Podcasts about differentiate yourself

In this strategy-filled episode, host Phil Treadwell and guest Spencer Dusebout dive into the world of AI and CRM automation. Spencer, the CEO and Founder of Aidium Mortgage CRM, breaks down how the power of automation, along with AI, can strengthen engagement between business and client, help with time management, and improve lead conversions. In a technology-driven atmosphere, this episode shows why Aidium is one of the top CRMs in the industry with business integration, content creation, and data organization. Don't miss this talk on how this platform can differentiate one professional from another and build better business results.  Spencer Dusebout is a serial entrepreneur obsessed with solving problems in underserved industries. At 16, Spencer co-founded Hands4Others, a non-profit that delivered clean drinking water to over 250,000 people in impoverished communities across the world. He has spent the past 5 years building Aidium, a robust mortgage CRM and Business Intelligence platform focused on leveraging automation, AI, and data analytics to transform the mortgage process and empower lenders. 00:20 - Meet Spencer 01:55 - How AI has Changed the Mortgage Industry 03:50 - Originators and AI 09:00 - Let Producers Create 11:50 - Don't Use Compliance as an Excuse 13:50 - Data and Business Intelligence 18:30 - Understand Your Numbers 21:20 - The Perks of Aidium 23:30 - What is Automation? 25:10 - Engaging with Referral Partners 27:30 - Differentiate Yourself with Communication 30:30 - Don't Let Perfect Be the Enemy of the Good 32:50 - Stress Test Your Business 34:30 - Aidium's Playbook Learn More about Aidium: https://thinkaidium.com/ Connect with Spencer on LinkedIn LEARN MORE ABOUT M1 ACADEMY COACHING If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW. And JOIN the M1A Text Community: 214-225-5696  

Episode 50: In this episode of Critical Thinking - Bug Bounty Podcast, Justin catches up with hacking master Mathias Karlsson, and talks about burnout, collaboration, and the importance of specialization. Then we dive into the technical details of MXSS and XSLT, character encoding, and give some predictions of what Bug Bounty might look like in the future…Follow us on twitter at: @ctbbpodcastSend us any feedback here: info@criticalthinkingpodcast.ioShoutout to YTCracker for the awesome intro music!------ Links ------Follow your hosts Rhynorater & Teknogeek on twitter:------ Ways to Support CTBBPodcast ------Sign up for Caido using the referral code CTBBPODCAST for a 10% discount.Hop on the CTBB Discord!We also do Discord subs at $25, $10, $5 - premium subscribers get access to private masterclasses, exploits, tools, scripts, un-redacted bug reports, etc.Today's GuestEpisode ResourcesHow to Differentiate Yourself as a HunterMutateMethodshackaplanetenArticle About Unicode and Character SetsByte Order Mark:Character EncodingsShapeCatcherWAF BypassBountyDashEXPLOITING HTTP'S HIDDEN ATTACK-SURFACETimestamps:(00:00:00) Introduction(00:10:06) Automation Setup and Assetnote Origins(00:16:49) Sharing Tips, and Content Creation(00:22:27) Collaboration and Optimization(00:36:44) Working at Detectify(00:51:45) Bug Bounty Burnout(00:56:15) Early Days of Bug Bounty and Future Predictions(01:19:00) Nerdsnipeability(01:29:38) MXSS and XSLT(01:54:20) Learning through being wrong(02:00:15) Go-to Vulns

A captivating journey with Champ, a true New Age Renaissance man. In this episode, we explore Champ's incredible transformation, from ordinary beginnings to extraordinary achievements.Champ shares his insights on self-trust, the power of stillness, and the pitfalls young entrepreneurs often face. He offers a unique perspective on breaking free from the addiction to a life that doesn't align with your true desires.Discover the keys to exponential growth, networking, and personal transformation, as Champ imparts valuable advice on differentiating yourself from the crowd. If you're ready to unlock your potential and embrace a life of purpose, this episode is a must-listen.Gain the wisdom and inspiration needed to make meaningful changes in your life. Champ's journey will leave you motivated to take the first step towards your own transformation.Champ: https://www.instagram.com/champtgram/?hl=enArlin: https://www.instagram.com/arlin/?hl=en0:00 - Intro1:40 - How Champ Got Started3:57 - Becoming a New Age Renaissance man9:07 - The Importance of Learning to Trusting Yourself12:10 - Planning Your Vision13:30 - The Voice that Comes From Stillness16:06 - Where Young Entrepreneurs Go Wrong18:36 - You're Addicted to a Life You Don't Even Like22:20 - Running into an NPC Golfing25:50 - Addicted to Suffering36:00 - How I Maintain High Energy39:55 - Exponential Growth in Your Business43:11 - You're a Spec of Dust on in the Cozmos46:29 - How to Differentiate Yourself from 99% of People49:42 - Fix Your Algorithms54:54 - Becoming a Creator not a Consumer57:54 - Advice from Rich Dad Poor Dad That Changed My Life01:02:39 - Importance of Having a TRIBE01:05:22 - Your Network is Your Net Worth01:06:20 - My Journey Starting on Youtube01:11:23 - Haters01:15:45 - Energy Can Never Be Created of Destroyed01:20:55 - Cutting Out Shitty Friends01:22:30 - Tool I Use Everyday to Stay Disciplined01:28:22 - Maxi Changed the Way I Think01:30:30 - Productize Trying to Live a Better Life01:32:02 - How to Change Your Life01:36:30 - OutroSupport the show

David Senra is a podcaster. He is the host of Founders. Listen here: https://founders.simplecast.com/ (0:00) Intro (1:11) Differentiate Yourself (4:43) Was David Always Searching? (7:31) Meeting Charlie Munger (18:30) Fighter Mentality (30:00) The Power of Podcasts (31:46) Belief Comes Before Ability (37:41) How Has Success Changed (43:21) Parenting Rules (49:50) Simple Rules For Business (58:54) The Good Ones Know More (1:01:10) Network (1:07:40 Terrified Of Fame (1:10:33 Edwin Land (1:19:45) Freedom (1:25:00) Interesting Experiences Are Not For Sale (1:27:39) Speech At Daughter's School (1:32:44) Influence Of Parents (1:38:45) Breaking Generational Patterns (1:41:45) Creating Connections (1:45:00) The Senra Install (1:50:10) Biggest Change In Behavior (1:55:44) Challenge My Links

