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Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform Get the Autoklose FREE Sales Ebook - CLICK HERE
Did you know that you don't have to be pushy with your sales efforts to get tangible results? In this episode of INSIDE Inside Sales, Darryl welcomes Shawn Finder, Co-Founder of Autoklose and SAAS Entrepreneur rockstar, to talk about the power of intangible touches in sales. They will discuss the best places to implement this tactic, explain how it works, and give you some actionable tips for engaging your prospects with no more than one call or email. https://info.vanillasoft.com/subscribe-to-the-inside-inside-sales-podcast (Subscribe now and learn how to stay top of mind with your prospects, without the risk of coming on too strong.)
Meet Shawn Finder, CEO & Founder of Autoklose that has been acquired by VanillaSoft. Autoklose is an All-In-One Sales Engagement Automation & B2B Data Platform. In this episode, Shawn sits down with Jax and shares his insight and strategy when it comes to building a SaaS start-up. It all starts with an idea, but where do you go from there and how do you get the word out? Come join us as Shawn shares his Go-to-Market (GTM) strategy and that's to get your potential "buyers" invested early on, regardless of the price. LinkedIn Bio: Growing up as one of North America's top tennis players, traveling around the world competing to be the next Andre Agassi, and being told at age 23 that I had to decide to try and become tennis professional or get an MBA and go down the education route. I have always been an entrepreneur at heart. At age 24, I entered the entrepreneurial world and never looked back. I started out importing packaging from the Orient and selling it to top retailers in North America. However, knowing I always loved selling and list building, I founded ExchangeLeads in 2013 which helps companies build custom lists for outreaching new prospects. In early 2018, I parlayed ExchangeLeads into my second start-up called Autoklose that is a new revolutionary sales automation platform that is used by 3000+ sales professionals around the world to help save them save hours a day and automate the tedious tasks salespeople do on a regular day. I have used my sales strategies over the years to: • Bring ExchangeLeads from 0 to Breakeven in 5.5 months. • Launch Autoklose with 3018 prospects ready to purchase before the product was developed. • Fill sales rep's calendars with an average of 38 meetings a week • Increase his clients by over 300% month over month. SPECIALTIES: Lead Generation, Sales strategy implementation, Sales coaching, Keynote Speaking, Bringing ideas to life. 02:15 SDR-TV 04:40 Ligh Bulb 05:20 One Umbrella 07:15 “You should be in sales!” 09:10 New York New York 10:45 Bad Data 14:20 Build a Community First 14:30 Progress Check 15:00 Build Together, Stay Together 17:00 Make it Risk-Free 18:30 The Power of Reinvesting 18:50 Whale Clients 19:15 Rogers in Canada 21:30 Advice from CEO of Drift 22:00 The “Charge Anything” Approach 23:00 The Power of Feedback 23:50 Have them Invested 25:15 Product Led Growth (PLG) 26:00 Team Word of Mouth 27:00 UI/UX (Drag & Drop) 30:20 Merger 31:45 Retention 32:00 “No one gets fired” 33:15 Acquisition takes time 36:30 Characteristics of Sales 38:40 Detec Coacabality 40:20 MVP 41:30 Fifty on Fifty Connect with Shawn here Try Autoklose today for free here
Episode 24: How to Utilize Cold Email to Fill Your Sales Funnel with Shawn Finder In today's episode, we delve deeper into the elusive holy grail of sales – the cold email that pays off. The general advice is: keep your email short, sweet, and to the point, and don't try too hard to sell yourself. But how exactly do you get your wordsmith skills to that point, and how to create a call to action that effortlessly galvanizes the reader? Our guest is Shawn Finder, who is a tennis aficionado, author, co-host of the 0 to 5 Million podcast, and Founder of Autoklose. A clear jack of all trades, Finder chats to me today about the challenges and goals of prospecting emails, and shares his top nuggets of gold for getting your foot in the door. It's a pain point for so many salespeople, but he smoothly outlines ways to be efficient and manage it all, amid an inundation of technology and the responsibilities of multichannel networking. We talk about creating a routine for personalization, with learnable examples of using current events to create positive feelings and that elusive initial connection. We also get a concrete list of principal do's and don'ts – specific word count, the 3 second rule, and more – plus actionable advice for upping your click rate and making it easy for the person to answer a call to action. Intent data, the divided opinions on the use of gifs, it's all in here. Just click play and let's dive in. Key Points From This Episode: Some background on our jack-of-all-trades guest, Shawn Finder. Discussing the catalysts for the pendulum shift in emailing and data. How Finder went straight from professional tennis player to a director of sales position. What has changed for better and worse in the industry. How inundation of digital tools can also hinder the efficiency of sales. Where cold emailing stands right now, and why it's the number 1 channel. Finder's advice: don't send an email unless you have 2-3 nuggets about the recipient. Great examples of openers that take advantage of current events. How Finder approaches the balance of ICPs and personalization. The principal do's and don'ts: ideal word count, the 3 second rule, and more! Discussing the most effective style for your call-to-action. Finder shares a genius hack – this one will blow your mind! Are you using your tools to their full advantage? The pros and cons of videos and gifs, and how to use them – if at all. Finder outlines the exa
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest Shawn Finder was always an entrepreneur at heart. At age 24, he stepped into the entrepreneurial world and never looked back. He started out importing packaging from the Orient and selling it to top retailers in North America. However, as selling was his passion, Shawn founded a list-building company ExchangeLeads in 2013, in order to help salespeople build quality lists for reaching out to new prospects. In early 2018, Shawn parlayed ExchangeLeads into his second startup called Autoklose, which is a new, revolutionary sales automation platform used by thousands of sales professionals around the world to help them save both their time and money. He scaled Autoklose to 50+ people and sold it to Vanillasoft a Soft in 2020. ➡️ Talking Points 00:00 - Shawn's Story. 4:47 - Pivoting from working in a company, to entrepreneurship. 7:22 - How to bootstrap a startup. 11:27 - How to pivot successfully. 18:12 - How to scale a startup. 24:17 - How to sell in 2021. 29:29 - Can tech replace a sales team? 40:11 - Lessons learned from exiting a company. ➡️ Show Links https://twitter.com/findershawn https://www.linkedin.com/in/shawnfinder ➡️ Podcast Sponsors 1. Laika — Compliance Tools & Software https://heylaika.com/success (20% Off) 2. Feedback Loop — Fast, Efficient Targeted Customer Feedback https://go.feedbackloop.com/success ( 3 Full Tests) 3. Hubspot Podcast Network https://hubspot.com/podcastnetwork
In this SMM webinar-turned-podcast, Shawn Finder, founder of sales automation software company Autoklose, reviews the top technology tools for growing business long term, from the top-of-the-funnel stage to closing deals.
Shawn Finder is a former semi-professional tennis player gone entrepreneur. He started his first company in 2014 called ExchangeLeads and parlayed that into his most recent exit in 2020.
