Podcasts about live shopping

In this episode of the GaryVee Audio Experience, you'll see how my team and I execute a live shopping stream on Whatnot. This is a live Q&A session that doubles as "commerce-tainment" as I sell copies of Entrepreneur Magazines that feature me on the cover. During this Q&A session I answer questions on: Why Perfectionism is just Fear as a DisguiseHow to have Compassion for Your HatersWhy 97.6% of You do not start making content: Fear of Judgement

Topics discussed on today's show: National Junk Food Day, High or Poor, Indiana Food Truck, Have It Your Way, Cancer Increase, Fastest Mile, Drinking Coffee, False Positives, New Gen Drinking, Box Office Up and Live Shopping, Self Driving Military Craft, Jimothy, Subaru Recall, Kimi K3, Making Women More Attractive, Wifey Witchcraft, News Bits, Get The Fake Out, and Apologies.

Live-Shopping galt hierzulande lange als gescheitert – doch jetzt kommt das Format mit Wucht zurück. In Asien läuft längst ein Drittel des E-Commerce darüber, in Deutschland fängt der Markt gerade erst an. Die spannende Frage: Welche Strategie steckt dahinter, und was braucht es, um erfolgreich zu sein? Auf der K5 spricht Joel mit zwei Perspektiven, die sich perfekt ergänzen: Saskia Meier-Andrae, Geschäftsführerin von eBay, die Live zu ihrem Herzensthema gemacht hat, und Karo Junker de Neui von eTribes und dem Kassenzone-Podcast, die die Modelle der einzelnen Player nebeneinanderlegt. Wir sprechen darüber, warum Saskia Live-Shopping „QVC auf LSD“ nennt, wie eine Uhr ab einem Euro für 92.000 Euro weggeht, wie sich eBay, TikTok Shop und Whatnot strategisch unterscheiden, wie man Händler zu Live-Stars macht – und warum Live ausgerechnet der Gegenpol zu Agentic Commerce ist. Du erfährst... …wie eBay Live-Shopping die Zukunft des E-Commerce revolutioniert. …welche Strategien und Erfolgsfaktoren hinter Live-Shopping stehen. …warum Authentizität und Community bei eBay im Fokus stehen. __________________________ ||||| PERSONEN |||||

In der neusten Folge vom OMT-Podcast führt Mario Jung (OMT GmbH) ein Interview mit Yara Molthan (Etribes Connect GmbH) darüber, warum der eCommerce-Goldrausch vorbei ist und Unternehmen 2026 radikal anders arbeiten müssen. Yara beschreibt, dass Wachstum nicht mehr automatisch mit dem Markt kommt: Konsument:innen sind preissensibler, Customer Acquisition Costs explodieren und KI-Suchergebnisse verschieben SEO-Traffic massiv Richtung Paid. Gleichzeitig belasten Inflation, geopolitische Krisen und Lieferkettenprobleme das Konsumklima. Erfolgreiche Unternehmen reagieren darauf, indem sie zuerst ihren Maschinenraum modernisieren: saubere Daten, semantisch reiche Produktinformationen, flexible Tech-Stacks und Automatisierung in Bestandsplanung, Kundenservice oder Retourenmanagement. Entscheidend ist ein iterativer Modus, in dem Hypothesen getestet, Ressourcen bewusst priorisiert und eine klare Master-KPI verfolgt wird, statt alles gleichzeitig zu wollen. Beim Thema KI betont Yara, dass 95 % der Projekte scheitern – nicht wegen Technologie, sondern wegen Kultur. Teams müssen verstehen, wofür KI eingesetzt wird, welche Datenqualität nötig ist und wie Leuchtturmprojekte Ängste abbauen. Gleichzeitig entsteht ein spannendes Paradox: Während KI Content vereinheitlicht und Prozesse automatisiert, steigt der Wunsch nach echter Menschlichkeit. Kund:innen sehnen sich nach Beratung, Community und persönlicher Interaktion. Genau hier entsteht Differenzierung: Omni-Channel-Erlebnisse, echte Berater:innen, KI-gestützte Shopping-Advisor und Formate wie Live Shopping oder Social Commerce schaffen Verbindung statt Austauschbarkeit. Die Balance liegt darin, Use-Case-basiert zu entscheiden, wo Automatisierung sinnvoll ist und wo menschliche Interaktion Vertrauen, Emotion und Bindung erzeugt. Für Teams bedeutet das: Fähigkeiten wie kritisches Denken, Trendkompetenz, Storytelling, Community-Building und Experimentierfreude werden wichtiger als operative Routine. Technologie übernimmt repetitive Aufgaben, Menschen schaffen die Momente, die Marken unverwechselbar machen. Yaras Kernbotschaft: Stillstand ist keine Option. Wer jetzt Daten, Tech und Kultur neu ausrichtet, kann trotz Marktveränderungen nachhaltig wachsen. Wenn Du im eCommerce oder Online-Marketing arbeitest, ist diese Podcast-Folge ein Pflicht-Impuls für Deine Agenda 2026. Hör rein, um zu verstehen, wie Du Effizienz, KI und echten Human Touch kombinierst — und warum genau diese Mischung über Deinen Erfolg entscheidet.

