Podcasts about 2X

Good morning, afternoon, and evening, fellow real estate gladiators! Ever wondered if those sweet Airbnb profits are just a myth, or if you can actually turn a rental into a cash-flowing beast? Well, get ready, because Scott is joined by the Twin Cities' own rockstar investor, Mike Swenson! Mike's not just an amazing investor, he's a realtor-broker, a multifamily maven, and he's mastered the art of short-term rental (STR) arbitrage. We're diving deep into his journey from a foreclosed townhouse to building a robust real estate empire, including some juicy stories from the front lines of STR management. If you're looking to boost your cash flow, scale your portfolio, or just avoid cleaning up after a wild party, this episode is your golden ticket!In this episode, you'll learn:Arbitrage & Strategic Market Shift: Discover Mike's strategic pivot from Minneapolis/St. Paul's complex regulations and tenant-friendly policies to the growth potential of Southern Minnesota (hello, Mayo Clinic!). Learn how STR arbitrage became his "air game" – a brilliant way to gain experience and quick cash flow without the huge capital commitment of "slow-flip" apartment buildings.Nailing STR Profitability: The 2X Rule & Smart Due Diligence: Forget the 1% rule for traditional rentals; Mike shares how he aims for 2X the conventional rent for his short-term rentals. Get his insider tips on using tools like AirDNA for market analysis, spotting "notch above" properties (think updated kitchens & baths!), and why consistent year-round demand (near airports, attractions like the Mall of America, and business hubs) trumps seasonal "cabin country" for stable income.Landlord Hacks & Ironclad Insurance: Mike reveals his secret sauce for convincing landlords to embrace STR arbitrage – frame it as a "corporate rental" and highlight the benefits of consistent property oversight, proactive maintenance, and reliable rent. Plus, understand the crucial role of specialized landlord insurance and the necessity of your own STR policy to protect against those inevitable "hiccups" (like, say, a drug lab or a wild party!).The Unfiltered Truth of STR Operations: Cleaners, Guests & The Occasional Chaos: Prepare for the unfiltered truth about STR management! Mike breaks down the biggest operational challenges: finding and managing reliable cleaning crews (a major expense!), handling demanding guests (some expect the Four Seasons, bless their hearts!), and the constant battle against wear and tear (RIP that toilet paper holder!). Learn why banning one-night and same-day local bookings became his hard-earned golden rule to dodge party animals and less-than-desirable tenants.Scaling Smart: From Side Hustle to Empire & Your Next Steps: Mike reflects on his journey, explaining why arbitrage was his training ground and how he eyes future growth by owning STR properties for long-term appreciation or scaling into hospitality ventures. He offers crucial advice: truly understand your numbers (margins can shrink!), don't scale too fast, and always include lease clauses to protect yourself from changing STR regulations. Remember, it's not truly passive until you build the right leverage!So there you have it, folks! Mike Swenson's deep dive into the dynamic world of short-term rentals and multifamily investing proves that with strategy, resilience, and a good sense of humor, you can navigate the ups and downs of real estate. From dodging party planners to mastering landlord relations, his insights are pure gold. Ready to grab some of that cash flow for yourself and maybe even build an apartment empire? Connect with Mike and let his journey inspire your own. Go out, take some action, and let's turn those properties into cash cows (preferably without the weed smokers!). We'll see you at the top!Watch the Original VIDEO HERE!Connect with Mike Here!Book a Call With Scott HERE!Sign up for the next FREE One-Day Note Class HERE!Sign up for the WCN Membership HERE!

In this episode of The Tech Leader's Playbook, Avetis Antaplyan sits down with Valerie Jackson — Harvard College and Georgetown Law alum, former securities lawyer turned C-suite people leader — to explore what it really takes to scale companies without breaking leaders or culture. Valerie traces her journey from advising public companies and serving at the U.S. Public Company Accounting Oversight Board to building one of the first law-firm diversity departments and leading people operations across VC-backed rockets, public SaaS, and PE-owned businesses. Together they unpack human-centered leadership, the mechanics of burnout (as recognized by the WHO), and why self-work is often the hardest part of scaling. Valerie shares practical tools — from 360s, “powerful partnerships,” and time audits to managing brain chemistry — and makes a compelling case that AI should elevate people, not erase them, because nothing can replace a leader's “energetic signature.” The conversation closes with hard-won lessons on IPO vs. going private, PE vs. VC risk appetites, and Valerie's mantra: “Know your ripple.”TakeawaysGreat leadership starts with self-awareness. Learn yourself to lead others.Build “powerful partnerships”: pair visionary thinkers with linear operators.Align culture: what we say (cognitive) with how we behave (emotional).Use 360 feedback to surface blind spots with curiosity and humility.Burnout = exhaustion + inefficacy + cynicism. Address all three to recover.Run time audits to find your “golden ratio” of energizing vs draining work.Support brain chemistry intentionally: dopamine, serotonin, oxytocin, endorphins.Keep AI human-centric. Technology should amplify people, not replace them.Design for tool obsolescence and misuse while protecting the humans.IPOs bring capital and scrutiny; going private can restore flexibility.PE and VC differ on time horizons, risk, and control expectations.Leader's billboard: “Know your ripple.” Be intentional about your impact.Chapters00:00 Intro and why human-centered leadership matters01:28 Meet Valerie Jackson: law to people leadership across stages03:25 Early diversity work and career inflection points05:10 Patterns across org models: partnership, VC, public, PE06:59 Visionary vs linear strengths and “powerful partnerships”08:51 Self-work as a prerequisite to leading others12:20 Culture alignment: words, behaviors, and trust17:29 Feedback that works: curiosity, humility, and 360s25:00 Burnout explained: exhaustion, inefficacy, cynicism32:31 Time audits and defining your “golden ratio”34:23 Brain chemistry levers for sustainable performance37:03 Delegate to elevate: designing roles around energy40:04 Keeping people at the center of AI43:11 The “energetic signature”: what AI cannot replace52:49 IPO tradeoffs and why some companies go private56:13 PE vs VC: incentives, timelines, and control1:03:09 Tools and books leaders actually use1:05:22 10X vs 2X: optimization vs transformation1:08:52 Billboard for leaders: “Know your ripple”1:11:19 Closing and take-home actionsValerie Jackson's Social Media Link:https://www.linkedin.com/in/vadjackson/Resources and Links:https://www.hireclout.comhttps://www.podcast.hireclout.comhttps://www.linkedin.com/in/hirefasthireright

In this fascinating episode of Heartbeat for Hire, host Lyndsay Dowd sits down with Brian Galke, a communication strategist, keynote speaker, and founder of Subtle Skills, to explore the science of face reading, body language, and connection in an increasingly digital world. Known as The Decoding Detective, Brian reveals how understanding facial features can unlock deeper human connection and more effective communication — whether you're in leadership, sales, or just trying to better understand the people around you. From overcoming social anxiety to managing a $40M book of business, Brian's journey proves that anyone can learn to decode others and communicate with confidence. He breaks down the subtle cues that reveal how people process information, make decisions, and prefer to be spoken to — and how applying these tools can make you more influential, authentic, and connected.

