Podcasts about one million followers

In this week's episode of the We Have A Meeting podcast, we sit down with Brendan Kane, viral content strategist and bestselling author of One Million Followers and Hook Point. Brendan shares his exact blueprint for breaking through the noise in a content-saturated world.

➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstoryBrendan Kane is a growth strategist, author, and digital marketing expert known for helping brands, influencers, and businesses scale their online presence. He has worked with major companies like MTV, Paramount Pictures, and Warner Bros., specializing in digital innovation and audience engagement. Kane is the author of One Million Followers and Hook Point, where he shares strategies for creating viral content and capturing attention in a crowded digital world. His expertise lies in leveraging data-driven strategies to drive rapid growth across social media platforms.➡️ Show Linkshttps://www.instagram.com/brendankane/      https://twitter.com/BrendanKane2/https://www.linkedin.com/in/brendanjkane/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/  Lingoda - https://try.lingoda.com/successstory (Code: scott25)Vanta - https://www.vanta.com/scottFederated Computer - https://www.federated.computerCornbread Hemp - https://cornbreadhemp.com/success (Code: Success)FreshBooks - https://www.freshbooks.com/pricing-offer/Bank On Yourself - https://www.bankonyourself.com/scottStash - https://get.stash.com/successstoryNetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/clary ➡️ Talking Points00:00 - Intro05:30 - Cracking the Code of Virality08:36 - Crafting Content That Hooks13:04 - Viral vs. Successful—What's the Difference?20:08 - Sponsor Break22:46 - Selling vs. Engaging—The Right Approach28:00 - Are Podcasters Rushing In Too Soon?31:30 - The Secret Formula for Virality35:27 - Inside Brendan's Playbook for Going Viral50:05 - Sponsor Break52:17 - Format Matters—Trends Don't Define You1:08:17 - A Life Lesson for the Next Generation

Watch Episode 128 Trailer: https://www.instagram.com/p/DEnFteKxraH/Download "The Guide To Going Viral" for FREE!Go to: https://hookpoint.com/aafIn this episode, Brendan Kane shares his wisdom on creating viral content. I asked him specific questions for entrepreneurs, coaches, and freelancers who creates content on the side for their business. There's a lot of good actionable tips here. Enjoy!I first heard about Brendan from his first book One Million Followers, where he shares everything he learned from growing 1 million followers in 30 days. Brendan and his team at Hook Point has spent 10,000 hours studying viral content and they help entrepreneurs and creators go viral consistently.Chapters:00:00 - The Art of Crafting Hooks02:56 - Understanding the Generalist Principle05:52 - Navigating Client Pushback08:29 - The Importance of Storytelling Formats11:30 - Researching Content Effectively14:48 - Quality vs. Quantity in Content Creation17:29 - Mindset and Success in Social Media20:48 - Finding Your Unique Format22:54 - Overcoming Perceived Boring Content29:51 - The Power of Reaction Formats31:42 - Understanding Virality and Audience Engagement33:53 - The Myth of One-Time Virality35:11 - Maximizing Podcast Clips for Virality38:03 - Creating High Stakes in Content44:13 - Evolution of Social Media Strategies48:38 - Platform-Specific Content Strategies52:23 - Debunking Common Myths in Content CreationFollow Brendan:Homepage: https://brendanjkane.com/Hook Point: https://hookpoint.com/Free Book Download: https://hookpoint.com/aafInstagram: https://www.instagram.com/brendankaneLinkedIn: https://www.linkedin.com/in/brendanjkane/Facebook: https://www.facebook.com/BrendanJamesKane/YouTube: https://www.youtube.com/c/brendankaneX: https://x.com/BrendanKane2Follow me:Homepage: https://sunyi.coNight Owl Nation: https://sunyi.co/night-owl-nation/Instagram: https://instagram.com/sun.yiYouTube: https://www.youtube.com/c/SunYiCoTikTok: https://tiktok.com/@_sun.yiTwitter: https://twitter.com/_sun_yiLinkedIn: https://linkedin.com/in/sunyi-nightowls/Facebook:

Brendan Kane is a Managing Partner at Hook Point. He is a digital marketing expert who has been helping top brands and celebrities create viral content since 2005. Overseeing $300 million in marketing spend, he has worked with major corporations like MTV, Paramount Pictures, and IKEA, generating over $1 billion in revenue. His celebrity clients include Taylor Swift, Rihanna, and Adriana Lima, for whom he crafted successful digital strategies. Brendan is also the best-selling author of “One Million Followers” and “Hook Point: How to Stand out in a 3-Second World.” In this episode, we talked about social media presence, virality, content format, organic media strategies…

"I would pride myself on having a simple testimony. I would always say that. It's simple. And it was, and it is, the gospel of Jesus Christ is so simple. And that's all that we're required to have, right? This faith and belief in Jesus Christ. I had that, but I really didn't have much more than that. So having to open my life up to answering these questions really, really made me dig into our faith and what I believe and answer some questions that I had that I put up on a shelf. I really had to start dusting off some questions and lean in on that. A lot of the stuff that you guys talk about on your podcast, with the history of our church and, polygamy and Joseph Smith and, all of the things that everyone has questions about or tries to poke holes in. I had all those same questions and I feel like if I wouldn't have opened myself up, to answering questions about my faith, I feel like I would still just be coasting. Like in that same pre-2020 era of my life where I was like it's simple. I just have a simple testimony." Come Back Team: Director, Founder & Host: Ashly Stone Producer and Senior Editor: Lauren Rose Outreach Manager: Jenna Carlson Editor: Michelle Berger Art Director: Jeremy Garcia Episode sponsor: Serve Clothing https://serveclothing.com/?gad_source=1

In this episode of the Marketing Secrets podcast, I had the pleasure of sitting down with Brendan Kane, a social media strategist, author, and expert in crafting viral content. Brendan has built a career helping brands and individuals achieve massive social media success. He's the author of several books, including One Million Followers, Hook Point, and his latest work, The Guide to Going Viral. Brendan was in Boise to spend time with my team, helping us refine our social media strategy, so I took the opportunity to pick his brain and share his insights with you. During our conversation, Brendan shared his unique approach to social media strategy, which he's used to generate over 60 billion views and 100 million followers across various platforms. We dive into the importance of choosing the right content format, understanding the contextual elements that drive engagement, and how to avoid the pitfalls that many people face when creating content for Instagram, YouTube, or other platforms. Whether you're looking to get your first 10,000 followers or aiming for millions, the strategies Brendan shares can be applied at any level to enhance your social media presence. Key Highlights: Understanding Content Formats: Brendan explains how choosing and mastering the right format for your content is essential for consistent performance. Analyzing Performance Drivers: Learn the key factors that make some videos achieve millions of views while others get lost in the feed. Effective Use of Calls-to-Action: Discover when and how to incorporate calls-to-action within your content to increase conversions without sacrificing engagement. Adapting to Different Platforms: How to adjust your strategies for Instagram versus TikTok and YouTube for maximum impact. Maximizing Organic Reach: Tips on using paid promotion to extend the reach of your best-performing content. If you're serious about taking your social media strategy to the next level, you won't want to miss this deep dive with Brendan Kane. Tune in to learn how to break through the noise and build a truly engaging social media presence. Don't forget to check out this awesome deal from Mint Mobile! https://mintmobile.com/funnels And if you want to enjoy the Marketing Secrets Show ad-free, check out https://marketingsecrets.com/adfree Get 70% off on Welch Equities' retail price at wealthyconsultant.com/secrets Learn more about your ad choices. Visit megaphone.fm/adchoices

Jesper recorded this episode with Brendan Kane almost two years ago. Initially, we decided not to air it, as it didn't fit with our podcast's direction with both of us as hosts. After our recent episode with Sue Elvis, where she asked us about how we started our podcast, Jesper revisited the recording and decided to share it.It was Jesper's first podcast interview, so please excuse his nerves during the recording. Despite this, Brendan Kane's marketing advice remains invaluable. We hope you find it as enlightening as Jesper did. Enjoy the episode!About Brendan KaneBrendan Kane is a digital strategist and author known for his expertise in social media growth and viral marketing. He has worked with major brands and celebrities, helping them gain significant online followings. Brendan is the author of "One Million Followers" and "Hook Point," where he shares strategies for building audiences and creating engaging content to stand out in a three-second world. With a background in digital innovation, he has become a sought-after speaker and consultant in digital marketing and social media.Key TakeawaysCrafting compelling hook pointsMastering A/B testing for digital marketingStrategies to capture attention within the first three secondsDebunking myths about social media algorithmsImportance of quality content over paid promotionsResources MentionedBrendan Kane's Books: One Million Followers and Hook PointConnect with Brendan KaneWebsiteLinkedInInstagram