Künstliche Intelligenz verändert gerade, wie wir einkaufen – und für Marktplätze steht dabei die wichtigste Ressource auf dem Spiel: die direkte Schnittstelle zum Kunden. Wenn künftig Agenten suchen, vergleichen und kaufen, wer hat dann überhaupt noch Platz zwischen KI und Bankkonto? Auf der K5 bringt Joel gemeinsam mit PAYBACK-Chef Dominik Dommick zwei der wichtigsten Köpfe im Handel auf die Bühne: Rocco Bräuniger von Amazon und Saskia Meier-Andrae von eBay. Beide zeigen erstaunlich offen, wo KI schon heute messbaren Mehrwert bringt – und wo sie noch experimentieren. Wir sprechen darüber, wie Amazons Verkaufsberater Rufus 12 Milliarden Dollar zusätzlichen Umsatz bewegt, warum eBay voll auf Live-Shopping und einzigartige Ware setzt, wie Same-Day-Grocery den Einkauf verändert – und warum am Ende die menschliche Komponente über den Erfolg entscheidet. Du erfährst... ...wie Amazon durch AI-Tools den Umsatz um Milliarden steigert und Kundenerlebnisse optimiert. ...warum eBay auf Live-Shopping setzt und wie einzigartige Produkte Emotionen wecken. ...welche Herausforderungen und Chancen AI im E-Commerce birgt und wie Unternehmen darauf reagieren. __________________________ ||||| PERSONEN |||||

In this episode of The GaryVee Audio Experience, I sit down on New York Knights with Lyrical Lemonade to talk about why love defeats hate every time and why the American Dream has never been greater. I share my biggest professional Kryptonite — lack of candor — and how that affected my professional life. I also discuss live shopping as the 2011 social moment and why pointing thumbs instead of fingers is the only way out.You'll learn about:• Why Love Defeats Hate• Kind Candor as a Leader• Why Live Shopping is 2011 Social• Pointing Thumbs Over Fingers• The Power of Simplifying

In Asien ist Live-Commerce längst ein Milliardenmarkt – in Europa winken viele Händler:innen noch ab: schon dreimal gehypt, schon dreimal verpufft. Dabei zeigt der Blick nach Osten, wie aus Livestreams echtes Geschäft wird – bis hin zur Rolex, die bei einem Euro startet und für 90.000 Euro den Besitzer wechselt. Saskia Meier-Andrae, Deutschland-Chefin von eBay, baut Live-Shopping gerade mit voller Wucht auf. Tech-Blogger Sascha Pallenberg ordnet aus Taiwan ein, was in den asiatischen Märkten wirklich abgeht. Gemeinsam übersetzen sie die Mechaniken für den deutschen Markt. Wir sprechen darüber, warum Vertrauen, Community und Entertainment zusammenkommen müssen, wieso die Nische der eigentliche Hebel ist, wie Programmdichte und feste Sendeplätze funktionieren – und warum das klassische Shopping-TV gerade in den Sonnenuntergang reitet. Du erfährst... ...wie asiatische Live-Commerce-Strategien den deutschen Markt revolutionieren. ...welche Rolle Vertrauen und Community im erfolgreichen Live-Shopping spielen. ...warum eBay auf Nischenmärkte und authentische Interaktion setzt. __________________________ ||||| PERSONEN |||||

In this episode of the GaryVee Audio Experience, I talk about the massive shift from social media to interest media and why your brand needs to be obsessed with the end consumer. I encourage you to look past the "dirty data" and fake reports that are stalling our industry and start using common sense to see where attention is actually going. I also discuss the "Barbell Syndrome" - the simultaneous rise of extreme AI digitalization and the return to analog, real-life activations. You'll learn about:The shift from SEO to AEO (Answer Engine Optimization)Why I'm betting big on Live Shopping and apps like WhatnotThe transition from Social Media to Interest MediaHow to use organic social content as a free testing ground for your productsWhy "Convenience is King" will always drive consumer behavior

Wie verändert KI die Art, wie wir künftig einkaufen? Und welche Rolle spielen dabei Live-Shopping, Re-Commerce und Agentic Commerce? Darüber spricht Verena Gründel mit Saskia Meier-Andrae, Vice President and General Manager, eBay Germany & Central Europe. Die Art, wie Menschen Produkte suchen und entdecken, steht vor einem grundlegenden Wandel. Für Saskia Meier-Andrae ist klar: Die klassischen Filter auf Websites könnten schon bald Geschichte sein. Statt mühsam Kategorien, Größen und Preise auszuwählen, werden Nutzer künftig in natürlicher Sprache mit intelligenten Systemen interagieren. Die KI kennt Vorlieben, Größen, frühere Käufe und sogar den Inhalt des Kleiderschranks. Produktsuche wird dadurch persönlicher, intuitiver und deutlich komfortabler. Gleichzeitig entstehen neue Herausforderungen für Händler und Plattformen. Denn wenn KI-Agenten den Einkauf übernehmen, stellt sich eine zentrale Frage: Wer besitzt künftig die Kundenbeziehung? Besonders spannend ist Saskias Blick auf Live-Commerce. Während viele Menschen dabei sofort an Teleshopping denken, sieht sie darin vielmehr eine Mischung aus Community, Entertainment und Commerce. Bei eBay stehen nicht austauschbare Massenprodukte im Mittelpunkt, sondern häufig einzigartige Artikel: Luxusuhren, Vintage-Handtaschen, Sammelkarten oder Refurbished-Produkte. Händler präsentieren ihre Ware live, beantworten Fragen der Community und schaffen Vertrauen durch direkte Interaktion. Ein entscheidender Unterschied zu vielen KI-getriebenen Entwicklungen: Live-Commerce lebt von Menschen. Spannende Zahlen aus dieser Episode: Rund 40 Prozent des eBay-Umsatzes stammen bereits aus nicht neuer Ware. In Asien werden bereits etwa 35 Prozent des E-Commerce-Umsatzes über Live-Commerce generiert. Der globale Live-Commerce-Markt soll laut Prognosen von 25,6 Milliarden auf 74,5 Milliarden US-Dollar bis 2030 wachsen. eBay Live ist mittlerweile in sieben Ländern verfügbar. Der weltweite Außenumsatz von eBay Live hat sich gegenüber dem Vorjahr verachtfacht. Einzelne Luxusuhren-Verkäufe erzielen in Livestreams Preise von über 90.000 Euro. Hör jetzt in die Folge rein und entdecke, wie sich das Einkaufen der Zukunft entwickelt.