“You just gotta get super clear on who you're marketing to and you gotta get super clear on who you're messaging to and you have to be super clear on what are you trying to get outta of this and like who are you trying to connect with.” - Max JuhaszIn this episode of the To Be Blunt podcast, Max Juhasz shares his journey of doing door to door sales and transitioning to digital marketing. He also talks about how he helped one hemp and CBD companies go from 600,000 to 4.2 million in online sales. Max also discusses about building links and content to boost a product's rankings in search engines and brand awareness.[00:00 - 09:03] Opening Segment[09:04 - 16:57] How Plain Jane Took Advantage of the Farm Bill and CBD Education Push[16:58 - 21:22] Mastering SEO for Cannabis Brands[21:23 - 36:43] Protecting Your Brand and Boosting Rankings[36:44 - 52:04] How to Differentiate Yourself and Climb the Digital Ladder [52:05 - 1:16:45] How to Succeed Despite the Challenges[1:16:46 - 1:21:52] Closing SegmentMax Juhasz is the Founder of Cannabiz Marketing Solutions aka DopeSEO.com.   He has spoken at a number of different cannabis events including Kushcon, Cannabis Marketing Summit, Lucky Leaf, CBD Expo, HAZE Radio and other publications.  He and his partner Pavel recently launched the DopeMarketingPodcast.com to help give some free marketing advice to cannabis operators looking for some insight.Shayda Torabi has been called one of the most influential Women in WordPress and now she's one of the women leading the cannabis reformation conversation building one of Texas' premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needsLEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodesRESTART CBD is an education-first CBD wellness brand shipping nationwide. Check out my new website

95% of all real estate investors fail. So, what is it that determines whether you succeed or fail in this business? Marketing will likely determine the success or failure of your REI business so I'm excited to dive into this topic today. My guest today is Rufus Thibodeaux. Rufus is known as “The REI Marketing Guy”. He is a real estate investing marketing expert with 29 years of experience, and he has generated over $350 million in sales for himself and his clients. Rufus is on a mission to lower the failure rate of real estate investors which is a staggering 95%, and that's what we are going to talk about today. Why do 95% of all real estate investors fail?  Key Highlights: [00:01 - 06:53] Opening Segment Rufus's background in real estate investing as a marketing expert  An overview of why 95% of all real estate investors fail The importance of words and copywriting Rufus's insights about cold calling and how it positions you as an annoying pest [06:54 - 13:35] Stand Out From the Crowd How cold calling and door knocking are effective, but a painful process Take the time to understand what makes you unique Different is better than better when it comes to marketing Building your brand and uniqueness is key to success [13:36 - 20:22] Differentiate Yourself with Effective Marketing Strategies Positioning and brand can make a product or service appealing to most people Direct response marketing can help become a “big fish in a small pond” Marketing and selling should be connected to maximize effectiveness Why problem/solution method should be used when offering services [20:23 - 26:43] Become an Expert in Real Estate Investing Do research to figure out where your people hang out Networking is an underrated form of marketing Content marketing is crucial to get known as an expert Lead generation websites are important [26:44 - 32:12] Closing Segment Mastermind groups with noncompetitors is valuable Competing on price is not the way to go Want to connect with Rufus? Follow him on Facebook and YouTube. Make sure to visit The REI Marketing Guy! Links and Resources Mentioned in This Show: Sharon on Rufus Thibodeaux's Show Influence by Robert Cialdini Get Different: Marketing That Can't Be Ignored by Mike Michalowicz Fascinate, Revised, and Updated by Sally Hogshead Key Quotes:  "If you can use the right words and understand how people buy and why they buy, you can attract them instead of chasing after them." - Rufus Thibodeaux “The marketing generates the leads but the sales close it.” - Rufus Thibodeaux WANT TO LEARN MORE? Connect with me through my website, Instagram, and LinkedIn Or you can send me an email at sharon@sharonvornholt.com  Be sure to check out the Louisville Gals Real Estate Blog and my course Probate Investing Simplified. Learn more about this podcast on iTunes, or Stitcher. If you liked my show, please LEAVE AN HONEST REVIEW, like, and subscribe!

How to package your consulting services as transformational offers (aka: what do you put in that thing you sell?).

How to Differentiate Yourself and Grow Your Book of BusinessIn his episode of The Inside BS Show, Dave Lorenzo interviews Jonathan Mayotte. Jonathan is a highly successful insurance executive. Today's show is about how a professional service executive grows a book of business. This show can help make you thousands of dollars. Join us for this great edition of The INside BS Show. 00:00 How to Be Different and Grow your Book of Business00:52  How Jonathan got involved in Commercial Insurance03:07  What is the best part of working as a Commercial Insurance Specialist?04:40  What is the biggest challenge that Jonathan experiences in his job?05:37  What is Jonathan's approach to winning a client from a competitor?07:38  What steps did Jonathan take to get to this point in his career?10:54  How did Jonathan become the Chamber of Commerce Chairman?15:29  What is the value of being a Chamber of Commerce member?17:27  What should a new insurance agent do, and what should they avoid?21:06  How to keep your momentum during a long sales cycle24:31  How to approach a client whose policy is about to expire and ask for a renewal27:03  How is Jonathan's client information protected?29:27  How Jonathan manages his time between working with clients and looking for new ones30:50  Who is Jonathan's ideal client?Jonathan MayotteCommercial Insurance SpecialistThornton Powelljonathan.mayotte@thorntonpowell.com(217) 649-4714About Jonathan Mayotte:Jonathan Mayotte is a Commercial Insurance Agent with Thornton Powell and has been with the agency since 2013, advising businesses on their Property & Casualty Insurance program. Jonathan started his Insurance career in 2012 with an Allstate agency in West Palm Beach, FL. Prior to Insurance, Jonathan worked for twelve years in the radio industry as a Disc Jockey, Program Director, and Production Director. Jonathan graduated in 2005 from Illinois State University with a B.S. in Political Science and achieved the coveted designation of Certified Insurance Counselor in 2020.Jonathan enjoys music, playing golf, watching sports, and spending time with family and friends. Jonathan and his wife reside in the Lincoln Park neighborhood of Chicago and he serves as Chairman of the Board for the Lincoln Park Chamber of Commerce.

