What's New in Beauty Podcast

Text Nia to get social marketing advice for your beauty brand!What's New in Beauty is a podcast series where Nia Lee, Founder of Socialee Media Agency, deep-dives into the major business moves & latest news within the beauty industry.Today's episode explores the current state of the beauty industry, spotlighting challenges like Glossier's potential bankruptcy and the overall customer trend toward authenticity over predictable gimmicks. Nia discusses how beauty brands need to diversify their platforms with the daunting news of the TikTok ban and her 2025 social media predictions of what brands need to do to be innovative, unpredictable & survive in today's oversaturated beauty industry. Article Sources:https://www.retaildive.com/news/retailers-could-file-bankruptcy-2025/736430/Follow Nia on Instagram to connect & join the unfiltered conversation online! Tired of social media not being your zone of genius?  Connect with Socialee Media Agency today and let us help you take your beauty, lifestyle, and wellness brand's social media presence to the next level.  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below, so jump to the topics that intrigue you the most.0:00-0:13 — Introducing the series0:14-13:28 — Nicki Minaj launches her DTC press-on nails brand, 'Pink Friday Nails'  13:29-29:59— Jackie Aina's lifestyle brand, Forvr Mood, is set for expansion as they are set to launch 4 NEW fragrances coming to Sephora & Sephora Canada on 4/2/2024  30:00-42:57 — Selena Gomez hires investment banks Goldman Sachs and Raymond James, to explore the potential $2-3 billion sale of her beauty brand, Rare Beauty Article Sources:https://finance.yahoo.com/news/nicki-minaj-launches-press-nail-105500439.htmlhttps://www.businessoffashion.com/news/beauty/nicki-minaj-launches-press-on-nail-brand/https://hypebae.com/2024/3/nicki-minajs-pink-friday-press-on-nailshttps://www.yahoo.com/lifestyle/jackie-ainas-forvr-mood-expanding-162354877.htmlhttps://www.news.com.au/finance/business/other-industries/selena-gomezs-3-billion-beauty-move/news-story/c01c1d17bd68a55dff6c718f89e5556ahttps://www.happi.com/contents/view_breaking-news/2024-03-23/selena-gomez-mulls-rare-beauty-sale-or-ipo/ Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:14 — Introducing the series0:15-13:51 — Scalp care brand, Act+Acre, expands into the home goods category with its first-ever showerhead filter  13:52-28:23— Pacific Market International LLC (PMI), the makers of the Stanley Cup, sued in a class-action lawsuit after failing to disclose potential lead contamination  28:24-37:14 — Rhode launches NEW first-ever 'Pineapple Fresh' cleanser 37:15-40:21 — Dieux Skin drops a teaser on their social media to announce the news of their launch at SephoraArticle Sources:https://www.glossy.co/beauty/actacre-steps-into-home-goods-with-new-showerhead-and-filters/?utm_campaign=glossydis&utm_source=instagram&utm_medium=social&utm_content=20624https://retailboss.co/lead-in-stanley-water-bottles/https://www.classaction.org/blog/2024-stanley-cup-lawsuit-says-maker-failed-to-disclose-viral-tumblers-contain-leadhttps://www.teenvogue.com/story/hailey-bieber-rhode-pineapple-fresh-cleanser-launchhttps://www.instagram.com/p/C3AtnzpOVwq/Follow Nia on Instagram to connect & join the unfiltered conversation online! Does your beauty, lifestyle, and wellness brand's social media need help? Connect with Socialee Media Agency today.  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:25 — Introducing the series0:26-19:39 — The Honey Pot is set to be acquired by Compass Diversified for $380 Million by the end of February 19:40-33:14 — Pat McGrath reveals her secret to the viral, iconic 'Porcelain Glass Skin' technique used at Maison Margiela SS24 Couture Show 33:15-48:35 — Beyoncé set to enter into the hair care space with the announcement of her hair care line, Cécred, set to launch on February 20th Article Sources: https://wwd.com/beauty-industry-news/wellness/compass-diversified-acquire-majority-stake-the-honey-pot-1236129007/https://www.allure.com/story/pat-mcgrath-porcelain-skin-maison-maison-margiela-couture-makeuphttps://www.washingtonpost.com/style/2024/02/07/beyonce-cecred-hair-care-line-revealed/https://trademarks.justia.com/974/62/cecred-97462504.htmlFollow Nia on Instagram to connect & join the unfiltered conversation online! Does your beauty, lifestyle, and wellness brand's social media need help? Connect with Socialee Media Agency today.  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.It's time to get on your ZOOM! On this week's episode, Nia shares what your beauty brand NEEDS to have for your business to be successful in 2024.  Connect with Nia on Instagram & leave a 5-star review to let her know that you found this episode valuable!  Want to help grow your beauty, lifestyle, or wellness brand's social media presence and build a successful business? Connect with Nia today.  