Live shopping has been "the next big thing" in Australian ecommerce for five years. Grayson White has been doing it for fifteen.Grayson White started running "breaks" (the trading card version of live shopping) at Cherry Collectables back in 2008. Cherry is now Australia's biggest trading card retailer, and what Grayson has built since isn't a sales channel. It's a community of hundreds of thousands of collectors who trust the brand enough to move 1,600% more product on a single new release than they ever had before.In this week's Playbook, Nathan unpacks the model behind Cherry's result and what it means for any retailer trying to make live shopping actually convert, including 40-year-old fashion brand Motto, which grew 127% in twelve months on the back of daily 4pm streams, and Oz Hair and Beauty, which deliberately started live before TikTok Shop arrived in Australia.Today, we're discussing:Why live shopping works when buying is one of three reasons people showed up [03:00]The three-audience model that took Motto from a COVID pivot to 127% growth [06:30]Why most brands kill the room by coming across as a catalogue [09:30]How fifteen years of trust earned Cherry the 1,600% activation on a single drop [12:00]Why Whatnot works where social live shopping in Australia still doesn't [15:00]Why every show needs an event hook, not just a schedule [17:00]Connect with Grayson White | Explore Cherry Collectables Subscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community 

In this episode of the GaryVee Audio Experience, I sit down with the top social commerce creators in the world to discuss the biggest transition they face: moving from being a salesperson to building a personal brand. I share why I'm moving to 400 pieces of content a day and why you need to start treating your employees like family.  You'll learn about:The 95/5 Rule: Prioritizing Brand Over SalesHow to Scale Your Team with a "Ride or Die" Right HandWhy Diversification is Your Only Protection Against Platform ShiftsHow to Use AI Tools to Supercharge Your Content Output

In this episode of the GaryVee Audio Experience I go on the Schrager Hour to discuss the insanity of the Knicks being in the Finals, the QVC-ification of Social Media with the rise of Live Shopping, and why collectibles are becoming a lifestyle genre like sports, music, movies, etc. I also talk about how the world is heading into a barbell era... AI and Analog Share this episode with a friend you're watching the Knicks game with

In this episode of the GaryVee Audio Experience, I talk about the two biggest shifts happening in the market right now: the total takeover of Live Shopping and the rise of "Kidulting." I encourage you to look beyond $100 items and realize that everything from luxury cars to professional services will be sold live over the next decade. I also discuss why I'm doubling down on human connection and community while everyone else is chasing AI efficiency. You'll learn about:The Inevitable Evolution of Live ShoppingWhy Nostalgia is an Underpriced Business AssetThe Concept of "Board Games and Bordeaux"Human Connection vs. AI Headcount ReductionWhy Adults are Yearning for "Play" to Combat Stress

In this episode of the GaryVee Audio Experience, I sit down with a group of hungry creators to discuss the future of the creator economy. I explain why selling your own product is the "inevitable outcome" for anyone building a brand and why you need to stop worrying about quality and start focusing on volume. I also dive into my strategies for hiring based on energy and why staying "in the dirt" of your craft is the only way to stay relevant in 2026.

In this episode of the GaryVee Audio Experience, I talk about the biggest opportunity you have in the next 24 months: Live Social Shopping. I encourage you to do your homework and start selling on platforms like TikTok Shop and Whatnot. I also discuss how to prepare for the massive shift AI is bringing to every industry and why taking 100% accountability for your life is the only way to win. How to Start Selling on Live ShoppingWhy You Need 100 Hours of AI ResearchHow to Deal with Judgment or DisapprovalThe Importance of Self-Awareness in BusinessWhy You Should Maximize for Joy, Not Just MoneyYou'll learn about:

In this episode of the GaryVee Audio Experience, I talk about the biggest shift in the history of marketing: Live Commerce. I encourage you to put in your 20 hours of homework: 10 hours of research and 10 hours of practice to start selling on platforms like TikTok Shop and Whatnot. I also discuss why corporate inertia is holding back the world's biggest brands and why human connection is the only moat in an AI-driven world. You'll learn about:The shift from Traditional E-Commerce to Communal CommerceWhy the "Gift of Gab" is the most valuable skill in 2026How to build a brand through relevance rather than boardroom ideologyThe 20-hour framework for mastering new platformsWhat we can learn from the $700 billion live shopping market in China

In this episode of Tea with GaryVee, I talk about the biggest opportunity you have in 2026: Live Shopping. I encourage you to do your 20 hours of homework on how to get started selling on platforms like TikTok Live, Whatnot, and more. I also discuss how to be more efficient by saying no and why there's no such thing as work-life balance.You'll learn about: The Power of “No” Career Advice for a Young EntrepreneurHow to Start Selling on Live Shopping How to Overcome Imposter SyndromeHow to Deal with Judgement or Disapproval

In this episode of the GaryVee Audio Experience, I talk about the massive shift we're seeing in technology and consumer behavior. I encourage you to spend 30 to 50 hours of homework on agentic AI and "OpenClaw" to understand how to build a team of AI agents for your business. I also discuss the $1 trillion live shopping market and how being a TikTok affiliate can be a more profitable path than traditional content creation. You'll learn about:The Future of Live Social Shopping and TikTok AffiliatesBuilding Your World with Agentic AIWhy You Need to Post 8-19 Times a DayThe Difference Between "Pointing Thumbs" and "Pointing Fingers"How to Live in Reality and Tune Out External Noise

In this episode of the GaryVee Audio Experience, I sit down with the leaders of Ulta Beauty to discuss the massive shift happening in retail and leadership. I encourage you to stop weaponizing fear and start focusing on "Kind Candor" to build long-term trust with your teams. I also discuss the "Barbell Effect" of retail—where high-tech AI meets high-touch analog—and why physical stores must evolve into experiential content studios to survive. You'll learn about:The Concept of Kind CandorWhy I'm Bullish on Analog ExperiencesHow to Eliminate Fear in the WorkplaceThe Future of Live Shopping and Content StudiosWhy You Need to Give Yourself More Grace

