Podcast appearances and mentions of ben leonard

Rafael is the Founder and CEO of Share It Studio, a leading creative agency that helps Amazon and Walmart sellers turn data into powerful visual storytelling. Under his leadership, Share It Studio has worked with hundreds of top-performing e-commerce brands, blending creativity with analytics to craft product images, videos, and A+ content that actually convert.Before founding Share It Studio, Rafael built a career in film and marketing, becoming a 3-time Telly Award–winning entrepreneur. He's passionate about helping brands optimize their listings, understand their buyers, and stand out in competitive marketplaces. Highlight Bullets> Here's a glimpse of what you would learn…. Ben Leonard's entrepreneurial journey with Beast Gear, from initial investment to seven-figure exit.Challenges faced after selling Beast Gear to Thrasio, including mismanagement and loss of brand identity.Importance of effective inventory management and the consequences of overleveraging.The significance of building a genuine consumer brand beyond basic Amazon tactics.The role of intellectual property protection and the impact of neglecting it.Insights on the operational difficulties during the COVID-19 pandemic and its effects on e-commerce.Strategies for diversifying sales channels and avoiding dependency on a single platform.The importance of quality in products and overall business operations.Marketing strategies for brand awareness, including the use of influencers and social media.Lessons learned from reacquiring and reviving a brand in a competitive market.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley speaks with Rafael Veloz, founder of ShareIt Studio, about optimizing Amazon product listings through visual storytelling. Rafael discusses the nuanced impact of AI-generated images, emphasizing that authenticity often outperforms polished visuals — demonstrated by a shoe cleaner brand scaling from $400K to $12M monthly. He advocates for a full-funnel marketing approach beyond PPC, continuous image testing, and integrating AI tools strategically. Rafaell also highlights the importance of emotional connection in content creation and recommends building strong internal creative teams to drive sustainable e-commerce growth.Here are the 3 action items that Josh identified from this episode:Prioritize authenticity over polish Test raw, real-looking visuals (UGC-style, iPhone shots)—they often convert better than high-end production. Systematize testing with data Validate images using tools and customer feedback before scaling; continuously test and iterate based on performance. Build a dedicated creative strategy team Don't rely on freelancers—invest in a creative lead and team to consistently produce, test, and optimize high-converting content.Timestamps:00:00:01 Authenticity vs. Professionalism in AdsOrganic, real-feeling content can perform twice as well as high-end professional videos, depending on the product's industry.00:00:50 Podcast and Guest IntroductionHost Josh Hadley introduces the topic of AI images on Amazon and welcomes guest Rafael Veloz from ShareIt Studio.00:02:27 Are AI Images Hurting Amazon Listings?AI images can hurt sales if used incorrectly, as they can lower the "perceived value" for emotionally-driven products.00:04:01 The Shoe Cleaner Case StudyA shoe cleaner brand grew from $400K to $1.2M a month by focusing on authentic, emotional content.00:06:26 How to Test and Update Main ImagesAnalyze competitor reviews for emotional triggers, create multiple main images, and test them both off and on Amazon regularly.00:12:01 Building a System for Creative ContentInstead of "hacks," build a system. Constantly track competitors' rankings, reviews, and image changes to stay ahead.00:14:33 Optimizing Creatives for PPC CampaignsCreate different ad creatives for different PPC campaigns and keywords to reduce wasted ad spend and improve conversions.00:16:55 Driving External Traffic to AmazonAmazon now rewards external traffic. Don't just focus on TikTok; create content that connects to specific buying intentions.00:19:34 Connecting Creative and Media Buying TeamsYour creative team and PPC (media buying) team must work together to create a cohesive and effective marketing strategy.00:22:28 Using AI to Build a CommunityCreate AI-generated personas and avatars on social media to build a community and drive traffic to your product listings.00:25:44 The Process for Creating Viral ContentA strategist analyzes the market, a script is developed, and a mix of organic and AI video is used.00:27:36 Final Advice: Embrace AIDon't fear AI. Hire team members dedicated to exploring and implementing new AI tools to stay competitive.00:28:40 Actionable Takeaway 1: Marketing Efficiency RatioStop focusing only on ACoS. Adopt the Marketing Efficiency Ratio (MER) to measure your total marketing spend against revenue.00:31:03 Actionable Takeaway 2: Systemize Image TestingCreate a consistent system for testing main images on Amazon, using real customer data to make decisions.00:31:45 Actionable Takeaway 3: Hire a Creative LeadInvest in a high-level creative team member to lead your marketing, as this is the most important aspect of your brand.00:33:56 Rafael's Favorite AI ToolRafael recommends Claude for its data gathering and Open-Claude's "Coworker" feature for automating executive assistant tasks.00:36:30 Connecting with RafaelFind Rafael at ShareIt Studio's website or email, and mention the podcast for a free 30-minute consultation.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comTools and Websites"Amazon Experiments": "00:08:54""Pixel": "00:08:54""Productpinion": "00:08:54""Fiverr": "00:08:06""Social Media Platforms (TikTok, In...

