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Welcome back to the Ultimate Guide to Partnering® Podcast. AI agents are your next customers. Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX:https://theultimatepartner.com/experience/ In this exclusive interview, Vince Menzione sits down with Darryl Peek, Vice President for Partner Sales (Public Sector) at Elastic, to decode how Elastic achieved the rare “triple crown”—winning Partner of the Year across Microsoft, Amazon, and Google Cloud simultaneously. Darryl breaks down the engineering-first approach that makes Elastic sticky with hyperscalers, reveals the rigorous metrics behind their partner health scorecard, and shares his personal “one-page strategy” for aligning mission, vision, and execution. From leveraging generative AI for cleaner sales hygiene to the timeless lesson of the “Acre of Diamonds,” this conversation offers a masterclass in building high-performance partner ecosystems in the public sector and beyond. https://youtu.be/__GE0r2fPuk Key Takeaways Elastic achieved “Pinnacle” status by aligning engineering roadmaps directly with hyperscaler innovations to become essential infrastructure. Successful public sector sales require a dual approach: leveraging resellers for contract access while driving domain-specific co-sell motions. Partner relationships outperform contracts; consistency in communication is more valuable than only showing up for renewals. Effective partner organizations track “influence” revenue just as rigorously as direct bookings to capture the full value of SI relationships. Generative AI can automate sales hygiene, turning scattered meeting notes into actionable CRM data and reducing friction for sales teams. The “Acre of Diamonds” philosophy reminds leaders that the greatest opportunities often lie within their current ecosystem, not in distant new markets. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Keywords: Elastic, Darryl Peek, public sector sales, hyperscaler partnership, Microsoft Partner of the Year, AWS Partner of the Year, Google Cloud Partner, partner ecosystem strategy, co-sell motion, partner metrics, channel sales, government contracting, Carahsoft, generative AI in sales, sales hygiene, Russell Conwell, Acre of Diamonds, open source search, observability, security SIM, vector search, retrieval augmented generation, LLM agnostic, partner enablement, influence revenue, channel booking, SI relationships, strategic alliances. Transcript: Darryl Peek Audio Episode [00:00:00] Darryl Peek: I say, I tell my team from time to time, the difference between contacts and contracts is the R and that’s the relationship. So if you’re not building the relationship, then how do you expect that partner to want to lean in? Don’t just show up when you have a contract. Don’t just show up when you have a renewal. [00:00:13] Darryl Peek: Make sure that you are reaching out and letting them know what is happening. Don’t just talk to me when you need a renewal, right? When you’re at end of quarter and you want me to bring a deal forward, [00:00:23] Vince Menzione: welcome to the Ultimate Guide to Partnering. I’m Vince Menzi. Own your host, and my mission is to help leaders like you achieve your greatest results through successful partnering. [00:00:34] Vince Menzione: We just came off Ultimate Partner live at Caresoft Training Center in Reston, Virginia. Over two days, we gathered top leaders to tackle the real shifts shaping our industry. If you weren’t in the room, this episode brings you right to the edge of what’s next. Let’s dive in. So we have another privilege, an incredible partner, another like we call these, if you’ve heard our term, pinnacle. [00:01:00] Vince Menzione: I think it’s a term that’s not widely used, but we refer to Pinnacle as the partners that have achieved the top rung. They’ve become partners of the year. And our next presenter, our next interview is going to be with an organization. And a person that represents an organization that has been a pinnacle partner actually for all three Hyperscalers, which is really unusual. [00:01:24] Vince Menzione: Elastic has been partner of the Year award winner across Microsoft, Amazon, and Google Cloud, so very interesting. And Darrell Peak, who is the leader for the public sector organization, he’s here in the Washington DC area, was kind enough. Elastic is a sponsor event, and Darryl’s been kind enough to join me for a discussion about what it takes to be a Pinnacle partner. [00:01:47] Vince Menzione: So incredibly well. Excited to welcome you, Darryl. Thank you, sir. Good to have you. I love you. I love your smile, man. You got an incredible smile. Thank you. Thank you, Vince. Thank you. So Darryl, I probably didn’t do it any justice, but I was hoping you could take us through your role and responsibilities at Elastic, which is an incredible organization. [00:02:08] Vince Menzione: Alright. Yeah, [00:02:09] Darryl Peek: absolutely. So Darrell Peak vice President for partner sales for the US public sector at Elastic. I’ve been there about two and a half years. Responsible for our partner relationships across all partner types, whether that’s the system integrators, resellers, MSPs, OEMs, distribution Hyperscalers, and our Technology Alliance partners. [00:02:26] Darryl Peek: And those are partners that aren’t built on the Elastic platform. In regards to how my partner team interacts with our team. Our ecosystem. We are essentially looking to further and lean in with our partners in order for them to, one, understand what Elastic does since we’re such a diverse tool, but also work with our field to understand what are their priorities and how do they identify the right partners for the right requirements. [00:02:50] Darryl Peek: In regards to what Elastic is and what it does elastic is a solution that is actually founded on search and we’re an open source company. And one of the things that I actually did when I left the government, so I worked for the government for a number of years. I left, went and worked for Salesforce, then worked for Google ran their federal partner team and then came over to Elastic because I wanted to. [00:03:11] Darryl Peek: Understand what it meant to be at an open source company. Being at an open source company is quite interesting ’cause you’re competing against yourself. [00:03:17] Vince Menzione: Yeah, that’s true. [00:03:18] Darryl Peek: So it’s pretty interesting. But elastic was founded in 2012 as a search company. So when you talk about search, we are the second most used platform behind Google. [00:03:28] Darryl Peek: So many of you have already used Elastic. Maybe on your way here, if you use Uber and Lyft, that is elastic. That is helping you get here. Oh, that is interesting. If you use Netflix, if you use wikipedia.com, booking.com, eBay, home Depot, all of those are search capabilities. That Elastic is happening to power in regards to what else we do. [00:03:47] Darryl Peek: We also do observability, which is really around application monitoring, logging, tracing, and metrics. So we are helping your operations team. Pepsi is a customer as well as Cisco. Wow. And then the last thing that we do is security when we’re a SIM solution. So when we talk about sim, we are really looking to protect networks. [00:04:03] Darryl Peek: So we all, we think that it’s a data problem. So with that data problem, what we’re trying to do is not only understand what is happening in the network, but also we are helping with threat intelligence, endpoint and cloud security. So all those elements together is what Elastic does. And we only do it two ways. [00:04:18] Darryl Peek: We’re one platform and we can be deployed OnPrem and in the cloud. So that’s a little bit about me and the company. Hopefully it was clear, [00:04:24] Vince Menzione: I’ve had elastic people on stage. You’ve done, that’s the best answer I’ve had. What does Elastic do? I used to hear all this hyperbole and what? [00:04:32] Vince Menzione: What? Now I really understand what you do is an organiz. And the name of the company was Elasticsearch. [00:04:36] Darryl Peek: It was [00:04:37] Vince Menzione: elastic at one time when I first. Worked with you. It was Elasticsearch. [00:04:40] Darryl Peek: Absolutely. Yeah. So many moons ago used to be called the Elk Stack and it stood for three things. E was the Elasticsearch which is a search capability. [00:04:48] Darryl Peek: L is Logstash, which is our logging capability. And Cabana is essentially our visualization capability. So it was called Elk. But since we’ve acquired so many companies and built so much capability into the platform, we can now call it the elastic. Platform. [00:05:00] Vince Menzione: So talk to me about your engagement with the hyperscalers. [00:05:02] Vince Menzione: You’ve been partner of the Year award winner with all three, right? I mentioned that, and you were, you worked for Google for a period of time. Yes. So tell us about, like, how does that work? What does that engagement look like? And why do you get chosen as partner of the year? What are the things that stand out when you’re working with these hyperscalers [00:05:19] Darryl Peek: and with that we are very fortunate to be recognized. [00:05:23] Darryl Peek: So many of the organizations that are out there are doing some of the same capabilities that we do, but they can’t claim that they won a part of the year for all three hyperscalers in the same year. We are able to do that because we believe in the power of partnership, not only from a technology perspective, but also from a sales perspective. [00:05:39] Darryl Peek: So we definitely lean in with our partnerships, so having our engineers talk, having our product teams talk, and making sure that we’re building capabilities that actually integrate within the cloud service providers. And also consistently building a roadmap that aligns with the innovation that the cloud service providers are also building towards. [00:05:56] Darryl Peek: And then making sure that we’re a topic of discussion. So elastic. From a search capability, we do semantic search, vector search, but also retrieval augmented generation, which actually is LLM Agnostic. So when you say LLM Agnostic, whether you want to use Gemini, Claude or even Chad, GBT, those things are something that Elastic can integrate in, but it actually helps reduce the likelihood of hallucination. [00:06:18] Darryl Peek: So when we’re building that kind of solution, the cloud service provider’s you’re making it easy for us, and when you make it easy, you become very attractive and therefore you’re. Likely gonna come. So it becomes [00:06:28] Vince Menzione: sticky in that regard. Very sticky. So it sounds like very much an engineer, a lot of emphasis on the engineering aspects of the business. [00:06:35] Vince Menzione: I know you’re an engineer by background too, right? So the engineering aspects of the business means that you’re having alignment with the engineering organizations of those companies at a very deep level. [00:06:44] Darryl Peek: Absolutely. So I’m [00:06:45] Vince Menzione: here. [00:06:45] Darryl Peek: Yeah. And being at Elastic has been pretty amazing. So coming from Google, we had so many different solutions, so many different SKUs, but Elastic releases every eight weeks. [00:06:54] Darryl Peek: So right before you start to understand the last release, the next release is coming out and we’re already at 9.2 and we just released 9.0 in May. So it’s really blazing fast on the capability that we’re really pushing the market, but it’s really hard to make sure that we get it in front of our partners. [00:07:10] Darryl Peek: So when we talk about our partner enablement strategy, we’re just trying to make sure that we get the right information in front of the right partners at the right time, so this way they can best service their customers. [00:07:19] Vince Menzione: So let’s talk about partner strategy. Alyssa Fitzpatrick was on stage with me at our last event, and she Alyssa’s fantastic. [00:07:25] Vince Menzione: She is incredible. Yes, she is. She was a former colleague at Microsoft Days. Yes. And then she, we had a really interesting conversation. About what it takes, like being in, in a company and then working with the partners in general. And you have, I’m sure you have a lot of the similarities in how you have to engage with these organizations. [00:07:42] Vince Menzione: You’re working across the hyperscalers, you’re also working with the ecosystem too. Yes. ’cause the delivery, you have delivery partners as well. Absolutely. So tell us more about that. [00:07:50] Darryl Peek: So we kinda look at it from a two, two ways from the pre-sales motion and then the post-sales. From the pre-sales side. [00:07:56] Darryl Peek: What we’re trying to do is really maximize our, not only working with partners, because within public sector, you need to get access to customers through contract vehicles. So if you want to get access to some, for instance, the VA or through GSA or others, you have to make sure you’re aligned with the right partners who have access to. [00:08:12] Darryl Peek: That particular agency, but also you want domain expertise. So as you’re working with those system integrators, you wanna make sure that they have capability that aligns. So whether it is a security requirement, you wanna work with someone who specializes in security, observability and search. So that’s the way that we really look at our partner ecosystem, but those who are interested in working with us. [00:08:30] Darryl Peek: Because everybody doesn’t necessarily have a emphasis on working with a new technology partner, [00:08:36] Vince Menzione: right? [00:08:36] Darryl Peek: So what we’re trying to do is saying how do we build programs, incentives and sales plays that really does align and strike the interest of that particular partner? So when we talk about it I tell my team, you have to, my grandfather to say, plan your work and work your plan. And if you fail a plan, you plan to fail. So being able to not only have a strong plan in place, but then execute against that plan, check against that plan as you go through the fiscal year, and then see how you come out at the end of the fiscal year to see are we making that progress? [00:09:01] Darryl Peek: But on the other side of it, and what I get stressed about with my sales team and saying what does partners bring to us? So where are those partner deal registrations? What is the partner source numbers? How are we creating more pipeline? And that is where we’re now saying, okay, how can we navigate and how can we make it easier? [00:09:17] Darryl Peek: And how can we reduce friction in order for the partner to say, okay, elastic’s easy to work with. I can see value in, oh, by the way, I can make some money with. [00:09:25] Vince Menzione: So take us through, have there been examples of areas where you’ve had to like, break through to this other side in terms of growing the partner ecosystem? [00:09:33] Vince Menzione: What’s worked, what hasn’t worked? Yes, I’d love to learn more about that. [00:09:36] Darryl Peek: I’ll say that and I tell my team one, you partner program is essential, right? If you don’t have an attractive partner program in regards to how they come on board, how they’re incentivized the right amount of margin, they won’t even look at you. [00:09:49] Darryl Peek: The second thing is really how do you engage? So a lot of things start with relationships. I think partnerships are really about relationships. I say I tell my team from time to time, the difference between contacts and contracts is the R and that’s the relationship. So if you’re not building the relationship, then how do you expect that partner to want to lean in? [00:10:07] Darryl Peek: Don’t just show up when you have a contract. Don’t just show up when you have a renewal. Make sure that you are reaching out and letting them know what is happening. I like the what Matt brought up in saying, okay, talk to me when you have a win. Talk to me when you have something to talk about. [00:10:22] Darryl Peek: Don’t just talk to me when you need a renewal. When you’re at end the quarter and you want me to bring a deal forward, that doesn’t help ab absolutely. [00:10:28] Vince Menzione: So engineering organizations, sales organizations, what are, what does a healthy partnership look like for you? [00:10:35] Darryl Peek: So I look at metrics a lot and we use a number of tools and I know folks are using tools out there. [00:10:41] Darryl Peek: I won’t name any tools for branding purposes, but in regards to how we look at tools. So some things that we measure closely. Of course it’s our partner source numbers, so partner source, bookings, and pipeline. We look at our partner attached numbers and pipeline as well as the amount or percentage of partner attached business that we have in regards to our overall a CV number. [00:11:00] Darryl Peek: We also look at co-sell numbers, so therefore we are looking at not only how. A partner is coming to us, but how is a partner helping us in closing the deal even though they didn’t bring us the deal? We’re also looking at our cloud numbers and saying what amount of deals and how much business are we doing with our cloud service providers? [00:11:15] Darryl Peek: Because of course we wanna see that number go up year over year. We wanna actually help with that consumption number because not only are we looking at it from a SaaS perspective, but also if the customer has to commit we can help burn that down as well. We also look at influence numbers. [00:11:27] Darryl Peek: Now, one of the harder things to do within a technology business is. Capturing all that si goodness. And saying how do I reflect the SI if they’re not bringing me the deal? And I can’t attribute that amount of deal to that particular partner, right? And the way that we do that is we just tag them to the influence. [00:11:44] Darryl Peek: So we’re able to now track influence. And also the M-S-P-O-E-M work that we are also tracking and also we’re tracking the royalties. And lastly is the professional service work that we do with those partners. So we’re looking to go up into the right where we start them out at our select level, we go to our premier level and then our elite level. [00:12:00] Darryl Peek: But left and to the right, I say you gotta go from zero to one, one to five, five to 10, and then 10 to 25. So if we can actually see that progression. That is where we’re really starting to see health in the partnership, but also the executive alignment is really important. So when our CEO is able to meet with the fellow CEO of the co partner company that is really showing how we are progressing, but also our VPs and others that are engaged. [00:12:20] Darryl Peek: So those are things that we really do measure. We do have a health score card and also, we track accreditations, we track certifications as well as training outcomes based on our sales place. [00:12:30] Vince Menzione: Wow. There’s a lot of metrics there. Yeah. So you didn’t bring, you didn’t bring any slides with that out? [00:12:35] Darryl Peek: Oh, no. I’m not looking at slides, by the way. [00:12:40] Vince Menzione: Let’s talk about marketplace. [00:12:42] Darryl Peek: All right? [00:12:42] Vince Menzione: Because we’ve had a lot of conversations about marketplace. We’ve got both vendors up here talking about marketplace and the importance of marketplace, right? You’ve been a Marketplace Award winner. We haven’t really talked about that, like that motion per se. [00:12:55] Vince Menzione: I’d love to s I’d love to hear from you like how you, a, what you had to overcome to get to marketplace, what the marketplace motion looks like for your organization, what a marketplace first motion looks like. ’cause a lot of your cut a. Are all your customers requiring a lot of direct selling effort or is it some of it through Marketplace? [00:13:14] Vince Menzione: Like how does it, how does that work for you? [00:13:15] Darryl Peek: So Elastic is a global organization. Yeah. So we’re, 40 different countries. So it depends on where we’re talking. So if we talk about our international business, which is our A PJ and EMEA business we are seeing a lot more marketplace and we’re seeing that those direct deals with customers. [00:13:28] Darryl Peek: Okay. And we’re talking about our mirror business. A significant amount goes through marketplace and where our customers are transacting with the marketplace and are listing. On the marketplace within public sector, it’s