Welcome back to Fitness Stuff for Normal People. Today's episode is a split. First, Marianna and Tony break down what actually separates training for strength from training for size, and how dialing in the right approach can change your progress entirely. Then we move into why “skinny” isn't the goal, and what real health looks like when you zoom out past aesthetics. Consider this a reset for both your programming and your perspective, so your training reflects what you actually want.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(5:16) Strength vs Size
(27:34) Skinny Tok

Tech editor Alvin Holbrook fires up Velo's crystal ball to make some predictions about what the road and gravel world might look like in 2026. He makes his case for peak tire width combined with improved casings, more integrated pressure-monitoring systems (and more batteries), Chinese gravel bikes shaking up the market, and the continued slow demise of 2X drivetrains. But is he channelling Edgar Cayce, or are his divinations more in line with Miss Cleo? Josh, Alvin, and Levy also discuss how prepared they are (or aren't) for a mid-ride disaster, and the crew describes their own go-to repair kit that they each bring on every single ride. Also, when is it best to just call someone to come pick you up? Want to join Josh on his Zwift group ride? See the info here. See more episodes of the Velo Podcast here. Further reading: Hookless Is Out, AI Shades Are In: 7 Road Bike Trends We Expect to See in 2026 Garmin Teamed Up With Oakley and Meta to Make Smart Glasses We Actually Want to Wear MTB Tires Are Out, Suspension Is In: 5 Gravel Bike Trends We Expect in 2026 Forget $300 Fans, Our 3 Favorite Cooling Hacks for Indoor Training Are Basically Free 0:00 Intro1:20 Josh's inflammatory no-tube comments3:11 Gravel predictions32:30 Interlude: Josh used the new Oakley x Meta Vanguard glasses39:45 Road predictions51:30 How prepared are you? What we carry for our rides59:00 Josh, Alvin, and Levy's toolkits

What if perfectionism is actually killing your success? In this Habits and Hustle episode, Kim Perell, a nine-time serial entrepreneur, joins me to share why waiting to feel ready is the biggest mistake aspiring business owners make.  We dive into Kim's morning routine, her partnership with Jay Shetty on Junie, and why exercise is her number one productivity tool. We also discuss why iteration beats innovation, and how she balances building multiple companies while raising four kids. Kim Perell is a 9X founder, 2X bestselling author, and investor in 100+ companies. Kim is a dynamic TV personality on Entrepreneur Magazine's Elevator Pitch and regularly appears on Good Morning America, The Today Show, CNBC, Fox, and in Forbes, Inc., and The New York Times. Her book "Mistakes That Made Me A Millionaire" shares the unfiltered truth about the journey to success, proving that every mistake holds the potential for million-dollar lessons. What We Discuss: 04:20 - The number one mistake: waiting to feel 100% ready before starting 05:09 - The Marine Corps 70% solution and how to apply it 06:56 - Why iteration beats innovation (and saves time) 07:21 - Co-founding Junie with Jay Shetty in a crowded beverage market 58:10 - Daily routine: waking at 6 AM, red light therapy, and meditation 59:28 - Running a household with four kids like a company 01:00:29 - Workout routine: HIIT, Peloton, and personal training at home 01:01:08 - Supplement stack: Momentous protein and creatine 01:03:00 - Why exercise is about mental health and focus, not competition 01:03:27 - Exercise as the number one longevity hack above all supplements …and more! Thank you to our sponsors: Therasage: Head over to therasage.com and use code Be Bold for 15% off  Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off  Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order  Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Amp fits is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen    Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from Kim Perell:  Instagram: @kimperell Website: https://kimperell.com/ 

Your mind can literally change your body just by believing something will work. In this episode Tony and Marianna break down the placebo and nocebo effects and how your thoughts alone can shape pain hormones recovery and performance. They dig into the science in a way that actually makes sense talk through real examples and share how to apply it to your own training and health. Join the Fitness Stuff community for a conversation that will change how you think about what your body is capable of.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(3:58) Placebo(6:35) Nocebo(13:01) How the Placebo Effect Works(28:30) The Nocebo Effect in Action(39:40) Placebo in Action(46:09) Using and Avoiding Placebo and Nocebo Effects

At 35, Sara Vaughn was just getting started—landing her first professional contract and proving that sometimes the best chapters come when you're brave enough to rewrite the story.Sara Vaughn is mom of 4, placed 6th in the NYC Marathon in 2024, is a top American and 2X top 10 at the Chicago Marathon.Jon chats with Sara about:​living the fullest Boulder lifestyle​her marathon training structure​the winning mindset to have at the start line​post-race recovery techniques​the go-to PUMA shoes that have lead to PRsStay connected:Follow Sara:https://www.instagram.com/saravaughn_realtor/https://www.instagram.com/vaughnchildcarefund/This episode is supported by:PUMA: Get your pair at your local Fleet Feet or your favorite local running shop!Janji: Use code “FTLR” at checkout when shopping at janji.com for 10% off your order and see why Janji is the go-to for runners who want performance gear made to explore. All apparel is backed by a 5 year guarantee, so you know it's meant to last!Eternal: Eternal is a performance health company for runners, endurance, and anyone serious about their training, with expert guidance to keep you healthy and performing your best.AmazFit Check out the T-Rex 3 and a selection of GPS watches at http://bit.ly/4ojbflT and use code “FTLR” for 10% off.Boulderthon: Our favorite Colorado race event with a variety of distances. Use code FTLR20 for $20 off the marathon or half marathon when you register at www.boulderthon.org.

Want to 2X your passive income from every real estate deal? Kris Krohn reveals a powerful yet overlooked method to dramatically increase your cash flow, whether you're investing in single-family homes, multi-family units, or commercial properties. Tune in to discover how to strategically move your money to maximize returns and create sustainable financial freedom.

Spencer Reese welcomes Lieutenant Commander Webster Felix, a Navy prosthodontist, for an in-depth discussion about maximizing military medicine benefits. Webb's journey from enlisted E6 dental student to O5 prosthodontist showcases the incredible opportunities available in military healthcare. This episode unpacks lesser-known scholarship programs, specialty training funding, loan forgiveness strategies, and GI Bill transfers that enabled Webb and his wife to complete advanced degrees debt-free while building generational wealth for their family. Lieutenant Commander Webster Felix, USN Specialty: Prosthodontist (restorative dentistry expert, full mouth rehabilitations) Current Station: Naval Medical Readiness and Training Command (NMRTC) Pearl Harbor, Hawaii Career Timeline: 14 years active duty, recently selected for O5 Education: Bachelor's in Biology, Temple University (2011) DDS, Columbia University College of Dental Medicine (2015) Master's in Dental Education (completed during dental school using GI Bill) Prosthodontics Residency, USC (2021-2024, funded by DUIN) Instagram: @prosthopapi - Features clinical cases and prosthodontic work Personal Background: Son of Haitian immigrants who arrived in the US in 1987; first-generation college graduate demonstrating how military medicine can transform generational wealth trajectories HSCP vs HPSP - The Scholarship Most People Don't Know About: HPSP covers full tuition but you're not active duty during school HSCP means active duty status (E6/E7 pay + BAH + TRICARE) but you take loans for tuition Webb entered dental school as E6, commissioned directly to O3E in 2015 Critical advice: Apply for BOTH programs simultaneously The $500K Student Loan Forgiveness Strategy: Graduated Columbia dental school with ~$400-500K in loans Enrolled in Public Service Loan Forgiveness (PSLF) immediately First payments: $170/month (based on E6 salary) Current payments: ~$800/month (O4E salary) Hitting 10-year mark in October 2025—expecting full forgiveness Must consolidate to federal direct loans or you won't qualify Duty Under Instruction (DUIN) - Free Specialty Training: Navy funded Webb's 3-year USC prosthodontics residency Continued receiving full salary, BAH, and bonuses—zero out-of-pocket costs FTOS (Full-Time Out-Service) allows civilian residency attendance Competitive annual program—check BUMED notices for available slots Strategic GI Bill Transfers: Webb transferred 15 months of GI Bill to his wife She completed UCLA nurse practitioner program debt-free Still has 15 months remaining for kids' education Transfer requires 4-year commitment—sign paperwork strategically Career Highlights: Temple University → Columbia DDS → O3 commission (2015) San Diego (AEGD) → Port Hueneme/Okinawa (Seabees, 2 deployments) → Key West → LA (USC residency) → Pearl Harbor Wife completed NP degree concurrent with his residency while caring for one-year-old Key Takeaways Military Medicine Benefits Add Up Fast: TRICARE coverage during school and career Active duty time counting toward retirement during education PSLF potential for massive loan forgiveness Specialty training fully funded (DUIN) GI Bill transfers for spouse education No pressure to over-treat patients for profit Civilian vs Military Prosthodontist Pay: Civilian side approximately 2X on paper But when factoring TRICARE, BAH, pension, education benefits—much closer Some civilian practices sacrifice autonomy for high volume/pay Military provides genuine patient care without profit motive Critical Actions: Apply for both HSCP and HPSP if pursuing military medicine Consolidate all student loans to federal direct loans immediately Enroll in PSLF and never miss payments Join Facebook group: "Public Service Loan Forgiveness Program Support" (216K members) Sign GI Bill transfers concurrent with existing obligations Resources Mentioned Kate Horrell's episodes - GI Bill expert (new book: "College Planning for Military Families") Dr. Pritish Sahoo episode - Army medicine path MMM Podcast #181 PSLF Facebook Group - "Public Service Loan Forgiveness Program Support" Naval Postgraduate Dental School (Bethesda) BUMED annual DUIN notices Who This Is For Pre-med/dental students considering military service, active duty members interested in medical careers, medical officers with student debt, anyone pursuing PSLF, families planning GI Bill transfers, or those comparing military vs civilian healthcare compensation.