In today's episode, we'll dive into a fascinating twist on the e-commerce journey — what happens when you buy back the very brand you once sold. Ben will share the lessons, emotions, and strategic insights behind exiting — and then re-entering — your own business. Highlight Bullets> Here's a glimpse of what you would learn…. Ben Leonard's entrepreneurial journey with Beast Gear, from initial investment to seven-figure exit.Challenges faced after selling Beast Gear to Thrasio, including mismanagement and loss of brand identity.Importance of effective inventory management and the consequences of overleveraging.The significance of building a genuine consumer brand beyond basic Amazon tactics.The role of intellectual property protection and the impact of neglecting it.Insights on the operational difficulties during the COVID-19 pandemic and its effects on e-commerce.Strategies for diversifying sales channels and avoiding dependency on a single platform.The importance of quality in products and overall business operations.Marketing strategies for brand awareness, including the use of influencers and social media.Lessons learned from reacquiring and reviving a brand in a competitive market.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley speaks with entrepreneur Ben Leonard, who built Beast Gear into a seven-figure brand before selling it to aggregator Thrasio. Then buying it back after mismanagement caused revenue to collapse. Ben reveals how Thrasio abandoned the brand-building strategies that drove Beast Gear's success, mishandled inventory, and neglected intellectual property protection. He shares lessons on diversifying beyond Amazon, maintaining product quality, and building genuine customer communities. Ben also discusses his new dad-focused baby carrier brand, Tuco, and offers actionable advice on scaling e-commerce businesses sustainably.Here are the 3 action items that Josh identified from this episode:Build a brand, not just an Amazon listing Engage customers off-Amazon (TikTok, email, events) and create a loyal community—not just traffic.Treat inventory like risk, not just growth Forecast per SKU, avoid over-ordering, and ensure sell-through within ~6 months to prevent cash flow disasters.Diversify early and protect your moat Expand beyond Amazon (Shopify + social channels) and actively enforce IP to protect your brand from copycats.Timestamps:00:00:34 Introduction to the EpisodeThe host introduces the guest, Ben Leonard, and the topic: buying back his brand after selling it to an aggregator.00:02:14 The Brand's Decline Under New OwnershipBen confirms his brand crashed after he sold it to the aggregator Thrasio due to mismanagement and operational failures.00:05:41 The "Magic" Thrasio IgnoredBen explains his original success came from building a true brand with customer relationships, which the new owners dismantled.00:09:27 The Financial FalloutBen reveals the brand's revenue plummeted from $6 million to about half a million dollars under Thrasio's ownership.00:13:13 Three Key Mistakes by the AggregatorThe host summarizes Thrasio's critical errors: inventory mismanagement, ignoring off-Amazon branding, and failing to protect intellectual property.00:19:51 Why You Must Diversify Beyond AmazonBen stresses the need for Amazon sellers to act like real brands and diversify channels to build a sustainable business.00:22:23 The Revival Playbook for Beast GearBen outlines his bootstrapped strategy to revive the brand, focusing on TikTok Shop and rebuilding community goodwill on a budget.00:27:08 Launching a New Brand: TucoThe conversation shifts to Ben's new venture, Tuco, a baby carrier startup designed specifically for dads.00:32:22 When to Implement Brand Awareness StrategiesBen and Josh discuss when a brand should start investing in top-of-funnel marketing and diversifying beyond its primary channel.00:37:40 Three Actionable Takeaways for Brand OwnersThe host summarizes key lessons: diversify with solid processes, avoid inventory leverage, and work with creators for brand awareness.00:42:13 Ben's Final Three QuestionsBen shares his most influential book (The E-Myth), favorite AI tool (Claude), and an e-commerce professional to follow.00:45:51 How to Connect with BenBen shares the best places for listeners to find him online, primarily LinkedIn and his personal email address.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comTools and Websites"Shopify": "00:03:03""Amazon": "00:03:03""TikTok": "00:09:54""YouTube": "00:19:51""TikTok Shop": "00:23:10""Meta Ads": "00:24:07""WordPress": "00:35:58""Email Marketing": "00:36:33""Claude (AI Tool)": "00:43:03""LinkedIn": "00:45:09""Ecomm Breakthrough Website": "00:46:24"Books"Quit Stalling and Build Your Own Brand by Ben Leonard": "00:01:01""Building a StoryBrand by Donald Miller": "00:21:31""The E-Myth Revisited by Michael Gerber": "00:42:25"Videos"Brand Rescue Mission": "00:08:17""Escaping the Amazon Goldfish Bowl": "00:19:51"Podcasts"Operators Podcast": "00:09:54"Other Mentions"Forbes": "00:01:01""Peregrine Commerce": "00:25:41""Sean Cowie": "00:44:09"Episode Sponsor:This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started my business in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If ...

