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In this episode of Hotel Moment, Bryson Koehler, CEO of Revinate, sits down with Matthijs Welle, CEO of Mews, to discuss the rapidly evolving landscape of hotel data security. Matthijs shares insights on how cybercriminals are becoming increasingly sophisticated in their tactics, and why education is the hotel industry's strongest defense against data breaches. From phishing attempts to AdWord exploitation, they explore practical strategies for protecting guest data and the importance of building a security-focused culture within hotel operations. This conversation offers valuable guidance for hoteliers looking to strengthen their security practices while maximizing the benefits of their technology stack.
In this episode of Hotel Moment by Revinate, Melissa McMullin welcomes hospitality experts Dominic Donatoni and Jack Newkirk to uncover the untapped potential of hotel voice channels. They challenge the myth that voice is dead, revealing it should contribute 30-38% of a hotel's business. With 58% of guests calling before booking, they highlight how personalized interactions drive higher ADR and how removing barriers for both guests and agents improves conversion rates. They also discuss reducing reservation team turnover, a $1.2M revenue recovery case study, and strategies to align marketing, revenue, and operations for stronger direct bookings.
In this special episode of Hotel Moment, Karen Stephens, CMO of Revinate, discusses emerging trends for 2025 with a stellar lineup of industry leaders and previous guests, including Aaron Miller from Highgate, Carlo Del Mistro from Ennismore, Shawn Jereb from Montage International, Emily Goldfischer from hertelier, and Marc Winchell from Pacific Hospitality Group. These experts share their predictions on everything from the resurgence of hotels to hyper-personalization, group bookings, and workplace flexibility, offering valuable insights into what's shaping the future of hospitality.
In this recast episode of Hotel Moment, Karen Stephens, Chief Marketing Officer at Revinate, revisits a compelling conversation with Lori Kiel, now Senior Vice President of Revenue Management at Pyramid Global Hospitality. With over three decades of experience in hospitality, Lori shares invaluable insights on developing a commercial-first mindset, leveraging technology effectively, and breaking down organizational silos to drive success in modern hospitality. Note: This episode was originally recorded in 2023. Both Karen and Lori have since moved into new roles, but their insights on commercial strategy and hospitality management remain highly relevant to today's industry challenges.
This week, on the Hotel Moment podcast, we are running an experiment. Today's podcast was generated using an AI-powered tool. We fed the tool our content, played with the prompts, and landed on this episode. The world of podcasting is currently in the midst of a debate: “Are conversations crafted by AI-powered tools engaging? Are they on point? Convincing? And what extent will we go to in our search for efficiency?” We had a suspicion we wouldn't be fans of AI-generated podcasts. After producing this episode, we are more convinced than before. AI has a crucial role to play. It powers crucial components of our own tech stack. There is a limit, though, and we discovered that limit with this episode. We value conversations with real people. The reactions, insights, and warmth simply cannot be mimicked. The value of what we bring listeners week after week with the Hotel Moment podcast cannot be duplicated through an AI-powered tool. Take a listen and let us know if you share our opinion. This episode is a complete overview of our voice guide, “The voice channel conversion playbook for hotels." It provides a high-level overview of topics within this guide, including stories from Revinate customers to inspire you. So tune in for a deeper look at how to maximize the power of the voice channel and appreciate the value of real conversations with real people on this podcast or in the conversations guests have with your reservation agents every day.
In this insightful episode of Hotel Moment, Bryson Koehler, CEO of Revinate, sits down with Jeff Jonas, CEO and Founder of Senzing. Jeff shares his extensive expertise in data management, entity resolution, and AI — discussing how these technologies are reshaping the hospitality industry. Tune in to discover how effective data management can drive more meaningful guest interactions and learn about the future of hospitality through the lens of decision intelligence.
In this milestone 100th episode of Hotel Moment, Karen Stephens is joined once again by Bryson Koehler, Chief Executive Officer at Revinate. Together, they explore how data is revolutionizing the hospitality industry. Bryson brings a wealth of insights, not only from his extensive experience at Revinate but also from his time at Intercontinental Hotels Group, where he played a pivotal role in pioneering data-driven decision-making in revenue and guest technology. The conversation highlights the evolution of Revinate, from its early days in guest feedback management to its current position as a leading Customer Data Platform (CDP) that powers direct bookings. As they celebrate this special episode, Bryson shares valuable advice on how hotels can optimize direct contributions through smarter use of guest data and much more. Tune in to hear all about how hotels can maximize their direct contribution through better use of guest data, and much more besides.
In this episode of the Hotel Moment podcast, we're featuring a webinar from our sister series, Hotel Moment Deep Dive. In this webinar, Brian, Brent, and guest speaker Raul dive into effective outbound strategies for maximizing direct revenue in the hospitality industry. The team explore how hotels can leverage outbound calls, second-chance bookings, and email follow-ups to boost guest engagement and revenue. With a focus on practical advice and real-world examples, they highlight the importance of collecting guest data, utilizing automated marketing, and implementing proactive outreach to increase incremental revenue. Tune in to discover how these outbound initiatives can transform your business and elevate guest satisfaction.
In this episode of Hotel Moment, Karen Stephens flips the format and shares some of her own story while recapping insights from previous guests. Karen shares her background at Revinate and the importance of using technology to drive revenue. With a new look and feel, the podcast explores technology, commercial strategy, and budgeting in the hospitality industry. Hotel Moment started during the COVID-19 pandemic and has been going from strength to strength since then.
In this episode of the podcast, we're featuring a webinar from our sister series, Hotel Moment Deep Dive. Alise Deeb, Chief Revenue Officer of Dragonfly Strategists, and Revinators Jim Mangan, Solutions Engineer, and Melissa McMullin, Product Marketing Manager, dive into the latest insights and data for the upcoming season's travel trends. Gain valuable comparisons between last summer's patterns and the anticipated shifts for the upcoming months. Uncover actionable strategies for hoteliers to maximize opportunities and ensure readiness for the summer surge.
In this episode of Hotel Moment, host Karen Stephens is joined by Marc Heyneker, Co-Founder of Revinate. Together, they explore Revinate's full story, touching on how the company has maintained its core vision, grown through the trying times of the COVID-19 pandemic, and placed people at the center since day one.
In this episode of Hotel Moment, host Karen Stephens is joined by Revinate's new CEO Bryson Koehler. Together, they discuss how he will take Revinate into its next chapter using data-driven technology, how AI is changing the hospitality industry, and how Revinate is keeping privacy a top priority.
First-party data — capture and launch.
This week on the Hotel Moment podcast, we revisit the conversation between Karen Stephens, Revinate's CRO, and Matthijs Welle, CEO of Mews, after his recent shout-out on LinkedIn recognizing Revinate as the chosen CRM for many hoteliers. Thank you, Matthijs, for recognizing Revinate's CRM expertise. Join in as they dive into cloud-based software. You'll learn how moving to the cloud benefits your operations, simplifies data management, and helps you address the root cause of inefficiencies within your hotel.
James Wilson, Director of Business Intelligence and Analytics Services from Outrigger Hospitality Group gives insight for Hoteliers' Voice Season 3 on how to get data buy in and create a data culture across the organisationOutrigger property blends seamlessly with its unique locale, offering a compelling guest experience with distinctive sense of place. With 38 properties and over 7,000 rooms in operation and/or development, Outrigger is a multi-branded portfolio while also managing properties part of top international hotel brands.In conversation with James, we discuss:1. Importance of a data culture2. Impact on the bottom line3. Systems for data4. Culture change and get buyin5. Identify the right partnersOutrigger uses a number of different solutions including Silverware, Opera PMS, RMS, Datavision, Amadeus Demand360, Duetto, Revinate, ForwardKeys, PowerBIListen to more episodes of the hospitality industry podcast Travel Market Life and subscribe for the latest news at http://travelmarket.life/ Follow us on LinkedIn for more thought-provoking content: https://www.linkedin.com/company/travel-market-life/ Do you have a story to share about technology, digitalisation or culture changes within the hospitality and travel industry? We'd love to hear what your company is doing and the impact it is having. Please contact us through http://travelmarket.life/
In another of our Hotel Partner series, we look at how The iNUA Collection uses guest data to improve operations, enjoy efficiencies and develop guest experiences for commercial growth. We are joined by Dylan Cole, Managing Director EMEA, Revinate and Emer Hallahan, Group Head of Marketing & Ecommerce, Cliste Hospitality and The iNUA Collection.Revinate is a Guest Data Platform and guest communication solutions used by over 12,000 hotels worldwide. Cliste Hospitality is one of the largest operators and managers of hospitality venues in Ireland with 13 hotels and 1,200 rooms with a range of bars, restaurants, spas, and meeting and convention spaces. The iNUA Collection is a select group of 4 & 5 Star hotels each uniquely inspired by its team of passionate people, rich culture, and stunning surrounding landscapes. In this discussion we cover; Delivering better experiences and assisting hotel operationsSystems for hoteliers to harness guest dataThe commercial impactStaff engagementWhat's next for guest dataListen to more episodes of the hospitality industry podcast Travel Market Life and subscribe for the latest news at http://travelmarket.life/ Follow us on LinkedIn for more thought-provoking content: https://www.linkedin.com/company/travel-market-life/ Do you have a story to share about technology, digitalisation or culture changes within the hospitality and travel industry? We'd love to hear what your company is doing and the impact it is having. Please contact us through http://travelmarket.life/
Welcome to the Raising The Bar on Leadership Podcast! We're excited to have you joining us today as we welcome the very insightful Kelly Buchanan, CPO at Revinate, to the show. In this episode you will learn: How hungry team members can become Ambassadors for cultural growth Why we should shift our focus from getting more people to cultural initiatives to the people that are showing up Wise words from leaders and past experiences + more Kelly brings 20+ years of experience to her role as Chief People Officer at Revinate, where - as a proud boomerang hire - she oversees the team's global people and culture strategy. She is also a founding member of Chief's San Francisco chapter - a network focused on developing female executive leaders. Kelly's had a wide range of experience as a people leader and in this conversation we dive deep into the importance of experimentation, what it looks like on a people team and how to get initiatives off the ground faster so your business doesn't have to wait to reap the benefits. Enjoyed this convo? Don't forget to share it with your team.
In this episode of Sunny Side Up, host Brian Horvath engages in an enlightening conversation with Karen Stephens, Chief Revenue Officer at Revinate, about the role of AI and first-party data in the hospitality industry. They explore how AI is being embraced in the industry, its benefits in terms of automation and improved guest experience, and the importance of integrating AI technologies with first-party data. They also discuss the challenges hoteliers face in aggregating and leveraging data effectively, ensuring data privacy and compliance, and offering valuable recommendations for industry resources. Karen emphasizes the necessity for hoteliers to align with evolving technology, compliance laws, and data privacy standards like GDPR. The conversation also touches on the benefits of industry partnerships for better data handling, using Revinate's collaboration with Amazon Web Services as an example. To conclude, Karen advocates for the organization and effective utilization of data at different levels within the hospitality industry. This insightful episode offers a deep dive into the intersection of hospitality, technology, and data privacy. Connect with Karen Stephens | Follow us on LinkedIn
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Sunish Sadasivan, Vice President of E-Commerce & Revenue Management at Chroma Hospitality, explore the unconventional decision to reduce their reliance on OTAs for a period of time. Sadasivan explains the shocking results and how hoteliers can implement aggressive strategies like this one to secure more direct bookings and connect with their guests. Links:Learn more about Chroma Hospitality: https://www.chromahospitality.com/LinkedIn: https://www.linkedin.com/company/chromahospitality/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
In this week's episode of the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Tom Luersen, President of CoralTree Hospitality, explain how brand storytelling breaks free from traditional hotel service and creates a more memorable guest experience. Luerson also shares why experimenting with hotel technology sparks innovation, which is essential for hoteliers within the industry, especially during times of economic downturn. Links:Tom Luersen: https://www.linkedin.com/in/tom-luersen-20839113/Learn more about Coral Tree Hospitality: https://www.coraltreehospitality.com/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
In this week's episode of the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Chip Rogers, President and CEO of the American Hotel and Lodging Association (AHLA), reveal ways hoteliers can reframe their perspective of the staffing shortage to maximize opportunities to builder a stronger workforce. They also dive into the topic of sustainability within hospitality and why hoteliers should be tracking this trend in order to satisfy guests.Links:Chip Rogers: https://www.linkedin.com/in/william-chip-rogers/American Hotel & Lodging Association: https://www.ahla.com/hotelsactKaren Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Billy Skelli-Cohen, CEO of the Zien Group, take a look at the influence of sustainability initiatives in the hotel industry. They discuss green practices hoteliers can adopt while also revealing how sustainability is becoming a major focus for guests across the globe.Links:Billy Skelli Cohen: https://www.linkedin.com/in/billy-skelli-cohen/Zien Group: https://www.theziengroup.com/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Dr. Jeffrey O, Chief Executive Officer at St. Justine, explore the concept of luxury in hospitality. Dr. Jeffrey offers a compelling perspective on how hotel technology as well as humble yet, exceptional service, are foundational elements of luxury. He also explains his obsession with the pursuit of luxury and how hoteliers can benefit from that same pursuit to create a stunning guest experience. Links:Dr. Jeffrey 0: https://www.linkedin.com/in/drjeffreyo/St. Justine: https://www.stjustinehotels.com/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Sean Dee, Chief Commercial Officer at Outrigger Hospitality Group, uncover ways to strengthen guest relationships that go beyond simple messaging. They share specific examples of how to improve connections and act on guest feedback to ensure a quality experience.Links:Sean Dee: https://www.linkedin.com/in/deesean/Outrigger Hospitality Group: https://www.outrigger.com/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Hotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Amanda Du, Head of Ecommerce at Penta Hotels, dive into the evolving digital landscape. They also reveal how technology creates opportunities to use guest data in emotionally intelligent ways to elevate the guest experience.Links:Amanda Du: https://www.linkedin.com/in/amanda-du/Penta Hotels: https://www.pentahotels.com/homepageKaren Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Tobias Koehler, Chief Commerical Officer at BIG MAMA Hotels, share how hoteliers can adopt technology to tap into new opportunities. Koehler also provides tools hoteliers can use to provide further education on digitization in hospitality. Links:Tobias Koehler: https://www.linkedin.com/in/tobiaskoehler/ BIG MAMA Hotels: www.bigmamahotels.comHSMA: www.hsma.deRemote Hotel: https://www.hsma.de/de/fachbereiche/technology/das-remote-hotel Backoffice Automation: https://www.hsma.de/de/fachbereiche/technology/backoffice-automatisierungKaren Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
Email isn't dead! In fact, it's far from it. And in 2023, it should be a pillar part of your marketing strategy. With so many different ways to use email, from nurture through to post-stay, growing your email list and communicating with your guests (and potential guests), there's a lot to learn for how to make the most of this channel. In this episode of The Hotel Marketing Show, we talk with Dylan Cole, Managing Director EMEA at Revinate about the power of email marketing for hotels in 2023. Plus, hear how hotel marketers are using email to test campaigns, convert OTAs and encourage return stays. Download "The basics of hotel email marketing" guide from Revinate here: https://www.revinate.com/email-marketing-basics/ Sign up for free Hotelchamp Email Capture for all Revinate customers here: https://www.hotelchamp.com/landing-pages/free-hotelchamp-email-capture-for-revinate-customers?utm_source=podcast&utm_medium=referral&utm_campaign=ep19 Get in touch with us via email: welcome@hotelchamp.com Or follow Hotelchamp on your favourite social media channels: https://www.linkedin.com/company/hotelchamp https://www.facebook.com/hotelchamp https://twitter.com/Hotelchamp_com https://www.instagram.com/hotelchamp/ https://www.youtube.com/@hotelchamp
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Pete Sams, Chief Operating Officer at Davidson Hospitality Group, explore what compels guests to travel and how hotels can capitalize on this motivation to deliver an exceptional guest experience. Sams also sheds light on how creating a culture that supports hotel staff is critical in providing quality service. Links:Pete Sams: https://www.linkedin.com/in/petesams/Davidson Hospitality Group: https://davidsonhospitality.com/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Philip Bates, Managing Partner at TMC Group, take a look at the history of social group travel. They also explore how the industry's increasing tech adoption has the potential to simplify challenges for this particular travel segment.
This week on the Hotel Moment podcast, Karen Stephens, Revinate's CRO, and Rob Mangiarelli, President and COO at Atrium Hospitality, discuss how global travel impacted their views on hospitality.
This episode of Quotaless features Raj Singh, Founder and CEO of Go Moment, which was acquired by Revinate where Raj stays on as their Chief Marketing Officer. Innovation in the hospitality industry couldn't come at a better time when the world was ground to a halt by COVID.Raj shares how Ivy Offer became a game-changer for them and how their strategic partnerships ensured a profitable business model even with the crisis. He talks about the positive impact of their biohacks like the 4-and-a-half day work week and their focus on customer experience and success. HIGHLIGHTSThe shift from Founder to CMOInnovating Go Moment's Ivy Offer to thrive during COVIDAlign sales and marketing and focus on SQLsOn-ramp and create value for customer success Bio-hacks: 4-and-a-half day work week and breathing exercisesQUOTESRaj: "Similar to Go Moment, we didn't just bring a product into the market where four, five alternatives already existed. We created an entire new category of products and that's exactly what Revinate is doing as well, which is bringing in a new category of products into market."Raj: "We created Ivy Offer. We made it very easy for guests to order food and beverage, limos instead of Ubers, all that kind of good stuff, when they're celebrating and, of course, with the pent-up travel demand. And what we saw is in the first 12 months, which was one of our clients, we drove $15 million of revenue for them with this brand-new product we created during the pandemic. In 12 months of the beta period."Raj: "Maybe the most important metric in your entire business, assuming your retention and all that stuff is all taken care of, is sales qualified leads because that's where marketing needs sales. If your SQLs are doing well, your business is probably doing pretty well."Raj: "It's all about the quality of the delivery that ultimately is the best sales tool." Raj: "We're only a couple of months in at this point. We're about a month in at this point, so it's going great and we've actually seen productivity stay very much steady, maybe even going up in certain cases, and I'd say the other thing that's also been very helpful is just having the kind of team." Find more about Raj by checking out the links below:LinkedIn: https://www.linkedin.com/in/rajsinghla/Website: https://www.revinate.com/
Intelligent automation has the potential to improve the day-to-day experiences for employees, C.E.O.s and customers alike. But it's also essential that businesses embrace a human-centric approach to artificial intelligence and process automation. In this episode, we'll be discussing the new book “The Automation Advantage” with one of the authors, Bhaskar Ghosh, Chief Strategy Officer at Accenture. “The Automation Advantage” offers a helpful automation road map for businesses, including guiding principles for technology, governance, culture and leadership change. We'll also speak with Raj Singh, C.M.O. at Revinate; and Blake Moret, C.E.O. at Rockwell Automation.
Most industries include a broad variety of markets. But when you try to be everything to everyone within an industry, you struggle to get ahead. That’s why finding your niche is critical. Marc Heyneker and his team at Revinate did a lot of work to identify the right audience within the world of hospitality and develop a product that serves them. He shares his process in this episode.
Revinate Reopening Guide On this 9th episode of the ThinkUp Podcast, host Lily Mockerman talks with special guest Anisha Yadav from Revinate, providers of a guest data platform built to develop richer, more personalized relationships with hotel guests. Anisha serves as Senior Director of Customer Success in North America and discusses the Revinate Reopening Guide with Lily. Highlights from This Episode Lily Mockerman: Revinate has recently released a new guide on marketing strategy to support hoteliers in the recovery with some great tactical and strategic information. What prompted you to create this guide? Anisha Yadav: There seemed to be a void of information from the traveler's perspective, so we gathered and then simplified information from 10,000 travelers across the globe and offered actions to take. Other topics discussed: • • • • Revinate's Reopening Guide To contact Anisha Yadav: www.Revinate.com anisha@revinate.com Read more articles on Hospitality Revenue Management on our ThinkUp Thought Leadership page. Join us live on the This Week in Hospitality Live Show, which you can register for at hospitalitydigitalmarketing.com/live. 3 phases to implement in messaging to your markets Marketing's voice in the post-pandemic world How to use detailed metrics strategically Anisha's top 3 action items to implement right now For questions on this episode or any other revenue management related topics, you can send them to us at info@thinkupenterprises.com.
Takeaways from Traveler Sentiment Surveys On this 8th episode of the ThinkUp Podcast, host Lily Mockerman and special guest Stuart Butler, COO of Fuel Travel, discuss the Highlights from This Episode Lily Mockerman: Stuart Butler: Other topics discussed: • • • • • The three things hoteliers should be focused on right now as we work towards a recovery Don't miss Stuart's prediction regarding future staffing challenges! To contact Stuart Butler: fueltravel.com Fuel Travel Podcast Fuel Travel Blog Contact Stuart on LinkedIn Fuel's podcast with Lily: Episode 149 - 5 Amazing Revenue Management Tips to Think About During A Downturn Read more articles on Hospitality Revenue Management on our ThinkUp Thought Leadership page. Join us live on the This Week in Hospitality Live Show, which you can register for at hospitalitydigitalmarketing.com/live. data that Fuel has gathered with their bi-weekly surveys, and how sentiments have evolved over the course of time. Stuart also provides meaningful advice on best practices for marketing based on the data, his prediction regarding future staffing challenges, and the 3 things hoteliers should be focused on right now as we work towards recovery. Fuel has recently been doing traveler sentiment surveys to support the hospitality industry which are pretty phenomenal. What prompted you to do these surveys, and what have been some of your biggest takeaways as the series has progressed? We're data nerds. We sent out the surveys every 2 weeks. We wanted to create awareness from the data and also to find creative ways to help our clients and others financially by implementing this data. It's been interesting to see how the sentiments have evolved. We wanted to make this available to everyone, not just our own clients. Some of the biggest takeaways as the series has progressed The main areas that hoteliers should see as action items for their reopening or ramp up strategies Types of hotels that the data shows that should stay closed for an extended period of time How Fuel is using this data to support the industry We'd love to have you join us next week for Episode 9 of the ThinkUp Podcast, when we'll talk with Anisha Yadav from Revinate about the Revinate Reopening Guide. For questions on this episode or any other revenue management related topics, you can send them to us at info@thinkupenterprises.com.
Digital. The Top Ten Travel News Stories of the Week. Day In, Day Out
Digital #10Cvent partnered with HSMAI, offering its solution to the many events the Hospitality Sales and Marketing Association International organizes every year. HMSAI will use the whole Cvent ecosystem: OnArrival, Social Tables, and Cvent Appointments. If you want to know more about HSMAI events, check out this article I wrote for them in 2018.Digital #9As Google competition becomes fiercer, TripAdvisor had to reduce costs, and its first decision was to fire 200 of its 3,800 employees (around 5% of its workforce). No official comment from the company has (yet) been published.Digital #8(Rita’s pick) Accor Hotels and Sabre are working on a “full-service property management capability.” The first step of the partnership is Accor’s adoption of SynXis reservation system.Digital #7If something seems slightly different on Desktop Google’ SERP, don’t panic. It is. The new SERP features favicons, blurring the line between paid and organic results even more. Organic results now feature a small logo next to the URL, while paid ads feature a bolded black ad label. The change is not unexpected: I’ve already discussed this change back in May. At the time, the new design only affected mobile search, but it was quite obvious that desktop was next.Digital #6Yet another funding round for SiteMinder: the unstoppable channel manager raised $70M. With a valuation of more than $750M, it’s not so far-fetched to see these guys on the unicorns list before the end of the year…Digital #5Revinate launched a new, cloud-dased, AI-fueled data platform to clean and aggregate hotel guests’ profiles, aiming to solve one of the most pressing problems in our industry: guest data fragmentation. Marc Heyneker, CEO and Co-Founder of Revinate, stated: “For decades, technology companies have (managed) rooms, not guests. We are seeing a tectonic shift to a guest-centric approach (…) Our Guest Data Platform delivers the cleanest and most robust set of guest data intelligence ever made available (… ) Hoteliers now have access to unified guest profiles that power unmatched direct revenue performance and personalized guest experiences.”Digital #4Tesla is now worth $100B, more than Ford and GM combined. Tesla’ share price doubled in just three months, skyrocketing to $600/share. As the mighty Joe Rogan once wisely stated: “When you drive (a Tesla), you realize other cars are stupid.”Digital #3Skift published its sixth annual Megatrends Defining Travel magazine. If you’re looking for something to read over the weekend, here’s my best suggestion.Digital #2Google Cloud partnered with Sabre to “enable the travel provider to improve operational agility while developing new services and creating a new marketplace for its airline, hospitality, and travel agency customers.” The first challenge will be migrating the huge Sabre’s IT infrastructure to Google Cloud.Digital #1Ubisend delivers AI-driven conversational interfaces that enable brands to communicate in real-time, 24/7 in any timezone, across 29 digital channels. Its AI solutions provide a unified, cross-business unit and global solution, unlocking valuable resources and enabling brands to solve people’s problems with real care. During today’s episode of Digital. (3:00 PM CET), I will be joined by Jamie Gladstone, Sales Development Representative, and we’ll talk about AI, HI, and the future of our industry. Don’t miss it!Welcome to Digital., your weekly recap of the best travel news of the week: day in, day out. Everything you need to know about hotel distribution, digital economy, travel, tourism, hospitality, startups, market stocks, reports, staff movements, industry events, innovation, and more. Hosted by best-selling author, journalist, futurist, founder of Travel Singularity, toy collector and retired punk rocker, Simone Puorto.
This episode is based on a vertical trends report produced by Google as well as Revinate’s latest email marketing trends study. Also see our notes on last year’s study: https://www.fueltravel.com/blog/fuel-hotel-marketing-podcast-episode-98-takeaways-revinates-2018-global-hotel-email-marketing-report/
Southeast Asia's leading hospitality management service, ZUZU Hospitality Solutions (ZUZU) and the global leader in reputation management software, Revinate have announced a new partnership. This partnership will help independent hoteliers use ZUZU technology solutions to source, consolidate, and conduct sentiment analysis on valuable guest feedback data at no additional cost. Co-founder of ZUZU Hospitality Solutions Vikram Malhi joins us in a bit to tell us more.
In this episode of Suite Spot, we discuss reports that Google Reviews surpassed Booking.com as the number one review distribution site. Host Ryan Embree is joined by Jason Lee to explore how Google is positioning itself in the hotel industry and what it means for individual properties moving forward. Ryan and Jason also give insight about a recent review response study conducted by Revinate. Jason gives his thoughts on why more budget and midscale properties are responding to reviews than luxury properties, and why year over year 5-star response rates are trending down. We also discuss the impact that responding to Google reviews has on SEO. In the Q&A segment, we put Jason back in the chair of a hotel general manager and ask his thoughts on how he would approach Google reviews for his individual property. To submit a question for future episodes, call or text 407-984-7455. Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio. Ryan Embree: Welcome to Suite Spot where hoteliers check in and we check out what's trending in hotel marketing. I'm your host, Ryan Embree. Ryan Embree: Hey, hello and, welcome to another episode of the Suite Spot. As always, I am your host, Ryan Embree. Today we've got a great episode, and I am joined by one of our more frequented guests on the show, Mr. Jason Lee, who is the vice president of product development and technology at Travel Media Group, so I'll go ahead and welcome you in. Once again, Jason, thanks for being on the show today. Jason Lee: Thank you for having me. Ryan Embree: We're going to get into a lot of topics today and the episode itself is called Google reviews and we're going to talk about the big news coming out about Google reviews, but I wanted to first kind of start talking just about review generation as a whole because Revinate came out with a report here on some really cool analytics when it comes to online reviews, review response, review generation and wanting to get kind of your opinion and your thoughts on some of the information that was found. Jason Lee: Yeah. Ryan Embree: Before we get into Google reviews, let's talk about online review generation as a whole and when we still see year over year growth, but we saw the rate of review growth has slowed. Uh, any idea you think, why this is happening? Jason Lee: Well, I think it's interesting because I think the percentage of year over year has slowed it just because we're maybe starting to see critical mass in response. So you see new travelers coming up that might be more apt to leave reviews or you see a generation of more tech savvy travelers that rely on reviews and are also leaving reviews and getting reviews. You're kind of reaching for a technology crowd that is going to eventually reach critical mass in terms of like, you're not going to see those big giant numbers, um, that you use to see where, you know, I, I remember like in the early days of reputation, it was like every year TripAdvisor was doubling the number from the previous years. Right? Ryan Embree: Right. Jason Lee: So it was like this crazy jump and now there's more places to leave reviews. But you've also reached this place where there's, there are more reviews coming in now than ever before. I can tell you that right now, but I can, but also at the same time you're not, you may not see those giant gains like we had before. Ryan Embree: Right, and that sort of growth is, it's just not sustainable as far as, I mean it gets to a point, like you said, the critical mass. So do you kind of predict the trend of review growth is going to continue year over year? Jason Lee: I think so. Um, you take a site like Google where Google was really inconsequential in hospitality, uh, in inside of especially hotel reviews.
Email marketing is still the most effective way to drive direct booking business (if done correctly). The trouble is that a lot of hoteliers resort to spamming their list with nothing but discounts. The key to a successful email strategy is to play the long game. Don’t sacrifice long-term success for instant gratification. In this episode, we look at some recently released data from our friends at Revinate and give you the Fueligan spin on their findings. SHOW NOTES: https://www.fueltravel.com/blog/fuel-hotel-marketing-podcast-episode-98-takeaways-revinates-2018-global-hotel-email-marketing-report
Marc Heyneker is the co-founder and CEO of Revinate, the leading hospitality SaaS company that helps hoteliers drive more direct revenue and deliver exceptional guest experiences. Since being founded in 2009, Revinate has grown its offerings to include targeted marketing and data management, guest surveys, and online reputation management. Prior to founding Revinate, Marc spent read more The post 142 | How to Increase Repeat Bookings and Drive Direct Revenue with Marc and Erica first appeared on Long Live Lodging.
Marc Heyneker is the co-founder and CEO of Revinate, the leading hospitality SaaS company that helps hoteliers drive more direct revenue and deliver exceptional guest experiences. Since being founded in 2009, Revinate has grown its offerings to include targeted marketing and data management, guest surveys, and online reputation management. Prior to founding Revinate, Marc spent read more
As a career changer, there is a natural level of risk associated with an employer taking you on for a role. In fact, the fear of making a mistake with a “risky” higher can be a common roadblock to getting into a new field. Great – now that that’s out in the open you can use this to your advantage. Why? Because you can make sure you’re taking steps to proactively mitigate that risk for an employer. James Kaikis shares several examples of how to set, manage, and exceed expectations for both employers and clients through his incredible career journey. You’ll want to listen to this several times to capture all of the actionable lessons he provides! Listen now to learn how to: Manage expectations effectively, especially for the purposes of job interviews and exceptional client sales & service Demonstrate the value you’ll bring to the team from your first interview by doing what few others are willing to do Articulate the way sales engineers can fit into organizations and their role within tech organizations (including the difference between sales and sales engineering and what tandem selling looks like in practice) Get all full episode notes over at https://empjoyment.com/jameskaikis From Insight to Action James shared a powerful example of what it takes to exceed expectations for potential employers, through research and going above and beyond from the outset. Each role and company will differ and we want you to get comfortable with how you reduce the risk of hiring you through demonstrable action. Your Joyney: Share one example of a) how you personally set yourself apart for other candidates in a job search b) what you’ll do at your next interview to stand out from the crowd or c) what someone else has done that made you feel the candidate was exceptional within the Empjoyment Community. Getting to Know Today’s Featured Empjoyee: James Kaikis! James Kaikis currently manages a Sales Engineering team for a tech company in San Francisco, USA. Prior to his current company Showpad, James worked at Revinate (a hospitality start up) and Hyatt Hotel Corporation prior to that. James has worked in roles that focus on Customer Experience across a number of industries (Tech, Hospitality, Athletics, & Operations).
Full episode summary: https://empjoyment.com/denizcebenoyan You got this! Deniz Cebenoyan, our featured Empjoyee, reminds us that you already know what you need to know to be able to be widely successful in tech. It’s not about the specific skill sets that you possess, but rather how you approach problems, adversity, ambiguity, and more that plays a key a role in your ability to add value in a tech company. Deniz sheds some light on the Imposter Syndrome and how she has transformed her view on her non-technical background from that of a hindrance to a form of strength and differentiation in the workplace. Deniz’ own career journey has taken her from research to product management and she still leverages that background daily. Through that journey, she’s developed a confidence and a mindset that will help you embrace the postiive power of being non-technical in a tech company. Enjoy! Listen now to learn how to: Determine which product features to pursue and when through a product management process Use a background outside of tech to your advantage to design products that end users would enjoy Work through the fear and Imposter Syndrome of not being super knowledgeable in tech TL;DL (Too long; Didn’t Listen): 3 Actionable Takeaways Find a friend who has a background in tech to go over your resume to help you translate your experiences to incorporate terms a potential employer would understand Surround yourself with people you trust to help fill and support your gaps (and vice versa as your personal experience and view of the world is valuable) Do your own research on potential features and suggestions prior to pursing product enhancements to confirm the value that you are looking to provide to both your company and your customers From Insight to Action Deniz fueled us all with tangible examples of how she’s leveraged her non-technical background to help her succeed at her job. Now we’d like you to figure out how you can do the same and start changing your story from a place of scarcity and weakness to a place of abundance and confidence. Your Joyney: Share one skill / trait from your background outside of tech that could translate to a unique contribution in a tech company within the Empjoyment Community (feel free to drop in a video explaining it to us if you’d like). Getting to Know Today’s Featured Empjoyee: Deniz Cebenoyan! Deniz Cebenoyan has a B.S. in Psychology from Carnegie Mellon. She spends her day time solving problems for a tech company and my night time writing stories and songs to no one. An east coast transplant, Deniz also enjoys sitting in cafes and wondering why everyone is hiking all the time.
Carrie Murphy is the Marketing Content Manager at Revinate, Hotel Operations, Marketing & Revenue Software. In this episode she shares her thoughts on what marketers can learn from the hotel customer feedback model, personalization, one-to-one marketing, and more!
Trip Advisor and a culture for embracing user reviews in todays tourism marketing. Today on Tourism Tweetup the podcast our guest is Bernie O’Keefe Director of Marketing at Tangalooma Island Resort in Queensland Australia and we are discussing Trip Advisor and developing a culture of embracing user reviews with the accommodation sector. If you are an accommodation operator or use Trip Advisor for your business this is a MUST LISTEN to episode. We start off discussing the general change in tourism and accommodation marketing and why user reviews are actually important for sales and marketing. From a marketing strategy view point data is so important (it always has been) but building those correlations between user reviews, customer service and sales trends is the key thing to prove. Its all about data at the end of the day. "Once you have that data lined up, there is absolutely no doubt that positive reviews, particularly on Trip Advisor do equal higher returns on sales and negative reviews have massive negative impact on conversion on your website." Bernie O'Keefe. At the 9.30 minute mark we talk about how to talk to senior management about shifting a negative perception to Trip Advisor through data correlation and building business cases. At about the 14 minute mark we talk about the tool Revinate and how it can save you time in relation to user reviews and how it can actually measure the impact. At about the 19 minute mark we discuss how to identify and work with internal advocates. At the 24 minute mark we talk about the not so positive aspects of Trip Advisor that the tourism industry should we aware of and potentially vocal about. Some very worthy points raised here. At the 29 minute mark we talk about the role of a marketer and how its more and more about the product and not about gaming the system at all. "What you need to do as a marketer is focus on the product". I ask Bernie a bonus question right at the very end so stay tuned to the 33 minute mark. The post Developing a culture for embracing user reviews: Ep #38 appeared first on Holly G.
In this episode Susan Kuchinskas discusses Oxytocin, aka “the cuddle hormone.” Why we have to learn to love, the power of the “cuddle hormone” in relationships, how to naturally raise your oxytocin and bond better with others both in your personal and professional lives. Susan Kuchinskas specializes in explaining the arcana of science and technology. She turns corporate jargon into lucid prose, finds the business case behind marketspeak, and uncovers the connections between business, technology and culture. Susan is a highly experienced journalist, business writer and author with a focus on technology and science. Her freelance articles have appeared in Scientific American, MIT Technology Review Online, WebMD and AMEX OpenForum. She reports on digital media for ClickZ and Portada, and cover connected-car tech for Telematics Update. She's done brand journalism for SAP, SunGard, Workspot and Adecco, and written brand content for Microsoft, Revinate and PowerbyProxi. She's been a senior writer at Adweek and Business 2.0, covering online marketing and media, and was a founding editor of M-Business, a magazine about the mobile industry. She's the author of Going Mobile: Building the Real-Time Enterprise with Mobile Applications that Work (CMP 2003); The Chemistry of Connection: How the Oxytocin Response Can Help You Find Trust, Intimacy and Love (New Harbinger 2009); and Oxytocin Parenting: From the Womb Through the Terrible Twos (e-book). Her specialties include: digital media; digital advertising; ecommerce; mobile media; mobile advertising; m-commerce; social media analytics and best practices for businesses; content strategy; content marketing; and neuroscience. Website: www.chemistryofconnection.com Email: susan@kuchinskas.com Twitter: @susankuchinskas ------- VISIT: www.progress-not-perfection.com SPREAD THE WORD: If you liked this episode, please subscribe in iTunes and WRITE A REVIEW. This is what helps make the podcast easily accessible to those who could benefit from it. GET NEW EPISODES DELIVERED TO YOUR PHONE: Download the Podcasts app and subscribe to the progress-not-perfection podcast to have new episodes delivered directly to your phone. FEEDBACK: If you want to bounce any ideas off me, provide show feedback, or guest recommendations, email me at zaid@progress-not-perfection.com.