#23 - ESPRESSO SHOT - Be More Professional Be More Professional - How to Differentiate Yourself from the Local Karate ClubJoin Cheyne McMahon as he talks about how he tries to be more professional in approaching the karate club, instructors, members, and students! Hosted on Acast. See acast.com/privacy for more information.

Habib Salo is the CEO of Young Nails, a nail care business that grew with the help of VaynerMedia and every portion of it from being stagnant at $10 million. Habib's mom started a cosmetics company back in 1992. She had a passion for the nail industry and they did everything in their power to support her. It was a family business after all. Greg, the older brother, became a licensed nail technician after switching gears from firefighters' training. Habib, on the other hand, jumped in a few years later, taking a detour from medical school and a life in music. Today, 24 years later, Young Nails Inc. is more than a professional nail care manufacturing company exporting to over 40 countries worldwide and distributing domestically to over 3,000 stores. Here are some power takeaways from today's conversation: Operating out of 25% fear and 75% challenge How they got out of debt Breaking through their revenue ceiling About the VaynerMentors program The changes they've made to grow their business and brand How to differentiate yourself in a saturated market Episode Highlights: Operating on 25% Fear and 75% Challenge Habib says he doesn't operate totally out of fear. It's 25% it's fear and 75% of taking the challenge of how he could get to the next level. Because when you reach $10-million revenue, that's almost like a ceiling that's hard to crack. For them, it's not the money and having to want more. But it's about not taking things for granted because things can change in just a couple of seconds. As they were still starting out their company, they found themselves in deep debt. Habib says that in order to get yourself out of this rut, you have to figure out how to manage your debt. Have a realistic timeline. Then also figure out a way to bring money in each week. Breaking the Glass Ceiling When they got debt-free, they connected with VaynerMedia. They had already hit $10 million in revenue and couldn't get past. And so, Habib's company joined the VaynerMentors Program run by The Sasha Group, a VaynerMedia company. They work with small businesses as a mentor to help you double or triple the size of your company. It's nothing like traditional consulting. They really get into your business, understand your business, and put a plan together to put hyper-growth behind your organization. Habib says they didn't see results in the first year. But they saw the change happening within their company. For instance, their model of business traditionally has been distribution. But with Vayner, part of the strategy was for them to go direct and build out their own eCommerce business. They also had to elevate their brand to the consumer. And so, while distribution was going down, eCommerce was going up. Because of this, they didn't see a change in revenue initially and even their profits went down. And it wasn't until the second year that things really took off. And even now in 2021, things are skyrocketing for them. Now 80% is eCommerce, and 20% is distribution. This has been a complete flip from what they've done previously. How to Differentiate Yourself in a Saturated Market This is where content is vital. You have to pump out content consistently on all platforms. They put out 60-70 pieces a day on all platforms. And relevance is key. They're not selling their product. The core of their content is teaching people how to be successful and how to do nails successfully. Then add in some entertainment for some good laughs. Resources Mentioned: VaynerMedia www.youngnails.com --- Support this podcast: https://anchor.fm/erikecabral/support

Aaron Iler brings on wonderful guest Brian Adams, Principal of Excelsior Capital, to talk about how to ask for advice from professionals and build meaningful relationships with them by giving rather than taking.In this episode, Aaron and Brian discuss:How to Recognize a Gap in Your MarketHow to Build Your Network and Improve Relationships at a Young AgeHow to Build Legitimate Relationships by Being a Giver Not a TakerHow to Differentiate Yourself in BusinessHow to Ask for Advice from ProfessionalsAaron would like to give a huge thank you to Brian for coming onto the Dream Chasers: Ground Zero Platform to share his knowledge about networking like a true professional, differentiating yourself in the world of business, and how to set goals to maximize your efficiency.Watch the YouTube replay here:https://youtu.be/fUMtWpbWbYUContact Brian Adams:https://www.linkedin.com/in/brian-c-adams/https://www.excelsiorgp.com/Timestamped Shownotes:0:20 - What Was Ground Zero Like for You?2:20 - What Lessons Did You Learn Along the Way?3:41 - How Were You Able to Recognize a Gap in the Market?5:35 - How to Find Your Customers' Pain Points7:45 - How to Build Rapport with Your Customers8:48 - How to Differentiate Yourself in Business10:54 - What Advice Would You Give Someone Looking to Get into Real Estate?13:45 - How to Be the Blue Man Group Not Siegfried and Roy15:24 - How to Set Goals That Maximize Your Efficiency16:46 - How to Build Your Network and Improve Relationships at a Young Age22:22 - The People Running the Show Don't Have Great Networks by Accident23:40 - How to Establish Meaningful Connections in Your Network27:52 - How to Ask for Advice from Professionals31:21 - How to Build Legitimate Relationships by Being a Giver Not a TakerFor more of Dream Chasers:SPOTIFYAPPLE PODCASTSSTITCHERGOOGLE PODCASTSSupport the show (https://www.patreon.com/dreamchasers_ix)

