Podcasts about Caliber

Internal diameter of the barrel of a gun

  • 1,050PODCASTS
  • 2,700EPISODES
  • 45mAVG DURATION
  • 5WEEKLY NEW EPISODES
  • Oct 5, 2025LATEST
Caliber

POPULARITY

20172018201920202021202220232024

Categories



Best podcasts about Caliber

Show all podcasts related to caliber

Latest podcast episodes about Caliber

The CW Clinic
EP 390: Rolex Sky-Dweller Mint Green | Full Review + Market Price

The CW Clinic

Play Episode Listen Later Oct 5, 2025 4:51


The Rolex Sky-Dweller 336934 with Mint Green Dial has collectors going crazy and for good reason. In this video, Chris Warnes from Warrior Time breaks down everything you need to know about this sought-after luxury timepiece.https://www.chrono24.com/watch/MU1F42⌚ Key Features:42mm Oystersteel & White Gold caseStunning mint green sunray dial (borrowed from the Datejust)Dual time zone + Saros annual calendarFluted ring command bezelAvailable on Oyster or Jubilee braceletPowered by Caliber 9002 movement

Big Game Hunting Podcast
390: 25 Creedmoor vs 6.5 Creedmoor Caliber Comparison

Big Game Hunting Podcast

Play Episode Listen Later Sep 25, 2025 61:25


John McAdams shares insights on the 25 Creedmoor vs 6.5 Creedmoor informed by real world data on obtained at the range, afield, and in ballistic gel in this podcast episode. John discusses the design characteristics, performance specifications, and pros and cons of each cartridge. Plus, he also shares some details on how different 6.5 Creedmoor and 25 Creedmoor factory loads have performed on game afield. Sponsor: Go to BigGameHuntingPodcast.com/ebook and sign up for my free e-book on the best hunting calibers at to receive the entertaining and informative emails I send out about hunting, firearms, and ballistics every weekday. North Fork's 120gr and 140gr Semi-Spitzer bullets are outstanding choices for the 25 Creedmoor and 6.5 Creedmoor respectively that facilitate the best possible terminal performance for both cartridges. Both projectiles are absolutely outstanding on all manner of game at ranges inside 300 yards. You can purchase both bullets directly from the North Fork web site, from MidwayUSA, or from our network of other distributors all over the world. In this episode of The Big Game Hunting Podcast, host John McAdams discusses the 6.5 Creedmoor vs 25 Creedmoor. John conducts a deep dive on both cartridges, tackles complaints about poor terminal performance some have reported with the 6.5 Creedmoor on game, and compares how both rounds perform in several ballistic gel tests. John also shares a few hunting stories illustrating the terminal performance of various 25 Creedmoor and 6.5 Creedmoor factory loads. John's takeaway? The 25 Creedmoor offers some benefits over the 6..5 Creedmoor, but he's not sure if it is a big enough improvement to really make a difference in the long run. Please hit that “SUBSCRIBE” or “FOLLOW” button in your podcast app to receive future episodes automatically! Resources Ep 203: 6.5 Creedmoor vs 6.8 Western vs 270 WSM – Episode referenced regarding my last 6.5 Creedmoor cartridge comparison Ep 286: 30 Caliber Cartridges-The Complete Guide – Episode referenced about all the various 30 caliber cartridges (to include the 30 T/C) Ep 328: 25 Caliber Cartridges-The Complete Guide – Episode referenced about all the other 25 caliber SAAMI standardized rounds. Ep 388: Richard Mann on the 25 Creedmoor – Episode referenced where Richard Mann discusses the origins of the 25 Creedmoor in detail 308 Winchester vs 6.5 Creedmoor – Episode referenced regarding how the 6.5 Creedmoor stacks up against the 308 Winchester

Nosebleed Seats
8:40 - Are the Dallas Cowboys a playoff caliber team?

Nosebleed Seats

Play Episode Listen Later Sep 23, 2025 10:03


8:40 - Are the Dallas Cowboys a playoff caliber team? full 603 Tue, 23 Sep 2025 02:22:46 +0000 uiYFttFPDfSWgICTxpkgBn46UyZONIuC nfl,sports,football,dallas cowboys,jerry jones,dallas The Fan After Dark nfl,sports,football,dallas cowboys,jerry jones,dallas 8:40 - Are the Dallas Cowboys a playoff caliber team? The Fan After Dark includes a rotation of hosts offering a truth-telling sports entertainment experience that gets listeners right on the biggest sports topics in and around DFW, across the country, and around the world. Focusing on the Cowboys, Rangers, Mavericks, etc., The Fan After Dark airs M-F from 7-11 PM and is the only live and local sports radio show in the MetroplexCome 'Get Right' with Reg on The Fan, and be prepared for sports talk on a whole new level. You can follow Reg on Twitter @regadetula © 2024 Audacy, Inc. Sports False https://player.amperwavepodcasting.com?

Baskin & Phelps
Browns defense looked Super Bowl caliber yesterday

Baskin & Phelps

Play Episode Listen Later Sep 22, 2025 12:50


Baskin and Phelps react to one of the best defensive performances the Browns have put together and highlight some of the key plays that led them to a comeback win.

Baskin & Phelps
Hour 1: Browns used Super Bowl caliber defense to win

Baskin & Phelps

Play Episode Listen Later Sep 22, 2025 25:22


Browns used incredible defense, little bit of luck to win+Browns defense looked Super Bowl caliber yesterday+If you are Kevin Stefanski, are you changing QBs right now?

LSU Sports Zone
Will Auburn's QB Arnold squander an NFL caliber receiving corps?

LSU Sports Zone

Play Episode Listen Later Sep 20, 2025 7:28


Mike and Herb check back in on the Oklahoma vs Auburn game, and discuss how both quarterbacks are trending in opposite directions. Herb also reminisces on some of the stadiums he dreamed of playing in as a kid; and the sobering reality of actually competing on them

Walk-Ins Welcome w/ Bridget Phetasy
E356. Foreign Influence In Higher Education - Sarah McLaughlin

Walk-Ins Welcome w/ Bridget Phetasy

Play Episode Listen Later Sep 18, 2025 62:35


Senior Scholar at the Foundation for Individual Rights and Expression (FIRE), Sarah McLaughlin sits down with Bridget to discuss her book, Authoritarians In the Academy: How the Internationalization of Higher Education and Borderless Censorship Threaten Free Speech. Sarah addresses the problems of foreign authoritarian regimes infiltrating American academia; from students fearing family backlash back home, to governments attempting to silence dissenting voices in colleges outside their borders, to universities choosing foreign cash over free expression, there is a hidden free speech issue going on in higher education. She and Bridget cover the issues facing satellite campuses, Confucius Institutes, study abroad programs & research grants, how universities are not being transparent when it comes to ways they can't challenge the local laws, how money and global ambitions are clashing with academic freedom, the disconnect between what you promise your students and what the law is, why the fight for free speech is worse both globally and in the US since she started working for FIRE, and why higher education should be a place where students from around the world can come and access the freedoms America offers. Get Sarah's book here: https://amzn.to/4n5mwWv - Transform your fitness with science based training. Sign up for Caliber and get $100 off your first 3 months OR get the app for free at https://bit.ly/CaliberPhetasy - Quest offers 100+ lab tests to empower you to have more control over your health journey. Choose from a variety of test types that best suit your needs, use code PHETASY to get 25% off - https://www.questhealth.com --------------------------------------------------------------------- Walk-Ins Welcome with Bridget Phetasy - Podcast Bridget Phetasy admires grit and authenticity. On Walk-Ins Welcome, she talks about the beautiful failures and frightening successes of her own life and the lives of her guests. She doesn't conduct interviews—she has conversations. Conversations with real people about the real struggle and will remind you that we can laugh in pain and cry in joy but there's no greater mistake than hiding from it all. By embracing it all, and celebrating it with the stories she'll bring listeners, she believes that our lowest moments can be the building blocks for our eventual fulfillment. ---------------------------------------------------------------------- PHETASY IS a movement disguised as a company. We just want to make you laugh while the world burns. https://www.phetasy.com/Buy PHETASY MERCH here: https://www.bridgetphetasy.com/ For more content, including the unedited version of Dumpster Fire, BTS content, writing, photos, livestreams and a kick-ass community, subscribe at https://phetasy.com/ Twitter - https://twitter.com/BridgetPhetasy Instagram - https://www.instagram.com/bridgetphetasy/ Podcast - Walk-Ins Welcome with Bridget Phetasy https://itunes.apple.com/us/podcast/walk-ins-welcome/id1437447846 https://open.spotify.com/show/7jbRU0qOjbxZJf9d49AHEh https://play.google.com/music/listen?u=0#/ps/I3gqggwe23u6mnsdgqynu447wvaSupport the show

Mad Radio
HOUR 3 - Is it Too Early to Say Caley's Not the Guy? + Does Texans D Still Feel Championship Caliber? + Kyler Posted What?!

Mad Radio

Play Episode Listen Later Sep 18, 2025 41:49


Seth and B-Scott discuss if after 2 games it's too early to say Nick Caley's not the right OC for the Texans, if the Texans defense still feels championship caliber, and react to a crazy tone-deaf picture posted by Cardinals QB Kyler Murray.

Mad Radio
Does it Still Feel Like the Texans have a Championship Caliber Defense?

Mad Radio

Play Episode Listen Later Sep 18, 2025 11:00


Seth and B-Scott assess if the Texans' defense still feels like a championship caliber defense after the first 2 games.

Mully & Haugh Show on 670 The Score
Brad Biggs: Maybe the Bears don't have any championship-caliber players

Mully & Haugh Show on 670 The Score

Play Episode Listen Later Sep 18, 2025 18:28


Mike Mulligan and David Haugh were joined by Tribune reporter Brad Biggs to discuss the latest Bears storylines.

The Current Podcast
Roku's Sarah Harms on building the future of CTV advertising

The Current Podcast

Play Episode Listen Later Sep 17, 2025 16:52


Connected TV is no longer just a buzzword in the ad world — it's where the industry is being reinvented. Audiences aren't just watching differently; they're shopping, engaging, and co-viewing in ways that open new creative doors for brands. And sitting at the intersection of entertainment and advertising is Roku, a company that's helping marketers meet these shifts head-on.In this episode of The Big Impression, Roku's VP of advertising, marketing & measurement, Sarah Harms, explains why the company is uniquely positioned as a publisher and an operating system. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse Liffreing.Damian Fowler (00:02):And welcome to this edition of The Big Impression.Ilyse Liffreing (00:09):Today we're talking about how streaming and connected TV are transforming not just how we watch, but how brands connect with audiences.Damian Fowler (00:17):Our guest is Sarah Harms vice president of advertising, marketing and measurement at Roku. She leads the strategy behind Roku's advertising business, helping brands tap into streaming's growing audience while building smarter measurement tools along the way.Ilyse Liffreing (00:32):Before Roku, Sarah built her expertise across both the buy and sell sides of the industry with leadership roles at Microsoft XR and wpp giving her a unique perspective on how ad tech data and storytelling all come together on Connected tv.Damian Fowler (00:49):We'll talk about how Roku's helping brands of all scientists meet new viewer behaviors, build more effective campaigns, and push the creative boundaries of what's possible on CTV.Ilyse Liffreing (01:00):So let's get into it.Damian Fowler (01:03):So Sarah Roku is in a pretty unique spot right now, right? Between entertainment and ads with this latest brand or measurement move, what got it started? Was there an insight or audience need that really stood out to you?Sarah Harms (01:17):Yeah, so in my role I run ad marketing and measurement. So much of my job is us as a marketer, so marketing roku's, advertising proposition, but also in support of our marketers. And so that makes my job very fun. And so a lot of this conversation today, I'm going to go back and forth between my job as a marketer, but also my job in B2B advertising of driving marketers results on our platform. Something that's really fun about Roku is that we're a publisher, but we're also the largest operating system in the us. We see consumers come through our front door to get to the content they know and love and care about. And so that gives us a really rich canvas for supporting some of our marketers initiatives. And so for example, the Super Bowl was very fun for us, whether it was using our platform to drive traffic to Tuby or to build really fun brand experiences on our canvases.(02:13):So we had, when Sally met Hellman's and we had Hellman's and Roku City and we had the Super Bowl ad and a really lovely zone destination to drive shopping and drive purchases of Hellman's mayonnaise, which you really wouldn't expect from a television advertising experience. And so I think that was a fun one from us in supportive marketers. And then a whole part of my job is making sure our advertisers really know about the Roku experience. And so while it's B2B, it would be silly not to address them in a B2C capacity because our marketers could also be customers, the need to understand the value of the Roku experience even if they don't have a televisionDamian Fowler (02:53):From ro. Once you realize your customers could be businesses, consumers, or both, how did that shift your strategy? Did it change the way you approach things?Sarah Harms (03:01):I think it's just strategic use of our resources and a strategic use of our messaging. We certainly think the Roku experience as an operating system is delightful and easy and intuitive. We talk about how your mother-in-law can set it up herself as the example we always use. And so we certainly want our advertising customers to know that too because it really is a beautiful, elegant experience for advertising as well, for watching content.Ilyse Liffreing (03:28):So you've got such a big range of advertisers from big Fortune five hundreds to D two C brands to B2B. How do you build campaigns or measurements that flex for either of them but still stay true to your own approach?Sarah Harms (03:44):Great. So I'll address that as a speaking to the advertising community part of my job, we certainly are on a journey to evolve our strategy to be more flexible and meet our customers where they want us to be, whether it being in their buying platforms of choice or providing optionality to a D two C customer by giving them a very lightweight, intuitive self-service platform like Roku Ads Manager. And so I think a lot of it from a measurement standpoint is doing some education. I think some of the questions were ground around CTV is still somewhat new, but I don't know if it's new, but it's certainly new in the eyes of performance. And so it's a lot of education about how we can enable customers to drive true outcomes using connected television. And so whether it's ad manager or unique measurement integrations, shoppable formats, we really try to address all of thatIlyse Liffreing (04:36):Now. Streaming's completely changed how people watch from binging to co-viewing and basically everything in between. How do cultural or data trends help shape what you're doing on the platform?Sarah Harms (04:48):Yeah, I mean it's been so interesting to see it change even since the pandemic. I think for a long time CTV was synonymous with SVOD or subscription video on demand. We're very much seen that is not the case anymore. A majority of our households are using some form of A VOD, we're advertising video on demand. And so that trend coupled with live sports coming into CTV and streaming, it's really just driven a whole new slew of opportunities for advertising. And so off the back of that, that's more addressable, more accountable television because it is connected television. And so that's been fun from a education standpoint, it's been fun from a how do we enable our platform to address that and also how do we educate our customers from a measurement standpoint.Damian Fowler (05:37):So what's the ad experience like on Roku? You mentioned CTV and it sounds like there's a pretty wide mix of formats. Can you break that down a little more?Sarah Harms (05:46):I'd love to because I think that's again, where my role as a B2B marketer, it's of course helpful to inform our clients about our experiences then they might not have a Roku device or television. And so we think about our business in really two core buckets. We have the Roku experiences, which is our beautiful ui, so native home screen units, they're customized, they're elegant, and we have some of our more kind of viral experiences like Roku City, which is fun and delightful. We're now doing brand integrations there. But then on the other side, we're also a very scaled publisher. So the Roku channel continues to climb Nielsen's Gauge in terms of total TV content time. And so that is allowing us to be a very kind of open interoperable, performant publisher as well with standard video that's available programmatically. It's available with unique measurement integrations, and that's really our ecosystem being an interoperable partner in the space.Ilyse Liffreing (06:43):Roku City is that fun, animated screensaver, very purple that a lot of people see on their TVs. Can you tell us a little bit about it and the kinds of brands you're partnering with there?Sarah Harms (06:54):Yeah, so this has just been something really fun that's taken off. So Roku City is our interactive screensaver and people love it. I don't know if you see it every day, but it's cute, it's fun, it grabs your attention. We see that it's tweeted about every 12 minutes, so it is a viral experience and so much so that really our advertisers challenged us to think about it differently. And so now we have really a variety of advertisers coming into Roku City. So I gave the Hellman's example. We had Taylor Swift in Roku City. And so it's really just a fun, unique, totally differentiated advertising experience, but we tie it all to the rest of our assets.Damian Fowler (07:36):I heard somebody say this morning, performance media is kind of the baseline. Now with that in mind, how do you think about measuring engagement across all these different touch points that we've been talking about?Sarah Harms (07:46):Yeah, I mean, so much of my job on the measurement side of the house is education. And I think the challenge is that performance is in the eye of the beholder and CTV is still bought via a very different group of personas from a legacy television buyer all the way to someone that had been in social API partners and dipping their toe into CTV. And so performance is required, but it's really a matter of educating them on what that means to them and supporting them in their efforts. But what's great about CTV is its big beautiful television, but with all the addressability and accountability of digital.Damian Fowler (08:23):And on that point though, what is it that linear TV buyers still don't quite get about CTV?Sarah Harms (08:29):I think it's the ecosystem aspect of it all. I think television in the past was measured by a couple companies with a couple KPIs or just reach. And so I think this is where CTV has really unlocked really turnkey, always on easy to optimize measurement. That's very exciting.Ilyse Liffreing (08:48):So one thing we like to do on the show is pull our takeaways from the big campaigns. Are there any KPIs or success stories from the campaigns running on Roku that stand out to you?Sarah Harms (09:00):Yeah, so I think what's been fun is we see that we have opportunities for really kind of all verticals. Obviously Roku is born out of the media and entertainment industry, but we've expanded there. And so we really do have kind of a playbook for each vertical, but auto specifically comes to mind, which is a really exciting one. You don't really think of performance and auto on tv, but we've built kind of beautiful experiences like showrooms where you can configure cars, sign up for test drives. And so I think we've really changed the narrative there in terms of driving actions for that vertical all in a very big, beautiful, elegant canvas.Damian Fowler (09:37):Are there any other kind of surprises from your takeaways in terms of like, oh, that's popping. I never expected that.Sarah Harms (09:44):So for me, I don't carry a wallet. My phone is my wallet. And I think if you told me that five years ago, I would've never believed you. Similarly, I don't think anyone thought they'd be shopping with their television. That happens every day on our platform, and I think it's because of clients testing with us, but also it comes back to us as an operating system. And really our remote, it's a few buttons. It's really easy. We have a direct relationship with our customers from a billing perspective. And so the same way Apple Pay is just so easy now you can shop from your tv, which again seems insane, but maybe we'll be here in a couple years and we'll see so much direct shopping from televisions.Ilyse Liffreing (10:23):What about the interest from B2B brands? It just feels like that sector is really exploding across all categories, but CTV particularly.Sarah Harms (10:33):Yeah, I mean so much of my job as a B2B marketer is a lot of education and a lot of really, so much of our reframing away from being a walled garden to more of an open collaborative partner. And so much of it is doing, we talked in the press about our change away from doing a big new front event. We did more kind of small customized dinners instead just to make sure there is a very direct touch point, but also specifically cater to each client's needs. And so I think that's been more of our approach of making sure we do pointed conversations to address the nuances and needs of each customer.Ilyse Liffreing (11:12):And how was that new approach for you this year? I know a lot of brands are doing things a bit differently at the fronts. How did it go on your side?Sarah Harms (11:21):I think for us it's knowing the value of us as the operating system and having great content, but not being these content giants that have millions and millions and millions of dollars to spend on content. And so they should do a big show for us. We drive traffic to the big show. And so I think it was more about, yes, of course, talking about our amazing content and brand integrations there, but also acknowledging the integrations that each customer wanted, the platforms each customer wanted, and what we're doing for each of them in a really kind of catered way versus such a one to many message.Damian Fowler (11:57):You mentioned content earlier. Are you seeing any particular trends now? Anything that's really driving interest from certain categories or marketers?Sarah Harms (12:06):So we have our Roku originals, and we do very well in kind of holiday and home as you can expect, but I think this year in Cannes, you won't be in a meeting like this without talking about sports. And so we have sports rights, yes, but again, the value of the operating system, we've built sports zones to help make sport discoverable and findable. I always use the example of my husband's great Uncle Joe, diehard Yankees fan, can't find a Yankees game because it might be on four different places in five days. And so how can Roku as an operating system help in that regard? And so I think Roku is invested a ton in our infrastructure of driving curation of sports, but also we're very invested in what we call challenger sports, so National women's soccer league volleyball, stuff like that where they have really these die hard fan bases and they just want to find it. We're the destination to help them.Damian Fowler (13:01):We keep hearing it's not just about mass reach anymore, it's really about how well the audience, and the better you understand them, the better this whole thing works for both the platform and the advertiser. How do you see that playing out right now?Sarah Harms (13:13):Yeah, and they're loyal. They're diehard. They're big spenders sometimes. And so you want to kind of associate with yourself with such a kind of amazing, loyal fan base that's just so passionate about the sport.Ilyse Liffreing (13:26):So we have some quick questions for you now. So first of all, you've led both creative and analytical teams. What is one timeless truth about great advertising that cuts across both sides?Sarah Harms (13:41):First of all, it's a very fun aspect of my job having both kind of the marketing team and the measurement and analytics team. Two very different personas, but brilliant in their own ways. And so much of my focus since being here is making sure they're working together versus kind of two ships in the night with their own functions because we certainly have such amazing data, so we should use that to speak to the marketplace in a smart way. And so I think that's been really fun. I think they're getting to know the other side of the house and the creative thinkers versus the analytical thinkers like me pushing them to work together has been very fun. And I think with that in mind, a data informed approach is key. And so that's what really drew me to Roku was that opportunity of just this amazing data set that we have that we can use to optimize, but also to tell our story in a more elegant way.Damian Fowler (14:33):Now since you joined Roku, is there a favorite data point or piece of feedback that's really stuck with you?Sarah Harms (14:38):Yeah, well, I think what's interesting about my job is I should have been informing people like myself about the value of Roku. Before the process started of being recruited, I had a pretty antiquated view, the Roku advertising offering. So that's something that in getting here and in going through that process I learned so much more. I think my favorite might be that any given month, we see a user come through our front door about 25 days a month. And so that is an advertising opportunity to message our amazing footprint. But we see that on average an individual app is seven, maybe eight times a month. And so if you think about that, the reach potential, but also just the consumer habit of using our devices and seeing the messaging from our brands, I think is so compelling and something that really we're massive as it relates to our OS and footprint. And so we've designed these beautiful experiences to really account for that.Ilyse Liffreing (15:36):Now, Roku really helped pioneer the modern CTV ad experience. Is there a moment that's made you step back and think, wow, look how far the medium and your team really has come?Sarah Harms (15:49):I think the fact that the Super Bowl was really such a success story for streaming, I think we never thought the Super Bowl would be at that level, but it was streamed and it really streamable and really without a hitch, I think we've seen some live streaming events and there were some issues. I thought it was very well done. We were happy to support it. We drove some amazing traffic to Tubi. And so I just think 10 years ago, we never thought that would be the case. And so that's just been a fun thing to think about that and the Olympics and the Olympic zone that we built, just really elegant experiences and just changing television has been fun.Damian Fowler (16:32):And that's it for this edition of The Big Impression.Ilyse Liffreing (16:35):This show is produced by Molten Hart. Our theme is by Love and Caliber, and our associate producer is Sydney Cairns.Damian Fowler (16:41):And remember,Sarah Harms (16:43):A data informed approach is key. And so that's what really drew me to Roku.Damian Fowler (16:47):I'm Damian, and I'm we'll see you next time.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

PackersNow
Packers prove they are a Super Bowl Caliber team with a huge win against the Commanders

PackersNow

Play Episode Listen Later Sep 15, 2025 21:27


With a big win over the Commanders on TNF, the Packers prove they are a Super Bowl caliber team, and we break it all down on today's episode.

[KBS] 조정현의 굿모닝 팝스
9/16(화) You Are The Solution - Loving Caliber

[KBS] 조정현의 굿모닝 팝스

Play Episode Listen Later Sep 15, 2025 8:22


You Are The Solution - Loving Caliber

The Odd Couple with Chris Broussard & Rob Parker
Hour 2 - Shedeur Sanders is a Starting-Caliber NFL Quarterback + Former NFL QB Shaun King

The Odd Couple with Chris Broussard & Rob Parker

Play Episode Listen Later Sep 13, 2025 38:51 Transcription Available


Rob and Kelvin debate if the latest developments coming out of Cleveland prove that Shedeur Sanders just a starting-caliber NFL quarterback. Plus, former NFL quarterback and FOX Sports Radio NFL analyst Shaun King swings by to discuss how he believes the Browns should handle the Shedeur situation, and a slew of other NFL-related topics.See omnystudio.com/listener for privacy information.

Your Business Your Life
116. Leadership, Neurochemistry, and Life Beyond the Shop with John Stuef

Your Business Your Life

Play Episode Listen Later Sep 11, 2025 29:13


The collision industry has evolved from handwritten estimates to automation, but one thing remains constant—people.In this episode, Matt DiFrancesco talks with John Stuef, a 40-year industry veteran, about what decades in business taught him about leadership, human behavior, and motivation. John shares how neurochemistry shapes culture, why balance and health matter, and how lessons from dog training apply to leading teams.He also offers practical advice for shop owners on succession planning, valuing their business, and finding purpose beyond the shop.Matt and John also talk about:(02:16) How the book From Doing to Leading came about(04:40) Why technical skill isn't enough(06:03) Can leadership really be learned?(06:32) How recognition triggers chemistry that builds culture(07:52) Why fear shuts people down—and how leaders can unlock growth(11:47) Choosing response over reaction: reframing daily challenges(14:40) The connection between physical health and stronger leadership(20:16) The blind spots that cost shop owners value(23:16) Why succession planning starts on day one(25:18) The “rule of threes” and why purpose drives new venturesConnect With John StuefLinkedIn: https://www.linkedin.com/in/john-stuef-b8a84a47/Check out John's book: From Doing to Leading: Your Guide for Inspiring People on the Front Lineshttps://a.co/d/gmOfzCxConnect With Matt DiFrancesco:matt@highliftfin.com(814)201-5855LinkedIn: Matt DiFrancescoLinkedIn: High Lift FinancialFacebook: High Lift Financial Instagram: @high_lift_financialYouTube: @highliftfinancialAbout the guest:John Stuef is a 40-year veteran of the collision repair industry and a seasoned entrepreneur. After building and successfully exiting a multi-shop operation, he went on to hold leadership roles with Caliber and AutoNation before branching into new ventures. Today, John has diversified his career into health and fitness, product development, and dog training through his business, The Dog Captain.He is also the author of From Doing to Leading, a book that explores leadership through the lens of neurochemistry and human behavior. A strong advocate for holistic well-being, John emphasizes the importance of health, balance, and purpose alongside financial success. His unique blend of industry expertise, leadership insights, and personal development journey offers powerful lessons for business owners preparing for their next chapter.Disclaimer:All information is obtained from sources deemed reliable, but not guaranteed. No tax or legal advice is given nor intended. Content provided herein or on our website should not be construed as an offer for investment advice or for securities, insurance, or other investment products. Investments involve the risk of loss and are not guaranteed. Consult a qualified legal, tax, accounting, or financial professional before implementing any investments or strategy discussed here.High Lift Financial is a DBA for DiFrancesco Financial Concierge, LLC.  Investment advisory services are provided through Cornerstone Planning Group, LLC, an independent advisory firm registered with the Securities and Exchange Commission.

It's Cavalier Podcast
Is Darius Garland An All-NBA Caliber Player? Cavs QnA Time!

It's Cavalier Podcast

Play Episode Listen Later Sep 9, 2025 44:07


It's Cavs Mailbag time! Let's discuss all things Cavalier!Is Darius Garland worthy of All-NBA consideration?Is Evan Mobley MVP material?Who replaces the production of DG and Strus while they are out?What would i do if GM for a day?Give us a follow over on X/Twitter:Mack PerryIt's Cavalier PodcastWanna support this podcast? Consider becoming a Patreon Member here

Sooners Illustrated: An Oklahoma Sports Podcast
SIP Ep. 207 | Oklahoma makes a statement against Michigan - is this a CFP-caliber team?

Sooners Illustrated: An Oklahoma Sports Podcast

Play Episode Listen Later Sep 8, 2025 53:44


Sooners Illustrated's Josh Callaway, James D. Jackson and Tom Green break down all the angles of Oklahoma's 24-13 win over Michigan and examines what it means for the Sooners' hopes for this season. 1:11 - OU beats Michigan 24-13 6:28 - Offense has strong night behind reinvented offensive line 17:25 - John Mateer goes for over 300 yards and 3 TD's 25:09 - Defense dominates Michigan, keeps Bryce Underwood under wraps 35:26 - Long term concerns on special teams? 41:55 - Expectations for Oklahoma now? College Football Playoff? To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Feed Bandit Podcast
What caliber rifle for predators?

Feed Bandit Podcast

Play Episode Listen Later Sep 8, 2025 29:15


In this episode, El Bandido continues our Predator Strategies series with a review of what Gerry Blair thinks of the different rifle calibers for predator hunting. Can you guess his favorite? Enjoy! Stock media provided by Artmuns / Pond5

The North Shore Drive
Are Penn State's Dani Dennis-Sutton, Jim Knowles making defense championship caliber?

The North Shore Drive

Play Episode Listen Later Sep 5, 2025 14:16


Post-Gazette sports columnist Jason Mackey joins host Adam Bittner to react to Penn State football's victory against Nevada and forward to a Week 2 matchup with Florida International. Are Dani Dennis-Sutton and DC Jim Knowles the pieces the Nittany Lions need to form a College Football Playoff national championship caliber defense? What did Drew Allar prove in distributing the ball to a bunch of receivers in the season opening win? Do Kyron Hudson, Devonte Ross and Trebor Pena give OC Andy Kotelnicki the depth necessary at receiver to challenge defenses? And is the running game's lack of explosiveness beyond Kaytron Allen and Nick Singleton a concern for coach James Franklin? Our duo tackles those questions and more.

Gunfighter Life.  Be Strong & Courageous
9mm as a Survival Caliber Maxamizing It's Potential

Gunfighter Life. Be Strong & Courageous

Play Episode Listen Later Sep 2, 2025 27:00 Transcription Available


Christian ; Follower of GOD Servant of CHRIST        Decorated Combat VeteranCorporate; U.S. Marine Corps Urban Warfare Instrictor;       S.R.T. Commander Active Shooter Response Team Law Enforcement Los Angeles Police (L.A.P.D.) Police Officer / Fugitive RecoveryF.B.I. Instructor N.R.A Instructor Competition Shooter; Multi Time State Rifle Pistol Champion Hunting; Life Long Hunter Proffessional Hunter and Guide Private Security Contractor; Several Agencies,  Current. GOD Provides / JESUS SavesBecome a supporter of this podcast: https://www.spreaker.com/podcast/gunfighter-life-survival-guns-tactical-hunting--4187306/support.Have a Blessed Day 

Sportsman of Colorado Radio Show
8/30/25: Airgun Outdoors & Shoot Indoors Buckley – Aurora, CO

Sportsman of Colorado Radio Show

Play Episode Listen Later Sep 2, 2025 59:47


Today's Guests: How long has it been since you have looked at air rifles? Travis Peacock, Owner of Airgun Outdoors is with to let you know what's new in the world of air rifles. At AirGun Outdoors in Parker you can choose from 17 Caliber to 50 Cal. Stop by the store and register for... READ MORE

Howard and Jeremy
All-Pro Caliber Bills Over the Last 25 Years

Howard and Jeremy

Play Episode Listen Later Aug 28, 2025 24:54


7am Hour 2 - Jeremy White and Joe DiBiase talk about the amount of All-Pro players the Bills have had in the past quarter century with the return of "All-Pro Po" Jordan Poyer. They talk about what he brings to the team with his experience. They also talk about who could be the next All-Pro player on this roster, along with an update on the new Bills stadium.

Howard and Jeremy
Hour 2 - Who's the Next All-Pro Caliber Player on This Bills Roster?

Howard and Jeremy

Play Episode Listen Later Aug 28, 2025 40:08


7-8am Hour 2 - Jeremy White and Joe DiBiase talk about the amount of All-Pro players the Bills have had in the past quarter century with the return of "All-Pro Po" Jordan Poyer. They talk about what he brings to the team with his experience. They also talk about who could be the next All-Pro player on this roster, along with an update on the new Bills stadium. Brian Koziol also joins the show to talk about the selection of the USA Ryder Cup Team and what it means for the Ryder Cup coming up in a month.

Drury Outdoors 100% Wild Podcast
Why Long-Range Hunting Is Easier Than You Think (w/ Brian Wiese) | 100% Wild Podcast Ep. 441

Drury Outdoors 100% Wild Podcast

Play Episode Listen Later Aug 27, 2025 54:09


Why Long-Range Hunting Is Easier Than You Think (w/ Brian Wiese) | 100% Wild Podcast Ep. 441 Join host Matt Drury and guest host Jim Richman for a wide-ranging conversation with Brian Wiese of the Drury Outdoors team and co-host of Critical Mass. This episode dives deep into long-range rifle shooting, the power of suppressors, and how Brian and his partner Cody use 14+ POV cameras to capture some of the most dynamic and cinematic hunting footage in the game. They discuss how modern scope technology (like Leupold's CDS dials) makes 400-yard shots accessible, the balance of recoil and precision with cartridges like the 6.8 Western, and how suppressors are changing the game—not just for accuracy but also for ethical, effective deer management. Plus, the crew shares behind-the-scenes insight into a 12-hour spot-and-stalk hunt, dealing with an influx of mountain lions on their Nebraska properties, and how scent control is critical when you're placing cameras right in a buck's exit path. Topics Covered: Long-range shooting simplified Suppressors: why you should be using one The 6.8 Western vs. 300 Win Mag POV camera setup tips for self-filming hunts How they shot a buck from 165 yards prone Mountain lions affecting deer population Scent control and camera placement strategies Why Brian and Cody don't need 180" bucks to tell great stories Timestamps 00:00 – Intro: The creepiest rabbit you've ever seen 00:17 – Welcome to the podcast + guest intros 01:21 – Origins of the team meet-up in St. Louis 02:38 – History of the Shoot to Thrill Awards 04:00 – Brian's camera work on Critical Mass 04:23 – Long-range shooting fundamentals 06:05 – How custom CDS dials work (Leupold) 07:51 – Shooting in wind and bullet BC explained 09:44 – 6.8 Western vs 300 Win Mag – recoil & knockdown 11:13 – Why suppressors change everything 13:09 – Caliber choices for kids and low recoil hunting 14:00 – Finding the right ammo for your rifle 16:05 – Sponsor: Tenzing Backpacks 16:25 – Brian's 12-hour spot-and-stalk hunt story 19:10 – Why shooting position proficiency matters 21:17 – Hunting with a 2D decoy for stealthy stalks 22:00 – Optics preferences: VX-5 3-15x44 23:01 – Grouping performance and ammo selection 25:00 – Sponsor: Victory Archery 25:13 – How they get those crazy POV angles 27:00 – Scent control protocols for ground camera setup 28:55 – Making 140" deer look like 200" on camera 30:00 – Turkey decoys with cameras inside 31:30 – How they pre-plan camera placements 32:44 – Mountain lions affecting Nebraska deer herds 36:00 – Range and habits of midwestern mountain lions 38:05 – Predator vocalizations and creepy encounters 39:00 – Cody's struggle with low deer numbers 39:56 – Why they prioritize real, raw hunting reactions 40:41 – Sponsor: Victory Archery 41:00 – Segment: “Matt & Jim vs. the Internet” begins Join the Rack Pack Facebook Group : https://www.facebook.com/share/g/n73gskJT7BfB2Ngc/ Get ahead of your Game with DeerCast available on iOS and Android devices App Store: https://itunes.apple.com/us/app/deercast/id1425879996 Play Store: https://play.google.com/store/apps/details?id=com.druryoutdoors.deercast.app Don't forget to stock up for your next hunt! 1st Phorm has you covered! Protein Sticks: https://1stphorm.com/products/protein-sticks-15ct?a_aid=DruryOutdoors Level-1 Bars: https://1stphorm.com/products/level-1-bar-15ct?a_aid=DruryOutdoors Energy Drinks: https://1stphorm.com/products/1st-phorm-energy?a_aid=DruryOutdoors Hydration Sticks: https://1stphorm.com/products/hydration-sticks?a_aid=DruryOutdoors Send us a voice message on Speakpipe! https://www.speakpipe.com/100PercentWild?fbclid=IwY2xjawHG5cpleHRuA2FlbQIxMAABHS-OqetdhlMV6LGrV5KfUBO7fjYcduyut_LzgxrQnEgBbe_vPXGCMgF1Sw_aem_ZmFrZWR1bW15MTZieXRlcw For exciting updates on what's happening on the field and off, follow us on social Facebook: http://www.facebook.com/OfficialDruryOutdoors Instagram: @DruryOutdoors Twitter: @DruryOutdoors Be sure to check out http://www.druryoutdoors.com for more information, hunts, and more! Music provided by Epidemic Sound http://player.epidemicsound.com/

OverDrive
May on Raleigh's MVP-caliber season, Blue Jays' playoff outlook and Scherzer on the mound

OverDrive

Play Episode Listen Later Aug 26, 2025 13:05


Former MLB Pitcher and Host of the MayDay Podcast Trevor May joined OverDrive to discuss Max Scherzer's season with the Blue Jays and his role in the playoffs, the starting rotation entering the final stretch, the veterans on the team, Cal Raleigh's case for the AL MVP, his monster all-around season and more.

Sports By The Book
Episode 657: HUNTER BROWN vs TARIK SKUBAL, CY YOUNG CALIBER MATCH UP | BEST BETS of 08.19.2025

Sports By The Book

Play Episode Listen Later Aug 19, 2025 54:14


Welcome to Sports By The Book -- August 19th, 2025 You LIVE sports. You LOVE sports. You BET sports. The key to winning your sports bets is information. You need an edge. Our professional betting specialists, Alex White & Jeff Parles each give you their favorite picks every show. Entertaining and enlightening, you're sure to collect on your sports bets more often after watching "Sports By The Book". Streamed LIVE from South Point Studio in the beautiful South Point Hotel & Casino. Get ready to up your game and get in on the action with the ultimate sports betting podcast - Sports By the Book. Subscribe: https://bit.ly/3WXUaD4 MLB: St. Louis Cardinals @ Miami Marlins New York Mets @ Washington Nationals Milwaukee Brewers @ Chicago Cubs Los Angeles Dodgers @ Colorado Rockies San Francisco Giants @ San Diego Padres Houston Astros @ Detroit Tigers Baltimore Orioles @ Boston Red Sox New York Yankees @ Tampa Bay Rays Texas Rangers @ Kansas City Royals ATHLETICS @ Minnesota Twins Toronto Blue Jays @ Pittsburgh Pirates Seattle Mariners @ Philadelphia Phillies Chicago White Sox @ Atlanta Braves Cincinnati Reds @ Los Angeles Angeles Cleveland Guardians @ Arizona Diamondbacks NFL Preseason Week 3 Pittsburgh Steelers @ Carolina Panthers (Thursday, August 21) New England Patriots @ New York Giants Philadelphia Eagles @ New York Jets (Friday, August 22) Atlanta Falcons @ Dallas Cowboys Minnesota Vikings @ Tennessee Titans Chicago Bears @ Kansas City Chiefs Baltimore Ravens @ Washington Commanders (Saturday, August 23) Indianapolis Colts @ Cincinnati Bengals Denver Broncos @ New Orleans Saints Los Angeles Rams @ Cleveland Browns Houston Texans @ Detroit Lions Seattle Seahawks @ Green Bay Packers Jacksonville Jaguars @ Miami Dolphins Buffalo Bills @ Tampa Bay Buccaneers Los Angeles Chargers @ San Francisco 49ers Las Vegas Raiders @ Arizona Cardinals

Holding Court with Adam Hall & Walt Cerrato
Zach Ross on Developing a Championship-Caliber Staff, Embracing One of Ohio's Greatest Rivalries, and the Core Values That Define the New Philadelphia Boys Basketball Program {New Philadelphia Head Boys Basketball Coach}

Holding Court with Adam Hall & Walt Cerrato

Play Episode Listen Later Aug 19, 2025 73:19


Join hosts Adam Hall and Walt Cerrato as they sit down with Zach Ross, Head Boys Basketball Coach at New Philadelphia High School.The Holding Court Podcast is presented by the Ohio High School Basketball Coaches Association.This podcast is available anywhere you listen to podcasts. Make sure to subscribe. Also, check us out here:linktr.ee/OHSBCAThis episode is powered by Fundraising University (Ohio). If you are looking to raise money for your program, Fundraising University (Ohio) is the way to go! For more information, visit https://fundraisingu.net/.

Chuck and Chernoff
Chuck & Chernoff - Michael Penix is Pro Bowl Caliber...But Not Yet?

Chuck and Chernoff

Play Episode Listen Later Aug 15, 2025 41:23


On the 4pm hour of today's show, Mattlanta and the Kang evaluate this Falcons QB's future, praise an Atlanta threesome, and hear from super agent Hadley Engelhard.See omnystudio.com/listener for privacy information.

Walk-Ins Welcome w/ Bridget Phetasy
E351. Why Your Doctor Might Be Wrong About Menopause - Amy Alkon

Walk-Ins Welcome w/ Bridget Phetasy

Play Episode Listen Later Aug 14, 2025 85:11


Amy Alkon, investigative science author, returns to the podcast for a fascinating and frank conversation about her new book, Going Menopostal - What You (and Your Doctor) Need to Know About the Real Science of Menopause and Perimenopause. She shares the unfiltered truth about perimenopause and menopause, exposing the shocking gaps in medical care that leave women navigating a hormonal Wild West. From debunking the "estrogen is Satan" myth to revealing why most gynecologists are clueless about menopause, Amy dives into the science of progesterone, testosterone, bone health, cancer risks, and the 3 myths of medical care. She shares practical tips—like why you should ditch calcium supplements and embrace slow-speed weightlifting—while calling out medical industry missteps, clinical habit, what kind of eggs you should be eating, and why most doctors are making decisions that are not based on scientific evidence. Get Going Menopostal here - https://amzn.to/46Q4liq Transform your fitness with science based training. Sign up for Caliber and get $100 off your first 3 months OR get the app for free at https://bit.ly/CaliberPhetasy --------------------------------------------------------------------- Walk-Ins Welcome with Bridget Phetasy - Podcast Bridget Phetasy admires grit and authenticity. On Walk-Ins Welcome, she talks about the beautiful failures and frightening successes of her own life and the lives of her guests. She doesn't conduct interviews—she has conversations. Conversations with real people about the real struggle and will remind you that we can laugh in pain and cry in joy but there's no greater mistake than hiding from it all. By embracing it all, and celebrating it with the stories she'll bring listeners, she believes that our lowest moments can be the building blocks for our eventual fulfillment. ---------------------------------------------------------------------- PHETASY IS a movement disguised as a company. We just want to make you laugh while the world burns. https://www.phetasy.com/ Buy PHETASY MERCH here: https://www.bridgetphetasy.com/ For more content, including the unedited version of Dumpster Fire, BTS content, writing, photos, livestreams and a kick-ass community, subscribe at https://phetasy.com/ Twitter - https://twitter.com/BridgetPhetasy Instagram - https://www.instagram.com/bridgetphetasy/ Podcast - Walk-Ins Welcome with Bridget Phetasy https://itunes.apple.com/us/podcast/walk-ins-welcome/id1437447846 https://open.spotify.com/show/7jbRU0qOjbxZJf9d49AHEh https://play.google.com/music/listen?u=0#/ps/I3gqggwe23u6mnsdgqynu447wvaSupport the show

Early Break
Predictions on Nebraska's football season are fairly high but also varied…what is the Wild Card to a playoff caliber season?

Early Break

Play Episode Listen Later Aug 12, 2025 37:27


On3's Josh Pate joined the select few who say Nebraska has a chance at the Playoff (Joel Klatt and Phil Steele agree), thanks to a gettable schedule, a full year of a Dana Holgorsen offense and year 3 in general of Matt Rhule We mentioned the CBS Sports writer last week who had Nebraska at under the 7.5 win total…if they are to actually be a playoff team, what is the wild card on the team to getting there? Show Sponsored by SANDHILLS GLOBALOur Sponsors:* Check out Hims: https://hims.com/EARLYBREAKAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Dumpster Fire with Bridget Phetasy
E237. Beauty & The Beast Is A Dumpster Fire

Dumpster Fire with Bridget Phetasy

Play Episode Listen Later Aug 6, 2025 24:40


Stans of the 1991 animated Beauty & The Beast movie won't want to hear this, but Bridget tears apart the plot holes, theorizes on the dark history of what happened to the Beast's parents and analyzes the terrible lessons this movie teaches kids.0:00 - What Is Happening?13:14 - Caliber14:33 - Weather14:59 - Dumpster Diving22:46 - Phetasy News23:23 - The Internet Is GloriousEnd Music - Sweetfire performed by Lightmaker Walk-Ins Welcome YouTube Channel https://www.youtube.com/@morebridgetphetasy ---------------------------------------------------------------------- Buy tickets to see Bridget open for Dave Landau - https://comedymothership.com/shows ---------------------------------------------------------------------- Thanks to our sponsor Caliber - Transform your fitness with science based training. Sign up for Caliber and get $100 off your first 3 months - caliberstrong.com/phetasy ---------------------------------------------------------------------- We just want to make you laugh while the world burns. We produce media content, essays, and merchandise such as t-shirts and greeting cards that make burgers out of your sacred cows and tell you not to take yourself so damn seriously. Buy PHETASY MERCH here: https://www.bridgetphetasy.com/ For more content, including the unedited version of Dumpster Fire, BTS content, writing, photos, livestreams and a kick-ass community, subscribe at https://phetasy.com/ Twitter - https://twitter.com/BridgetPhetasy Instagram - https://www.instagram.com/bridgetphetasy/ Podcast - Walk-Ins Welcome with Bridget Phetasy https://itunes.apple.com/us/podcast/walk-ins-welcome/id1437447846 https://open.spotify.com/show/7jbRU0qOjbxZJf9d49AHEh https://play.google.com/music/listen?u=0#/ps/I3gqggwe23u6mnsdgqynu447wva 

McElroy and Cubelic in the Morning
8-5-25 McElroy & Cubelic in the Morning Hour 3: Is Auburn a Top-25 caliber team; are we counting out LSU; Preseason Coaches Poll fallout

McElroy and Cubelic in the Morning

Play Episode Listen Later Aug 5, 2025 47:22


Tuesday's 9am hour of Mac & Cube kept on with a deeper dive into the Preseason Coaches Poll and the guys saying how the Top-10 teams are right, even if the order is wrong; then, is Auburn a Top-25 caliber team; later, listeners chime in with their thoughts on the Preseason Top-25; and finally, should we be giving more love to LSU? "McElroy & Cubelic In The Morning" airs 7am-10am weekdays on WJOX-94.5!See omnystudio.com/listener for privacy information.

The Morning Show w/ John and Hugh
Georgia & Florida are 2 championship caliber teams that are being slept on

The Morning Show w/ John and Hugh

Play Episode Listen Later Aug 5, 2025 9:18


Mike Johnson, Beau Morgan, and Ali Mac react to some of what college football expert Phil Steele had to say to them in their interview with Steele in the last segment, and explain why they think Georgia and Florida are two championship caliber teams that are being slept on. Ali, Mike, and Beau also let listeners call in and ask any and all Atlanta Falcons related questions, and also give their take on Ali Mac's top five list that she gave earlier in the show in the Wake Up Call!

Mad Radio
HOUR 2 - Texans 1st 5 Games Would You Rather + CJGJ Says Texans a SB Caliber Team + Texans have No Divas at WR

Mad Radio

Play Episode Listen Later Jul 31, 2025 43:56


Sean and B-Scott discuss a would you rather about the Texans' record after the first 5 games, CJ Gardner-Johnson saying the Texans are a Super Bowl caliber team, and the Texans appearing to have no divas at WR.

KNBR Podcast
7-30 Bill Madlock joins Sportsphone KNBR with Bill Laskey to take us through his All-Star and World Series champion caliber career

KNBR Podcast

Play Episode Listen Later Jul 31, 2025 13:04


Former Pirate and Giant Bill Madlock joins Sportsphone KNBR with Bill Laskey to take us through his All-Star and World Series champion caliber career.See omnystudio.com/listener for privacy information.

Sports By The Book
Episode 638: CY YOUNG CALIBER MATCHUP, FRIED vs BASSITT | FULL Slate of MLB | Best Bets of 07.23.25

Sports By The Book

Play Episode Listen Later Jul 23, 2025 43:16


Welcome to Sports By The Book -- July 23rd, 2025 You LIVE sports. You LOVE sports. You BET sports. The key to winning your sports bets is information. You need an edge. Our professional betting specialists, Alex White & Jeff Parles each give you their favorite picks every show. Entertaining and enlightening, you're sure to collect on your sports bets more often after watching "Sports By The Book". Streamed LIVE from South Point Studio in the beautiful South Point Hotel & Casino. Get ready to up your game and get in on the action with the ultimate sports betting podcast - Sports By the Book.

Walk-Ins Welcome w/ Bridget Phetasy
E347. How the Internet Killed Journalism - Meghan Daum

Walk-Ins Welcome w/ Bridget Phetasy

Play Episode Listen Later Jul 17, 2025 92:25


Meghan Daum sits down with Bridget to discuss her latest book, The Catastrophe Hour, and the conversation covers everything from aging on camera, to modern existential dread, to the death of quality journalism (RIP, actual editors), the rise of "femcel cope", and pro-natalist propaganda. They discuss Meghan's decision not to have kids, the grim reality that AI is coming for everyone's job, how we've all become buskers begging for subscription dollars, whether you should get preventative Botox because of your kid, people who argue with bots, and those who are desperately trying to raise functional humans in a world that feels increasingly unhinged. Buy The Catastrophe Hour - https://bit.ly/WiW-MeghanDaumBook Check out Meghan's podcast - The Unspeakable Podcast - https://bit.ly/WiW-Unspeakable --------------------------------------------------------------------- Transform your fitness with science based training. Sign up for Caliber and get $100 off your first 3 months OR get the app for free at https://bit.ly/CaliberPhetasy --------------------------------------------------------------------- Walk-Ins Welcome with Bridget Phetasy - Podcast Bridget Phetasy admires grit and authenticity. On Walk-Ins Welcome, she talks about the beautiful failures and frightening successes of her own life and the lives of her guests. She doesn't conduct interviews—she has conversations. Conversations with real people about the real struggle and will remind you that we can laugh in pain and cry in joy but there's no greater mistake than hiding from it all. By embracing it all, and celebrating it with the stories she'll bring listeners, she believes that our lowest moments can be the building blocks for our eventual fulfillment. ---------------------------------------------------------------------- PHETASY IS a movement disguised as a company. We just want to make you laugh while the world burns. https://www.phetasy.com/ Buy PHETASY MERCH here: https://www.bridgetphetasy.com/ For more content, including the unedited version of Dumpster Fire, BTS content, writing, photos, livestreams and a kick-ass community, subscribe at https://phetasy.com/ Twitter - https://twitter.com/BridgetPhetasy Instagram - https://www.instagram.com/bridgetphetasy/ Podcast - Walk-Ins Welcome with Bridget Phetasy https://itunes.apple.com/us/podcast/walk-ins-welcome/id1437447846 https://open.spotify.com/show/7jbRU0qOjbxZJf9d49AHEh https://play.google.com/music/listen?u=0#/ps/I3gqggwe23u6mnsdgqynu447wvaSupport the show

DJ & PK
Peter Bukowski: NFC North should remain uber competitive but will championship-caliber team emerge

DJ & PK

Play Episode Listen Later Jul 16, 2025 18:21


Peter Bukowski from the Locked On Podcast Network joined DJ to preview the NFC North as we kick off a division-by-division look at the NFL with training camps set to open.

Doug & Wolf Show Audio
Hour 2: What would an MVP-caliber season look like for Kyler Murray?

Doug & Wolf Show Audio

Play Episode Listen Later Jul 14, 2025 40:15


Wolf and Luke discuss what an MVP-caliber season would look like for Kyler Murray and react to what Dillon Brooks had to say about being a Phoenix Sun.

The Ken Carman Show with Anthony Lima
Daniel Oyefusi: I don't think the Browns are inclined to hand out big extensions this year, and would want to see David Njoku return to Pro-Bowl caliber play before they extend him

The Ken Carman Show with Anthony Lima

Play Episode Listen Later Jul 11, 2025 13:48


Daniel Oyefusi joined Ken Carman and Anthony Lima and shared his thoughts on whether or not the Browns will extend David Njoku, and whether or not he thinks they should. He also discussed the quarterback situation, who he thinks should be the week 1 starter, if the team will keep all four quarterbacks on the roster into the regular season, and whether or not Kevin Stefanski is on the hot seat this season.

Dukes & Bell
Falcons have the talent to produce a championship caliber offense

Dukes & Bell

Play Episode Listen Later Jul 11, 2025 13:08


ohn gets into some Falcons talk as he shares thoughts on Bijan Robinson stating he wants their offense to become the best in the NFL. As he discusses, John asks the question, can the offense produce at a championship level in order for the team to be in contention, believing talent wise, the Falcons have all the right pieces.

Bibles, Babies, & Business - Christian Entrepreneur, Stay at Home Mom, Coaching Business, Making Money Online, Marketing and
Episode Title: 272 \\ 6 Types of Content to Attract High-Caliber Leads for Your High-Ticket Coaching Offer.

Bibles, Babies, & Business - Christian Entrepreneur, Stay at Home Mom, Coaching Business, Making Money Online, Marketing and

Play Episode Listen Later Jul 10, 2025 39:18


If posting “3 tips to…” content & jumping on the new Insta trending reel bandwagon every week worked to sell your high-ticket coaching offer like hotcakes… You'd be making $10K cash months by now…. You know you're a BRILLIANT coach. You literally don't know ANYONE in your niche who is better than you. But right now… your bank account looks more like ‘AMATEUR HOUR' than it does ‘THE GO-TO AUTHORITY IN MY NICHE' & you're ready to add an extra ZERO to your monthly sales. ✅ You have leads… but they're wishy-washy & tell you they ‘can't afford' your high-ticket offer. ✅ You create content… but the likes, views, & engagement never translate into DOLLARS. ✅ There's people in your DMs… but you can't shake the feeling that they've put you in the ‘friend-zone' instead of seeing you as a coach they NEED to hire immediately. You're a BRILLIANT COACH & you know your high-ticket offer has the power to change people's lives if they would just hire you & get on the inside. But in order to turn those likes, views, & engagement into SALES, you have shift your content from the ‘friendly coach next door' vibes into ‘I need to pay this woman right now.” & here's how you do that. By creating content that: ✅ Stops the scroll & commands attention from your ideal client. ✅ Weeds out wishy-washy leads who will never commit & only attracts HOT & READY buyers who tell you to “send the invoice.” ✅ Demands your ideal client rises up to meet your standards instead of watering down your messaging to try & befriend people into paying you. ✅ Creates major FOMO for your ideal client & shows them what they're missing by not sliding into your DMs & hiring you IMMEDIATELY. By combining your brilliant coaching brain with SPICY AS HECK content… …you'll have your ideal clients doing a double take when they see your posts & sliding into your DMs asking for more details on your high-ticket offer. & that's exactly why I created my no-brainer membership. So you can attract high-caliber leads for your high-ticket offer with EVERY SINGLE POST YOU MAKE. Introducing…

Beyond the Kill
EP 577: Caliber Myths & Alaskan Grizzly Gauntlets with Steve Speck of EXO MTN GEAR

Beyond the Kill

Play Episode Listen Later Jul 4, 2025 130:48


  Whether you're a seasoned backcountry hunter or someone looking to plan your first multi-day backpack hunting trip this upcoming season, Steve and his crew at EXO MTN GEAR have put together one of, if not the, best educational content libraries available today.  Steve was on the show almost exactly one year ago when they first began releasing material associated with what they called The Experience Project. After multiple highly successful trips to Alaska and hundreds of hours of content released, Steve's back to share some of the key insights and controversial conclusions they've drawn over the course of the past year.   And, if you like bear stories, there are more than a few of those included in this episode as well  NOTABLE QUOTES:  “I wake up at some point with the bear's nose just rubbing on the tent fly, so I grab my 9mm, rest it on my chest, and just lay there thinking...OK....”  @huntbackcountry  EXO MTN GEAR YOUTUBE   ---------------------------  DEALS & OFFERS:  Get FREE SHIPPING from Spartan Precision Equipment with code BTK25 and be sure to check out their new Springbok line of products.  OnX Maps is now available in Canada! Get your FREE trial today. And if you're already a member, check out the exclusive offers and perks available when you upgrade to an Elite Member.   Tired of gut rotting instant coffee? Check out This Is Coffee and get yourself some great instant coffee for when you're in the backcountry or on the road.  ---------------------------  SUPPORT WILD SHEEP:  Go to Wild Sheep Foundation to find a membership option that suits your budget and commitment to wild sheep.  SUPPORT MOUNTAIN GOATS:  Go to Rocky Mountain Goat Alliance to find a membership option that suits your budget and commitment to conserving mountain goats and their habitat.   

Refresh Your Wealth Show
#584 The Best Real Estate Opportunity Since 2010 — Featuring Chris Loeffler from Caliber

Refresh Your Wealth Show

Play Episode Listen Later Jul 3, 2025 56:58 Transcription Available


In this insightful episode, Matt Sorensen sits down with Chris Loeffler, CEO of Caliber, to dissect the current state of the real estate market and why commercial real estate is presenting one of the best buying opportunities in over a decade. With over $2.9 billion in assets under management and development, Chris breaks down the macroeconomic and local market conditions creating value in distressed assets—especially in hotels, industrial, and multifamily sectors.They explore how real estate investors can reposition capital, the shift from the traditional 60/40 portfolio, and how individual investors—accredited or not—can participate in today's unique opportunities through direct deals or diversified funds. This is a must-listen for anyone managing a real estate portfolio, considering Opportunity Zones, or exploring how to use self-directed IRAs to tap into alternative investments. See the market chart Chris refers to at 03:22 — Download the Guide Here00:00:00 – Welcome to Main Street Business Podcast Intro to the episode with host Matt Sorensen and guest Chris Loeffler.00:05:46 – Why Commercial Real Estate Is At 2008 Pricing Market correction parallels to 2008 and why it's creating a rare buying window.00:11:44 – Commercial vs Residential: Sell Homes, Buy Commercial Strategic shift: Why residential might be peaking while commercial offers upside.00:19:15 – Office Buildings to Multifamily: Deep Discount Conversions Case study on converting distressed office properties into profitable multifamily.00:27:42 – Hotel Industry: Supply Shortage, High Demand Post-COVID hotel trends and why Caliber is building ground-up in key markets.00:34:08 – Investment Options: Direct Deals vs Fund Structures How investors can participate—accredited and non-accredited—with flexibility.00:42:44 – Distressed Asset Opportunities and Strategy Accessing off-market deals and why experienced operators have the edge.00:49:03 – Opportunity Zones Becoming Permanent Tax Code What's in the new tax bill and how OZs can be a powerful capital gains strategy.00:52:43 – Final Advice: Value and Cash Flow Focus Chris's core investment principle: buy below replacement cost and cash flow strong. Grab my FREE Ultimate Tax Strategy Guide HERE! Are you ready to get certified in EVERY strategy I teach? Start your journey with a FREE 15-minute discovery call to explore the Main Street Tax Pro Certification. You don't want to miss this! Secure your tickets for the most significant business, tax & legal event of the year: Main Street 360 Looking to connect with a rock star law firm? KKOS is only a click away! Check out our YOUTUBE Channel Here: https://www.youtube.com/markjkohler Craving more content? Check out my Instagram!

Sports By The Book
Episode 622: Chase Burns vs Garrett Crochet, Cy Young Caliber Battle | MLB Futures & Awards Updates | 06.30.25

Sports By The Book

Play Episode Listen Later Jun 30, 2025 63:13


Join our Sports Book Crew as they share their expert sports betting advice on 'Sports By The Book' here at the South Point Studio. Special Guest: Duane Colucci.

Watch/Skip+
Episode 129: 28 Years Later

Watch/Skip+

Play Episode Listen Later Jun 29, 2025 100:13


NEW EPISODE! But uh…..WHAT HAPPENED TO 28 MONTHS? JUST JUMPED TO YEARS I SEE….*Links in bio - please check out our video episodes on Spotify and YouTubeOn an episode SO EPIC not even an exploding transformer-driven power outage could stop, the Boys welcome Rob from the UK gem of a podcast “Caliber 9 From Outer Space” to take on Danny Boyle's return to the rage zombie-genre busting/reinvention franchise with “28 Years Later”. A third sequel…18 years later…AND a planned trilogy? Will audiences eat this up like a rage infected zombie fresh from a hunger strike or will this wholly, unexpected, world building entry piece with lots of zombie full frontal, poignant moments, and the most WTF ending in recent history drive audiences to other summer fare with dragons, aliens on aliens, and race cars? PREPARE THE SKULL CLEANING BROTH AND RAGE OUT WITH WS+! For pluses: Rob introduces us to the handheld, retro game, nostalgia bait console - the Miyoo Mini Plus which like Cupcake is “small but powerful”; Mike gives a quickie take on the remake of “How to Train Your Dragon”.   TIMESTAMPS00:00 Teaser02:00 Intro 07:20 Below the Line: The Crew25:55 Above the Line: The Cast39:03 Spoiler Free Thoughts01:02:17 SPOILERS AHEAD01:28:22 Rob's Plus01:32:04 Mike's Plus01:36:19 Outro- - - - - - - - - -WE ARE WATCH SKIP PLUS! FOLLOW/LIKE/SUBSCRIBE/REVIEW/LOVEEmail us: WatchSkipPlus@gmail.comIG: https://www.instagram.com/watchskipplus/Facebook: https://www.facebook.com/watchskippluspodX: https://x.com/watchskipplusYouTube: www.youtube.com/@WatchSkipPlusDiscord: https://discord.gg/PGX4RRUe

Dumpster Fire with Bridget Phetasy
E225. Democrats Have A Marketing Problem - Dumpster Fire

Dumpster Fire with Bridget Phetasy

Play Episode Listen Later Jun 21, 2025 21:49


Democrat PAC ad claims Republicans are coming for your Latina girlfriend, ICE protests come to Roblox, JD Vance trolls Bluesky and Jared Leto continues to be Jared Leto.0:00 - Beyond Parody8:29 - Sheath9:30 - Weather9:58 - Siri, Please Take My Life14:04 - Caliber15:15 - This F*ckin' Guy18:20 - Phetasy News19:33 - The Internet Is GloriousEnd Music - Sweetfire performed by Lightmaker Walk-Ins Welcome YouTube Channel https://www.youtube.com/@morebridgetphetasy ---------------------------------------------------------------------- Sign up to be an audience member for Real America - Bridget's new show on 2WAY - Wednesdays at 7pm ET/6pm CT https://2way.tv/bridgetzoom Buy tickets for Bridget's Ask Me Anything Comedy Show - June 24th at 7pm https://bit.ly/DF-AMAShow ---------------------------------------------------------------------- Thanks to our sponsors Sheath & Caliber - Check out Sheath's ingenious dual pouch system and order yours at https://bit.ly/df-sheath and save 20% with the code DUMPSTER - Transform your fitness with science based training. Sign up for Caliber and get $100 off your first 3 months - https://caliberstrong.com/dumpster OR get the app for free at https://caliber.app.link/phetasy ---------------------------------------------------------------------- We just want to make you laugh while the world burns. We produce media content, essays, and merchandise such as t-shirts and greeting cards that make burgers out of your sacred cows and tell you not to take yourself so damn seriously. Buy PHETASY MERCH here: https://www.bridgetphetasy.com/ For more content, including the unedited version of Dumpster Fire, BTS content, writing, photos, livestreams and a kick-ass community, subscribe at https://phetasy.com/ Twitter - https://twitter.com/BridgetPhetasy Instagram - https://www.instagram.com/bridgetphetasy/ Podcast - Walk-Ins Welcome with Bridget Phetasy https://itunes.apple.com/us/podcast/walk-ins-welcome/id1437447846 https://open.spotify.com/show/7jbRU0qOjbxZJf9d49AHEh https://play.google.com/music/listen?u=0#/ps/I3gqggwe23u6mnsdgqynu447wva 

The Current Podcast
Valnet's Ji Heon Kim on how the publisher encouraged users to authenticate themselves

