Podcasts about guide culture

Macy McNeely's journey from post-grad uncertainty to becoming a co-founder and co-CEO of GUIDE Culture is a testament to the transformative power of belief and dedication. After completing her college education, Macy found herself at a crossroads, with aspirations of family life but an immediate reality that led her to a placeholder job. It was in this phase of her life that she discovered the monumental impact that a well-structured sales and leadership training could have not just on her career, but on her life as a whole. The teachings that her father, Loy Day, had developed and refined over three decades for his insurance staff, which Macy had been exposed to but never fully embraced, suddenly became the cornerstone of her professional revival. The shift in Macy's career trajectory was nothing short of dramatic. By wholeheartedly adopting the principles that would later become the foundation of GUIDE Culture, Macy not only witnessed a significant upturn in her own business ventures but also saw a remarkable improvement in her clients' success rates and an enhanced level of engagement on platforms like Instagram. The realization that these principles could serve as a catalyst for success for others as well led Macy and her father to establish GUIDE Culture. Their mission was clear: to redefine the landscape of sales by making it appealing and accessible, thereby enabling business owners to achieve their desired outcomes without resorting to guesswork. Macy's philosophy revolves around the notion that life is an intricate series of sales transactions, and mastering the art of sales is akin to mastering the art of life. With a deep-seated passion for empowering others, Macy is dedicated to helping business owners and their teams elevate their sales game, attract quality clients, and foster cultures that resonate with impact and purpose. Her journey from skepticism to leadership in the business world underscores a fundamental truth: with the right mindset and tools, transformative growth is within reach. Through GUIDE Culture, Macy McNeely continues to inspire and equip individuals to take control of their destinies, one sale at a time. For More Info: https://SellYourOfferChallenge.com Sell Your Offer Challenge Persuade For Good The Salesgirls on IG Salesgirl Social Newsletter

In episode #13 of the #MarketingMatters podcast, the best marketing podcast for small business owners and entrepreneurs who are ready to learn marketing strategies to increase their leads, you get access to an exclusive replay from the LIVE 2024 Marketing Matters Summit. Ashley Brock presents the eight mistakes you're making in your small business when it comes to marketing. Macy McNeely, CEO of Guide Culture, talks about the core belief that's holding you back form achieving everything you know you're capable of. Connect with Ashley Brock Instagram: @the.ashley.brock Marketing Matters 8 Week Program for Small Business Owners: Digital Marketing Academy YouTube: @digitalmarketingmatters Connect with Macy McNeely Instagram: @thesalesgirlsofficial Book: Persuade For Good How to Contact: Join their Sell Your Offer Challenge

In episode #10 of the #MarketingMatters podcast, the go-to marketing podcast for small business owners, Ashley Brock meets Kathryn Shubert and Macy McNeely, Co-CEOs of Guide Culture, authors of Persuade for Good, and hosts of the School of Sales Podcast with over 1M downloads. We talk about what successful people do - from hosting an event to paying six figures to be in a room… and more.  Connect with Ashley Instagram: @the.ashley.brock Website: ashleybrock.com YouTube: @digitalmarketingmatters Connect with Kat & Macy at Guide Culture Instagram: @theguideculture Website: Guide Culture Meet us at the Marketing Matters Summit! Grab your tickets for the Marketing Matters Summit on Tuesday, January 9th!

Salesgirl + Real Estate Genius, Kelley Armstrong joins Kat on today's podcast. Kelley is a GUIDE Culture Alum and a member of our Academy. Not only is she a student, but a coach as well. Over 10 years of real estate experience coupled with more than three years of GUIDE Culture experience makes Kelley a force to be reckoned with.In today's episode, Kat + Kelley cover:why being an avid + active learner is crucial to your growth as a salesgirlthe key to removing the pressure from yourself in sale (hint - it's not about you!)building a confidence competence loop + how that breeds success in salesTo save your seat for "How to Have Repeatable $10K Conversations" on October 9th, click HERE.We're ready to see you in Cohort 38! When you enroll today, you have immediate access to your portal + can dive in at your own pace before School of Sales begins on October 20th. To learn more about School of Sales, click HERE.If you'd like to purchase your copy o f Persuade for Good, click HERE.To save time + see if School of Sales is a good fit, DM us the word PODCAST on Instagram 

It's our final call for salesgirls + you may just be wondering if School of Sales is right for you. Today, we're bringing our podcast interview with Cecily Bauchmann back out of the vault as she talks how School of Sales and how it's impacted her business + her life.______In this bonus episode, Kat sits down with Guide Culture alum + content creator, Cecily Bauchmann.Cecily's journey has included real estate, network marketing, and now engaging with over 1 million followers daily on TikTok (hop on over and check her out at @cecilybauchmann). As a GUIDE Culture alum, Cecily chats with Kat about how School of Sales has impacted the way she serves her customer - whether they were buying a home, a lash serum, or consuming her content.To save your seat for "How to Have Repeatable $10K Conversations" on October 9th, click HERE.We're ready to see you in Cohort 38! When you enroll today, you have immediate access to your portal + can dive in at your own pace before School of Sales begins on October 20th. To learn more about School of Sales, click HERE.If you'd like to purchase your copy o f Persuade for Good, click HERE.To save time + see if School of Sales is a good fit, DM us the word PODCAST on Instagram 

Today we're pulling out one from the vault - you've heard it before, and it's one of our most downloaded episodes! As we close in on our last cohort of the year, maybe you're on the fence wondering if School of Sales is for you. If that's you, turn the volume up + get ready to listen!____"GUIDE Culture sounds great, but how is School of Sales going to help me?""Is this just another course that's going to sit in my inbox?""I've already invested in so many other sales classes - what makes School of Sales different?'No doubt, these are questions that many of you have had and today, we're pulling back the curtain to answer them! Becca Gonzalez, School of Sales alum + current Academy student sits down with Kat to talk about how she shared these same thoughts and feelings before signing up in July of 2022 and how that decision changed the trajectory of her life and her business.In today's episode, we cover: the power of serving others in growing your businesshow doubling down and going all in changes the gamewhy the "shiny object syndrome" doesn't always workTo save your seat for "How to Have Repeatable $10K Conversations" on October 9th, click HERE.We're ready to see you in Cohort 38! When you enroll today, you have immediate access to your portal + can dive in at your own pace before School of Sales begins on October 20th. To learn more about School of Sales, click HERE.If you'd like to purchase your copy o f Persuade for Good, click HERE.To save time + see if School of Sales is a good fit, DM us the word PODCAST on Instagram + give Becca a follow at @beccagonzalezco

Summary:Loy Day is the founder an co-CEO of The Guide Culture. A sales training and consultancy business where he teaches people from all walks of life about a framework that's helped him throughout his entire sales career. Loy started his career as a school teacher and sports coach. He went on to insurance sales where he owned a very successful insurance agency in Georgia. Lloyd built his business on tried and true fundamentals of connecting with people and being authentic in the process. He teaches that framework now to salespeople, entrepreneurs, and even parents. This episode was great. We talk about how to build value as opposed to adding it, the key reasons why people buy, and how to get doubts into the open. If mothers take Lloyd training to be better moms and husbands take it to be better husbands, you want to listen to this one!Key Moments:4:27 - What Loy learned about sales and inspiring others from his days as a teacher and a coach13:18 - Why it's so important to believe in what you're selling and being authentic, highly spiritual, and on obligation.15:10 - difference of bringing value and building value.17:54 - Buyers need 3 or 4 things to make a decision - logic, emotional connection, credibility, transfer of enthusiasm23:11 - His daughters story of how she got into sales training along with one of his most successful students who stared as a Dietician!34:45 - Why someone took his sales training so she could be a better mom. What she learned along the way.40:00 - Story of one of his attendees convincing her child who was wanting to quit football but how she uncovered the real why behind his decision.46:24 - What only Loy does that no one else does. Hint - it involves Ketchup!Books Mentioned:The Psychology of Winning - Dennis WaitleyConnect with LoyLinkedINConnect with Us!LinkedIN: Website:

If this is your first episode of Car Chat with Kat, buckle up - you're in for a treat. It's in these episodes where you get to sit in passenger seat with Kat and chat as if you were on a road trip together.Today Kitty chats all things summertime and the emotions + productivity (or lack thereof) that come with it. In this episode, we cover:the excitement that can come from the chaostaking control of your summer and pursuing growthunderstanding the difference in an external excuse and an internal doubtJoin us for Sales Girl Summer July 12-16! Sales Girl Summer is a free, live, week long training hosted by the GUIDE Culture on Instagram (@theguideculture). To register, click HERE.We're ready to see you in Cohort 37! When you enroll today, you have immediate access to your portal + can dive in at your own pace before School of Sales begins on July 28th. To learn more about School of Sales, click HERE.Follow us on Instagram @theguidecultureIf you'd like to purchase our debut book, Persuade for Good, click HERE!

Curate Conversations | Episode 003 Debrief Debrief of Ep 003 Interviewing Macy and Kat from GUIDE Culture was such a gift to me because I've learned from them, I've consumed their content, and I've interacted with them plenty — but what I hadn't done until this interview was really get to feel and experience what makes them so different. What I love about Macy and Kat is how dedicated they are to going DEEP. Mastery, for them, looks like getting more immersed in their product, more curious about how the skills they're teaching can translate, and more practiced in delivering their lifelong ethos in new ways. Here's my debrief on Episode 003. Join the Curate Community Membership (code PODCAST, 20% off) to join our global community. Special thanks to our sponsors, Parker Clay (code CURATE15), SeaVees (code CURATE20), and The Artists' Lawyer (code CURATE). Music created by Queentide.

Over the last week, you've had the chance to hear from two of our GUIDE Culture students, Cecily Bauchmann + Becca Gonzalez (pop back over a couple of episodes if you haven't had the chance to listen yet!). These two winners share 3 common traits with Loy, Macy, and Kat, along with every other GUIDE Culture success!In today's episode we cover:why focused direction is importantplaying with hearthow continuous learning sharpens every life skillTo learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.Follow us on Instagram @theguidecultureIf you'd like to purchase our debut book, Persuade for Good, click HERE!

Caroline welcomes the return of Karen Gedney, author of “30 years behind bars,” 30 years behind bars as prison physician, mentor, guide, all around culture Doctor…shifting prison paradigm to one of healing and re-integration… “The last time we talked I've become more involved in prison reform and aging well. . Now I”m involved with Return Strong (a non-profit put together by a female union organizer for the families of the incarcerated and the incarcerated).  I'm also involved with NPEP, Nevada Prison Education Project (a group trying to get college education into the prison with the Pell grants coming) plus helping Federal Defenders with some death row cases (that's in mid  February). I'm also getting into the world of aging gracefully and gratefully and giving talks on ‘rewire and refire.' Last month I spoke at a women's health retreat in Costa Rica, for my 77yr old friend Maria who is a bikini competitor, a personal trainer and now an event planner. I have to say it's interesting working with women who are interested in helping society improve, get healthier  and become safer.“ https://www.discoverdrg.com/ Support The Visionary Activist Show on Patreon for weekly Chart & Themes ($4/month) and more… *Woof*Woof*Wanna*Play?!?* The post The Visionary Activist Show – Mentor, Guide, Culture Doctor appeared first on KPFA.

"GUIDE Culture sounds great, but how is School of Sales going to help me?""Is this just another course that's going to sit in my inbox?""I've already invested in so many other sales classes - what makes School of Sales different?'No doubt, these are questions that many of you have had and today, we're pulling back the curtain to answer them! Becca Gonzalez, School of Sales alum + current Academy student sits down with Kat to talk about how she shared these same thoughts and feelings before signing up in July of 2022 and how that decision changed the trajectory of her life and her business.In today's episode, we cover: the power of serving others in growing your businesshow doubling down and going all in changes the gamewhy the "shiny object syndrome" doesn't always workTo learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.Follow us on Instagram @theguideculture + give Becca a follow at @beccagonzalezcoIf you'd like to purchase our debut book, Persuade for Good, click HERE!

If you've been around GUIDE Culture for any amount of time, you've heard us say "sales skills are life skills", and it's a hill we'll stick are flag on any day (and if you're brand new to GUIDE Culture, we can promise you this may be the first time, but it won't be the last time you hear it).This week,  Loy sits down with Lindsay + Teddy Mitrosilis to talk about how sales skills are content skills.  In today's episode, we cover: Why being memorable in your content is key in capturing someone's attentionThe importance of appearance in yourself, your content, and your presentationUsing your skills and gifts for the good and service of othersTo learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.Follow us on Instagram @theguidecultureIf you'd like to purchase our debut book, Persuade for Good, click HERE!

