion of the mastermind, helping participants not only showcase their work but create monetizable content. “You don't need to go viral to make an impact, but when you do, it's magic,” she shares. She once had a TikTok video spark thousands of purchases in a single day. AI Tools and Real-Time Efficiency Quynh brings transparency to how the Paper Talk team now leverages AI tools like ChatGPT. From editing videos to generating SEO-friendly content, AI can be a time-saving partner if used wisely. She'll be teaching how to prompt effectively and keep the authentic voice behind the automation. Tariffs and the Hidden Costs of Creation Jessie and Quynh explain how fluctuating tariffs impact supply costs - from paper to packaging - and why that matters to your pricing strategy. “We need to factor in more than just product cost. There's shipping, taxes, even the risk of sudden price hikes,” Quynh notes. Community, Not Competition Finally, they emphasize the magic of being in a group where others truly understand your challenges. “We've all been there,” Quynh says. “When you hear how others solved a problem, it gives you permission to find your own way too.” Paper to Profits: The Mastermind is limited to just 24 seats and includes: 6 weekly live sessions 250+ page Paper to Profits book with 9 Chapters plus 4 bonuses Worksheets, prompts, and recordings Direct feedback and Q&A opportunities A private, supportive peer group Your Journey Towards a Thriving Creative Business Starts Here With Us. This isn't just about learning. It's about building your dream creative life. If you're ready to align your work with your purpose, connect with like-minded artists, and finally gain control of your business strategy, sign up for Paper to Profits: The Mastermind. **Join Paper to Profits: The Masterclass here**

    Ep 169: Finding Inspiration & Purpose on Social Media

    Play Episode Listen Later Apr 24, 2025 29:36


    In this episode, you'll get an inside look at how our signature course, Paper to Profits: The Mastermind actually works—what it's like to be in the “hot seat,” how we work through challenges, and how clarity (and action) often comes from just one powerful conversation. Jessie takes the hot seat to discuss a challenge many creatives face: staying inspired and motivated to post on social media. With Instagram's evolving algorithms and the pressure to create content, Jessie asks: How can we use social media authentically without feeling burnt out? Quynh and Sara share insights and actionable tips to help Jessie (and you!) approach Instagram with purpose, balance, and creativity. From batching content to building a stronger connection with your audience, this episode offers a roadmap to find joy and meaning in your social media journey. "Batch-create content on inspired days and save it for when motivation runs low." – Sara Kim What You'll Learn in This Episode: Reframing Instagram: How to view Instagram as a portfolio rather than just a marketing tool. Authentic Storytelling: Why meaningful posts resonate more than chasing trends. Batch Creation Tips: How to use inspired moments to create content for later. Engaging with Your Audience: The benefits of starting an Instagram Channel to connect deeply with your followers. Balancing Art and Selling: How to transition your audience toward buying your art without alienating them. Your Journey Towards a Thriving Creative Business Starts Here With Us. If you're ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profits: The Mastermind is for you. Enrolment just opened and there are only 24 spots available. **Join Paper to Profits: The Masterclass here** In the meantime, we'd love to hear your thoughts! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don't forget to subscribe to Paper Talk wherever you listen to podcasts.

    Ep 168: Crafting Success with Paula Milner

    Play Episode Listen Later Apr 10, 2025 57:28


    Welcome back to another inspiring episode of Paper Talk! In Episode 168, we are thrilled to host the incredibly talented Paula Milner, also known as The Crafty Lass. Paula joins Quynh, Jessie, and Sara to discuss her creative journey, the transition from a corporate career to becoming a full-time artist, and her latest book, Simple Paper Flowers. Plus, we have an exciting giveaway where you can win a copy of Paula's book! In this episode, you'll hear about: Paula's Creative Journey: Learn how Paula transitioned from a corporate role to building her dream career in the creative industry. Behind the Book: Insights into Paula's inspiration for Simple Paper Flowers and her upcoming book on Cricut crafts. The Balancing Act: How Paula juggles family, business, and creativity, with a few life hacks that might surprise you. The Power of Saying 'Yes': Discover how embracing opportunities has shaped Paula's career. The Giveaway! Don't miss your chance to win a copy of Simple Paper Flowers. Head over to Instagram for entry details.

    Ep 167: The Exciting Relaunch of Paper To Profits

    Play Episode Listen Later Apr 3, 2025 29:38


    Paper to Profit isn't just an online course; it's a transformative journey for creative entrepreneurs seeking to turn their passion into profit. In our latest episode of Paper Talk, Quynh, Jessie, and Sara reflect on the program's growth, sharing insights and personal experiences that have shaped its evolution. "The key part of Paper to Profit is learning how to overcome challenges faster by sharing experiences within a supportive community." - Quynh From Humble Beginnings to a Thriving Community Launched in 2020, Paper to Profit quickly became a beacon for creatives navigating the complexities of running a business. The initial feedback was overwhelmingly positive, but the team knew there was room for growth. By 2021, the program had evolved into a 10-week mastermind, fostering deep connections, collaborative learning, and real-time business strategies. Fast forward to 2025, and the third edition is here, streamlined into a dynamic 6-week program packed with new content, guest experts, and interactive sessions designed to maximize impact without overwhelming participants. The new format allows for greater flexibility while maintaining the depth of learning and support that Paper to Profit is known for. What's New in the Third Edition? Expert Insights: Sara Kim brings her wealth of knowledge in content creation, sponsorships, and digital marketing, offering strategies for leveraging social media platforms, YouTube, and affiliate partnerships to grow your business. Community-Centric Learning: Mastermind sessions encourage collaboration, accountability, and peer-to-peer support, creating an environment where entrepreneurs can share experiences, solve problems, and inspire each other. AI Integration: Learn how tools like ChatGPT can streamline business operations, assist with content creation, enhance productivity, and provide innovative solutions for creative projects. Diverse Income Streams: Explore various revenue models, including affiliate marketing, online courses, subscription boxes, and digital products, to create a sustainable and profitable business. Why Community Matters One of the most powerful aspects of Paper to Profit is the sense of community it fosters. As Jessie aptly puts it, “Knowing that you're not alone, that others share your challenges and goals, is incredibly empowering.” The mastermind groups are more than educational sessions; they're incubators for lifelong friendships, professional collaborations, and a support network that continues beyond the course. Join Us on This Journey If you're ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profit is for you. Enrolment is opening soon! Join the Waitlist here!

    Ep 166: From Felt to Flowers: The Creative Journey of Naomy Kim

    Play Episode Listen Later Mar 13, 2025 40:58


    In this episode, we're thrilled to welcome the incredibly talented Naomy Kim of Made by Naomy! Known for her stunning and intricate felt flowers, Naomy's creations are celebrated for their lifelike textures, beautiful hand-dyed details, and artistic innovation. Naomy shares her inspiring journey from crafting gifts for friends to establishing her felt flower business. She opens up about her unique creative process, the challenges of balancing family life and work, and the importance of valuing her art. Whether you're a felt artist, paper florist, or creative entrepreneur, this episode is packed with insights and inspiration for your own artistic path. What You'll Learn in This Episode: Naomy's Creative Journey: How she discovered felt flowers and transitioned her hobby into a thriving business. Innovative Techniques: Naomy's process for hand-dyeing, starching, and shaping felt to create lifelike flowers. Balancing Art and Family: Tips on managing time and staying organized as a mom and artist. Pricing Your Work: Insights into valuing your art and overcoming the struggle of pricing your creations. The Power of Sharing Your Process: How sharing her techniques helped Naomy connect with fellow artists and grow her confidence. “I started coloring felt with eyeshadow—it wasn't perfect, but every experiment brought me closer to finding my unique style.” – Naomy Kim What inspires you most about Naomy's story? We'd love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don't forget to subscribe to Paper Talk wherever you listen to podcasts.

    Ep 165: Personal Branding and Mastermind Magic with Lauren V. Davis

    Play Episode Listen Later Feb 27, 2025 39:52


    In this episode of Paper Talk, Quynh, Jessie, and Sara welcome a very special guest—Lauren V. Davis of Lauren Davis Creative. As Quynh's mastermind coach and mentor, Lauren has been instrumental in helping her refine her personal brand and connect with like-minded entrepreneurs. Lauren shares her journey from running a vinyl record store to becoming a sought-after personal branding consultant and mastermind facilitator. The Journey from Vinyl to Visibility Lauren's entrepreneurial path began at the age of 19 when she co-founded a vinyl record store during the 2008 recession. Navigating the challenges of running a business in tough economic times taught her invaluable lessons about resilience, marketing, and the art of storytelling. She realized early on that people connect with stories more than products, a principle that became the foundation of her personal branding consultancy. Mastermind Magic: Why Community Matters One of the standout themes in this episode is the transformative power of mastermind groups. Lauren describes these groups as spaces where entrepreneurs come together to support, challenge, and elevate each other. Unlike traditional networking, masterminds foster deep connections through structured brainstorming, accountability, and shared experiences. Quynh shares how being part of Lauren's mastermind has helped her gain clarity, confidence, and a renewed sense of purpose. Here is what you'll hear in this episode: Lauren's Entrepreneurial Journey: How starting a vinyl record store at 19 taught her the fundamentals of marketing, customer loyalty, and personal branding. The Power of Storytelling: Lauren emphasizes the importance of authenticity and using plain language when building your personal brand. Mastermind Groups Demystified: Discover how mastermind groups function, the benefits of collaborative brainstorming, and why showing up authentically matters. Personal Branding Tips: Lauren shares practical advice on crafting an effective elevator pitch, leveraging social media authentically, and connecting with your audience. “I really want to see them succeed, and I want them to brag. So often entrepreneurs don't get that opportunity to say, ‘Look at this thing I did,' and have everyone cheer for you.” - Lauren V. Davis Lauren Davis is the founder of Lauren Davis Creative, a marketing and branding consultancy that helps speakers and entrepreneurs establish their memorable personal brands resulting in magnetic engagement and life-long clients. Learn more about Lauren by following her on Instagram, on her website, or listen to her on The Real Personal Branding Podcast. We'd love to hear your thoughts on personal branding and mastermind groups! Have you found strategies that work for you? Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don't forget to subscribe to Paper Talk wherever you listen to podcasts.

    Ep 164: Overcoming Challenges and Growing a Paper Flower Business with Gina Arzola

    Play Episode Listen Later Feb 13, 2025 39:09


    In this inspiring episode, we're joined by Gina Arzola of Gina's Paper Mountain to discuss her journey into the world of paper flowers. From discovering the art as a hobby to landing high-profile opportunities with the National Gallery of Art, Gina's story is one of resilience, creativity, and growth. Gina opens up about overcoming a life-changing injury that temporarily halted her ability to create and how she regained her confidence through determination and support. She also shares how she turned her passion into teaching, navigated her first television appearance, and tackled the logistics of creating 700 marigold kits for a major workshop. This episode is packed with encouragement, practical advice, and heartwarming moments that every creative entrepreneur can learn from. “What's the harm in asking? Even when you're unsure, just ask—you'll be surprised at the doors that open for you.” - Gina What You'll Learn in This Episode: Following Her Passion: Gina's journey from a paper flower hobbyist to a growing entrepreneur. Overcoming Setbacks: Gina's inspiring recovery story after an injury to both hands. Seizing Opportunities: How Gina landed a television feature and a major workshop project with the National Gallery of Art. Teaching Tips: How to start teaching workshops, adapt to different learning styles, and grow your confidence as a teacher. Practical Advice for Creators: From managing large-scale projects to pricing your work and negotiating fair pay. Have you faced a big creative challenge? How did you overcome it? Share your story in the comments or send us a DM—we'd love to hear from you! Thank you for tuning in! Don't forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today. Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this!

    Ep 163: Quynh's Hot Seat - Tech Upgrades, Audio Essentials, and Content Tips

    Play Episode Listen Later Jan 30, 2025 25:01


    In this episode of Paper Talk, Quynh finds herself in the hot seat! She brings her questions about upgrading audio equipment and perfecting sound quality for her video recordings. With Jessie and Sara by her side, the conversation expands into insightful tips, personal experiences, and must-know tech hacks for creators looking to improve their content quality. What you'll hear in this episode of Paper Talk: 1. Finding the Right Mic Matters

    Ep 162: Building a Supportive Creative Community

    Play Episode Listen Later Jan 16, 2025 28:36


    In this episode, Quynh, Jessie, and Sara discuss a topic that resonates deeply with many creatives: the importance of building a supportive community. Drawing from personal experiences and listener questions, they explore why community isn't just “nice to have” but vital for growth, connection, and overcoming challenges. “Find those people who move your needle.” – Quynh What you'll hear in this episode: Why Community Matters: A creative community helps you feel less alone and offers the encouragement and challenges needed to grow. The Role of Safe Spaces: Not every creative struggle requires a mentor; sometimes, you need peers who understand your journey. Overcoming Creative Isolation: Confidence comes from connection—finding “your people” can re-energize your creativity and push you forward. Practical Steps to Start Your Own Community: Small actions, like reaching out at events or joining online groups, are the first steps to building a lasting support system. More Than Techniques: Finding Your “People” Jessie shares a touching story about meeting Susan White, a leader of Meadowlore, an online creative community. Unlike conventional mentorship or coaching groups, Meadowlore fosters a space where members can share struggles, reflect on their journeys, and find encouragement. As Jessie notes, many creatives already know what they need to do, but finding a community provides the emotional connection and self-insight to keep going. Quynh emphasizes that being part of a community—even one outside your specific craft—pushes you to grow, offering both affirmation and constructive challenges. Whether you're searching for accountability, inspiration, or just a sense of belonging, a supportive group can help move your creative needle forward. Overcoming Isolation as Creatives Sara, a self-described introvert, initially resisted the idea of community but now recognizes its power. “The confidence, encouragement, and inspiration you get—it widens everything,” she explains. Loneliness and self-doubt often plague creatives, but stepping out—whether it's joining workshops, connecting online, or simply sharing space with others—can be transformative. A Simple Start: Add One Person Building a community begins with one connection. Whether it's reaching out to someone at an event, like Quynh's experience at Kajabi, or simply sending a message, every small effort matters. These relationships can evolve into lifelong support systems that inspire growth, creativity, and resilience. “There's a difference between friends who say ‘you're great' and a community that challenges you to be better.” – Sara Thank you for tuning in! Don't forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today. Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this!

    Ep 161 - Coaching for Creative Entrepreneurs with Chris Mitchell

    Play Episode Listen Later Jan 2, 2025 37:32


    In this episode of Paper Talk, Jessie, Quynh, and Sara sit down with Chris Mitchell, a life, career and professional development coach for artists and creatives. Chris has helped numerous creatives, including Jessie herself, to refine their approach to productivity, work-life balance, and artistic growth. Her unique approach to coaching focuses on supporting artists and creative professionals at any stage in their careers. She emphasizes the importance of carving out dedicated time and space to reflect, strategize, and set aligned goals, whether clients are balancing multiple responsibilities or transitioning into new creative ventures. Unlike a mentor who might give direct advice, Chris acts as a guide, prompting her clients to tap into their own strengths and resources. Her coaching philosophy revolves around intention, encouraging creatives to apply the same level of thought and care to their day-to-day structure as they do in their craft. Here's what you'll take away from this Episode: Intentionality is Key: Building intentional routines, like setting start times and professional rituals, can help creatives establish productive habits without stifling their creativity. Coaching vs. Mentorship: Coaching encourages self-discovery and growth by guiding clients through reflective exercises and personalized support, while mentorship is more about knowledge-sharing and direct advice. Celebrating and Reflecting: Setting goals and celebrating progress, even for minor achievements, keeps motivation high and helps identify growth areas. Personalizing Your Practice: Creativity thrives with structure. Tailor your work routines to suit your personal style and needs, and find small rituals that bring joy and routine to your week. Asking for Help: Sometimes the hardest step is asking for help. Reaching out to others, whether for guidance, networking, or feedback, can make all the difference. Jessie shares her journey working with Chris, explaining how Chris's six-week signature coaching program, “Building Your Creative Practice with Intention” offers creatives the tools to build habits that align their personal values with their professional goals, and ultimately helped her redefine what productivity looked like for her as an artist and a mother. Through structured support and personalized strategies, Jessie managed to implement a consistent start time, which transformed her work routine, making her days more intentional and effective. “Just as you carefully choose your materials, tools, and techniques in your craft, you can bring that same intentionality into structuring your workday.” - Chris If you're an artist or creative professional struggling with productivity, focus, or balancing your many roles, be sure to listen to this Episode for inspiration and actionable tips! Chris's insights remind us of the value of intention, the power of routine, and the importance of seeking guidance to unlock our creative potential. Interested in learning more? You can learn more about Chris Mitchell by exploring her website or following her on Instagram, Facebook, or LinkedIn. __________________________________________ Here are two helpful resources that may interest you after listening to our Episode: Set Your Creative Compass 2025: The 4th edition of Chris's popular Annual Goal Planning Toolkit for Artists and Creatives - Set Your Creative Career Compass 2025 - guides artists and creatives step-by-step through setting solid goals and making a plan for taking their creative practice, arts-based business or career forward in 2025. Building Your Creative Practice or Business with Intention (Workbook): Chris's new workbook for artists and creatives - Building Your Creative Practice or Business with Intention - is a 56 page workbook inspired by her Signature Group Coaching program and designed to help artists and creatives: Think about their creative practice or business more holistically. Better identify and take actions that support their development and help them reach their goals. Bring more purpose and meaning to their work and life as a creative professionals.

    Ep 160: Bonus Round - Marketing Tips for Paper Artists

    Play Episode Listen Later Dec 19, 2024 17:12


    In this special bonus round of Paper Talk, Quynh, Jessie, and Sara dive into one of the most frequently asked questions from their community: “How do you effectively market yourself as a paper flower artist?” This episode features practical, actionable tips on building a personal brand, creating captivating content, and connecting with your audience authentically. What you'll learn in this episode: Defining Your Brand Through Your Personality - Quynh emphasizes the power of infusing your unique personality into your brand. By sharing relatable tidbits—like your favorite hobbies or quirks—you create a brand story that goes beyond just flowers. Authenticity is key to attracting like-minded followers who appreciate your work. Showcasing Your Unique Style and Process - Jessie highlights the importance of educating your audience about what it means to be a paper flower artist. Use visuals, whether on Instagram or your website, to not only show the end product but also to capture your creative process. By doing so, you help demystify your art and invite viewers into your world. Harnessing the Power of Photos and Videos - Sara points out that great visuals are essential. Whether through social media platforms or in-person events like craft shows, high-quality images and videos are invaluable. She suggests investing time in learning simple photography and video skills to help your work shine. Maximizing Social Media and Online Platforms - The trio also explore various platforms like Pinterest, YouTube, and Instagram, each with unique benefits for artists. Pinterest, for example, is excellent for evergreen content, while YouTube lets you engage in deeper tutorials and storytelling. Finding Your Focus Platform - For anyone feeling overwhelmed, Sara advises choosing one platform to prioritize—whether it's Instagram, YouTube, or even local events. Dedicate a few months to mastering that space before expanding, ensuring your energy is focused on what drives the most engagement. Building In-Person Connections - Jessie stresses the importance of in-person connections. Real-world interactions, like art shows or classes, can be incredibly fulfilling and motivating. These connections often create lasting customer relationships that go beyond a simple transaction, helping you build a loyal fan base. "Your personality is your brand." - Quynh Marketing as an artist requires a blend of authenticity, creativity, and strategic prioritization. It's about telling your story, connecting with others, and finding the platforms that work best for you. While the landscape can be daunting, starting somewhere, staying consistent, and making genuine connections can help any paper artist grow their brand successfully. Have your own questions about how to market your work or grow your brand? Reach out and let us know! For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 159: Building a Creative Business and Life with Janna Willoughby-Lohr

    Play Episode Listen Later Dec 5, 2024 54:41


    In this episode of Paper Talk, we welcome back returning guest Janna Willoughby-Lohr, who shares her journey as both an artist and business owner. Janna, a mother of three, reflects on the changes and challenges she's faced since her last appearance in Episode 121, including navigating life as a parent while continuing to expand her paper art business. Janna offers insights into everything from taking a structured maternity leave to reinvesting in her team and scaling her business thoughtfully to allow more time with her family. Here's what you'll hear in this episode: The Dual Role of Artist & Entrepreneur: Janna opens up about how the life of an artist often demands learning business skills. She discusses her upcoming course, *The Art of Business and the Business of Art*, which addresses challenges like pricing, sustainability, and marketing specifically tailored for creatives. Balancing Business with Family Life: Janna reflects on how becoming a mom transformed her approach to her business. She emphasizes the importance of evaluating what types of work are worth doing financially and emotionally, and how sustainable choices can empower artists to stay passionate and productive. How to Charge for Your Work: From materials and labor to often-overlooked aspects like time spent marketing and shipping, Janna highlights the importance of understanding all costs involved in each piece. She advises on pricing strategies and the mindset shift required for artists to feel confident asking for fair compensation. Re-thinking Craft Shows as a Marketing Tool: Janna, Jessie, and the team explore the value of in-person events like craft shows, which can provide critical insights into customer engagement, help artists hone their “elevator pitches,” and develop confidence in communicating their art's unique value. Building a Support System: Janna shares her approach to delegating tasks and prioritizing personal strengths. For artists who may not enjoy certain aspects of business (e.g., social media), she suggests outsourcing where possible to avoid burnout and preserve energy for the creative aspects they love. Tune in for an inspiring and educational episode packed with tips for managing an art-based business, the importance of self-advocacy, and a peek into Janna's upcoming course designed to support artists looking to thrive professionally while staying true to their creative passions. Learn more about Janna's upcoming course, The Art of Business & The Business of Art! With over ten years in business and more than two decades honing her craft, Janna Willoughby-Lohr of Papercraft Miracles brings you everything you need to monetize your artwork and build a sustainable business in her new course, The Art of Business & The Business of Art. Dive into the course's 21 Video Segments, 7 Lessons and Bonus Content, and 20+ Custom Resources and emerge with the confidence and tools you'll need to run a successful art business of your own. **Register here. THE FIRST 50 TO REGISTER SAVE OVER 50% WITH CODE: AOBPRE** _________________ Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 158: Hot Seat with Sara Kim

    Play Episode Listen Later Nov 21, 2024 21:06


    In Episode 158, we're introducing something exciting for Season 7—Hot Seat Sessions!