After years of hype around live shopping in the U.S., Whatnot looks like it might be one of the first companies to truly make the model stick at scale.In this episode of Retail Remix, host Nicole Silberstein speaks with Whatnot's VP of Categories and Expansion Armand Wilson about why the platform's community-first approach is resonating with Western consumers. Armand explains how Whatnot evolved from a collectibles marketplace built around trust into a live shopping platform spanning hundreds of categories — everything from trading cards to tomahawk steaks — and how live commerce creates a more human, transparent and personalized shopping experience than traditional ecommerce.Key TakeawaysWhy Whatnot's model differs from live shopping in China and is built more around community and expertise than mass product pushing; How the platform grew to more than $8 billion in GMV in 2025, doubling year over year; Why trust, transparency and seller expertise are central to the Whatnot's experience; How the platform's algorithm blends social engagement signals and purchase intent to surface the right streams to the right buyers; Why categories like beauty and food are opening up new opportunities;  What makes a successful Whatnot seller (hint: it has more to do with business fundamentals than a sparkling personality, although that certainly helps); andWhy Armand believes 2026 could be the year live shopping goes mainstream in the U.S.  Related LinksExplore live shopping on Whatnot and discover sellers across categoriesRelated reading: Gary V on the Shifting Landscape of Attention and the Death of Don Draper MarketingGet more retail industry insights from Retail TouchPointsSubscribe and catch up on all episodes of Retail Remix

262 | Früher war Live-Commerce nur groß in China. Ändert sich das jetzt? Isabell Butterwege führt Ebay Live in Deutschland ein.Partner dieser Folge:HolviFinanzen für kleine Unternehmen: Von Chaos zu Klarheit mit HOLVI - Das kostenlos Holvi Flex Konto ist perfekt für Solopreneure, Freelancer und Unternehmen, die wachsen wollen. ⁠⁠www.holvi.com⁠/podcastMach das 1-minütige Quiz und finde eine Geschäftsidee, die zu dir passt: digitaleoptimisten.de/quiz.Kapitel(00:00) Intro(03:33) Wo steht ebay heute?(18:24) Wer kauft heute bei ebay?(22:24) Livecommerce - klappt das nur in China?(29:04) Was ist ebay live?(40:53) Transformation der Organisation ebay(43:30) Livecommerce als Antwort auf AI Slop?(48:49) Isabells beste GeschäftsideeSo erreichst du uns:Sprachnachricht senden: https://www.speakpipe.com/digitaleoptimistenEmail schreiben: alexander@digitaleoptimisten.deLearningsMehr Informationen: https://www.ebay.de/ebaylive/sellerHier bewerben: https://www.ebay.de/srv/survey/a/sellersvc.ebaylivede.applicationeBay Live reinschauen: https://www.ebay.de/ebayliveDieser Podcast ist in Partnerschaft mit Ebay entstanden.Authentizität vor EntertainmentIm Live-Shopping funktioniert Authentizität besser als bloße Unterhaltung. Eine klare Kaufabsicht und Expertise schlagen Entertainment, weil Zuschauer sich mit einer Person oder Marke identifizieren. Umsetzung: vor der Kamera authentisch auftreten, Expertise zeigen und eine konsistente persönliche Marke aufbauen.Professionelle Prozesse als BasisProfessioneller Handel auf Marktplätzen erfordert eine registrierte Firma, Strategie, Prozesse und Plan. Privatverkäufe bleiben oft nebenbei; Skalierung gelingt, wenn Inventar, Logistik, Preisstrategie und Multi-Channel-Verkauf geplant sind. Umsetzung: starte mit Marktplatz-Studium, erstelle eine klare Strategie, nutze das Verkäufercockpit Pro zur Steuerung von Inventar, Bestellungen und Marketing.Sichtbarkeit durch Angebotspflege und AdvertisingSichtbarkeit auf eBay basiert auf Relevanz, Kaufhäufigkeit und Bewertungen; Advertising-Tools wie Gutscheine oder Multi-Buy unterstützen die Reichweite. Ein gut gepflegtes Angebot plus effiziente Versand- und Rückgabeprozesse sind Voraussetzung, bevor Advertising wirkt. Umsetzung: optimiere Titel, Bilder und Beschreibung, reduziere Lieferkosten und nutze Availability-Boosts via Advertising.Markenbildung durch Live-StreamsLive-Streaming wird genutzt, um Marke, Sichtbarkeit und Community rund um Produkte aufzubauen, nicht nur zu verkaufen. Authentizität der präsentierenden Person zählt, Inhalte dienen der Kaufintention und Snippets aus Streams erzeugen wiederkehrenden Content. Umsetzung: starte in Kategorien, baue Hosts oder Partnerschaften auf und nutze Live-Content als eigenständigen Kanal neben klassischen Listings.KI sinnvoll integrieren, Mensch bleibt EntscheiderAI kommt im Arbeitsalltag zum Einsatz (Enterprise GBT, Gemini, eigene GPTs) und beschleunigt Tasks wie Content-Erstellung und E-Mail-Kommunikation. Entscheidungen bleiben aber letztlich beim Menschen, AI dient als Unterstützung statt als Ersatz. Umsetzung: nutze AI für Routine-Aufgaben, setze klare Governance und behalte Verantwortung bei zentralen Entscheidungen.KeywordseBay LiveLive-CommerceVerkäufercockpit ProEchtheitsprüfung LuxusartikelReCommerce preloved FashionWie werde ich eBay Live VerkäuferErfolgreich verkaufen auf eBay Live StreameBay Advertising Strategien für HändlerOnboarding von Influencer für eBay LiveMulti-Channel-Strategie MarktplatzaufbauContent Clips aus Live StreamsCommunity-Building im Live-Shopping

From pet food brands and mouth-watering burgers to wedding services, upcycled creations, and inspiring businesses supporting people of determination, this showcase celebrates the diversity and creativity of UAE entrepreneurs.In this episode, we're spotlighting UAE small businesses and the incredible offers they're bringing to the table. From emerging brands to growing entrepreneurs, this showcase is all about putting real businesses in front of real audiences.⚡️JOIN MY FREE REBEL ACADEMY 80+ FREE COURSES https://www.alexhouseofsocial.com/freerebelacademy

We've got line dancing, powerful vision board creation, and stylish activewear brands bringing energy and creativity to this episode.In this episode, we're spotlighting UAE small businesses and the incredible offers they're bringing to the table. From emerging brands to growing entrepreneurs, this showcase is all about putting real businesses in front of real audiences.⚡️JOIN MY FREE REBEL ACADEMY 80+ FREE COURSES https://www.alexhouseofsocial.com/freerebelacademy

In this episode of Tea with GaryVee, I talk about the biggest mindset shift you need in 2026: choosing radical optimism over the "fear cupcakes" being sold by the media and world leaders. I encourage you to take full accountability for your life because you are in total control of your happiness. I also discuss the massive business opportunity in Live Shopping and why you should start selling today, even if it's just items from your garage.You'll learn about:The Live Shopping RevolutionWhy Accountability is a Form of LoveHow to Use AI (like Meta's AI) to Find Local CollaboratorsDealing with Grief and Moving into New Seasons of LifeWhy Everything in Life Requires Action

In this episode, I talk about the biggest opportunity you have in 2026: Intentionality. I encourage you to stop measuring your life by "vibes" and start looking at the actual impact you're making in your business and relationships. I also discuss the inevitability of AI, why I'm betting big on Substack and Live Shopping, and why your biggest problem is the person looking back at you in the mirror. You'll learn about:The Power of Radical AccountabilityWhy Kindness is a Warrior TraitHow to Navigate the 2026 Digital EconomyThe Importance of Candor with Loved OnesWhy Fear of Failure is Small Compared to Real Life

Vom klassischen Baumarkt-Regal in den digitalen Direktvertrieb: Mit einem Sortiment von über 200 Spezialreinigern – darunter Schimmel- und Grünbelagentferner – positioniert sich Mellerud als Marktführer in seiner Nische und fokussiert sich auf Problemlösungen, die über das Niveau herkömmlicher Haushaltsreiniger hinausgehen. Heute ergänzt Mellerud den traditionellen stationären Baumarkt-Vertrieb zunehmend um eine eigene E-Commerce-Strategie. Wie baut man als Mittelständler ein E-Commerce-Team auf, wenn stationäre Baumarkt-Partner bisher den Vertrieb dominiert haben? Welche Rolle spielen Amazon, der eigene Onlineshop und Plattformen wie YouTube bei der Beratung von Eigenheimbesitzer:innen? CEO Marcus Roth teilt auf der data:unplugged seine Perspektive zum Einsatz von KI im Unternehmensalltag, zu Automatisierungsprozessen, internationalen Regulierungen und ordnet ein, inwiefern neue Kanäle wie TikTok oder Live-Shopping zukünftig für Spezialreiniger relevant werden könnten. Das Gespräch im Überblick: (1:02) Vorstellung Mellerud (4:01) Der Weg in den E-Commerce & Vertriebsstrategie (10:00) Kundenservice, Content & Produktinnovation (14:33) Internationalisierung & regulatorische Herausforderungen (24:52) Digitalisierung, KI-Einsatz & Automatisierung (36:52) Zukunftsausblick Podcast-Host – Karo Junker de Neui: https://www.linkedin.com/in/karojunker https://etribes.de/ Newsletter: https://www.kassenzone.de/newsletter/ Community: https://kassenzone.de/discord Disclaimer: https://www.kassenzone.de/disclaimer/ Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_source=podcast&utm_campaign=shownotes_kassenzone

How do you build a $4 million ecommerce sales channel in just one year?In this episode of Winning With Shopify, we sit down with John Roman, CEO of BattlBox, to unpack how they leveraged live shopping to create one of their fastest-growing revenue channels.BattlBox — a leading subscription brand for outdoor and survival gear — turned platforms like Whatnot into a high-performing sales engine, even outperforming Amazon as a channel.Inside this episode, you'll learn: • How BattlBox scaled live shopping from $0 to $4M in under a year • Why platforms like Whatnot have higher purchase intent than TikTok Shop • The difference between live shopping vs traditional ecommerce channels • How content and community drive repeat purchases and LTV • The exact KPIs BattlBox tracks to scale this channel • How to test live shopping without a big team or budgetWe also break down: • Team structure for scaling a new sales channel • Why most brands fail when trying new platforms • How live shopping fits into a full ecommerce ecosystemIf you're running a Shopify store and looking for the next big growth channel — this is one you can't ignore.EXCLUSIVE WWS OFFERS:Join the bootcamp and elevate your inventory game: ⁠⁠https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp⁠⁠Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠⁠⁠https://seguno.com/winningwithshopify⁠⁠Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! ⁠⁠https://yoast.com/winningwithshopify-exclusive/⁠⁠Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more - all led by experts from the tools top brands rely on. Sign up now at ⁠⁠https://taxcloud.com/summer/⁠⁠Key Takeaways:00:00 Intro00:57 Unlocking $4 Million in Sales with Live Shopping01:18 Whatnot vs TikTok: Buyer Intent02:42 Brand Affinity on Whatnot vs TikTok04:27 BattlBox's Netflix Content Strategy08:25 Whatnot as a Top-of-Funnel Channel09:18 Launching Whatnot: From Zero to $25K10:14 Why BattlBox Chose Whatnot over TikTok11:47 Whatnot's Unique Community Raids Feature13:19 Scaling Live Shopping: Hours and Revenue15:28 Building a Dedicated Social Commerce Team18:26 Accountability in New Sales Channels19:21 When to Double Down on a Sales Channel21:48 Whatnot Surpasses Amazon as #2 Channel23:38 Amazon Shopper vs. Whatnot Customer25:48 Attribution Challenges in E-commerce Marketplaces29:33 Bootstrapped Shopify: Starting Whatnot Live31:48 Whatnot's Fee Structure and ValuationFollow us on socials:https://www.instagram.com/winningwithshopifypodcasthttps://www.tiktok.com/@winningwithshopifyhttps://www.youtube.com/@winningwithshopifyJoin our newsletter: https://wwspodcast.com/Proudly powered by Spec Digital, a world class SEO Agency and PPC AgencyBecome a sponsor: https://wwspodcast.com/pages/sponsorship

We're shining the spotlight on five incredible UAE homegrown brand owners who are building bold businesses and bringing unique offers to their audiences.In this episode, we're spotlighting UAE small businesses and the incredible offers they're bringing to the table. From emerging brands to growing entrepreneurs, this showcase is all about putting real businesses in front of real audiences.⚡️JOIN MY FREE REBEL ACADEMY 80+ FREE COURSES https://www.alexhouseofsocial.com/freerebelacademy

From baking and boats to pets, podcasting, bioenzymes, and incredible party transformations this episode brings together a vibrant mix of businesses creating unique products, experiences, and solutions.In this episode, we're spotlighting UAE small businesses and the incredible offers they're bringing to the table. From emerging brands to growing entrepreneurs, this showcase is all about putting real businesses in front of real audiences.⚡️JOIN MY FREE REBEL ACADEMY 80+ FREE COURSES https://www.alexhouseofsocial.com/freerebelacademy

In this episode of The GaryVee Audio Experience, I break down the biggest opportunity for consumer businesses right now: Live Social Shopping. I've been watching this trend in China for over a decade, and I'm telling you, it's hitting scale in the US and is the thing most likely to affect your P&L in 2026. I also dive into the future of marketing, why "attention" is the only thing we're battling for, and why avoiding new technologies like TikTok and AI is "incredibly dangerous". You'll learn about:Why Live Shopping is the next multi-billion dollar channel.Why the creative is the variable of success in marketing.Why "social media" is now "interest media"The short-term truth about AI and job security.How to get in front of influencers and live sellers (hint: send a DM)Why you need to be "obnoxiously consumer-centric"

In this episode of the GaryVee Audio Experience, I sit down with executives from a major CPG company to break down the biggest shifts happening in marketing right now. I talk about why cost-cutting is a flawed philosophy, why attention is the only true asset, and how the "underdog mindset" must translate into spending money wisely.  You'll learn about:Why I believe 20% of your entire marketing budget should be allocated to organic social media creative production.The massive opportunity in Live Social Shopping for CPG brands.The single most important piece of career advice I have for mid and young professionals.Why creative must be validated organically before you spend working media dollars.How YouTube Shorts are "feeding the LLMs on Gemini" and why this matters for your brand.

¡No te quedes atrás! Fireside chat en Real Estate Tech Market 2026 (30-31 julio, online, español/inglés). Regístrate YA: https://realestatetechmarket.com¡El retail se bifurca, pero en Latinoamérica explota! Mientras el e-commerce crece a USD 215B en 2026, el brick-and-mortar se reinventa como espacios que cautivan y conectan con phygital, experiencias inmersivas y live shopping como estrella: mercado regional USD 4.69B en 2025 → USD 32B en 2033 (CAGR 27.2%). Tasas de conversión hasta 30% (10x más que e-commerce tradicional), 63% de usuarios quieren comprar más así y 64% asiste streams mensuales.En este episodio corto: tendencias CBRE, PwC, McKinsey + live shopping en Brasil, México, Colombia.

Is live shopping the future of e-commerce? We sit down with Whatnot's VP of Categories and Expansion, Armand Wilson, to find out.You can see Whatnot's 2026 State of Live Selling Report here.We dive into the $10 billion live shopping phenomenon, exploring how the app generated over $8 billion in gross merchandise value in 2025.Plus, we break down the watershed social media addiction trial involving Meta and Google, and discuss Apple's huge move into video podcasts.What you'll learn:-- How 1 in 8 Whatnot sellers are now operating on the platform full-time.-- The surprising details from Mark Zuckerberg's testimony regarding Instagram's age limits.-- Why Apple is finally bringing a video experience to its native podcast app.-- The latest on Snap creator subscriptions and Night's massive $70 million funding round.00:00 Welcome & SoCom04:08 The Live Shopping Boom07:55 Why Buyers Love Whatnot11:55 Full-Time Whatnot Sellers14:30 $8 Billion in Gross Sales17:37 The Community of Commerce20:03 The Future of Live Shopping22:23 Meta & Google Addiction Trial28:30 TikTok & Snap Settle Out32:44 Apple Launches Video Podcasts38:00 Snap Creator Subscriptions39:15 OpenAI Hires Charles Porch40:02 Night Raises $70 MillionCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand

In this episode of the GaryVee Audio Experience, I sit down with my good friend, the cultural savant Rich the Kid, to discuss how the music industry is evolving and what's next in culture and entrepreneurship. Rich the Kid gives us an exclusive look into his massive album that has taken two years to create. He also reveals his new clothing and skateboard brand, "Snake Pit," and his focus on signing the next generation of Atlanta artists. We dive deep into the mindset required to win today, from discipline and eliminating blame to finding opportunity in confusion.You'll learn:Why Rich the Kid's new album is a global, universal project inspired by African and Latin culture.My predictions on the next massive waves in business: Live Shopping, Live Streaming, and AI.Why "losers" are the only people not excited about change.Why discipline, not information, is the key to winning in business and life.

Our Listeners, Bachelor parties dead, What Not Live shopping & More! See omnystudio.com/listener for privacy information.

In this episode of Tea with GaryVee, I talk about the biggest opportunity you have in 2026: Live Shopping. I encourage you to do your homework on how to get started selling on platforms like TikTok Affiliate, sharing how one creator made "five figures" following my advice. I also discuss how to deploy Humility and Patience over Audacity to overcome content creation flaws like blaming the algorithm. I reveal my non-negotiable habit and the mindset of "maybe with a tilt to yes" that guides my biggest decisions.You'll learn about:The Underpriced Skill of Live ShoppingWhy You Need Humility and Patience (HP)The Flaw of Audacity in Content CreatorsThe One Non-Negotiable Habit I Live By

In this episode of Tea with GaryVee, I share why 2026 is shaping up to be my best entrepreneurial year yet due to a massive focus on intentionality and impact. I discuss the need for more strategy and structure in a growing business, and why I'm moving away from valuing employees solely on loyalty to measuring them on accountability and results. I also dive deep into the collectible market, why most brands fail, and the huge opportunity in platforms like TikTok Live Shopping, Substack, and Snapchat Spotlight.You'll learn about:My new focus on intentionality and impact for 2026.The biggest mistake brands make with a collectible strategy.The three platforms with the most underpriced attention.Why "everything is your fault" is the key to life satisfaction.

In this episode, I talk about the biggest opportunity you have in 2026: Live Shopping. Learn how to get started selling on platforms like TikTok Shop, Whatnot, and more. I also discuss why I am doubling down on written content and how focusing on execution, not semantics, is critical for success.You'll learn about:Why I believe 100% of your happiness and unhappiness is 100% your faultThe rise of Collectibles as a lifestyle genre alongside music, sports, and fashionWhy blaming politicians or external circumstances has "zero" impact on your ability to win

In this episode of Tea with GaryVee, I talk about the incredible opportunity Live Shopping presents for local businesses and why you must be willing to execute to achieve your goals. I also discuss the power of word-of-mouth marketing, the importance of execution over words in your career, and why you must stop generalizing people based on their generation.You'll learn about:How to Use Live Shopping Platforms for Local BusinessesWhy I Would Choose the In-Office JobThe Power of Collectibility in Your NicheHow to Build a Culture of AccountabilityWhy You Should Tune Out the Noise and Be PlayfulHow to Deal with Haters with Empathy

Takeaways:El crecimiento real empieza por entender los números del negocio, no solo las ventas.El margen neto debe considerar logística, marketing, operaciones y costos ocultos.El live shopping ya no es una tendencia, es un canal activo de venta y comunidad.No necesitas TikTok Shop para hacer live shopping, puedes integrarlo directamente a tu tienda.Las stablecoins como USDC permiten pagos 1 a 1 con el dólar, reduciendo fricción y fees.Aceptar nuevos métodos de pago abre oportunidades para ventas internacionales.La estandarización de catálogos permitirá que productos aparezcan directamente en búsquedas hechas desde plataformas de IA.El ecommerce se está moviendo hacia experiencias más directas, conversacionales y automatizadas.Prepararse para estas infraestructuras hoy es una ventaja competitiva para 2026.Chapters:00:00 - Introducción y contexto del ecommerce en 202603:30 - Enfoque, delegación y crecimiento estratégico07:00 - Importancia de entender los números reales del negocio11:00 - Costos, márgenes y el concepto de “marketing tax”15:00 - Live shopping como canal de venta y comunidad20:00 - Integración de live shopping con Shopify y automatizaciones25:00 - Pagos con stablecoins y oportunidades internacionales31:00 - Reducción de fees y fricción en ecommerce36:00 - Catálogo universal y productos visibles en plataformas de IA41:00 - Cómo prepararse para el futuro del ecommerce Recursos mencionados en este episodio: ✅ Descarga tu checklist BFCM aquí: ed-digital.com/BFCM

In this episode of the GaryVee Audio Experience, I go live on TikTok to talk about why live shopping is the biggest opportunity of 2026, how adopting a maybe mindset can lead to the results you're looking for, and how there's no originality in the world. I also discuss how feeling paralyzed by overanalysis is directly related to your insecurity and most importantly why it's important to stop blaming your parents, the government, and the rest of the world once you turn 25. You'll learn:TikTok Shop Affiliate Marketing is a "Gold Rush" Live Shopping in 2026 is Social Media in 2012.Adopt a "Maybe Skewing Towards Yes" Mindset Insecurity is the Root of Overanalyzing and Perfectionism Overanalyzing and perfectionism are you being "scared to do"The Creator, Not the Idea, is the Niche There are no original ideas or niches.You Don't Have to Pick One Business Lane Finding success in multiple side hustles does not mean you have to choose just one.Age 25 Should Mark the "Age of Accountability"Forgiveness and Humility Lead to Joy 

In this episode of Tea with GaryVee, I talk about the biggest opportunity you have in 2026: Live Shopping. I encourage you to do your 20 hours of homework on how to get started selling on platforms like TikTok Live, Whatnot, and more. I also discuss how to be more efficient by saying no and why there's no such thing as work-life balance.You'll learn about: The Power of “No” Career Advice for a Young EntrepreneurHow to Start Selling on Live Shopping How to Overcome Imposter SyndromeHow to Deal with Judgement or Disapproval

Erfüllung schlägt Erfolg: 2026 wird zum Prüfstein für alle, die Business jenseits von Buzzwords und perfekten Plänen denken. Zehn führende Frauen aus Wirtschaft, Wissenschaft und Unternehmertum teilen ihre Predictions für 2026 und warum Nähe, Verantwortung und Mut zu echten Entscheidungen zählen, während KI, Deep Tech und Agenten unseren Alltag umkrempeln. Du erfährst... …wie Karin Kuschik die Bedeutung von Erfüllung und Berufung im Business 2026 sieht. …warum Verena Pausder 2026 als das Jahr des Deep Tech-Durchbruchs betrachtet. …welche Rolle echte Begegnungen und psychologische Infrastruktur laut Vanessa Laszlo spielen. __________________________ ||||| PERSONEN |||||