In this bonus episode, Kat sits down with Guide Culture alum + content creator, Cecily Bauchmann.Cecily's journey has included real estate, network marketing, and now engaging with over 1 million followers daily on TikTok (hop on over and check her out at @cecilybauchmann). As a GUIDE Culture alum, Cecily chats with Kat about how School of Sales has impacted the way she serves her customer - whether they were buying a home, a lash serum, or consuming her content. To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.Follow us on Instagram @theguidecultureIf you'd like to purchase our debut book, Persuade for Good, click HERE!

We know Saturday episodes with Loy are next level, but today's episode is special as he sits down with the queen of LinkedIn, Lindsay Mitrosilis.  Lindsay is a GUIDE Culture alum + Academy student. She's the founder of Mitrosilis Consulting where she guides entrepreneurs, business leaders, and influencers so that they can be excited and confident as they accomplish their business goals with LinkedIn. In today's episode, Loy + Lindsay cover:getting buy in from your team as a leaderthe importance of having an organizewhy your belief + buy in has to come firstTo purchase our debut book, Persuade for Good click HERE.To learn more about School of Sales, click HERE to enroll in Cohort 36 (deadline to enroll is April 28)Follow @theguideculture on Insta today!

In today's BONUS EPISODE, Kat shares her heart in how her faith shaped her as a professional.In today's episode, we cover:understanding how being confident in your identity helps you walk boldly and confidently into your callinggetting into the marketplace as a Christian and a business ownerhow your life can change when you live with open handsWhile today's podcast episode isn't our typical weekly content, we'd love for you to listen with us and pray that you find encouragement not only in your faith, but in your business as well. Regardless of what you believe, you're safe and welcome at GUIDE Culture and we long to come alongside you in business and in life to help you live out your ultimate calling. If you'd like to purchase our book, Persuade for Good, you can do so by clicking HERE. To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.If you'd like to chat more about faith shaping you as a business person, hop on over to Instagram -  @theguideculture.

Learn how to write sales page copy that connects and converts with my guest Jess Jordana. How do you create a connection through copy? How often should you tweak your sales pages? And how can you craft sales pages that land with your target audience? Writing sales copy that converts is an art, and Jess Jordana shares all of her best tips with us today. In this episode, Jess dives into the importance of creating connections through copywriting and how to use storytelling to paint a vivid picture for your audience. She also shares the rules of storytelling on sales pages and the crucial role that urgency plays. You will also learn about the specific words and phrases to avoid in your copy and tips for understanding your target audience.  Jess Jordana is a copywriter (a.k.a. heart translator) who helps creative business owners turn their passion into words people actually "get." She runs Jess, XO, a copywriting agency for creative entrepreneurs, and founded The Promptlate® Shop.  She drinks iced coffee all year round and firmly believes if date night isn't tacos, you're doing it wrong.  She couldn't do a day in business without her cute hubs (Presley), her brand new baby girl (Parker Jane), and her doodle pup (Joey Tribbiani).  She's worked with everyone from solopreneurs to organizations like The Rising Tide Society, The GUIDE Culture, and The Social Bungalow. Her most impressive accomplishment is surviving teaching in the high school classroom and getting to meet her former students for coffee when they come back from college. She's a brand new mama and is so grateful to be able to navigate what building (and re-building) her dream business can look like in balance with building her dream life. Overall, this episode is a must-listen for entrepreneurs looking to improve their copywriting skills and create powerful sales pages. Jess is a wealth of knowledge and shares practical tips you can apply ASAP to your business.   We talk about:  [0:00] Intro [3:35] Jess' path to copywriting [5:05] How to create connection through copywriting [7:50] Using story to paint a picture with your copy [9:25] Rules of storytelling on sales pages [13:30] The role of 'urgency' in sales page copy  [15:30] Words or phrases to avoid in your copy [19:45] Tips for understanding who you're talking to [21:30] How often should you tweak your sales page? [22:50] How long should your sales page be? [25:00] How to use buttons on a sales page [27:10] Are testimonials important for a sales page? [30:05] One key piece of advice for entrepreneurs Resources mentioned in this episode: Spotlight Theory: https://spotlighttheory.lisaanne.ca/  Free 3-part video series: Go from writer's block to booked out with these copy conversion tactics. https://jessicajordana.com/writersblock Live webinar: https://masterclass.lisaanne.ca Connect with Jess Website - https://jessicajordana.com Blog - https://jessicajordana.com/blog Instagram - https://www.instagram.com/jessjordana Facebook - https://facebook.com/jessica.gobble.5 LinkedIn - https://www.linkedin.com/in/jessjordanapaxson/ TikTok - https://tiktok.com/@jessjordana Connect with me Website - https://lisaanne.ca  Instagram - https://www.instagram.com/LisaAnneCoaching Facebook - https://www.facebook.com/LisaAnneCoaching YouTube - http://www.YouTube.com/LisaAnneCoaching  LinkedIn - www.linkedin.com/LisaAnneCoaching  Facebook Group -  www.facebook.com/groups/MoreThanSocial

Crafting a great sales message is incredibly important - but what do you do when you feel like no one's listening? You're struggling to get the attention of your audience and don't understand why your content isn't creating conversations.Today, GUIDE Culture's very own Creative Director, Court sits down with Macy and Kat to talk about the age old question - HOW CAN I NOT BE BORING ON SOCIAL MEDIA?In today's episode, we cover:five types of content to keep people interested in your pageways to make your unsexy content relevantlooking for evidence outside your industryIf you want to see how Court puts this podcast into action, hop over to @theguideculture on Instagram!To purchase our latest book, Persuade for Good click HERE.To learn more about School of Sales, click HERE to enroll in Cohort 36 (deadline to enroll is April 28)

Why do we consider lions the kings of the jungle? If you ask us, it's because of their mindset and their courage, which is why we resonate with a lion mentality here at GUIDE Culture. We've developed an acronym to remind us how to be LIONs in our jungle:Love and serveInspireOffenseNeed JesusIn today's episode, Loy discusses the O in lion, and what that means for you:playing to win v. playing to not losehow having a good defense can remove the pressure from your offensewhy your core values matter in building your offense To purchase Persuade for Good, click HERE.To learn more about School of Sales, click HERE to enroll in Cohort 36 (deadline to enroll is April 28)Follow us on IG @theguideculture

If you're listening to this, there's a chance that you're already making sales. Whether your sales are spotty month to month or you're fully supporting your family at this point, you've generated some form of revenue. When you're in sales, especially at the higher end, sometimes you may be wondering "IS THIS SUSTAINABLE?" How do you continue to grow your business while shouldering the burden alone? There's good news: you don't have to. When you find the right people on the same mission as you, you can build a sustainable business.  In today's episode, we cover:Uncovering level one in your business: generating revenueUncovering level two in your business: converting from selling to leadingUncovering level three in your business: shifting from leading to buildingJoin us as Macy + Kat recap these three steps being implemented  at GUIDE Culture.You can purchase Persuade for Good by clicking HERE.To learn more about School of Sales, click HERE to enroll in Cohort 36 (deadline to enroll is April 28)Follow us on IG @theguideculture

If you know anything about GUIDE Culture, you know The Psychology of Winning is a staple read around here at HQ.  The last several episodes, Loy has walked us through the book from his point of view, and we're wrapping that up this week. Today he guides us through chapters 9 + 10.In today's episode, we cover:- finding ways to fit into situations around you- planting shade trees under which you'll never sit- upgrading your personal internal standardsTo enroll in our next cohort of School of Sales, click HERE (deadline to enroll is April 28th)To purchase The Psychology of Winning, click HERE

When I started my business, I honestly didn't even know what copywriting was. I immediately jumped to the context of the legal jargon, trademarks, etc. Then I realized that copywriting is the fundamental art and science behind the way everything is worded. Nothing is really by accident when we're talking about a successful business owner and how they're deploying copywriting on their websites, their pages, their social media, and in anything they do.   I think that it's so powerful. I wanted to have a true expert join me to unpack this a bit. Enter, Jess Jordana Paxson! Jess Jordana is a copywriter (a.k.a. heart translator) who helps creative business owners turn their passion into words people actually "get." She runs Jess, XO, a copywriting agency for creative entrepreneurs and is the founder of The Promptlate® Shop. She's worked with everyone from solopreneurs to organizations like The Rising Tide Society, The GUIDE Culture, CEO School, and The Social Bungalow.   We're unpacking the different dimensions of business where copywriting comes into play, talking about holistically how we can use it better in our businesses, and what it's really designed for so you can find someone to work with who will align with your vision and work with you to be able to express your voice accurately through copy.   * Related episodes: 170. How to Utilize Influencer Marketing Effectively with Ali Grant 178. How I Crank Out Content 198. Selling Pain Points and Not Problems   *Connect with Jess on IG @jessjordana *Check her website for more information on her services https://jessicajordana.com/ *Click on the link to get access to the 3-Part Video Series created by Jess https://jessicajordana.com/writersblock   * Find everything you need at www.keepwhatyouearn.com! https://www.keepwhatyouearn.com/ * Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa * Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so * Hire us: https://www.fitnancialsolutions.com/accounting * See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator * Find me on IG @shannonkweinstein * Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ * Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

Loy's coming to you live this week from our 2023 In Person event for our Guide Culture graduates! There's alot of things these winners have in common, but one thing that stands out is the way they've trained their minds to focus on the goals that they've set for themselves. In today's episode, Loy visits "The Psychology of Winning" and discusses how your imagination just may be the greatest tool in your tool belt. 

Over the last 6 months, Kat has given us a behind the scenes look as her husband, Carl began his new business. We listened as she talked about the 3 traps entrepreneurs fall into and got an update as he wondered if he should invest before he had sales or if he should get sales before he invested. Today, we get to hear from Carl himself as he and Kat talk about some of the lessons he's learned as an entrepreneur building his business.In today's episode, we cover: What it's like to leave the comfort and uncertainty of the predictable for the unknown of starting your own companyThe most important thing to do as soon as you begin your businessThe ROI in taking Guide Culture as an entrepreneurEnroll in School of Sales (deadline to enroll is January 27, 2023).Connect with us: https://www.instagram.com/theguideculture/Purchase your copy of Persuade for Good HERE!

School of Sales begins one week from today and we couldn't be more excited! Today, Macy + Kat sit down to chat about parts of Kat's story that we've never heard before + just how big of an impact GUIDE Culture had on her life and her business. She's co-CEO now, but just a few short years ago she was struggling to make her business work. In today's episode, we cover:- How going ALL in changed the trajectory of Kat's life- What going ALL in could do for your life- Why we are so confident in School of Sales that we're offering a MONEY BACK GUARANTEE for the first time ever!If we can answer ANY questions for you regarding School of Sales, drop us a DM on Instagram @theguideculture.Enroll in School of Sales (deadline to enroll is January 27, 2023).Connect with us: https://www.instagram.com/theguideculture/Purchase your copy of Persuade for Good HERE!