    Ep 157: Welcome to Season 7: Reflecting on Growth, Mistakes, and Connections in the Creative World

    Play Episode Listen Later Nov 7, 2024 38:44


    In our season premiere, we - Quynh Nguyen, Jessie Chui, and Sara Kim - welcome you to Season 7 of Paper Talk! With over five years and 150 episodes behind us, we reflect on the evolution of our journeys as artists and entrepreneurs. This season, we will dive into the theme of growth and resilience, sharing both the successes and mistakes that have shaped our careers. What you'll hear in this episode: Reflecting on Growth: We look back at their respective creative journeys, as we discuss how the lessons we've learned have shaped us as artists and individuals. We talk about our successes, our failures, and the importance of learning from mistakes. The Joy of Reconnection: Jessie shares her experiences from the summer, including a memorable road trip to Cape Cod, where reconnecting with old friends sparked new creative ideas. She talks about the importance of finding joy outside of your creative bubble and how it can lead to renewed artistic energy. Seasonal Inspirations: Jessie also reflects on her recent work focusing on butterflies and moths—a subject that pushed her out of her comfort zone and into a new area of exploration. She emphasizes the value of getting close to nature and how it has challenged her preconceived notions of what is "beautiful" in the world. Recharging Through Hobbies: Sara shares how she spent her summer crafting for fun—something she hadn't done in a long time due to the pressures of running a business. She emphasizes the importance of keeping creativity fun, even when it's your livelihood. Building Community: Quynh highlights the strong, supportive paper flower community that's grown around Paper Talk. We discuss the value of sharing wins, offering support during difficult times, and the power of collaboration. "It's so amazing to connect with others who share the same passion – that's what makes this podcast so special." – Sara This season, our conversations will focus on the theme of “The Secret to Your Success”, exploring topics like overcoming failures, growing a business, and navigating challenges as a creative entrepreneur. We are so excited for what this new season has to offer! Be sure to tune in for inspiring conversations, personal stories, and essential tips on how to find joy and connection through art and community. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 156: Embracing Creativity in the Paper Talk Podcast Season Finale

    Play Episode Listen Later Jun 13, 2024 25:56


    Welcome to the season finale of the Paper Talk Podcast! As we wrap up this incredible season, we're taking a moment to celebrate everything we've learned together and look ahead to the exciting future of our paper flower community. This season has been filled with inspiring stories, invaluable tips, and expert insights that have helped us all grow as artists and entrepreneurs. We couldn't be more grateful for your support and enthusiasm throughout this journey. In this special episode, we dive into some of the most impactful topics we've covered, from the power of workshops to enhance community connections, to upgrading your camera setup for professional-quality content, and leveraging Pinterest for business growth. These highlights are just a sneak peek of the rich content we've explored this season. Join us as we reflect on these key takeaways and get ready for more innovative and inspiring episodes to come. Let's celebrate the end of this season with the same passion and creativity that define our amazing community. Here's what you'll learn when you listen: Insights on Workshops: The significance of workshops in building a community, especially after the pandemic, and how they can be a great way to engage and educate. Paper Flower Community Highlights: The joy of connecting with fellow paper flower artists and the importance of a supportive community, as shared through personal experiences and international rankings of their podcast. Importance of Camera Equipment: Tips and personal experiences on improving camera setups for better video content, including recommendations and the learning process involved. Seasonal Plans and Future Goals: Personal updates and summer plans of the hosts, along with a preview of what to expect in the upcoming season seven of the podcast, focusing on improving business practices. Keep reading for a look at what you can expect from the full episode! Unlocking the Power of Workshops One of the standout themes this season has been the transformative power of workshops. We've learned that hosting and attending workshops can significantly boost our skills and connect us with like-minded individuals in the paper flower community. Workshops offer a hands-on, immersive experience that online tutorials simply can't match. They provide an opportunity to ask questions in real-time, receive personalized feedback, and gain new perspectives from both instructors and fellow participants. Through our discussions, we've discovered that workshops do more than just teach new techniques; they foster a sense of community and belonging. By participating in these events, we build lasting relationships and expand our network, which can lead to exciting collaborations and opportunities. Whether you're looking to improve your craft or share your expertise by leading a workshop, embracing this powerful tool can take your paper flower journey to the next level. As we move forward, we're excited to explore even more ways to bring our community together through these enriching experiences. Embracing the Joy of Experimentation Throughout this season, we've delved into the importance of experimentation in our creative processes. Trying out new techniques and materials can be daunting, but it's essential for growth and innovation. We've heard from several experts who shared their personal journeys of trial and error, emphasizing that mistakes often lead to unexpected breakthroughs and unique creations. Embracing experimentation allows us to push boundaries and discover new possibilities in paper flower making. Experimentation isn't just about technical skills; it's also about finding your creative voice and style. By stepping out of our comfort zones and experimenting with different designs, colors, and materials, we can uncover what truly resonates with us as artists. This season has shown us that taking risks and exploring new ideas not only enriches our work but also keeps our passion for paper flowers alive and thriving. As we look forward to the next season, we're excited to continue this journey of discovery and innovation, encouraging all of you to experiment boldly and share your unique creations with the world. Building a Supportive Community Another key takeaway from this season has been the incredible value of community in our artistic journeys. We've seen firsthand how connecting with fellow paper flower enthusiasts can provide us with not only inspiration but also support and encouragement. Throughout the episodes, we've featured numerous stories of artists who found their creative breakthroughs by engaging with others, sharing their experiences, and learning from one another. This season has reinforced the idea that we're not alone in our creative endeavors—together, we can achieve so much more. Community is about more than just sharing tips and techniques; it's about building relationships and fostering a sense of belonging. By joining forums, participating in workshops, or simply engaging with us here at Paper Talk Podcast, we create a network of like-minded individuals who understand our passion and challenges. This collective support system is invaluable, offering us motivation and a wealth of knowledge. As we celebrate the end of this season, we're reminded of the strength we find in community and look forward to continuing to grow and connect with all of you in the future. “It's amazing to be able to see people's faces and get everyone together.” Jessie As we wrap up this season of the Paper Talk Podcast, we want to extend our heartfelt gratitude to all of you for joining us on this incredible journey. Each episode has been a celebration of creativity, learning, and the unyielding passion for paper flowers that unites us all. We've delved into the stories of talented artists, uncovered valuable techniques, and built a community that thrives on support and shared inspiration. Looking ahead, we're excited about the future and the many more stories, techniques, and connections we will explore together. This season finale isn't just an end; it's a launching pad for new ideas and projects that we can't wait to share with you. Stay tuned, stay creative, and keep blooming with us at Paper Talk Podcast. Thank you for being a part of our community, and here's to many more seasons of creativity and connection! Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 155: Mastering Workshop Promotion and Marketing

    Play Episode Listen Later May 30, 2024 54:04


    Welcome to an exciting new episode of the Paper Talk Podcast! Today, we're diving deep into the world of workshop management, where we'll uncover the keys to success alongside our regular hosts, Quynh and Sara, as well as our returning host, Jessie. Whether you're a seasoned facilitator or just starting your journey, we're here to equip you with the knowledge and insights needed to elevate your workshop game and create unforgettable experiences for your participants. In this dynamic conversation, we'll explore the essential elements of hosting successful workshops, from crafting a professional web presence to navigating pricing strategies and fostering inclusivity. Join us as we embark on a journey filled with practical tips, actionable advice, and inspiring stories that will empower you to take your workshops to the next level. Let's unlock the secrets to success together and make every workshop an enriching and memorable experience for all involved. Here's what you'll learn when you listen: How to best market workshops online professionally. Pricing workshops and covering all of your workshop costs. Practical considerations for workshop logistics. Building relationships and nurturing community engagement before and after a workshop. The importance of inclusivity for workshop students. Here is a peek at some of the takeaways you can uncover when you tune in. Crafting a Professional Web Presence In our insightful conversation, Sara highlights the paramount importance of establishing a professional web presence when it comes to effectively promoting workshops. While social media platforms like Instagram can offer visibility, they often come with limitations. We delve into the reasons why relying solely on social media might not be sufficient for reaching your target audience. Instead, we explore the benefits of investing in a centralized website that serves as a hub for all your workshop-related content. Having a dedicated website not only provides a more comprehensive platform for showcasing your workshops but also allows you to maintain full control over your branding and messaging. We discuss how a well-designed website can instill trust in potential participants, presenting your workshops in a polished and credible light. From seamless navigation to compelling visuals and informative content, we uncover the key elements that contribute to building trust and enhancing conversion rates. Join us as we explore practical strategies for creating a professional web presence that sets the stage for workshop success. Nurturing Meaningful Connections In the episode, we emphasize the significance of fostering meaningful connections with workshop participants beyond the digital realm. While online interactions undoubtedly play a crucial role in promoting workshops, we delve into why genuine human connections are equally essential for long-term success. By prioritizing personal engagement, workshop organizers can cultivate a sense of community and belonging among participants, fostering loyalty and repeat attendance. We explore the various ways in which workshop organizers can nurture authentic connections, from hosting in-person meetups and networking events to incorporating interactive elements into virtual sessions. By creating opportunities for participants to connect with each other and with workshop facilitators on a deeper level, organizers can elevate the overall workshop experience and differentiate themselves from competitors.Learn how to build lasting relationships that extend far beyond the confines of a single workshop session. Cultivating Expertise and Authority When you listen to the episode, you'll understand the importance of cultivating expertise and authority within a niche to stand out in the crowded workshop market. We explore how establishing oneself as an industry leader not only attracts participants but also instills confidence in their decision to invest time and resources in attending workshops. By sharing valuable insights, practical tips, and thought-provoking content, workshop facilitators can position themselves as trusted mentors and guides, earning the respect and admiration of their target audience. Discover the strategies we recommend for building authority, from consistently delivering high-quality content through blogs, podcasts, or social media channels to leveraging speaking opportunities and guest appearances. We delve into the power of networking with other experts in the field, collaborating on projects, and seeking endorsements or testimonials from satisfied participants. Explore how to establish credibility, enhance visibility, and ultimately become the go-to authority in your workshop niche. Quynh: "Know your limitation on how many students you can actually teach. Is it up to 20 people? Is that enough for you to walk around? Because you need to know your minimum to meet your costs, but also know how many people you can teach all at one time." As we wrap up our preview of this enlightening episode, we're reminded of the wealth of knowledge and insights awaiting listeners. Crafting a professional web presence, embracing strategic marketing techniques, and cultivating expertise and authority are just a few of the key takeaways discussed. Whether you're a seasoned workshop facilitator looking to elevate your offerings or someone just starting out in the industry, there's something valuable for everyone in this conversation. Tune in to the full episode on Paper Talk Podcast to delve deeper. Don't miss out on the opportunity to enhance your workshop promotion strategies and take your facilitation skills to new heights. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 154: Thriving as a Creative Entrepreneur with May Ling Chen

    Play Episode Listen Later May 16, 2024 53:05


    Welcome to Paper Talk Podcast, where we delve into the fascinating world of art business and entrepreneurship. In our latest episode, we're excited to share insights gleaned from our conversation with May Ling Chen who has mastered the art of success in the competitive art market. Join us as we uncover valuable strategies for overcoming challenges, adapting to market trends, and ultimately thriving as artists and art business owners. Here's what you'll learn when you listen: How to diversify offerings to generate interest. Pricing challenges and strategic marketing insights. The importance of community and collaboration among artists. Insights into managing mental health while running a business. In this blog post, we'll provide a sneak peek into the episode, but you'll have to listen to unlock all of the amazing knowledge May Ling shared with us. So, whether you're an aspiring artist looking to turn your passion into profit or a seasoned entrepreneur seeking fresh ideas to elevate your art business, we invite you to tune in and discover the secrets to success in the art world. Let's dive in and unlock the inspiration waiting for you in our latest episode of Paper Talk Podcast. Diversifying Products and Services In our conversation with May Ling, she shed light on the transformative power of diversifying products and services to expand your creative business. Since relocating last October, May Ling has embraced a myriad of opportunities beyond teaching and hosting events. She shared how she seized the chance to exhibit and sell her floral creations at Sutaya Bookstore, a renowned Japanese chain. This collaboration not only provided a platform to showcase her work but also opened doors to new revenue streams and partnerships. By venturing into this realm, May Ling effectively broadened her scope of offerings, demonstrating the versatility and adaptability essential for entrepreneurial success. Furthermore, May Ling's strategic approach to leveraging seasonal themes, such as Parents Day, exemplifies the importance of aligning product offerings with market demand. Recognizing the bookstore's changing exhibits and the thematic relevance of flowers during this period, she capitalized on the opportunity to introduce her floral arrangements to a wider audience. This proactive mindset not only maximizes exposure but also enables entrepreneurs to capitalize on emerging trends and consumer preferences. By diversifying her portfolio to include floral art alongside her teaching services, May Ling positioned herself as a multifaceted creative professional capable of catering to diverse customer needs. Moreover, May Ling's decision to test the waters of selling flowers through consignment aligns with the principle of risk mitigation and market validation. By partnering with Sutaya Bookstore, she mitigated the logistical challenges of shipping while gauging consumer interest and generating awareness for her new venture. This incremental approach allows entrepreneurs to assess market demand, refine their offerings, and build credibility within their niche gradually. May Ling's journey underscores the importance of strategic experimentation and adaptability in navigating the dynamic landscape of creative entrepreneurship. For more insights on diversifying products and services and unleashing your creative potential, tune in to the full episode of our podcast. Optimizing Pricing Strategies One of the recurring challenges faced by creatives is finding the delicate balance between profitability and affordability for their customers. May Ling offered invaluable insights into navigating these pricing conundrums and finding strategies tailored to individual business models. May Ling's journey underscores the importance of strategic pricing in building a sustainable creative business. Reflecting on her experiences, she shared how she adapted her pricing strategies to accommodate the evolving demands of her clientele. From crafting bespoke floral arrangements to offering workshops and events, May Ling emphasized the significance of aligning pricing with the value perceived by customers. By striking this delicate balance, she not only ensures profitability but also fosters long-term relationships with her audience, driving repeat business and referrals. May Ling's approach to pricing extends beyond monetary considerations to encompass the intrinsic value of her offerings. In the episode, she highlighted the importance of transparency and communication in articulating the unique value proposition of her products and services. By demystifying the pricing process and elucidating the craftsmanship behind her creations, May Ling fosters a deeper appreciation among her customers, empowering them to make informed purchasing decisions. This customer-centric approach not only enhances trust and loyalty but also enables entrepreneurs to command premium prices for their work. Fostering Community and Collaboration At Paper Talk Podcast, we understand the pivotal role that community and collaboration play in the journey of every creative entrepreneur. Our enlightening conversation with May Ling delved into the transformative power of building a supportive network and forging meaningful collaborations within the art industry. May Ling's experiences underscore the profound impact of community engagement on business growth and personal development. Throughout the episode, May Ling shared inspiring anecdotes that illuminate the synergistic nature of collaborative endeavors in the creative realm. From participating in exhibitions to partnering with local businesses, she demonstrated how strategic collaborations can amplify exposure and open new avenues for artistic expression. By leveraging the collective strengths and resources of like-minded individuals, May Ling exemplifies how collaboration fosters innovation and propels creative ventures to new heights. Our discussion with May Ling delved into the intrinsic value of community building as a cornerstone of sustainable entrepreneurship. Drawing from her own journey, she emphasized the importance of cultivating authentic connections with fellow artists, enthusiasts, and industry stakeholders. By actively engaging with her audience through workshops, events, and social media, May Ling cultivates a vibrant community around her brand, fostering a sense of belonging and loyalty among her supporters. Aspiring entrepreneurs should follow suit, embracing community building as a catalyst for growth and resilience in the ever-evolving creative landscape. May Ling: "Stay true to yourself. It's hard, but then you'll be more consistent. You have more motivation. You won't be burned out by chasing the trend." In conclusion, our conversation with May Ling serves as a compelling testament to the transformative power of diversification, strategic pricing, and community engagement in the realm of creative entrepreneurship. As we navigate the intricacies of the art industry, we invite listeners to glean insights from May Ling's journey and embark on their own path towards success. Tune in to the full episode for a deeper dive into the dynamic world of creative ventures, and discover firsthand the strategies and stories that fuel innovation and creativity in the digital age. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 153: FAQs - Creative Collaborations & Entrepreneurial Insights

    Play Episode Listen Later May 2, 2024 31:58


    Welcome back to Paper Talk Podcast! In this episode, we're thrilled to bring you an engaging conversation between your hosts, Sara and Quynh. Join us as we answer some of our frequently asked questions. We share our insights, experiences, and perspectives on navigating the creative landscape and forging paths of innovation and collaboration. As we delve into the discussion, listeners are invited into a dynamic exchange that explores the intersection of art and business. From the intricacies of creative collaboration to the challenges and opportunities of cross-border creativity, our conversation offers a rich tapestry of insights that illuminate the multifaceted nature of the creative process. Here's what you'll learn when you listen: The power of creative collaboration and mutual support. The importance of testing and refining tutorials for effectiveness. Navigating the integration of creative projects into business operations. How technology evolution facilitates creative entrepreneurship, making tasks more accessible. Listen now to learn all this and more. Here's a peek of what you'll discover. Unlocking the Power of Collaboration In this episode, we dive into the incredible potential of collaboration in the creative process. We're passionate about how collaboration not only sparks innovation but also adds depth to the creative journey by bringing together diverse perspectives and talents. Sara shares her insights from collaborating with artists from various cultural backgrounds, highlighting how these partnerships have broadened her artistic horizons and given her a deeper understanding of global artistic trends. Quynh adds her perspective from the entrepreneurial side, showcasing how strategic partnerships have driven her ventures forward, opening doors to new markets and increasing her impact. Join us as we navigate the nuances of effective collaboration, placing emphasis on communication, mutual respect, and a shared vision. Building an environment of trust and openness forms the bedrock of successful collaborations, empowering individuals to capitalize on their strengths and co-create meaningful work. Testing and Refining Tutorials for Effectiveness In this insightful episode, we delve into the critical role of testing and refining tutorials to ensure their effectiveness. We're passionate about the idea that tutorials should not only provide information but also empower learners to apply that knowledge successfully. Sara and Quynh share their experiences in crafting tutorials, stressing the importance of user feedback and iterative refinement. We highlight how testing different approaches and formats can enhance the learning experience, making it more engaging and accessible for diverse audiences. Listen as we explore practical strategies for testing and refining tutorials, emphasizing the value of user-centered design and continuous improvement. By soliciting feedback, analyzing user behavior, and iterating based on insights gained, creators can tailor their tutorials to better meet the needs and preferences of their audience. This iterative process not only improves the effectiveness of tutorials but also fosters a culture of lifelong learning and innovation. Harnessing Technology for Creative Entrepreneurship In the ever-evolving landscape of creative entrepreneurship, leveraging technology is key to staying ahead of the curve. In this episode, we shed light on how we harness technology to drive our entrepreneurial endeavors forward. From digital marketing strategies to e-commerce platforms, we discuss how technology has revolutionized the way we reach customers and scale their businesses. Sara emphasizes the power of social media in building a strong online presence and connecting with a global audience, while Quynh underscores the importance of data analytics in informing strategic business decisions. Tune in as we explore the myriad ways in which technology empowers creative entrepreneurs to innovate and thrive in today's digital age. Whether it's leveraging AI for personalized customer experiences or utilizing blockchain for transparent supply chains, hear how embracing technology can unlock new opportunities and efficiencies. By embracing a mindset of continuous adaptation and embracing emerging technologies, creative entrepreneurs can position themselves for long-term success in an increasingly competitive marketplace. "There's just so much, and then the whole business behind it, trying to put it on your website. It gets pretty intense with tech stuff." - Quynh As creative entrepreneurs ourselves, we understand the challenges and opportunities that come with pursuing our passions in a rapidly changing landscape. By embracing collaboration, continuously refining our craft, and leveraging technology to our advantage, we can navigate these challenges and unlock new opportunities for growth and innovation. We hope this episode has left you feeling inspired and empowered to embark on your own entrepreneurial journey. Remember, the path to success may be challenging, but with perseverance, creativity, and a willingness to embrace change, anything is possible. Stay tuned for more insightful conversations and practical tips to help you thrive as a creative entrepreneur. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 152: Creating Content that Captivates