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:14 — Introducing the series0:15-14:30 — Dame Products Expands into the Health Sector & Launches At-Home STI Kits for Gonorrhea, Chlamydia, HIV & Syphilis 14:31-35:30 — From AI & AR Tech to Hormonal Skincare: Top Beauty Trends of 202435:31-52:47 —  INKEY List Launches NEW Bio-Active Ceramide Repairing & Plumping Moisturizer Focusing on their 30-40+ Consumer Base Article Sources:https://wwd.com/beauty-industry-news/wellness/dame-at-home-sti-kits-1236107734/https://www.glossy.co/beauty/the-inkey-list-launches-its-biggest-ever-campaign-for-new-ceramide-moisturizer/https://www.news24.com/life/wellness/body/less-is-more-for-2024-expert-talks-skinimalism-and-other-beauty-trends-you-need-to-know-20240101https://theindustry.beauty/data-driven-personalisation-and-generative-ai-among-top-beauty-tech-trends-for-2024/https://theindustry.beauty/hormonal-skincare-named-as-big-beauty-trend-for-2024/Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.This week's episode is a little different as Nia will be sharing all her Black Friday social media secrets, strategies, and tips so you can have a successful 2023 Black Friday, Cyber Monday, and Holiday season. Connect with Nia on Instagram and leave a 5-star review to let her know that you found this episode valuable.  Want to help grow your beauty, lifestyle, or wellness brand's presence and build a successful business on social media? Connect with Nia today!  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:33 — Introducing the series0:34-16:06 — Youthforia launches ‘Foundation You Can Sleep In' with their new Date Night Skin Tint Serum Foundation with 15 medium-coverage, neutral shades 16:07-25:52 — Function of Beauty debuts Function of Beauty PRO line online and nationwide at 300 Sephora stores25:53-42:18  — e.l.f. Beauty makes a definitive agreement to acquire skincare brand, Naturium, in a $355 million combination cash and stock deal Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:32 — Introducing the series0:33-10:31 — Glow Recipe Launches ‘Dew You' Campaign with Anonymous Open Casting Call with fresh, new, and real people as models from their community 10:32-21:14 —  Live Tinted launches first-ever serum concealer 'Hueskin' 21:15-32:41 — TOPICALS launches 'SEALED', a dual-action primer made for acne scars Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, Founder of Socialee Media Agency,  deep-dives into the major business moves & latest news within the beauty industry.Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:20 — Introducing the series 0:21-8:40 — The Doux officially debuts in CosmoProf, making history as the first-ever textured haircare brand in stores created by a seasoned textured hair stylist 8:41-15:33—  Fur Set to launch their first-ever Ingrown Deodorant 15:34-30:07 — OUI the People launches in Sephora online and in-stores after successfully completing the 2023 cohort of the Sephora Accelerate Program Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:17 — Introducing the series0:18-7:29 — Pattern Beauty expands into professional Salons, launching Pattern Beauty Pro for licensed cosmetologists, stylists, and salons  7:30-17:09 —  Hero Cosmetics expands to Canada, products now available online & in-store at Canadian retailers including Shoppers Drug Mart and Walmart 17:10-29:13 — Sephora launches a new program, 'Sephora Sounds' for upcoming, underrepresented musical artists Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!In this episode, we're summarizing the top 10 valuable points to take your beauty brand to the next level from an interview with Ken Landis, who co-founded and successfully exited notable brands such as Bobbi Brown & Tula Skincare. Currently, he is on the founding team of woman-and minority-owned brand, DIBS Beauty. The article referenced in this episode from Beauty Independent. Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:26 — Introducing the series0:27-17:54 — Cult Beauty announces promise to the UK government to no longer retouch or airbrush their content with the Body Image Pledge 17:55-32:17 — PATTERN Beauty partners with celebrity designer, Sergio Hudson, to create the first-ever Curl-Conscious Robe 32:18-47:54 — The Body Shop launches its first flagship, concept store located in Toronto at Yorkdale Mall Follow Nia on Instagram to connect & join the unfiltered conversation online!  Support the show

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:17 — Introducing the series0:18-7:29 — e.l.f. Cosmetics & American Eagle join forces for a Y2K, denim-inspired makeup collection7:30-17:09 — Genderless cosmetic-meets-skincare brand, Good Weird, launches with Evan Mock as Creative Director 17:10-29:13 — Kim Kardashian files multiple trademarks under her daughter, North West's, name including for a possible skincare brandFollow Nia on Instagram to connect & join the unfiltered conversation online! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new, exciting & controversial within the beauty space.In this episode, we're diving into the mixed reviews about TikTok's latest and most realistic, 'Bold Glamour' filters. Amassing over 20 million views & 500 videos with the #boldgamour in just a few weeks, the filter makes us question if the latest string of new tech and filters within these social media platforms are getting WAY out of hand.  Articles/sources referenced and used for research in this episode include INSIDER, CNN, and INSIDER. Follow Nia on Instagram to connect & join the unfiltered conversation online!