This week, Loy dives into chapters four and five of the Psychology of Winning by Dennis Waitley. At this point, you know how much of a staple this book is at Guide Culture HQ. As Loy has read and studied it over the years, he's come to note that at GUIDE Culture, we're in the programming business - reprogramming your subconscious.In today's episode with Loy, we cover: Reprogramming as an annual processPositive self motivationPermanent potential, and why it's not as good as it soundsEnroll in School of Sales (deadline to enroll is January 27, 2023).Connect with us: https://www.instagram.com/theguideculture/

Lindsay Mitrosilis is a Guide Culture alum and LinkedIn queen. The founder of Mitrosilis Consulting, Lindsay is passionate about serving entrepreneurs, business leaders, and influencers looking to gain more leads and sales and accomplish their business goals thought LinkedIn. In today's episode, you'll hear Loy and Lindsay sit down to discuss how sales skills are life skills and why they both believe persuasion for good is important.In this episode, we cover:Why Loy believes sales skills are life skillsHow mindset + personal development play a role in leadershipCommon misconceptions about salesEnroll in School of Sales (deadline to enroll is January 27, 2023).Pre-order your copy of Persuade for Good today!Connect with us: https://www.instagram.com/theguideculture/

Around here at Guide Culture, we're confident when we say your environment controls your growth. When you're surrounded by the right people holding you accountable you tend to grow and thrive, just as when you're not surrounded by the right people, your growth tends to halt. Once you become a School of Sales graduate, the door swings wide open for you to join GC Academy - where you get the chance to implement and putting into practice what you already know with other like-minded individuals cheering you on. In today's bonus episode, Loy is recalls a conversation with one of our Academy students this week that will leave you encouraged.In this episode we cover:Why Academy is importantGuide Culture's definition of success10 habits of healthy peopleEnroll in School of Sales (deadline to enroll is January 27, 2023.Connect with us: https://www.instagram.com/theguideculture/

In this episode of the Guide Culture podcast, Kat and Macy discuss the most important thing that you, as a business owner, should focus on. They kick off this conversation by discussing the elements that make selling cool and magnetic for your customers. Then, they share why searching for your passion is the wrong route to go down, and why success is what fuels passion and not the other way around. Kat and Macy also talk about shifting the mindset of selling and why it's so important to think about selling as whether or not your product is something worth having. This episode dives into the importance of practicing a skill with an open, and relaxed mind and how that will allow you to embody the information more deeply. Tune in to today's episode to see what's possible for you when you embody School of Sale's teachings and how you're able to grow when you have your focus set in the right place.In this episode, we cover:What makes selling cool?Why success fuels passion and not the other way aroundWhy selling is thinking about what is worth someone else havingWhy practicing skills with a relaxed mind allows it to sink deeperBeing focused on growing your passion and using your skillsWhat's possible when you take on this mentalityEnroll in School of Sales (Deadline to enroll is September 30)Connect with us: https://www.instagram.com/theguideculture/  

Inspired by the wrap of the Guide Culture coaches retreat, Macy sits down to share a vital lesson in business - the importance of mastering sales skills and being obsessed with selling and the people you're selling to. During the coaches retreat, the attendees went around the room sharing how they individually found Guide Culture. This leads to the heart of today's topic, which is building the belief in enthusiasm through selling. Macy shares important mentalities to have as a business owner, from needle-moving action steps to the patience of taking things “brick by brick.” Then, Macy shares why one of the best things you can do as an entrepreneur and business owner is to master sales skills and become obsessed with selling. This short and sweet episode is for any business owner who is ready to reach higher levels of success and revenue, so tune in and take notes.In this episode, we cover:Recapping our coaches retreat and how our attendees found Guide CultureThe mentality of “stirring the pot” and how it fits in with the “brick by brick” mentalityHow to know if you're doing the “stir the pot” activities and how to know that something will come from itThe belief in enthusiasm and how selling builds this beliefWhy mastering sales skills is one of the best things you can doConnect with us: https://www.instagram.com/theguideculture/  

In this episode of the Guide Culture podcast, Macy is revealing her biggest entrepreneurial mistake to date and how you can avoid it. She shares her story and experience of believing in one strategy so deeply and why that is the downfall of her success. Then, she shares the different ways in which you can change the way you come off when you're selling, and what it means to “scale the spirit”. Finally, Macy talks about how rooting your sales skills in this mindset change makes it all possible to reach $1 million in revenue just with one product alone. She also shares a real-life example of how Guide Culture was able to accomplish such successes with a single product because of the very knowledge and wisdom she drops in this episode.In this episode, we cover:Where Macy was when she first started Guide CultureWhy believing in the webinar strategy isn't it (and why there's so much more to it)The one mindset shift that changes the way you come offWhat it means to scale the spiritWhy it's possible to get to $1 million with one product if you get clear about what you're sellingCasey Graham Episode: https://podcasts.apple.com/us/podcast/a-multi-millionaires-advice-for-hitting-%241-million/id1438582282?i=1000578804468 Apply now for the 9/20 workshop: https://guideculture.kartra.com/page/workshopapp922

What does it mean to quiet quit, and what really happens when you do? In today's episode of the Guide Culture podcast, Kat and Macy discuss quiet quitting. This conversation was brought about when Kat and Macy had a look into people's inner thoughts about work and quitting on TikTok.After noticing several individuals who have quietly quit, Kat and Macy sat down to record this episode on why quiet quitting is more harmful to you than anything else. They discuss the process of breaking out of a system, reframing your thoughts if you feel like quiet quitting, and what happens when you go above and beyond instead of just doing the bare minimum.Kat and Macy speak about the truth of going above and beyond and how to avoid falling into the trap of quiet quitting. So tune in, take notes, and be sure to share this episode with someone you know who might be on the verge of quiet quitting.In this episode, we cover:What Kat and Macy are noticing on TikTokWhat is quiet quittingHow to break out of a systemWho needs you on your A game?What happens when you go above and beyondWhy you shouldn't quiet quit but loudly serveApply now for the 9/20 workshop: https://guideculture.kartra.com/page/workshopapp922

Kat and Macy are busting a very common myth in today's episode of the Guide Culture podcast. The belief that they're debunking is one that countless people have asked in the past and will continue to ask in the future - “am I not selling because I don't have enough followers?”Far too often, people blame their smaller followings on Instagram for their lack of sales. However, Macy and Kat share why it isn't a numbers game and why if you can't sell to the people you already have, you won't be able to sell to more. They kick off this conversation by discussing what good content is, what it means to truly sell, and the difference when you're able to change and sell your prospect's belief. Then, they continue on to share why strategies are a revolving door of ideas that ebb and flow depending on what works and what doesn't. They also discuss how momentum comes from conversation and why it's so important to speak with your prospects.If you struggle with sales and believe the problem might just be the number of followers you currently have, this episode is for you! Just be sure to stay tuned to the end for an excited opportunity with Kat and Macy.In this episode, we cover:“Is your content good enough?” And what is good content to you?What it really means to sellWhat happens when you change and sell the beliefWhy strategies are a revolving doorWhat to do if you can't convert the people who you already haveThe momentum that comes through conversationApply now for the 9/20 workshop: https://guideculture.kartra.com/page/workshopapp922

You're in for a very special treat on today's episode of the Guide Culture podcast. Casey Graham is a lifelong entrepreneur and the co-founder and CEO of Gravy Solutions - the first and only payment recovery solution for subscription-based businesses. He joins Kat and Macy today for an incredibly insightful and inspirational conversation all about hitting your first million in sales and becoming a better person in the process.Casey shares his wisdom on why the culture of sales matters just as much as selling itself. He also discusses one of the biggest mistakes new entrepreneurs can make, which involves relying too heavily on social media reach and digital ads. Next, he shares the most important thing that entrepreneurs need to focus on - conversations.In this important conversation, Casey shares his advice for entrepreneurs who want to reach the $1 million mark, and why mentorship, conversations, and talking to the right person at the right time are crucial ingredients in your recipe for success.This episode is a must-listen for any business owner and entrepreneur, no matter what you're selling, how long you've been in business, and what big goals you might have for yourself.In this episode, we cover:Why the culture of sales matter just as much as sellingWhy relying on social media reach and ads when you're first starting can be a detrimentWhy one-on-one conversations are so importantHow staying connected to conversations is the key to avoiding burnoutAdvice for entrepreneurs who want to reach $1 millionThe importance of mentorship, conversations, and talking to the right person at the right timeWhat's the cost of not going all in and trusting the process?Rapidfire round with Casey Connect with us: https://www.instagram.com/theguideculture/  

This is a must-hear conversation between Emily and Macy for any entrepreneur. You may not think of yourself as needing sales skills, but after listening to this episode you will realize how these skills are transferable across all aspects of any entrepreneur's business and why sharpening your sales skills will help scale your business, no matter what industry you are in. Listen in as they discuss how we all need to take on the identity of a salesperson within our businesses and lives in general. The power in a conversation, the changing market pulse and trends, and how they affect your sales strategy. The shifting consumer behavior and buying habits in a post-pandemic era. You won't want to miss this episode filled with no nonsense advice on business and life and how each of us are capable of a whole than more than we think we are! Tune in now!

Podcast Guest Name: Macy McNeely, Co-Founder + CEO of Guide Culture Selling In An Evolving Economy Post-Pandemic with Macy McNeely, Co-Founder + CEO of Guide Culture Guest Bio: Macy is one of the founders and CEOs of GUIDE Culture - a sales and leadership training. GC believes sales skills are life skills and when you master sales skills, everything in life is better. This is a must-hear conversation between Emily and Macy for any entrepreneur. You may not think of yourself as needing sales skills, but after listening to this episode you will realize how these skills are transferable across all aspects of any entrepreneur's business and why sharpening your sales skills will help scale your business, no matter what industry you are in. Listen in as they discuss how we all need to take on the identity of a salesperson within our businesses and lives in general. The power in a conversation, the changing market pulse and trends, and how they affect your sales strategy. The shifting consumer behavior and buying habits in a post-pandemic era. You won't want to miss this episode filled with no nonsense advice on business and life and how each of us are capable of a whole than more than we think we are! Tune in now! CONNECT WITH MACY: Guest Bio: Macy is one of the founders and CEOs of GUIDE Culture - a sales and leadership training. GC believes sales skills are life skills and when you master sales skills, everything in life is better. @theguideculture https://guideculture.co/ Grab your FREE Follow Up Flow Course from Guide Culture using the promo code ILOVESALES at https://learn.guideculture.co/fuf?r_done=1. RESOURCES + LINKS: Explore + apply to work with Emily 1:1 inside her 90-day Business Evolution Intensive at www.emilycassel.com/intensives. 2 spaces left to begin in August WMNûp community membership + promo code PODCAST to save $10/month ($120/year) when you join us! Sign up HERE Don't forget to to give the Evolutionary Leadership Masterclass Replay a listen HERE and join the email list HERE IF YOU ENJOY THE PODCAST… We would love for = you to subscribe, rate, and review it! This helps more people find the show and giveit a listen. Thank you in advance :) CONNECT WITH EMILY: Instagram: instagram.com/emilycasselofficial | Instagram.com/wmnup Website: www.emilycassel.com Insight Timer: http://insig.ht/emilycasselofficial

Here at Guide Culture, we believe that sales skills are essential life skills. And recently, we received a question about how you can shake up your business even if you've only made 2 sales. Our answer? Sell sell sell.In today's episode, Kat is walking you through why selling is key to shaking this up in your business. More importantly, she explains why selling and sales skills need to come before all else. Kat starts by sharing the 3 definitions of selling before moving into the most important definition of all - the act of selling. Then, she talks about why you need to get pumped up and fired up about your product in order to fuel and supercharge your sales. Kat also talks about how sales and selling is a magnet for attracting people who want to work with you, and why selling allows you to reinvest in your business with utmost clarity.Whether you've made 100 sales or 0 sales in your business thus far, this episode is a must. So tune in and take notes as Kat explains why selling is the lifeblood of your business.In this episode, we cover:The 3 definitions of sellingUnderstanding the act of sellingWhy direct passion and getting pumped up about your product will add fuel to your salesWhy your ability to sell depends on being sold on it yourselfWhy selling makes you a person people really want to work withHow selling makes you positiveHow selling makes you able to reinvest with clarityWhy selling starts with youWhy you should master your sales skills before you move on to marketing​​Connect with us: https://www.instagram.com/theguideculture/  

Welcome back to part two of Guide Culture's School of Sales launch debrief. In today's episode, Kat and Macy are answering some questions they received from their followers about the launch of School of Sales.Kat and Macy answer important mindset questions, such as how they stay positive during presentations and the overall launch. They also discuss the logistics of School of Sales, such as if their rebrand and name change made a significant impact, how they developed their expectations before this launch, the biggest learning curve they experienced during this launch period.From how their philosophies on attracting success to more tactical tips on creating conversions, this is a great episode for anyone who'd like to dive deeper behind the scenes of a launch.In this episode, we cover:Did switching the name from Guide Culture to School of Sales make a difference?How do you develop your expectations before a launch?What was the biggest surprise or learning curve?Do we follow a launch playbook?Do we try to portray success to attract it?Are webinars or boot camps more successful and creating conversions?How we stay positive during Guide Culture presentationsHow we determine goals and stretch goals​​Connect with us: https://www.instagram.com/theguideculture/  

Kat and Macy are back for a very special episode of the Guide Culture podcast. Today, they're taking you behind-the-scenes of the latest School of Sales launch. In this episode, Macy and Kat are walking you through a launch debrief.Having just wrapped up a recent launch of School of Sales, Kat and Macy have gained a ton of insight from how their launch went, what worked well, and what they've learned from the experience. Macy and Kat discuss why they are adventurous and love trying new strategies instead of clinging to just one old strategy over and over again. Then, they give you a refresher on what the School of Sales is and who it's for. Kat and Macy also discuss what it means to shoot for the moon and how the process forces you to aim higher than anticipated. They also discuss why failure is redirection, not a setback.Last but not least, Macy and Kat reveal the numbers from this enrollment period of School of Sales. They share their total revenue as well as total enrollments from this specific launch period before breaking down the things that they tried and played with, what worked well for them, and the lessons they learned during this launch.Come catch a rare behind-the-scenes look of business and sales with Macy and Kat on today's episode that most businesses will not offer.In this episode, we cover:Why Macy and Kat love trying new things instead of clinging to one old strategyAbout Guide Culture's School of SalesWhat it truly means to shoot for the moonRevealing our total revenue and total number of enrollments for this launchThe things that worked well for us during this launchWhy nothing is possible without the ability to sellWhat is success?​​Connect with us: https://www.instagram.com/theguideculture/  