    Play Episode Listen Later Apr 18, 2024 31:33


    Welcome to Episode 152 of Paper Talk Podcast, where we explore the ever-evolving world of content creation in the digital age. In today's fast-paced digital landscape, content creation has become a cornerstone of success for businesses and entrepreneurs. Through this episode, we aim to shed light on the importance of crafting compelling content and provide actionable insights to help you elevate your digital presence. We dive deep into the art of content creation, uncovering valuable strategies and techniques that creative business owners and artistic entrepreneurs can implement to captivate their audience. From the power of visual storytelling to the secrets of social media success and impactful content creation strategies, there's something here for everyone looking to make their mark in the digital realm. Here's what you'll learn when you listen: Importance of maintaining a visually appealing workspace for content creation Balancing personal life and professional image on social media Investing in high-quality equipment for improved content production Emphasizing the value of process videos in engaging with audiences Developing a unique style to attract and retain followers Listen now to hear all of the details! Join us as we explore the dynamic world of content creation and unlock the secrets to crafting content that resonates with your audience and drives meaningful engagement. The Art of Visual Storytelling Visual storytelling has emerged as a powerful tool for brands to connect with their audience on a deeper level. As we emphasize in the episode, the use of compelling visuals can evoke emotions and convey brand stories in a way that resonates with viewers. When you listen to the podcast, you'll hear valuable tips and strategies for harnessing the power of visual storytelling. From the use of captivating imagery to the incorporation of videos and infographics, there are countless ways to leverage visuals to convey your brand's message effectively. For instance, incorporate user-generated content to add authenticity to your brand's narrative. By showcasing real-life experiences and testimonials, you can forge genuine connections with your audience and build trust over time. In Episode 152, we also delve into the psychology behind visual storytelling, exploring how emotions and authenticity play a crucial role in engaging viewers. By infusing creativity and authenticity into your visual content, you can create meaningful connections with your audience and drive brand loyalty. Tune in to learn more about the art of visual storytelling and discover how you can leverage visuals to elevate your brand's digital presence. Social Media Success Secrets Social media platforms have revolutionized the way brands connect with their audience, offering unparalleled opportunities for content distribution and brand building. In the episode, we uncover the secrets to social media success, sharing expert advice on leveraging different platforms effectively. From understanding platform algorithms to engaging with your audience authentically, there are countless strategies you can employ to maximize your social media presence. On the podcast we share real-life examples and case studies of successful social media campaigns, offering valuable insights into what works and what doesn't in the world of social media marketing. For example, Sara shared: "Even if you're just selling your product, some kind of process video is always so fun to watch and to look at." Join us as we uncover the secrets to social media success and learn how you can take your social media marketing efforts to the next level. Content Creation Strategies for Impact Creating impactful content requires more than just creativity; it demands a strategic approach and a deep understanding of your audience's needs and preferences. In Episode 152, we delve into various content creation strategies designed to leave a lasting impression on your audience. From storytelling frameworks to content repurposing and distribution tactics, there are countless ways to craft content that resonates with your audience and drives meaningful engagement. On the podcast, we emphasize the importance of authenticity and originality in content creation, encouraging you to stay true to your brand's voice and values. By prioritizing authenticity and creativity, you can differentiate yourself in a crowded marketplace and forge meaningful connections with your audience. We share actionable tips and best practices for creating content that cuts through the noise and captures your audience's attention. Moreover, we explore the concept of content repurposing and distribution, highlighting how you can maximize the impact of your content across different channels. From blog posts to podcasts and social media posts, there are countless ways to repurpose your content and reach new audiences. By diversifying your content strategy and experimenting with different formats, you can attract and engage audiences across various platforms. Tune in now to discover how you can create impactful content that resonates with your audience and drives results. Quynh: "Sometimes you need to show your softer side, the you side, the funny side, the hot mess sometimes." We encourage you to listen to the full episode for in-depth discussions and actionable tips that will inspire you to take your content creation efforts to the next level. Don't miss out on this opportunity to unlock the secrets of content creation and propel your brand to new heights. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Ep 151: Elevate Your Pinterest Presence with Gisela Santos

    Play Episode Listen Later Apr 4, 2024 29:51


    In today's digital landscape, social media platforms play a crucial role in connecting businesses with their audience. While platforms like Instagram and TikTok often steal the spotlight, there's one platform that holds immense potential for creative business owners and artistic entrepreneurs: Pinterest. In Episode 151 of Paper Talk, we sit down with Gisela Santos, the mastermind behind Love Bloom Social, to uncover the secrets of leveraging Pinterest to drive website traffic and engagement. Here's what you'll learn when you listen: Learn practical tips for optimizing Pinterest profiles, creating engaging pins, and utilizing keywords to maximize visibility. Discover the overlooked potential of Pinterest as a vital tool for driving website traffic and engagement. Explore how Pinterest serves as a unique one-stop destination for inspiration and idea exploration, unlike traditional social media platforms. Gain insights into why Pinterest might have been neglected in favor of other social media platforms and the surprising impact it can have on revenue. Hear success stories of achieving remarkable growth by creating innovative and visually appealing content. Tune in now to hear all of Gisela's amazing expertise, but here's a sneak peek of what you'll learn when you listen to the full episode: The Unique Role of Pinterest in the Social Media Landscape Pinterest stands out among social media platforms due to its unique approach to content discovery and sharing. Unlike platforms like Instagram and Twitter, where users primarily engage with real-time updates, Pinterest serves as a visual search engine where individuals discover and save content for future reference. As Gisela Santos explains in the episode, Pinterest is more than just a social network; it's a hub for inspiration and idea exploration. Gisela highlights how Pinterest users often turn to the platform to discover information and improve their crafts, making it an invaluable resource for creative business owners and artistic entrepreneurs. Despite its potential to drive significant traffic and engagement, Pinterest has been overlooked by some businesses and creators. On the podcast, Gisela delves into the reasons behind this neglect, citing misconceptions about the platform's relevance and effectiveness. She emphasizes the importance of understanding Pinterest's unique dynamics and its role in the social media landscape. Listen now so you can learn more about tapping into Pinterest's niche appeal and the diverse interests of its user base. You can unlock the vast potential for growth and brand visibility found on this underutilized platform. Expert Strategies for Pinterest Success In the episode, Gisela shares expert tips for optimizing Pinterest profiles and creating engaging content that resonates with the platform's audience. One key strategy she emphasizes is the importance of incorporating relevant keywords into pin titles, descriptions, and alt text. By doing so, businesses can improve their visibility in Pinterest search results and attract a wider audience interested in their products or services. Gisela also stresses the value of innovative content creation, urging businesses to think creatively and deliver content that stands out amidst the platform's visual landscape. When you listen, you'll hear Gisela's account of achieving over a million views a month for one of her pins. Learn how she achieved this success and how you can use the same strategies to help your pins succeed. Highlighting success stories of personal accounts achieving remarkable growth through strategic Pinterest use further underscores the platform's potential as a powerful marketing tool. Building Long-term Relationships One of the unique aspects of Pinterest that we discuss in the episode is the unique opportunity for businesses to foster long-term relationships with their audience. Unlike other social media platforms where content may have a fleeting lifespan, Pinterest pins have the potential for indefinite visibility and ongoing engagement. By consistently sharing valuable content and actively participating in the Pinterest community, businesses can cultivate trust and loyalty among their followers. This trust forms the foundation of sustainable growth, as loyal customers are more likely to advocate for and patronize businesses over time. Leveraging this long-term trust and visibility is essential to building your creative brand. Nurturing a strong base of support is how you can turn one time customers into lifelong fans of your art. Be sure to listen to the episode to learn more about the unique way Pinterest can help you foster these relationships. “For anyone that wants to get on Pinterest, make sure that what you're posting, what you're creating, is innovative and that it's visually pleasing, either in an image format or in a video format, and make sure that your target audience is as wide as it can be.” - Gisela For creative business owners and artistic entrepreneurs, Pinterest holds untapped potential as a powerful marketing tool. By implementing expert strategies shared by Gisela Santos in Episode 151 of Paper Talk, businesses can unlock Pinterest's potential to drive website traffic, boost engagement, and expand their reach. Don't miss out on this opportunity to elevate your online presence and grow your business with Pinterest. Tune in to the full episode now and start your Pinterest journey towards success! Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community. By adopting these strategies and embracing Pinterest as a valuable marketing tool, creative business owners and artistic entrepreneurs can position themselves for success in the digital age. Don't underestimate the power of Pinterest – unlock its potential today and watch your business flourish.

    Ep 150: From Creative Crafting to Building a Business

    Play Episode Listen Later Mar 21, 2024 33:17


    Welcome to Paper Talk, where we unravel the mysteries behind the creative business world! If you've ever dreamt of turning your passion for crafting into a flourishing enterprise, you're in the right place. In this sneak peek into our latest episode, we're diving deep into the secrets of artisan entrepreneurship. From pricing strategies that evolved from $1 paper flowers to valuing artist expertise, to uncovering the lucrative potential of creative niches like weddings and giant flower installations, our conversation is brimming with inspiration and invaluable insights. So, if you're ready to unlock the doors to success, join us as we explore the fascinating world of artisan entrepreneurship. Let's dive in and discover the strategies, challenges, and triumphs that await on the path to crafting business success. Don't miss out—listen to the full episode on Paper Talk Podcast now! Here's what you'll learn when you listen: The importance of transitioning in business and finding your true passion. Insights into the mindset of charging what you're worth and overcoming the expectation of low pricing. The potential for profitability in niche markets. Tips for managing large-scale crafting projects efficiently while maintaining quality standards. Practical advice and inspiration for creative entrepreneurs looking to grow their businesses and maximize their earning potential. Unveiling Pricing Strategies In our latest episode, we delve into the intricate art of pricing strategies in the crafting business world. Sara's journey from selling $1 paper flowers to establishing a profitable crafting enterprise is a testament to the importance of pricing expertise. We explore how we both navigated the challenges of determining the value of handmade creations and the evolution of our pricing strategies over time. From understanding the true costs of materials and labor to recognizing the value of artisan expertise, we share invaluable insights that every budding entrepreneur in the crafting industry can learn from. We uncover the delicate balance between setting prices that reflect the true worth of handmade goods and remaining competitive in the market. Navigating the Challenges In this episode, we discuss the common pitfalls many crafters face, such as undervaluing their time and expertise, and the importance of conducting thorough market research to stay competitive. Our candid insights shed light on the importance of adapting strategies to suit evolving market trends and customer demands. From grappling with imposter syndrome to finding the confidence to price products according to their true value, we covered a lot of ground when it comes to navigating these common challenges in the small business world. Join us as we explore the strategies and mindset shifts necessary to thrive in the competitive world of crafting business. The Power of Community and Support One of the most compelling aspects of this episode is the emphasis on the power of community and support networks in the paper flower industry and creative industries beyond. We explore the benefits of joining crafting communities both online and offline, where individuals can exchange ideas, seek advice, and find encouragement during challenging times. Our stories highlight the importance of building meaningful relationships within the crafting community, fostering a sense of belonging, and finding inspiration from fellow artisans. Moreover, we delve into the significance of mentorship and the transformative impact it can have on crafting entrepreneurs. We reflect on the invaluable guidance received from mentors who helped us navigate the complexities of business growth. By fostering a supportive community and seeking guidance from experienced mentors, aspiring crafting entrepreneurs can gain the confidence and knowledge needed to overcome obstacles and achieve success in their endeavors. "Can we talk about the mindset of charging what you're worth versus the expectation of people that think I can make a paper flower for a dollar and that's how much you should charge..." Quynh As we conclude this sneak peek into our latest episode, we invite you to join us on Paper Talk Podcast to explore the fascinating world of entrepreneurship. From navigating the challenges of pricing strategies to finding inspiration in the supportive network of fellow crafters, our discussion exemplifies the transformative power of connections and collaboration within the crafting community. Whether you're a seasoned artisan or an aspiring entrepreneur, there's something to learn and gain from the experiences shared in each episode. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 149: A Panel Discussion on Book Publishing for Paper Artists

    Play Episode Listen Later Mar 7, 2024 41:38


    Welcome to the vibrant world of PaperTalk Podcast, where creativity blooms, and artistic journeys unfold. In this episode, we invite you to join us on an illuminating exploration into the realm of paper artistry and book publishing. Join Quynh and Sara, alongside artists Jessie Chui, Anna Chedid, Lucia Balcazar, Susan Beech, and Eileen Lim. Through engaging conversations with our guests, we uncover a tapestry of insights, experiences, and invaluable advice. Prepare to be inspired as we delve into the passion-driven endeavors of our guests and glean firsthand knowledge from our publishing endeavors. Here's what you'll learn when you listen: Diverse Artistic Approaches: Gain insights into our diverse approaches to our craft, influenced by personal lives, studio setups, and time management. Book Publishing Experiences: Explore our experiences in publishing books, including challenges, differences in processes, and the excitement of seeing book covers. Transitioning Between Art Forms: Learn how artists, like Jessie, transition between different art forms, exploring new dimensions of creativity. Navigating Opportunities: Discover strategies for seizing opportunities, managing time effectively, and learning to say 'no' when needed. Tips for Aspiring Artists and Authors: Receive valuable tips for aspiring artists and authors, covering topics like self-publishing, unique selling points, and building a strong online presence. Tune in to hear all of this and more. Here's just a taste of what you'll discover: Entrepreneurial Growth: Embracing Change and Innovation The journey of artistic growth is a perpetual quest for knowledge and refinement. In the episode, our panelists emphasize the importance of continuous learning and receptivity to feedback in honing one's craft. Quynh's experience of working with an external editor sheds light on the value of seeking external perspectives to enhance the quality of creative output. Anna's advice to "do what makes you happy" underscores the intrinsic link between passion and artistic fulfillment, urging aspiring artists to stay true to their creative vision while embracing opportunities for growth and learning. Creativity and entrepreneurship often go hand in hand, requiring artists to adapt to evolving trends and seize new opportunities. Jessie's pivot towards image-making and sculpture serves as a testament to the entrepreneurial spirit inherent in artists. By exploring new mediums and avenues for expression, artists can stay relevant in a dynamic artistic landscape. As Jessie emphasizes in the episode, "Put yourself out there, meet different people... you never know what might happen." Listen to the podcast to hear all about her journey, as well as tips for time management, navigating the balance between personal and entrepreneurial endeavors, and rekindling your passion for paper flowers amidst the many demands of our busy lives. Embarking on the Publishing Journey: Insights into the World of Book Creation Venturing into the realm of publishing can be both exhilarating and daunting. Our guests offer valuable advice for aspiring authors, shedding light on the intricacies of the publishing process. From pitching book proposals to finding the right publisher, their experiences provide invaluable guidance for budding authors. As Susan aptly advises, "Leave no stone unturned," emphasizing the importance of perseverance and exploration in securing publishing deals. In a crowded literary marketplace, identifying and accentuating one's unique selling points is paramount to success. By honing in on your distinct voice and artistic vision, you can carve out a niche for yourself in the competitive publishing landscape. Listen now to hear all about finding your unique place in the book world and more, like how to collaborate effectively with others to enhance the final version of your writing. Nurturing Artistic Growth: Cultivating a Thriving Creative Practice The journey of an artist is marked by constant evolution and adaptation. Our guests share their experiences of embracing change and continuously honing their craft. From Lucia's return to paper flower crafting after a hiatus to Jessie's exploration of new artistic avenues, their stories underscore the importance of flexibility and growth mindset in sustaining a thriving creative practice. Collaboration and community play pivotal roles in fostering artistic growth and professional development. In the episode, our panelists emphasize the importance of networking, seeking feedback, and building meaningful relationships within the creative community. Quynh's advice to "start following [publishers] and comment on their photos" exemplifies the proactive approach needed to cultivate connections in the publishing industry. By nurturing a supportive network of peers, aspiring authors and artists can find encouragement, inspiration, and opportunities for collaboration on their creative journey. "I've talked about it before about putting yourself out there, your face out there, meeting different people because you never know what might happen." -Jessie In conclusion, our engaging conversation with talented artists and authors on the Paper Talk Podcast offers valuable insights into the multifaceted world of paper artistry and creative entrepreneurship. Through their experiences, we've discovered the importance of embracing change, managing time effectively, and cultivating a supportive network to fuel artistic growth. Whether you're a seasoned artist or an aspiring creator, there's much to learn from the diverse paths and perspectives shared by our guests. We invite you to listen to the full episode for a deeper dive into their stories and glean inspiration for your own creative journey. Remember, the road to artistic success is often paved with continuous learning, adaptability, and collaboration. As you navigate your path as an artist or entrepreneur, may you find joy in the process and fulfillment in the pursuit of your creative endeavors. Tune in to the Paper Talk Podcast to explore more fascinating conversations with artists, authors, and innovators shaping the world of paper artistry and beyond. Join us as we celebrate the boundless creativity and passion that enriches our lives and communities.