More than the incredible (true) story of one founder's journey to turn around the company he created, this is a public coaching session on what it takes to win as a 6–7 figure brand. Sean Frank and Matt Bertulli sit down with Ben Leonard, founder of Beast Gear, a strength and conditioning brand he built from scratch in Scotland, sold to Thrasio in 2019, and bought back after watching it decline for years. Together, they dig into what went wrong, what Ben is doing to resurrect it, and why he's launching a new product at the same time. The conversation covers the rise and fall of the Amazon aggregator model and the brutal math of earn-outs when a buyer stops investing in your brand. Ben walks through how Beast Gear went from $6 million in revenue to barely $500k after Thrasio killed the website, email marketing, and social media. The hosts also guide Ben through their turnaround playbook, from TikTok Shop and founder-led content to reclaiming damaged Amazon listings. Connect with Ben Leonardhttps://www.youtube.com/@benleonardprohttps://www.linkedin.com/in/benjleonard/https://www.beastgear.co.uk/Powered ByFulfilhttps://bit.ly/3pAp2vuAftersellhttps://9ops.co/4i3bb5Richpanelhttps://9ops.co/richpanelNorthbeamhttps://www.northbeam.io/Saras Analyticshttps://bit.ly/9OP-YtdescPostscripthttps://9ops.co/postscriptOperators Newsletterhttps://9operators.com/

Voices of Oxide on the pod! Cliff Biffle (engineer), Dave Pacheco (engineer), and Ben Leonard (designer) are on the show today. Jerod and I were invited to Oxide's annual internal conference called OxCon to meet the people and to hear the stories of what makes Oxide a truly special place to work right now. Cliff Biffle is working on all Hubris and firmware. Cliff says "There's a lot that happens before the 'main CPU' can even power on." Dave Pacheco is leading the efforts on Oxide's "Update" system. And Ben Leonard in charge of all things brand and design at Oxide.