Sign up to https://addednutrition.comfor $10 credit when we launch Added Sleep.For those interested in joining the Right Brain Reset community jump on at https://rightbrainresetters.comIn this episode, Stephen Martin discusses his journey with sleep supplements, his health goals, and the concept of setting ambitious targets. He shares insights on the development of his sleep supplements, the challenges of weight loss, and the importance of visualizing success. Stephen emphasizes the need for motivation and the impact of ADHD on his journey, while encouraging listeners to set unreasonable goals for themselves.TakeawaysI've been focusing on sleep supplements for the last few months.Testing sleep supplements has shown promising results with sleep scores in the 80s.Keto can negatively impact sleep, but I'm still achieving good scores.The journey of weight loss is often non-linear and challenging.Setting a 10X goal can be more motivating than a 2X goal.Visualizing success helps in achieving health goals.Cortisol levels can affect sleep quality and motivation.Engaging with mothers who struggle with sleep can guide product development.It's important to find a balance between relaxation and motivation with supplements.Setting unreasonable goals can lead to unexpected success.Sleep supplements, health goals, weight loss, ADHD, dyslexia, 10X goals, motivation, keto, cortisol, mindfulness, adults with dyslexia, support for adults.Join the clubrightbrainresetters.comGet 20% off your first orderhttps://addednutrition.comIf you want to find out more visit:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠truthaboutdyslexia.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/groups/adultdyslexia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode, CJ sits down with Brandon Sullivan, CFO at 2X, to unpack one of the most enduring tensions in business — the uneasy relationship between finance and marketing. From the myth of clean ROI to the chaos of martech spend, Brandon explains why measuring marketing impact is far harder than most CFOs think, and how spreadsheet logic can lead to bad decisions. He shares what it's like to run finance inside a 1,200-person marketing org, why cutting too deep in downturns can backfire, and what it takes to actually bridge the gap between teams that speak different languages. Along the way, he reveals lessons from scaling 2X across time zones, building global reporting rhythms, and redefining how finance and marketing can finally pull in the same direction.—LINKS:Brandon Sullivan on LinkedIn: https://www.linkedin.com/in/brandonsullivan2x/2X: https://2x.marketing/CJ on X (@cjgustafson222): https://x.com/cjgustafson222Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:From Facebook's Hypergrowth to Daffy's Disruption: A CFO's Playbook for Saying Yes—TIMESTAMPS:(00:00:00) Preview and Intro(00:02:28) Sponsor – Aleph | Rillet | Fidelity Private Shares(00:05:55) Behind Enemy Lines: Finance Meets Marketing(00:07:00) Why CFOs and CMOs Clash(00:08:12) The Myth of Marketing ROI(00:10:19) Why Marketing Is So Hard to Measure(00:11:23) The Single Source of Truth Problem(00:15:29) Sponsor – Mercury | RightRev | Tipalti(00:19:35) The Three Buckets of Marketing Spend(00:21:26) The Long-Term Cost of Cutting Program Spend(00:23:27) How AI and ChatGPT Are Changing Marketing Attribution(00:25:43) Building a Modern Finance Team(00:27:55) The First-Time CFO Learning Curve(00:31:05) From Solo Operator to Scaled Finance Org(00:32:41) Why Weekly Reporting Beats Monthly Reviews(00:40:10) Working with Private Equity Partners(00:43:43) The Founding Story of 2X(00:48:12) Running a Global Team Across Time Zones(00:54:00) Long-Ass Lightning Round(00:57:00) Advice to Younger Self(00:58:58) Finance Stack and Craziest Expense Story(00:59:58) Credits and Sign-Off—SPONSORS:Aleph automates 90% of manual, error-prone busywork, so you can focus on the strategic work you were hired to do. Minimize busywork and maximize impact with the power of a web app, the flexibility of spreadsheets, and the magic of AI. Get a personalised demo at https://www.getaleph.com/runRillet is the AI-native ERP modern finance teams are switching to because it's faster, simpler, and 100% built for how teams operate today. See how fast your team can move. Book a demo at https://www.rillet.com/metricsFidelity Private Shares is the all-in-one equity management platform that keeps your cap table clean, your data room organized, and your equity story clear—so you never risk losing a fundraising round over messy records. Schedule a demo at https://www.fidelityprivateshares.com and mention Mostly Metrics to get 20% off.Mercury is business banking built for builders, giving founders and finance pros a financial stack that actually works together. From sending wires to tracking balances and approving payments, Mercury makes it simple to scale without friction. Join the 200,000+ entrepreneurs who trust Mercury and apply online in minutes at https://www.mercury.comRightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. For RevRec that auditors actually trust, visit https://www.rightrev.com and schedule a demo.Tipalti automates the entire payables process—from onboarding suppliers to executing global payouts—helping finance teams save time, eliminate costly errors, and scale confidently across 200+ countries and 120 currencies. More than 5,000 businesses already trust Tipalti to manage payments with built-in security and tax compliance. Visit https://www.tipalti.com/runthenumbers to learn more.#RunTheNumbersPodcast #FinanceVsMarketing #CFOInsights #MarketingROI #BusinessStrategy This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

Ever notice how big goals melt into "some day land" when the day gets messy?  On today's episode, we break down a simple, evidence-backed tool that turns “I should” into “I did,” replacing fragile motivation with clear cues and automatic actions. Instead of relying on willpower, we show how to script your behavior like software: a specific trigger, a concrete next step, and a defined finish line that delivers a quick reward your brain actually remembers.  Who does what, when, where, how often, and with whom?  A fundamental question to answer if you want to get good at programming your brain for challenging, consistent action.  You'll hear a practical running example that moves from vague hopes to precise routines: when to act, what to wear, where to go, and how to know you're done. We layer in environment design to remove hidden friction and temptation bundling to make new habits feel rewarding right away. The goal is less decision-making in the moment and more doing on cue.  Then we add the secret amplifier: WOOP—Wish, Outcome, Obstacle, Plan. By naming likely blockers upfront - low energy, surprise tasks, bad weather - and writing alternative if-then plans for each, you keep momentum even when the day doesn't cooperate. You'll learn how to apply the same structure to leadership, feedback, learning, and communication, so your next move is already decided when it matters. Fewer negotiations with yourself, more consistent action, and a system that sticks.  If you're ready to trade hope for a reliable plan, press play and build your first brain program today!  3-minute blog this episode is based on: The simple trick that 2X your chances of doing what you said you would. Programming your brain to follow through 101  Text Me Your Thoughts and IdeasSupport the showBrought to you by Angela Shurina Behavior-First, Executive, Leadership and Optimal Performance Coach 360, Change Leadership & Culture Transformation Consultant

The Devils took care of the 2X champs in the home opener @ the Rock. Drunk Bobby joins the show from the streets of Newark. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this electrifying episode, Joseph sits down with Austin Armstrong — a digital juggernaut whose journey from relentless content creator to AI visionary has reshaped the marketing landscape. With over 6,000 videos and billions of views under his belt, Austin shares the mindset, strategy, and soul behind his meteoric rise.From founding Syllaby, the AI platform revolutionizing video creation, to co-launching AI Marketing World, Austin is not just riding the wave of innovation — he's building it. Tune in as we explore how creators can harness AI to scale their voice, deepen their impact, and build legacy in the age of algorithms.How Austin built a multi-platform empire with billions of viewsThe secret to consistent, high-impact content creationWhy AI is the future of storytelling — and how to use it nowThe origin story of Syllaby and its mission to empower creatorsBehind the scenes of AI Marketing World and what's next for the industryAustin Armstrong is a lifelong digital marketer, keynote speaker, 2X 7-figure entrepreneur, and host of the BusinessTok podcast. As CEO of Syllaby and co-founder of AI Marketing World, Austin is leading the charge in AI-powered content creation. His work has earned him millions of followers and billions of views across every major social platform. He's passionate about sharing what works — and helping creators turn strategy into scale.Website: syllaby.ioPodcast: BusinessTokSocial: @AustinArmstrong on all platforms