more of a resell motion. Okay. So we are working with our resellers. [00:13:39] Darryl Peek: So we work our primary distribution partner is Carahsoft. So you heard from Craig earlier. Yes. We have a strong relationship with Carahsoft and definitely a big fan of this organization. But in regards to how we do that and how we track it we are looking at better ways to, track that orchestration and consumption numbers in order to see not only what customers we’re working with, but how can we really accelerate that motion and really get those leads and transactions going. [00:14:03] Vince Menzione: Very cool. Very cool. And I think part of the reason why in, in the government or public sector space it has a lot to do with the commitments are different. Absolutely. So it’s not government agencies aren’t able to make the same level of commitments that, private sector organizations were able to make, so they were able to the Mac or Microsoft parlance and also a AWS’s parlance. [00:14:23] Vince Menzione: Yeah, [00:14:24] Darryl Peek: definitely a different dynamic. Yeah. And especially within the public sector. ’cause we have Gov Cloud to work with, right? That’s right. So we’re working with Microsoft or we’re working with AWS, they have their Gov cloud and then we Google, they don’t have a Gov cloud, but we still have to work with them differently. [00:14:35] Darryl Peek: Yeah. Within that space. That’s [00:14:36] Vince Menzione: right. That’s right. So it makes the motion a little bit differently there. So I think we talked through some of this. I just wanna make sure we cover our points [00:14:43] Darryl Peek: here. One thing I’ll do an aside, you talked about the acre of diamonds. I’m a big fan of that story. [00:14:47] Vince Menzione: Yeah, let’s talk about Russ Con. Yeah, [00:14:49] Darryl Peek: let’s talk about it. Do you all know about the Acre Diamonds? Have you all heard that story before? No. You have some those in the audience. [00:14:55] Vince Menzione: I, you know what, let’s talk about it. All [00:14:56] Darryl Peek: See, I’m from Philadelphia. [00:14:57] Vince Menzione: I didn’t know you were a family. My daughter went to Temple University. [00:14:59] Vince Menzione: Ah, [00:15:00] Darryl Peek: okay. That’s all I know. So Russell Conwell. So he was, a gentleman out of the Philadelphia area and he went around town to raise money and he wanted to raise money because he believed that there was a promise within a specific area. And as he continued to raise this money, he would tell a story. [00:15:14] Darryl Peek: And basically it was a story about a farmer in Africa. And the farmer in Africa, to make it really short was essentially looking to be become very wealthy. And because he wanted to become very wealthy, he believed that selling his farm and going off to a long distant land was the primary way for him to find diamonds. [00:15:28] Darryl Peek: And this farmer didn’t sold us. Sold his place, then went off to to this foreign land, and he ended up dying. And people thought that was the end of the story, but there was another farmer who bought that land and one time this big, and they called him the ot, came to the door and said you mind if I have some tea with you? [00:15:43] Darryl Peek: He said, all right, come on in. Have a drink. And as he had the drink, he looked upon the mantle and his mouth dropped. And then the farmer said what’s wrong? What do you say? He says, do you know what that is? No. He said no. Do you know what that is? He says, no. He said, that’s the biggest diamond I’ve ever seen, and the farmer goes. [00:16:01] Darryl Peek: That’s weird because there’s a bunch right in the back where I go grab my fruits and crops every day. So the idea of the acre diamonds and sometimes that you don’t need to go off to a far off land. It is actually sometimes right under your feet, and that is a story that helped fund the starting of Temple University. [00:16:16] Vince Menzione: I’m gonna need to take you at every single event so you can tell this story again. That’s an awesome job. Oh, I love it. And yeah, they founded a Temple University. Yeah. Which has become an incredible university. My daughter, like I said, my daughter’s a graduate, so we’re Temple fan. That’s great story. [00:16:31] Vince Menzione: That is a very cool, I didn’t realize you were a Philadelphia guy too, so that is awesome. Go birds. Go birds. All right, good. So let’s talk, I think we talked a little bit about your ecosystem approach, but maybe just a little bit more on this, like you said, like a lot of data, a lot of metrics but also a lot of these organizations also have to under understand the engineering side of things. [00:16:53] Vince Menzione: Oh, yeah. There’s a tremendous amount to become. Not everybody could just show up one day and become an elastic partner [00:16:58] Darryl Peek: absolutely. Absolutely. So take us [00:16:59] Vince Menzione: through that process. [00:17:00] Darryl Peek: Yeah. So one of the things that we are trying to mature and we have matured is our partner go to market. [00:17:06] Darryl Peek: So in order to join our partner ecosystem, you have to sign ’em through our partner portal. You have to sign our indirect reseller agreement. ’cause we do sell primarily within the public sector through distribution. And we only go direct if it is by exception. So you have to get justification through myself as well as our VP for public sector. [00:17:21] Darryl Peek: But we really do try to make sure that we can aggregate this because one thing that we have to monitor is terms and conditions. ’cause of course, working with the government, there’s a lot of terms and conditions. So we try to alleviate that by having it go through caresoft, they’re able to absorb some, so this way we can actually transact with the government. [00:17:36] Darryl Peek: In regards to the team though we try to really work closely with our solution architecture team. So this way we can develop clear enablement strategies with our partners so this way they know what it is we do, but also how to properly bring us up in a conversation. Also handle objections and also what are we doing to implement our solutions within other markets. [00:17:55] Darryl Peek: So those are things that we are doing as well as partner marketing. Top of funnel activity is really important, so we’re trying to differentiate what we’re doing with the field and field marketing. So you’re doing the leads and m qls and things of that nature also with partner marketing. So our partner marketing actually is driven by leads, but also we’re trying to transact. [00:18:10] Darryl Peek: And get Ps of which our partner deal registration. So that is how we align our partner go to market. And that is actually translating into our partner source outcomes. [00:18:18] Vince Menzione: And I think we have a slide that talks a little bit about your public sector partner strategy. [00:18:23] Darryl Peek: Oh yeah. Oh, I share that. So I thought maybe we could spin it. [00:18:25] Darryl Peek: Absolutely. [00:18:25] Vince Menzione: I know you we can’t see it, but they can. Oh, they can. Okay. Great. [00:18:29] Darryl Peek: There it’s there. [00:18:30] Vince Menzione: It’s career. [00:18:31] Darryl Peek: One thing, I think this was Einstein has said, if you can’t explain it simply, you don’t understand it well enough. So that was the one thing. So I always was a big fan of creating a one page strategy. [00:18:39] Darryl Peek: And based on this one page strategy one of the things when I worked at Salesforce it was really about a couple things and the saying, okay, what are your bookings? And if you don’t have bookings, what does your pipeline look like? If you don’t have pipeline, what does your prospecting look like? [00:18:51] Darryl Peek: Yeah. If you don’t have prospecting what does your account plan look like? And if you don’t have an account plan, why are you here? Why are you here? Exactly. So those are the things that I really talk to my team about is just really a, it’s about bookings. It’s about pipeline. It’s about planning, enablement and execution. [00:19:05] Darryl Peek: It’s about marketing, branding and evangelism, and also about operational excellence and how to execute. Very cool. So being able to do that and also I, since I came from Salesforce, I talk to my team a lot about Salesforce hygiene. So we really talk about that a lot. So make, making sure we’re making proper use of chatter, but also as we talk about utilizing ai, we just try to. [00:19:21] Darryl Peek: How do we simplify that, right? So if we’re using Zoom or we’re using Google, how do we make sure that we’re capturing those meeting minutes, translating that, putting that into the system, so therefore we have a record of that engagement with that partner. So this is a continuous threat. So this way I don’t have to call my partner manager the entire time. [00:19:36] Darryl Peek: I can look back, see what actions, see what was discussed, and say, okay, how can we keep this conversation going? Because we shouldn’t have to have those conversations every time. I shouldn’t have to text you to say, give me the download on every partner. Every time. How do we automate that? And that’s really where you’re creating this context window with your Genive ai. [00:19:53] Darryl Peek: I think they said what 75% of organizations are using one AI tool. And I think 1% are mature in that. But also a number of organizations, it’s 90% of organizations are using generative AI tools to some degree. So we are using gen to bi. We do use a number of them. We have elastic GPT. Nice little brand there. [00:20:11] Darryl Peek: But yeah, we use that for not only understanding what’s in our our repositories and data lakes and data warehouses, but also what are some answers that we can have in regards to proposal responses, RP responses, RFI, responses and the like. [00:20:23] Vince Menzione: And you’re reaching out to the other LLMs through your tool? [00:20:26] Darryl Peek: We can actually interact with any LLM. So we are a LLM Agnostic. [00:20:29] Vince Menzione: Got it. Yep. That’s fantastic. And this slide is we’ll make this available if you don’t have a, yeah, have a chance. We’ll share it. I [00:20:36] Darryl Peek: am happy to share, yeah. And obviously happy to