Podcasts about book publicity

Leah Paulos of Press Shop PR joins Let's Talk Memoir for a conversation about 2 things writers can do right now to help launch their book successfully, how to find your targeted readers and effectively reach them through media, the dedicated focus required to promote a book,tapping into your storytelling chops to help you with marketing, tools for positioning your book with media and journalists, the lead time we need to promote our books and when to pitch, selling journalists on covering your book, finding the story and the audience for your book, the cost of publicity, your job as your own publicist, being proactive, and the classes she offers at Book Publicity School.   Also in this episode: -using spreadsheets -building a media contact list -working with in-house publicity teams   Books mentioned in this episode: -The Sounds of Life by Karen Bakker -The Latecomer by Jean Hanff Korellitz -Writing to Persuade by Trish Hall   Leah Paulos is the Founder and Director of Publicity at Press Shop PR and Book Publicity School, and has worked at the intersection of books and media for over 25 years. Twice named a top PR firm by the Observer, Press Shop PR has worked on many notable books and #1 bestsellers including MARCH by Rep. John Lewis and ON TYRANNY by Timothy Snyder, as well as books by Ruth Bader Ginsburg, Neil deGrasse Tyson, James Kirchick, and Pulitzer-finalists Samuel Freedman and Louise Aronson. Leah has spoken on book publicity at Columbia School of Journalism, CUNY Graduate Center, and as part of her regular workshop series, Book Publicity for Literary Agents.  Book publicity 101 Leah began her career as a magazine editor at a NYC-focused glossy magazine in 1998. She later worked as an editor at Conde Nast and as a freelance writer for dozens of national magazines. She made the shift to book publicity in 2006 and launched Press Shop in 2012. She graduated from Cornell University and now lives in Brooklyn with her husband and two sons.   bookpublicityschool.com https://www.linkedin.com/in/leahpaulos/ https://www.facebook.com/PressShopPR/ https://www.facebook.com/profile.php?id=100090936998502 https://x.com/PressShopPR   www.PressShopPR.com www.BookPublicitySchool.com – Ronit's writing has appeared in The Atlantic, The Rumpus, The New York Times, Poets & Writers, The Iowa Review, Hippocampus, The Washington Post, Writer's Digest, American Literary Review, and elsewhere. Her memoir WHEN SHE COMES BACK about the loss of her mother to the guru Bhagwan Shree Rajneesh and their eventual reconciliation was named Finalist in the 2021 Housatonic Awards Awards, the 2021 Indie Excellence Awards, and was a 2021 Book Riot Best True Crime Book. Her short story collection HOME IS A MADE-UP PLACE won Hidden River Arts' 2020 Eludia Award and the 2023 Page Turner Awards for Short Stories.  She earned an MFA in Nonfiction Writing at Pacific University, is Creative Nonfiction Editor at The Citron Review, and teaches memoir through the University of Washington's Online Continuum Program and also independently. She launched Let's Talk Memoir in 2022, lives in Seattle with her family of people and dogs, and is at work on her next book. More about Ronit: https://ronitplank.com Subscribe to Ronit's Substack: https://substack.com/@ronitplank Follow Ronit: https://www.instagram.com/ronitplank/ https://www.facebook.com/RonitPlank https://bsky.app/profile/ronitplank.bsky.social   Background photo credit: Photo by Patrick Tomasso on Unsplash Headshot photo credit: Sarah Anne Photography Theme music: Isaac Joel, Dead Moll's Fingers

In this eye-opening episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with Ross Rojek, editor and publisher of City Book Review, to explore the inner workings of the book review industry. Ross shares the journey of launching City Book Review in Sacramento in 2008 and evolving it into a network of review sites across eight U.S. cities, plus a special platform for young reviewers, Kids Book Buzz. With candor and humor, he explains the real work behind publishing honest book reviews, from managing hundreds of reviewers to handling over 1,500 book submissions a month.Listeners will gain a behind-the-scenes look at the review selection process, the distinction between editorial and reader reviews, and why professional presentation is essential. Ross also offers invaluable advice to authors—especially indie and self-published ones—about treating their writing as a business. From marketing tips to understanding what makes a book stand out to reviewers and libraries, this episode is packed with practical insights for anyone in the literary world.We'd like to hear from you. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

You can have the best-written book in the world—but if the right people never hear about it, it's not going to get the attention it deserves.In this episode of Your Path to Publish, we're digging into the single most overlooked (and most important) part of book publicity: knowing exactly who your reader is before you launch your campaign. Whether you're working with a publicist or flying solo, this episode will help you ground your PR strategy in clarity, not guesswork.BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:Why audience clarity—not a press release—is the real foundation of effective book publicityA simple three-part framework to define your target reader (demographics, psychographics, and preferred channels)How to tailor your PR approach so it resonates and actually moves the needleActionable ways to research, refine, and realign your message for greater resultsWhether your book is already out or still in the works, it's never too late to dial in your message and amplify your reach. Stick around to the end of the episode for a challenge that will help you refocus your publicity strategy today.Learn more about traditional publishing, self publishing, and hybrid publishing at Juxtabook.com. Join the Author Edge Community and learn how to publish, and market your book and build your brand. Learn MoreLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook

In this inspiring solo episode, Alexa shares how to shift your mindset around book marketing and turn it into something you actually enjoy. From leveraging your strengths to building buzz through authentic relationships, this is a must-listen for any author dreading the “M” word.

 'This is all a web that's woven together, and how it all works is really important. You can't just do one piece of it. And a great partner is someone who understands that this is a marathon, not a sprint.' You think writing a book is hard? Well, ok, yes it is, but it comes as a nasty shock for most authors to realize that writing the damn thing isn't enough - then they have to promote it. Luckily, there are people out there who do this really, really well. And even more luckily, one of them is about to give you a book publicity masterclass.  Marissa Eigenbrood, President at Smith Publicity, specialises in the art of connection, matching the right authors to the right platforms, so the right readers can find the right books. While marketing is great for creating a buzz at launch, publicity helps establish enduring credibility. Marketing directly engages your readers; publicity harnesses the power of established media to supercharge your authority and reach.  The good news is that there's a wealth of opportunities out there. The even better news is that you don't just get one chance to shine; long after publication day, savvy publicity means you can continue to use your book to build an enduring professional presence. Here's to the long game.

In this episode, Matt & Lauren are joined by Sarah Franklin, Lulu's Public Relations Manager and expert book publicist! Hear about book publicity simplified as Sarah answers questions like: →  What's the value in hiring a publicist vs. doing your own publicity?→  What exactly is a publicist's role in book marketing? →  How do you make the most of earned publicity once you have it? And more! Listen now or watch Episode #60 on YouTube. Dive Deeper

Publishing books is the main focus and source of revenue for independent publishers, but there are many alternative revenue streams that can be lucrative. President and Publisher for Gibbs Smith Books & Gift Suzanne Taylor joins “Inside Independent Publishing (with IBPA)” to share tips about the sidelines they create, including how they decide what products to make, which are the most popular, where they sell them, how they're manufactured, and much more.PARTICIPANTSSuzanne Gibbs Taylor brings more than 35 years of publishing and retail experience to her role as President and Publisher for Gibbs Smith Book & Gift, where she leads all business development from idea to fulfillment. She has created, acquired, and developed multiple million-dollar brands, including the New York Times best-selling 101 Things® cookbook series (more than 15 million LTD revenue) and BabyLit® children's series (more than 13 million LTD revenue), which was featured on the front page of the Sunday print edition of The New York Times. Her leadership on the company's management team and board of directors contributed to transitioning to employee ownership and B Corp status. She currently volunteers on the PubWest Design Awards Committee and is a member of B Lab, the Independent Publishers Guild, Society of Children's Book Writers and Illustrators, and Print Production Professionals. She holds a BA in Journalism, English, and Secondary Education.  Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,600 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/page/membershipMake sure to check out the Gibbs Smith Book & Gift sidelines at:  https://www.gibbssmithcovers.com/gift/index.html Also, check out their Spring 2025 catalog at: https://www.gibbssmithcovers.com/GS-Spring-Catalog.pdfFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Gibbs Smith Book & Gift on:Facebook: https://www.facebook.com/@GibbsSmithBooksInstagram: https://www.instagram.com/gibbssmithbooks/TikTok: https://www.tiktok.com/@gibbssmithbooksLinkedIn: https://www.linkedin.com/company/gibbs-smith

To garner as much attention for your books as possible, it's important for independent publishers and author publishers to connect with audiences outside their network.  Alliance of Independent Authors (ALLi) Campaigns Manager Matty Dalrymple joins “Inside Independent Publishing (with IBPA)” to share expert advice about how to land interviews on podcasts, blog sites, and with reviewers, including whether to pitch yourself or hire a publicist, how to best craft your pitch, how to promote the interview to get the most out of it, and much more!PARTICIPANTSMatty Dalrymple is the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts, including CLOSE THESE EYES. She is a member of International Thriller Writers and Sisters in Crime.Matty also podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction, podcasting for authors, and how to succeed as an author speaker, and her articles have appeared in Writer's Digest magazine. She serves as the Campaigns Manager for the Alliance of Independent Authors (ALLi).She lives with her husband, Wade Walton, and their dogs in Chester County, Pennsylvania, and enjoys vacationing on Mount Desert Island, Maine, and in Sedona, Arizona, and these locations serve as the settings for her novels.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,600 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/page/membershipMake sure to check out Matty's books at https://www.mattydalrymple.com/aboutYou'll find more information on her non-fiction platform at https://www.theindyauthor.com/Also, check out ALLi at:https://selfpublishingadvice.org/author-awards-contests-rated-reviewed/https://selfpublishingadvice.org/best-self-publishing-services/Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Join hosts Christine Daigle and Kevin Tumlinson as they discuss the week's entertainment news, including stories about celebrity novels, Netflix, Kindle Colorsoft, and an AI-invented Halloween parade. Then, stick around for a chat with Leah Paulos! --- Support this podcast: https://podcasters.spotify.com/pod/show/writersink/support

Welcome back to Alchemy for Authors! In this week's episode, I chat with book publicist, Larissa Banting. Larissa demystifies PR and discusses its power to boost visibility and sales of your books. Some of the other topics we discuss include: ·       What sets publicity apart from advertising. ·       Why going on T.V. is often the last form of recommended media publicity. ·       Why podcasts are the gateway drug to publicity. ·       How to get on a podcast without pitch-slapping anyone! If you're interested in building credibility for your brand and getting your books in front of more readers, then this is the episode for you! Visit Larissa's website here: https://www.larissabanting.com/ Grab Larissa's FREE PR Checklist here: https://thirtyinthree.com/checklist Follow Larissa on Facebook here: https://www.facebook.com/larissabanting/ Follow Larissa on Instagram here: https://www.instagram.com/larissa_banting/ Other resources mentioned in this episode: (Please note: Some of these links are affiliate links.) ·       Visit my new Author Resources page here: https://jobuer.com/author-resources/ ·       Get the book Write to Riches by Renee Rose here.  ·       Enjoy a FREE week of Author Revolution's Your Future Self meditation and hypnosis membership when you use the coupon code ALCHEMY here.   ·       Check out Stacy Juba's Vision Board Toolkit for Writers here.  If you enjoyed this episode please subscribe, rate and review. You can also support the show by buying me a coffee at https://www.buymeacoffee.com/jobuer. Your support helps me keep this podcast going and is greatly appreciated. If you have a question you would like answered on the show, or a topic suggestion for a future episode, leave a voice message here: https://www.speakpipe.com/AlchemyForAuthors Follow me on Instagram: @alchemyforauthors and @jobuerauthor. Follow me on Facebook: @alchemyforauthors and @jobuerauthor. Join the Alchemy for Authors Facebook Group here.  Join my Alchemy for Authors newsletter and download your FREE copy of Manifestation for Authors here.  If you enjoy Gothic Suspense, you can join my reader's newsletter and download a FREE copy of my short story collection, Between the Shadows, here. You can find all my books at https://jobuer.com or visit https://Books2Read.com/JoBuer for links to your favourite store. Visit my website for the full transcript of this episode: https://jobuer.com/alchemy-for-authors/

In this episode, Becky talks to Leah Paulos—Founder of Press Shop PR and Book Publicity School. Listen as Leah shares her advice for navigating book publicity, explains how authors can find their audiences, and outlines strategies for breaking through the noise to get as much media attention for a book as possible. During the episode, you'll learn: About Leah and her work in the world.The types of authors Leah supports and works with at Press Shop PR and Book Publicity School.Whether or not it's possible to tell if a book is going to be a big success in the media.How authors can navigate a book launch during an election year like 2024.What Leah might avoid or seek out when it comes time to decide on a release date for a book that's being published during an election year.Tips for authors to break through the noise of the media when everyone's attention is scattered. The kind of promotion an author can expect from a publisher.The connection between publicity and book sales.How PR can help people with more than just selling books.How Leah has seen PR shift over the years and what has remained the same. Why authors should be paying attention to other experts and books in their field. An exercise for crafting a good email subject line.Don't forget to check out our show notes, which include action steps and resources.Sign up for the weekly newsletter to connect with Becky Robinson and gain access to ongoing learning and conversation.

In this episode of the Write Publish Market podcast, host Jodi Brandon interviews Leah Paulos, founder of Press Shop PR and Book Publicity School, about the evolving landscape of book publicity in 2024. Leah shares valuable insights on the differences between marketing and publicity, strategies for effectively promoting a book, and the importance of being both strategic and adaptable in today's media environment. Listeners will gain practical advice for cutting through the noise and successfully launching their nonfiction books, regardless of their publishing path.   Time Stamps: 00:00 Entrepreneur-focused podcast, featuring writing and publishing tips. 04:53 Strategic targeting, avoiding overwhelm, focusing on bandwidth. 06:45 Traditional publishing requires authors to be active. 12:37 Adapting to diverse formats to reach readers. 15:53 Study recent successful books for strategic guidance. 18:18 Clear goal alignment essential for successful campaigns. 21:59 Crafting concise, compelling pitches for books. 26:08 Grateful for listening.   Keywords: book publicity, book marketing, publishing industry, self-publishing, hybrid publishing, traditional publishing, PR campaigns, media attention, book sales, audience engagement, book promotion, author branding, social media marketing, book launch strategies, author promotion, media coverage, book distribution, publishing timeline, book events, author platforms, book sales goals, publishing goals, author experiences, publicity strategies, nonfiction writers, promotional work, audience demographics, book reviewers, podcast interviews, book advertising Resources Mentioned: Foreign Agents by Casey Michel Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite About Our Guest: Leah Paulos, the Founder of Press Shop PR and Book Publicity School, has worked at the intersection of books and media for over 20 years. Twice named a top PR firm by the Observer, Press Shop has worked on a wide range of titles, including MARCH by Rep. John Lewis, ON TYRANNY by Timothy Snyder, and on books by Ruth Bader Ginsburg, Neil deGrasse Tyson, James Kirchick, and Pulitzer-finalists Samuel Freedman and Louise Aronson. Leah began her career as a magazine editor at Condé Nast, then worked as a freelance writer for dozens of national magazines before moving into book publicity in 2006 and launching Press Shop in 2012. She graduated from Cornell University in 1998, and lives in Brooklyn with her husband and 2 boys.   Press Shop PR: https://www.pressshoppr.com/ Book Publicity School: https://www.bookpublicityschool.com/ Linkedin: https://www.linkedin.com/company/press-shop-pr/ Facebook: https://www.facebook.com/PressShopPR and: https://www.facebook.com/people/Book-Publicity-School/100090936998502/ Twitter: https://twitter.com/PressShopPR LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1f3Rmb0yC8mC4YUIY8_3fb-nXNZCFg7GMfkdCA8CyPuM/edit?usp=sharing  

Kathleen Schmidt is a well-respected voice in book publishing with in-depth experience in all aspects of the industry.She has worked on 50 New York Times bestsellers, and her clients have continuously appeared in top-tier national print, broadcast, and radio outlets such as The Today Show, Good Morning America, Vogue, Elle, Financial Times, and Vanity Fair. I was thrilled to chat with her about her perspective on book publishing as well as the rise in indie author opportunities. EPISODE HIGHLIGHTSNavigating the current collective rut in book publishing The truth about bookstore distribution today (including the average number of copies an appearance on the Today Show sells)The HOW of Book publicity for indie authors and how to decide what makes sense when it comes to selling more books without having to take out a second mortgageThe important difference between publicity, marketing, and salesThe slippery slope of partnering with “influencers” for promotionCONNECT WITH KATHLEENClick here to Subscribe to her Substack newsletterInstagram: @kathmschmidtThreads: @kathmschmidtWebsite: kmspr.comRESOURCES MENTIONEDKathleen's appearance on Brad Listi's Other People podcastJane Friedman's Hot SheetThe Zodiac Academy  book series Guygiene lets you equip your young guy with a monthly box of confidence that introduces cool personal hygiene swag from top brands, developed just for teen and 'tween boys. Get 15% off your first box by visiting GoodGuygiene.com and using code writethedamnbook at checkout. MOCKUP SHOTS DEALI've used MockUp shots for years to create attention-grabbing images great for social media. It usually costs $207, but they're offering a 60% discount on lifetime access with lifetime updates. It's a great way to get an unheard-of price on a product that will make you money and that you will end up using all the time.Click Here for 60% off >>Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry. Available wherever podcasts are available: Apple PodcastsSpotify YouTube Let's Connect! InstagramWebsite Email the show: elizabeth [at] elizabethlyons [dot] comThe podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

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This week Rachel & Lynne are chatting with media expert and publicist Nicole Webb. Now based in Singapore, Nicole has had a diverse and exciting career and she talks about her new service of book publicity, the challenges of modern publishing and how it came about. In our chat, we cover: Nicole's career as a TV journalist, presenter and producer Travelling around Asia and working remotely Writing her own book and using her contacts to publicise it How this developed into a new service What new authors need to know about publicity The importance of maintaining contacts Nicole's website is: https://nicolewebbonline.com/  And, don't forget that we have just announced the dates for the 2024 The Content Byte Summit. Sign up for updates for the Summit (or snap up the early bird tickets) at our website: https://thecontentbytesummit.com.au/   Find Rachel www.rachelsmith.com.au Find Lynne www.lynnetestoni.com Rachel's List www.rachelslist.com.au Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details. Episode edited by Marker Creative Co www.markercreative.co 

If you're looking forward to publishing a book someday - like we are! - this conversation with Leah Paulos will give you some practical ideas about where to start and how to maximize your efforts to market your book. We talk about the difference between marketing & publicity, when to start thinking about promotion, how to plan for podcasts, and much more.Leah Paulos, the Founder of Press Shop PR and Book Publicity School, has worked at the intersection of books and media for over 20 years. Twice named a top PR firm by the Observer, Press Shop has worked on a wide range of titles, including MARCH by Rep. John Lewis, ON TYRANNY by Timothy Snyder, and on books by Ruth Bader Ginsburg, Neil deGrasse Tyson, James Kirchick, and Pulitzer-finalists Samuel Freedman and Louise Aronson. Leah began her career as a magazine editor at Condé Nast, then worked as a freelance writer for dozens of national magazines before moving into book publicity in 2006 and launching Press Shop in 2012. She graduated from Cornell University in 1998, and lives in Brooklyn with her husband and 2 boys.

If you're looking forward to publishing a book someday – like we are! – this conversation with Leah Paulos will […]

Director of Publicity and Press Shop PR Founder, Leah Paulos, spoke with me about how author's can cut through the noise in a challenging news cycle, when to build your platform, and demystifying the book biz. Leah Paulos is the Founder and Director of Publicity at Press Shop PR an independent book publicity firm based in Brooklyn. The Press Shop team has worked on campaigns for over 300 authors since its launch in 2012, including the #1 bestselling campaigns for ON TYRANNY by Timothy Snyder, MARCH by Rep. John Lewis, and WELCOME TO THE UNIVERSE by Neil deGrasse Tyson. She also recently launched Book Publicity School to bring Press Shop's expertise and guidance to more authors at an affordable price. The School offers workshops, coaching, and online groups to help authors advocate for their work as effectively as possible. Leah has spoken on book publicity at Columbia Journalism School, CUNY Graduate Center, and as part of her regular workshop series, Book Publicity for Literary Agents. [Discover The Writer Files Extra: Get 'The Writer Files' Podcast Delivered Straight to Your Inbox at writerfiles.fm] [If you're a fan of The Writer Files, please click FOLLOW to automatically see new interviews. And drop us a rating or a review wherever you listen] In this file Leah Paulos and I discussed: Why authors need a “Big Fat Book Promo” spreadsheet What works in social media now, and what's a waste of time How and when to build an effective author platform What kind of promotion an author should expect from their publisher Why a full press, media, and event campaign doesn't make sense for every author And a lot more! Show Notes: pressshoppr.com bookpublicityschool.com Book Publicity School on Facebook Kelton Reid on Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices

No matter where you are in your publishing journey—whether you're just starting out or you've been publishing books for decades—you're always hoping to level up your business.Fruition Publishing Concierge Services Founder and CEO Alesha Brown joins “Inside Independent Publishing (with IBPA)” to share advice about the best artificial intelligence (AI) publishing technology and the ones to avoid; paying author royalties; whether it's worth hiring someone to do your social media; and much more!PARTICIPANTSAlesha Brown is the Founder & CEO of Fruition Publishing Concierge Services™, a hybrid publisher devoted to helping authors find their voice, monetize their expertise, and create profitable author platforms. Alesha's work led to her receiving the 2019 Inside Business' Entrepreneurial Excellence award. Her expertise has been featured in Publishers Weekly, Authority Magazine, Huffington Post, Thrive Global, and iHeartRadio, just to name a few. Alesha is a renowned speaker at numerous author forums and publishing conferences in addition to being a best-selling author, copywriter, and magazine editor-in-chief.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,600 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association here: https://www.ibpa-online.org/page/membershipLearn more about Fruition Concierge Publishing Services here: https://fruitionpublishing.com/Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Today we're speaking with UF Press Editor in chief, Stephanye Hunter and UF Press Marketing Manager, Rachel Doll. Among our many topics, we discuss recent changes in the academic publishing world; important considerations in titling your book; what you can reasonably ask/expect of your editor; how to think about writing an op-ed, before book publication; what kind of publicity you can do on your own—and at what point—before publication; what kind of book events are most appropriate for your academic book; how a press decides if yours is a “crossover book”; what to consider when making suggestions for your book cover; What is meta-data? Don't forget to rate and review our show and follow us on all social media platforms here: https://linktr.ee/writingitpodcast

Your book is now written, edited, and already published. Congratulations! You have made it. Such an outstanding achievement deserves a celebration. But wait. Do people know about the book? Do they know your great ideas and solutions to their problems are documented in a book that you wrote? After investing your effort, ensuring your book reaches the right audience and gains attention is crucial for business owners writing books. This is where the importance of book publicity shines. Join Jodi in this episode as she discusses DIY publicity for your nonfiction book. She shares three tips and a BONUS TIP you can do if you are not in a position to or are interested in outsourcing book PR and publicity. Full transcript and show notes can be found here.  

In this podcast, Daniel Kraus talks about Whalefall, touring, book publicity, and much more. About Daniel Kraus Daniel Kraus is the New York Times bestselling author of more than a dozen novels and graphic novels. He coauthored The Living Dead with legendary filmmaker George A. Romero. With Guillermo del Toro, he coauthored The Shape of Water, based on the same … Continue reading

Independent publishers and author publishers are always seeking effective ways to promote their books, and one great way to do so is through LibraryReads. The Executive Director, Rebecca Vnuk, joins "Inside Independent Publishing (with IBPA)” to explain how LibraryReads creates a widely read list of must-read, new books based on library staff recommendations and how indie publishers can get their books on that list. Rebecca also used to be a librarian, so she shares tips about how publishers can get libraries to carry their books.PARTICIPANTSRebecca Vnuk is the Executive Director of LibraryReads. She has an MLIS from Dominican University and worked as a public librarian for a decade before becoming the editor for Collection Management and Library Outreach at Booklist magazine. Rebecca is the author of three reference books on the topic of Women's Fiction, as well as a best-selling book on weeding library collections. She lives in the Chicago suburbs with her husband and sons (and is thankful that the tween still loves to read, at least!).Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Lockeassists the 4,000 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association here https://www.ibpa-online.org/page/membershipLearn more about LibraryReads here www.libraryreads.orgLearn more about how publishers can get their books included in the LibraryReads top 10 lists here https://libraryreads.org/for-publishersFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow LibraryReads on:Facebook and Instagram - @libraryreadsX - @libraryreads99

Are you hoping to sell your books to libraries? If so, trade reviews are a vital component to enticing libraries to buy your books, and librarians especially value Booklistreviews—the official trade publication of the American Library Association. So IBPA invited Booklist Editor and Publisher George Kendall as a guest on “Inside Independent Publishing (with IBPA)” to discuss how publishers can land a Booklist review; how they can best leverage their review; and much more.PARTICIPANTSGeorge Kendall began as Booklist's Editor & Publisher in 2019 and is now continuing in that role as well as serving as Interim Director of Publishing & Media at the American Library Association (ALA). When not overseeing Booklist business and editorial matters and managing ALA publishing, George might be reading the latest dark but enthralling apocalyptic or dystopian nail-biter, or, on a brighter side, he might be found hanging out with his young daughter, or enjoying his local library, perusing books, toys, and Playaways, or attending story time or “messy art” and “little learners” programs.  George received his MA in Literary Studies from the University of Cape Town in South Africa and studied with J.M. Coetzee, who later when on to win the Nobel Prize in Literature (2003). George began his publishing career in scientific, technical, and medical publishing before moving on to his current role. Prior to publishing, George was a professional classical musician. He will sometimes, though very rarely, dust off his French horn and play a few notes.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipLearn how you can submit a book to be reviewed by “Booklist” here: https://www.booklistonline.com/get-reviewedFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Martin Kavka, a professor at FSU, talks with us about finding the motivation to write; the role of friendships in academic writing; and revising the rules of tenure and promotion to better accommodate the non-book writers among us. https://religion.fsu.edu/person/martin-kavka Don't forget to rate and review our show and follow us on all social media platforms here: https://linktr.ee/writingitpodcast

Yale University Press Senior Editor Jennifer Banks talks with us about how editing helped her understand what kind of book she wanted to write. Banks also talks about best practices for approaching an editor with your book manuscript. And, once your book has gone through the review process, what to keep in mind while writing your response to readers' reports. Don't forget to rate and review our show and follow us on all social media platforms here: https://linktr.ee/writingitpodcast

Landing traditional distribution can be a major help in garnering exposure and sales for books in important markets such as Amazon, Kindle, bookstores, retail stores, and more. National Accounts Manager in Sales at Publishers Group West and Ingram Publisher Services David Dahl joins “Inside Independent Publishing (with IBPA)” to explain the behind the scenes of how distribution sales teams promote books to these lucrative markets, and gives tips for how independent publishers can set their books up for success with distributors.PARTICIPANTSDavid Dahl is National Accounts Manager in Sales at Publishers Group West and Ingram Publisher Services, where he has represented independent publishers to the book trade for more than thirty years; to amazon since 1998, and to Kindle and Apple Books since the inception of those platforms. David is a graduate of Reed College and received an M.A. from the University of California at Berkeley. David works daily towards the association's primary goals of advocating for and educating independent publishers.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipLearn more about Publishers Group West at pgw.com and Ingram Publisher Services at ingramcontent.com.Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Book marketing isn't just about selling books, it's about building a reputation and an audience of loyal readers. An author may be focused on their writing so much that they don't quite know what their brand is, but that's where a publisher comes in. Publishers can, and should, help their authors pinpoint a professional and memorable author brand in order to engage fans and sell books. On this episode of “Inside Independent Publishing (with IBPA),” personal branding expert and internet marketing strategist Jeniffer Thompson shares practical tools for creating a sustainable author brand as well as easy-to-implement steps to highlight the brand story, elevate the author's visibility, and ensure a consistent visual presence.PARTICIPANTSJeniffer Thompsonis a personal branding coach, book marketing strategist, and publishing consultant. She co-founded Monkey C Media in 2004, an award-winning book cover and author website design house. She is also the host of The Premise podcast, co-founder of the San Diego Writers Festival, and serves on the International Memoir Writers Association board. VisitMonkeyCMedia.com to learn more, subscribe to her author marketing tips atJenifferThompson.comand listen to her podcast atThePremisePod.comIndependent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipCheck out the IBPA member benefit for Monkey C Media, which garners members 20% off design services: https://www.ibpa-online.org/page/monkeycmediaFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Social media can be an excellent tool for publishers to build brand awareness and garner exposure for their books, but it's also complicated to properly navigate. One advantageous social media tactic is to hire an influencer, but how do you go about hiring the right one for your books? What types of campaigns work the best? What are some challenges to hiring an influencer and how do you overcome them? CEO & Founder of Branch & Bramble Emily Lyman joins “Inside Independent Publishing (with IBPA)” to share her expertise on all things related to social media influencers!PARTICIPANTSEmily Lyman has worked with publishing companies for more than a decade to help them achieve tangible marketing results. As CEO & Founder of Branch & Bramble, she's built a digital marketing agency focused on helping authors and lifestyle brands craft new messaging and positioning rooted in values-based marketing that attracts life-long audiences.Branch & Bramble has been named as one of the “Top US Digital Marketing & Digital Agencies” on Yahoo! Finance, as well as one of the “Top Digital Marketing Agencies in New York.” Lyman has been featured on Digiday, CO- by U.S. Chamber of Commerce, and Authority Magazine.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipTo learn more about Branch & Bramble, visit:https://www.branchandbramble.com/Also, check out Branch & Bramble's free book influencer marketing guide here: https://www.branchandbramble.com/book-influencersFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Branch & Bramble on:LinkedIn - https://www.linkedin.com/company/branchbrambleTwitter - https://twitter.com/BranchBrambleFollow Emily Lyman on:LinkedIn - https://www.linkedin.com/in/emilylyman/Twitter - https://twitter.com/emilylymanInstagram - https://www.instagram.com/elyman/

There are thousands and thousands of schools in the United States, so getting your books into the education market can be quite lucrative and rewarding, knowing that you're inspiring the next generation of readers. So what is the process of getting your books into schools? What kinds of books are marketable to schools? How do you set up school author visits? Author, educator, and speaker Jane Wood joins “Inside Independent Publishing (with IBPA)” to answer these questions and many more!PARTICIPANTSJane R. Wood is the author of a series of five juvenile fiction books where she weaves history and science into stories filled with mystery, adventure, and humor for young readers ages 8-14. Her sixth juvenile fiction book, Finding Family Treasure, was released in January 2022 and was co-authored with genealogist and author K. I. Knight. She has also written a book, Schools: A Niche Market forAuthors, to help other authors and publishers market and sell their books to the school market.Wood is a former teacher, newspaper reporter, and television producer. She has a BA from the University of Florida and an MEd from the University of North Florida. Wood serves as the past-president of the Florida Authors and Publishers Association and often speaks at schools, libraries, book festivals, publishing events, and education conferences. To learn more about her and her books, please visit her website at janewoodbooks.com.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/

Garnering a trade review can provide multiple benefits for a book, but how can you make the most out of the reviews you receive? Should you get a paid trade review? Is there anything positive you can get out of a negative review? BlueInk Review Co-Founder Patti Thorn will answer these questions and many more on this episode of “Inside Independent Publishing (with IBPA)!”PARTICIPANTSPatti Thorn is co-founder of BlueInk Review, a book review service that has provided nearly 10,000 reviews to authors since its inception in 2010. She was a 28-year veteran writer and editor at theRocky Mountain News, which had a daily circulation of 300,000 at the time of its closing in February, 2009, serving the last 12 years of her tenure as chief book critic and editor of the book review pages. The section earned acclaim for its incisive and timely reviews, as well as for Thorn's weekly column about books and the publishing industry. In addition, she is the co-author ofFun Places to Go with Children in Colorado, published by Chronicle Books and has served as an independent editor for both fiction and nonfiction.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow BlueInk Review on social media at @blueinkreivewCheck out the IBPA member benefit for $75 off a review from BlueInk Reviews: https://www.ibpa-online.org/page/blueinkreviewVisit BlueInk Reviews at: www.blueinkreview.com

Join Smith Publicity's resident fiction experts, Publicity Manager Andrea Kiliany Thatcher and Business Development Manager Kellie Rendina, as they discuss the fiction landscape including common themes in book covers, titles, genres, and more.Follow both Andrea and Kellie on LinkedIn and Instagram @shinyandrea and @kellierendinamench.Check out our recent Behind the Scenes of Book Publicity webinar on the website here: www.smithpublicity.com/2022/12/6th-book-marketing-webinarDiscover more about Smith Publicity at www.smithpublicity.com and follow us on Facebook, Instagram, Twitter, & LinkedIn.

Hiring a book publicist can lead to excellent exposure for your titles, but there are techniques that independent publishers and author publishers can do to best maximize that experience and things that they can do that will actually hinder that experience. Smith Publicity Book Publicist and Marketing Associate Olivia McCoy is joining us today to share tips from her many years in the industry to ensure publishers have a beneficial experience during this process.PARTICIPANTSOlivia McCoycomes from a background in book marketing and independent publishing and her knowledge of the publishing industry and book promotion allows her to educate and consult her clients throughout their campaigns. Her clients have received national media placements in outlets such as The New York Times, Fast Company,HuffPost, and HOLA!. She has two BAs in English Poetics and French from the University of Georgia, a Master's Certificate in Publishing from the University of Denver Publishing Institute, and an MS in Leadership for Creative Enterprises from Northwestern University. When she's not at work, she is at home in Philadelphia with her dog, Rudy. You can learn more about Smith Publicity atsmithpublicity.com and connect with Olivia onLinkedInand Instagram @oliviathepublicist. Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke helps guide the 4,000+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/page/membershipTo learn more about Smith Publicity, visit SmithPublicity.com.They can also be reached at info@smithpublicity.comFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Smith Publicity on:Facebook – https://www.facebook.com/SmithPublicityTwitter – https://twitter.com/SmithPublicityInstagram - https://www.instagram.com/smithpublicity/

Back to basics this week! Many publishers get stuck on how to talk about their books so others will listen and can find their own interest. So we offer the basics on how to show people just how cool your work is! ************Thank you for watching the People's Guide to Publishing vlogcast!  Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0...Find us on social mediaFacebook: http://facebook.com/microcosmpublishingTwitter: http://twitter.com/microcosmmmInstagram: http://instagram.com/microcosm_pub************

Okay so you are writing a book and you want to get the word out. Want to know a NOVEL way to do it (pun intended) Oh and it also works for course too!Listen In and find out how https://DarkHorseSchooling.com

**Who You will Hear**Guest: Sarah Russo (Founder of Page One Media)Co-host: Luna Tang (Cloud Service Delivery Manager at Klopotek)Co-host: Dwayne Parris (Senior Consultant at Klopotek)For many authors and independent publishers, book publicity and marketing is always a huge arena hard to measure and predict: whether to hire a publicist for a forthcoming book, how much to invest, and what the return can be expected. In this episode, Sarah Russo, founder of Page One Media, joins us and answers a few critical FAQs from authors and independent publishers regarding book publicity and marketing strategies. Sarah talks about the work scope of a (freelance) book publicist, the timeline of a complete book publicity campaign, the collaboration between author, publisher, and book publicist, as well as how the emerging new media has been impacting how books get promoted and creating more opportunities for book selling.You can learn more about book publicity and services from the website of Page One Media. Its blog section also offers a lot of valuable advice for authors and independent publishers.Tell us what is going on with your publishing projects or business on Twitter (@Klopotek_AG), LinkedIn, or email us at podcast@klopotek.com.  For more information about the Klopotek software solution, please write to info@klopotek.com, or register to receive emails from us on technology innovations & events from Klopotek.* The views, information, or opinions expressed in the program are solely those of the individuals involved and do not necessarily represent those of Klopotek and its employees. It is the goal of Klopotek Publishing Radio to support cultural diversity, the exchange of opinions, and to create an environment where the conversation of a global publishing industry can thrive.

Bill welcomes bestselling novelist and writing coach Colleen M Story to the show. Colleen is a novelist, freelance writer, writing coach, and speaker with over 20 years in the creative writing industry. Her latest release, The Beached Ones, and her previous novel, Loreena's Gift, was a Foreword Reviews' INDIES Book of the Year Awards winner, among others. Colleen has written three books to help writers succeed. Your Writing Matters was a bronze medal winner in the Reader Views Literary Awards (2022). Writer Get Noticed! was a gold-medal winner in the Reader's Favorite Book Awards and a first-place winner in the Reader Views Literary Awards (2019). Overwhelmed Writer Rescue was named Book by Book Publicity's Best Writing/Publishing Book in 2018. A lifelong musician, Colleen plays the French horn in her local symphony and pit orchestras. When not writing, she's reading, practicing yoga, listening to music, exploring the beautiful Northwest, and making up more challenging games for her smart German Shepherd to play.

This week Arik chats with Marisol Salaman, Senior Publicist at Penguin Random House. They chat about pitching, securing media, author tours, and all things publicity.After listening to the episode, please visit slushpod.com, where you'll find episode transcripts, free resources, and forms to submit questions and feedback! You can also follow Slush on Twitter @slushpod, and if you are so inclined, please rate and review the podcast!Slush is hosted and produced by Arik Hardin. Slush's logo was designed by Shelby Pack, and its theme music comes from the song “Good Luck Charm” by Olive Musique. Any views expressed on the podcast are personal and do not reflect the opinions or interests of the host's or guest's employers.

Author Freda Drake talks about her new book “Publicity on Steroids: How To Launch & Maximize a Dynamic Publicity Campaign” as a how-to book for business owners and professionals at every level of marketing experience, from novice to seasoned campaign director and provides the basic strategies and information you need to conduct an effective media campaign yourself, or, if you choose to hire experts, it teaches you what to look for, and how to acquire the proper talent! This no-nonsense book includes numerous examples of what to do, along with cautionary tales, so you can avoid the common pitfalls that plague most publicity campaigns plus Freda also draws from her experience working in marketing and public relations throughout her career! Check out this amazing book on Amazon and www.fredadrake.com today! #fredadrake #author #publicityonsteroids #marketing #publicrelations #businesowner #mediacampaign #amazon #audible #iheartradio #spreaker #spotify #itunes #googleplay #applemusic #youtube #anchorfm #podbean #mikewagner #themikewagnershow #mikewagnerfredadrake #themikewagnershowfredadrake --- Send in a voice message: https://anchor.fm/themikewagnershow/message Support this podcast: https://anchor.fm/themikewagnershow/support

Author Freda Drake talks about her new book “Publicity on Steroids: How To Launch & Maximize a Dynamic Publicity Campaign” as a how-to book for business owners and professionals at every level of marketing experience, from novice to seasoned campaign director and provides the basic strategies and information you need to conduct an effective media campaign yourself, or, if you choose to hire experts, it teaches you what to look for, and how to acquire the proper talent! This no-nonsense book includes numerous examples of what to do, along with cautionary tales, so you can avoid the common pitfalls that plague most publicity campaigns plus Freda also draws from her experience working in marketing and public relations throughout her career! Check out this amazing book on Amazon and www.fredadrake.com today! #fredadrake #author #publicityonsteroids #marketing #publicrelations #businesowner #mediacampaign #amazon #audible #iheartradio #spreaker #spotify #itunes #googleplay #applemusic #youtube #anchorfm #podbean #mikewagner #themikewagnershow #mikewagnerfredadrake #themikewagnershowfredadrake --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/themikewagnershow/message Support this podcast: https://anchor.fm/themikewagnershow/support

Author Freda Drake talks about her new book “Publicity on Steroids: How To Launch & Maximize a Dynamic Publicity Campaign” as a how-to book for business owners and professionals at every level of marketing experience, from novice to seasoned campaign director and provides the basic strategies and information you need to conduct an effective media campaign yourself, or, if you choose to hire experts, it teaches you what to look for, and how to acquire the proper talent! This no-nonsense book includes numerous examples of what to do, along with cautionary tales, so you can avoid the common pitfalls that plague most publicity campaigns plus Freda also draws from her experience working in marketing and public relations throughout her career! Check out this amazing book on Amazon and www.fredadrake.com today! #fredadrake #author #publicityonsteroids #marketing #publicrelations #businesowner #mediacampaign #amazon #audible #iheartradio #spreaker #spotify #itunes #googleplay #applemusic #youtube #anchorfm #podbean #mikewagner #themikewagnershow #mikewagnerfredadrake #themikewagnershowfredadrake

On this episode, Jodi is chatting with Sonia Awan all about book publicity! The quick and easy breakdown is that marketing is where you're telling people about yourself and your book, whereas publicity is when other people are talking about it. Sonia shares some tips on how to use your marketing as the basis of content that can be shared as PR. Here are 3 ways Sonia says you can start with your marketing that will lead to PR: Build your online persona / brand Connect to people in your industry, to give them something and get a review back Podcast Tours They also chat about media training and how that adds value to your brand and reputation. Sonia works with her clients on making sure they're not only talking about their book or product, but also sharing their story and putting their best face forward. Head to the Show Notes to meet our guest and download the full transcript!

Kathleen Carter has worked with bestselling authors for years and has launched publicity campaigns for many of our most treasured books. It takes a lot of know-how to work in the publishing industry and her book promotions have garnered the attention of many bestselling authors and literary agents.Today we discuss how she landed this dream job, what goes into book publicity, and what really helps drive book sales for authors.She also shares the social media scoop on how to land those advanced readers, how to write and tag your book reviews, and what helps book marketing the most. Bookstagrammers will love this thoughtful feedback and a glimpse at Kathleen's reading routines.We end our time with some of Kathleen's favorite backlist and under-the-radar book gems that I can't wait to check out.Mentioned in this episode:MomAdvice Book Club ShirtReading RetreatMy Sister's Keeper by Jodi PicoultKirkus ReviewsGone Girl by Gillian FlynnKindle First ReadsBook of the MonthDear Pope Francis by Pope FrancisPope Francis Meets Children Letter WritersHidden Girl: The True Story of a Modern-Day Child Slave by Shyima HallPeople Magazine Shyima Hall: My Escape From SlaveryThe Dollhouse by Fiona DavisBookGang Podcast: Best Thriller Books You Might Have Missed with Mary KubicaHamnet by Maggie O'FarrellTranscendent Kingdom by Yaa GyasiOlga Dies Dreaming by Xochitl GonzalezInside Out by Demi MooreGoing There by Katie CouricPride and Prejudice by Jane AustenMusical Chairs by Amy PoeppelElin Hildebrand Literati Book ClubLimelight by Amy PoeppelMadWoman by Louisa TregerViola ShipmanMagic Season: A Son's Story by Wade RouseConnect With Us:Amy is @momadvice on InstagramKathleen on TwitterKathleen on InstagramKathleen Carter Communicationspatreon.com/momadvice

ABOUT THIS EPISODE: In this episode, host Megan Cole talks to Zoe Grams, founder of ZG Stories and co-founder of Upstart and Crow. In their conversation, Zoe talks about what draws her to a good book and why we need to support small book publishers. ABOUT ZOE GRAMS: Zoe Grams is founder of ZG Stories. She works at the intersections of storytelling, strategy and social justice. Through the agency, her work includes acting as Marketing Director for Vancouver Writers Fest; leading communications for Salmon Nation; launching initiatives to support climate change mitigation; and advising national and international publishers and NGOs. She is co-founder of Upstart & Crow Literary Arts Studio and Chair of WISH Drop-In Centre Society: the largest sex worker advocacy organization in Canada. Her work has been featured in publications across Canada, as has her writing. ABOUT MEGAN COLE: Megan Cole the Director of Programming and Communications for the BC and Yukon Book Prizes. She is also a writer based on the territory of the Tla'amin Nation. Megan writes creative nonfiction and has had essays published in The Puritan, Untethered, Invisible publishing's invisiblog, This Magazine and more. She has her MFA in creative nonfiction from the University of King's College and is working her first book titled Head Over Feet: The Lasting Heartache of First Loves. Find out more about Megan at megancolewriter.com ABOUT THE PODCAST: Writing the Coast is recorded and produced on the traditional territory of the Tla'amin Nation. As a settler on these lands, Megan Cole finds opportunities to learn and listen to the stories from those whose land was stolen. Writing the Coast is a recorded series of conversations, readings, and insights into the work of the writers, illustrators, and creators whose books are nominated for the annual BC and Yukon Book Prizes. We'll also check in on people in the writing community who are supporting books, writers and readers every day. The podcast is produced and hosted by Megan Cole.

This week we are joined by Dan Janal to discuss "How To Get Publicity For Your Book". Dan Janal is known for his pioneering work in helping literally thousands of small businesses, speakers, authors, coaches, and consultants get publicity to help build their careers with his PR LEADS program and press release services. In fact, the Los Angeles Times called Dan “an online marketing expert” because he wrote one of the first books ever written about Internet marketing way back in 1994. Dan was an award-winning newspaper reporter and newspaper business editor. He earned bachelor's and master's degrees in journalism from Northwestern University. He has interviewed President Gerald Ford and First Lady Barbara Bush. Dan has lectured everywhere from Beijing to Budapest, as well as across the U.S., Canada, Mexico and Brazil. He's taught at Berkeley and Stanford. He's written and published more than a dozen books which have been translated into six languages. His latest book is titled, “Write Your Book in a Flash!” For information go to https://www.publicityleadstoprofits.com Please visit our website to learn more https://indiebooksintl.com Marketing With A Book Podcast Episode 54 Recorded 1/25/2022

How much do you think about your mindset when it comes to PR and promoting your book as an author? Alexa Bigwarfe chats with Lilian Sue about this very topic. PR matters, and so does your mindset!

Author of the highly successful How to Do It Frugally Series of books for authors, Carolyn is constantly in touch with writers worldwide, helping them find ways to improve their writing, editing skills, and most importantly, how to market a book without going broke. We discuss her latest book, Great Little Last-Minute Editing Tips for Writers, filled with the most common mistakes she finds in the manuscripts of new writers.howtodoitfrugally.com

TERRIFICON MITCH  and JERRY ORDWAY are talking about the latest comic book news. Is publicity good or bad - does it sell books? Or is there more to it. Hear the comic book guys chat about  - plus the latest on James Bond, Titans and more!As always you can see the guys at TERRIFICON every summer at the Mohegan Sun in Connecticut #comicon #comicbooks #DCComics #Marvel #Terrificon 

Gaining publicity is something many authors struggle with. Hoping to be discovered by the media is like betting on a long shot. Earning publicity is one of the top three action items for generating more credibility so you can have more impact and influence. Three great strategies are landing a deal to write a column, appearing on podcasts, and having articles with your byline published. Please visit our website to learn more https://indiebooksintl.com Marketing With A Book Podcast Episode 40 Recorded 10/12/2021

Is reading one of your favourite hobbies? Does the thought of being able to work with your favourite authors, shape the trajectory of a book release or getting your hands on the latest page-turners before anyone else, spark joy? If so, consider a career in book publicity. Veteran book publicist Andy Palmer has lived and breathed books for more than 30 years, promoting thousands of titles for the world's biggest names in publishing. We discuss his tips for nabbing a book publicity role, an overview of how publicity fits into the life cycle of a book release, plus the components of an A+ book publicity campaign. You'll find a summary of the information featured in this episode here: https://www.theprpod.com/post/book-publicity  Find tips from each episode here: https://www.theprpod.com/ See omnystudio.com/listener for privacy information.

Today's interview is with Colleen M. Story. Colleen inspires writers to overcome modern-day challenges and find creative fulfillment in their work. Her book, Writer Get Noticed!, was a gold-medal winner in the Reader's Favorite Book Awards and a first-place winner in the Reader Views Literary Awards. Overwhelmed Writer Rescue  was named Book by Book Publicity's Best Writing/Publishing Book in 2018 and was an Amazon bestseller. Her novel, Loreena's Gift, was a Foreword Reviews' INDIES Book of the Year Awards winner, among others. Her latest book Your Writing Matters helps you discover the hidden benefits writing may have in your life, whether writing is part of your life's purpose, and when it's best to leave writing behind.With over 20 years as a freelance writer in the health and wellness industry, Colleen has authored thousands of articles for publications like “Healthline” and “Women's Health;” worked with high-profile clients like Gerber Baby Products and Kellogg's; and ghostwritten books on back pain, nutrition, and cancer recovery. She frequently serves as a workshop leader and motivational speaker, where she helps attendees remove mental and emotional blocks and tap into their unique creative powers. Her first course, “How to Finish the Creative Projects You Start,” is available on Teachable. Find more at these sites:Writing and Wellness | Writer CEO | Teachable | Author Website | Twitter | LinkedIn | Goodreads

When your book is launched, you've got about three months. And then your book becomes old news. Your publisher moves on. So does the media. And then the long slog to promote your book begins. In this episode, we interview Tyndale Publishers author relations director Andrea Martin on how to stay focused when the promotions don't go as planned. You'll come away encouraged to keep pressing on and to come up with creative ways to tell the story of your book.

It's one thing to write a book. And quite another to sell your book. Author Andrew Keyt made a significant investment in the publicity of his book, Myths and Mortals: Family Business Leadership and Succession Planning (Wiley Finance). The first publicity phase was the six weeks after its launch, the second was the long slog since. In this episode, Andrew, who is also a professor in the business school at Loyola University Chicago, discusses the value he placed on book publicity and how it paid off in growing his consulting practice.  

Topics CoveredFor Peter Goodman's final episode as host, new host Christopher Locke asks Peter about his experience as an editor and publisher. From working in Japan and the UK for ten years to running his own publishing company for over thirty years, Peter has seen a lot of technologies and trends come and go. But some things are still fundamental, and among them is the motto Peter learned in Japan: "Let's have publishing fun!"Christopher Locke will be reintroducing Inside Independent Publishing (with IBPA) in a new format starting monthly in January 2021. Stay tuned!Thanks to all the guests for sharing their wisdom and expertise!LinksIBPAhttps://www.ibpa-online.org/Stone Bridge Presshttps://www.stonebridge.comParticipantsChristopher Locke is the Member Liaison for IBPA, ibpa-online.org. He will be assuming host duties of the podcast in January 2021.*Peter Goodman** (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.For more information, go to IBPA at https://www.ibpa-online.org/.

In the last episode, we discussed two crucial pillars in a successful PR campaign: publicity and marketing. Today’s focus is on the third pillar: community outreach. When it comes to generating word of mouth sales, community outreach is your most powerful tool. Today, we’re exploring different ways you can reach a wider audience with the help of community partners, and how to best incorporate this outreach into your greater PR plan.Because I’m recording this episode in the middle of a pandemic, I will be focusing on initiatives that can be done safely; meaning, online or with social distancing guidelines in place. Hopefully, I will need to re-record this in the near future to incorporate in-person events, but right now, we’re working with what we’ve got.Ready to launch your own breakout book with the help of a veteran publicist and community of savvy authors? Visit https://kayepublicity.com/yourbreakoutbook to become a member.

Readers are risk averse. They don’t want to invest time and money on something unless they know it’s good. According to Nielsen, 60% of readers buy books from authors they like or because they’ve enjoyed other books in that series. Statistically speaking, this means that 60% of the reading public won’t take a chance on an author they’ve never heard of. By establishing a clear author brand, you will convey to readers what your book is like and provide reassurance that they will enjoy it.In today's episode, you will learn how to identify, create, and establish your unique author brand. I created a free worksheet to help you through this process. Visit https://kayepublicity.com/brandworksheet/ to download and use it as you listen to the episode.Ready to launch your own breakout book with the help of a veteran publicist and community of savvy authors? Visit https://kayepublicity.com/yourbreakoutbook to become a member.

Is it better to reach a new reader or cultivate a relationship with an existing one? A variation of this question is, is it more expensive to sign a new client or re-up with an existing one?Too often, authors are only focused on reaching new readers, when in fact, nurturing their relationship with their existing readers can lead to a myriad of opportunities. A single sale can lead to:· More books purchased· Reviews posted to Goodreads and Amazon· Word of mouth· More first-week sales of the next bookIn this week's episode, we dive into how authors can nurture a loyal community of fans, leading to more sales with less effort.Ready to launch your own breakout book with the help of a veteran publicist and community of savvy authors? Visit https://kayepublicity.com/yourbreakoutbook to become a member.

Welcome to Your Breakout Book, the podcast that helps authors like you write, publish and prosper. I’m Dana Kaye, the founder of Kaye Publicity, and I’ve dedicated the majority of my life to helping authors establish their brands and reach more readers. I believe that every author, regardless of genre and publishing path, has the ability to cultivate an engaged community of readers, increase their sales, and have a thriving writing career. But let me be clear, my methods are not one-size-fits-all, nor do they rely on quick-and-easy marketing tactics. If you’re looking to throw money at your problem and become an instant overnight success, then stop listening now. But if you’re looking to implement long-term, sustainable strategies that ensure your readers will come back for every book you write, then you, my friend, are in the right place. If you're ready to launch your own book with the help of a veteran publicist and community of savvy authors, then I encourage you to become a member of Your Breakout Book. Click here to join!

Colleen M. Story inspires writers to overcome modern-day challenges and find creative fulfillment in their work. Her first non-fiction book, Overwhelmed Writer Rescue, was named Book by Book Publicity’s Best Writing/Publishing Book in 2018, and her novel, Loreena’s Gift, was a Foreword Reviews' INDIES Book of the Year Awards winner, among others. Her latest release, Writer Get Noticed!, was a gold-medal winner in the 2019 Reader’s Favorite Book Awards for writing and publishing, and a recent 1st-place winner in the Reader Views Literary Awards. With over 20 years in the creative industry, Colleen is the founder of Writing and Wellness (writingandwellness.com) and Writer CEO (writerceo.com). Please see her author website (colleenmstory.com) or follow her on Twitter (@colleen_m_story).  Topics of Conversation: About Writer Get Noticed! What is an Author Platform? Using your Strengths to Develop your Niche The Three-Brain Decision Making system On Writing and Wellness Have you been writing for years, but feel like no one notices? Have you publishedyour stories, only to gain a handful of readers? Do your marketing efforts feel like shouting into a void? Veteran writer and motivational coach Colleen M. Story helps you break the spell of invisibility to reveal the author platform that will finally draw readers your way. There are more books out there than ever before, and readers have many other things vying for their attention. A writer can feel like a needle in a haystack, and throwing money at the problem rarely helps. What does work is creating a platform that stands out, but in a sea of a million platforms, how is one to do that? Writer Get Noticed! takes a new approach, dispelling the notion that fixing your writing flaws and expanding your social media reach will get you the readers you deserve. Instead, discover a myriad of strengths you didn't know you had, then use them to find your author theme, power up your platform, and create a new author business blueprint, all while gaining insight into what sets you apart as a writer and creative artist.   CONNECT WITH COLLEEN M. STORY! Writing and Wellness (http://writingandwellness.com/) Writer CEO (https://writerceo.com/) Author Site (http://colleenmstory.com/) LinkedIn (https://www.linkedin.com/in/colleen-m-story-81408034/) Twitter (@colleen_m_story) Read our review of Writer Get Noticed!

What kind of virtual author events are successful in getting the word out, supporting booksellers, and developing enthusiastic online communities? Maria Dismondy of children’s book publisher Cardinal Rule Press has had recent success and discusses strategies and goals.Topics Coveredonline book launches and book “tours”partnering with bookstoressign-up events vs public streaming on Facebook and other platformsadvance sales before the eventsponsored and partnered events with giveaways as a way of developing and sharing contactshow to find partners for a virtual event: be sure to match the audience to the missionkeeping pitch letters effective and succincthow the pandemic crisis may be creating new and permanent opportunities for new kinds of book promotionadvice: pick 1 platform and be consistent with your message and timingbe sure to spend more time “giving” than “selling”; you may not have a direct ROI but you will be building communityhow far in advance should you contact sponsors? participants?the growing importance of bookshop.orgwhy traditional media are still importantgood advice: “do one thing every day!”LinksCardinalRulePress.comwww.cardinalrulepress.comMaria Dismondywww.mariadismondy.comSample a reader's guide: Evie's Field Day by Claire Nolandhttps://cardinalrulepress.com/uploads/pdf/Evies%20Field%20Day%20FINAL.%5B1%5D.pdfParticipantsAuthor and founder of the publishing company, Cardinal Rule Press, Maria Dismondy inspires and educates others in the book industry.Her background in early education and research enables her to touch lives the world over while touring as a public speaker in schools, community forums, and at national conferences. When Maria isn’t working, she can be found embarking on adventures throughout southeast Michigan and beyond, where she lives with her husband and three book-loving children. Peter Goodman (host) is publisher of Stone Bridge Press  in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.For more information, go to IBPA at https://www.ibpa-online.org/.

It’s harder than ever to break through the endless media noise to get the word out about your book. Grand Central Publishing publicist Kamrun Nesa walks us through how you, as an author, can generate publicity for your work, and how you can better work with your publisher and publicist. She offers insight about how and when to pitch your book to media, what the publicity cycle looks like, whether to hire an outside publicist, and when to ask for help. Resources: You can find her on Twitter @kamrunnesa

My guest is publicist Tracy van Straaten, who will pull the curtain back and reveal everything you've always wanted to know about Book Publicity but were afraid to ask! (Well, maybe not everything. But a LOT OF STUFF!) Including how to best work with your in-house publicist, when hiring an outside publicist might be the right move, and much more.

Lori Ames has been involved in book publishing and book publicity since the early eighties. After receiving her degree from Hofstra University she began her publicity career at a boutique book publicity agency in New York City.  We discuss: How to start a business from a hospital room [1:44] How to use your time efficiently when trying to create a semblance of normalcy [3:20]? The successful combination of reputation and knowing what you want [5:24] A badge of honor: Why losing your job is losing its stigma [7:34] The scariest part of starting a business [9:35] Best friends as a means to relieve overwhelming responsibilities [13:13] Book publicity as being more than selling books [15:16] What book authors need to think about when building a platform [17:36] Don’t be a lawyer who lost their job and opened a bar [19:08] In late 2010, Lori’s son was diagnosed with an inoperable malignant brain tumor, so she left the fast-paced world of Manhattan to care for her son and in the process set up her own agency (her son Robert is doing very well and plays an important role at the company). Learn more about Lori at  Facebook (https://www.facebook.com/ThePRFreelancer/) .

We loved talking with Dana Kaye, a publicist who not only does amazing work for her clients, but who comes up with creative ways to help more writers--and their books--succeed.  How do you know if it's worth hiring a publicist? And, if you can't, what can you do on your own? Dana breaks these questions into concrete steps to determine whether you'll get a return on investment--and what you can do for yourself and your work along the way. Contrary to the image of the shiny, terrifying, shoulder pad-wielding publicist, Dana is delightfully approachable, fun, and heart-forward.  She also discusses special tips for introverts, simple tricks for improving your likability, and how to keep your interactions from feeling transactional. Plus, we talk some about the state of the world, and some of Dana's plans to save it. Hope you enjoy! Like what Dana has to say? You can learn more about her at https://kayepublicity.com/, and about Your Breakout Book at https://kayepublicity.com/yourbreakoutbook. Use code MANUSCRIPT15 for 15% off.

Book publicist and author Cameron Dezen Hammon discusses the work of a book publicist, which social media avenues to explore and which ones not to waste money on. She also shares the value of Bookstagrammers and what it's like working with a book publicist to market your book. Cameron believes good publicity is about finding what’s newsworthy about you and your book and amplifying that message. It’s about getting your book into the hands of reviewers, interviewers, and influencers who will share it with their networks. She also offers services in building your online presence, media coaching, and book launch event planning. Cameron Dezen Hammon’s writing has appeared in Ecotone, The Rumpus, The Literary Review, The Butter, Nylon, Them, The Houston Chronicle, and more. Her essay “Infirmary Music” was named a notable in The Best American Essays 2017. She’s contributed to several anthologies and is the co-founder of The Slant reading series, host of The Ish Podcast, and her debut book This Is My Body: A Memoir of Religious and Romantic Obsession is forthcoming from Lookout Books in October 2019.

Author M.D. Neu discusses strategies for growing one's readership locally, including hosting book events, getting one's work featured in local media, and more.

If you’re like most influencers - you’ve got an important message to share. And one of the best ways to do that is to write a book. But the BIG question is, how to you get distribution? Do you need to get on the NYTimes Best Seller’s List? Should you write a book proposal for a publishing deal, or should you self-publish? To go deep, you need to get to Mindshare Summit this year - we’ve got some amazing breakouts that will help you get traction on your next book - but if your curious about how the traditional publishing world works, you’re going to love this episode with Celebrity Literary Agent Celeste Fine.  What kind of impact can the right agent have for you? Well here’s a fun stat you’ll be interested in - Over the last 6 or so years, Mindshare Members have earned over $50M in book advances from publishers. That’s the power of this community. And most of the connections that resulted in that kind of support, came from those who attended the Mindshare summit!

After your book launch. Welcome to the Author Remake podcast where we interview authors who want to improve their book marketing. Today I m excited because we re welcoming back Sara Gaviria, who already appeared on the podcast in episode 30 and is now back after the launch of her book The Happy Stay-at-Home Mom. In this episode […] The post AR 37: Sara Gaviria #2 appeared first on Author Remake.

Erin Galloway, Associate Director of Publicity for Berkley, talks to us about book PR, favorite books, and upcoming releases she's excited about.

This Week on "TheMusicBox" with National Recording Artist Tanya Dallas-Lewis! Meet L. Marie Wood! L. Marie Wood has had a love for writing horror and suspense tales since she was a child. A Rockland County, New York native, she attended Howard University in Washington DC and, after graduating with a Communications degree in 1995, began writing with a focus on publication. Initially, her approach was through poetry, where she succeeded in publishing over twenty pieces under the pen name elle wood. She went on to write four screenplays and a novella before settling down to write the horror novel that dwelled within her for years. Her debut novel, Crescendo,received critical acclaim from such entities as Midwest Book Review and Buried.com. The novel was called “a highly complex work” by Book Publicity, LTD. This woman is DEFINITELY someone you've got to MEET! Plus, the best in gospel music, how-to's, interviews, news, music industry updates and so much more! Meet me TUH-NIGHT! 7pm! .......DON'T BE SCARED NOW! LOL! -Tanyasings EPISODE SPONSORS: AGAPE MULITIMEDIA, BAP MINISTRIES, VIZUAL POETRI PHOTOGRAPHY

Book Publicist and founder of the Bestselling Author Program Michelle Kulp joins Your Book Your Brand Your Business with Daria Anne to discuss why writing a book is good business and share her insights as a book publicist on getting your books noticed on Amazon and Google. A successful entrepreneur, Michelle recently released her latest book, Backwards Book Launch.This show is broadcast live on Monday's at 5PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

In this episode, I discuss the ins and outs of book publicity with Sandy Smith of Smith Publicity.

It's probably a first in the world of book marketing: A real-time, completely unedited assessment - by a client - of a book publicity campaign!Jonathan Pellegrin, author of "The Art of Selling the Family Business," has a book marketing campaign set to start July 10 with Smith Publicity. Jonathan flew to the our office from California to meet his team, and agreed to talk about his experience at the beginning, middle, and end of his campaign. Dan Smith has promised that regardless of how Jonathan assesses Smith Publicity, it will be made public through this podcast.In this first installment, Jonathan talks about his book and how and why he chose Smith Publicity over competitors.Around August 10th, Jonathan will be interviewed a second time, and then a third time when his two-month service concludes. All of the podcast interviews will be spliced together for a cumulative, full spectrum assessment.Have we made a deal we will live to regret, or is our confidence in how we will perform warranted? Stay tuned to find out!

It's probably a first in the world of book marketing: A real-time, completely unedited assessment - by a client - of a book publicity campaign!Jonathan Pellegrin, author of "The Art of Selling the Family Business," has a book marketing campaign set to start July 10 with Smith Publicity. Jonathan flew to the our office from California to meet his team, and agreed to talk about his experience at the beginning, middle, and end of his campaign. Dan Smith has promised that regardless of how Jonathan assesses Smith Publicity, it will be made public through this podcast.In this first installment, Jonathan talks about his book and how and why he chose Smith Publicity over competitors.Around August 10th, Jonathan will be interviewed a second time, and then a third time when his two-month service concludes. All of the podcast interviews will be spliced together for a cumulative, full spectrum assessment.Have we made a deal we will live to regret, or is our confidence in how we will perform warranted? Stay tuned to find out!

Smith Publicity Executive Director of Publicity Services Mike Onorato, who worked for years at Wiley, discusses book marketing support authors typically receive from traditional publishers compared to outside publicity agencies.

Smith Publicity Executive Director of Publicity Services Mike Onorato, who worked for years at Wiley, discusses book marketing support authors typically receive from traditional publishers compared to outside publicity agencies.

Listen in to hear some insights into becoming an author published by actual publishing houses. Garner insights about author platforms and the magnitude of work that goes into marketing and publicity by the author. Get ideas on how to decide what you will write about if or when you decide to write a book keeping in mind that you will want to love talking about that subject. Margaret Ann Lembo is a noted sought after author and speaker with close to 30 years of experience.  . The Essential Guide to Aromatherapy and Vibrational Healing (Llewelyn Worldwide)Chakra Awakening: Transform Your Reality Using Crystals, Color, Aromatherapy & The Power of Positive Thought (Llewellyn Worldwide) (COVR Award Winner and Foreword Reviews)The Essential Guide to Crystals, Minerals and Stones (Llewellyn Worldwide.)Color Your Life with Crystals: Your First Guide to Color, Crystals and Chakras (Findhorn Press) Decks Angels and Gemstone Guardians Cards (Findhorn Press)Archangels & Gemstone Guardians Cards (Findhorn Press)Crystal Intentions Oracle: Guidance and Affirmations (Llewellyn Worldwide. November 2016.)  Nine spoken audio/guided meditations CDs  Cord Cutting: Releasing the Energetic Ties of the Past (Findhorn Press)Chakra Balancing Crystal Alignment (Findhorn Press)Color Meditation: Align Your ChakrasMeet Your Master GuideOpen Your Heart to LoveCrystal Singing Bowl MeditationShort Meditations for Busy PeopleMeet Your Power Animal: A Drumming JourneyThink Good Thoughts: Positive Affirmations for Everyday Living  

Join publicity expert Joan Stewart, The Publicity Hound, as she shares her covert book publicity tips, tools and tricks for top exposure on a dicky budget. Listen to Joan’s simple, practical and easy-to-implement book publicity suggestions, and put them into action immediately! Learn more about your ad choices. Visit megaphone.fm/adchoices

Stephanie Chandler is the author of several books including The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books and Own your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business. Stephanie is also founder and CEO of NonfictionAuthorsAssociation.com, a vibrant educational community for trail-blazing writers, and NonfictionWritersConference.com, an annual event conducted entirely online. A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, and Wired magazine. See also: @bizauthor and @NonfictionAssoc on Twitter and Facebook.com/NonfictionAuthorsAssociation. ***Update from Pam Perry***  A VIP Christian Writers Event in Detroit - Sept. 24 from 11am to 3pm  Publish, Promote & Profit Writers Conference with National Bestselling Author, Kim Brooks & Award-Winning Publicist Pam Perry.  Learn the secrets to becoming a National Bestselling Author! This event is for Fiction and Nonfiction Writers who consider book publishing a ministry!  With over 30 years of experience combined, Kim Brooks and Pam Perry are geared up to let out the secrets to publishing success!  Get details for this DETROIT Christian Writer's Conference: 3pwritersconference.eventbrite.com 

Saddle up your horse and ride out on the trails with the Old Cowboy himself, J.C Hulsey. Relive the legends of the west through his stories and catch interviews with up-and-coming western themed artists. Music by Steve Maynard & Luke Bell - Poetry by Mag Mawhinney. Special Guest Publicist Nick Wale About J.C Hulsey J.C. Hulsey has lived in Midlothian, Texas for thirty years. He's a father, grandfather, and great-grandfather. He has been married for 55 years. He enjoys Western movies and TV Shows, (especially the older ones) and reading about Mail-Order Brides. He is also the owner of six cats (all stray cats, showed up on the back porch) and one dog (rescue dog) He worked for 33 years at Bell Helicopter. He served in the USAF for five years, and the Air National Guard for four years.  He started writing songs in his early twenties. He recorded a couple of songs in the late 1960s. He started writing poetry in the 1970s to share with others. He self-published them on Amazon in 2013. He still felt the need to write something different. He tried writing a book in the 1970s, but it was never finished. In 2014, he felt the urge to write a western novel. However, he needed something different than what was on the market.  What about a young Christian Gunfighter?  He now has 23 books

Discover the best ways to maximize your book publicity on this week's Book Marketing Mentors podcast interview, with publicity expert and award-winning journalist, Dan Janal. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join publicity expert Joan Stewart, The Publicity Hound, as she shares her secret book publicity tips, tools and tricks for maximum exposure on a shoestring budget. Listen to Joan’s simple, practical and easy-to-implement book publicity advice, then just follow it! Learn more about your ad choices. Visit megaphone.fm/adchoices

Kevin McCarthy is the brains behind an emerging start-up that is revolutionizing the way we learn to play the piano. Amy Barone is a successful author who talks about how to publicize a book. Her newest book Kamikaze Dance is creating a stir thanks to her efforts.

In the age of Facebook and Twittter and Web 2.0, the role of the publicist has changed. Many authors can conduct their own publicity campaigns and reach out to media themselves. Authors are blogging and coming up in search engines - and getting interviews on the radio and TV, written up in magazines and newspapers.  Smart authors are learning how to leverage their content and messages for syndicated articles, videos, teleseminars, webinars, podcasts and blog tours. And there's so much more!  I teach it all! So, is there a need for a publicist today? YES! And what does a book publicist do actually? Well, I'll break it down for you - including the fees.  I'll even tell you what blogs, books you should read and what conferences you should be attending - if you're serious about your writing/speaking career. Listen up and join my VIP list www.PamPerryPR.com

RICK FRISHMAN, the founder of Planned Television Arts, has been one of the leading book publicists in America for over 33 years. Working with many of the top book editors, literary agents and publishers in America, including Simon and Schuster, Random House, Wiley, Harper Collins, Pocket Books, Penguin Putnam, and Hyperion Books, he has worked with best-selling authors including Mitch Albom, Bill Moyers, Stephen King, Caroline Kennedy, Howard Stern, President Jimmy Carter, Mark Victor Hansen, Nelson DeMille, John Grisham, Hugh Downs, Henry Kissinger, Jack Canfield, Alan Deshowitz, Arnold Palmer, and Harvey Mackay. Rick has also appeared on hundreds of radio shows and more than a dozen TV shows nationwide including OPRAH and Bloomberg TV. He has also been featured in the New York Times, Wall Street Journal, Associated Press, Selling Power Magazine, New York Post and scores of publications See acast.com/privacy for privacy and opt-out information.

Do you want to be famous, get recognized as an expert or become a household brand name? Do you want to learn the secrets to getting featured on the nation’s top radio shows, TV shows, magazines and newspapers? Have you always wanted to launch a publicity campaign but just didn’t know how? Hear Monique Caradine, an award-winning, nationally recognized TV/radio personality turned entrepreneur discuss how to "brand your best life" and get the publicity you deserve. Go to: http://tinyurl.com/publicityjumpstart for Monique's Publicity Jumpstart program! http://tinyurl.com/publicityjumpstart www.BrandYourBestLife.com