    Episode 148: Our Favorite Paper Flower Tools and Sources

    Play Episode Listen Later Feb 22, 2024 44:18


    Welcome to the Paper Talk Podcast, your gateway to the captivating world of paper crafting. In our latest episode, join us as we delve into the heart of paper artistry, exploring the importance of experimentation, unveiling our must-have tools, and divulging our favorite sources for paper flower supplies. Here's what you'll learn when you listen: Explore the difficulties between cardstock paper and crepe paper, and the techniques used to overcome these challenges. Learn about our preferred tools like hot glue guns, wire cutters, and guillotine cutters, and the importance of finding tools that suit individual preferences and needs. Tips on sourcing supplies such as wires and wire cutters, including recommendations for specific brands and sources both online and offline. How experimentation has led us to discover what works best for us. Here's quick look at what you can expect when you tune into the entire episode: Embracing Experimentation At the core of every successful paper artist's journey lies a spirit of experimentation. From exploring different types of paper to testing various cutting techniques, embracing experimentation is key to finding the tools and techniques that resonate with your unique artistic vision. In our conversation, Sara reflects on her experience, stating, "Yeah, it is harder to definitely manipulate shaping with cardstock paper. So that's always something that I'm working on." This sentiment highlights the ongoing process of discovery and innovation inherent in paper crafting. We discuss the role of trial and error in our own artistic journeys, sharing stories of challenges, breakthroughs, and moments of inspiration. Whether you're a seasoned artisan or a curious beginner, we encourage you to fearlessly explore new avenues in your paper crafting endeavors, knowing that every experiment brings you one step closer to unlocking your creative potential. Essential Tools We Can't Live Without In our quest for paper crafting perfection, certain tools have become indispensable companions in our creative pursuits. From precision wire cutters to trusty glue guns, we reveal the essential tools that form the backbone of our crafting arsenal. For example, in the episode Quynh shares, "I've tried multiple [guillotine cutters] and I would say the plastic guillotine cutter is a no in my book." Her candid assessment highlights the importance of quality and reliability when choosing crafting tools. By investing in high-quality equipment, artisans can enhance efficiency, precision, and creativity in their projects, empowering them to bring their artistic visions to life with ease. Listen now to hear all about scissors, glue guns, paper, and more! Unveiling Our Favorite Sources for Paper Flower Supplies No paper crafting journey is complete without access to high-quality supplies. In the episode, we lift the veil on some of our favorite sources for paper flower materials, guiding you through a world of specialty papers, floral wires, and embellishments. We both reveal the best places to buy the most important part of our art: the paper! Being flexible with where you source your supplies is very important in the world of paper flowers. There isn't just one store that holds every color, weight, tool, etc. that you might need on your creative journey. Stay open to new sourcing opportunities and constantly evolve to meet the demands of your craft. Be sure to tune in to learn about the many different places we use to find the best supplies for our art. "I do love looking at paper, touching it and being in person and in the store." - Sara As passionate advocates for paper crafting, we're delighted to share our expertise and insights to inspire fellow enthusiasts on their creative journeys. Through the Paper Talk Podcast, we strive to foster a community of like-minded individuals who share a love for creativity, craftsmanship, and the transformative power of paper. Whether you're a seasoned artisan seeking fresh inspiration or a curious beginner eager to explore the world of paper crafting, our latest episode offers a treasure trove of knowledge, inspiration, and practical advice to fuel your passion for creativity. Join us and unlock the boundless possibilities of paper crafting today! For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 147: Cultivating Flowers, Community, and Expos with Anne Long of Dahlia House

    Play Episode Listen Later Feb 8, 2024 36:00


    Welcome to the Paper Talk Podcast! We're thrilled to dive into another exciting episode, where we'll be discussing all things floral with the wonderful Anne Long from the Dahlia House. Get ready to be captivated by Anne's passion for flower farming and her journey to creating a beautiful and welcoming space at the Northwest Flower and Garden Show. What you'll learn when you listen: How the botanical world can offer insights into the art of paper flowers. The transformative power of flowers and their profound impact on our lives. Behind the scenes of the Northwest Flower and Garden Show, plus what to expect from Dahlia House's and Pink and Posey's booths. What it takes to run a cut flower farm. Anne's top three flower recommendations for your garden. Tune in to the episode now so that you don't miss a single moment. Here's a sneak peek of what you'll discover: Background and Introduction to Anne Long Anne's journey into the world of flowers began with a move from Missouri to Skagit Valley. It was here that she discovered her love for dahlias and eventually founded the Dahlia House. Anne's commitment to her community is evident in every bloom she nurtures, and it's no surprise that her farm has become a hub for fostering connections among flower enthusiasts. One of the most heartwarming aspects of Anne's journey is her dedication to community involvement. The Dahlia House isn't just a farm; it's a place where friendships blossom and bonds are forged over a shared love for flowers. Anne's commitment to her community is exemplified in the very name of her farm, which pays homage to the spirit of togetherness that defines her work. You'll want to listen to the episode to hear the adorable story of how she named her business. Preparation for the Northwest Flower and Garden Show As excitement builds for the upcoming Northwest Flower and Garden Show in Seattle, Anne has been hard at work conceptualizing her booth and preparing to showcase the best of what the Dahlia House has to offer. From elegant arrangements to vibrant displays, visitors can expect to be dazzled by Anne's creativity and attention to detail. Quynh will also be attending the show, and you can hear all about her and Anne's plans for their booths when you listen to the full episode. You'll get a fascinating behind the scenes look at what goes on for an exhibition this big. The Northwest Flower and Garden Show is a must-attend event for flower enthusiasts in the Pacific Northwest, and this year promises to be better than ever. From stunning garden displays to informative workshops, there's something for everyone to enjoy. If you're attending the show, be sure to check out some of the must-see exhibits and vendors, including the Dahlia House and Pink and Posey booths, of course! Anne: "Flowers are people magnets. Even people who are quiet keep to themselves. You drop a little bouquet on their front doorstep when they're not home, and it disappears, and then you start getting some smiles and some waves and stuff. They have their own love language." As we wrap up this sneak peek into our conversation with Anne Long, we want to extend a heartfelt invitation to tune in to the full episode for even more insights and details. Whether you're a seasoned flower enthusiast or simply appreciate the beauty of nature, we guarantee you'll be inspired by Anne's story.Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 146: Cameras, Microphones, and Equipment Upgrades for Creatives

    Play Episode Listen Later Jan 25, 2024 31:39


    Hello Paper Talk Podcast aficionados and creative entrepreneurs! Welcome to Episode 146, where we're about to unravel the secrets of upgrading your content creation game. If your small business journey has included becoming a podcaster, videographer, or photographer, this episode is your golden ticket. Join us through the realm of equipment upgrades, including the specifics of gear that resonate with creative entrepreneurs, paper florists, and small business owners. As we step into the new year, this episode is tailor-made to elevate your content creation journey. Get ready for an exploration into cameras, backgrounds, lighting, and the often underestimated world of sound. Here's what you'll learn when you listen: Explore the latest gear upgrades, including Canon R 6 II and Sony A7C cameras. Gain insights into the intriguing world of camera choices and their impact on content creation. Uncover tips on crafting captivating visuals, manipulating shadows, and mastering lighting techniques. Understand the intersection of technology and creativity with perspectives on Canon and Sony color tones. Be inspired to elevate your photography and videography skills, finding the perfect balance for your unique style. Listen now to learn all this and more. Here's a sneak peek of what you'll find: Upgrading Our Gear for the New Year As we dive into Episode 146, we're spilling the tea on our recent gear upgrades, setting the tone for a year of elevated content creation. Your hosts, Quynh and Sara, have been on a mission to enhance the visual and auditory experience for our valued listeners and viewers. Quynh talked about her recent transition to the Canon R 6 II mirrorless camera, and Sara takes us on her Sony A7C odyssey, bidding farewell to her Canon DSLR. Discover the reasons behind this bold switch and the tangible impact of these upgrades on our content creation. It's not just about having the latest gadgets; it's about the palpable difference it makes in the final product. From sharper images to smoother videos, the quality upgrade translates to an immersive experience for our audience. Listen to hear more about when you should upgrade. The Intriguing World of Camera Choices In the episode, we explore the nuances of various brands and models of cameras that shape our visual narratives. The wide range of features available on cameras can leave you feeling overwhelmed, but we talk through the features that we prefer most in our cameras to give you an inside view of what to look for when it comes to your needs. One aspect of choosing a camera is understanding why colors matter and how they contribute to the storytelling process. Quynh shares her expertise on Canon's color tones and why it plays a crucial role in her decision-making process. Meanwhile, Sara offers a firsthand account of her experience with warmer tones on Canon, leading to her exploration of Sony's offerings. It's a riveting exploration of how color nuances can shape the visual identity of content creators. Tune in as we navigate the labyrinth of camera choices, decode the features that set each brand apart, and understand the thought process behind our camera switch-ups. The Art of Crafting Visuals and Sound Ever wondered why natural light is a game-changer in the world of content creation? In the episode, we break down the importance of leveraging natural light and optimizing your room setup for both photography and video projects. Learn how to use the sun's gentle glow to enhance your visuals, creating a warm and inviting atmosphere that resonates with your audience. You can also listen in on our lively discussion about backdrop choices, including the creative use of boards and fabric options. Uncover the secrets of manipulating shadows to add depth and dimension to your visuals. And learn how to play with different lighting setups to achieve the desired mood and ambiance in your visuals. Whether you're working with natural light or experimenting with artificial lighting, this segment is a treasure trove of tips to help you master the art of illumination. Sound and microphones is a completely separate topic that we discuss on the podcast, including which equipment we use for recording this podcast. Quynh: "If you have good sound, it really does make or break your presence on social media, on YouTube, so I do think it's worth investing back into your business." Take these highlights as a starting point for your creative exploration. Experiment with your gear, embrace different camera styles, and fearlessly dive into the art of crafting visuals and soundscapes. Your unique perspective is your greatest asset, and we can't wait to see the masterpieces you create. Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 145: Happy New Year with Quynh and Sara

    Play Episode Listen Later Jan 11, 2024 27:49


    Welcome back, Paper Talk enthusiasts! As we embark on a new year filled with creative possibilities, we invite you to join us in the latest Paper Talk Podcast Episode 145. In this candid and insightful conversation we share our perspectives on navigating the intricacies of the creative realm in 2024. Join us to delve into our approaches to the new year, exploring resolutions, to-do lists, and the delicate art of balancing creative endeavors with personal well-being. In this episode, you'll discover practical tips for mastering your to-do list, syncing tasks seamlessly, and embracing the ever-evolving tech landscape. But that's not all—this episode serves as a teaser for what's to come! Get ready for an exciting sneak peek into an upcoming discussion where we discuss our favorite video recording equipment and share invaluable insights into media content creation. Here's what you'll learn when you listen: Emphasizing improvement over resolutions. Effective tips for managing to-do lists. Balancing priorities during creative processes and the importance of self-care. Insightful advice on when to upgrade your technology tools. Excitement for upcoming podcast episodes, including discussions on video recording equipment and media content creation. Here is a sneak peek of what you'll discover by listening now: How to Make Your Resolutions Achievable In this episode, we delve into the canvas of the new year, sharing our perspectives on resolutions, productivity hacks, and the tantalizing promise of tech talk in upcoming episodes. One topic near and dear to our hearts is redefining the conventional notion of New Year's resolutions. Instead of static promises, we embrace a dynamic approach—constantly evolving, improving, and honing our creative prowess. It's a refreshing take on personal and artistic growth that will hopefully leave you feeling empowered instead of overwhelmed. Tune in for even more insights into how we reach our goals. From digital tools to synchronizing tasks seamlessly, we offer a glimpse into our organizational methods, providing valuable insights for anyone juggling multiple projects. Balancing Priorities In this episode we share our seasoned tips on managing extensive to-do lists, exploring the delicate art of organization crucial for a well-balanced life. Right now Quynh is balancing the creation of her book with the necessity of self-care. And that doesn't cover the many, many other things on her to-do list. As you can probably relate, it's easy to feel overwhelmed with a big project like that and neverending tasks always hovering in the background. Listen to hear us unravel the intricate dance between prioritizing creative projects and safeguarding personal well-being. There is an art to juggling priorities and mastering the fine line between ambition and self-preservation, and our conversation will get you started on discovering how to do it yourself. Tech World Navigation and Equipment Upgrades Navigating the labyrinth of technology can be overwhelming, but fear not! We share our insights on how to expertly navigate the ever-evolving tech landscape. Quynh provides invaluable advice on making informed choices amidst the myriad of options. Discover practical tips on optimizing your existing tools before taking the plunge into equipment upgrades. We believe in working smart with what you have, and Quynh sheds light on the importance of understanding your current gear inside out. Hungry for more tech wisdom? Stay tuned for an upcoming episode where Quynh and Sara spill the beans on their video recording equipment and spill their secrets on media content creation. Get ready for a behind-the-scenes look at the magic that brings Paper Talk to life. Subscribe to ensure you don't miss a byte of the tech talk! “My advice is use, understand what you have. Work with it before you go and buy a new one. And do your due diligence and research. Understand why you need that equipment. Will you use it every day to justify the cost of investing in the equipment?” -Quynh Be sure to listen to the entire episode for many more insights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 144: Fine Art Shows and Exhibitions with Jessie Chui

    Play Episode Listen Later Dec 28, 2023 49:13


    Welcome to Paper Talk Podcast, where we uncover the stories, inspirations, and creative processes that breathe life into the beautiful world of paper flowers. In Episode 144, Jessie Chui joins us again to delve into the exciting world of exhibiting paper art and flowers. As one of the original founders of Paper Talk Podcast, Jessie always brings a treasure trove of insights to the show, and we're so glad to have her back for this episode. Here's what you'll learn when you listen: The power of networking and mentorship in the art world. How to showcase art in person and the impact of personal connections. The process of preparing for art exhibitions, including the strategic planning of series and the importance of grant applications. How to balance commission work, teaching, and personal projects. Listen now to hear Jessie, Quynh, and Sara discuss how paper flowers fit into the realm of fine art and how you can navigate exhibitions, commissions, and more. You won't want to miss a minute, but you can get a sneak peek below. Navigating the Artistic Landscape Many paper florists in our community do not have a formal education in the arts. We face many challenges and triumphs that come with navigating the artistic landscape without the structured foundation of an art school education. Jessie's personal anecdotes provide a candid look into the hurdles she faced and the victories she celebrated, offering valuable insights for those charting their course outside the conventional art school trajectory. One of the key takeaways of Episode 144 is the paramount role of mentors in an artist's journey. Jessie's experience highlights how finding the right mentors can be a transformative factor, providing guidance, encouragement, and a wealth of knowledge. The podcast underscores the importance of seeking mentorship, emphasizing that the art world is a rich tapestry woven with shared experiences and collective wisdom. Listen to the podcast to hear how Jessie's story illustrates the profound impact of establishing connections within the art community. From fellow artists to curators and organizers, the power of networking becomes evident in creating opportunities, broadening horizons, and fostering a sense of belonging. Community Building and the Power of Collaboration One of the foundational values of our podcast is building community, so it should be no surprise that this topic came up. During the episode, Quynh brought up her experience working with Sarah Simon of The Mint Gardener, who has been a guest on the podcast before. As Quynh shared, “She actually commissioned me to make some paper flower pieces for her watercolor retreat. It was so much fun. She invited me to their after party after their three day retreat, and I actually talked to the students. They used my paper flowers as a model for their watercolor illustration. It was so fascinating to see how they interpreted what I made.” You can hear more about how this collaboration unfolded and how it helped Quynh grow as an artist and explore more options for her work. Listen to catch the entire story and learn how important community building is to us as artists. Balancing Act: Day-to-Day Life as an Artist We understand that the journey of an artist extends far beyond the creation of captivating pieces—it's a complex dance between creativity and the practicalities of sustaining an art career. Jessie, a seasoned paper artist, generously opened up about her strategies for managing time effectively. Listeners will gain valuable insights into the art of juggling exhibit preparation, commission work, and teaching. We explored the nuanced approach Jessie takes to organize her schedule, prioritizing the creation of series for exhibits while still catering to the demands of teaching and commission projects. The discussion delved into the unique challenges faced by artists, emphasizing the constant negotiation between the desire to create meaningful art and the necessity of earning a livelihood. It's a topic that resonates deeply with the artistic community, and at Paper Talk, we believe in addressing the multifaceted aspects of an artist's life. "If anybody's listening to this and you're curious about exhibitions, just go for it. You are going to be amazed at how enthusiastic people will be when they see your art." -Jessie Chui We invite you to listen to the full episode and join us on this journey of exploration and inspiration. Whether you're an aspiring artist, a seasoned creator, or an art enthusiast, there's something for everyone in Episode 144. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 143: Reflecting on Another Year of Paper Talk Podcast

    Play Episode Listen Later Dec 14, 2023 24:11


    Dive into the holiday spirit with Paper Talk Podcast's latest episode! Sara and Quynh share exciting updates, lessons, and upcoming projects, making it a must-listen for anyone passionate about the art of paper crafting and building a thriving small business. Join us for valuable insights into the paper flower industry and spark your creative flame this festive season! Here's what you'll learn when you listen: Discover behind-the-scenes details of Quynh's upcoming book release. Learn about our upcoming collaborations and workshops. Get valuable tips on being a great podcast guest and leveraging podcast episodes to promote your artwork. Hear about our favorite hosting gifts and get inspired to add a personal touch to your own festive gatherings. If you can't listen right away, here are three fun takeaways to tide you over. Be sure to tune in to hear all of the details. Crafting Narratives Through Paper Petals Listen to the episode to get a sneak peek into Quynh's upcoming paper flower book, slated for release in 2024. As we explored her anticipation, she shared, "I will have an opportunity to actually go in and videotape every single tutorial." This nuanced approach promises to bridge the gap between traditional instructional methods and a more immersive, visual learning experience. If you've learned from Quynh's expertise and passion before, you know you're in for a treat with this book. We chatted about her visionary approach, envisioning the fusion of storytelling and paper flower art. Each delicate petal becomes a brushstroke in a unique tapestry of creativity, promising an immersive experience for artists and paper flower enthusiasts alike. We can't wait to keep you posted with more updates! The Growing Paper Flower Community As Quynh shared about some of her upcoming workshops and collaborations, we reflected on the amazing growth that our community has seen. Paper art is continuing to expand its horizons, reaching prestigious institutions and picturesque island retreats. For so many in our industry, profound passion has propelled small creative businesses into realms of blossoming success. Listen to the episode to glean valuable insights into the strategies, challenges, and sheer dedication required to nurture a thriving paper flower community. Join us in discovering the secrets that have fueled our journeys and continue to shape the vibrant future of small creative businesses in the world of paper flowers. The Podcasting Canvas As the year draws to a close, we took a step back to reflect on the joys, challenges, and transformative moments encountered on this unique podcasting journey. As Quynh expressed, "I think that's why I keep returning over and over to this...I just love sharing and talking to other people." This podcast has meant a great deal to us, giving us a platform to connect with other artists, entrepreneurs, educators, and creatives. We hope that you'll continue to join us where conversations become connections and stories shape the narrative of the paper flower community. Paper Talk Podcast wouldn't be the success it is without you our listeners! Quynh: "I just love sharing and talking to other people." For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 142: Elevating Your Wedding Business with Tri-Mastermind

    Play Episode Listen Later Nov 30, 2023 34:19


    Welcome back to the Paper Talk Podcast! We're thrilled to have you join us for Episode 142, where we'll dive into the exciting world of creative businesses and introduce you to an incredible opportunity for wedding entrepreneurs - the Tri-Mastermind. In this episode, we're all about empowering creative entrepreneurs, especially those in the wedding industry. Our aim is to inspire and guide you towards achieving new heights in your business journey. We're excited to share a transformative program that can play a pivotal role in your success - the Tri-Mastermind. Here's what you'll learn when you listen: Hear our personal experiences as creative entrepreneurs and how they've shaped our journey. Learn how the Tri-Mastermind program can transform your wedding business. Explore the benefits of joining a guided group of like-minded professionals. Find out how the Tri-Mastermind fosters genuine connections and lasting relationships. Uncover the key curriculum highlights, from website design to branding and beyond. Meet the expert instructors who will guide you through this transformative journey. Be sure to listen to the full episode to learn all about this exciting opportunity. In the meantime, here are some details to get you started. The World of Creative Entrepreneurship Creative entrepreneurship is a thriving realm filled with endless possibilities. Whether you're a paper artist, a wedding planner, or a floral designer, this industry offers a unique canvas for your talents. This unique program offers a collaborative and structured environment where you'll receive guidance, insights, and expertise from three industry leaders: Rebecca Grant, Alicia Schwede, and Paper Talk Podcast's very own Quynh Nguyen. As they shared on the podcast, they know the joys and challenges of this journey. Their experiences have shaped their understanding of the industry and the need for a supportive community. Hear from them directly by listening to the episode! Rebecca Grant: A renowned wedding planner and industry leader, Rebecca brings expertise in organization, relationships, boundaries, and sustainable growth. Quynh Nguyen: An expert in paper floral design, course building, marketing, and social media, Quynh empowers you to leverage modern strategies for business success. Alicia Schwede: With a background in floral design, blogging, and education, Alicia shares insights on website auditing, photography, blogging, and building SEO. While this world is full of opportunities, it also comes with its fair share of challenges. From fierce competition to the ever-evolving demands of clients, navigating this industry isn't always a piece of cake. The Tri-Mastermind program can help you turn challenges into stepping stones. The Tri-Mastermind Experience Now, let's talk about the Tri-Mastermind - a game-changer for established wedding entrepreneurs who are ready to scale higher and grow their teams and businesses. Here's what you need to know: Ideal Student: If you're an established wedding entrepreneur with a six-figure income and you're looking to soar to new heights, the Tri-Mastermind is designed just for you. Duration: The program runs from January 2024 to June 2024, offering a structured and focused journey for your business. Frequency: Get ready for bi-weekly meetings that tackle specific topics, ensuring every interaction counts. Now, you might be wondering, "What makes the Tri-Mastermind stand out?" Here's what sets this program apart: Guided Group: We understand that your time is precious. Tri-Mastermind offers guided discussions, actionable insights, and focused sessions that directly contribute to your success. No fluff, just results. Building Relationships: We're more than just a group. We're a community of like-minded professionals who are invested in each other's growth. The connections you make here could last a lifetime and take your business to new heights. Value of Investment: We know that genuine growth requires investment, both in yourself and your business. The financial commitment ensures you receive maximum value and tangible results. Shared Wisdom: While our expert instructors bring their insights, this is a platform where everyone contributes. Your experiences, best practices, and advice add to the collective wisdom of the group, ensuring a well-rounded learning experience. Legitimate Value: We prioritize genuine value over unnecessary extras. Direct access to the minds in this group could lead to groundbreaking ideas and lucrative opportunities. Positive Atmosphere: Leave the drama and negativity behind. The Tri-Mastermind is a space to uplift each other, learn, and support. It's all about fostering a positive and encouraging environment. Join the Tri-Mastermind We highly recommend listening to the episode to get a better idea of what Tri-Mastermind entails. If you're ready to elevate your wedding business and connect with a network of driven professionals, don't miss out on this transformative opportunity. The group will start meeting in January, so sign up now. It's time to invest in your success. [Click here to learn more!] Have questions? Reach out to the team to discuss how the Tri-Mastermind can accelerate your wedding business's success. “Our goal is to really bring a creative community together, to be able to learn from our failures and our successes, to be able to prevent people from having the same pitfalls that we had as we were building our businesses, which is important." - Rebecca Grant For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 141: Crafting Unforgettable Workshops