The Current Podcast

Play Episode Listen Later Jun 19, 2025 28:43


With websites covering topics like entertainment (ScreenRant), gaming (Polygon) and automotive (CarBuzz), Valnet caters to users across a wide array of interests.But according to Ji Heon Kim, Valnet's head of monetization, Valnet realized it could create more value for its users by encouraging them to subscribe or authenticate themselves.Maybe a “mass scale” of users wouldn't sign up for their websites, but perhaps 10% would. And, as Kim puts it, that “10% would still be valuable, and we can do a lot with that 10%.”“We created more value to [those] users, more exclusive content and high-quality content,” Kim says. “All of that became an initiative on the content side for us to deliver a premium model and give users an incentive to sign up.”Kim further talked with The Current Podcast about balancing advertiser value, user experience and performance, which he says are “always affecting each other.” Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.Damian Fowler (00:00):I'm Damian Fowler, and welcome to The Current Podcast. Today we're talking to one of the biggest digital publishers. You might not know by name, but you've definitely read their stuff. I'm talking about Net. The company behind Screen Rant, the Gamer, Kaleida make use of, and a bunch of other sites that rack up hundreds of millions of sessions every month. Joining me today is Ji Kim Valnet's, head of monetization. Ji'S been leading the charge on everything from supply path optimization to first party data to figuring out how to drive real revenue without compromising the reader experience. We'll get into some of the big shifts they've made in their tech stack and how they're bringing newly acquired brands like Polygon into their ecosystem and what other publishers can learn from their approach.Ji Kim (00:52):At Valnet, I'd like to think of us as a publishing powerhouse. We started very small. Our motto is humble and hungry. We like to remind ourselves that it's always good to keep a humble mindset. I've been at NET for 10 years and we've grown tremendously. We've went through a lot ups and downs, but even as we grow, we like to think that we're small and agile and the publications we range from automotive, gaming, technology, entertainment, but entertainment has always been our flagship, but we've been kind of branching outside of that and trying to expand more and more. And then we have some lifestyle brands as well as sports.Damian Fowler (01:35):Let's talk about a moment that changed the game for Net. Can you walk us through your, I guess we're going to talk about supply path optimization at first anyway, which is a hot topic around these parts and what work you did around supply path optimization, like cutting resellers and boosting direct inventory. Could you talk us through that a little?Ji Kim (01:57):It's an ongoing process. It's certainly, I think most people agree that SPO is not an easy thing to achieve. You can commit to it one shot, but that's much harder to do considering that there will be a revenue impact. So for us, we tried both ways. We took a few sites and we took the direct approach and we saw a pretty decent stability, and then some other sites did not, and then we have to kind of revert back to it. SPO, it was always a topic that was talked about but not well enforced. And tradedesk took a big initiative to push publishers towards it. And then we started working closely with Jounce Media as well, with Chris Kane started kind of talking through some of the ideas, how should we go about it? How do we retain the value and still achieve removing the resale alliance and keep our inventory as clean as possible?(02:51):But initially our outlook of SPO was about making our inventory as clean and transparent as possible. Net considers ourselves as a premium publisher and we want to make sure that the advertisers see that as well. So we were heading in that direction. But ultimately, I think the biggest challenge with SPO was it's impossible to do an AB test because you have one A TXT file and you can't test one setup with the resell alliance, one setup without. So that's been pretty challenging to understand where's the value going, where is it coming from? And even with the Resell Alliance, when you talk to the SSPs with Resell Alliance, they'll go, oh, these are PP deals. These are not just rebroadcasting and all this stuff. So trying to understand the granularity and all that details of what each resale align means was very difficult. But ultimately we know we have to go in that direction, but we know it's not going to happen overnight, so we're kind of just taking a step at a time.Damian Fowler (03:51):That's great. What would you say was the kind of catalyst or moment that sparked that shift?Ji Kim (03:57):We always talked about advertiser value. It is important to yield as much value as possible and get the performance that we need. We always think that advertiser value is important, and when we think about that, it's like you go through stages. You go, okay, viewability needs to be important. Let's get viewability up to above standard, above average, make sure our CTR is good, but it's high quality clicks. It's not just users just clicking on stuff. Then you go through the lines and eventually you get to SPOs. Make sure that advertisers know what inventory they're getting access to, what they're buying, and make sure that they're getting insights. The transparency is there. Then we've increased the value of our inventory.Damian Fowler (04:46):Yeah, I mean that's the key, right, obviously. And speaking of that, having made these changes, are you in a position to be able to see the kind of impact that they've had from a revenueJi Kim (04:58):Perspective? Honestly, I don't think I can everything, especially with these kinds of stuff, what I've learned is it doesn't change overnight. Let's say we remove all the reseller lines yesterday. Today, likely the performance is going to drop initially and maybe things recover over time, but there's so many moving parts that it's hard to associate the value towards SPO, and that's a lot of things that we do in this industry. But I think that's when we like to look at it as, you know what? Ultimately we are improving the quality of our inventory, so we will get rewarded at some point. And that's how you move forward. But with SPO, I think the other side is that it's not just about removing reseller lines. You also have to market yourself and tell the advertisers that, Hey, we have gone in this direction. We have removed the reseller lines. All of our inventory is direct. It's clean. And that part is also hard to do. We haven't spent a lot of time or resources into marketing ourselves, and that's why we talked about, people may not know net, but they know our brands. It's the same thing. It's like we are now making a big push to let people know who Val net is, and that's going to go in hand in hand with this stuff.Damian Fowler (06:21):In terms of that messaging around the surgery as it were you're doing on the supply path, does that land well with advertisers?Ji Kim (06:32):I think it's always positively looked at when you tell them, it's like everybody, it is never negative, but I don't know if actually if it's meaningful for them because at scale, they're buying at scale. So yeah, we're a big publisher, but they're also buying at multiple publishers. Maybe only small portion of their budgets come to us. So it's positive, but I don't know if it's all that meaningful to them. At least that's what I've felt.Damian Fowler (07:04):So in addition to the SPO, what other tweaks or changes are you as head of monetization looking at to basically bring in those ad dollars and keep readers satisfied, I suppose?Ji Kim (07:17):Yeah, so there's three things. So we looked at the advertiser value, but then there's the user experience and then the performance side. So always those three things, there's constantly affecting each other. Ad density is probably one of the biggest part of advertiser value and performance and user experience. So we are constantly trying to reduce our density, and we look at this metric impressions per session and request per session. So we look at that and injections our injections based on content length, a paragraph breaks and all that stuff. So we'll try to work with the content team to create optimal breaks. I'll have a little sit down session with the content team. The leads say, okay, this is how the admin injection works, and how you break out your content really does impact, because we won't break a paragraph in half to inject an ad. So there needs to be natural breaks for the ads to inject. So if you have massive paragraphs, we're going to have less ad injections, which is fine if the content works like that, but they also need to think about how all this stuff works.Damian Fowler (08:26):That's really interesting. I mean, I think that sweet spot between not being the Vegas strip, but also ads have to populate at the right time to have value.Ji Kim (08:35):For net, we've focused mostly on open market programmatic spend. We have a small direct initiative. This is something that we've been trying to grow, but when you don't have huge direct sales initiative and direct spend coming in, you kind of need the density because the CPMs that you get from open market is much lower. So we want to try to move away from that as much as possible. I don't think found that will ever be a publisher where we drive like 50% of the revenue from direct sales, but we want to grow it to maybe 15, 20%. And once we do that, we can yield higher CPMs, which allows us to reduce the density, which would be better for advertiser value, better for user experience, and we'll still get the performance that we need to kind of go forward.Damian Fowler (09:24):So it's a balance.Ji Kim (09:25):Yeah. Yeah. I think if we can drive higher CPMs, we would love to reduce density, but it's always the constant battle between the two of, okay, well we reduced density. Oh, we went too far. Okay, we got to bring it back a little bit.Damian Fowler (09:38):How difficult is it to kind of innovate in ad tech? This is a broader question, I guess given how fast things are changing, especially on the programmatic front,Ji Kim (09:47):It's been very, very difficult. Rapidly changing environment is definitely one of them, and you have to adapt quickly. For example, the video definition of having instream outstream, and then now there's a third definition of accompanying that stuff. When it happened, the enforcement happened quickly, so we had to adapt quickly, and that's difficult. But innovating is, I think, much more difficult than just adapting to the new policies and new rules. So many different ways to innovate pre, for example, you have the open source code, you build that, but there's so many customizations that you can do and even a single customization, you interpret how you should approach that topic and how you should build your tech. So you kind of have to talk to your developers and walk through. And our biggest challenge I would say was bridging the gap between developers and ad ops. I was like, because I am an ad ops guy, I understand programmatic landscape very well, but our developers do not. And I'm not a developer, I'm not a technical guy. Obviously through 10 years I've learned a lot of stuff, but still, if I needed to build something, I'm not going to be able to tell them exactly how to build it. So you need somebody in the middle that understands both sides,(11:03):And that was the most difficult part. And eventually we did find resources that they were able to bridge that gap and were able to build stuff. But ultimately, there's just so many different ways to build your product and you want to make sure that product that you build or tech stack that you build is going to keep that balance that you need between the user experience, the performance, and the density, everything that pertains to page speed as well. If you build it to be too slow, everything gets affected as well, and that's harder to tell. So yeah.Damian Fowler (11:37):So how have some of these technical changes influenced your broad and monetization philosophy?Ji Kim (11:43):Yeah, so I guess one of the things, if we talk about authentication, we talk about cookie deprecation and why authentication became so important to majority of the publishers. And I remember our thought process around authentication was pretty pessimistic, I would say. But eventually we said know what? We can create content or value for the users that's going to want them to sign up and want them to get authenticated. And we said we got to start somewhere. Ultimately, maybe we've become a little bit more realistic about what critical mass of a value would be if we're at, if we're expecting 50% of users will log in, that's not going to happen, but 10% is still very meaningful. So it was about our philosophy was changing, about our expectations changing and still understanding that 10% could be very valuable and we can do a lot with that 10%. So we created more value to the users are more exclusive content, high quality content, high quality videos. All of that stuff became an initiative on the content side for us to deliver the premium model and to give users the incentive to authenticate a sign up on.Damian Fowler (13:03):That's really interesting. I think one of the things that also I'm hearing is that you kind of have different audiences, but you're getting to understand your audiences. I mean, this strategy gives you more insight into who's coming.Ji Kim (13:15):Yeah. We also created what we call threads. They can talk about the article, talk about topics that we're discussing, and that really improved our engagement.Damian Fowler (13:30):As you look to the future, how do you think about, as it were, locking in some of these changes and this value that you see from this audience?Ji Kim (13:40):So I want to go back a little bit about innovating and how difficult it is. So I went through the stages of, okay, what am I focusing on to optimize to yield more value? And initially it was demand. Okay, we want to work with as many high quality as P as possible, but then you do work with all of them. There are going to be going to be one or two that come here and there, but generally speaking, they're not going to create incremental value. They'll just take a piece of pie that was taken by somebody else, not meaningful value. Then you work on ad tech innovation, all that stuff, and that we'll continuously work on that, but that also has lots of limitations, and you eventually reach a plateau point of say, you're not going to find a lot low hanging fruits. So now we come to premium inventory, which we need to learn our users, we need to learn who they are so we can offer these users to our advertisers to grow our PMP programmatic direct, as well as your conventional IO based direct deals that's going to yield as higher CPMs.Damian Fowler (14:53):Yeah, I mean, talk of premium inventories is characteristic of the moment we are in when it comes to programmatic sales for publishers.Ji Kim (15:02):Yeah.Damian Fowler (15:04):Let's draw back and look at the big picture and some of the kind of industry context. I guess think I'm correct in saying Valnet reach has more than 400 million sessions a month across its network. That's correct. And how do you think about that, that kind of scale when every property has its own audience profile and publishing rhythm?Ji Kim (15:30):Yeah, it's sometimes a bit overwhelming how much reach our sites have, but I always try to look at it as our advantage, and this is the opportunity that hasn't been tapped into, is that okay, we're 95% of our inventory is sold in the open market, and we have so much data that we could collect and leverage in order to drive higher value. And it's just looking at it, it's overwhelming, but you start to see the real value that hasn't been tapped into, and that's exciting, but it's also very, very difficult to manage all that information, manage that data, and use it properly. So yeah, I mean it excites me, but also I know how challenging it can be to create value through that. So we're taking one step at a time, even first party data collection. I wouldn't say we're crazy sophisticated, but we're keeping it a level that we know how to manage and understanding it well first and then starting to kind of grow a step-by-step.Damian Fowler (16:45):Yeah, I mean, I suppose the whole back and forth about third party cookies may have provided a spark. I know it lit a fire under the industry. Speaking of first party data, so that is a focus for you?Ji Kim (16:56):Yes, yes. But I believe when it was really a huge focus for the industry was when Google had first announced that they're going to deprecate third party cookies, and we had the initial moment of, oh, you know what? We also need to look into this, but we didn't want to panic. Our outlook was, I'm sure everybody went through the initial panic. We did too, but we didn't want to stay in that moment. And we said, okay, what's realistically going to happen for publishers like us? How much first party data can we collect and really sell because we don't have a huge direct sales initiative? And at that point we had none. And you can't grow direct sales overnight. It's a highly competitive environment, and you're entering that new market. You have to build relationships, you have to have crazy amount of salespeople that are constantly going out there representing balance inventory.(17:55):And we weren't set up for that, and we weren't willing to just fully invest everything into growing that at the time. So we said, well, maybe first party data isn't as important. Collecting first part data isn't as important as just understanding how to go about direct sales. So that's what we worked on. We've hired salespeople, we enter that space. I was very naive about how direct sales worked, and now we have a better understanding. We have good salespeople that understand our values as well. We don't want to just go out and sell anything and everything. We want to understand the creative types that we're also selling isn't going to impact user experience horribly and negatively. The high impact guys, the site scans when they're done, right, it's great user experience, but it could also go the other way. So we wanted to build a baseline first, and that's what we did the last few years. And now we can go after the first party data in a more sustainable way for us.Damian Fowler (18:56):Let's talk about your acquisition of Polygon from Vox Media. Speaking of inventory that expands the real estate, how does that property fit into what you're doing?Ji Kim (19:07):So Polygon, obviously, we go through a lot of due diligences. We look at different opportunities, and Polygon was an easy one to go through because we knew Polygon has great content, it has a great foundation of creating high quality content. But the difference was that Fox has a lot of direct sales. I can't remember the exact number, but it could have been 75%, 80% of their revenue was generated, direct sold inventory, and then 20% was open market. And for us, it would've been the other way around, flipped around even less. Maybe 95% open market, 5% directive. Initially when we acquired it would've been a hundred percent open market, but that's also why it excite us because it's a premium inventory that doesn't get seen in the open market. Open market buyers don't see the bid requests coming from that website as much. So we're super happy, but we knew this was a high quality inventory, high quality website, and we knew that there was a very small chance that it was going to go poorly.Damian Fowler (20:20):Interesting. When you buy a property like that, you're actually buying an audience to a certain extent.Ji Kim (20:25):Yeah, absolutely.Damian Fowler (20:27):Do you think about audiences as discreet to the publications or do you see crossover?Ji Kim (20:34):Crossover? Yeah, lots of crossover.Damian Fowler (20:37):Yeah. Alright. So I guess the big question here is for other publishers looking to upgrade this strategy that we're talking about, especially in this very complex environment, which is something you clearly understand very deeply, what's one piece of advice that you might offer?Ji Kim (20:54):I think you have to think about realistically what you should go after, what opportunities you should go after. So many things that come up right now, I think the big thing is curated media. And on our end, a lot of the SSPs and DSPs are doing the work for us. They going out and curating our inventory for us, and that's fine. But if you were to go after that and trying to grow it, but you don't really have the resources, it's easy to just kind of see everybody, what everyone else is doing, like, oh, I want a piece of that too, but it's not going to yield the value. Same value if you don't have the right resources in place if you're not focused on that opportunity. So my advice would be to understand which opportunities realistically are you able to get and have the right resources who are going to be passionate about that. Take accountability. That's huge, the accountability part. And that's not something you can just kind of force people. You have to believe that this person that's taking on this project can be really passionate and sink their teeth into it. If you got that, then go after those things. But it's too hard to go after every single opportunity there is. Even if seemingly it seems like a low hanging fruit. Nothing is really that simple in this industry.Damian Fowler (22:15):That's for sure. So finally, we're going to wrap this up with some what we call hot seat questions. So what's one thing you're obsessed with figuring out right now?Ji Kim (22:27):How to yield more value? No, no, no. I'll give a better answer than that right now. For me, it's how to grow direct sales sustainably and scale it in a way that we don't get too bloated. Because through acquisitions, one of the most valuable things that I get is insight. I get to see under the hood of a lot of publishers, small to medium to large, how they operate, what is their strategy and direct sales. I've learned some of the big publishers do it extremely well. It's a well-oiled machine, it's not bloated. They generate a ton of revenue, but some have a huge cost, and that's what we were afraid of. And right now it's very hard to do. So you need the right sales team, you need the right operational guys, you need account representation, you need reporting guide and all this stuff. And right now I am trying to find a way to scale it, but without having massive costs, just kind of take over and then expect this to yield value in the next year or two. I want that line to kind of grow together. And that's not an easy thing to do, obviously. And I'm looking for the right resources. I'm looking to build relationships with agencies with limited guys, just hustle through it and offer them our inventory, charm them, whatever it may take. But yeah, that's what I'm currently obsessed.Damian Fowler (24:01):Okay. What's still missing in the ad tech stack that you wish someone would build?Ji Kim (24:07):I don't know if this would fall under their ad tech stack, but I think we could really benefit from a bit more standardization around, it could be reporting and creatives. Maybe I'm speaking out of line because I'm on the inventory side, so I don't know everything that goes on the buy side and the creative side. But what I see is that there's so many different creatives that just either break the page, the creative's broken, it's too heavy, it slows down the page, and it's hard to target those and remove those. It can come through so many different channels. So if there is a bit more standardization around what kind of creatives are acceptable, I'm sure there is some or a standard already, but it needs to be honed in a bit more maybe.Damian Fowler (25:00):What's one thing advertisers misunderstand about monetizing Publish it inventory today?Ji Kim (25:08):So I thought about this and something that it's more of my frustration around advertisers perspective. I understand it, but a bit more frustration because it's hard to create context around it, which is brand safety. I understand the brand side. I advertise side on why they wouldn't want to associate their brand with certain content, but brand safety is police by keyword list and it's very restrictive. And some of the,Damian Fowler (25:37):It's one toolJi Kim (25:38):And it's like, okay, and we have gaming sites that will, a lot of gaming, natural will talk about shooting, but some of the game developers won't want to associate with those articles. And it's like, hang on, hang on. Now you bet you guys also have games that are first person shooter or whatnot. You don't want to associate with those type of articles. There's a bit of a mismatch, and I think it's just hard to manage that. So they go with a broader approach and I get it, but I think it's just there needs to be more about understanding the context of certain articles. And it's like the word shooting can be anything, everything. Right?Damian Fowler (26:22):Yeah, I like that. I've been hearing more about a shift from brand safety to brand suitability, which brings in the concept of context. What's something unexpected you've learned from reader data or behavior recently?Ji Kim (26:39):So I wouldn't say it's recent, but it's something that's surprises me how the smallest change that I, from my perspective is like, is that really going to do anything? But at our scale, the numbers changed so drastically. Recently we were playing around with the video size because our outstream unit will float once the user are scrolling and the size of that unit. Obviously we want to give advertiser value, so we want to make it as big as possible. But then user experience wise, it could be very bothersome because as they're trying to read, there's a video playing. So we want to keep mindful of that. And we're constantly testing the size of that unit and we decreased by 10% and 10%. While it's significant, if you look at the actual size of the unit to the naked eye, you really wouldn't be able to tell what the difference is. But the CTR of that video unit changed drastically. It was cut in half, actually. And that's the thing is like, okay, users are really sensitive to these things. And to me it's not, maybe I'm looking at it too often, but that's always, that boggles my mind and it always catches me by surprise when I see the numbers is like, wow, I did not expect that. I did not expect users to behave this way.Damian Fowler (28:00):That's amazing. The details really matter.Ji Kim (28:02):Yeah, Big time. Damian Fowler (28:03):And that's it for this edition of The Current Podcast. We'll be back next week. The Current Podcast is produced by Molten Hart. A theme is by Love and Caliber, and our associate producer is Sydney Cairns. And remember,Ji Kim (28:21):I like to think of us as a publishing powerhouse. We started very small. Our motto is humble and hungry. We like to remind ourselves that it's always good to keep a humble mindset.Damian Fowler (28:34):I'm Damian, and we'll see you next time.

Vortex Nation Podcast
Ep. 396 | The Quarter-Bore Revival

Vortex Nation Podcast

Play Episode Listen Later Jun 9, 2025 76:28


Quarter-bores like the 25-06 have spent their lives in the shadows of more popular cartridges. Cult followings of folks in the know have kept them alive — barely. Was not reaching their full potential the reason they never got to sit at the cool kid's table? Could spinning higher weight, higher BC bullets faster breathe new life into old classics — and birth new cartridges like the 25 Creedmoor? Are 25's the new sweet spot? Will they finally go to prom? Matt Pederson from Pederson Precision stops by to put a twist on several cartridges that might just be getting their due. As always, we want to hear your feedback! Let us know if there are any topics you'd like covered on the Vortex Nation™ podcast by asking us on Instagram @vortexnationpodcast

The New Hunters Guide
EP357 The HUGE Difference Between Caliber and Cartridge 

The New Hunters Guide

Play Episode Listen Later May 26, 2025 37:53


You do not need to be a gun expert to be a good or even a great hunter, but a little bit of knowledge goes a long way. On this episode I talk about the difference between caliber and cartridge as well as gauge. There may be many cartridges that use the same caliber but have very different levels of power and impact. Choosing the right catridge for your hunt can help you maximize effectiveness.  Learn more about your ad choices. Visit megaphone.fm/adchoices