Voices of Oxide on the pod! Cliff Biffle (engineer), Dave Pacheco (engineer), and Ben Leonard (designer) are on the show today. Jerod and I were invited to Oxide's annual internal conference called OxCon to meet the people and to hear the stories of what makes Oxide a truly special place to work right now. Cliff Biffle is working on all Hubris and firmware. Cliff says "There's a lot that happens before the 'main CPU' can even power on." Dave Pacheco is leading the efforts on Oxide's "Update" system. And Ben Leonard in charge of all things brand and design at Oxide.

In the 1970's and 80's there was a famous Australian businessman, Kerry Packer who sold a popular TV station he owed to an upcoming businessman, Alan Bond for 1.2 Billion in 1987. In 1990: Packer bought it back for only A$250 million, after Bond's empire collapsed under financial pressure just 3 years later. This deal […] The post TAS 165 – Brand Rescue Mission! Ben Leonard on building a $6m brand, selling it, and buying it back 5 years later to start all over again. appeared first on The Australian Seller.

When Ben Leonard sold Beast Gear—a strength and conditioning equipment brand he built from his spare room into a business generating $6 million in revenue—he thought he'd made the deal of a lifetime.  He got 80% of the proceeds up front, agreed to a small earn-out, and became the face of Thrasio, the acquirer.  Then things started to go sideways. 

Send us a textWhat happens when you sell your thriving Amazon brand to a $3B aggregator... and then watch them destroy everything you built?That's exactly what happened to Ben Leonard, the founder of Beast Gear—a strength and conditioning brand that became Thrasio's first European acquisition. But here's the twist: Ben got the brand back. And now, he's sharing the *entire resurrection journey in public.In this no-BS episode of **eCommerce OS Fast Track**, we break down:The inside story of selling to Thrasio and what really went downThe operational chaos that led to the brand's collapseWhy most Amazon aggregators failed (and what founders can learn)How Ben is rebuilding the brand with radical transparencyTactical moves for DTC revival, email capture, content, and CXWhat *NOT* to do when scaling through acquisitionWhether you're building a $1M brand or eyeing an 8-figure exit, this is essential viewing. Ben's story is a cautionary tale, a comeback playbook, and a masterclass in eCommerce brand-building rolled into one.Hit the bell to follow the full turnaround in real time.

Buying Back the Brand - The Story of Beast Gear with Ben Leonard   Welcome to Seller Sessions with Danny McMillan. Today, Ben Leonard, founder of Beast Gear, shares his journey of selling, watching the decline, and buying back his brand. He offers insights into brand management, resilience, and reclaiming a damaged asset. The Birth of Beast Gear and Its Early Success   Origins of Beast Gear: Ben launched Beast Gear as a strength and conditioning brand while working in oil and gas. By 2019, it reached $6M in annual revenue, becoming the largest in the UK and Europe. Sale of the Brand: In 2019, Ben sold Beast Gear to an aggregator in the first European acquisition of its kind. The offer was life-changing, supporting Ben's growing family and personal goals.   The Decline of Beast Gear Aggregator Mismanagement: Ben observed how the aggregators, driven by financial motives rather than e-commerce expertise, failed to maintain Beast Gear's quality and brand identity. This resulted in the erosion of the “soul” of the brand. The Fallout: By late 2023, the aggregator faced Chapter 11 bankruptcy, struggling with its portfolio of over 200 brands, which it eventually downsized to fewer than 50. Buying Back the Brand   Romantic Yet Strategic Move: Ben combined emotion with pragmatism, starting with contacting former aggregator contacts and leading to complex negotiations. The Deal: Ben and a former aggregator founder acquired Beast Gear among distressed brands, with minimal upfront costs, consignment inventory, and an earn-out model. Challenges and Risks of Rebuilding   Market Evolution: The e-commerce landscape is now more competitive, but Ben sees opportunities to leverage his experience and the brand's history. Addressing Competition: Competitors often fail to build authentic customer relationships. Ben aims to revitalize Beast Gear's identity and reconnect with its loyal audience. The US Market: Not entering the US market was a major regret. Ben sees it as a significant opportunity for future expansion, despite brand recognition challenges.   Advice for Entrepreneurs Considering a Buyback   Mitigate Risks: Minimize upfront investment and use consignment for inventory. Leverage Relationships: Use your brand knowledge to position yourself as the best buyer. Stay Rational: Ensure the deal is financially sound, not emotionally driven. Be Prepared for Challenges: A buyback often means rebuilding a damaged asset from scratch.   Ben's Future Plans and Brand Rescue Mission   Ben will transparently document Beast Gear's turnaround through his Brand Rescue Mission, sharing experiences and strategies to inspire and educate others in similar ventures. Connect with Ben Leonard:   Website: BrandRescueMission.com Email: Ben@BenLeonard.Pro Grab Tickets for Seller Sessions Live! Join us on 10th May 2025