    Play Episode Listen Later Nov 16, 2023 27:45


    We're thrilled to dive into the vibrant world of paper flower workshops. Whether you're an established paper artist or a budding creative entrepreneur, this is your key to crafting unforgettable experiences that captivate your audience. In Episode 141, we explored a treasure trove of tips, tricks, and techniques to make your paper art workshops stand out. With our first-hand experience, we'll guide you through the must-know aspects of planning and preparation, the power of branding and marketing, and the essential supplies that are vital for your workshops' success. So, fasten your seatbelts and prepare to embark on a journey that will transform your paper art workshops from ordinary to extraordinary. Each section of this blog post is a sneak peek into the valuable insights we discussed in the episode. We encourage you to listen to the full episode for in-depth knowledge and expert advice. Here's what you'll learn when you listen: Explore the secrets to planning workshops that leave a lasting impression. Discover how consistent branding can set your workshops apart and create Instagram-worthy moments. Learn effective strategies for using social media and word-of-mouth marketing to reach a broader audience. How to build strong relationships with workshop hosts. Get a list of key workshop supplies that enhance the overall experience. Ready to discover how creating unforgettable workshop experiences can set you apart? Let's dive in! Crafting Unforgettable Workshop Experiences In the realm of paper artistry, the journey towards success is paved with innovative and unforgettable workshop experiences. To make your mark in this competitive space, meticulous planning and preparation are your greatest allies. In the episode, we delved into the significance of laying a solid foundation for your workshops. By carefully structuring your sessions, you can ensure they flow seamlessly and captivate your participants from start to finish. As we discussed on the show, this stage is where you truly set the stage for the magic to happen. What sets a remarkable workshop apart from the rest? It's the ability to create an experience that is both unique and engaging. In our conversation, we explored the art of infusing creativity into every aspect of your workshop. Whether it's through the choice of themes, projects, or even the ambiance you create, every detail plays a vital role in making your workshop unforgettable. We've merely scratched the surface here, so be sure to listen to the full episode for concrete tips on creating a unique workshop experience. The Power of Branding and Marketing One of the key elements we explored in the episode is the role of consistent branding in setting your workshops apart. Your brand identity, from your logo to the color scheme you choose, plays a significant role in shaping the perception of your workshops. It's what makes your workshops instantly recognizable and memorable. We discussed how crafting a consistent brand identity helps your audience connect with your vision and builds trust over time. As you probably know, social media is a powerful avenue for showcasing your creativity and branding. Creating Instagram-worthy moments in your workshops is crucial. As the episode reveals, these visually captivating moments are shareable, viral, and contribute to your brand's growth. A single captivating snapshot or video can lead to a cascade of social media buzz and interest. Similarly, when it comes to reaching a broader audience, social media and word-of-mouth marketing are your most valuable assets. The effective use of platforms like Instagram, Facebook, and Pinterest can help you expand your reach. Additionally, satisfied participants can become your greatest advocates, spreading the word about your workshops. There's immense power in leveraging the voice of your happy attendees to attract new participants. To unlock the true potential of your brand and marketing strategies, we encourage you to explore the complete Episode 141. There, you'll find a wealth of information waiting to help you stand out in the world of paper artistry. Essential Workshop Supplies for Success During our conversation, we covered a range of essential supplies that you should consider for your workshops. These include top-quality paper in various textures and weights, an array of cutting tools, adhesive options, and an impressive assortment of embellishments. While this list isn't exhaustive, it provides a strong foundation upon which you can build your workshops. There are also other kinds of supplies beyond what's needed for creating paper flowers. We covered a range of things that will make your participants and hosts feel comfortable and valued. Building strong relationships with both is crucial to your long-term success as a workshop teacher. Listen to hear all about the often overlooked items that can elevate your class to something spectacular. “I think the best gift is to give the flower you made during the class to the host.” - Sara Kim In the world of paper art, every piece tells a story, and so do your workshops. Creating unforgettable paper art experiences is your ticket to making lasting memories and expanding your reach as a creative entrepreneur. Listen now to Episode 141 to learn even more. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 140: Research and Development in Paper Flower Making

    Play Episode Listen Later Nov 2, 2023 26:02


    Episode 140: Research and Development in Paper Flower Making Welcome to another episode of Paper Talk Podcast! In this installment, we explore the intricate art of research and development. As passionate paper artists ourselves, we understand the significance of this creative journey in bringing stunning paper blooms to life. Join us as we embark on a journey through the stages of research and development, where we unlock the secrets to crafting lifelike paper flowers that leave a lasting impression. From scaling and color development to adhesive choices and efficient time management, we'll uncover the techniques and insights shared by experts in the field. So, whether you're a budding paper artist or a seasoned enthusiast, we invite you to dive into this episode with us and discover the artistry behind crafting paper flowers that truly bloom with elegance and charm. Here's what you'll learn when you listen: The value of taking time to research and experiment. Where we go to research our paper projects. Insights into time management for fast-paced projects. Pros and cons for different adhesives and coloring mediums. The importance of finding joy in your work. If you can't tune in right away, here are a few takeaways that you can glean when you listen to the entire episode. The Curious Path of Research and Development In this episode of Paper Talk Podcast, we delve into an exciting topic that has been on our minds lately—research and development in the realm of paper flower making. We've had the privilege of being approached by various customers and companies, all seeking the magic touch of paper flowers in their projects. Whether it's replicating different types of flowers, animals, insects, or any other intricate creations, the common question that arises is, "How do you even begin researching something you've never crafted before?" Today, we're thrilled to share our insights and experiences on how we navigate the exciting world of research and development when creating paper flowers. Unveiling the Secrets of Paper Flower Research We realize that research and development in paper flower crafting is more than just a task; it's an art in itself. When we embark on a project, the first step is often understanding the subject matter, whether it's a delicate pansy or a vibrant peony. Our research involves not only poring over reference images but also venturing into the world of botany and color theory. We carefully study the intricate details, colors, and proportions, seeking to replicate nature's wonders with precision. It's a process that demands both patience and creativity as we brainstorm ways to translate these natural marvels into paper form. Color development is another fascinating aspect of our craft. We start with a blank canvas and transform it into the perfect shade to capture the essence of the flower we're crafting. Whether it's mixing watercolors, gouache, or experimenting with different mediums, our goal is to achieve the closest match to nature's palette. Be sure to tune in to the full episode to learn how we tackle these challenges and others like adhesives. Creating Beauty Through Experimentation An important aspect to finding the right mix of colors or papers is experimentation. The best way to make discoveries for your art is often diving in and trying something new. Will every experiment turn out? No. But some will, and those will make the failures worth the trouble. Also keep in mind that inspiration can come from unexpected places. Looking outside the realm of paper flower making can help spark your creativity and push your experiments into realms that you might not have discovered otherwise. There are obvious sources of inspiration like fresh florists or watercolor experts. Push even further away and you might find even more—think cake decorators, sculptors, or textile artists. Listen to the full episode to hear what we've learned from our experiments, like which coloring mediums or adhesives we've found to perform best for certain situations. Sharing Our Craft Experimenting is a fantastic way to learn new things about our artform, but getting expert help is an important source of knowledge that can save you time, money, and frustration. One way we do this is through our workshops and tutorials. We love gathering fellow enthusiasts, both beginners and experienced artists, to share our techniques and insights. These workshops are not just about teaching; they're about building a community of like-minded individuals who appreciate the artistry of paper flowers. But sharing goes beyond just technique. We also share the stories and inspiration behind our creations. Every paper flower tells a story, and we want to convey the emotion and thought that goes into each petal, each color choice, and each arrangement. It's a way of connecting with our audience on a deeper level. In our commitment to sharing, we're always open to feedback and suggestions from our community. We see every comment, question, and message as an opportunity to grow and improve. Your input helps us refine our techniques, develop new ideas, and enhance the overall experience of paper flower crafting. So, as we continue on our journey of creativity and exploration, we invite you to join us. Whether you're a fellow enthusiast, a curious beginner, or simply someone who appreciates the beauty of paper flowers, we're thrilled to have you with us. “Nature's so funny. None of the flowers look exactly the same. And I think there's a process in the journey where you have to forgive yourself to say, though it's not a hundred percent perfect…I'm happy with what it is. It's the best I could do right now. But then you think about, how can I elevate my skills even more? Who can I study? Who can I learn from to make it even better?” —Quynh Nguyen As we've shared our experiences and insights with you, we hope to ignite a spark of curiosity and creativity within you. Whether you're a seasoned paper flower enthusiast or someone new to this art form, we believe there's beauty and wonder waiting to be discovered in every fold, cut, and color choice. We invite you to join us on this ongoing journey. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 139: Paper Flowers and Business Adaptability with Anna Chedid

    Play Episode Listen Later Oct 19, 2023 50:45


    Episode 139: Paper Flowers and Business Adaptability with Anna Chedid Creativity knows no bounds, and in the realm of paper flower artistry, it blooms in the hands of passionate creators who craft delicate blossoms from simple materials. In episode 139 of the PaperTalk Podcast, we were so excited to chat with Anna Chedid, a talented artist whose intricate paper creations have captured the hearts of many. Anna's story is one of inspiration, innovation, and adaptability, making her a valuable source of insights for fellow paper florists and creative entrepreneurs alike. Here's what you'll learn when you listen: Which tools and platforms Anna uses to streamline her creative process and manage her business effectively. How to approach AI as a creative entrepreneur. The significance of adaptability in Anna's entrepreneurial success, including her journey into motherhood. How to navigate different paths within the creative industry. Tips for finding your unique artistic voice and cultivating your creativity. Listen to the full episode to glean all of these insights and more. Here is a taste of what you'll encounter when you tune in: Anna's Inspirational Journey into Paper Flower Artistry When it comes to the world of paper flower artistry, few stories are as inspiring as Anna's. In Episode 139, we had the privilege of delving into Anna's captivating journey from a background in fashion and event planning to becoming a prominent figure in the art of crafting exquisite paper blooms. Anna's story is a testament to the limitless possibilities that creativity can offer, and her insights provide valuable lessons for budding paper florists and creative entrepreneurs. Anna's creative journey began with a fascination for fashion and events. As she revealed in the episode, "I really love fashion and I used to work with wedding events in Brazil and make bouquets, boutonnieres, and corsages. This is a great thing to do." This initial exposure to the world of design and aesthetics laid the foundation for her future endeavors. Her transition into paper flower artistry was driven by a desire to explore a new medium and express her artistic inclinations. Anna's experience reflects the crossroads of creativity and artistry that many paper florists encounter. Her journey highlights the importance of embracing one's passions and exploring unconventional avenues. To unravel the full tapestry of Anna's journey and the valuable insights she shares, we encourage you to listen to the complete episode. Discover how her experiences can inspire your own creative pursuits and aspirations. Innovative Tools for Paper Flower Artists In the ever-evolving landscape of paper flower artistry, staying organized and efficient is paramount. Creativity thrives when you don't have other aspects of your life cluttering up your mind. Anna shared her invaluable insights into the innovative tools that have become indispensable for her creative journey. Notion, an all-in-one workspace, has been a game-changer for Anna and her partner, Bruno, as they manage their home and baby-related tasks. Anna explains, "We put things related to the house and related to Flora. Like foods that she already had, like common allergens. So we are organizing everything on that." Anna's use of Notion demonstrates how embracing technology can streamline your life and keep you on top of your game. Listen to the episode to hear which other tools Anna uses and how she strikes a balance between digital and analog tools. Adaptability in Business and Creative Pursuits As a creative entrepreneur, Anna recognizes the importance of adaptability. In the episode, she candidly discusses her plans for the future, which include a potential return to the world of weddings and events or exploring more artistic directions. We know a shift in focus definitely resonates with many of our creative listeners. Anna's journey exemplifies the entrepreneurial spirit of embracing change and exploring new avenues for growth. In the episode, she emphasizes the significance of staying open to new ideas and continuously collecting data to fuel her creativity. Anna's ability to switch between research mode and hands-on creative mode serves as an excellent example of how creative entrepreneurs can thrive by maintaining a dynamic mindset. To delve deeper into Anna's insights on innovative tools and adaptability in the realm of paper flower artistry and creative entrepreneurship, we encourage you to listen to the full episode on the PaperTalk Podcast. Anna's journey and wisdom offer a wealth of inspiration and practical advice for fellow artists and creative minds. "I have options in front of me, and I'm wondering which path I would like to take.” - Anna Chedid For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers.

    Episode 138: Hosting a Successful Paper Flower Workshop

    Play Episode Listen Later Oct 5, 2023 25:05


    Taking the leap from paper artist to workshop host can be daunting. Even if you've already hosted a paper flower workshop, you may still feel overwhelmed and unsure at how to best navigate this part of your creative business. In this episode, we're excited to explore the intricacies of crafting an engaging and memorable paper flower workshop. If you've ever dreamed of sharing your paper crafting expertise with eager learners, this episode is tailor-made for you. From selecting captivating paper flower designs to mastering the art of instruction, we'll guide you through essential steps to create an enriching workshop experience. Here's what you'll learn when you listen: Strategies for curating diverse paper flower designs for various skill levels. Effective instruction techniques, including simplifying complex steps and using visuals. Pricing guidance based on factors like venue costs and materials. Creative promotion methods, including social media and local partnerships. Crafting immersive workshop experiences that leave a lasting impact. You'll glean all of these insights and more when you tune in to Episode 138. Here is a glimpse of the episode's firsthand experiences, practical tips, and proven strategies for hosting successful paper flower workshops. Crafting an Engaging Workshop Experience Imagine a room filled with enthusiastic participants, each engrossed in the process of crafting exquisite paper flowers. This vivid scenario exemplifies the power of a well-orchestrated workshop experience. It's important to thoughtfully curate your workshop to ensure a memorable and captivating experience—but that's easier said than done. In the episode, we put a spotlight on selecting paper flower designs that ignite the imagination and curiosity of your attendees. Whether you gravitate towards sophisticated roses or whimsical daisies, the episode delves into how your design choices can set the mood for the entire workshop. However, it's not solely about the designs; ambiance plays an equally pivotal role. Creating an environment that fosters creativity and comfort is an artform. From meticulously choosing color palettes to optimizing lighting and arranging seating, every aspect contributes. And don't worry, we also dive into strategies that transform your workshop space into an inspiring haven where ideas flow freely, and meaningful connections are forged. By cultivating an engaging workshop experience, you're not just imparting skills – you're creating lasting memories that resonate with participants long after the workshop concludes. Mastering the Art of Instruction Effective instruction thrives on clear communication. It's the cornerstone that transforms seemingly complex processes into a series of achievable steps. Teaching requires a different set of skills beyond artistry. So how can you master the art of instruction? To begin with, you must recognize the diversity of participant skill levels. Not everyone will understand the basics of paper flower making. On the other hand, you don't want seasoned artists to feel like they aren't learning anything. You must break down each step into manageable components that can also give more experienced attendees room to grow. Beyond this, your role as a workshop host extends beyond teaching–it encompasses facilitating a learning journey that's not just educational but enjoyable, fulfilling, and empowering. If that sounds like a tall order, don't panic. The more you teach, the better you will become at juggling all of these expectations. Be sure to listen to the episode where we delve into strategies that stimulate questions, nurture open dialogues, and foster a sense of community. Promoting Your Workshop: From Strategy to Success Having curated an exceptional workshop experience and honed your instructional finesse, the next pivotal step is effective promotion. Getting the word out about your workshop plays an integral role in driving participation and guaranteeing your success. Thinking outside the box can set your workshop apart from the rest. If you can get creative with your outreach techniques, you'll expand your workshop's reach. From collaborating with local businesses to organizing popup events, these strategies can capture the attention of a wider audience and infuse excitement into your workshop's promotion. In the episode, we discuss how to use multiple avenues to reach your target audience of workshop participants. This includes how to amplify your visibility on social media, how to engage seasonal timing effectively, and how to provide a sneak peek that will encourage those on the fence to sign up for your workshop. When you listen, you'll get a boost of confidence in how to successfully market your paper flower workshop. "Promotion plays a pivotal role in driving participation and ensuring your workshop's success." - Sara Whether you're a seasoned workshop host or taking your first steps, the episode offers invaluable insights that will elevate your workshops to newfound heights and leave an indelible impression on participants. Listen now to learn all you can to host a successful paper flower workshop. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 137: Unveiling the Secrets to Lasting Happiness with Ellen Wong

    Play Episode Listen Later Sep 21, 2023 50:45


    We know that the journey of pursuing our artistic passions and building our small businesses is both exhilarating and demanding. In the midst of chasing deadlines, perfecting our art, and managing the daily intricacies of our creative ventures, happiness might sometimes take a backseat. But what if we told you that finding happiness and fulfillment can actually enhance our creative process and elevate our businesses? That's why we're excited to share some invaluable insights with you from Episode 137 that touched upon a topic near and dear to our hearts: achieving lasting happiness as creative entrepreneurs. We've dived deep into the conversation with Dr. Ellen Wong, an expert on happiness. Quynh met Ellen at a mastermind conference and was impressed by her insights on happiness, prompting her to invite Ellen to the show. Ellen shares her personal journey of overcoming anxiety and depression and her quest to understand true happiness and its cultural aspects. Here's what you'll learn when you listen: The significance of redefining success on your own terms and avoiding pursuing goals solely for external validation. How to cultivate contentment through the "nine pillars of happiness" by nurturing relationships, purpose, and self-awareness. Insights into navigating major life transitions, like retirement, while maintaining a sense of purpose and communication in relationships. Questioning the pursuit of traditional markers of success in the entrepreneurial world and aligning business goals with personal desires. The value of making intentional decisions by reflecting on motivations, identifying limiting beliefs, and ensuring actions align with authentic selves for a happier and purposeful life journey. Now, we won't give away all the details here—we want to encourage you to listen to the full episode to truly grasp the depth of these insights. But below you'll find three key takeaways that can reshape how we approach our creative paths and entrepreneurial endeavors. Are you ready to discover the secrets to lasting happiness? Let's dive in! Redefining Success on Your Own Terms In the fast-paced world of creative entrepreneurship, it's easy to get caught up in the external markers of success—revenue numbers, social media metrics, and industry recognition. Ellen encourages us to pause and reconsider what success really means. She challenges us to redefine success on our own terms, aligning it with our unique values and passions. When you listen, you'll hear an example of a certain paper flower artist who initially measured success solely by the number of orders she received. As her business grew, so did the pressure to meet higher demands. However, she realized that this path was leading her away from the joy of creating intricate paper art, which was her true passion. This realization prompted her to redefine her success by focusing on the quality of her artistry and the personal connections she forged with her clients. This shift not only brought her more fulfillment but also allowed her to create art that resonated deeply with her audience. You'll have to listen to the episode to find out who shared that story, but it's a perfect reminder that success is not a one-size-fits-all concept. It's not just about achieving predefined milestones; it's about creating a journey that aligns with our individual desires and aspirations. This means acknowledging that our version of success might differ from traditional norms, and that's perfectly okay. It's about embracing the freedom to define success in ways that resonate with our creative spirits. The Power of Prioritizing Authentic Contentment In the midst of our entrepreneurial hustle, we often find ourselves caught in a cycle of chasing after goals without pausing to ask, "Is this truly making us happy?" The episode introduces us to the notion of contentment—finding genuine satisfaction in our present moments while still pursuing our aspirations. It's a powerful reminder that our pursuit of happiness shouldn't be postponed until we hit specific milestones, but rather integrated into our daily lives. You may achieve impressive growth and recognition in our industry. But for many of us, the happiness that brings can be overshadowed by the constant pressure to achieve more. Contentment within the journey is key to avoid this pitfall. Embracing contentment doesn't mean abandoning our ambitions; it means infusing our journey with moments of joy and self-care. As creative entrepreneurs, our well-being is integral to the quality of our work. By learning from these stories and incorporating contentment into our daily lives, we can cultivate a healthier, more sustainable approach to our creative endeavors. To uncover more insights and stories that exemplify the power of contentment, we invite you to tune into the full episode with Ellen. It's a conversation that may just inspire a transformative shift in how you approach your creative pursuits. Embracing Change and Redefining Retirement As creative entrepreneurs and small business owners, our journey is often marked by change and evolution. The episode delves into the concept of retirement, shedding light on how our identity and purpose might shift during this phase of life. It's not uncommon to hear stories of people experiencing a sense of emptiness or disconnection upon retiring, particularly if their identity had been closely tied to their career for decades. A compelling example from Ellen is that of a couple who had devoted their lives to their careers, putting in long hours to provide for their family. However, as retirement approached, they realized that their deep connection had waned over the years due to their individual pursuits. The episode explores the importance of nurturing relationships and prioritizing communication throughout our journey, rather than relying solely on external factors to bring us happiness. By fostering connections with loved ones and being open to change, we can redefine retirement as a new chapter of growth and exploration. This insight serves as a reminder that our journey as creative entrepreneurs is intertwined with personal growth, relationships, and change. By embracing the lessons shared in the episode, we can approach retirement and transitions with a fresh perspective, ensuring that our journey remains fulfilling and purposeful. To gain a deeper understanding of how to navigate these transitions and embrace change, we encourage you to listen to our conversation that offers valuable insights for both our personal and professional lives. "More often than not, our drive and what we call ambition is what is pushing us to work all those extra hours... The key is, do they matter to you? And do you actually want them?... You have to decide what life you wanna live and then go backwards from there and then make a decision about how your business is gonna support that." - Ellen In a world often driven by external markers of success, Ellen's insights serve as a compass guiding us toward a more fulfilling and purposeful path. Let's embark on this journey together, redefining our own version of success, nurturing contentment, and honoring our authentic selves. As creative entrepreneurs and paper artists, we have the unique opportunity to infuse our passion and creativity into every aspect of our lives, leading to a more balanced and joy-filled existence. So, don't miss out on the chance to delve into the full conversation. Your journey to happiness and fulfillment awaits—one intentional step at a time! For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community.

