Podcasts about United Breaks Guitars

Listen to today's Laugh Again with Phil Callaway, "United Breaks Guitars." Enjoy!

Salut tout le monde ! Pour cette nouvelle Boisson chaude et tartine fraîche, je vais vous parler de l'histoire d'un musicien en coflit avec une compagnie aérienne, et comment il s'est vengé d'elle en musique.Bonne dégustation ! Les sources : https://www.davecarrollmusic.com/songwriting/united-breaks-guitars/https://en.wikipedia.org/wiki/United_Breaks_GuitarsLes recos : Chechnya's Bizarre Ban on Musical Tempo - Adam Neelyhttps://www.courrierinternational.com/stories/musique-los-shinigamis-del-norte-le-plus-shonen-des-groupes-mexicainsL'émission Dig Dig Diggers - Ferarock-Le son du générique (Hell N Back - Bakar)Les autres sons sont faits maison.Rejoignez nous sur Instagram ou notre salon Discord, (ou encore et Threads, BlueSky, Facebook) pour discuter de l'épisode et du podcast !Et si voulez soutenir la production de tartines, retrouvez-nous sur Patreon ! Get bonus content on Patreon Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

"Houston, tenemos un problema". Con esta frase se resume a la perfección el vértigo que produce verse inmerso en una crisis. Y de esto hablamos en este episodio de Una pizca de Canela, de las crisis de comunicación, de cómo prevenirlas y qué hacer para gestionarlas lo mejor posible. Para profundizar en ello contamos con la participación de José Lucas Serrano, profesor y experto en comunicación corporativa y de crisis, que nos da algunos consejos y revisa casos de crisis bien y mal gestionadas. También nos visita en este episodio Alicia Vicente, Brand & Communications Manager de PC Componentes, que comparte sus tips y ejemplos de crisis vividas en primera persona. Como siempre, el episodio está conducido por Arantxa Aguilera, directora de B2B y Digital en Canela, y en esta ocasión cuenta con la participación de María Simal, Dianne Vegas y Angy Morales. El tema es tan interesante que hemos decidido dividirlo en dos episodios, así que ¡no te pierdas el siguiente!Links interesantes:United Breaks Guitars: https://youtu.be/5YGc4zOqozoUnited Breaks Guitars canción 2: https://youtu.be/h-UoERHaSQgUnited Breaks Guitars canción 3: https://youtu.be/P45E0uGVyegJosé Lucas Serrano: https://www.linkedin.com/in/joselucasserrano/Crisis de Volkswagen: https://es.wikipedia.org/wiki/Esc%C3%A1ndalo_de_emisiones_contaminantes_de_veh%C3%ADculos_VolkswagenCrisis de Campofrío: https://prnoticias.com/2016/11/16/campofrio-comunicacion-crisis-apertura-fabrica/Alicia Vicente: https://www.linkedin.com/in/alicvh/PC Componentes: https://www.pccomponentes.comCrisis de Festina: https://es.wikipedia.org/wiki/Caso_Festina

Liz and Jon get a lesson in polite vengeance from Canada's viral video superhero.

Going viral is the goal of any passionate social media poster. Posting your content and watching as the views and shares grow exponentially is the dream for marketers trying to build a brand online.    Unless, of course, the viral post is about how you broke a guitar during a customer's flight and then showed “indifference” to their complaint. (Looking at you, United Airlines.) That's a nightmare.    The trick is actually doing it—and for the right reasons, not a customer service failure. In an environment where there is infinite amounts of content to compete with, getting a post to go viral is a victory few marketers have the pleasure of experiencing.    In this episode, we explore how to get people to collaborate with you in your efforts to create viral content on social media and the essential elements of the content that encourage people to share it.    Key Ideas to Improve your Customer Experience   When you want a person to do something, you have probably heard that you should explain the benefits they will enjoy from doing so. It's no different with social media. Your content should have a benefit that appeals to the sharer and collaborator, and a benefit to whom the person shares it. Therefore, a hearty laugh, a heartfelt “awe,” or an unrealized and epiphanic insight are never a bad way to go.   Here are some other key moments in the discussion:   04:38  Ryan explains how framing plays an essential role in getting people to share your content.  09:47  Colin shares an example of what not to do with your experience that encourage people to share content about you with the infamous (and hilarious), United Breaks Guitars video. 14:04  We share a key insight about how to make something go viral, and it's not your awesome brand message. 18:34. Colin introduces the idea of internet trolls and everyone piling on as meeting an essential human need to be a part of something.  25:25  Ryan covers a past campaign with Dunkin' Donuts and Charli D'melio that had all the elements that make a social media campaign go viral.  28:54 We summarize the secret formula ingredients for you and how you can use them in your customer strategy.    Did you know we have a YouTube Channel too? Check it out here.   Customer Experience Information & Resources   LinkedIn recognizes Colin Shaw as one of the 'World's Top 150 Business Influencers.' As a result, he has 290,000 followers of his work. Shaw is Founder and CEO of Beyond Philosophy LLC, which helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). The Financial Times selected Beyond Philosophy as one of the best management consultancies for the last four years in a row. Follow Colin on LinkedIn and Twitter.   Click here to learn more about Professor Ryan Hamilton of Emory University.    Why Customers Buy: As an official "Influencer" on LinkedIn, Colin writes a regular newsletter on all things Customer Experience. Click here to join the other 70,000 subscribers.    How can we help? Click here to learn more about Beyond Philosophy's Suite of Services.   Please tell us how we are doing! Complete this short survey. 

Going viral is the goal of any passionate social media poster. Posting your content and watching as the views and shares grow exponentially is the dream for marketers trying to build a brand online.    Unless, of course, the viral post is about how you broke a guitar during a customer's flight and then showed “indifference” to their complaint. (Looking at you, United Airlines.) That's a nightmare.    The trick is actually doing it—and for the right reasons, not a customer service failure. In an environment where there is infinite amounts of content to compete with, getting a post to go viral is a victory few marketers have the pleasure of experiencing.    In this episode, we explore how to get people to collaborate with you in your efforts to create viral content on social media and the essential elements of the content that encourage people to share it.    Key Ideas to Improve your Customer Experience   When you want a person to do something, you have probably heard that you should explain the benefits they will enjoy from doing so. It's no different with social media. Your content should have a benefit that appeals to the sharer and collaborator, and a benefit to whom the person shares it. Therefore, a hearty laugh, a heartfelt “awe,” or an unrealized and epiphanic insight are never a bad way to go.   Here are some other key moments in the discussion:   04:38  Ryan explains how framing plays an essential role in getting people to share your content.  09:47  Colin shares an example of what not to do with your experience that encourage people to share content about you with the infamous (and hilarious), United Breaks Guitars video. 14:04  We share a key insight about how to make something go viral, and it's not your awesome brand message. 18:34. Colin introduces the idea of internet trolls and everyone piling on as meeting an essential human need to be a part of something.  25:25  Ryan covers a past campaign with Dunkin' Donuts and Charli D'melio that had all the elements that make a social media campaign go viral.  28:54 We summarize the secret formula ingredients for you and how you can use them in your customer strategy.    Did you know we have a YouTube Channel too? Check it out here.   Customer Experience Information & Resources   LinkedIn recognizes Colin Shaw as one of the 'World's Top 150 Business Influencers.' As a result, he has 290,000 followers of his work. Shaw is Founder and CEO of Beyond Philosophy LLC, which helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). The Financial Times selected Beyond Philosophy as one of the best management consultancies for the last four years in a row. Follow Colin on LinkedIn and Twitter.   Click here to learn more about Professor Ryan Hamilton of Emory University.    Why Customers Buy: As an official "Influencer" on LinkedIn, Colin writes a regular newsletter on all things Customer Experience. Click here to join the other 70,000 subscribers.    How can we help? Click here to learn more about Beyond Philosophy's Suite of Services.   Please tell us how we are doing! Complete this short survey. 

One of the most impactful aspects of business is customer service. It's a topic with depth, and therefore may be unpacked further in later episodes. In today's episode, David leads with a story he recently shared with his kids that relates to this topic. If you go to YouTube and search “United Breaks Guitars,” you'll...

Javier Mtz Morodo es un "Rockstar del Dinero", un apasionado de las finanzas, las inversiones y la tecnología. Se ha desarrollado en múltiples puestos directivos en las mayores empresas financieras del país considerados unicornios como Bitso y GBM. Es socio fundador de GOAT Capital y se le considera un referente del sector fintech, además de ser un comunicador en su podcast, blog y redes sociales. En este episodio platicamos sobre la historia del dinero, la importancia de los hábitos y el cambio cultural que necesitamos para crear una revolución, sobre Bitcoin y la tecnología de Blockchain, hablamos también de los sesgos cognitivos y las ciencias del comportamiento pero sobre todo de la octava maravilla "El interés compuesto". Este episodios es para ti si quieres aprender de finanzas, tecnología, inversiones. Este podcast es completamente gratuito, lo único que te pedimos para apoyarnos es que te suscribas a nuestro canal de youtube: http://bit.ly/TitanesYouTube Síguenos también en: Titanes Podcast: https://www.instagram.com/titanespodcast Raúl Muñoz: https://www.instagram.com/r4ulmunoz Eliud Izguerra: https://www.instagram.com/eliud_izguerra Recursos: -Entrevista: David Letterman a Bill Gates sobre el “Internet” en 1995: https://www.youtube.com/watch?v=lskpNmUl8yQ -Campaña: United Breaks Guitars https://www.youtube.com/watch?v=5YGc4zOqozo -Podcast: Rockstars del Dinero https://open.spotify.com/show/7exTzXcsvM9EH7uxhWbFFI?si=83de499adcd54970 -Audiolibro: Cryptorevolution en Beek https://www.beek.io/en Prueba de 14 días totalmente gratis -Libro: Thinking, Fast and Slow de Daniel Kahneman https://www.amazon.com/Thinking-Fast-Slow-Daniel-Kahneman/dp/0374533555 -Contacto: Experta en Biohacking Claudia Zaragoza https://www.instagram.com/clauzaragozam/

"Compassion, wherever you introduce, it explodes in all directions, and it hits everybody." Dave Carroll is a beloved singer, songwriter, speaker and author. Dave's viral song United Breaks Guitars went viral in 2009, becoming the number one music video on YouTube that year. It turned a messy airport situation into a customer service learning experience and planted the seeds for an international career in inspiring others. His message of compassionate design reminds us that we are connected, and encourages us to always look out for others. Dave is now spreading his message of self acceptance and compassion to the younger generation with a brand-new children's book, “Tom The Tomato Plant”. The story is all about gratitude, seeing yourself in other people, and the positive rewards of helping others.  Buy "Tom The Tomato Plant" https://www.davecarrollmusic.com/ Hosted by Nancy Regan Presented by Charm Diamond Centres Produced by Podstarter Do you want to be a guest on Canadian Love Map? Tell us your love story and apply to be a guest here.

"Passion, wherever you introduce, it explodes in all directions, and it hits everybody." Dave Carroll is a beloved singer, songwriter, speaker and author. Dave's viral song United Breaks Guitars went viral in 2009, becoming the number one music video on YouTube that year. It turned a messy airport situation into a customer service learning experience and planted the seeds for an international career in inspiring others. His message of compassionate design reminds us that we are connected, and encourages us to always look out for others. Dave is now spreading his message of self acceptance and compassion to the younger generation with a brand-new children's book, “Tom The Tomato Plant”. The story is all about gratitude, seeing yourself in other people, and the positive rewards of helping others.  Buy "Tom The Tomato Plant" https://www.davecarrollmusic.com/ Hosted by Nancy Regan Presented by Charm Diamond Centres Produced by Podstarter Do you want to be a guest on Canadian Love Map? Tell us your love story and apply to be a guest here.

We have another business pickle to address. This time it's with Christine Jones who is having problem with her organization not taking customer complaints or the Voice of Customer program seriously.    We have been there. Ryan once worked at a grocery store that had a suggestion box that he never once in all the years he worked there saw opened. He suspects that no one even had the key anymore.    Colin's corporate employer engaged in a pricey customer survey every year, listened to the results, including the complaints, and then carried on with business-as-usual. When Colin complained, one person suggested maybe they stop doing the customer survey.    In this episode, we explore why this happens with Voice of Customer feedback and complaints. We also share practical and actionable steps to change this for your organizations—and none of them are to stop getting customer feedback.    Key Ideas to Improve your Customer Experience   Organizations that are monopolies don't need to bother with customer feedback. However, monopolies are few and far between. For the rest of the organizations, which is almost all of them, competition necessitates taking customer complaints seriously—before your customers become the competition's customers.    Here are a few key moments in the discussion:   01:58  We read Christine's pickle and share our stories that commiserate her problem, because it's not an uncommon one, especially in business today. 06:00  Colin shares his last point first with Christine, which is exactly what he did in the same situation: realize that it could be that this organization might not be the best fit for her long term.    13:57  Ryan explains that empathy for fellow employees will help customer strategy champions to help them prioritize the experience agenda, which might mean making allies higher up in the organization. 19:26  We discuss Confirmation Bias and Reference Points and how they play a role in how organizations view the Voice of Customer and customer complaints (hint: they are not small ones).   24:24  We share the practical things that Christine can do in this environment to affect change and get the organization to take customer complaints seriously. 29:24  We talk about what might be the greatest customer complaint ever set to music, United Breaks Guitars.     Do you have a business pickle? Tell us about it here.   Please tell us how we are doing! Complete this short survey.    Customer Experience Information & Resources   LinkedIn recognizes Colin Shaw as one of the 'World's Top 150 Business Influencers.' As a result, he has 290,000 followers of his work. Shaw is Founder and CEO of Beyond Philosophy LLC, which helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). The Financial Times selected Beyond Philosophy as one of the best management consultancies for the last four years in a row. Follow Colin on LinkedIn and Twitter.   Click here to learn more about Professor Ryan Hamilton of Emory University.    Why Customers Buy: As an official "Influencer" on LinkedIn, Colin writes a regular newsletter on all things Customer Experience. Click here to join the other 35,000 subscribers.      How can we help? Click here to learn more about Beyond Philosophy's Suite of Services.

We have another business pickle to address. This time it's with Christine Jones who is having problem with her organization not taking customer complaints or the Voice of Customer program seriously.    We have been there. Ryan once worked at a grocery store that had a suggestion box that he never once in all the years he worked there saw opened. He suspects that no one even had the key anymore.    Colin's corporate employer engaged in a pricey customer survey every year, listened to the results, including the complaints, and then carried on with business-as-usual. When Colin complained, one person suggested maybe they stop doing the customer survey.    In this episode, we explore why this happens with Voice of Customer feedback and complaints. We also share practical and actionable steps to change this for your organizations—and none of them are to stop getting customer feedback.    Key Ideas to Improve your Customer Experience   Organizations that are monopolies don't need to bother with customer feedback. However, monopolies are few and far between. For the rest of the organizations, which is almost all of them, competition necessitates taking customer complaints seriously—before your customers become the competition's customers.    Here are a few key moments in the discussion:   01:58  We read Christine's pickle and share our stories that commiserate her problem, because it's not an uncommon one, especially in business today. 06:00  Colin shares his last point first with Christine, which is exactly what he did in the same situation: realize that it could be that this organization might not be the best fit for her long term.    13:57  Ryan explains that empathy for fellow employees will help customer strategy champions to help them prioritize the experience agenda, which might mean making allies higher up in the organization. 19:26  We discuss Confirmation Bias and Reference Points and how they play a role in how organizations view the Voice of Customer and customer complaints (hint: they are not small ones).   24:24  We share the practical things that Christine can do in this environment to affect change and get the organization to take customer complaints seriously. 29:24  We talk about what might be the greatest customer complaint ever set to music, United Breaks Guitars.     Do you have a business pickle? Tell us about it here.   Please tell us how we are doing! Complete this short survey.    Customer Experience Information & Resources   LinkedIn recognizes Colin Shaw as one of the 'World's Top 150 Business Influencers.' As a result, he has 290,000 followers of his work. Shaw is Founder and CEO of Beyond Philosophy LLC, which helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). The Financial Times selected Beyond Philosophy as one of the best management consultancies for the last four years in a row. Follow Colin on LinkedIn and Twitter.   Click here to learn more about Professor Ryan Hamilton of Emory University.    Why Customers Buy: As an official "Influencer" on LinkedIn, Colin writes a regular newsletter on all things Customer Experience. Click here to join the other 35,000 subscribers.      How can we help? Click here to learn more about Beyond Philosophy's Suite of Services.

Listen to today's Laugh Again with Phil Callaway “United Breaks Guitars” Enjoy!

Dave Carroll is an award-winning singer-songwriter, professional speaker, author, and social media innovator based in Halifax, Nova Scotia, Canada. He began his music career with his brother Don in the band Sons of Maxwell and has been enjoying success as a solo artist since 2008.  He released his debut solo album Perfect Blue in 2008 and a second solo album in 2012 called Raincoat in Vegas. For over two decades, Dave has charmed fans with his approach to music. His ability to extract the essence of a message and craft it into song is a rare gift that is attracting fans of all ages, while his sense of humor and disarmingly warm stage presence makes each live experience a memorable one for audiences around the world.Known as a master storyteller, Dave's incredible talent was introduced to millions when his 2009 anthem ‘United Breaks Guitars' became a worldwide sensation. The song chronicled his experience in the customer service process with United Airlines. His creative use of social media to share that message as an Independent Musician has reached over 150 million people. As the #1 most-watched YouTube Music Video in the world in July 2009, United Breaks Guitars has been called ‘one of the most important [videos] in Google's history,' and became a metaphor for change and innovation. Dave Carroll and United Breaks Guitars are now recognized as ‘household names.' United Breaks Guitars won the 2009 Music Nova Scotia Video of the Year Award and Dave Carroll was awarded the 2009 Music Nova Scotia Digital Artist of the Year. Dave was also nominated for the 2010 ECMA for Entertainer of the Year.The United Breaks Guitars trilogy has awakened companies everywhere to the importance of focusing on the customer and on delivering an exceptional customer experience. Dave Carroll is a musician with a message, demonstrating the power one voice can have in today's socially-driven world. Dave has become internationally famous as one of the world's top media relations innovators & customer experience authorities. He is also widely sought after as a content creator & songwriter.Dave  has been featured in major news media around the world (including ABC's ‘The View,' ABC's 20/20, CNN, LA Times, Chicago Tribune, Rolling Stone Magazine, Wall Street Journal & BBC to name a few). Several case studies and book references about United Breaks Guitars have been published including one's by Harvard Business School, University of Toronto, and a Thesis by Allison Soule for the University of North Carolina at Chapel Hill. On February 16th, 2011, Dave Carroll and United Breaks Guitars were featured as part of a question/answer on the hit show Jeopardy.  Dave has testified (and sung) on Capitol Hill in Washington, delivered keynotes at Columbia University's Brite Conference, TedX Hoboken, NewComm Forum, Mesh Conference, Atlantic Brand Confabulation (with Gene Simmons), SXSW Interactive, The Power of PR CPRS Conference, G-Force Prague, G-Force Melbourne & other significant customer service & corporate events (including for RightNow Technologies & Sandvik Coromant).In 2010 Dave's song and video, ‘Everyday Heroes' was released on 911Song.com. In a world where broken promises are commonplace when it counts most, there are people willing to help strangers because they gave their word that they would. The essence of ‘Everyday Heroes' is about these individuals keeping their promise to respond, regardless of who is in need or the unknown risks that may await the First Responders. As a volunteer firefighter himself for 5 years, Dave wrote ‘Everyday Heroes' after being challenged by a friend to honor those who answer the call.In May 2012 Dave Carroll wrote a book about his customer experience called, “United Breaks Guitars: The Power of One Voice in the Age of Social Media”, published by Hay House Publishing. Whether you are a guitarist, a baggage handler, or a boardroom executive, this book will entertain you and remind you that we are all connected, that each of us matters, and that we all have a voice worth hearing.Dave's newest music project, Raincoat in Vegas, is an eclectic mix of carefully crafted songs that demonstrate Dave's growth as a songwriter and performer. The depth of musical styles offered by “Raincoat in Vegas” ranges from Pop-Folk to Singer-Songwriter to Americana. What weaves through all of the songs, and results in a complete and refreshing album experience, is the vivid and often deeply personal stories that Dave tells with such mastery of the storytelling art.Said to be ‘one of the nicest guys in the business,' Dave Carroll is one of Canada's brightest shining stars.'Check him out at DaveCarrollMusic.com. Give him a follow on Twitter, Facebook, YouTube, LinkedIn, and Instagram.

Today I speak with Dave Carroll - singer songwriter and storyteller. Dave was catapulted onto the international stage in 2009 after he created the music video called United Breaks Guitars. It was in response to United Airlines after they refused to help pay for his guitar that got broken on route to a show. We chat about storytelling, how his video launched him a new career path, what organizations need to know about customer service and in Soul Sister Conversations fashion we talk fate, serendipity and life purpose. And an extra bonus…Dave sings a song from his new album called Until One Day which is available now.  -- Known as a master storyteller, Dave's incredible talent was introduced to millions when his 2009 anthem ‘United Breaks Guitars' became a worldwide sensation. The song chronicled his experience in the customer service process with United Airlines. His creative use of social media to share that message as an Independent Musician, has reached over 150 million people. As the #1 most watched YouTube Music Video in the world in July 2009, United Breaks Guitars has been called ‘one of the most important [videos] in Google's history,' and became a metaphor for change and innovation. Dave Carroll and United Breaks Guitars are now recognized as ‘household names.' United Breaks Guitars won the 2009 Music Nova Scotia Video of the Year Award and Dave Carroll was award the 2009 Music Nova Scotia Digital Artist of the Year. Dave was also nominated for the 2010 ECMA for Entertainer of the Year. -- The United Breaks Guitars trilogy has awakened companies everywhere to the importance of focusing on the customer and on delivering exceptional customer experience. Dave Carroll is a musician with a message, demonstrating the power one voice can have in today's socially driven world. Dave has become internationally famous as one of the world's top media relations innovators & customer experience authorities. He is also widely sought after as a content creator & songwriter. -- Connect with Dave Carroll: Website - https://www.davecarrollmusic.com/ Facebook - https://www.facebook.com/DaveCarrollMusic Instagram - https://www.instagram.com/davecarrollmusic/?hl=en Twitter - https://twitter.com/davecarroll?lang=en ⭐️ His NEW ALBUM Until One Day is now available on iTunes and Spotify & he has a new children's book called Tom the Tomato Plant out November 2021. #unitedbreaksguitars #fate #serendipity #spiritualpodcast

On this episode, Antariksh is joined by fellow producer Vishal, and Ambi Parameswaran, host of 'The Sponge podcast', co-host of 'The Last Brand Standing' podcast, Founder of Brand-Building.com, brand strategist, veteran ad-man with over 35 years of experience, and a fellow pop-culture nerd! Antariksh and Vishal pick Ambi's brain about the most controversial ads, what makes an ad supposedly controversial, some famous ads that were not taken to well, like the famous Tuff Shoes print ad with a naked Milind Soman and Madhu Sapre, the Tanishq ad from earlier this year that got twisted by trolls, Myntra's troubles in a similar regard, and lots more. Ambi also talks about working with Doordarshan back in the day, the famous 'United Breaks Guitars' song, why it seems like some companies like Zomato like to court controversy, and tons more. They also discuss some of their favurite ads ever - like Indica v2, Happydent, the recent Cadbury gender swap cricket ad, the Bisleri ad with camels, and more.Also, don't miss some awesome recommendations where Ambi recommends the Tamil movie 'Sarpatta Parambarai', the tv series 'Navarasa', and author Sujata Massey's books. Vishal recommends the Lallantop YouTube channel and their series called 'Duniyadaari', and Antariksh recommends 'Free Guy' starring Ryan Reynolds.Follow Ambi Parameswaran on Twitter:https://twitter.com/ambimgpFollow Ambi Parameswaran on LinkedIn: https://www.linkedin.com/in/aparameswaranFollow Ambi Parameswaran on Instagram: https://instagram.com/ambimgp?utm_medium=copy_linkFollow Vishal Dube on Instagram: https://instagram.com/vd_hard2win?igshid=1lfdvpdraa5coFollow Antariksh Takkar on Instagram: https://instagram.com/antariksht?utm_medium=copy_linkYou can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://www.ivmpodcasts.com/

On this episode I have a chat with Dave Carroll who is a singer, songwriter, author, public speaker and producer of the YouTube music video called United Breaks Guitars that has close to 21 million views so far. He shares with us the story behind his music career with his brother as the Son's of Maxwell and how serendipity lead to many other amazing opportunities. Dave talks about the broken guitar that inspired him to write and produce a music video that led to the publishing of his first book and subsequently empowered him to continue writing and telling stories. Listen as he explains the power of Compassionate Design and how the extension of empathy can positively impact corporations, relationships and even humanity.

In a previous episode of Monetization Nation, I shared an interview with Mark Morris, a Harvard MBA and highly successful business management consultant. This episode is part 2 of my interview with Mark. In this episode, Mark shares stories and secrets about how entrepreneurs and CEOs can leverage crowdfunding platforms and video to raise necessary capital without having to give up any equity. Monetization through Crowdfunding Crowdfunding companies like Kickstarter and GoFundMe help entrepreneurs to raise money and keep more control of their businesses. Mark tells the story of a crowdfunding solution that had been developed to take advantage of social networks to enable fundraising for the Mitt Romney presidential campaign. After Mitt's campaign ended, there were calls to use this crowdfunding technology to facilitate other types of fundraising. To make the solution more robust, it was integrated with other social media platforms, such as Facebook and YouTube to allow a more visual message to be told and to better facilitate social sharing. That was what started a company named Fundly, one of the first solutions to empower social media fundraising. Mark said that with Fundly, the response rate was 10x higher and the donations were substantially higher. Mark believes that Fundly illustrated the power of connecting with people who share one of our passions. It also illustrated the power of video to tell a story. When there is a fundraising campaign for a new business product, a family in crisis, or another social cause we care about, video helps capture the emotions and build strong connections that make us want to participate.  Mark feels that these crowdfunding platforms with videos are a tectonic shift in the ability of entrepreneurs to raise funds and test products as entrepreneurs.  Fundly was purchased by GoFundMe.  Crowdfunding Platforms Reduce Risk Mark believes that crowdfunding platforms reduce the risk for investors and entrepreneurs. When investors look at a company that has gone through Kickstarter and has a lot of support, it is an entirely different value proposition because so much risk has been taken off the table in the deal. One of the biggest risks new ventures face is “Will people buy my product?” When entrepreneurs know there is a high demand for their product, this risk is already overcome. A successful crowdfunding campaign removes risk because it allows entrepreneurs and investors to know that customers are going to be interested in this product.  The Girls Scouts is a great example of this. The Girl Scouts pre-sell their cookies. Then, they know exactly how many cookies to make, and aren't stuck with unsold inventory.  Crowdfunding Leverages Passionate People Crowdfunding campaigns can build buzz and momentum for the product or cause, and create a bandwagon effect where people want to buy or donate because they see other people doing so. In some cases, it becomes a herd mentality. One of the best parts of crowdfunding platforms is that they allow us to harness the power of people who are passionate about our cause, campaign or product, and help those passionate fans share that passion with their connections. This is important because most of our potential customers don't trust us, and when we reach out to them directly, we are not credible. But, when our passionate fans reach out to their connections for us, it helps the credibility our passionate fans have with their friends and family to flow through to us.  The Power of Video in Crowdfunding Mark told the story of a student who raised about $100,000 by selling wooden watches. Mark said that the student's success was all about the video. The watches existed prior to this student. The student didn't manufacture the watches. He bought and resold the watches, but he told a great story. It was the telling of the story, and the lifestyle portrayed by the video that made people interested in buying it.  Mark explains that most things are not brand new. They have usually existed before, but they are new to us. Mark said there is a difference between a customer saying to themselves "I'm aware that exists," and "I need that in my life." That type of awareness is often best achieved through video and not text.  The advantages of video vs. face-to-face sales pitches can include:  (1) allowing the message to scale and reach a much larger audience,  (2) the ability to re-film and get our message right,  (3) editing our pitch to a much more concise and effective message, and  (4) adding emotion-evoking music to our message.   Because of these reasons, I think Mark made a strong point that video is arguably better than face-to-face sales. Mark talked about videos that go viral because they are funny or strike a chord. He uses the “United Breaks Guitars” video as an example of a video that went viral because it connected with video viewers.  Mark believes stories that are funny, emotional, or connect to a common experience are easier to tell with video and song.  Connect with Mark To connect with Mark and learn more about his consulting services, visit: https://www.linkedin.com/in/mark-morris-1b711b161/. Key Takeaways Thank you Mark for sharing your stories and insights about crowdfunding and video. Here are some of my top takeaways from today's episode. Crowdfunding platforms can be used effectively to help social causes and political campaigns monetize through donations. Crowdfunding platforms can also be used by entrepreneurs to pre-sell products so they don't have to give away equity in their businesses. These businesses sell products to get the money they need instead of selling stock.  Crowdfunding platforms can lower risks for investors and entrepreneurs. Almost all of the successful crowdfunding campaigns have a video, which helps better capture emotion and build connections. Crowdfunding can cause a bandwagon effect where people want to buy our products or support our cause because they see a lot of other people have already done so. Crowdfunding platforms help bridge the credibility gap by helping our passionate fans share our products and campaigns with their trusted connections, which helps their credibility to flow through to us. Want to be a Better Digital Monetizer? Did you like today's episode? Then please follow these channels to receive free digital monetization content: Get a free Monetization Assessment of your business Follow the Monetization Nation Blog. Subscribe to the Monetization eMagazine. Join our private Monetization Nation Facebook Group. Subscribe to the Monetization Nation YouTube channel. Subscribe to the Monetization Nation podcast on Apple Podcast, Google Podcasts, Spotify, or Stitcher.  Connect with Nathan on Linkedin.  Follow Monetization Nation on Instagram.  Follow Monetization Nation on Twitter. Share Your Story  When have you observed a company use crowdfunding and video effectively to raise money? Please join our private Monetization Nation Facebook group and share your insights with other digital monetizers. Read at: https://monetizationnation.com/blog/37-how-to-leverage-crowdfunding-platforms-and-video-to-fundraise-without-giving-up-equity/

If you've ever been sitting on an airplane and looked out the window to see the baggage smashers tossing your suitcase around like it was a frisbee, you'll relate to Dave Caroll's song, "United Breaks Guitars"!"United Breaks Guitars" is a true heroes tale of how one man takes on corporate America and, not just wins, but inspires others to do the same! Not only that, he made a fantastic song out of his experience! In our podcast he talks about how he got started in the music business, the challenges, the times he played his guitar and sang to nobody but a drunk sitting at the bar in some honky-tonk town in Nowheresville, USA. He also talks about his life, his music, his mission and why he thinks that Compassion and Music, are the keys to ending the current insanity in the world.But more than anything Dave is a storyteller who happens to use his beautiful music to tell stories about Everyday Heroes, people like you and me.This guy is a true Everyday Hero; his stories and music will stay with you for a long time. After hearing his story you might even be convinced that your story is important and that you need to tell it...For more information on who Dave Carroll is and what he does, visit his website: davecarrollmusic.comFor more information on my podcasts or how you might be one of my Everyday Heroes you can contact me on my website: bertbotta.com or via email at: bert@bertbotta.com#EverydayHeroes, #bertbotta, #fastlanetofaith #flightcrews #pilots #aviation #Unitedairlines

Personal branding is the conscious and intentional effort to create and influence public perception of an individual by positioning them to be trusted and provides credibility to future investors, employees and partners. Dave Carroll, musician, speaker, and author behind United Breaks Guitars, joins Scott to talk about building a personal brand and compassionate design.Have feedback? Connect with Scott Case on LinkedIn.Visit foundersfocus.com to join the live video sessions, watch past sessions, and see what topics are up next.

Dave Carroll who single handedly took on United Airlines after they refused to take responsibility for breaking his guitar. With a small budget and a camera, Dave took to YouTube with his song United Breaks Guitars and became the #1 watched video on YouTube. Dave is an award winning singer-songwriter, author, and speaker who inspires others through storytelling. Dave's compassion was palpable, and knows what it is all about to #betterthepond.

Conversation with Dave Carroll, an award winning singer-songwriter, professional speaker, author, and social media innovator who at one time had the number one music video in the world based upon a bad experience he had with United Airlines when they broke his Taylor-made guitar and then he responded with a social media video that became the story of the song and a book better known as “United Breaks Guitars.”

Following on from my recent interview, Customer service in the future will be a company wide mentality and not a department – Interview with Dave Carroll of United Breaks Guitars, today I am pleased to present to you a first: A follow on interview from the one I did with Karl Chapman of Riverview Law back in June. Karl and his team at Riverview Law were kind enough to invite me along to an event that held recently at Middle Temple in London. The event was discussing the future of the legal industry and included a panel discussion that featured Mitch Kowalski who has just published a book called: Avoiding Extinction: Reimagining Legal Services for the 21st Century - which focuses on the future of the law firm. Following the panel discussion, I caught up with Mitch to talk to him about his new book, the future of the legal industry and the pressures that are forcing law firms to become more client centric. This interview makes up number thirty-three in the series of interviews with authors and business leaders that I think that you will find interesting and helpful in growing your businesses.

Following on from my recent interview, True customer engagement is not based on click throughs or contests – Interview with Wendy Lea, CEO of Get Satisfaction, today I am pleased to present to you an interview I recently did with Dave Carroll, a singer songwriter and the maker of the famous United Breaks Guitars video on Youtube. Whilst still a singer songwriter, he is now also an entrepreneur, speaker and an author of a new book: United Breaks Guitars - The Power of One Voice in the Age of Social Media. Note: Hat tip to Guy Stephens (@guy1067) for the interview suggestion and for introducing me to Dave. This interview makes up number thirty-two in the series of interviews with authors and business leaders that I think that you will find interesting and helpful in growing your businesses.

ב- 31 במרץ 2008, דייב קארול, מוסיקאי מקנדה, עלה יחד עם להקתו על טיסת קונקשן של חברת התעופה "יונייטד איירליינס" משיקגו. בעודו יושב במטוס וממתין, הוא שמע רעשים של זריקת חפצים למטה על המסלול. לתדהמתו ראה כי הסבלים שמעמיסים את המטוס בכבודת הנוסעים, זורקים את המארזים של הגיטרות של הלהקה לפני העמסתם לבטן המטוס. הוא פנה לדיילת והביע את חששו ומחאתו אך הדיילת אמרה לו שכרגע אין מה לעשות וכשינחתו יעלה את הנושא. לאחר הנחיתה הוא גילה שאמנם אחת הגיטרות שלו נשברה (גיטרת Tylor בשווי כ- 3,500 דולר) ונתבקש להגיש קובלנה בנושא לחברת התעופה. המו"מ שלו עם חברת התעופה נמרח על פני 9 חודשים והגיע למבוי סתום. חברת התעופה לא טרחה לבקש סליחה, לא התנצלה והייתה יהירה ולא סימפטית.אלטון ג'ון שר "סליחה היא המילה הקשה ביותר". לחברת התעופה "יונייטד איירליינס" הקושי לבקש סליחה מלקוח על העוול שנגרם לו, עלה בהפסד כספי של יותר מ- 1.4 ביליון דולר. בתחילת 2009 קרול החליט לעשות את מה שהוא ידוע לעשות הכי טוב וזה לכתוב שיר שיספר את הצד שלו בסיפור. סרטון השיר United Breaks Guitars הפך וויראלי ותפס תאוצה ברשת. למעשה בסופו של דבר הוא היה אחד מעשרת הסרטונים הוויראליים ביותר בשנת 2009 וגרף עד היום מעל ל- 150 מיליון צפיות ביו-טיוב ובמקומות אחרים. תוך ארבעה שבועות מפרסום הסרטון מניית חברת התעופה יוניידט אירליינס  (UAL) נפלה ב- 10% תוך איבוד 180 מיליון דולר משווי השוק. הסיפור המלא בבלוג שלנו: https://crm.buzz/sorry-seems-to-be-the-hardest-word-also-on-business/

Listen to today’s Laugh Again with Phil Callaway called “United Breaks Guitars”. Enjoy!

If you’ve been listening to the podcast for a while, you already know that humans aren’t rational (and, honestly, you probably know that just from being a human person too). And the base of economic theory would often incorrectly predict behavior because it assumes logical people making rational choices.  Because humans do not behave this way in practice, new theories needed to be developed which accounted for these irrational choices. And in game theory, it is exactly the same. We humans don’t always make choices that are fully rational. We try to game the system or play the odds. This episode is all about game theory and how it can help your business. We will dig into three basic games: the dictator game, the ultimatum game and the prisoner’s dilemma.  And if you haven’t checked out last week's episode, it was all about color theory and what really matters when using colors in your business and your brand.  CLICK HERE FOR YOUR FREE DOWNLOAD! Show Notes: [03:21] If you're wondering, Game Theory actually has a lot to do with business. [03:41] Humans aren't rational. Basic economic theory would predict behavior incorrectly, because it would assume logical people are making rational decisions. [03:45] Since humans aren't rational, new theories needed to be developed. [05:06] Downton Abbey and Survivor are great examples of game theory in action. [05:22] In behavioral game theory, we need to consider how revenge, fairness and personal gain all play into the outcomes. Three main games that are often used in game theory are the ultimatum game, the prisoner’s dilemma, and the dictator game. [05:38] We start with the dictator game. What it is and how different scenarios can impact your behavior or decision.  [08:38] The ultimatum game is similar, but the second person has an option to respond to the offer. If they reject, both get nothing. [10:18] History has a lot to play in the actions people take, and existing relationships help determine actions. [11:04] The human component – knowing you are playing against a person who is profiting from your situation – has a big impact on the way people respond. [11:57] Think about how the anchor shifts when you have power versus when you don’t. [12:33] It's important to understand who has what power in each situation when you determine what to offer and think about how they might react. [13:11] Even when money is not changing hands, the process of buying and selling is exactly the same. Other items of value can be bartered. The way people react changes based on the power or belief they have. [13:22] This is worth considering as you put offers out to people and are wondering how they may respond or act. Are you putting power in their hands that makes a generous offer seem stingy? [14:02] In your business, you aren’t limited to the lab style test – your clients know who you are and what you are offering them. [15:29] If you give something, people want to give back (reciprocity). [16:10] The last game is the prisoner's dilemma.  [17:41] The shifting anchor impacts the position someone takes. Saying something may feel like a win win (even though it often isn’t).  [19:57] The best overall strategy for the extended prisoner's dilemma is a tit-for-tat strategy in which you cooperate until someone defects then you respond in kind. [21:41] Most of us would likely plan to play fair. Do you expect the same kindness and fairness in others? How does the story you tell yourself about what they think influence your actions? How would your strategy be influenced by the look of the person?  [22:48] Game theory applies in all sorts of business situations. Obviously, this applies in negotiations with potential partners. [23:37] Humans are emotional, and it is not just in the after-the-fact stuff...the thoughts and “what ifs” before a negotiation starts can always influence actions much more than we may think. [23:57] Always have written contracts and agreements. [24:19] Negotiating terms in a cold state is so much better than not doing your due diligence. [24:38] Another example of how this impacts business is in advertising. [26:21] There are countless examples of game theory – it is truly all around us all the time. Pretty much any time you interact with another person or business or entity, game theory comes into play. [27:21] Buying in at the bottom of a recession is game theory in action. It’s all based on what you expect other people will do and how you choose to react to it – before and after the fact. [29:47] The YouTube example of United Breaks Guitars which is the ultimate customer revenge.  [32:15] When emotions take hold, it can cause people to make bad decisions that they may regret in the long run, so try and get some distance and perspective before acting…especially if you feel really betrayed and angry. [32:49] Perspective lets you look at the game in a whole different way and play by the real rules. [33:15] The last point I want to make is this: when it comes to games, many people are playing not to lose, instead of playing to win. [33:47] When you play to win – in games, life or business – you know it is a long game and have a calmer approach. You understand the rules backward and forward. This is much more effective than playing not to lose. Thanks for listening. Don’t forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show.  Links and Resources: Episode 61. Color Theory Take a Peek into Your Buyer's Behavior with Melina Palmer of The Brainy Business The Prisoner's Dilemma Behavioral Game Theory The Ultimatum Game- Are people rational? The Dictator Game The Psychology of Revenge (and Vengeful People) An Experimental Analysis of Ultimatum Bargaining Behavioral Game Theory: Plausible Formal Models That Predict Accurately (Behavioral) Game theory Episode 11. Behavioral Economics Foundations: Anchoring and Adjustment Episode 7. Change Management (It’s Still Not About The Cookie) Episode 5. The Truth About Pricing Episode 8. What is Value? Episode 16. Behavioral Economics Foundations: Framing Episode 60. Surprise and Delight Episode 23. Behavioral Economics Foundations: Reciprocity The Iterated Prisoner's Dilemma and The Evolution of Cooperation Episode 54. Biases Toward Novelty and Stories Episode 46. Biases Toward Others – Including Groups Toms Warby Parker United Breaks Guitars

Mary McGinley, Wendy Sheridan, and Robin Renée get together this time around to chat about ways we can all vote with our dollars. Whether electronic, plastic, or old-fashioned green "paper ballots," we have the power to choose to spend or not spend our money in each potential transaction. Do you choose Costco over Walmart? Do you avoid Hobby Lobby, Chik-fil-A, or Wendy's? How much effort do you put into supporting businesses you think are a net positive in the world? Listen to this conversation as Mary, Wendy, and Robin weave through the questions and complications. Scroll down to explore links that can help you make choices about your buying power. Thanks to friend and listener Scott Brown for this political discussion topic and the link suggestions. The news is mostly an unwanted topic in this episode. An update about the Mueller, She Wrote and The Daily Beans podcasts turns out to be no news, which is good news. Celebrations and political actions this week include Congressional Startup Day (August 21st), Krishna Janmashtami (August 24th), National Power Rangers Day and National Rainbow Bridge Rememberance Day (August 28th). Birthday shout outs go to Kenny Rogers, Beenie Man, James Corden, Yvie Oddly, Rick Springfield, Kevin A. Patterson, Elvis Costello, Gene Simmons, Rob Halford, Sean Connery, Tim Burton, Cesar Millán, Paul Reubens, and Robin Renée. Word nerd alert: Wendy and Robin get inventive with their uses of "blanket forting" and "conject." The Leftscape co-hosts are taking a short vacation. Look for the next show on Wednesday, September 11th.   Things to do: Say hello on Facebook, Twitter, and Instagram, and send in your topic ideas for upcoming shows. March on Washington or in a solidarity event on Saturday, September 21st: We the People March Get informed and think about where you prefer to spend your money: "Hobby Lobby: Women's Rights v. Corporate Beliefs" in FindLaw "30 Fortune 500 companies that donate to Democrats and Republicans" in Business Insider "Did your favorite company donate to Democratic or Republican campaigns? This startup will tell you." in The Washington Post "Consumers Should Be Voting Every Day - with Their Wallets" in fee.org "You Have the Power in Your Wallet" in FreeFromBroke.com "Vote with Your Dollar Toolkit" by GreenAmerica.org Watch "United Breaks Guitars" by Dave Carroll: httpss://www.youtube.com/watch?v=5YGc4zOqozo Watch an adorable and "controversial" Cheerios commercial: httpss://www.youtube.com/watch?v=UYIb4QHW-X8   Featured image by Gerd Altmann from Pixabay

Sales Reinvented Podcast Special Edition: Dave Carroll and United Breaks Guitars - 10 Years After. Dave is an award winning singer-songwriter, professional speaker, author and social media innovator based in Halifax, Nova Scotia, Canada. An unfortunate incident that Dave experienced while travelling with United Airlines led to one of the most widely used case studies in both customer service and social media – United Breaks Guitars with more than 150 million people worldwide being exposed to his story.

In This Episode: Dave talks about the story behind the "United Breaks Guitars" videos from 2009. The three discuss the deeper meanings behind the videos' popularity and how it affected United Airlines as a company. He also talks about how he got started on writing his book, "United Breaks Guitars: The Power of One Voice in the Age of Social Media" The three talk about the way social media let's people amplify their voices, and how that can be good or bad. Learn more about your ad choices. Visit megaphone.fm/adchoices

Summary We all make mistakes. The question is, how do we handle them? We'll look at that in our Thought of the Day. And in our interview segment, we'll take a fascinating look--on a much larger scale--at crisis management and preparedness. While this is indeed important for large companies, it's JUST as important for ALL of us to know and understand, as well. That and more on today's show. Bob's Thought of the Day We'll explore: Why it's important to learn from past mistakes (both our own and those of others). The difference between mistakes we learn from, and those we don't. Several steps to make things right after you make a mistake. Interview with Melissa Agnes You'll discover: Why we all need to be crisis-ready. The three pieces of information your team must understand in order to be crisis-ready. The importance of understanding how a CRP (Crisis Response Penalty) works, and examples from United Airlines. The vital difference between a crisis and an “issue.” Why the year 2009 changed the landscape of crisis management. Why no single customer is statistically insignificant. A key crisis-ready rule: People above process and bottom line, always. Why successful crisis management requires simultaneous effective action and effective communication. Why there is no such thing as a social media crisis. The Crisis-Ready Model: Audit Understand Identify Design Implement Click to Tweet The longer an organization takes to effectively respond to a negative event, the more #trust and credibility with their stakeholders they lose. @melissa_agnes Successful #crisis management requires simultaneous effective action and effective #communication. @melissa_agnes There is no such thing as a social media #crisis. @melissa_agnes Interview Links Crisis Ready: Building an Invincible Brand in an Uncertain World by Melissa Agnes MelissaAgnes.com Melissa's Blog The Invincible Brand Podcast The Brand Invincibility Webinar Series Free Crisis Ready Resources Connect with Melissa on Facebook Connect with Melissa on LinkedIn Follow Melissa on Twitter Follow Melissa on Instagram Melissa's YouTube channel United Breaks Guitars by Dave Carroll Resources Order The Go-Giver Influencer The Go-Giver Influencers Facebook LIVE Show Sell The Go-Giver Way Audio Program GoGiverEntrepreneursAcademy.com The Go-Giver Leader TheGoGiver.com GoGiverSpeaker.com Burg.com How to Post a Review

Antes de que su servicio al cliente lo obligara a rendir cuentas al Congreso de Estados Unidos, United Airlines tuvo su primera gran crisis de imagen por culpa de una guitarra. En este episodio se aborda el caso de United Breaks Guitars, el primer éxito musical en Youtube para quejarse del mal servicio de una empresa.

Antes de que su servicio al cliente lo obligara a rendir cuentas al Congreso de Estados Unidos, United Airlines tuvo su primera gran crisis de imagen por culpa de una guitarra. En este episodio se aborda el caso de United Breaks Guitars, el primer éxito musical en Youtube para quejarse del mal servicio de una empresa.

The Roy Green Show In light of the recent controversy regarding Dr. David Dao being violently ejected from a United Airlines flight, Roy discusses other cases of airlines treating passengers carelessly.  Have you experienced being bumped from a commercial flight, or had other adventures with airlines?  Guest:  Dave Carroll, Canadian singer/songwriter of "United Breaks Guitars" after United Airlines broke his guitar - Despite booking their vacation over six months in advance, Brett and Shanna Doyle's 10-year-old-son was bumped from an Air Canada flight during their March Break vacation to Costa Rica. Guest: Brett Doyle  - Scott Smith is an Ontario teen with Asperger's Syndrome who developed an anti-bullying program for some Ontario schools. The program has been widely recognized by schools in Alberta, Saskatchewan, Kentucky and Colorado. His initiative, however, is being ignored by Ontario education minister Mitzie Hunter. Guests: Scott and his father Steve - A national poll by Angus Reid finds that Canadians prioritize border security over aiding those who are crossing illegally. Guest: Shachi Kurl, executive director of the Angus Reid Institute - Derek and Frances Baars' foster children were removed from their home by the Children's Aid Society after they refused to tell the children the Easter Bunny is real.             Guest: Derek Baars - In the United States, at least one doctor per day commits suicide. Why is this happening? Guest: Dr. Michael Myers, psychiatrist, professor at UBC and SUNY, author of “Why Are Doctors Killing Themselves” In the United States, at least one doctor per day commits suicide. Why is this happening? See omnystudio.com/listener for privacy information.

In light of the recent controversy regarding Dr. David Dao being violently ejected from a United Airlines flight, Roy discusses other cases of airlines treating passengers carelessly. Have you experienced being bumped from a commercial flight, or had other adventures with airlines?  Guest:  Dave Carroll, Canadian singer/songwriter of "United Breaks Guitars" after United Airlines broke his guitar (Photo: Seth Wenig/AP Photo) See omnystudio.com/listener for privacy information.

In this special episode of the IABC Edmonton podcast, past president Marvin Polis interviews Dave Carroll about his iconic viral video United Breaks Guitars. As you’ll probably remember, Dave’s video caught the world by storm and became one of the top 10 videos that year on Time Magazine’s list of viral videos. Dave says it all started when United Airlines broke his expensive guitar and then mishandled the customer service. This is Dave’s story. You can learn more about Dave Carroll at: davecarrollmusic.com

How can you go viral without even trying? One way is to strike a strong emotional chord and have fun while doing it. Satire is a strong pull. Dave Carroll sang his way into YouTube history and about 400 textbooks on customer service and public relations with his viral video, United Breaks Guitars. He also made Time Magazine's list of top 10 viral videos in 2009. Impressive! Dave started as a musician with his brother in a group called the Sons of Maxwell and they made a good living touring the world for 20 years. Then an incident one fateful day in 2008 on the tarmac at O’Hare Airport in Chicago triggered a series of events that changed his life forever. It also … eventually … caused many changes in customer service at large corporations around the world. Dave tells the story behind his meteoric rise as a storyteller in this interview at the Canadian Association of Professional Speakers (CAPS)2016 convention in Edmonton, Canada. This convention took place (ironically!) at a hotel attached to the Edmonton International Airport! CAPS is dedicated to the professional development of motivational speakers, keynote presenters, business coaches and meeting facilitators from all over Canada. Many of their busiest members also belong to the National Speakers Association (NSA), the American version of CAPS. Displaying an attitude associated with Canadians, one of Dave’s more essential messages in this interview is: “Saying ‘sorry’ is never a bad idea.” Hear Dave out and then … For a little YouTube flashback visit, the full story and a glimpse of all three versions of the United Breaks Guitars song visit www.unitedbreaksguitars.com For all other media insights, stick with Monetizing Your Creativity! SUBSCRIBE TO THE FREE MONETIZING YOUR CREATIVITY PODCAST: itunes.apple.com/ca/podcast/monet…d1082894462?mt=2 While you're there, please leave your comments and suggestions for future episodes. We love your feedback! Or search for Monetizing Your Creativity on Stitcher, Google Play Music, Overcast or your other podcast app. SoundCloud: www.monetizingyourcreativity.com Follow us on Instagram: @monetizingyourcreativity www.instagram.com/monetizingyourcreativity

Finding Opportunity to be Extraordinary   Introducing Pete McMath Sometimes business ideas come from revelations you have in your daily life.  This is exactly what went down with this week's Boiling Point guest, Pete McMath.  Pete was working in guitar repair and sales in Fredericton, New Brunswick.  In his day-to-day, he would commonly come across customers that had issues with their instruments and particularly were less than impressed with their instrument cases.  For most musicians, their instrument is more valuable then the money it costs and damage received during transport can feel disastrous. The instrument case business hasn't changed a lot over the decades.  While typical luggage has evolved to have things like wheels and carbon fiber protection, most instrument cases have stayed the same like grand mom's old polyester suitcase.  Pete knew something had to be done to protect people's prized possessions and the result has been Timbre Cases.  Pete now takes ideas from the auto and aerospace industry to provide tougher and lighter cases that keep its' contents safe from wear and tear.  Now he has orders coming from around the world and continues to build a business that strives to offer not just an instrument case, but also an extraordinary product.   In this episode Greg tells us about his adventure hiking the Appalachian Mountains with Pete.  (Greg didn't go quite as far as Pete's 4-month, 1200-mile trek). Pete tells us how Timbre Cases began, and how the evolution has been organic from the start. He reminds us that it is often not about the cost of a musical instrument, but its value. He tells about his constant design process to keep things fresh. Pete then tells us the tricks and tips he used to get his product out there. He also comments on the vast amount of support he has received in New Brunswick and how (for him) being a bigger fish in a small pond works. Pete also mentions how having other musical giants such as Sabian Cymbals in his backyard has helped his company's evolution. Pete explains why entrepreneurs need to eliminate assumptions, be extraordinary, and work harder then everyone else. Greg is inspired by Pete's ability to grab an opportunity when he saw a need in the market. Dave notes that Pete is wise beyond his years and echoes his sentiments on being extraordinary. Greg also points out that you need to check out all the neat stuff that is going on in your community and then invites our listeners to his hot tub party.   Links and References - Timbre Cases Website - Timbre Cases on Twitter - Timbre Cases on Facebook - Pete on Twitter - Email Pete - Timbre Cases' Kickstarter - The Purple Cow by Seth Godin - Dave Carroll's United Breaks Guitars  - Sabian Cymbals   Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 029: Dave Carroll – How To Create A Movement Through Storytelling (United Breaks Guitars) Known as a master storyteller, Dave Carroll’s incredible talent was introduced to millions when his 2009 anthem ‘United Breaks Guitars’ became a worldwide sensation. The song chronicled his experience in the customer service process with United Airlines. His creative use of social media to share that message as an Independent Musician, has reached over 150 million people. As the #1 most watched YouTube Music Video in the world in July 2009, United Breaks Guitars has been called ‘one of the most important [videos] in Google’s history,’ and became a metaphor for change and innovation. Dave Carroll and United Breaks Guitars are now recognized as ‘household names.’ United Breaks Guitars won the 2009 Music Nova Scotia Video of the Year Award and Dave Carroll was award the 2009 Music Nova Scotia Digital Artist of the Year. Dave was also nominated for the 2010 ECMA for Entertainer of the Year. Episode 029: Dave Carroll – How To Create A Movement Through Storytelling (United Breaks Guitars) Subscribe on iTunes  or Stitcher Radio   The Learning Leader Show “Your comfort zone can be your worst enemy.” Some Questions I Ask: Why is storytelling so powerful? What is your process for writing a song? What was your thought process when writing “United Breaks Guitars”? When was a specific moment that you knew you had created something special? How can regular people make a viral video? What does the term learning leader mean to you? In This Episode, You Will Learn: How Whoopi Goldberg gave him the idea to license “United Breaks Guitars” About Dave’s song creating a 10% drop in United’s stock… Worth $180 million Dave’s feelings on Harvard Business School using his video as a case study The specific moment when Dave realized he had gone viral Startups he’s involved in The elements that define a quality life  “Show me your friends, and I’ll show you your future.” – John Wooden Continue Learning Go To Dave’s website: http://www.davecarrollmusic.com/main/    Read Dave’s book: United Breaks Guitars Follow Dave on Twitter: @DaveCarroll You may also like these episodes: Episode 001: How To Become A Master Connector With Jayson Gaignard From MasterMind Talks Episode 002: How To Take Over And Set Bigger Goals With Chris Brogan Episode 004: How Todd Wagner (and Mark Cuban) Sold Broadcast.com To Yahoo! For $5.7 Billion Episode 010: Shane Snow – How To Accelerate Success Using Smart Cuts Did you enjoy the podcast? This was a jam packed episode full of great content.  Dave Carroll is leader who has created a drastic change in the customer service industry. Who do you know that needs to hear this?  Send them to The Learning Leader Show! Episode edited by the great J Scott Donnell   Bio From http://www.davecarrollmusic.com/bio/     Dave Carroll is an award winning singer-songwriter, professional speaker, author and social media innovator based in Halifax, Nova Scotia, Canada. He began his music career with his brother Don in the band Sons of Maxwell and has been enjoying success as a solo artist since 2008.  He released his debut solo album Perfect Blue in 2008 and a second solo album in 2012 called Raincoat in Vegas. For over two decades, Dave has charmed fans with his approach to music. His ability to extract the essence of a message and craft it into song is a rare gift that is attracting fans of all ages, while his sense of humor and disarmingly warm stage presence makes each live experience a memorable one for audiences around the world.   Known as a master storyteller, Dave’s incredible talent was introduced to millions when his 2009 anthem ‘United Breaks Guitars’ became a worldwide sensation. The song chronicled his experience in the customer service process with United Airlines. His creative use of social media to share that message as an Independent Musician, has reached over 150 million people. As the #1 most watched YouTube Music Video in the world in July 2009, United Breaks Guitars has been called ‘one of the most important [videos] in Google’s history,’ and became a metaphor for change and innovation. Dave Carroll and United Breaks Guitars are now recognized as ‘household names.’ United Breaks Guitars won the 2009 Music Nova Scotia Video of the Year Award and Dave Carroll was award the 2009 Music Nova Scotia Digital Artist of the Year. Dave was also nominated for the 2010 ECMA for Entertainer of the Year.   The United Breaks Guitars trilogy has awakened companies everywhere to the importance of focusing on the customer and on delivering exceptional customer experience. Dave Carroll is a musician with a message, demonstrating the power one voice can have in today’s socially driven world. Dave has become internationally famous as one of the world’s top media relations innovators & customer experience authorities. He is also widely sought after as a content creator & songwriter. Dave  has been featured in major news media around the world (including ABC’s ‘The View,’ ABC’s 20/20, CNN, LA Times, Chicago Tribune, Rolling Stone Magazine, Wall Street Journal & BBC to name a few). Several case studies and book references about United Breaks Guitars have been published including one’s by Harvard Business School, University of Toronto and a Thesis by Allison Soule for University of North Carolina at Chapel Hill. On February 16th, 2011, Dave Carroll and United Breaks Guitars were featured as part of a question/answer on the hit show Jeopardy.    Dave has testified (and sung) on Capitol Hill in Washington, delivered keynotes at Columbia University’s Brite Conference, TedX Hoboken, NewComm Forum, Mesh Conference, Atlantic Brand Confabulation (with Gene Simmons), SXSW Interactive, The Power of PR CPRS Conference, G-Force Prague, G-Force Melbourne & other significant customer service & corporate events (including for RightNow Technologies & Sandvik Coromant).    

Welcome to episode #041 of The Crisis Intelligence Podcast, with Melissa Agnes and Dave Carroll. In 2009, Canadian musician Dave Carroll published the first of three videos telling the story of how United Airlines carelessly broke his guitar. This video, as I’m sure you recall, was titled “United Breaks Guitars” – and it created a media frenzy that a) sent United Airlines’s reputation down a downward spiral, resulting in an estimated $1.8 million dollar loss that year; and b) jump-started Dave Carroll’s career as a consumer activist, speaker, musician and author. Within this episode of The Crisis Intelligence Podcast, I chat with Dave about his experience with United Breaks Guitars, what it meant, new developments that it may have helped manifest (i.e.: the new US Department of Transportation’s decision that allows musicians to bring guitars onboard all US airplanes) – and a whole bunch more. There’s also some great messages in his story about being open and receptive to opportunities as they come to you – and yes, this also applies to your crisis and issues management! This episode of The Crisis Intelligence Podcast discusses: The impact that one person’s voice can have on your organization – whether for the positive or negative. The dangers of allowing your organization to view any type of incident – or customer – as statistically insignificant. The power of story-telling in (and out of) crisis management. The importance of spotting opportunities and being prepared to proactively leverage them. Dave’s biggest crisis management advice he has to offer to organizations. If you followed United Breaks Guitars in 2009 – and even if you didn’t – you’ll enjoy this listen! Running time: 52:01 Get connected Subscribe to The Crisis Intelligence Podcast!Subscribe and leave us a review on iTunes and/or StitcherSubscribe via email About host, Melissa Agnes Learn more about Melissa AgnesFollow Melissa on Twitter: @melissa_agnesConnect with Melissa on LinkedInEmail Melissa directly: melissa@melissaagnes.com Learn more about Agnes + Day, Melissa’s crisis management firm. About guest, Dave Carroll Learn more about Dave Carroll, the musician, speaker and author: davecarrollmusic.comContact Dave directly: dave@davecarrollmusic.comFollow Dave on Twitter: @davecarrollLearn more about the United Breaks Guitars story and impact on United AirlinesMore on Dave’s story-telling workshop A warm thanks to Dave for taking the time to have this insightful discussion with me! This post, TCIP #041 - Life After United Breaks Guitars with Dave Carroll, was originally published to melissaagnes.com.

Martin Waxman is a social media, content marketing and communications strategist and teaches digital strategy at University of Toronto SCS. He's also the co-founder of three PR agencies and president of Martin Waxman Communications.  Today on Digital Marketing Radio we discuss the following: What is New PR? How has content marketing changed over the past few years? What is the ‘zen’ of content marketing? Is there a difference between content marketing and new PR? How do you communicate effectively in a crisis? The United Breaks Guitars case study The importance of adopting the publishing mindset Why "do a news release" is the easy answer Why your posts have to really engage people on Facebook Why you need to start thinking of Facebook as a paid channel Why some PR agencies haven't changed Why PRs need to become better visual story tellers Why community management is a fantastic model for PR You need to do 'scripted improv' Why bloggers are their own form of media Why 'beige' companies may not have a future Why one or two ill-timed tweets can cause a crisis As discussed - the "United Breaks Guitars" video Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Evernote [Note taking app] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Travel apps [Replacing guide books] My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? Never be complacent. We've learned in the past 5/8 years how much the world has changed, and how much it continues to change. Think of ourselves as scientists. Test things out and try to see what works then be prepared to adapt. Embrace the next great thing that comes along that helps us achieve our goals.

#NCPA2014 The Pharmacy Podcast Show Traveled to Austin, TX to Stay on the “Cutting Edge” in Patient Services Over 3,000 pharmacy industry professionals traveled to Austin, TX to attend the National Community Pharmacists Association's (NCPA) 116th Annual Convention and Trade Exposition to highlight the importance of independent community pharmacy to our health care system and to promote patient health. During the convention, attendees heard remarks from noted investor and business advisor Guy Kawasaki and singer/songwriter David Carroll whose viral video “United Breaks Guitars” influenced how companies approach customer service. Attendees also had the opportunity to participate in continuing education seminars as well as in round table discussions with their fellow pharmacists to discuss emerging trends, technologies and best practices. See omnystudio.com/listener for privacy information.

Today's buzz: Who's minding your call center right now? You'd better know who. Because they alone are responsible for the instant opinion a caller forms about your entire company. Are your agents generating rolls of thunder or applause for you? The experts speak. Dennis Goodheart, IP Network Consulting: “You can fool some of the people all the time, and all the people some of the time, but you cannot fool all the people all the time.” (Abraham Lincoln) Neal Shact, CommuniTech: “The customer experience is an increasingly critical marketing battleground and the contact center sits dead-center. It's the ‘face' your customers see. A great experience with intimacy and personalized service builds customer loyalty and repeat business; if not, hope it doesn't go viral like United Airlines found out with the video United Breaks Guitars (12.75M+ hits).” Jim Goldfinger, SAP: “Just because it's usable, doesn't mean it's useful.” Join us for Your Call Center & CRM: The Face Your Customer Sees First.

Today's buzz: Who's minding your call center right now? You'd better know who. Because they alone are responsible for the instant opinion a caller forms about your entire company. Are your agents generating rolls of thunder or applause for you? The experts speak. Dennis Goodheart, IP Network Consulting: “You can fool some of the people all the time, and all the people some of the time, but you cannot fool all the people all the time.” (Abraham Lincoln) Neal Shact, CommuniTech: “The customer experience is an increasingly critical marketing battleground and the contact center sits dead-center. It's the ‘face' your customers see. A great experience with intimacy and personalized service builds customer loyalty and repeat business; if not, hope it doesn't go viral like United Airlines found out with the video United Breaks Guitars (12.75M+ hits).” Jim Goldfinger, SAP: “Just because it's usable, doesn't mean it's useful.” Join us for Your Call Center & CRM: The Face Your Customer Sees First.

Featuring Conversations with Dave Carroll of United Breaks Guitars Fame, Environmental Advocate Lil MacPherson, a learning segment with Stephen Lundin (co-creator of the popular FISH Progam and Book), and conversations with Social Media Guru Frances Leary of Wired Flare, Heidi The Mortgage Broker, a story by Actor John Dunsworth (aka. Mr, Lahey of Trailer Park Boys fame and also known from TV's Haven), a song by Dave Carroll and segments on learning and living with passion.  

Episode 1 of Conversation With Passion Radio Show Those featured include Doug Shepherd, Dena Churchill, Dave Carroll, John Dunsworth and Special Guest Gerry Dee

Welcome to episode #165 of Six Pixels Of Separation - The Twist Image Podcast. Another fine mess that these guys have gotten me into. This is the new episode of Media Hacks and features some great conversation and some coloured language (so, it's not work safe).  We discuss everything from buying ads on viral videos before they break big and how things spread (and how fast they go away). Do brands still need to worry about what people are saying about them online? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel. Running time: 51:59. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Old Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available for pre-order. Media Hacks #14 featuring:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. MIA: Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. This episode of Media Hacks is not work safe (there is language). A discussion about potty mouth. Why Robert Scoble no longer listens to Media Hacks. United Breaks Guitars - moving beyond it... and beyond. Buying ads when YouTube videos are just about to break big. What is the length of a major customer service issue? Twitter is many things: tool, technology, platform, communication and more. Will we soon be outsourcing our Twitter communications? Gigantic organizations and intimate conversations. Hugh pretends (once again) that he doesn't know who Ashton Kutcher is. Technology and how it transforms us. Businesses using Twitter to listen, innovate and fix things. Brand name dropping in Twitter. Market norms and social norms (courtesy of Dan Ariely - author of Predictably Irrational). Welcome to inside baseball. Hugh wants to discuss the Amazon - Zappos deal. Amazon Acquisitions and Investments. Is Amazon becoming Wal-Mart. It all ends with a very confusing game of audio linkbait chicken. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel. Tags: advance guard advertising amazon ashton kutcher blog blogging book oven cc chapman chris brogan christopher s penn customer service issue dan ariely digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head inside baseball itunes julien smith librivox linkbait managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network online video podcast podcasting predictably irrational robert scoble six pixels of separation social media marketing technology trust agents twist image twitter united breaks guitars viral video wal-mart web 20 youtube zappos