Many people are turning to real estate as a means of accumulating wealth and gaining lifestyle flexibility. Challenges are inevitable when it comes to building a sustainable portfolio, so it's important to partner with the right people to prevent costly losses and mistakes. Focus on your goals and pursue what drives you in life to achieve success in this market. In today’s episode, Beau Beery discusses the value of seizing opportunities to develop relationships with those with whom you work and taking advantage of growing your company.What You'll Learn From This Episode:Beau’s Background and How He Started Investing in Real EstateHis Transition to Creating His Own BrokeragePrinciples of the Book “Multifamily Investors Who Dominate”Importance of Coaching to Accomplish Things and Achieve Your GoalsSteps to Differentiate Yourself from Other BrokersSetting your Reputation Right the First TimeGood Effects of Building Relationships with Other InvestorsSignificance of Making a Deal to Establish ConnectionsIncreasing Your Business’ Level of Productivity  Building a Passion for Real Estate InvestingWhy It’s Important to Categorize the People You Work WithMolding Your Craft to Focus on Your GoalsGuest Bio:Beau Beery has been in the commercial real estate business in Florida since 1999. In 2011, he teamed up with Todd Rainsberger, a successful commercial Realtor, to acquire an interest in Coldwell Banker Commercial M.M. Parrish Realtors in partnership with the Parrish family. There he was consistently ranked as the #1 multifamily producer in Florida for the Coldwell Banker Commercial brand and among the Top 5 in the nation every year before starting his own private multifamily brokerage firm in 2021. Website:  https://beaubeery.com/Market Reports:  https://beaubeery.com/multifamily-market/popular-market-reportsBook  “Multifamily Investors Who Dominate”https://www.amazon.com/Multifamily-Investors-Who-Dominate-Transact/dp/1735833908Youtube Channel: Beau Knows Multifamilyhttps://www.youtube.com/channel/UCjZ5kby_xL_gPCStm2StIhgTo Connect With Us:Please visit our website: www.bonavestcapital.com and please click here, to leave a rating and review!Sponsor:Thinking About Creating and Growing Your Own Podcast But Not Sure Where To Start?Visit GrowYourShow.com and Schedule a call with Adam A. Adams

Topic: A Contrarian Thinker Guest: Gershon Distenfeld   Bio:    Gershon M. Distenfeld holds a BS in finance from the Sy Syms School of Business at Yeshiva University and is a CFA charterholder. He is Senior Vice President, Co-Head of Fixed Income, Director of Credit and a Partner at AllianceBernstein, where he has worked since 1998. Gershon initiated NNJKIDS, a community-wide education fund for Bergen County. Together with his wife, he was a founding member of Yeshivat He’Atid where Gershon served as chairman of the board for the first several years.  He is passionate about educating and inspiring children both in and out of the classroom. Gershon has partnered with NCSY to support its humanitarian disaster-relief projects and has participated himself in these missions.  1. Continuity in Professional Life 2. Differentiate Yourself 3. Being embarrassed and lessons learned 4. Bill Gates and Tikun Olam 5. Paying attention to the Torah text 6. World Series of Poker and lessons learned 7. Diversification in Philanthropy 8. Covid and Political Thoughts And so much more!

So if you want to Make better offers, Deliver and Differentiate Yourself and looking for the Keys to Scaling so you can How to craft an irresistible offer, tune in now! In this episode, you'll discover: Episode Title: "Crafting The Offer That Will Have Them Coming To You.. " * Concepts of the offer * How we got to a 5 figure month * Enrolling prospects on auto pilot literally About Us David BreedLove is an expert in Starting out from Zero whose accomplishments include: * 6 figure online business CEO * Trainer for the Trainers * Marketing and Funnel Guru More Information Learn more about how you can improve your results Make better offers, Deliver and Differentiate Yourself and looking for the Keys to Scaling so you can How to craft an irresistible offers check us out at www.clevermoneymakers.com Thanks for Tuning In! Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below! If you enjoyed this episode on The journey from 0 to a 15k Month , please share it with your friends by using the social media buttons you see at the bottom of the post. Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Burnt Phone Marketing Radio !" And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get. Please leave a review right now Thanks for listening!

So if you want to Make better offers, Deliver and Differentiate Yourself and looking for the Keys to Scaling so you can How to craft an irresistible offer, tune in now! In this episode, you'll discover: Episode Title: "Crafting The Offer That Will Have Them Coming To You.. " * Concepts of the offer * How we got to a 5 figure month * Enrolling prospects on auto pilot literally About Us David BreedLove is an expert in Starting out from Zero whose accomplishments include: * 6 figure online business CEO * Trainer for the Trainers * Marketing and Funnel Guru More Information Learn more about how you can improve your results Make better offers, Deliver and Differentiate Yourself and looking for the Keys to Scaling so you can How to craft an irresistible offers check us out at www.clevermoneymakers.com Thanks for Tuning In! Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below! If you enjoyed this episode on The journey from 0 to a 15k Month , please share it with your friends by using the social media buttons you see at the bottom of the post. Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Burnt Phone Marketing Radio !" And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get. Please leave a review right now Thanks for listening!

This new podcast is with author and entrepreneur Howard L. Brown about his new book "Yes, is More-Tangible and Timeless Ways to Differentiate Yourself from your Competitors". In the interview he explains how his approach to doing business is different from most and is successful because he learned the secret to differentiation in the office supply business.

Limited Edition - L1 - How to Differentiate Yourself to Close More Plans - Learn the Secrets to Closing More Business and Scaling Your 401k Practice The post Limited Edition – L1 – How to Differentiate Yourself to Close More Plans appeared first on 401k Best Practices.

You’ll want to grab a pen and thick pad of paper for this information-packed interview with Dr. Mark Goulston. He reveals several intriguing ways to differentiate yourself and stand out from the crowd. Mark is a prolific content producer. He’s the author of the best-selling books Just Listen and Talking to Crazy; the host of two podcasts, “My Wakeup Call” and “Stay Alive”; and a syndicated columnist.You’ll discover: How to be compelling instead of convincing with prospective clientsThe 4-part formula Steve Jobs used in presentations to grab and keep the audience’s attentionWhat to say and ask to quickly establish trust when you’re with a potential client How to use “1116” to eliminate any possible regrets after they buy from you

When going for a new job you want to set yourself aside from all of the other applicants and be memorable. Setting yourself apart from the rest of the applicants gives you a better chance of getting the job. Read more › The post Differentiate Yourself appeared first on Complete Developer Podcast.