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:35 — Introducing the series0:36-19:25 — Glossier officially makes its debut launch into 600 Sephora US & Canada stores along with on the Sephora app19:26-26:24 —  Fur set to launch Microdart, first-ever ingrown patch (so innovative!)26:25-42:36 —  BeautyCounter launches a curated selection of their best-selling skincare & cosmetics into Ulta Beauty online, across 500 stores on March 5thFollow Nia on Instagram to connect & join the unfiltered conversation online! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new, exciting & controversial within the beauty space. In this episode, we're diving into the latest news of Hailey Bieber being called out for cultural appropriation by TIME Magazine about her 'Brownie Glazed Lips' look and the discourse surrounding the 'Clean Girl' aesthetic trend.  Articles/sources referenced in this episode include: TIME Magazine, ImpactFollow Nia on Instagram to connect with her and join the unfiltered conversation @socialeesavvynialee on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:19 — Introducing the Series0:20-10:48 — Kourtney Kardashian-Barker set to launch vitamins and supplements under her new lifestyle brand  'Lemme' 10:49-28:58 —  Allure announces 345 winners of their coveted Best of Beauty Awards 28:59-49:34 — Hero Cosmetics Announces They've Been Acquired by OG Manufacturer  Church & Dwight For $630 MillionFollow Nia on Instagram to connect with her and join the unfiltered conversation @whatsnewinbeauty on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!In this episode,  Nia discusses award-winning singer and entertainer, Halsey, launching her new makeup brand, af94, (truly an ode to late 90s/early 2000s nostalgia) exclusively across 2,900 Walmart stores AND every product is under $10. Drawing parallels to other beauty brands lowering their prices and founders launching more affordable beauty brands, this begs the question of whether the beauty industry is finally starting to get *gasp* more affordable. Article reference from StyleCaster. Follow Nia on Instagram and TikTok to connect + join the unfiltered conversation about this episode! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within the beauty industry. Everything from makeup, skincare, the inner workings of beauty brands' business moves  — you name it! Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:14 — Introducing the series0:15-18:19 — 90-year-old beauty brand veteran Revlon files for Chapter 11 bankruptcy 18:20-29:54 —   Kim Kardashian's new skincare brand SKKN faces controversy over their no-so-sustainable refillable packaging claims 29:55- 47:47— OG beauty influencer @irisbellin receives backlash after sharing her experience attending Rhode's launch event Follow Nia on Instagram to connect with her and join the unfiltered conversation @whatsnewinbeauty on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within the beauty industry. Everything from makeup, skincare, the inner workings of beauty brands' business moves  — you name it!  Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:28 — Introducing the series0:29-10:11 — OLAPLEX announces their first-ever AI Virtual Team Member, KAI, in partnership with Tangent AI  10:12-27:16 — Lime Crime makes a comeback by announcing its new CEO + permanently dropping their product prices  27:17- 46:52 —  Addressing The Honey Pot ingredient change backlash + rumour of them "selling out" for not being Black-owned anymore Follow Nia on Instagram to connect with her and join the unfiltered conversation @whatsnewinbeauty on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!In this episode,  Nia discusses the announcement of Grammy-award-winning superstar, Olivia Rodrigo, becoming the new face of OG "That Girl" beauty brand, Glossier, and if this partnership will have enough impact on Gen-Z to save it from falling through the cracks. Articles referenced from Harper's Bazaar, Teen Vogue and Refinery29.  Follow Nia on Instagram and TikTok to connect + join the unfiltered conversation about this episode! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:17 — Introducing the series0:18-5:54 — Fashion Editor Nikita Ramsinghani Charuza launches beauty brand, Squigs Beauty,  to help you practice better “head care” inspired by traditional South Asian haircare treatments 5:55-19:50 — DECIEM to close four of their in-house brands to focus on 'The Ordinary' & 'NIOD'  19:51-32:08 —  Hailey Rhode Beiber to launch her skincare brand 'Rhode' this summer Follow Nia on Instagram to connect with her and join the unfiltered conversation @whatsnewinbeauty on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!In this episode, join Nia as she gives her two cents on the article from Business of Fashion, How TikTok Killed the Beauty YouTuber by Rachel Strugatz (the original article behind a paywall but she references the article published by Julie Mason here).  Follow Nia on Instagram to connect with her and join the unfiltered conversation @whatsnewinbeauty on TikTok! 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:20 — Introducing the series1:21-10:46 — LA-based Luxury Fashion Brand @farfetch Acquires @violetgray Ahead of Their Beauty Launch10:47-19:53 — @sephora Makes the Jump into Intimate Care Category with @dameproducts & @getmaude 19:54-28:21 — @ultabeauty Introduces Shoppable AR Filter Lens with #Snapchat  28:22-36:13 — @bhcosmetics Files for Bankruptcy Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-1:05 — Introducing the series1:07-10:48 — @fentybeauty may be joining @ultabeauty10:49-20:41 — DTC custom haircare brand @prose launches in Canada

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. In today's episode, we're chatting about Kim K getting ready to mark her independence in the new year by relaunching her beauty brand, KKW Beauty, with a possible new name, high-end sophisticated packaging & most importantly, without her soon-to-be-ex husband's influence.  Articles Mentioned + Referenced in Today's Episode:The SunFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. In today's episode, we're chatting about Vogue's latest article on the viral TikTok products from makeup, skincare & haircare plus the immense influence TikTok has within the beauty space.  Articles Mentioned + Referenced in Today's Episode:These Are the Viral Beauty Products That Took Over TikTok in 2021How Creator-led TikTok Content Drives Beauty Brand AwarenessGlow Recipe Reaches $100 Million In Sales; Cofounders Share Ingredients For TikTok SuccessChanel, TikTok and the Beauty Advent Calendar ControversyFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. In today's episode, we're talking about the news of L'Oréal acquiring Youth To The People (YTTP) and the outcry of people disappointed in the acquisition and questioning if this means the YTTP will remain cruelty-free.   Articles I Referenced in Today's Episode:Retail NewsGlobalNewswireBeautyMatterFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:50-8:42 — @cheekbonebeauty launches at Sephora Canada with new packaging & new products for their SUSTAIN Collection8:43-17:13 — @walmart focusing on stocking more indie and POC-owned beauty brands including @skinproud, @eraseyourface & @nextofus etc.17:14-23:58 — LA-based indie beauty brand @bhcosmetics collaborates with #DojaCat for her first-ever beauty collection Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-2:27 — Introducing the series2:28-10:00 — @trini1967 goes viral on TikTok using @peterthomasrothofficial's eye cream & it sells out at both #Sephora and #Ulta10:01-15:41 — @topicals launches NEW #limitededition multipurpose Slick Slave Balm15:42-27:25 — TikTok-esque beauty review app @joinflip receives $28 million in VC fundingFollow Nia on Instagram! Interested in hiring her to help take your beauty brand's video content to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:27 — Introducing the series0:28-8:35 — Tracee Ellis Ross' Pattern Beauty launches at Sephora, Ariana Grande is launching her own beauty brand, R.E.M. Beauty, Rosie Huntington-Whiteley launches her beauty brand Rose. Inc. at Sephora 8:36-13:23 — Pinterest adds a new search tool to help you narrow your hair inspiration searches by hair pattern  13:24-25:18 — An article in Vogue Business discusses how brands can cultivate hyper-loyal customers through the power of making them shareholders Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:20 — Introducing the series0:31-2:20 — @mmmmitchell's brand @madebymitchell launches 8 shades of their NEW BLURSH™️ Bronzed2:21-3:51 — The Internet's Esthetician @labeautyologist goes viral with her NEW No Drip Cleansing Puffs3:52-5:19 — 100% vegan and cruelty-free @elfcosmetics set to launch NEW Acne-Fighting Putty PrimerFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:33 — Introducing the series0:34-2:01 — @summerfridays announces