Podcasts about giant spoon

Jonathan Haber is a cofounder of Giant Spoon, an independent, integrated agency that expands the ways people experience brands. Giant Spoon is known for turning marketing upside down. Obsessed with culture and driven by insatiable curiosity, the agency blends teams across creative, media, and experiential to stir shit up for ambitious brands.

Chief Creative Officer Ian Grody from Giant Spoon, an innovative and culture-driven agency, delves into the world of creative branding for big brands like GE. Discover how Giant Spoon's unique approach to blending creative, media, and strategy has led to transformative work for renowned companies. Explore the importance of storytelling and brand differentiation in today's competitive market landscape. Connect With: Ian Grody: Website // LinkedIn // TwitterThe Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chief Creative Officer Ian Grody from Giant Spoon, an innovative agency known for transforming brand experiences, delves into the world of creative branding strategies. Discover how Giant Spoon disrupts traditional marketing approaches and collaborates with top brands like GE, HBO, and Netflix to create impactful campaigns. Gain insights into the intersection of creativity, culture, and strategy in the branding process. Explore Ian Grody's expertise in leveraging creativity to elevate brand messaging and engage audiences on a deeper level.Connect With: Ian Grody: Website // LinkedIn // TwitterThe Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ian is a guy who uses his 15+ years of experience building ads, and writing shows for networks like MTV, SyFy and CMT, to help brands tell better stories. He's an ADWEEK Top 100 Creative and works across iconic cultural brands like HBO, Apple, Savage X Fenty, and Marvel Entertainment. --- Support this podcast: https://podcasters.spotify.com/pod/show/dylanconroy/support

With graduation season in full swing, we've got a special episode of This is Working featuring a compilation of our favorite, actionable career advice from guests: Barack Obama, former PepsiCo CEO Indra Nooyi, Giant Spoon co-founder Jon Haber, Mercedes AMG Petronas F1 Team CEO Toto Wolff, Girls Who Code CEO Tarika Barrett, iHeartMedia CEO Bob Pittman, Today Show co-host Al Roker, Property Brothers Drew & Jonathan Scott, AI pioneer Fei-Fei Li and research professor and author Brené Brown. Pass this episode along to the recent grads in your life and follow these leaders on LinkedIn for more great insights! Share your comments via email at ThisisWorking@linkedin.com, or join the conversation directly on LinkedIn using the hashtag #ThisisWorking. Follow Dan Roth, and LinkedIn News on LinkedIn. Subscribe to our This is Working newsletter – you'll get our next leadership insights delivered right to your inbox.

Chief Creative Officer Ian Grody from Giant Spoon, an innovative and culture-driven agency, delves into the world of creative branding for big brands like GE. Discover how Giant Spoon's unique approach to blending creative, media, and strategy has led to transformative work for renowned companies. Explore the importance of storytelling and brand differentiation in today's competitive market landscape. Connect With: Ian Grody: Website // LinkedIn // TwitterThe Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chief Creative Officer Ian Grody from Giant Spoon, an innovative agency known for transforming brand experiences, delves into the world of creative branding strategies. Discover how Giant Spoon disrupts traditional marketing approaches and collaborates with top brands like GE, HBO, and Netflix to create impactful campaigns. Gain insights into the intersection of creativity, culture, and strategy in the branding process. Explore Ian Grody's expertise in leveraging creativity to elevate brand messaging and engage audiences on a deeper level.Connect With: Ian Grody: Website // LinkedIn // TwitterThe Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, Jon Haber, co-founder of Giant Spoon - the creative advertising juggernaut that stirs up attention via big, interactive marketing campaigns, sits in the spotlight for a rapid-fire round of questioning about how he works. Jon divulges his sure-fire trick to beat procrastination, how to leverage naivety for early career achievement, and why he thinks following your dreams is the wrong way to succeed in the marketplace. Got questions you want to hear on This is Quick? Share a post or comment on LinkedIn using the hashtag #ThisisWorking. Follow Jon Haber, Dan Roth, and LinkedIn News on LinkedIn. Subscribe to our This is Working newsletter – you'll get our next leadership insights delivered right to your inbox.

In a world where companies crave creative talent, Jon Haber of Giant Spoon stands out as someone who has mastered the ability to pull creativity out of every member of his staff – regardless of their roles. Giant Spoon is the advertising agency known for innovative campaigns like Stranger Things' Upside Down on the Empire State Building and General Electric's New York Times takeover. In this episode, Nina and Dan discuss insights from Dan's conversation with Jon, highlighting how “non-creatives” can get creative, why it's critical to meet even bad ideas with an open mind, and the power of naïveté. Watch the video of Dan's conversation with Jon Haber on the LinkedIn News Page. You can share your thoughts via email at ThisisWorking@linkedin.com, or join the conversation directly on LinkedIn using the hashtag #ThisisWorking. Follow Jon Haber, Nina and Dan on LinkedIn, and subscribe to the newsletter here.

