Anewgo of New Home Sales

How are onsite sales pros closing faster and impressing buyers with every tap? Amanda Houston and Graeme Robertson of Riverside Homebuilders share how the Anewgo Sales Center has transformed their sales offices—from streamlining presentations to creating unforgettable buyer experiences.Tune in to hear:What today's buyers expect before they ever meet youHow interactive kiosks create “wow” moments (and fewer objections)Real-world stories of faster follow-ups and more confident closingsWhy even “elder millennials” find it easy to use! 

Social media isn't just about pretty posts anymore — especially for homebuilders. In this episode, I sit down with Carol Morgan, President of Denim Marketing and author of Social Media Marketing for Your Business (2nd Edition), to dive into what's working right now for builders on platforms like Instagram, Facebook, LinkedIn, TikTok, and even Pinterest. We cover:✅ Why content is more important than ever in the AI search era✅ How to repurpose one piece of content into multiple channels✅ Video strategies that don't require huge budgets✅ The role of trending audio and vertical video on LinkedIn & Instagram✅ Smart ad vs. organic post strategies for builders✅ What builders are STILL getting wrong on social mediaPlus, Carol shares actionable tips you can start using today to boost engagement, build credibility, and ultimately sell more homes.

Is your design studio doing more than just making homes look pretty? In this episode, we're joined by Jane Meagher—President of Success Strategies and Founder of the National Design Institute—to talk about how builders can unlock the full business potential of design.Jane shares the top trends shaping buyer preferences in 2025 (goodbye white-on-white!), why design collections are becoming a must-have, and how technology can streamline the selection process without losing the human touch.We also explore how builders can reduce SKUs, increase margins, and use design as a powerful differentiator—even in a budget-conscious market. Whether you're a builder, marketer, or design pro, this episode is packed with strategic insight on how to create more value, faster decisions, and happier homeowners.Watch now and learn how to think like a consumer, act like a retailer, and sell like a pro.

Tired of static maps and generic listings? In this episode, Anya Chrisanthon chats with Helena Jaramillo, co-founder of Pam Pam, an AI-powered mapmaker that's turning heads in the real estate and homebuilding world. Helena shares how this beautifully designed, easy-to-use tool lets professionals create personalized, interactive maps—from listing overviews to lifestyle-driven amenity guides—with zero coding required.You'll learn how homebuilders and realtors are using Pam Pam to:✅ Showcase homes by location✅ Automatically generate amenity maps with AI✅ Embed custom maps on websites and social media✅ Chat with a map using their new AI assistant, AtlasIf you're looking for a smarter way to connect buyers to neighborhoods (and boost engagement), this episode is your map to the future.

In this episode, Kerry Mulcrone joins Anya to share timeless strategies for building buyer confidence, listening with intention, and guiding a sales conversation without sounding scripted. A celebrated coach and SAM Award winner, Kerry brings wisdom from the trenches—plus a surprising take on how AI can make follow-up more personal. Whether you're managing a team or selling on site, this episode is full of real talk and ready-to-use tips.

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon sits down with Patrick Murphy, founder of Maket AI, to explore how AI is transforming the world of architectural design and residential construction. Discover how builders, developers, and even homeowners are using generative AI to instantly create, edit, and visualize floorplans—cutting weeks from traditional workflows.We dive into:Market AI's origin story and explosive growth to 800K+ usersHow builders like Mattamy Homes and Japan's Lib Work are streamlining design with AIThe vision of an "architectural brain" with agents for zoning, rendering, furniture, and beyondWhat AI can (and can't yet) do better than humansThe future of homebuilding in an agent-powered, voice-enabled, and visually immersive worldIf you're a builder preparing for the next wave of innovation—or just curious how AI is reshaping design—this is a must-listen. Learn more about Market AI: https://www.marketai.com Connect with Patrick: LinkedIn

In this episode of Anewgo of New Home Sales, award-winning Online Sales Counselor Felicia Berry of Viera Builders shares how she bridges marketing and sales to deliver a seamless homebuying experience. From managing 400+ homes a year to leveraging Anewgo's interactive tools and real-time insights, Felicia reveals how data, follow-up, and smart tech empower her to close deals—often entirely remotely. Whether you're a builder, marketer, or OSC, this episode is packed with actionable takeaways to help you connect with buyers faster and smarter.

In this power-packed episode, Anya Chrisanthon reconnects with industry legend and K. Hovnanian Area President Chris Hartley to reflect on their journeys, growth, and what it really takes to thrive in homebuilding today. From embracing cutting-edge tech to leading with empathy, Chris shares 21+ years of wisdom—including the one mindset shift that can change your entire career.Topics include:How Chris climbed from sales rep to Area PresidentWhy the "Heart and Hustle" mindset still winsLessons from leading during downturns and tech disruptionHow AI and automation will shape the future of salesThe difference between “selling a house” and “creating a home”Tips for adoption of new tech tools across your sales teamThe evolving definition of success in homebuilding

Melissa Cervin, VP of Marketing at Lombardo Homes, shares how her team uses Anewgo's visualization tools and Insights platform to create a more confident, streamlined homebuying experience. From customizing homes online to shortening sales cycles and driving smarter marketing decisions with data, Melissa reveals how Lombardo is setting a new standard in customer experience—and what's next for tech in homebuilding.

In this episode, returning guest Myers Barnes joins Anya Chrisanthon and John Lee to discuss current market challenges in home building, selling strategies during uncertain times, and how AI is transforming the new home sales journey. After a two-year hiatus studying artificial intelligence, Myers shares his perspective on why builders should embrace AI technology now rather than wait, and how it will reshape the roles of online sales counselors and onsite salespeople

In this episode of Anewgo of New Home Sales, Lindsay Haltom, Director of Sales & Marketing at Homes by Taber, shares how integrating sales and marketing drives success. We dive into market trends, the shift in inventory vs. to-be-built homes, leveraging data for smart decision-making, and the role of technology in enhancing the customer experience. Plus, Lindsay reveals how Homes by Taber creates "wow moments" for buyers and why a customer-first approach is the future of home sales.Tune in for insights on how homebuilders can innovate, adapt, and sell more homes!

Missed our sessions at IBS? Join Anewgo's CEO, John Lee, and Chief Communications Officer, Anya Chrisanthon, for an exclusive webinar that combines their groundbreaking presentations into one powerful session.From real-world AI applications that boost efficiency and profit to the transformative impact of AI-driven home shopping, we'll explore how technology is reshaping builder marketing, sales, and leadership. You'll learn how to:✅ Adapt marketing and sales strategies for AI-driven homebuyers✅ Create digital experiences that engage both bots and humans✅ Elevate your sales role by providing what AI can't—human insight, emotion, and trustAI isn't the future—it's here. Don't miss this opportunity to gain the insights you need to stay ahead of the curve.

In this episode of 'Anewgo of New Home Sales,' host Anya Chrisanthon sits down with Kody Smith, President and Co-founder of NoviHome. They discuss how NoviHome's digital platform is transforming the home buying journey from first contact to post-purchase. Kody shares insights on improving buyer registration, maintaining engagement throughout the building process, and reducing unscheduled site visits through better communication. Learn how technology is addressing longstanding pain points in the new home sales process and creating better experiences for both buyers and builders.

Ryan Taft, founder of Impact 88, shares his vision for transforming new home sales through authentic human connection. Learn why focusing on relationships rather than rigid sales processes is crucial in an AI-driven world, and how smaller builders can create exceptional customer experiences that technology can't replicate. Ryan also reveals the personal story behind Impact 88 and discusses the critical gaps in today's sales training landscape.

Here are all the mentioned events and sessions from the podcast:Sales CentralMentioned by multiple speakers as a key networking hubFeatures free food and drinksPrimary gathering spot for industry professionalsThe Sales RallyFeatures Kimberly Mackey, Keith McKinney, Anya Chrisanthon, John Palumbo and Cori Charles as speakers this yearThe NationalsAnnual awards ceremonyRecommended even for those not nominatedEvening formal event"Winner Tech's All" SessionPresented by Laura Hanson, Beth Byrd, Anna Howell, Cori Masters and Terrell Turner Topic: Tech-driven solutions for online sales and marketingFeatures previous Nationals award winners (silver and gold)First-Time Attendee Orientation SessionRecommended for IBS newcomersYoung Professionals (YP) PartyWednesday nightFor attendees under age 45"Become a Serial Killer Closer" SessionPresented by John Palumbo"VIP Realtor Program in a Post-NAR Settlement World" SessionWednesday at 8:30 AMPresented by Kimberly Mackey, Leah Fellows, and Naomi WrightNAHB Committee MeetingsHeld Sunday and Monday before the showOpen to anyone interested in getting involvedAnewgo/New Home Star/Call Rail/Nter Now/Builder Signal Combined Booth W2966Located on the exhibit floorBook your demo with Anewgo hereAI in Home Building SessionPresented by John Lee and Eric CoffieldFocus on AI transformation in business and customer experienceBuilders BookstoreFeatures industry publications and resourcesRemember to check the IBS app for exact times, locations, and any potential schedule changes.

Join Anya Chrisanthon as she sits down with strategic marketing advisor Mitchell Metz to explore the revolutionary changes happening in home building marketing. Discover insights on:AI's impact on sales and marketingThe power of personalizationBuilding a strong personal brandNavigating technological disruptionCrisis communication strategiesKey Takeaways:How technology is reshaping the home buying experienceThe evolving role of sales and marketing professionalsStrategies for leveraging AI and dataCreating meaningful customer connectionsPerfect for home builders, marketers, and tech enthusiasts looking to stay ahead of the curve.Mitchell Metz: Marketing Strategist & Home Building Marketing ExpertMitchell empowers home builders and custom home businesses with strategic marketing approaches rooted in technological innovation and personalization. With a background in web design and digital marketing, he specializes in helping small businesses navigate the rapidly evolving landscape of AI, digital transformation, and customer-centric marketing.His mission is to help home builders and small businesses leverage AI, data, and strategic marketing to create more meaningful customer connections and sustainable growth.Connect with Mitchell on LinkedIn or visit mitchellmetz.com.

Discover how Anewgo's new Sales Center App bridges the gap between online and in-person home shopping experiences. Join Anya Chrisanthon, John Lee, and Beth Byrd as they discuss this intuitive platform that streamlines presentations, automates updates, and enhances the buyer journey - available now with your first community free.Key Features:Seamless Online-to-Offline ExperienceInteractive Site Plans & Virtual ToursReal-time Pricing & Customization ToolsInstant Custom PDF BrochuresSelf-guided Tour CapabilityComprehensive Analytics DashboardBenefits:For Sales Teams: Streamlined presentations, lead tracking, and personalized follow-upFor Marketing: Easy content updates and brand consistencyFor Builders: Higher engagement, better lead conversion, detailed buyer insightsFor Buyers: Intuitive interface, personalized experience, self-guided explorationGet Started:No special hardware required - works on any screenFirst community freeSimple setup, no coding neededFull training and support includedContact Beth Byrd (beth@anewgo.com) to transform your sales center experience today.

ON3 CEO Paul Cardis shares how their mobile-first platform uses AI to improve construction training, reduce errors, and bridge language barriers - helping builders save time and money through smart video training solutions.Paul has over 30 years of experience leading technology companies. His former company, Avid Ratings, served more than 2,500 companies throughout North America and was named a Top 50 Most Influential Technology Company in 2014 and 2015.Paul successfully sold a majority of his stake in Avid Ratings to former Microsoft executives and venture capital in 2019. After a short hiatus from entrepreneurship, Paul invested in other game-changing startups, provided consulting, and invested in/co-founded an AI-driven, mobile application to support frontline construction workers. The resulting company, ON3.ai, was named the 2022 Most Innovative Startup by the National Association of Home Builders, received a Housing Innovation Alliance 2023 Pitchfest Award for Data and Technology, and was honored with a 2023 Brilliance Award from Techome Magazine.Paul attended Harvard University for Business Analytics and is ABD (all but dissertation)-Ph.D. in educational psychology from the University of Wisconsin-Madison. Before entrepreneurship, Paul taught secondary education and served as a research/teaching assistant, developing the passion for education and analytics he applies today at On3.In his free time, Paul enjoys the outdoors, hiking, fly fishing, boating, and traveling to beautiful places around the world.

Join us as Amy Druhot, VP of Sales at Eastwood Homes, shares her remarkable journey from high school dropout and house cleaner to industry leadership. Learn how she transformed perceived weaknesses into strengths, discovered the power of authenticity in sales, and why she believes in 'braving it' rather than 'faking it.' Amy discusses her new book 'Just Brave It' and offers invaluable insights on building confidence, understanding your 'why,' and succeeding in new home sales regardless of your background.Amy Druhot serves as Vice President of Sales for Eastwood Homes in Richmond, where she leads with authenticity and a passion for developing high-performing sales teams. With over two decades in the new home industry, Amy's unconventional path – from high school dropout to corporate leadership – has shaped her unique approach to sales management and team development.Starting as a warranty administrator and navigating through various roles including house cleaning during the recession, Amy's resilience and determination led her to pioneering innovative sales strategies that consistently deliver results. Her leadership philosophy centers on identifying and nurturing talent based on cultural fit and drive rather than traditional credentials.Amy is the author of "Just Brave It," a book that challenges conventional wisdom about success and encourages readers to embrace their authentic stories. As a mother of seven and industry leader, she frequently speaks on topics including sales leadership, personal development, and building confidence in corporate settings.Known for her transparent leadership style and ability to transform teams, Amy advocates for creating inclusive workplace cultures where individuals can thrive regardless of their background. Her work focuses on helping others recognize their potential and "brave it" rather than "fake it" on their path to success.

Sneha Kumari, founder of Merlin AI, discusses how her company is transforming construction management with an AI-native ERP system that features seamless integrations, digital twins, and intelligent project tracking. Learn how this modern solution addresses traditional ERP pain points and helps builders optimize operations through AI-powered insights.Sneha Kumari is the founder and CEO of Merlin AI, an innovative AI-powered ERP system for the construction industry. With over 12 years of experience in operational excellence across manufacturing, automotive, oil and gas, prefabrication, and retail sectors, she brings deep expertise in driving efficiency through technology. A Six Sigma Green Belt certified professional, Sneha has been recognized as one of the few Operations Women Leaders by McKinsey & Co. and named among the Top 50 Women to Follow in ERP by SourceDay. Her passion for lean manufacturing principles and continuous improvement led her to develop Merlin AI, which is revolutionizing how construction companies manage their operations through AI-powered insights and digital twin technology. Beyond her work with Merlin AI, Sneha is an advocate for circular economy initiatives and leveraging supply chain innovations to promote sustainability in construction.

In this episode, Anya Chrisanthon interviews Melissa Morman, Principal at Built for the Future, about the digital transformation of the home building industry. They discuss the challenges builders face, the impact of AI and the "sheconomy," sustainability trends, and innovative solutions like neobanking. Melissa shares valuable insights on viewing home building as retail, adapting to changing customer demographics, and the importance of events like the TecHome Builder and Housing Transformation Summit for industry growth.Melissa Morman is an accomplished executive whose career has spanned multiple industries. From executive roles in Fortune 500 companies to foundational roles in start-ups, Melissa has distinguished herself through her capacity to lead in highly dynamic environments. Melissa has held a broad set of executive responsibilities--from general management, to launching new divisions, to directing global business development/sales, leading marketing/sales/account management, as well as launching new products. The one constant in her success has been her unwavering advocacy of the customer experience, both B2B and B2C. Melissa was a member of the founding executive team of the homebuilding industry's technologyconsortium, BHI/BDX. BHI/BDX was the market leader in digital customer acquisition and experience, serving over 1,300 builders building over 60% of the homes in the U.S. For 22 years, Melissa served as the CXO (Chief Experience Officer), with responsibility for revenue as well as the client experience. In her role as CXO, Melissa holistically managed the entire lifecycle of the customer experience—starting with marketing messaging, continuing through the sales process, and culminating with ongoing relationship management. Melissa also held responsibility for executive collaboration within the consortium and led the launch of several BHI/BDX products, including the vision/funding/launch of Envision, the industry's online options product/program. Melissa is a sought-after speaker, consultant, and is an active member on several boards.

In this episode, Anewgo welcomes Beth Byrd as their new VP of Sales. Beth shares her journey from a long-time Anewgo client to joining the team, discusses the future of home building technology, and offers insights on improving customer experience in the industry. Learn about upcoming innovations at Anewgo and get a sneak peek into Beth's plans for her new role.Beth Byrd (beth@anewgo.com) is the Vice President of Sales at Anewgo, bringing over 25 years of diverse experience in the design and construction industry. Previously, as the Director of Sales & Marketing for Beacon Homes, Beth oversaw the sales, marketing, and design teams in Oklahoma City and Tulsa. During her ten-year tenure at Beacon, she played a pivotal role in quadrupling the company's sales volume, implementing innovative processes, systems, and training programs alongside industry leaders.Beth's extensive background spans various positions in California and Oklahoma, providing her with valuable front-line experience that she leverages in her leadership roles. Her transition from a long-time Anewgo client to VP of Sales uniquely positions her to understand and address the needs of home builders in adopting new technologies and improving customer experiences.In her current role at Anewgo, Beth is focused on helping builders navigate the evolving landscape of proptech, sharing her insights on customer journey optimization, and driving the adoption of innovative solutions in the home building industry.When she is not working, Beth enjoys spending time with her husband and their blended family of five boys.

In this episode, Anya Chrisanthon speaks with Don Turner, National Sales Director for New Construction at Realtor.com. They discuss effective strategies for lead generation in the new home market, the importance of interactive content and transparency in listings, and how the homebuilding industry is adapting to changing buyer preferences and technological advancements. Don shares valuable insights on current market trends, the impact of AI and smart home technology, and the evolving relationship between homebuilders and realtors.

Join host Anya Chrisanthon for a mind-bending episode of Anewgo of New Home Sales. What begins as an exploration of AI in home building takes an unexpected turn, revealing a startling truth about the future of content creation. Discover how artificial intelligence is reshaping the industry and prepare to question everything you thought you knew about technology's role in real estate.

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon speaks with Derek Schairer and Luke Groesbeck, co-founders of Foundation. They discuss how Foundation's buyer experience platform is improving communication and engagement in the homebuilding industry, from the initial sale through post-close ownership. Learn about new digital tools for homebuilders, the importance of seamless customer experience, and how technology can benefit both builders and buyers in today's market.Derek Schairer brings over 15 years of expertise in the homebuilding industry, combining strategic leadership with forward-thinking vision. He began his career in sales and marketing at Lennar before transitioning into the PropTech space. At Opendoor, Derek built and scaled the company's multi-billion dollar homebuilder partnerships business, expanding its reach to hundreds of builders across 50+ markets. Driven by a passion for innovation, Derek founded Foundation to create modern software solutions that help builders sell more homes, more efficiently, to happier customers.Luke Groesbeck has spent his career starting & growing venture-backed startups. He's helped scale products to tens of millions of users and billions of dollars in revenue as a founder, PM, and product executive at companies like Foundation, Opendoor, True Link, and Eventbrite.

In this special episode, Anya Chrisanthon sits down with Anewgo CEO John Lee and OpenHouse AI CEO Will Zhang to explore the human side of AI in the home building industry. These innovative leaders discuss their journeys into tech and home building, share insights on AI's current and future impact, and offer valuable advice for aspiring entrepreneurs. Gain a unique perspective on how AI is transforming the housing market and the visionaries driving this change.

Host Anya Chrisanthon sits down with Sean Vo, National Director of Sales at Levven Electronics, to explore cutting-edge wireless lighting control technology. Learn how this innovative solution is transforming the home building industry, offering enhanced flexibility and efficiency for builders while providing homeowners with customizable, smart lighting options. Discover the potential of this technology to streamline construction, reduce costs, and improve the home living experience.Making homes more affordable to build, purchase, and operate is the purpose everyone shares at Levven. They are all passionate about understanding, designing and manufacturing the products needed to help builders and trades reduce time, materials and costs to build and purchase the home while increasing the value everyone receives.Making the essential need of shelter affordable to more people while reducing the environmental footprint of the home for the lifetime of the structure is a meaningful way to make a difference in the world.

Anya Chrisanthon and John Lee of Anewgo host Timothy Cocaro, founder and CEO of CaniBuild, to explore the evolving landscape of homebuilding. This episode examines how AI and advanced technology are improving construction processes, enhancing buyer experiences, and helping builders scale their operations. The discussion covers innovative solutions to industry challenges, the future of online home purchasing, and the urgent need for technological adoption in construction. Listeners will gain insights into how embracing these advancements can shape the future of homebuilding.Tim Cocaro is the founder and CEO of CaniBuild, a technology company that provides innovative site planning software for the construction industry. With a background in both construction and computer science, Tim has been in the construction industry for his entire career, starting as a builder. He founded CaniBuild, developing the application to streamline the process of determining if a house, shed, garage, or pool can be built on a particular parcel of land. Tim is originally from Australia, where CaniBuild was first established, but the company has since expanded to serve markets in Australia, New Zealand, the United States, and parts of Canada. Under Tim's leadership, CaniBuild has grown rapidly, now employing over 130 people and processing over 30,000 property lookups daily.

In this episode, host Anya Chrisanthon interviews Edwin Williams, founder and CEO of ZenHammer. Edwin shares his journey from mechanical engineering student to software entrepreneur, driven by a desire to solve communication problems in the construction industry. He discusses the development of ZenHammer, a project management and communication platform for contractors, and highlights the importance of industry involvement through organizations like NAHB. Edwin also offers insights on entrepreneurship, software development challenges, and the value of networking in the homebuilding industry.Edwin Williams is an innovative entrepreneur and software developer based in Johnson City, Tennessee. With a background in mechanical engineering, Edwin pivoted to the tech and construction industries, driven by a desire to solve real-world problems. He is the founder and CEO of ZenHammer, a project management and communication platform for the construction industry that he is developing. Prior to ZenHammer, Edwin founded PERSERBID in 2014, which aimed to connect homeowners with contractors. His entrepreneurial spirit extends beyond his own ventures; since 2017, he has been a co-founder of Startup Tri-Cities, an organization that nurtures tech ideas and connects innovators with the local business community. Edwin is also actively involved with the National Association of Home Builders (NAHB), serving on various committees and participating in leadership programs. His journey from engineering student to tech entrepreneur showcases his adaptability, problem-solving skills, and commitment to improving the construction industry through innovative solutions.

David Hagan of Sales Uncomplicated discusses how homebuilders can differentiate themselves through superior customer experience. He shares insights on the importance of transparency in online marketing, meeting customers where they are, and his unique "customer experience equation." David emphasizes the value of showing everything to potential buyers and avoiding putting products "under glass" in the digital age of home sales.David Hagan brings a wealth of experience to sales training. David has recruited, trained, and coached sales teams in the new home industry since 2012. He has been working with companies of all sizes, from small, private home builders to large, publicly-traded, national home-building companies.Most recently, he led the sales training expert for the largest private home-building company in Atlanta. He was responsible for training and coaching a team of more than forty salespeople. The company has consistently been ranked among the top-five home builders in Atlanta.David has also been actively involved in sales leadership, community and product development, land acquisition, marketing, online sales engagement, and many other aspects of home building. His experience of actively setting and exceeding sales goals while producing results makes him unique among sales training leaders.David learned how to speak to large audiences in inspiring, positive, and impactful ways. Prior to entering the new home sales industry, he spent almost fifteen years pastoring a church near Savannah, GA. During his tenure, the church experienced unprecedented growth.He not only developed his skills for training, teaching, and public speaking, but he also gained insight into motivating others. David says, “If you can lead a team of volunteers to do something of importance, you can lead anyone”.He has gained vast experience in other areas of sales, including tangibles like home furnishings, commercial furniture, office partition systems, and intangibles, including long-term care and health insurance.David is leveraging his experience in sales to train sales organizations using his exclusive sales process called the Uncomplicated Method®. It doesn't matter what you're selling, he can help.

In this episode, Anya Chrisanthon is joined by Erik Cofield, VP of Builder Strategy at BuilderChain, to discuss how artificial intelligence is revolutionizing the home building industry. Erik shares real-world examples of how AI-driven solutions, enabled by platforms like Palantir Foundry, are helping builders optimize operations, reduce costs, and improve efficiency. From AI-powered construction trailers to predictive analytics for sales teams, Erik provides insights into the vast potential of AI and offers advice for businesses looking to embrace this transformative technology. Tune in to learn how your home building business can leverage AI to stay ahead of the competition in the rapidly evolving industry landscape.

In this special episode of Anewgo of New Home Sales, join hosts Anya Chrisanthon and John Lee as they bid farewell to their beloved colleague, Sara Williams. Reflecting on Sara's invaluable contributions during her tenure at Anewgo, they discuss her journey from the challenges of a startup environment to becoming an industry connector and a driving force behind the company's product development. Sara shares her most memorable moments and the qualities that have made her successful in her role. As Sara embarks on her next chapter, the team celebrates her impact and looks forward to the future of Anewgo.

In this episode, Anya Chrisanthon interviews Leah Fellows, founder of Blue Gypsy Inc., to discuss the findings from the 4th Annual Online Homebuyer Mystery Shop Report. Leah shares insights on the importance of having dedicated online sales counselors (OSCs), effective lead follow-up strategies, and the critical role of marketing in driving high-quality leads. The discussion also covers the decline in OSC usage among builders in 2023, the need for diverse communication channels, and the significance of adopting technology to improve the customer experience. Leah emphasizes the importance of focusing on lead quality over quantity and provides advice on how builders can adapt to the ever-changing online-first buyer.Leah Kaiz Fellows, founder and owner of Blue Gypsy Inc. is an online sales training expert, adventurer, and home building industry professional.After graduating with a degree in communication from Boston University, Leah chose the unconventional path of a wanderer as she gained insights into different cultures, places, and people. Her Gypsy years allowed for crazy adventures and unique jobs giving her the skills and confidence to work in any setting and relate to a multitude of personalities and professionals.She spent 13 years traveling the world as a backpacker, sailboat captain, and dive instructor. In 2006 Leah began work in the new home sales industry managing leads, setting appointments, and assisting with new home sales for a large local builder in Virginia Beach. It was here that she developed her first online sales program with metrics reaching to 32% of the overall sales for that builder, at a time when the industry standard was 20-25%. She often joked that her non-existent Customer Relationship Management software (CRM) was put together with bubble gum and duct tape.The Gypsy naturally thrived in this role and was intrigued with the relationship building that is necessary to be successful in online sales.  Her writing skills played a key role in her travels as she worked freelance for magazines and newspapers and these skills continue as an important part of her duties in writing custom campaigns, website copy, and relevant blogs.Leah then went on to start Blue Gypsy Inc. in 2010 working with builders, developers, and real estate related businesses as she developed a proven Online Sales System along with her very own Online Sales Process.Since 2014 the Blue Gypsy has focused on Online Sales Training for builders across the country to help them improve their sales and the way they handle digital leads. Writer and speaker, Leah brings real world experience, and a unique, relatable quality to all her engagements.Giving back to the building industry is important to her. She is an active member of the Professional Women in Building Council and the Sales and Marketing Council locally and nationally. Currently a board member at the Home Builders Association of Metro Denver PWB, she also is also the past chair (2019-2021) the Mentoring committee and is the past co-chair (2021) of NAHB PWB's Membership and Communications sub-committee and the current 2nd Vice Chair of the Professional Development sub-committee. Leah is also a on the board of Trustees for NSMC and is the past chair (2021) of the Membership and Communication sub-committee.She writes numerous articles for Building Women Magazine, Build Maryland Magazine, Colorado Builder, and other industry blogs and publications and has spoken at the International Building Show both onstage and in PWB Headquarters, SEBC, as well as on industry webinars and podcasts around the country.Download the 4th Annual Homebuyer Mystery Shop Report HERE

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon interviews Carrie Deweese, a realtor from Tulsa, Oklahoma with a passion for making a difference in the building industry. Carrie shares her journey from lobbyist to real estate, her involvement with NAHB councils like PWB and 55+ Housing, and the importance of attending NAHB's Legislative Conference to advocate for housing issues. She also discusses the current housing market in Oklahoma, challenges facing new construction, and tips for builders looking to work with outside sales agents. Carrie's enthusiasm for creating positive change shines through in this engaging conversation.

In this inspiring episode, Steph Reed, owner of Partners by Design Homes, shares her journey as a successful female home builder in Iowa. She discusses her involvement with the National Association of Home Builders (NAHB), the importance of networking and mentorship through Professional Women in Building (PWB), and her role as a state representative. Steph also highlights the challenges facing the home building industry, including workforce development and housing affordability, and encourages listeners to get involved with their local Home Builders Associations to make a difference. This episode is a must-listen for anyone interested in the home building industry, whether you're a builder, realtor, supplier, or simply passionate about supporting the American dream of homeownership.Steph grew up in Texas where her father was a contractor. As a teen, she worked alongside her father learning the trades of wallpaper hanging, drywall, painting and  the value of hard work.Steph worked with another local builder for years doing all that she does today to help him build his portfolio and add to her own. In 2017, she went out on her own and launched Partners By Design Homes along with her husband Randy. Randy does many important behind the scenes things like their books, real estate and helps keep her grounded. Together they are Licensed REALTORS in the state of Iowa at The Reed Team with REMAX Concepts. Combined they have accumulated many years of awards including REMAX Hall of Fame for Steph in 2017 as well as Rookie of the year in 2010.Steph is extremely hardworking and her passion for the home building industry knows no bounds. She is currently serving as the Iowa State Representative for the National Home Builders Association and is on the boards of the Iowa state HBA and the Des Moines HBA. She is a mentor for young women coming into the industry and when she is not with her family at an ISU event she is likely speaking to youth about their career options in the trades, attending an industry function or drinking her beloved DrPepper! In 2018, Steph won Builder of the Year and member of the year at the Des Moines HBA. In 2020, Steph won the National Home Builders Association Professional Women in Building Member of the Year award. To learn more: Professional Women in Building (PWB)NAHB Leadership AcademySpring Leadership Meetings and Legislative Conference

Don't miss this inspiring episode featuring Anya Chrisanthon and Mindy Lepp as they discuss their experiences in the NAHB Leadership Academy, the power of networking, and the importance of supporting women and young professionals in the industry through PWB and YP. Plus, discover a game-changing tip for boosting online reviews and learn about the upcoming Spring Leadership Meeting and Legislative Conference in Washington, D.C. Tune in now and take your career to the next level!Mindy Lepp is the Co-Founder for LEPPDESIGN, a full-service design and marketing firm based in St. Augustine, FL, but serving clients nationwide. Mindy and her husband, Eddie, run the company together and offer remote ongoing marketing services (Social Media Management, Website Management, Print Marketing, etc) with a particular niche in the building industry. Visit www.leppdesign.com for more information. Mindy is an active member of her local HBA, PWB  Trustee and Chair for the NAHB PWB Professional Development Subcommittee. She was also listed as one of the top 10 “People to Watch” in Jacksonville by the Jacksonville Business Journal.

In this episode, we shine the spotlight on JobTread, a game-changing construction management software that earned its place as a Best of IBS Awards finalist. Join us as we sit down with Eric Fortenberry, JobTread's Founder and CEO, to explore how this innovative platform is revolutionizing the way home builders and remodelers manage their projects. Discover the software's standout features, gain invaluable advice for entrepreneurs in the construction industry, and get a sneak peek into JobTread's exciting upcoming features. Tune in to learn how JobTread is setting a new standard for construction management and how you can leverage cutting-edge technology to outpace your competition in today's rapidly evolving market.Eric shares his inspiring journey of creating JobTread to address the common pain points and inefficiencies plaguing the construction industry. He highlights the software's standout features, including the budget builder, seamless communication tools, and real-time job costing, which empower construction professionals to streamline their processes, boost productivity, and increase profitability.Throughout the conversation, Eric emphasizes the importance of creating a strong company culture and assembling a top-notch team, offering invaluable advice for entrepreneurs aiming to make their mark in the construction industry. He also provides an exciting sneak peek into JobTread's upcoming features, such as an on-screen takeoff solution, and discusses how the company actively incorporates customer feedback to drive continuous improvement and innovation.Whether you're a seasoned home builder, a ambitious remodeler, or simply fascinated by the latest advancements in construction technology, this episode is a must-listen. Tune in to discover how JobTread, a distinguished Best of IBS Awards finalist, is setting a new standard for construction management and learn how you can leverage cutting-edge technology to outpace your competition in today's rapidly evolving market.

Over the last two decades, New Home Marketing and Sales have well-adjusted to changing mediums from print to websites to apps. But unlike these preceding channels, AI, not just people, may be doing the shopping. If so, this completely flips the customer journey from directing new home buyers where and how to shop to Virtual Assistants bringing recommended homes to the buyers. All static and generic “dumb” content and channels must become “smart” and data-driven. We'll draw the road map for Marketing and Sales success in this new AI-driven world.To learn about Anewgo Interactive Websites please visit https://anewgo.com/websites

In the second part of our captivating discussion with Bobby Juncosa, Co-Founder and CTO of Edgewise, we dive into the transformative impact of AI on the real estate industry. From data analysis and generative design to virtual assistants and AI-driven home shopping experiences, Bobby shares his insights on how AI is revolutionizing the way we buy, sell, and build homes. We explore the importance of data collection and digitization for home builders, the potential for AI to augment or replace certain roles, and the groundbreaking advancements in 3D printing and AI-generated architectural design. Join us as we navigate the exciting future of real estate technology and discover the opportunities that lie ahead.

Get ready to dive into the world of real estate technology with Bobby Jankosa, co-founder and CTO of Edgewise! In this exciting episode of Anewgo of New Home Sales, hosts Anya Chrisanthon and John Lee explore the cutting-edge solutions that are revolutionizing the home buying experience. From personalized online platforms to seamless collaboration between buyers, sellers, and agents, Bobby shares his vision for a more efficient and data-driven future. He also weighs in on the recent NAR settlement and its potential impact on the industry. Don't miss this opportunity to learn how Edgewise is paving the way for a new era of home buying!

In this episode of Anewgo of New Home Sales, Anya Chrisanthon sits down with Rob Krohn, VP of Marketing at Epcon Communities and Epcon Franchising. Rob shares his insights on the evolving 55+ home buyer demographic and how builders can effectively engage and keep these prospects happy throughout their journey.Key takeaways include:Understanding the differences between early wave boomers, late wave boomers, and early wave Gen Xers in terms of financial wherewithal and preferencesAdapting amenities and communal spaces to cater to the more individualistic Gen X buyersProviding tools and resources that allow prospects to self-direct their journey and build trust before engaging with salesLeveraging a full marketing mix, including targeted direct mail and social media platforms like Facebook, YouTube, Instagram, and TikTokEducating cash buyers on the minimal impact of high interest rates on their purchase decision and focusing on quality of life improvementsHiring professionals with proven results in marketing and lead generation, preferably with a focus on the home building industryRob also touches on the potential for technology companies to disrupt the home building industry by becoming builders themselves. Tune in for valuable insights on engaging the evolving 55+ home buyer demographic.

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon sits down with her mentor and friend, Kimberly Mackey from New Homes Solutions. Kimberly shares her journey into the homebuilding industry and how she helps builders create effective sales processes and systems. The two discuss the importance of defining roles within a company, setting up visual pipelines, and using technology to automate and streamline operations. Kimberly emphasizes the need for accountability, realistic goal-setting, and having grace with oneself and one's team. She also touches on the recent NAR settlement and its potential impact on the industry. Builders looking to improve their sales processes and systems will find valuable insights in this engaging conversation between two industry experts.Kimberly Mackey knows what it takes to maximize your sales team. As the founder of New Homes Solutions and the co-host of The Sales & Marketing Power Hour, Kimberly brings over two decades of experience as a senior-level executive in the residential home building and real estate industry. She has earned a reputation as the “expert with real-world SOLUTIONS” in a competitive and rapidly changing sales environment.Kimberly is an accomplished and sought after national speaker and published author of many Sales and Leadership articles. Her expertise is in creating Sales Management and Training Solutions for home builders across the country. Kimberly's experience includes working with Builders and Developers of all sizes – from the local/regional companies to the publicly traded national companies. Her broad experience and expertise in many disciplines within the building industry bring a unique perspective on how all parts should work together to create the whole.She also works with REALTORS® and Brokers from across the country and is the architect and director of the highly successful Preferred Builder Partnership program with Berkshire Hathaway Florida Properties.Mackey is the 2021 Chair of the Board of Trustees for the National Sales and Marketing Council of the National Association of Home Builders (NAHB). She also serves on the NAHB Associates' Committee as the 2nd Vice-chair. Mackey is an Associate Director for the Florida Home Builders Association (FHBA), representing her local chapter of the Tampa Bay Builders Association. She is a past Chair and Life Director of the FHBA's Sales and Marketing Council and TBBA's Sales and Marketing Council. Kimberly was the 2020 recipient of the John P. Hall Award for lifetime achievement in sales and marketing. She was the 2017 Associate of the Year for the Florida Home Builders Association and is a multi-time winner of the SMC Member of the Year award. She is a member of the National Association of REALTORS® and Professional Women in Building.  Kimberly can be reached at kmackey@NewHomesSolutions.com

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon welcomes Ilan Buckman, founder of RTB ai, for an insightful discussion on the transformative potential of artificial intelligence in the home building industry. Ilan shares his expertise on how AI can streamline processes, enhance visualization, and improve customer service, citing real-world examples of businesses that have successfully implemented AI solutions. He emphasizes the importance of making AI accessible and user-friendly for construction professionals and offers his predictions on the future of AI in home building. Whether you're an AI skeptic or enthusiast, this episode provides valuable insights into the practical applications of AI and how it can drive efficiency, productivity, and innovation in the ever-evolving landscape of home building.

Join Anya Chrisanthon as she sits down with Shari Morton and Ingrid Prince from Shared Drive to recap their experiences at IBS 2024 in Las Vegas. They discuss the emerging role of AI in homebuilding, new ideas and innovations in online sales, and key takeaways from educational sessions. Shari and Ingrid also share highlights from the show floor, Sales Central, and their own Whiskey Business networking event. Get an inside look at the biggest homebuilding conference of the year and learn how to apply the latest industry insights to elevate your sales and marketing.International Builder Show Highlights, Mentions and Takeaways: NAHB YP CommitteeShoutout to Jim Tobin for always making time for the YP's Thank you to all who attended Builder Connections Happy Hour co-sponsored by Anewgo.Gold Key and Capitol Club PartiesAnya Chrisanthon shared the stage with Kimberly Mackey of New Homes Solutions and Keith McKinney of New Home Star to present: "You Bought the Tech, Now How Do You Get Your Sales Teams to Use It?"The Nationals: congratulations to all of the Silver and Gold winners and special shoutout to Lisa Parrish and team PMP for putting on another fabulous show!Shoutout to Jen Barkan for paving the way for the rest of OSC'sAnewgo CEO John Lee shared the stage with Kimberly Mackey of New Homes Solutions, Carol Morgan of Denim Marketing, Will Zhang of Open House and Bassam Salem of AtlasRTX to present: "Jam(b) Session: How A.I. is Revolutionizing New Home Sales & Marketing"Sara Williams presented  "Flywheels & Funnels: Top Data & Business Intelligence Tools to Engage Buyers Start to Finish" with Melissa Cervin of Lombardo Homes and Brandon Barelman of Builder DesignsAbout Shared Drive: Being seasoned online sales professionals, Shari and Ingrid had first-hand experience on what it is like to have a successful online sales program and the challenges that also come with it. Being pioneers of their craft, Ingrid and Shari were passionate about helping others and getting results.With their desire for continued improvement and making an impact in the online sales profession, they founded Shared Drive.Shared Drive was founded based on providing turn-key online sales solutions and a seamless customer experience for home builders across the country while also cultivating a working culture with continuous training, support, work/life balance, excellence, and growth.

Host Anya Chrisanthon interviews Tag Gilkeson, an IBS veteran who shares his top tips for making the most out of your experience at the International Builders' Show 2024 in Las Vegas. They discuss how to plan your schedule, which events not to miss, navigating the massive show floor, wearing comfortable shoes, networking opportunities, and more advice for first-time and returning attendees. Anya and Tag also talk about the issues they are working on through their involvement with NAHB leadership.Tag originally got started in the real estate and construction industry in 1999 after he obtained his Texas REALTOR license. At the time his primary business focus was in investment real estate. After watching other investors become successful, it was an easy transition into buying real estate and flipping houses on his own. His portfolio Include several fix & flips and rental properties along the way. This led to starting a General Contracting company and building spec homes for investors and homeowners to purchase or lease.In 2009, Tag turned his attention to gaining more knowledge in his field. He obtained anAssociate's degree in Architecture and a Bachelor's degree in Construction Management. He was ranked in the top three of his class at graduation while also obtaining a personal recommendation from the program chair.Having gained knowledge and experience in his field he decided that it was best to give back to the industry. He did this several ways, but initially he served as a board member for the North Dallas Collin County Division Board (NDCC) for the Dallas Builders Association (DBA). He served for 2 years on the board from 2014 to 2016. Being involved in a membership organization like the DBA allowed him the benefits of taking advantage of their education opportunities. As he attended more classes, therewas a window of opportunity to gain professional designations within the industry.At this time, he has eleven (12) designations recognized by the NAHB, and two (2) designations that are local to the DBA. These include Certified Graduate Builder (CGB), Graduate Master Builder (GMB), Certified Graduate Remodeler (CGR), Graduate Master Remodeler (GMR), Certified Aging in Place Specialist (CAPS), Certified Green Professional (CGP), Master Certified Green Professional (MCGP), Certified Graduate Associate (CGA), Certified New Home Sales Professional (CSP), Master Certified New Home Sales Professional (MCSP), Certified New Home Marketing Professional (CMP),Master in Residential Marketing (MIRM), Green Sales Professional (GSP), Tag utilizes these designations on his website, business cards, and on LinkedIn to set himself apart from the competition.Tag currently owns a Design/Build firm called Tag & Associates, LLC where he works with homeowners, remodelers, and builders drawing full construction plans in 3D. With the industry growing toward new technology, Virtual Reality was an extremely easy add on to services to offer to the more distinguished clientele. What VR has done is begun to eliminate the need for field changes and allows for a design that everyone is happy with but has also maintained budget constraints and maximized livability.

Michelle Chesnut, Director of Builder Services at Nice (formerly Nortek), joins us to discuss smart home technology and how builders can utilize it to meet buyer demands. We cover the most popular smart home features buyers are looking for, best practices for implementing tech in new construction homes, advice on budgeting and pricing for upgrades, how to showcase smart home tech in models and design centers, and more. Whether you're a production builder or custom home builder, this episode provides valuable insights and ideas for successfully incorporating smart technology into your homes.Nice North America is the American and Canadian-managed division of Nice S.p.A., an Italian multinational company that designs, manufactures, and markets smart home security and automation products in over 100 countries throughout the world.As befits their Italian heritage,they are passionate about design and seek to provide products that are not just technologically advanced, but also aesthetically pleasing and extremely simple to use. It's all about improving the quality of life by simplifying everyday tasks and movements. And at Nice North America, they bring it all to you with the can-do attitude of their sales, management, and assembly teams.Nice offers a full line of access, automation, control, and security solutions for residential, commercial, and industrial buildings.To learn more please reach out to Michelle Chesnut-Director of Builder Services: michelle.chesnut@niceforyou.com

With virtually identical floor plans and finishes, how can one home builder attract more buyers than another? It often comes down to memorable experiences that make home shoppers feel excited, assured, and loyal. Gary Stein, Chief Marketing Officer of Virtuo, shares innovative strategies top builders employ – from memorable marketing moments to mapped buyer journeys - to guide customers smoothly and create “stressless” experiences. Discover how transforming key moments for buyers ultimately leads to happier homeowners, increased referrals, and lasting competitive advantage. Gary explains how to identify emotions at each touchpoint and craft experiences for stand out moments that spark brand preference and loyalty.

Anewgo is developing revolutionary new homebuilder websites that are smart, interactive, and personalized. Our CEO John Lee reveals how Anewgo is future-proofing websites for the AI era. We dive into key features like seamless omnichannel experiences, private buyer portals, and data insights that will transform customer journeys. Sara Williams tackles common questions on integrating Anewgo's websites with existing tools. Together, we explore how Anewgo is leveraging our role as the top visualization content creator to build the next generation of fully integrated websites. We recap the game-changing benefits of consolidated data, highly engaging buyer experiences, and getting in early on the future of websites. If you're a homebuilder looking to take your online presence to the next level, this episode is a must-listen primer on how Anewgo is evolving websites. Tune in now to hear our groundbreaking visions for the future of homebuilding online!Get Exclusive Updates on Anewgo's Next-Gen Website Technology and Learn More: https://anewgo.com/websites

Today's empowered homebuyers demand exceptional online experiences as well as human connection. How can builders and agents effectively engage modern shoppers across digital and in-person touchpoints?Join online sales expert Leah Kaiz Fellows for an engaging webinar on customer-first sales strategies. You'll get insider tips for nurturing leads, preparing for advanced conversations in a data-rich world, and reacting intelligently to market shifts.Leah will also explore best practices around pricing transparency, streamlining processes for onsite agents, and fostering sales and marketing collaboration to boost growth.Whether you need help sharpening online skills, improving lead follow-up, or taking customer engagement to the next level, this webinar provides tactical takeaways you can put into action right away.Meet the Blue GypsyLeah Kaiz Fellows, founder and owner of Blue Gypsy Inc. is an online sales training expert, adventurer, and home building industry professional.After graduating with a degree in communication from Boston University, Leah chose the unconventional path of a wanderer as she gained insights into different cultures, places, and people. Her Gypsy years allowed for crazy adventures and unique jobs giving her the skills and confidence to work in any setting and relate to a multitude of personalities and professionals.She spent 13 years traveling the world as a backpacker, sailboat captain, and dive instructor. In 2006 Leah began work in the new home sales industry managing leads, setting appointments, and assisting with new home sales for a large local builder in Virginia Beach. It was here that she developed her first online sales program with metrics reaching to 32% of the overall sales for that builder, at a time when the industry standard was 20-25%. She often joked that her non-existent Customer Relationship Management software (CRM) was put together with bubble gum and duct tape.The Gypsy naturally thrived in this role and was intrigued with the relationship building that is necessary to be successful in online sales.  Her writing skills played a key role in her travels as she worked freelance for magazines and newspapers and these skills continue as an important part of her duties in writing custom campaigns, website copy, and relevant blogs.Realizing that falling for a military man meant her wayward gypsy wanderings would continue, only now dictated by the whims of the Army, Leah then went on to start Blue Gypsy Inc. in 2010 working with builders, developers, and real estate related businesses as she developed a proven Online Sales System along with her very own Online Sales Process.Since 2014 the Blue Gypsy has focused on Online Sales Training for builders across the country to help them improve their sales and the way they handle digital leads. Writer and speaker, Leah brings real world experience, and a unique, relatable quality to all her engagements.Giving back to the building industry is important to her. She is an active member of the Professional Women in Building Council and the Sales and Marketing Council locally and nationally. Currently a board member at the Home Builders Association of Metro Denver PWB, she also is also the past chair (2019-2021) the Mentoring committee and is the past co-chair (2021) of NAHB PWB's Membership and Communications sub-committee and the current 2nd Vice Chair of the Professional Development sub-committee. Leah is also a on the board of Trustees for NSMC and is the past chair (2021) of the Membership and Communication sub-committee.She writes numerous articles for Building Women Magazine, Build Maryland Magazine, Colorado Builder, and other industry blogs and publications and has spoken at the International Building Show both onstage and in PWB Headquarters, SEBC, as well as on industry webinars and podcasts around the country.

We're joined by Sean Roberts, CEO, and Jessica Brown, Head of Marketing from Villa Homes, California's leading ADU builder. They discuss the major housing supply issues today and how their prefab ADU model provides an innovative solution through faster, high-quality, and affordable housing. We explore common misconceptions about prefab homes, their typical buyer profiles, how they simplify and enhance the customer experience, their growth plans, and more. Sean and Jessica also share insights on overcoming local regulations, why pricing transparency matters, and how they're working to educate consumers that prefab ADUs are the real estate of the future.Sean Roberts is CEO of Villa, the largest builder of prefab ADUs in California. Prior to Villa, he served as both COO and CFO at Orchard, a proptech company with vertically-integrated real estate brokerage, title/escrow, and mortgage offerings and innovative capital-enabled consumer offerings. Before Orchard, Sean was an investor at TPG, a leading global private equity firm, where he focused primarily on investments in operationally-intensive real estate oriented businesses. He began his career as an investment banker in the Financial Institutions Group at Goldman Sachs. He has served on corporate boards in the past. Sean holds an M.B.A. from Harvard Business School and a Bachelor of Commerce from Queen's University in Canada.Jessica Brown is the Director Marketing at Villa. She has pursued a career in Marketing for the past ten years working with small businesses, agencies, startups and corporations. She also has a background in Real Estate, holding her license in Colorado. She moved to San Diego in 2021 where she worked with one of the largest Real Estate firms in the nation. She came to Villa in 2022 with a passion for community and found Villa's mission to solve the housing crisis and bring families together to be the perfect fit. On the weekends you can find her at the ocean or hiking in the mountains!

Self-guided home tours are exploding in popularity among today's homebuyers. We explore how to capitalize on this trend with Barrett Davis, CEO of the self-tour platform NterNow. Learn how to promote tour-enabled model homes, create an immersive on-site experience, and motivate buyers to take action after touring. We also discuss best practices for implementation across sales, marketing, and construction. If you're looking to generate more leads, better accommodate buyers' schedules, and close more deals, this episode is a must-listen!To learn more about NterNow: Barrett@NterNow.comConnect with Barrett on LinkedInTo learn more about Anewgo products please visit: Anewgo Interactive ToolsAnewgo BuyNow/ReserveNowSchedule a call with our Director of Sales-Sara Williams to learn more. Barrett's passion for technology and entrepreneurship was sparked early on when he took NterNow to the finals of the UGA's Next Top Entrepreneur competition. Graduating with a BS in Business-MIS, Barrett has never stopped learning, focusing on the latest tech developments and the ever-evolving business world of access and ID verification.A prodigious talent for coding and team leadership, Barrett has never lost a hackathon he's entered, winning the prestigious ATDC FinTech Hack sponsored by WorldPay in 2017.As CTO, Barrett leads the search for the right hardware, dev talent and investors for NterNow. Moving from the State Farm corporate world to a startup, Ware2Go (owned by UPS) in 2019, Barrett will continue to soak up tech dev skills and apply it to his inch-to-thousand-foot vision for NterNow.