Podcasts about olaplex

It's time for the Outspoken Review where I talk honestly about some of the beauty products that I've been testing.This week I have a hair serum that promises to out perform Olaplex and K18, the mascara that I'm falling more in love with by the day, the brand that I love to share with the kids and a the candle brand that everyone needs to know about.

Interview with Vernon Francois:Vernon Francois is a world-renowned celebrity hairstylist, as well as an artist and educator on the Ulta Beauty Pro Team. He is also the owner of haircare brand, VERNON FRANCOIS Haircare, an award-winning vegan and certified cruelty-free product line. The brand's design elements are centered around ‘intuitive color coding and visual icons' to simplify the navigation process for consumers, an idea that stemmed from Vernon's journey with dyslexia. Since childhood Vernon has always had a passion for hair and today he specializes in all textures and types. Throughout his career, Vernon has emphasized the importance of embracing your hair texture and has shown this in all of his high-fashion, celebrity red-carpet looks. His passion began while growing up in a Rastafarian family where hair was a symbolic part of his childhood and relationship with his mother. This passion and the lack of inclusion for different hair textures in the UK at the time inspired Vernon to start his brand. Vernon has a wide clientele and has achieved global publicity for a few of his looks, for example, his work with Serena Williams on the cover of Vanity Fair. Although he is a celebrity stylist, Vernon's influence has reached people at home too. His attention to all hair textures has helped individuals feel seen and gives people all over the world a sense of confidence, something that was hard to achieve before you could see someone on the red carpet who had similar features as you. In 2023, Vernon won the Hollywood Beauty Award. Today, Vernon is the newest Global Ambassador for OLAPLEX. Like all of his other projects, Vernon will use this partnership to continue to empower individuals with coily, curly, wavy, or straight hair, and give them tips to style with ease. Links:https://www.instagram.com/vernonfrancois/ https://www.vernonfrancois.com/ https://www.thevisionariesagency.com/hair-stylists/vernon-fran-ois/bio News from TheTease.com: https://www.thetease.com/sally-beauty-debuts-second-annual-rooted-in-success-event-series-for-hbcu-students-along-with-new-textured-hair-expert/https://www.thetease.com/sport-clips-launches-2025-battle-of-the-hair-student-competition-heres-how-to-enter/ Rate The Look: Doechii: https://www.instagram.com/p/DFl8XhktqKP/. https://www.instagram.com/p/DFmTos4xu83/?img_index=1 Miley: https://www.instagram.com/p/DFmL6D6Rwvd/?img_index=1 Raye:

What is the new beauty visual? How can content be optimized for different channels? What are the considerations for evergreen content production? What is Sensorial Storytelling? How should a producer charge for high-performing content?

Interview with Maggie HancockMaggie Hancock, or @maggiemh, is a leading luxury hair colorist and the owner of HIR Salon in Arizona. Known for her high-end hair transformations, Maggie is a standout in the beauty industry, especially for her skills in blonding, precision toning, and creating natural, dimensional color. A strong advocate for product innovation, she works closely with brands like Olaplex, showcasing how advanced haircare solutions achieve healthy, vibrant results. Maggie's dedication to quality and personalized service has earned her a loyal following, both in the salon and on social media, where she shares behind-the-scenes glimpses of her work.Maggie has redefined networking with her savvy business card approach, carrying two types of cards—one for models and marketing, and another for long-term clients. By handing them out in person, wherever she goes, her return rate has skyrocketed, and her client base continues to grow. Maggie is also the founder of HIR Education, an education platform for stylists. Maggie pushes the boundaries of luxury hair care, always prioritizing healthy, beautiful results for her clients.Linkshttps://www.instagram.com/maggiemh/?hl=enhttps://www.instagram.com/hir.salon/https://www.instagram.com/p/DB97WsgonOK/?hl=enhttps://www.instagram.com/hairisreligion.education/ https://podcasts.apple.com/us/podcast/volume-up-by-the-tease/id1539183805?i=1000596178198 News from TheTease.com:https://www.thetease.com/green-hushing-in-the-beauty-industry-the-quiet-side-of-green/https://www.thetease.com/kit-check-the-magic-products-ursula-stephen-keeps-on-her/ More from TheTease.comInstagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/volumeupbythetease/ (volumeupbythetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode.Thank you to the team who helped create our theme song. Show them some love and check out their other work!Josh Landowski: https://www.instagram.com/josh_landowski/This podcast uses the following...

Send us a textNaeemah LaFond, a celebrated editorial hairstylist, is not just styling hair but shaping the future of the beauty industry. Her journey from a court clerk to working alongside icons like Beyoncé and Amapiano singer Tyla is a testament to her passion and dedication. Learn how Naeemah's partnership with Olaplex emphasizes the importance of science-backed products, particularly for textured hair, and her insights into the ongoing push for inclusivity in the industry. She shares compelling stories about overcoming challenges and underestimations, turning them into opportunities to mentor aspiring Black women hairstylists and create a supportive community in beauty and fashion campaigns.Naeemah tells us more about her definition of success or fulfillment—having the freedom to make choices that resonate with her purpose. Join us for a conversation that promises not just inspiration but a vision for an inclusive and innovative future in hair care.[00:02:53] Product availability for textured hair.[00:04:15] Inclusion in product development.[00:08:40] Embracing natural textured hair.[00:14:11] Texture education in the industry.[00:15:51] Inclusivity and diversity in hair.[00:20:45] Mentorship for Black Women Hairstylists.[00:25:50] Deeper meaning in creative work.[00:28:50] Social impact in beauty industry.[00:31:49] Defining personal success.[00:38:09] Cooking Haitian food.LINKS AND MENTIONSOlaplex Naeemah on Insta: @naeemahlafondAmapiano Star @tylaBeyoncé's hair brand @cecredFor more info on Naeemah's work, visit her website https://naeemahlafond.comSupport the showNEWSLETTER, stay in the loop and subscribe to our newsletterSUPPORT this work so that we can keep it free. Become a MONTHLY SUPPORTER LISTEN ON Apple and Spotify FOLLOW US ON Instagram and Facebook

Tune in as Coko shares her journey to success, the value of mentorship, and how to live your purpose in the beauty industry.Follow/subscribe to be the first to know when new episodes are released. Like what you hear? Leave us a review!KEY TAKEAWAYS:

Interview with Ashleigh BaileyAshleigh Bailey is a social media coach and educator specializing in the hairdressing industry and has over 12 years of experience. Her knowledge and unique insight have led her to work on events such as the Australian Fashion Week 2024 and partner with renowned brands like Olaplex, and Cloud9. Through workshops, online courses, and speaking engagements, she empowers salon owners to create viral social media posts and leverage social media as a pivotal business tool.Raised in a family-run business, Ashleigh understands the unique challenges small businesses face and is committed to using her skills to help salons achieve significant growth and success. Links: https://www.instagram.com/socialcoachash/ https://ashleighbailey.consulting/https://www.facebook.com/AshBaileyConsulting News from TheTease.com:https://www.thetease.com/stylist-meg-schipani-spills-on-how-alterna-haircares-restructuring-bond-repair-line-delivers-healthy-hair-for-clients/https://www.thetease.com/celebrity-hairstylist-nicky-clarke-on-his-career-beginnings-most-remarkable-styling-moments-and-launching-his-brand-in-the-u-s/ More from TheTease.comInstagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/volumeupbythetease/ (volumeupbythetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode.Thank you to the team who helped create our theme song. Show them some love and check out their other work! • Josh Landowski https://www.instagram.com/josh_landowski/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Today, Kee's sharing the products that took her hair from dry and dull to bouncy, nourished and full of movement.  And, Lucy has elevated her ultimate shower routine and is spilling her secrets for achieving baby-soft, ultra-nourished skin, hair, nails and face. Plus, the $18 blush/highlight duo that's going to have you ahead of the trends this winter.   LINKS TO EVERYTHING MENTIONED:  Listen to Lucy's In Her Bag interview with Tanielle Jai, the creator of 'Latte Makeup' here. AMIKA Soulfood Nourishing Mask $55 VIRTUE LABS Damage Reverse Serum $87 Alpha-H Healthy Exfoliating Scalp Treatment $39.95 OUAI Detox Shampoo $58 OUAI Hair Gloss $62 Dr Spiller Sanvita Mask 50ml Dr Spiller $106 Soap & Glory Smoothie Star Breakfast Body Scrub $21 Loccitaine Luxury Size Almond Shower Oil $75 Soap & GloryThe Righteous Butter Body Butter $21 Medik8 H.E.O. Mask $119 Nature's Shield Organic Castor Oil $13 BOUJEE Olaplex Bond Maintenance No.4 Shampoo and No.5 Conditioner Bundle $83.45 BUDGET: KIND Collective Cloud Skin Blush Sunset Vibes $18 SUBSCRIBE:  Subscribe to Mamamia Sign up for our free You Beauty weekly newsletter for our product recommendations, exclusive beauty news, reviews, articles, deals and much more! Want to try our new exercise app? Click here to start a seven-day free trial of MOVE by Mamamia  GET IN TOUCH: Got a beauty question you want answered? Email us at youbeauty@mamamia.com.au or send us a voice message, and one of our Podcast Producers will come back to you ASAP. Join our You Beauty Facebook Group here. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Kee Reece & Lucy Neville Producer: Cassie Merritt Audio Producer: Lu Hill Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

Our guest today is the multifaceted Tammin Sursok, the Aussie-American actress, director, author and podcaster who has graced our screens for decades. From her iconic roles in Home and Away, Hannah Montana and Pretty Little Liars, we're uncovering her makeup evolution over the years (both on and off the screen.)  Plus, with her constant transformations for roles, Tammin has mastered the art of haircare. From a luxurious silky hair elixir to the must-have Aussie conditioner that she swears is the best in the biz - we're spotlighting her ultimate routine.  LINKS TO EVERYTHING MENTIONED:  Giorgio Armani Luminous Silk Foundation $105 MECCA MAX Air Brusher Foundation Brush $16 Yves Saint Laurent All Hours Concealer $75 TARTE Shape Tape Contour Concealer $51 HOURGLASS Ambient Lighting Bronzer $96 Westman Atelier Face Trace Contour Stick $80 Westman Atelier Vital Skin Foundation & Concealer Stick $113 Westman Atelier Baby Cheeks Blush $80 ILIA Limitless Lash Mascara $46 Kosas Brow Pop Nano Ultra-Fine Detailing Pencil $37 HOURGLASS Arch Brow Sculpting Pencil $61 MCO Beauty BABY FACE MULTIUSE CREAM STICK $24 MCO Beauty HIGHLIGHT & GLOW BEAUTY WAND $29 Mcobeauty Xtnd Lash Mascara $19.60 Davines ESSENTIALS Love Smooth Conditioner $47 IGK GOOD BEHAVIOUR Spirulina Protein Smoothing Spray $52 Salon Only SO Magic 28 in 1 $30 Salon Only Miraculous Leave-In Treatment $30 Olaplex Bond Maintenance No.4 Shampoo and No.5 Conditioner $108 SUBSCRIBE:  Subscribe to Mamamia Sign up for our free You Beauty weekly newsletter for our product recommendations, exclusive beauty news, reviews, articles, deals and much more! Want to try our new exercise app? Click here to start a seven-day free trial of MOVE by Mamamia  GET IN TOUCH: Got a beauty question you want answered? Email us at youbeauty@mamamia.com.au or send us a voice message, and one of our Podcast Producers will come back to you ASAP. Join our You Beauty Facebook Group here. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Host: Lucy Neville Guest: Tammin Sursok Producer: Cassie Merritt Audio Producer: Lu Hill Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