"Data is the new gold", was the phrase that changed Iman's life forever. It was uttered to him by a Customer who owned an exotic car when he was working as a Valet Attendant. His curiosity and drive pushed him to pursue a career working on digital engagement, creative media, and understanding trends through data. Iman has contributed to corporations such as Fox, Redbull and Giant Spoon as a Business Intelligence and Data Analyst. In this episode, we learn about his new role as the Global Marketing Science at OMD USA. Iman speaks about his insecurities growing up speaking 2 different languages and not attending college

Those of you who follow the world of experiential marketing have definitely heard of Giant Spoon, the full stack advertising agency that has put together some of the most talked about marketing activations of the era. Favorites of ours like SXSWestworld, The Last of Us premiere, or maybe our favorite thing ever: The Ink Hole puppet speakeasy for The HappyTime Murders. We talk a lot about production here, but we wanted to understand more about how these activations come into being from the client/agency side of the equation, and no one is better for insight into that process than Giant Spoon co-founder Marc Simons. Fresh off being named the most innovative ad agency in the world by Fast Company, we sat down with Marc to get a handle on the view of the experiential marketing world from his point of view.SHOW NOTESGiant SpoonCall Sheet March 2023Review Rundown for 3.14.23The Next Stage Summit 2023The Next Stage Pricing InfoNoPro Patreon Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.

Connect with John Haber, Co-Founder of Giant SpoonLearn more about Giant Spoon by visiting their website here. 

Your mouth is the gateway to a complex inner world where everything is connected.Your mouth is the gateway to a complex inner world where everything is connected. TWICE combines cutting-edge science and clean ingredients to create a holistic oral health system that balances your mouth, body, and soul.TWICE is the brainchild of brothers Cody & Julian Levine. After graduating from Cornell University, Cody Levine started his career at some of the nation's most illustrious firms including BBDO NY, Omnicom, and Giant Spoon. During his tenure, Levine led top-performing creative and influencer campaigns for brands like Bacardi, Grey Goose, Visa, AT&T, and Autism Speaks.Julian Levine brings nearly a decade of business strategy acumen and visionary entrepreneurship to his role as Co-Founder and CEO of TWICE.  Following graduation from Cornell University, he immersed himself in the world of finance at Stripes Group, leading due diligence for high-profile mergers & acquisitions and advising consumer companies on financial strategy. Both Cody & Julian are on this encore episode from May 2022 with Erica & Marsha, to talk about their brand (which has just launched in Target stores!) the importance of holistic oral health, fluoride, and the nonprofit arm of their company that provides dental care to people who cannot afford it.

This week: another double header — we start with Keith Tralins and Kyle Presetenback of Hunt A Killer who stop by to talk about the mystery company's extensive line up of boxed experiences, and the live action origins — and future — of the company. [2:50]Then returning to the pod is one of our favorite people to talk immersive with designer and director David Ruzicka, whose latest work was experienced by those lucky enough to attend HBO's House of the Dragons activation produced by Giant Spoon at San Diego Comic Con. [27:25]SHOW NOTESHunt A KillerTricks and Treats at CA's Great AmericaTricks and Treats at ValleyfairReview RundownCall SheetImmersive 5: Paul King of Party Geek Get bonus content on Patreon Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Joe Yonke is a Media Intern at Giant Spoon! Not only did he finish interning at a fantastic agency, but he is a fine artist that sells his own work. Be sure to give this episode a listen if you want to learn about ways to distinguish your hobbies from your job. --- Send in a voice message: https://anchor.fm/breakenter/message Support this podcast: https://anchor.fm/breakenter/support

He opened the Upside Down World on the Empire State Building. Ian Grody is an Executive Creative Director at Giant Spoon. His work is world-famous - like the Rift activation for the new Stranger Things Launch. Ian started out writing TV and Movie ideas and scripts before advertising. Learn how he broke in and his advice on how to thrive in the field. For educational blogs, resource lists, and extra info, check out breaking-entering.com! --- Send in a voice message: https://anchor.fm/breakenter/message Support this podcast: https://anchor.fm/breakenter/support

Your mouth is the gateway to a complex inner world where everything is connected.Your mouth is the gateway to a complex inner world where everything is connected. TWICE combines cutting-edge science and clean ingredients to create a holistic oral health system that balances your mouth, body, and soul.TWICE is the brainchild of brothers Cody & Julian Levine. After graduating from Cornell University, Cody Levine started his career at some of the nation's most illustrious firms including BBDO NY, Omnicom, and Giant Spoon. During his tenure, Levine led top-performing creative and influencer campaigns for brands like Bacardi, Grey Goose, Visa, AT&T, and Autism Speaks.Julian Levine brings nearly a decade of business strategy acumen and visionary entrepreneurship to his role as Co-Founder and CEO of TWICE.  Following graduation from Cornell University, he immersed himself in the world of finance at Stripes Group, leading due diligence for high-profile mergers & acquisitions and advising consumer companies on financial strategy. Both Cody & Julian are on the show today with Erica & Marsha, to talk about their brand (which has just launched in Target stores!) the importance of holistic oral health, fluoride, and the nonprofit arm of their company that provides dental care to people who cannot afford it.

Sasha Martens discusses how to land a creative role in advertising. He's the president and founder of the global recruiting company, Sasha the Mensch. He's found success finding creative talent at global agencies such as Ogilvy, Giant Spoon, FCB, Johannes Leonardo, BBDO, Publicis and more. With offices in New York and Buenos Aires, his company partners with clients throughout the Americas, Europe, and Asia. Sasha reminds us of the possibility and encourages us to look into foreign markets for our careers. Connect with Sasha by heading to https://sashathemensch.com/ --- Send in a voice message: https://anchor.fm/breakenter/message Support this podcast: https://anchor.fm/breakenter/support

The Giant Spoon - behind the book with Rebekah Yock

A natural strategist at heart, Nathalie shares her thoughts on how to best work with strategists, the genesis of insight, and moving to a new job. She also has some profound advice for young professionals (esp. women).

So before this episode airs lets talk about why its special. Its special because we have Co-founder of The Culture LP Michael Tonge as our guest that completely embodies the spirit we need in 2020. It’s special because this was recorded December 2019 the end of our very first season of this podcast. It’s also special because it was the final episode as the founding trio of hosts on this podcasts. Enjoy every moment we had producing this! Michael Tonge is a Brooklyn Native, and the son of two creatives. He is born and raised in the city that never sleeps so naturally, hustle, creativity, and intuition are a part of his DNA. As an avid “people-watcher” since childhood, it makes sense that he studied Sociology while at Bucknell University). It was there, on campus that he began his marketing career, + launched The Culture LP. Since then he has worked in a diverse set of roles at the likes of J.P. Morgan, Giant Spoon, and the Dentsu Aegis Network before taking a role as Senior Marketing Manager at the Brooklyn Museum. Currently, Michael serves as a partner at Launch Angle, and is the co-founder of the Culture LP. When he isn't solving complex problems for brands, organizations, and creatives, you can generally find him wherever there is the trifecta of dope music, people, and food. --- Support this podcast: https://anchor.fm/mtg-more-than-graphics/support

Marc is the co-founder of Giant Spoon - an agency built on the power of possible thinking – to shoot for the moon and solve impossible challenges. In this episode, we look at how and why Marc decided to start Giant Spoon, how he has found running an agency of 100+ people and partnering clients during COVID-19, his relationship to creativity and finding the edges, and what's next for Giant Spoon.

What is a 'safe space' and who gets to decide whether or not it's safe? How is systemic racism perpetuated by trauma and also the cause of trauma - not only for Black people but also white people? In this series on social disparities, Dr. Jill Wener, a board-certified Internal Medicine specialist, meditation expert, and tapping practitioner, interviews experts in multiple fields relating to social justice and anti-racism. In this video, Jill interviews Bianca Wilson, anti-racism activist and co-founder of Say Space, a Diversity and Inclusion consultancy. Bianca shares her personal and professional journey from working at a well-known advertising agency to leaving corporate America and co-founding a Diversity and Inclusion consultancy. She discusses terms such as 'safe space' and 'unconscious bias' and how they can be fraught (and cause more racial trauma) for Black people when not applied in a trauma-sensitive way. Bianca talked about the inter-generational trauma that white people have experienced (the "dirty pain" of white trauma), which has both led to and perpetuated systemic racism, and the need to truly heal the trauma from systemic racism for both Black and white people in order to end systemic racism. Bianca Wilson (she/ her/ hers) supports individuals and organizations to get to the core of what is needed so effective communication, impactful leadership and authentic relationships can thrive. With her background in Race Relations at Villanova University, advanced training in Emotional Freedom Technique (‘Tapping') and Cross Cultural Facilitation Training with the renowned Diversity Trainer, Lee Mun Wah, Bianca has been immersed in the world of Coaching, Holistic healing and Diversity and Inclusion for 10 years. Her education, extensive training and experience has led her to work with companies such as Media Arts Lab (Advertising Agency for Apple), Sony Music, PMC/Variety Magazine, Trailer Park, Giant Spoon, Outdoor Voices, Johannes Leonardo, Inspire, AT&T and countless others. Connect with Bianca: Twitter: https://www.twitter.com/sayspace Instagram: https://www.instagram.com/emotionalfreedomcoach Website: https://www.say-space.com/ There Is No Such Thing As A White Ally article by Catherine Pugh: https://humanparts.medium.com/there-is-no-such-thing-as-a-white-ally-469bb82799f2 ** You can learn more about Dr. Wener and her online meditation and tapping courses at www.jillwener.com, and you can learn more about her online social justice course, Conscious Anti Racism: Tools for Self-Discovery, Accountability, and Meaningful Change at https://theresttechnique.com/courses/conscious-anti-racism. Join her Conscious Anti-Racism facebook group: https://www.facebook.com/groups/307196473283408/ Follow her on: Instagram at www.instagram.com/jillwenerMD Twitter at www.twitter.com/jillwenerMD Facebook at www.facebook.com/jillwenerMDmeditation LinkedIn at www.linkedin.com/in/jill-wener-md-682746125/

Jon Haber is Co-founder of Giant Spoon, a well respected, fully integrated agency based in Los Angeles. We discuss how Giant Spoon goes about its award-winning work and how to stay active during quarantine. This interview was recorded in April 2020. You can find Jon here https://twitter.com/jonhaber Sweathead strategy class is in session: http://courses.sweathead.co

Today we're talking to Nathalie Con, VP & Strategy Director Giant Spoon. We talk to Nathalie about creating Oh Laud, physics, and her standout projects at Giant Spoon.

Giant Spoon’s Adam Wiese on Brand Building During a Recession See acast.com/privacy for privacy and opt-out information.

Parent Teacher Conferences have taken on a whole new meaning these last few months, mostly because millions of parents have become teachers--or at least teacher's aides--as their kids learn from home.This week's episode of Adweek Radio is about parenting and teaching, in the time of Covid-19. Parenting is already hard work. Add a pandemic, and it's merciless. But also rewarding, say our guests, Sandra Oh Lin, Founder/CEO of KiwiCo, JM Herrmann, VP, Strategy Director, Giant Spoon, Adweek senior writer Lisa Lacy and Doug Zanger, Adweek's Agencies editor.

Suscríbete a la Newsletter en http://filispin.esa Cómo está impactando el confinamiento la publicidad Si algo está destacando en la comunicación de las marcas es la capacidad de adaptación. FLUZO, The Cocktail Analysis y Netquest han puesto en marcha un estudio para analizar algunas de las creatividades que estamos viendo estos días. https://www.reasonwhy.es/actualidad/impacto-campanas-publicitarias-coronavirus-consumidores https://www.elpublicista.es/investigacion1/covid-19-dispara-eficacia-campanas-marcas-concienciadas MRM lanza su estudio sobre el comportamiento de los consumidores https://www.reasonwhy.es/actualidad/estudio-comportamiento-consumidores-coronavirus-MRM-Madrid?amp La incertidumbre del futuro Quizás por esto, en Estados Unidos agencias como MullenLowe, Giant Spoon, Anomaly y M&C Saatchi han optado por una reducción importante en sus plantillas. https://www.marketingdirecto.com/marketing-general/agencias/estados-unidos-agencias-sacan-hacha-talan-cientos-puestos-trabajo En tiempos de crisis hay que fortalecer la comunicación publicitaria Agustín Vivancos, CEO de PS21, ha escrito un artículo para Forbes en el que explica porqué la comunicación es más importante que nunca en épocas de crisis. https://forbes.es/opinion/65128/anunciate-que-viene-una-crisis/ La rapidez con la que superemos el confinamiento será la clave del futuro según GrupoM https://www.reasonwhy.es/actualidad/informe-groupm-recuperacion-sector-publicitario-coronavirus?amp Las redes sociales sufren sus propias crisis Zoom En un post publicado el pasado 1 de abril (https://blog.zoom.us/wordpress/2020/04/01/a-message-to-our-users/) la compañía reconoció no haber estado a la altura en materia de privacidad y seguridad pero recalca que ya estaba trabajando para subsanar estos problemas Por otra parte, según la web especializada en tecnología Golem, Zoom albergaría en sus entrañas importantes agujeros de seguridad que permitiría el acceso a los micrófonos y cámaras de los usuarios sin consentimiento incluso después de desinstalar la aplicación. El 3 de abril, Zoom volvió a reconocer públicamente otro escándalo. Esta vez confirmando los resultados de una investigación de la Universidad de Toronto que aseguraba que Zoom facilitaba a China la monitorización de videollamadas de usuarios en todo el mundo. (https://blog.zoom.us/wordpress/2020/04/03/response-to-research-from-university-of-torontos-citizen-lab/). https://www.marketingdirecto.com/digital-general/digital/zoom-software-coronavirus-convirtio-primero-cordero-despues-lobo Instagram mejora su versión web https://eloutput.com/noticias/redes-sociales/instagram-directos-web-pc/ https://eloutput.com/noticias/redes-sociales/instagram-mensajes-privados-desde-web/ Los celos de Zuckerberg sobre instagram Se ha conocido a raíz de la publicación del libro “No filter”, de Sarah Frier. La obra muestra la fascinante historia de envidia entre los creadores de Facebook e Instagram.https://www.bloomberg.com/news/features/2020-04-07/zuckerberg-s-jealousy-held-back-instagram-and-drove-off-founders Tuned, una nueva red social solo para parejas. https://cincodias.elpais.com/cincodias/2020/04/08/lifestyle/1586343040_009725.html#?sma=newsletter_smartlife20200413 Burger King regala Whoppers a estudiantes que resuelvan una ecuación https://www.marketingdirecto.com/anunciantes-general/anunciantes/burger-king-regala-whoppers-a-estudiantes-que-resuelvan-esta-ecuacion-es-capaz-de-dar-con-la-solucion Samsung lanza cajas que se pueden transformar en muebles https://lacriaturacreativa.com/2020/04/14/samsung-lanza-unas-cajas-de-carton-para-sus-televisores-que-se-transforman-en-muebles-para-casa/ El anuncio de Bankinter es obra de la recién creada Sioux meets Cyrano’s (Madrid) que ha explicado cómo se ha realizado el spot. https://youtu.be/fBXWTXHmWnk https://lacriaturacreativa.com/2020/04/13/asi-se-hizo-el-anuncio-de-los-billetes-de-bankinter/ La agencia NCA ha compartido la primera pieza para concienciar del uso de mascarilla copiando el famoso “Póntelo, Pónselo” https://lapublicidad.net/nca-homenajea-al-mitico-pontelo-ponselo/ Mediapro y Futbar se unen para invitarte a que te montes el bar en casa https://youtu.be/nx5vZvuHfrA https://www.marketingdirecto.com/marketing-general/publicidad/esta-campana-le-reta-a-montar-su-propio-bar-en-casa-durante-la-cuarentena Orange cede espacios publicitarios en TV a familiares de personas mayores en Francia https://www.reasonwhy.es/actualidad/orange-francia-espacio-television-mensajes-familiares-mayores ‘Publicidad de andar por casa’: una miniserie con lo mejor de lo peor de la creatividad doméstica https://www.yorokobu.es/publicidad-de-andar-por-casa/

Guests in this Episode: Michaela Holland (michaelaholland.com) is an Emmy, Webby, and Sheffield Doc/Fest award-winning immersive storyteller. She is a creative director, producer, and project manager, who combines experimental content with traditional mediums. Her work has been featured by TIME, Forbes, The Guardian, and more. Jake McIntyre is a creative experiential producer with a background in theater, live events, festivals, installations, and social experiences. He is currently a senior experiential producer at Giant Spoon and was previously an associate Producer at Pilobolus, & the company manager for BARE Dance Company, as well as producing and curating a number of theatrical performances. instagram.com/jakemcint Other Links: Submit a question, apply to be a guest, or donate: experienceRuse.co/MakingImmersiveWork Resilience: Resilience2032.com, @resilience2032 #2032Conversations in NYC on 2/26 in NYC: https://www.facebook.com/events/1792873734177481/ Making Immersive Work – Main Theme and music: Composed, Arranged, Performed, and Produced by: Ananth Sundara – Sonic Theater. Check out more work at www.sonictheater.com Follow us: instagram.com/experienceruse, twitter.com/experienceruse, facebook.com/experienceruse

We all have our superpowers. The set of unique experiences we have that make us uniquely suited for specific things. Often, our superpowers come from the combination of many different skills. Now, in our world, the world of immersive entertainment; theater and marketing may seem like an obvious combination. But Ross is a perfect example of the way in which these skill sets can come together to become greater than the sum of their parts. Theater and Marketing, at their core, have one essential but elusive thing in common. Connection. In the next two episodes, we talk about how the combination of these two abilities led Ross Tipograph to found 8 players, work on 4 experiences for amazon studios, work with the experiential marketing powerhouse, Giant Spoon, and to represent the experiential and immersive world on the Forbes 30 under 30 list in 2020Selected Links:Ross Tipograph-Linkedin-Facebook-Instagram8 PlayersForbes 30 under 30Giant SpoonHBO’s Sharp ObjectsWindy City PlayhouseInfluences and inspirations: ScreamInfluences and inspirations: Haunted Mansion RideBook: The Haunted Mansion: Imagineering Book: How to operate a financially successful haunted house New York Immersive NightShow Notes:Ross’ chosen Fictional world to live in [2:44]Why we rescheduled [4:32]Ross awarded Forbes 30 Under 30 [6:02]Ross Tipograph: Origins [7:29]Disneyworld and the haunted mansion [9:20]The 2013 turning point [11:00]Creating 8 Players [13:40]“Sometimes it takes busting open a door” [16:23]Make it Immersive! Sharp Objects [20:00]2 ways to make a small audience work [27:12]

Episode 10: Nathalie Con (@nathaliecon) is the VP of Strategy at Giant Spoon, a marketing and advertising agency that ranks at #37 on LinkedIn’s 2019 Top Startups list. She started at Giant Spoon in 2014 as their second hire in the Los Angeles office, and has since been promoted four times to now fill the shoes of a Vice President at a full-scale company that’s expanded to over 200 employees. To add on to her impressive resume, Nathalie was awarded the 2019 Forbes 30 Under 30 award in Marketing.In episode 10 of the Why You No Doctor podcast, Nathalie sheds light on qualities that she finds are most valuable in a team member, how she manages stress, and her experience as an Asian American woman in a non-traditional field. Get ready to listen and learn. Join the community! Follow us on Instagram @wyndpodcast and find all of our socials at whyyounodoctor.com/podcast.Questions or comments? Email us at nancy@whyyounodoctor.com.Support the show (http://whyyounodoctor.com/podcast)

More tea, more friends, and a spicy game of Cards Against Humanity. Things get wild, inside jokes are born, and I'm uploading this 3 days late but relax, man, I'm in college, I've got hOmEwOrK to do. Anyway this one was really fun to record, so I hope y'all have fun listening. :) --- Send in a voice message: https://anchor.fm/teatimewithmegz/message

This week, Trent and Cole sat down with Jonah Katz of 2019 Ad Age A-List agency Giant Spoon to discuss his role there as a Performance Media Strategist. After moving to LA and working in a variety of roles at agencies such as frequent Salad guest RPA, he joined Giant Spoon and discusses what he's learned from his path and many roles as it relates to students and those just starting out. He also discusses his thoughts on the future of media and how new tech is nothing special if you don't use it correctly as well as the importance of staying sane at work. Hope you enjoyed! Hit us up on social @salad_podcast with any questions or content that you would like us to cover in future dishes and make sure to subscribe for new content every Thursday! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/salad-podcast/message

Jason does things differently; as a Senior Integrated Producer, he gets to touch both broadcast and print. Tune in for some interesting insights from someone who routinely bridges the gap.   Key Takeaways [:31] Heather introduces Jason Lau and asks her guest to talk about who he is, where he is from, and how he found his way into art production. [6:25] Jason talks about how he created his own position at TBWACHIATDAY and brought order to some interactive legal aspects. [7:25] From building his own role, Jason touches on what he does today, and how has it evolved along with the changing industry into something different from traditional art production. [14:30] Heather and Jason talk about the combination of the broadcast and print production roles, and the language and process barriers that arise when trying to communicate with both sides. [16:30] Integrated content isn’t just about shooting motion and a few pictures on the side for social accounts, it’s massive and requires a multi-talented, trustworthy storyteller. [17:18] Jason and Heather talk about the importance of relationship building and compromise. Jason touches on how quickly the market evolves and you can lose touch with who is who and who does what in this industry. [19:33] How does Jason find people for his project and how does one grab Jason’s attention? Bug him, and try to meet him; it’s really about relationships. [22:16] Instagram is a more personal tool, so Jason uses the web more broadly to find new people or dig a little bit for attention-catching items. [23:57} Jason and Heather reminisce about books: tons and tons of black books in conference rooms… [25:20] The handful of times Jason has hired photographers to do motion, he has found that the process wasn’t yet seamless and he believes it should be; he gives some insights on why that could be. [28:11] Heather shares the evolution she has seen in terms of direct client contact, production company contact and the increase in freelancers. [30:14] On keeping yourself relevant in an ever-changing industry. [33:10] If Jason wasn’t doing what he does now, he would open a non-profit gallery for young adults to have a platform. [34:37] Heather thanks Jason for coming onto the podcast and invites listeners to tune in for the next episode.   Thanks for listening.   In an industry where the rules are always changing, it’s helpful to hear from those on the front line. Heather Elder is the visionary behind NotesFromARep’sJournal.com; visit her website for industry updates, stunning photography and video, and the artists behind the work.   Mentioned in this episode Giant Spoon 180 LATeam One USA TBWACHIATDAY Jigisha Bouverat   More about your host Heather Elder’s Bio Heather Elder’s Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook   More about our guest Jason Lau on LinkedIn Jason Lau’s website

Welcome to the premiere episode of Brands on Brands on Brands, where marketing expert and coach Brandon Birkmeyer chats with other experts in his field about the ins and outs of their industry and what can be done to engage more with customers as society and technology evolve. Mark Schaefer has been generous enough to grace this show with his presence for its inaugural episode. Mark  is a marketing strategy consultant, keynote speaker, and author of Marketing Rebellion: The Most Human Company Wins. You can read about his thoughts on the profession on the blog {Grow}, or even hear about them on the podcast he hosts, The Marketing Companion. In this episode, Mark explains how you can make your brand more human and engaging, discusses what you should be doing to forge connections with your customers, and speculates on how we’ll need to adapt branding for the next generation. The Finer Details of This Episode:  What inspired Mark to write his newest book and how all of his writing fits into a singular overarching narrative. Why he’s concerned marketing agencies haven’t evolved enough with the times. How Mark’s grandfather inspired him to forge a career in marketing. The benefits of working to find a groove with customers rather vs. trying to change them. A few lessons that marketers and entrepreneurs can take away from Mark’s book right this instant. Is branding or selling more important for a business in the long term? Why Mark respects Glossier founder Emily Weiss and what he thinks other marketers can learn from her. Quotes:  “With this power shift, the whole world of marketing has now moved over to our customers.”  “Our company cultures have not kept up with the pulse of popular culture and our consumers.”  “I think the best storytelling will make the customer the hero.”  “I’ve built a platform where people believe in me, they trust me and they listen to me. That’s a great opportunity to create some good in the world.”   Mentions: Chris Savage, Wistia, Giant Spoon, Seth Godin, Michael Preysman, Everlane, Chris Strub, Social Media Marketing World, Glossier, Emily Weiss, Into The Gloss, Bonobos, Yeti, Jet Blue, Taco Bell   Guest Links: Website: www.businessesgrow.com Book: Marketing Rebellion: The Most Human Business Wins Podcast: The Marketing Companion Blog: {Grow} Twitter: @MarkWSchaefer Facebook: www.facebook.com/mark.schaefer3   Brandon's Links: Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com Join the Brand Growth Community on Facebook at www.brandonbrands.com/community And please leave a rating and review on iTunes! Check out this episode!

Welcome to the show! The format of “This Week in River Dell” has changed to allow for even wackier sketches to be made. In this episode, we dive into episode 12 of the show and discuss “Extreme Cheapskates”, “Weber Triplets”, and “Billy the Giant Spoon”.

A conversation with Trevor Guthrie, Founder of Giant Spoon,  the marketing agency behind the SXSW GoT activation, what does it take to pull off a high profile, large-scale activation? More broadly,  what are the core components of experiential marketing? We find out when we go behind the scenes in the creation of a entirely new [...] Read More... The post Immersive Experiences appeared first on It's Worth Doing Right.

Fresh back from SXSW, Adweek Brand Marketing Editor Kristina Monllos shares the panel she moderated with experiential marketing leader Giant Spoon. The agency created HBO's high-profile interactive SXSW experiences for Westworld in 2018 and Game of Thrones in 2019. In this week's episode, we hear Kristina's talk with Giant Spoon co-founders Trevor Guthrie and Marc Simons, who share the lessons learned in creating epic experiences.

In this limited edition series, Mark Schaefer introduces the innovative marketers featured in his book "Marketing Rebellion." Marc Simons is one of the founders of Giant Spoon, a path-finding agency creating fun and immersive customer experiences. He's leading the way with this controversial new marketing approach.

Nathalie Con, VP, Strategy Director at Giant Spoon, joins us to talk about owning and branding your weirdness. Hear about the importance of asking why and the kind of work Giant Spoon is known for, being a culture add vs. a culture fit, and translating your non-advertising and non-work related interests and passions into relevant skills on your resume/in an interview (with lots of specific examples!). Subscribe & leave us a review on iTunes to help others discover the podcast. For more guidance from the industry, subscribe to our Weekly email—it's a small dose of advice, delivered Mondays. Or search for a specific topic in our ever-growing Stash of Advice.

David Wally, Chief Creative Officer of Mycotoo --the design firm that collaborated with marketing agency Giant Spoon on the SXSWestworld and InkHole activations -- joins us to talk origin stories: of the Westworld activation, Mycotoo, and his own journey from filmmaker to theme park and immersive designer. Oh, and he's ALSO the director of the annual Dark Harbor haunt at the Queen Mary to boot. Get ready for a deep dive. Plus: a slew of announcements including The Immersive Design Summit venue, LEIA's latest organizing efforts in LA, and a few thoughts about value and transparency around costs.

Sara Beil and KJ Knies are one of LA's most interesting behind the scenes pairs in immersive. By day Sara works for ThinkWell, the major themed entertainment design firm, as a multimedia writer and producer. KJ, meanwhile, works for Giant Spoon, the company that has been behind some of the splashiest immersive activations (SXSWestworld, The InkHole) this year. By night the two work on indie projects, like the Hollywood Fringe sleeper hit What Went Wrong, and the immersive enhanced production of One Flew Over The Cuckoo's Nest that got LA audiences talking. Disclosure: KJ writes for us from time to time, but we're the one's who are lucky to have him.

In this week’s episode of “Marketing Today,” Alan’s conversation is with Jennifer Halloran, head of brand and advertising at MassMutual. The beginning of Halloran’s tenure at MassMutual was marked by a complete rebranding effort across all aspects of the company, including the hiring of two new agencies of record. In a decision to go with a roster model, they chose Johannes Leonardo as their creative lead and named Giant Spoon to handle media responsibilities. During the course of her conversation with Alan, Halloran talked about the process of hiring those two agencies as well as the campaigns and initiatives MassMutual has launched in the past year. In addition, Halloran touched on adopting and implementing a nimble approach to capitalize on big cultural moments through timely creative and the resulting media opportunities. “I think you really have to be fluid,” said Halloran.” You don’t buy a media plan that’s set for the year anymore — we call it a blueprint.” She went on to add, “You don’t set it in stone at the beginning of the year and say you’ve got it…we have to move with what’s happening with our customers, in culture, and in technology, and you’ve got to stay on top of it.” Highlights from this week’s “Marketing Today” podcast include: Halloran discusses her background, how she thought she’d end up in consulting but instead found herself focusing on one industry, and the monumental effort of rebranding MassMutual. (1:20) Halloran describes the complexity of launching MassMutual’s rebrand and refresh (6:26) Starting from the inside out — Halloran provides insight for fellow marketers faced with relaunching or rebranding a company. (10:01) “I didn’t want to make them guess.” Halloran on the very different kind of process MassMutual used when looking for an agency of record. (12:56) Halloran’s advice for others going through an agency search: “Go with your gut on what you know is going to be important.” (21:49) Halloran talks about MassMutual’s “Adopt a Runner” campaign for the New York City Marathon. (24:05) MassMutual’s “Unsung” campaign hinged on authenticity. (30:53) “That could be me.” MassMutual’s “Acts of Mutuality” was a multi-generational story that appealed to something in everyone. (41:26)   Support the show.

There’s the expected tracks at Cannes and then there’s another track - where collaboration over competition is the spirit, where experimentation is the currency, and where the ones doing the work challenge convention by leveraging unique partners and new ways of thinking. They are meeting after-hours and seeking out new faces and ideas regardless of title or public accolade. It’s a movement that’s uncovering unlikely pairings and new players while quietly, but surely, creating a new way of working for our industry. Alexa and Laura chat with Giant Spoon's participants (hi David, Josh, Janina!) in HP’s #MoreLikeMe program and get candid with Lindsey Slaby, founder of Sunday Dinner, about the change happening at Cannes.

Elle found advertising after studying religion and working in fashion, and her passion for Strategy is clear in the way she talks about her role as Senior Strategist at Giant Spoon (Advertising Age's 2017 Small Agency Awards Gold Winner). Hear about the one question that made her realize Strategy was for her, working with luxury and premium clients, and showing up for your teammates as a strategist. Heads up: To celebrate Episode #10 of the podcast, we've launched the We Are Next YouTube channel! It's filled with short video clips from the first 10 episodes, so you can binge all the best nuggets of advice in one place.  Also, check out the updated Podcast page where you can see guests scheduled to record, and submit your questions and topics to influence the conversation.  Like what you're hearing? Subscribe & leave us a review on iTunes to help others discover the podcast. For more guidance from the industry, subscribe to our Weekly email—it's a small dose of advice, delivered Mondays. Or search for a specific topic in our ever-growing Collection of advice.