151. Brahms: The Boy 2 (2020) Hello Excellent Haunted Dolls! On the new HWGW, we're joined once again by Ben Leonard & Rosalie Kicks from MovieJawn for a long-awaited sequel episode! We praise Katie Holmes & Christopher Convery (a.k.a. Egg), pitch further and alternate franchise installments, and talk quite a bit about a demonic little butthole mouth! PLUS: We recommend this episode is taken with a pastry. Boy oh boy, it's Brahms: The Boy 2 (2020)! Previous Episodes Mentioned: Ep. 45: The Boy (2016) Questions, comments, requests? Write us at: WriteHWGW@gmail.com

President-elect Donald Trump has named a number of high-profile individuals to lead federal healthcare agencies. These include Robert F. Kennedy Jr. To lead the Department of Health and Human Services, and Dr. Mehmet Oz to lead the Centers for Medicare and Medicaid Services. On today's episode, host J. Carlisle Larsen speaks with POLITICO's Ben Leonard to talk more about his healthcare choices, their chances of getting confirmed by the Senate, and what his picks could signal about his second administration's priorities. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Ben Leonard, Hydrogen Commercial Manager for Chevron New Energies, discusses the recently announced solar-to-hydrogen project in Lost Hills, California. Accelera by Cummins will supply a 5-MW electrolyzer system, producing 2.2 tpd of H2 through electrolysis, primarily for the transportation market. The project utilizes existing infrastructure, including solar power and non-potable produced water, minimizing impacts on potable water resources.

Welcome to our Podcast episode with Ben Leonard, the visionary behind the fab eCommerce book "Quit Stalling and Build Your Brand." In this episode as we explore Ben's journey from ideation to a successful exit, accumulating a wealth of knowledge and actionable insights along the way.In This Episode, You'll Discover:The Pitfalls of Fake Gurus: Understand why real-world experience trumps theoretical knowledge in the eCommerce landscape.The Art of Building a Brand vs. Selling Products: Ben Leonard dissects the crucial differences and why focusing on brand building can be a game-changer for your business.A Simplified Definition of Brand: Ben shares a compelling definition that cuts through the complexity to highlight what truly matters in branding.The Role of Emotions in Branding: Discover the importance of making your customers feel a certain way about your brand and the lasting impact it can create.Practical Advice from Ben's Journey: Ben doesn't just share theory; he gives practical advice from his own experiences in building and selling Beast Gear, including achieving $6 million in annual revenue and a mid-seven-figure exit.My Thoughts about Ben's Book:A firsthand account of why "Quit Stalling and Build Your eCommerce Brand" is a must-read for anyone serious about making their mark in the eCommerce world.Why this book stands out in a sea of generic advice and how it can serve as a roadmap for both budding entrepreneurs and established business owners.Join us in this episode as Ben Leonard unravels the essence of what it takes to build a brand that resonates deeply with your target audience, transcending mere transactions to create a legacy in the eCommerce space.