Jess shares the gossip from two hot fragrance events in New York City. Then, we discuss Epcot's Norwegian perfumer in residence; Fenty Hair; Sarah Creal's new line; Olaplex skincare (is it happening?); Tweezerman tools for pet owners; powdered shampoo; buttercup-yellow nail polish; and the delightful Bask sunscreen that will keep you protected even if you're on a boat. Plus, in Science Corner: The surprising benefits of taking sea buckthorn oil supplements.Products mentioned in this episode: shopmy.us/collections/599376Episode recap with links: fatmascara.com/blog/ep-535Sponsor links & discount codes: fatmascara.com/sponsorsPrivate Facebook Group: Fat Mascara Raising a WandTikTok & Instagram: @fatmascara, @jenn_edit, @jessicamatlinSubmit a "Raise A Wand" product recommendation: email info@fatmascara.com or text us or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

Sponsored by OLAPLEXhttps://bit.ly/olaplexpro Sponsored by Dyson Supersonic r™ Professional Hairdryerhttps://bit.ly/TeaseSupersonicr Catch our podcast mini-series, Blown Away: Dyson on Display, hosted by Monae Everett on the Volume Up by The Tease feed.Interview with Chad KenyonChad Kenyon is a Los Angeles-based colorist whose number one priority is maintaining healthy, beautifully colored hair. Kenyon's signature service, Colormelt®, includes balayage accompanied by his face-framing HairStrobing™ method. His Colormelt® service enhances facial features and lends a more authentic feeling than traditional coloring, leaving clients feeling like a younger, fresher version of themselves. In 2014, Kenyon joined forces with Olaplex and continues to serve as Olaplex Brand Ambassador.Kenyon's ability to create customized hair color that enhances his clients' natural beauty continually draws in celebrities such as Salma Hayek, Kiernan Shipka, Elisabeth Moss, Carla Gugino, Melissa McCarthy, Abigail Spencer, Rachel Keller, and Rowan Blanchard. Links: https://www.instagram.com/chadkenyon/?hl=enhttps://www.thewallgroup.com/artist/chad-kenyonhttps://olaplex.com/blogs/news/meet-our-ambassadors-chad-kenyon News from TheTease.com:https://www.thetease.com/revolutionizing-nail-salons-bluetooth-innovation-in-the-e-file-sector/ https://www.thetease.com/jcpenney-salon-manager-and-master-updo-artist-ally-ventura-shares-3-hairstyles-that-are-perfect-for-your-next-special-occasion/ More from TheTease.comInstagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/volumeupbythetease/ (volumeupbythetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode.Thank you to the team who helped create our theme song. Show them some love and check out their other work! • Josh Landowski https://www.instagram.com/josh_landowski/This podcast uses the following...

Episode 20In this episode, we dive into the dark world of bonders. It's a super controversial topic and we know it's an unpopular opinion, but we can't ignore what we've witnessed with our own eyes. We've seen it happen too many times to ignore, and we have to spill the tea to prevent future hair disasters.Bonders like Olaplex and K-18 may seem like a great solution for damaged hair, but we've seen them do more harm than good. In just one use, these bonders can wreak havoc on your hair. They can cause the hair to become over bonded, making the inner cortex fragile like glass. Even simple movements like brushing can cause the hair to shatter. It's a dangerous situation and definitely not worth the risk.The only way to recover from this hair nightmare is to get regular trims and wait for the affected hair to grow out, which can take years. Thankfully, we have the skills and expertise to help our clients through this mess and guide them back to healthy hair.Join us in this episode as we passionately discuss this controversial topic and spill the tea. Don't forget to stay connected with us on our social media platforms: @⁠museextensionlounge⁠ @⁠juliaward.muse⁠, and @⁠cyann.muse⁠, and be sure to check out our website at ⁠www.museextensionlounge.com⁠ to learn more

Ever wonder how a brand can elegantly dance around the issue of product knock-offs while reinforcing its market dominance? Sinead Morrissey from Prohibition joins us to reveal how Olaplex's 'Ola Dupe' campaign did just that—turning the tide of imitation into a wave of authentic brand love. Sinead, who rose through the ranks from intern to senior account manager, shares her first-hand experience of this marketing masterstroke. Together, we unwrap how Olaplex sent fake duplicates to influencers, setting the stage for a grand reveal that showcased the unmatched value of their patented haircare formula. This innovative approach not only combated counterfeit culture but also amplified Olaplex's prestige in the beauty industry.We're have a candid conversation about the art of keeping things straightforward yet profoundly impactful in creative campaigns. Sinead captivates us with a story of a slight PR blunder, reminding us that we're all human—even the pros. Don't miss this episode of Campaign Crunch, where we explore the brilliance behind Olaplex's fight against fakes and celebrate the delightful mishaps that keep the world of PR spinning.Would you like to know if your social media and content strategy is perfect for 2024? Book a free 15-minute brand discovery call here and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up is appreciated. Come on let us know you are there.....Follow Chris Norton:XTikTokLinkedIn Follow Will Ockenden:XLinkedIn Follow Prohibition: Website LinkedIn TikTok

The conversation revolves around the frustration of hairstylists with the availability and distribution of hair products, particularly high-end brands. The hosts discuss the challenges of carrying certain product lines in salons and salon suites, including minimum purchase requirements and restrictions. They express concern about the availability of these products in stores like Costco, which may lead to incorrect usage and poor hair decisions. The hosts also touch on the importance of professional hairstylists in recommending and analyzing hair products. They share personal experiences with brands like Oribe and Dyson, highlighting issues with distribution, customer service, and lack of discounts for hairstylists. Demetra and Barbara discuss their frustrations with the hair product industry. They talk about the ownership of major brands, the challenges of finding and distributing products, and their favorite product lines. They also touch on the importance of quality ingredients and the impact of shipping costs on small businesses. Overall, they highlight the need for the industry to prioritize the needs of professionals and make products more accessible.TakeawaysHair product distribution can be challenging for hairstylists, with minimum purchase requirements and restrictions in place.The availability of high-end hair products in stores like Costco may lead to incorrect usage and poor hair decisions.Professional hairstylists play a crucial role in recommending and analyzing hair products based on individual needs.Personal experiences with brands like Orbe and Dyson highlight issues with distribution, customer service, and lack of discounts for hairstylists. The hair product industry is dominated by major brands, with L'Oreal Group owning many consumer and professional brands.Finding and distributing products can be challenging, with different distributors and contracts limiting availability in certain areas.Demetra and Barbara share their favorite product lines, including Pureology, Olaplex, Moroccan Oil, Goldwell, Oribe, R+Co, AZ Haircare, and Living Proof.They emphasize the importance of quality ingredients and the need for products to be accessible to professionals.Shipping costs can be a significant expense for small businesses, impacting their ability to offer a wide range of products.Chapters00:00Introduction and Frustration with Hair Product Distribution04:43The Impact of Availability of Professional Product Lines in Retail Stores09:04The Importance of Professional Hairstylists in Product Recommendations13:29The Overwhelming Number of Hair Product Brands25:31Favorite Product Lines35:26Impact of Shipping Costs on Small Businesses Email us at justhairmeoutpodcast@gmail.comWatch epdisodes on our YouTube channel!https://www.youtube.com/@JustHairMeOutVenmo @Barbara-BodilyAny donations are welcome and appreciated to support the producing of this podcast.Facebook: Just.Hair.Me.OutInstagram: just.hair.me.out.podcastTikTok: @just.hair.me.out

A chat mostly about hair loss and hair thinning (along with all the treatments available) + general advice on keeping hair shiny, healthy, and happy.

#026 In this episode, I interview hair care expert Abbey Yung. We discuss various topics related to hair care, including repairing damaged hair, making hair look healthier and shinier, and the science behind hair care products. Abbey shares her personal experience with severe hair damage and how she transformed her hair care routine. She recommends affordable hair care products and provides tips for using them effectively (proper use is HUGE). The episode emphasizes the importance of understanding ingredients, debunking hair care myths, and being gentle with hair to prevent damage. ABSOLUTELY EVERY HAIR TYPE CAN BENEFIT FROM THIS EPISODE!Abbey Yung is a hair care expert and content creator known for her evidence-based approach to hair care. She is passionate about educating others on the science behind hair care and providing affordable recommendations for healthier hair. Abbey recently completed formal trichology training to further enhance her knowledge in the field. She shares her expertise through her YouTube channel and social media platforms.Abbey's Shark FlexStyle Vs. Dyson AirWrap: https://youtu.be/RDNF256r5hk?si=g5yLI61-OWwZ6Ok3Amy's K18 Review & Tutorial: https://youtu.be/rMaWPdbMHfg?si=1HLxXYn4tPZonOss Abbey's Color Wow Dream Coat Dupe Video: https://youtu.be/jNT7wStVR6E?si=rsX0v_Q8DnwVvqHWTimestamps01:00 Abby's first memory of noticing damage in her hair | 02:00  | Evolution of Abby's love for hair care and Amy's transition from style to skincare and haircare | 04:00  | Tips for maintaining healthy hair while using bleach or chemical services | 05:00  | Products to incorporate into a hair care routine for damaged hair, including the recommendation of K18 for repairing hair damage | 07:00  | Adding a leave-in conditioner for improved hair health and the benefits of pre-shampoo oiling for hair | 10:00  | Considering the effectiveness and cost of hair care products, along with the impact of environmental factors on hair damage | 13:00  | Abbey's opinion on silicones in hair care and the discussion on using silicones in every wash and the need for clarifying shampoo | 17:00  | Abbey's perspective on sulfates in hair care, addressing the misinformation about Olaplex and hair loss | 21:00  | Possibility of having a complete hair routine with drugstore products and Abbey's recommendations | 28:00  | Abbey advises avoiding hot styling tools, wearing protective hairstyles, and waiting for damaged hair to grow out before cutting it off | 33:00  | Abbey compares Dyson and Shark hair dryers and styling tools | 38:00  | Abbey suggests the Amika cure mask, Eliza Vecca collagen protein treatment, Dove scalp serum, and discusses the benefits of topical hair growth serums | 44:00  | Abbey's best dupe for Color Wow Dreamcoat: Hairchemist Sleek, her holy grail hair care product: Pureology Color Fanatic, and her underrated hair care tip: Apply products in sections for better results | 48:00  | Abbey shares her advice to her younger self about pursuing passions and Amy's appreciation for doing what you love every day | 49:00  | Thanking Abbey, promoting her YouTube channel and Instagram, Amy's enthusiasm for Abbey's product recommendations, and concluding the conversation and poTo watch the video version of this episode head to the Youtube page!Need a full skincare overhaul? Check out our Comprehensive Skincare Routine Digital GuideConnect with me:Amy's Instagramwww.skinthusiast.com

Our cult favourite eyebrow product just released a new (and potentially improved) formula and we have to discuss it.  And, who says hair treatments need to be expensive to be effective? Certainly not us. We just found our new favourite and it's under $25.  Plus, Kelly's letting us rummage through her personal makeup stash, and today we've pulled out one of her favourite collagen-boosting foundations, which is just $11 for 100ml of product. Yes, you read that right.  LINKS TO EVERYTHING MENTIONED: Our spendy and savey recommendations can now be sent straight to your inbox by signing up for our free You Beauty weekly newsletter. Plus, you'll also find exclusive beauty news, reviews, articles, deals and much more! SHOP MY STASH: HOURGLASS Ambient Lighting Powder $87 Enough Collagen - Moisture Foundation, SPF 15 $11 EMPTY: Physicians Formula, Eye Booster, Ultra Fine Liquid Eyeliner $23.67 COSRX Advanced Snail 96 Mucin Power Essence $38 NEWBIE:  Anastasia Beverly Hills Brow Freeze Gel $46 SUBSCRIBE:  Subscribe to Mamamia Vote in the 2024 You Beauty Awards Want to try our new exercise app? Click here to start a seven-day free trial of MOVE by Mamamia  GET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Kelly McCarren & Leigh Campbell Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

In this episode, the host discusses the difference between hydrators and bond builders in the context of brow services. Hydrators, such as oils, creams, and conditioners, are used to maintain proper hydration and can be used as often as needed. On the other hand, bond builders, like Olaplex and K18, are used to rebuild damaged hair bonds and should be used sparingly. The host emphasizes the importance of understanding the science behind these products and doing proper research. She also discusses the scope of practice and the importance of not being married to specific products. Takeaways: Hydrators are used to maintain hydration and can be used as often as needed, while bond builders are used to rebuild damaged hair bonds and should be used sparingly. It is important to understand the science behind hydrators and bond builders and do proper research before recommending or using them. Knowing the difference between hydrators and bond builders helps in providing appropriate aftercare to clients. It is important to stay within your scope of practice and consult with professionals when necessary. Chapters: 00:00 Introduction 01:12 Hydrators 02:07 Bond Builders 03:04 Frequency of Use 04:04 Application of Bond Builders 05:12 Professional Bond Builders 06:10 Types of Hydrators 07:44 Differences between Hydrators and Bond Builders 09:03 Effect on Lamination Longevity 10:36 Castor Oil as a Hydrator 11:05 Molecular Size of Castor Oil 12:30 Sourcing Castor Oil 13:56 Importance of Research 16:28 Trusting Reliable Sources 18:52 Scope of Practice 20:19 Importance of Hydration 21:42 Not Being Married to Specific Products 23:16 Knowing Your Science 24:14 Retailing Products 25:29 Differentiating Between Hydrators and Bond Builders 27:24 Summary of Hydrators and Bond Builders 28:16 Difference between Olaplex and K18 29:17 Overusing Bond Builders 29:43 Proper Application of Hydrators 30:12 Conclusion Huge thank you to our sponsor, Brow Fox Beauty✨ Find retail and back bar products designed by an brow artist for brow artists! Here's the link: ⁠⁠https://browfoxbeauty.com/ ⁠⁠ & use code BROWDUCATION for 10% off! VIDEO EPISODES ON YOUTUBE ⁠⁠https://www.youtube.com/channel/UCTCUDp-4aiL7Uu_26kOFOCA⁠⁠ Follow the pod and Megs, your host, on socials for updates

In this final episode of What's In with Olaplex, Danielle takes the mic solo to reflect on endings and new beginnings. All good things come to an end, and this podcast is no exception. Danielle reflects on the complex feelings that arise at the end, such as gratitude, sadness, and bittersweetness. She shares insights into 'what's in' and 'out' with endings, reminding us always to remain open to the possibilities of a new beginning.

In this episode, we embrace the near-freezing world of cold plunges, my TV recommendation for "The Traitors" Season 2 on Peacock game strategy to look out for, and the round-up of the best beauty moments from the 2024 EMMY Awards. From icy challenges to celebrity secrets, it's a journey through glamour and intrigue.  TIMESTAMPS [1:49] Plunging into Chill: A Journey Through Cold Recovery Explore the bone-chilling world of cold plunges as I take you through the Ice Bath Plunge Challenge at Remedy Place. Discover the benefits of sitting in 38-degree water and join me as I share my personal experience, session breakdown, and tips for those intrigued by cold exposure experiences. [11:28] Celebrity Scheming: Unraveling 'The Traitors' Season 2 My recommendation for "The Traitors" Season 2 on Peacock. Delve into the strategies, challenges, and twists of this reality competition show where celebrities compete for a cash prize of up to $250,000. Learn the best ways to play the social deduction game and catch up on the latest season set in a remote castle in the Scottish Highlands. [18:53] Red Carpet Radiance: Beauty Secrets from the 2024 EMMYs Discover the secrets behind Aubrey Plaza's '60s bombshell hairstyle, with Mark Townsend using Olaplex. The radiant look achieved by Benjamin Puckey using Naked Sundays products on Suki Waterhouse. Get a behind-the-scenes breakdown of Rachel Brosnahan's sleek elegance created by Celebrity Hair Stylist Owen Gould in collaboration with hOURS Haircare. ⁠⁠⁠CALL ME⁠⁠⁠!  Share your skincare routine and questions. If you enjoyed this episode, please subscribe to our podcast on Apple, Spotify, or wherever you listen to podcasts. And don't forget to follow me on Instagram ⁠⁠@leaura ⁠⁠ ⁠⁠@whatsyourksincareroutine⁠⁠ And if you enjoy what you hear, please leave a five-star rating and review. Your support and feedback mean the world to me. Thank you for being a part of this journey.

In this week's episode, Danielle chats with celebrity hair colorist and Olaplex Ambassador Chad Kenyon to discuss ‘what's in' and ‘what's out' with hair coloring. Chad began working with hair as a teenager and has since evolved into a renowned expert in the world of hair coloring. Together, he and Danielle dish out what goes on in the salon, how to make the most of your salon appointments, and share insights on upcoming hair coloring trends,  Key Moments: 01:34: Chad talks about his background in hair coloring. 5:55 Chad shares his consultation checklist. 8:19: Danielle and Chad talk about the importance of being informed when going to the salon. 13:30: Danielle and Chad discuss the effects of hard water on your hair, and Kelating treatments as a way of repairing the damage. 18:56: Danielle and Chad deliberate the limits of boxed hair dye. 22:40: Danielle and Chad talk about hair coloring care for textured hair. 24:31: Danielle and Chad share strategies to stretch your hair appointment past 6 weeks. 27:40: Danielle and Chad discuss at-home haircare in between salon appointments. 30:00: Danielle and Chad predict upcoming hair color trends. Follow What's In with Olaplex on Instagram and TikTok This podcast was produced in partnership with Olaplex and FRQNCY Media.

Listen in as Bradley Sutton unveils the game-changing Black Box Brand Analytics tool, a groundbreaking resource that blends Amazon's Brand Analytics with Helium 10's robust capabilities. This episode is a gold mine for Amazon sellers eager to master product research and optimize their keywords to increase Amazon product rankings. Bradley walks you through the ins and outs of using the tool to pinpoint high-traffic keywords, unpack the nuances of search frequency rank, and demonstrate how these insights can drastically improve your click and conversion rates. Using practical examples, such as the comparison between "coffin decor" and "coffin cat tree," he highlights the market saturation and what it means for your marketing strategies and listing optimization. In the second part of our session, we turn our attention to the strategic application of data filters for laser-focused keyword research. Bradley guides you through advanced techniques to navigate through the data, revealing how to eliminate certain terms and hone in on keywords with substantial search volumes. Moreover, we shed light on how to identify products with low conversion rates and dissect the competition by examining click share and conversion share metrics. We also dive into analyzing Amazon's Best Sellers Rank to identify high-performing products and dissect the success factors driving traffic to top listings. By listening to this episode, you'll gain valuable insights into market gaps and learn how to strategically position your products to stand out in the crowded Amazon marketplace.   In episode 523 of the Serious Sellers Podcast, Bradley discusses: 00:00 - Introducing Black Box and Brand Analytics inside Helium 10 05:03 - Click Rates and Sales Dominance Analysis  08:44 - Data Filters for Targeted Keyword Research 12:34 - Searching for Dominating ASINs and Keywords  21:41 - Analyzing Top Clicked Keywords for Competitors  25:16 - Newer Home and Kitchen Products 30:19 - Keyword Analysis for New Product Launch 35:08 - Helium 10 Demo ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript   Bradley Sutton: Today I'm introducing a brand new, really cool tool to Helium 10. It's called Blackbox Brand Analytics and it allows you to combine Amazon data from Brand Analytics with Helium 10 data in ways that you have never used before. How cool is that? Pretty cool, I think. I want to know what keywords are driving the most sales. For a list of keywords. To do that, you need to know what highly searched for keywords the product is ranking for maybe at the top of page one. You can actually find that out in seconds by using Helium 10's keyword research tool, cerebro. Now, that's just one of the many, many functions that make this tool my favorite tool in the whole suite, and it's the most powerful keyword research tool ever created for e-commerce sellers. For more information, go to h10.me/cerebro. Don't forget to use the Serious Sellers Podcast discount coupon SSP10.   Bradley Sutton: Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That is our monthly Ask Me Anything and training session. This is actually something that we do every single week for our Serious Sellers Club and Helium 10 Elite members. I got a cool demo I'm going to be doing today a little mini training on a brand new tool that Helium 10 launched a couple of weeks ago that maybe you haven't had a chance to play with yet. So we're going to be demoing that so that you guys can see how you can get benefit from it. So let me show my screen here. This is brand analytics. All right, so this is not Helium 10. Obviously, this is from Seller Central, but this is something that you guys have been using maybe for years, right, it's? Anybody with brand registry can use it. The way you access it is go to your menu in Seller Central, then you go to Brands and then you go to Brand Analytics and then you want to hit, under Search Analytics, the top search terms.   Bradley Sutton: Now how I've been using this, how sellers have been using this the one, the version that's on Amazon, is you can go to a date range, like weekly, you can go monthly, you can go quarterly, and then let's say, first of all, that you want to see all of the keywords that start with the word coffin. Right, like hey, what keywords have coffin in it that was searched for the most? So here is one use case. All right, so I'm going to hit Refine Results after I put coffin inside the search term and then now all of the keywords that were searched the most on Amazon show up here for this week. Let's start with the word coffin. So we see, here we've got coffin nails tips, a lot of stuff that has to do with nails. Right, search frequency rank is how often it has been searched compared to other keywords. There we go. There's coffin shelf all right, c coffin shelf has been searched for is the 129,000th most search term on Amazon for the week of 1217 to 1214,. All right, you can see other other keywords here that have come up Now. This is great. Obviously, you know it's been out for a little over three years almost four years I think and it gave unprecedented at the time information you know, like, for example, let's take that word coffin shelf. Or let's go into a different one, let's go to coffin decor all right. So now if I see here under coffin decor, I can see the top three clicked. All right. So again, if you guys know this, you know you might be bored right now, don't worry, we're going to get into the new stuff soon, but I want to make sure everybody understands the value of this data.   Bradley Sutton: First of all, what Amazon is telling you is, for whatever keyword, here are the top three clicked out of the after the search of a certain keyword. So if somebody searched coffin decor, the product that was clicked more than any other product in all of Amazon after the search of that keyword is this Gothic wooden makeup organizer. All right, and it makes up 5% of the clicks. Now, of the conversion share, it was 6%. That means of the actual sales of that product it makes up 6%. So, right off the bat, I know that they have a better conversion rate than just the average because, theoretically speaking, if they were converting at the same rate as everybody else on this page, well, their click share, or their conversion share, should be about the same as their click share should be 5%. Right, but it's 6%, okay.   Bradley Sutton: The other thing I can do when I look at this and how I used to use this is I, right off the bat, can tell this is a wide open keyword. Why the top clicked product is only 5%, meaning that the other top clicked, the top three clicked, are less than 5%. What does that mean? That means that more than 85% of all of the sales from this keyword are from products that weren't even the top three clicked. Does that make sense, guys? That means it's wide open. That means people are probably purchasing like 30 different products on that page, and let me just contrast that with this keyword right here. This is actually the keyword that I found the other day using this tool. Look at this keyword here Coffin Cat Tree. Now, coffin Cat Tree. Take a look at the percentage of clicks that the top clicked product has 33%. You guys remember what the other one was 5%, right. The second top clicked product 27%. So, right off the bat, I know that this keyword, coffin Cat Tree the top two clicked products, already make up more than 50% of the clicks out of all the clicks on this keyword. Look at the conversion rate 33% for this top clicked one and 11%. That means that the other products on the page are only making up about 60%. You guys remember what it was on the other one it was more than 90%, all right, so you see the huge difference. So this is being dominated by a certain number of products.   Bradley Sutton: The other thing that you could use brand analytics for is your historical data. Before Helium 10 had the historical cerebro, this was the only way that you could do historical research Like let's say, all right, hey, valentine's Day is coming up, right. What's interesting is I can actually look at what were the top keywords, and maybe I want to put valentines here. So here in brand analytics, I'm going to. What did I say I was going to look at 12th to February 18th. What were the top keywords? That has to do with valentines, all right. And yeah, I think I picked the right date because, look at these, valentine's Day gifts was the eighth most searched term in all of Amazon for the week of February 12th. So obviously this was a hot keyword. But if I were to try and do this right now, you know, if I was using not historical cerebro, it's not going to give me what are the best selling Valentine's products, because nobody's buying Valentine's Gifts in December, right. So this is was one of the ways that people could do Historical keyword research and see what were the products that were doing well, right, all right.   Bradley Sutton: Now that brings us to this announcement of this new tool inside of helium 10,. All right, I want everybody to navigate with me there. It's going to be under tools and then go to black box. All right, black box is a tool you guys know and love to find products, and now this tool Is in black box, and there is a new Tool here called a BA top search terms so I call this black box brand analytics. All right, a BA is just a abbreviation, because that's too long. A BA stands for Amazon brand analytics, so just click that and let me explain how this tool works and why this is going to be beneficial for you.   Bradley Sutton: This is going to be pretty awesome, guys, because this is pulling in all of that data from Amazon, and now it's combining it with the helium 10 data points that you already know and love, and it's giving you just a lot more targeted filtering ability and research capabilities. For example, I could just use it the same way that I was using it right now. Right, like again, hey, let me go in to the week of February 12th to the 18th and let me See what keywords that have the word Valentine in it, and then go ahead and apply the filters, and there those same keywords are coming up here right now. All of a sudden, though, I can see that, hey, what does being the eighth most search term mean? Right, it's not just that, which doesn't give me that much information, but now I can see, oh wow, the search volume was 2 million, because that's a Helium 10 Data point.   Bradley Sutton: All right, I could see the top three ASINs, total conversions, share. I could see pictures of the top products All right, and I could also go to the history of the click share for this product. So I can do already just what current things that you can already do in Brandon Alex. But here's where it starts getting cool. Maybe I I'm like, hey, I want to Not see any keyword that has candy in it. So I'm gonna say exclude phrases containing candy, all right. Now I want to see. Maybe I want to see were there any products or Were there any keywords where the current the click share was wide open, meaning that people were clicking all over page one. There wasn't any dominant products. So I'm gonna say the top three ASIN total click share is a maximum of if I were to add them up together, a maximum of 20%. Let's just say, all right, maybe I want to see I don't want to see this two word Keywords. I want to say, hey, show me any keyword that hits this but that actually had three words. So like Valentine's Day wouldn't come up, but Valentine's Day gifts would come up, all right, what else can I do? Hey, I want to see the keywords that have a search volume of at least 20,000. All right, a search volume of at least 20,000? All right, let's just. Let's just see how that filters it down here.   Bradley Sutton: Now, all of a sudden, those 2,600 keywords Go down to 36. Look at that. I went from 2,600 to 36 and now I can see Instant information, exactly what I was looking for. What are some other things I could search by? Like maybe I want to say, hey, what are all the the keywords where the top three products had bad conversion rate? All right, so let me reset these filters on and I'm gonna go and look at Just this last week. All right, guys, I have not tested any of this, I'm doing this all live right on the fly here. But let's look at December 10th through the 16th. Let's just say, out of any of the top keywords from December 10th to the 16th, if it was a keyword that had, let's just say, at least, let's just, let's just narrow it down. Let's try and find some low-hanging fruit. Let's go 2000 search volume to 6,000 search volume. All right, we're finding, from the week of the 10th through the 16th, a Keyword that had between 2000 and 6000 search volume. It's at least two words long, okay.   Bradley Sutton: And then look at this. I'm gonna go hey, I want a Matt. Let's just say One asin had greater than, hmm, let's just say, 50% of the clicks. So I want to find a keyword where one asin is just dominating. All right, they were just dominate. I'm not sure if, you know, I can actually find something here. I might have to fix this a little bit, but we're one what had more than 50% of the clicks, meaning that you know, maybe they're, they're, they're just completely Dominating the clicks. Everybody's looking for this one product, all right. But if I take, look at this, the top three click asins, the average age is less than, let's just say, 12 months. All right, this is crazy, guys. You can't do this in seller central. Let me see, first of all, if anything comes up. I might have gone too narrow on this. Let's take a look here. And let's go 12 months average age 94 keywords come up. Look at that. All right, let me. Let me make it even more narrow conversion share let's just say we're one asin. Number of asin has greater than 40% of the conversions. That narrows it down to 62 keywords.   Bradley Sutton: Now let's just take a look at it now. Obviously, we've got Lego and stuff like that here, but Is there anything One? So a lot of brand names here? Okay, that that that explains it, right? Which would you expect Products to dominate on a certain keyword like this? Well, obviously, it's going to be brand branded keywords. Mostly, if I'm searching for a Lego, I'm not gonna buy something else, right? Or here here. But look at this bubble face wash, right? Maybe I don't know what bubble face wash is. Well, I just put my mouse over here. I can see the top 10 products. So I'm like what? Why in the world is A Product getting dominated? Well, it does look like bubble is a brand name, which I didn't realize, right? But let's say that. What? Let's pretend that bubble wasn't a brand name? This would be something I would want to look into. Like, wow, there's only one product that's really getting a lot of sales here and a lot of conversion rate, and so that means that if I add another product, it's gonna be that much more likely that I can, I can get in on the action.   Bradley Sutton: Let's take a look at some of the other keywords that come up here to see if we can see any non, any non branded branded ones I might want. I might want to go a little bit. I'm gonna go a little bit wider on this. All right, let's go. One asin had more than 30% and the top three ASIN's total review count is less than 400. All right, again, this is stuff that you cannot do in Seller Essential guys. But what I'm saying is, hey, I wanna see where it has a lot of the clicks. I need to go a little bit wider on this, but if I add up the top three click products, their total review count is less than 400, meaning it's a relatively newer niche. Let's take a look at the keywords that come up here Bassinet, lipliner, and I'm still seeing a lot of branded keywords here. All right, which is what you would expect, but look at these conversion share Top three ASIN's total conversion share 70% for this one Top ASIN click share 73%, 98%, 46%, 30%. So this is just an example of the filters that I'm entering, but you can see the potential here of how you can instantly find keywords that might have opportunity here. I was going and I was looking on the opposite end of the spectrum, where I wanna see where one or two products are dominating. Maybe I wanna see the opposite, where I want to see the top products only have a maximum of 5% click share or conversion share.   Bradley Sutton: The list goes on and on. There's literally a million different combinations of filters that you could enter into here. Let's just go over some of these other filters I could use. I could have an exclude phrases. I can have the top three ASINs have a total click share with a minimum and maximum total conversion share, minimum and maximum search frequency rank. That's from Amazon where it's like which rank of search volume does it have? I could use the helium 10 search volume. I can have the search frequency rank trend. All right, search volume trend. Like, let's say it's, I'm looking at the week list on helium 10. Let's actually do that because I think that's a cool one. Maybe I want to see what are the keywords from week to week from December 10th through December 16th. Are there any keywords with at least 5,000 searches that increased 200% and that had at least three words, meaning that, hey, these keywords had to have like less than 2,000 search volume if it increased? And there's tons of them. Good grief, botox face serum look at that. Botox face serum went up. Let's take a look at the search volume here. Good grief, look at this. Like I'm not saying guys, go and source this product. But would I ever have known that Botox face serum went in one week from 10,000 search volume to 200,000 search volume? That's way more than 200% increase.   Bradley Sutton: Look at this one gag gifts adults, dog beds for large dogs Dog beds for large dogs obviously was a hot Christmas product because it went to 151,000 search volume from 22,000 search volume. All right, let's narrow this down. I don't want to see these humongous ones. Let's go to 5,000 to 15,000 search volume. Anything that increased 200%. Let's take a look. We've got 1,200 keywords. Grippy socks, women all right, grippy socks, women is a keyword that went from and we can take a look here. It went from last month 9,000, now it's up to 14,000 searches. Let's see another one here, mr and Mrs Gifts. All right, 14,000 searches. It is up from 6,000 searches, all right. So, as you can see, guys, here the possibilities are endless as far as what you want to play with. Now, the question is this is just version one of this tool is what do you want to see? How do you want to search brand analytics to find products or to find keywords? Remember, this is not just a product research, but this is also a keyword research. You can enter I didn't show this to you, but you can enter in an ASIN. I probably should show that, because that's an important way of using the tool that we didn't go at all.   Bradley Sutton: Let's just go to Amazon. I'm gonna go to Amazon and let's just say that I am looking for a bat shelf. All right, or I'm thinking of selling in the bat shelf, or I am selling a bat shelf and so I wanna see, hey, who's one of the top players in this niche and I could see that, hey, this product here is definitely a top one, so I can copy his ASIN, all right. Now I'm gonna go into Black Box brand analytics and I can paste that here. Okay, and I don't wanna just do this top one, maybe, I wanna do a lot of the top products. So let's just take a couple more of these bat shelves here, all right. Here's another bat shelf that sold like 100 units. Maybe let's go ahead and copy that. I can actually put up to 99 different ASINs here, all right, let's do another one. Let's copy this ASIN, all right. So here's three ASINs. So basically, what I'm saying is here for the week of December 10th through the December 16th.   Bradley Sutton: Show me any keyword that has over 500 search volume where one of these three bat shelves was one of the top three clicked. All right, so this isn't just hey, they were ranking high, which is what's the rebro, and you know keyword tracker and tools like that tell you. But they were ranking high, but they were also one of the top three clicked and there's actually only three keywords that these came up that had at least 500 search volume. Bat shelf, goth shelf and bath home decor Tells me right now. Maybe I wanna go ahead and take off this search volume. Let's go ahead and apply the filters, see if any lower search volume ones come up. Six keywords come up. All right, emo home decor, bat shelves. Plural, bat room decor. All right, so this tells me now where any of my competitors were one of the top three clicked products in all of Amazon for that keyword. So if I have 20 competitors, I drop them all in there and I would instantly I would instantly see that to see where they were one of the top. All right, let's go ahead and open it up right now.   Bradley Sutton: Do you guys have any questions on how to use this tool and what I can help you with or how to use anything helium-tun related. Guys, this is your time here. David says I would like to see leave out a specific ASIN or choose a competitor. Hmm, the second part, to choose a competitor we have that, so you could put in there your ASIN. I would assume, david, the exclude is because you may. Are you saying that you maybe you want to look specifically at keywords, that you are not one of the top three clicked already? And if that's true, yeah, that would seem like a reasonable, reasonable request right there.   Bradley Sutton: We got another question here from Joanna. Can helium 10 find out what's new sellers who are settling the top 10 and best sellers ranking are doing in order to get their Product the top 10 so fast? Well, yeah, absolutely, you could see on the keyword side, all right, so so I don't, I've never done that, but let's walk through this and let's see if we can do it. All right, let's go ahead, joanna, and let's do this as a nice little case study. So let's, first of all, I'll go to see who is in the top 10 BSR in a certain category and then again that's in black box. So I'm gonna go this time to black box products, all right, and let's go into a, a subcategory All right, let's go in the home and kitchen category and let's go into the Kitchen and dining category and let's go bakeware All right.   Bradley Sutton: So let's go bakeware and let's just see who has been in the top 100, like in the last month in BSR. And I can do that right here using the filters, where I put a minimum one of BSR and Maximum 100, and I'm in the bakeware category, I go ahead and hit search. Let's go a little bit higher. Instead of looking at that category, let's look at what was I in home and kitchen. We can just look in all of home and kitchen. Let's see. They better not be doing maintenance on this. Let me get mad. Nope, the here we got, we got tons of products in the home and kitchen category, all right. So maybe I want to know are there any products that are newer here? All right, and we do that by age, all right. So let's, let's go and put here under age a maximum Of, let's just say, four months. Are there anybody within one to 100 of BSR that have a product that's only four months or less? And we've got a lot of products here that have variations. So that's why there's tons of products coming up here, let's see, that has a lot less reviews. I actually don't want. I actually don't want the variations to come up. So let's just say max variation one, let's see if anything comes up at all. Nothing comes up in the home and kitchen category. So what you were asking nobody in the home and kitchen is less than four months old. That doesn't have variation.   Bradley Sutton: So let's let's check out another, let's check out another category here. Let's go under. Let's look up baby, let's look up beauty, let's look up the Entity of home and kitchen. Here we go. Is there anybody? That's a new product that's up. So right now, Joanna, there's not many products that are newer, that are really hitting your criteria. But let's just, let's just expand this out and just do a make-believe. Let's go to 1000 BSR or 2000 BSR and let's see if anything comes up. Here we go, sorry. So here is a product. Let's just take a look at one of these products strong ahead Hair kit. The heck is this.   Bradley Sutton: Let's take a look at this product on Amazon Strong ahead hair kit. I have no idea what this product is, but it's fairly new. It's less than four months old and it's already got a strong BSR. So if I wanted to see instantly what was some of the keyword ways that this product is getting up here, I could actually just run Xray keywords on this page itself, all right. So if I'm on an Amazon page, I put my mouse over the Helium-10 chrome extension and Select x-ray keywords and then I could see, without even having to go into Cerebro, what were the top searches, and I can see there's tons of branded searches. So for this product, now I know instantly why is it one of the top BSRs and it's a brand new product, and the reason is they have crazy amounts of brand search. Like, look at this Olaplex brand search 232,000 search volume Right.   Bradley Sutton: So this is the process, Joanna. Any product on Amazon that you are seeing is doing really well and it's brand new, maybe doesn't have that many reviews. Just run x-ray keywords on it. If you wanna go a little bit deeper, go into Cerebro and then you'll find out where they are at least getting their organic and sponsored traffic, all right. So this is this doesn't show you the sponsored traffic on x-ray keywords. You'd have to look into Cerebro for that, but that's not going to tell you. Are they running Instagram traffic to it, et cetera, but it'll at least give you a nice overview of where their organic traffic is coming from. That allows them to be one of the top sellers. So thank you for that question. Joanna Danian says how does this match up to competitor software using brand analytics data? Well, there's no competitors to Helium 10 that have this as far as, like all in one suites of tools, we're the only ones to have this in it.   Bradley Sutton: Joanna now has a product, so this is the product that Joanna found. It's not selling that great. This is a top BSR, did you say. Let's take a look at their BSR, if it even says anything. So it is the number 33 in the Garment Steamer category right now. Okay, there we go number 33 in Garment Steamer category. Let's take a look here. What are we going? How old is this listing? Let's take a look at the BSR chart history and I could see that it has only been out for three days. All right, it's only been out for three days, so the odds that we could see words ranking for already is probably slim to none, because there's not enough time if this product has only been out for three days. But let's just give it a try. I don't think anything is going to come out here because this is too brand new Like even brand analytics is more than three days old. So brand analytics I'm not even going to look, because brand analytics is usually one week behind a little bit. So when I would check this, joanna is, I would check this next week, once the data comes out. But let's just see if Helium 10 has any data at all for this keyword, even though it was only launched three days ago. Oh, my goodness man, helium 10 is on it We've got.   Bradley Sutton: Let's take a look at keywords where they're ranking in the top 20 and at least 300 search volume. Might not be too many here because, again, this product was just launched three days ago, but there we go, it's already ranking for 30 keywords in the top half of the page. So right here, look at this Travel steamer for clothes, portable mini. Good grief, that is a long tail keyword if I ever saw one. It already has 10,000 search volume and this product is organic rank 13. And look at their sponsored rank. They were one. So they are going hard and heavy on this brand new keyword and sponsored. So there you go.   Bradley Sutton: I was kind of like selling Helium 10 short, saying that we wouldn't have any data since this product was just launched three days ago. Nope, I'm wrong. Helium 10, one Bradley, zero here. Easy to see where this product is getting sales from, because on a 10,000 search volume they're bidding for top of search and they're already ranking number 13. All right, so there you have it. That's where this product is getting a lot of its sales from that exact keyword, right there. Good question, joanna. I hope that was clear for you guys on how to do that for any product on Amazon. All right, you wanna know where their traffic is coming from, at least their organic search traffic. You just run Cerebra on it or look at it in the brand analytics, if it's been out there for longer than a week, and you're instantly gonna get an idea of the keywords that are driving sales for the product.   Bradley Sutton: Jerov says I'm a new Amazon seller. I look for keywords to rank higher on Amazon, but I am still in 306 rank. So if you're 306, that means that you're not ranking at all, because Amazon only shows 306. I'm assuming that you're looking in Helium 10 keyword tracker and it shows greater than 306. That means that you're not ranked. Actually, how can you help me, because I've yet to make three sales. All right, the first step you need to do, jerov. If you're not ranking for keywords that you know are relevant to you, you need to make sure if you're indexed. Let me show you how you can do that. All right, so let's just take this product right here. This is the steamer that Joanna had found. I need to see if I'm indexed for certain keywords, all right, so let's go here to index checker. All right, what I'm gonna do is you're gonna take your ACI. I'm doing this for this travel steamer. You gotta put your ACI in here and I'm gonna put a keyword I know it's already ranking for, just to show you how this works. And so we already determined that this product is getting sales.   Bradley Sutton: From what was that keyword? Here we go travel steamer for clothes, portable mini All right, so I'm gonna put that here. But what's a keyword that is probably not indexed for? I'm just gonna put a random keyword here sumo wrestling All right, but obviously you're not gonna put these nonsense keywords here. You would put the keywords that you think you should be ranking for, but you're not All right. So this is what you're gonna look for. You're gonna hit check keywords and then you are looking for the right column on index checker if there is a checkmark or not. Forget about all these other columns here. You just wanna see this cumulative and so I can see that travel steamer for clothes, portable mini.   Bradley Sutton: For this product there's a checkmark. That means I am indexed. That means I am even if I'm not ranking. There's a potential for me to rank. But look at this keyword sumo wrestling. Maybe this was a product that I thought was super relevant to me, but you see here how there's a dash instead of a line. That means that I am not indexed. And what does that mean? That means I can't run PPC on this keyword. That means it's literally impossible for me to rank for that keyword. So the first thing you need to do, jerov, is make sure that on your keywords that you're trying to rank for that you even can. And if there's a dash there, the simplest reason could be you don't even have that keyword maybe in your listing. That means you're not indexed for it. If it does have a checkmark but you're not ranked, it's just. You know there's hundreds and hundreds of products that are indexed for certain keywords To be one of the top 306, it takes some doing. You probably gotta start running some sponsored ads to there. So, for any keyword that you are not ranking but that you are indexed for and you wanna get ranked, the path to doing that is running sponsored ads at the top of the search and hopefully people will see your product, click on it, buy it and that's what's going to move up your organic rank.   Bradley Sutton: David says can you show us how Helium 10 works for Walmart sellers Interested in seeing its abilities for keyword ranking and finding arbitrage opportunities? All right. So, david, pretty much almost everything I've shown other than Blackbox. It works the same way for Walmart. So, for example, so let's look at walmartcom, all right, and let's go. I don't know, let's look up this product here Steamer iron for clothes. Let's do a search for that on Walmart. So let's just type in steamer iron for clothes. Okay, so this is not really for arbitrage, but this is more for ranking.   Bradley Sutton: Like, hey, I wanna have, I'm gonna come out with you know some steamer, you know my own travel steamer and I wanna see the products that are selling a lot on Walmart in this niche. Where are they getting their sales from? All right, so let's just take, let's just go to this product right here. This is like the organic rank product. I'm gonna copy the item number, which I believe is this item number here at the very top of Walmart. Let's go into Cerebro and now I change this left hand marketplace chooser to the Walmart marketplace, all right, and let's type in that product ID. I'll know in a couple seconds if this is the right product ID or not.   Bradley Sutton: And you just press get keywords and now this is going to find all of the keywords that this product is ranking for. And there it is. Look at that, let's find. Let's go search under the Walmart search volume anything over 1000 search volume, and now instantly I can see the top keywords where this product is one of the top 10 organic ranked. And now I know where this product is getting sales from. And these are the keywords I'm gonna have to put in my Walmart listing and I would also add this to keyword tracker for Walmart. If I'm already selling this product, I'm not ranking very high. I'm gonna put it in keyword tracker and track my organic and sponsored rank for these keywords Right off the bat too.   Bradley Sutton: For this Hamilton Beach product, I can see that they are not running sponsored ads, so there's an advantage right there where I know, hey, Hamilton Beach is not running Walmart sponsored ads for this product, because Helium 10 doesn't show any sponsored ranks, so there's an instant advantage. I know that I can get as far as arbitrage goes. You just have to kind of like search for the products that have a high amount of sales, and we don't have as many sales estimates for Walmart products as we do for Amazon, because Walmart doesn't have what Amazon does, which is BSR, which allows us to make an algorithm, but we do have some sales estimates for Walmart products, and so that's another way that you could use the tool for Walmart selling. I'm about to actually start doing some arbitrage and some wholesale on Walmart myself. I was just talking to one of my team who I used to use a few years ago. We're gonna relaunch my Walmart business, so I'll have a lot more Walmart information for you guys soon.   Bradley Sutton: Thank you guys for joining us. If you're an Elite member or a Serious Sellers Club, we'll be back next not next Monday, but next Tuesday, I believe, because Monday's a holiday. If you are just watching this on YouTube or another platform, make sure to come back. At the end of January. We'll go ahead and have this available as well. But thank you guys for joining us, appreciate it. Make sure to use that tool and we'll see you later. Have a good one, bye, bye now. I'll see you guys next time.

 In this week's episode, Danielle is joined by mindfulness educator and life coach Jamila Reddy to discuss ‘what's in' and ‘what's out' with New Year's resolutions. Jamila specializes in transformational coaching, using a blend of spiritual wisdom and somatic techniques to guide her clients through life changes and goals. Together, she and Danielle delve into the complex terrain of New Year's resolutions, the nuances of setting intentions, and the importance of approaching them from a place of self-love. Key Moments: 01:26: Danielle and Jamila share their personal relationships to resolution-setting. 08:04: Danielle and Jamila talk about the importance of allowing yourself to deviate from the path you may have planned for yourself. 13:16: Daniella and Jamila explore the idea of surrendering as a form of release, not defeat. 15:40: Jamila shares her experience navigating the expectations of solo entrepreneurship. 19:42: Danielle and Jamila delve into productivity culture. 22:10: Danielle and Jamila break down overconsumption habits and the importance of intentionality. 27:08: Danielle reflects on the power of gratitude. 29:32: Jamila introduces the concept of abundance leading to generosity, creating a sense of purpose and fulfillment.  35:30: Jamila emphasizes the importance of honoring the desires of the soul. 38:39: Danielle and Jamila discuss breathwork and the ways we can keep ourselves grounded in the New Year. Follow What's In with Olaplex on Instagram and TikTok. This podcast was produced in partnership with Olaplex and FRQNCY Media.

In this week's episode, Danielle is joined by stylist Sabra Johnson to discuss 'what's in' and 'what's out' with personal style and building a wardrobe. As a stylist and content creator, Sabra specializes in helping people find joy in selecting and wearing clothing that matches their self-expression. Together, she and Danielle talk about ditching the fashion rules and playing in your closet, sharing insights on cultivating a wardrobe that feels like you.   Key Moments: 1:20: Sabra shares her journey to becoming a stylist and honing in on her own personal style. 6:20: Danielle and Sabra discuss the core items that serve as a foundation of your wardrobe.  10:16: Danielle and Sabra unpack fast fashion and talk about the importance of quality over quantity. 15:00:  Danielle and Sabra bring up tailoring as a way of gaining comfort, longevity, and confidence with your clothes. 16:28:  Danielle and Sabra unpack feeling attachment to a fitting size. 18:00: Danielle and Sabra talk about releasing the fear of how well you pull off a look.  22:44: Danielle and Sabra emphasize the limitations of fashion rules. 24:32: Danielle and Sabra talk about coming into your sense of style as you get older. 29:07: Danielle and Sabra explore the idea of a capsule wardrobe. 33:55: Danielle and Sabra talk about thrift shopping with a plan, sharing tips on how to thrift smart. 38:33: Sabra discusses how thrifting helped unleash her creativity. Follow What's In with Olaplex on Instagram and TikTok. This podcast was produced in partnership with Olaplex and FRQNCY Media.

Sponsored by OLAPLEX®https://pro.olaplex.com/ Interview with Brian O'ConnorCo-owner of Fruits Hair Lab, Brian O'Connor is a staple in the styling scene in the South's entertainment capitol. With 21 years of cosmetology experience, his expertise in color, cutting, and styling is how Fruits came to fruition. While just out of his teens, Brian began creating looks on Paramore's lead singer, Hayley Williams, and has continued ever since. In a few short years, Brian's resume would include not only Paramore, but artists like Fall Out Boy, Josh Dunn, Sheryl Crow, Jewel, Lady A, and even former Vice President Al Gore! His artistry has been recognized by multiple credible publications including Vogue, Cosmopolitan, Allure, and Bustle.In 2016, Brian co-founded Good Dye Young, a vegan & cruelty-free vivid hair dye company. With Brian as Chief Innovation Officer, Good Dye Young has grown into an industry-leading multi-million dollar company that is breaking the boundaries of what inclusion, community, and vivid hair color mean.Even while running multiple businesses, Brian continues to stay passionate about working behind the chair. Through his versatile experience, he adopted an impressive skill set that incorporates various techniques to craft a style to fit each individual's needs. He is committed to ensuring that every client leaves feeling more confident than when they walked in.Links: https://www.instagram.com/colormebrian/?hl=enhttps://gooddyeyoung.com/https://www.instagram.com/fruitshairlab/ https://www.instagram.com/gooddyeyoung/ News from TheTease.com:https://www.thetease.com/shop-cyber-week-sales-on-salonory-com/ https://www.thetease.com/sustainable-fashion-label-dauphinette-launches-first-fragrance/ https://www.thetease.com/thread-beauty-encourages-gen-z-to-break-beauty-rules/ More from TheTease:Instagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode.Thank you to the team who helped create our new theme song. Show them some love and...

In this week's episode, Danielle takes the mic solo, reflecting on 'what's in' and 'what's out' with gratitude. She opens up about the self-limiting beliefs that once held her back and the valuable lessons they've provided. You'll hear Danielle talk about the incredible impact of gratitude on her life, sharing her own journey and insights that might spark a transformation in yours. Whether you practice gratitude or struggle to connect with it, Danielle delivers a powerful message: We hold the pen to rewrite our life's story, unlocking a world of endless possibilities.  ​​Key Moments: 01:34: Danielle shares her past struggles and how they limited her from seizing opportunities. 07:23: Exploring societal conditioning, Danielle reflects on its impact on her perceptions and behaviors. 11:12: Danielle emphasizes the importance of taking action alongside manifesting dreams and goals. 16:11: Danielle discusses finding gratitude amidst grief, highlighting the power of grace and its role in her life during tough times. 18:38: Danielle stresses the importance of avoiding comparisons and embracing your unique journey towards self-trust and growth. Follow What's In with Olaplex on Instagram and TikTok This podcast was produced in partnership with Olaplex and FRQNCY Media

Sponsored by OLAPLEX®https://pro.olaplex.com/ Interview with John MoroneyWith over 35 years in hairdressing, John Moroney has had the unique opportunity to work at virtually every level of the industry. On a break from university studies, he enrolled in beauty school at the suggestion of a friend, not realizing at the time that he would spend his entire adult life in this exciting and creative field. Working behind the chair for many years, John fell in love with helping other stylists through education. As a part-time educator for brands such as Sebastian and Aveda, he began to look for an opportunity to work full-time in brand education. Starting with Aveda Corporation in the early days of the brand, he eventually became Global Director of Education, reporting to founder Horst Rechelbacher. The next phase of his career led him to Los Angeles where he spent the next fourteen years leading Global Education for Sebastian and then with Wella / P&G Salon Professional. Joining Kao Salon Division in 2011, John headed the company's global education & communication efforts, as well as serving as Global Creative Director for Goldwell, KMS, Varis and Kerasilk. He now is the VP of Global Education & Customer Experience for OLAPLEX.Links: https://www.linkedin.com/in/jtmoroney https://www.instagram.com/jtmoroney/https://www.instagram.com/olaplex/?hl=en https://pro.olaplex.com/News from TheTease.comhttps://www.thetease.com/strands-for-trans-co-founders-xavier-cruz-and-jp-gomez-on-the-importance-of-creating-salon-spaces-where-everyone-feels-safe-and-welcome/ https://www.thetease.com/gentle-styling-a-new-way-to-love-your-natural-hair/ https://www.thetease.com/how-to-recreate-one-of-dulce-marias-most-iconic-roberta-pardo-hairstyles/ More from TheTease:Instagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this...

Sponsored by OLAPLEX https://pro.olaplex.com/ Interview with David RaccugliaDavid Raccuglia is a man of many titles and accomplishments: company founder, entrepreneur and renowned photographer, but his first professional title was a hairstylist. He began his career as a stylist in the salon industry and today styling, and the salon community, continue to be his primary inspiration and motivation.After having traveled worldwide as a platform artist in the early 1980's he opened his own salon. Frustrated by the lack of grooming options on the market, but inspired by what he recognized as a true need, David founded American Crew® in 1994, bringing his expertise from behind both the barber chair and the camera to develop the brand and its collection of grooming products designed for men and the stylists they trust. American Crew® quickly established itself as the leading manufacturer of quality salon products for men, offering a diverse portfolio including hair care, styling, shave and body products. Today, American Crew® continues to be the leading professional men's grooming brand in the world. David is also an accomplished photographer, contributing his talent in this area across books, magazine covers and rock albums. He has built success through a well-earned reputation for all things relevant, refined and modern. His vision of uncompromised quality is key to his success. Links: https://www.instagram.com/americancrew/ https://www.instagram.com/david_raccuglia_photography/https://www.americancrew.com/News from TheTease.comhttps://www.thetease.com/meet-the-winners-of-the-2023-beauty-envision-awards-the-heart-of-hair/ https://www.thetease.com/november-tech-touch-ups/ https://www.thetease.com/john-frieda-launches-inaugural-house-of-frieda-expert-collective/ More from TheTease:Instagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig)Web: https://www.thetease.com (TheTease.com)Email: VolumeUp@TheTease.comCredits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. Brian Daly is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode.Thank you to the team who helped create our new theme song. Show them some...

