Podcasts about nahb

Housing Developments welcomes NAHB Chief Economist Dr. Robert Dietz and Chief Advocacy Officer Ken Wingert for a mid-year check in on key economic indicators and NAHB policy priorities driving home building for the rest of 2025.

NAHB Members Meet in DC to Advance Housing Strategy by National Association of Home Builders (NAHB)

For the last two years, Ian has traveled to the National Association of Home Builders (NAHB) International Builder Show taking detailed notes and bringing that information back to his local market. In this episode, Ian & Matt talk through the highlights and top takeaways. They cover marketing for custom home builders and remodelers to utilizing professional service agreements. You don't want to miss this episode!

With Job Corps operations ceasing, Housing Developments looks at the landscape for construction training programs in the absence of this critical program. Also, hear the latest about NAHB's Legislative Conference next week.

The Big Beautiful Bill is the hot topic in Washington and NAHB looks at the impact the bill's provisions may have on housing. Warning: Extreme tax policy discussion ahead! Also, we discuss the new tariff regime that has settled at 10%.

The small contraction in the American economy in the first quarter took many by surprise, but NAHB economists have a more reasoned view of the current environment. Also, NAHB is fighting local resistance to new housing who want more housing, just not near them.

In this episode of the Real Estate Education and Investing Podcast, Erin Spradlin and James Carlson break down why 2025 may be one of the most confusing years ever for real estate investors. With the Trump administration's new tariffs and aggressive deportation policies in full effect, construction materials are more expensive, labor is scarcer, and residential construction costs are rising fast. The hosts reference a new NAHB study showing how even common items like washing machines are now significantly more expensive to install in new homes. More importantly, they explain how this filters down to both investors and homebuyers, who are now forced to make major financial decisions in a climate of fear and unpredictability. Erin discusses what she's seeing in the rental space—owners feeling nervous about bookings and pricing, especially as travel slows and spending tightens. James adds that even active buyers are showing signs of second-guessing their moves, unsure if rates, insurance, or home values are stable enough to trust. They also explore global forecasts suggesting home insurance premiums could rise by 30–40%, as rebuilds take longer and cost more due to disrupted supply chains. This episode is an honest, grounded look at buying property during economic instability, and what savvy investors can do to navigate a volatile market. Contact James: james@jamescarlsonRE.com Contact Erin: Erin@erinspradlin.com For more information visit: https://www.jamescarlsonre.com/ https://www.erinandjamesrealestate.com/

Ever wondered how the housing crisis will truly be solved? Joining us in this episode are Jim Tobin and Ken Wingert from the National Association of Home Builders (NAHB) for a deep dive into the industry's challenges and potential solutions.   We explore the impact of tariffs, the labor shortage in construction, and innovative building techniques. This episode is packed with information on affordability, government policies, and the future of home building.   Connect with Jim on - LinkedIn.   Connect with Ken on - LinkedIn.    Learn more about NAHB on - Instagram - YouTube - LinkedIn - X - Facebook and online at nahb.org.   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod   This podcast is produced by Two Brothers Creative.  

After a wild week on Wall Street and in Washington, NAHB looks at the effect of the 90-day tariff pause and the timing of it happening right as the Spring home building and buying season kicks off. Also, Housing Developments welcomes Tammie Ross to discuss her new book, Breaking Ground, Breaking Glass Ceilings: A Guide for Finding Success in Male-Dominated Industries.

NAHB 2025 Chairman Buddy Hughes shares what he's hearing from NAHB members and his plans for the Federation this year, which include a focus on easing the regulatory burden of home building and onerous building codes.

Today Jason wants you to understand that "regression to replacement cost" and Land to Improvement (LTI) ratios is crucial for real estate investors. This concept involves separating property value into land and improvement (buildings) components to assess risk and appreciation. High land value markets are riskier due to cyclical volatility. Replacement cost analysis, comparing property price to construction costs, reveals potential gains. Investors should focus on cash flow, not just appreciation, and recognize the impact of land value on tax benefits. Analyzing property performance using tools like the Hartman Risk Evaluator improves investment decisions. #RealEstateInvesting #PropertyInvestment #LTIratio #RegressionToReplacementCost #RealEstateRisk #CashFlowInvesting #PropertyAnalysis #InvestmentStrategy #RealEstateEducation #FinancialFreedom Key Takeaways: Jason's introduction 1:28 https://empoweredinvestorlive.com is only a few days away! 1:46 Regression to replacement cost 2:29 Real estate pro Bill Allen and the current housing market 4:26 "A buyer in every market" 6:36 Where are we headed this year https://www.7figureflipping.com/ Jason on Regression to replacement cost 8:43 An NAHB article 15:22 Birmingham property: Land value vs. the "improvement" on the land 26:09 For the those who like to gamble 27:26 Projected ROI on the Birmingham property 28:38 Go to https://www.jasonhartman.com/ and watch "How to Read a Pro Forma" 29:24 Love us or hate us, please write a review of the show!   Follow Jason on TWITTER, INSTAGRAM & LINKEDIN Twitter.com/JasonHartmanROI Instagram.com/jasonhartman1/ Linkedin.com/in/jasonhartmaninvestor/ Call our Investment Counselors at: 1-800-HARTMAN (US) or visit: https://www.jasonhartman.com/ Free Class:  Easily get up to $250,000 in funding for real estate, business or anything else: http://JasonHartman.com/Fund CYA Protect Your Assets, Save Taxes & Estate Planning: http://JasonHartman.com/Protect Get wholesale real estate deals for investment or build a great business – Free Course: https://www.jasonhartman.com/deals Special Offer from Ron LeGrand: https://JasonHartman.com/Ron Free Mini-Book on Pandemic Investing: https://www.PandemicInvesting.com

In this episode, co-hosts Bryan Wu and Marco Caracciolo are joined by Samuel Maione as they share their experiences at NAHB's International Builder's Show and BuildEx Vancouver, offering key insights and memorable moments from both events.In today's conversation, the team discusses:Their experience at IBS and BuildEx Recently launched NX, the next generation cloud-based ERP for homebuildersThe rise of the built-to-rent trendand more!Enjoy this new take on the Power to Build Show!

Housing Developments delves into advocacy updates from this past week, including Chairman Buddy Hughes' testimony before Congress, President Trump's joint address to Congress, impending deadline for the continuing resolution, and tariff activity.

On this episode of Inside the Firm, the NAHB is claiming that the multifamily market will stabilize at the end of 2025, then will banning gas stations lead to affordable housing, and finally Jack Dorsey reads. Join us as we go back Inside the Firm!

Amy King hosts your Friday Wake Up Call. ABC News reporter Jim Ryan opens the show with the latest regarding the death of Gene Hackman. Amy talks with the Associate Administrator for the NASA Science Mission Directorate Nicky Fox about two moon deliveries with NASA instruments only days away from landing and what we expect to learn. The House Whisperer Dean Sharp is back on Wake Up Call for another edition of ‘Waking Up with the House Whisperer!' Today, Dean talks about the BEST of the 2025 International Builders Show. Coutrney Donohue from Bloomberg Media joins the show to give a stock market update.  The show closes with ABC News tech reporter Mike Dobuskki talking about the road to the Oscars.

The House Whisperer Dean Sharp is back on Wake Up Call for another edition of ‘Waking Up with the House Whisperer!' Today, Dean talks about the BEST of the 2025 International Builders Show.