Investing in Shawn Finder the Founder of Autoklose In this episode, we have Shawn Finder a founder who recently exited from his company as well as how it turned him into a serial entrepreneur, an angel investor and a podcaster! We get to talking about his journey taking his second company from bootstrapped to being acquired! Shawn shares some tips on what's it likes to having your company bought and what's coming up next for them. Make sure you check out their links down below and share with a friend if you enjoyed the episode. Always Remember to Invest In Yourself Phil Better ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ His podcast: https://anchor.fm/0-to-5-million-podcastCompany Website: www.autoklose.comHis LinkedIn: https://www.linkedin.com/in/shawnfinder/His Personal Website: https://shawnfinder.com/Podcast LinkedIn: https://www.linkedin.com/company/the-0-to-5-million-podcast ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Shawn started his first business out of school which was distributing cosmetic packaging from the Orient. In 2014 he launched ExchangeLeads that provided high-quality B2B contacts to companies in North America. Then in 2017, Shawn parlayed ExchangeLeads into Autoklose which was acquired in October 2020. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Invest In Yourself: the Digital Entrepreneur Podcast is an award-winning Podcast for Best Snobby Business Podcast 2020 and aims to be the reference for Business Owners, Entrepreneurs, Solopreneurs, Freelancers, and CEO's that want to elevate their knowledge listening to fellow Entrepreneurs and specialist in their Industry share their story as well as lessons they learned along the way and how you can use it in your life or business. Your host Phil Better, the Podcast Mogul, has guests from different parts of the internet who have all 1 thing in common; they used the Digital space to create their business. Join as he learns about their struggles and some of the best advice they receive along their journey. Hear how he is taking his love of podcasting and helping businesses leverage the medium to connect with their ideal customers. Join him in his journey to learn from some of the individuals who created the life he always wanted to have from his youth, on this amazing Podcast! The Website: www.investinyourselfpod.comThe Facebook Page: https://www.facebook.com/InvestinyourselfpodThe Facebook Group: https://www.facebook.com/groups/392876241780702The Instagram: https://www.instagram.com/investinyourselfpod/The Twitter: https://twitter.com/InvestinPod ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ This podcast contains affiliate links. If you use these links to buy something we may earn a commission. Thanks. For the best VPN protection go with NordVPN: https://go.nordvpn.net/SH32M This Season of Invest In Yourself: the Digital Entrepreneur Podcast is Sponsored by the following companies: Sarlat Rugby: https://sarlatrugby.com/ Uniqorn Incubator: https://uniqornincubator.com/ Startup SuperCup: https://startupsupercup.com/
Investing in Shawn Finder the Founder of Autoklose In this episode, we have Shawn Finder a founder who recently exited from his company as well as how it turned him into a serial entrepreneur, an angel investor and a podcaster! We get to talking about his journey taking his second company from bootstrapped to being acquired! Shawn shares some tips on what's it likes to having your company bought and what's coming up next for them. Make sure you check out their links down below and share with a friend if you enjoyed the episode. Always Remember to Invest In Yourself Phil Better ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ His podcast: https://anchor.fm/0-to-5-million-podcastCompany Website: www.autoklose.comHis LinkedIn: https://www.linkedin.com/in/shawnfinder/His Personal Website: https://shawnfinder.com/Podcast LinkedIn: https://www.linkedin.com/company/the-0-to-5-million-podcast ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Shawn started his first business out of school which was distributing cosmetic packaging from the Orient. In 2014 he launched ExchangeLeads that provided high-quality B2B contacts to companies in North America. Then in 2017, Shawn parlayed ExchangeLeads into Autoklose which was acquired in October 2020. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Invest In Yourself: the Digital Entrepreneur Podcast is an award-winning Podcast for Best Snobby Business Podcast 2020 and aims to be the reference for Business Owners, Entrepreneurs, Solopreneurs, Freelancers, and CEO's that want to elevate their knowledge listening to fellow Entrepreneurs and specialist in their Industry share their story as well as lessons they learned along the way and how you can use it in your life or business. Your host Phil Better, the Podcast Mogul, has guests from different parts of the internet who have all 1 thing in common; they used the Digital space to create their business. Join as he learns about their struggles and some of the best advice they receive along their journey. Hear how he is taking his love of podcasting and helping businesses leverage the medium to connect with their ideal customers. Join him in his journey to learn from some of the individuals who created the life he always wanted to have from his youth, on this amazing Podcast! The Website: www.investinyourselfpod.comThe Facebook Page: https://www.facebook.com/InvestinyourselfpodThe Facebook Group: https://www.facebook.com/groups/392876241780702The Instagram: https://www.instagram.com/investinyourselfpod/The Twitter: https://twitter.com/InvestinPod ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ This podcast contains affiliate links. If you use these links to buy something we may earn a commission. Thanks. For the best VPN protection go with NordVPN: https://go.nordvpn.net/SH32M This Season of Invest In Yourself: the Digital Entrepreneur Podcast is Sponsored by the following companies: Sarlat Rugby: https://sarlatrugby.com/ Uniqorn Incubator: https://uniqornincubator.com/ Startup SuperCup: https://startupsupercup.com/
Shawn Finder built email marketing platform Autoklose to $1 million in revenue when a chance encounter at a conference led to an acquisition conversation with VanillaSoft. Finder thought his company was worth much more initially than VanillaSoft did – their valuations were quite far apart and both sides had to negotiate to ultimately meet in the middle.
Shawn Finder is the General Manager of Sales at Autoklose in Canada. Ollie Whitfield is in charge of product, marketing, and partnerships for Autoklose in the UK. Autoklose is a VanillaSoft brand.Shawn began his career as a semi-professional tennis player. Then, in 2014, he started a data business called Exchange Leads, and in 2017, he parlayed that business into Autoklose and used the database built by him in 2014. Then, about seven months ago, Autoklose was acquired by VanillaSoft. Shawn grew Autoklose from zero to seven figures in about 18 months. Since the VanillaSoft acquisition, Shawn has been managing the sales team at Autoklose as the product line of VanillaSoft.Ollie got involved with marketing immediately after finishing school. He continued with marketing for the next 8 years until he moved over into the world of SAAS. Now he is with VanillaSoft and Autoklose, where they do product marketing, partnerships, webinars, and podcasts. Ollie’s job involves a lot of thinking, figuring things out, and trying new things. Shawn scaled from 0 to 7 figures in 18 months by:Keeping things bootstrapped and very lean.Hiring the best people.Building a team culture.You cannot scale on your own. You need to make sure that you invest in the right people, and continue to grow those people, to become successful.The first person Shawn hired was the VP of Sales. He ran the sales team and did demos. It was tough to decide whether his first hire should be a salesperson or a CSM. Shawn recommends that your first hire should be a mixture of a salesperson and someone who knows how to do customer success. That person needs to ensure that your first clients are not just using your product but using it correctly.What Shawn did early on to drive demos and drive customer interest:Six months before they had a product ready, Shawn was already building an email list.He had a landing page ready, talking about what he was building.Shawn kept on building through communities, networks, and Facebook groups, where he continuously spoke about what he was building.He often made 30-second videos to show everyone how things were developing and what they looked like.The result was that on the day they launched, they had well over 500 pre-booked demos. Shawn’s goal was to make people feel like they were investing in his product rather than buying a solution.Shawn has never used paid ads. He built his email list organically through webinars and talks, and he created a book with 27 top influencers in sales. He also built relationships with all the influencers, and they promoted his book and shared his posts. He also became known through word-of-mouth and using LinkedIn.Creating a podcast has worked exceptionally well for Ollie in the SAAS and B2B space. As a result, he has learned: To use an Excel spreadsheet to track the guests.To run the podcast as lean as possible, and use free software whenever possible.To use the podcast to educate the audience with different markets, companies, and business models.How to do his business better and how to grow his brand.The podcast has helped Shawn and Ollie reposition their brand. Before launching, they did a 2-3-minute explanation of what people could expect, who they would be interviewing, and why people should care. They also made sure that the podcast would be discoverable on platforms like Apple and Spotify and highlighted the headlines that would follow. They started with five podcasts in the first week and then dropped to two shows per week, on Tuesdays and Thursdays. Now, they do an email blast once a week, where they pick the most relevant podcast for their audience, cut a short clip, and post it on their social media platforms with their company brand profiles behind it. Ollie usually expects a hit mark of around 50% when he sends all the information to the podcast guests, and they share it with their audience.The top 5 things that Shawn and Ollie would do to grow their revenue and scale fast with limited resources and a high-ticket solution in the range of $40,000 plus:Shawn:Find out what works, and then double down on that. (It could be content writing, a LinkedIn or Facebook strategy, or even cold emails.)Build lean. (In other words, wear many hats.)Be productive.Ollie:Build your brand as early as possible- either personal, company, or both. (That does not include SEO.)Learn everything possible from outreach using LinkedIn, email, phone, or whichever channel you think will work best. Become proficient first, and then become an expert as soon as you possibly can.When lean, Ollie executes on both inbound and outbound by having good calendar discipline.Shawn would recommend hiring a content writer. Content, like blogs and e-books, and SEO were helpful for his company to get more organic long-term traffic. Links and resources:Shawn Finder on LinkedInEmail Shawn – shawn@autoklose.comOllie Whitfield on LinkedIn
685 - The Importance of Automated Sales Engagement with Autoklose's Shawn Finder
Mixergy - Startup Stories with 1000+ entrepreneurs and businesses
Joining me is a bootstrapper who built yet another email marketing company. There are so many and yet the demand was there. He built it up and sold it in just two years. I want to find out how he did it. Shawn Finder is the co-founder of Autoklose, a sales automation platform. Shawn Finder is the co-founder of Autoklose, a sales automation platform. Sponsored byZopto – There are lots of LinkedIn Automation tools out there, and choosing one can be overwhelming. For cloud based lead generation, Zopto is the easiest way to prospect, message and reach out on LinkedIn. Attract hundreds of leads by targeting your ideal customers on LinkedIn using Zopto. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint
Have you ever wanted to become a full-time entrepreneur? In this podcast-within-a-podcast episode of INSIDE Inside Sales, Darryl shines the light on The Zero to Five Million Podcast, hosted by two sales & marketing experts, Shawn Finder, Sales GM at Autoklose, and Ollie Whitfield, Product Marketing Manager at Autoklose. This seasoned duo welcome successful business founders together and will help you decide where to invest, how to pick the best channels, scaling your business, and ultimately prompt you to revisit your career path. You know that learning is earning, so subscribe now to expand your knowledge and hear first-hand experiences from people who have made it.