restock of NEW reformulated #JetLagMask2:02-3:31 — @mikaylajmakeup collaborates with #BlackOwned indie brand @glamlite and it SELLS OUT!3:32-4:58 — Makeup artist @nikki_makeup announced as @kvdbeauty's NEW Global Creative Director of ArtistryFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:19 — Introducing the series0:20-2:04 — @uomabeauty // @heysharonc launches NEW vegan, cruelty-free & eco-friendly sister brand @uomabysharonc at Walmart2:05-4:20 — @zitsticka launches their NEW sunscreen-serum hybrid, MEGASHADE4:21-5:55 — @fentybeauty set to launch their NEW gloss #GLOSSBOMBHEATFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:22 — Introducing the series0:23-2:15 — @allure launches @theallurestore in #NYC2:15-3:46 — @fentyskin set to launch #BuffRyder Scrub3:47-5:38 — #ScarlettJohansson launching her own #CleanBeauty brand in 2022Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:27 — Introducing the series0:28-2:29 — @kncbeauty x @bape_us collaborate on a limited edition collection2:30-5:44 — #Kardashians Sisters win $13.5 million lawsuit over former beauty partner5:45-5:38 — @bitebeauty brings lipstick back w/ NEW all-vegan Power Move Soft Matte LipstickFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:23 — Introducing the series0:24-2:01 — @sephora updates #CleanAtSephora with NEW category2:02-4:35 — @target announces @ultabeauty partnership to launch a new beauty experience inside select #Target stores4:36-6:46 — @glossier launches their NEW Solar Paint™️ bronzerFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:28— Introducing the series0:29-2:01 — @zara set to launch its own beauty brand #ZaraBeauty this week2:02-3:31 — @elfcosmetics makes history as the first #beautybrand to launch their own channel on #Twitch3:32-4:57 — @urbandecaycosmetics launching limited edition #UDxPrince ‘Live Loud in Color' collection4:58-5:38 — @ultabeauty partners with @myleik's @curlbox for first-ever subscription box collaborationFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:20— Introducing the series0:21-2:00 — #sustainablebeauty & #skincarebrand @versed set to launch their first beauty tool, Instant Gratification At-Home Dermaplaning Tool2:01-3:16 — 100% vegan, cruelty-free & #cleanbeautybrand @pacificabeauty launches NEW Vegan Collagen Fluffy Mascara3:17-4:39 — Inclusive & #veganbeautybrand @livetinted launches their first skincare product, RAYS Copper Eye MasksFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:23 — Introducing the Series0:24-2:04 — @juviasplace launches NEW Bronzed Collection, #JuviasSkin set to launch this Spring2:05-4:30 — @fentyskin & @fentybeauty coming through w/ two NEW launches this week #BUTTADROP Whipped Oil Body Cream + #BRIGHTFIX Eye Brightener! 4:31-5:43 — @sally_hansen x Disney collab on NEW #Cruella movie collection5:44-6:32 — Honourable mentions: @danessamyricks launches #ColorFix Foils, @bitebeauty launches Daycation Whipped Blush, Laguna Beach + The City alums #OliviaPalermo & #KristinCavallari set to launch their own beauty brandsFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:22— Introducing the Series0:23- 2:04 — OG beauty guru #JaclynHill of @jaclynhillcosmetics set to launch NEW ‘Prep & Set Collection'2:05- 3:44 — @jlobeauty launches nourishing ‘Inner Glow' dietary supplements3:45-5:25 — @nyxcosmetics introduces us to their NEW ‘Bare With Me' Luminous Tinted Skin Serum5:26- 6:10 — Recapping my fav #Oscars outfit and makeup looks Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

We are celebrating all things new & exciting in the beauty industry highlighting #WomenOwned Beauty brands this #InternationalWomensDay! Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.Which of the latest beauty products do you have your eyes on? Let me know on Instagram!0:00-0:21 — Introducing the Series0:21- 1: 47— @fentybeauty launches NEW body blurring body tint #BODYSAUCE + #SUNSTALKRBRONZER shade #THICKMINT1:47- 2:58 — @jadapinkettsmith launches affordable clean personal care brand @heyhumansofficial2:58-3:27 — #NigerianOwned Beauty Brand @uomabeauty + @heysharonc celebrates African Beauty with #Coming2America collection + exquisite campaign4:25-5:15 — OG #FauxFreckle beauty brand @freck launches @sephora + @sephoracanada online, in-store on April 9! What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Interested in hiring Nia to help take your beauty brand to the next level on social media? Connect with her ASAP. 