talk, reach out about it. Of, of course. I simplified it in order to account for you, but one of the things that I talk about is mission, vision of values. [00:20:45] Darryl Peek: And as we start with that is what is your mission now? How is anybody from Pittsburgh, anybody steal a fan? Oh wow. No, there’s a steel fan over [00:20:54] Vince Menzione: here. There’s one here. There’s a couple of ’em are out here. So I feel bad. [00:20:57] Darryl Peek: The reason why I put immaculate in there is for the immaculate reception, actually. [00:21:00] Darryl Peek: Yes. And basically saying that if you ever seen that play, it was not pretty at all. It was a very discombobulated play. Yeah. And I usually say that’s the way that you work with partners too, because when that deal doesn’t come in, when you gotta make a call, when you’re texting somebody at 11 o’clock at night, when you’re trying to get that at, right before quarter end. [00:21:17] Darryl Peek: Yeah. Before the end of it. It really is difficult, but it’s really creating that immaculate experience. You want that partner to come back. I know it’s challenging, but I appreciate how you leaned in with us. Yes, absolutely. I appreciate how you work with us. I appreciate how you held our hand through the process, and that’s what I tell my team, that we have to create that partner experience. [00:21:32] Darryl Peek: And maybe that’s a carryover from Salesforce, Dave. I don’t know. But also when we talk about enhancing or accelerating our partner. Our public sector outcomes that is really working with the customer, right? So customer experience has to be part of it. Like all of us have to be focused on that North star, and that is really how do we service the customer, and that’s what we choose to do. [00:21:48] Darryl Peek: But also the internal part. So I used to survey my team many moves ago, and I said, if we don’t get 80% satisfaction rate from our employees how do we get 60% satisfaction rate from our customers? Yeah. So really focus on that employee success and employee satisfaction. It’s so important, is very important. [00:22:03] Darryl Peek: So being able to understand what are the needs of your employees? Are you really addressing their concerns and are you really driving them forward? Are you challenging them? Are you creating pathways for progression? So those are things that I definitely try to do with my team. As well as just really encouraging, inspiring, yeah. [00:22:19] Darryl Peek: And just making sure that they’re having fun at the same time. [00:22:21] Vince Menzione: It shows up in such, I, there’s an airline I don’t fly any longer, and it was a million mile member of and I know it’s because of the way they treat their employees. [00:22:29] Vince Menzione: Because it cascades Right? [00:22:30] Darryl Peek: It does. Culture is important. [00:22:32] Vince Menzione: Yeah. Absolutely. [00:22:32] Darryl Peek: What is it? What Anderson Howard they say what col. Mark Andresen culture eat strategy for [00:22:37] Vince Menzione: breakfast. He strategy for breakfast? Yes. Very much this has been insightful. I really enjoyed having you here today. Really a great, you’re a lot of fun. You’re a lot of fun. [00:22:43] Vince Menzione: Darry, isn’t you? Amazing. So thank you for joining us. Thank you all. Thank And you’re gonna be, you’re gonna be sticking around for a little while today. I’m sticking around for a little while. I’ll be back in little later. I think people are gonna just en enjoy having a conversation with you, a little sidebar. [00:22:55] Darryl Peek: Absolutely. I’m looking forward to it. Thank you all for having me. Glad to be here. And thank you for giving the time today. [00:23:01] Vince Menzione: Thank you Darryl, so much. So appreciate it. And you’re gonna have to come join me on this Story Diamond tool. Yeah, absolutely. Thanks for tuning into this episode of Ultimate Guide to Partnering. [00:23:12] Vince Menzione: We’re bringing these episodes to you to help you level up your strategy. If you haven’t yet, now’s the time to take action and think about joining our community. We created a unique place, UPX or Ultimate partner experience. It’s more than a community. It’s your competitive edge with insider insights, real-time education, and direct access to people who are driving the ecosystem forward. [00:23:38] Vince Menzione: UPX helps you get results, and we’re just getting started as we’re taking this studio. And we’ll be hosting live stream and digital events here, including our January live stream, the Boca Winter Retreat, and more to come. So visit our website, the ultimate partner.com to learn more and join us. Now’s the time to take your partnerships to the next level.
Tune in for our end of year award, recap, and predictions show! Part 2: Biggest Change for 2026 Podcast Recap and Goals AgList Recap and Goals Polaris Recap and Goals 2025 Obsession 2026 Predictions Misogi — This episode is presented by Corteva R&D. — Links Farmer Mode - https://farmermode.com AgList - https://aglist.com Polaris Energy Services - https://polarisenergyservices.com
Tune in for our end of year award, recap, and predictions show! Part 1: Favorite Episode of the Year Business We'd Invest $10,000 In Ag Person of the Year Favorite Business Person Craziest Person We're Following Favorite Content — This episode is presented by Corteva R&D. — Links Justin Mares podcast Reservoir podcast New Leaf Symbiotics podcast Devon Wright podcast Farm Journal Top Producer of the Year Zach Dell on Invest Like the Best Michael Dell on Founders Jack Raines Alex Hormozi Catalyst DER Task Force Grant Horvat
In this moving Christmas Eve sermon, Rev. Chapin Garner explores the often-overlooked line in Luke's nativity: “There was no room for them in the inn.” With tenderness and clarity, he unpacks the deeper meaning behind the absence of hospitality and how it foreshadows the life and ministry of Jesus—who was repeatedly rejected by the world he came to save. Far from a sentimental retelling, this message invites listeners to reflect on where they've closed their hearts and how Christ still seeks to dwell not in buildings, but within us. Drawing on Ephesians 3:16–17, Chapin reminds us that we are all modern-day innkeepers—with the power to say “yes” to the One who brings light to every dark corner of our lives.
In this heartwarming Christmas Eve message, Rev. Chapin Garner invites us to rediscover the joy at the heart of the season—not through shopping, stress, or sentimentality, but through generosity inspired by Jesus. The message centers on the real-life story of Issa Kassissieh, Jerusalem's own Santa Claus, who embodies the joy of Christ by giving freely to children of all faiths in the Holy Land. With scripture from Luke 2:8–14, where angels announce “good news of great joy,” and Hebrews 12:2, which speaks of Jesus enduring the cross “for the joy set before him,” we are reminded that joy isn't a fleeting feeling—it's a divine purpose. From candy canes carried across the globe to Santa's throne on Santa Claus Lane, this sermon captures the holy hilarity and sacred generosity of Christmas.
In this Christmas Sunday message based on Luke 1:39–56, we pause amid the holiday rush to ask: What gift can we give the One who gave us everything? Drawing from the joyful meeting of Mary and Elizabeth, and the bold beauty of Mary's Magnificat, we explore how love, attention, and simple gratitude are the greatest gifts we can offer God. From ancient songs of praise to unexpected modern-day expressions of faith, this sermon invites us to respond to God's gift of life with our own daily love song—honoring Christ on His birthday and every day after.
Í þættinum í dag ræða Ólafur og Andri um krossafararíkin sem komið var á fót í Austurlöndum Nær í kjölfar fyrstu krossfararinnar 1095-1099. Konungsríkið Jerúsalem var stærst og mikilvægast krossfararíkjanna, enda var höfuðborg þess borgin helga. Í konungsríkinu lifðu múslimar og ýmsir kristnir trúarhópar, gyðingar, armenar, arabar og ítalskir kaupmenn, undir innfluttu lénskerfi frönsku- og latínumælandi Franka. Viðskipti milli Evrópu og Asíu blómstruðu og ríkið varð fastur hluti af heimsmynd Mið-Austurlanda.En sem hluti af heilögu stríði var tilvist krossfararíkjanna háð sundrungu múslima. Eftir að múslimar sameinuðustu á 12. öld, síðast undir stjórn Saladíns, féll Jerúsalem með dramatískum hætti árið 1187 og konungsríkið þurrkaðist út. Síðustu leifar krossfararíkjanna féllu eftir þegar Mamelúkar tóku Acre 1291. Hlaðvarpið Söguskoðun má nálgast hér:Soguskodun.com | soguskodun@gmail.comEinnig á Facebook og Youtube. Hægt er að styrkja hlaðvarpið hér.
The Moravian denomination is one of the oldest Protestant denominations in Christianity. Its roots date back to the mid-1400s and was one of the first movements to break free from Roman Catholicism. Many of the followers became exiles and traveled to America, where they settled in states like Georgia, Pennsylvania and North Carolina. They established their own cemeteries, dubbing them as God's Acre. Intro and Outro music "Stones and Bones" was written and produced by History Goes Bump and any use is strictly prohibited. Check us out at: https://historygoesbump.com
In this Advent message, we look at the life of Joseph—the quiet man in the nativity story whose whole world gets turned upside down. From broken dreams to divine detours, Joseph is invited into God's Plan "C"—an unexpected path that leads to greater joy and deeper purpose. This sermon invites us to reconsider what it means when life doesn't go according to plan. Drawing from Matthew 1:18–25, we're reminded that God rarely works through control or perfection. Instead, God changes the world through people who say yes to the unexpected. This message is for anyone whose plans have unraveled and who wonders what's next.
Southwest Michigan's Morning News podcast is prepared and delivered by the WSJM Newsroom. For these stories and more, visit https://www.wsjm.com and follow us for updates on Facebook. See omnystudio.com/listener for privacy information.
Southwest Michigan's Morning News podcast is prepared and delivered by the WSJM Newsroom. For these stories and more, visit https://www.wsjm.com and follow us for updates on Facebook. See omnystudio.com/listener for privacy information.
Southwest Michigan's Morning News podcast is prepared and delivered by the WSJM Newsroom. For these stories and more, visit https://www.wsjm.com and follow us for updates on Facebook. See omnystudio.com/listener for privacy information.
We treasure any excuse to break out into Lewis Carroll adjectives, and today's frabjous crossword provides just that opportunity. This is a debut, no less, by University of Wisconsin Madison professor Kate Jensen, who we imagine, based on the clues in today's grid, to be particularly beamish, and not at all manxome (except when dealing with irksome students).There were boatloads of great clues in today's grid. We felt educated by 13D, One chain x one furlong, ACRE; entertained by 28A, They'll make it up to you, LIARS; and driven to chortle as a consequence of 54A, Deposit that might gather interest?, ORE.Show note imagery: BRITANNIA rules the wavesWe love feedback! Send us a text...Contact Info:We love listener mail! Drop us a line, crosswordpodcast@icloud.com.Also, we're on FaceBook, so feel free to drop by there and strike up a conversation!
Welcome to today’s Agronomic Monday edition of RealAg Radio, brought to you by FMC Canada! On today’s show, host Lyndsey Smith is joined by: Dan Packer of FMC Ag Canada to discuss four new products from FMC Canada for weed control in a spotlight interview; Aaron Breimer of Moose Ag on determining the most profitable... Read More
Welcome to today’s Agronomic Monday edition of RealAg Radio, brought to you by FMC Canada! On today’s show, host Lyndsey Smith is joined by: Dan Packer of FMC Ag Canada to discuss four new products from FMC Canada for weed control in a spotlight interview; Aaron Breimer of Moose Ag on determining the most profitable... Read More
Eliana Cañas Parra draws us into the heart of Advent peace by recounting the Christmas Truce of 1914, when enemies in World War I briefly laid down arms to sing, share meals, and recognize each other's humanity. This fleeting moment of Shalom offers a glimpse of what God's peace can look like even in the darkest places. Psalm 122 is a prayer for the peace of Jerusalem, but Jerusalem here is not just a city — it's a vision of the world as God dreams it: a world of wholeness, justice, and mutual care. Eliana explores the tension between singing about peace in a deeply broken world and insists that our carols are not celebrations of current peace, but prayers for the peace to come. We are not merely waiting for peace — we are joining God's work of restoring creation. Whether it means forgiving someone, engaging in difficult conversations, or practicing deeper hospitality, we are called to be active participants in peacemaking — not just once, but as a lifelong calling. Lighting the candle of peace is both a proclamation and a promise: that justice will roll down, and we will be ready to say "yes" when God calls us to be instruments of peace.
In this week's message, we enter the wilderness—the place where things fall apart, where life feels uncertain, and where wild things roar. But as Mark 1:1–5 reminds us, the good news begins in the wild. It's in that uncomfortable space where John the Baptist appears, calling people to repent, confess, and prepare the way of the Lord. Drawing parallels to Maurice Sendak's Where the Wild Things Are, this sermon reflects on how God often does God's best work in the very places we'd rather avoid. The wilderness teaches us to cry for the world, to repent from our false comforts, and to hope that if God meets us in the wild, those places won't be wild forever.
Welcome to Episode 249 of The Burning Bush Podcast, where we share the message of the Bible while enjoying a good cigar. In this episode we're reading the New Testament book of 2 Corinthians Chapter 2 with commentary from the notes in the Charles Spurgeon Study Bible, and I'm smoking the Drew Estate 20 Acre Farm Toro 6x52.Charles Spurgeon Study Bible: https://csbspurgeonstudybible.csbible.com/Drew Estate 20 Acre Farm Toro 6x52: https://www.cigarsinternational.com/p/drew-estate-20-acre-farm-cigars/2042355/Listen and subscribe at: https://www.theburningbushpodcast.comYouTube: https://music.youtube.com/playlist?list=PL2xuUIvnTwNsmlHN2fxlidI6Zhgt-GPB7&si=t0IqlNyWtCYOiSwHRumble: https://rumble.com/user/SteveMcHenryEmail: steve@theburningbushpodcast.com#TheBurningBush #Podcast #Scripture #Theology #Jesus #Bible #Christian #GroundworksMinistries #Cigars #BOTL #SOTL #HolySmokes #TreatsNTruth #LogosBibleSoftware #CharlesSpurgeon #SpurgeonStyle #DrewEstate #DE4LSUPPORT THE SHOW & OUR PARTNERSCash App - http://cash.app/$StevenJMcHenryVenmo - https://www.venmo.com/u/Steve-McHenry-3Paypal - http://paypal.me/SteveMcHenrySend me a Text MessageGroundworks MinistriesPromoting the "chapter-a-day" reading of God's Word.Treats-N-Truth MinistryHelping those in need through the love & grace of God.The Burning Bush Merchandise StoreGet your Burning Bush Podcast swag here!Logos Bible SoftwareA digital library and Bible study platform for in-depth study, sermon prep, and academic research.Instacart - Groceries delivered in as little as 1 hour.Free delivery on your first order over $35.Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show
On today's episode of The American Land Man Podcast, we are back in the studio with Jared Van Hees of The Habitat Podcast and Vitalize Seed Co. We discuss:Building a profitable land business through consistencyHow he grossed over $400,000 this yearThe realities of full-time vs. side-hustle incomeWhy land sales reward long-term effortHow to create opportunities instead of waiting for themUnderstanding the “pipeline mindset”Managing finances and planning ahead during growthShifting from scarcity thinking to expansion thinkingLessons learned from mistakes early in the careerWhy land agents need resilience and patience to succeedAnd So Much More!Connect:-https://bit.ly/NeilHaugerWhitetailProperties-https://bit.ly/NeilHaugerFacebook-https://bit.ly/NeilHaugerYouTube-https://bit.ly/NeilHaugerInstagram
We’re rolling into meeting season, Ontario’s wheat acres are way up, and Wheat Pete has residue on the brain. In this jam-packed episode of Wheat Pete's Word, host Peter Johnson dives into plot data, soil compaction, and residue trials with some surprising findings. Plus, he answers listener questions on nitrogen, economics, and whether seed-to-soil contact... Read More
We’re rolling into meeting season, Ontario’s wheat acres are way up, and Wheat Pete has residue on the brain. In this jam-packed episode of Wheat Pete's Word, host Peter Johnson dives into plot data, soil compaction, and residue trials with some surprising findings. Plus, he answers listener questions on nitrogen, economics, and whether seed-to-soil contact... Read More
Sermon by Rev. Jim Genesse.
On the Sunday before Thanksgiving, Chapin explores the ancient words of Psalm 8, a song of awe and wonder that celebrates both God's majesty and our astonishing role in the universe. From the stars overhead to the fragile cry of an infant, the psalm reminds us that though we are small, we are deeply loved and entrusted with great responsibility. With stories from the Pilgrims' first Thanksgiving and personal reflections on what it means to be trusted with something precious, this sermon lifts up gratitude as a powerful response to suffering and a faithful beginning to stewardship. Drawing also on 1 Corinthians 15 and Hebrews 2, Chapin invites us to see Jesus not only as the fulfillment of the psalm but as our pathway to fulfilling our divine calling. Listen in for a message that calls us to reverence, thanksgiving, and renewed commitment to the care of creation and one another.
This episode of the BIG Detecting Show takes a fascinating dive into the mysteries of the Knights Templar, exploring their history, legends, and the secrets that still captivate us today.This special episode is also dedicated to the memory of our friend and guest, Carl Cookson — a true enthusiast whose passion, knowledge, and warmth left a lasting impact on the detecting community.Join us as we honour Carl and celebrate the stories he loved.Sponsored by Metal Detecting NewsBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-big-detecting-show--3690873/support.
Welcome to the rootenest, tootenest episode yet of the Campus Comics Cast, or our names ain't Yosemite Sam and Josey Wales, which by the way, they are not. Join us for our discussion of the first five appearances of Jonah Hex and a review of Dead Acre Black Badge. Timestamps: 00:00:00 Opening Music 00:00:26 Intro 00:03:06 First Five Jonah Hex 00:54:36 Western Comic Books To Read 00:58:45 Dead Acre Black Badge Review 01:26:30 Outros 01:28:44 Stinger Are you ready to ride into the weirdest corners of the Old West—where gunslingers, angels, and werewolves all share the same dusty street? If you love Westerns but wish they had more monsters, angels, and supernatural mystery, this episode is aimed right at you. You'll see how mixing classic cowboy tropes with horror and theology can give familiar comics and stories a fresh, surprising edge. Understand what makes Jonah Hex and other Western comics still compelling today, even for readers who usually stick to superheroes. Discover how “Dead Acre” blends Western grit with horror, angels, and occult elements, and why that combo works so well. Walk away with specific Western and weird-Western titles to check out next, so you know exactly what to read after you listen. Hit play on this episode now to get a guided tour through classic Western comics and the supernatural world of “Dead Acre,” and come away with a new reading list for your next comic binge.
In John 21:15–17, the risen Jesus meets his disciples on the shore after a long night of fishing. Over a charcoal fire, he cooks breakfast and restores Peter — not with a lecture, but with love. Before he ever commands, “Feed my sheep,” he first feeds them. Grace before commission; love before labor. In this message, Kelly Antonson reflects on what it means to embody Jesus' love language: acts of service. Our love for Christ isn't proven in words alone, but in how we tend, feed, and care for his people. On this Stewardship Sunday, we're reminded that giving isn't about money, but about meaning — a spiritual practice that turns gratitude into generosity and faith into action. Every pledge, every act of care, every “yes” is our way of saying, “Lord, you know that I love you.”
Siga nosso novo canal INDO PRAS IDEIAS: https://www.youtube.com/@indoprasideiasSiga nosso canal de CORTES: https://www.youtube.com/@IconografiadaHistoria-cortesAJUDE-NOS A MANTER O CANAL ICONOGRAFIA DA HISTÓRIA: Considere apoiar nosso trabalho, participar de sorteios e garantir acesso ao nosso grupo de Whatsapp exclusivo: https://bit.ly/apoiaoidhSe preferir, faz um PIX: https://bit.ly/PIXidhSiga ICONOGRAFIA DA HISTÓRIA em todas as redes: https://linktr.ee/iconografiadahistoriaoficialSiga o JOEL PAVIOTTI: https://bit.ly/joelpaviottiApresentação: Joel PaviottiTexto e roteirização: Adriana de PaulaRevisão: Adriana de PaulaCâmera e produção: Fernando ZenerattoEdição: Eduardo GoesDireção: Fernando Zeneratto / Joel Paviotti
This week, Big Chief heads into the rough-and-rowdy heart of Fort Worth, Texas, where legends were born and outlaws once ruled the night. Deep in the infamous Hell's Half Acre, he finds himself at Acre Distilling, a distillery that honors the city's wild past and bold spirit. Big Chief sits down with Tony Formby, one of the driving forces behind Acre, to hear how a group of brewers came together to create this award-winning distillery in the shadow of Fort Worth's notorious past. Tony shares the tales of Butch Cassidy and the Sundance Kid, who once roamed these streets until a photograph sealed their fate, and how that same spirit of rebellion lives on in every drop of Acre whiskey. On the first half of the show, Big Chief pours Longhaired Jim Bourbon Whiskey and the Longhaired Jim Bourbon Cask Strength, two beautiful, full-bodied expressions inspired by the tough-as-nails lawman "Longhaired Jim" Courtright. These whiskeys carry a firm Texas backbone, bold, gritty, and full of flavor, just like the sheriff himself. In the second half, the journey turns to Acre's Texas Single Malt Whisky and their Texas Smoked Single Malt Whisky, expressions that prove Texas malt can stand shoulder-to-shoulder with the world's best. The Single Malt, distilled from 100% Texas barley and aged in new charred American oak, brings rich grain character and classic malt sweetness. The Smoked Single Malt takes it a step further, with 40% of its barley smoked over Texas pecan and peach wood, offering a subtle, balanced smokiness reminiscent of old-world Scotch with a Lone Star attitude. From outlaw legends to award-winning spirits, this episode celebrates Fort Worth's wild heart and Acre's dedication to craft, community, and the Texas way of doing whiskey. So pour yourself a dram, kick back, and let Big Chief take you on a ride through history, grit, and Texas pride, because in Hell's Half Acre, the stories are as rich as the whiskey in your glass.
In this message based on Genesis 32:22–33, Chapin reflects on Jacob's long night of wrestling at the River Jabbok—a struggle that transformed him from a fugitive into a man of faith. Jacob's limp became his blessing, a mark of someone who chose engagement over escape. Drawing from his recent journey to the West Bank with Frank Lyon and Eric Dupee, Chapin connects Jacob's encounter with God to our own calling to stay engaged in a divided world. In an age obsessed with safety and separation, Blessing of Engagement invites us to rediscover the holiness of holding on—to God, to each other, and to the hard but sacred work of reconciliation. As we stand between Election Day and Veterans Day, this sermon calls us to live with courage, empathy, and faith—to wrestle for the sake of blessing, and to trust that even when we limp, God walks beside us.
Ontario Corn Fed Beef is among the first Canadian partners stepping into the Million Acre Challenge, a regenerative agriculture initiative kicked off with $7 million through the Canadian Alliance for Net-Zero Ag (CANZA). The program was highlighted during the GLOBE Food Leadership Summit, where RealAgriculture spoke with Ontario Corn Fed Beef’s John Baker about why... Read More
A softball team shares their miracle after a bus accident, ‘God was there with us that night.’ Are you ready for your faith to be strengthened? AND Tim Sullivan made the most of his career as a farmer by proposing with a corn maze. To see videos and photos referenced in this episode, visit GodUpdates! https://www.godtube.com/blog/softball-team-bus-accident.html https://www.godtube.com/blog/proposing-with-corn-maze.html Discover more Christian podcasts at lifeaudio.com and inquire about advertising opportunities at lifeaudio.com/contact-us.
In this sermon from Matthew 14:22–33, we encounter the familiar story of Jesus walking on water — a miracle recorded in three of the four Gospels. But what if we read this story not as a rebuke of Peter's doubt, but as a celebration of his faith-filled risk? Rev. Dr. Stephen Chapin Garner reflects on his own experiences as a lifelong “lake guy,” drawing parallels between teaching others to water ski and Jesus encouraging Peter to step out onto the waves. Through storytelling and scripture, we're invited to see Jesus not only as Lord over the waters but as one who invites us to try, to risk, and even to fail — knowing he'll lift us up. What might be your next wake surf — the bold, faithful action that stretches you closer to Christ? Tune in to reflect on faith, courage, and the beautiful risks we take to walk more closely with Jesus.
In this week's episode, we spotlight the friendly and practical Muscovy duck, chat with Cassidy Cornell about her new book, The One Acre Homestead, share our recipe for easy and delicious Pumpkin Applesauce Bundt Cake, and find some retail therapy with vintage duck collectables.Grubbly Farms - click here for our affiliate link.https://www.anrdoezrs.net/click-100963304-15546963Pre and Probiotic and Vitamin and Electrolyte Powders!Bright and Early Coffee - use code CWTCL15 for 15% off of any bagged coffee. K Cups always ship free!https://brightandearlycoffee.com/Chicken Challengers - https://www.chickenchallengers.com/Omlet Coops- Use Our Affiliate Link and COFFEE10 code for 10% off!https://tidd.ly/3Uwt8BfBuy The One Acre Homestead by Cassidy CornellBreed Spotlight is sponsored by Murray McMurray Hatcheryhttps://www.mcmurrayhatchery.com/Metzer Farms Waterfowlhttps://www.metzerfarms.com/Nestera UShttps://nestera.us/cwtclUse our affiliate link above for 5% off your purchasePumpkin Applesauce Bundt Cake - https://coffeewiththechickenladies.com/farm-fresh-egg-recipes/pumpkin-applesauce-bundt-cake/CWTCL Websitehttps://coffeewiththechickenladies.com/CWTCL Etsy Shophttps://www.etsy.com/shop/CoffeeWChickenLadiesAs Amazon Influencers, we may receive a small commission from the sale of some items at no additional cost to consumers.CWTCL Amazon Recommendationshttps://www.amazon.com/shop/coffeewiththechickenladiesSupport the show
On this week's episode of The Rural Woman Podcast™, you'll meet Kass Patterson.Kass is a broadcaster and storyteller who has spent her career sharing community voices and offering a behind-the-scenes look at the world of chuckwagon racing with the World Professional Chuckwagon Association since 2019. Passionate about mental health and the healing power of horses, she uses her platforms in both social and legacy media to connect audiences with authentic stories from the track, the barn, and beyond.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/238 . . .THIS WEEK'S DISCUSSIONS:[08:09] - Transitioning from Agriculture to Journalism[17:41] - Introduction to Western Sports and Personal Journey[26:40] - The Importance of Horses in Western Sports[33:49] - The Impact of Chuck Wagon Racing Stories[37:01] - The Impact of Loss in Western Sports[40:22] - Transitioning to Summer Adventures. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More
In episode 157, Garrett sits down with Joseph Dalessio, founder of Meacham Urban Farm, to talk about how he built a two acre organic farm right in the middle of downtown Tampa. What started as a vacant, rubble covered lot is now producing over 60,000 pounds of food a year, feeding the community, partnering with local schools, and proving that farming can thrive in the urban core. Joe shares the story behind the farm's creation, Tampa's forgotten agricultural roots, and his vision for bringing real food back to the city.0:00:00 - Introduction0:14:25 - Meacham's Roots0:27:00 - Urban Farming0:42:51 - Ybor's Historic Homestead's0:52:20 - The future of farming1:08:30 - Garrett goes to Meacham
Toda vez que começa a chover, Ágata fica em alerta. Ela tem só 6 anos, mas já sabe o que precisa fazer: guardar os brinquedos, levantar os cadernos e separar suas roupas. A água entra rápido na casa onde mora com o pai, Rafael, e eles aprenderam a reagir depressa para tentar salvar o que podem.Rafael mora na Baixada da Sobral, bairro periférico e o mais populoso de Rio Branco, no Acre, em uma área que alaga quase sempre. Atrás da casa dele passa um córrego estreito, que recebe água da chuva e também a água suja liberada pela empresa de abastecimento. O resultado é sempre o mesmo: o córrego transborda, as ruas desaparecem e muitas famílias ficam ilhadas.Ele e a filha já perderam fogão, cama, armário. Hoje, vivem com tijolos empilhados em casa para levantar os móveis quando a água sobe. Mesmo assim, muitas vezes passam horas presos dentro de casa, sem luz, sem internet e sem como sair. Quando a escola de Ágata alaga, ela perde aula. Cansado de ver a situação se repetir, ele começou a usar o humor como forma de protesto e transformar isso em ferramenta de denúncia. Gravou o primeiro vídeo satirizando as enchentes do bairro, o conteúdo viralizou e o tornou uma voz entre os vizinhos.Rafael também organizou manifestações pacíficas para cobrar ações do poder público. Em uma delas, acabou sendo agredido e detido por um policial. No mesmo dia, à noite, o bairro voltou a alagar. Mesmo assim, ele não parou de cobrar.Hoje, Rafael usa as redes sociais para mostrar a realidade das mais de 100 mil pessoas que vivem em seu bairro. Fala sobre os impactos ambientais, o descaso das autoridades e a falta de saneamento. E, no meio de tudo isso, tenta ensinar à filha que vale a pena continuar tentando.A história completa do Rafael e da Ágata você assiste no site historiasdeterapia.com.A história dos dois faz parte da parceria entre o UNICEF e o Histórias de ter.a.pia para alertar sobre os efeitos das mudanças climáticas na vida de crianças e adolescentes no Brasil. As pessoas retratadas não necessariamente são beneficiárias de programas implementados pelo UNICEF ou por parceiros.
Cartógrafo, major e explorador, Percy Fawcett percorreu alguns dos lugares mais inóspitos do planeta. Em sua juventude, no Sri Lanka, explorou baías remotas e identificou ruínas de antigos reinos budistas.Quando adulto, trabalhou como espião para a Grã-Bretanha, investigando o sultão do Marrocos em Fez.Mas foi na Amazônia tornou-se famoso: Fawcett liderou expedições pelo Acre e pela Bolívia, ajudando a definir as fronteiras entre os dois países.Suas jornadas tornaram-se célebres, com seu rosto impresso em capas de jornais e revistas por toda Europa. Um tabloide da época dizia:“Esse é o verdadeiro escoteiro: tomem-o como exemplo! "O prestígio foi tanto que Leonard Darwin, filho de Charles Darwin e presidente da Royal Geographical Society, o levou em turnê para palestrar pela Inglaterra.Com chapéu de feltro, caderno de anotações e um jeito independente de trabalhar, Fawcett acabou se tornando o molde do aventureiro que mais tarde inspiraria personagens como Indiana Jones.Mas...nem todos o viam como um herói. Muitos colegas o consideravam rígido, arrogante e charlatão, um homem obcecado por glória pessoal e convicções quase absolutas sobre o território que explorava.E, de fato, havia muitas coisas sobre a vida de Fawcett que não era divulgada pela mídia geral...
On this week's episode of The Rural Woman Podcast™, you'll meet Chelsea Finn.Chelsea is a brand strategist and graphic designer who partners with women-led, land-based businesses to craft compelling brand stories and build a strong digital presence. With experience spanning global brands and hands-on farm life, she provides clear, actionable strategies that help rural entrepreneurs grow with confidence and focus on the work they love.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/237 . . .THIS WEEK'S DISCUSSIONS:[08:38] - From Corporate to Creative: A New Beginning[14:30] - The Journey to Flower Farming Apprenticeship[23:24] - Understanding the Disconnect in Marketing and Farming[35:15] - The Importance of Email Marketing[39:06] - Storytelling in Marketing[44:59] - Connecting with Agriculture. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More
On today's episode of The American Land Man Podcast, we are back in the studio with Jeff Fern. We discuss:Jeff recently closed two properties, showcasing his growing success in real estate.A standout property featured 83 acres with diverse features, including hunting amenities.The importance of 1031 exchanges for tax benefits in real estate transactions was discussed.Building relationships with buyers and sellers can lead to smoother transactions.Negotiating commissions can be tricky; value must be demonstrated to justify rates.The podcast emphasizes the significance of quality representation in real estate.Small hunting properties can be valuable investments for outdoor enthusiasts.The hosts share personal experiences and lessons learned from recent transactions.The conversation highlights the potential for land appreciation and investment opportunities.And So Much More!Connect:-https://bit.ly/NeilHaugerWhitetailProperties-https://bit.ly/NeilHaugerFacebook-https://bit.ly/NeilHaugerYouTube-https://bit.ly/NeilHaugerInstagram
On this week's episode of The Rural Woman Podcast™, you'll meet Leah Peterson.Leah is a fifth-generation rancher from Northeast Custer County, Nebraska, and founder of Clear Creek Ranch Mom, a community supporting farmers and ranchers with encouragement, resources, and humor. She is passionate about helping families transition operations to the next generation and advocating for self-care among busy moms.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/236 . . .THIS WEEK'S DISCUSSIONS:[04:29] - The Legacy of Homesteading[09:45] - The Burden of Responsibility in Agriculture[16:51] - Transitioning Back to the Ranch[28:27] - Impacts of Extreme Weather Events in Agriculture[39:27] - The Resilience in Women in Agriculture[42:55] - The Cost of Resilience[47:29] - Navigating Identity and Change in Agriculture. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More
In this episode, we sit down with Bonnie Kluthe of First Acre Insurance, to talk about “Farm Insurance That Truly Protects Farms.” We explore common insurance pitfalls, real stories of farmers who've faced losses and haven't been fully protected, and how First Acre is helping farmers protect their livelihood with clarity and confidence. What You'll Learn in This Episode: - First Acre Insurance and their mission - The types of farms, equipment, and operations First Acre insures - Common challenges farmers face with traditional insurance and why insurance coverage gaps are often discovered too late - How First Acre redesigned farm insurance to reflect modern farming realities and operations - The importance of agreed value insurance and why it's a game-changer - Real-life examples of farmers who benefited from their coverage - Tips on balancing cost, coverage, and deductibles - Emerging risks in farming and what farmers need to be aware of Timestamps: First Acre Insurance Introduction 0:00 – Welcome and episode introduction 1:25 – About Bonnie, her role, and more about First Acre Insurance 3:28 – How is First Acre different & types of farming operations insured 6:28 - Why First Acre Insurance? Farmers - Why First Acre? 9:07 – Common insurance headaches farmers face 15:00 - Traditional insurance & common shortfalls 17:57 - Agreed value insurance. This is game changing 19:17 - How First Acre Insurance is making farm insurance easier for brokers and their farm customers Innovative Insurance Benefits: 23:00 – Benefits of First Acre Insurance vs. traditional companies 24:57 – What agreed value insurance means for farmers. This is important. 29:30 - Peak season coverage (Fluctuating Seasonal Inventories) 32:20 - Digital Site Mapping 33:40 - Wellness and legal benefit on policy 36:30 - Real time machinery evaluations to ensure accurate coverage 39:00 – Handling complex, multi-site farm operations 49:50 - Loss of use 43:50 – Balancing cost, coverage, deductibles 47:20 - Farmers can purchase directly through insurance agencies (visit website for map) 49:30 - Real story of a farmer facing a loss and the impact of First Acre's approach 53:30 – Biggest emerging insurance risks in Canadian farming 55:40 - Land liability and big risks to farms 57:00 - Protecting farmers and their assets 58:08 – How farmers can get more information or move their coverage to First Acre If you're a farmer or farm operator looking to protect your livelihood with insurance that actually reflects how you run your farm, check out First Acre Insurance today. Visit their website for guidance tailored to your farm's needs. Thanks for tuning in, Tracy Resources & Links: Learn more about First Acre Insurance: https://firstacre.ca ============================= ✅ About The Impact Farming Show: Produced by Farm Marketer. Farm Marketer is a Canadian digital media company specializing in publishing agriculture content that matters most to Canadian farmers: news, commodities, agriculture events, agriculture real estate for sale, and much more. Farm Marketer is also the proud producer of the award-winning agriculture show The Impact Farming Show. This weekly video and podcast show is dedicated to introducing farmers to the people and ideas that will impact their farming operations. =======
On this week's episode of The Rural Woman Podcast™, you'll meet Hilary Blanchette.Hilary, a third-generation rancher and owner of Holsom Equine, grew up learning the hard work and perseverance required to run a ranch. With a clear vision and business plan, she turned her passion for horses into a thriving equine rehabilitation and conditioning center in Southern Alberta.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/235. . .THIS WEEK'S DISCUSSIONS:10:21 - Starting an Equine Rehab Business18:15 - Launching the Business: Plans and Challenges25:33 - Rehabilitation and Recovery Stories32:14 - The Growth of the Business39:02 - Recognition and Community Impact. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More
On this episode, we sit down with Stacy Cushenbery, Senior Manager for Global Regenerative Agriculture at Oatly, to unpack how one of the world's most recognizable plant-based brands is tackling regeneration at scale. We explore why Oatly chose an “equivalent acres” approach instead of chasing identity-preserved sourcing, and how that decision balances procurement flexibility with landscape-level impact. We dive into why mill partners are the hidden backbone of their program — organizing farmers, shaping agronomy plans, and making regen real on the ground. Stacy shares the nuts and bolts of what practices Oatly is paying farmers to adopt, how much support they receive, and what the company has learned about building trust and iteration into the process. And finally, we go inside the business model — how Oatly calculated program costs down to a cost-per-liter of oat milk and embedded those expenses directly into procurement budgets. It's a conversation about pragmatism meeting ambition, about turning lofty sustainability goals into operational reality, and about how brands can work across systems to create genuine impact. Episode Highlights:
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Jason Isaac, CEO of the American Energy Institute and former Texas Representative, joins The Steve Gruber Show to discuss the Trump administration's move to lease 13 million acres of land to expand American coal production. Isaac explains how this initiative could boost energy independence, create jobs, and strengthen the U.S. economy, while highlighting the broader impact of supporting domestic energy resources in a time of global uncertainty.
How one first-time buyer left city renting behind and built her rural dream life — with just 5% down.Dreaming of wide open space, a garden, and room for animals? Samantha made it happen. In this episode, David Sidoni talks with Samantha, a first-time buyer who left apartment living to purchase a 2-acre homestead in Texas. Her journey shows how early planning, flexibility, and the right team can turn a dream into reality.Samantha shares how she timed her purchase with her lease, worked with a unicorn realtor to find trusted lender options, and adjusted her checklist without losing sight of her must-haves. She also opens up about the tough but valuable lessons she learned from rural inspections — including septic and well systems — and how she knew when to walk away.Whether you're dreaming of a rural property or just wondering if 5% down is enough, this story proves that the right strategy makes even the biggest lifestyle shifts possible.Quote“Definitely have a checklist of things that you value and you want with your home. But also don't be afraid of tweaking it, especially as you see homes.” — SamanthaHighlightsWhy starting the homebuying process months in advance reduces stressHow to work with a unicorn realtor to find a trusted lenderBalancing must-haves with flexibility in the searchRed flags in rural inspections: septic systems, wells, and flipper propertiesHow Samantha bought her dream with just 5% downUsing homeownership to build toward bigger life goalsConnect with me to find a trusted realtor in your area or to answer your burning questions!Subscribe to our YouTube Channel @HowToBuyaHomeInstagram @HowtoBuyAHomePodcastTik Tok @HowToBuyAHomeVisit our Resource Center to "Ask David" AND get your FREE Home Buying Starter Kit!David Sidoni, the "How to Buy a Home Guy," is a seasoned real estate professional and consumer advocate with two decades of experience helping first-time homebuyers navigate the real estate market. His podcast, "How to Buy a Home," is a trusted resource for anyone looking to buy their first home. It offers expert advice, actionable tips, and inspiring stories from real first-time homebuyers. With a focus on making the home-buying process accessible and understandable, David breaks down complex topics into easy-to-follow steps, covering everything from budgeting and financing to finding the right home and making an offer. Subscribe for regular market updates, and leave a review to help us reach more people. Ready for an honest, informed home-buying experience? Viva la Unicorn Revolution - join us!
The Dodgers dominated with an 8-0 shutout over the Diamondbacks, clinching their 12th NL West Division title in 13 years. Meanwhile, an after-action wildfire report revealed no single point of failure in L.A. County's January evacuation efforts. Huntington Beach Police Chief Eric Parra highlighted low crime and homelessness rates, while also discussing plans for 90 acres of new development and restaurants in the city.
On this week's episode of The Rural Woman Podcast™, you'll meet Lori Kinnee.Lori, a fourth-generation rancher and former corporate finance professional, returned to her family ranch to blend tradition with forward-thinking practices. Through RancHer by Lori, she mentors women in agriculture, helping them reclaim energy, balance their lives, and lead with confidence while preserving the legacy of family ranching.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/234. . .THIS WEEK'S DISCUSSIONS:[00:23] - Celebrating Women in Agriculture[14:37] - Reflecting on the Journey to Ranching Success[17:07] - Balancing Work and Ranch Life[20:11] - Recognizing Burnout and Taking Action[29:30] - Redefining Self-Worth[35:54] - Empowering Women in Agriculture. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More
Roland Frasier and Ryan Deiss break down the “loyalty illusion”—why points and perks often backfire, how spreadsheet thinking killed customer love, and a practical framework to audit or rebuild a program that actually increases retention, spend, and referrals.What you'll learnWhy “loyalty penalties” drive your best customers awayThe airline/credit-card miles economics—and how devaluation erodes $25B in perceived valueThe 5-Question Loyalty Audit (value, simplicity, frequency of wins, emotion vs. switching cost, financial sanity)What great looks like: status, access, and convenience (not discounts)A 7-step roadmap to design (or reset) your programTimestamps00:00 Cold open: founders' meeting recap, wine cellar banter02:05 The hook: the “loyalty illusion” and why consumers feel trapped05:20 Consumer POV: when complexity makes customers give up08:10 Finance-driven devaluation: how “pencil-whipping” kills goodwill09:45 Airlines > miles > credit cards: the $25B machine and breakage12:40 From distance flown to dollars spent: fallout and backlash15:05 “Loyalty penalty”: new-customer offers vs. existing customers16:50 The 5-Question Loyalty Audit (red flags & benchmarks)19:30 Simplicity wins: JetBlue/Southwest lessons (and where they slipped)22:15 Frequency of wins: Starbucks habit loop vs. margin compression25:20 Luxury model: status & access (Hermès, Four Seasons, 100 Acre)28:40 Access > discounts: Wynn Private Access, line-skip convenience31:10 Choosing your currency: points, status, experiences (Sephora case)34:35 Setting earn ratios: 2–5% cost with outsized perceived value37:10 Tiering for aspiration: Prime renewals, why Amazon is an outlier39:20 7-Step Roadmap: objective → currency → earn ratio → tiers → early wins → daily integration → quarterly audits43:30 Operator action items; consumer playbook (negotiate, switch, diversify)46:10 Ultimate test: does your program create love—or hostages?47:40 Closing thoughts & invitations to share experiencesTakeawaysDiscounts train delay; access creates desire.If
On this week's episode of The Rural Woman Podcast™, you'll meet Kirbe Schnoor.Raised on her family's almond farm in California, Kirbe is passionate about educating audiences on agriculture and livestock—from where our food comes from to the people behind it. After college, she moved to Texas to work for Superior Livestock Auction, later becoming RFD-TV's Western Lifestyle and Agricultural Reporter. Her work has taken her across the country, covering everything from rodeos to rural entrepreneurship. Now, as host of Dirt Diaries: The FarmHER + RanchHER Podcast, she shares real, unfiltered stories from women in agriculture.For full show notes, including links mentioned in the show, head over to wildrosefarmer.com/233. . .THIS WEEK'S DISCUSSIONS:[02:36] - Kirbe Schnoor's Journey in Agriculture[16:27] - The Challenges and Rewards of Storytelling in Agriculture[26:01] - Launching the Podcast: Dirt Diaries[30:04] - Opportunities for Women in Agriculture[34:24] - Empowering Women in Agriculture. . .This week's episode is brought to you by Patreon . . .Let's get SocialFollow The Rural Woman Podcast on Social MediaInstagram | FacebookSign up to get email updatesJoin our private Facebook group, The Rural Woman Podcast Community Connect with Katelyn on Instagram | Facebook | Twitter | Pinterest. . .Support the ShowPatreon | PayPal | Become a Show SponsorLeave a Review on Apple Podcasts | Take the Listener SurveyScreenshot this episode and share it on your socials!Tag @TheRuralWomanPodcast + #TheRuralWomanPodcast. . .Meet the TeamAudio Editor | MixBär.Patreon Executive ProducersSarah R. | Happiness by The Acre. . .More with KatelynOne on One Podcast Consulting | Learn More