One million followers in 30 days…sounds crazy, right? Not if you're my guest today. Brendan Kane is a growth hacker for Fortune 500 corporations, brands, and celebrities like Taylor Swift, Rihanna, Katie Couric to name a few.  He got his start in the entertainment world and elevated to Vice President of Digital for Paramount Pictures. He is now the best-selling author of the book One Million Followers and just released his second book Hook Point: How to Stand Out in a 3-Second World Highlights from our conversation: What a "hook point" is and why it is so valuable to understand how to use them How Taylor Swift turns fans into brand advocates Why the testing is so vital (3 part testing equation) Why we need to focus on pattern interruption in this noisy world Misconceptions from his book  Characteristics of shareable content Facebook as a market research tool  Why we shouldn't ignore emerging markets Working with Katie Couric on over 200 celebrity interviews You can find Brenden: Website: https://brendanjkane.com/ Email: bkane@brendanjkane.com Books: One Million Followers and Hook Point Social Media: https://www.facebook.com/BrendanJamesKane https://www.instagram.com/brendankane/ linkedin.com/in/brendanjkane Links and Resources 30:20 Contagious: Why Things Catch On Support the show (https://www.patreon.com/bePatron?u=23010497) This is an encore episode and was originally published on November 2, 2020 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Brand Gravity Show, we discuss strategies to achieve virality on social media platforms with guest Brendan Kane. Kane, an expert in the field and author of the books 'One Million Followers' and 'Hook Point', shares insights into the importance of storytelling on social media platforms. He discusses the significance of understanding your platform of choice, mastering its specific storytelling methods, and studying successful content creators. Kane also explains a communication algorithm describing six ways people connect with content. He emphasizes the need for an active approach in content consumption to learn and apply successful social media strategies while cautioning against comparing your own social media growth with major brands or celebrities. Kane's advice is aimed at entrepreneurs and businesses striving to maximize their online presence and reach.We talk about: [00:00] Intro[01:41] Understanding the concept of 'Hook Point'[02:55] The importance of storytelling in social media[04:49] Creating your story[08:19] Analyzing social media creators[09:55] What entrepreneurs should do first[12:03] Psychological triggers of virality[15:25] Unfair marketing[17:19] Studying content and learning from others[19:10] Virality formats[20:49] Competition and inspiration[24:04] Shortcut to success?[25:43] Where to find BrendanConnect with Brendan here:https://www.instagram.com/brendankane/https://www.facebook.com/BrendanJamesKane/www.hookpoint.comConnect with Kaye here:Brand Personality Quiz: https://www.kayeputnam.com/brandality-quiz/https://www.youtube.com/user/marketingkayehttps://www.facebook.com/marketingkaye/https://www.kayeputnam.com/https://www.kayeputnam.com/brand-clarity-collective/

Do you want to learn how to go viral on social media and reach millions of people with your message? Then you don't want to miss this episode of Selling With Love, where Jason Marc Campbell interviews Brendan Kane, a digital strategist and growth hacker who has worked with some of the biggest names in the industry. Brendan shares his insights and tips on how to create breakthrough content that connects with the audience and stands out from the crowd. He also reveals how he helped Taylor Swift grow her online presence from 50 million to 100 million followers in less than a year. Whether you are a beginner or an expert in social media marketing, you will find valuable nuggets of wisdom and inspiration from this conversation. Tune in and discover how to master the art of storytelling on social media and sell with love! Never Struggle With Sales Again: Identify, Attract and Close your Ideal Clients FREE MINI-COURSE

In this episode of The Remote CEO Show, I had the pleasure to interview Brendan Kane. Brendan Kane is a viral content expert, transforming brands since 2005 and Pioneering influencer campaigns on YouTube in 2007, overseeing $200M in marketing spend. He collaborated with MTV, Vice Magazine, Paramount Pictures, IKEA, Sketchers. Brendan strategized for icons like Taylor Swift, Rihanna, and Adriana Lima. He's also the best-selling author of "One Million Followers" and "Hook Point," This chat is going to be super intense. Let's go!

Brendan Kane is the Bestselling Author of ONE MILLION FOLLOWERS: HOW I BUILD A MASSIVE SOCIAL AUDIENCE IN 30 DAYS and HOOK POINT: HOW TO STAND OUT IN A 3-SECOND WORLD, as well as the Founder and Managing Director of Hook Point. Since 2005, Brendan has helped the largest brands and celebrities in the world to reverse engineer how to make content go viral. He has worked with major corporations MTV, Viacom, Vice Magazine, Paramount Pictures, IKEA and Sketchers shoes on their digital strategy, as well as celebrities like Taylor Swift, Rihanna and Adriana Lima. In addition, he developed the first ever influencer campaign on YouTube in 2007; oversaw $200 million in marketing spend and generated $1 billion in revenue. In this Podcast, Bestselling Author of ONE MILLION FOLLOWERS Brendan Kane talks about how-to's of creating content that serves your viewers – and the algorithm, maximizing your followers' engagement, content vs context, chaos as part of the creative process and so much more! For more show notes, visit www.allanmckay.com/386.

Brendan brought some tremendous wisdom to this conversation. Many articles refer to him as worlds best “growth hacker”. But in this interview, we hear why that often has a negative connotation and the way he really views his work. Essentially, he builds systems that help people achieve their business growth and marketing objectives in the shortest amount of time possible.When asked what his thoughts were on building revenue streams vs creative when first starting out as an entrepreneur, he asked "if you were paid no money, would you still do it?" It's so important to understand what your goal is when deciding what to work on next. Start by asking yourself, why do you want to do this? Do you actually want to?We got into the idea of building a foundation for being a business owner by understanding that question and more. There were two very consistent themes of this episode. Two Keys To Success In Life & BusinessFirst off, if you want to have business and financial success, all you have to do is solve people's problems. Get better at problem solving. It really is that simple, if you get better at finding solutions to things that others struggle with and you continue to improve your ability to provide a solution then you will never have to worry about money.Secondly, everything comes down to communication. Your ability to sell your solutions is a perfect example. How do you let people know that you could really help them? Conflict resolution, leadership and collaboration all yield positive business and social media results. And each one of these topics result from good communication. So if you were to focus on a skill to improve, communication is always a good one.Brendan shared what he learned from working with social media stars like Taylor Swift, Jay Shetty and Prince EA. He tells us how first off it is very possible to start from scratch and build a massive following. But, it comes down to developing the ability to create a one to one connection with your audience. Many people think it's a one to many platform and that is where they go wrong. We got into some great conversations about how to create hookpoints to grab attention in the first few seconds of a piece of content. We also discussed a few different ways you can make money from a social following. Brendan is by far one of the most well rounded, experienced leaders in the industry of online, social media driven business and it is a great episode to learn from for sure.10 Things To Remember For Business & Social Media MarketingStart with mindset. Learn where stress and anxiety come from and put strategies in place that work for you to build this mental foundation. Or else you will not succeed. Don't start a business just be cause you like the idea, or you see someone else doing it. You should have your own reason for starting that model and a purpose that drives you to keep going.Find a mentor that can provide you some specific expertise, help push you to be your best and be there to listen in the tough times.The first business specific step is to start with a problem in the world that you can solve. Always start there. Ask yourself, what problem do you see in the world around you that you have, or are motivated to find a solution for? Understand that everything comes down to communication. Sales, content creation, marketing, conflict resolution, leadership, and collaboration are all about communication. Keep improving communication and you will succeed.You don't need traditional sales, you can build marketing content and focus on service without ulterior motives and if you provide solutions for people they will simply want to consume your content, hire you, buy your product, without you having to talk them into something.Focus on building leverage by creating social media content that serves, not sells, your audience. Help them achieve goals through your content. Being selfless at the top of your funnel so to speak will lead to good connections, referrals and brand leverage as your following becomes bigger and more loyal.Study the top content marketing leaders in your industry (not the outliers). Determine what they are doing to reach your audience? What do they do well that you can borrow?In every interaction try to understand who somebody is, how they see the world, what they want to achieve, what are the greatest challenges to achieving that, and then provide solutions. Before you pour gas on the fire of content creation and marketing, figure out what type of content you can create that people want to share. Once you figure out what people want to share, then scale that as much as possible. Memorable Quotes“I am only successful because I identify peoples problems and I provide them with a solution to solve that problem.”" Everything comes down to communication. Sales, content creation, marketing, conflict resolution, leadership, and collaboration are all about communication."“I don't technically sell. People come to me with a problem and I connect them to a solution. Sometimes it's something I personally have to offer, sometimes it's not. I connect them to the best resource I can think of to solve that specific problem.”“I go into every meeting, every interaction trying to understand who somebody is, how they see the world, what do they want to achieve, what are the greatest challenges to achieving that, and then, ok, this is how I would solve that, and people come back to want to work with me. If you do that with every interaction you will never have a problem making money.”Guest BioBrendan Kane has run digital marketing campaigns for MTV, The NHL Paramount Pictures, Taylor Swift, Rihanna, and many other major brands. He is an agency owner helping companies grow no matter their current level. From pre-revenue all the way to the billions. He is also an entrepreneur with various business ventures, memberships, speaking, masterminds and books.Brendan is also the best-selling author of two books. One Million Followers was a case study of how he grow an enormous following in thirty days. It provides systems and habits you can do to grow a million followers too. And hook point is the more recent book about creating attention-grabbing content to achieve your business goals in this noisy world.FOLLOW BRENDANInstagram @brendankaneFacebook BrendanJamesKaneLinkedIn brendanjkaneWebsite brendanjkaneFOLLOW JUSTIN (JustTries)Website - JustTriesHOMEInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesCONNECT WITH JUST KEEP LEARNINGWebsite - JKLHOMEInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustTries anywhere on social!Reach out anytime! Text your questions to JustTries at +1 (313) 710-5499Best Modern Mobile Recording Site: Squadcast

What does it actually mean to “go viral?” Maybe you automatically think of a meme that circulates around the internet at warp speed or a dance or social media challenge that everyone and their mom (literally) is posting to their profile, filling your feed with the same song and dance.    As a brick-and-mortar spa owner, you may be thinking, “does attempting virality matter if I'm trying to cater to the people in your local area?” On this episode of Spa Marketing Made Easy, I'm chatting with return guest, Brendan Kane, on the art and science of crafting content with virality in mind using the insights he and his team have studied and compiled through his Viral Trends project.   If you didn't listen to our first episode with Brendan, here's the short and sweet synopsis of his prolific body of work – Brendan is the author of the international best-selling books, ​”One Million Followers”​ and “Hook Point: How To Stand Out In A 3 Second World​.” As the founder and CEO of the Hook Point agency, Brendan and his team have generated 60 billion views and 100+ million followers for the content they have worked on.   In this episode, we discuss:    What it actually means to “go viral” and where viral content stems from The two key facets behind every viral piece of content that need to be mastered if you want to generate views and velocity with your content   Shifting your perspective behind content creation from one-to-one to one-to-many Specific implications of creating viral content as a small business owner and brick-and-mortar spa owner All the varying factors of “viral” content that Brendan and his team assess through their Viral Trends Project to determine what plays the most important role in vitality    To read the full show notes for this episode, visit: http://www.addoaesthetics.com/blog/303   Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

Ever wanted to know how to build a large following on social media? Today's guest Brendan Kane was able to get over 1 million followers in 30 days. His new book, One Million Followers: How I Built a Massive Social Following in 30 Days breaks down how he was able to achieve such a feat. Brendan Kane is a growth hacker for Fortune 500 corporations, brands and celebrities. He thrives on helping brands systematically find and engage new audiences who reward relevant content, products and services with their attention and spend.Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms.How can you make a significant impact in the digital world and stand out among all the noise?Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he'll share his secrets with you.In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.Enjoy my conversation with Brendan Kane.

Since 2005, Brendan Kane has helped the largest brands and celebrities in the world reverse engineer how to make content go viral. Brendan and his team at Hook Point have generated 60 billion views and 100+ million followers for the content they have worked on. Check out Brendan's books: One Million Followers: https://amzn.to/3yNgYsHHook Point: https://amzn.to/3yNfhvq

Episode SummaryWelcome to The Dr. Brian's Health Show, a weekly podcast where Dr. Brian Boxer Wachler uses his decades of experience in medicine and ability as an expert researcher to provide a light-hearted approach and share health trends popular on TikTok. In this episode, Dr. Brian provides his analysis on today's topic: Confessions of a Social Media Influencer. What inspired Dr. Brian to write INFLUENCED ? How can a rush of dopamine impact your judgment or decision-making skills? What can happen when a successful doctor goes viral on TikTok? Find out in today's episode! If you're enjoying the show, we'd love it if you leave the show a Rating & Review at https://ratethispodcast.com/NoCap (RateThisPodcast.com/NoCap) Key Takeaways01:12 – Dr. Brian makes an exciting announcement about his upcoming book at https://www.influencedsocialmedia.com (https://www.influencedsocialmedia.com) and introduces today's topic: Confessions of a Social Media Influencer 02:02 – Dr. Brian takes a moment to thank the other influencers who helped make his book possible, including Dr. Tony Youn, Dr. Fayez Ajib, and many more 03:07 – The inspiration to write, INFLUENCED 04:11 – Three confessions of a TikTok influencer 05:15 – Dr. Brian's journey to becoming an influencer 08:53 – TikTok Purgatory and Dr. Brian's first viral video 10:52 – A dopamine rush unlike any other 12:54 – One Million Followers and ‘Learned Helplessness' 16:03 – Dr. Brian provides a quick recap of today's episode and provides sage advice on social media and the impact it can have on all of our lives Tweetable Quotes“I came up with three reasons for testing my chops on TikTok. It might be a good way to dispel misinformation being spread. I could gain a more comprehensive perspective as part of my research for the book. And, as I will explain in full subsequent chapters, I thought it showed some promise of providing me with fun and a pleasurable dopamine rush.” (05:40) (Dr. Brian) “There were also occasions when I misstepped and accidentally violated the TikTok community guidelines. Here's an invaluable hint for every TikTok influencer wannabe. Never post a video of eye surgery on TikTok Live. If you do not heed my advice, welcome to TikTok purgatory.” (08:53) (Dr. Brian) “I cannot do justice to describing the elated feeling that enveloped me on my drive home. I had earned my share of accomplishments throughout my career as a medical professional and surgeon, but had never felt anything like this before. The dopamine swarming in my brain made me feel higher than a coffee addict breaking into a Starbucks coffee shop in the envelope of darkness to swipe all the espresso beans and manically knock back one shot after the other.” (10:52) (Dr. Brian) “Once the viral videos resumed, I approached being an Influencer from an entirely different perspective, one that was grounded and healthy. I had to control my dopamine balance and always put my family first. They are far more important to me than my millions of followers.” (15:42) (Dr. Brian) “So there you have it. My confession. I am a recovered TikTok-aholic. Being an influencer has the potential to be addictive and destructive. Mine is a cautionary tale. But at least I can say I safely made it to the other side with my sanity and family intact.” (16:03) (Dr. Brian) Resources MentionedDr. Brian's amazing new book on social media, INFLUENCED, featuring his incredible insights and experiences along with many of your favorite influencers. Endorsed by many influencers including Rob “Gronk” Gronkowski - https://www.influencedsocialmedia.com/ (https://www.influencedsocialmedia.com/) DM Dr. Brian your questions and we will respond back with answers - https://v.cameo.com/F5MH0Hglnmb (https://v.cameo.com/F5MH0Hglnmb) https://www.boxerwachler.com/ (Dr. Brian's Website) https://www.tiktok.com/@brianboxerwachlermd? (Dr. Brian's TikTok) https://www.instagram.com/drboxerwachler/ (Dr. Brian's Instagram) Please...

IN THIS EPISODE, YOU'LL LEARN:22:51 - How you can meet potential business partners.22:51 - How to determine if someone is right for a partnership.34:39 - The challenges of working with a business partner.37:38 - How to build a large social media following.45:54 - Mistakes to avoid on social media.01:15:37 - How to turn a social media following into a business.And much, much more!*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.EPISODE RESOURCESOur tool for picking stock winners and managing our portfolios: TIP Finance.Millennial Investing Starter Packs.Get a FREE audiobook from Audible.Financial University.Brendan Kane's book One Million Followers.Brittany Hennessy's book Influencer.All of Robert's favorite books.Find Pros & Fair Pricing for Any Home Project for Free with Angi.Tell mom how much you love her—and make sure she hears it in crystal-clear audio quality, with Raycon.Enjoy a simple, good tasting supplement that truly improves your health with Field of Greens! Get 15% off your first order and get another 10% off when you subscribe for recurring order with the promo code MILLENNIAL.Break into the multifamily investing space or level up your investing game. Learn these at the Multifamily Investor Nation Convention. Visit mfincon.com for details and tickets. Use promo code TIP to get $200 off your tickets.Protect your family with Fabric Insurance's term life insurance now, in just 10 minutes.Combine hundreds of search filters to quickly find better leads, close more deals, and unlock your investing potential with the power of PropStream!Push your team to do their best work with Monday.com Work OS. Start your free two-week trial today.Check out our favorite Apps and Services.Browse through all our episodes (complete with transcripts) here.Support our free podcast by supporting our sponsors.Read this episode's transcript and full show notes on TIP.Connect with Jose Hernandez: Website | Instagram | TwitterConnect with Alan Angeloni: Website | Instagram Connect with Robert: Website | Instagram | TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How did Brendan Kane build an audience of 1 million followers in 30 days? How do you grow your audience to reach 100,000's of people on social media? How often should you post? Is it all just BS? Jack Delosa speaks with innovation strategist & Social Media Growth Expert Brendan Kane, Author of Hookpoint & One Million Followers. In this episode, Jack dives deep into Brendan Kane's unique social media growth methodology, How to differentiate yourself and grab attention online, The Communication Algorithm: 6 Ways people perceive the world, and his experience generating outstanding content strategies for brands like Yahoo, MTV & Paramount Pictures & his story of generating 1M followers in 30 days. **** About Brendan Kane Since 2005, Brendan Kane has helped the largest brands and celebrities in the world reverse engineer how to make content go viral. Brendan and his team at Hook Point have generated 60 billion views and 100+ million followers for the content they have worked on. Developed the first ever influencer campaign on YouTube in 2007 Oversaw $200 million in marketing spend Worked with major corporations MTV, Viacom, Vice Magazine, Paramount Pictures, IKEA and Sketchers shoes on their digital strategy Generated $1 billion in revenue Worked with celebrities Taylor Swift, Rihanna and Adriana Lima on their digital strategy Generated over a million followers on my personal Facebook and Instagram account as an experiment Authored best selling books One Million Followers: How I Built a Massive Social Audience in 30 Days and Hook Point: How to Stand out in a 3-Second World https://brendanjkane.com/ **** Who is Jack Delosa: Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times. Follow him on socials https://www.instagram.com/jackdelosa https://www.tiktok.com/@jack.delosa **** The Entourage https://www.the-entourage.com/

How did Brendan Kane build an audience of 1 million followers in 30 days? How do you grow your audience to reach 100,000's of people on social media? How often should you post? Is it all just BS? Jack Delosa speaks with innovation strategist & Social Media Growth Expert Brendan Kane, Author of Hookpoint & One Million Followers. In this episode, Jack dives deep into Brendan Kane's unique social media growth methodology, How to differentiate yourself and grab attention online, The Communication Algorithm: 6 Ways people perceive the world, and his experience generating outstanding content strategies for brands like Yahoo, MTV & Paramount Pictures & his story of generating 1M followers in 30 days. **** About Brendan Kane Since 2005, Brendan Kane has helped the largest brands and celebrities in the world reverse engineer how to make content go viral. Brendan and his team at Hook Point have generated 60 billion views and 100+ million followers for the content they have worked on. Developed the first ever influencer campaign on YouTube in 2007 Oversaw $200 million in marketing spend Worked with major corporations MTV, Viacom, Vice Magazine, Paramount Pictures, IKEA and Sketchers shoes on their digital strategy Generated $1 billion in revenue Worked with celebrities Taylor Swift, Rihanna and Adriana Lima on their digital strategy Generated over a million followers on my personal Facebook and Instagram account as an experiment Authored best selling books One Million Followers: How I Built a Massive Social Audience in 30 Days and Hook Point: How to Stand out in a 3-Second World https://brendanjkane.com/ **** Who is Jack Delosa: Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times. Follow him on socials https://www.instagram.com/jackdelosa https://www.tiktok.com/@jack.delosa **** The Entourage https://www.the-entourage.com/

Between new platforms showing up on the scene, constant algorithm shifts, and only so many hours in the day, cracking the code on social media can feel like playing a game where the rules change every time you get to a new level.    While some of those things have truth, the good news is that the key to social media success and creating content your ideal clients and customers actually want to engage with is actually based on a single rule: create great hook points. Here to break down this concept with me is Brendan Kane, an outside-the-box thinker, speaker and author who empowers brands to scale by helping them stand out and beat competition in crowded and oversaturated markets.    Brendan is the author of the international best-selling book ​One Million Followers​ and the newly released ​Hook Point: How To Stand Out In A 3 Second World​, as well as the founder and CEO of the Hook Point agency. Brendan has worked with hundreds of individuals and brands including MTV, Taylor Swift, and Rhianna. Tune in and take note, this is an episode chock-full of tips you'll want to put into action today!    In this episode, we discuss:    Brendan's backstory on how he broke into social media and how that journey brought him to building a following of 1 million people  Why it's critical in today's media landscape to be able to grab attention effectively  The true purpose of the algorithm and why we it's not the number one thing we should be concerned about with our social media marketing strategy  The 3 key factors that define a successful hook point and how we can start creating them in our marketing and social media content     To read the full show notes for this episode, visit: http://www.addoaesthetics.com/blog/279   Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

Brendan Kane (author of One Million Followers and Hook Point) has worked with Fortune 500 corporations, brands, and celebrities including Taylor Swift, Rihanna, MTV, NHL, Sony, Paramount, Lionsgate, and more. He talks to us about what does and doesn't work in social media, the future of social media, algorithms, how to go viral, and how to create a captivating hook point.

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms.

Hear about two wonderful books if you interested in really amplifying your social presence by going VIRAL! Brendan's book details how to think about content creation in a new, smarter way, as opposed to the more common 'common sense' model that doesn't workBooks by Brendan Kane:One Million Followers: How I Built a Massive Social Following in 30 DaysHook Point: How to Stand Out in a 3-Second WorldSupport the show (https://www.buymeacoffee.com/WritersWay)

Here's a quote to kick off today's episode: “The traditional approaches are now obsolete. One hundred years of marketing thoughts are gone. Alternative approaches aren't a novelty. They're all we've got left.” Seth Godin So how do you win at a game where there are no rules? Or even worse, a game where you can throw every cent, every hour, that you have at trying to figure out the rules – only to have them change with an algorithm overnight? There are now more than 60 billion messages shared daily on mobile platforms alone. That's the tidal wave of noise that you, your content, your ideas, your business are up against – EVERY SINGLE DAY. And yet. Every day there are organisations, individuals and ideas that consistently stand out. So there has to be an answer right? When I first came across my guest today, it was through his book ‘One Million Followers: How I built a massive social following in 30 days'. In it he talks about how his career creating online traction and followership for A list organisation's including Disney, Xbox, Linked In and celebrities such as Taylor Swift – led him to ask a very simple question. What if I took everything I've learned about cutting through the noise, everything that I know works – and applied it to starting from scratch, with the goal of reaching a million legitimate followers in 30 days. And what if I tried that experiment using myself as a case study. Can it be done? The answer to that question was a resounding yes. To his own amazement in less than a month he'd generated more than one million followers in more than a hundred countries. I'll be totally honest here. I've always been a firm believer that you don't need social media to build influence, my own social media accounts definitely attest to that. That said, the focus of this conversation is that there are fundamental plays and rules that you need to understand in order to stand out on ANY platform – whether it's social, the stage, publishing or even getting the attention of your colleagues. This isn't just about social media, this is about human attention. How it works, what activates it and most importantly how it can be harnessed to create action. Today's Guest Brendan Kane is a digital strategist for Fortune 500 corporations, brands and celebrities. He is a master at transforming complexity into simplicity, when it comes to what gets cut through in the digital world. He is the former vice president of digital for Paramount Pictures, and his current client list includes Taylor Swift, Rihanna, Charles Barkley, Adriana Lima, and brands such as Disney, Fox, NBC, Netflix, Xbox and LinkedIn. He is also the bestselling author of ‘One Million Followers' as I've mentioned, and ‘Hook Point – how to stand out in a 3-second world'. Facebook: @brendanjameskaneInstagram: @brendankaneLinkedIn: https://www.linkedin.com/in/brendanjkane/Thanks for tuning into this week's episode of the Inside Influence Podcast! If the information in my conversations have helped you please head over to iTunes, subscribe and leave a review. Also, don't forget to hop on my website juliemasters.com and download my new ebook The Influencer Code or become an insider by signing up to my newsletter See acast.com/privacy for privacy and opt-out information.

“Beauty catches the attention, but character catches the heart.” Do you have what it takes to catch someone's eyes and heart, and hold them captive forever? Brandon Kane says “Yes, you can…and more!” This Outside the Box Thinker authored the book One Million Followers, which contains no-nonsense techniques and strategies that are being utilized by celebrities, entrepreneurs, and Fortune 500 corporations to aid them in achieving massive successes. Learn the art of catching your target client's attention and have what it takes to win their trust, their business, and their loyalty!  “All the attention in the world doesn't mean a thing if it's not sustainable and if it doesn't allow you to keep doing it.” -Brendan Kane In this Episode: There's a cost-efficient way to learn how to build and grow a billion-dollar empire. Discover this unbeatable strategy today! Get to know the 3-step process of the Physics of Success so you can earn unlimited income while doing what you do best! Develop the strategy and intelligent execution of turning attention into a thriving business empire. Why clickbait is not sustainable and the secret of influencers who earn versus influencers who only have a huge following.  Master the art of monetization at a high level and create a massive brand unlike any other. Episode Resources:  https://www.jamesneilsonwatt.com/results (Live Training with James Neilson-Watt ) https://onemillionfollowers.com (ONE MILLION FOLLOWERS: HOW I BUILT A MASSIVE SOCIAL FOLLOWING IN 30 DAYS by Brendan Kane ) Connect with Brendan Kane :  https://www.instagram.com/brendankane/?hl=en (Instagram ) https://brendanjkane.com/ (Website ) https://www.facebook.com/BrendanJamesKane (Facebook ) https://www.linkedin.com/in/brendanjkane/ (LinkedIn ) https://hookpoint.com (HOOKPOINT) Connect with James Neilson-Watt: https://www.facebook.com/healthcarepracticemastery/ (Facebook ) https://instagram.com/jamesneilsonwatt?igshid=rgepu995d6ll (Instagram ) Youtube

Social Media - We know it has the potential to do wonders for our business but discovering the magical strategy that has the power to actually work can feel like an uphill battle. To some, it is so elusive it causes them to discount the value of social media in its entirety because it can seem so impossible. So what is the answer? Why do some people seem to have success while others don't? There are numerous tips, tricks, and insider secrets floating around online, but how can we really decipher the truth from the myth? Today's guest does just that.    Brendan Kane is a best-selling author of two books One Million Followers and Hook Point and truly is an expert on growing social media. But, Brendan hasn't just written books about social media growth, he has applied his knowledge successfully with huge brands, celebrities as well as his own personal brand, and other clients who didn't have the added help of being in the public eye. Friends he applied the science of his books well before the books were written and is here today to talk about some key points and valuable takeaways that you can use immediately. I've linked his information in the description and I strongly recommend purchasing them as I have.    Brendan's Bio and Contact: Brendan Kane is an outside-of-the-box thinker, speaker and author who empowers brands to scale by helping them stand out and beat the competition in crowded and oversaturated markets. He is the author of the international best-selling book ​One Million Followers​ and the newly released ​Hook Point: How To Stand Out In A 3 Second World​, as well as the founder and CEO of the Hook Point agency. Brendan has worked with hundreds of individuals and brands providing business and digital strategy for more than 15 years, including MTV, Taylor Swift, Rhianna, and many others. Link to Brendan's new book Hook Point: How to Stand Out in a 3-Second World:​ ​https://book.hookpoint.com/ https://www.instagram.com/brendankane/   30 Day Trial with Kajabi: https://app.kajabi.com/r/zt3f7AsH/t/briosbr8   www.thepassiveincomeexaminer.com          

One million followers in 30 days…sounds crazy, right? Not if you're my guest today. Brendan Kane is a growth hacker for Fortune 500 corporations, brands, and celebrities like Taylor Swift, Rihanna, Katie Couric to name a few.  He got his start in the entertainment world and elevated to Vice President of Digital for Paramount Pictures. He is now the best-selling author of the book One Million Followers and just released his second book Hook Point: How to Stand Out in a 3-Second World Highlights from our conversation: What a "hook point" is and why it is so valuable to understand how to use them How Taylor Swift turns fans into brand advocates Why the testing is so vital (3 part testing equation) Why we need to focus on pattern interruption in this noisy world Misconceptions from his book  Characteristics of shareable content Facebook as a market research tool  Why we shouldn't ignore emerging markets Working with Katie Couric on over 200 celebrity interviews You can find Brenden: Website: https://brendanjkane.com/ Email: bkane@brendanjkane.com Books: One Million Followers and Hook Point Social Media: https://www.facebook.com/BrendanJamesKane https://www.instagram.com/brendankane/ linkedin.com/in/brendanjkane Links and Resources 30:20 Contagious: Why Things Catch On Support the show (https://www.patreon.com/bePatron?u=23010497) This episode originally aired on 11/02/2020 Learn more about your ad choices. Visit megaphone.fm/adchoices

In his episode of Invest in You, Fredrik talks to business and brand advisor Brendan Kane, author of ‘Hook Point : How To Stand Out In A 3 Second World' and CEO and founder of Hook Point agency.  Brendan talks about how he started in his specialty of digital branding and publicity for the entertainment industry after initially attending film school and moving onwards to movie advertising. He details how he has helped many corporations and individuals find their “Hook Point.”   KEY TAKEAWAYS Initially planning to be a film producer Brendan found that film school offered no guidance or insight into the business side of film making so he decided to educate himself.  Brendan found his ‘Hook Point' was his ability to assist film makers with post production online publicity of a movie. In 2007 he pioneered he idea of using YouTube influencers to publicise movies. Brendans company Hook Point helps people communicate at scale to customers and attempts to move marketing principles on with a digital forum to get their message out there with a more modern strategy. Platform algorithms have one job and that is to retain viewers so the longer they spend viewing the video the more likely that video will be seen by more viewers. Brendan spends a lot of his time meeting people and learning what they do to enhance his skills and recommends actual face to face communication as a learning tool. BEST MOMENTS   ‘As I said “I wanted to be a film producer” I could see everybody's eyes glaze over, you're Just one of a million. So I had to reassess and find what is my way to stand out, what is my “Hook Point.”' ‘At my core I'm an entrepreneur. I want to build things and I found I was asking for permission to do things more than actually getting to execute.' ‘As marketer's or just people who want to disseminate a message at scale we are competing against hundreds of millions of messages and we need to have more nuance, more sophistication, more psychology in the way that we are constructing our content.' ‘Most business owners have spent years mastering their craft. However, the more you become an expert in something the less you can distill it down into its simplest form.'   ABOUT THE GUEST Brendan Kane is an outside of the box thinker, speaker and author who empowers brands to scale by helping them stand out and beat competition in crowded and oversaturated markets. He is the author of the international best-selling book ​One Million Followers​ and the newly released ​Hook Point: How To Stand Out In A 3 Second World​, as well as the founder and CEO of the Hook Point agency. Brendan has worked with hundreds of individuals and brands providing business and digital strategy for more than 15 years, including MTV, Taylor Swift, Rhianna and many others. GUEST RESOURCES  Link to Brendan's new book Hook Point: How to Stand Out in a 3-Second World:​ ​https://book.hookpoint.com/   ABOUT THE HOSTS   Serial entrepreneurs Fredrik, Charlie and Ivan Sandvall love sharing ideas and interviewing world-class entrepreneurs and influences. Invest In You is about investments, entrepreneurs, personal development and doing fun things. They hope to ensure you to take action, helping others and yourself, plus enjoying the journey we call life.   CONTACT METHOD Fredrik Sandvall www.fredriksandvall.com www.linkedin.com/in/sandvall/ https://www.facebook.com/FredrikinLondon/   Charlie's Youtube Channel:   https://youtube.com/c/Sandvall   Youtube link to the mentioned videos Ivans "No spotter required"  https://www.youtube.com/watch?v=nzF6ImMmTYc Charlies "How to find diamonds using clay and maths"  https://www.youtube.com/watch?v=Ufkx7j67Unk See omnystudio.com/listener for privacy information.

Today on the podcast we have one of the world's top digital media strategists on the show. He is the author of ‘One Million Followers” where he dissects how he built this massive social following in only 30 days! He has been hired by Fortune 500 companies and celebrities like Taylor Swift, Rihanna, & Michael Strahan, and the applications & platforms he has created for his celebrity clients have been accessed by over $50 million people worldwide. He has partnered with MTV, served as VP of Digital for Paramount Pictures and helped scale one of the largest social optimization firms in the world.    His name is Brendan Kane and today we are going to talk with him about how you too can build a massive following and how we can stand out online in today's digital world! 03:55 Who is Brendan Kane? 05:15 Oversaturation of Ads and How You Can Get Heard 12:35 Best Ways to Get People to Stop Scrolling and Watch Your Content 10:25 Starting the Project of Gaining 1-Million Followers in 30 Days 24:15 Brendan's Preparation Mindset for the 1-Million Follower Project 28:30 Focusing & Finding a Target Audience but Community to the Masses 39:10 Creating Strategic Alliances 47:05 Brendan's Favorite Platforms  48:55 Brendan on TicToc & SnapChat 55:35 How Can Podcasters Grab & Keep Listeners Attention Contact Info:   https://brendanjkane.com/ https://hookpoint.com/ https://book.hookpoint.com/ https://book.onemillionfollowers.com/ Subscribe to the Podcast:    

Join Patti Katter with Brendan Kane as they talk about how to get over a million followers from scratch in 30 days. Brendan is the founder and managing partner at Hook Point and an out-of-the-box thinker for Fortune 500 corporations, brands, and celebrities. He shares creative strategies for effective social media marketing. Here's a breakdown of what to expect in this episode: Experiences from childhood ingrained into adult work ethics Take time to experiment with things and learn from failure The best way to learn about business is to start one How to put oneself out there on social media Brendan's advice to those trying to be more active on social media And so much more! ~ About Brendan Kane: Brendan Kane is an out-of-the-box thinker for Fortune 500 corporations, brands, and celebrities. He thrives on helping individuals and companies systematically find and engage new audiences who reward relevant content, products, and services with their attention and spend. He started his career at Lakeshore Entertainment, where he oversaw all aspects of Lakeshore's interactive media strategy. While there, he worked on 16 films that generated a worldwide gross of 685-million dollars and pioneered the first-ever influencer campaign to promote Lakeshore's movies effectively. Kane went on to build applications and platforms for celebrity clients Taylor Swift, Rihanna, Michael Strahan, supermodel Adrianna Lima, and pro skateboarder Ryan Sheckler. The applications and platforms Brendan created for his celebrity clients have been accessed by over 50 million people worldwide. In partnership with MTV, Brendan conceptualized and built an advertising technology that monetized consumer-to-consumer interaction within social networks. This technology was utilized by MGM, Lionsgate, Sony, Yahoo, MTV, Rockband, and Vice magazine. He also served as vice president of digital for Paramount Pictures. He helped scale one of the largest social optimization firms in the world that works with brands such as Disney, Fox, NBC, Netflix, Xbox, LinkedIn, and many notable Fortune 100 companies. Kane is most recently known for generating one million followers in over 100 counties in less than 30 days. He went on to publish the best-selling book One Million Followers, which breaks down how he was able to achieve such a feat. ~ You can find Brendan Kane on . . . Website: https://brendanjkane.com Facebook: https://www.facebook.com/BrendanJamesKane/ Instagram: https://www.instagram.com/brendankane/ ~ Connect with Patti! Website: https://pattikatter.com/ Online Shop: https://thepatrioticmermaid.com/ Instagram: @PattiKatter Facebook: https://www.facebook.com/pattikatter/ --- Send in a voice message: https://anchor.fm/wakeupwithpattikatter/message Support this podcast: https://anchor.fm/wakeupwithpattikatter/support

This week on Fika with Rice, @freddievanhuynh meets @brendankane -  a growth strategist, keynote speaker and author of One Million Followers: How I built a Massive Social Following in 30 Days. Brendan Kane shares in-depth social media strategies on how to cultivate a thriving following, up level your brand and ultimately make a powerful, positive impact in the world. If you want to level up your brand and increase your followers - don't miss this episode.   Follow @fikawithrice Connect with Fredrik:  Instagram | LinkedIn  

How can you effectively and efficiently scale quality engagement with your brand or business at pace, whilst ensuring that the essence of what you're trying to achieve and why doesn't get lost along the way?Brendan Kane has been described as an outside the box thinker who empowers brands to scale, expand and accelerate their business and influence.  He has acted as an innovation strategist for Fortune 500 corporations, brands, and celebrities including Taylor Swift, Rhianna, MTV and Yahoo!, helping them to unlock value and transform their businesses via his strategic approach and global network.Through a deep understanding of client needs and goals, Brendan tailors strategies, tools and intelligence to help them capture opportunities and add value.  He has shared some of his most powerful insights within a pair of books – One Million Followers and Hook Point.  The former focuses on how to grow an entity at pace, and its follow-up talks about how to stand out and create a compelling brand in today's micro-attention world. In this episode of The Remarkable Project Brendan discusses the foundations of successful social media scaling, how to encourage content shareability and why understanding what keeps clients and consumers up at night is key to crafting solutions that they will truly value and talk about.Five Key TakeawaysWithout understanding the underlying business goal for using a platform, it can be difficult to benchmark success and hold ourselves and our partners accountable for their efforts and outcomes.  With nearly four billion content creators active globally, it's fundamental to realise that we're not just competing against direct industry competitors, we're competing for attention against everyone else who is also sharing content, full stop.  Not only do we need to be creative in how we get audiences to stop and take notice within the first three seconds, but we need to act authentically, so that we encourage on-sharing but avoid becoming click-bait.  Taking time to understand who we're talking to is crucial, but so is figuring out who it is talking to them – who are we, or who do we want to be in this intimate interaction?  We're more emotionally connected to what we ‘want' than what we ‘need', so it makes sense to create a hook which talks to the former first.  Once we've grabbed attention by cutting through the clutter, we can proceed to engage the ‘thinking brain' by laying out how to fulfil the needs that will unlock the want.  Remarkable Quotes[09:51] “...if you're not stopping the scroll when people are going through their social feeds, they're never going to get to your story.“[14:47] “…one of the biggest mistakes people make on social media is that they're designing their content as though it's a one-to-many platform, but in reality it's a one-to-one platform.”[17:21] “…people will get on and they'll say “hey everybody, how's everybody doing?” – and it's like “I'm on my phone, who is everybody, who are you talking to?!”” [23:45] “…the businesses that thrive and survive are the ones who can constantly adapt and innovate." [25:25] “…all the attention in the world doesn't mean anything without any substance to it.”Relevant References‘Hook Point' by Brendan Kane [2021]‘One Million Followers' by Brendan Kane [2018]Connect with BrendanUnderstand what he and his team do to help create Hook Points and how to talk to them hereLearn more about his books Hook Point and One Million FollowersConnect on Instagram:  https://www.instagram.com/brendankane/

Brendan Kane is the founder of Hook Point, author of Hook Point and author of One Million Followers. Brendan is an expert of growth strategy who thrives on helping individuals and companies systematically find and engage new audiences. He and his team have achieved over 50 billion views online and billions in revenue for their clients, such as MTV, Vice Magazine, Google, Taylor Swift, Rihanna and other massive names. Today we are going to focus on virality across the different social networks and learn how to become viral, how to engage, stand out and dominate organically the various different social networks. All this and much more, up next. Bullet points (00:35) Intro (02:05) The start as an entrepreneur (05:42) Providing value (07:04) One Million Followers: Building platforms and working with Taylor Swift (09:35) The inflection point: Testing methodologies (14:43) Needs vs wants (16:18) Reaching one million followers in 30 days (18:05) How to gain followers (18:26) First: Put followers aside (19:27) Second: Start with research (23:22) Debunking a myth about the algorithm (24:15) Pleasing the algorithm (26:15) Proving to the algorithm that you can hold attention: Stopping the scroll (29:06) How to increase retention (29:50) First: The Jenga theory (31:45) Second: How are you communicating? (33:51) Where to find out more (35:11) Rapid fire question round (35:27) If you ever had to start again, how would you make your money? (36:00) Selling B2B (36:38) What is the most common or biggest mistake that leaders make? (37:16) Who is a great leader (alive or dead) and why? (38:01) How do you identify a good business partner? (39:05) What is one of your proudest moments? (39:48) What is one interesting fact about you that not many people would know? (40:45) Working on yourself (44:44) What daily routines do you have (morning or evening) that have helped make you successful? (46:14) What is the most exciting question you spend your time thinking about? (49:55) What book (or books) changed your mindset or life? (52:02) What advice would you give your younger self? (52:34) What unusual or underrated food or drink should more people try out? (54:54) What makes you happiest? (56:04) Any asks or requests for the audience?

Scott and Anessa interview Brendon Kane author of the book "One Million Followers".  We discuss how followers have become important for the life of an actor. Check it out at onemillionfollowers.com

Links related to this episode: https://amzn.to/3vUAHDY (Brendan Kane Hook Point book on Amazon) https://www.hookpoint.com (The Hook Point website) https://amzn.to/3nAXWzu (Brendan Kane One Million Followers book on Amazon) https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211029 (Roy's BTMSinsiders training library: like Netflix for copywriting & marketing training) https://www.youtube.com/user/royfurr?sub_confirmation=1 (Subscribe to Roy's YouTube channel) https://breakthroughmarketingsecrets.captivate.fm/listen (Subscribe to the Breakthrough Marketing Secrets podcast) https://www.breakthroughmarketingsecrets.com/work-with-roy/?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211029 (Work With Roy) https://www.breakthroughmarketingsecrets.com?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211029 (Get Roy's Daily Emails) Brendan Kane personally got more than one million followers in one month, on social media — TWICE... And not just for the sake of having followers — but to prove he has a repeatable process that anybody can use to get followers and grow their business.   (Although he's worked for celebrities like Taylor Swift and Rihanna and big entertainment companies like MTV, Disney, and Netflix — he's neither a celebrity nor a big company…) How did he do it? In short, he mastered hooks — or Hook Points — and viral content. The type of content people stop scrolling for, then engage with, share, and follow the creator.  The type of content social media platforms LOVE. And he's turned it into a repeatable process. All with the aim of driving real, tangible business results like leads, customers, sales, and profits. https://youtu.be/6UOJZoMDlYU (In today's episode I interview Brendan Kane about Hook Points, One Million Followers, and his scientific approach to creating viral content...) Yours for bigger breakthroughs, Roy Furr

In this episode I speak with Brendan Kane, one of the pioneers in influencers as a marketing vehicle, author of "Hook Point" and "One Million Followers" whose wakeup call was being smacked by his dad and told to think before he spoke and also how he outthought a bully by leveraging an influencer group. Listen and be in for a treat with someone who is so clear and articulate it almost hurts. https://brendanjkane.com/

Brendan Kane and Bill Ringle discuss hookpoint.com Onemillionfollowers.com for small business leaders. Brendan Kane, author of hookpoint.com Onemillionfollowers.com >>> Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth. My Quest for the Best is a top-rated small business podcast with over 300 episodes of thought-provoking and insightful interviews with today's top thought leaders and business experts. Host Bill Ringle's mission with this show is to provide the strategies, insights, and resources that will unlock the growth potential of your business through these powerful conversations. body .audioplayer.skin-wave.playerid-83926272:not(.a) .ap-controls .con-playpause .playbtn , body .audioplayer.skin-wave.playerid-83926272:not(.a) .ap-controls .con-playpause .pausebtn { background-color: #111111;} jQuery(document).ready(function ($){var settings_ap83926272 = { design_skin: "skin-wave" ,autoplay: "off",disable_volume:"default" ,loop:"off" ,cue: "on" ,embedded: "off" ,preload_method:"metadata" ,design_animateplaypause:"default" ,skinwave_dynamicwaves:"off" ,skinwave_enableSpectrum:"off" ,skinwave_enableReflect:"on",settings_backup_type:"full",playfrom:"off",disable_scrub:"off",soundcloud_apikey:"" ,skinwave_comments_enable:"on",settings_php_handler:window.ajaxurl,skinwave_mode:"normal",skinwave_wave_mode:"canvas",pcm_data_try_to_generate: "on","pcm_notice": "off","notice_no_media": "on",design_color_bg: "111111",design_color_highlight: "ef6b13",skinwave_wave_mode_canvas_waves_number: "3",skinwave_wave_mode_canvas_waves_padding: "1",skinwave_wave_mode_canvas_reflection_size: "0.25",skinwave_wave_mode_canvas_mode:"normal",preview_on_hover:"off",skinwave_comments_playerid:"83926272",php_retriever:"https://myquestforthebest.com/wp-content/plugins/dzs-zoomsounds/soundcloudretriever.php" }; try{ dzsap_init(".ap_idx_29070_11",settings_ap83926272); }catch(err){ console.warn("cannot init player", err); } }); Interview Insights Top 3 Takeaways from this Interview A hookpoint is successful if we are able to convert attention into revenue.Your authority as a brand can be established if you are able to influence the people you are connected with to buy what you are selling or endorsing. This gives you real influence.Monetization increases the value of data. Read the Show Notes from this Episode His father's words “think before you speak” is still a lesson Brendan remembers and values today. [01:18]Brendan shares a snippet his experience moving to LA for the first time to chase his dream of becoming a film producer. [02:02]The lesson his father taught him allowed him to be able to step back and really analyze a situation. [02:41]The first pillar to a successful hookpoint is knowing how to grab attention the shortest tim possible. [04:19]The second pillar to a successful hookpoint is holding attention. [05:22]The third pillar to a successful hoopoint is monetizing attention. [05:44]A blessing and curse in the entertainment industry is thinking big is mandatory. Brendan share how this played to his advantage. [07:08]A hook is successful if attention bring in reveue. [10:01]The importance of analytics in data and why it is a must to track every aspect of our business. [13:08]The problem for organic social media growth is people don't plan for monetization. [14:28]Why Mr.Beast is a great example of a successful hookpoint. [15:15]Hot Wings is another great example of turning attention into income by putting a unique, and attention grabbing element to their interviews. [17:32]My Quest for the Best Lightning Round begins [24:23] Expert Bio Brendan Kane is an outside of the box thinker, speaker and author who empowers brands to scale by helping them stand out and beat competition in crowded and oversaturated markets. He is the author of the international best-selling book ​One Million Followers​ and the newly released ​Hook...

@emma.jean.author has more than 11,000 followers on Instagram. On this episode of Indie Book Talk, she shares how she used IG Live and other strategies to grow her following in just a year and why you might not want to do the same. We also chat about her latest book, Sleeping Beauty and the Cursed Code, a STEM fantasy novel for girls who don't want to choose between science and princesses. #beboth Find Emma Jean at 4pigs2fly.com And on Twitter, TikTok and Instagram @emma.jean.author Mentioned in this episode: One Million Followers by Brendan Kane Hook Point by Brendan Kane Aristotle's Poetics Xena Warrior Princess 2BR02B by Kurt Vonnegut

Social media has given everyone a platform to stand out. Unfortunately, this makes it challenging for individuals and brands to set themselves apart from your average user. Brendan Kane shares secrets to how you can build a powerful hook for your social media content. As the Founder and CEO of the Hook Point Agency, Brendan has helped hundreds of individuals and brands with their business and digital strategy. He's been in the entertainment industry for more than 15 years, assisting people to stand out in an oversaturated market. With his international best-selling book, One Million Followers, and newly released, Hook Point, he shares how to rise above the noise. Tune in today! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/301.

“Beauty catches the attention, but character catches the heart.” Do you have what it takes to catch someone's eyes and heart, and hold them captive forever? Brandon Kane says “yes, you can…and more!” This Outside the Box Thinker authored the book One Million Followers, which contains no-nonsense techniques and strategies that are being utilized by celebrities, entrepreneurs, and Fortune 500 corporations to aid them in achieving massive successes. Learn the art of catching your target client's attention and have what it takes to win their trust, their business, and their loyalty!  “All the attention in the world doesn't mean a thing if it's not sustainable and if it doesn't allow you to keep doing it.” -Brendan Kane In this Episode: There's a cost-efficient way to learn how to build and grow a billion-dollar empire. Discover this unbeatable strategy today! Get to know the 3-step process of the Physics of Success so you can earn unlimited income while doing what you do best! Develop the strategy and intelligent execution of turning attention into a thriving business empire. Why clickbait is not sustainable and the secret of influencers who earn versus influencers who only have a huge following.  Master the art of monetization at a high level and create a massive brand unlike any other. Episode Resources:  https://www.jamesneilsonwatt.com/results (Live Training with James Neilson-Watt) https://onemillionfollowers.com (ONE MILLION FOLLOWERS: HOW I BUILT A MASSIVE SOCIAL FOLLOWING IN 30 DAYS by Brendan Kane) Connect with Brendan Kane :  https://www.instagram.com/brendankane/?hl=en (Instagram ) https://brendanjkane.com/ (Website) https://www.facebook.com/BrendanJamesKane (Facebook) https://www.linkedin.com/in/brendanjkane/ (LinkedIn) HOOKPOINT Connect with James Neilson-Watt: https://www.facebook.com/healthcarepracticemastery/ (Facebook) https://instagram.com/jamesneilsonwatt?igshid=rgepu995d6ll (Instagram) https://www.youtube.com/channel/UCpXTh0-w1U1pt8cvx75Z0Hg (Youtube)

If you ask most girls in their early teens who their favourite celebrities are, chances are there'll be at least one TikToker on their list. If you stick your head in their bedroom door on any given evening, you'll probably see them either watching or emulating some TikTok clip from one of the names on their list. And there's a good chance one of the accounts they follow will belong to the Simpson family. If you want to see what the attraction is, go on the App and check out The Simpson family – so called lest they be confused with their famous namesakes. By day Zoe and Eva Simpson are just ordinary schoolgirls attending Sacred Heart Grammar School in Newry, but once they exit the school gates and go home, they take on a whole new persona. It's at home where they set up the camera to entertain their almost 1.2 million followers on the most popular social media platform on the planet. It's not that the girls are any different from all of the other teenagers who hang out in their bedrooms and make TikTok videos. Or that the Simpsons are any different from your average family. But on a platform that has countless creators screaming for attention, they seem to have found the secret to success. Mark, Ali and their children Zoe (14), Eva (13) and Ella (8) opened a family account on TikTok just seven months ago and despite being taken down by the social media platform's ‘Bots' twice, their popularity continued to skyrocket and the number of followers they have continues to grow. ‘Relatable content,' is the trick says Mark, who freely admits that he saw a gap in the TikTok market with very few family creators, and decided to tap in at the right time from a business perspective. If anyone knows how to build a successful business , Mark and Ali do. The Mayobridge couple are Directors of the hugely successful SMS Platinum Group who own Air-tastic, Funky Monkeys and Captain Greens. Both are accountants and Mark says that it takes a lot of hard work and planning to make money from what from the outside looks like just a bit of fun. The Simpsons' content is refreshingly charming - funny, silly videos and situations any parent or teenager can relate to. Each of the family members has a role to play. Eva is the actress, Zoe the editor, Mark and Ali do the analytical research and some content and Ella is in some of the videos with mum and dad -but mostly just looks adorable. Mark says it's the girls who make it work and that himself and Ali stand behind them, making the occasional appearances in some of the videos. But there's a practical reason for that too. The girls can't have their own account and go live until they're 16 and going live helps to boost your following. For this week's podcast, Armagh I sat down with the Simpson family and they revealed the secrets behind their success. They spoke about how their TikTok journey began, how they discover the best content, how they learned what works and what doesn't, what being a household name means for the girls at school and where it all goes from here.

Your book is a business. And if you're not designing your entire business around your book, it will fail.  These are the frank words from Bendan Kane, author of the bestsellers Hook Point and One Million Followers.  The globally recognized author learned this lesson after writing his first book, One Million Followers.  Brendan tells show host Josh Steimle: “You need a strategy for your book so that readers know what action you want them to take in terms of working with you.  “I didn't really have that mapped out (with One Million Followers). I kind of had a vision of building a brand where I get paid to consult and speak. But I quickly realized most people just wanted me to build followers for them, which is not a business I'm interested in.”  A Three-Part Strategy For Penetrating a Market Saturated With Books and Content   Every single author needs a hook point for their book to stand out. “Without it, you can't stop somebody in the first three seconds and hear them say ‘I'm interested, I want to learn more.'  There are three core areas Brendan focuses on with clients. The first is determining the hook point, so that a book stands out above the 1.7 million books published every year.  Of course, an author isn't just competing against other books. There are 100 billion messages sent out on digital platforms each day, he notes.  Next, he determines how to create a sustainable and predictable marketing engine to drive people to buy a book.  Number three, once someone has the book, what are the steps you want them to take to engage with you as an individual, as a company, as a brand, or as a product?  Even If You Write a Book To Give To Others, You Must Still Market It   Brendan says this applies even if your motivation to write a book is to give to others, and not to grow your venture.  He says: “When people talk about impact and wanting to help people and give back, I love it, I want to support that. But in order to do that, we need to have a sustainable engine to make that happen. And that's where most people are failing.  “When it comes to books, some people have this aspiration that there's value that they want to offer the world. And that value can come in many ways, shapes or forms.  But without a foundation . . .  a real marketing strategy that is sustainable, you are most likely going to fail!”  Brendan says that he doesn't invest his energy in book launches, but instead in a marketing engine that is predictable and can be scaled so that he can constantly sell books every single month  A Predictable Marketing Engine   In fact, Brendan's been so successful at developing this kind of marketing engine that he knows exactly how many copies of a book will sell each month.  “My One Million Followers book, we are selling more books today than when we first launched. And we have a predictable engine where we can scale and know exactly how many copies we sell every single month.  From talking to a lot of people in this industry, 99 percent of authors do not have something like that. That's why most of them are failing to get their message heard.”  The Hook Point Development Process: Identify Patterns And Break Them   Brendan's first step with a client is to look at existing patterns around a subject matter.  “For example, we were working with a client in meditation. They have a meditation book, they have a meditation retreat, business, and courses. Meditation is difficult, because it's been around for 1000s of years. So if you type “meditation” into the Google search, you're going to get over a billion results,” he explains.  A high number of results like that doesn't worry Brendan. In fact, he loves oversaturated markets because they tell him a market actually exists.  “What we have to do is identify the patterns of what other people are saying, and how they're showing up in the world to make sure that we are not falling into the trap with a pattern that everybody follows.”  Once the pattern has been identified, Brendan finds a way of breaking it and replacing it with a different pattern. It sounds straightforward, but it takes research to see patterns and the issues, or pain points, the consumer is experiencing.  A hook point will often focus on what people want, now a ‘how to' or what's required on a journey - no-one would buy that book. But a book with the hook point built around what people want means that the consumer will connect with it and follow the journey the author lays out for them.  If you liked this episode and show notes you'll find these episodes useful:  Chris Ducker On Writing And Marketing His Books  Kiri Masters On Using Networking and Content To Generate Book Sales  LINKS  BrendanJKane.comInstagram  Facebook  LinkedIn   SUBSCRIBE TO THE PUBLISHED AUTHOR PODCAST  If you enjoyed this episode, don't forget to subscribe on Apple Podcasts, Spotify, Google Podcasts, or anywhere else you listen to podcasts. You can also watch episodes of the podcast on YouTube.  And if you want to spread the word, please give us a five-star review (we read every single one!) and share this page with your friends.  We also share valuable snippets from podcast episodes on Instagram, Twitter, LinkedIn, and Facebook.  ABOUT THE HOST  The Published Author Podcast is hosted by Josh Steimle, founder of Published Author. Josh is a book author himself and his article writing has been featured in over two dozen publications including Time, Forbes, Fortune, Mashable, and TechCrunch. He's a TEDx speaker, the founder of the global marketing agency MWI, a skater, father, and husband, and lives on a horse farm in Boston. Learn more at JoshSteimle.com

Today I chat with Mike from Mike's Weather Page and learn how he got into building a weather page and doing live videos with his guests. His FaceBook page has over 1M followers and he's quickly becoming the go-to online unofficial meteorologist around the world. His webpage: https://spaghettimodels.com/​ His FaceBook page: https://www.facebook.com/mikesweather...​ Where Drunk Donkey came from: https://www.youtube.com/watch?v=EE9Y1...

Special Guest, best selling author, Brendan Kane Brendan Kane Growth strategist Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he'll share his secrets with you. In One Million Followers, Kane gives readers a gimmick-free step-by-step checklist that will teach you how to: Gain an authentic, dedicated, and diverse online following from scratch Create personal, unique, and valuable content that will engage your core audience Build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn Featuring in-depth interviews with celebrities, influencers, and marketing experts, One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader. Hook Point Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand — both online and off — so you can thrive in the new micro-attention world in which we live. ONE MILLION FOLLOWERS BOOK BRENDAN KANE IS AN OUTSIDE THE BOX THINKER WHO EMPOWERS BRANDS TO SCALE, EXPAND AND ACCELERATE THEIR BUSINESSES AND INFLUENCE.  https://brendanjkane.com/  This PPN Episode is sponsored by CEimpact & their podcast GameChangers, the first podcast infused with continuing education credits for pharmacists, listen here:  https://www.ceimpact.com/podcast  See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

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52 weeks, 52 books, Making Every Week Count! In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

現在任何人（ 不只是名人） 都能在臉書、IG、YouTube、Snapchat 和領英等數位平台，創造真實可信的百萬粉絲。所以學會掌握這股網路優勢，為自己、品牌或企業創造可觀的追隨者已成顯學。參見本書網址。

When you’ve worked on the digital presence for famous artists like Taylor Swift and Rihanna, you get a real sense of what is required to grow and foster a substantial social following. That’s exactly what Brendan Kane was able to do, not just for the famous artists, but also for himself as he grew 1 million following on Facebook.Brendan is a Growth Strategist, Keynote Speaker and Author. You can learn more about Brendan’s book ‘One Million Followers’ hereand of course follow Brendan to learn more about his strategy and logic here https://www.facebook.com/BrendanJamesKane/