Cannot believe we are FIVE episodes in of What's New in Beauty,  a series where Nia Lee, CEO + Founder of Socialee Media Agency, talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:26 — Introducing the Series0:27- 1:53— @colourpopcosmetics collaborates with @disney's Lizzie McGuire on their NEW makeup collection1:54- 3:22 — Well-known Gen-Z beauty & skincare publication @vergygoodlight launches inclusive beauty brand @goodlight.world3:23-5:04 — @cocokind transparently changes their packaging to showcase ingredient percentages + carbon footprintFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

Excited for you to tune into today's episode of What's New in Beauty,  a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:28 — Introducing the Series0:29- 2:12— #CleanBeauty brand @saiebeauty launches their NEW lightweight water-based gel ‘Dew Blush'2:13- 4:07 — #BlackOwnedBeauty brand @rosemdskin launches in @sephora + @sephoracanada4:08-5:17 — NEW @kvdbeauty #GoodApple Foundation Balm goes viral on #TikTok + across all social media5:18- 7:08 - #SustainableBeauty brand @fiils launches with a mission to make refill beauty easy7:09- 8:18 - @fentybeauty drops their NEW #EazeDrop Blurring Skin Tint in 25 ShadesInterested in hiring Nia to help take your beauty brand to the next level on social media?  Connect with her ASAP.

Excited for you to tune into today's episode of What's New in Beauty,  a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.P.S. How do you feel about all these celebs, makeup artists and influencers starting their own beauty brands? Honestly, I don't mind if it makes sense and I've seen them in this space before. My only gripe is when it feels like it's coming out of NOWHERE! Let me know your thoughts on Instagram0:00-0:20 — Introducing the Series0:21- 2:17— @desiperkins is officially launching vegan & cruelty-free skincare brand, @deziskin, reveals first product in the line2:18- 4:11 — 17-year makeup vet @violette_fr launches her own beauty brand so you can cultivate your ‘je ne sais quoi'4:12-5:29 — @iamcardib announces she's launching her own haircare brandFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:32— Introducing the Series0:33- 2:17 — #CleanBeauty brand @tower28beauty partners with Pro-Celebrity MUA @jessicasmalls to develop NEW Bronzino Shades2:18- 3:45 — @target announces $2 Billion plans to spend on #BlackOwnedBusinesses by 20253:46-5:46 — 16x Award Winning @thenimetyou launches NEW Rosé Resurfacing Facial Mask aka the 15-minute at-home ‘Sparkling Facial'Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most. 0:00-0:20 — Introducing the ‘What's New in Beauty' Series0:20- 1:17 — @fentyskin launches their newest product #FLASHNAP1:17-2:24 — @ipsy to invest $7 million in #BlackOwnedBeauty Brands2:24-3:10 — @ciara announces her own beauty line3:10-4:12 — New #BlackOwned Beauty Brand @lysbeautyofficial, launching to Sephora this weekFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP. 

Excited for you to tune into today's episode of What's New in Beauty,  a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:20- 1:23 — Global Educator / CEO @danessa_myricks #danessamyricksbeauty launching in @sephora online & in-store1:23-2:31 — @benefitcosmetics launches their new They're Real! Magnet Mascara + Virtual Launch Party + Benefit Lash Factory2:31-3:47 — Luxury retailers such as #nordstorm, #saksfifthave highly interested in #BlackBeauty Brands including @eparaskincare, @bossylipstick, @rosemdskin3:47-4:57 — NEW vegan and cruelty beauty brand @kulfibeauty launches with a mission to celebrate South Asian beautyFollow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media, connect with her ASAP. 

What's New in Beauty is a series where Nia Lee, CEO + Founder of Socialee Media Agency talks all things new and exciting within beauty, makeup, skincare, wellness — you name it!Check out today's episode and let me know your thoughts on all the latest beauty news. Timestamps are included below as well so jump to the topics that intrigue you the most.0:00-0:18 — Introducing the Series0:18- 1:21 — @deciem #TheOrdinary to be fully acquired by Estée Lauder at 2.2 billion valuation1:21-2:35 — #BeccaCosmetics calling it quits and officially closing in September 20212:35-3:27 — #BlackOwned wellness brand @itsbrowngirljane drops a juicy #sneakpeek for a gummy product launch3:27-4:43 — @spectrumcollections 25-Piece Brush Set collab w/ @katiejanehughes launches & sells out in 2 hours4:43-5:07 — Fangirling over @cynthiaerivo completely showing UP & showing OUT for #GoldenGlobes2021Follow Nia on Instagram! Interested in hiring her to help take your beauty brand to the next level on social media? Connect with her ASAP.