Dave Lukas, The Misfit Entrepreneur_Breakthrough Entrepreneurship
This week’s Misfit Entrepreneur is Shawn Finder. Shawn is an interesting guy. He grew up as one of North America’s top tennis players and ranked 2nd best at one point. He was literally competing to be the next Andre Agassi. At age 23 that he was told that he had to decide whether to try and become a tennis professional or get an MBA. He chose a university education. You see Shawn is an entrepreneur at heart and he knew that was his calling. At age 24, he started his first venture importing packaging and selling to retailers, but his real passion was selling. So he started a list building company to help salespeople called Exchange leads, grew that to huge success and then started AutoKlose which he just sold to Vanillasoft. I brought him on to talk about his journey, what he’s learned, and how to get more leads and business. www.autoklose.com www.ShawnFinder.com Shawn was top ranked tennis player playing world-wide and go to the age that he needed to make a choice to make it a career or go to school. He got his MBA in finance. And this has served him well as an entrepreneur. He started out working for a company as head of sales, came up with the idea for his first business, Exchange Leads, his 2nd day on the job and 18 months later had built it into his first company. You’ve bootstrapped all of your businesses to success. What is your best advice on how to bootstrap a business? Shawn focuses on growing as lean as possible and focus on profitability. He outsources using Upwork and other mediums for resources. It is also important to be very strategic from the start. Tell us about some of the pitfalls or things you would do differently if bootstrapping again… You have to find a balance between being profitable and using the money in the bank to invest in your business. Don’t keep too much in the bank. You are going to try a lot of things to grow your business or make it successful, be careful not to neglect things that are working and make sure you are investing further in them alongside all the stuff you are trying. Start SEO before even launching the business if you can – organic growth is a huge opportunity. Beware the personal ups and downs that come with having a successful business, but it not translating into personal success and income right away. You will delay personal gratification a lot. Lessons learned going through the acquisition process? Always be prepared for an acquisition. Make sure your financials are up to date, accurate, and dialed in. People don’t acquire you just because of the money you are making or your MRR/ARR. You need to value every area of your business. Your team, your clients, your income, your IP, etc. Working capital is very important to understand in an acquisition. At the 12 Min mark, Shawn explains working capital and how it impacted his sale… Working capital is deferred revenue. Revenue paid up front for services to be rendered in the future. It will be taken off the purchase price from a buyer. This impacts to valuation as it comes off the purchase price and can be higher than you think. Talk working capital early on in an acquisition process so there is no surprise at the end. What did playing tennis teach you about success, business, and life? When Shawn was 18, he started teaching tennis. Training others and top executives opened doors for him and helped learn how to become more professional in communication and business. Networking through your passion(s) and connecting with others that have similar interested – and that can partner or help you is a huge opportunity Coaching others for money is selling and fighting to keep business, so it prepares you for success in a lot of ways. Talk to about selling in today’s world? What works? What doesn’t? It’s getting tougher and tougher and things are changing very fast. The most important thing to leverage is LinkedIn. Being genuine and connecting on the platform is important to help build trust. The biggest problem is all that we are asking salespeople to do from a CRM, tracking, detail standpoint that they don’t have time to sell. Put the sale first. What should people know about the CRM and lead management systems out there and how best to use them? Build a sales stack that has a lot of automation. Automate as much of the process as possible allowing for automate scheduling, etc. Get as much of the busy work out of the way for your people so they can focus on the sale. Best ways to boost sales? Get outside the box. Use Video. Don’t just send an email. Persistence is now more needed than ever. Your job in sales is to follow up. The lack of follow up is the biggest reason sales are not made or lost. Tips to increase conversion rates? Pre-qualify as much as possible. Determine the best buyers for your salespeople to speak to and show your products to. For others, put them into a nurturing sequence or schedule them out with a scheduler software into the future. Look for every way you can to cut wasted time out of the sales process. You have an E-book with over 25 entrepreneurs and sales leaders. If you had to pick the top piece of advice from the book what would it be? Building trust is the #1 thing for selling anything. Do you research ahead of time and know about your prospect. Discuss their pain and get 2nd, 3rd, and 4th levels deep to truly understand it. Don’t solution right away. Listen, get feedback, gain an understanding, and work with them to help them see why you are the right fit. It is their decision. Don’t “sell” them. Follow up, but follow up across multiple channel. Best Quote: People don’t acquire you just because of the money you are making or your MRR/ARR. You need to value every area of your business. Your team, your clients, your income, your IP, etc. Shawn's Misfit 3: Invest in real estate at a young age. It is a great investment over the long term. Bootstrap your company lean and profitable. Build a team that has an amazing culture. Don’t focus on hiring quickly. Hire people you would hire into your family. Show Sponsors: The Good from Caldera Labs www.CalederaLab.com/MISFIT (allcaps) ROI International: www.ROIINTL.com/Podcast
Shawn Finder built Autoklose up into an emailing powerhouse which has now combined with VanillaSoft. He's an expert in digital strategy, a great coach and leader, and has many core insights for personalizing outreach as he had to crack email. The secret? Omnichannel. #SDR #BDR #salesdevelopment #tenbound #podcast #sales #marketing
Our guests this week are Darryl Praill, CRO at VanillaSoft and Shawn Finder, Founder of Autoklose. They’re talking with John about everything from sales culture, diversity, hiring and firing reps for many reasons, to finding the right fit for acquisition. This episode is full of incredible wisdom, insights, and value!
Shawn Finder, Founder at Autoklose appeared on the Launch Legends Podcast and shared how he used sales development reps to grow company to $1m in ARR.
In this podcast episode Shawn Finder, the founder and CEO at Autoklose, teaches us how to increase conversions through cold sales prospecting. If you want to know more or get in touch with Shawn, find more information in the links below: https://www.linkedin.com/in/shawnfinder/?originalSubdomain=ca https://autoklose.com/
Discover how to convert your email list to loyal and engaged customers by constructing a killer email sequence Learn how to make an email sequence that would bring in sales and customers to your business Find out the do's and don'ts of proper emailing in order to attract more customers into your business Resources/Links: Check out Shawn's Website: https://autoklose.com/ Summary Are you sure you're writing the right email for your customers? Are they really reading your emails or are they just stuck in their spam folders not wanting to be opened? Shawn Finder, at the age of 24, entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He founded ExchangeLeads in 2013 which helps B2B companies build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform. In this episode, Shawn shares his insights on how to make sure your email is getting the attention it needs by making sure it is concise, precise, and with a little bit of spice! He also shares how to construct the right email in order to avoid your customer's spam folder (where your email will never be seen by your customer). Check out these episode highlights: 01:43 - Shawn's ideal client: “So our ideal client would be small business owners or sales management who have a sales team. So, they would be our ideal clients, and obviously, sometimes we have national sales managers who would also sign up for the platform.” 02:00 - Problem Shawn helps solve: “Well, I mean, I would say we save salespeople hours a week in prospecting, by automating a lot of the tedious tasks they do on a daily basis. And we all know that one thing that people in salespeople hate doing is follow up so we automate that process for them.” 02:42 - Typical symptoms that clients do before reaching out to Shawn: “Yeah, so I would say when a sales manager looks at their sales team and realizes there's a lack of follow up, so they're not following up their leads, they're sending one email, and they're thinking, "Okay, that person's not a concern." instead of sending 4,5,6 emails.” 04:00 - Common mistakes that people make before they find Shawn's solution: “I mean, I think when some of the common mistakes I think is, you know, the emails people write are way too 'salesy'. You got to really focus on trying to drive that pain point or that challenge of that prospect in that email. And one of the biggest common mistakes is, is it doing- being way too ‘salesy'?” 04:57 - Shawn's Valuable Free Action (VFA): “So the one thing I would say is in your email, your subject line, try and keep it to two to three words. And the reason why you want to do that is most people are reading up subject line on their mobile device, and they're only seeing three words. So, if you're writing eight words subject lines, they're not going to be able to see it.” 06:13 - Shawn's Valuable Free Resource (VFR): Check out Shawn's Website: https://autoklose.com/ 07:24 - Q: You have a sales engagement tool but what happens if people don't have data to put into the tool? How would that work? A: So, we actually allow you to upload your own data from what you have, and if you don't have your own data, but you still love the software, and you want to automate your outreach, we can actually provide you data all over the world. Tweetable Takeaways from this Episode:
Discover how to convert your email list to loyal and engaged customers by constructing a killer email sequence Learn how to make an email sequence that would bring in sales and customers to your business Find out the do’s and don’ts of proper emailing in order to attract more customers into your business Resources/Links: Check out Shawn’s Website: https://autoklose.com/ Summary Are you sure you’re writing the right email for your customers? Are they really reading your emails or are they just stuck in their spam folders not wanting to be opened? Shawn Finder, at the age of 24, entered the entrepreneurial world after competing as one of Canada’s top-ranked tennis players. He founded ExchangeLeads in 2013 which helps B2B companies build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform. In this episode, Shawn shares his insights on how to make sure your email is getting the attention it needs by making sure it is concise, precise, and with a little bit of spice! He also shares how to construct the right email in order to avoid your customer’s spam folder (where your email will never be seen by your customer). Check out these episode highlights: 01:43 - Shawn’s ideal client: “So our ideal client would be small business owners or sales management who have a sales team. So, they would be our ideal clients, and obviously, sometimes we have national sales managers who would also sign up for the platform.” 02:00 - Problem Shawn helps solve: “Well, I mean, I would say we save salespeople hours a week in prospecting, by automating a lot of the tedious tasks they do on a daily basis. And we all know that one thing that people in salespeople hate doing is follow up so we automate that process for them.” 02:42 - Typical symptoms that clients do before reaching out to Shawn: “Yeah, so I would say when a sales manager looks at their sales team and realizes there's a lack of follow up, so they're not following up their leads, they're sending one email, and they're thinking, "Okay, that person's not a concern." instead of sending 4,5,6 emails.” 04:00 - Common mistakes that people make before they find Shawn’s solution: “I mean, I think when some of the common mistakes I think is, you know, the emails people write are way too 'salesy'. You got to really focus on trying to drive that pain point or that challenge of that prospect in that email. And one of the biggest common mistakes is, is it doing- being way too ‘salesy’?” 04:57 - Shawn’s Valuable Free Action (VFA): “So the one thing I would say is in your email, your subject line, try and keep it to two to three words. And the reason why you want to do that is most people are reading up subject line on their mobile device, and they're only seeing three words. So, if you're writing eight words subject lines, they're not going to be able to see it.” 06:13 - Shawn’s Valuable Free Resource (VFR): Check out Shawn’s Website: https://autoklose.com/ 07:24 - Q: You have a sales engagement tool but what happens if people don't have data to put into the tool? How would that work? A: So, we actually allow you to upload your own data from what you have, and if you don't have your own data, but you still love the software, and you want to automate your outreach, we can actually provide you data all over the world. Tweetable Takeaways from this Episode: “The emails people write are way too ‘salesy’. You got to really focus on trying to drive that pain point or that challenge of that prospect in that email.” -Shawn FinderClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Hello, everyone,
Call my leads. Give me something to call. Sound familiar, if you said yes, then your sales and marketing teams are not aligned and likely driving your organization crazy. How do you fix it?In this episode we talk with Shawn Finder, CEO of Autoklose, and discuss just how easy it is to align your teams. During this conversation he showcases the 5 simples steps to getting teams aligned and driving revenue.If you need more help, check out the How to Align Sales and Marketing article from Hamer Marketing Group.About Shawn FinderShawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform.LinkedIn: https://www.linkedin.com/in/shawnfinder/Twitter::@autokloseInstragram: @sfindsWebsite: www.autoklose.comB2B Sales Handbook: https://autoklose.com/books/b2bsales673 Years of Sales Excellence Book: https://autoklose.com/books/salesleadersAbout Hamer Marketing GroupSales and marketing have been at each others throats for years. Marketing only cares about brand, and sales only wants leads who are ready to buy. This classic misalignment of teams has catastrophic impact on company moral and ultimately the revenue. In this episode of Summit Podcast we sit down with Shawn Finder, CEO of Autoklose, and discuss what it takes to align these two bickering teams.Shawn outlines the simple ways to improve communication across teams, get the most out of collaboration, and how he’s been successful at driving high volume growth when the sales and marketing leaders are on the same page. As the episode progresses we discuss:Understanding you audience5 Tips to aligning sales and marketingUsing outbound techniques to drive revenueHow to setup your teams for optimal productionFor more insight on how to align your teams, check out our article on How to Align Sales and Marketing.Support the show (https://www.buymeacoffee.com/summitpodcast)
"Each person has a different reason to buy your product or service. And you have to gear your messaging around that." Shawn Finder, sales engagement expert and CEO of Autoklose which combines both sales engagement and list building all-in-one platform. Shawn bootstrapped Autoklose into a 7 figure business in 18 months. In this episode you will discover: What are the differences within every marketing email platform How to write an email sequence that converts. How to increase clicks on links within the email Do you ever use video in your email sequence? How to improve your email engagement And so much more! Connect with Shawn on LinkedIn linkedin.com/in/shawnfinder/ and visit autoklose.com Follow him on instagram @autoklose @sfinder Connect with me on Instagram @carolinamillan and apply for One on One Mentoring to help you take your life and business to a new level at https://go.workwithcarolina.com Get my Facebook advertising course at a 75% discount!Go to fbmasteryacademy.com/minicourse Did you enjoy the episode? Leave a 5-star review and subscribe!
Businesses both large and small can increase their conversion rates by optimizing their sales funnels. From the moment they first make contacts with prospects to when those prospects become paying customers, sales professionals must pay close attention to every part of their sales funnel. The unfortunate reality, however, is that many businesses fail to properly follow up with their prospects. Doing this, they leave forego many opportunities that can result in long-term customer relationships. To learn more about the art of follow-ups and optimizing sales funnels, Dubb founder Ruben Dua spoke with Shawn Finder. Shawn is the founder and CEO of Autoklose, which is a sales automation platform used by thousands of people around the world. Before Autoklose, Shawn founded a company called ExchangeLeads, which helps salespeople build high-quality lists for reaching out to new prospects. It’s safe to say that Shawn is the perfect person to speak with when discussing sales funnels and the art of following up. Ruben and Shawn discuss many different topics in this episode. Some of them include Shawn’s origin story, why personalization is the key to any follow-up, why you should include “this is a cold email” in the subject line when sending cold emails, why video can be super powerful when connecting with prospects, and customers, why perfect practice makes perfect, and why it is important to find and retain the right clients. Want to learn more from Shawn about why your lack of follow-ups is killing your sales funnel? The story continues at dubb.com. Learn more about Dubb at https://dubb.it/up5c Chat with us on social media: Dubb Facebook: https://www.facebook.com/dubbapp Linkedin: https://www.linkedin.com/company/dubb/ Instagram: https://www.instagram.com/dubbapp/ Twitter: https://twitter.com/dubbapp Youtube: https://www.youtube.com/dubbapp Ruben Dua Facebook: https://www.facebook.com/rubendua Linkedin: https://www.linkedin.com/in/rubendua Instagram: https://www.instagram.com/rubendua/ Twitter: https://twitter.com/rubendua Medium: https://medium.com/@rubendua Youtube: https://www.youtube.com/user/theqbe --- Send in a voice message: https://anchor.fm/connection-loop-dubb/message
Email once revolutionized the way people communicate, but people exploited the ease of email giving it a bad reputation. Today, people are trying to master and relearn how to connect through an email campaign, making sure it reaches a prospect's inbox and not be ignored. The Cofounder and CEO of Autoklose, Shawn Finder, tlaks about email marketing and shares his knowledge and know -how on making sure your email campaign becomes successful. Don't miss this episode to learn more about what a great email content should have and what you need to do for people to engage with you through email.
Shawn Finder has always been an entrepreneur at heart. At age 24, he entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. While email success is always timely given the separation issues we are facing, getting email right is more crucial than ever. Shawn presents the latest trends, what works and what doesn't from his front line view at Autoklose.
Interview by Chicke Fitzgerald of the Game Changer Network as a part of the Best of the Game Changer series, showcased on C-Suite Network Growing up as one of North America's top tennis players, who ranked as the second-best at one point, and traveling around the world competing to be the next Andre Agassi, Shawn was told at age 23 that he had to decide whether to try and become a tennis professional or get an MBA. He chose a university education. Shawn Finder always was an entrepreneur at heart. At age 24, he stepped into the entrepreneurial world and never looked back. He started out importing packaging from the Orient and selling it to top retailers in North America. However, as selling was his passion, Shawn founded a list-building company ExchangeLeads in 2013, in order to help salespeople build quality lists for reaching out to new prospects. In early 2018, Shawn parlayed ExchangeLeads into his second startup called Autoklose, which is a new, revolutionary sales automation platform used by thousands of sales professionals around the world to help them save both their time and money. Even today with a team of over 50 people, Shawn Finder still loves doing sales, and you can often see him giving demos or answering customer support questions, but also attending different conferences around the world. Chicke is a philanthropreneur • she zigs where others zag, creating value, growth and bringing to life crazy good ideas that will leave a legacy
Want to turn your business into a lead generation machine? Shawn Finder is the Founder & CEO at AutoKlose - combining both sales engagement and list building all-in-one platform. Shawn shares his story from being one of North America's top tennis players to getting into the world of business and eventually setting up on his own. He clearly explains the strategies and secrets of how he has been able to scale his company since launching in 2017. Plus, Shawn details the top lead generation and digital marketing channels he has invested and how you can do the same to boost your sales and grow your business.
Question:Would you rather sell to a company with one decision-maker, no procurement process, and zero outside influencers to the decision, or a company with multiple stakeholders and influencers to the decision, and potentially procurement gets involved?The common logic answer is to pick the first company.But should you?Sales Engagement Software Autoklose originally sold to independent business owners and small businesses.It was customer hell.They transitioned to 200-person companies and found the sales cycle to be the same length, but with far less friction, higher close rates, much higher contract values, and far lower churn rates.This transition helped carve a path to $1M ARR in just 2.5 years, with 35% YoY growth, all while bootstrapped.Shawn and I break it down in this week's episode.Find Shawn and Autoklose online at:LinkedIn: https://www.linkedin.com/in/shawnfinder/Twitter:@autokloseInstragram: @sfindsWebsite: www.autoklose.comToday's episode is brought to you by Sales Hacker. The world's smartest community of forward-thinking B2B professionals. Grab their latest expert-created articles, webinars, and podcast episodes at www.saleshacker.com See acast.com/privacy for privacy and opt-out information.
Email marketing for many businesses of all sizes, is critical for prospecting, engaging with contacts, and eventually securing leads. There's many platforms out there. One of particular interest is AutoKlose, offering a low-cost sales automation and email management platform coupled with a robust B2B database. CEO of AutoKlose, Shawn Finder, joins me to discuss some of the best practices of email deployment and messaging strategies, as well as how to avoid getting caught in spam. It's a powerful listen. Shawn Finder is a former semi-professional tennis player gone entrepreneur. At age 24, Shawn started importing packaging from Asia and selling to top retailers in North America. However, always enjoying sales and data he founded ExchangeLeads in 2014 which helps companies build quality data lists for outreaching potential prospects. This was followed by his newest venture where Shawn sits as founder & CEO of Autoklose that combines both sales engagement and list building all in one tool. And I'm Paul Mosenson, the host of Fix the Convince and Founder of NuSpark Consulting, a marketing optimization consultancy for firms of all sizes and categories
This is the fourth/final segment of the conversation I had with Shawn. In Part 4, Shawn and I talk about: Shawn’s list of what it takes to be a successful sales rep How Shawn recruits top performing sales pros A very interesting cold outbounding script/strategy Customizing your sales process for success Download The Power of […]
This is the third segment of the conversation I had with Shawn. In Part 3, Shawn and I talk about: Once again, talking about how sales is like dating/courtship Success comes when you listen more than you speak Using rapport in the right way Knowing your prospect’s industry before you make that call Download The […]
This is the second segment of the conversation I had with Shawn. In Part 2, Shawn and I talk about: Working on your presentation skills Different types of learners…make sure you build your process to sell to each! Pro Tip: Spend time/effort creating better-looking sales demos More leads don’t always equal more sales When you […]
On this next 4-part series Shawn Finder, from AutoKlose and I talk about sales automation, finding the right amount to use without going full-auto (still need humans involved!), and the processes he has used with his teams to create success. In Part 1, Shawn and I talk about: Living in the Canadian Silicon Valley Dialing […]
It was an absolute having Shawn Finder on this special episode of Selling Local. Shawn is the founder of Autoklose, a tennis legend, and one of Canada's prized possessions! We talk entrepreneur life, sales walks, and even get a story Shawn has never told before on a podcast episode, and it is a good one at that! So grab some snacks, get comfy, and turn the volume up as we dive in deep on this episode of Selling Local.
Shawn Finder is former semi professional Tennis player turned entrepreneur and CEO of Autoklose. One of the few people in the world to grow two Saas startups to profitability in their first 90 days. During our interview we discuss: - What Autoklose is and why he decided launch it. - Shawn very unique strategy for his first 250 Saas customers. - He shares one of his biggest tips for getting early customers to use and pay for your service vs offering it for free. - One of Shawn's biggest learning lesson was to build features inside your product that customers think are important vs features you think are important. - Shawn shares how they leveraged content and collaborations to generate leads and customers. - The biggest lesson he learned about the importance of creating content that is SEO friendly and optimized. - We talk about several other marketing strategies they tested, some of which worked while others did not. - I ask Shawn what was the one thing he would change, if he could go back, to get further faster. - He shares his favorite growth tool/software. - He recommends one of his favorite books to the audience. Shawn's websites: Connect on LinkedIn www.autoklose.com shawn@autoklose.com Phone: 647-278-1440 ------------------------- If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]
Shawn Finders grew up as one of North America’s top tennis players, traveling around the world competing to be the next Andre Agassi. He was told at age 23 that he had to decide to try and become a tennis professional or get an MBA and go down the education route. Shawn is now the CEO of autoklose.com a sales automation platform that is used by 3000+ sales professionals around the world. He specialises in generating leads and sales strategy implementation. Throughout this interview Shawn provides his first hand experience for improving sales strategies in a way that benefits all parties. In this episode Steven and Shawn explore: How Shawn went from playing pro tennis to becoming a sales entrepreneur The issue with poor quality data and how Shawn is working to provide higher quality data to all of his clients A look at whether companies are wasting money on data Shawn's perspective on prospecting and the sequences sales professionals should follow Employing a 7-8 touch sequence and techniques to make the process effective and build trust with prospects Understanding your potential prospects and why this is an essential first step Shawn's approach to email structure, subject lines and engaging new prospects Using video in email sequences and how effective it can be How to act on live prospects and ensuring the process is working Adapting the cadence for larger deals with bigger companies A humorous approach to closing Shawn shares some extra tips around the sales sequence You can check Shawn out in the links below - Shawn Finder - LinkedIn Shawn Finder - Website
We spoke with Shawn Finder, CEO of Autoklose about the importance of personalization in any sort of outreach done for your ideal prospects. What everyone must consider is that in order to catch someone's attention, you need to do things out of the norm... And using social platforms is a great way to implement unique social selling tactics. Listen to the episode and find out how you can stand out!
Shawn Finder is the story of how hard work, determination and focus can lead to success. With his company Autoklose Shawn has found a problem that faces all Sales Development professionals and a solution to keep them going. He also has created tools and resources to help Sales Development professionals get ahead.Listen to Shawn’s story of how he came up with this company and the success and learning he had on the way!Big thanks to @Darryl Praill of @VanillaSoft for support of the podcast! Check out their new Sales Engagement solutions here... https://www.vanillasoft.com/solutions/business-function/sales-engagement-platform/#sdr #bdr #salesdevelopment #sales #marketing
It's Time to Sell Podcast: Strategies for 21st Century Selling
Shawn Finder is the CEO of AutoKlose, a new revolutionary sales automation platform that is used by 3000+ sales professionals around the world. He is also the author of The B2B Sales Handbook and is among the Top 25 Sales Engagement Influencer.
Shawn Finder is the founder and CEO of Autoklose, a revolutionary outbound sales automation platform. He is also the author of "The B2B Sales Handbook" and has been named a Top 25 Sales Engagement influencer. In this episode, Shawn explains how to use automation tools to get more qualified leads and keep your sales process ongoing! Here are some of the topics covered in this episode: How sales reps can find time to generate qualified leads The best tools to save time and automate your tasks How to ensure a great follow-up with your prospects Tips to get in front of decision makers and identify their pain points You can listen to this episode on iTunes, Stitcher, Spotify, Google Play or wherever you get your favorite podcast! About the Guest: Shawn was one of North America’s top tennis players before getting his MBA and starting a career in sales. He stepped into the entrepreneurial world at the age of 24 and discovered that selling was his passion. In 2013, Shawn founded ExchangeLeads, a list-building company that helps salespeople build quality lists for reaching out to new prospects. He created Autoklose in 2018 to help salespeople save time and automate their tasks. LinkedIn: https://www.linkedin.com/in/shawnfinder/ E-mail: shawn@autoklose.com Website: www.autoklose.com Download for free "The B2B Sales Handbook": https://autoklose.com/books/b2bsales Listen to more episodes of the Outside Sales Talk here and watch the video here!
Ep 22: Randy meets with Shawn Finder and discusses lessons learned on his path from tennis to sales to CEO of Autoklose. Learn the one habit Shawn keeps every day and what he's been reading. He also shares insight to the one word every Exec is looking for to bring success to Sales.
Shawn Finder, CEO at Autoklose, joins me again on this episode.
You need superb sales strategies to close deals by email. But, combine that together with awesome automation and you can close deals with loads of people and make buckets of money. That’s exactly what Shawn Finder did when he created AutoKlose, a tool that not only automates your emails, but also incorporates top-of-the-line sales techniques and emails scripts to literally close deals automatically. In this episode, Shawn shares the back-end secrets of how his tool actually works, plus some sales techniques and tricks that he personally uses on his own leads and clients. If you do, did or plan to use emails to close deals, this episode is a must-listen. And for those of you who don’t, listen anyways because when it’s this easy, you might want to start now! My Guest: Shawn Finder Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada’s top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform Episode Highlights: [1:36]: I played tennis my whole life. I was world-ranked, playing in the same tennis terms as Roger Federer and all the the main guys. They’re all my age right now, all of them are still playing. [3:41]: My mom actually sat me down and said, “Shawn, listen, you could try and go the tennis route. But remember, one injury, one back injury – I was always injury prone – one thing goes wrong and you’re going to probably have to be a tennis coach, because all you’re going to ever know is playing tennis and teaching tennis. Or, you can go the education route and get an MBA and do something with your life.” [9:23]: Going into my MBA in finance, and starting in finance, was probably one of the best things for me as an entrepreneur. Because if you can’t read a balance sheet or read an income statement, it’s going to be really tough to run a business. [14:42]: For all the listeners who don’t realize that they’re literally a commodity being traded, even though I’ve laughed about it every day. But Google owns you and Facebook owns you. And now, every random person that has your name, phone address, email, and company title, owns you, and sells you or trades you. [24:19]: So some examples are, subject line and body paragraphs of emails. People think that long subject lines or creative subject lines work, but a simple subject line, like “Hi Estie” actually will get you the best-converted conversion. [26:43]: Every time I see an email like this, I blast them. I just send them chapter three of Dale Carnegie. Nobody cares at all about you and what you do exactly. Three paragraphs introducing it and then asking them for something! What is wrong with you? [31:33]: Shawn: MailChimp and ActiveCampaign still send it from you, but from their servers. So if you have spam words and stuff you might sometimes end up in Promotions folder or Marketing folder, because the marketing email. Estie: So AutoKlose bypasses that because it’s using your personal server. It’s like G-Mass. [44:40]: I go in first with a generic, try and hit that pain point challenge. So you can actually get them to read the email. And then if they don’t reply, I start to build trust. So I’ll actually input some social touches also. So you might go on LinkedIn and add them as a connection, or you might endorse them or like or share something they post on LinkedIn. [47:01]: The current business struggle right now is hiring good salespeople. Hiring good...
You need superb sales strategies to close deals by email. But, combine that together with awesome automation and you can close deals with loads of people and make buckets of money. That’s exactly what Shawn Finder did when he created AutoKlose, a tool that not only automates your emails, but also incorporates top-of-the-line sales techniques and emails scripts to literally close deals automatically. In this episode, Shawn shares the back-end secrets of how his tool actually works, plus some sales techniques and tricks that he personally uses on his own leads and clients. If you do, did or plan to use emails to close deals, this episode is a must-listen. And for those of you who don’t, listen anyway because when it’s this easy, you might want to start now! My Guest: Shawn Finder Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada’s top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform Episode Highlights: [1:36]: I played tennis my whole life. I was world-ranked, playing in the same tennis terms as Roger Federer and all the the main guys. They’re all my age right now, all of them are still playing. [3:41]: My mom actually sat me down and said, “Shawn, listen, you could try and go the tennis route. But remember, one injury, one back injury – I was always injury prone – one thing goes wrong and you’re going to probably have to be a tennis coach, because all you’re going to ever know is playing tennis and teaching tennis. Or, you can go the education route and get an MBA and do something with your life.” [9:23]: Going into my MBA in finance, and starting in finance, was probably one of the best things for me as an entrepreneur. Because if you can’t read a balance sheet or read an income statement, it’s going to be really tough to run a business. [14:42]: For all the listeners who don’t realize that they’re literally a commodity being traded, even though I’ve laughed about it every day. But Google owns you and Facebook owns you. And now, every random person that has your name, phone address, email, and company title, owns you, and sells you or trades you. [24:19]: So some examples are, subject line and body paragraphs of emails. People think that long subject lines or creative subject lines work, but a simple subject line, like “Hi Estie” actually will get you the best-converted conversion. [26:43]: Every time I see an email like this, I blast them. I just send them chapter three of Dale Carnegie. Nobody cares at all about you and what you do exactly. Three paragraphs introducing it and then asking them for something! What is wrong with you? [31:33]: Shawn: MailChimp and ActiveCampaign still send it from you, but from their servers. So if you have spam words and stuff you might sometimes end up in Promotions folder or Marketing folder, because the marketing email. Estie: So AutoKlose bypasses that because it’s using your personal server. It’s like G-Mass. [44:40]: I go in first with a generic, try and hit that pain point challenge. So you can actually get them to read the email. And then if they don’t reply, I start to build trust. So I’ll actually input some social touches also. So you might go on LinkedIn and add them as a connection, or you might endorse them or like or share something they post on LinkedIn. [47:01]: The current business struggle right now is hiring good salespeople. Hiring good...
You need superb sales strategies to close deals by email. But, combine that together with awesome automation and you can close deals with loads of people and make buckets of money. That’s exactly what Shawn Finder did when he created AutoKlose, a tool that not only automates your emails, but also incorporates top-of-the-line sales techniques and emails scripts to literally close deals automatically.In this episode, Shawn shares the back-end secrets of how his tool actually works, plus some sales techniques and tricks that he personally uses on his own leads and clients. If you do, did or plan to use emails to close deals, this episode is a must-listen. And for those of you who don’t, listen anyways because when it’s this easy, you might want to start now! My Guest: Shawn Finder Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada’s top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform Episode Highlights: [1:36]: I played tennis my whole life. I was world-ranked, playing in the same tennis terms as Roger Federer and all the the main guys. They’re all my age right now, all of them are still playing. [3:41]: My mom actually sat me down and said, “Shawn, listen, you could try and go the tennis route. But remember, one injury, one back injury – I was always injury prone – one thing goes wrong and you’re going to probably have to be a tennis coach, because all you’re going to ever know is playing tennis and teaching tennis. Or, you can go the education route and get an MBA and do something with your life.” [9:23]: Going into my MBA in finance, and starting in finance, was probably one of the best things for me as an entrepreneur. Because if you can’t read a balance sheet or read an income statement, it’s going to be really tough to run a business. [14:42]: For all the listeners who don’t realize that they’re literally a commodity being traded, even though I’ve laughed about it every day. But Google owns you and Facebook owns you. And now, every random person that has your name, phone address, email, and company title, owns you, and sells you or trades you. [24:19]: So some examples are, subject line and body paragraphs of emails. People think that long subject lines or creative subject lines work, but a simple subject line, like “Hi Estie” actually will get you the best-converted conversion. [26:43]: Every time I see an email like this, I blast them. I just send them chapter three of Dale Carnegie. Nobody cares at all about you and what you do exactly. Three paragraphs introducing it and then asking them for something! What is wrong with you? [31:33]: Shawn: MailChimp and ActiveCampaign still send it from you, but from their servers. So if you have spam words and stuff you might sometimes end up in Promotions folder or Marketing folder, because the marketing email. Estie: So AutoKlose bypasses that because it’s using your personal server. It’s like G-Mass. [44:40]: I go in first with a generic, try and hit that pain point challenge. So you can actually get them to read the email. And then if they don’t reply, I start to build trust. So I’ll actually input some social touches also. So you might go on LinkedIn and add them as a connection, or you might endorse them or like or share something they post on LinkedIn. [47:01]: The current business struggle right now is hiring good salespeople. Hiring good...
Sales Reinvented Podcast Episode 158: Shawn Finder. Shawn is the founder & CEO of Autoklose which is a sales engagement platform with a built-in B2B database. He is a former professional tennis player who has now bootstrapped multiple software companies to break even within 6 months of launch. Shawn is a top influencer in the sales community and speaks globally about prospecting.
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Jan speaks with Shawn Finder, the CEO and creator of Autoklose, a new email outreach tool that has a database within it. Listen as he talks about how Autoklose is different than other email outreach tools currently available in the sales enablement space, how many customers they have, and what the core features are that makes them stand out. Who should I interview next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review and subscribe to Entrepreneurs in B2B Sales on iTunes. Go to http://entrepreneursinb2bsales.com/shawn-finder/interviews to grab your show-notes from this episode. Connect with Jan Kartusek on Twitter @JanKartusek or @B2BSalesPodcast
In this episode of SalesProChat, we hear from Toronto-based Shawn Finder about email marketing best practices and tips to stay compliant.Shawn founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by Autoklose in 2017 that combines both sales engagement and list building all-in-one platform.
Social Selling Strategies Using LinkedIn, Video & More: An Interview with Autoklose CEO Shawn Finder In today’s guest episode I had the privilege of sitting down with CEO and Founder Shawn Finder as we discussed the topic “Social Selling Strategies Using LinkedIn, Video & More.” Shawn is the CEO and Founder of Autoklose; the first sales email automation platform powered by machine learning. Their searchable database is jam-packed with millions of verified B2B leads. Pick a niche, generate a targeted list, turn autopilot mode on, and you’re done. You don’t have to make cold calls or deal with a gatekeeper anymore. In addition, Autoklose is a well-rounded outbound sales platform featuring an automated lead generation software, email drip campaign management tool, and different CRM integrations. Some of the topics that we discussed in today’s podcast are: Shawn’s background and how he made the transition from finance to sales. How to use social media as part of your outbound outreach and campaigns - specifically LinkedIn Content development - How to get more likes, comments, shares, and reviews. The importance of being the “Brand” and using the different networks even before using the new automated platforms. The right way to use LinkedIn to build your network - starting from sending an invite to interacting with the prospect. When the best time to post on your social network is when you have a super busy schedule. New and improved software tools and features to promote your business on LinkedIn. There you have it. Thanks for listening. Links & Resources Find Shawn Finder on LinkedIn: www.linkedin.com/in/shawnfinder Autoklose: autoklose.com LinkedIn Live on TechCrunch: techcrunch.com/2019/02/11/linkedin-debuts-linkedin-live-a-new-live-video-broadcast-service Meet Leonard: meetleonard.com Automate your work on LinkedIn with Linked Helper: linkedhelper.com Listen & Subscribe to The Startup Selling Show here: Stitcher | Spotify | iTunes | Soundcloud | SalesQualia.com Also, if you’re interested in learning more about Startup Selling, one of the easiest ways for me to help you is to give you a (free) copy of my book called: “Startup Selling: How to Sell If You Really, Really Have To And Don’t Know How.” https://www.startupselling.co Just go to www.startupselling.co and you can download your free copyright there. As a Startup, if you’re interested in how to solve a problem, how to build a product, and most importantly, how to impact your customers and change your industry feel free to grab a copy of my recently released book called: “Stop Hustling, Start Scaling: Ramp Up Your Startup’s Repeatable Revenue with The Q Framework” Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.
Hear from Shawn Finder, CEO of Autoklose, on some of the sales and marketing trends in 2019 and how they can help.
Shawn Finder, CEO & Co-Founder of Autoklose joins me to talk about: Meaningful personalizationHow sales reps can use impressions to their advantage and gain familiarity with their prospects Using endorsements to gain the attention of your prospect Why I still leave voicemails Professional persistence vs annoying persistence Earning time with your prospects If you press a button to start a campaign - you did not send 200 emails Persona vs personal driven messaging
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Shawn Finder is the co-founder and CEO of Autoklose, an all-in-one outbound sales automation platform. In 2016, Shawn had an idea for a new SaaS product. He already had an existing business and realized that many of his customers were struggling with the same issue.The Show NotesAutokloseAutoklose Blog673 Years Of Sales ExcellenceB2B Sales HandbookExchange LeadsCalendlyVidyardShawn on LinkedInShawn on TwitterOmer on TwitterEnjoyed this episode?Subscribe to the podcastLeave a rating and reviewFollow Omer on TwitterNeed help with your SaaS?1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Shawn Finder is the co-founder and CEO of Autoklose, an all-in-one outbound sales automation platform. In 2016, Shawn had an idea for a new SaaS product. He already had an existing business and realized that many of his customers were struggling with the same issue. The Show Notes Autoklose Autoklose Blog 673 Years Of Sales Excellence B2B Sales Handbook Exchange Leads Calendly Vidyard Shawn on LinkedIn Shawn on Twitter Omer on Twitter Enjoyed this episode? Subscribe to the podcast Leave a rating and review Follow Omer on Twitter Need help with your SaaS? Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you’ve listened to my show at all, you’ll know my opinion on cold sales prospecting. You shouldn’t do it. You should always reach out to warm prospects. Occasionally, you have no choice but to email rather than make a phone call. When that happens, there are specific practices you should use to increase the efficacy of your communication. My guest on this episode of #SellingWithSocial is Shawn Finder, a former semi-pro tennis player and the founder and CEO of Autoklose, an email automation tool. We discuss the best tactics for cold sales prospecting through email. You won’t want to miss our conversation about the best practices for sending cold emails and tips and tricks for making your emails convert. Ways To Make Connections Before Cold Sales Prospecting During our conversation, Shawn recommended a few campaign ideas you can try before sending out cold emails. Look up conferences you plan to attend and create Meetups to connect with potential prospects. It’s an effective way to nurture relationships. Research the conference by using trending hashtag lists in order to see who will be attending. That will give you a list of people to reach out to. Once you’ve connected, don’t let the relationship cool down. Use follow up campaigns to keep yourself top of mind with your new prospects. Another great campaign to use when nurturing prospects is the quote campaign, followed by timed cadences. You send an initial quote email and from there use a program like Autoklose to track open rates and activity. Use your knowledge of that activity to move prospects through campaign sequences that lead the prospect to your services. Successful Selling Starts With Knowing Your Customer Before attempting any sales conversation, whether the prospect is warm or cold, it is imperative you know your customer. No matter how you reach out to your prospects, know what you’re selling, who you’re selling to, and why they need your product or service. One of the biggest mistakes salespeople make today is writing up an email and blasting it out to everyone, then praying that a sale comes of it. Dial down to who you are trying to reach and how you can solve their problems and then tell them that. Another huge mistake that salespeople make is talking about themselves instead of relaying the value of their products and services. This is borne out of either not knowing how you solve your prospect’s problems or not taking the time to find out who your prospect is. Rather than spending the entire first paragraph of an email or first two minutes of a sales pitch explaining who you are and what you do, use that valuable time to explain how you serve. Don’t Forget Your Calls To Action The most compelling and insightful email will not make an impact if you don’t tell the reader to take action. You want to craft compelling calls to action keeping you and your company relevant with your reader. First, the action should not be time-consuming. Since your goal is to contact the decision-maker in a company, usually the CEO or president, you want to remember that they have limited time available to hear about your offer. Make it easy for them to set aside time to speak with you by using a scheduling program and giving them a few choices of appointment times. Other great CTAs that work great are links to pertinent blog posts, ebooks, and case studies that speak to the problems the decision-maker is facing that you can solve for them. Another great CTA is to ask an engaging question that highlights the prospect’s pain points. Be sure that whatever the CTA is, it links to a clickable action that you can track to determine what your engagement rates are. Subject Lines Are Valuable Sales Prospecting Real Estate How do most people check email today? These days, people are more likely to check their emails on their mobile phones than anywhere else. Your subject line should be short, personalized, and compelling. When looking at email on mobile, only five of the words in the subject line show. Be sure those five words speak to your prospect. Personalizations such as “Hi [First Name],” or [Business Name] + [Business Name], have the highest open rates. Again, this goes back to understanding your customer and what makes them tick. If you only have five words to reach them, what are the best five words? What will catch their eye and make them think twice before trashing your email? Body Text Personalization Is The Key To Conversions Use your company’s CRM database to keep information about your prospects. This information becomes valuable personalization data for future email campaigns. In our conversation, Shawn shared how using a person’s location and recent sports team wins creates engagement and more conversions. Email automation tools allow you to populate data fields that automatically pull from your CRM into your emails. When you’re cold-emailing, use the data you already have to create a deeper connection from the beginning of the conversation. Craft a clear and concise email with a compelling subject line and a defined call to action. It’s the recipe for cold sales prospecting success. Make your emails short and include as much personalization as is appropriate for the step in the automation process you’re in. Also, consider the length of your sequence. Listen to learn Shawn’s take on the ideal automation and email length. Outline of This Episode [2:27] Professional tennis player to entrepreneur, Shawn Finder shares his path to sales [4:51] Effective campaigns to run besides cold prospecting [7:12] How to run an effective conference, quote, and webinar follow up campaign. [12:17] What are the biggest mistakes sales reps make when cold prospecting by email? [21:49] What types of CTAs can a sales rep drive towards that are effective? [27:47] Subject line tips and tricks for best open rates. [30:56] What is the ideal cold email and sequence length and why? [36:57] Utilize your CRM to personalize your sales emails for higher conversions. Resources Mentioned Shawn’s Company: Autoklose - where he serves as CEO and founder Follow Shawn on Twitter: @autoklose Follow Shawn on LinkedIn Follow Shawnl on Instagram: @sfinds B2B Sales Handbook 673 Years of Sales Excellence Book Shawn’s all-time favorite movie: The Wolf of Wall Street Modern Marketing Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts
Shawn Finder CEO at Autoklose.com is interviewed in this episode. Autoklose is a well-rounded outbound sales platform. It features an automated lead generation software, email drip campaign management tool, and different CRM integrations. Follow Adam on Instagram at Ask Adam Torres for up to date information on book releases and tour schedule. Apply to become a featured co-author in one of Adam's upcoming books: https://www.moneymatterstoptips.com/coauthor --- Support this podcast: https://anchor.fm/moneymatters/support
Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform. --- Support this podcast: https://anchor.fm/georges-khalife/support
Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing packaging from the Orient and selling to top retailers in North America. However, knowing he always loved selling and list building, he founded ExchangeLeads in 2013 which helps his company build quality lists for outreaching new prospects. This was followed by his new venture Autoklose in 2017 that combines both sales engagement and list building all-in-one platform. Podcast Highlights It takes 6 - 8 touches to win a call with your prospect 72% of emails are viewed on mobile phones so the first 3 words of your email subject better count CEOs respond to email on weekends more than on weekdays Connect With Shawn LinkedIn TwitterInstagramWebsite
Shawn Finder is the CEO & Co-Founder of Autoklose, a revolutionary sales automation platform that is used by 3000+ sales professionals around the world to help them automate tedious tasks so they can focus on selling. Autoklose features automated lead generation software, an email drip campaign management tool, and various different CRM integrations. Shawn has a background in sales and entrepreneurship. He successfully founded ExchangeLeads, a B2B data company, and parlayed it into Autoklose. In this episode, he talks about making videos, the importance of self branding, and why the Autoklose team built a community through social media before they had a product. Free Video: How to Create a Repeatable Process for Generating High-Quality Leads and Predictably Book Your Calendar With Interested Prospects on Autopilot Without Cold Calling or Ads: https://outboundleadaccelerator.com/ Case Study: How to Use Automated Cold Email Marketing to Spend $166.70 and Make $3,435.30 in Profit (2,061% ROI) – Email Templates Included: http://morgandwilliams.com/case-study Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup Link to the show notes: https://morgandwilliams.com/016-how-to-book-more-demos-and-discovery-calls-today-with-shawn-finder/ --- Send in a voice message: https://anchor.fm/morgan-williams0/message
Autoklose founder Shawn Finder joins me for a discussion about the evolving nature of lead generation for modern sales teams, the ways smart sales organizations are adding automation to their efforts and the balance small and medium sized businesses must find when deciding how to grow their sales line in the most efficient and cost effective way possible.
Entrepreneurs and salespeople -- this week's episode is one to help you improve your sales outreach. We're talking about email sequences with Shawn Finder, CEO of Autoklose. Listen in to hear Shawn discuss . . . The difference between a marketing email nurture campaign and a sales email sequence Why you shouldn't waste the beginning of an email talking about yourself (hint: it has to do with how people read emails now on their phones) The do's and don'ts for email subject lines His thoughts on email personalization and customization His take on the ideal number of touches per sequence Using humor in the "kiss off" email Persistence and getting a returned email How video can improve your email outreach The importance of social selling in your sale cadence Tips on avoiding the spam filter Calendly and the use of scheduling technology A funny story about a 0% click-through rate What he'd do as his dream job A final tips for selling If you'd like to get in touch with Shawn, you can reach him as follows: Email: shawn@autoclose.com LinkedIn: https://www.linkedin.com/in/shawnfinder/ Twitter::@autoklose Instagram: @sfinds Website: www.autoklose.com B2B Sales Handbook: https://autoklose.com/books/b2bsales 673 Years of Sales Excellence Book: https://autoklose.com/books/salesleaders __ About The B2B Mix Show The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk! Connect with us on social media: The B2B Mix Show - Twitter, Instagram, LinkedIn, Facebook Stacy Jackson -- Twitter, LinkedIn Alanna Jackson -- Twitter, LinkedIn
We're talking about key metrics this month, and today Shawn Finder talks about the key metrics to track in your outbound strategy that will help you be successful. Shawn was a professional tennis player before he launched into entrepreneurship in the form of Autoklose, a company that automates the top of the sales funnels for sales representatives. Cold calling Shawn divides outbound into three different categories: cold-calling, emailing, and database because your database is the engine that keeps that car moving. You must have at least two of those inside your outbound strategy. Within those three categories, you'll have different metrics. Cold calling will include dial-to-connection percentage, dials-to-appointment ratio, dials-to-opportunity, and dials-to-deal. When you're cold calling, if you're dialing 100 people but you're only reaching 5, that isn't very successful. Maybe you're dialing 100 and reaching 10 knowing that 3 of those will turn into prospects and one of those will close. If you don't know those analytics, you're going to fail because the analytics keep you moving forward toward the right strategy. Frustration Beyond simply tracking numbers, metrics can help you avoid frustration as a sales rep. Many sellers get frustrated if they send five emails but the person never responds or if they make 15 calls but never reach anyone. If you know that every 50 calls you should be getting three opportunities, you'll benchmark your success to those numbers. As an SDR or a sales rep, unless you know your metrics ahead of time, you're going to get frustrated if you think you're not getting results. Knowing the analytics before you start will help you approach your calls differently. Statistics Shawn has found over time that most people, to include account managers, don't look enough at the stats. As a result, they don't know what is good versus what is bad, or what is terrible versus what is great. His company lists the weekly, monthly, and quarterly goals for each rep. They track forecast versus actual numbers. The goal is to make sure they know whether they are on par to hit quota, outperform quota, or underperform. They use a whiteboard in addition to digital tracking because reps don't always visit the spreadsheets. When the reps see their names with their metrics on the board every time they walk into the office, it keeps them accountable. It helps them know what they have to do in order to achieve their numbers. Important metrics The dials-to-appointment ratio is important to Shawn because if he's paying a dialer, and he knows how much each appointment can be worth, and he knows how many appointments he has to have in order to close a deal, he can then determine the ROI on his expense. If he's spending $4,000 on a dialer and earning $9,000, that $5,000 profit is the biggest ratio for him. [Tweet "There's nothing wrong with trying new things, but if the concept isn't making you money, you must pivot and try something new. #pivot"] Email statistics For email statistics, consider open rates, click rates, and reply rates. Open rates rely on your ability to convince someone to open your email. Most people spend a lot of time on the body of the email. Shawn suggests spending more time on the subject line and your first three seconds of the email. The number one reason is that 72 percent of people are opening emails on mobile phones. They only see your subject line and opening line. Make your subject line three to five words, and do not talk about yourself in the first line of the email. If you want a high open rate, have a good subject line. Keep everything personalized. Try "Hi, first name." Another one he has used successfully is, "Hey Donald, Let's Have Coffee?" Coffee works well because you're not selling. It's more casual. Opening lines Consider what will make your prospects want to open the email you've sent. If I can save your sales team five hours a day in prospecting would you give me 15 minutes? If I could fill your calendar with appointments, would you give me 15 minutes? Don't lead with information about you that the reader can find in your signature block. Your first email should be a little longer, but the second and third emails should be shorter, no longer than four sentences. If they're longer, no one is reading them. Keep it short and precise. Give value. Share case studies and stories and testimonials. Tell them how you'll solve their challenges. Email success There's a difference between click rates and reply rates. When you send emails, have your CTA goal in your head. If your goal is to get a reply, make your reply rate a priority. If your goal is to get a click, then make that your priority. Make it very simple for your end user. Many people don't consider database part of the outbound effort but it corresponds well with your email and your phone. If you have inaccurate information in your database, you'll waste a lot of time. For cold calling, if you have the wrong phone numbers, it will hurt your dial-to-deal ratio, as well as your dial-to-connection and your dial-to-appointment. If your data is wrong, your analytics will be wrong. Verify database If you want to make sure your emails aren't bouncing and they aren't catch all, have your emails verified before you actually do your campaign. Verification can be very cheap, as little as $20 for 1,000. Spend the money so you can focus on the 750 that are valid without wasting your time on the ones that aren't. People change jobs frequently, so do your due diligence and verify the contact info. Autoklose validates information real-time as you begin a campaign. The company offers a Chrome plugin that validates everything against LinkedIn to ensure that the person is still in the position. Having clean data is the engine to any of your outbound strategy campaigns. Campaign tips Determine your metrics before you start your campaign so you have something to benchmark against. Identify the key metrics to track in your outbound strategy. Also, stop giving up after one to two calls. Recognize that it will take five to six touches. Integrate different strategies like social. Engage with your clients. Build relationships with them. episode resources You can connect with Shawn via email at Shawn@autoklose.com or on the website, www.autoklose.com. If you haven't connected with me on LinkedIn already, do that at Donald C. Kelly and watch the things I'm sharing there. You've heard us talk about the TSE Certified Sales Training Program, and we're offering the first module free as a gift to you. Preview it. Check it out. If it makes sense for you to join, you can be part of our upcoming semester. You can take it on your own or as part of the semester group. The program includes 65 videos altogether, and we just completed a beta group that helped us improve the program and maximize the information in it. If you and your team are interested in learning more, we'd love to have you join us. Call (561)578-1729 to speak directly to me or one of our team members about the program. This episode is also brought to you in part by mailtag.io, a Chrome browser extension for Gmail that allows you to track and schedule your emails. You'll receive real-time alerts anyone opens an email or clicks a link. I hope you enjoyed the show today as much as I did. If so, please consider leaving us a rating on Apple Podcast, Google Podcast, Stitcher, or wherever you consume this content and share it with someone else who might benefit from our message. It helps others find our message and improves our visibility. Audio provided by Free SFX and Bensound.
Increasing your pipeline velocity is critical in your sales role as it allows you to power through and close more deals. This week Shawn Finder, author of the B2B Sales handbook and renowned sales entrepreneur joins the podcast to discuss the most important things you can be doing right now to increase your lead generation and pipeline velocity. Places you can find Shawn: https://www.linkedin.com/in/shawnfinder/?originalSubdomain=ca (https://www.linkedin.com/in/shawnfinder/?originalSubdomain=ca) https://autoklose.com (https://autoklose.com) The B2B Sales Handbook: https://autoklose.com/b2bbook/ (https://autoklose.com/b2bbook/) Timestamps:[01:38 ]– Why Shawn became an entrepreneur rather than going pro in tennis [04:45] – Roles that helped Shawn to build his skills in sales [07:45] – Shawn's goals for Autoklose [09:36] – What makes an email campaign effective? [12:00] – When to move on to your next opportunity [14:37] – Does a combination of multiple reach platforms affect your ability to reach your prospect? [16:10] – Content you should be creating to give value [19:20] – A quick recap from Luigi [20:10] – The best way to write an email [22:20] – Inspiration for the B2B sales handbook [26:35] – The need for sales coaches in the industry [28:40] – How competitive sport helped Shawn develop skills for the sales industry [32:15] – Biggest influence in Shawn's career [33:49] – What would Shawn have done differently [35:15] – You should do this right now!
"Here's my tip for you today to increase how quickly you will get that reply from that prospect. Once you send the quote out, my tip to you is go on LinkedIn and try and be in front of them as much as possible." - Shawn Finder in today's Tip 107 What other strategies have you found work best for you to get a response from prospects who've gone quite? Join the conversation at DailySales.Tips/107 and learn more about Shawn.
Every Friday we present a supercut of the most insightful, most inspiring, most useful pieces of sales wisdom from the week that was. And in case you missed it, click the links below to listen to the full episodes. This episode is brought to you by the Selling with Soul podcast, hosted by Meredith Messenger and produced by the Sell or Die Podcast Network. Selling with Soul discussed new sales and revenue growth strategies, demystifies sales concepts and develops sales skills through master classes and expert interviews. Listen today on Apple Podcasts or wherever you get your podcasts. On today's show... 01:08 - Chris Ressa reveals why Amazon might NOT be your biggest competitor 06:30 - On Motivation Monday, Jeffrey and Jennifer give reveal the benefits for attending conferences 12:07 - Shawn Finder explains what your expected closing ratio SHOULD be GET MORE SELL OR DIE Join our Exclusive Sell or Die Facebook Group, where our members are already discussing the latest episode. Submit your sales question and we will answer it on the show! Need more sales help? Jeffrey's website: https://gitomer.com Jennifer's website: https://salesinanyminute.com Subscribe to the Gitomer Learning Academy NEW BOOK Order your copy of Jen's new book Sales in A New York Minute today! 212 pages of real world and easy to implement strategies to make more sales build loyal relationships and make more money.
If they aren't clicking on your content or taking your meetings they can't be closed. Our guest Shawn Finder, Founder and CEO of ExchangeLeads and Autoklose, is here to explain how to leverage properly managed data to secure more meetings, get more inbound leads and close more deals. PLUS! We'll learn Shawn's method of crafting emails to grab your customer's attention and elicit that eliusive "one-click" close. This episode is brought to you by, The Why and The Buy, hosted by Jeff Bajorek and Christie Walters. They interview entrepreneurs and sales experts to find out the why behind their success. Listen on Apple Podcasts or wherever you get your podcasts. On today's show... 05:07 - What are the similarities between tennis and sales? 09:17 - Turning Exchangeleads into Autoklose 13:02 - How do you get people to click on your content? 17:37 - What could you do with 38 extra meetings a week? 20:20 - Increasing your "expected close ratio." 28:55 - Shawn's "one-click" close strategies More on today's guest At age 24, Shawn entered the entrepreneurial world and never looked back. I started out importing packaging from the Orient and selling to top retailers in North America. However, he founded ExchangeLeads in 2013 which helps companies build custom lists for outreaching new prospects. In early 2018, Shawn parlayed ExchangeLeads into his second start-up called Autoklose that is a new revolutionary sales automation platform that is used by 3000+ sales professionals around the world to help save them save hours a day and automate the tedious tasks sales people do on a regular day. FREE EBOOK: GET GOOD, BETTER, BEST! Learn the six elements that you must master in order to uncover the secret of personal achievement. Good. Better. Best. Which one are you? http://bit.ly/GOOD-BETTER-BEST Join our Exclusive Sell or Die Facebook Group, where our members are already discussing the latest episode. Submit your sales question and we will answer it on the show! Need more sales help? Jeffrey's website: https://gitomer.com Jennifer's website: https://salesinanyminute.com Subscribe to the Gitomer Learning Academy: https://go.gitomer.com/gitomer-learning-academy
Accelerate! Expresso. It's a weekly round-up show that contains snippets from each interview from the previous week's slate of guests. These clips have been edited into tight, short show that will give you just a taste of the insights you missed if you didn't catch every episode of Accelerate! In this episode, you'll hear from excerpts from my conversations with the following experts: Lee Caraher, William Wickey, Sharon Drew Morgan, Michael FitzGerald, Bridget Gleason and Shawn Finder.
The value of an outbound prospecting strategy is only as effective as the data you use to build your lists. Shawn Finder, CEO of ExchangeLeads, joins me on this episode.