Raise your hand if you've ever heard about the importance of niching down. While there are definitely benefits and value to niching, there's a side of it that could also be disadvantageous.In today's episode, Macy is sharing why Guide Culture doesn't believe in niching for School of Sales. She discusses the pros of cons of finding your tribe, explaining when being with like-minded individuals is useful and beneficial, but also when it is harmful especially when you're building a business and selling. This is a short and sweet episode that offers you a new perspective on why niching might not be as beneficial as you think. So tune in, take notes, and get ready to challenge what you know about selling, growing a business, and where niching fits into that scope.In this episode, we cover:Acknowledging the benefits of nichingThe problem with looking for personal development opportunities within your tribeWhy we don't believe in niching for School of SalesWhy it's not helpful to be in a circle of prospectsEnroll in School of SalesSCHOOL OF SALES INFO CALL #2 (7/14 at 8p):https://us02web.zoom.us/webinar/register/WN_7PBjR2DkReinHtZTNXUoAA​​Connect with us: https://www.instagram.com/theguideculture/  

As you might know, Guide Culture has been reinvented into the school of sales. As enrollment for the inaugural cohort begins, Macy and Kat are here to answer your questions on the difference between Guide Culture and School of Sales.Starting with the reinvention and transformation of Guide Culture, to inspirational stories of previous students, Macy and Kat walk you through the most important lessons you'll learn in School of Sales. They discuss the skill of communication why this is key especially when it comes to sales, why School of Sales is set up to be an 8-week program, and why it is crucial to uncover the need for your product and how the product knowledge formula will help you do that. Wondering if School of Sales is a good fit for you? Tune in to find out and see what possibilities are in store for you.In this episode, we cover:The transformation of Guide Culture and how it became the School of SalesDaisy's story and experience with prep schoolWhat is the goal of prep school?The skill of communication and why it's so important when it comes to salesWhy School of Sales is an 8-week programWhy you need to uncover the need for your product and why the product knowledge formula will help you do thatIs School of Sales a good fit for you?Enroll in School of SalesSCHOOL OF SALES INFO CALL #1 (7/12 at 9a):https://us02web.zoom.us/webinar/register/WN_V52ycj72TlKQjt0AGxLn1gSCHOOL OF SALES INFO CALL #2 (7/14 at 8p):https://us02web.zoom.us/webinar/register/WN_7PBjR2DkReinHtZTNXUoAA​​Connect with us: https://www.instagram.com/theguideculture/  

You're in for a real treat today as Loy, Macy, and Kat sit down to share the story and journey of Guide Culture. They're diving deep into its humble roots and beginnings, starting with why Guide Culture ultimately started as a rescue for Loy.Loy takes you behind the scenes of how he documented decades worth of experience, even before the conception of Guide Culture. Then, Macy and Kat share their stories of rescue and how they played a role in the formation of what Guide Culture has been known for today. They also talk about the important role that application and practice play in the business and sales world, and how Guide Culture's “labs” came to be. Loy shares his perspective on the development and reinvention of Guide Culture over the last 4 years, and why it is crucial to learn how to hunt first in any situation. Join Loy, Macy, and Kat as they share Guide Culture's story and how their program has been able to create drastic and tangible results.In this episode, we cover:How Guide Culture started as a rescue for LoyWhy Loy knew to document his process from the get goMacy's story and when she needed the rescueWhen Kat needed the rescueThe importance of application and practiceHow the name “lab” came aboutLoy's perspective on Guide Culture's development in the last 4 yearsWhy the rescue formula teaches you how to hunt firstWhat the Guide Culture program is today and the tangible results it has createdEnroll in School of Sales​​Connect with us: https://www.instagram.com/theguideculture/  

Macy and Kat are guiding you through today's incredibly exciting episode. They start by discussing a common question - are traditional degrees enough? So many people invest tens of thousands of dollars into an MBA. But what skills do they actually possess once they attain this degree and certification?In this episode, Macy and Kat dug a little deeper to find out what knowledge a general MBA equips you with. They discuss the 6 pillars that many MBAs cover and the 1 key ingredient that's missing from that list - sales.Join Macy and Kat as they discuss why having the knowledge and ability to sell is incredibly important, and what Guide Culture is doing to fill the gap. They also make an exciting announcement in regards to Guide Culture's reinvention process, what came out of it, and how they're encouraging and supporting your development in a hands-on way.In this episode, we cover:What are traditional degrees offering and why it's not enoughThe 6 pillars of attaining an MBA and the one thing it's missingWhy we reinvented Guide Culture's signature trainingWhat happens during a reinvention processOne of the biggest misconceptions about sales and sales skillsAn exciting announcement about Guide Culture's School of SalesWhy Guide Culture is encouraging and supporting your practiceWhat is Prep School?Enroll in School of Sales​​Connect with us: https://www.instagram.com/theguideculture/  

What does it mean to reinvent yourself and is it important to go through this transformation?In today's episode, Macy is walking you through some of the huge reinvention updates that are coming to Guide Culture. Although there are many exciting reinventions coming down the pipeline, Macy focuses on what reinvention means and why it is crucial to your evolution.She shares why your current-day successes might be the very thing that's holding you back from future ones, and why you want to be in tune with who you are and what you're currently embodying instead of what you might be doing. Then, she talks about a book that changed her perspective titled “The Last Word on Power” by Tracy Goss, and the biggest takeaways she took from the book.This episode is for anyone who is hoping to accomplish big, future goals, or anyone who might be feeling stuck in their business. Tune in and take notes as Macy shares her thoughts on the importance of reinvention.In this episode, we cover:Why being in the guts of your business will make you feel more confidentWhy your current day successes might be holding you back from future onesWhat does ontological mean?Why you want to focus on who someone is instead of what they are currently doingWhy context is the cornerstone of reinventionWhat you can expect in our upcoming bootcampJoin the Breaking Business BootcampConnect with us:  https://www.instagram.com/theguideculture/Guide Culture Summer cohort enrollment: https://guideculture.co/enroll2/  (enrollment deadline: 7/17/22)

When people join GUIDE Culture, one of the first things they ask is: "how can I prepare beforehand?"Before their training kicks off, they want to know what they can be doing and how they can be preparing to get the MOST out of it.And we absolutely LOVE this energy! They are in it to win it and we love to see it. Our friend, GUIDE Culture graduate, and GUIDE Culture Coach, Shelby Rose, also asked this question when she first took her training. If you're in the GC bubble in any capacity, you know Shelby! People love her and trust her so they often ask her this question, too.During the Spring Cohort enrollment, so many people were asking her this question and she realized that she was responding with the same 3 things - so much so that she went to Kat and said, "can we record something and let it be one of the first things students see after they enroll?"Kat loved the idea, so they hopped on Zoom and it turned into an episode that everyone needs to hear. If you're an upcoming student in the Summer Cohort, a GUIDE Culture graduate or someone that wants to take GUIDE Culture someday, but wants to know what to expect, this episode is for you!You'll get Shelby's top 3 tips plus loads of encouragement no matter where you're at!MENTIONS:GUIDE Culture's Summer Cohort is open for enrollment!Enrollment Deadline: July 17, 2022Cohort Start Date: July 22, 2022Introducing: Prep School - the very thing you need to help you prepare for your GUIDE Culture cohort & start your training on the right foot!MORE DETAILS TO COME, but you should know that for the Summer Cohort, this will be taught live so you can ask your questions in real time.

In 2019, right when GUIDE Culture was really getting started, Macy knew she needed some help with writing. She jumped on Instagram stories to ask for suggestions and someone sent over Danielle Weil's information. She didn't have an Instagram, just an email.So, Macy sent her an email and we've been going strong ever since! Over the last 3 years, we've met with Danielle (we call her Dani!) via Zoom every Tuesday and she helps us get our message across in new and different ways.She's the person outside of our bottle (we talk more about what this means in this episode) that helps us see how to connect with our audience in an engaging way through every piece of writing in the business.Though she specializes in launching, she's more like our cool aunt that helps us with EVERYTHING - from captions, to emails, to blog posts and more, Dani has helped the entire team SO MUCH and we're pumped for you to learn from her in this episode!WORK WITH DANI:Join Danielle for her free 4 day challenge: Live Launch Copy Jumpstart ChallengeHappening June 6-9 2pm ET to optimize your offer, audience, strategy & copy to get all the pieces in place to have your best launch yet!Join Danielle's free Facebook GroupCheck out Danielle's Launch Copy Accelerator courseGrab the subject line freebie!

Macy's path to becoming Co-CEO of Guide Culture, a leadership and sales training company, was not your typical path. Growing up with Dad passionate about sales was not something she even considered until her own journey as a struggling entrepreneur opened her eyes to the value of her Dad's skills. After sitting and learning from him, implementing the concepts in her own business, and watching her business quadruple, she knew the method needed to shared with more people. Now more than 6 years later along with her Co-CEO Kathryn Shubert, Guide Culture is a multi-million dollar company that has helped hundreds of people transform their skills of communication, leadership, and persuasion for the good of others. Macy is deeply passionate about sales skills being life skills that translate into everything people do whether they realize it or not.  And in this episode, Macy breaks down what it's like to have a mission to make an impact and be a wife, mother, sister, friend at the same time. You can learn more about Guide Culture at https://guideculture.co/about/Connect with Macy on Instagram at https://www.instagram.com/theguideculture/

Macy here! Last week on Instagram, I shared how I feel like I'm living in a paralleled space as an entrepreneur - in a place where SO MUCH is working, paired with things that aren't working.As a salesperson, it's difficult to focus on anything other than sales. And I believe that's how it should be most of the time, because there's really nothing else to focus on if sales aren't happening. There wouldn't be a business at all.Because of that, I've always moved forward quickly and with purpose - always looking for the next opportunity, the next angle on the same message and new ways to get into more sales conversations.If I'm being honest, GUIDE Culture has sort of been built by accident. Through the process of trial and error, seeing what sticks and what doesn't, the business has evolved. We've taken what's worked and continued moving forward.And that's what has allowed us to grow so quickly, which has been great.But it cannot stay there forever. It's time to take inventory and rebuild consciously. I'm calling this season our "reinvention" season.When you reinvent, you don't tweak a few small things here and there. Instead, you burn things down and completely rebuild from a much better, much clearer and more advanced place.Typically when I'm going through something like this, I wait to share until after I'm done going through it because I like to share lessons learned. But for this, I'm feeling pulled to share the journey.So, in this episode we're getting vulnerable as I start to reveal what this this reinvention process is going to look like for us here at GUIDE Culture!MENTIONS:Needle Movers is retiring - the last day to get your hands on it will be May 27th. More details to come, but if you know you want it before it's too late, CLICK HERE!

A few weeks ago we wrapped up enrollment for our 2022 Spring Cohort. The enrollment season for this cohort specifically was different than any other enrollment season or launch we've ever experienced!Earlier this year, we decided to ditch the traditional "launch" process that you're likely familiar with if you're in the online business world and try something new. This meant stop doing webinars so often, stop having only one open cart week, stop having such a long launch runway filled with mini events and do what we know best - which is sell. ALL. THE. TIME.Essentially this meant, that people could enroll for the cohort at any time - they didn't have to wait until open cart week. We started calling it the "enrollment period" and thinking about it terms of a school or college - everyone enrolls on a different date, but they all have the same first day. Pivoting to this style allowed for much more conversation with leads on an ongoing basis.We have LOVED incorporating new ways of getting people into GUIDE Culture and during this specific enrollment cycle, we found a way to marry the two.In mid-March, Macy felt a pull to host a webinar aka masterclass aka proper sales presentation for this cohort enrollment specifically.We've hosted many webinars in our time - some have went great, others didn't perform like we'd hoped - but this one was filled with a completely different mindset and produced much different results.In this episode, Macy breaks down all the juice! What we learned, new things we tried, what we'll do different, what we'll keep doing and, of course, the results

In today's episode, I am talking to Kat Shubert and Macy McNeely, co-CEOs of Guide Culture. This dynamic duo are experts that teach sales strategy and getting your voice out there to get your customers to buy from a place of excitement and not from a place of selling.   During our conversation, Kat and Macy share how their work commitments are an exciting addition to their life, how Macy's dad inspired their own sales journey, and the importance of leadership in business.    Connect with Macy & Kat:   IG: https://www.instagram.com/theguideculture/        Join the waitlist for the CEO School course & be first to know when it is available: https://theceoschool.co/ceo-school-waitlist   Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won't find anywhere else.   This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co

If you run your business in the online world, you likely hear that for your business to see the results you want, you simply need certain processes and systems in place.There's the "gurus" and "experts" out there telling you to implement their processes and duplicate their systems so you can see xyz results.This is what we like to call "easy buttons."They sound easy, effortless and promising, so it makes total sense why you might think this is all you need to do in order to reach your goals and see results.If that were true, wouldn't everryyyone that implements these processes be successful? Often times, people who are interested in joining GUIDE Culture will come to us and say that they're doing all the things the experts and gurus say to do, but they are NOT seeing the results they expected.The reason for this is because it's not really about the process at all. It's about the PERSON.In this episode, Macy and Kat are breaking down the question, "Are Systems and Processes REALLY Duplicatable?"  and help you see what matters more than anything to get results in your business.REMINDERS:GUIDE Culture's Summer Cohort is OPEN for enrollment!Enrollment Deadline: July 17, 2022Cohort Start Date: July 22, 2022CLICK HERE for all enrollment details.To save time and see if it's a good fit, DM us 'SUNNY ☀️' on Instagram, @theguideculture.

Here at GUIDE Culture, we're big readers and typically, as a team, we have a few books that are always circling around.Macy and Kat just finished reading the No B.S. Small Business Book by Casey Graham, which has been so inspiring for how to lead a team, build a business and create a culture that people want to be a part of.If you're a long time podcast listener, you've likely heard us say that, "Leadership is Sales and Sales is Leadership."We believe they both go hand in hand.Leading people is getting them excited to take action in a direction, which is EXACTLY what sales is.In this podcast episode, Macy and Kat break down 5 sales strategies that you can implement in your leadership.It's worth noting that these 5 strategies can also overflow into your home and overall your life!MENTIONS:No B.S. Small Business Book by Casey GrahamTraction by Gino WickmanTik Tok Example for asking for help 

"IS GUIDE CULTURE FOR ME?"⬆️ the ultimate question we get each time GUIDE Culture opens for enrollmentWe are currently enrolling for the SPRING COHORT and seats are going quick, so this episode will give you the full rundown of all the details you need and answer our most common questions.ENROLLMENT DEADLINE: Sunday, April 24th (or when spots fill)CLICK HERE to grab your seat!

Have you ever been at a point in your business where it feels like you're on the right track and things are going like they should be and then you realize there's something new you need to learn?Maybe you follow some high level people in your industry and you see what they're doing and think, "oh I need to do that, too."It's like there's constantly something new that you need to be learning and it might make you feel defeated or behind.In this episode, KITTY IS BACK and joins Macy to talk about babies and business have a lotttt in common.For each of them, there's always a new strategy you can try. There's always new advice being given. One person says one thing, another says something totally different.So how do you make sure you're doing the RIGHT thing for what YOU need - in life and business?That's what this episode is all about! MENTIONS:GUIDE Culture's Spring Cohort is OPEN for enrollment!Seats are going quick - CLICK HERE for all enrollment details.Enrollment Deadline: Sunday, April 24, 2022 (or when seats fill up)LIVE Masterclass Encore happening TONIGHT (Tuesday, 4/19) at 7:30pm ETOn Monday, we hosted the Breaking Business Masterclass where you learned the 3 Unexpected Rules to Create Predictable $30k Months in 2022. People LOVED it, but there was no replay.Because we really want everyone to get their hands on this information, we're hosting a LIVE ENCORE tonight (April 19th) at 7:30pm ET.CLICK HERE to get the link for that. GUIDE Culture Info Call happening on Wednesday, April 20th at 12pm ETIf you've been interested in GUIDE Culture, but want to know the nitty gritty details of how it works, the logistics or have the chance to ask specific questions, this call is for you!CLICK HERE to get the Info Call link.

Have you ever been at a point in your business where it feels like you're on the right track and things are going like they should be and then you realize there's something new you need to learn?Maybe you follow some high level people in your industry and you see what they're doing and think, "oh I need to do that, too."It's like there's constantly something new that you need to be learning and it might make you feel defeated or behind.In this episode, KITTY IS BACK and joins Macy to talk about babies and business have a lotttt in common.For each of them, there's always a new strategy you can try. There's always new advice being given. One person says one thing, another says something totally different.So how do you make sure you're doing the RIGHT thing for what YOU need - in life and business?That's what this episode is all about! MENTIONS:GUIDE Culture's Spring Cohort is OPEN for enrollment!Seats are going quick - CLICK HERE for all enrollment details.Enrollment Deadline: Sunday, April 24, 2022 (or when seats fill up)LIVE Masterclass Encore happening TONIGHT (Tuesday, 4/19) at 7:30pm ETOn Monday, we hosted the Breaking Business Masterclass where you learned the 3 Unexpected Rules to Create Predictable $30k Months in 2022. People LOVED it, but there was no replay.Because we really want everyone to get their hands on this information, we're hosting a LIVE ENCORE tonight (April 19th) at 7:30pm ET.CLICK HERE to get the link for that. GUIDE Culture Info Call happening on Wednesday, April 20th at 12pm ETIf you've been interested in GUIDE Culture, but want to know the nitty gritty details of how it works, the logistics or have the chance to ask specific questions, this call is for you!CLICK HERE to get the Info Call link.

When faced with the idea of doing "Sales," most people throw their hands up and back away. But what many of these people don't realize is that they use a version of sales skills every day in many different areas and that they can apply to every area of their life. In this episode, Macy and Kat explain how to change your mindset and perspective on sales from a pushy, uncomfortable interaction into a conversational guide helping people to make a buying decision! Their company The Guide Culture helps people understand how to learn and apply sales skills in their everyday life. If you enjoyed this episode of the podcast, leave us a review and share it with a friend! We always love to hear about how our conversations have impacted you in a positive way. See you next week on the Stronger Business Podcast! Resources: Find out more about Kat and Macy on guideculture.co, and sign up for The Guide Culture using the code Ilovesales for some great savings! Follow us on social media! Instagram: Stronger Business: @strongerbusiness Chad Brown @serialcfo Josh Melton @strongerjosh Macy McNeely @macymcneely Kathryn Shubert @kathrynmshubert The Guide Culture @theguideculture Facebook: https://www.facebook.com/strongerbusinesssummit https://www.facebook.com/theguideculture

Curate Conversations | Ep. 003 Today's conversation is with Macy McNeely and Kathryn Shubert, two-thirds of the Guide Culture founding team. GUIDE Culture is an 8-Week Sales and Leadership Training designed to teach you timeless sales skills that have the potential to transform your business and life. In this conversation with Kat and Macy, we talk about what it means to act like a salesperson, the difference between sales skills and sales messaging, and so many different ways to re-think your approach to sales. LINKS MENTIONED IN THIS EPISODE: @theguideculture @macymcneely @kathrynmshubert GUIDE Culture Website Grab your copy of Follow Up Flow (code CURATE to get for free) Sign up for the next cohort of GUIDE Culture Curate Community Membership (code PODCAST for 20% off) Special thanks to our sponsors, Parker Clay (code CURATE15) and SeaVees (code CURATE20). Music created by Queentide.

Macy here, co-CEO of GUIDE Culture!Just last week, I was on a discovery call with someone interested in taking GUIDE Culture's Sales + Leadership Training and during our conversation, she mentioned how she has so many passions and things that she enjoys doing.When we took a closer look at all the things that she does and ways that people can work with her, I noticed that everything she did had ONE common thread.If you sell multiple products or have multiple ways that people can work with you, chances are that you have ONE thread among all of them, too.As someone that teaches sales, one of the things I've learned is that it is extremely hard (if not, impossible) to sell multiple things. Every single product or service that you sell requires so much time and energy for it to really HIT with your audience.The good news is that if you do sell multiple things, you don't have to have different messages for each - in fact, you SHOULD NOT have multiple messages

As business owners who care deeply about the people we serve, it's so exciting when we see our clients experiencing wins. In this episode of the podcast, copywriter Jess Jordana walks us through how we can create opportunities for client transformation. We talk about how offering a safe space and being willing to "listen with a filter" allows us to support the needs of others - both in life and business. This episode has lots of takeaways for you to apply to your business - be ready to take notes! Meet Jess Jordana Jess Jordana is a copywriter (a.k.a. heart translator) who helps creative business owners turn their passion into words people actually "get." She runs Jess, XO, a copywriting agency for creative entrepreneurs and is the founder of The Promptlate® Shop. She drinks iced coffee all year round, and firmly believes if date night isn't tacos, you're doing it wrong. She couldn't do a day in business without her cute hubs (Presley), her brand new baby girl (Parker Jane), and her doodle pup (Joey Tribbiani). She's worked with everyone from solopreneurs to organizations like The Rising Tide Society, The GUIDE Culture, CEO School, and The Social Bungalow but her most impressive accomplishment is surviving teaching in the high school classroom and getting to meet her former students for coffee when they come back from college. She's a brand new mama and is so grateful to be able to navigate what building (and re-building) her dream business can look like in balance with building her dream life. Blog with Full Shownotes: https://mayapalmerdesigns.com/2022/03/23/jess-jordana/ Connect with Jess! - Instagram: https://www.instagram.com/jessjordana/ - Website (Copywriting Services, Promptlate Shop): https://jessicajordana.com/ Connect with Maya: - Instagram: https://www.instagram.com/mayapalmerdesigns/ - Website: https://mayapalmerdesigns.com/

When you have a product that feels like a no brainer, especially for your target audience, it's tempting to talk about just that - the product.Maybe you share the basic information about the product - such as size, color, name, etc. - and then maybe give a little insight about what or where the product would be perfect for.For example: a boutique owner might be selling a pair of sandals.When they post about the sandals, they might say something like, "these white sandals are the perfect addition to your closet for spring and summer and will go great with any skirt or dress this season. Available in sizes 6-11."When someone sees that they might think, "oh how cute!" and then proceed to find a similar version on Amazon for a cheaper price and faster shipping.The product caught their eye, but because there was no deeper conviction for THAT specific one, they moved on to finding it elsewhere.What's happened here is the boutique owner quickly became competition with the masses that sell the same thing VS. someone that builds a tribe of loyalty that only wants YOUR version of that product.Loyalty comes when people know what you stand for, know what they're getting and know WHY they're buying from you - it's not just about the product. It's about YOUR product and the deeper meaning + mission behind it.The answer to building this kind of loyalty is NOT to talk about your product more. It goes far beyond that which is what we're breaking down in this episode!MENTIONS:Enrollment for GUIDE Culture's Spring Cohort is NOW OPEN!When you enroll by April 1st, you'll receive early access to Session 1 of your training, a pre-recorded lab to see what to expect when your cohort begins AND a Skill + Technique call with the GC team to put your new skills into action and fine-tune them before your cohort kicks off on April 29th!IMPORTANT DATES:Bonus Deadline - April 1, 2022Enrollment Deadline - April 22, 2022Cohort Start Date - April 29, 2022CLICK HERE for all the details!

In this episode, Macy and Loy address a question that we recently received on Instagram from a GUIDE Culture Grad.The grad asked, "do you see a higher completion rate in GUIDE Culture since there are coaches and lab?"And that is a great question! If you aren't familiar with the structure of GUIDE Culture's Signature Training, we have that broken down HERE.Basically, instead of buying the course and going through it on your own time, there is an accountability piece that we call labs.Labs are where you come with your homework from the training session (which are dripped weekly versus given all at once) you perform with your lab group which is led by coaches and you receive immediate feedback.With this, each cohort has a designated start and end date - something else you don't often see with online courses. While we don't know the exact completion rate, we do know that students are much more likely to finish the entirety of the program solely because of the accountability piece and the clear structure of beginning and end.Here at GC, we've also implemented a no student left behind policy that we firmly stand behind! During a cohort, if we notice that someone isn't showing up, our coaches check in and determine how to move forward so that the student experiences a winning outcome.Cohort based courses have something special to them and in this episode we talk about just that.MENTIONS:Enrollment for GUIDE Culture's Spring Cohort is NOW OPEN!When you enroll by April 1st, you'll receive early access to Session 1 of your training, a pre-recorded lab to see what to expect when your cohort begins AND a Skill + Technique call with the GC team to put your new skills into action and fine-tune them before your cohort kicks off on April 29th!IMPORTANT DATES:Bonus Deadline - April 1, 2022Enrollment Deadline - April 22, 2022Cohort Start Date - April 29, 2022CLICK HERE for all the details!

Have you ever been given the advice to give your best stuff away for free because it will make people want to buy from you EVEN more?We hear this tension a lot.People want their audience to know that they have expertise. They want their audience to find value in what they share and ultimately experience wins. And we totally get it! We also want people to know that we have knowledge in our industry and for them to trust that they will receive value from our product.What often happens when you start sharing and giving away all of your best stuff for free is that people get overloaded with information and end up making no decision at all.Something we know to be true is that information doesn't always equal TRANSFORMATION.For example: most of us know that broccoli is a better choice than mac and cheese. But that doesn't mean that we always choose to get the broccoli does it?People can KNOW things all day long, but deeply believing, taking action and making decisions on that information is another story.As a salesperson, you have to be able to sell beliefs. And the crazy part is that you sell belief the exact same way that you sell your product or service.In this episode, Macy and Kat talk more about why giving your best stuff away for free isn't always the best option and what you can do instead. MENTIONS:Enrollment for GUIDE Culture's Spring Cohort is NOW OPEN!When you enroll by April 1st, you'll receive early access to Session 1 of your training, a pre-recorded lab to see what to expect when your cohort begins AND a Skill + Technique call with the GC team to put your new skills into action and fine-tune them before your cohort kicks off on April 29th!IMPORTANT DATES:Bonus Deadline - April 1, 2022Enrollment Deadline - April 22, 2022Cohort Start Date - April 29, 2022CLICK HERE for all the details!

SALES VS. SALES CULTURE - what matters more?If you've been following GUIDE Culture or listening to the podcast for any amount of time, chances are you've heard us use the phrase "sales culture."Macy always says that she grew up in a "sales culture" home, but it's become very clear that a lot of people either a) don't know what that is or b) don't know how to cultivate it.While sales and sales culture are two totally different things, they both have one thing in common: they have to be planned for - neither of them just happen.Here's how you can put it in perspective: in 6 months, a year or even 2 years down the road, you can be living out 1 of 2 scenarios in your business ⬇️➡️ you can look up and think, "wait... how come no one is bought in to my mission? why can't I keep team members on board? why are sales so hard and I can't hit my numbers?"

This bonus episode is pulled from a recent YouTube Live that we do every Tuesday morning at 9am ET! On YouTube Live, we answer questions from our audience to give you the insight and answers around sales, leadership & business in general. In this episode, we answer a DM we received on Instagram recently where someone asked:"I've always wanted to know how to sell our family's beef. Sometimes I think it would be easier to sell if we were grass-fed or organic because those are trendy. However, I just know that grass-fed/organic go against our values. How do you sell something when it's not the trend and you know what you sell is better without bashing the trend?"Do you feel like you have a product that's not trendy or sexy? If so, do you struggle to sell it because you think people won't want it? Do you know your product is BETTER than the trendy thing, but aren't sure how to communicate that?If you said yes to any of the above, this episode is for you!Mentions:[Free] Objection Handling Workshop on Wednesday, February 23, 2022 at 2pm ET (1pm CT / 12pm MT / 11am PT)5 people have been chosen to be coached live. If you can't make it live, fill out THIS FORM to receive the replay!Strategy Call Deadline: Friday, February 25, 2022When you enroll in GUIDE Culture by Friday, February 25, 2022, you'll receive a BONUS 20 minute, 1:1 strategy call with Macy or Kat.CLICK HERE for all enrollment details!Important Dates:Spring Cohort Enrollment Deadline - April 22, 2022Spring Cohort Start Date - April 29, 2022

Today is a very special episode featuring our very own, Courtney, aka C WAG!Courtney is the ninja that joined the GUIDE Culture team in December 2020. She came from a corporate background so she brought a veryyyy different set of eyes and it has absolutely blown us away.To this day, Court says that the interview experience at GUIDE Culture was unlike anything she had ever experienced, which is why we wanted to bring her on the podcast so she could share her perspective.People ask us questions all the time about hiring and how to find the right people to build a team and that's what this episode is all about!

A few weeks ago we SOLD OUT the seats for our 2022 Winter Cohort and the craziest part is that we sold out a week before close cart.If you're familiar with online business, you probably know that there's typically a week of open cart - meaning the week that people can buy - and prior to that there's a launch runway.The launch runway usually has a lot of mini events, such as challenges, bootcamps, small events, etc. to get people prepped for the big event which is usually a webinar, masterclass or something of that sort where the selling happens.While we have definitely utilized all of these strategies in the past, something we realized is that each piece of the launch runway required a tonnnnn of energy and by the time we reached open cart week, quite honestly, people were tired. And so were we.Because each piece of the runway is a sell - you have to sell people to join the Facebook group or sell them to join the Zoom call or sell them to register for the masterclass alllll before you even get the chance to sell them on your actual offer.And while this strategy CAN and HAS worked, we decided that the way we sold in 2022 would be different - and what's crazy is that we're honestly practicing what we preach to so many of you. And that is selling ONE thing at all times - which is ultimately GUIDE Culture's Signature 8 Week Program.In this episode, we share what we have started doing differently and our hope is that it gives you some encouragement to do your one thing and do it really well. There's power in putting all of your energy in one place ⚡️MENTIONS:Follow Up Flow - grab your $7 copy of our signature Follow Up Flow Method so you can confidently follow up and close more sales!GUIDE Culture's 2022 Spring Cohort is NOW OPEN for enrollment!When you enroll by February 25th, you'll receive a 20 minute, 1:1 strategy call with Macy or Kat to get focused and clear on your direction before your cohort beings.Enrollment Deadline: April 22, 2022Cohort Start Date: April 29, 2022CLICK HERE for all the details!If you have questions before enrolling, DM us @theguideculture on Instagram with a BLUE HEART EMOJI

Just the other day, someone sent us a DM and said: "On a recent podcast episode, I heard you and Macy talking about running a business through pregnancies and raising babies. I loved hearing this, but the thought I had in the back of my head was that I hope that when I get pregnant again, I can continue on the path of motivation and momentum that I'm currently experiencing. In my last pregnancy, I created a lot of bad habits because I didn't feel well. Do you have tips to keep things on track during pregnancy and the new born phase?"Even if you can't relate to the pregnancy or raising children scenarios, the underlying idea here is that if you've gotten off track before, you might be scared to go all in because you fear you'll resort back to old patterns.In this episode, Kat shares her story of when she was pregnant with her first child, Lucy, and compares that experience with her current pregnancy and shares how she has been able to stay on track even in the moments where she didn't feel well or when her routine was thrown off.Here at GUIDE Culture, we rely heavily on the Daily Deposit practice because it keeps you rooted in the unchanging things and keeps you focused on the most important tasks for your life no matter what season you are in.You can try Daily Deposit free for 5 days HERE!Click here for the full breakdown of the Daily Deposit practice.

If you've been around awhile, you probably know that here at GUIDE Culture, we used to host an In Person Training every single month. In 2020, we pivoted to online only like the rest of the world and then found a perfect path for all students.Through a lot of trial and error, we found it was best for students to start with our Signature Online 8 Week Training and then have the opportunity to come to a graduate only In Person Training if they wish, as well as have the ability to join our ongoing program, Academy. We've documented and been pretty open about this trial and error all along, which brings in a lot of questions from people asking things like "how did you start ____?" or "how did you know it was the right time to ____?" or "how can I make sure I do ____ correctly?"And we totally get it. As a business owner, you want to make sure you're making the right decisions for your long term goals. The key word there is RIGHT. People get so focused on doing things correctly, as if there is a pre-determined playbook for building a business successfully.The truth is, everything that we do here at GUIDE Culture has been born out of simply playing around and seeing what works. That's why it's called trial and error. You try something, see what works, see what doesn't and tweak. It's a receptive cycle until eventually something sticks.In this episode, Macy and Kat are giving you permission to play in your business. MENTIONS:GUIDE Culture's Winter Cohort is SOLD OUT ❌ Enrollment for the Spring Cohort is NOW OPEN!Enrollment Deadline: April 22, 2022Cohort Start Date: April 29, 2022CLICK HERE for all the details! 

The past week and a half, we've been in hard core sales mode for GUIDE Culture's Winter Cohort, which means we've been in a lottttt of conversation with people.We love seeing where people are at, what they're struggling with and where they want to go.In this episode, Macy takes you behind the scenes of what this sales mode has really looked like for us this time around. We've made some massive changes and it's been such a fun ride!She also gives insight on investing in general. We talk to a lot of people who say they've made "bad" investments in the past or that certain investments haven't "worked" for them.To be honest, we believe that even if you don't receive the exact ROI that you expected, there's always something that you learn. And often that's the best sign of something "working."Tune in to this episode for a special message from Macy!MENTIONS:GUIDE Culture's Signature Online Training - now enrolling for the 2022 Winter CohortImportant Dates:Enrollment Deadline - February 4th (or when spots fill!)Cohort Start Date - February 11thCLICK HERE for all the details!

Have you ever felt like you're being pulled in a million different directions when it comes to strategy in your business?We call it strategy skipping syndrome. As a business owner, it's easy to get caught up in this because you see what other people are doing and you want to try it too.But what happens when that strategy dies out? When it loses it flame and there's something new? Are you equipped to take on the new thing? Do you have the required SKILL to insert into a strategy of any kind?What we know is that strategy without a certain skill is pointless - and the skill we're talking about are SALES SKILLS. PEOPLE SKILLS. COMMUNICATION SKILLS.Those are the skills that you can carry with you into any strategy you choose and it can actually work for you.In this episode, Kat talks about a recent experience we had when learning a new strategy and a few roadblocks we ran into. The one reason we were able to navigate and adapt to the roadblocks is because of the sales skills that we so deeply believe in. If you're ready to stop relying on strategy and start honing your skills, you're invited to join GUIDE Culture's 8 Week Signature Training.Enrollment is NOW open (through 2/4/22) for the Winter Cohort. We kick off on February 11th and would love to have you join us

The last few weeks, we've been talking quite a bit about enrollment for GUIDE Culture's Winter Cohort. We've been chatting with a lot of people in DM's and answering a lot of questions to give people clarity on whether or not GUIDE Culture is a good fit for them right now.Having these conversations is so fun because we get to hear about where you're at in your business journey and where you want to go and then help you identify what you might be missing to really get there.While having these convos in DM's is wonderful, we always wish that more people could hear our responses, so Kat and I decided to sit down and just talk through some common scenarios we're hearing.If you've been interested in GUIDE Culture, but have some lingering questions before enrolling, that's exactly what this episode is for!IMPORTANT DATES:January 25th - Live Viewing Party of Session 1 with Macy and KatAll Winter Cohort students are invited to a Live Viewing Party to watch Session 1 of their training (which means early access, which we never do!) so questions can be asked and answered in real time.February 4th - FINAL Cohort Enrollment DeadlineFebruary 11th - Cohort Start DateCLICK HERE for all enrollment details!

Sara Stapleton is a Kansas Ranch Wife, mother to 3,  Coordinator for Leadership Development with Guide Culture, and passionate lover of God's Word. In this episode, Sara discusses her favorite resources and methods to learning to love reading and studying God's Word. Her down-to-earth way of explaining the how to learning to study God's Word is a breath of fresh air and her resources are a spectacular list for the every day girl wanted to build her life on the Truth of God's Word. Resource Links: ESV Study Bible - https://www.crossway.org/bibles/esv-study-bible-none-case/Warren Wiersbe Commentary - Rose Book of Bible Charts, Maps and Time linesblueletterbible.orggotquestions.orgSara can be found on Instagram at: https://www.instagram.com/sara_stapleton/

Recently, we received a DM on Instagram asking us, "what made you guys decide to price GUIDE Culture at a premium price?"This question sort of made us tilt our head, because we honestly believe that GUIDE Culture is fairly priced.Which is why in this episode, Macy and Kat talk about the journey of landing on GUIDE Culture's price and ultimately the importance of your money mindset as a business owner.The thing is, if you perceive your product as "premium" and walk around believing that it's hard to get or achieve, then that's exactly what you'll project onto prospects.The way you feel about money will undoubtedly come off to others, so it's vital that you develop a mindset of knowing that you can help people and that your price is worth it.MENTIONS:January Workshop Call - Why People Buy: Is It You or The Prices? January 18, 2022 at 12pm ET / 11am CT / 10am MT / 9am PTGUIDE Culture's Winter Cohort is OPEN for enrollment!When you enroll before January 25, 2022, you'll receive EARLY ACCESS to Session 1 of your training WITH a Live Viewing Party with Macy + Kat so you can ask questions in real time!CLICK HERE for the enrollment details.

Hey GUIDE Culture fam! Kat here.Just the other day, I was getting my hair done and I found out just how busy hair salons are this time of year.Now in December, I feel like a lot of people describe this season as "busy." And most people truly are. You've got the dress up days at your child's school, the class parties, the dance recitals, the Christmas plays and not to mention all of the end of year things in your business.With the busy season, a lot of people choose to push "extra" things off until January.In the hair salon, I was having a conversation with my stylist and she was telling me how they recently completed a training for a new skill and how they were originally going to put it off, but decided to go ahead and take a day to complete it. As it turns out, completing this training made the entire salon feel more energized and excited about their busy season. And that's exactly what you can experience when you decide to take strong and courageous action toward something even if it feels like you don't have time. There's 5 days left to receive a ❗️BONUS❗️strategy session with either Macy or myself when you grab your GUIDE Culture seat before Christmas. The strategy session will take place in January so you can get focused and clear on your direction before your cohort begins in February. CLICK HERE for all the details. 

Macy here! Recently, I've been in a lot of conversation with people that are interested in GUIDE Culture, but they keep saying things like, "I want to make sure it's the right time."I totally get it, because I also like to make sure the timing is right for certain things in my life. What's interesting about knowing sales skills, is that you want to be prepared BEFORE you need them. In this episode, I share an experience I had before I really knew sales skills and how I completely crashed and burned. I wasn't prepared and it showed. Looking back I can now see how that was honestly one of the best things that could've happened to me. It was low risk and I was able to go truly learn so that it never happened again. Tune in to hear how you can get yourself into a low risk environment so that you are fully prepared when the time comes.REMINDERS:Signature Online 8-Week Sales + Leadership TrainingEnrollment is NOW OPEN for the Winter Cohort 2022. CLICK HERE for all of the details.❗️When you get your seat before Christmas, you'll receive a 20 minute strategy call with Macy or Kat that will happen in January so you feel clear on your direction before your training kicks off on February 4th❗️Important Dates:Enrollment Deadline: February 4, 2022Cohort Start Date: February 11, 2022

Something we believe to our core here at GUIDE Culture is that you have ONE life - meaning nothing is separate. You don't have a work life and then a home life. Instead, they're combined.Because of that, we prefer to take a whole person approach in all things that we do. While our main focus is typically sales, communication and leadership, we know that to do good you have to feel good. And feeling good requires taking a look at what is TRULY going on in your life and translating that to how it's affecting your body.To help you do this well, in this episode Kat interviews friend, entrepreneur and Nutritionist, Robyn Johnson. Robyn helps you understand how stress can not only affect your health on a day to day basis, but also helps you see how your business can be impacted as well.She is truly brilliant and provides so much insight on this topic. You'll leave with tangible tips that you can implement today so that your body is functioning at it's peak so you can reach the goals and see the results that you want to see. MENTIONS:Follow Robyn on Instagram for daily tips and resources to live your best, healthy life!Download Robyn's FREE Mineral Mocktail GuideLearn more about Robyn's Mineral Mocktail Mini Course [Black Friday ONLY]Learn more about Robyn's Clear Skin Lab View Robyn's favorite products HERE!

In this episode, Kat takes you back to the basics and covers what sales REALLY is.In today's world with all the different sales and business strategies, what sales really is can be a little murky. So often, people tend to believe that sales is a result of something you do. Here at GUIDE Culture, we believe that sales is a process, not a result. Sure, money can be the result, but sales is so much more than that.Kat breaks down one of our favorite SALES acronyms for you to help shift perspective on what sales really is.MENTIONS:Signature Online 8-Week Sales + Leadership TrainingEnrollment is NOW OPEN for the Winter Cohort 2022. CLICK HERE for all of the details.Important Dates:Enrollment Deadline: February 4, 2022Cohort Start Date: February 11, 2022

In the previous 3 Loy Lesson episodes, he introduces you to the concept of being a Limitless Leader. Here at GUIDE Culture, we believe that in order to be truly limitless in your life, 3 main areas must be mastered.If you haven't listened to Part 1, Part 2 or Part 3 of this series we encourage you to do that first!In this episode, Loy continues the lesson of doubling down as a Limitless Leader and specifically leans into the skill portion of an overarching spiral that we call the Limitless Leader Formula. There's 3 main pieces that make up the formula - inspiration, motivation and skills.Loy talks more about the inspiration and motivation piece in Part 2 and Part 3 of this series.In this episode, Loy dives into the skill portion of this formula. In life and business we all need certain skills. Loy shares what he believes everyone needs to focus on to really master their craft and HOW to actually acquire those skills.MENTIONS:GC Graduate In Person Training Opportunity January 5-7, 2022 at GC HQ in Alpharetta, GA. All details and the link to save your spot are in the GC Family Facebook Group.REMINDERS:On Mondays, you can tune into Loy's Clubhouse room, School of Sales. at 10am ET / 9am CT / 8am MT / 7am PT for a debrief of the previous weeks podcasts episodes, possibly some coaching and Q+A.On Wednesdays and Fridays, you can find NEW Loy Lessons on the podcast.Enrollment is NOW OPEN for GUIDE Culture's 2022 - CLICK HERE for all of the details.Important Dates:Enrollment Deadline: February 4, 2022Cohort Start Date: February 11, 2022

In the previous 2 Loy Lesson episodes, he introduces you to the concept of being a Limitless Leader. Here at GUIDE Culture, we believe that in order to be truly limitless in your life, 3 main areas must be mastered.If you haven't listened to Part 1 or Part 2 of this series we encourage you to do that first!In this episode, Loy continues the lesson of doubling down as a Limitless Leader and specifically leans into the Character and Spirit side of things with an emphasis on 1 of the 3 pieces of an overarching spiral.There's inspiration, motivation and skills.In the Part 2 of this series, Loy dives into inspiration.In this episode, he leans into motivation. In life and business, we can typically count on our inspiration and our skills to get us motivated initially.But how do you STAY motivated along the way?There are certain things we can do to keep the our motivation high and that is exactly what Loy dives into in this episode.REMINDERS:On Mondays, you can tune into Loy's Clubhouse room, School of Sales. at 10am ET / 9am CT / 8am MT / 7am PT for a debrief of the previous weeks podcasts episodes, possibly some coaching and Q+A.On Wednesdays and Fridays, you can find NEW Loy Lessons on the podcast.Enrollment is NOW OPEN for GUIDE Culture's 2022 - CLICK HERE for all of the details.Important Dates:Enrollment Deadline: February 4, 2022Cohort Start Date: February 11, 2022

If you're a business owner or entrepreneur, selling a product or service, you've probably thought a time or two about how you're going to scale what you have.Maybe you have an online course or passive product, but you still desire a level of hands on experience for each of your students or customers.Maybe your product has the potential to reach wayyyy more people, but your time feels capped.Whatever the case, there is absolutely a way for you to scale what you have without YOU having to be the one to do it alllll.In this episode specifically, we sit down with Sara Stapleton, GUIDE Culture's Head of Coaches, to talk about how we've reconciled similar issues with our coach program.When GUIDE Culture first started, Loy Day (Creator and Co-Founder) said that the only way this would work is if the students could get coached throughout their training. Everything started with Macy and Loy doing all of the coaching.After a few rounds of the training, a few graduates stepped into roles of ambassadors (now called coaches) and it became very clear that there had to be a system and structure to what was happening so it could truly be scalable. INSERT SARA! Sara started as a GUIDE Culture student and stepped into a coaching role soon after. Eventually we knew she was the perfect girl for the job to lead the entire coach program seamlessly.In this episode, you'll hear from Macy and Kat about the scaling struggle as business owners and what it really takes to create something much bigger than yourself. You'll also hear from Sara about the GUIDE Culture coach program specifically and how she has truly built it from the ground up and continues to lead each coach daily.MENTIONS:Your Scaling Gap Podcast EpisodeIn this episode, Macy and Kat address a common scaling gap struggle and provide tangible takeaways for you to face this problem head on. You'll walk away with a mindset shift and a renewed confidence that you can scale successfully!Follow Sara on Instagram!Sara talks all things GUIDE Culture coaching, faith and ranch life!Signature Online 8-Week Sales + Leadership TrainingEnrollment is NOW OPEN for the Winter Cohort 2022. CLICK HERE for all of the details.Important Dates:Enrollment Deadline: February 4, 2022Cohort Start Date: February 11, 2022

In the previous Loy Lesson, he introduces you to the concept of being a Limitless Leader. Here at GUIDE Culture, we believe that in order to be truly limitless in your life, 3 main areas must be mastered.If you haven't listened to Part 1 of this series, CLICK HERE!In this episode, Loy continues the lesson of doubling down as a Limitless Leader and specifically leans into the Character and Spirit side of things.In life, you can be inspired by all sorts of things. The key is that you're being inspired by the RIGHT things that align with your life so you can develop your own personal character and spirit and operate within that.MENTIONS:We're now enrolling for the next cohort of GUIDE Culture! CLICK HERE for all of the details for January 2022.

We recently held our GUIDE Culture Coaches Mastery Conference where we welcomed 15 of our coaches to GC HQ to be led by Head of Coaches, Sara Stapleton, for a whole weekend.Throughout the weekend, Loy observed how each and every person in the room was clearly working within 3 main areas to become a Limitless Leader. In this episode, Loy introduces the idea of doubling down as a Limitless Leader in your own life and will dive into each of the areas in the next few Loy Lesson episodes.MENTIONS:We're now enrolling for the next cohort of GUIDE Culture! CLICK HERE for all of the details for January 2022.

Have you ever been talking to someone and you ask a question and they immediately answer and you're left thinking, "well that's great, but that's not why I'm asking."I'm sure you've experienced that before and it can honestly feel a little annoying because you instantly feel like the person doesn't care about YOU!Here at GUIDE Culture, we teach a little technique that helps you answer almost any question you get so that you can avoid the scenario above.It's natural to want to immediately answer someone's question, but when you ask for clarity on why they're asking, you can craft an answer that is specific to them.This simple switch instantly makes the other person feel like you care about THEM, which ultimately makes them like you more.In this episode, Macy shares the technique and gives a few examples so you can see how this can make a massive difference in your conversations. 

We just wrapped up our last launch of the year and enrolled almost 60 new students into the GUIDE Culture Fall 2021 Cohort.This launch was much different than what we've experienced in the past for a few reasons and in this episode, Macy and Kat walk you through the entire thing. They share what we did differently and from that they share what went well and what didn't. They also give insight to the big lessons learned so we know what to start, stop and keep for the future.One of the main takeaways from this episode (and from the launch in general) is that, like many things in life, it's a time game. Often times people require a little bit of time to get to know you before they feel comfortable buying from you.This concept goes back to a major principle that we teach in GUIDE Culture, called GRIT. Now, I'm sure you've heard about grit before, but for us it's an acronym that means:G - Growth MindsetR - ReasonI - IntensityT - TimeMacy and Kat walk you through the acronym in this episode to give insight on how this concept applied to this specific launch and holds true for many things in life and business.MENTIONS:New WebsiteThis is where you can find any and all resources you might need related to GUIDE Culture. Click HERE to check it out!Needle MoversA 4 part, self paced course where you learn how to focus on the right things, instead of all the things. You'll learn how to plan your work and work your plan strategically and effectively so that you can win in life and business.Click HERE to see if Needle Movers is a good fit for you!Coach Loy's Podcast Series + School of Sales Clubhouse RoomLoy Lessons will drop on the podcast every Wednesday and Friday morning, followed by a recap, Q + A and coaching on Clubhouse every Monday at 10am ET.Clubhouse room links are posted every Monday on Instagram stories @theguidecultureDaily Deposit PracticeDaily Deposit is the tool with a 5 part proven process that helps you:​Outsmart your brain so that you can stop procrastination in its tracksCut the slack and take actionAvoid self sabotage and get things done consistentlyFocus on priorities that will move your life and business forwardStay on track and WIN your day with a no fluff accountability systemClick HERE to try it free for 5 days OR click HERE to grab your 90 day journal.

Introducing: Loy Lessons - a new, ongoing series here on the GUIDE Culture Podcast!If you're an avid listener, you most likely know Loy - he's the creator of GUIDE Culture and is a massive part inside the training.If you're new around here, first welcome

Have you ever wondered how people seem to create viral content on the fly? Maybe you follow someone on Instagram or TikTok and it feels like they constantly bust out content that blows up and gets a ton of engagement.GUIDE Culture graduate, Koby Lomax, has almost mastered what it takes to go viral on TikTok and in this episode, he reveals what it takes to really make it happen.The crazy part? It's not as hard as you think!Koby is the founder of Ardent Candle and started his business at 16 years old. He started in his parents garage by himself and is now running a multiple 6-figure business with a warehouse and 6 full time employees.In this episode, not only does he talk about his social media platform of choice, he also walks us through the journey of building his business, how to manage bursts of momentum and excitement, how to push through hard seasons and what to do when you DO achieve your goals.MENTIONS:First episode with Koby on the GUIDE Culture PodcastFollow along with Koby and Ardent Candle on Instagram!

Ashley Empowers of High Earning Housewife, empowers women to become the CEO of their home AND their business. She does this through teaching money management, delegation and systems for success.Ashley is a GUIDE Culture graduate that participated in the online course first and then attended an In Person Training. The most interesting part is that Ashley invested in GUIDE Culture DURING her journey to becoming debt free.Her and her husband committed to a debt free journey in a way that you don't hear about often. Instead of saving every penny and not investing in anything, they actually decided to invest MORE, which in turn helped them EARN more.Before GUIDE Culture she had an average of 40 people signing up for her cohorts. After GUIDE Culture, she fills up each of her cohorts with an average of 150 people.They are now debt free and Ashley is on a mission to help people believe that they can do the same - that they can EARN more and experience massive growth in their life and business.In this episode, you hear a little about Ashley's story, what she does and how GUIDE Culture impacted her mission.MENTIONS:Follow along with Ashley on Instagram!Enrollment for GUIDE Culture's Fall Cohort is open - click HERE for more details!For the first time, there's 2 ways you can join:1️⃣ Signature Online Program 

If you're a solo business owner, chances are you know that feeling of the sales being all on YOU.Not only do you have to worry about filling seats to your program, but you have to make payroll if you have employees, you have to pay your contractors, you have to get yourself out of debt and you have to do allllll of that before you can even think about paying yourself.The solution to YOU not carrying all of the weight might sound simple - just bring on a partner so they can carry it with you. And it makes sense why you might think that - because 2 brains are stronger than 1... right?Well, not always. It has to be the RIGHT brain! And what we mean by that is the person must know how to sell. Bringing on a partner to handle the backend of the business or manage finances is helpful, but won't lift the weight of the sales - essentially, the health of the business will still be on YOU.In this podcast episode, Macy and Kat sit down with 2 GUIDE Culture graduates and business partners, Dylan Murphy and Meredith Renshaw of Free Method Nutrition, to talk about this very thing. Dylan and Meredith both took GUIDE Culture together to improve the way that they sell their program. They speak to what it's like to grow a business together and share how both of them being able to sell has impacted the business as a whole.MENTIONS:Follow along with Dylan and Meredith on Instagram!Enrollment for GUIDE Culture's Fall Cohort opens TODAY (8/30/21) - click HERE for more details!For the first time, there's 2 ways you can join:1️⃣ Signature Online Program 

We work with a lot of business owners and a lot of time we'll hear them say that they think they need to hire a business coach or possibly a service provider, but they aren't sure which to do first. And as business owners ourselves, we get it - you of course want to invest in the right thing at the right time.The key to this is really knowing the difference between all of your possibilities - a business coach, a service provider or a course/training.We've been in situations before where we truly didn't know what we needed at the time and made the wrong investment - it's not a fun place to be in and can be totally frustrating when all you want is for your business to grow.Because of that, Kat takes the time in this episode to really differentiate between the 3 - business coach, service provider and a training - so you can feel confident in where you invest next.MENTIONS:FREE Masterclass on August 30, 2021 at 2pm ET (1pm CT / 12pm MT / 11am PT)How to Have Confident $10k Conversations on Autopilot WITHOUT Trendy Tactics, a Massive Following or Looking DesperateSAVE YOUR SEAT HERE!GUIDE Culture's Fall Cohort opens on August 30thFor the first time, there will be 2 ways you can join: the 8-week Signature Online Training OR the Gold Experience (includes the 8-week online training PLUS 3-day In Person Training)CLICK HERE for more details!

In this BONUS episode, Loy shares a short piece of his full story and gives insight as to where he started, how he began developing the GUIDE Culture material and how it got to where it is today. This audio is pulled from a Facebook Live in the Winner's Circle Facebook Group- join the group  for more pop up trainings, coaching and connection with other business owners and entrepreneurs!Loy hosts a Clubhouse room every Monday, Wednesday and Friday at 10am ET, called School of Sales! Follow Loy on Instagram to get the direct link to the room each day.

In this BONUS episode, Kat shares her full story about where she started after college, how she pivoted into entrepreneurship and went from confusion to clarity in a short amount of time. She gives insight as to how she started her journey with GUIDE Culture and how that eventually led to joining the team as co-CEO alongside Macy McNeely.This audio is pulled from a Facebook Live in the Winner's Circle Facebook Group- join the group HERE for more pop up trainings, coaching and connection with other business owners and entrepreneurs!For more behind the scenes, follow Kat on Instagram HERE!

In this BONUS episode, Macy shares her full story to let you in on where she started, how she landed in entrepreneurship and how she got here today - building GUIDE Culture from the ground up alongside her dad, Loy, and co-CEO Kathryn.This audio is pulled from a Facebook Live in the Winner's Circle Facebook Group - join the group HERE for more pop up trainings, coaching and connection with other business owners and entrepreneurs!For more behind the scenes, follow Macy on Instagram HERE!

As an online business owner, there's so much coming at you at once that it can get a little foggy when it comes to where you should be spending your time.And it makes sense because when you hear 'online business' the first things you think of are the things that are, well... ONLINE.Instagram, Facebook, LinkedIn, TikTok, YouTube, podcast, website, alllll of those things.And THESE are typically the things that you hear all the experts and gurus talking about and telling you to focus on - you know, so you can get more exposure, go viral and be omnipresent.So then, you start to think about all of the things needed for those individual online platforms.Branding colors, logo, pretty pictures, perfect Canva graphics, aesthetically pleasing grids.Because of all this, you might be tempted to start spending all of your time THERE. And you kind of enjoy it because, even though it's a lot of stuff, it's fun and might even be easy for you.In today's podcast episode, Macy asks a question to help you determine if these are the things that matter the MOST when it comes to your business.(and as you can probably guess... they aren't!)You see, there's a huge difference in being a business professional (who does what MUST be done) and an amateur that "plays" business (by just doing what they love).And that difference is what Macy walks you through in this episode so you can adopt a new frame of mind and stop trying to "reel" your way into a real business.COMING UP:3x Your Leads: VIRTUAL is HERE! Here's how it will work:This Thursday, August 5, 2021, you can register for the live studio recording of 3x Your Leads!Once you register, you will receive a 24 Hour Access Pass via email at 6am ET on August 12, 2021 AND be invited to our live viewing party happening at 10am ET on August 12, 2021.The link to register will be emailed to you if you're on our list, posted here on the podcast, in the Winner's Circle Facebook Group and on Instagram!Enrollment for GUIDE Culture's Fall Cohort opens on August 30, 2021 This will the LAST cohort of 2021 so to make sure it's a good fit, go ahead and send any questions you have to us on Instagram!

During the month of June, we're hosting a series here on the GUIDE Culture podcast all about the Daily Deposit practice. If you don't know, Daily Deposit is our secret weapon to blast through resistance and move the needle in your life and business every single day.In each episode, you'll learn about 1 portion of the 5 part process to outsmart your brain and stop procrastination in its tracks. The audio is pulled from an event we hosted last year in the Winner's Circle Facebook Group that over 1000 people went wild for and wanted to be a part of.Today's episode continues with Part 2: How Personal Development Helps You Become a Natural Content CreatorIf you haven't already listened to the 2 previous episodes, make sure you do that first so you can follow along seamlessly!To get the most out of this series, make sure you download the free 5 day Daily Deposit worksheet so you can learn more about the practice and implement it really well.If you have questions throughout the series, you can post them in the Winner's Circle Facebook Group or message us on Instagram.

During the month of June, we're hosting a series here on the GUIDE Culture podcast all about the Daily Deposit practice. If you don't know, Daily Deposit is our secret weapon to blast through resistance and move the needle in your life and business every single day.Over the next 5 weeks you'll learn the 5 part proven process to outsmart your brain and stop procrastination in its tracks. The audio is pulled from an event we hosted last year in the Winner's Circle Facebook Group that over 1000 people went wild for and wanted to be a part of.We're kicking off the series in this episode with Part 1: The Power of Thankfulness.To get the most out of this series, make sure you download the free 5 day Daily Deposit worksheet so you can learn more about the practice and implement it really well.If you have questions throughout the series, you can post them in the Winner's Circle Facebook Group or message us on Instagram.

GUIDE Culture's Spring Cohort is OPEN for enrollment

How can you build a morning routine that will help you cultivate a healthy mindset? What's the difference between marketing and sales? Why is it important to fail fast? And how can you under promise but over deliver in both life and business?   Macy & Katherine, co-founders of GUIDE Culture, have your answers! GUIDE Culture is a sales and communication training course that teaches women and men the perfect sales techniques centered around influence, persuasion, and confidence. These women of faith talk about the importance of cultivating a healthy mindset and understanding that you are already the person you want to be -- you just have to put that into action! This episode is perfect for anyone wanting to develop a strong morning routine, get comfortable with the business process, determine which thoughts are helpful and hurtful, and learn how to sell like a boss.   Resources: Follow The Guide Culture on Instagram: https://www.instagram.com/theguideculture/ Follow Macy on Instagram: https://www.instagram.com/macymcneely/ Follow Kathryn on Instagram: https://www.instagram.com/kathrynmshubert/ Check out The Guide Culture at https://guideculture.co/?r_done=1 Listen to the Guide Culture Podcast: https://podcasts.apple.com/us/podcast/guide-culture-podcast/id1438582282 Notes & Quotes: 8.00 “It's when you start to serve people. That's when the money comes in the most.”    9.05 “The digging is where the gold is.”    10.12 “She's doing this for the faithfulness, not the fruit.” Allee    12.12 “Prepare for the readiness. Don't wait for the opportunities.” Kat    “Lies we tell ourselves: no one cares what you have to say.”   36.32 “Having the mentality that everything is “easy” because the brain doesn't want to work hard!”    36.47 → great sound bite!!   38.18 “Life is about setting expectations and managing them.” Allee

On today's episode, you guested it... I will be chatting with Macy about sales. She is the co-ceo of The Guide Culture which offers advice for entrepreneurs to improve their sales skills. She shares amazing tips that I never even know about! Macy's Instagram: https://www.instagram.com/macymcneely/ Guide Culture Instagram: https://www.instagram.com/theguideculture/ Website: https://guideculture.co

Macy Mckneely from The Guide Culture chats with Nat & Yas her guide method, the importance of building self-confidence, having effective communication, the right mindset & attitude, and ultimately building skill sets and techniques for growth personally & professionally. Subscribe & Review on: Apple Podcast    Spotify    Google Podcast   YouTubeTake our quick survey HEREFollow our course creation journey & connect with us!The Course Creation Podcast:hello@coursecreation.comFollow us on InstagramJoin Our Facebook Community GroupFollow our Co-Founders:Natali's InstagramYasmin's InstagramFollow Macy:InstagramThe Guide Culture InstagramMore sales, better clients and faster results freebieNYB MediaWebsiteInstagramYouTubeJoin the Academy HERE

Why is “Sales” such an icky word, and is there anything we can do about it? Join us as Macy McNeely, co-founder of The Guide Culture, unpacks the concept of sales training and how refining the skill to sell impacts us in our everyday life. So if you are on an upward trajectory of growth in life and looking to improve your mindset, or if you're stuck in a business rut and feeling like your sales are getting you nowhere, this conversation is for you! SHOWNOTES: https://theentrepreneuradventure.com/is-sales-a-dirty-word “Psychology of Winning,” by Dennis Whately Follow us on social media! Instagram: The Entrepreneur Adventure: @theentrepreneuradventure Josh Melton @sidegigprophet Chad Brown @serialcfo Macy McNeely @macymcneely Guide Culture @guideculture Facebook: https://www.facebook.com/theentrepreneuradventure/ https://www.facebook.com/theguideculture (As Amazon Affiliates we earn from qualifying purchases)