Carl Quintanilla, Seema Mody, and Michael Santoli discussed the latest for stocks as the S&P and Nasdaq sit inches from new all-time highs. To kick off the hour: NAHB housing data, the latest from the White House, and why Stifel's Chief Economist is warning of a 10% sell-off ahead. Plus, one Former Commerce Secretary's take on tariffs, Trump, DOGE... And a read from the ground in Beijing as President Xi Jinping tries to reboot relations with the country's private sector.  A number of market movers also in focus: Broadcom & Taiwan Semi eye a deal for Intel; the latest on a new Delta Airlines crash; Conagra's guidance cut; what's driving Meta's record rally; and a look at Musk's newest iteration of 'Grok' Squawk on the Street Disclaimer

NAHB discusses the whiplash of activity on the Trump administration's tariff and immigration policies, and NAHB's advocacy efforts to work with the administration on solutions. Also, get the latest news on the 2025 International Builders' Show in the Builders' Show Insider segment.

On NAHB podcast Housing Developments, we remember Jimmy Carter as a true housing advocate and discuss how a new Congress might pass Trump's agenda early through reconciliation. Also, an update on NAHB's other advocacy efforts.

In this episode of the Land to Lots™ podcast, Carter speaks with Nicholas Julian, Senior Program Manager specializing in land use at the National Association of Home Builders (NAHB). With a Certified Associate in Project Management (CAPM) certification and a strong background in project management, Nick addresses critical issues in land development and housing production.  Based in Washington, DC, Nick plays a pivotal role in supporting builders, developers, and stakeholders, advancing NAHB's mission of advocating for the housing industry and promoting sustainable development practices. Carter shares his experiences working with Nick, his predecessors, and the NAHB Land Development Committee on infrastructure finance and development impact fees.  In this episode, Nick shares insights into:   The biggest challenges facing land use and development today  Innovative policies NAHB is pursuing to increase housing supply  The regulatory impact on housing costs  The role and future of impact fees in housing affordability  --------------------------  Show Notes Nicholas Julian Contact Information –  D – 202-266-8309 E – NJulian@nahb.orgWebsite: https://www.nahb.org/      Plus: Whenever you're ready here are 4 ways Launch can help you with your project:  Prepare a Special Tax District Bond Analysis for your Project – If you have a projects in AZ, CA, CO, ID, NC, NM, SC, TX, UT, WA contact  Carter Froelich (carter@launch-dfa.com) and have Launch prepare an initial bond analysis for your project.  Add Favorable Financing Language to Annexation and/or Development Agreements – Create certainty and flexibility related to your project's infrastructure financing by having Launch professionals prepare handcrafted favorable financing language for inclusion in your Annexation and/or Development Agreement.  Perform The RED Analysis™ on your Project – We have developed a unique process at Launch called The RED Analysis™ in which we perform a diagnostic review of your project to determine possible ways to Reduce, Eliminate and Defer infrastructure construction costs in order to enhance project returns.   Track Your Reimbursable Costs Utilizing The Launch Reimbursement System™ (“LRS”) – Never lose track of your district eligible reimbursable costs and have Launch manage your district's costs reimbursement tracking, preparation of electronic reimbursement submittal packages and processing of your reimbursement requests with the district, jurisdiction and/or agency.  Complimentary Offers for Land to Lots™ ListenersComplimentary Land to Lots book: https://www.launch-mpc.com/offer Complimentary Bond Sizing Analysis:  https://form.jotform.com/231376408765160 Get all the shownotes here Learn more about Launch Development Finance Advisors Connect with Carter Froelich Connect With Launch Development Finance Advisors Carter Froelich – 480-828-9555 / carter@launch-dfa.com Carter Froelich hosts the Land to Lots™ podcast powered by Launch Development Finance Advisors. Carter shares how he and his team help their clients finance infrastructure, reduce costs, and mitigate risks all with the goal of enhancing project profitability.

This week on The Home Builder Digital Marketing Podcast, Rose Quint of the National Association of Home Builders joins Greg and Kevin to discuss the NAHB's 2024 edition of What Home Buyers Really Want, a nationwide survey of recent and prospective home buyers. https://www.buildermarketingpodcast.com/episodes/248-what-home-buyers-really-want-rose-quint

NAHB CEO Jim Tobin and COO Paul Lopez are traveling in New York to do multiple media appearances. Media interest in housing and NAHB has spiked after the election with many outlets wondering how a Trump administration will impact housing production.

US equities were mostly higher in Monday trading, though stocks ended a bit off best levels. A bit of a more positive tone today as stocks attempted to rebound off last week's selloff that erased S&P 500 post-election gains. A quiet day of data today includes NAHB builder confidence which beat consensus and rose to 46.0, up from 43.0 in October with all three subcomponents of the index increasing month over month.

On this episode of Inside the Firm, the NAHB congratulates Donald Trump on his victory but what about the AIA?, then what do the election results mean for housing, wage growth is up for construction workers, and the FED cut rates again, we are so back! Join us as we go back Inside the Firm!

Episode 242: On this episode of “The Building Code,” Charley and Courtney are sitting down with Jim Tobin, president and CEO at the National Association of Home Builders. With over two decades of experience in government affairs and public policy, Jim has played a pivotal role in shaping NAHB's advocacy efforts on Capitol Hill, influencing housing legislation, regulatory reforms and policies that impact home builders and the broader construction industry. He continues to lead the organization in advancing the interests of its members and promoting the value of homeownership across the U.S. Tune in to the full episode to get Jim's insights on how the outcome of the upcoming presidential election could affect the construction industry.   Visit the NAHB website to learn more and get involved: https://www.nahb.org/   Learn more about the We Build, We Vote campaign: https://www.nahb.org/advocacy/election-2024   Check out the NAHB's “Housing Developments” podcast: https://podcasts.apple.com/us/podcast/housing-developments/id1455675699 https://open.spotify.com/show/1cdz4vT5SBpQbGsBJiOx7t https://music.amazon.com/podcasts/14aeb1e7-846b-4679-bd2c-99eb71bbb38f/housing-developments https://www.youtube.com/playlist?list=PL_I3IPKIZAv8O8bofkDh65A4YuBPkc9s-   Read “Start with WHY” by Simon Sinek: https://simonsinek.com/books/start-with-why/     Read the shownotes for this episode here: (add page link here)   Join “The Building Code” Facebook group: https://www.facebook.com/groups/thebuildingcodecrew/   FACEBOOK: https://www.facebook.com/buildertrend/ INSTAGRAM: https://www.instagram.com/buildertrend/  TWITTER: https://twitter.com/Buildertrend/ YOUTUBE:  / @buildertrend LINKEDIN: https://www.linkedin.com/company/buildertrend #Buildertrend #BuiltWithBuildertrend #ConstructionSoftware

It's Young Professionals Week (YP Week) in the NAHB Federation, a week where we focus on the valuable contributions from younger NAHB members. Housing Developments sat down with an NAHB YP recently to discuss how membership helps early in a career.

On this episode of Inside the Firm, is the soft landing finally here?, then Lance breaks down his first NAHB meet and greet, and Al wants you to help spread the message. Join us as we go back Inside the Firm!

Housing Developments sits down with Ken Wingert, NAHB's new Chief Advocacy Officer, to discuss the robust advocacy environment in the housing industry in the coming months and years. Wingert is a long-time advocacy professional in the real estate space.

Jeffrey Mosher welcomes Michelle and Kier Cook, owners, TruBlue Home Service Ally, Plymouth-Canton, MI Tell us about TruBlue Home Service Ally? What made you make this entrepreneurial jump? What territory do you cover? Is this a franchise operation or just your own operation here in Michigan? Do you rely on other Michigan businesses as valued vendors to help you serve your clients? Up to Speed: About TruBlue Home Service Ally: TruBlue Home Service Ally® provides a unique and affordable approach to helping busy adults and seniors live a worry-free life by offering trustworthy handyman, home maintenance and senior modification services. Helping you maintain your home both inside and out, TruBlue's services include handyman projects and to-do list chores, preventative home maintenance programs, kitchen and bath remodels, seasonal work, and senior modification services, all handled by professional, bonded and insured Tru-Pro® Technicians. TruBlue franchise owners are required to complete senior home safety certification programs through the NAHB and Age Safe America. As certified specialists, TruBlue franchisees are able to perform aging in place home safety assessments and can make recommended safety modifications as needed. All locations are independently owned and operated. Service offerings, certifications, and licenses vary by location. Michelle and Kier Cook, local entrepreneurs and community advocates, that are now opening TruBlue Home Service Ally in Plymouth-Canton? With the home maintenance and handyman concept that provides services to seniors and busy adults, the Cooks knew it was the perfect fit to further expand their advocacy in the community. Michelle's in-home preschool business and Kier's commercial cleaning business served as entrepreneurial outlets that also allowed the pair to make real impacts on their community. The two also volunteered with Meals on Wheels, Girl Scouts and city clean-up efforts. Both Michelle and Kier witnessed their mothers struggle to maintain home-related tasks after their fathers passed away, so they felt the need for a service like TruBlue directly. Now, they will open TruBlue Home Service Ally of Plymouth-Canton later this month to help busy adults or others experiencing a similar need. » Visit MBN website: www.michiganbusinessnetwork.com/ » Watch MBN's YouTube: www.youtube.com/@MichiganbusinessnetworkMBN » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/

Jen Barkan and Jessie Suggs are joined by Lisa Parrish, Chief Creative Chick with Team PMP - Peter Mayer Productions! Lisa has been producing industry award events for 35+ years, and the topic is all about The Nationals-- the NAHB's premier awards event! They dive into awards categories, benefits of applying, tips on the submission process, steps to submitting an entry and more! Entries are due October 7 for anyone interested in applying! Finalists lists will be announced the first week of December. Topic Of Today: The Nationals awards! (04:14)Jen and Jessie welcome Lisa Parrish, a national treasure in the new home industryLisa explains The Nationals, and what categories of awards are covered What categories of awards are available for Online Sales?Diving into who should apply for each category Why should you consider applying?Characteristics the judges are looking for Tips for bringing up The Nationals to upper management Insider tips on the submission process -- clear, concise and digestible  Breaking down the entry submission two-step process Planning for the submission deadline Lisa's thoughts on letters of recommendation Jen shares the importance of providing a story and context behind the data Levels of entry fees - do you have to be a member of NAHB to apply?After submission, when do you find out if you've been selected?Listener Question Of The Day: (26:04) "With the submission process, is there anything that stands out to you, and are applications more merit based, creativity, or a combination of both?"Lisa details it comes down to professionalism, dynamic and results Creativity and passion for what you do are clear standouts Skills Check! (28:12)Jessie encourages you to research The Nationals, and have a discussion with your manager to see if this is something you are able to apply for! Jen shares her experience applying and winning silver and gold 

NAHB's Chief Economist, Dr. Robert Dietz, joins Housing Developments to discuss the nuance of the Fed acting boldly on interest rates in the height of a hotly-contested election. How can officials execute effective policy while not getting accused of playing favorites? And how is that election looking? Find out on Housing Developments.

In this episode, host Anya Chrisanthon interviews Edwin Williams, founder and CEO of ZenHammer. Edwin shares his journey from mechanical engineering student to software entrepreneur, driven by a desire to solve communication problems in the construction industry. He discusses the development of ZenHammer, a project management and communication platform for contractors, and highlights the importance of industry involvement through organizations like NAHB. Edwin also offers insights on entrepreneurship, software development challenges, and the value of networking in the homebuilding industry.Edwin Williams is an innovative entrepreneur and software developer based in Johnson City, Tennessee. With a background in mechanical engineering, Edwin pivoted to the tech and construction industries, driven by a desire to solve real-world problems. He is the founder and CEO of ZenHammer, a project management and communication platform for the construction industry that he is developing. Prior to ZenHammer, Edwin founded PERSERBID in 2014, which aimed to connect homeowners with contractors. His entrepreneurial spirit extends beyond his own ventures; since 2017, he has been a co-founder of Startup Tri-Cities, an organization that nurtures tech ideas and connects innovators with the local business community. Edwin is also actively involved with the National Association of Home Builders (NAHB), serving on various committees and participating in leadership programs. His journey from engineering student to tech entrepreneur showcases his adaptability, problem-solving skills, and commitment to improving the construction industry through innovative solutions.

President Biden has been tap dancing around rent control until recently, when he made public a proposal to pressure multifamily management companies to cap rent increases at 5% each year. Also, the NAHB Senior Officers are in Milwaukee for the Republican National Convention and this week has seen some mixed housing data.

  We've invited back a special guest to give our annual economic update on the housing industry. Danushka Nanayakkara, Assistant Vice President for Forecasting and Analysis at the NAHB, joins the podcast again to share the annual outlook. Listen in to learn the trends for the next 18 months, where the industry is struggling most, and the direction the interest rates are headed next.   Show highlights include:   02:45 Introduction and Background 4:40 What was surprising economically this year? 07:55 Interest Rates and Inflation Outlook 14:35  Affordability Challenges and the Need for More Affordable Housing Units 24:55 Creative housing solutions and zoning 32:00 Economic trends for the next 18 months 38:40 Getting young buyers into the market 41:15 What does the industry look like 5 years down the road? 44:00 What excites you about the next year 45:35 How to connect You can learn more about Danushka at https://eyeonhousing.org/. Social media: LinkedIn  Or hit us through our Contact Page at https://buildernuggets.com and we'll make a personal introduction.   To get the most out of this podcast, head over to https://buildernuggets.com and join our active community of like-minded builders and remodelers.  

CEO Jim Tobin and COO Paul Lopez touch base on the success of NAHB's Legislative Conference during the 2024 Spring Leadership Meeting and highlight recent data from NAHB's Economics team.

Curious how real estate pros handle their own transactions? REALTOR® Lorraine Arora shares how she personally buys and sells a home and lists her must-haves. Robert Dietz, Chief Economist at NAHB discusses buying a new home construction. Shell Brodnax, CEO of the Real Estate Staging Association, explains the advantages of home staging while NAR Chief Economist Lawrence Yun examines the latest existing-home sales data. Also, Melissa Dittmann Tracey weighs in on whether dark stained wood and painting brick exterior is hot or not.

Welcome to this week's episode of "This Week in Real Estate," titled "Home Sales Drop! Is the RUN UP Finally OVER??" We tackle the most pressing issues in the real estate market today. The DOJ pushes back against NAR's rehearing request, while Andy Florance discusses the Homes.com platform and the misconceptions about 'pure buyer agency.' Discover why families now must spend 38% of their income on mortgage payments, according to a new NAHB index. We also delve into the rush to build new homes to the 2021 IECC standards and how this exacerbates the affordability crisis, as highlighted by NAHB in Congress. Despite U.S. home prices hitting another record high, declining mortgage rates could offer some relief to buyers. However, home prices are rising at their slowest pace in nearly a year and a half, and home sales have fallen to one of the lowest levels on record in May. Lastly, we identify the least affordable cities for potential homebuyers. Join us for an in-depth analysis and discussion on whether the real estate market's run-up is finally over!

In this second episode of the series, Emily Pasi, Director of Public Affairs at the American Planning Association, chats with Carl Harris, Chairman of the National Association of Home Builders. The two discuss the NAHB's role as a core partner in the Housing Supply Accelerator, as well as what some of the barriers home builders face to building more housing nationwide. They also look at some of the potential solutions that can help communities and developers work together to produce, preserve, and provide diverse, attainable, and equitable housing options. Episode URL: https://www.planning.org/podcast/housing-supply-accelerator-an-interview-with-national-association-of-home-builders-chairman-carl-harris/

Live from NAHB's Spring Leadership Meetings in Washington, CEO Jim Tobin and COO Paul Lopez talk to Lori Asaro, an NAHB member who took a cross-country road trip to the meetings, stopping at state and local builders associations on the way. Hear about her trip and some of the high points of the meetings.

This week, Housing Developments discusses the upcoming NAHB Legislative Conference, a day of lobbying next week for members. Also, hear Jim Tobin and Paul Lopez talk about the latest housing and political news, including the impact of Donald Trump's conviction on the 2024 election.

The average lot cost in Waukesha County Wisconsin is over $207,000. The average lot cost in Wichita Kansas is $50,000! Why the huge disparity? It's not the raw land cost. It's how the development process is handled. I learned this information talking with local builder and developer and current chairman of the National Association of Home Builders, Carl Harris. In this episode, he shares the unique public and private partnerships that are created that actually promote home building developments and radically drive down costs. Carl and David compare and contrast how development is done in their markets and why there is such a disparity in lot prices. Everyone in development, every public official, everyone concerned about housing should listen to this episode and share it with their elected officials. If some of these measures were implemented the cost of housing would go down dramatically and we could achieve a better level of housing affordability. Thanks for listening! Have a comment, potential guest, idea for topic, or want to sponsor our show?   Email:  homebuildinghero@yahoo.com Twitter:  @building_hero Facebook:  www.facebook.com/homebuildinghero Instagram:  @homebuildinghero Insider Club:  https://mailchi.mp/062ece3a2b79/home-building-hero-podcast-email-list   Thanks to our studio sponsor LP Building Solutions!   To learn more about my homes visit Belman Homes and When you have a moment, pick up a copy of my new Amazon Best Selling book "Leadership Growth Hacks" at https://amzn.to/2ZBRuN3

NAHB CEO Jim Tobin and COO Paul Lopez reflect on the past year in the home building industry as Tobin celebrates his first year as NAHB CEO. It has been a tumultuous year for housing, but NAHB has taken concrete steps to improve conditions for members and set the organization up for long term success.

In this episode of Anewgo of New Home Sales, host Anya Chrisanthon interviews Carrie Deweese, a realtor from Tulsa, Oklahoma with a passion for making a difference in the building industry. Carrie shares her journey from lobbyist to real estate, her involvement with NAHB councils like PWB and 55+ Housing, and the importance of attending NAHB's Legislative Conference to advocate for housing issues. She also discusses the current housing market in Oklahoma, challenges facing new construction, and tips for builders looking to work with outside sales agents. Carrie's enthusiasm for creating positive change shines through in this engaging conversation.

New home sales declined in April, the height of the spring buying season, as home prices and mortgage rates crush pent up demand. This new reality is coloring conversations between NAHB and lawmakers in advance of NAHB's Legislative Conference lobbying day, where 1,000 members will attend meetings on Capitol Hill.

Recent data shows that housing production and sales are taking a hit from high interest rates and limited availability. NAHB continues to push for better building conditions at all levels of government and in the national press.

US equities finished higher in Wednesday trading, ending near session highs, with the Dow Jones, S&P500, and Nasdaq closing up 88bps, 117bps, and 140bps respectively. The S&P 500 set a new record close for the first time since 28th of March. Headline CPI a bit cooler than expected in April while core CPI was in line with consensus. Retail sales came in below expectations, while April's NAHB homebuilder sentiment saw a greater-than-expected drop. Fed's Kashkari said it would be prudent to sit a while and figure out where inflation is headed.

The NAHB has outlined a plan to the government to boost housing supply. The 10-point plan is aimed to ease shelter inflation and remove barriers that hinder the construction of new homes. This higher for longer interest rate environment continues to cut into housing supply. I explain the NAHB's plan and what you can read between the lines as it pertains to the future of the housing market.

Be sure sure to like and subscribe on your favorite platforms! Welcome to Online People Talking with Jen Barkan! In this episode, Jen is joined by Jessie Suggs and very special guests The Nationals Gold Award Winners Terrell Turner and Amberly Mioduszewski! Jen and Jessie talk all things International Builders' Show from close calls to their key takeaways and what topics took center stage for most conversations and sessions. Amberly shares what winning the Rookie of the Year award meant to her after a tough year and shares what she learned from IBS! Terrell won OSC of the year and encourages every to keep applying even when you get discouraged! He shares that his goal for 2024 took inspiration from Jessie's word of the year "less" and is implementing it in conversations with leads to talk less and listen more. To shake things up Jen and Jessie let the top OSC's in the nation give their skills check for the week: adaptability and coachability! Word On The Street: The International Builders' Show & The Nationals (03:57)ChatGPT and AI were HUGE topics!A lot of marketing and leadership conversations.Talking about AI as a human assistant not a replacement. Thinking about how online sales can use it!Topic Of Today: Gold Award Winners Amberly & Terrell! (08:10)Amberly shares more about her recent wins and why it meant so much to her to receive so many awards this year!Terrell reminds us why it is so important to never give up!Skills Check! (36:29)Adaptability: You've got to bend with the wind, not break from it.Coachability: There's always something to learn and you have to be ready to take insight. The next Online Sales Academy is happening April 3rd-4th! Be sure to secure your spot now by registering here!Online People Talking · #11 - Gold Award Winners: OSC & Rookie of the Year!Transcript:JenJesse, why is it that every time we travel together, some weird Uber situation occurs? Either somebody tries to abduct you. You get lost. I don't know. We even got, like, a gun pulled on us one time in an Uber in Austin.JessieIt's a true story.JenWhat in the world happened in Las Vegas last week? I don't know.JessieThere's a common denominator here it's me.JenJessie Suggs.JessieI listen to too many crime podcasts, too. So I'm like, you know, paranoid. I don't know. We left dinner and, you know, they took forever to get there. Jenn and Mike's Uber was coming up. Mine was coming up. They ordered it 15 minutes after me. There shows right up and I'm like, Okay. And then I'm texting in general like, okay, we're going in the wrong direction.JessieShe's like, What? Jenn comes out, she calls me. She's like, What do you need me to do? You need me to come get you? And I'm like, No, no, I just had to plug it in my the maps were crazy.JenLike, I'm going to just stay on with you until I know you are safe at your hotel.JessieI'm telling you, man.JessieLot of crazy stuff didn't happen.JenListen, stay safe out there, please. I don't need another kid to be worrying about. I my gosh. Well, me is on a cruise somewhere. I don't know. Like, Well.JessieShe was in my neck of the woods. She was just in Charleston.JenI know. It's like buddy system. Hold hands. Don't go nowhere alone. All right, let's. Let's get this party started. Okay. Today with me is the one and only Jesse Suggs, online sales coach extraordinaire. And, Jesse, we are back from International Builder Show. Well.JessieYes.JenHoly cow. Have you recovered?JessieYou know, that three hour time difference really didn't used to bother me, and I'm still catching up. So I'm finally there, I think. But it's like the the body tired and also all of the information that we got and all of the conversations that we had, you just kind of have to decompress from that. So, yeah, I'm finally caught up.JenWell, listen, five days in Las Vegas is like ten day. It feels like ten days in Las Vegas. And listen, let me just give you Jesse and I, we had a we had a debrief afterwards and we said, okay, what would we do differently? We would get there early on the first day versus coming in late at night and starting off.JenTired, right, Jesse?JessieYeah, I don't know. I booked my own flight. That was a terrible mistake. Got in late, left really early.JenYes. We need we need Kim Boykin. He's a former you know, Kim Boykin on our team. She actually was a flight attendant. We really should just have we should get her advice on whenever we have to book anything, because I feel like I screw it up every single time at the time, like, well, that's a good idea. We'll just get in Monday night.JenNot a problem. Right. And then we get to the show already exhausted. Okay. What are online people talking about? Well, they're talking about the Boehner show. This week. They're talking about the Nationals, which wait for it. We got some special guest. Yeah, but Jesse. What? So you attended. You know, several sessions. You were in sales Central listening to be talking with people.JenWhat were the buzzwords? What were your key takeaways.JessieYou know? Well, first of all, I forget not everybody's in our world. And so when I tell people that I just got back from IBS, they look at me funny. So now I feel like I have to say it all the way out. But since it's this podcast.JenYou weren't at the Bowel Syndrome convention.Jessiemy gosh. Buzz words. Jackie on our team was like, If we took a shot every time they said it, we would all be twisted. So chat tvt was the word on the street. Yeah, a lot of marketing conversations and more of leadership types of conversations and how to manage your team less on the online sales side of things.JessieA little bit different than years previous. But for me it was great to be able to make sure that I attended sessions that I wouldn't have otherwise been in. So that was a positive for me. So Chhatrapati marketing leadership were my kind of big take. Yeah.JenYeah, I agree. First of all, it was I think they said the most attended International Builder show in 15 years. Yeah. So that was cool. Saw lots of people that hadn't really seen in person in quite some time. Definite buzz words were a I chat see but one thing that stood out to me with regards to that was talking about a I as a human assistant, not a replacement.JenSo when we think about online sales, how can online sales use chat GPT as an assistant, use A.I. as an assistant? I think like that was a big like that hit home with me. And then also my son who is newly into in this industry. It was his first time attending and so me seeing it through his eyes, Jesse was so cool, like seeing Vegas for the first time.JessieI know.JenSeeing the show for the first time, shout.JessieOut to Sam because he paid his own money to come. So pito to come and to see younger professionals investing in themselves, to to be there and to learn and to meet people early on is just so impressive. It was really.JenWell, thank you for saying that. It was so cool and it just reminded me like back the first time that I attended the show, probably it's been probably ten plus years ago now that I went for the first time and just that feeling of, my gosh, I want to I want to implement everything right away. Like you're just a sponge and you go back and, you know, Jesse, he left with 15 pages of notes and came back and and had to work the next day.JenSo he was on site the next day, and he came home Saturday evening and he goes, while I'm pretty sure pretty sure I sold three homes today stock and I saw he goes, he goes, Mom, I helped them decide, not helped them. Look, that was a key takeaway I had from the sales rally that Jim Smith said, you know, like we got to help people decide to buy him, not just help them look.JenYeah. And he came home. I was telling me this and I was like, man, Sam, that's just awesome. You're just making me proud. So. All right, definitely. Listen, online sales, you know, if you have an opportunity to attend the Builder show, you absolutely should. You know, they are working on getting more education around the topic. I spoke on how to work with realtor partners from an online sales perspective, the very last session of the very last day.JessieSo I told and I said they did that because they needed to keep the best speaker for last to keep it cold.JenJessie, You know, that's why I love Jessie. She has such a great perspective on the way that she looks at things that a lot of it. my gosh. Jessie, we have some exciting guest.Jessiemy.JenGosh. So one of the our favorite things to do when we go to the builder show is attend the Nationals. And Jessie, what are the Nationals In case we have listeners listening that don't know what they are.JessieThe Nationals is an award ceremony nationally, recognizing just the top players or the top performance or the top websites or just across the industry, the top people and they award the top of the top, the silver. And then this award ceremony announces the gold. So the number one winner of that small selection of those. And so, you know, I myself, along with Dan and many other people, have been in the seat, you know, receiving or up for the award.JessieAnd it really is different when it's your people like it is.Jenmy God.JessieI mean it is. I could have cried. I didn't care about myself back in the day. But when I hear names that I see and I know and I watch their hard work, my gosh, it's amazing. So I can't wait for you guys to meet who we have on here.JenYeah. So we actually ran gold. The gold winning online sales rookie of the year and the gold winning online sales counselor of the year. On to this podcast today so they can drop some knowledge bombs and share their wisdom with you. So Jessie, let's let's introduce first Amber Lee Myo do sheskey I phonetically wrote it down Amberley my agent Sheskey from Malia homes Rookie online Sales Special list of the year.JessieI see that heard weekly back.Jenmy gosh. Show us your hardware. Come on, let's see it. Put it in the camera. Okay, guys, you can't if you're listening, you can't see this. But she has this beautiful gold award. It's like. It's like a it's like an Oscar.AmberlyYeah, it really is so funny, because when I got home and showed it to my younger siblings, they were like, What are you an actress now? What did you create music? And I'm like, I'm an online sales. Obviously it's it's truly an honor, though.Jenmy gosh. Did people look at you like you were like some famous person when you were walking through Caesar's Palace with joy?AmberlyBecause I got lost and started walking towards the forum shops. So I wasn't walking out of the palace. I was walking straight into the palace with people just cheering like congratulations and stopping me and saying, I just have to ask what is what is this for? You deserve it. I'm thinking you don't even know me, but thank youAmberlyCan I get a picture? Isn't like, I'm so. It was. It was so awesome. It was an amazing night.Jenman. Well, like Jesse said, we were so excited that you won. It was cool to be there and see you get this award at. First of all, rookie online sales. When I think a rookie, I think like, okay, brand new baby in the seat. How long have you been in this role?AmberlyI've been in this role for a year now. In February. Yeah. Yeah. A whole brand.JenNew brand new in the seat. One year. Really? Probably just figuring out what the heck is going on right now.AmberlyYeah, it's been quite the journey for sure. I mean, it's not a typical online sales first person a year in the seat either. And so I can dive into that a little later. But yeah, it was quite a journey and a beautiful one at that.JenYeah. So what has winning this award like meant to you in the last week since you won? I.AmberlyWell, I mean, winning this award was just such a monumental moment for me because, like I mentioned, this past year was the most challenging year that I've ever faced. And many may not know this, but for the first six months, I actually maintain all previous responsibilities as escrow and marketing. As I began my online sales journey. So that meant still managing over 100 escrows, trying to strategize for marketing efforts, training new salespeople or new team members, and even covering the sales for two.AmberlySo it was a lot. And then add online sales on top of that, it was it was a journey and different things. Yeah. Yep. Drinking from a firehose. And that's where it felt kind of like the story of David versus the Goliath, just because I'm like, I'm just this one person and all these things. And anyone knows who has had to implement an online sales process or one has not existed.AmberlyIt takes a lot of dedication and a lot of effort. So it was it was an exciting year for sure. There are some definite awesome moments. I mean, this award was incredible, but what others may not know is this is actually my fourth one this year, which is insanity.JessieAnd that.JenGives me so I.AmberlyKnow I did not I did not see any of this happening, especially just.JenRacking up awards over.JessieThere in the presence of greatness. What can we say?AmberlyThat's where it was. It was just truly an unforgettable year. And I have to give so much of all of the successes this year had to offer to being determined, having grit, perseverance, and most of all, for me, was having faith that God had a greater plan than what I could see, because there were some moments when I was like, this is too much.AmberlyI don't know if I could handle all of this. And instead of cowering and getting overwhelmed, I would just pray and just pray to be uplifted and pray that I could see in his perspective. And so that helped me tremendously. And that allowed me to smile through the pressure and be joyful in the chaos and to keep going.AmberlySo it's this award. It's just astonishing to me still. I'm a little bit in disbelief of how amazing this you are.JenThank you for sharing that. That's that's amazing. Now, I saw you not only at the Nationals, but I actually saw you sitting in some educational sessions, which is very cool. Do you have any key takeaways that you learned and that you were going to go back and implement?AmberlyYes. So there is so much that there was to learn at IBS, I think. I mean, you guys already know this, but real partnerships, they are realtors are out full force and inventories low for them. So really cultivating those partnerships with them is such a key opportunity for me. And it's just learning how to teach, connect and business with them, which I know is from your.AmberlyYes. To Jenn Burgundy.Jenmy gosh, guys, I swear. I swear. I did not tell her to say that.AmberlyNo, you're real good, you know. So, yeah, that was really incredible to take it. And there was a lot of talk. So learning how to harness AI and utilize it in our roles because it's here as well. So yeah, the more that you know how to utilize that, the easier, smaller tasks that can be handled by a personal assistant could be taken care of.AmberlyAnd to the rally with Jeff Shaw was really fun.JenYeah.AmberlyAlong with there was another seminar and I know it was about making the full VIP experience and it was just we take what we do so passionately. We were so on top of making sure that our leads feel as important as they are because we want to build that trust. But it was about building trust through every single department in our company.AmberlySo we should be cultivating that from the beginning with online sales, with sales, with construction just everywhere. And even after the home is sold and they're moved to making sure that their experience and their reputation with us or our reputation with them is something that is memorable and meaningful to them. It was huge. So I can't wait for me and my VP of Sales and Marketing Amber to discuss with our team just to really implement this new VIP experience all around.JenMan. Love it. Now, Jesse, you work pretty closely with Amberly. Do you have any questions for her?Jessiegosh, you put me on the spot. No, you know, I really. I don't have questions. I've watched her grow both personally and professionally every single time we meet, it's like, okay, noted, noted. Let me work on that in those steps. Or what leads you to being an award winner? That's what. Yeah, it's the next generation of the O.C. of the year or the team of the year if it grows.JessieAnd I just think, you know, if you position this as we've talked about this before, but if you position this as a career and not just a job, your opportunity, the path is straight. And if you put your mind to it, you can do it. And so it's just really fun. I mentioned this earlier, but it's just fun to watch the people grow and be rewarded for it.JessieSo I don't have any questions. No.JenI think. Well, yeah, Thank you. Amberly. The other thing I was thinking as you were talking was, okay, rookie new program, you know, in the scheme of things, right? Starting starting this from scratch, winning this award gives you so much street cred.Jessieyeah.JenWith your with your company, with your sales team. Like I am a national award winner. Like, check it four times. Double done it. Yeah. I mean, like, you're bringing it. So kudos to you. It's exciting to watch it.JessieIt is fun and it's fun to watch the last name. An ad is not everything goes perfectly like you are first launching a coming soon community and you've done it once and you go, okay, what worked? What didn't work? Now let's implement this for the next one. Let's fine tune it for the next one. And that's what just continues to sharpen your skills.JessieSo kudos to you.JenOkay, let's let's bring on Amberly. I have a special this is exciting. I going to bring on our special guest and next guest and you actually met him at the d convert online sales and marketing Summit.AmberlyNot only did I meet him, but I also sat next to him that.Jenokay, this is cosmic. You know, I did not know that it's magnetic. It's magnetic. Does greatness upon greatness is just coming together today. Okay. Our next guest, online sales specialist of the Year, National Association of Home Builders Sales and Marketing Council. Gold winner Tyrrell Turner, bring it all. Here is here. Yeah. Lower low. man. How. How are you feeling today?JenZero.TerrellLike it's now starting to like, sink in. It's been awake, like, my gosh. Like, this is real. I'm on online. People talking with these are incredible, incredible industry, ladies. And I could not be more excited and humbled. It's amazing.Jenman. When I saw you one, I was like, jumping up and down. So exciting because you actually won silver last year.TerrellI won silver last year. Yep.JenYeah. Okay. And so some people go, Well, I won silver, right? I'm not going to like, what's the point, Right. And trying again. I mean, seriously. Sure. The first year I won silver too, and I was mad as hell for about a month and then I got over myself and applied again. So why did you decide to apply again?TerrellCome the same thing, you know, I heard it's I mean, it is it's very, very difficult to being receiving silver is like, you know, celebrate that because it's such a momentous award and achievement. But, you know, gold is the top. That's the tier epsilon. And I'm like, you know, that's a goal of mine. It's the top. I want to go for it.TerrellAnd why not? So, you know, I had a great year, I thought, and put everything together, filled out the application, submitted myself again and, you know, keep going forward and keep going forward. I'm still not done right. Like we got to keep, keep improving, keep getting better, keep going, not settling. So absolutely.JenWell, I think it's absolutely fantastic. I think I think that's a great that's great advice for anybody that's listening that has applied previously and you're wondering, should I apply again? Absolutely. Absolutely.TerrellAbsolutely.JenAbsolutely. You should keep going for it. And we're not competitive, are we? Now? Not we're not we're not humbled by.JessieSo I'm just not going to answer.Jenyeah, we don't like awards or anything. Of course not. Well, I totally screwed up and forgot to tell everybody, like, where you're from, you know, and released from Williams Turell, tell everybody which company you're with, where in the world you are.TerrellYeah. So I work with Icon communities. We built a luxury style ranch home. We target that 55 plus demographic. I am based out of Charlotte, North Carolina, the QC, and but we're headquartered in Columbus, Ohio, so I've been with everyone for four years. But this month actually is my ten year anniversary as an online sales consultant. I've felt more wrinkles come on my face, thought about that.TerrellSo it's ten years. It's been an amazing journey.JenAmazing. So we got a ten year veteran and a rookie. Okay.AmberlySo your way of magic, Let me tell you, there's.TerrellAnother wrinkle here.JenBack and listen before we hopped on guys one when we were just just chatting, the two of them, Amberly and Tara, literally were having like a moment where they were like, I knew when I met you.Amberlyyeah. You know, I knew first. I know you think you probably knew. The moment I saw down, I was like, This guy is special. I can tell. I need to talk to him. I need to get to know him. And he called me out for saying totally, because I'm from I'm not from Southern California, but I live in Southern California.AmberlyAnd so you were like, I don't even know when I got my silver nomination. I want to say that on LinkedIn, you were like, I totally knew. Throw in that. And I'm like, I know you got to get it out of my vocabulary. Well, I've worked on it. It's not there anymore, but I'm totally proud of you.TerrellI'm sorry. I remember. No, because, Jenny, we're doing this session, and Amber is like, giving answers. I'm like, there's no way this girl, the rookie, like this girl, has got her stuff together, so it's really cool. And when I saw she, I'm like, Of course, you know, it's really cool again to be you see peers, you meet people, you make these connections.TerrellAnd even as I was here, you talk, you know, for those listening, you're not alone. You know, we all experience these ebbs and flows and the fire hose and, you know, I can't do this and all these down. So you're not alone and having the resources I do convert in Jen and Jesse, my, you know, that's why they're here to help us sift through it and and keep going and achieve our best.JenWell, I got chills when you said because I didn't even remember that you guys met at the. The summit.TerrellYeah.JenAnd I will tell you, like, I'm still friends with people. The first summit that I went to as an online sales specialist, I'm still friends with those people. So, you know, it is a big industry, but it's really small too, right? So connect with people, hang on to them. You know, they're your people that you can learn from them.JenYou can commiserate together. Martha Clifford and I, we we used to have this, you know, hashtag see problems. You know, we'd be working on something and like, you know, we'd, we'd text each other, like, problem, you know, like it's it's so good to have that support and community, which is what we're trying to create here with online people talking.JenOkay. So back to you tomorrow. What are you now as got this award? Okay. Like you're cream of the crop. What are you focusing on for 2020 or what's next? How are you going to get better? Like.TerrellAll right.JenHow are you doing?TerrellWhat am I doing? So I actually coincide with Jesse's word of less for the year. And it came from a coaching session with Jen, and that was the last one where you were like, you look in your call rail, look at your waveforms and are you talking, are you listening? And, you know, I'm known for creating great engagement on the phone and these relationships and connections.TerrellAnd I'm like, you know what? I'm talking way too much. And sometimes I'm giving information that you didn't ask for. And that's something that as I've been on the phone this past week, Jen, it's I've really focused on be quiet, let them talk, let them give me the goods and then use that for my appointments and.JenSee, I love that. Less. Less is more. Strip it down. Get naked. Right? Like, do the basic things really, really well. Right? And if we're talking, we're not listening and we're, you know, we get in that info dump mode, been there, done that actually had actually had a customer at one time say to me can you please be quiet?JenSo I can.TerrellI watch.JenYou? And I was like, you burn. I'm going to shut up now. I hate my life. I suck at my job. Okay, let's do this. We got a video mailbag. Guys, I would love for you to be a part of this. So we got somebody. Her name is Whitney with Level Home. She sent in a question and I think would be great if we if we listen to it together.JenYou guys up for that?TerrellLet's do it.JenThank you. Let's do it.JessieHydrate And Jesse. I'm Whitney Level Homes, one of the recent nominees for online.JenRookie of the year.JessieIn sales with the NAHB. I'm so excited. Just coming off my first year, I do want to ask this question for your podcast. Once you've finished your daily tasks and you're following your processes and you feel kind of caught up, what can an online sales counselor.AmberlyDo for the greater good to.JessieMaybe help.AmberlyStrategize with.JessieOnsite or your manager to kind of shake things up or maybe assist with conversions? What are some strategies you guys use to do in this seat in this role that would kind of bring back some new energy.AmberlyOr get.JessieA.AmberlyPositive motivation going.JessieTo kind of push the.AmberlyWheel forward? I would love to hear what you guys.JessieDid in addition to your normal processes and tasks. Thanks for doing online. People talking. I'm loving it so far. Keep being amazing.JenLove her and love that. Great question. Jesse, we'll start with you. What are your thoughts?Jessiegosh. Do you have like 4 hours? Okay, let me think about the two that come to mind. Things that are kind of outside of the box, something that maybe you're not expecting to hear. But one thing when you've truly caught up. So we know our first priorities. We know our second priorities. And then if you still have time with some of you are like, wait, you guys can catch up.JessieYes, you can catch up if you're efficient and you manage your time. But one thing that really helped me in the seat was shadowing different divisions within the organization to build my confidence and knowing what I can say to the customer, whether I relay that information to them or not, most of the time not. I'm not going to tell them what happens, you know, post contract and when their meetings are and how long that takes.JessieBut knowing that equipped me to feel like the expert that they were coming to to be able to disclose that. So my first one would be shadow the divisions like don't try and do them all at once Maybe pick one a month over the year and just kind of go in the order in which your buyer would experience that so that you can speak with confidence, because that's one of the biggest things is when a customer comes to you and they say, hey, you know, is this the right time to buy?JessieIs this the right market for me? Are you the right builder for me? And if you don't come with that confidence and that aura about you, if you seem a little bit uncertain, they go, okay, not for me, not the right time. I'll call you back when I'm ready. So that's one and then the second thing that I would say is pull like your smart lists in the CRM.JessieSo we all know prospecting is a first priority. It's not new lead engagement, it's older lead engagement, but it is quick and easy to feel like you're on the hamster wheel if you're calling, calling, calling and not getting anything in return. And so taking the time to learn how to use your systems so that you can create a list that will get you better engagement, that will then make you money, that will then get your company sales starts to light this fire that encourages you to want to do it as opposed to going, my gosh, now I got to go do that for you.JessieProspecting again for 2 hours today. So learning how to create smart lists and then the efficiency behind doing that. Yeah.JenSo I'm going to I'm going to chime in here real quick on something, but then I want to see if Terrelle and Amberley have any thoughts. You know, I think there's a way what Whitney was talking about. Yes. Like you guys should always do your first priorities first. And then if you have time, like what are some other things you can do?JenAnd I love Jessie Spot and getting out on site and doing some things out there is always good and content and helping marketing and things like that. But I think there's also a way that you can incorporate something that you're passionate about in to your work on a daily basis. You know, like even your first priorities, like if you're really passionate about writing, then beef up your follow up process.JenLike go like, take a look at what you're doing, get creative with what you're sending for prospecting, like add some, you know, jar it up, add some passion back into it if you're good. Like Terrell I know is really good at video like incorporate that into your first priorities when I was an online sales specialist, you know you guys probably no surprise anybody super passionate about animals animal rescue.JenSo I figured out how to take that passion and incorporate it into my work. Right. I would feature a dog from the SPCA with a new home of the week and I would do, you know, social content and post. And if the dog was adopted, I would the builder would pay the adoption fee. And that was a way that took, you know, like you can feel sometimes like day in and day out, you know, I'm doing my process of doing my thing.JenIt was a way that I could incorporate that passion into what I was doing. But that meant that I had to get really good and efficient with my day, my time, my process. I couldn't be in a bunch of meetings, you know, that's a time suck. Like, you got to really look at everything that you're doing and make sure that you're always doing lead conversion first and then how can you incorporate some passion into that?JenAmberly Any thoughts?AmberlyYeah, actually, piggybacking off of what you said, if you're passionate about writing or anything like that, when I began with Malia and I started as as grown marketing, I didn't realize that I had a passion for marketing. I didn't quite know what it included, but I love being creative. So that's where I found extra time. I would try to figure out different ways to make creative video content for video email just so it would be more fun during the time of year.AmberlySo for example, the holiday, how crazy it gets during December, I went to It's so embarrassing actually, now that I'm saying it out loud, but I went to a competitor's nearby community just to utilize the amenities and I was just going from scene to scene basically of, I'm here to help you find somewhere for the kids to play a spot that you can have or host a barbecue.AmberlyAnd I literally put my phone in the barbecue and like shut it for the transition. And it was a bit cringeworthy not going to lie, but it was so fun to send that out. And then the response back was even more exciting when they're like, that was really cool. Thanks for extending. We're going to wait until January, but I'll definitely be in touch.AmberlyYou're like looking forward to speaking with you soon. So that was a fun way if I had the extra time to do so. Yeah. And to I would say I love being able to connect with my on site sales just to make sure that we're speaking the same language, that whatever they're utilizing is benefits for inventory homes or for the community as a whole that I'm mirroring or complementing that before they get there.AmberlySo those are my two fun. We love it.JenTerrell, what about you?TerrellOkay, I'll do two things. The first one is, as you mentioned, I'm very passionate about video and I've got a background in production. So bringing that passion to this position and marketing is great. It's a great way to make connection. One of the ideas I came up with was on my outside of my work hours typically be like a 6 p.m. on a Sunday afternoon.TerrellI do a zoom call with my lead, so I would do a Zoom call where I would go over high level information about the builder, who we are, what we do to the communities in our city, whether it was the different divisions we have. And that wasn't a way for me to present, get on camera, and then typically I would get appointments out of that.TerrellSo that's the whole point is to get some response from that. So that's a great way to increase those conversions. And the question that was my buzzword, the greater good that means to me sales and then conversions. So to Jess's point, if you've caught up and you've got that, I guess spare time, the best list you can pull is your recent appointments.TerrellGo back through that. Who have come out in the last 30 days or last 60 days, who has the contract yet? Call them where are you in your process? How are you doing? You know what other questions you have, What's preventing you from moving forward that's going to help increase those conversions? What your company obviously is wanting get more.TerrellWe're trying to get better conversion. So that would be my most immediate thing of the greater good.JenLove it, love it. Now let's let's keep this party going in this direction because. Okay, now listen, Terrell, you guys can't see I'm okay. We're dancing. We're dancing when we sent Terrell an email and said, Hey, let's can you hop on online? People talking you awesome gold. When are you? He was like, Heck yeah, hands in the air raging anthem So we're we're party and and like my my homie Ice Cube says you got to check yourself before you reckless self so going to do a skills check and skills check we're going to do something fun.JenTerrell and Amberly as our guest. Here's the question what is rapid fire What is the one skill, utmost important skill that you have to have as an online sales specialist? Go.TerrellTERRELL gosh. Okay. Whole lot. But I would say the most important is to be adaptable. You know, the market's going to change. Your communities are going to change, your teammates are going to change. You know, environment is going to change. But you got to be adaptable. You can't be stuck in one mode of doing things, but you have to be able to bend with the wind and not break under the wind.TerrellSo if you're able to adapt and quickly change, I believe that's going to make you very, very successful.JenLove it and be dancing the whole time around. Reyna. Reyna Estrada just got to dance. Keep dancing. All right, Amberly, what about you? Go.AmberlyI would say coach ability is such a huge skill to have because there is always something to learn. Yeah, you're never going to know it all. And you have to have an open mind to just soak in all of the knowledge, all the insight that you can. Because even like with the online sales summit where we met, there were so many just key bombs dropped and I was like, I'm taking them back.AmberlyI'm taking them back. And I'm so excited because there's so many just extraordinary people in this industry and in our roles as well that want to share their insight, that want to show their wisdom. So taking in as much as you can and being coachable and being able to hear what someone that you value has to share the things that you can work on, things that you may not have known before.AmberlyIt's a huge asset to have.JenYou've heard it guys. You've heard it from the top online sales specialist in the country. Coach ability and adaptability. You can see you guys can see why they're so awesome, right? You can take it in, soak it in, soak it in. Terrell Soak it in and really enjoy, enjoy it, enjoy it. And we're just so proud of you.JenIt's it's so awesome. Last question as we wrap up, are you are you guys down with.JenYou guys got to say yeah. You know.JessieNo. Yeah.TerrellYou know me.JenHi. Thanks for joining, guys.TerrellThanks for having me, you guys. Someone.AmberlyThank you so much. Yeah. The post #11 - Gold Award Winners: OSC & Rookie of the Year! appeared first on Online Sales and Marketing for Home Builders - DYC.

With mortgage rates at their highest level in 20 years, housing affordability may deteriorate to levels not seen in decades.----- Transcript -----Jim Egan: Welcome to Thoughts on the Market. I'm Jim Egan, Co-Head of Securitized Products Research here at Morgan Stanley. Jay Bacow: And I'm Jay Bacow, the other Co-Head of Securitized Products Research. Jim Egan: And on this episode of the podcast, we'll be discussing U.S. home prices. It's Tuesday, October 31st at 11 a.m. in New York. Happy Halloween. Jay Bacow: Jim. Mortgage rates are close to 8%. They haven't been this high since the year 2000. Now, you've pointed out in this podcast before, home prices have been incredibly resilient. So what is this combination of mortgage rates being at the highs over the last 20 years versus resilient home prices mean for housing affordability? Jim Egan: Well, not good. Now, one of the statements that you and I have made on prior episodes of this podcast is that affordability remains incredibly challenged. But at least throughout the first half of 2023, it really wasn't getting any worse. If mortgage rates stay at these levels, we can no longer make the second half of that statement. In fact, affordability deterioration would return to the most severe that we've seen in decades, 2022 experience notwithstanding. Jay Bacow: Okay. But what does that mean for the housing market? You know, at first blush, it doesn't sound great, but we've done a lot of these podcasts, and the story that you're talking about sounds kind of similar to what we saw last year in 2022. Home sales and housing starts could fall, but home prices would remain protected as homeowners are effectively locked in to their current low mortgage rate and there's not a lot of for sellers. Jim Egan: Those dynamics certainly continue to play a role in our thinking. But in our view, with mortgage rates at these levels, that requires us to think about both the short term impacts but also the longer term impacts if we were to stay here. Jay Bacow: All right, Jim, you said shorter term first. So what do we think happens in the near future? Jim Egan: Basically, what you just described, look, the immediate reaction to the recent climb in mortgage rates has been on the supply side. Existing listings have begun falling again, as of August we can now say that we have the fewest listings on record, controlling for time of year, the housing market is very seasonal and homebuilder confidence has also retreated. Now it increased in every single month of 2023 from January through July. In the past three months, it's down over 30% from that peak, and the NAHB attributes a lot of this u-turn to higher mortgage rates. At least when it comes to home prices, we think that the impact from these renewed decreases in the supply of homes is going to have a greater impact on prices than any decrease in demand. In fact, that did cause us to move our home price forecast a couple of months ago. We were flat at the end of this year and again, we're saying short term, this is October, the end of this year is pretty close. Our bull case was plus five. We're not moving all the way to that plus five, but we're moving towards that plus five from our 0% base case. Jay Bacow: All right. So over the next few months, you're a little bit more constructive on home prices, but people own homes for many years. So longer term, what do you expect the outlook to be? Jim Egan: Well, the answer there is, you know, more predicated on how long mortgage rates stay at these levels. We do think that a higher for a longer environment requires a different outlook today than it did in late 2021 and early 2022, and there are a number of reasons for that, but I think one of the bigger ones, Jay, is kind of the distribution of outstanding mortgage rates today. What does that look like? Jay Bacow: The average outstanding mortgage rate today is roughly three and 5/8%. But if you look at the distribution of homeowners, because we spent basically all of 2020 and 2021 at really low mortgage rates and many homeowners were stuck in their house, they spent a lot of time refinancing. And so there isn't that many mortgages that have a much higher rate than that. And so if we look at, for instance, the universe of mortgages between 7% and 8%, that's less than 2% of the outstanding mortgages. Jim Egan: And this is an important point, because not that many borrowers are falling out of the money with this move, we don't think that supply is going to see the sharp, sharp drops that we experienced throughout 2022. There's also some level of transaction volumes that need to take place regardless of economic incentive. If we look at home sales versus the stock of own homes is one example here. We're already at the lows from the great financial crisis. So instead of sharp declines in home sales moving forward, we think it's more accurate to describe a higher for a longer rate environment as more preventing sales from increasing going forward. Jay Bacow: All right. So the sales outlook, I guess, feels a little better than the sharp drops that we saw last year. But what about home prices? Jim Egan: If home sales were to remain at these levels, then we become even more reliant on the supply of for sale housing, staying at historic lows, or at least the lowest levels we have on record going back over 40 years, to prevent home prices from falling. As a scenario analysis, let's just say that inventory were to grow just 5% next year. For context, inventory was growing for May of 2022 through the middle of this year. If we just get 5% growth and that comes alongside zero increase in sales because of the affordability challenge, our model says that would lead to a drop in home prices by the end of 2024, that rounds to about 5%. But Jay, that's all predicated on where mortgage rates go from here. So are we staying at these levels? Jay Bacow: The biggest driver of where mortgage rates go is where treasury rates are going to be. However, there's certainly a secondary component which has to do with the spread between where Treasury rates are and the spread where the originators can sell their mortgage exposure to investors. And that spread looks way too wide to us over the longer term. Now, you talked about short term versus long term. Short term, we're not really sure what happens to spread, longer term we do think that spreads will compress, which would bring mortgage rates lower. Jim Egan: Surely at some point these levels become attractive? Jay Bacow: Absolutely. And we think longer term, that point is now we're talking about owning a government guaranteed asset at about 6.75% yield that picks roughly 180 basis points the Treasury curve. That's not a level that things normally trade at. We think next year as the Fed cuts rates, vol comes down, the curve steepened and mortgages would tighten under that scenario. But near-term over the next couple of months, as you're talking through the end of the year, it's hard to have much conviction and there's risks certainly to further liquidity pressures and spread widening. Jay Bacow: All right, Jim, it's always great talking to you. Jim Egan: Great talking to you, too, Jay. Jay Bacow: And thank you for listening. If you enjoy Thoughts on the Market, please leave us a review on the Apple Podcast app and share the podcast with a friend or colleague today.