The GROW Equation Business Podcast

In this episode, Kareen and I explore:Basic principles of DISC personality profilesWorld Health Organization's definition of ‘mental health'The difference between mental health and mental health issuesPersonalized mental health strategiesDISC examples of early warning signs of burnout and how to avoidD's tend to be high achievers, delegation is a problemThey won't find meditation helpful but perhaps taking a walkI's will need to schedule some social time to have fun DAILY; this will help them re-chargeS's need to make sleep a top priority as this is how their body will re-chargeC's who like to work (perfectionists) need time to schedule leisure i.e. puzzles, journaling will help them re-chargeABOUT KAREEN Kareen Aristide is a Human Behaviour Expert and a Mental Health Practitioner who specializes in blending personal development and mental health for holistic growth. With nearly 25 years of experience as a pastor, speaker, trainer, coach, and author, she empowers individuals, teams, and communities. Kareen holds a Bachelor's degree in Psychology with a minor in Neuroscience and Mental Health and is pursuing a Post-Baccalaureate Diploma in Cognitive Science. A Certified DISC Human Behaviour Consultant and a Top 100 Black Women to Watch in Canada honoree, Kareen is also the founder of She Did It Collectives.Connect with KareenLink to webinar replay on personality + mental health:  https://www.kareenaristide.com/personality-mentalhealthLink to the LinkedIn article on my story: https://www.linkedin.com/pulse/finding-purpose-through-pain-my-journey-overcoming-burnout-aristide/?trackingId=ESZvH99kTDu3utiV4uF7Mw%3D%3DACTION PLAN:Become more self-aware and more aware of othersLearn more about your own personality profile as this will better equip you to avoid burnout or other mental health challengesDevelop a habit to recharge that works for you.Book a Growth Strategy Session – www.dianalidstone.com/applyConnect with me here: diana@dianalidstone.com www.dianalidstone.com https://www.facebook.com/diana.lidstone https://www.linkedin.com/in/hiredianalidstone/ WORK WITH MECurrently, there are 2 ways you can work with me: I am only accepting private clients in my 12-month Business Accelerator program (here) or  By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here. Share your feedback with me by clicking here and leaving a short voice message!

Over and over again, business founders find themselves in a trap! A growth trap where they feel trapped by their business – not only is it running their life; it's consuming almost every waking hour; they are working as much as they can; and YET... they have this feeling that something could be better; something could be different.In this episode, I'll talk about the growth trap; the difference between scaling and growth and how to avoid the most common mistakes business owners make when they want to stop being Chief Everything Officer and are ready to scale! Just a note – in episode 136, I outlined 7 scaling mistakes to avoid….. so in this episode I'm talking about additional challenges that you might face as you scale your micro business! ACTION PLAN Identify where you are in your business growth (emerging, growing or scaling) and decide if you truly want to scale. Are you facing any of these scaling challenges?  If so which ones? Download my Business Self-Assessment tool to identify your strengths and possible gaps so you know your next best step Book a Growth Strategy Session so we can strategize how you can best grow or scale your business. ABOUT ME: Hi friends, Want to escape the chaos of the day to day running of your business?  Then I'm your gal. I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business without the hustle or burn out. I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.   You can do this! Connect with me here: diana@dianalidstone.com www.dianalidstone.com https://www.facebook.com/diana.lidstone https://www.linkedin.com/in/hiredianalidstone/ Work with me: Currently, there are 2 ways you can work with me: I am only accepting private clients in my 12-month Business Accelerator program (here) or  By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.  Share your feedback with me by clicking here and leaving a short voice message!

Of all the types of entrepreneurs in the world, you won't expect a wellness professional to suffer from burnout!  But here's the personal story of how it happened so slowly, she didn't recognize how it came to be. My guest, Lydia Di Francesco shares her lessons learned in today's episode. Lydia and I have a very honest and open conversation about: How burnout crept up on her What burnout looked like for her, personally Her lessons learned  5 steps to recovery  ABOUT LYDIALydia Di Francesco is the CEO and Workplace Wellness Specialist at Fit + Healthy 365. Lydia has worked in the wellness industry for over 12 years. She holds a Bachelor of Social Sciences and an MBA from uOttawa and is a Certified Workplace Health and Performance Practitioner. Lydia works with organizations to create and deliver effective workplace health and performance strategic plans that support employee well-being and mental health and result in greater productivity and retention.  Lydia is a former radio host of a wellness segment on CHIN Radio Ottawa, a regular TV guest expert and has been published in national and local magazines. She was recently selected as a Businesswoman of the Year. ACTION PLAN: Pay attention to your own body, feelings and health Be strategic as to how you spend your time  Find ways to re-charge yourself – it's a priority for business owners If you want to Work Less, Profit More -- Book a Growth Strategy Session – www.dianalidstone.com/apply ABOUT ME: Hi friends, Want to escape the chaos of the day to day running of your business?  Then I'm your gal. I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business without the hustle or burn out. I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.   You can do this! Connect with me here: diana@dianalidstone.com www.dianalidstone.com https://www.facebook.com/diana.lidstone https://www.linkedin.com/in/hiredianalidstone/ Work with me: Currently, there are 2 ways you can work with me: I am only accepting private clients in my 12-month Business Accelerator program (here) or  By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here. Share your feedback with me by clicking here and leaving a short voice message!

People may forget what you say; forget what you did; but they will never forget how you make them feel – take on the famous quote Maya Angelou. So how do you make people feel? Your clients, your team, your suppliers?? My guest today is known as the FROG Lady – listen and find out why and how recognition can play an important part of your role as CEO of your small business. Sarah McVanel is a globally recognized Recognition Expert, acclaimed speaker and author – as well as a recovering perfectionist, mom and an entrepreneur with too many letters after her name for me to count! Sarah and I discuss and laugh about: When I first met her and what I thought about her business then Why she is known as the FROG lady What FROG stands for Simple ways to incorporate recognition in our daily lives – the correct way A simple exercise you can do for self-recognition A link between recognition and avoiding burn out Some great examples of how you can make others feel appreciated ABOUT SARAHTrue acceptance is believing people are worthy before they've earned it. Imagine a workplace that extends acknowledgment and appreciation to its employees before they even start.Sarah is a recognition expert, professional speaker, coach, author, recovering perfectionist, and movement maker of F.R.O.G. Forever Recognize Others' GreatnessTM. With 25+ years of experience, she invigorates companies to see their people as exceptional so that, together, they can create a scrumptious, thriving culture where everyone belongs.As the founder of Greatness Magnified, Sarah is proud to have built a thriving organization that specializes in providing training programs and certifications for employees at large. By being solution focused and resilient in changing times, she can help to build a healthy and recognition-rich team. Contact Sarah here: https://greatnessmagnified.com/ ACTION PLAN:Learn the acronym F.R.O.G. (forever recognize others greatness).FROG someone you know today – get out your phone & text someone.Make it a habit to FROG a friend, colleague or business person each day.Download: Recognition Cool Stuff  (here).Let me know how you recognized your own greatness or someone else! Connect with me here: diana@dianalidstone.com www.dianalidstone.com https://www.facebook.com/diana.lidstone https://www.linkedin.com/in/hiredianalidstone/ Share your feedback with me by clicking here and leaving a short voice message!

#1 reason people start a business – freedom. In the USA, the SBA says that 80% of the  29.6 million small businesses are run by a single person – the solopreneur. But most often these entrepreneurs realize that true economic and personal freedom isn't possible by being the solopreneur … because:They are caught in the daily grind – the day-to-day running of their business. Rarely take vacations or time off to recharge.Work is all there is – their business runs their life. Sound familiar? But what if you could serve more people?   What if you could grow and scale your business to have a bigger impact and grow your income? In this episode, learn: The different questions asked by skilled experts and business builders How their perspectives and mindsets are different 3 core pillars to master to evolve from solopreneur to CEO If those 3 core pillars sound familiar, it's because they are the 3 core areas of the WLPM framework that has guided hundreds of other skilled experts to evolve into true visionary CEO's. ACTION PLAN: Determine where you are in your business growth? (just beginning, trapped or freedom).Ask yourself Which perspective is predominant in my business (skilled expert or business builder).Examine the 3 core pillars required to evolve to CEO.Book a Growth Strategy Session – www.dianalidstone.com/apply.ABOUT ME: Hi friends, Want to escape the chaos of the day to day running of your business?  Then I'm your gal. I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business without the hustle or burn out. I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.   You can do this! Connect with me here: diana@dianalidstone.com www.dianalidstone.com https://www.facebook.com/diana.lidstone https://www.linkedin.com/in/hiredianalidstone/ Work with me: Currently, there are 2 ways you can work with me: I am only accepting private clients in my 12-month Business Accelerator program (here) or  By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here. Share your feedback with me by clicking here and leaving a short voice message!

It doesn't matter what industry you're in – whether you're a lawyer, accountant or other professional, real estate investor – there's a lot of competition for clients!So how do you stand out from your competition?And what if standing out didn't involve endless posting on social media?During this engaging episode, Chantal & I share:Why being good in business isn't good enough and why you have to build a stand-out business.Her ABCs of how a client ‘chooses' you.How she and I buy boots and shoes (it does have relevance).5 strategies to stand out.Her Stand Out test (here) as well as her new book.ABOUT CHANTAL CORNELIUSSince founding Appletree Marketing in 2000, Chantal Cornelius has spent the last two decades helping hundreds of service-based businesses grow and achieve their goals by making strong emotional connections with their clients.Chantal knows that the key to standing out from competitors is to build strong, long-lasting relationships with clients.  Her mission is to help business owners realize that the path to success doesn't involve churning out endless social content.  In her work, Chantal introduces service-based businesses to different Stand Out Strategies that they can use to make the best emotional connection with their clients.  She explains how to utilize them, in order to stand out from their competitors, by incorporating more emotion and empathy into their work.Her third book, scheduled to be published in the autumn of 2024, further explores the emotions behind consumers' buying decisions.When she is now showing her clients how to blow their own trumpets, Chantal is the National President of the Professional Speaking Association (UK) and can also be found riding her horse, walking her dog, or working in her garden!Connect with Chantal here or on LinkedInACTION PLAN:Listen to how your clients feel about working with you.Take the Stand Out Test (here).Of the 5 strategies (certainty, connection, contribution, growth, significance) which one resonates best with you.Get your report from Chantal on how to use your best Stand Out Strategy.  If you'd like more support to further build a stand-out business, Book a Growth Strategy Session – www.dianalidstone.com/apply.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/WORK WITH ME:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Can't believe that this is the last week of this free 5-part training series on how to get focus and find your freedom without hiring an additional employee!One thing I know for sure is that when I listen to podcasts like these – great ideas pop into my head and I need a place to record them – rather than little bits of paper scattered all over the place.Don't forget to grab your workbook here: www.dianalidstone.com/takenotes so you outline how you'll implement these strategies.If you missed the earlier part of this workshop series, you can find them here:Ep 155 – Get Focused: Build your business with purposeEp 156 – Which activities move the needle?Ep 157 – Free up time: Why it's Systems BEFORE Team Ep 158 – Save Time & Sanity: 5 Productivity Strategies Ep 159 – How to Reduce Your Workload: A 7-Step SequenceToday – I want to share a couple things with you:How much time you will actually save if you implement the strategies and tactics I've shared with you this week – you'll be astounded!!The 9 core pillars you MUST master if you want to grow and scale without hustle and burnout (WLPM Framework)The exact sequence you'll need to implement right now and in the futureWANT TO………Get back on track?Stay focused on the right activities for your business right now?Eliminate what's not working?Make a plan for the upcoming 90 days?And have me right along side you to guide you?!Check out https://dianalidstone.com/shop/quarterly-retreat/RESOURCES MENTIONED:Ep 64: https://dianalidstone.com/blog/podcast/ep-64-want-to-make-more-money-niche-down/Ep 65: https://dianalidstone.com/blog/podcast/ep-65-debunk-5-niching-myths-if-you-want-to-scale-your-small-business/Ep 24: https://dianalidstone.com/blog/podcast/ep-24-fall-in-love-with-marketing-use-your-content-personality-to-attract-your-dream-clients-with-guest-amy-hager/Ep 56: https://dianalidstone.com/blog/podcast/ep-56-client-attraction-without-social-media-is-it-possible/Share your feedback with me by clicking here and leaving a short voice message!

Research shows that of the time given to a workday, 80% is spent doing tasks with little to no value and only 20% is spent doing something important. That's a BIG scary stat!And yet when Google sends me my website report, one of the MOST looked at pages – is a blog I wrote in 2018 – how to increase your odds of success by 95% ... it seems people WANT to be more productive.So today – Day 4 of my free masterclass, The Ultimate Focus & Freedom Masterclass, I've cobbled together not just 5 productivity tips to save you time and your sanity but more like 5 concepts to apply in your business that will make you more productive.Don't forget to grab your workbook here so you can create how you'll best apply these concepts. One thing I know for sure is that when I listen to podcasts like these – great ideas pop into my head and I need a place to record them – rather than little bits of paper scattered all over the place.If you missed the earlier part of this workshop series, you can find them here:Ep 155 – Get Focused: Build your business with purposeEp 156 – Which activities move the needle?Ep 157 – Free up time: Why it's Systems BEFORE Team Ep 158 – Save Time & Sanity: 5 Productivity Strategies Next week – the exact sequence to implement big changes in your business:Ep 159 – How to Reduce Your Workload: A 7-Step Sequence.Want to really save some time?  Make more $$$? Have more freedom?If you're feeling like the Chief Everything Officer of your business or feeling overwhelmed and frustrated because you just can't seem to get stuff done – then I invite you to attend my upcoming QBFPD – it's one of the best solutions toGetting back on trackStaying focused on the right activities for your business right nowEliminate what's not workingMake a plan for the upcoming 90 days!And have me right alongside you to guide you!Check out https://dianalidstone.com/shop/quarterly-retreat/RESOURCES MENTIONED:CEO WEEKLY Checklist: 5 tips to make your week more productive– download herehttps://trafft.com/time-management-statistics/5 Easy Ways to Increase Your Productivity – read here9 Productivity Tips to Work Smarter, not harder! – read hereShonda Rhimes – Year of Yes (book)My typical Model Agenda – view here9 Activators of Your Well-Oiled Business Machine – view hereShare your feedback with me by clicking here and leaving a short voice message!

If you're anything like a lot of my clients, you heard this before… Systems will set you free! Sound familiar? But what I do hear back from my clients is that they don't know where to start to create systems and they are often confused about what it truly means to create systems.It's Week 3 of my 5-week podcast training series The Ultimate Focus & Freedom Masterclass designed to help you save 10+ hours per week in your business without hiring another employee!If you're just joining me – be sure to head back to episode 155 – to start from the beginning.  Ep 155 – Get Focused: Build your business with purposeEp 156 – Which activities move the needle?Ep 157 – Free up time: Why it's Systems BEFORE Team Ep 158 – Save Time & Sanity: 5 Productivity Strategies Ep 159 – How to Reduce Your Workload: A 7-Step SequenceAlthough today is all about SYSTEMS – instead of giving you a specific exercise, like I did in previous episodes, I thought I would change it up and tell a story instead!You're going to hear about Cynthia, a lawyer, and her journey through growth, the growth trap, and finally creating systems to help her scale and ultimately have more joy, profit and freedom in her business.RESOURCES: Register: Check out https://dianalidstone.com/shop/quarterly-retreat/Download checklist:– www.dianalidstone.com/gifts-libraryCheck out the Work Less PROFIT More Business Freedom Framework here with its 9 essential elements that must be mastered so you can experience more joy, profit and freedom from your business.Share your feedback with me by clicking here and leaving a short voice message!

As a business owner, if you ever struggle with deciding what to tackle first on your to-do list or if you ever wonder how to pinpoint the tasks that will have the biggest impact on your business growth – have no fear, you aren't alone. Ep 155 – Get Focused: Build your business with purposeEp 156 – Which activities move the needle?Ep 157 – Free up time: Why it's Systems BEFORE Team Ep 158 – Save Time & Sanity: 5 Productivity Strategies Ep 159 – How to Reduce Your Workload: A 7-Step SequenceThis week's episode will help you solve that challenge with a couple of simple, step by step exercises so you focus your time & energy on what matters most to your business growth.It's Week  2 of my 5-part podcast series The Ultimate Focus & Freedom Masterclass and if you're just joining me – be sure to head back to episode 155 – to start from the beginning.  You can grab your workbook here – www.dianalidstone.com/takenotes so you can easily follow along.Today is all about you choosing the right activities for you to work on, for your business, for RIGHT now. Once you see the simplicity of what I'm going to share, you'll always know exactly where to focus your time.Let's get going…. OTHER RESOURCES MENTIONED:Think Like a CEO, free book chapter (Here)Fall in Love with your marketing: Use your content personality (listen here)Share your feedback with me by clicking here and leaving a short voice message!

Toss the confetti – it's Week 1 of my 5-day podcast series The Ultimate Focus & Freedom Masterclass!!I'm super excited to be offering this free training – Some of you who know me, may have done a similar training with me; however, I've updated this one for you.It's all about helping you reduce your workload and free up 10+ hours/week without hiring a new employee. So if you feel overwhelmed, and frustrated that you can never seem to get enough done in your day or week – then this is for you!!(Grab your workbook here: www.dianalidstone.com/takenotes)Here's what we are going to cover:Ep 155 – Get Focused: Build your business with purposeEp 156 – Which activities move the needle?Ep 157 – Free up time: Why it's Systems BEFORE Team Ep 158 – Save Time & Sanity: 5 Productivity Strategies Ep 159 – How to Reduce Your Workload: A 7-Step SequenceBy the middle of next month, if you take this information and implement it, you'll know exactly how to reduce your workload, prioritize your most important tasks AND have a roadmap for your journey forward.In today's episode, I share a Mad libs formula i.e. fill in the blank template that will allow you to create more focus in your business – it actually acts as a GPS for you and for your team!Be sure to have your workbook (here) and a pen so you can jot down notes and build your own Vision Statement!I also give you 2 tips on how to use this statement to increase your focus.Grab your workbook here   www.dianalidstone.com/takenotesRESOURCES MENTIONED:Read:  Vivid Vision by Cameron HeroldListen: https://dianalidstone.com/blog/podcast/ep-71-99-of-small-firms-dont-do-this/REGISTER: QUARTERLY BUSINESS FREEDOM PLANNING DAY – next date – September 16Share your feedback with me by clicking here and leaving a short voice message!

If you've ever been the surrogate to a group of young kittens, you'll learn that they have boundless energy to run in every direction without really accomplishing anything – are you running around like that?  I don't want that for you because it ultimately leads to burn out!You don't have to look very far to hear about entrepreneurial burnout – you can read about it in major news outlets, major magazines, podcasts and you've probably hear from someone close to you about how they've ended up in the hospital or tanked their relationships because of it.If it's so prevalent – why does it happen?In this episode, I outline 7 common reasons/myths that I've seen that lead to the dramatically overworked business owners!As I've been coaching the overworked and often underpaid business owner, I have seen that to significantly reduce their workload – the answer doesn't come from productivity apps, webinars, or complicated planning journals.  This episode is the background to my upcoming 5-part masterclass series entitled The Ultimate Focus & Freedom masterclass….. and it's free!Starting Monday next week, I'll be releasing 5 episodes to help you dramatically reduce your workload and reclaim 10+ hours a week, without hiring an employee.Be sure to subscribe so you won't miss this valuable content.Head over to www.dianalidstone.com/takenotes to download the workbook!OTHER EPISODES related or mentioned:Ep.71 - 99% business owners don't doEp. 72 – Unsexy truths about growing a 7-figure businessEp. 43 – What my husband's retirement taught me about my businessACTION STEPS:Stop – spend 10 minutes really thinking about how you run your business.Which of the 7 WHY's is causing you to lose control of your business?Mark your calendar for the 5-part, free training series – The Ultimate Focus & Freedom Masterclass.Grab your workbook here - www.dianalidstone.com/takenotes so you can follow along and customize your strategy.Here's the graphic of my WorkLessPROFITMore framework with the 9 essential elements of a self-running business engine.Share your feedback with me by clicking here and leaving a short voice message!

You've heard it before – the riches are in the niches! Narrowing your niche makes your marketing easier and when your marketing is easier, you'll close more sales!Or in the case of a real estate investor, he attracted more deals and more capital!  Two things real estate investors are always looking for!Listen as my special guest shares his story!ABOUT SIBTAIN PANJUSibtain Panju and his wife Insiyah are the co-founders of PRAGMA Incorporated, a real estate investment company focused on acquiring & developing multifamily real estate in Canada.  They help professionals and high-net-worth individuals protect and grow their wealth in a tax-efficient manner using real estate.Before becoming a full-time real estate investor, Insiyah was a high school math teacher.  She is also a realtor and a youth empowerment coach.Sibtain has a finance background and over 20 years of banking experience.  He leverages his experience in corporate finance and business strategy for his real estate business.PRAGMAN Inc. has a strong commitment to giving back on a monthly basis a portion of their proceeds and making a lasting impact.  Believing in universal access to clean water, food, and education, they actively contribute to the construction of water wells, sponsorships for orphans and support education initiatives for underprivileged families.Contact: https://www.pragmaproperties.com/Work Less PROFIT More program mentioned in this episode – Differentiate to Grow (here)ABOUT ME:Hi friends,Want to escape the chaos of the day-to-day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Whether you're a lawyer, accountant or other professional – it's important to realize that we are currently in a global marketplace. With today's technology, no longer is our business growth stalled or capped by our location. For instance, there was a time when bookkeepers or lawyers only worked with clients within a 5-10 mile radius. It's no longer true today. Some of my clients have bookkeepers overseas.If we have a global marketplace – that means there's more competition than ever.  Your competition is global!So, how do you stand out from your competition? How do YOU get chosen?It's easier when you consider the 9 strategies I'll share with you today!ACTION PLAN: Which of these 9 differentiators could your business improve upon?Is there 1 or 2 you need help clarifying?Book a Growth Strategy Session – www.dianalidstone.com/applyABOUT ME:Hi friends,Want to escape the chaos of the day-to-day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More Business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time.You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

While it is true that customers are attracted to the best marketers, not necessarily the best products, it is our job as business leaders to turn prospects into customers, in other words, to close the sale.My guest on this episode is a master storyteller AND communication specialist.We chat about:Two necessary ingredients of storytelling.What communication intelligence is.How you can decode your prospect's communication to close more sales faster and more effectively.How to power script or how to write a message for different value codes and combine them in a single email.Clues on how to identify your prospect's B.A.N.K. value codes.ABOUT HELEN HARWOOD SNELL Helen uses her expertise as a storyteller and certified communication coach to create messaging that reaches the right audience and closes sales faster. She develops web content, marketing materials, blogs, presentations, signature talks and books. She also teaches the structure of clear communication and storytelling in workshops for those who want to master their writing craft. She understands you are your brand. She is an International Best-selling author and speaker. Many of her stories come from parenting her three children, being in nature, and being mastered by her dogs. Her audacious dreams include writing a book series for special needs adults and living on a sustainable property.Contact info: https://linktr.ee/helenharwoodsnell FREE GIFT: https://my.bankcode.com/helensnellCrack your code into your own personality values in less than 90 seconds!ABOUT ME:Hi friends,Want to escape the chaos of the day-to-day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Having sales conversations that convert and that aren't an hour long is vital to a successful and profitable business! In this episode, I want to share my journey with sales and how one simple change can increase your conversion rates and reduce the time you spend on sales calls!ACTION PLAN: How to increase your conversion rates & reduce the time spent on sales conversations:Read Anatomy of a Sales Conversation (here).Identify the gaps in your sales conversations.Adjust your format.Measure & monitor your conversion rates.ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Pricing your services for profit can be a challenge for most business owners.  And in some industries like bookkeeping, accounting and legal, it's been tradition to price by the hour.  But this week, my special guest will challenge you to think differently about your pricing, especially if you're a lawyer!Special guest from the United Kingdom, non-practising lawyer Shaun Jardine and author of Ditch the Billable Hours and I have a lively discussion on pricing and how value-based pricing can be beneficial not just to law firms but others who traditionally price by the hour.We also talk about:How lawyers and other experts are no longer the gatekeepers of knowledge and why pricing can no longer be based on knowledge.The principle of ‘our ice is melting'. Value-based pricing as a brand differentiator.Who has ownership of pricing in your business?Giving your clients a choice of service level.When you go through the process of changing your pricing structure, it's best to have two pairs of eyes on your new structure.ABOUT SHAUN JARDINEAs a lawyer and former law firm CEO of a top 250 law firm, he has a unique insight into what makes law firms tick. Shaun founded Big Yellow Penguin (BYP) in 2021 with the aim of encouraging and helping lawyers and law firms to move on from the 20th century and adopt practices, including value pricing, which will make their futures more secure, both financially and operationally, and enjoy practising their craft again.Shaun has recently finished writing his first book  ‘Ditch The Billable Hour' !  which was published in January 2024.https://www.bigyellowpenguin.co.uk/ACTION PLAN: 1.        Download 125+ steps to implement Value-based Pricing here.ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time.  You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Raising your rates can be one of the most uncomfortable activities you do in your business and yet, it can be one of the most satisfying too!In this episode, I talk about:Money set point10 signs it's time to raise your ratesClient stories of how and when to raise your ratsACTION PLAN:Which of the 10 signs applies to you?Decide how much you will raise your ratesRaise them now!ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Want to turn your goals into easy-to-follow weekly & monthly action steps?  Attend the next Quarterly Business Freedom Planning Retreat -- register here (https://dianalidstone.com/shop/quarterly-retreat/)Finally, you'll know exactly where to focus your time, money & energy not just for predictable profits but also for the freedom you've always desired!Share your feedback with me by clicking here and leaving a short voice message!

(This podcast was inspired by an article from E-myth)One of my deepest held core values is ‘life before business'.  As I've moved to the farm, my life has changed and so has my business to be in alignment with my desired life.In this episode, I share 4 actions you can take to build a business that supports your desired life!I also share the story of the Donkey & the Lion – how and why we sometimes have to walk away from those who drain our energy!I hope you enjoy it!DOWNLOADS: Freedom Scorecard (here)ACTION PLAN:Write down specifics on what you want your life to look likeCreate a vision for your business that supports your lifeChange the way you spend your timeUnderstand the relationship between people & systemsABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Podcast Series to Grow & Scale Your Business:Get out of the Weeds & Back in the Driver's Seat (downloadable workbook here)Episode 134 – The Growth Trap: A normal part of the journey (here)Episode 135 – The M-Myth: Why doing more isn't the answer (here)Episode 136 – 7 Costly Scaling Mistakes to Avoid (here)Episode 137 – Research proven elements of a sustainably scalable business (here)The Ultimate Focus & Freedom Masterclass (downloadable workbook here) Ep. 86 – Get Focused: Build Your Business With Purpose (here)Ep. 87 – Determine Your Most Impactful Tasks (here)Ep. 88 – Free Up Time: Systems BEFORE Team (here)Ep. 89 – Simple Strategies to Skyrocket Your Productivity (here)Ep. 90 – 7 Step Roadmap to Dramatically Reducing Your Workload (here) Share your feedback with me by clicking here and leaving a short voice message!

Welcome to the 3rd part of this podcast series – The Path to Predictable Profits & Sustainable Success!!!To summarize, this series is filled with gold nuggets to help you build a predictably profitable business.Episode #144 – Where to focus your time,  money and energy right now?  I shared the 7 elements of the Freedom Stack.Episode #145 – #1 Mistake keeping your business from being predictably profitable -- I shared my favourite F word and 3 areas of your business to simplify & streamline for sustainable success.Today Episode #146 – My favourite strategy for creating a predictably profitable business & a life I love – I share how to get off the cash flow/revenue roller coaster!In this episode, I mention:Year at a Glance template (here)A simple method for ensuring consistent cash flowHow to fill in the revenue gapsACTION PLAN:Draw a 12-month calendar or download Year at a glanceInsert your Core Offer launch dates and possible payment plansConsider how you can best fill in the revenue gapsRegister for Business Freedom Quarterly Planning Retreat here (use coupon – save100)ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Want to turn your goals into easy-to-follow weekly & monthly action steps?  Attend the next Quarterly Business Freedom Planning Retreat -- register here (https://dianalidstone.com/shop/quarterly-retreat/)Finally, you'll know exactly where to focus your time, money & energy not just for predictable profits but also for the freedom you've always desired!Share your feedback with me by clicking here and leaving a short voice message!

Welcome to the 2nd part of this podcast series – The Path to Predictable Profits & Sustainable Success!!!Last week #144 – I spent time answering one of the most common questions I get from clients and prospects…Where do I focus first?  It's the one question that you ask yourself time and time again – where do I focus first?  Where do I focus my time?  Where do I focus my energy?  Where do I focus my money? If you haven't listened to this episode yet – be sure to do so because I share with you 7 research-proven elements that, when you have all 7, you'll dramatically improve your chances of achieving your profit goals by at least 60%!!!  I call it the Sustainable Freedom Stack!  AND I also share a new tool that I've launched entitled WLPM Biz Self-Assessment which will highlight your business strengths and point out where to focus your time, money and energy right now!Episode #145 – This week -  I'll share what I call the ONE thing (mistake) that's keeping you from predictable profits because if you know what to avoid, it's so much easier to build it right.Next week Episode #146 – the final part of this series – I'll share my favorite strategy for predictable profits because I want you to be able to build a business that gives you freedom!This week – I talk about one of my favourite 4-letter words beginning with F and 3 areas in your business to help you avoid one big common mistake!In this episode, I mention:M-Myth: Why doing more isn't the answer (here)Niching Down series:Ep. 63 – Marketing Lessons I Learned from My Fishing Adventure (here)Ep. 64 – Want to Make More Money?  Niche Down (here)Ep. 65 – Debunking 5 Niching Myths if You Want to Scale (here)ACTION PLAN:Implement the Power of ONE:One very best dream clientOne core compelling offerOne marketing strategyCommit for at least 180 days - 2 quarters Register for Business Freedom Quarterly Planning Retreat here (use coupon – save100)Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Want to turn your goals into easy-to-follow weekly & monthly action steps?  Attend the next Quarterly Business Freedom Planning Retreat -- register here (https://dianalidstone.com/shop/quarterly-retreat/)Finally, you'll know exactly where to focus your time, money & energy not just for predictable profits but also for the freedom you've always desired!Share your feedback with me by clicking here and leaving a short voice message!

Welcome to this new podcast series – The Path to Predictable Profits & Sustainable Success!!!Today's episode #144No matter your stage of business growth, I know that one of the questions that you ask yourself time and time again is ... where do I focus first?  Where do I focus my time?  Where do I focus my energy?  Where do I focus my money… Right now.Well, today's episode will help you answer this question … and again in the future!Episode #145 – I'll share what I call the #1 strategy that's keeping you from predictable profits because if you know what to avoid, it's so much easier to build it right.Episode #146 – It's my favourite strategy for predictable profits so you can build a business that gives you freedom!ACTION PLAN:Download your workbook for the series here.Take note of the elements in the Sustainable Freedom Stack.Download – WLPM Biz Self Assessment here.Take note of your business strengths & gaps so you know where to focus now in your business.Register for Business Freedom Quarterly Planning Retreat here (use coupon – save100).ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Want to turn your goals into easy-to-follow weekly & monthly action steps?  Attend the next Quarterly Business Freedom Planning Retreat -- register here (https://dianalidstone.com/shop/quarterly-retreat/)Finally, you'll know exactly where to focus your time, money & energy not just for predictable profits but also for the freedom you've always desired!Share your feedback with me by clicking here and leaving a short voice message!

There's nothing I love more than talking to a fellow Canadian about business.  In this episode, I welcome back Kris Ward, from Win the Hour, Win the Day.Kris and I talk about:Her business personality quiz (Take it here at freegiftfromkris.com) How identifying your biz personality will help you save time and energy in your business and lean into your strengthsKris's favorite 3 T's (team, time, toolkits)How her clients typically free up 25 hours/weekWhy spending more time and working harder is never the answer to growing a sustainably profitable businessABOUT KRIS WARDKris Ward is creating a movement where your business supports your life instead of consuming it.  Kris is the founder of the Win The Hour, Win the Day philosophy.  After the loss of her husband, Kris returned full-time to her work as a marketing strategist.  She was relieved that her business had not only survived her absence but was growing. Now, Kris has completely changed the landscape for entrepreneurs by sharing the successful practices that allowed her absence.  Kris has shared the stage with Jack Canfield - Chicken Soup For The Soul, Kevin Harrington original Shark from Shark Tank, James Malinchak -ABC's Secret Millionaire, Sharon Lechter - Rich Dad Poor Dad Co Author and Joe Theismann - NFL All star and commentator to name a few.  Kris has also featured on award-winning podcasts, radio and TV shows.Kris is an acclaimed podcaster. You can hear Kris on her own podcast - Win The Hour Win The Day, where she has engaging conversations with dynamic guests covering a variety of business topics so you can get to your next win now! ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Share your feedback with me by clicking here and leaving a short voice message!

What do a luxury sales rep, a fashion entrepreneur, a tech sales rep, a cold calling expert and a real estate investor have in common?My special guest Shadgie Jean, Sage Investments, has learned that building strong relationships no matter what business you are in is the path to success.Shadgie and I talk about:How relationship building has been at the core of each of her jobs & businessesGive yourself permission to out grow relationshipsRelationships in business are like datingThe trust triangleThe importance of having a CRM that you're comfortable usingNetworking both vertically and horizontallyThe fortune is in the follow upShadgie mentions the book … How to be a Power Connector (PB): The 5+50+100 Rule for Turning Your Business Network Into Profits by Judy RobinettABOUT SHADGIEShadgie Jean boasts 18+ years of experience in luxury sales where she refined her negotiation and relationship building skills.  She is also passionate about empowering women.  Her past experiences have influenced her approach as a real estate investor, allowing her to leverage her well-honed networking skills to forge strong partnerships with both passion and active investors.Connect with her here:LinkedInFacebookACTION PLAN:Plan how you will build relationshipsGive yourself permission to build new and let go of the currentUse a CRM to track your relationshipsFollow up until they say noABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Share your feedback with me by clicking here and leaving a short voice message!

How does a young mother of two children and a real estate investor have time to build not one, not 2 but 3 profitable and sustainable businesses?  My guest today will share her secret sauce!Successful entrepreneurs have some common traits. Today Adriana and I discuss her secret sauce to becoming a multi-preneur and the topics include:The job of a small business owner is to acquire new skill sets.How mindset is absolutely everything if you want to scale a business and keep your sanity.Why delegation is often so difficult.Why 80% is good enough.What are you tolerating?ABOUT ADRIANA OSTAPENKOMeet Adriana, this powerhouse has donned many hats - from the CEO of her household, where she juggles the chaos of two adorable kids and a husband, to the mastermind behind multiple successful businesses and a flourishing Real Estate portfolio.Adriana's journey didn't start with a silver spoon; in fact, it was more like a wooden ladle from her grandma's kitchen. She's the living proof that you can rise from the trenches of life and build your own empire.When she's not busy conquering the business world, Adriana moonlights as a speaker, coach, and podcaster. Her mission? To sprinkle inspiration and knowledge, especially for her fellow wonder women out there. She's on a quest to teach women the art of crafting the life of their dreams - because who says you can't have it all?Connect with Adriana:Ace Properties hello@aceproperties.comMaster Homes ContractingTurnkey Virtual AgencyRaising Capital the R.I.G.H.T. WayYoutube (here)Facebook hereACTION PLAN:Adriana's recipe to elevate & delegate so you can scale sustainably:1. Become AWARE of where you are now and where you want to go then become the future you with the right habits, mindset & tasks.2. DELEGATE everything that doesn't bring you joy and doesn't provide huge value (focusing on her zone of genius is what helped her go from investor to a successful business owner). 3. Hire the right people for the right tasks (people before systems).  The right people will build the right systems that work for them.4. Implement systems one at a time by pausing to prioritize.  A car has 2 pedals – a brake pedal to slow down and a gas pedal to speed up; so doesn't your business.5. Rinse, Repeat and Optimize everything over and over again.ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Share your feedback with me by clicking here and leaving a short voice message!

Last week, I shared the background every business owner needs to understand to get the best ROI from their marketing…I shared:Exactly what I mean by the term -  marketing – because marketing isn't just social mediaHow to measure your smart marketingThat smart and strategic marketing that converts begins with understanding the customer journeySo today – I want to dive deep into the 3 biggest marketing mistakes SBO make and how to fix them so you can build a rinse and repeat marketing strategy.DOWNLOAD: https://dianalidstone.com/ceo-weekly-meeting-checklist/ACTION PLAN:Be clear with your marketing messageBe consistent with your marketing methodBe sure you are following the rinse & repeat 5-step customer journey.CTA – Now that you know where the gaps are in your marketing, Book your Marketing Roadmap VIP Strategy Day (here)ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Early in my entrepreneurial career, I found it frustrating that all the marketing I was doing wasn't bringing me the ideal clients I wanted.  Early in my career, I thought that if I just did more marketing – that would be the answer.  I soon learned that there was more to marketing than posting 5x a day on social media.In this episode, I'll share:Exactly what I mean by the term – marketing – because marketing isn't just social mediaHow to measure your smart marketingUnderstand that smart and strategic marketing that converts begins with understanding the customer journeyDOWNLOAD: 30+ Effective Strategies to Help Your Small Business Drive LeadsACTION PLAN: Deeply understand your ideal client (market)Have clarity around your marketing message (message)Be consistent with your method of getting out your messageCTA – Now that you know where the gaps are in your marketing, Book your Marketing Roadmap VIP Strategy Day (here) ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

What happens when a business coach and a copywriter get together?  They have fun sharing about what makes content creation easier and more effective.Rachel Eubanks and I bonded on social media over the name of a book we both love – Obviously Awesome and this led to us talking about:What makes content writing/copywriting more effectiveWhy email is so importantWhy frequency and fun are keys to great content writingHow templates for writing are essentialHer 4 part newsletter templateACTION PLAN: How to improve your copywritingGet super clear on your ideal clientWrite your content to that ideal client (one person)Use everyday language in your copyUse templates where every possibleBe consistent with your blogs, emails, etc.Plan your content creationInsert your content creation into your overall marketing planNeed help planning?  https://dianalidstone.com/shop/quarterly-retreat/ABOUT RACHELRachel is a copywriter for creatives and e-commerce business owners and the founder of Inspire to Engage.She is also a mother, wife, daughter, podcast junkie, caffeine addict, left handed and a lover of old country music. (He Stopped Loving Her Today gets me every time)Connect with Rachel:Inspiretoengage.comFacebook here or hereLinkedIn hereABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Are you ready to become the true CEO of your business?  The visionary leader?You're ready for more freedom butYou find your calendar is always full You can't seem to find time to build the systems and structures that would streamline your businessYou've been struggling to set boundaries with your teamYou can't seem to take even a couple of days away without feeling stressed or guiltyIn this episode:I'm going to explain that you don't need a blueprint but a customizable frameworkThe 3-part framework I've used over and over again with hundreds of  business owners in 50+ different industries to help them:Love their business once again because they are working in their zone of genius; Generate more profit to pay themselves more than a fair market salary and have enough to invest in their business for team and/or technologyHave the freedom to take unplugged vacations because their business no longer depends on them for the day-to-day running of the businessAnd how the research-proven Sustainable Freedom Stack is woven into the work I do to help you compound your wins for long-term success.And I'll help you identify your Freedom Roadblocks so you can work less, profit moreWe kicked the week off with:Mon, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your Biz (listen here)Tues, Ep. 135 – The M-Myth: Why Doing More Isn't the Answer (listen here)Wed, Ep. 136 – 7 Scaling Mistakes to Avoid (listen here)Thurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running EngineFriday – No episode but I'm hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!LINKEDIN Live Link -  https://www.linkedin.com/events/7179136325520961540Entrepreneurs who earn 10x more don't work 10x harder!ACTION STEPSIdentify where your biggest gaps are – G, R, OImprove your Freedom Roadblocks so you too can get out of the weeds & get back in the driver's seat!Book your complementary Business Freedom Strategy session (here) so you can build a solid foundation to sustainably scale because Entrepreneurs who earn 10x more don't work 10x harder!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Are you ready to become the true CEO of your business?You're ready for more freedom but:You find your calendar is always full You can't seem to find time to build the systems & structures that would streamline your businessYou've been struggling to set boundaries with your teamYou can't seem to take even a couple of days away without feeling stressed or guiltyWell, my friend – then welcome to this week's podcast series GET OUT OF THE WEEDS & back into the driver's seat where each day I'll share with you how to stop being Chief Everything Officer and instead build a self-running engine.We kicked the week off withMon, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your Biz (listen here)Tues, Ep. 135 – The M-Myth: Why Doing More Isn't the Answer (listen here)Wed, Ep. 136 – 7 Scaling Mistakes to AvoidThurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running EngineFriday – No episode but I'm hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!LINKEDIN Live Link -  https://www.linkedin.com/events/7179136325520961540While today I cover the 7 most common and most costly scaling mistakes, remember that building a sustainably profitable business is about always up-levelling your mindset and learning new skills.To scale a business, it's about shifting from the doer in your business to the leader of your company!Entrepreneurs who earn 10x more don't work 10x harder!ACTION PLAN:Scaling your company will require you to:Slow down before you scaleSimplify, starting with your offersStabilize & optimize to create cash flow reservesInvest in your businessRinse & repeatCTAABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Are you tired of being the CEO of your business?You've seen some success but…You find yourself hustling to keep clients and cash flow coming in.You feel like you're stuck on a revenue plateau and don't know how to get past it.You're already feeling maxed out and not sure how it's possible to grow without working more hours.Well, my friend – then welcome to this week's podcast series GET OUT OF THE WEEDS & back into the driver's seat where each day. I'll share with you how to stop being Chief Everything Officer and instead build a self-running engine.Each day this week, I'll release a new episode and share with you:Mon, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your Biz (listen here)Tues, Ep. 135 – The M-Myth: Why Doing More Isn't the AnswerWed, Ep. 136 – 7 Scaling Mistakes to AvoidThurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running EngineFriday – No episode but I'm hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!Today, I'll share:What is the M-myth and it's illusionWhat buying into the m-myth leads to and how it keeps you from achieving the freedom you desireAre you hiring cowboys to herd kittens?The principle of Do less, only betterLINKS MENTIONEDGet Out of the Weeds & Get Back in the Driver's Seat Workbook – download hereEp. 130 – The phone call that changed everything (listen here)Ep 56 – Attracting clients without social media, is it possible? (listen here)ACTION PLAN:Check in with yourself – are you buying into the M-myth?Listen and watch how you talk about your work.Look at your agenda – is it filled to the brim with appointments?Is your to-do list growing by leaps & bounds?Re-evaluate both your agenda & your to-do list – DO LESS only better.For more on Do Less Better – read the book Essentialism: The Disciplined Pursuit of Less by Greg McKeown.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Do you feel like you're stuck in your business?Perhaps you've hit a revenue ceiling and can't seem to get past it?Perhaps you feel like you are no longer doing meaningful work?Perhaps you lost the joy in your business?Well, my friend – then welcome to the GET OUT OF THE WEEDS podcast series where each day I'll share with you how to not only reclaim 4-8 hours per week but learn to love your business again!Each day this week, I'll release a new episode and share with you:Today, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your BizTues, Ep. 135 – The M-Myth: Why Doing More Isn't the AnswerWed, Ep. 136 – 7 Scaling Mistakes to AvoidThurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running EngineFriday – No episode but I'm hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!Today, I'll share:A specific boating manoeuvre that will help you ‘get out of the weeds'A strategy to uncover time in your agenda so you can work on your businessDOWNLOADS:Get Out of the Weeds & Get Back in the Driver's Seat Workbook – download hereEntrepreneurs Freedom Scorecard – view hereTime Audit Exercise – download hereBusiness Freedom Timeline – view hereACTION PLAN: How to reclaim 4-8+ hours per weekDo a time auditPlan your CEO weekly meetingSchedule your CEO level activities Stop doing $10 & $100/hour tasksLearn to say NOABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Do you feel like you're juggling everything in your business?  Wearing all the hats – the marketing, the HR, the bookkeeping, the sales, the operations etc.Do you feel like you spend time secretly being jealous of your peers who seem to have cracked the code and you're still stuck on the hamster wheel?Are you over having to deal with low-performing team members but dread taking the time to train someone new?Or are you afraid if you take a well-deserved vacation, that you'll return to a mountain of mistakes and messes to clean upDoes any of these sound familiar?ACTION PLAN:Stabilize – STOP everything and take a good hard look at your business.SIMPLIFY – do an analysis of what to double down on and what to let go of.BUILD a rock-solid infrastructure then scale.Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

75% of small business owners reported that they suffer from burnout!  Some were hospitalized; some suffering from depression; others struggling with divorce.  In this last episode of Women of Means, I chat with a former client of mine as she shares her recovery from burnout to living a joyful, balanced life.Michelle LaFleur and I talk about:The three steps she used to recover from her burnoutHow she now works 3 days/week in her successful businessWhat she's doing with her free timeAs well as her biggest lesson learnedACTION PLAN: STOP and think about what you're actually doing with your life and business.Discover YOUR way to relieve the stress so you can find clarity and focus.Create space by getting rid of old baggage (mindset).Establish your method for long-term calmness.Shift from being a ‘doer' in your business to the ‘leader' i.e. CEO of your business.ABOUT MICHELLE: Michelle LaFleur is the CEO & Founder of a very successful Montreal interior design firm, Décor Michelle Marie Inc. For 18 years, Michelle and her team have designed and decorated both residential and commercial spaces. More recently they have focused on government projects including designing and decorating City Halls, Aquatic Centers and public libraries. With her newfound free time, Michelle is starting a 2nd business educating and mentoring business owners who have experienced the symptoms and subsequent fallout from burnout.Michelle has been happily married for more than 36 years.Connect with Michelle:438-700-0128 or 514-616-5995www.decormichellemarie.commichelle@decormichellemarie.comABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

My special guest today is a divorced single mother of two children; her soulmate died; she has been a caregiver of family members and suffered her own burnout while growing a multiple 6-figure business.Karen Allen is a love and empowerment coach whom I've known for many years!She shares how she has overcome her challenges and her biggest lesson learned.ABOUT KAREN ALLENKaren Strang Allen is a Love and Empowerment Coach for women and the author of "Free to be me: Create a life you love from the inside out!" Widowed at 22 and separated at 35, she deeply understands how frustrating it feels to be a high-calibre woman, yet repeatedly miss the mark in love. She discovered first-hand that heartbreak can be an opportunity to change what's not working and make your own happiness a real priority. And so her mission is to empower women to stop settling for less than they deserve, create joy-filled lives, and build epic love relationships that last.Connect with Karen:https://www.facebook.com/karenstrangallencoachinghttps://www.karenstrangallen.comACTION PLAN:Put yourself first by setting boundaries.Craft your morning & nightly routine.You can have it all if you put yourself first!ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

In this podcast episode, you'll hear a new voice as the host --- my friend Carl Richards, founder & CEO of Podcast Solutions Made Simple acts as the host to interview the guest – me!!Carl & I discuss:My take on why women business owners have more challenges than their counterpartsThe phone call that changed everything for meWhy I ran away from my business & my homeMy key takeawaysACTION PLAN:Be sure to find something to celebrate every day even if it's as simple as getting the laundry done.Be passionate & persistentLife before businessKISS principle is my filter – Keep it simple, strategic & sustainableABOUT CARLAfter a successful radio broadcasting career, Carl founded Podcast Solutions Made Simple to help subject matter experts such as coaches & consultants design, launch & monetize their podcast so they can increase their visibility to be seen as the go-to authority in their field.ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.  You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

As we celebrate International Women's Month, I want to celebrate women entrepreneurs who have achieved success on their terms!In this episode, mother, wife, real estate investor, and full-time member of the Canadian Armed Forces, Victoria Cluney shares how she has custom designed her life and it all starts with something she calls ‘standards of life'.ABOUT VICTORIAWith almost 20 years of diverse real estate investing experience, including pre-construction, multifamily properties, short and mid-term rentals, a boutique waterfront motel, land development partnership and now building Tiny Home Communities, Victoria is a seasoned expert in the field. Her advanced leadership and instructional techniques, honed over a 22-year career in the Canadian Armed Forces, enhances her strategic approach to real estate investing and mentorship.Holding a master's degree in organizational psychology, she merges psychology, leadership, discipline and real estate, simplifying complex concepts for her students. A champion for community, Victoria serves on the Ottawa Real Estate Investing Organization (OREIO) board and leads the Ottawa Real Estate InvestHER meetups, empowering women in the industry.Victoria doesn't just discuss real estate investment; she embodies it. Leveraging her unique combination of experience, discipline, and educational insights, she offers mentorship in areas like negotiations, tenant selection, risk management and team management, ensuring her students success in selecting the right strategies to fit their  lifestyle and financial goals through real estate investing. Connect with Victoria:https://www.cluneyco.com Instagram - https://www.instagram.com/victoriacluney/Tiktok - https://www.tiktok.com/victoriacluney/Facebook - https://www.facebook.com/victoriacluney/LinkedIn - https://www.linkedin.com/in/victoria-cluney-2a6b01110/ACTION PLAN:Get clarity on your own ‘standards of life' meaning who you are, your personality, and your core valuesCreate strategic 90-day milestonesImplementExpect evolution – nothing stays the same! ABOUT ME:I'm a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

This is the last episode of the LOVE YOUR BRAND SERIES which was inspired by conversations I overheard at a recent conference! Building a trusted brand is about building a reputation that your prospects know, like and trust!  In truth, you could forget about your logo, fonts, colors, etc. and still build a well-loved brand!In this episode, I share 2 secrets on how you can quickly gain TRUST with your brand.ACTION PLAN:1.  If you haven't already listened to the earlier episodes on this topic – do it!Part 1, Ep 125 I outlined concepts of reputation and people's perception of you – Listen here.Part 2, Ep 126 I shared two important questions your brand MUST answer for it to be effective (after all, we want an ROI on everything we do in our business) – Listen here.Part 3 Ep 127 – I shared two ‘secrets' to having a bestselling brand and asked you some questions about your brand – Listen here.2.  Check out my little rant about why Annual Planning typically doesn't work for most small business owners and what to do instead!  https://dianalidstone.com/shop/quarterly-retreat/ 3.  Next month – Get inspired as we celebrate Women's Month interviews with women small business owners who have found their version of success and freedom despite juggling family and business!  ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm  a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

This is the 3rd in the series, Love Your brand.  ACTION PLAN:Fill out this mad libs formula…..My brand is the ONLY _____________ (business growth strategist).That helps _______________ (overworked business leaders stop being Chief Everything Officer and step into the role the true leadership role of CEO) .So they can __________________ (live the life they love).Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Too many personal brands fail because they get absorbed into the digital noise in the market.  Bestselling author Scott McCain explains that mindshare precedes market share.  In other words, your brand must occupy space in someone's mind before they ever consider buying your product or service.In this episode, I share one of the strategies I use to help small business owners rise above the noise and create a stand-out brand.I'll ask you to consider answering two very important questions that will help you shift from unknown to known.Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.  You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Upon returning from a recent conference where I heard the word ‘branding' bantered around, I thought it was time that I addressed this here on the Work Less PROFIT More podcast!In this episode I'll share:Branding isn't what most people think it isAnother word for your brand is your __________Rory Vaden's reputation formula Why you may not have a revenue problem at allACTION PLAN:Do you really have a revenue problem or is it something else?How can you increase both your reach and your results?Are you clear about the results your clients achieve? Can you quantify those results?Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:I'm a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (Share your feedback with me by clicking here and leaving a short voice message!

It's hard to imagine sometimes how we can find more time.  We can't…. and we can't manage time.Join me as I share 11 of my favourite time-saving tips and one mindset shift that will help you save time in your business so you can spend more time with your family!DOWNLOAD: https://dianalidstone.com/time-audit-exercise/ACTION PLAN:Do a time auditWrite your Vision for your business & life (listen to episode 71 – for some tips)Say NO more often!Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

I'm a big fan of the unbusy or no-hustle culture for small business owners but the other day I heard someone talk about ways to stay super busy – and as you can imagine staying super busy on the wrong kinds of activities.Here are 46 that I came up with – ENJOY!!!As you listen, mark down which ones you could STOP doing in 2024!  Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:Want to escape the chaos of the day-to-day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Lately, on social media, I've seen numerous SBOs asking for recommendations for business books!  And the responses have been overwhelming – there's so much to choose from and so many different perspectives to think about.However, I wanted to share 5 essential business books for any business owner on how to run a viable sustainable business without the hustle!How does this help you work less, profit more?ACTION PLAN: Set your challenge - # of books you'll read this year.Put time in your calendar to read.What will you give up to read more?Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orBy booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!Share your feedback with me by clicking here and leaving a short voice message!

At this time of year, the majority of successful small business owners are doing 3 things:Setting goals.Reflecting on the past year's accomplishments.Making changes for the coming year!This week's episode is about how I do these 3 things AND how I intend to make this your MUST-LISTEN to podcast every single week!#1 Time Saving Tip – Brian Tracy – for every minute of planning you save 10 minutes in execution! In your 2024 calendar, mark your four 90-day planning sessions! Imagine the ROI.Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.MOST POPULAR 2023 EPISODES:Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)Ep. 112 – How to plan your week effectively like a small business CEO (here)Ep. 71 – 99% of Small Firms don't do this! (here)Ep. 111 – Grow & Run your business effectively like a CEO (here)Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)Share your feedback with me by clicking here and leaving a short voice message!

Too many business owners don't create an annual plan – they wing it and hope for the best!However successful business leaders know that planning actually saves time.Over the last 10 years, I've boiled this process down into a checklist so you can facilitate your own Annual Planning Session.However, if that seems too overwhelming, then I'd be honored to facilitate this for you – book a call and let's discuss - https://dianalidstone.youcanbook.me/Remember the goal of this planning session is to get your team involved!!DOWNLOAD:  SIMPLE ANNUAL PLANNING CHECKLIST for Successful CEOs (scroll down to the bottom of the page).ACTION PLAN:Book your 2-day annual planning session out of the office.Share the agenda with your team.Get it done- lead them!Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your  business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

There is only one very special guest that I would consider having at this time of year….You guessed it ….. SantaSanta and I discuss what Christmas means to us and how he got started almost 40 years ago in this business (yup, it's a business).ABOUT SANTA MIKE"Santa Mike” helps children, and their grown-ups to create life-long happy memories of a wonderful Christmas visit. He offers visits locally and all around the world on Zoom as he shares stories of Christmas.He records Santa's Appreciation Videos for employers to thank loyal staff and customers.  Mike is also the author of 3 Christmas Story books including: Santa & The Gingerbread Man (found on Amazon).He wants to spread his program The  S.A.N.T.A. Mantra (Share Appreciation, Nurture Thoughtful Actions). The program addresses the benefits of showing greater appreciation and kindness in family, business, and society.Picture books:getbook.at/SantaAndGingerbreadMan getbook.at/SantaLighthousegetbook.at/AtulConnect with Santa Mike: Listen to Santa's Village Voicemikefacherty@gmail.comhttps://www.henleysanta.comLinkedInShare your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) orShare your feedback with me by clicking here and leaving a short voice message!

In this last episode of this series, I'm joined by returning guest Anthea Mumby – a business owner who sold her business – and we chat about the lessons she learned including some unexpected ones!ABOUT ANTHEADrawing on her 30-plus years as an insurance broker, Anthea works with Canadian insurance brokerages to help with a challenge or an opportunity. She's helped clients expand their business, acted as a stopgap due to a staffing crisis, and triaged through other 911 types of events.In her insurance brokerage, her spouse & she achieved 7 figure revenues, thousands of long-term clients, and niche specialization.  They became experts in role clarity, communication, vision, marketing, core values, client retention and niche specialization.As a passion project, I coach, inspire, and mentor around the biggest disruptors AND rewards of spousal-owned businesses. CONNECT with Anthea Mumby Website FacebookLinkedInACTION PLAN:Before you commit to selling your business, gather your team of experts including someone who will boost your spirits during the tough negotiation periods.Expect the process to take longer and cost more than you first anticipated! Delays are the norm.It will all work out in the end!Share your feedback with me by clicking here and leaving a short voice message! ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.  You can do this!Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Welcome to the Exiting Your Small Biz series!Last week – The Art & Science of Exiting Your Business with special guest Barb Stuhlemmer.In this episode, returning guest Wendy Brookhouse & I discuss:Alarming stats about the number of business entrepreneurs thinking about selling their businesses in the next 10 years – if you're one of those, you'll have some competition – so you'll need to maximize your assets!5 essentials to maximizing the sale of your business as one part of your overall wealth-building strategy.Why your business isn't your baby but building an asset to sell and that within that one asset, there's an ecosystem of assets you must build as well.How thinking and acting like a CEO will help you maximize your wealth.ABOUT WENDYWendy Brookhouse, CPA, is better known as the Ultimate Wealth Amplifier – empowering ambitious entrepreneurs to maximize and amplify all their assets!She is also the Founder and Chief Strategist at Black Star Wealth.Wendy's Contact information:Website: https://blackstarwealth.com/Email: wendy@blackstarwealth.comPhone #: 902-830-0533Social media links: www.linkedin.com/in/wendybrookhousefacebook.com/blackstarwealthinstagram.com/wendybbrookhouseLearn more about her course here ACTION PLAN:Are you considering exiting your business in the next 10 years?If yes, then it's time to create that exit plan.Look for support to MAXIMIZE the value of your business.Share your feedback with me by clicking here and leaving a short voice message! Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here)In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

If you're anything like the business owners I know, chances are that you're focused on GROWING your business, not the day you'll leave it behind!And yet there's a HUGE trend of baby boomer business owners exiting their businesses.So welcome to a new podcast series on Exiting Your Business.In this first episode of the series, special guest Barb Stuhlemmer, business and change strategist, and I chat about:Some of the challenges of succession.Several options for exiting your business, including the most popular.Reasons why your business may not even be sellable & how to overcome those pitfallsBarb's “EDIT” process for creating a succession plan.ABOUT BARBIn her 30+ years working in and with small businesses, Barb supports women business owners who are looking for the process to prepare to exit their business through sale or succession. Barb has developed a unique process to support the owner and their teams in creating successful change in the business. Barb believes owners should be able to “Live Your Life, Not Your Business”™. Connect with Barb:Barb@blitzbusinesssuccess.comFacebook hereLinkedIn hereWebsite hereTry Barb's Exit Readiness Quiz here.ACTION PLAN:1.  If you've already created your Big Picture Vision for your business for the next 5 years, it's time to think about your Exit Strategy (vision for your exit).2.  Think about:When you would like to retire from your business.What you would like the exit to look like.How much $$$ you will need from the sale of your business.Who you think would make a good ‘purchaser'.3.  Start gathering some information and thinking about who you would need on your team to help you with this succession plan.Share your feedback with me by clicking here and leaving a short voice message!Discover the #1 problem that's holding your business back!Take my FREE quiz - Business Freedom Calculator (here).In 5 minutes, you'll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/Work with me:Currently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!

Working fewer hours is the goal of most business owners who come to see me! It's often difficult to imagine that it's possible to work 3-4 hours a day, 3 days a week and make more $$$.If you've been dreaming about reducing your workload while making more profit – and would like some support, please go to www.dianalidstone.com/apply -- fill out a short form and then book a call with me.  You can have the business and life you desire!Check out the GROW Equation diagram here.Share your feedback with me by clicking here and leaving a short voice message! ABOUT ME:Hi friends,Want to escape the chaos of the day to day running of your business?  Then I'm your gal.I'm a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.I'm also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I'm best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.  You can do this! Connect with me here:diana@dianalidstone.comwww.dianalidstone.comhttps://www.facebook.com/diana.lidstonehttps://www.linkedin.com/in/hiredianalidstone/WORK WITH MECurrently, there are 2 ways you can work with me:I am only accepting private clients in my 12-month Business Accelerator program (here) or By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.Share your feedback with me by clicking here and leaving a short voice message!