Ever wonder what it takes to break into the big leagues of retail from the crowded Amazon marketplace? Mike has walked that wholesale path with his pool cleaning tools, aiming for the shelves of Leslie's Pool Stores, and it's a journey rife with challenges and triumphs. This episode peels back the curtain on the push from online to brick-and-mortar, revealing the grit needed to tackle increased insurance requirements, warranty concerns, and the crucial role of agencies in retail placement. Plus, we'll unveil how such a move can inject new life into your revenue streams, even when Amazon's squeezing your profit margins.Negotiating your way into favorable deals with manufacturers and retailers is an art, and we've got the insights to prove it. With the help of guest Ben Leonard, we dissect the negotiation game, showing you how to play it for better margins and solid relationships that stand the test of time. We don't stop there; we also explore the logistics labyrinth of the CPG industry and decode the hidden costs that can make or break your bottom line. The retail world is beckoning, and we're here to arm you with the strategies you need for a successful crossover.Wrapping up, we serve you a masterclass in wholesale meeting prep and negotiation tactics. From making a powerful impact on retail buyers to the finesse of handling multiple contacts within the same organization, we share experiences and tips that could mean the difference between a deal sealed and a missed opportunity. Remember, a healthy profit margin isn't just nice to have—it's your business's lifeblood, and we're adamant about escaping the dreaded price wars. Join us for a session packed with advice, anecdotes, and actionable strategies that can fortify your brand's presence far beyond the realm of online sales.

Ben Leonard is the Co-founder of Ecom Brokers, a premier e-commerce brokerage firm based in the United Kingdom. As the Founder of Beast Gear, a renowned fitness brand offering a range of workout essentials, including skipping ropes, boxing gloves, and powerlifting belts, Ben epitomizes the millennial entrepreneur who transformed a passion project into a thriving global enterprise. Initially crafting his business in a makeshift office during spare moments, Ben has steered his venture from humble beginnings to a seven-figure success. Beyond his roles at Ecom Brokers, Ben is deeply engaged in cultivating brands and guiding aspiring entrepreneurs through his consultancy, educational courses, and mentorship initiatives. In October 2023, Ben published Quit Stalling and Build Your Brand, an e-commerce roadmap aimed at empowering fellow entrepreneurs with practical principles, real-life examples, and step-by-step instructions to succeed in the e-commerce ecosystem. In this episode… Entrepreneurs aiming to elevate their businesses from seven to eight figures and beyond must adopt a strategic mindset. What are some targeted growth strategies brands should implement to position their businesses for long-term success and achieve their ambitious growth targets? Entrepreneur and e-commerce consultant Ben Leonard offers a comprehensive approach to scaling a business from seven to eight figures, emphasizing mindset shifts, quality investment, and strategic partnerships. Entrepreneurs must shift their mindset to view their brand as a major player, recognizing the need to build a high-performing team. While cost-cutting may seem appealing, prioritizing quality over savings is crucial to long-term success. Additionally, fostering strategic partnerships with manufacturers and suppliers can optimize the supply chain and drive efficiency. In this episode of the eComm Breakthrough Podcast with Josh Hadley, Ben Leonard, Co-founder of Ecom Brokers, shares exclusive insights into scaling e-commerce businesses to eight figures and beyond. Ben delves into the inspiration behind his book, Quit Stalling and Build Your Brand, outlining its role as a strategic roadmap for aspiring entrepreneurs. He candidly discusses the valuable lessons learned from past mistakes and offers practical advice on overcoming barriers to global expansion in the e-commerce landscape. Resources mentioned in this episode: Josh Hadley on LinkedIn eComm Breakthrough Consulting eComm Breakthrough Podcast Email Josh Hadley: Josh@eCommBreakthrough.com Hadley Designs Hadley Designs on Amazon Ben Leonard on LinkedIn | Email | Website | X/Twitter | Instagram | TikTok Ecom Brokers Quit Stalling and Build Your Brand: You Don't Need an MBA to Crush It in Ecommerce by Ben Leonard Special Mention(s): Adam “Heist” Runquist on LinkedIn Kevin King on LinkedIn Michael E. Gerber on LinkedIn SoStocked John Derkits on LinkedIn | X/Twitter Related Episode(s): “Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast “Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast “Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough Podcast