On this episode of the Somewhat Frank Podcast, Frank Gruber (X and IG: @FrankGruber), John Guidos (IG: jgoodtimes83), Jen Consalvo (X: @noreaster), and Simon Kahan (IG: simonkahan) discuss the following topics: Amazon Turns NFL Games into Live Shopping Experiences. NYTimes Sues Perplexity — Who Owns Journalism in the AI Era? Raccoons Are Showing Early Signs of Domestication. We also upload our episodes to YouTube in video format so you can see us now. Check it out on Established YouTube, where you can subscribe to get updates when we drop a new episode at: https://soty.link/ESTYouTube    As always, thank you for listening, and feel free to reach out and let us know what you think at: somewhatfrank@est.us 

While digital live shopping has been popular for years in Asia, the phenomenon has only recently begun to take off in the U.S., thanks in large part to the rise of retail disruptor Whatnot. The platform's co-founder and CEO, Grant LaFontaine, joins Rapid Response to share how his team has managed to evoke the feel of in-person shopping inside an online experience, why he weighs “fun” versus FOMO as a customer-engagement tool, and how Whatnot's breakthrough is influencing other retailers and brands. LaFontaine also digs into the startup's response to deep-pocketed rivals like eBay, and why he believes the viral Labubu trend is here to stay.This episode is brought to you by Stripe. Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Le sujet :L'IA et le vibe coding ont révolutionné la création de side business : plus besoin d'être un expert de la tech pour lancer un site, une application ou un média. L'essentiel est ailleurs : savoir identifier les bonnes opportunités business et utiliser les meilleurs outils.L'invité du jour :Esther Moisy-Kirschbaum est responsable du développement de Magma, une newsletter d'identification de tendances et d'opportunités de business.Aux côtés de Matthieu Stefani, Esther et Christofer Ciminelli nous expliquent comment créer un side business rentable grâce au vibe coding et aux outils d'IA les plus accessibles.Découvrez : Pourquoi l'entrepreneuriat est un pilier de l'investissementComment identifier les opportunités de side businessQu'est-ce que le vibe coding et comment se lancerLes opportunités du faceless et du live shoppingComment combiner vibe coding, IA et APIAvantages :Bonne nouvelle ! Nous avons négocié pour vous un avantage exceptionnel. Avec le code BFLAMARTINGALE, obtenez 50% de réduction sur l'abonnement annuel à la newsletter Magma. Offre valable jusqu'au 31/12/2025 (au-delà, le code vous offre tout de même 50€ de réduction

In this episode with The Burnouts (Phoebe Gates and Sophia Kianni), we talk about the massive shifts happening in live shopping, AI, and the attention economy, and why convenience is about to reshape everything you know about business. We talk about where the real opportunities are for young creators, how to market across platforms the right way, and why empathy and EQ still outperform everything inside a company. I also share my take on culture, judgment, the future of work, and what it actually means to take control of your life in the AI era.See more from The Burnouts:- The Burnouts TikTok- The Burnouts IG- The Burnouts Youtube

What happens when you sell your company, then buy it back to take it private again? We sit down with John Roman, CEO of Battle Brands, to unpack the bold moves behind Battle Box's rise—from a Facebook-fueled launch to an eight-figure portfolio, a high-profile acquisition, and a decisive buyback that reset the roadmap on his terms.John walks us through the early grind, the moment he left a comfortable corporate path, and the hard choices that unlocked growth: firing a non-performing partner, recruiting a top creator in-house, and making content the engine rather than a side project. We dig into why human storytelling beats hard selling, how raw behind-the-scenes moments build trust, and why community is the most defensible moat in e-commerce. If you're aiming to reduce churn and raise LTV, you'll hear how reframing “subscription” as “membership” unlocks recurring revenue with real perks, belonging, and out-of-box value that customers actually feel.Then we go deep on live shopping. After years of hype, John explains why the U.S. market is finally ready, how Whatnot differs from doomscrolling on TikTok, and what it takes to scale from a 10-hour test to 45 hours of weekly programming with multiple hosts and show runners. The playbook is fast, vertical, and emotionally driven—short attention spans, quick decisions, and high intent. We connect the dots between creator-led content, membership benefits, retention strategy, and live shopping as an always-on touchpoint that turns fans into customers and customers into advocates.If you're building an e-commerce brand, this conversation delivers practical ideas on content strategy, community building, membership design, retention levers, and the live commerce stack. Subscribe, share this with a founder who needs a push, and leave a review with the one tactic you'll test next.Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Anya Cheng, founder and CEO of Taelor.style. Anya shares how her company uses AI and human stylists to offer personalized, subscription-based wardrobe rentals, making fashion convenient and sustainable for busy professionals. They discuss the shift toward casual, flexible clothing, Taelor.style’s partnerships with global brands, and the environmental benefits of reducing fashion waste. Anya also explores the future of live shopping and invites listeners to try Taelor.style with special promo codes, highlighting the blend of technology and service that sets her company apart. TAKEAWAYS Use of AI in personalized wardrobe styling and clothing rental services. The concept of a subscription model for clothing, likened to "Netflix of wardrobes." Target audience focus on busy professionals who need convenient fashion solutions. Importance of identifying the right problems in business before implementing solutions. The balance between performance marketing and branding in modern business strategies. The role of proprietary data in enhancing AI-driven recommendations. Customer experience and the process of selecting and renting clothing. Environmental impact of the fashion industry and sustainable practices in clothing rental. Trends in live shopping and its slower adoption in the U.S. compared to other markets. Future of social commerce and integration of shopping with social media platforms.