Sponsored by OLAPLEX https://pro.olaplex.com/ Sponsored by Professional Beauty Associationhttps://www.probeauty.org/executive-summit/Interview with Leslie RosteLeslie Roste, RN, BSN graduated from the University of Kansas, where she studied Nursing and Microbiology. After leaving nursing, she began working in the professional beauty industry as a subject matter expert on infection control and public safety. She has written many articles and spoken to audiences large and small on infection control and chemical safety in the work environment and specializes in the salon and barber industry. In 2020, she became the lead grant applicant on the Cosmetology Compact, working with the Department of Defense and Council of State Governments (CSG) to develop model legislation. Leslie currently works with the CSG (Council of State Governments) on behalf of FBIC on enacting the Cosmetology Interstate Licensure Compact, securing true license mobility for cosmetologists. Previously, Leslie worked with cosmetology boards in over 30 states on the revision of infection control rules and required curriculums consistent with current science and occupational trends. Throughout Covid, she assisted states in developing re-opening guidelines and offered education in all virtual formats to help states re-open. She is a national exam item writer and participated in the Safe Nevada project as well as the Department of Labor Occupational Licensing Consortium. Today we're talking about the Cosmetology Interstate Licensure Compact. According to the Professional Beauty Association's website The Cosmetology Compact is an interstate occupational licensure compact. Interstate compacts are constitutionally authorized, legislatively enacted, legally binding agreements among states. The Cosmetology Compact will enable licensed cosmetologists to practice in all states that join the compact, rather than getting an individual license in every state in which they want to practice. Like the compact for a driver's license, each compact member state agrees to mutually recognize the practitioner licenses issued by every other member state. Links: www.cosmetologycompact.orghttps://fbic.org/fbic/https://www.probeauty.org/want-your-professional-license-to-easily-transfer-state-to-state/ https://www.thetease.com/the-cosmetology-licensure-compact-wants-to-grant-license-mobility-to-stylists-everywhere-heres-what-this-means/ Contact info: leslie.roste@fbic.orglgroste@gmail.com 816-955-1643News from TheTease.com

Interview with Reuben CarranzaReuben Carranza is currently the Group CEO and member of the Board of Directors for three hair companies, Amika, Eva NYC and Ethique.Reuben started his career with Procter & Gamble where he spent 24 years of increasing responsibilities across varied business units and geographies working with brands like Pantene, Olay, Cover Girl, Clairol, and Wella. He was then named the NA CEO for Wella Professionals. There, he led the restructuring of the businesses into an integrated organization of over 600 employees.In 2014, Reuben became a Partner in Luxury Brand Partners and led the creation, launch and scale-up of R+Co – the first luxury hair brand launched by LBP. After the expansion of the brand across 14 countries and after the sale of three iconic brands from LBP (Oribe Hair Care, Becca Cosmetics, Pulp Riot Hair Color), Reuben left the operational management team of LBP.In 2018, Reuben was appointed the President of Olaplex by the Founders and led the implementation of infrastructure to support growth. He led the launch of Olaplex in Sephora where it became the #1 hair care brand in 3 months. After doubling the business in 12 months, Reuben co-led the management sales pitches enabling the acquisition of the brand from the Founders.In August of 2019, Reuben joined Unilever Prestige as the CEO of Kate Somerville Skin Health Experts. In July of 2022, Reuben was named CEO of Amika, Eeeeeeeeva NYC and Ethique. Links: https://www.linkedin.com/in/reuben-carranza-29a96910https://www.instagram.com/reubencarranza/?hl=enhttps://loveamika.com/ https://loveamika.com/blogs/the-strand/beauty-changes-lives-amika-team-uphttps://beautychangeslives.submittable.com/submit/271368/amika-friend-to-hair-bipoc-cosmetology-student-scholarship-fall-2023https://beautychangeslives.submittable.com/submit/271367/amika-friend-to-hair-lgbtqia-cosmetology-scholarship-fall-2023News from TheTease.comhttps://www.thetease.com/october-tech-touch-ups/ https://www.thetease.com/the-pba-dropped-new-merch-for-beauty-pros-to-support-industry-initiatives/ https://www.thetease.com/cosmo-profs-color-the-world-2023-is-coming-back-heres-what-you-can-expect/ More from TheTease:Instagram: https://www.instagram.com/readthetease/ (readthetease)Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers)Instagram:

Good morning from Pharma and Biotech daily: the podcast that gives you only what's important to hear in Pharma and Biotech world.In our first news, we have a summary of an on-demand webinar that discusses how real-world data (RWD) can be leveraged in rare disease research. The use of RWD in clinical trials and drug development for rare diseases is explored by experts from Pfizer and Clarivate. They highlight the importance of RWD in narrowing the gap of knowledge surrounding rare diseases and how it can enhance clinical trials and improve drug development processes. Challenges associated with harnessing RWD effectively are also addressed, along with best practices for overcoming these obstacles. The goal is to optimize rare disease research by leveraging RWD and improving drug development efficiency.Moving on to our next news, we have a promotion for an on-demand webinar titled "High-Throughput Process & Analytical Platforms to Accelerate Gene Therapy Scale-Up." This webinar discusses various topics related to gene therapy scale-up and how innovative platforms can revolutionize the process. Some key points covered include serotype agnostic analytics for AAV manufacturing, challenges in scaling up to larger bioreactors, using an advanced platform with a reduced number of plasmids, and Resilience and Lacerta's innovations. Experts in the field share their insights, and interested individuals can connect with the Resilience team for support in gene therapy process and analytical development work.In regulatory news, the FDA has placed a partial clinical hold on two studies of Innate Pharma's investigational therapy lacutamab following a patient death from the rare blood disease hemophagocytic lymphohistiocytosis. Innate Pharma is working closely with the FDA to address the agency's concerns and provide the necessary data. In other news, an FDA advisory committee has backed the use of US WorldMeds' investigational drug for high-risk neuroblastoma, despite the lack of a randomized controlled trial. This decision could set a precedent for future drug approvals without randomized controlled trial data. Japan-based pharma company Kyowa Kirin is also acquiring Orchard Therapeutics pending regulatory approvals, and Johnson & Johnson's spravato has shown promising results in a phase III head-to-head study.Shifting gears to marketing and advertising, we discuss the importance of connected TV for marketers and how the Hollywood shutdown could disrupt the ad market. Disney's innovative holiday marketing strategies are highlighted, along with Olaplex's unique approach to addressing dupe culture on TikTok. Three Olives Vodka is mentioned for using AI to plan the perfect party, and Meta (formerly known as Facebook) is expanding access to its generative AI tools. Target has launched an immersive toy experience for online shoppers, allowing them to explore a virtual room of products.In the rare disease space, we delve into regulatory challenges related to the use of biomarkers to measure efficacy. The FDA recently approved Novo Nordisk's drug rivfloza for patients with primary hyperoxaluria, but there are concerns about shortcomings in regulatory policies when it comes to biomarkers for rare diseases. Leaders in the pharmaceutical industry who are skilled at translating scientific research into products that regulators see value in are recognized on this year's Pharmavoice 100 list.Lastly, we address the challenges faced by health systems in their workforce due to a volatile economy. Burnout and high turnover rates persist despite efforts to raise wages and strengthen hiring. The nursing shortage is a major issue, and efforts are being made to address the gender pay gap among physicians. On a positive note, there has been a record number of residency matches for 2023, providing insights into current labor trends in healthcare.That wraps up today's episode of Pharma and Biotech daily. Stay tuned for more important news and updates in

We have a new podcast! This episode is a taste of what we're talking about! Be sure to hop over and follow  What's In with OLAPLEX Podcast ...and look for our social channels on TikTok, Instagram and Youtube @whatsinpodcast What's In With Olaplex is a new bi-weekly podcast from Olaplex that breaks down leading beauty, health, and lifestyle trends.  In each episode, host Danielle Frank is joined by an expert guest co-host as they discuss not only “what's out” but also “what's in”. Through lighthearted banter, expert insights, and personal stories, Danielle and her guests explore the up-and-coming trends that create a more empowering future for beauty. What's in? Discovering what makes YOU feel fabulous.      In this week's episode, Danielle uncovers “what's out” and “what's in” with social media filters. She talks with Danae Mercer Ricci, a health journalist and content creator who promotes self-love and self-acceptance on Instagram and TikTok. Together they discuss how connected social media is to our body image, ways to find comfort in ourselves when the filter's turned off, and why shame has no place in the future of beauty.       

We pick the best of quirky skincare products that actually work, peek under the facekini, to see if this is the sun protection face wear we should all be using. And deep dive into the decline of Olaplex and how this came about. 1:01 - Life update 2:49 - 34 Top Quirky Beauty Products 14:00 - Facekinis 23:00 - Olaplex Sales Decline Disclaimer: This podcast is not intended to provide diagnosis, treatment, or medical advice. Content provided in this podcast is for educational purposes only. Please consult with a physician regarding any health-related diagnosis or treatment.

Arguable the most emotional War of the Roses we have ever had. Ashley is jumping on the Beyonce perfume trend and aliens are officially real.

Wondering where you can hear more? Uncover the Ins and Outs of the latests trends in Beauty?? Well, we got you!   What's In With Olaplex is a new bi-weekly podcast from Olaplex that breaks down leading beauty, health, and lifestyle trends.  In each episode, host Danielle Frank is joined by an expert guest co-host as they discuss not only “What's out” but also “What's in”! Through lighthearted banter, expert insights, and personal stories, Danielle and her guests explore the up-and-coming trends that create a more empowering future for beauty. What's in? Discovering what makes YOU feel fabulous.  

On this episode, Liz sits down with CEO of hair care company Olaplex, JuE Wong to discuss how she started her career as a commodities trader and rose to the top of the haircare industry. JuE shares the challenges she faced trying to raise her children while also trying to grow in the business world. JuE later reveals how she overcame instances of harassment in the workplace, the death of her husband, and a massive pay cut that all contributed to her immense success at Olaplex. Follow Liz on Twitter: @LizClaman Learn more about your ad choices. Visit megaphone.fm/adchoices

Sign up for our Patreon to support what we do! https://www.patreon.com/iilluminaughtii Welcome to the Corporate Casket, a weekly series where bad businesses go to die.  There's nothing better than a trip to the salon. For a while, the ultimate treatment you could ask to receive for ultimate relaxation and breathtaking hair was Olaplex. But, recently, it seems like the hair industry giant has taken quite a fall from grace. With lawsuits and infertility questions up in the air, people are beginning to ask. Is Olaplex really as good as it seemed? Connect With Me: https://linktr.ee/iilluminaughtii' Sources: https://justpaste.it/bo46d Writers/Researchers/Helpers: Ali Z-B This episode was edited and mixed by: G. Thomas Craig Album cover art created by: Betsy Primes Intro Song Credits: Trauma- Will Van De Crommert Outro Song Credits: Electronica Punch- Oleksandr Koltsov Learn more about your ad choices. Visit megaphone.fm/adchoices

Can you really undo the damage caused by colouring, heat styling, and… living your life? This week we've brought in the big guns, Dr Eric Pressly from Epres (and one of the inventors of Olaplex!), to talk us through bond repair treatments and if they actually work. And that's not all! We talk about our love for some non-aesthetic beauty products, the most googled hair trends (there are some odd ones!) and the skincare range that most of you are sleeping on. Tune in for all the beauty goodness and we'll love you forever if you rate, review, subscribe and text your friends to rec our pod. Links from this ep below! Follow: @bambidoesbeauty DUIT Tough Hands Intensive Hand Cream for Dry Hands  La Roche-Posay Cicaplast Baume B5+  Elizabeth Arden Original Eight Hour Cream Skin Protectant QV Ceramides range Dermal Therapy Lip Balm Burt's Bees Tinted Lip Balm (Rose) CeraVe Hydrating Foaming Oil Cleanser Biologique Recherche Goldfield & Banks Ingenious Ginger Perfume D.S. & DURGA Coriander EDP Jo Malone Lime Basil & Mandarin Sephora Collection Super Glow Cleansing Powder Epres Bond Repair Treatment Kit   *We use some affiliate links here and we may earn a small commission if you decide to make a purchase. Thanks for your support!   Credits: Thank you to our guest, Dr Eric Pressly Your hosts & producers: Carli Alman & Bettina Tyrrell. Follow us on Instagram: @thatbeautypodcastSee omnystudio.com/listener for privacy information.