On Episode 64 of The Wealthy Speaker Podcast, we are tackling an issue that I know almost all of you struggle with: How to Differentiate Yourself as a Speaker. What is it that you must do to rise up in the sea of speakers to get noticed by clients, decision makers, and speakers' bureaus? Well, our guest Julie Holmes is going to help answer that exact question for us! Julie is a 20-year marketing and […] The post [Podcast] How to Differentiate Yourself as a Speaker with Julie Holmes appeared first on Jane Atkinson.

 Gordon Jenkins, aka The Visible Guy, Shares With Us The Results of His Global Survey and How Virtual Assistants Can Market Themselves in a Way That Clearly Differentiates Them From OthersWant the transcript? Download it here. In this episode, special guest, Gordon Jenkins, takes listeners through the results of a global survey he conducted aimed at people who have used, or are using, Virtual Assistants to get their feedback on exactly what they look for when engaging the services of a VA…and the results may surprise you! Gordon touches on some of the more stand out results from the survey and explains how VAs and their clients may need to shift their thinking in order to gain more success from the client/VA relationship. Some of the areas covered include:The importance of verbal communication – emails alone are not enoughJust because an employee is virtual, doesn't mean they aren't part of your teamAs a VA, client perception is your reality – so really understand what your client is looking forAs a client, be really clear on what your expectations are – so you can set your VA up for success Let us know what your key takeout has been from this episode and join the continuing conversation over in the Virtual Success Facebook Group. Resources mentioned in this show:The Visible Guy30 Different Ways to Network20 Different Ways to Differentiate Yourself  In this episode:01:45 – The Visible Guy…Gordon Jenkins02:59 – Surveying clients of VAs to find out what they really want06:40 – Stand out results from the survey08:06 – The importance of verbal communication13:51 – Just because your VA is virtual, doesn't mean they aren't  part of your team16:26 – Email shouldn't be your only form of communication with your VA18:15 – Top 3 tips to gain success as a client or VA20:50 – As the client, be clear on what your expectations are of your VA25:31 – Wrapping things up  Barbara:  Hey everyone, and welcome back again to the Virtual Success Show where I'm joined by my co-host, Matt Malouf. Matt, how's it going? Matt:  Excellent, Barb. How are you? Barbara:  I'm very good, thank you. How's your week been? Matt:  The week's been great. It's been busy but it's been really, really good, and having great conversations with many entrepreneurs out there at the moment. It's a really exciting time for business owners and entrepreneurs at the moment. Barbara:  Yeah, and how about your book? Is it starting to fly off the shelves, The Stop Doing List? Matt:  It is, it is, and we've recorded the audible version so that should be coming out in the next little bit, so very, very exciting. Barbara:  Brilliant. Brilliant. Well, listen, on today's show we've got a very interesting guest to talk about client feedback and a survey that he did with clients that are using, or have used, Virtual Assistants in the past. So my guest today, or our guest today, is Gordon Jenkins, who's actually called The Visible Guy. Gordon, welcome to the show. Gordon:  Welcome. Good morning, Barbara. Good morning, Matt. How are you? Matt:  Good thank you. Barbara:  Good. So, Gordon, just to kick off, can you just give us…you know, who The Visible Guy? Talk to us about who is the The Visible Guy and what does The Visible Guy do? The Visible Guy…Gordon Jenkins Gordon:  Sure, so a quick snapshot … The Visible Guy, in simple terms: we look at people and organisations and we look at what they are and then simply we go and tell the world what they actually do and the world is simply their marketplace, so it could be just the people in Melbourne or it could be we're going to take people globally and tell the world about exactly what they're doing. We do it in a way that is not talking about what's unique about the person or the organisation, but we look at what's the clear differentiations, and it's as simple as that. Barbara:  That's very interesting. When you recently, just for the listeners, Gordon was asked … he was a speaker at the Virtual Assistant … is it at the Virtual Assistant's ...

Kurzportrait von Prof. Dr. Niels Brabandt Prof. Dr. Niels Brabandt ist Vorstandsvorsitzender der NB Networks Aktiengesellschaft (AG) Er ist Trainer, Berater, Coach und mehrfacher Buchautor Im Jahr 2007 wurde Prof. Dr. Niels Brabandt zum 3. mal als Microsoft World Trainer of the Year ausgezeichnet. Kontakt Prof. Dr. Niels Brabandt - Website Facebook Xing   Mobile Apps Facebook WhatsApp Sales Force Tools Apple Cloud Microsoft OneDrive Buchempfehlung The Go-to Expert: How to Grow Your Reputation, Differentiate Yourself from the Competition and Win New Business (Heather Townsend)  - Ebook - Buch Recommended: How to sell through networking and referrals (Andy Lopata) -  Ebook - Buch Heiß auf Kaltakquise in 45 Minuten: Wie Sie das Vorzimmer erobern und den Entscheider gewinnen (Tim Taxis) - Ebook - Buch Die perfekte Preisverhandlung: So machen Sie Schluss mit unnötigen Rabatten und setzen höhere Preise durch (Tim Taxis)  - Ebook - Buch Filmempfehlung Up in the Air - DVD Mentoren- Empfehlungen Stefan Heinrich (Vertrieb) Frank Dunker Tim Taxis   Mein heutiger Interviewgast ist gebürtiger Hamburger. Er promovierte in der Betriebswirtschaftslehre und engagierte sich in der Forschung und Lehre, sodass er zum Professor berufen wurde. Als Top-Experte für nachhaltige Führung wird er von Unternehmen aus den verschiedensten Branchen als Internationaler Speaker, Moderator, Trainer, Coach und Mentor hochgeschätzt und was mich besonders freut ist sein Engagement in sozialen Projekten. Die Rede ist von Prof. Dr. Nils Brabandt. Wir sprechen in dieser Episode über ihn privat und natürlich über das Thema nachhaltige Führung im Unternehmen. Viel Spaß bei dieser Podcast-Episode!   Noch ein wichtiger Aufruf: Es geht nicht ohne dich. Und deshalb ist es sehr wichtig, dass du diesen Podcast mit deiner Bewertung bei iTunes unterstützt. Denn durch deine Bewertung rankt dieser Podcast bei iTunes entsprechend höher und schafft höhere Aufmerksamkeit, wodurch mehr Fragen an mich gestellt werden, mehr Interaktion stattfindet und dieser Podcast einen Dialog erfährt und damit lebendig gestaltet werden kann - nicht nur von mir, sondern von uns allen. Vielen Dank also jetzt schon für deine Bewertung bei iTunes.   Wir versorgen dich einmal im Monat mit den wichtigsten Informationen kostenlos. Melde dich für unseren Newsletter an.   Wenn Euch der Artikel gefallen hat, teilt ihn bitte in Euren Netzwerken, dadurch unterstützt Ihr uns enorm! Danke!!!    Support the show (https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=2PU5W9H752VZJ&source=url)