Everyone says to eat clean, but what does that actually mean? No sugar, no bread, no processed food? Clean eating sounds healthy, but it's one of the biggest reasons people fail their diets. In this episode, Marianna and Tony break down why that happens and what the research actually shows about long-term nutrition and real, sustainable progress. They unpack the five biggest problems with clean eating, from confusing definitions and rigid rules to how it can quietly hurt your mindset and overall health, and then explain what to do instead. If you've ever tried to eat perfectly and still ended up frustrated, this one's going to make things finally click.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(4:03) What “clean eating” really means (5:16) Problem #1: There's no formal definition(9:15) Problem #2: It's inflexible and unsustainable(12:31) Problem #3: It doesn't work for long-term fat loss(20:01) Problem #4: It's not necessarily healthier(25:55) Problem #5: It can lead to disordered eating(35:30) What to do instead

Couple finds cash in Corona Park In today's episode of our month-long Odd News+ series, you'll hear a story that involves magnet fishing, soggy cash and a trip to Washington, D.C. Plus, learn how one company is hoping to put your feet on 2X speed. And then we introduce a new segment, Coffee Conversations. Learn more about your ad choices. Visit megaphone.fm/adchoices

Couple finds cash in Corona Park In today's episode of our month-long Odd News+ series, you'll hear a story that involves magnet fishing, soggy cash and a trip to Washington, D.C. Plus, learn how one company is hoping to put your feet on 2X speed. And then we introduce a new segment, Coffee Conversations. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Tony sits down with Michael Smoak (better known online as HigherUpWellness) to unpack what it really means to communicate better.They talk about why most people struggle to express themselves clearly, how to get your point across without over-explaining, and what makes people actually listen. Michael shares the story behind his viral “HigherUp Speaking Challenge” and how it's helped thousands overcome the fear of speaking up, in front of a crowd, or even just in conversation.From fitness to communication, this episode breaks down the simple skills that change how you connect with people, at work, in relationships, and online.If you've ever felt misunderstood, overlooked, or unsure how to get your message across, this one's for you.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(04:37) Defining Communication and Common Misconceptions(06:52) The Role of Nonverbal Cues in Communication(12:07) The Power of First Impressions(20:14) Active Listening and Filler Words(25:39) The Value of Practicing Communication Skills(32:28) Facing the Fear of Public Speaking(34:10) The Viral Public Speaking Challenge(38:34) The Power of Posting Publicly(40:59) The Importance of Doing Hard Things(44:16) Coping with Personal Loss(49:18) The Role of Communication in Self-Understanding(53:46) The Art of Concise Communication(01:04:09) Balancing Authenticity and Influence(01:05:46) Understanding the Ego and Authenticity(01:06:25) The Power of Simplicity in Communication(01:06:40) The Importance of Authenticity Online and Offline(01:08:13) Personal Experiences and Sharing Vulnerability(01:10:20) The Concept of Alter Egos and Authenticity(01:18:36) Energy, Intent, and Authenticity(01:25:39) The Role of Communication Skills in Personal Growth01:32:07 Final Thoughts and Personal Reflections

Back in June, Chase refreshed its personal Sapphire Reserve card and introduced the Chase Sapphire Reserve Business card, complete with highest ever annual fees for rewards cards. Not to be outdone, American Express quickly followed with its own updates to the personal and business Platinum Cards. Now that the details are here, it's time to look at what's changed and what it means for cardholders. In this episode, I'm joined by Kelly, the Points and Miles Doc to walk through the Amex Platinum cards refresh. We cover the higher annual fees, the new credits, and why the personal Platinum still struggles with bonus categories. You'll also hear our reactions to the removal of the 35% rebate on the business Platinum, the addition of a $600 hotel credit, and the new 2X earning on large purchases over $5,000. We share our thoughts on whether the $895 annual fee on the personal Platinum makes sense, how the new benefits are user-dependent, and why the business Platinum refresh feels more useful for high spenders. Get full show notes and transcript: https://pointmetofirstclass.com/amex-platinum-refresh-2025/ Want to shape the show? Take the Point Me To First Class listener survey and share what you love and want more of! https://docs.google.com/forms/d/e/1FAIpQLSeAPfb3wIaphMn_NoQzm_fljydsivTELQwh7pYoxrI2uTFoKQ/viewform?usp=header Eager to learn the secrets of award travel so that you can turn your expenses into unforgettable experiences? Join the Points Made Easy course waitlist here: https://pointmetofirstclass.com/pointsmadeeasy

You know how it goes—you start the year full of ideas, goals, and good intentions…yet somehow your to-do list keeps growing, and your big projects never get done. You wonder if you'll ever break free from procrastination and actually see results?In this episode, we dive into the top five procrastination triggers that are silently stealing your time, focus, and profits—and I show you how to fix each one with practical, faith-driven strategies. If you've been working hard but not seeing the growth, momentum, or impact you want, this is your blueprint to 10X your productivity and 2X (or more!) your profits in the next 90 days.Let's kick procrastination to the curb, reclaim your time, and step fully into the steward role God has called you to—so you can grow your business, expand your impact, and finally get the results you've been chasing.Grab access to the 10X Productivity + 2X Profits in the Next 90 Days Masterclass https://redeemhertime.com/10XLearn more (or jump in) CEO Focus, our 12-week coaching + accountability program to create 10X results before the end of the year https://redeemhertime.com/focus-infoYOU. HAVE. TIME. LissaP.S. Come join the conversation inside the REDEEM Her Time Community redeemhertime.com/communityP.P.S. Wanna get back 5 hours THIS week? Binge the Productive + Profitable C.E.O. Private Podcast to discover the secret to productivity is not in your to-do list and how one simple shift can double your results. Walk away with more margin, less to-do's and exponential growth! (P.S. I'll share the secret to 10,000% productivity increase…no that's not a typo!)P.P.S. Better yet, come join me inside CEO Focus to scale up your results (aka reach + revenue) in just 12 weeks! Let's get you more leads, sign more clients, create more cashflow...and SCALE this business God put on your heart!

Nicotine without the smoke. Food addiction without the diagnosis. On this episode of Fitness Stuff for Normal People, Marianna and Tony unpack what the research really shows when you separate nicotine from cigarettes and vaping, from sharper focus to appetite changes. Then they take on the science of food addiction, a brain hijack that in some cases can be even more powerful than drugs, and open the conversation for all of us to rethink what we thought we knew together.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(6:39) Nicotine(26:00) Food Addiction

En este episodio hablo sobre el Ma.   Notas: https://studioghibliweblog.es/2025/09/2X/j105/Música:  Story by Infraction (https://www.youtube.com/watch?v=D7L-9KYUcck)Contacto:  https://studioghibliweblog.es/contacto/   http://twitter.com/sghibliweblog     www.spreaker.com/user/studioghibliweblog

#285 Creative Strategy | In this episode, Dave is joined by Pranav Piyush, Founder & CEO of Paramark, a measurement platform helping B2B and B2C companies run smarter marketing experiments. Pranav is known for turning strategy documents into repeatable creative processes that generate campaigns, ads, and content tied directly to a company's story.Dave and Pranav cover:How to translate your company narrative into concrete marketing campaigns and creative hooks across channelsWhy creative output (not measurement) is the biggest bottleneck for most B2B marketing teams todayThe frameworks like category entry points, jobs-to-be-done, and behavioral psychology that help marketers spark fresh, testable campaign ideas month after monthYou can expect a practical, example-filled conversation on turning strategy into execution and building a creative engine that never runs dry.Timestamps(00:00) - – Intro and audience roll call (05:09) - – Why narratives often get stuck in a Google Doc (08:09) - – Foundational docs you need before creating campaigns (13:09) - – Category entry points and jobs-to-be-done explained (17:09) - – How to feed company inputs into AI tools (23:09) - – Generating ad campaign ideas with real examples (25:09) - – Using analogies (like basketball) to explain complex concepts (29:54) - – Where AI falls short (and why human judgment matters) (32:54) - – Mining sales call transcripts for campaign hooks (36:54) - – Turning customer objections into marketing messages (40:54) - – Repurposing podcasts, presentations, and blog posts into new formats (44:54) - – Systemizing idea generation for repeatable output (48:54) - – Closing thoughts and audience Q&A Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

#284 Brand | Dave sits down with Ari Yablok, Head of Brand at Island, to share his approach to creating a brand in the cybersecurity space. Ari shares his journey from agency life to leading the brand narrative at Island, where he helped build the concept of the "enterprise browser."Dave and Ari Cover:The key differences between category creation and strategic positioning, and why it matters for B2B marketersThe steps to building a brand story that resonates with both your internal team and your target audienceHow focusing on the last 20% of branding efforts can elevate your company above the competitionTimestamps(00:00) - - Intro to Ari (04:33) - - Rapidly Growing Enterprise Browser Company Secures $375M in Series D Funding (08:42) - - SEO Strategy vs Branding (14:09) - - How Brand is an Art and a Science (19:24) - - Challenges in Cybersecurity Branding (21:08) - - Early Stage Marketing (29:48) - - Cognitive Behavioral Branding (34:57) - - How Ari Manages Projects with the Brand Team (37:07) - - Comfortable vs. Uncomfortable Approaches to Brand Strategy (41:25) - - What Founders Really Want to Do (46:31) - - Balancing the Day-to-Day with Visionary Goals Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

Welcome back to Microdose Monday, the series where Tony and Marianna stack smaller topics into one jam-packed episode. Today's lineup covers the truth about muscle memory and how fast you can really bounce back, a six-month sugar study that busts the cravings myth, the largest metabolism study ever showing no real slowdown from your 20s to 50s, and a candid look at kids' health policy. Quick, sharp, and packed with research you can actually use, all in one episode.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(2:52) Muscle Loss & Muscle Memory
(12:59) Sugar & Cravings(22:22) Metabolism As You Age
(30:52) Make America Healthy Again (Latest Report)

#285 Marketing Leadership | In this episode, Dave is joined by Sylvia Lepoidevin, CMO of Kandji, a leading platform for managing and securing Apple devices in the workplace. Sylvia shares her journey from employee #4 to CMO at Kandji, driving the company's growth to a $850M valuation. She talks about her experience building efficient marketing teams, leveraging AI, and creating impactful brand experiences.Dave and Sylvia cover:How AI is reshaping marketing roles and enabling smaller, more efficient teamsStrategies for internal marketing that align and energize cross-functional teamsProduct launches and creative campaigns for brand-driven growthTimestamps(00:00) - - Intro to Sylvia (04:57) - - From Marketing Hire to CMO (09:42) - - Understanding Equity and Financial Outcomes (12:24) - - Wealth and Career Growth (15:04) - - Why It's Important to Have a Clear Career Narrative (19:56) - - Mastering Storytelling in Team Meetings (23:14) - - How to Engage Your Team (23:50) - - Leveraging Feedback Loops to Build a Successful Team (31:06) - - AI Is Enabling Smaller, More Efficient Teams (34:49) - - AI's Impact on Marketing (37:49) - - How Kandji Is Expanding Their Team (40:40) - - Achieving 10x Growth Through Product-Led Strategies (44:20) - - Leveraging Competitor and Apple-Specific Keywords (47:44) - - Minimizing Hiring Risk: Test Roles First Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

Highlights00:12 — Now on the Cloud Wars Top 10 growth chart, this is one of the great representations of this greatest growth market the world has ever known, and for about the sixth or seventh straight quarter, Google Cloud emerges as the world's hottest major cloud vendor, 32% growth, but Oracle and Microsoft were also rocking recently, and it overall shows a picture of enormous growth here.00:37 — Of the Cloud Wars Top 10 companies, only one, that was SAP, reported declining growth rate from Q1 to Q2, all the others went up. So let's take a look at those. As I said, Google Cloud up 32% to 13.6 billion, Snowflake, the smallest company on the Cloud Wars Top 10, also up 32% to 1.1 billion. Oracle was up 28% to 7.2 billion.AI Agent & Copilot Summit is an AI-first event to define opportunities, impact, and outcomes with Microsoft Copilot and agents. Building on its 2025 success, the 2026 event takes place March 17-19 in San Diego. Get more details. 01:03 — Those are nice numbers. But the big thing for Oracle is it has had just an absolutely explosive RPO. Oracle's RPO is $455 billion. Microsoft, another remarkable quarter growth rate of 27% of $46.7 billion. Now it's interesting that the quarter before that, Microsoft's growth rate was 20% so it went from 20 to 27. Google Cloud over the last two quarters, went from 28% to 32%.02:09 — Then if we look at AWS, 17.5% to 30.9 billion, excellent numbers, and in any, just about any other industry that would be seen as by far the best. But look at this growth rate, 17.5% for AWS, 27% for Microsoft, one of its major competitors, 32% growth rate, almost twice as high as AWS for Google Cloud. Yes, AWS is big, but it doesn't account for almost like a 2X difference there.03:47 — I think what we see with Google Cloud now that it's established themselves as a very high flyer here, but I think we're going to see Oracle to keep moving up. Microsoft, at the size of its revenue base, to grow 27% is extraordinary. Visit Cloud Wars for more.

#281 CRO | Matt is joined by Haley Carpenter, founder of Chirpy, a conversion rate optimization agency. Haley has nearly a decade of CRO experience across agency, SaaS, and eCommerce, and she's known for helping brands use research and testing to make smarter marketing decisions.Matt and Haley cover:Why CRO isn't just A/B testing, and how research should guide every optimization effortHow to approach CRO when you don't have massive website traffic, including scrappy testing methods and toolsThe role of messaging, value props, and social proof in driving higher conversions (and where B2B often lags behind DTC)By the end, you'll have a clearer picture of how to approach CRO as a system, not just a set of tests.Timestamps(00:00) - – Intro (02:09) - – Who is Haley Carpenter (03:09) - – What CRO really means (06:09) - – Research vs. testing explained (10:09) - – Where to start CRO on a website (13:09) - – Testing with limited traffic (17:09) - – Using data for smarter decisions (20:09) - – Building a culture of testing (24:09) - – How to report CRO results (29:09) - – Scrappy tools: Clarity & Hotjar (34:54) - – What B2B can learn from DTC (38:54) - – Why messaging matters more than features (42:54) - – The power of social proof (48:54) - – Common blockers to CRO success (50:54) - – A surprising test result (+7% sales) (52:54) - – Vanity metrics vs. real business outcomes (56:54) - – Closing thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

On this episode of Fitness Stuff, hosts Tony and Marianna break down the top 5 best and worst supplements, separating what is backed by research from what is pure hype. They dig into whey protein, creatine, magnesium, vitamin D, fish oil, and more to show which supplements actually deliver results, while also exposing the ones that fall flat like fat burners, detoxes, and overpriced greens powders. Along the way, they share a few honorable mentions from their own supplement stacks and explain why they use them. Fitness Stuff for Normal People is built on research, facts, and giving listeners the tools to make their own informed opinions about health and fitness.⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(4:40) Whey Protein / Protein Powder
(13:52) Magnesium
(17:33) Vitamin D + K
(21:15) Fish Oil / Omega-3
(28:47) Creatine Monohydrate(30:42) Honorable Mentions(39:21) Top 5 WORST Supplements
(40:33) Proprietary Blends
(45:10) Collagen Protein
(51:13) Fat Burning Supplements
(52:27) Detox / Cleanses
(56:54) Food Replacements

#281 Growth | In this episode, Dave is joined by Chris Walker, CEO of Passetto, and a prominent voice on LinkedIn, where he has been pushing the boundaries of B2B marketing for years. Chris shares actionable insights and tactics on social media strategy, what has changed in marketing over the last five years, and how to build effective feedback loops and flywheels.Dave and Chris also cover:The future of GTM and the evolving role of the CMOWhy sustainable growth is the only path forwardThe transformative role AI will play in B2B marketingTimestamps(00:53) - - Intro to Chris Walker (03:49) - - Managing different perspectives on social media (08:21) - - The ROI of podcasts and social media engagement (13:44) - - Why real-time feedback loops are valuable (19:19) - - Shifting from "growth at all costs" to sustainable growth (25:09) - - Rethinking marketing measurement and ROI (33:04) - - Splitting marketing teams: strategy vs. pipeline creation (40:09) - - How AI is reshaping B2B marketing teams (48:14) - - Chris's approach to creativity and focus (52:59) - - Predictions for the future of B2B marketing (54:37) - - Outro Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

What up, Beasts. Welcome back to the show! My conversation with Kelley Tyan was such a powerful reminder that health isn't about chasing the smallest body, it's about leading yourself well from the inside out. Kelley opened up about the highs of winning four bikini competitions and the lows that followed: disordered eating, body shame, and the mental crash of trying to maintain an unrealistic standard. What struck me most was how she rebuilt herself through faith, resilience, and a refusal to quit, turning pain into purpose and helping women discover their own strength. I left this conversation fired up about the truth that our worth is never tied to a scale, a stage, or a size, but to how we care for ourselves and live in alignment with who we really are.As always, I hope something lands with you today. I hope something you hear tugs at your heart strings and/or I hope you laugh.Bio: Kelley Tyan is a proud wife, mother of two, breast cancer survivor, and 4X National Bikini Champion who has transformed life's trials into a movement of faith and empowerment. As the founder of the Pray Lead Empower Movement, keynote speaker, and 2X bestselling author of Addicted to the Climb and The ONE Prayer, she equips Christian women to embrace God's promises, lead themselves well, and live with bold courage. A Top 50 podcast host and sought-after mentor, Kelley's story of overcoming depression, cancer, and adversity through prayer is a powerful testament to God's faithfulness and the strength that comes from choosing faith over fear.Music by Prymary: Sean Entrikin (my hot husband) on guitar, Chris Quirarte on drums, Smiley Sean on keyboards, Rob Young on bass, and Jaxon Duane on vocals.Connect with KelleyYouTube: https://www.youtube.com/@ChosenByJesus-CBJFree gift: The Confidence Guide: https://kelleytyan.com/start-hereLinkedIn: https://www.linkedin.com/in/kelley-tyan-626580a1/Where else can you find me?Linktree: https://linktr.ee/beautifulbeastwithinstudiosWhat if health wasn't about rules or restriction? What if it felt more like trust, ease, and actually liking the person in the mirror?I help people rebuild their relationship with food, movement, and themselves, so health becomes something you live, not something you chase.Ready for a different kind of conversation? Let's talk. No pressure.https://beautifulbeastwithinstudios.com/exploration-chat-schedulingAffiliate LinksBreakthrough Coaching Certification: If you feel called to help others heal or grow, Sean Smith's Breakthrough Coaching Certification is where that calling becomes real. It was the first step in my coaching journey and changed everything. His teaching goes deep, focusing on real emotional freedom, not surface strategies. Whether you want to coach or simply show up more fully for others, this program is a game-changer. If your heart's nudging you, take this as your sign. https://coachseansmith.ontraport.net/t?orid=27037&opid=43Opus Clip: I use Opus Clip mostly for captions, and it's a game-changer for turning long videos into usable clips. If you use my link, it supports the show, and I appreciate you big time! https://www.opus.pro/?via=1118d2Mary Kay: Listen… I've been using Mary Kay since I was 17. I'm 40 now and people still ask me what college I go to. Not really, but you get the idea. Grab your faves here: https://www.marykay.com/kaitienoelleBeastly Merch: https://beautifulbeastwithinstudios.com/merchUnveil the Beautiful Beast Within YOU!Zoom Background:By Behr

It's not easy to keep pace with constant change. If you want to stand out, you need to pivot (yes, PIVOT!), adapt, and build real connection with your audience.That's the genius of Friends, a cultural phenomenon built on chemistry, community, and conversations that felt timeless. In this episode, we're decoding its lessons with the help of special guest Lisa Cole, Chief Marketing Officer at 2X.Together, we explore what B2B marketers can learn from embracing constant pivots, building your own Central Perk with your community, and why team chemistry often matters more than individual expertise.About our guest, Lisa ColeLisa Cole is currently CMO at 2X. She's a strategic marketing leader with over 24 years of experience driving transformative growth for B2B technology and professional services. As a former CMO at Huron, FARO, and Cellebrite, she has earned industry recognition for enhancing brand positioning, optimizing demand generation, and leveraging AI to accelerate go-to-market strategies. Through her earned accolades from Sirius Decisions, Forrester, and CMO Alliance and her book The Revenue RAMP, she guides B2B leaders in achieving more with less using her proven frameworks. What B2B Companies Can Learn From Friends:Pivot, pivot, pivot. In marketing, staying still isn't an option. New channels, new buyer behaviors, and now AI advancements mean marketers are in a constant state of change. Lisa explains, “Pivot is certainly one, especially now that, it seems like every week there's a new advancement… marketing as a whole is pivot. We're constantly in a period of time in between pivots is compressing.” The same way Ross couldn't move that couch without shouting “Pivot!” every marketer today needs to be ready to shift strategy, adjust direction, and keep moving forward.Create your Central Perk. Every brand needs a place where buyers feel safe, connected, and part of something bigger than a transaction. For the Friends cast, it was Central Perk, a space where they could gather, vent, and support each other without judgment. Lisa says, “You have to create a place… where your target audience, your buyers feel safe to get together and meet and engage as a community… if you care about Central Perk for your buyers, then they'll care about you too.” In B2B, that means investing in communities and experiences where customers can be candid, connect with peers, and build trust—with your brand quietly in the background.Build team chemistry. The Friends cast worked because the chemistry was real—something greater than the sum of its parts. Marketing teams are no different. Lisa says, “Sometimes it's the chemistry that matters more than the expertise. It's not necessarily that I brought together six experts.  It's the way that they work together, sometimes is the real magic.” Great marketing doesn't just come from the smartest experts; it comes from teams (in-house, partners, or both) who click, collaborate, and push each other toward a shared mission.Quote“  I'm not necessarily saying to marketers that this cast needs to be a large in-house marketing team. I'm just simply saying that the people that are in the day-to-day business of executing marketing for your organization, that there is a chemistry between them and that they are working together in a unified way.”Time Stamps[00:55] Meet Lisa Cole, CMO at 2X[01:09] Why Friends?[01:52] The Role of CMO at 2X[03:34] The Creation of Friends[07:54] The Chemistry and Dynamics of Friends[21:59] Marketing Takeaways from Friends[32:17] The Humble Leader[37:36] Introducing Brand Gravity[48:11] 2X's Content Strategy[49:46] Final Thoughts and TakeawaysLinksConnect with Lisa on LinkedInLearn more about 2XAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

#280 Strategy | In this episode, Dave is joined by Gurdeep Dhillon, CMO of Contentstack. Gurdeep has built an impressive career leading marketing at some of the biggest names in enterprise software, from SAP to Adobe, Marketo to Zoura. Now at Content Stack, he's challenging conventional B2B marketing wisdom in rethinking how enterprise companies should approach demand generation and brand building. In this conversation, Dave and Gurdeep dive deep into why marketing is ultimately a game of memory and reputation, not just lead generation.Dave and Gurdeep cover:The role of Demand Gen in 2025 (and what's changed)Why Brand and Reputation should be prioritized over Lead GenerationProven strategies to create urgency and close sales deals in enterprise marketsA glimpse into ContentStack's team structure and how they plan for growthTimestamps(00:00) - - Intro to Gurdeep (06:51) - - Brand and Audience Marketing (08:03) - - How the Role of Demand Gen is Changing (12:13) - - Brand and Reputation > Lead Generation (17:03) - - How Contentstack is Doing Demand Gen (19:41) - - How to Create Urgency to Win Sales Deals (21:22) - - Making a Good Offer in B2B Marketing (22:38) - - Why Being Bold and Taking Risks is Important in Marketing (28:57) - - Selling Your Vision to Leadership (31:38) - - How Contentstack Has Over 10,000 Global ICP Accounts (36:21) - - Team Structure at Contentstack (41:19) - - Running Marketing and Operating a High-Performing Team (43:35) - - Setting Effective Annual Plans (45:50) - - AI's Role in Marketing (49:24) - - Closing Thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

Working out is tough, but it's even tougher when the things you're doing in the gym are holding you back. In this episode of Fitness Stuff for Normal People, Marianna and Tony go through the top mistakes most people make when training. From rest times to tracking your lifts, these are the small details that can completely change your progress. Whether you're brand new or years into lifting, catching these mistakes will save you time, energy, and frustration. You'll learn how to train smarter, not just harder, so the work you put in actually pays off. We'll cover what the research really says and give you practical ways to adjust your workouts starting today.⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(2:32) Mistake 1(10:29) Mistake 2 (19:27) Mistake 3(26:08) Mistake 4
(33:06) Mistake 5(39:14) Mistake 6

#279 Content Strategy | In this episode, Dave joins Holly Xiao from HeyGen for an unfiltered conversation about where AI and video marketing are headed. Holly leads B2B marketing at HeyGen, an AI-powered video platform, and she sat down with Dave to dig into what's working (and what's not) when it comes to creating content that actually connects.Dave and Holly cover:Why video hits differently in B2B and how to make yours stand out without blowing your budgetHow AI is reshaping the content production cycle and freeing up marketers to focus on storytellingWhy early adoption matters, and how small teams can use AI to punch above their weightYou can expect a candid, practical conversation about how to scale content, stay relevant, and make the most of AI.Timestamps(00:00) - – Intro (01:27) - – Why this conversation matters (02:44) - – AI is making marketing exciting again (03:53) - – Dave's early bet on video (05:53) - – How LinkedIn video exploded (07:10) - – ROI vs. brand building (08:25) - – From connection to conversion (10:10) - – Why video feels more human (12:16) - – “Maybe your videos suck” (14:22) - – The problem with corporate videos (16:10) - – The value of repetition and reps (18:34) - – How AI speeds up content cycles (20:51) - – Real AI tools Dave is using (22:28) - – Decks, data, and automation (24:53) - – Why creativity still wins (27:15) - – The return of the creative CMO (31:14) - – Personalized content at scale (33:13) - – AI vs. in-person experiences (35:55) - – Do audiences care if it's AI? (38:41) - – What makes an AI video work (41:18) - – Using AI to test and scale video (43:59) - – What small teams should do first (47:37) - – Final advice: be an early adopter Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

#278 Content | In this episode, Dave brings together five B2B marketers who aren't just talking about AI, they're actually using it to change how their teams work. Each finalist from the Exit Five x Walnut AI Sessions takes the (virtual) stage to demo their workflow, share results, and answer questions from the judges.Here's what you'll hear:Jillian Hoefer's “content concierge” GPT trained on proprietary research to surface stats, quotes, and data for blogs, sales decks, and thought leadershipJake Heap's workflow using Meshy + VEO 3 to turn a simple mascot into animated 3D brand characters in minutesJessica Lytle's no-code ROI calculator built in Lovable that sales reps now run live on calls to build business casesUgi Djuric's high-volume content engine that scrapes industry news and sales call transcripts, then uses AI to summarize, generate content ideas, and even score leadsAnton Ruis' AI-powered buyer brief builder that pulls real-time economic data and tailors sales messaging to specific personasIt's part workshop, part competition, and packed with creative, tactical ways to put AI to work in B2B marketing today.Timestamps(00:00) - – Dave kicks off in a tux (02:44) - – Record-breaking registrations (03:22) - – Meet the judges: Benny & Jess (08:10) - – Jillian's “victim of repurposing” intro (08:50) - – Building a “content concierge” GPT from research data (10:14) - – Injecting stats + quotes into blogs and decks (14:10) - – How one report fueled 9+ months of content (19:10) - – Jake on bringing AI into marketing ops (20:33) - – Turning a mascot into a 3D character with Meshy (21:18) - – Animating it in VEO 3 (no designer needed) (24:33) - – Cutting animation time from weeks to minutes (30:32) - – Jessica builds a no-code ROI calculator in Lovable (33:41) - – AEs use it live on sales calls (34:25) - – Adding benchmarks + transparency to ROI math (41:43) - – Ugi's AI engine scrapes + summarizes industry news (44:00) - – Training custom GPTs on expert insights (50:40) - – Anton's real-time buyer briefs from economic data (53:15) - – Tailoring briefs for CROs, enablement, PMMs (56:59) - – Judges crown the winning use case + Dave's wrap-up Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

Welcome to FWP! We are kicking off Season 1. In today's first episode, we are giving the backstory on why we started this podcast and what you can expect to hear in future episodes. We promise if you make it through the first 15 minutes, your perseverance will be rewarded as we find our groove… also strongly suggest listening to us at 1.5X speed or even 2X. TRUST US: you're gonna want to hear this episode!Help us keep recording! Drop a donation here: https://www.buzzsprout.com/698527/support We want to hear from YOU: email us ProductionsByMBK@gmail.com or DM us @forwhatpodcast on IG & TikTokYouTube (Shorts): @forwhatpodcast1Subscribe if you're down to dismantle. New episodes every week! Support the show

What if everything you thought you knew about skincare, acne, anti-aging, and hair loss was either outdated (or just plain wrong?)In today's solo-hosted episode of The Fitness Stuff (for Normal People), Tony sits down with Carter Gottlieb (aka Eviba Carter): cosmetic chemist, MD/PhD candidate, Chief Product Officer at HelloSkin, and one of the most respected voices in the skincare science world.This is not your typical skincare episode. Carter brings rare depth and clarity to topics normally clouded by hype, influencer noise, and cosmetic marketing.Together, they explore:The truth about acne: what causes it, why most “quick fixes” make it worse, and what actually worksRetinoids vs. Retinol vs. Adapalene: the gold standards for acne and anti-agingThe real reason Korean and European sunscreens outperform American ones (and how to get them)Hair loss 101: minoxidil, finasteride, microneedling, and what makes hair look thickerWhy your skin is a mirror of internal health, and how lifestyle factors like stress, sleep, and diet matter more than you thinkThe skin barrier, slugging, in-clinic vs. at-home treatments, and what to skip entirelyThe future of skincare technology, and how HelloSkin is pushing it forwardAnd yes, the story behind Carter putting a microchip in his handWhether you're battling acne, trying to keep your skin healthy as you age, or just want to stop wasting money on the wrong products, this episode cuts through the BS and gets straight to what actually works, backed by science, not hype.Carter's Recommendations & WebsiteCarter's Recommended Korean Sunscreen⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LABOR DAY SALE!!BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkout⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /monthTimestamps:(2:05) Day-of Acne Fixes(15:18) Skin-care vs. Acne-care(37:00) Skin-care + Anti-aging Essentials(48:00) Korean Sunscreen vs. USA Sunscreen(51:10) Tanning Peptides(01:01:24) Carotenoids Supplements For Skin Glow + UV Protection(01:14:44) Skin Care Routine Fundamentals(01:29:00) Slugging(01:39:30) Rise And Fall of Eviba Skincare(01:53:25) Hair Loss + Thicker Hair Essentials

Work with Jordan personally at www.ecommerceos.coWork with social commerce club at www.socialcommerceclub.comGet 27 strategies in 27 days at https://socialcommerceclub.com/pages/27-strategiesJoin Tiktok shop elites mastermind at https://www.skool.com/tiktokshopelite/aboutTikTok just forced ALL shop ads into GMV Max—and most brands feel trapped. But here's the truth: you still have control. In this video, Jordan West (CEO of Social Commerce Club, managing tens of millions in TikTok Shop ad spend) reveals the 5 critical levers you can use right now to scale, optimize, and dominate GMV Max campaigns.

This week on Fitness Stuff for Normal People, Marianna and Tony flip the script on progress in the gym by breaking down the one thing most people overlook: recovery. You don't get stronger while you're lifting, the real growth happens in the hours and days after when your body is given the chance to heal. From the second you rack the last rep to how you sleep two nights later, they walk through the full timeline of recovery and the science behind what really matters. Expect practical takeaways on nutrition, sleep, movement, and supplements, plus a look at which buzzy biohacks are actually worth it. If you're serious about getting the most out of your training, this episode is your blueprint for making recovery your ultimate performance tool.⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LABOR DAY SALE!!BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(5:29) The Physiology of Recovery(9:46) Immediately Post-Workout(27:03) Nutrition(45:54) Sleep(49:04) Active Recovery and Rest Days(57:23) Alternative Recovery Techniques: Hype vs Science

What happens when a “good job” no longer feels good enough? In this episode of the BOSS Business of Surgery Series Podcast, Dr. Amy Vertrees sits down with Dr. Yemi Lamikanra, orthopedic hand surgeon and founder of Cura Hand Surgery and Orthopedics in Atlanta, to discuss her bold decision to leave a large multi-specialty group and start her own solo practice. Dr. Lamikanra opens up about the pivotal moments that led her to seek change, including the pressures of balancing motherhood with her surgical career. She shares the strategies, resources, and mindset shifts that helped her build a practice that fits her life—and why trusting yourself is often the hardest, but most important, step. You'll learn: How motherhood reshaped her priorities and pushed her toward autonomy Why “10X is easier than 2X” when making major life changes Lessons from setbacks that became invaluable in leadership, coding, and patient acquisition How to evaluate consultants and ensure a return on investment The power of community, self-education, and intentional decision-making in private practice Dr. Lamikanra's journey is an inspiring reminder that your purpose is always bigger than your fear—and that redefining success is not only possible, but necessary. Resources & Links: Connect with Dr. Yemi Lamikandra: Website: atlantahandsurgeon.com Instagram: @atlhandsurgeon LinkedIn: Opeyemi Lamikanra, MD

This week on Fitness Stuff for Normal People, Marianna and Tony are switching things up with the very first SPLIT episode. First, they break down why the painkillers so many of us reach for after a tough workout—ibuprofen, Advil, Tylenol—might actually be stalling your progress and quietly adding long-term health risks. Then they move into the truth about THC and whether it's really helping or hurting your goals to lose fat, build muscle, and get stronger. Two conversations, one episode, and plenty of takeaways for anyone chasing real results in the gym.⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Fitness Stuff PREMIUM here!!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ALL of our complete 12-week training programsBonus episodes every FridayJust $5 /month⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Legion Athletics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BOGO 50% off for your first order + 2X points on every order after thatuse code “FSPOD” at checkoutTimestamps:(3:10) NSAIDs/Pain Killers(26:56) THC

If you're waiting to feel 100% ready before starting your business, you'll be waiting forever! But you are not alone. Most entrepreneurs think they need the perfect plan, funding, and years of preparation.  My guest, Kim Perell, proves that your most significant asset might be your willingness to embrace uncertainty and make mistakes along the way. She went from being broke at 23, sitting at her kitchen table with nothing but an idea, to selling her company for over $235 million. None of that was smooth. She's been sued, gone bankrupt, and lost her best clients, but these "mistakes" became the foundation of her extraordinary success. Kim shares her game-changing 70% rule for decision-making, what she looks for when investing in entrepreneurs, and how she navigates lawsuits and business disasters without losing her sanity.  Whether you're building your first startup or scaling your business, this conversation will radically shift how you view failure, fear, and the messy reality of entrepreneurship. "There are people who are less qualified than you doing the things that you want to do because they choose to believe in themselves. So feel the fear and do it anyway." ~ Kim Perell In This Episode: - What's the biggest mistake you've ever made? - The importance of mentorship, peer network, & a strong team - How to pitch and raise capital for your business - Dealing with disagreements and lawsuits - Common traits of successful entrepreneurs - What's your advice for young entrepreneurs? - What's the best way to find the right business mentor? - Differentiating between mentors and potential partners - How to navigate business pivots - Why building a personal brand is important - Final words of wisdom on entrepreneurship Don't miss Jen's FREE Get Paid To Speak Challenge! Grab your spot here: https://jengottlieb.ai/challenge About Kim Perell: Kim Perell is a 9X founder, 2X best-selling author, investor in 100+ companies, acclaimed speaker, and a proud mom of four. She shines as a dynamic TV and media personality on Entrepreneur Magazine's hit show Elevator Pitch. Kim regularly appears in media, including Good Morning America, The Today Show, The Drew Barrymore Show, CNBC, Fox, MSNBC, CNN Money, The New York Times, Forbes, Inc., and The Huffington Post. In her book, Mistakes That Made Me A Millionaire, Kim shares the raw, unfiltered truth about the journey to success, proving that every mistake holds the potential for a million-dollar lesson. Website: https://kimperell.com/  Instagram: https://www.instagram.com/kimperell/  LinkedIn: https://www.linkedin.com/in/kimperell/  YouTube: https://www.youtube.com/c/KimPerell  Where to find me: IG: https://www.instagram.com/jen_gottlieb/    TikTok: https://www.tiktok.com/@jen_gottlieb     Facebook: https://www.facebook.com/Jenleahgottlieb    Website: https://jengottlieb.com/    My business: https://www.superconnectormedia.com/    YouTube: https://www.youtube.com/@jen_gottlieb

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On this episode of The Table with Anthony ONeal, we're breaking down how to reset your finances this summer with 5 powerful steps that could help you 2X your salary before the year ends. If you've overspent during the summer or want to hit the ground running for fall and the holiday season, this show is your blueprint to get back on track and grow your income with intention.In this show, you'll learn:How to spot and stop the financial leaks draining your moneyWhy a mid-year money reset could make or break your 2025 goalsThe overlooked habit that helps increase income fastMentioned On Today's Show:**This show is sponsored and brought to you by Better Help!**

Most Amazon sellers dream of a 4X or 5X exit. But in reality, most Amazon brands sell for just 2.5 to 3.2X. In this episode of Built by Business, Andy breaks down why most exits are capped at a 3X multiple—and what actually moves the needle when it comes to getting paid more for your brand.   If you're thinking about selling your Amazon FBA business, or just want to build a more valuable, scalable brand, this episode gives you the playbook for maximizing valuation.   We'll cover what buyers look for, what kills your multiple, and how to reverse-engineer your business for a premium exit—even if you're not selling anytime soon.   Try Sellerboard FREE for 2-months:  https://sellerboard.com/?p=01393   Get a Free Amazon Brand Audit from the Weavos team: www.weavos.io

Want to work with us? Reach out! inquiries at milestomemories dot com Episode Description This week Citi was in the news for a few reasons. First, they have upped their transfer ratio to Accor by 2X. This might not last, but it is quite valuable. Citi also is planning to launch their new premium Strata credit card next week. While not all of the details are known, tons of rumors have leaked and we'll dive into what this card can be and how it competes with Chase, Amex and Capital One.   In other news more and more travel providers are using AI tools to crack down on travelers, but sometimes they backfire. We look at a couple of these tools and what you need to know. We also discuss: Amex's new sidecar lounge concept, how premium credit cards probably aren't worth it and why Amex is trying to make their benefits easier to use.   Episode Guide 0:00 Welcome to MTM Travel 2:52 Citi's Accor transfer mistake? 6:27 Citi's new premium credit card is coming very very soon 10:45 The rumored benefits for Citi's new card 16:28 The year of the premium credit card? 18:35 Amex's new Sidecar lounge - The lounge boom 23:42 Amex's earnings dive-in - Less breakage & slow bookings? 30:15 A new easier way to connect on international flights 35:14 AI tools and travel - Smoke detectors, Hertz scanners - Reliable? Smoke detector situation - https://x.com/_zachgriff/status/1945959030851035223?s=46&t=B9kWNUIY21TRZnc8tXrfRQ Hertz scanners - https://www.thedrive.com/news/how-to-stop-hertzs-ai-rental-car-damage-scanners-from-screwing-you DFW connection - https://viewfromthewing.com/american-airlines-makes-history-connecting-passengers-arriving-in-u-s-now-skip-security-and-customs-in-new-trial/ Amex earnings breakdown - https://viewfromthewing.com/amex-ceo-admits-we-made-benefits-hard-to-use-on-purpose-now-reveals-plan-for-even-higher-fees/ Citi Strate Elite rumors - https://milestalk.com/updated-citi-strata-elite-details-launch-date-bonus-annual-au-fee-bonus-categories-benefits/   Enjoying the podcast? Please consider leaving us a positive review on your favorite podcast platform! You can also connect with us anytime at podcast@milestomemories.com.  You can subscribe on Apple Podcasts, Google Play, Spotify, TuneIn, Pocket Casts, or via RSS. Don't see your favorite podcast platform? Please let us know!

In this throwback episode, Alex (@AlexHormozi) breaks down the five specific problems that were holding back a struggling business and how solving them led to 2X growth in just 60 days.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition