Join the Conversation is a podcast from the Student Housing Matters blog. This podcast is dedicated to providing interesting interviews with leaders from the higher education community. The blog and this podcast exist to share ideas and insights about how your student housing can do things beyond…
Today we explore the profound impact of on-campus housing on student recruitment and retention. In this episode, we sit down with Gray Bekurs, VP of Business Development at COCM, to discuss: • How on-campus housing influences a prospective student's decision to attend a particular university. • Innovative strategies COCM has implemented to make on-campus housing more appealing to new students. • The relationship between quality student housing and student retention rates. Specific features or amenities in student housing that have been shown to positively impact student retention. • COCM's approach to addressing the unique housing needs of different campuses and student populations. Gray Bekurs brings a wealth of experience and insights into how well-managed student housing can foster a supportive and thriving academic community. Tune in to gain valuable knowledge on enhancing student satisfaction and boosting retention through strategic housing solutions.
In this episode, we're chatting with Liz Toombs of PDR Interiors, about her experience in transforming student housing spaces into havens of mental well-being. Liz, a Certified Interior Decorator, has channeled her expertise into creating spaces that not only look beautiful but also promote mental health across numerous campuses. Her work, recognized by major media outlets, reflects a commitment to nurturing environments where students can thrive. Beyond her design achievements, Liz's dedication to community and empowerment, seen through her philanthropic efforts and mentorship programs, underscores the importance of supportive spaces in fostering holistic wellness. Join us as we explore how Liz Toombs crafts more than interiors; she designs sanctuaries for the mind.
I've always enjoyed the collaborative team aspect and problem-solving with clients,” - Stephanie Lachina Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of "Student Housing Matters," Emily Hill, COCM Corporate Accountant, and Stephanie Lachina, COCM Financial Reporting Accountant, sit down to discuss the integral role financial reporting plays in the student housing industry and how the financial services at COCM have evolved over the years. Emily and Stephanie delve into the various types of financial reports provided to clients and owners and how the financial reporting at COCM has changed over the years in order to meet each client's specific needs. Plus, how financial reporting services, and audit assistance have helped COCM's clients. Listen in to learn about the role of financial reporting in the student housing industry and the crucial role it plays in fostering problem-solving for the site directors and owners. Topics Covered Emily and Stephanie share their career paths and how they entered the field of accounting The various types of financial reports COCM provides to clients and owners How COCM customizes reports to meet client-specific needs How the financial reporting at COCM has evolved over the years How the financial reporting services, including timely reporting, support, and audit assistance have helped COCM's clients The importance of collaboration with site directors and owners to better understand their operation needs and offer support Resources Student Housing Matters Podcast Connect with Emily Hill Emily on LinkedIn Connect with Stephanie Lachina Stephanie on Lnkedin Connect with COCM Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Email media@cocm.com
"I think that the important part is making sure that we have a variety of voices at the table... looking at what their concerns are and their perspective. That's going to be important as the DEI (Diversity, Equity, and Inclusion) task force moves forward," - Kern Williams Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." College campuses are the pulse of the political landscape, and it's crucial to engage the right people in the conversations to incite change. On this episode of "Student Housing Matters," Dr. Mecca Marsh, Corporate Support Specialist for COCM sits down with Corey Reedy, Vice President of Operations, and Kern Williams Regional Vice President to introduce and discuss the DEI (Diversity, Equity, and Inclusion) task force at COCM. They share how the task force came to be at COCM and the significance of having a variety of voices and perspectives addressing the unique needs and experiences of ALL individuals. Listen in to learn how these professionals are navigating the complex landscape of student housing and the various means the DEI Task Force is employing to improve inclusion, celebrate differences, and create a welcoming environment within COCM. Topics Covered Diversity, Equity, and Inclusion in education: How the formation of the DEI Task Force at COCM has evolved to support the holistic well-being of ALL employees Discover how the task force has adapted to include those in the LGBTQ+ community and to address a broader range of issues in the legal and social landscape The major accomplishments of the DEI Task Force over the past 3-4 years The impact of the COVID-19 pandemic in highlighting the need for DEI education to address challenges in marginalized communities The role of the DEI task force in building a legacy and the future for DEI efforts at COCM How the task force is toward alignment with the school's values in a continuous mindset of improvement and forward movement How listeners can join COCM to be a part of the legacy Resources Student Housing Matters Podcast Connect with Corey Reedy Corey Reedy at COCM Corey Reedy on LinkedIn Connect with Kern Williams Kern Williams at COCM Kern on LinkedIn Connect with Dr. Mecca Marsh Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Dr. Marsh on LinkedIn Email media@cocm.com
“Housing is a critical activity that relates directly to the status of the university, and if it's not healthy, the rest of the institution is not either,” - Doug Brown, President, COCM Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of "Student Housing Matters," Gray Bekurs, Vice President of Business Development sits down with Doug Brown, President of Capstone On-Campus Management (COCM) to discuss COCM's implementation of the Student Housing Calculator for use in forecasting housing demand based on historical data and enrollment trends The conversation explores how and why the Student Housing Calculator was created, how the calculator simplifies what seems like a complex problem, and the importance of understanding the critical parameters necessary for filling housing relative to enrollment. Listen in as Doug shares interesting stories related to the use of the Student Housing Calculator, the outcomes on long-term planning, and how this innovative tool is helping institutions in the student housing industry make more informed decisions to manage housing resources more effectively. For more information on the Student Housing Calculator visit Capstone On-Campus Management or click here. Topics Covered Doug shares how and why the Student Housing Calculator was created The critical parameters for understanding occupancy and filling housing relative to enrollment Why the first time-to-college student product is so important The key indicators and data the Student Housing Calculator uses to calculate housing occupancy and yield The biggest difference between the housing calculator and market studies in determining who to build for in the future How the Student Housing Calculator helped one struggling institution realize they could close a building for renovations without a shortage of beds Why the Student Housing Calculator is available free of charge and how it will help people in the housing industry Resources Student Housing Calculator Student Housing Matters Podcast Connect with Doug Brown Doug at COCM Doug on LinkedIn Connect with Gray Bekurs Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Gray at COCM Gray on LinkedIn Email media@cocm.com
"Strike up conversations with everyone you possibly can while you're at conferences, you never know what threads will come from them. Thank you, Doug, for talking with me on a bus ride, oh, so many years ago. And [to COCM] for being such engaged participants in addressing leadership issues for the fellows," - Dr. Sharon McDade Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of Student Housing Matters, Alton Irwin, Director, and Chief Marketing Officer at COCM, sits down with Dr. Sharon McDade to discuss her involvement with COCM and the Fellows Program of the American Council on Education (ACE). Dr. Sharon A. McDade, a seasoned higher education leader, is the senior executive leadership and search consultant with Greenwood Asher & Associates' leadership and strategic services, specializing in searches for educational leaders and organizational development. With an illustrious background, Dr. McDade's impact extends globally, encompassing diverse leadership programs, keynotes, and scholarship, making her a prominent figure in advancing leadership in higher education. The conversation explores Sharon's experiences in leadership development and higher education and her interactions with COCM, particularly her engagement in the Fellows Program case study involving Pennyfield College. Listen in as she shares stories of her collaborative relationship with COCM leaders Doug Brown and others, highlighting how their expertise and innovative ideas contributed to the Fellows Program of the American Council on Education (ACE) and the impact of her leadership development initiatives within the higher education community. Topics Covered Dr. McDade discusses the role of leadership development programs in promoting leadership positions, particularly for women and individuals of color The impact of the ACE Fellows Program The collaborative partnership between Dr. Sharon McDade and COCM (Capstone) in enhancing the Fellows Program's case study including the Pennyfield College simulation Dr. McDade's transition to Greenwood Associates and her role in facilitating strategic planning processes for various higher education institutions The far-reaching effects of leadership development initiatives in the higher education landscape Connect with Dr. Sharon McDade Greenwood/Asher & Associates, LLC Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
What makes a Director of Facilities successful in leading their maintenance team? It's more than just showing up and doing the job. And it's more than just taking good care of the facility. Success comes from taking care of the students and staff as well, building relationships with them as people to make sure they have what they need to thrive. Chris Adams is Director of Facilities for The Village at the University of South Florida, Chanal Alford (better known as Al) is Director of Facilities for Millennium Hall at Towson University, and Hermond Lawson serves as Assistant Director of Facilities for Walker Avenue Apartments at the University of Maryland, Baltimore County. On this episode of Student Housing Matters, Hermond, Chris and Al join host Jeremy Steed to explain how they got their start in facilities maintenance at COCM and share their experiences working at different sites in multiple roles. Hermond, Chris and Al discuss how campus maintenance has evolved since the 2000s, describing why ongoing training is crucial for their teams and how the design of the facilities themselves have changed to benefit students. Listen in to understand how Hermond, Chris and Al build a culture of respect and transparency on their teams and learn how their genuine care for staff and students contributes to their success! Topics Covered How Hermond, Chris & Al got their start in facilities maintenance at COCM Hermond, Chris & Al's experiences working at different COCM sites in multiple roles How facilities maintenance has evolved since the 2000s What Hermond learned from the students he was teaching to answer maintenance calls Hermond, Chris & Al's appreciation for the support they receive from COCM leadership The ongoing education and training required for maintenance teams How Hermond, Chris & Al build a culture of respect and transparency among their teams How the facilities themselves have changed over time to benefit students Connect with Hermond, Chris & Al COCM Operations & Management Connect with Jeremy Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Jeremy on LinkedIn Email media@cocm.com
"The great thing about Capstone is it gives you the ability to get some skills that you wouldn't have, otherwise, for years. Especially because in housing, it's not like you're back in the office somewhere, just pushing paper; you're right there on the frontline with students," - Patrick Savolskis Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of Student Housing Matters, Alton Irwin, Director, and Chief Marketing Officer at COCM, sits down with Patrick Savolskis, one of the very early employees of COCM. Patrick Savolskis is the Executive Director Purchase College Association at SUNY-Purchase. He has over twenty years of success both in higher education and private industry. Patrick spent five years in the privatized student housing market managing properties and working with development teams for new construction and turning around failing properties by building a solid staff and focusing on what was important at each property. During the conversation, Patrick shares interesting stories and reminisces about the early days of COCM, where meetings took place in hotel rooms, highlighting the company's humble beginnings and expresses admiration for COCM's growth. Listen in as Patrick reflects on what he learned from his time at COCM, the valuable skills he gained, and how they've served him in his work life post COCM. Plus, he shares his advice with new employees of COCM. Topics Covered How Patrick came to COCM and the roles he served in during his tenure COCM—the early days: small teams and humble beginnings Patrick's career post COCM The value of working at COCM, learning atypical skills, and working for a family-like organization Why leadership that helps you succeed is better Patrick's advice for new employees of COCM Connect with Patrick Patrick Savolskis - Purchase College Association Patrick on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
"I've really enjoyed working with Capstone. Capstone is truly a learning organization, and our relationship has evolved over time. I've never doubted that we had their attention. I appreciate that commitment to the project and making sure the resident life experience is where it needs to be," - George Frasier, Green River College Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of Student Housing Matters, Masha Sapper, SVP of Business Services at COCM, sits down with George Frasier of Green River College. George Frasier is the Vice President for College Advancement and Executive Director of Green River College Foundation. George is a non-profit executive and development professional with 28 years of experience and is passionate about supporting the educational dreams and aspirations of Green River Community College students. George discusses his role at the Green River and the college's focus on meeting students where they are, helping them find their path, and the transformative power of education in the community college and vocational space. Listen in as George shares the significance of student housing at Green River, its integration into the college's mission, the instrumental role that COCM played in fostering a collaborative and supportive environment for students, and his personal stories and experience working with several COCM staff members. Topics Covered George's background and his role at Green River College What didn't work, and the three partners that worked toward the integration of student housing into Green River's mission The pandemic's impact on Green River's international population and their adaptive changes The evolution and success of the management partnership with COCM and the importance of strong partnerships in ensuring student success George shares his personal stories and positive experiences working with COCM employees The transformative power of education in the community college setting Connect with George Leadership Team - Green River College George on LinkedIn Connect with Masha Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Masha at COCM Masha on LinkedIn Email media@cocm.com
"It was just this juxtaposition of people from very different places with their heads down working on stuff. And I thought, you know, this is going to work, and it's going to work well. And everything that we couldn't have hoped for, and more has happened. And I'm very appreciative." - Sheri Stoll Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of Student Housing Matters, Alton Irwin, Director, and Chief Marketing Officer at COCM, sits down with Sheri Stoll of Bowling Green State University in Ohio, one of Capstone's esteemed long-time clients. Sheridan (Sheri) Stollis the Vice President for Finance and CFO at Bowling Green State University (BGSU). With a background in public higher education, she previously held positions at Kent State and Northeast Ohio Medical University. With over 16 years of experience at BGSU, Sheri has played a vital role in the university's financial management and strategic decision-making processes. During the conversation, Sheri reflects on her early career in public accounting, the unexpected path that led her to BGSU, and her behind-the-scenes insight into the vibrant campus culture at BGSU and its impact on the students there. Listen in as Sheri shares the dynamic partnership between BGSU and COCM, the challenges they faced along the way, and how the reassurance of having a trusted partner paved the way for their successful long-term collaboration. Topics Covered Sheri's early career in public accounting and pursuit of an MBA The campus culture and student experience at BGSU The housing management partnership between BGSU and COCM and the challenges they faced when getting starting The benefits of a long-term partnership and stable on-site presence brought by COCM The continuous support and resources provided by Capstone Connect with Sheri Stoll Sherideen S. Stoll, C.P.A. Sheri on LinkedIn Connect with Alton Irwin Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
"COCM is receptive to hearing from their team. So…speak up if there's something that you need or have feedback on. Most people are really willing to listen and work with you to help create something better."— Dr. Amy Lorenz Join us as we celebrate COCM's 20th anniversary with the theme "Honoring the Past, Celebrating the Present, and Building the Future." On this episode of Student Housing Matters. Alton C. Irwin, Director, and Chief Marketing Officer at COCM, sits down with Dr. Amy Lorenz, former COCM student housing professional and current Director of Residence Life at the University of North Florida. Dr. Amy Lorenz is a highly experienced professional in the field of student housing. In her current role at the University of North Florida, she oversees the residence life team, including the Assistant Directors of Residence Life and the Residence Life Coordinator of Educational Initiatives. As a valued member of the Housing and Residence Life Senior Leadership team, Amy brings a wealth of expertise to her position. During her conversation with Alton, Amy reflects on her time at COCM, the memorable traditions and the lasting connections she made with colleagues across multiple campuses, and her active participation in women's leadership. Listen in to learn more about Amy's journey with COCM, her journey from COCM to the University of North Florida her current role as the Director of Residence Life, and her valuable advice for new COCM employees. Topics Covered Introduction to Dr. Amy Lorenz and her roles with COCM at Marshall University and Bowling Green State University Amy shares memorable experiences, traditions, and stories about women's leadership initiatives during her time at COCM The transition to the University of North Florida and Amy's current role as Director of Residence Life Amy's advice for new COCM employees Connect with Dr. Amy Lorenz Amy Lorenz @UNF Connect with Alton Irwin Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
"You've got something unique here with COCM with so many different types of schools. One of the things I loved about COCM is the ability to move on within the company and grow and progress. I would really encourage people to do that as much as possible. It's really worth it,"— Erik Elordi Join us as we celebrate COCM's 20th anniversary with the theme "honoring the past, celebrating the present, and building the future." On this episode of Student Housing Matters, Alton C. Irwin, Director and Chief Marketing Officer at COCM, sits down with Erik Elordi, a former COCM staff member and now the Director of Campus Services at the University of Idaho. Erik shares his journey of how he came to work with Capstone On-Campus Management (COCM), his initial hesitation in working for a third-party company, and the story of what made him decide to apply. He discusses his various roles within the company, the challenges he faced during the COVID-19 pandemic, and how he utilized his skills in different ways to support the company. Listen in to learn about his experience at COCM and the organization's impact on student outcomes. Plus, what his current role as Director of Campus Services at the University of Idaho entails and his advice as a former COCM employee for employees new to the company. Topics Covered Erik's introduction and his journey to COCM Erik shares his initial hesitation about working for a third-party company and the story of what convinced him to apply The challenges presented by the COVID-19 pandemic Erik's role at the University of Idaho as the Director of Campus Services The impact of COCM and on-campus housing on student outcomes and graduation COCM's support for professional development and the all-around person Erik shares his advice for new employees at COCM Connect with Erik University of Idaho Contact Housing & Residence Life Connect with Alton Irwin Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
"I may not have direct contact with our clients and owners and residents, but when I can fix a problem, or solve an issue for someone, that's what gives me satisfaction every day," — Tamiko Thompson Join us as we celebrate COCM's 20th anniversary with the theme "honoring the past, celebrating the present, and building the future." On this episode of Student Housing Matters, Kern Williams, COCM's Regional Vice President, sits down with Tamiko Thompson, Accounts Payable Manager, who has been with COCM since March 1997. Tamiko shares the story of her unexpected hiring at COCM and her initial impression of the company. Then she reflects on the evolution and remarkable changes she has witnessed over the years, with a focus on the transformative impact of technology on the accounts payable process. Gain valuable insights from Tamiko's extensive experience as she shares the essential role of remarkable service, the unwavering commitment to excellence in student housing management, and her anticipation for what lies ahead at COCM. Plus, discover what brings her the greatest satisfaction in her role as the Accounts Payable Manager. Topics Covered Tamiko shares her journey to COCM and her initial impressions of the company Tamiko's role as the Accounts Payable Manager and the daily functions of the AP process The changes Tamiko has witnessed over the years, including technological advancements and the vendor verification process How COCM has evolved over the years by embracing innovation while maintaining a strong focus on exceptional service The #1 thing that brings Tamiko satisfaction in her job The significance of remarkable service and its impact on client satisfaction Tamiko's anticipation for the future at COCM, including plans for continued growth and success How COCM's 20th-anniversary celebration reflects the company's commitment to progress and excellence in student housing management Connect with Tamiko and Kern Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Email media@cocm.com
In this episode of the Student Housing Matters Podcast, host Alton Irwin, Chief Marketing Officer COCM, celebrates the 20th anniversary of Capstone On-Campus Management by looking back at the company's early days. He is joined by three longtime employees of COCM: Doug Brown is the President and Founder of COCM. Doug's passion for higher education and dedication to fostering partnerships have been instrumental in shaping COCM's success. His visionary leadership has led the company to become a leader in managing student housing, challenging industry norms, and setting new standards along the way. Michelle Smith, the Regional Vice President at COCM, drives growth and exceeds expectations through exceptional leadership. With a talent for building strong university relationships and mentoring her team, Michelle's contributions have made a lasting impact on the student housing industry. Marsha Sapper, the Senior Vice President for Business Systems at COCM, brings extensive expertise and invaluable insights to the company. Marsha's commitment to innovation and ability to navigate complex challenges have made her an invaluable asset to COCM's success in the dynamic student housing landscape. The discussion kicks off with the guests sharing how they came to join COCM, and Doug shares a behind-the-scenes look at the events that led him to establish COCM. The conversation then delves into memorable moments from the early days of COCM and reflections on the company's growth and the importance of promoting from within. Join Alton and the guests as they reflect on the journey of COCM, from its humble beginnings to becoming a leader in managing student housing. Hear their stories, insights, and the lessons they've learned along the way. Topics Covered Reflecting on 20 years: celebrating COCM's journey of success, innovation, and impact The journey begins: how COCM found its footing in the student housing industry Insights into the early days of hiring at COCM How COCM built strong relationships with universities Revolutionizing the approach to managing student housing programs The key to transforming troubled projects into success stories Nurturing talent and cultivating long-term employee success How COCM provides career acceleration and diverse exposure Sharing the lessons learned: wisdom and advice for new employees entering the student housing field Connect with Doug Brown Doug on LinkedIn Connect with Michelle Smith Michelle on LinkedIn Connect with Marsha Sapper Marsha on LinkedIn Connect with Alton Irwin Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton on LinkedIn Email media@cocm.com
For Maria Saad, of the COCM team providing guidance and making a positive impact on students' lives is not just a job—it's a passion. On this episode of Student Housing Matters, Maria sits down to share her insights on the student housing industry. As someone who believes that 'it's more of a learning experience for the students,' Maria shares why she ‘is passionate about providing guidance and making a positive impact on student's lives and why, for her, 'it's all about the experience' and 'making that connection' with students. In this episode, Maria takes us on a journey through her experiences from her multifamily background to her current role at CSCM. We discuss the challenges facing the industry today and Maria shares her wisdom on how to create a successful student housing experience that goes beyond the classroom and the importance of providing guidance and teaching moments for students who are living on their own for the first time. Maria also shares her experience attending Lease Con and the profound impact it had on her approach to creating a positive living experience for students. She shares several strategies for personifying the brand and becoming the experience, which is the biggest focus for her and her team in driving growth and making a connection with students. Listen in to hear Maria's unique perspective on the importance of creating a positive living experience for students and the impact it can have on their lives. Topics Covered Maria shares her background in multifamily housing and transition to student housing The importance of providing guidance and teaching moments for students The impact attending Lease Con had on Maria The importance of transparency in student housing How Maria and her team approach creating a positive living experience for students Key strategies for becoming the experience and personifying the brand in student housing The impact that Maria hopes to leave on the student housing industry. Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com
“It's been an interesting, interesting time since early spring of 2020. And I think what we have learned are some lessons about how we can better provide service for both our students and our employees… Those folks on the front line really are the key to our success. We know that, and we're going to work really hard to make sure they understand that we understand that.” —Jeremy Biddy Jeremy Biddy is the new Executive Vice President of Operations at COCM. He began his professional career working to prevent shoplifting at Kmart before transitioning to an opportunity in student housing at Spring Hill College in July of 2002. In 2008, Jeremy joined the team at COCM, where he has served as Site Director, Regional Manager, Regional Vice President and Senior Vice President of Operations. On this episode of Student Housing Matters, Jeremy joins host Alton Irwin to share his journey from Kmart to COCM, discussing some of his mentors in student housing and what they taught him about putting students and staff first. Jeremy describes what he is most looking forward to in his new role, sharing his goals around applying best practices across the COCM portfolio and leveraging technology to work smarter, not harder. Listen in to understand Jeremy's commitment to delivering top-notch service and learn how he plans to support students and staff as COCM's new EVP of Operations! Topics Covered Jeremy's first job out of undergrad as District Loss Prevention Manager for Kmart What inspired Jeremy to pursue an opportunity in the Housing Department at Spring Hill College Jeremy's many roles at COCM since he joined the team in July 2008 Some of Jeremy's mentors in student housing and what he learned from them about putting students and staff first What Jeremy is most looking forward to in his new role as EVP of Operations at COCM Jeremy's goals to apply best practices across the COCM portfolio and leverage technology to work smarter, not harder Jeremy's commitment to support sites in delivering top-notch service Connect with Jeremy Jeremy on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
"I think I'm the proudest of how much growth we've had. By expanding, we got to get on so many different diverse campuses. And we get to meet so many different administrators in the business of student housing, and that gives you the opportunity to provide jobs for folks, which gave me all the interactions I've had with the incredible employees we've had through the years." — Sandy Hill Sandy Hill began her career in student housing as a desk attendant in 1979 and has served as the Executive Vice President of Operations at COCM since 2003. On this episode of Student Housing Matters, Sandy joins host Alton Irwin to discuss how she came to COCM. We'll discuss her years with student housing, beginning as a desk attendant to the famous student she acted as a residence assistant for and her transition to COCM in 2003. Sandy will share the highlights of her career and the most memorable figures she met along the way. Listen in as she reflects on her years in student housing, her more memorable mentors along the way, what's next for her in her journey, and her parting advice for everyone at COCM. Topics Covered How Sandy was introduced to student housing What brought Sandy to COCM What Sandy is most proud of from her years at COCM The surprising FAMOUS person Sandy served as a residence assistant for The most influential people in Sandy's on-campus housing career journey The two people who taught her the most in her career The story of difficult but necessary growth The priceless lessons she learned along the way in her career Coming full circle: What's next for her in her journey Where Sandy will be moving to for her retirement Sandy's #1 piece of advice for everyone at COCM Connect with Sandy Sandy on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
Web3 is coming and it will revolutionize the internet and how we transact business in all aspects of our lives. In the student housing arena, technologies like blockchain and smart contracts can offer digital credentialing, making the real estate process faster, more efficient, and even more secure. But, like with all new technologies, many new terminologies are being bandied about, with more questions than answers. So how can we begin to understand these technologies and how they will be employed in student housing? Michael Huereque is an entrepreneur with unique experiences in traditional and non-traditional media and marketing. As the founder and former executive vice president at Agency Fifty3, Michael managed marketing services for over 1000 communities and helped the agency bring home 68 awards and six years, including being voted a top place to work. For the last two years, Michael has switched gears, taking a deep dive into studying Web3 and how it will drastically change the way we do business in the future. On this episode of Student Housing Matters, Michael joins host Brittany Pieper to discuss what Web3 is and his mission to bring it into the multifamily and student housing industry. Listen in for Michael's insight on technologies such as blockchain and smart contracts and how they work in student housing. He'll share how student housing industry leaders can prepare to use these new technologies to recruit and retain residents. Plus, why he wants to use blockchain to revolutionize the way things work in multifamily housing. Topics Covered Michael shares what Web3 is How blockchain works How smart contracts originated with the invention of vending machines How smart contracts streamline the contractual process in real estate How industries like healthcare are already successfully using smart contracts The difference between a centralized and a decentralized system Why decentralized is a safer alternative for your crypto wallet The possible applications for the metaverse for multifamily and student housing and the resident experience How industry leaders can prepare to recruit and retain residents using these new technologies Why Michael wants to revolutionize the way things work in multifamily housing Connect with Michael Michael Huereque on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com
Sexism, racism, and economic and educational inequality are just some of the significant challenges and barriers women face today. There are gender injustices everywhere, and women often struggle to make their voices heard. So, what can student housing organizations do to make gender equality a priority? Hannah Mountford serves as the Director of Facilities and Operations at Roundtree commons. As a hard-working team player, she takes great pride in her master's degree focused on Counseling Education with an emphasis on Student Affairs from Mississippi State University. On this episode of Student Housing Matters, Hannah joins host Brittany Pieper to discuss why she chose COCM, the importance behind her position within the Women's Alliance, and the impact the Women's Alliance has on the student housing industry. Hannah shares several examples of how the Women's Alliance is creating a safe space for members of COCM to share concerns, network, and champion one another. Listen in for Hannah's insight on how the Women's Alliance advocates for women by bringing people together and helping them feel valued and recognized, giving them a voice so the critical conversations that need to happen for more equality can happen. Topics Covered How she came to be the Director of Facilities at COCM in Plattville, Wisconsin Why COCM was the right choice for her at this point in her career What the Women's Alliance at COCM is Why Hannah wanted to become involved in the COCM Women's Alliance How the Women's Alliance helps create a safe space for members of COCM to champion for one another The impact Hannah hopes to make with her involvement with the Women's Alliance How cultivating connections in a safe space can help vital gender equality conversations take place Why transparency is critical in student housing Hannah shares her goals for the Women's Alliance and COCM Connect with Hannah Hannah on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com
It's one thing to see photos or even watch a two-dimensional video of a student housing complex you're interested in. But what if you could experience what it's like to walk around the apartment, sit by the pool and even play cornhole with other students on the property—from anywhere in the world? Or even well before the property is built? Rami Kalla is Founder of Point in Time Studios, an award-winning video production company and marketing firm that creates engaging content, photo-realistic renderings and VR tours for several well-known brands in the student housing space. With a goal to help clients maximize their content across all channels and put more heads in beds, Rami and his team have helped clients successfully recruit and retain students year after year. On this episode of Student Housing Matters, Rami joins host Brittany Oliver to explore how immersive marketing takes people to another world and explain why it's a game changer for marketing in the student housing space. Rami discusses the future of immersive technology, describing how VR glasses are likely to evolve and what the hardware will be capable of in the years to come. Listen in for Rami's insight on lifestyle photography as a marketing strategy in student housing and learn how Point in Time's technology can help your company or organization meet its lease-up goals. Topics Covered How Rami's early passion for film translated to a career in marketing for student housing How immersive marketing takes people away to another world Rami's first experience with virtual reality and why he knew it would be a game changer for marketing How VR allows students to experience an apartment and its amenities well before it's built in a fully immersive, hyper-realistic environment The future of immersive technology and how it's likely to affect student housing How VR and AR glasses are likely to evolve and what the hardware will be capable of How Rami thinks about people who are slow to adopt immersive technology and want a human touch How Point in Time's technology helps companies and organizations meet their heads-in-beds goals Why Gen Z responds to lifestyle photography as a marketing strategy A case study of how Point in Time helped a client explain roommate matching through 15-second animated videos Connect with Rami Point in Time Studios Point in Time on Instagram Point in Time on Facebook Point in Time on YouTube Email rami@pointintimestudios.com Rami on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources The Metaverse vs. Virtual Reality 1994 GMA Segment on the Internet 2022 InterFace Student Housing Conference Brent Little at Fountain Residential Partners
Women and other minorities often struggle to make their voices heard, especially in the tech industry. But Erica Steele proves that a dynamic, young Black woman can rise through the ranks and become a C-suite leader in the technology space. Erica is the Chief Marketing Officer for the proptech startup EZ Turn, where she oversees the planning, development and execution of all marketing and advertising initiatives for the company. On this episode of Student Housing Matters, Erica joins host Brittany Oliver to explain how she landed in the student housing industry and walk us through a day in the life of a CMO in the tech world. Erica describes the challenges she faces as a Black woman in tech and offers her take on the next big disruption in the way we market student housing. Listen in for Erica's advice to aspiring female leaders in the industry and learn how she is empowering women to become the best version of themselves! Topics Covered How Erica landed in the student housing industry How her previous experiences prepared Erica for her current role A day in the life of a CMO in the tech world Why marketing is usually the last place organizations want to invest How marketing professionals can leverage data to prove their value The next big disruption in the way we market student housing What challenges Erica faces as a Black woman in tech and how they impact her personal growth and development Erica's advice to aspiring female leaders in tech or marketing What excites Erica about the future of proptech and student housing Empowering women to be the best version of themselves Connect with Erica EZ Turn EZ Turn on YouTube EZ Turn on Instagram EZ Turn on Facebook EZ Turn on LinkedIn The Prop Ops Podcast Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com
Do you seem to have the same issues with turn year after year? Are you still using paper lists? And communicating with vendors in a fragmented way? What if you could use a proptech platform to streamline the process, making turn season (and many other aspects of your student housing operations) run much more smoothly? CEO Chase Minnifield and COO Lincoln Ogata are the cofounders of EZ Turn, the world's first property project management software. The EZ Turn web portal and mobile app helps student housing professionals manage the day-to-day operations of their facilities, including the turn process, quarterly inspections, scheduling and communication with students and service providers. On this episode of Student Housing Matters, Chase and Lincoln join host Brittany Pieper to discuss the challenges the student housing industry faces in terms of maintenance and operations and describe how sites of any size can benefit from EZ Turn technology. Chase and Lincoln explore why the current generation of students demands more from operations teams, offering advice on how to communicate with residents and give them an avenue to air complaints. Listen in for Chase and Lincoln's insight on automating the turn process and leveraging proptech data to make it faster, easier and more efficient! Topics Covered How Chase's experience as a turn services vendor inspired him to build EZ Turn How Lincoln's background in the Navy's construction battalion led him to student housing EZ Turn's role as the original property project management tool and why it's useful for a site of any size The challenges the student housing industry faces in executing quarterly inspections Why the current generation of students demands more from operations teams Chase & Lincoln's advice on communicating with students and giving them an avenue to air complaints Chase & Lincoln's predictions re: disruptions likely to change student housing operations Chase & Lincoln's experience running a minority-owned business Automating the turn process and leveraging data to make it faster, easier and more efficient The impact Chase & Lincoln want to have on student housing and proptech Connect with Chase & Lincoln EZ Turn EZ Turn on Instagram EZ Turn on Facebook EZ Turn on LinkedIn Chase on LinkedIn Lincoln on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources Helping Hand
Storytelling is a powerful teaching tool. It helps us engage with history and make sense of complex ideas. Telling stories is also an effective way to demonstrate the value of a business or organization and help consumers make informed decisions. So, what does that mean for us in the student housing industry? How can we best use storytelling to communicate with students, their parents and each other? F.J. Talley is a career educator with more than 40 years of experience. He began his career in student affairs and has since served as Dean of Students, Adjunct Professor, Associate Provost and President of a small college in Michigan. Seven years ago, F.J. added published author and professional copywriter to his resume, penning several novels as well as a blog entitled Helping Your College Student Succeed. F.J. also writes blogs, e-newsletters and case studies for businesses selling to colleges and universities. His first non-fiction title, Parenting a College Student, is due out in June. On this episode of Student Housing Matters, F.J. joins host Brittany Pieper to discuss the power of story in helping us frame our lives and make important decisions. F.J. explains how case studies lend credibility to a business and where to share these stories for maximum benefit to your organization. Listen in for F.J.'s insight on using blog content to demonstrate market authority and learn how to leverage storytelling as a marketing tool in the student housing space. Topics Covered How the challenges F.J. faced in his first year as an undergraduate informed his decision to pursue a career higher ed What inspired F.J. to add writing to his professional resume The power of stories to help us frame our lives and make important decisions How case studies lend credibility to a business like COCM F.J.'s insight around the 2 main types of case studies Where to share case studies for maximum benefit to your organization How blogs demonstrate market authority in the student housing industry and F.J.'s advice on how often to publish new blog content The role of collaboration in making great things happen (in student housing and beyond) Connect with F.J. F.J.'s Website F.J. on Twitter F.J. on Facebook Helping Your College Student Succeed Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources Books by F.J. Talley National Novel Writing Month
The bar for providing an unforgettable student housing experience gets higher every year. And it's crucial for a student housing community to develop a digital marketing strategy that showcases its differentiators and truly stands out from the rest. That's where a strong agency collaboration comes in. Matt Pavlick is President at GRO, a full-service digital marketing agency that specializes in student housing. GRO serves 200 communities in 100 markets, leveraging proven digital marketing strategies to reach 100% pre-leased well ahead of schedule. Matt earned the Student Housing Business Innovator Award for Best Digital and Mobile Marketing Campaign two years running, and his team is dedicated to helping student housing communities develop their identity and execute multi-channel marketing strategies that generate opportunities and put heads in beds. On this episode of Student Housing Matters, Matt joins host Brittany Pieper to discuss what owners and operators should look for in a partnership with a digital marketing agency and describe what communities with limited budgets can do to build an online presence. Matt offers his take on holistic versus paid advertising, explaining where to invest your ad dollars and how to take advantage of video as part of a successful organic social media strategy. Listen in for Matt's insight on digital marketing in the metaverse and learn how your student housing community can stay competitive and maintain authentic, human connection in the quickly evolving online world. Topics Covered Matt's journey to starting a digital marketing agency that serves the student housing industry What Matt learned from other industries that lends to his success in marketing student housing online The ownership mentality and proactive, customized approach owner-operators should look for in a partnership with a digital marketing agency Why Matt recommends paid search advertising for communities with limited budgets The benefit of maintaining an online presence through SEO or a limited brand awareness campaign—even if you're leased up to 100% Why Matt suggests having real estate in paid ads, the local maps pack and the top organic listings on Google Matt's insight on the importance of short-form video as part of a successful organic social strategy Why advertising dollars don't go as far on TikTok as other social media platforms Matt's take on virtual reality, the metaverse and the future of digital marketing What makes one-on-one, in-person interactions the most powerful marketing strategy of all Connect with Matt GRO GRO on Instagram GRO on Facebook GRO on LinkedIn Matt on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources Google Business Profile Google Paid Search
Circumstances in our world have challenged individuals to be resilient in ways they never have before. The pandemic was new territory for all of us. As our world is changing, we need to activate new skills in order to land on our feet. Mental toughness is believing you will prevail when confronted with the unknown. So, how do you develop the mental toughness that will see you through? LaRae Quy grew up on a remote cattle ranch in Wyoming. Her influences there prepared her for her 24-year career as an undercover counterintelligence agent and spokesperson for the FBI in Northern California. Her upbringing, combined with her career achievements, helped her develop the mental toughness required to survive in environments of great risk and uncertainty and the survival skills she would need to navigate life. On this episode of Student Housing Matters, LaRae joins host Brittany Pieper to discuss how the student housing industry can benefit from team members receiving training on mental toughness, and how mental toughness aids individuals and organizations. Listen in as LaRae shares her journey toward developing her own mental toughness and offers listeners strategies for failing forward, balancing burnout and mediocrity, and suggestions for safe spaces in which to develop mental toughness. Topics Covered How growing up on a remote cattle ranch prepared LaRae to overcome life's obstacles LaRae's definition of mental toughness and why she believes is it so essential for Gen Z What makes strong-minded individuals unique according to LaRaeThe 4 key components of resilience Why high ideals play a bigger role in defining mental toughness for Gen Z The biggest risks individuals face in developing a strong mindset Key strategies for individuals and organizations to develop mental toughness in a safe space low risk way How the student housing industry can benefit from mental toughness training Connect with LaRae LaRae Quy LaRae on Twitter Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources Secrets of a Strong Mind Mental Toughness Assessment
There are over 100 languages spoken at Queens College. It is one of the most diverse higher education institutions in the United States. So how can other colleges, universities, and companies across the country become more proactive in their diversity efforts? Frank Wu is the first Asian American President of Queens College in New York. He is also the author of Yellow: Race in America Beyond Black and White. On this episode of Student Housing Matters, Frank joins host Brittany Pieper to discuss his immigrant roots, his experience in higher education, and his vision for the future of Queens College. Frank shares his insights on the rise in violence against Asians since the start of the Covid-19 pandemic, as well as how Queens College believes in diversity, equity, and inclusion for all students. Listen in to hear more from Frank Wu and how Queens College prioritizes students by ensuring the education works for them, not the other way around. Topics Covered Frank's immigrant roots and educational history The diversity of Queens College Why Frank still believes in American higher education as the engine of the American dream Why Queens College prioritizes flexible schooling options for students to ensure everyone can achieve their goals Why it is crucial to have a residence hall on campus How students at Queens College can and are encouraged to explore multiple education programs Frank's book Yellow: Race in America Beyond Black and White The racism and violence Asians face on a daily basis, especially in the wake of the Covid-19 pandemic The importance of diversity, equity, and inclusion… but it's not about charity How companies can invest in their personnel and become more in-touch with their employees Connect with Frank Wu Frank on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources Yellow: Race in America Beyond Black and White, by Frank Wu Queens College Queens College on LinkedIn
We all know about the supply chain issue. Manufacturers, companies, and even individual buyers know they're more susceptible to issues receiving their products than ever before. But what is the impact on the furniture and student housing industries? Division Twelve is a minority-owned contract furnishings company, representing the finest manufacturers in the contract furnishings industry. President Christopher Washington is joined on the podcast today by Vice President of Account Management and Product Management, Nathan Re, Director of Marketing and Sales, Judd Levinson, and Director of Interior Design and Project Management, Cathy Brown. On today's episode of Student Housing Matters, host Brittany Pieper sits down with the team from Division Twelve to discuss furniture industry trends, the supply chain issue, and how student housing can be better prepared for the challenges ahead. Listen in to learn more about how issues in the supply chain impact student housing! Topics Covered Background on Division 12 and all four guests on the shows Current problems for industry manufacturers due to the supply chain issues and the impact it's having on the industry The significant price increases from 2020 to 2021 in manufacturing and shipping How material shortages have affected the furniture industry and student housing Logistics problems and the causes of the foam shortage and the impact it's leaving on the furniture industry Juggling manufacturer lead times and product price increases to meet deadlines Importation of goods from other countries vs working with American-made goods The best strategies for guaranteeing manufacturing and shipping deadlines Projection for industry lead times in the foreseeable future The long-term impact people and companies face when furniture lead times are not planned properly The shift in the furniture industry to appeal to younger generation preferences Connect with Christopher Washington Christopher on LinkedIn Connect with Judd Levenson Judd on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Email media@cocm.com Resources Division Twelve Division Twelve on Instagram Division Twelve on Facebook Division Twelve on Twitter Division Twelve on LinkedIn
Higher education has evolved drastically over the last century. These unprecedented times have put the strategic leaders of colleges and universities inside a whirlwind of financial, demographic, and social challenges. On today's episode of Student Housing Matters, guest host Alton Irwin sits down with Richard Gaumer and the authors of the new book Leadership Matters: Confronting the Hard Choices Facing Higher Education, W. Joseph King and Brian C. Mitchell. They discuss the importance of accepting strong leadership in order to modernize practice, monetize assets, and focus on core educational strategies. Dr. Brian C. Mitchell previously served as President and first CEO of Bucknell University and is a past chair of many other colleges, universities, and athletic conferences. Dr. W. Joseph King served as the President of Lyon College and Executive Director of the National Institute for Technology in Liberal Education. Also joining us on the show today is Richard Gaumer, a highly regarded and distinguished professional whose career is dedicated to internal corporate management and assisting struggling institutions in becoming stronger and more sustainable. King, Mitchell, and Gaumer are all principals of Academic Innovators, an organization offering solutions to the people, programs, governance, and facilities challenges facing higher education. In addition to Leadership Matters, King and Mitchell also co-authored How to Run a College. Topics Covered Recommendations from the new book Leadership Matters: Confronting the Hard Choices Facing Higher Education Higher education struggles, such as higher sticker prices, tuition discounting, and loss of consumer confidence The difference between strategy and strategic planning How higher education institutions can make a difference in the communities they reside in Capabilities and inefficiencies of shared governance in relation to academic endeavors and economic enterprises What colleges and universities need to do to adapt and thrive in the modern age King, Mitchell and Gaumer's hope for the future of higher education Connect with Dr. W. Joseph King Joseph King on Twitter Joseph King on Academic Innovators Connect with Brian C Mitchell Brain C. Mitchell on Twitter Brian C. Mitchell on Academic Innovators Connect with Richard Gaumer Richard Gaumer on Academic Innovators Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com Resources Leadership Matters by W. Joseph King and Brian C. Mitchell How to Run a College by W. Joseph King and Brian C. Mitchell
It's important for students to feel valued in the place where they live. And emotional intelligence is key in giving Gen Zers that sense of belonging and connection. So, what can student housing organizations do to make EQ a priority? How can we create a culture where students feel seen, heard and understood? Natalya Cook is one of the newest team members at COCM. She serves as Marketing Coordinator for THE MARQ, a unique collection of student housing communities on the campus of Marquette University. Natalya is also a published author, versatile creative and passionate activist on a mission to inspire others and make them feel valued. On this episode of Student Housing Matters, Natalya joins host Brittany Pieper to define emotional intelligence and discuss how she applies it in her current position at THE MARQ. Natalya shares several strategies organizations can use to market in an emotionally intelligent way, describing how Gen Z's demand for authenticity is playing out in the student housing space. Listen in for Natalya's insight on getting into the mind of a student to plan community events and learn how to reach Gen Z by creating a healthy environment based on transparency, vulnerability and trust. Topics Covered How Natalya defines emotional intelligence and why it's essential in student housing Why emotional intelligence is overlooked in our personal and professional lives How Natalya sees Gen Z's demand for authenticity playing out in the student housing space How Natalya applies emotional intelligence in her current position as Marketing Coordinator at THE MARQ The alignment between what COCM stands for and Natalya's purpose to inspire others Why it's crucial for Gen Z students to have a sense of home and feel like they belong What strategies organizations can use to market to Gen Z in an emotionally intelligent way How to get into the mind of a Gen Z student for the purpose of planning community events How to reach Gen Z by creating a culture where students feel seen, heard and valued Connect with Natalya THE MARQ Natalya on LinkedIn Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com Resources No Studios
How do you achieve 100% occupancy in a new student housing community—during a pandemic? RaNesha Martin is the Director of Affiliated Housing at Bowie State University's Christa McAuliffe Residential Community and Entrepreneurship Living Learning Community (ELLC), a new development designed to support aspiring entrepreneurs and other business-minded students with the resources and space for collaboration, creativity and innovation. On this episode of Student Housing Matters, RaNesha joins host Brittany Pieper to discuss Bowie State President Dr. Amita Breaux's vision for the ELLC, explaining what differentiates it from apartment-style campus communities. RaNesha reflects on COCM's role in matching Dr. Breaux's vision with student needs and describes how student involvement in the ELLC project contributed to its success. Listen in for insight on how RaNesha's team achieved 100% occupancy of the Entrepreneurship Living Learning Community in its first year—during a pandemic! Topics Covered Bowie State University's history as the oldest HBCU in Maryland RaNesha's role as Director of Affiliated Housing at the Christa McAuliffe Residential Community and Entrepreneurship Living Learning Community Dr. Aminta Breaux's vision for the new ELLC community How the ELLC provides a space for creativity and innovation What differentiates the ELLC from apartment-style campus communities COCM's role in matching Dr. Breaux's vision with student needs How RaNesha's team achieved 100% occupancy of the ELLC in its first year (during a pandemic) How student involvement in the ELLC project contributed to its success Connect with RaNesha Bowie State University Christa McAuliffe Residential Community Entrepreneurship Living Learning Community ELLC on Instagram Connect with Brittany Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Brittany on LinkedIn Email media@cocm.com
Conference service programs have been in survival mode through the pandemic, adapting to challenging circumstances one day at a time. But in-person events are starting to come back, and it’s time for colleges and universities with summer programs to get prepared for the 2022 season. Erik Elordi is the National Director of Conference Services at COCM, a program that both supports our current institutions and provides program evaluation and standalone management of summer conference services to campuses outside the Capstone network. Erik began his career with COCM in 2015, serving as Director of Residential Facilities and Director of Housing and Residential Life at Cornish College of the Arts in Seattle, Washington, before transitioning to his current role in March of 2020. On this episode of Student Housing Matters, Erik joins host Alton Irwin to discuss COCM’s new resource, ‘3 Things You Should Be Doing Now for 2022 Summer Conferences Recovery.’ Erik explains what inspired him to create the recovery guide, challenging conference staffs to start preparing NOW for Summer 2022. Listen in for Erik’s insight on using the COCM guide—not just to get back where you were pre-pandemic but to exceed your 2019 benchmarks and come back better than before! Topics Covered How Erik was introduced to COCM through Lauren Pigott and his 6 years with the organization Erik’s role as National Director for Conference Services How his previous work at a COCM site serves Erik in his current role The 3 main components of the COCM Conference Services program What inspired Erik to create the 2022 Summer Conferences Recovery Guide How the recovery guide provides an opportunity for campuses to exceed their 2019 benchmarks Erik’s advice on using the guide to prepare NOW for Summer 2022 Connect with Erik COCM Conference Services Erik on LinkedIn Erik on Twitter Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
Corey Reedy doesn’t do what he does for the recognition. He truly cares about the student housing professionals he works with, and that inspires him to meet people where they are and pour into them as much as possible. But Corey does appreciate being recognized with the Excel Award because it lets him know he’s doing something right! Corey Reedy is Regional Vice President at Capstone On-Campus Management. Prior to working with the corporate staff, he served as COCM General Manager at Bowling Green State University from 2010 through 2014. Corey has 20-plus years of experience as a student housing professional, and he was the recipient of the 2019 COCM Excel Award. On this episode of Student Housing Matters, Corey joins guest host Alton Irwin for the next installment of our Excel Award Interview Series to describe how he serves as a resource for the staff and students he manages at COCM. Corey explains how site diversity makes the scope of his responsibilities unique and reflects on what his colleagues said about his ability to provide individualized support. Listen in for insight on what made Corey successful through the pandemic and learn how seeing his COCM colleagues succeed gives him the greatest satisfaction in his job. Topics Covered How Corey serves as a resource in his role as Regional Vice President at the COCM home office What made Corey successful through the pandemic and how his role changed How the diversity of the schools Corey manages makes the scope of his responsibilities unique How meeting COCM staff at a student affairs placement exchange (and a perfect summer day at Bowling Green) inspired Corey to take a job with Capstone What tipped Corey off that he was receiving the 2019 COCM Excel Award What Corey’s colleagues had to say about his core values of meeting people where they are and providing customized support How helping to develop COCM staff and students and seeing them succeed gives Corey the greatest satisfaction in his job Connect with Corey Reedy Corey at COCM Corey on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
“The [COCM Excel] Award is given to one person, but it’s really comprised of everybody on the team. It just happens to be that one person who received it because everybody pushes you to be better and do better. You always see the head coach gets all the kudos, but it’s really the folks that are behind the scenes working day in and day out—they’re truly deserving of it as well.” —Michelle Smith Michelle Smith currently serves as Regional Vice President at Capstone On-Campus Management. Prior to working at the COCM home office, Michelle was Director of Campus Housing at Florida Atlantic University, where she earned the 2013 COCM Excel Award. Michelle was also part of the Capstone founding team, and she has been with the company for the last 17 years. On this episode of Student Housing Matters, Michelle joins guest host Alton Irwin for the next installment of our Excel Award Interview Series to explain why she considered the award a win for her entire team at Florida Atlantic. Michelle reflects on her time at FAU and reacts to what her colleagues said about the impact she had there. Listen in for insight on COCM’s ability to promote from within and why it’s so rewarding for Michelle to see that level of growth at every level of the company. Topics Covered What’s unique about Michelle’s role as Regional Vice President of COCM How meeting Sandy Hill at a retreat early in her student housing career led Michelle to work for COCM Why it was special for Michelle to receive the Excel Award from Sandy Hill How Michelle saw the Excel Award as a win for her whole team at Florida Atlantic University What Michelle’s colleagues had to say about the impact she had at FAU How Michelle thinks about her time at FAU and as the campus partner, Residence Life team and COCM staff worked toward a common goal The sense of satisfaction Michelle feels in nominating COCM staff for the Excel Award Why being able to promote from within is so important to Michelle Connect with Michelle Smith Michelle at COCM Michelle on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
Some student housing professionals are only inclined to perform the duties listed in their job description. And others are team players, willing to get their hands dirty to keep things running smoothly. Kerissa Hobstetter falls into the second category, doing whatever needs to be done to provide the best possible experience for her residents. Kerissa is COCM’s Assistant Director of Operations at Fayette Square on the campus of the University of Maryland, Baltimore. Kerissa began her career with Capstone in 2011, serving freshman at Marshall University before transitioning to the graduate campus at UMB where she earned the 2015 COCM Excel Award. On this episode of Student Housing Matters, Kerissa joins guest host Alton Irwin for the fourth in a series of conversations with Excel Award winners to discuss the diversity of the graduate student population that makes UMB unique. Kerissa describes how her interest in student affairs grew over time, explaining how the opportunity to interact with students gives her the greatest satisfaction in what she does every day. Listen in for insight around the impact of facilities on student satisfaction and learn how being a team player earned Kerissa the respect of her colleagues—and the COCM Excel Award! Topics Covered The small, graduate-level campus Kerissa serves at the University of Maryland, Baltimore What surprised Kerissa about serving graduate students The diversity of the student population that makes UMB unique What Kerissa has learned about communicating with students from all over the world How Kerissa’s interest in student affairs grew over time Why Kerissa was shocked to receive the COCM Excel Award What Kerissa’s colleagues had to say about her willingness to go beyond her job title and get her hands dirty How interactions with residents give Kerissa the greatest satisfaction in what she does The impact of facilities on student satisfaction and retention Connect with Kerissa Hobstetter Kerissa on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
If you do what you love, you’ll never work a day in your life. And lucky for COCM, Scott Schatzer loves to serve others. Scott is the Talent Recruitment and Wellness Coordinator at the Capstone corporate offices, assisting the operations team in the recruitment, hiring and onboarding of field staff and managing COCM’s Learning Management System and Employee Retention and Wellness Program. Scott formerly served as the Director of Housing Operations for the first-year community on the campus of Marshall University, where he earned the prestigious COCM Excel Award. On this episode of Student Housing Matters, Scott joins guest host Alton Irwin for the third in a series of conversations with Excel Award winners to discuss the respect for the past and community support unique to Marshall University. Scott reflects on what his colleagues at Marshall said about his passion to help others, sharing how he approaches each day as a servant leader. Listen in to understand the satisfaction Scott gets from recruiting the best employees possible and supporting COCM’s current employees—so they can better serve our residents, campus partners and each other. Topics Covered Scott’s former role as Director of Housing for the first-year community on the campus of Marshall University The respect for the past and community support unique to Marshall University What Scott is responsible for in his new role as Talent Recruitment and Wellness Coordinator at COCM How visiting other sites helps Scott better serve his colleagues at COCM How connecting with a mentor at COCM led Scott to work for the organization Scott’s appreciation for the opportunity to grow as a student housing professional through COCM What Scott’s colleagues have to say about his passion to help others, leadership ability and work ethic How Scott approaches each day with the intention to be a servant leader The satisfaction Scott gets from recruiting the best employees possible and supporting COCM’s current employees—so they can best serve our residents, campus partners and owners Connect with Scott Scott on LinkedIn Scott on Twitter Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
A strong leader stays calm in a crisis, taking whatever is thrown at them in stride and simply doing what needs to be done. And it is Jeremy Williamson’s ability to stay cool, collected and confident when problems arise that his colleagues admire most. Jeremy is the Director of Housing Operations and Facilities at University Village and The QUAD Student Housing Communities on the campus of California State University San Marcos. He served as Residence Life Coordinator at the University of Louisville and Area Coordinator at the University of Florida before taking on his current role with Capstone at CSUSM in October of 2017. Jeremy is also a recent recipient of the COCM Excel Award. On this episode of Student Housing Matters, Jeremy joins guest host Alton Irwin for the second in a series of conversations with Excel Award winners to discuss the opportunities for growth associated with working on a young campus like CSUSM. Alton shares what Jeremy’s colleagues have to say about his consistently calm and positive demeanor, and Jeremy explains why the Excel Award was the ‘boost he did not know he needed.’ Listen in for insight on adapting to difficult circumstances without losing your cool and learn how Jeremy’s focus on legacy informs his interactions with the people he serves! Topics Covered Jeremy’s role as Director of Housing Operations at CSUSM’s University Village and The QUAD The opportunities for growth associated with working on such a young campus How Jeremy works with four different partners in the management of his sites at CSUSM How maintaining relationships with former colleagues led Jeremy to COCM Why Jeremy describes the Excel Award as ‘the boost he did not know he needed’ What Jeremy’s colleagues have to say about his calm and positive demeanor (even in crisis situations) Jeremy’s insight on adapting to difficult circumstances without losing your cool How Jeremy’s focus on legacy informs his interactions with the people he serves How being a position to make someone’s day gives Jeremy the greatest satisfaction in his role Connect with Jeremy University Village Apartments at CSUSM The QUAD at CSUSM Jeremy on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
Western University of Health Sciences takes a whole-student approach to educating future healthcare professionals. And that complements the way COCM’s Meera Ramsoondar-Cuevas serves her team and the students she works with, connecting with people through the lens of their individual experience. Meera is the Director of Housing Operations at The Daumier at Western University of Health Sciences in Pomona, California. She has been with Capstone On-Campus Management for six years, serving as Associate Director of Residence Life at City College of New York before taking on her current role in October of 2018. Meera earned the COCM Excel Award in February of 2020. On this episode of Student Housing Matters, Meera joins guest host Alton Irwin for the first of a series of conversations with Excel Award winners to discuss what it’s like to serve graduate students in the healthcare space. She describes the humanistic approach unique to the community and campus at WesternU and shares the benefit of having pet-friendly floors on her site. Listen in to understand how the Excel Award reflects the excellence of the people Meera’s worked with and find out what her students have taught her about cultivating compassion and seeing the world through a different lens. Topics Covered Meera’s role as Director of Housing Operations at The Daumier at Western University The graduate degree programs in health sciences offered at WesternU The humanistic approach unique to the community and campus at WesternU How a student population of future health professionals navigated the COVID pandemic The benefit of having two pet-friendly floors at The Daumier Why Meera loved working 1:1 with students in her first role in residence life with COCM How Meera sees her Excel Award as a reflection of the great teachers she’s worked with What Meera has learned from her students about compassion and seeing the world through a different lens Why it’s the small interactions with students that bring Meera the most satisfaction Connect with Meera The Daumier at Western University The Daumier on Instagram Meera on LinkedIn Connect with Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton at COCM Alton on LinkedIn Email media@cocm.com
Most of us associate summer on campus with conference programs. But summer interns need housing, too, and many campuses are capitalizing on this need. So, what does a summer internship student housing program look like? Would it work on your campus? And what are summer interns looking for in a place stay? Emily Eskridge-June is the Director of Housing and Residence Life at Cornish College of the Arts in Seattle, Washington. In the summer of 2016, Emily started housing interns in partnership with ABODA, a global short-term rental company that specializes in student and corporate housing, and since then, she has built a robust, independent summer internship housing program at Cornish Commons. On this episode of Student Housing Matters, Emily joins guest host Erik Elordi to explain how she started offering summer internship housing at Cornish Commons. She walks us through the four strategies her team has used to increase the number of interns they house over the years, describing the relationship between good customer service and word-of-mouth recruitment. Listen in for Emily’s insight on the four things summer interns are looking for in a place to stay and learn how to build and market a summer internship housing program on YOUR campus! Topics Covered When and how Emily started offering summer internship housing at Cornish Commons The 4 things Emily’s team has done to increase the number of interns they house over the years The relationship between strong customer service and word-of-mouth recruitment How Emily’s team leverages Google Ads and a streamlined website to market directly to summer interns in Seattle The 4 things interns are looking for in a place to stay for the summer Why Emily’s team can no longer rely on big Seattle companies like Amazon and Microsoft for a large pool of interns and what they are doing to face that challenge Connect with Emily Cornish College of the Arts Seattle Intern Housing Connect with Erik Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Erik at COCM Erik on Twitter Email media@cocm.com
What does it look like to serve students from the facilities and operations side of student housing? What does it take to keep a residence hall complex well-maintained and running smoothly? Patrick Shanahan is the Director of Facilities and Administration at The Heights, Montclair State University’s newest residence halls complex. Patrick has worked at The Heights since it opened its doors in 2011, serving as Office Coordinator and Assistant Director of Operations before taking on his current role two years ago. Today, Patrick is responsible for the facilities, maintenance and custodial work at The Heights, where he serves 1,978 residents across eight buildings. On this episode of the podcast, Patrick joins Leigh Anne to explain how he was introduced to student housing as an undergrad desk assistant and how serving in a supervisory role in Residence Life sparked his interest in a career in higher ed. Patrick shares the challenges he faces in facilities and operations, describing what he’s learned about adapting to change and educating students who are away from home for the first time. Listen in to understand the rewards of building relationships with your team and seeing them succeed and get Patrick’s advice around connecting with others in the campus community. Topics Covered Patrick’s role in overseeing the facilities, maintenance and custodial work at The Heights How Patrick was introduced to student housing as an undergrad desk assistant How a friend encouraged Patrick to apply for a supervisory role in Residence Life and how that experience sparked his interest in student housing as a career The AHA moment walking on campus with his wife when Patrick saw a future in student housing How Patrick and his team are navigating the stresses of COVID The challenges Patrick faces in educating residents who are living away from home for the first time What makes building relationships with his staff and seeing them succeed the most rewarding part of Patrick’s job The biggest lesson Patrick has learned around adapting to change and to the needs of the students Patrick’s advice for aspiring student housing professionals on getting involved in the community Connect with Patrick Shanahan The Heights at Montclair State University Patrick on LinkedIn Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com
As you rise through the ranks of a career in student housing, you face more and more complex problems. Imagine, for example, taking on a site that has occupancy concerns, building issues AND staffing challenges. So, what do successful leaders do to avoid overwhelm and focus their energy on finding solutions? Kern Williams serves as Regional Manager and Co-Chair of the Diversity, Equity and Inclusion Task Force at COCM. In his 15 years in student housing, Kern has worked at a variety of institutions and been an active contributor to the profession at large, giving national webinars and conference presentations on undocumented students, access to higher education, team dynamics and staff motivation. On this episode, Kern joins Leigh Anne to share his unique shift from insurance to student housing and discuss how having the right mentor influenced him to pursue a career in higher education. Kern describes both the challenge and reward of managing from a distance, offering advice on breaking down big problems and turning worry into action. Listen in for Kern’s insight on asking the right questions, serving as a mentor and a mentee, and developing the wide range of skills required to be a leader in the student housing space! Topics Covered How Kern transitioned from the insurance industry to student housing Kern’s insight on the unique range of skills you develop as a student housing professional How having a mentor who looked like him influenced Kern to make a career of student housing Realizing you’re in the right place when colleagues start coming to you for advice Kern’s ability to manage people, process and product effectively How Kern navigates the challenge of managing from a distance The opportunity for growth that comes from managing a variety of staff and locations remotely How Kern learned to overcome overwhelm by breaking down big problems Why you shouldn’t be afraid to ask questions (even in a leadership role) The value in finding a mentor and serving as a mentor yourself Kern’s advice for aspiring student housing professionals on turning worry into action Connect with Kern Williams Kern on LinkedIn Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com
How do you design a marketing plan that attracts residents to a particular student housing community? What if you’re responsible for promoting 35 different sites, each with their own unique culture and set of amenities? Brittany Pieper is the Site Marketing Coordinator for COCM, where she works with our 35-plus partner institutions and their onsite team members to ensure that each of our student housing communities is properly positioned in the market. A rockstar when it comes to marketing and leasing in the student housing world, Brittany is committed to achieving maximum demand and occupancy at each site. On this episode, Brittany joins Leigh Anne to share her journey from multifamily marketing and leasing to student housing, explaining what she learned from her first property manager and how she designs creative initiatives to attract and retain residents. Brittany discusses how having an entrepreneurial spirit has helped her develop a business mind around sales and walks us through the AHA moment that inspired her to pursue a leadership role in the marketing space. Listen in for Brittany’s insight on customizing solutions to individual sites and get her top five tips for ambitious student housing professionals. Topics Covered Brittany’s early interest and experience in marketing and sales Brittany’s journey from multifamily marketing and leasing to student housing Designing creative ways to attract and retain residents How Brittany’s first property manager trained her to do things the right way, take ownership of her mistakes and strive for her goals How an entrepreneurial spirit helped Brittany develop a business mind around sales and marketing What inspired Brittany to pursue a leadership role in marketing and leasing The challenge Brittany faces in customizing solutions to work at individual COCM sites Brittany’s top lessons learned around adapting to change and working with diverse personalities Brittany’s top five tips for aspiring student housing professionals Connect with Brittany Pieper Brittany at COCM Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com
Student housing professionals have faced one challenge after another in 2020. When it comes to residence life, this has not been an ideal year, as the pandemic has kept us from doing most of our traditional programming. So, how are housing directors building community in the COVID era? Katherine Warren is COCM’s Assistant Director of Residence Life Campus Housing at Illinois Central College. She earned her BA in Communications and Media Arts from Bethany College and her master’s in Student Affairs and Higher Education at Indiana State University. Katherine chose a career in student affairs because she loves working with college students as they begin to carve out their own niche. On this episode of Student Housing Matters, Katherine joins Leigh Anne to discuss the recent roundtable she led with COCM housing directors across the country and share the team’s commitment to maintaining a positive attitude as we adapt to changing circumstances. She describes the challenges housing directors face in preparing for 2021 and explains what our colleagues are doing to maintain their mental, physical and spiritual wellbeing through this challenging time. Listen in for Katherine’s insight on how COCM housing directors are innovating around residence life to build community (within social distancing guidelines) and facilitate student interaction online. Topics Covered Katherine’s approach to the recent roundtable discussion she led with COCM housing directors across the country The COCM team’s commitment to maintaining a positive attitude as we adapt to changing circumstances How housing directors are building community through pop-up events and DIY programming The challenges housing directors face in preparing for 2021 (i.e.: RA interviews, room selection, etc.) How housing directors are using Discord and social media platforms to promote community and interact with students What our COCM colleagues are doing to maintain their mental, physical and spiritual wellbeing How COVID is teaching Katherine to be more intentional about making time to do the things she loves Connect with Katherine Warren Katherine on LinkedIn Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com
Over the course of 2020, different industries have been impacted in a variety of ways. Today, we take a look at the topic of security – specifically the tracking of the coming and going of people within facilities. Students come and go from student housing facilities all hours of the day – so how do we keep them safe and secure during a pandemic? Charlie Regan is President of Gorrie Regan and Associates based in Birmingham, AL, a company dedicated to making sure that your property and facility is secure, your gate system is functioning, and your employee’s time is calculated accurately. When it comes to security systems, they focus on the control function of opening and closing doors and gates to properties, video solutions, as well as analytics and monitoring. On this episode of Student Housing Matters, Charlie joins host Alton Irwin to talk about security issues and how they have changed during 2020and the pandemic. When COVID-19 hit, GorrieRegan was able to continue to work as an essential business as they were implementing security systems. He discusses how the industry as a whole is focusing on ramping up the touchless technologies that have been developed over the last several years and how all projects are resuming later this year are wanting to take the approach of utilizing these touchless technologies. He also shares that during times of crisis, the innovation of different technologies grows exponentially, mentioning thermal technologies that over the course of this year have become more widely used. Along with an increase in usage, they are also seeing systems with thermal technology becoming more affordable and being utilized in creative ways. Topics Covered How Gorrie Regan and Associates started out and how they have grown to where they are today. What happened to the company when COVID-19 first hit. How they have continued as an essential business. How they are reapproaching some projects with different technology because of COVID-19. What changes they are seeing in the security industry. What they are seeing in the different touchless technologies for security systems. What they can offer to folks and businesses looking to implement some of these technologies. Connect with Charlie Regan Connect with Charlie on Linkedin Learn more about Gorrie Regan at www.gorrieregan.com Email info@gorrieregan.com to get in touch with Charlie Regan Connect with Alton & Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Alton on Linkedin Leigh Anne on LinkedIn Email media@cocm.com
The conference services team at the University of Washington was looking forward to serving 11,000 overnight guests and facilitating 200 overnight conference sessions this summer. But 2020 had other plans, and though the campus did not close, Christine Sismaet and her team had a very different season than expected. Christine is the Operations Manager of Conference Services at the University of Washington. As an undergrad at UW, she served as Summer Conference Desk Host and Conference Assistant before taking on a full-time position as Conference Coordinator in 2010. Christine was promoted to her current role in 2014, and in her 14 years in conference services, she has developed an expertise in building relationships with her staff as well as the clients they serve. On this episode of Student Housing Matters, Christine joins guest host Erik Elordi to explain what Summer 2020 would have looked like for her team without the disruption of COVID-19 and describe what the UW summer conference season actually looks like running at about 10% of its usual activity. She shares how her reduced (and mostly remote) staff is adapting to Coronavirus restrictions and working to keep guests safe and comfortable on campus. Listen in for insight around how Christine’s experience can benefit institutions that closed and get her take on what conference services might look like in 2021 and beyond. Topics Covered How working in conference services as an undergrad inspired Christine’s career in the space What Summer 2020 would have looked like for Christine’s team without the disruption of COVID-19 Christine’s commitment to building positive relationships with clients and working as a team How the Summer 2020 conference season at UW was reduced to 10% of its usual activity What Christine’s team is doing to adapt to COVID restrictions and keep summer guests safe and comfortable How Christine is reorganizing duties around a reduced staff (most of whom are working remotely) What Christine is doing to keep summer conference organizers engaged and encourage them to schedule for 2021 How Christine’s experience can benefit institutions that didn’t have guests this summer Christine’s interest in helping develop the new normal for conference services moving forward Connect with Christine Sismaet Email sismaetc@uw.edu Connect with Leigh Anne & Erik Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Erik on LinkedIn Email media@cocm.com
Conferences and summer programs offer institutions an opportunity to generate revenue that can reduce the financial burden placed on students during the academic year. And it’s not just housing – a strong, efficient summer program brings revenue to other campus entities as well, including dining services, athletics, facilities, and even academic departments. Developing these programs to really work for your campus takes creativity, research, and planning. Erik Elordi is the Director of National Conference Services for COCM. He specializes in reviewing campuses’ summer programs and providing support, direction and management of the implementation of a tailored plan via a management partnership. His passion for approaching campus revenue with an entrepreneurial mindset drives him to help campuses solve the problem of generating revenue over the summer months. While the summer of 2020 brought a set of unique challenges, Erik is looking to summer of 2021 opportunities and currently building a small library of resources for student housing professionals to learn how to leverage the campus amenities during summer months. For universities and colleges that do not have a management agreement with COCM, our corporate team can help by taking our Fresh Eyes Consulting approach and focusing specifically on conference and summer programming. Our team provides for those interested in knowing how much more they could be making off of the summer months outcomes, reports and implementation plans to help put conference services together or help grow and build on the ones that the campus may already have in place. Why do so many campuses miss out on the opportunities that the summer months provide for revenue? For a lot of institutions, conferences are a secondary thought – which makes sense. It often falls to the student housing department, and that task often falls behind because during the academic year the student housing department is so focused on making the student experience great for the students. Then, summer becomes a scramble. By having Erik as a dedicated person, he is able to help campuses think about these opportunities all year round and leverage those summer months as much as possible. COCM encourages campuses to put in the time to prepare for the summer months so they don’t leave money on the table by not using all of their campus assets during all twelve months. Topics Covered Erik’s background experience in housing in Oregon and Washington Why he takes an entrepreneurial approach to summer months and why that excites him Seeing summer housing as opportunity to keep rates lower for students during the regular year How his team at Cornish College of the Arts built and developed a conference program from the ground up How summer programming also helps with recruitment and a pipeline into the college into the future The story behind Erik’s entrepreneurial approach to building summer revenue Why building resources for others looking to develop similar programs is so important to Erik How COCM can take a look at your own campus housing through the Fresh Eyes Process providing recommendations on how to grow that Why a lot of campuses are missing out on these opportunities and the questions they have about the potential Why COCM takes the approach of thinking about potential summer revenue opportunities year round How any campus can connect with COCM to get their questions answered and talk about the opportunities for conferences and summer programs Connect with Erik COCM’s Conference Services Erik on Linkedin Erik on Twitter Connect with Leigh Anne & COCM Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com
Serving university students who live off-campus puts Kristen Franklin in a unique position. Yes, she works closely with the highly regarded research institution her residents attend. But her team also has the freedom to individualize their services and work independently. So, what are the pros and cons of this arrangement when a global pandemic closes the campus and takes classes virtual? Kristen is COCM’s Director of Operations at Nine East 33rd, a high-end apartment complex that houses students from Johns Hopkins University. Prior to her work with Capstone, Kristen served as Associated Director of Housing at The George Washington University and Community Director at the University of Maryland Baltimore County. She has 10-plus years of experience in higher education and student affairs, and Kristen holds a Master’s in Educational Policy & Leadership from Marquette University. On this episode of Student Housing Matters, Kristen joins guest host Alton Irwin to explain how the COVID-19 pandemic has impacted her residents at Nine East 33rd. She describes the property’s unique position as off-campus housing for Johns Hopkins students and discusses the university’s thoughtful response to the crisis and role as a trusted resource for up-to-date information. Listen in to understand how Kristen’s day-to-day looks different working from home (with two kids!) and learn what her team is doing to maintain contact both with residents who are staying at Nine East 33rd and those who are sheltering elsewhere. Topics Covered Kristen’s background in student housing + current role as Director of Operations at COCM The unique position of Nine East 33rd as off-campus student housing Johns Hopkins’ thoughtful response to the Coronavirus pandemic How Johns Hopkins is supporting Maryland’s response to COVID-19 What Kristen’s team is doing to ensure the health and safety of residents at Nine East 33rd The gift baskets and door hangers Kristen is using to maintain regular contact with residents How the Nine East 33rd staff is communicating with residents who are sheltering elsewhere How Kristen’s day looks different working from home with two children Kristen’s message for Nine East 33rd residents and campus partners at Johns Hopkins Connect with Kristen Kristen on LinkedIn Nine East 33rd Johns Hopkins University’s COVID-19 Info & Resources Connect with Leigh Anne & Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Alton on LinkedIn Email media@cocm.com
When the Coronavirus shut down college campuses across the US, most student housing facilities closed as well. But what do you do if the majority of your residents are not from the US and may not have the option to simply go home? How do you continue to serve students and stay connected with them when you’re required to stay at least six feet apart? Lupita ‘Pete’ Morales is the Assistant Director of Housing Operations at the Campus Corner Apartments at Green River College in Auburn, Washington. She oversees operations for the 340 students living on campus, 179 of whom have remained on campus through the COVID-19 shutdown. Pete is committed to building a diverse and equitable community in an environment where 80% of the residents are international students. On this episode of Student Housing Matters, Pete joins guest host Alton Irwin to discuss her team’s response to Coronavirus. She describes the diverse population of international residents she serves, weighing in on why she advocated to keep student housing open and what innovative strategies her team is using to stay in touch with its residents. Listen in for Pete’s insight around how the GRC team is navigating social distancing guidelines and learn what customer service, communication and cleanliness processes they plan to continue even after the pandemic is over. Topics Covered Pete’s role as AD of Housing Operations at Green River College The diverse population of international students at Green River What Green River leadership did to plan for COVID-19 in February The Instagram account Pete’s staff is using to stay in touch with residents What processes Pete’s team plans to continue once the crisis is over How Pete’s team navigated move-in/out with social distancing guidelines Why Green River student housing advocated to stay open How Pete’s staff communicates with students who are learning English How a typical day in Pete’s office looks different right now What Pete’s team is doing to improve customer service to residents Connect with Pete Green River College Pete on LinkedIn Gator Pond on Instagram Connect with Leigh Anne & Alton Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Alton on LinkedIn Email media@cocm.com
COCM understands the importance of motivating a team and driving engagement during a time of isolation and unfamiliar work environments. In order to determine how residential faculty working on campus and remotely at Marshall University are adapting to conditions during the COVID-19 pandemic we interviewed Heather Smith, Assistant Director of Operations of the First Year Residence Halls at Marshall. Connect with Us Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Email media@cocm.com Subscribe on iTunes
We all want to work in an environment that somehow feeds our souls. What happens when we encounter a workplace that does the exact opposite? Heidi Yoder began researching workplace bullying within student affairs in the Fall of 2018. Now, she’s sharing some of her insights on preventing toxic workplace environments and handling instances of abusive leadership. Heidi Yoder is the Assistant Director of Residence Life at Edgewood Commons on the campus of Frostburg State University. She has dedicated 14 years to working with students and is currently working towards a Doctor of Education in Administration and Leadership Studies at the Indiana University of Pennsylvania. As part of her research there, Heidi is taking an in-depth look at workplace bullying within student affairs. She hopes to use her research to encourage people to have conversations around the topic. Heidi recently published an article in About Campus titled, When the compassionate are abusive: workplace bullying and student affairs. On this episode of Student Housing Matters, Heidi joins me to talk about why she chose to take a closer look at workplace dynamics within student affairs. She shares how her research has progressed since she started her doctoral degree, sharing some particular instances of workplace bullying she uncovered through a qualitative survey of colleagues in the field. Listen in for Heidi’s advice on how individuals and their managers can take steps to prevent problematic workplace environments. If today’s podcast raised some questions for you about workplace bullying, email them to media@cocm.com. We hope to have Heidi back on the podcast to answer your questions soon. Topics Covered Heidi’s career in student housing and residence life What constitutes workplace bullying and abusive leadership How Heidi gathered responses for a qualitative survey on workplace bullying How lived experience informs Heidi’s research How residence life and student affairs differ from other workplaces Why managerial training is essential for new supervisors Understanding your employee handbook and finding people to confide in Connect with Heidi Heidi’s Article in About Campus Heidi on LinkedIn Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com Subscribe on iTunes
It’s well known that a career in higher education leaves you with many transferable skills. Are those skills useful outside of your workplace? How can we use what we’ve learned working with students to better ourselves and our communities? In 2009, Nicole Terrell joined COCM as a first-time Assistant Director in a brand-new residence hall at Marshall University. In Nicole’s role at COCM she developed a resident handbook and worked to guide first years struggling to transition to university life. After COCM, Nicole went on to work in loss prevention at Target. Today, she is raising a family, serving on community boards, and teaching cross-fit to kids. On this episode of Student Housing Matters, Nicole joins guest host Tara Wilkinson to reminisce about her time as an AD. Nicole shares how building a sense of community in a first year residence hall relates to supporting members of the community she now lives in. She also weighs in on how working in higher ed pushed her outside of her comfort zone and taught her how to deal with tough situations. Listen in for Nicoles’s insight on how her experience with CCOM continues to influence the way she approaches supporting others in her local community and what ‘paying it forward’ really means. Topics Covered How Nicole got involved with COCM Nicole’s experience working with first years in a new residence hall How Nicole’s role as an Assistant Director prepared her for future positions The importance of reaching out to others in your community Nicole’s lasting relationships with former COCM colleagues How COCM helped Nicole push past her boundaries Connect with Tara Student Housing Matters Student Housing Matters on Twitter Capstone On-Campus Management Tara on LinkedIn
Rafael Cordwell believes that you don’t choose your profession, your profession chooses you. And in the beginning, Raf resisted a career in student affairs—despite encouragement from more than one of his supervisors at Southern Connecticut State. But higher education had other plans for Raf, and today, he aspires to impact campus culture and policy for the better as a senior leader in the field. Raf currently serves as COCM’s Director of University Affiliated Housing at Towson University in Towson, Maryland, and the Director of Leadership and Business Development at Driven2Inspire, a professional training and keynote speaking firm. Raf was selected to be a part of the inaugural cohort of the Ujima Institute, a prestigious program offered by NASPA, the Association for Student Affairs Administrators in Higher Education. Raf earned his BA in English and Master’s in Women’s Studies at Southern Connecticut State University and is currently pursuing his PhD in Higher Education Administration at Morgan State. On this episode of Student Housing Matters, Raf joins me to share his experience at the Ujima Institute, explaining its purpose in supporting higher education and student affairs professionals of color who aspire to senior-level and faculty positions. Raf describes the incredible level of energy among attendees as they shared their lived experiences and walks us through the values exercise he learned at Ujima that had the most profound impact on him as a leader. Listen in for Raf’s advice to young professionals considering a career in student housing and learn how residence life chose Raf to be a leader in college administration. Topics Covered How Raf was encouraged by his early supervisors to pursue a career in higher education How the opportunity to impact campus culture and policy inspired Raf’s decision The role Raf’s academic background in gender studies plays in his work in residence life Why working with different types of people is both the most challenging and rewarding part of Raf’s job How Raf helps students and their parents through the transition to college life The Ujima Institute’s aim in supporting higher ed professionals of color who aspire to senior-level positions The high level of energy among Ujima Institute attendees in sharing their lived experiences Why Raf would encourage others to apply for the Ujima Institute The values exercise Raf learned at the program that had a profound impact on him as a leader Raf’s advice for young professionals considering a career in student affairs Connect with Raf Raf on LinkedIn NASPA Student Affairs Administrators in Higher Education Ujima Institute Connect with Leigh Anne Student Housing Matters Student Housing Matters on Facebook Student Housing Matters on Twitter Capstone On-Campus Management Leigh Anne on LinkedIn Email media@cocm.com Subscribe on iTunes