    Episode 136: Mastering Mass Production and Scaling Your Creative Business

    Play Episode Listen Later Sep 7, 2023 31:42


    Episode 136: Mastering Mass Production and Scaling Your Creative Business Join us on Paper Talk as we explore the world of mass production, sharing essential tips for creative small business owners and paper artists like you. As your business grows, you might find yourself in need of help. In this episode you can discover the significance of bulk orders in scaling your craft and boosting your business. From planning and logistics to packaging and shipping, we'll guide you through the process, ensuring quality and efficiency. What you'll learn when you listen to Episode 136: The significance of mass production for creative entrepreneurs and its potential in scaling a business. Insights into navigating the planning and logistics of mass production, setting clear expectations, and accurate pricing. Tips on packaging and shipping flowers for safe delivery and client satisfaction. The art of counting and organizing creations during mass production to maintain consistent quality. Understanding weatherproofing for secure shipments and the importance of charging shipping and handling costs, plus the benefits of FedEx and UPS accounts for corporate clients. Join us on this exciting journey of mastering mass production. Tune in to Episode 136 of Paper Talk Podcast, or take a peek below to get a taste of what you'll learn. Understanding the Importance of Mass Production Mass production isn't just about making a large quantity of your exquisite paper creations; it's a strategic approach that can elevate your business to new heights. One of the most significant advantages of mass production is scalability. By streamlining your production process, you can efficiently produce a higher volume of products, allowing you to meet the demands of larger projects and corporate clients. Imagine the potential when you can confidently say, "Yes, we can handle your grand event decoration" or "We can provide the paper flowers for your corporate convention." Mass production empowers you to take on such opportunities without feeling overwhelmed. But like any endeavor, mass production comes with its initial challenges and common misconceptions. We have been there, and in the episode we share our insights about navigating this new frontier. From finding the right balance between quality and quantity to managing timelines and customer expectations, we've got you covered. Navigating the Planning and Logistics of Mass Production We know that when it comes to mass production, meticulous planning and efficient logistics are the keys to success. In the episode, we dove into expert methods of mentally mapping out timelines and designing due dates, which can be a game-changer for your paper art business. Some advice from Quynh is to mentally map out the timeline you need and then backdate it to establish a design due date. This proactive approach allows you to set clear expectations with your clients from the start. In the episode, she shares how she communicates this effectively to her clients, ensuring that they understand the importance of timely decision-making to keep the project on track. Setting clear expectations with clients is crucial in mass production to avoid last-minute decisions and delays that could throw off your entire schedule. On the podcast we discuss the power of communicating early on with clients about the importance of making timely decisions. This not only helps in avoiding project delays but also allows you to confidently plan your resources and team accordingly. We chatted about much more, including pricing mass production projects, how to package and ship to avoid damage, who to ship with, and whether or not you should send a test model to clients for approval. You'll want to tune in to the episode so that you can confidently take on larger projects, attract corporate clients, and provide exceptional paper artistry while efficiently meeting deadlines. Ensuring Quality and Success in Mass Production When it comes to mass production, maintaining quality is key to the success of your creative business. On the podcast we share essential tips and tricks to ensure top-notch results throughout the process. One of the most crucial aspects of mass production is counting and organizing your creations. Listen now to hear u s talk about the art of counting and how it can make or break your project. We share personal experiences of double-checking and recounting paper flowers to ensure accuracy, emphasizing that even the slightest miscount can cause a significant setback. Consistency is paramount in mass production, especially when working on a large number of pieces. In the episode we discuss the significance of maintaining the same level of quality across all your creations. Whether it's the size, shape, or color, ensuring uniformity in your paper flowers will leave a lasting impression on your clients and elevate your brand reputation. Listen for the full scoop on how to make sure this happens for your project. “Yeah, I can actually do it because I've done it before. But I actually hired help for this really big project that I did. I showed them how to do it, and then I just gave one job at a time. It took three people doing it, and we're sending out thousands of flowers, three people doing it." - Quynh In conclusion, mastering the art of mass production can revolutionize your paper flower business. The insights shared in this episode of the Paper Talk Podcast highlight the importance of planning, setting expectations, and accurately pricing your creations. Don't forget the significance of packaging and shipping to ensure client satisfaction. Counting, organizing, and maintaining consistent quality will set you up for success in every project. As paper artists and creative entrepreneurs, we understand the challenges and rewards of this journey. Embrace the opportunities that mass production can bring to scale your business and attract corporate clients. With dedication and attention to detail, you'll be ready to take your craft to new heights. For more inspiring discussions and helpful tips, be sure to join us on the Paper Talk Podcast or in our Facebook group. Please also consider donating on our website to help us keep producing great content like this. Together, we'll continue to grow, learn, and celebrate the artistry of paper flowers. Thank you for being part of our wonderful community!

    Episode 135: Mastering Social Media and Pinterest for Your Paper Business

    Play Episode Listen Later Aug 24, 2023 29:41


    Welcome to the latest episode of Paper Talk Podcast! Today, we're excited to host the talented paper artist and creative entrepreneur, Poy T. Granoti of Summer Space Studio. Poy shared her valuable insights on navigating the ever-changing landscape of social media, the importance of branding for creative businesses, and harnessing the power of Pinterest to drive success. What You'll Learn in Episode 135: Changes in social media algorithms and how they impact artists. Strategies for maintaining a healthy relationship with social media. The importance of branding and how it can help creative businesses stand out. Insights into utilizing Pinterest for reaching target audiences and driving revenue. Tips for researching keywords and understanding the user journey on Pinterest. An overview of Idea Pins on Pinterest and recent changes to the feature. Balancing personal and promotional content on social media and finding a unique voice. Poy's personal experience with sponsorship opportunities and promoting products. Sneak peeks into Poy's upcoming projects and her approach to creating holiday-themed paper art Below you'll find a sneak peek into our stimulating discussion. While we'll be sharing some helpful tips, we encourage you to listen to the full podcast episode for the complete conversation and to truly immerse yourself in Poy's expertise. So, without further ado, let's explore the fascinating world of social media, branding, and Pinterest! Staying Sane in the Ever-Changing Social Media Landscape In today's digital age, social media platforms like Instagram and TikTok have become integral to the success of creative entrepreneurs. However, navigating the ever-changing landscape of these platforms can often feel like a rollercoaster ride. We had the pleasure of discussing these challenges with the talented Poy. Algorithm changes are one of the major hurdles that creators and artists face on social media. Poy shared her insights on the impact of these changes and how they can affect visibility and engagement. But fear not! Poy also offered valuable tips on how to maintain your sanity amidst these fluctuations. One of the key takeaways from the episode was the importance of setting boundaries. It's easy to get caught up in the never-ending cycle of posting, commenting, and chasing algorithms. Poy reminded us of the significance of being present and taking breaks to avoid burnout. By creating a healthy balance between work and personal life, we can approach social media with a refreshed mindset and better focus on our creative endeavors. Listen to the episode to hear more about the importance of adapting to new technologies like AI in marketing and how to stay ahead of the curve. Branding and the Power of Personality Branding plays a crucial role in the success of any creative business. On the podcast, we explored how showcasing personality alongside products can create a strong connection with your audience and set you apart in a crowded social media landscape. When it comes to branding, it's not just about having a logo or a catchy tagline. It's about creating a consistent and authentic brand voice that resonates with your target audience. Poy shared her experiences and emphasized the power of injecting your personality into your brand. By letting your true self shine through, you can forge a deeper connection with your followers and create a loyal community. During the podcast, Poy's genuine enthusiasm and personal touch stood out. Her presence on social media extends beyond showcasing her paper flowers. This approach has allowed her audience to feel like they knew her, creating a sense of familiarity and trust. By infusing her own unique personality into her brand, Poy effectively differentiated herself from competitors and built a devoted following. We encourage you to reflect on your own brand voice and consider how you can infuse your personality into your business. What sets you apart? What makes your creative journey unique? By answering these questions, you can uncover your brand's authentic voice and use it to forge a genuine connection with your audience. Pinterest: Unleashing the Power of Visual Discovery When it comes to visual discovery and reaching a broader audience, Pinterest emerges as an invaluable platform for creative businesses. We had an insightful conversation with Poy about harnessing the potential of Pinterest and maximizing its impact on your creative journey. Pinterest offers a unique opportunity to showcase your work, gain inspiration, and drive traffic to your website or online store. To make the most of this platform, Poy emphasized the importance of conducting thorough keyword research. By understanding the search behavior of your target audience, you can optimize your content and increase its visibility. Furthermore, Poy highlighted the significance of understanding the user journey on Pinterest. By creating boards that align with your category or niche, you can curate a collection of pins that appeal to your target audience. Additionally, Poy discussed the concept of an anchor board, which showcases your own products exclusively. Listen to the episode to hear her full explanation. It's worth mentioning that Pinterest has recently made changes to its platform, including updates to its feature called Idea Pins. While these changes offer exciting possibilities for creators, we encourage you to listen to the podcast to gain a comprehensive understanding of these updates and how they can benefit your creative business. Balancing Personal and Promotional Content on Social Media In today's digital landscape, social media plays a pivotal role in the success of creative entrepreneurs. However, managing social media platforms can be a challenging task, especially when it comes to striking a balance between personal and promotional content. When it comes to managing social media, each individual approaches it differently. In the episode, our hosts, Quynh and Sara, shared their personal strategies for maintaining a healthy relationship with social media. They emphasized the importance of being intentional and setting boundaries. Listen to learn how they were able to create a sense of balance and avoid feeling overwhelmed. It's important to find your own balance between personal and promotional content on social media. While it's crucial to promote your products and offerings, injecting a personal touch and showcasing your unique personality can make a profound impact on your audience. Poy's success in incorporating her personality into her brand resonates with her followers, creating a strong connection beyond just the products she offers. "Be active on [social media], but you need to find your balance for it too." - Poy As paper florists, paper artists, and creative small business owners, it's essential to navigate the digital landscape with confidence. By implementing the insights and tips shared in this episode, we can develop strategies that help us find success and build a strong online presence. However, there's much more to uncover in the full conversation, so we highly encourage you to listen to Episode 135 of Paper Talk Podcast for a deeper dive into these topics. Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Let us know how you manage social media for paper flower business or if you still have questions!

    Episode 134: Welcoming a New Host and Navigating Transitions

    Play Episode Listen Later Aug 10, 2023 26:53


    We are thrilled to introduce our new co-host, Sara Kim of Handmade by Sara Kim. With her expertise in cardstock paper flowers and her passion for building successful small businesses, Sara brings a wealth of knowledge to our discussions on supporting creative entrepreneurs in the world of paper art and paper floristry. In Episode 134, we invite you to join us in getting to know Sara and learn all about our exciting plans for the upcoming season. You'll also get a sneak peek into the upcoming projects from hosts Quynh Nguyen and Jessie Chui, including the changes in Jessie's role within the podcast. What You'll Learn from Episode 134: What the shift in hosts means for Paper Talk moving forward. The difference between a coach and a mastermind group. How to navigate outsourcing parts of your small business. Important topics we'll cover in Season 6 and how to suggest ideas. Where we're all headed in the near future on our paper flower journeys. If you're unable to listen to the episode right away, take a peek with these three important lessons that you can glean from Episode 134. These lessons are applicable whether you're a seasoned artist or just starting out, providing valuable insights to help you thrive in the world of paper artistry. Be sure to listen to the podcast for all of the important details. Lesson 1: The Power of Internet Friendships and Community Growth In the vibrant world of paper floristry, connecting with like-minded individuals is essential for growth and inspiration. In Episode 134, we are excited to share our own experiences of forming strong bonds and building our creative community through the power of internet friendships. We first met and connected on Instagram, where we recognized our shared passion for creativity and running successful businesses. It's incredible to witness the potential of online platforms in bringing together artists, paper florists, and entrepreneurs from all corners of the globe. Through this virtual connection, we found not only friendship but also a source of motivation, support, and collaboration. We can't emphasize enough the importance of internet friendships in the creative community. It offers a platform for artists from around the world to share their work, exchange ideas, and learn from one another. By connecting with fellow enthusiasts online, we can tap into a vast network of knowledge and experience, breaking through geographical barriers and finding a sense of belonging. Moreover, the joy of seeing our community grow is immeasurable. As more individuals join this vibrant network, opportunities for collaboration and support multiply. We are thrilled to witness the growth of our community and the countless possibilities it brings. By actively engaging in online communities, paper artists and florists open themselves up to a world of connections. Lesson 2: Seeking Guidance and Support during Transition As fellow creative entrepreneurs, we understand the importance of seeking guidance and support during periods of transition. In the episode, we open up about our personal experiences of seeking help, joining mastermind groups, and redefining our business identities. Transition periods can be challenging and overwhelming, but they also present valuable opportunities for growth. By seeking guidance from mentors, coaches, and successful peers, we have been able to gain clarity and merge our artistic passions with effective business practices. Learning from the experiences of others and implementing new strategies has proven to be invaluable in navigating these transitions with confidence and purpose. Joining mastermind groups has been a game-changer for us. These supportive communities of like-minded individuals provide a platform for brainstorming, accountability, and learning from each other's successes and challenges. Through mastermind groups, we have gained insights and perspectives that have propelled our businesses forward. The power of collective wisdom and collaboration cannot be understated when it comes to navigating the intricacies of running a successful creative business. As our businesses evolve and adapt to changing landscapes, it is essential to take the time to reflect on our values, goals, and the direction we want to move in. Seeking guidance during these times of redefinition can help align our artistic vision with our business strategies, ensuring that we are staying true to ourselves while effectively meeting the needs of our customers and clients. Navigating periods of transition can be daunting, but it doesn't have to be a solitary journey. Seeking guidance and support is crucial to staying on track. We encourage all creative entrepreneurs to tap into the wealth of knowledge and support available within our vibrant community. Lesson 3: Balancing Personal Expression and Business Growth Finding the right balance between personal expression and business growth is a common challenge for creative entrepreneurs. In Episode 134, we explore the importance of this balance and share insights on how to achieve it. During the episode, Jessie opens up about her decision to step back from the podcast and focus on her artistic practice. Listen to hear all about how Jessie recognized the need to dedicate more time to creative exploration. As an artist, it's essential to nurture one's creativity, experiment with new techniques, and delve deeper into artistic pursuits. By prioritizing personal expression, artists can continue to grow, evolve, and find their unique voice. When artists allow themselves the space to explore and experiment, they bring fresh perspectives and innovative ideas to their work. This authenticity and artistic growth contribute to the distinctiveness of their brand and help them stand out in a crowded market. It's crucial to remember that personal expression and business growth go hand in hand. By striking a balance between the two, artists can infuse their business endeavors with their unique artistic vision, creating a brand that resonates deeply with their target audience. In the podcast, we delve into the nuances of balancing personal expression and business growth. We share personal stories and insights to help creative entrepreneurs find their own equilibrium. "We all have different ways to approach things creatively, and we all are in different stages of our creative practice." - Jessie In Season 6 our goal is to empower creative entrepreneurs in the world of paper art and paper floristry. Through inspiring interviews, practical advice, and exciting projects, we aim to provide valuable insights that will help you elevate your business and unleash your artistic potential. Episode 134 has been a glimpse into our transformative journey. These lessons are just the beginning, and we invite you to dive into the full episode and join us for the upcoming season to uncover even more valuable insights. We want to hear from you! As we continue to create content that resonates with the paper art and paper floristry community, we encourage you to suggest specific topics or areas you would like us to explore. Your input is invaluable in shaping the future episodes of Paper Talk Podcast and ensuring that we provide the information and inspiration you seek. You can also join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for joining us on this journey. Let's thrive together as we unlock the full potential of our creative businesses!

    Episode 133: An Exclusive Interview with German Crepe Paper Manufacturer Werola

    Play Episode Listen Later Jul 27, 2023 38:09


    Title: Episode 133: An Exclusive Interview with German Crepe Paper Manufacturer Werola Welcome back to Paper Talk Podcast, Season 6! We're so excited to be back with more of the best in the world of paper flowers and creative small businesses. In this highly anticipated episode, we dove into the vibrant world of crepe paper with an exclusive interview featuring Bernd Firmbach, the Vice President of the German crepe paper division Werola at Seaman Paper. This was such an incredibly rare opportunity, and you won't want to miss a moment of our conversation. Join us as we explore the production process, sustainability initiatives, and the future of German crepe paper. This episode is a must-listen for paper florists and enthusiasts seeking to discover new insights to unleash their creative potential. Here's a peek at what you'll hear when you listen. Why Is Each Sheet of German Crepe So Unique? Bernd took us behind the scenes at Werola, where the art of transforming jumbo rolls of paper into exquisite crepe paper comes to life. Dyeing, dipping, cutting, and rolling are just a few of the intricate techniques employed by their skilled artisans. Bernd emphasized the importance of quality control and revealed how the manual nature of their production leads to the fascinating variations in color and texture that make each sheet of Werola's crepe paper unique. If you've used German crepe paper before, you know firsthand how beautiful and unique it can be! You won't want to miss the details of what goes on behind the scenes to create this favorite paper. How Sustainable and Safe Is German Crepe Paper? At Werola, environmental sustainability is a core value, making German crepe paper a wonderful choice for paper florists who want their art to have a positive impact on the world. In the episode, Bernd discussed Werola's conscientious efforts to conserve water, recycle dyes, and prioritize the use of recycled paper whenever feasible. Listen to hear how these efforts are part of the reason why German crepe paper has those variations in color discussed above. Bernd also addressed common concerns regarding the safety of crepe paper. You can get the full rundown by listening, but know that Werola conducts rigorous tests to ensure their crepe paper meets strict safety standards. Their products are free from harmful substances, further exemplifying Werola's commitment to consumer well-being. Any Exciting Product Developments on the Horizon? Bernd shared about exciting collaborations and emphasized the growing demand for certain colors from our paper flower community. With a keen eye for artistic styles and cultural preferences, Werola's team continuously explores new color options. Listeners will be thrilled to learn about the potential for expanded color ranges and even larger folds of crepe paper, allowing for endless possibilities in our creative endeavors. Be sure to listen for details about which colors and products they are planning to add. Bernd also acknowledged that Werola is keen to improve market accessibility, responding to feedback from the artistic community. Listeners who yearn to find Werola's exceptional crepe paper in local stores will be delighted to learn that the company is actively working to expand sales distribution and forge new connections to better serve artists and crafters worldwide. What You'll Learn When You Listen to Episode 133 The intricate production process behind Werola's crepe paper Werola's commitment to sustainability and environmental responsibility The safety of Werola's crepe paper for contact and ingestion Exciting collaborations and expanding color options Werola's plans for enhanced market accessibility We collaborated with Werola to bring two lucky winners a packet of German crepe paper featuring ten beautiful colors. All you have to do is answer our poll questions by August 3 to enter. To enter into the giveaway, click here to fill out the poll questions. This exclusive interview with Bernd Firmbach of Werola unraveled the captivating world of German crepe paper. We would love to see what you have done with this incredible paper! Tag us on Instagram with @papertalkpodcast and let us know what you want to explore in future episodes. You can also join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support!

    Episode 132 - What It Takes to Create, Print, and Ship Fine Art Prints

    Play Episode Listen Later Jul 28, 2022 28:05


    We discuss all of the research and decisions it took for Jessie to create fine art prints of her paper flowers. Learn what it takes to sell digital art. ****** Branching out your paper flower business can bring more financial stability and keep you excited creatively. The world of fine art prints can open an entirely new world of possibilities. In our latest episode of Paper Talk, we chatted about how Jessie has expanded her business from paper flower commissions, to writing a book, and now offering fine art prints. The amount of work that went into digitally creating the art, choosing a printer, and figuring out how to ship to customers is quite staggering. But that's why we're sharing what Jessie learned along the way so that you can more easily explore how to offer prints of your work. Here's what you'll learn when you listen to our conversation: ► All about Jessie's new limited edition print collection. ► How to work with and select printing and shipping companies for fine art. ► What to think about when expanding your product line. ► How Jessie created her digital artwork from photos of her paper flowers. ► Tips for the best frames for Jessie's art if you purchase prints. If you can't listen right away, here are some tips that apply to expanding your paper flower business in any direction. Research the Unknowns As Jessie shared on the podcast, she did a lot of research for her new venture. Which size should she choose? Which paper? There are a million options and they all make the art look a little different. Which company meets the right quality standards for printing fine art? Do they ship directly to the customer? If you're looking into creating your own prints, this episode is the perfect place to start your own research! Jessie shared so much useful information about these questions. We've also covered many other topics on this podcast about areas that many paper florists explore. Learn about building a YouTube channel in Episode 112, what it takes to run a brick and mortar shop in Episode 110, or creating digital magazines and writing books in Episode 102. Search our archives for a plethora of topics that can get you started. Whatever new direction you're contemplating, start researching now! Learn New Skills Paper flowers are a fairly new industry. That means you're probably really good at experimenting and learning new skills as you grow as an artist and business owner. We wear many different hats, and as you expand your horizons, you'll wear even more. “That's where your creativity grows, when you push yourself to those limits, when you challenge yourself with doing something more.” -Jessie Chui Jessie shared in the episode about how she had to learn new things in Photoshop as she created her digital art. It took time. That's okay! What's fantastic about this new skill is that Jessie can definitely use that knowledge again. This could be an important consideration when deciding which direction to push yourself. Which skills would you need to be successful? Will those skills be useful for other projects? If you're not sure, it can still be worth it to pursue your idea. If your new knowledge will help you in other areas of your business, that's even more incentive to put in the time and effort to learn. Share Your Work Putting yourself out there can be scary, especially if it's art you've put your heart and soul into. Will anyone buy it? Will anyone even like it? Is it worth the time, energy, and money? You should weigh the pros and cons of any decision. You should make sure that you're not pouring so much into a new venture that it will make it impossible to recover if things fail. All that said, go for it! If fear is holding you back, take a leap of faith. Maybe no one buys your work, but you've learned something new and put your art out into the world. As Jessie shared, even if no one buys her new work right now, they now know that she offers that product. It can open new doors later. You never know what will happen, so try! ****** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support!

    Episode 131 - Season 6 Preview: Back to Basics

    Play Episode Listen Later Jun 16, 2022 48:50


    Season 6 will get back to the basics of our craft. We'll debate the best tools, materials, and techniques to use when making paper flowers. At the end of the day, we're here because of paper flowers. On this podcast, we've talked about a wide variety of subjects to support paper florists on their journeys. For Season 6, we're getting back to the heart of the matter: the actual paper flowers! In our latest episode of Paper Talk, we gave a sneak peek at what we'll be discussing in Season 6. What we're most excited about is getting more opinions from people like you! We want to know which tools and materials you prefer and why. We want guests who disagree with us. As Jessie explained: “It's going to be a really interesting season. We're used to using what we like, using what we've always used. But there's so many other ways of making paper flowers, and so many other situations as well.” -Jessie Chui Be sure to join our Facebook group where we'll be posting polls about which techniques and materials you prefer, and please email us at info@papertalkpodcast.com if there is a topic you are super passionate about. We'd love to have you on the podcast as a guest! Here's what you'll learn when you listen to our conversation: ► Some of the topics we'll discuss in Season 6. ► Why the variety of opinions we include on the podcast is so valuable. ► How to build a creative business that's manageable. ► Why it's okay to make your own rules for marketing. To get you started thinking about your opinions, here's a peek at some of the topics we discussed on the episode. Which Crepe Paper Is Best? Back in the day when we got started in the paper flower world, crepe options were limited. Now crepe paper is more available and more varied than ever before. Do you prefer Italian or German? Do you love Chinese crepe? Which weights do you go back to over and over again, and why? We already know our answers to these questions, but we want to learn from you! There aren't right or wrong answers. Which Glue Should I Use? Jessie shared in the episode about her experience using three different types of Aleene's Tacky Glue at her recent workshop. One of the attendees had poor eyesight and couldn't see where she was applying the clear glue. This is the sort of situation that we hadn't thought about before. This is why we want to have more guests on the podcast to share their experiences and preferences. Again, there isn't a one-size-fits-all answer here. We want to bring you as much information as possible so that you can make the right choice for you. “One of things that we really love about our platform is that we're very sharing. We want to share as many tips and advice as possible to grow you as an artist, to expand your tools and knowledge for how to make better paper flowers.” -Quynh Nguyen Which Camera Should I Buy? When it comes to sharing images of your paper flowers, there are a ton of options. Many of us start out snapping pics with our phones, which is great. Some photos are better than no photos. But if you're looking to up your picture game, investing in a professional camera is something that many paper florists do. Your creations are beautiful; you want to showcase them in the best light possible. For those of you who have taken that step, do you love your camera? Do you swear by Nikon? Are you Canon all the way? Email us if you're passionate about your camera! (For tips on photographing your products, check out our archives! Episode 60 with Caroline Tran is a great place to start.) ________________________________________________________________ We'll cover all of this and more in Season 6 of Paper Talk, so stay tuned! Start chatting with us now on our Facebook group. Please also consider donating on our website to help us keep producing great content like Season 6. Thank you for your support!

    Episode 130 - Over Coffee: Why It Can Be Good to Shift Direction

    Play Episode Listen Later May 12, 2022 41:18


    We wrap up our season about finding your why as a paper florist. Learn why it can be beneficial to shift your artistic and business direction as you hone in on what matters to you. Making changes is difficult, but necessary. Shifting direction can help you uncover your why and get closer to what will bring you true joy. In our latest episode of Paper Talk, we wrapped up Season 5 by talking about how our whys have shifted and how we made changes accordingly. You don't have to keep doing the same thing out of obligation or because you think it will get better with time. Even small tweaks here and there can make a world of difference. If you never change, you'll never discover something new that could get you closer to your why. If you're still struggling to hone in on what exactly it is that draws you to paper flowers, spend some time with our Why Worksheet and listen to the episode for tips about making those difficult changes. Here's what you'll learn when you listen to our conversation: ► How our whys have shifted over time and why that's a good thing.► Even more about what you can do to find your why, if you haven't yet.► How to focus your work to find joy and avoid burnout. ► Recommended listening and reading for finding your artistic vision. If you can't listen right away, know that you're not alone in struggling to figure this all out! You will get to your why, and these three tips will help. Break Out of Imposter Syndrome You may look at other established paper florists and think they have it all figured out. We bet that's not true. Even after spending a lot of time and energy to uncover what makes her happy, Quynh shared on the episode about how she's still struggling to figure out which direction to go. “It's so hard when…you go around in this eternal circle asking yourself, ‘Am I doing the right thing?' And imposter syndrome comes up because you're circling back and forth. And I've been in that place before, and sometimes you just need to stop and you need to work really hard to get out of that cycle.” -Quynh Nguyen Most of us will feel imposter syndrome at some point. If you get caught up on “I shouldn't be here; I don't deserve this,” then you'll never get to your why. Stopping those thoughts is easier said than done, but you can listen to Episode 80 about Overcoming Imposter Syndrome for even more help. Talk to a Friend or Mentor Talking through your struggle is a vital part of this journey! That's one reason why we started Paper Talk. We wanted to share what we're going through with you because it's beneficial for everyone to hear about these difficulties. We have also relied heavily on mentors to guide us as we make changes to our businesses. Their advice is invaluable. You really can't fake experience, but a mentor can offer a bit of theirs to help you along. You might not be in a position to find or pay for a mentor, but you can find someone who can listen. Your partner or spouse or sibling might not fully understand the world of paper flowers. That's okay! Sometimes simply saying things out loud can help you find clarity. Know Your Why Is Waiting You might not yet recognize your why, but it's there. On the podcast, we talked about some of the guests we've had on over the years and how their focus has changed over time. “Three years ago [our podcast guests] would have had no idea they would go in this direction, and yet it is to some extent consistent with their core why. It's just their why is manifesting itself in different ways.” -Jessie Chui Some of those guests knew what their why was three years ago. Some didn't, but it was still there. There is a reason you are drawn to paper flowers. You just need to narrow down what exactly it is so that you can pursue it. Listen to the episode to hear even more about how to uncover what it is about the various aspects of being a paper florist that brings you joy. Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 129 - Building a Positive Reputation Through Networking with Rebecca Grant

    Play Episode Listen Later May 5, 2022 48:42


    Rebecca Grant shares how she built an incredibly successful and well-respected wedding planning business, in large part due to networking. Many of us rely on word of mouth to advertise our paper flower businesses. Clients are going to trust a friend's or event planner's advice over a random ad any day. But where do you start? How do you connect with people who can recommend your work? In our latest episode of Paper Talk, we talked with Rebecca Grant of New Creations Weddings. She is a very recognized and respected wedding planner in the Seattle area, but that wasn't always the case. Like all of us, Rebecca had to start her business from scratch. She shared fantastic advice for anyone building a creative business. Listen now to learn how to cultivate a positive reputation as you navigate difficult decisions, adverse situations, and that often feared yet crucial piece, networking. Here's what you'll learn when you listen to our conversation: ► Rebecca's journey to becoming a well-respected wedding planner.► How to evaluate if you should take that next big leap with your business.► What to think about when investing money in your business.► How to network successfully, even if you're an introvert!► Why and how Rebecca is partially pivoting to wedding venue ownership. If you can't listen right away, here is a peek at our conversation. Rebecca shared four specific reasons to evaluate when thinking about quitting your day job and jumping fully into your creative business. The last one was, as Rebecca said, “Network, network, network, network, network, network.” A great way to build up your paper flower business is to network with other people in the wedding industry. Here are three things you can do to better connect with other professionals at networking events: Network with Friends Start with who you know! On the podcast, Quynh recommended bringing a friend along to networking events. If you're new to these types of events, or you're on the introverted side, a friend can help you feel less awkward and alone. It's also much easier to gush about your friend's accomplishments, and vice versa. Chat to your friends in the industry to see who would be willing to go with you. Make sure that you know all about their work and they know about yours. “It's great to have friends that push you and are constantly driven themselves. It's just really fun to be a part of their energy and push you to the next level, too.” -Rebecca Grant Take Networking Notes As Rebecca shared on the episode, the wedding networking events that she attends frequently draw in well over fifty people. Even if you only meet half of them, that's still a lot of new faces and details to remember. The solution? Take notes! Add their contact info to your phone, and attach a photo of their business card and a quick note of who introduced you and what you talked about. Also include a photo of them so you don't forget what they look like. You can look for a headshot on their social media or website, or you can ask to take a selfie—and don't feel bad about that request! Rebecca told us that she loves promoting these networking events on social media, because it encourages other people to join in later. She would gladly take a photo with a small group and that gets tagged at the event on Instagram. When individual businesses are built up, the entire industry benefits. Those with more experience in the wedding industry or other creative fields know this, and they will more than likely be very happy to chat and take a photo with you. Follow Up If you meet somebody and they make an impression on you, message them. It doesn't have to be anything fancy. You want to strengthen the connection you made so that later on you can reconnect more easily. Your message can be as simple as this: “Hello! It was great meeting you at [the event]. I enjoyed connecting with you about [subject]. I'd love to chat more sometime and work together in the future. Hope you're doing well!” Rebecca receives many emails from various businesses wanting to work with her. As she said in the episode, she's not going to recommend a business she doesn't know to her clients. But by following these simple suggestions, you can network with people you want to work with. “If you want to work with me, meet me! Get to know me.” -Rebecca Grant Learn even more about networking and taking that next leap with your business by listening to the episode now. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About: Rebecca Grant is a tenured wedding planner in the Seattle market, planning weddings now for almost two decades. She is currently serving as President on the WIPA Seattle board, has been previous Chapter Director for Wedding Network USA, a featured contributor on King 5's New Day NW, along with countless other features through Seattle Times, Lynnwood Times, Event Pros, and so many more. She was also one of four wedding industry pros that worked with the Governor's office through the 2020 pandemic to fight for the safe reopening of weddings and events with WSWEA. She and her husband are the owners of Twin Willow Gardens, a wedding and event venue based out of Snohomish, WA. When she's not working, she enjoys time with family and friends, plus spending time with her two golden retrievers, Barley and Ginger. Learn more about: WEBSITE: newcreationsweddings.com INSTAGRAM: @newcreationswed FACEBOOK: facebook.com/newcreationsweddings PINTEREST: pinterest.com/NewCreationsWed ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 128 - How to Know Your Work is Right for You with Susan Beech

    Play Episode Listen Later Apr 28, 2022 43:31


    Susan Beech shares how she knew that being a paper florist was the right career path for her. Plus, hear about the publishing journey of her new paper flower book. Do you ever worry that you're committing time and money to the wrong job? Even if you know that you love paper flowers, how can you be sure that you're in the right specialty within our industry? How can you avoid investing too much in a path that is ultimately a dead end? In our latest episode of Paper Talk, we chatted with the lovely Susan Beech of A Petal Unfolds. She told us about her process of putting together and publishing her new book, and she shared her journey of discovering which artistic medium was the right fit for her. We're all about finding your why this season, and a huge part of that is being in the best job for you. Listen now to hear how paper flowers clicked for Susan and how you can evaluate which industry or speciality within paper floristry is right for you. Here's what you'll learn when you listen to our conversation: ► How Susan knew paper flower making was right for her.► Details about her book writing and publishing process.► How your unique background plays an important part in your career.► Where to find the best visual references when you can't access fresh flowers. If you can't listen right away, start with these three tips to get you thinking about whether you're in the right place for your career. Push the Boundaries In the exciting world of paper flowers, we're pushing boundaries all the time. In the episode we chatted about the amazing growth that we've witnessed in our industry in a very short period of time. Discovering new uses of paper flowers happens because people like you try something! On a personal level, you will also benefit as you explore new areas of our craft. You won't know if something works until you try it. You won't know if you love something until you roll up your sleeves and do it. To get to that excitement stage, try something new. It's how we all discovered paper flowers initially. We weren't born making them. We had to push the boundaries of what we knew first. Practice New Skills As you navigate new areas of your career, pay attention to whether something is simply not for you or if it's really just beginner's nerves. Susan touched on this when she told us about how she began teaching. “When I first started teaching, I wouldn't say I was a huge natural at teaching—standing up in front of people and teaching a class. But over the years I have had quite a lot of experience with teaching workshops, so I have built up my confidence quite a lot. I can run a class now without getting nervous.” -Susan Beech Trying something new is uncomfortable. That doesn't necessarily mean that it's not for you. While you don't want to invest too much into a pursuit that's not right for your business, do give yourself enough time to get comfortable with the skills needed for it. Find ways that you can practice a new skill like teaching without putting too much time or money on the line. We're creatives, so get creative! Give Time to Self-Reflection Once you try that new skill, you have to give yourself time to think about it. This is where the sometimes difficult work of untangling your feelings comes in. Will you like teaching if you get more comfortable with it? Or will it always feel like a drag? In the episode, Susan told us about her experience trying new tactile mediums. You can hear more on the podcast, but in short, she could feel that paper flowers were special. “It felt different. I think it's the excitement thing. I could see potential, and I could see opportunities, and it was exciting to make as a creator.” -Susan Beech If Susan hadn't been paying attention to how she felt, she wouldn't have worked this out. We've talked a lot about self-reflection this season because it's such a critical step to focusing on your why. Sometimes we're so busy and stressed out that we can easily miss what our gut is trying to tell us. Listen to hear even more about how Susan could tell that paper flowers were right for her, and how you can discover the best path for your career. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About Susan Beech: Susan Beech is a paper artist with a degree in Fine Art from the University of Brighton. She is the founder of the studio A Petal Unfolds, teaches paper flower making workshops in London and Paris, and has taught for brands and institutions such as at the Victoria & Albert Museum and the Financial Times. Her commercial clients include Liberty London and Martha Stewart Living. Learn more about Susan Beech: WEBSITE: https://www.apetalunfolds.com/ INSTAGRAM: @apetalunfolds ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 127 - Finding the Person You Want to Be with Eileen Lim

    Play Episode Listen Later Apr 21, 2022 33:21


    Learn from successful paper florist Eileen Lim about how she transformed from bitter to blooming with happiness by following her why. Do you feel excited to start your day? Do you look forward to your work? Do you feel fulfilled? If you answered no to any of those questions, you need to follow your why back to the person you want to be. In our latest episode of Paper Talk, we chatted with Eileen Lim of Miss Petal & Bloom. She was a delightful early guest on this podcast. We couldn't wait to have her back again to talk about her new book and her why. She beautifully told us how she got back to her true self by making paper flowers and running her business. You'll glean useful tips on how to become the best version of yourself, as well as a peek at the process behind photographing and writing a craft book. Here's what you'll learn when you listen to our conversation: ► How to express your best self and your best qualities in your job.► What Eileen's why is and how she found it.► How she found her aesthetic and showcases her style.► Details about what you can learn from Eileen's upcoming book.► Why taking your own photos can be a strength and how to do it well. If you can't listen right away, here are three things we discussed about how Eileen built her career so that she loves who she is as a person. Read her advice and hear even more on the episode. Take Time to Reflect We've mentioned it before this season, but finding your why takes time. You can't sit down and figure it all out in an hour. On the podcast, Eileen reiterated this piece of wisdom. She had to take the time to dive deep into paper flowers in order to find that she loved it. She had to try things out. She had to fail and succeed at different times. And very importantly, she had to reflect on what exactly she liked along her paper flower journey. But it's worth it! The hard work of self-reflection can lead you down the path that's right for you. It will avoid costly detours and lead to a happier life. “I do like the person who I am when I'm making flowers and when I'm my own boss.” -Eileen Lim Ask for Feedback Eileen shared how she was so miserable at her first job out of college that her parents could notice a big change in her demeanor. She wasn't her regular cheerful self. Our loved ones can often see what we can't. Ask what they've noticed. Do you seem more relaxed in certain situations? Do they notice something that really stresses you out? Listen to their feedback. Do keep in mind that one person's opinion isn't necessarily what you should do. But if multiple people are noticing the same thing, that's a good opportunity to sit down and think about how exactly you could incorporate their advice. Simply talking it out with a friend can help you get closer to your why, even if they don't offer any concrete feedback. Find someone you trust to talk about your paper flower journey with. Make a Change Once you've done the difficult work of self-reflection and eliciting feedback from loved ones, you need to take action. Taking that leap into the unknown can be scary! You might not be ready to jump into the deep end, but you should make changes where you can. You're going to make mistakes. That's okay. We all do. You can learn from them and do better in the future. “Even though it's challenging and even though I make mistakes, at least I can say that I stay true to myself and I'm happy with who I am.” -Eileen Lim Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About Eileen Lim: Eileen Lim is the paper artist behind her whimsical online moniker ‘Miss Petal & Bloom.' Based in Singapore, she is a full-time, self-taught crepe paper artist and has crafted blooms for brands such as Gucci, Bvlgari Parfums, Jo Malone, The Body Shop, Keds, Coach, Olivia Burton, and many more. She loves to teach and hopes to share the joy of crafting through her online courses, as well as her new book 'Crepe Paper Blooms, Bugs and Butterflies' (to be released May 2022). Learn more about: WEBSITE: www.misspetalandbloom.com INSTAGRAM: @misspetalandbloom ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 126 - Over Coffee: How We Use and Experiment with Crepe Paper

    Play Episode Listen Later Apr 14, 2022 55:00


    Jessie and Quynh discuss the various weights of crepe paper, including their strengths and limitations. We share lots of tips for how we use them and how to experiment with crepe. The world of crepe paper has grown so much in recent years. Paper florists are being seen and celebrated outside our industry, and supplies are becoming ever more accessible. That includes changes to which crepe paper is available. In our latest episode of Paper Talk, we chatted all about the foundation of our craft: paper! We discussed where the newish 90 gsm Italian crepe fits in, how to improve colorfastness, and lots of tips for how to use all of the weights. Listen now to get back to the heart of what we do and what we love about crepe paper. Here's what you'll learn when you listen to our conversation: ► Some big places outside our industry that have featured paper flowers recently.► How we use each weight of crepe paper and practical tips for each.► Where to start with coloring crepe paper and preserving color.► Why experimentation is so vital to paper flower making. If you can't listen right away, here are three reasons why you should start experimenting. Learn through Experience Experience is the best teacher. We and other teachers can guide you in the right direction, but trying it yourself is going to give you the most encompassing and useful knowledge. “It's so satisfying once everything falls in place and you're like, ‘That paper's good for this. I know the properties of that paper. I know the qualities. I know what it can do, what it can't do. What are its limitations, what are its strengths.' And I think that requires you to get your hands on it and work with it and also fail.” -Jessie Chui Get your hands on the different weights of paper. Experiment! Make mistakes! You'll learn something valuable with each project that will make your future work even stronger. You can hear what we've learned through experience with crepe on the episode. Discover Something New Breakthroughs in how we use crepe will never happen if we don't experiment! Paper artists are constantly innovating because they try new things. Our industry would be static if we didn't. There's no creativity or joy in doing the same thing over and over again without any innovation. “That's the fun part about paper flowers. Just like in nature, none of my paper flowers are exactly the same.” -Quynh Nguyen We all benefit from this as we share our discoveries with one another, as well. You don't have to do all of the experimenting on your own. When we all take on some of the experimentation, our entire industry benefits. Do keep in mind that you don't have to share everything you learn. As Jessie said on the podcast, she doesn't want to share how she makes her pansies. They are so important to her signature look, that she wants to keep what she's discovered about making them to herself. That's completely fine! Do consider where you can share and don't keep everything to yourself. Fill Your Unique Needs No two paper florists are the same. All of us will prefer different papers, flowers, glue, techniques, and on and on. That's how it should be. We aren't a factory trying to make all of our paper flowers come out the same. That does mean that no one else can figure out what works best for you. You have to experiment with various crepe paper to see what you like and what will look best for your aesthetic. This takes time and practice, but the results are completely worth it. As we discussed in the episode, you can become a more well-rounded paper florist by understanding all of the weights and how they best work for you. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 125 - Forging Your Own Path with Felt Florist Marlena Colazo

    Play Episode Listen Later Apr 7, 2022 51:09


    Marlena Colazo shares how she learned to create felt flowers when other artists weren't open to sharing knowledge. Hear how she used personal experience and connected with other industries to grow. How do you learn when no one will talk to you? How do you build up an industry when no one trusts one another? In our latest episode of Paper Talk, we chatted with Marlena Colazo of Blossoms by Marlena. We are always so struck by her confidence. She shared all about the challenges that have helped her forge that confidence, plus how she has built her knowledge and grown her business even when doors were shut in her face. Even if you feel alone, you can make progress by looking in different places and trusting yourself to keep growing. Marlena went from novice to being featured by Bloom TV Network. She did this by following a unique path that only she could forge, and you can do the same. Here's what you'll learn when you listen to our conversation: ► Marlena's journey from engineer to felt flower artist.► How she learned skills when other artists wouldn't share knowledge.► The ways she's built up trust in her own industry.► How felt has been an important part of parenting her son with autism.► Which hot glue gun Marlena recommends (a must for felt!) If you can't listen right away, here is a look at just a few of the things that Marlena has done to find her own path and help others on theirs. Learn from and Share Your Experience One of the best teachers is experience! It's always nice when you can learn from an expert, but sometimes that's not feasible. Marlena tried asking other felt artists about things, and they frequently worried that she would copy their work. So she learned on her own. She ripped flowers apart. She tried new kinds of felt. Through trial and error, she figured out what worked for her. Along the way, she found her unique style. Having that distinct look means that she doesn't worry about others copying her. You can hear in the episode how she now shares the knowledge that she wished she had back in the beginning. “I don't mind sharing some of my providers, because I know I have my own style. Even if I give you the exact felt, you can buy it, but you can't create what I do. I'm not afraid of you copying me, because even if you go with the color, it's not going to be the same as me. Always, people will know which one is the copy.” -Marlena Colazo Respond to Criticism with Kindness Putting your work out into the world means exposing your art to criticism. Sometimes you can learn from this. Oftentimes, it's just plain mean. When Marlena encounters mean comments, she responds. She thanks the person for sharing their opinion, and then she moves on. She keeps in mind that for every negative person, there are multiple people who do love and buy her work. You can hear more about how she responds and some of the benefits of doing it this way by listening to the podcast. Learn from Other Industries Marlena has tried her hand at other artistic endeavors. She tried paper flower making, and she's currently in a class creating edible flowers for decorating food. These undertakings are not always successful. “I never learned how to make paper flowers, because I was ripping the paper up. I was like, ‘No this is not for me. I need to go back to felt.'” -Marlena Colazo That doesn't mean that Marlena didn't learn anything, though! As we discussed in the podcast, we frequently use sewing and painting skills for creating our paper flowers. The same holds true for felt artistry or really any skill. You will be stronger if you draw experience from outside industries. That's how innovation happens, and that's how you can learn when doors in your own community aren't opening. Listen to the episode to hear more specifics about how Marlena joined and learned from other groups, as well as how she started to build more trust in her own felt flower community. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About Marlena Colazo: Flowers are always a good Idea. That's my phrase every time someone asks me why. I'm Marlena, mom of 2 who stumbled upon and started making some of my favorite flowers with felt. Some could say I breathe flowers, and I spend too much time buying wool felt. I use the flower making process as a way to tamp down stress and worries of everyday life. My life around Autism and my journey learning a second language complements who I am as a person and what I transmit to you with my flowers. Find me over at @bloomtvnetwork. I have a channel with them, and I'm part of the team experts. I teach you fun DIY and my ways to use felt and make easy flowers! Hope to see you there! Use code: marlenac2022 to save when you subscribe! Instagram as @blossoms_bymarlena Pinterest @blossomsbymarlena Facebook @blossoms by Marlena Fb group @blossoms by Marlena & Friends Learn more about Marlena Colazo: WEBSITE: blossomsbymarlena.com/ INSTAGRAM: @blossoms_bymarlena FACEBOOK: facebook.com/blossomsbymarlena PINTEREST: pinterest.com/blossomsbymarlena/_shop/ ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 124 - Enjoying the Journey to Find Your Why with Deane Bautista

    Play Episode Listen Later Mar 31, 2022 41:57


    Deane Bautista shares her paper flower journey and how the winding path was essential to finding what sparks her creativity and joy. Is it taking longer than expected to find your why? Is your paper flower business growing more slowly than you'd like? Do you feel like you're making too many mistakes? Maybe it's time to stop and smell the roses. In our latest episode of Paper Talk, we spoke with Deane Bautista of Deaney Weaney Blooms. Her paper flower journey has been a winding path, not a straight road, but she doesn't regret that! Those twists and turns helped her discover her why and focus on what would most bring her joy in her work. Whenever we chat with Deane, we're always amazed at how much grace she has when faced with stressful situations. As our conversation revealed, a big reason why she is able to do this is because she embraces the journey. Here's what you'll learn when you listen to our conversation: ► How to take your time and enjoy the journey of finding your why.► Using your creativity to conquer business and administrative issues.► Why it's okay if you can't completely jump into your paper flower business right away.► How to create more written content with less work. Listen now if you need encouragement about your winding path and take the equivalent of a deep breath with Deane. Here's a preview of some of the things you'll learn to do on the episode: Take Your Time We often expect teenagers to have a solid idea of what they want to do for a career. As many paper florists can attest, what we study in college or our first adult job very often isn't what we are doing now. And that's okay! You can take your time. “It took years for me to realize that this is what I want to be when I grow up.” - Deane Bautista Deane shared how she knew years ago that she wanted to make paper flowers, but it didn't happen right away. She couldn't drop everything and focus only on her small business. She took small steps that added up over time. Listen to the episode to hear what those steps were and which ones were absolutely crucial to building her career. Embrace Learning Opportunities Sometimes we do things that end up being a bad fit for us. That doesn't necessarily make it a mistake, though. Deane shared about the corporate day job that she worked while starting her paper flower business. The corporate job wasn't a good fit, but she doesn't regret it. Without it, she would not have figured out just how important being creative in her work is to her. That's her why! On the podcast you can hear more about how Deane's day job helped her paper flower journey flourish in the long run. It's okay if you can't jump completely into your creative business right away, as Deane's story illustrates so beautifully. You can use it as a learning opportunity and a jumping off point. Reframe Your Fears Many of us just want to “make, make, make,” as Jessie put it in the episode. The business side of things can be tricky for creatives who just want to create! Sometimes, the best choice is to work your way around an issue. It might be worth it to pay someone to write your blog posts, for example. Other times, however, you might need to reframe your fear. Deane told us about her initial fear of interacting with people at craft shows. Like many creatives, she's an introvert. Chatting with people about her art sounded daunting. But she tried it and ended up loving it. She discovered another piece of her why: “The affirmation from people who see it, they're like, ‘Oh, that's beautiful.' That's what adds to the spark or the joy of my why.” - Deane Bautista You can reframe your fear as a skill that needs to be learned, rather than something that will always be terrifying. Listen to the podcast to hear our discussion about when you should push yourself to try something you fear and when it's okay to avoid something that just isn't for you. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About Deane Bautista: Deane (Dean) Bautista is the designer and founder of Deaney Weaney Blooms, a paper flower studio based in Rochester, NY that offers beautiful handmade paper flower decor and blooms, as well as paper flower workshops and digital templates. After years of working as a visual merchandising and exhibition designer, she explored and fell in love with the craft of making paper flowers when she moved to the U.S. from the Philippines five years ago. When she's not making her flowers or designing a flower template, she's either chasing her two-year-old daughter, Sofi, or binge-watching Korean dramas. Learn more about Deane Bautista: WEBSITE: www.dwblooms.com INSTAGRAM: @deaneyweaneyblooms FACEBOOK: www.facebook.com/deaneyweaneyblooms ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 123 - What a mentor can do for your business with Amy McGee

    Play Episode Listen Later Mar 24, 2022 44:35


    Learn how Amy McGee has mentored us on our paper flower journeys and helped us refocus why we run creative businesses. Where do you go from here? What's next for your paper flower business? How do you want to grow? If your mind goes blank or you feel anxious when thinking about these questions, it might be time for an outside perspective. In our latest episode of Paper Talk, we chatted with Amy McGee of Botanical Brouhaha. She's been a guest on the podcast before, and she's been an even more integral part of Paper Talk behind the scenes. We felt overwhelmed. We didn't know where to focus our energy. Amy stepped in as our mentor and has helped us refocus on what we want from our partnership and for our individual businesses. No matter what point you're at with your creative business, you have growing to do. A mentor can help you focus on where you want your journey to take you and how to get there. Here's what you'll learn when you listen to our conversation: ► Questions to ask yourself to find the right path for your future.► Why an outside perspective on your business is so important.► Qualities to look for when choosing a mentor.► How to make business partnerships work well.► Amy's new program, Circle, and how it differs from other programs. If you can't listen right away, here's a peek at three reasons why a mentor can help shape your business. Hear even more on the episode. Save Time As Amy said on the episode, you could organize your pantry on your own, but there's a reason why people pay others to do it for them. They realize that it's just not going to happen anytime soon! A mentor can do the same thing for your paper flower business. “That's part of what's really great when you talk to someone on the outside of your particular business… It helps us cut to the chase and expedite the whole process.” - Amy McGee A mentor will force you to carve out time to think about difficult questions. They push you to make decisions. They help you get back to that why we've been talking about this season. Listen to the episode to find out what you should look for in a good mentor to make sure you find someone who will do all those things and more. Get Out of Your Own Head You can read self-help books and take classes. You can set aside time to think about important questions. And you can make real progress on your own. But sometimes you hit a roadblock and need to get out of your own head. If you're stuck on a hamster wheel of constant work, you can miss a lot. An outside perspective can help you zoom out and see the bigger picture. Amy has helped us do exactly that. You can hear more about the specifics on the podcast, but to put it simply, she helped us put into words what we really want. It sounds simple, but it's so difficult to do without that outside view. Be Celebrated This reason might not seem very important on the surface, but having your decisions validated can make a world of difference. It provides motivation to keep going, and it just feels good. We are social creatures. There's a reason why it can be so fulfilling to build a partnership or community. A mentor can be another cheerleader in your life, one whose opinion often means even more to us since they have more experience. Being celebrated by someone who you admire is a fantastic feeling. We discussed Amy's new program, Circle, on the podcast, and how important it is to find people who can celebrate you. You'll want to hear all about what makes her program so special for fresh florists and what you can implement on your paper flower journey. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** About Amy McGee: Amy McGee has a broad range of experience in the floral industry. She entered the industry when she began growing and selling cut flowers from her first home-based business, The Cutting Garden. Her love of floral design blossomed while providing arrangements of her locally grown flowers to an upscale bed and breakfast. This venture eventually led her to open Bliss Flower Studio where she focused primarily on weddings and events, but also delivered custom arrangements and operated a floral subscription service. Amy made the difficult decision to close Bliss Flower Studio in 2008 in order to spend more time with her family, but could not completely leave the “flower people” she had come to love. In an effort to stay connected to the industry, she started Botanical Brouhaha in 2009. In 2017, Amy joined forces with Maria Maxit and Landon McGee to create the Botanical Brouhaha Podcast which highlights the stories behind the floral industry. When Maria went on to pursue other ventures, Maggie Bailey joined Amy as co-host of the podcast. Amy's latest venture, Bloom Trust Co, launched in 2020 with a mission to bring floral resources and community to floral designers, farmer florists, and hobbyists. Amy has two grown sons and currently lives and gardens in Texas with her husband. Learn more about Amy: WEBSITE: botanicalbrouhaha.com and bloomtrustco.com INSTAGRAM: instagram.com/botanicalbrouhaha FACEBOOK: facebook.com/botanicalbrouhaha PINTEREST: pinterest.com/bbrouhahablog PODCAST: botanicalbrouhaha.com/botanical-brouhaha-podcast ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 122 - Over Coffee: The 100 Day Project

    Play Episode Listen Later Mar 17, 2022 42:50


    Learn about The 100 Day Project and how Quynh is participating, plus the strategies that are helping her achieve her goal. How do you stick to a goal and see it through to the end? It's really hard! We all want to build new habits and skills, and we all have projects we want to finish. In our latest episode of Paper Talk, we chatted about how Quynh is participating in The 100 Day Project. It was founded by Lindsay Jean Thomson as a way to commit people to working on a specific project daily for—you guessed it—one hundred days. Quynh's goal is to work on video: shooting, editing, sharing, all of it. You can hear more about how she's doing this, including lots of tips that you can use for editing and posting your own videos. Here's what you'll learn when you listen to our conversation: ► What The 100 Day Project is, and how Quynh is participating.► Tips for using Instagram Reels.► How and where to edit videos, including stabilizing shaky video.► What to look for in a camera and what to avoid.► How we've been pampering ourselves lately If you can't listen right away, get started with these three things we love about The 100 Day Project that you can use to accomplish goals and finish projects. Be Consistent To reach the end, you have to take lots of steps. If you don't want your project to take years and years, or never get finished, you have to make consistent progress. The 100 Day Project is great in that it pushes people to do something everyday. That's how habits are formed. That's how you move steadily towards the finish line. “I think that's one of the biggest things about creating, is being consistent. So everyday doing something.” -Jessie If you have something you'd like to work on, setting a daily goal is a great start. Quynh committed herself to taking a video everyday. That's a flexible goal that doesn't have a huge time commitment. You don't need to set aside hours and hours a day if you're being consistent daily. Make a Public Commitment Quynh uses the hashtag #The100DayProject to tag her progress on Instagram. Everyone else participating does the same thing. If you miss a day, people might notice. That pressure can be a useful tool when trying to accomplish something. It motivates you to keep up. “It's so hard to be accountable just to yourself.” -Jessie In your own life, you can find ways to build in this accountability. For example, we have long leaned on each other for advice, collaboration, and very importantly, a way to keep each other on track. When someone else knows about your goal, you'll be much less likely to skip out on those smaller steps since you'll know they'll ask about them soon! Keep Practicing Your music teacher was right. You need practice! “I just know in past things that I've done, the more that I do it, the more time that I touch and repeat it and practice and practice, the better I'm going to be at it.” - Quynh The more you work towards your goal, building in consistency and accountability, the easier it will become. Practicing those good habits will lead to them feeling more natural, just a regular part of your day. And as you work regularly towards a goal, you'll get better at that skill! It's a win all around. Listen to the podcast to hear more about the skills Quynh has been building on her 100 day journey, plus lots of tips she's picked up along the way. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Episode 121 - Staying True to Your Art AND Building a Successful Business with Janna Willoughby-Lohr

    Play Episode Listen Later Mar 10, 2022 61:01


    How can you stay true to the why behind your art and grow your business at the same time? Janna Willoughby-Lohr chats with us about how she's done both. Artists need to eat. While we create paper flowers because we love our art and touching people's lives in a unique way, we also have bills to pay. Can you do both? Yes! In our latest episode of Paper Talk, we talked with Janna Willoughby-Lohr of Papercraft Miracles. Starting back in her college days, she set the rules for being an artist and building a successful business at the same time. As she put it, “I wanted to be an artist, and I didn't want to be a starving artist, because that's terrible.” Janna made the right choices at the right time so that she could take advantage of opportunities that stayed true to her why and made financial sense. Listen now to get a shot of confidence for how you can do the same thing. Here's what you'll learn when you listen to our conversation: ► Jenna's paper flower journey and the why that's fueled it.► Why being open to new opportunities is critical for building a business. ► How Jenna made her appearance on a discovery+ TV show.► Her advice for where to start when trying to grow your business.► How Janna became a meme. If you can't listen right away, here are three things we discussed on the episode to get you started. Be Open to Opportunities One way that Janna has helped her business grow is by being open to new kinds of opportunities. She has received many requests over the years for things that were outside of her norm. That's how she discovered paper flowers! A client asked if she could make them, and she said yes knowing that she'd have to learn something new. That led her to discover yet another medium that she now loves. You can listen to the episode to hear many more examples, from being on a discovery+ show, to fulfilling an order for half a million seed bombs for Lowe's. Each time she pushed the boundaries of what she did, and doing so paid off in big ways in the end. Focus on What Will Work When a potential client comes to Janna with a crazy request, rather than thinking about all the ways it won't work, she focuses on what might work. Maybe she'll try something that fails. Then it's just back to the drawing board. Maybe she'll try something that ends up being fantastic and leads her somewhere even better. “I really try not to be that person who thinks of all the reasons it's not going to work.” -Janna With a positive attitude and a problem solving mindset, you'll face more challenges—which means you'll overcome more challenges! Your skill set will grow, and your business will grow. Give Your Business Time No business is built in a day. That's especially true when you're forging a new path, which many of us in the paper art world are doing. On the episode, Janna told us that she didn't pay herself until very recently. Every penny of profit she made went back into building up her business. She avoided debt and was able to invest in things that helped her paper business grow in the long term. You might not be in the right financial situation to do that, and it simply might not be the right choice for you. However, being patient is definitely the right path for all of us. Even if you were somehow able to work on your paper flower business 24 hours a day, 7 days a week, it would still take time to grow into what you envision. Listen to the podcast now to hear even more about how Janna has focused on her why all along her journey, and how her business is all the better for it. Also, here's the PDF format for THE WHY WORKSHEET that you can download for free. ********** ABOUT Janna Willoughby-Lohr: Janna Willoughby-Lohr is an artist, poet, musician and entrepreneur from Buffalo, NY. Her company, Papercraft Miracles, specializes in handcrafted paper art that brings meaning to people's lives. She was awarded a $25,000 Ignite Buffalo Grant in 2018 and was named 40-Under-40 from Stationery Trends Magazine in 2019. She's worked with large brands such as Twitter and Capital One. In 2021, her team created 500,000 plantable seed bombs for Lowe's Spring Garden Giveaway event. Janna was also a contestant on Meet Your Makers Showdown, a new crafting competition TV show that is streaming now on discovery+. She is the host of Reach the Stars Podcast—which features inspiring stories of persistence, passion and purpose. Janna leads the membership committee for the National Association of Women Business Owners (NAWBO's) Buffalo/Niagara Chapter and is a founding member of their Diversity & Inclusion Task Force. She has also served two terms on their board of directors. Janna's home and studio are in an old department store in Buffalo where she lives with her husband and three little kiddos. She likes bright colors, giggling, and things that are small. Learn more about Laura Richey: INSTAGRAM: www.instagram.com/papercraftmiracles FACEBOOK: www.facebook.com/papercraftmiracles WEBSITE: www.papercraftmiracles.com COURSES: www.papercraftmiracles.com/workshops PODCAST: www.youtube.com/channel/UCD-Jz9RgAwJGfd0x_vm-Cwg ********** Join our Facebook group where you can share, connect, and grow with us. Please also consider donating on our website to help us keep producing great content like this. Thank you for your support! www.papertalkpodcast.com

    Claim Paper Talk

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel