Podcasts about anyroad

Ted Lasso veteran and star of the new series of 'Surface', Phil Dunster, joins Ali for a chat about all sorts of happy nonsense this week. Including Reading's best bits (the place, not the thing you do with words). There's also chat about YouTube rabbit holes and the times people have accidentally called Phil “Jamie Tartt” and not, you know, his actual name. There's also some genuinely grown-up conversation about his career in there too. Anyroad, he's perfectly charming, as you'll find out by listening to this episode!

Thank you for listening to our Finding Brave show, ranked in the Top 100 Apple Career Podcasts! Please note: This is an updated “Holiday Selection” re-release of Episode #193. “If the pace of change is ever faster, ever faster, ever faster, and we already feel like we don't have enough time to keep up or we are overwhelmed or we're not able to show up fully, then we need a big reset because the future does not play out well if we continue to buy into not just what society says, but also what this pace of change is doing.” – April Rinne With the amount of change happening daily in workplaces around the globe, adopting the right mindset can be key for employees, managers and leaders alike. Today's deeply inspiring Finding Brave guest breaks down the concept of having a “Flux Mindset,” which helps individuals and organizations consistently view change as an opportunity, not a threat, by being clear and grounded in their values.   Ranked one of the world's “50 Leading Female Futurists” by Forbes, April Rinne is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. A World Economic Forum Young Global Leader, she is a trusted advisor to organizations ranging from Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, as well as governments spanning Singapore to South Africa, Canada to Colombia, Italy to India. April is the author of the inspiring book Flux: 8 Superpowers for Thriving in Constant Change. A graduate of Harvard Law School, April is a futurist, advisor, global development executive, microfinance lawyer, investor, mental health advocate, certified yoga teacher, globetrotter (100+ countries), and insatiable handstander. She also harnesses very personal experiences with flux, including the death of both of her parents in a car accident when she was 20. Through her travels and tragedy, vision and values, global perspective and grounded sense of purpose, April helps others better understand how we see, think about, struggle with, and ultimately forge positive relationships with change. In this enlightening episode, April shows the tremendous benefits you can realize by rethinking and reshaping your relationship with change and uncertainty. Once you understand what change is and learn how to embrace it, opportunities will begin to appear and allow you to be more prepared for the future, whatever comes your way.   Highlights from this Episode: April's definition of “Flux” and the role that incorporating a Flux Mindset plays in helping people adapt to an ever-changing world [7:10] Her personal life journey to Flux, plus some of the key questions that she asks herself to maintain perspective [12:47] How April is contributing by serving the world what it needs right now [15:31] What you can do to begin seeing the “invisible,” and the reasons why individuals tend to miss seeing so much around them that would be extremely beneficial to see [28:37] Her tips for bringing the unconscious to the conscious and why we need to [32:01] Ways to address and resolve your fears and detach from future outcomes at the same time [35:07] What managers and leaders need to do differently in a world of Flux [40:30] Where so many professionals are going wrong when it comes to mindset [42:23] Why April considers herself a futurist, and what it really means to be one [44:35]   For More Information: April's Latest Book, Flux: 8 Superpowers for Thriving in Constant Change https://aprilrinne.com/ https://twitter.com/aprilrinne https://www.linkedin.com/in/aprilrinne https://www.instagram.com/aprilrinne/ https://www.facebook.com/aprilrinne   Kathy's Resources Mentioned: KATHY'S DIGITAL CAREER COACHING CLONE - ‘KATHY CAPRINO AI” - IS HERE!   I'm over the moon to announce the release of my new Kathy Caprino AI career and leadership coaching clone! Here's more about it! >> https://kathycaprino.com/kathyai. Powered by Delphi.ai, this tool brings my career growth teachings, advice, and answers to your most pressing questions — directly to you, 24/7. With a subscription, you get unlimited access and can message or audio chat with my AI clone anytime you need guidance. Drawing on my 40+ years of experience — from corporate life, therapy, and coaching, to writing and speaking across 6 continents — I've trained Kathy AI using over 2.5 million words of my content, including articles, books, podcasts, interviews, and workshops seen by over 41 million people. My mission? To make Kathy Caprino AI your trusted resource for real-time career, leadership, and personal growth strategies. Get tailored answers to your toughest career challenges and practical solutions to achieve your top goals. We offer two affordable pricing tiers, with Tier 2 unlocking great bonuses like membership to my new Career Breakthrough Community, including free coaching calls with me, exclusive discounts on my courses and programs,, free LinkedIn support, and so much more. It also makes a fantastic gift for friends, family, or colleagues who want to thrive professionally! Check it out and subscribe today at kathycaprino.com/kathyai. Let me know what you think — and I truly hope it becomes a game-changer for you! And for other career support programs, visit my Career Help page.   ADDITIONAL SUPPORT RESOURCES Order Kathy's book The Most Powerful You today! In Australia and New Zealand, click here to order, elsewhere outside North America, click here, and in the UK, click here. If you enjoy the book, we'd so appreciate your giving the book a positive rating and review on Amazon! And check out Kathy's video training course The Most Powerful You, to help you address and close the 7 most damaging power and confidence gaps in the most effective way possible. Please share your positive ratings and reviews! If you enjoy the show, we'd be so very grateful for a positive rating and review on Apple Podcasts! These great ratings help us reach more and more people who are interested in boosting their careers, businesses, and leadership, and keep in the Top 100 Apple Career Podcasts in the U.S. and around the world and in the top 1.5% of over 3.5 million podcasts! Thank you!   ——————— Sponsor Highlight I'm thrilled that both Audible.com and Amazon Music are sponsors of Finding Brave! Take advantage of their great special offers and free trials today! Audible Offer Amazon Music Offer Watch video versions of our Finding Brave interviews! Don't forget – you can experience each Finding Brave interview episode in both audio and video formats! Check out new and recent episodes on my Youtube channel at YouTube.com/kathycaprino. And please leave us a comment and a thumbs up if you like the show! * * * * *   Other resources mentioned: April Rinne's TEDx Talk, How to Navigate Our Uncertain Future Journey of Souls: Case Studies of Life Between Lives, by Dr. Michael Newton Kathy's TEDx Talk, Time To Brave Up & Free Career Path Self-Assessment Kathy's Amazing Career Project video training course & 6 Dominant Action Styles Quiz Kathy's Power Gaps Survey, Support To Build Your LinkedIn Profile To Great Success & Other Free Resources   QUOTES FROM THE SHOW:  “You are providing such gifts, service and benefits to humanity, but in order to keep doing that and to do so in the ways that you are best at, you can't keep running ever faster.” [12:00] “If I were to die tomorrow, what would the world need me to do today?” [14:21] “The more different someone is from you, the more interesting they are to get to know.” [17:39] “What makes you you, even when everything else changes?” [19:26] “Privilege actually blinds us. Privilege keeps us from seeing what could actually help us the most.” [33:42] “Mindset drives strategy. It's not the other way around.” [42:23]   Please share your positive ratings and reviews!If you enjoy the show, we'd be so very grateful for a positive rating and review on Apple Podcasts! These great ratings help us reach more and more people who are interested in boosting their careers, businesses, and their leadership, and keep in the Top 100 Apple Career Podcasts in the U.S. and around the world and in the top 1.5% of over 2.6 million podcasts! Thank you!

Aaron Sorin from AnyRoad talks about the importance and impact of experiential events for retailers, restaurants, and shopping centers. He explains how AnyRoad's event management software helps businesses measure and optimize their event strategies. He covers examples including Johnny Walker's personalized whiskey tours and Westfield's holiday Santa experience, showing how they used feedback to improve the customer experience. Keisha Virtue is a Senior Research Analyst for JLL. James Cook is the Director of Retail Research in the Americas for JLL.  Subscribe: Apple Podcasts | Spotify  Listen: WhereWeBuy.show  Email: jamesd.cook@jll.com  Watch our video show, Everything We Know About Retail: http://everythingweknow.show/ Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061  Read more retail research here:  http://www.us.jll.com/retail Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.  

Nat and Marc chat about how toilet roll is textured much to Marc's astonishment and Nat promises fans she responds to messages herself. Anyroad, we hope this episode makes you smile. (You'll get the anyroad reference we promise). Please subscribe, follow, and leave a review. xxx You can find us in all places here; https://podfollow.com/lifewithnat/view INSTA: @natcass1 We're also on Facebook now too: https://www.facebook.com/lifewithnatpod A 'Keep It Light Media' Production Sales, advertising, and general enquiries: hello@keepitlightmedia.com SHOW INFO: Life with Nat - it's me! Natalie Cassidy and I'll be chatting away to family, friends and most importantly YOU. I want to pick people's brains on the subjects that I care about- whether that's where all the odd socks go, weight and food or kids on phones. Each week I will be letting you into my life as i chat about my week, share my thoughts on the mundane happenings as well as the serious. I have grown up in the public eye and have never changed because of it. Life with Nat is the podcast for proper people. Come join the community. ♥️ Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this righteous and noble episode of 65, our heroes spent weeks preparing for a very special VIP guest who, on the day, told them that he's not gonna come on the shitty little podcast. And who can blame him? Some people would rather spend their time elsewhere. But this guest said he had dinner. Now, if you go back dozens of episodes, when John Spillane was the guest, he had dinner on the show. I'm not saying he's a genius, but he's hitting two birds with stone - and looking good whilst doing it. Anyroad, our heroes prepared some quick fire questions for this guest who shall remain nameless (clue - it wasn't Danny de Vito), so dear Kyle, like a champion and hero very quickly decided to jump in and answer these questions from his own perspective. Listen, we wish every episode was this amazing, but we're not exactly professionals, so it won't be. Thanks a lot not Danny de Vito.

April Rinne is a “change navigator,” speaker, investor, and adventurer whose work and travels in more than 100 countries have given her a front-row seat to a world in flux. In this podcast episode, April brings us real tools to help any executive or individual manage constant change and uncertainty, and we ask April to apply her navigation tools and insights to each of the 4 previous guests in our Women in Tech series. In April's words, from her best-selling book, Flux: 8 Superpowers for Thriving in Constant Change, “to thrive in this world in flux, we need to radically reshape our relationship to uncertainty and flip the script.” In this conversation, April helps us figure out how we can do just that.  April is ranked one of the 50 leading female futurists in the world by Forbes and is a Harvard Law School graduate, a Young Global Leader at the World Economic Forum, a Fulbright Scholar, a member of the Silicon Guild and Thinkers50 Radar, and the author of Flux: 8 Superpowers for Thriving in Constant Change. April is a trusted advisor to well-known startups, companies, financial institutions, nonprofits, think tanks, and governments worldwide, including Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, AnyRoad, and Unsettled as well as governments ranging from Singapore to South Africa, Canada to Colombia, and Italy to India. Earlier in life, she was a global development executive, an international microfinance lawyer, and a hiking guide. As a certified yoga teacher, she can often be found upside-down, doing handstands around the world. You can follow our series on Apple Podcasts, Spotify, or wherever you get your podcasts and on the Fiftyfaces Hub - fiftyfaceshub.com. This series is hosted by Liana Slater and featured on the Monumental Me website at www.monumentalme.com/podcast. April was a previous guest on The Mindshare Podcast, to hear MORE about her book and The Flux Mindset in the context of your Wellbeing and how to better manage change, listen HERE: https://www.monumentalme.com/podcast/episode/2548b13d/the-flux-mindset-8-superpowers-for-thriving-in-constant-change-with-april-rinne-~-season-3-episode-1 Other writings from April Rinne: Why You Should Build A "Career Portfolio" (Not A "Career Path") Stop Offering Career Ladders. Start Offering Career Portfolios A Futurist's Guide to Preparing Your Company for Constant Change  --- Support this podcast: https://podcasters.spotify.com/pod/show/mindshare/support

On this episode, Jonathan Yaffe, Co-Founder and CEO at AnyRoad shares how to drive growth through experiential marketing from his experience working with large brands like Red Bull, Budweiser, Tabasco, and Honda.   Today, brands of all sizes recognize the value of experiential marketing — studies show that 76% of consumers prefer to spend their money on experiences.   So how can brands provide memorable experiences that keep customers coming back for more and drive growth?   Specifically, Jonathan discusses:   - If your brand was an experience, what kind of experience would it be? - Finding your target audience. - The three senses an experience must trigger. - Vanity metrics that don't generate revenue. - Competing against all other forms of marketing.   Learn more at https://tractionconf.io   Learn more about AnyRoad at https://www.anyroad.com/   #startup #marketing #experience   This episode is brought to you by:   Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses. But the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process, enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI.   Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline its podcast production. Learn more at https://contentallies.com

Inspirational stories plus practical takeaways from the entrepreneurship world. Today we have Jonathan Yaffe, Co-Founder and CEO of AnyRoad.AnyRoad has raised $80M+ and attracted backers such as Marc Benioff of Salesforce. They are building a platform that makes delivering live experiences and events for enterprises and adds the crucial data layer underneath. They've made a key pivot that transformed the business after nearly shutting down several years ago.Jonathan has had a colorful journey to where he is today including marketing at Red Bull followed by the founding of a school in Japan. You're sure to be entertained by his anecdotes and learn a lot along the way.We hope you enjoy the episode and don't forget to share it with others. You can learn more at:Our Website:http//www.entrepreneurshandbook.co.Jonathan LinkedIn:https://www.linkedin.com/in/yaffe/AnyRoad:https://www.anyroad.com/

Typically, we bring just one incredible operator for us to learn from on this podcast, but this week, we've got 4.I recently hosted a RevOps panel at Modern Sales Pros' Revenue Excellence Festival, or as MSP called it, a virtual festival for sales nerds, and we're bringing that conversation to the feed.The Operations panel was all about trying to scale in the midst of rapid growth. Cindy Hancock, Senior Director of RevOps at HighSpot, Henry Mizel, VP of Revenue at Apollo, Meagan Lloyd, Director of Operations at Anyroad, and Melodie Schwartz, VP Enablement and Operations at Spiff joined me to talk about the routines and cadences they use to bring order to chaos, the way they break down the complex into the simple for their internal partners, and it wouldn't be a live panel if we didn't take some curveball questions from the audience along the way.Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Sean on Twitter (@Seany_Biz and @DriftPodcasts) and all of the guests on LinkedIn.

Does experience really change how consumers behave? Today's guest is Jonathan Yaffe, co-founder and CEO of AnyRoad, the first ERM (experience relationship management) platform that focuses on delivering and measuring experiences that transform consumer behavior. Jonathan joins Greg Silverman to explain this cultural shift in the market and why thriving brands are now transforming into experiential businesses. Learn about how you can transform consumer behavior, elevate brand perception, and achieve better ROI through experiential marketing by tuning in to this episode.Love the show? Subscribe, rate, review, and share! https://www.monigle.com/

As you've seen, Season 3 is dedicated to my father, Mike Jacox, who passed away late in 2021. I Love and miss you, Dad.  Thank you, #CatchSitkaSeafoods and #ACMEHomes, for your continued support!!!Today, we sat down with Bryan Grobstein,  the Head of Revenue Enablement & Strategy for AnyRoad.   Bryan is an ASU Sun Devil and a Depaul Blue Demon, but more importantly, he is the father of two wonderful children.  In today's episode, we learn how Bryan grew up being raised by two teachers who always emphasized learning and communication.  Growing up in Chicago, his dad was a huge sports fan, which Bryan also shared his love of.  Bryan shared a very vulnerable side as he also shared how he lost his mother when he was only 22 to Cancer.    His dad would later pass away after the pandemic, but his advice of "always put yourself in someone else's shoes" will last a lifetime for Bryan and his family.  One of my favorite parts of this episode was Bryan sharing his love of curiosity and how he is always seeking to understand.  He also shared some great wisdom for us dads to always be situationally aware and keep asking questions.  Never stop being curious!We also explored mindfulness, exercise, meditation, breathing, being balanced as a dad, and much more!!!  Catch Sitka Seafoods Use promo code TAKE15 at checkout for a 15% discount on the BEST FISH EVER!Established in 2006, Acme Homes WA One of the most value-based home builders in the state of Washington! Go Check them out!

Jonathan Yaffe is the Co-Founder & CEO of AnyRoad, the leading Experience Relationship Management (ERM) platform enabling global brands to properly measure, scale, and implement their experiential marketing campaigns. AnyRoad helps companies create brand loyalty, change consumer behavior, and better understand their brand associations by providing them with data intelligence sourced from experience-based marketing. Companies like Anheuser-Busch, Honda, Michaels, and Tabasco all count on AnyRoad to measure the impact of their experiential marketing. AnyRoad's software integrates into CRM, loyalty, ERP, and POS systems to complete the loop, building the model of exactly how these experiences build loyalty, increase brand perception, and increase revenue. In this episode we discuss the power of real-life engagement, experiential marketing at Red Bull, the importance of having customer data and what to do with it, ERM platforms, the common marketing mistake inexperienced brands make, how all of the biggest brands are preparing for the new economy, and the future of retail. Connect w/ Jonathan Yaffe: Website: https://www.anyroad.com/ Email: Jonathan@anyroad.com Jonathan's LinkedIn: https://www.linkedin.com/in/yaffe/ AnyRoad's LinkedIn: https://www.linkedin.com/company/anyr... Jonathan's Twitter: https://twitter.com/whereisyaffe AnyRoad's Twitter: https://twitter.com/anyroad/ Connect w/ Eric Elliott: Website: https://heyimeric.com/ Facebook: https://www.facebook.com/heyimeric LinkedIn: https://www.linkedin.com/in/eric-elli... Instagram: https://www.instagram.com/ericmelliott/ Twitter: https://twitter.com/EricMElliott Podcast: https://podcasts.apple.com/us/podcast...

So often in the midst of change or the unknown where our mind goes first is what are we going to do? But what if the key to being able to navigate change and uncertainty was less about doing, but rather a way of being? Today, I'm in conversation with April Rinne, a futurist, speaker, and author of the book, Flux: 8 Superpowers For Thriving In Constant Change, where she shares what she has found is the most effective way for navigating the current world of rapidly accelerating unexpected change. We talk about the illusion that keeps us from seeing things as they are, why cultivating a flux mindset now is more important than ever before, and some of the superpowers that can empower you when responding to change and making decisions.Topics Covered03:03 How did you start down this path04:08 April's three lenses on change07:14 Shifting from doing to becoming08:16 Are you viewing change with hope or fear?11:33 We don't like change that we can't control13:05 Now, more than ever, we need to learn how to be with change16:18 The history of the illusion of control17:40 What would be possible when we choose to lift the veil20:24 Flux mindset as a key for navigating change21:56 How does Flux mindset relate to Growth mindset23:15 The 8 superpowers of the Flux mindset25:24 The superpower that makes you cringe may point to where your relationship to change needs extra attention26:19 Superpower 1: Run slower26:44 Superpower 2: See what's invisible27:09 Superpower 3: Get lost27:33 Superpower 4: Start with trust28:04 Superpower 5: Know your enough28:10 Superpower 6: Create your portfolio career28:40 Superpower 7: Be all the more human28:53 Superpower 8: Let go of the future29:44 Know your enough / Know you're enough38:10 The benefits of embracing getting lost43:10 Parting wordsGuest BioApril Rinne is a “change navigator,” speaker, investor, and adventurer whose work and travels in more than 100 countries have given her a front-row seat to a world in flux. She is ranked one of the 50 leading female futurists in the world by Forbes and is a Harvard Law School graduate, a Young Global Leader at the World Economic Forum, a Fulbright Scholar, a member of the Silicon Guild, and the author of Flux: 8 Superpowers for Thriving in Constant Change. April is a trusted advisor to well-known startups, companies, financial institutions, nonprofits, think tanks, and governments worldwide, including Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, AnyRoad, and Unsettled as well as governments ranging from Singapore to South Africa, Canada to Colombia, and Italy to India. Earlier in life she was a global development executive, an international microfinance lawyer, and a hiking guide. As a certified yoga teacher, she can often be found upside-down, doing handstands around the world.ResourcesFlux: 8 Superpowers for Thriving in Constant ChangeTo learn more from Michelle about decision making, check outThe Ask A Decision Engineer websiteHer Stanford Continuing Studies courseHer Personal Decision Toolkit course on MavenHer Decision Toolkit course for coaches and thought partners on Maven

Today I'm catching up with April Rinne in Portland, OR.I wanted to have a conversation with April because her book, Flux: 8 Superpowers for Thriving in Constant Change is exactly the kind of thinking that changemakers and systems thinkers need to not only keep their heads above water, but to actually thrive in our constantly changing circumstances.A World Economic Forum Young Global Leader and ranked one of the “50 Leading Female Futurists” in the world by Forbes, April Rinne is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. She is a trusted advisor to well-known startups, companies, financial institutions, nonprofits, and think tanks worldwide, including Airbnb, Nike, Intuit, theWorld Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, as well as governments ranging from Singapore to South Africa, Canada to Colombia, Italy to India. April is the author of Flux: 8 Superpowers for Thriving in Constant Change.Listen to the full episode to hear: The challenges and opportunities of having outdated scripts why our new scripts have to account for a world in flux How technology can actually make us less adaptable to change  How scripts for a world in flux layer up from the individual to the systemic Two different aspects of trust and why they are critical for navigating change  Learn More About ​​April Rinne: AprilRinne.com Flux Mindset Instagram: @AprilRinne Connect with April on LinkedIn Flux: 8 Superpowers for Thriving in Constant Change Learn More About Anika Horn: Website: www.socialventurers.com  Instagram: SocialVenturers Newsletter: Sign up for Impact Curator April 14: Burn both ends, register here and tell your friends! Resources: The Wisdom of Insecurity: A Message for an Age of Anxiety, Alan Watts Design from Trust Mindset: The New Psychology of Success, Carol S. Dweck

Our guest April Rinne is a “change navigator,” speaker, investor, and adventurer whose work and travels in more than 100 countries have given her a front-row seat to a world in flux. In her book Flux: 8 Superpowers for Thriving in Constant Change, April breaks down her brilliant approach to not just surviving but to thriving in a world of constant change, by radically reshaping our relationship to uncertainty. April digs into specific ways to do this that will help us to thrive in life and in work. April Rinnie is ranked one of the 50 leading female futurists in the world by Forbes and is a Harvard Law School graduate, a Young Global Leader at the World Economic Forum, a Fulbright Scholar, and the author of Flux: 8 Superpowers for Thriving in Constant Change. April is a trusted advisor to well-known startups, companies, financial institutions, nonprofits, think tanks, and governments worldwide, including Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, AnyRoad, Trōv, and Unsettled as well as governments ranging from Singapore to South Africa, Canada to Colombia, and Italy to India. Earlier in life she was a global development executive, an international microfinance lawyer, and a hiking guide. As a certified yoga teacher, she can often be found upside-down, doing handstands around the world. You can find out more about April's book at fluxmindset.com and purchase wherever you get your books! Monumental Me is democratizing personal & professional development, creating and curating content, research, and tools to make them accessible to all. The Mindshare Podcast is created for our listeners and our programs are available through the Workshops Tab on Monumentalme.com. If you want a weekly boost of evidence based tools to help you thrive, subscribe to our Thrive Letter at monumentalme.substack.com!

Brands don't often know everyone who is attending their big events, which leads to limited return on investment and actionable insights. AnyRoad provides that insight.

Live events can also be great way to gather insights into your customers while providing an exceptional experience. More companies are designing events to provide almost over-the-top experiences to help engage with their customers. So how do you design a great event AND gather the insights you need to improve your customer experience? Host Steve Walker welcomes Johnathan Yaffe from AnyRoad to discuss how some companies have become an experiential brand.

F2000 brands are investing hundreds of millions (or billions) of dollars a year on experiences in order to build brand love, and Jonathan Yaffe, Co-founder & CEO of AnyRoad, is on a mission to solve this problem. Having gotten his first job out of college 22 years ago with Red Bull's marketing department, he was awed by the fact that Red Bull was investing over a billion dollars a year on experiences. The problem was that there was no data to determine if, or how well, this was changing brand perception and consumption habits of their customers. Jonathan Co-founded AnyRoad with his brother Daniel in 2013. Daniel was the founder/publisher of the premier lifestyle magazine about alcohol culture. In addition, he wrote a book called Drink More Whiskey, and the research for this book took him all over the world to sample different whiskeys and visit amazing distilleries. This research provided him with experiences and brand loyalty he will never forget. Given the impact of these experiences, it seemed the logical next choice for Johathan and Daniel to move into this business full time and solve the data problem. They discovered that companies investing in experiential marketing were winning the race for loyal customers and those who didn't invest in experiences were left on the sidelines. Brands are spending inordinate sums of money on experiences and have no data to determine if what they're doing is working. Jonathan talks to Carol about pivoting from calling on small businesses to the F2000 and what wasn't working with small businesses. The pivot came four years after their founding in 2013 when they were close to shutting down the business. It was brought to their attention that enterprises desperately needed the data that AnyRoad supplied and the pivot has been extremely successful. It's also important to note that pivoting is not uncommon with first-time tech founders, but what's important is their commitment to the company. With rapid revenue growth, AnyRoad is increasing its headcount and has to determine the best way to do that as the company doubles in size without ruining its culture. This is the age-old challenge with high-growth companies. Learn more about Jonathan and AnyRoad: https://www.anyroad.com/ (https://www.anyroad.com/) You can find more information on all our episodes at https://my.captivate.fm/verticalelevation.com/podcasts, (verticalelevation.com/podcasts,) and you can find Carol on Twitter https://twitter.com/CarolBSchultz (@carolbschultz )or LinkedIn: https://www.linkedin.com/in/carolbschultz/ (https://www.linkedin.com/in/carolbschultz/).

What do you do when you don't know what to do? If the past has taught us anything, it is the future is unstable. Further, we like the change we opt into, but struggle with the change we can't control. April Rinne joins Kevin to discuss why we should focus on preparing for the future, not predicting the future. Key Points April shares the significance of the word ‘flux' and her thoughts on a flux mindset. Details around the flux superpowers of “trust” and “get lost”. The shift from predict to prepare. Meet April Name: April Rinne Her Story: April is the author of Flux: 8 Superpowers for Thriving in Constant Change. She is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. Worth Mentioning: April is a trusted advisor to organizations ranging from Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, as well as governments spanning Singapore to South Africa, Canada to Colombia, Italy to India. This episode is brought to you by… Future of Work Newsletter, a free weekly e-newsletter. It's full of articles and resources to help you, your team and your organization be more successful in the ever-changing remote work environment. Book Recommendations Flux: 8 Superpowers for Thriving in Constant Change by April Rinne Change Sings: A Children's Anthem by Amanda Gorman Mr. Flux by Kyo Maclear Related Podcast Episodes Helping People Change with Melvin Smith. Growing People and Companies Through Change with Stacy Henry. Leading in a World of Explosive Change with Henry De Sio, Jr..

Jonathan Yaffe is the CEO and Co-founder of AnyRoad, a data and analytics platform that powers experiential marketing efforts for many of the Fortune 2000 companies.  In this episode, Alan and Jonathan discuss how his career started at RedBull and how it evolved into founding AnyRoad. Jonathan believes that experiential marketing is a pillar of any effective marketing strategy. He says, “experiential programs really change consumer behavior, which leads to revenue growth and increases of brand love.” Listen to the full episode to learn more about why experiences matter so much in today's environment and why brands are looking at experiential programs as a way to actually build long-term brand loyalty and ultimately increase a customer's lifetime value. In this episode, you'll learn: The value of leaning into experience What makes personalization so powerful Focus on lifetime value instead of conversion rates Key Highlights: [01:38] Working for RedBull [02:43] Transforming from product to experience [05:35] Examples of incorporating experience in brand [08:32] Changes in the experiential marketing space [12:54] What makes personalized experience so powerful [15:01] Getting better at capturing and using data  [17:40] How data is being collected today [19:35] What to do with data once you've got it  [23:35] An experience that defines Jonathan, makes him who he is today [26:56] Jonathan's advice to his younger self [28:55] What marketers should be learning more about [30:16] The brands and organization Jonathan follows [33:51] The biggest threat and opportunity for marketers  Resources Mentioned:  AnyRoad Jonathan Yaffe, CEO and Co-founder Red Bull Marie Kondo REI Bike Riding Course Kentucky Bourbon Trail CHEEZ-IT online store and Chobani merch drops Red Bull Flutag Event – Red Bull in San Fran Warby Parker expanding to stores (NRF) Allbirds expanding to store experiences Lululemon and Nike with retail experiences but not about commerce Alibaba building shopping malls (CNBC) Follow the podcast: Listen in iTunes (link: http://apple.co/2dbdAhV) Listen in Google Podcasts (link: http://bit.ly/2Rc2kVa) Listen in Spotify (Link: http://spoti.fi/2mCUGnC ) Connect with the Guest: Jonathan's LinkedIn: https://www.linkedin.com/in/yaffe/  Jonathan's Twitter: https://twitter.com/whereisyaffe  AnyRoad's Twitter: https://twitter.com/anyroad  Connect with Marketing Today and Alan Hart: http://twitter.com/abhart https://www.linkedin.com/in/alanhart http://twitter.com/themktgtoday https://www.facebook.com/themktgtoday/ https://www.linkedin.com/company/marketing-today-with-alan-hart/ Support the show: https://www.patreon.com/marketingtoday See omnystudio.com/listener for privacy information.

Charles Hudson, Managing Partner and Founder of Precursor Ventures, talks about how he founded Precursor Ventures and why he is unafraid to back unproven first-time entrepreneurs. Charles gives useful tips for founders embarking on finding product-market fit, and shares his thoughts on bridge funding.In this episode, you'll learn:[3:57] Starting early in venture capital as an undergraduate; what you enjoy, and what you miss[8:49] Why Precursor is unafraid to back unproven, first-time entrepreneurs[11:50] $1m pre-seed funding can quickly vanish due to lack of clarity on the product-market fit.[16:26] How bridge funding can be helpful to entrepreneursNon-profit that Charles is passionate about: San Francisco-Marin Food BankAbout Guest SpeakerCharles Hudson is the Managing Partner and Founder of Precursor Ventures. For more than three decades, Charles has made seed-stage investments in startups in the internet and mobile spaces. Prior to founding Precursor, he identified investment opportunities in mobile infrastructure, mobile applications, and marketplaces as a Partner at Uncork Capital. Before that, he co-founded Bionic Panda Games (a mobile games startup), held business development roles for Gaia Interactive, Google, and Serious Business, was a Product Manager for IronPort Systems, and worked at In-Q-Tel, CIA's venture capital fund.About Precursor VenturesPrecursor Ventures is a Silicon Valley-based venture capital firm that seeks to invest in a company's first round of institutional investment and focuses on investments in B2B software applications, B2C software and services, and connected hardware. Precursor's portfolio includes: AnyRoad, Afriex, Arternal, Ascent Autism, Bloom, Bobbie, Documate, Nomad, Encantos, Healthie, Knack, Sagelink, and Zeta.Next Week's EpisodeComing up next week in Episode 74, we welcome a special guest, Heather Harnett, CEO and Founding Partner of Human Ventures, to talk about how she identifies ‘futurists' to back them until the market sees their value.Subscribe to our podcast and stay tuned for our next episode that will drop next Tuesday. Follow Us:  Twitter | Linkedin | Instagram | Facebook

Curating unique customer experiences is a vital marketing tactic for most modern brands. Virtual and in-person events help brands create stronger and lasting relationships with customers. This week on Beyond the Shelf, we spoke with Daniel Yaffe, the Co-Founder and COO of AnyRoad. In our interview, Daniel shares how experiential marketing is changing the way that customers interact with brands. He gave us some insights into the often misunderstood and underutilized power of experiential marketing, as well as how AnyRoad is helping brands track and analyze valuable data from curated customer experiences.  To stay up to date on all new episodes, subscribe to Beyond the Shelf on Spotify, Apple Podcasts, Stitcher, and iHeartRadio – and don't forget to leave us a review on Apple Podcasts. What did you think about the episode? Let us know by tagging us on Facebook, Twitter, Instagram, and LinkedIn

Today on the show we welcome Michael O'Connell, Vice President of Marketing at AnyRoad to talk with us about how to use experiential marketing to create 1st-party data collection for digital marketing. Experiential marketing is when brands use experiences to invite customers to experience the brand. Michael is a B2B marketing and demand generation professional specializing in leveraging data and results driven marketing technology. He says, “Marketing has changed from when I started. So much more is measurable and trackable, we're trying to add digital-like measurement capabilities to offline experiences.” Listen as he explains the new approach to using experiential marketing, as well as: How BIG brands are bonding with customers using live events—and how you can, too How to motivate customers to show up for in person experiences in a post pandemic era (and why the virtual event isn't going away) The three keys to making your next on-ground marketing event more impactful (plus the most important component of any offline experience) And much more

Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, talks with Michael O'Connell, VP of Marketing at AnyRoad, a data and insights platform for experiential marketing.Highlights:The value of repurposing content throughout multiple channelsFocusing educational content on telling the customer storyThe benefits of Zoom's webinar platformGating vs. not gating contentLearn more about Anyroad Connect with guest on LinkedIn

April Rinne reveals eight key skills that prepare us to thrive in a world of constant, relentless change. — YOU'LL LEARN — 1) The key mindset shift that helps us thrive in flux 2) How to escape the trap of a more mentality 3) How to re-script your mind to prepare for change Subscribe or visit AwesomeAtYourJob.com/ep709 for clickable versions of the links below. — ABOUT APRIL — A World Economic Forum Young Global Leader and ranked one of the “50 Leading Female Futurists” in the world by Forbes, April Rinne is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. She is a trusted advisor to well-known startups, companies, financial institutions, nonprofits, and think tanks worldwide, including Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, as well as governments ranging from Singapore to South Africa, Canada to Colombia, Italy to India. April is the author of Flux: 8 Superpowers for Thriving in Constant Change. • April's book: Flux: 8 Superpowers for Thriving in Constant Change • April's website: FluxMindset.com • April's website: AprilRinne.com — RESOURCES MENTIONED IN THE SHOW — • Book: Tao Te Ching by Lao Tzu • Book: The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma by Bessel van der Kolk — THANK YOU SPONSORS! — • University of California Irvine. Chart your course to career success at ce.uci.edu/learnnow • Setapp. Try out up to 200 of the best software tools in one streamlined place at setapp.com. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

April Rinne is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. A graduate of Harvard Law School, April is the author of Flux: 8 Superpowers for Thriving in Constant Change (Berrett-Koehler. April is a World Economic Forum Young Global Leader, a trusted advisor to organizations such as Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, and governments like Singapore, South Africa, Canada, Colombia, Italy and India. www.aprilrinne.com

Thank you for listening to our Finding Brave show, ranked in the Top 100 Apple Career Podcasts! “If the pace of change is ever faster, ever faster, ever faster, and we already feel like we don't have enough time to keep up or we are overwhelmed or we're not able to show up fully, then we need a big reset because the future does not play out well if we continue to buy into not just what society says, but also what this pace of change is doing.” - April Rinne With the amount of change happening daily in workplaces around the globe, adopting the right mindset can be key for employees, managers and leaders alike. Today's Finding Brave guest breaks down the concept of having a “Flux Mindset,” which helps individuals and organizations consistently view change as an opportunity, not a threat, by being clear and grounded in their values. Ranked one of the world's “50 Leading Female Futurists” by Forbes, April Rinne is a change navigator: she helps individuals and organizations rethink and reshape their relationship with change, uncertainty, and a world in flux. A World Economic Forum Young Global Leader, she is a trusted advisor to organizations ranging from Airbnb, Nike, Intuit, the World Bank, the Inter-American Development Bank, NESTA, Trōv, AnyRoad, and Unsettled, as well as governments spanning Singapore to South Africa, Canada to Colombia, Italy to India. April is the author of Flux: 8 Superpowers for Thriving in Constant Change on shelves now. A graduate of Harvard Law School, April is a futurist, advisor, global development executive, microfinance lawyer, investor, mental health advocate, certified yoga teacher, globetrotter (100+ countries), and insatiable handstander. She also harnesses very personal experiences with flux, including the death of both of her parents in a car accident when she was 20. Through her travels and tragedy, vision and values, global perspective and grounded sense of purpose, April helps others better understand how we see, think about, struggle with, and ultimately forge positive relationships with change. In this episode, April shows the tremendous benefits you can realize by rethinking and reshaping your relationship with change and uncertainty. Once you understand what change is and learn how to embrace it, opportunities will begin to appear and allow you to be more prepared for the future, whatever comes your way. To learn more about today's guest, visit: https://fluxmindset.com/ or https://aprilrinne.com/ 

This week we're talking experience marketing, and how brands are leveraging experiences to drive loyalty and lifetime value. We are delighted to have Jonathan Yaffe, Co-Founder & CEO at AnyRoad, on the #MillenniumLive podcast. Jonathan shares some great examples of how brands are thinking about the relationship between experiences & purchase behavior, and how AnyRoad is helping measure engagement and ROI data to drive insights.

The CPG Guys, Sri & PVSB, are joined in this episode by Daniel Yaffe, the co-founder & COO of AnyRoad,  the leading Experience Relationship Management (ERM) platform enabling global brands to properly measure, scale, and implement their experiential marketing campaigns.Follow Daniel Yaffe on LinkedIn at: https://www.linkedin.com/in/danielyaffe/Follow AnyRoad online at: Daniek answers these questions:1) What's a bay area guy like you doing on the Kentucky Bourbon Trail? In other words, what inspired you to write a book about American whisky? And is all American whisky bourbon?2) What was the gap in the industry you noticed to start Anyroad?3) What is experiential marketing. How do you actually curate this for brands?4) Give us the 101 of loyalty development, measurement and marketing. Is LTV real?5) I hear even on the bourbon trail, you can actually collect data during an experience to curate innovation? Is that really true? How does that work and what have you observed?6) What can brands learn from the beverage industry in creating entertaining and insightful experiences for consumers? Do you have some examples to share? 7) What is the power of data in understanding human behavior and fostering brand loyalty? How is ERM changing the way brands build long-term relationships with consumers?8) User experience based marketing - is it continuous optimization or merely a data set that creates a set and done one time experience. How does one curate on the fly in this mindset?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://Instagram.com/cpgguysDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

Despite the rising Delta Wave, surveys show that Americans are ready to go out. We'll discuss recent travel surveys and look at new business opportunities for attractions. This week: Surveys from Morning Consult and AnyRoad show a return to events; Marriott on bleasure trends; parades return to Orlando; NCAA ruling; Knott's Releases Official Podcast; Great Wolf Resorts Moves into Animation with ‘The Great Wolf Pack'

Despite the rising Delta Wave, surveys show that Americans are ready to go out. We'll discuss recent travel surveys and look at new business opportunities for attractions. This week: Surveys from Morning Consult and AnyRoad show a return to events; Marriott on bleasure trends; parades return to Orlando; NCAA ruling; Knott's Releases Official Podcast; Great Wolf Resorts Moves into Animation with ‘The Great Wolf Pack'

https://www.linkedin.com/in/yaffe/# https://www.anyroad.com/

Despite the rising Delta Wave, surveys show that Americans are ready to go out. We'll discuss recent travel surveys and look at new business opportunities for attractions. This week: Surveys from Morning Consult and AnyRoad show a return to events; Marriott on bleasure trends; parades return to Orlando; NCAA ruling; Knott's Releases Official Podcast; Great Wolf Resorts Moves into Animation with ‘The Great Wolf Pack'

“I've been completely obsessed with this—not only how do we prove the ROI of these specific experiential programs but how do we do it at scale.” Jonathan Yaffe was one of the first marketing hires at Red Bull following the brand's entry into the U.S. market. His first task? Quantifying their experiential marketing efforts. Today he does this for numerous brands through his company AnyRoad. We discussed all of this and more on this week's episode of the On Brand podcast. About Jonathan Yaffe Jonathan Yaffe is the CEO and Co-Founder of AnyRoad (hailed one of Marc Benioff's best investments), a data and analytics platform that powers the data behind many of the Fortune 2000's offline experiences, including Absolut, the Kentucky Bourbon Trail, Michaels Arts & Crafts, Honda, Diageo, Peet's Coffee & Tea, and the Golden State Warriors. Jonathan began his career in experiential marketing at Red Bull, and holds a degree in Cognitive Science from the University of California Berkeley. Episode Highlights “Experiential marketing is all about the brand—about causing emotions in customers,” Jonathan shared, adding: “And nothing is able to create these emotions at the level that experiences are.” Measuring the Kentucky Bourbon Trail. While I haven't traveled as much of the Kentucky Bourbon Trail as I'd like to (yet!), I do have a passport. As this brand experience is an AnyRoad client, Jonathan shared how and why measuring this experience is critical. “You visit a distillery and all of a sudden it becomes their favorite brand based on that experience.” “The world of experiential marketing has been data-less,” explains Jonathan noting that many brands like cola companies are still doing taste tests and counting smiles! Jonathan's company AnyRoad—an Experience Relationship Management or ERM company—certainly sounds like a better road. “We measure anything that changes behavior.” Speaking of smiles … What brand has made Jonathan smile recently? “I smile all the time,” Jonathan began. However, he found himself smiling ear to ear recently due to Lego's exceptional work developing new products and experiences around their adult customers or AFOLs (Adult Fans of Lego). He also shared that Red Bull called their core customers PINOEs (People In Need of Energy). Naming your core customers can help you get even more specific with your branding efforts. To learn more about Jonathan, check out the AnyRoad website and follow him on Twitter.

Jonathan Yaffe Co-Founder and CEO @ AnyRoad

Lynne Takagaki is the Co-Founder of Welcome Aboard, a start-up that finds the perfect fit between job seekers and companies with strongly aligned missions and cultures. In addition to leading Welcome Aboard with her two co-founders, Lynne is also a business development leader at AnyRoad, an enterprise relationship management platform. She also spent time as a Sales Manager at PepsiCo and a Sales Lead at ContractRoom. In this episode, you will learn about: How Lynne decided to start Welcome Aboard while working another full-time job How to figure out what stage start-up is right for you to work at Why you should continue to follow your intuition and take risk in your career Links: https://welcomeaboard.io/ https://www.linkedin.com/in/lynnetakagaki/

What if you wanted to start a school? Not just any school, you wanted to teach the California school curriculum while teaching students about organic farming, yoga, robotics and more? Would you do it if you lived in Japan? Would you do it if you didn’t have any money? Would you do it if you didn’t even speak … Continue reading "Jonathan Yaffe: From Vagabond to AnyRoad Entrepreneur" The post Jonathan Yaffe: From Vagabond to AnyRoad Entrepreneur appeared first on The Blog of Ian Robinson.