This is the episode for exhibit managers, marketers and trade show industry insiders who want to differentiate yourselves, get promoted and be viewed as an industry expert.  Randy Acker, President and COO of Exhibitor Media Group shares an insider look at ExhibitorLive, the certification and speaking programs available and he gives real life examples about people whose lives were forever changed by Exhibitor Magazine and Exhibitor Media Group programs.  Here is what you will learn in this episode: 6 Ways to Differentiate Yourself and Your Trade Show Program Why You Should Invest In Continuing Education: Find out why the Exhibitor CTSM programs help you internally and with your trade show program results. How You Can Get Promoted: Attending ExhibitorLive and going to the programs there has helped marketers be viewed as industry experts. What Exceptional Event Programming Delivers: Unique 100% money back guarantee helps employers know they are getting value from ExhibitorLive, FastTrak and eTrak. Why Trust is So Important: Buyers don’t purchase an expensive piece of equipment over the internet.  Face-to-Face marketing is based on Trust and that can be established in a variety of in-person meetings including on the trade show floor. How Attendees Experience Value: ExhibitorLive requires all speakers to go through their speaker training. Industry Trends: Face-to-Face relationships, personal interactions is still a key component of all buying decisions.   Show Notes Introduction: Randy Acker is the President and COO of Exhibitor Media Group-Exhibitor Magazine, ExhibitorLive, FastTrak, eTrak and industry specific programs.  Exhibitor Online is the gold standard where marketers can gather information about what is happening in trade show events and meeting planning and apply the strategies shared to their jobs. 1:18 Welcome Randy Acker to the show. 1:37 How ExhibitorLive is so impactful and why is it beneficial to marketers We are an $80 billion dollar industry and higher education doesn’t offer much in the way of education. 2:12 Too many people learn by way of the “school of hard knocks” and that is a really hard way to learn. 2:20 Back in 1982 Lee Knight, Owner and Founder of Exhibitor Media Group, created a vehicle for people to learn about our industry. 2:38 There are so many stories to share and Randy’s favorite takes place a number of years ago.  A woman came up and said:  “You are Lee Knight” and he replied, “Why yes I the next thing she said was “You Saved My Life”.  She was able to figure out her job requirements from reading Exhibitor Magazine. 3:06 So many people share how Exhibitor Magazine helped them learn about the industry and their jobs from the content in their publication and programs. 3:28 Randy shares how there is nothing more rewarding as an educator than knowing that he has made a difference in people’s lives.   3:27 About 75% of the audience that goes to Exhibitor are women.  Natalie asks Randy: What are some of the challenges trade show marketers face and how does the certification program Exhibitor offers help them?  Randy confirms the majority of people doing events are women 35-40 years old. One of the biggest challenges since the recession of 2009 is that more and more people who manage a trade show program, are marketing generalists 4:30 Almost 90% of readers of Exhibitor Magazine are responsible for both trade shows and events.  Add in a downsized department and other responsibilities, dual roles and they are finding there is no one else helping them do what they do.  Supply side folks become a partner to help them. 5:06 The certification program started in 1993 through Northern Illinois University.  There are 600 candidates currently and about 4,000 people in the program. 5:23 Randy asks the question many marketers early in their career ask: “How do I elevate myself from an admin. to a creating a profession for myself?” 5:49 Students in the CTSM program build confidence, get promotions, learn self-discipline are viewed as an expert, know how to leverage best practices. And they bring this to their trade show programs. 6:21 For years people used to attend trade shows because competitors were there.  When marketers go through this program, they find that getting measureable results and more sales are the reason for being at a trade show. 6:40 The certification program includes 23 required courses and 5 electives.  The program gives a broad perspective for people in trade show marketing to leverage every aspect of their roles as marketers. 7:03 Continuing education is so important and the CTSM program has ROI to tie back to their role.  7:36 No matter what the experience level-senior people come away with something they didn’t know they didn’t know. 7:51 Articles for Exhibitor Magazine and programs are really focused on providing the best content. 8:27 Randy shares why it is so important to offer great content.  People in a downsized department who have dual roles of a marketing generalist and trade show manager have very limited time.  If they are making the commitment and if they take the time out of the office they make sure they get what they came for at the show. 8:32 Exhibitor Media Group has had a content strategists since 1987 to help formulate the educational sessions for the organization.  This person was a trade show manager and teacher, so creating a curriculum and quality control is something she does well.  This year for ExhibitorLive there are 169 educational sessions for 9:08 If you are selected to be a speaker for ExhibitorLive, you have to go through the speaker training.  Even if you are CEO who delivers over 100 presentations a year, you have to go through the speaker training program.  9:34 Randy shares why having high quality programs is so important. If people are using budget money, then the sessions need to meet the standard.  If the session doesn’t get high evaluation results, one of two things happen: 1. You are sent back for remedial training or you are not asked to come back. 10:01 Because of the Northern Illinois University (NIU) affiliation, they evaluate the programs for what are the learning components of a session. 10:28 What is the certification process like? In order to be certified, you have to take 23 classes, 5 electives and then prepare and take a 3 hour exam where you are locked in a room.  The experience is similar to the CPA exam. 10:41 The last item to do is you have to submit a portfolio of how you applied what you learned.  10:59 Whether you come to be certified or come for the education, Randy shares how their programs adhere to a high standard. 11:05 In fact, the standard is so high, there is a 100% money back guarantee, no questions asked. 11:22 The money back guarantee has a close connection to the heavily veted speaker process. 11:44 Founder Lee Knight in 1989 had a speaker who wasn’t able to attend.  Because Lee had been writing articles about the trade show industry since 1982 he thought he could teach the courses. 12:01 After the program was completed, Lee decided his delivery of the content didn’t meet the standards he expected for his attendees and he offered everyone who attended his two sessions their money back for those sessions. 12:14 This experience caused Lee Knight to make a commitment that it would never happen to attendees going forward 12:30 Each year, ExhibitorLive has over 1,200 attendees for the courses and they give less than 10 refunds. 12:40 The reason for the low refund rate is that it is all rooted back to heavily vetted speaker training and a commitment to quality. 12:55 The benefit of a refund policy: It makes a difference for some attendees to get their boss sign off because of the money back guarantee. 13:25 The takeaway for speakers and attendees at the program: “When you hear from your peers and get advice that is tangible to what you are doing it is very helpful to people who attend and give the sessions.” Randy said. 13:55 More and more of the people on the supplier side are being asked to be extensions of their clients marketing.  Supply side people are taking the courses as well. 14:46 There are exhibit managers who lose head count, sometimes have trouble landing a new position. Randy is asked what advice he has for people in transition. 15:14 The first thing to look at is how do you differentiate yourself for people. 15:25 There are 3rd generation graduates for the program and the benefit to them is that Fortune 100 job postings are requiring a CTSM certification as part of their job experience. 16:11 As you are in your role, one thing you have to do is to continually make your Results visible to your organization. 16:25 As part of creating your own personal brand, you need to set goals and ultimately measure your results so that you are viewed as an indispensable expert 16:51 You need to have engagement with people who do what you do. 17:03 Having a network is also so very important.  Surround yourself with people that do what you do, they understand what you do. 17:22 Attendees who experience ExhibitorLive, Fastrak, eTrak have been helped to be seen differently within their companies. 18:03 Natalie and Randy discuss why having a network, mentor and sponsor is so important for your career. 18:22 Randy shares that there are 4,000 candidates within the certification program and the 600 graduates are very connected getting together around the country. 18:43 Any candidate that comes into the certification program is assigned a mentor. 18:54 At ExhibitorLive there is peer-to-peer round table groups with beer and wine and snacks so attendees can get out of the formal classroom environment and network.  There are 50 topics to discuss and this creates the ability to create relationships at an intimate level. 19:30 There are a lot of life-long relationships created at the networking events. At ExhibitorLive, first time attendees are rounded up geographical so you can meet someone who might only be 20 minutes down the road.  Knowing someone close by allows the attendees to get together several times a year in person. 20:16  ExhibitorLive  also helps associations meet like the Healthcare Exhibitor Association (HCEA) who has a mini reception as well as industry associations like the Exhibit Designers and Producers Association (EDPA) get together. 21:07 Randy shares why he travels every month to meet with all layers of the industry. 21:24 Randy feels the best way to understand your customer, is to travel around and talk to all the different stake holders.  Randy visits 6-8 companies every month including both client side to suppliers. 22:07 Randy’s mentor told him that direct face-to-face contact is so important.  Randy reaches out to talk about their roles in the industry. 22:45 Since the recession of 2009, the industry changed.  Randy wants to make sure he gets out there to create a forum for conversations. 23:17 There are too many conversations happening in a vacuum and strategic players are sometimes left out of a dialogue. 23:58 Randy follows his passion to pay it forward.  He is adjunct Faculty at Bemidji State for the exhibit design program.  Exhibitus hired one of the graduates from Bemidji State. 24:49 One of Randy’s missions is to get more and more guest speakers for the design program to help students understand what the industry is all about. 25:25 The placement rate out of Bemidji State is almost 100% for students to land a position. 26:00 Randy shares face-to-face marketing trends coming in the next 2 years.  Technology plays a role including Virtual Reality (VR) or Augmented Reality (AR) creates an experience. 26:31 In the end, it all comes down to Trust.  Someone buying a new MRI machine- they aren’t do this virtually.  You are establishing relationships face-to-face.  It is about building relationships. 27:06 Face-to-face is the quickest route to trust. 27:20 It isn’t just about face-to-face show floor any longer.  Marketers are using their trade show expertise to create user group conferences.  They leverage all the tools and techniques from their own trade shows and create one that is proprietary to them. 28:48 Want to learn more? You can find Randy and the programs discussed in the program at Exhitoronline.com if you want to go to learn via the magazine, ExhibitorLive, one of the four regional events at Exhibitor FastTrak and if you can’t ever leave your desk they have that covered also with eTrak via Adobe Connect the same sessions from ExhibitorLive. 29:51 If you are going to the Exhibitor show, I would love to meet you!  Visit the Exhibitus booth 1261 and say hello! Find out more about Rock Your Trade Show podcasts at www.rockyourtradeshow.com   Randy Acker’s Background:  In addition to his leadership role at EXHIBITOR Media Group, Randy is an Adjunct Faculty in the exhibit design program at Bemidji State University.  A twenty year veteran of EXHIBITOR, Acker’s experience spans all aspects of EXHIBITOR Media Group’s sales and marketing programs, magazine and trade show promotion, operations, finance, strategic business development and industry relations. He is also active in numerous segments of the exhibition industry contributing the unique perspective he has on the industry by serving corporate marketers, exhibit builders, agencies, suppliers to the industry, venues, as well as show organizers.   The leader in trade show and corporate event marketing education, EXHIBITOR Media Group publishes the award-winning EXHIBITOR magazine - best practices in trade show marketing, and produces EXHIBITORLIVE, the trade show and corporate event industry's top-rated educational conference; EXHIBITORFastTrak regional accelerated learning conferences; EXHIBITOR eTrak live online educational sessions; and GRAVITY FREE, the world's only multidisciplinary design conference. EXHIBITOR is the founder and sponsor of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program. EXHIBITOR Online  is the trade show and event community's most comprehensive online resource.

(https://www.addtoany.com/share#url=https%3A%2F%2Ffemusician.com%2F055%2F&title=FEM55%20Turning%20Down%20a%20Record%20Deal%20Contract%20%26%20Thriving%20as%20An%20Indie%20with%20Jennie%20DeVoe) (https://femusician.com/wp-content/uploads/2016/07/music-lucky-break-square.jpeg) I talk with Jennie DeVoe about why she turned down a record deal contract near the beginning of her career, deciding to remain fiercely independent. We discuss what makes an artist unique and how to always put forth your very best.  She touches on the importance of growing a fan base and what an honor it is to have fans who continue to support you.  Finally she explains how tenacity and guts helped her land a steady stream of music licensing deals.  Jennie is fun, angaging and full of amazing stories that will help you in your music career journey. How to Differentiate Yourself from Other Artists Do something that is really you Don’t follow current radio trends Put forth your best effort at EVERY show Find your own voice Write songs to support the sweet spot in your voice Growing and Keeping a Loyal Fanbase Without A Record Deal Contract (https://femusician.com/wp-content/uploads/2016/07/musician-make-money-rectangle.jpeg) You are not entitled to fan loyalty You must earn fan loyalty. This is especially important as an Indie with no record deal contract. Determine how you are special as an artist to grow your fanbase Give your best at every performance. You never know when it might be your last. Making the Choice to Turn Down a Record Deal Contract & Stay an Independent Artist Throwing conventional music industry wisdom out the window Making the conscious choice to stay independent after understanding how the major record label business works and what a record deal contract really means for your career. How Patty Griffin was shelved in her record deal contract and how that influenced her choice to remain independent Understanding the privilege of radio play. (https://femusician.com/wp-content/uploads/2016/07/music-industry-function-rectangle.jpeg) Music Licensing Getting songs licensed for Dawson’s Creek and Party of Five TV shows Do your research. Don’t be afraid to make the call! Licensing your music for commercials Connect With Jennie Jennie’s Website (http://jenniedevoe.com) On Facebook (https://www.facebook.com/JennieDeVoe/) On Twitter (https://twitter.com/JennieDeVoe) Resources Email your questions for Bree to answer on the show: Bree@FEMusician.com (mailto:Bree@FEMusician.com) Leave your audio questions for Bree to play on the air and answer (you can promote yourself too): SpeakPipe (http://www.speakpipe.com/femusician) Subscribe to the show on iTunes (https://itunes.apple.com/us/podcast/female-entrepreneur-musician/id981305947?mt=2) Give us a review on iTunes (https://itunes.apple.com/us/podcast/female-entrepreneur-musician/id981305947?mt=2) Listen on  Soundcloud (http://www.soundcloud.com/women-of-substance) Show Editing by Jen Edds at 317 Sound Design (http://www.317sounddesign.com/) Music by Stella Ronson (https://soundcloud.com/stella-Ronson) ABOUT HOST BREE NOBLE Facebook (http://www.facebook.com/breenoblemusic)  or on Instagram @breenoblemusic (https://www.addtoany.com/share#url=https%3A%2F%2Ffemusician.com%2F055%2F&title=FEM55%20Turning%20Down%20a%20Record%20Deal%20Contract%20%26%20Thriving%20as%20An%20Indie%20with%20Jennie%20DeVoe)

I talk with Jennie DeVoe about why she turned down a record deal contract near the beginning of her career, deciding to remain fiercely independent. We discuss what makes an artist unique and how to always put forth your very best.  She touches on the importance of growing a fan base and what an honor it is to have fans who continue to support you.  Finally she explains how tenacity and guts helped her land a steady stream of music licensing deals.  Jennie is fun, angaging and full of amazing stories that will help you in your music career journey. How to Differentiate Yourself from Other Artists Do something that is really you Don’t follow current radio trends Put forth your best effort at EVERY show Find your own voice Write songs to support the sweet spot in your voice Growing and Keeping a Loyal Fanbase Without A Record Deal Contract You are not entitled to fan loyalty You must earn fan loyalty. This is especially important as an Indie with no record deal contract. Determine how you are special as an artist to grow your fanbase Give your best at every performance. You never know when it might be your last. Making the Choice to Turn Down a Record Deal Contract & Stay an Independent Artist Throwing conventional music industry wisdom out the window Making the conscious choice to stay independent after understanding how the major record label business works and what a record deal contract really means for your career. How Patty Griffin was shelved in her record deal contract and how that influenced her choice to remain independent Understanding the privilege of radio play. Music Licensing Getting songs licensed for Dawson’s Creek and Party of Five TV shows Do your research. Don’t be afraid to make the call! Licensing your music for commercials Connect With Jennie Jennie’s Website On Facebook On Twitter Resources Email your questions for Bree to answer on the show: Bree@FEMusician.com Leave your audio questions for Bree to play on the air and answer (you can promote yourself too): SpeakPipe Subscribe to the show on iTunes Give us a review on iTunes Listen on Soundcloud Show Editing by Jen Edds at 317 Sound Design Music by Stella Ronson ABOUT HOST BREE NOBLE Bree Noble is an entrepreneur, musician and speaker. She founded Women of Substance Radio, an online radio station that promotes quality female artists in all genres, in 2007.  She launched the Women of Substance Music Podcast in November 2014, a 5 day per week show which promotes Independent female artists. Her podcast has hit #1 in New & Noteworthy for the Music, Arts and Society & Culture categories and #4 Audio Podcast on all of iTunes. She draws on her extensive experience running her own music business, both as a solo musician and as an Industry professional, to train and mentor other female musicians. Learn more about the station, the show and the artists atwww.wosradio.com. Connect with Bree on Twitter @BreeNoble or on Facebook or on Instagram @breenoblemusic