Yarden Horwitz is the Co-founder of Spate, the artificial intelligence platform for identifying top trends in beauty. Over 150 beauty brands rely on the Spate platform to make critical business decisions in marketing and product development, including Estée Lauder, L'Oréal, P&G, Olaplex, Amika, Hero Cosmetics, and more. In this episode, Yarden tells about about the data and insights that are evolving from the New Face of Beauty. The New Face of Beauty describes the consumer's evolution from 2020 to 2023. They are demanding low maintenance, convenient solutions, they are investing in top dollar beauty treatments and they have an appetite to stand out amongst the crowd of trend followers. Yarden also tells us about her startup journey and road from Google's Trendspotting team to co-founding Spate.In 2016, she was named the Future Voice of Fashion by the Business of Fashion. Yarden sits on the NewBeauty Brain Trust board, which is exclusive to highly regarded experts in the beauty industry. She was named one of the most influential female leaders of 2022 by Entrepreneur Magazine. Hosted on Acast. See acast.com/privacy for more information.

Today in beauty news land… Hair is having a moment with two exciting new launches. HairShots has rolled out revolutionary personalised hair products and a new brand called Epres is being touted as the next Olaplex. And, we're talking UV lamps and manicures, what are the risks and how do we best keep ourselves safe? Plus, we were nervous to try out a new eyelash curler hack that Erin found by TikToker Audrey aka @audboos, but the results were surprising! PRODUCTS: MCoBeauty XTENDLASH MASCARA WANT TO READ MORE ABOUT THE RISKS OF UV: https://www.mamamia.com.au/uv-nail-cancer/ GET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

In this inaugural episode of What's In with Olaplex, we're talking about what can go wrong and what can go right with DIY haircuts. Host Danielle Frank is joined by none other than the stylist who trained her, Jackie Chan, to explore “what's out” and “what's in”. With nearly two decades of experience, Jackie is a born and raised New Yorker, hair stylist, and cutting educator of the signature Calligraphy Cut at Salon 718. Danielle and Jackie discuss chopping wet, dry, and textured hair, finding the best at-home tools, and accessing the right resources for your hair.

What's out? Trends that make us conform to one idea of beauty. What's in? Trends that celebrate who we are – inside and out. Join us on May 24th as we say goodbye to the beauty rules that no longer serve us and embrace those that make us feel good. In conversation with friends and colleagues, Olaplex's Danielle Frank will dive into all sorts of topics across beauty, health, and lifestyle, asking, what does it mean to feel on trend with ourselves? It's time to send off “what's out” and welcome “what's in,” one trend at a time.

Welcome to The Treatment Room! Today I want to answer your questions including: - what I got at the Sephora sale - Merit beauty/ acne-safe makeup - Men's skincare routine - How to care for your barrier - Am I hiring? Products mentioned: Favorites - CBD Masque - Regen Booster (email to order with free shipping) tessaskinconsulting@gmail.com Sephora haul - Merit beauty blush - Bare minerals SPF concealer - Olaplex lash serum - Bobbi brown gel eyeliner Barrier health: - Cell Protection Serum - CBD Microsilver miracle serum Men's routine: - Men's Essential cleanser - Pre-treatment foaming cleanser - FreeSKIN cleansers - Vitamin C Cleanser - Hydro Gel - Skin Recovery Mist - Vitamin C - Retinol - Photo age SPF (hydrating) - Oil free SPF book mentioned MY SOCIAL MEDIA + SHOPS ⁠Schedule a mentorship call with me ⁠ ⁠shop FSBT⁠ (my skincare brand) or follow along on instagram @freeskinbytessa. ⁠Shop acne safe makeup, hairecare and more⁠ ⁠Now Booking Acne Bootcamp!⁠  ⁠Book a skin consultation or mentorship call with me: www.tessaskin.com⁠ To shop Glymed Plus, register on the top right via my authorized store: ⁠https://glymedplus.com/store/tessaskin⁠ Tess' Instagram @myestytessa Tess' YouTube: Tess Zolly Tess' TikTok: @myestytessa Music: Sweet by LiQWYD | https://www.instagram.com/liqwyd Music promoted by https://www.free-stock-music.com Creative Commons Attribution 3.0 Unported License https://creativecommons.org/licenses/by/3.0/deed.en_US

On today's show we answer questions about:Whether we think the K18 peptide technology is as magic as they claimCan you use products formulated for your face on different body parts?Can you substitute a men's hair color for a woman's?Is there anything in a conditioner that can permanently straighten hair?Is using probiotics a remedy for the problem of super bugs?Does heat damage hair below 400 degrees?Can you reuse beauty packaging?Beauty Science NewsGoop is closing its store in London. Is the clean, healthy living trend coming to an end? LAWSUIT CORNEROlaplex sued over claims of hair loss. Four Ways to Ask a question -1. Send us a message through Patreon!2. You can record your question on your smart phone and email to thebeautybrains@gmail.com3. Send it to us via social media (see links below)4. Submit it through the following form - Ask a questionSocial media accountson Instagram we're at thebeautybrains2018on Twitter, we're thebeautybrainsAnd we have a Facebook pageValerie's ingredient company - Simply IngredientsPerry's other website - Chemists CornerFollow the new Porch Kitty Krew instagram accountSupport the show

In this episode I welcome back the brilliant toxicologist Rani Ghosh. Rani and I chat about the recent issues that people have allegedly been having with Olaplex and what exactly is going on from her point of view.We also delve into fragrance in skincare and best before dates on our beauty products.Rani is such a font of knowledge and I love picking her brains and putting all of our minds at ease when it comes to our beauty products.Make sure you give her a follow on Instagram @rani_ert.

It's our 6th anniversary, it's *almost* spring and brighter, lusher and more joyous beauty has officially landed. Today, we're celebrating all of the shiny things with our review of the best in spring skincare, makeup and hair products. Tune in to find out which worth-it beauty buys are getting our discerning stamp of approval. And, can we go an entire episode without mentioning TikTok?!    What You'll Discover In This Episode:   Carlene's review of the highly anticipated Epres bond-repair treatment, created by one of the original inventors of Olaplex.  Jill reveals the project that former Bite Beauty founder Susanne Langmuir is about to debut, including a futuristic foundation available in infinite shades.  Bubble cleanser, a skin barrier cream-balm hybrid and milky mist – meet the new-to-North America K-Beauty brand designed by derms, especially for sensitive skin Get glowing with us! Our pick of the seasons' best in soft contour sticks and a cream blush that legit lasts all day  Great or gimmick? Jill test drives M.A.C's new dry shampoo for your lashes!   Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302.    For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/   PROMO CODES: When you support our show partners, you support the creation of Breaking Beauty Podcast!    DROPLETTE For a limited time, listeners can get 50% OFF your Droplette device at droplette.io and use code Beauty.   MACY'S  Find the perfect way to show off your personality this spring, head to macys.com/OwnYourStyle.    TELUS SMARTWEAR To learn more about TELUS and its line of SmartWear Security Personal Safety Devices, visit www.telus.com/SmartWearSecurity.   *Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*   Hosts: Carlene Higgins and Jill Dunn Theme song, used with permission: Cherry Bomb by Saya
 Produced by Dear Media Studio  

Olaplex es una marca de productos para el cabello que se hizo famosa al llegar al mercado con un diseño sencillo pero con una fórmula efectiva. Además del marketing dirigido hacia sus consumidores a través de un sistema de embajadores. En este episodio te hablo con más detalles sobre cómo podemos nosotros replicar esta estrategia en nuestros negocios. ¡Dale play! RECURSOS ➡ Curso gratuito de Marketing Digital para vender más este 2023 ➡ Marketing Emocional: Un gran aliado de las ventas ➡ Certifícate en Growth Marketing ➡ Una buena estrategia de naming aumentará tus ventas ➡ La profesión del futuro en marketing: Growth Marketer MÁS INFO: Este es el podcast de Vende Más con Vilma Núñez. Cada día te esperamos con un nuevo episodio lleno de ideas y tips de marketing y ventas que harán crecer tu negocio. Para más información, puedes consultar estos enlaces: ➡ Sitio web ➡ Cursos ➡ Plantillas y recursos ¡SÍGUENOS! ➡ Instagram: @Conviertemas + @Vilmanunez ➡ Facebook: Convierte Más + Vilma Nuñez ➡ TikTok: @VilmaNunez + @ConvierteMas ➡ YouTube: Vilma Núñez + Convierte Más ➡ Twitter: @VilmaNunez + @ConvierteMás ―――――――――――――――――――――――――――――――― Y no olvides suscribirte y valorar nuestro podcast ★★★★★ ――――――――――――――――――――――――――――――――

The #deinfluencing trend is a way for your favorite beauty gurus to reassert their authority—at least according to researchers at Cardiff University. We'll explain and share our thoughts on the beauty world's latest viral conversation. Plus: plaintiffs in a new lawsuit allege that Olaplex causes hair loss; hairstylist Jen Atkin has a new line of hair tools and accessories; Astier de Villatte created historically accurate perfumes with the help of an anthropologist; and Jenn is unsettled by cosmetic dermatology in the metaverse and Microsoft's eerie Bing AI chatbot. Then, let's Raise a Wand to Pedestrian Project's ($12!) foot cream, a Creamsicle-flavored lip balm, and a luxurious, oil-infused body-care line from British Columbia.Products mentioned in this episode: shopmy.us/collections/123929Sponsor links & discount codes: fatmascara.com/sponsorsEpisode recaps with links: fatmascara.com/blogPrivate Facebook Group: Fat Mascara Raising a WandSocial media: @fatmascara, @jessicamatlin, @jenn_editSubmit a "Raise A Wand" product recommendation and be featured on the show: email info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

Whether you're a beauty enthusiast looking for the next great product or you work in the beauty industry, this interview with Julian Reis, CEO & founder of SuperOrdinary, is a must-listen. He talks about the future of beauty shopping and explains how his company connects brands (think: Olaplex, Nécessaire, Ouai, Farmacy, Milk Makeup) with influencers and KOLs (Key Opinion Leaders) in China who sell millions of products via livestreaming platforms such as XiaoHongShu, Douyin, Kuaishou, and Taobao Live. Plus, we talk about the trusted relationship people have with their favorite influencers; why the creator economy is changing; and how his company's new tool, GalaGala, is democratizing social selling so anyone—not just influencers—can make money if their friends or followers purchase a beauty product they recommend.Sponsor links & discount codes: shopmy.us/collections/31511Episode recaps with links: fatmascara.com/blogProducts mentioned on Ep. 472: shopmy.us/collections/110272 Private Facebook Group: Fat Mascara Raising a WandSocial media: @fatmascara, @jessicamatlin, @jenn_editSubmit a "Raise A Wand" product recommendation and be featured on the show: email info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

Journalist turned brand builder Chloe Hall is Jenn's guest co-host for this episode! The former Elle.com beauty director tells us about her career in beauty, shares some of the products she loves, and offers her take on the week's headlines: Kristin Cavallari's beef with Olaplex; slight momentum in the U.S. movement to end hair discrimination; and the wacky world of beauty advent calendars. Plus, Drake's candles, Milk Tea lipstick, and why Chloe's baby is already a fan of slugging.Sponsor links & discount codes: shopmy.us/collections/31511Episode recaps with links: fatmascara.com/blogProducts mentioned on Ep. 463: shopmy.us/collections/101680Private Facebook Group: Fat Mascara Raising a WandSocial media: @fatmascara, @jessicamatlin, @jenn_editSubmit a "Raise A Wand" product recommendation and be featured on the show: email info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.