Prepare to be enthralled as Ben Leonard, a zoologist turned e-commerce extraordinaire, reveals how he transformed his passion for fitness into a multimillion-dollar brand—all without a textbook business education. His evolutionary tale from academia to the apex of online retail not only shatters preconceived notions but also serves as a beacon for aspiring entrepreneurs seeking to carve their own paths on platforms like Shopify and Amazon.This installment isn't just about transitions; it's a treasure trove of e-commerce mastery. We unravel the complexities of global market expansion, discussing the nuances of European VAT and the Pan-European FBA program, and impart sage advice on managing cash flow and inventory as your business reaches new frontiers. Brand building takes center stage, as we dissect the art of creating distinct identities and fostering genuine customer connections—a strategy that's proven its weight in gold for both Ben and myself. Our anecdotes underscore the sheer power of resonant content, demonstrating how brands can transform casual browsers into dedicated audiences.Capping off our comprehensive journey, we tackle the trials of product expansion and the strategies to keep your brand afloat amidst growth. I share insights on maintaining brand coherence, the impetus behind expanding product lines, and the tactics for ensuring these new ventures flourish financially. Listen closely as we break down the nuts and bolts of validating product demand, the intricacies of unit economics, and pragmatic solutions for cash-strapped businesses. Join us for this revelatory session where passion meets practicality, and dreams meet the digital marketplace.➡️ Ready to go deeper into your Amazon FBA journey to accelerate your success? Get your hands on ALL of the Brand Fortress HQ resources, mentorship, and knowledge base by visiting us at BrandFortressHQ.com

Let's explore the future of direct-to-consumer (DTC) businesses, expressing optimism and stressing the significance of building a brand rather than just selling products online. In this episode, Jordan West and  Ben Leonard, delves into the difference between businesses with strong customer experience and those without, emphasizing the value of building an ecommerce brand over just an ecommerce business. They weigh in on the economic situation, offering optimistic viewpoints and discussing potential opportunities in the M&A market. Listen and learn in this episode!Key takeaways from this episode:The threat of Amazon creating knockoff versions of products, leading to the downfall of original businesses, and the difficulty of competing with Amazon.Building a sustainable business with a loyal customer base for long-term success and business sustainability, and finding potential opportunities in the M&A market.The economic situation and potential growth in 2024, the challenges faced by agencies during tough times, and the importance of persistence and focusing on future growth.The challenges and successes in the E-commerce industry, particularly related to mergers and acquisitions, with a focus on not just financial aspects but also the value of brand and nimble business strategies.Recommended Book:Quit Stalling and Build Your Brand: www.quitstallingbook.com/jordanToday's Guest:Ben Leonard, Author of Quit Stalling and Build Your Brand, is a UK-based entrepreneur who made the switch from the oil industry to e-commerce in 2016. With a background in mergers and acquisitions, Ben now helps others in the e-commerce industry navigate their own business ventures. Based in northeast Scotland, Ben continues to be a leader in the e-commerce world.Connect and learn more about Ben:LinkedIn: https://www.linkedin.com/in/benjleonard/Website: https://quitstallingbook.com/jordanGrowth Plan: www.upgrowthcommerce.com/growMillion Dollar Offers: www.upgrowthcommerce.com/growThis episode's sponsor is Motion App- they bridge the gap between media buyers and creative teams with fast, visual reporting for your Meta, TikTok, and YouTube ads. If you're ready to learn how the best DTC and e-commerce brands use Motion to ship winning Meta, TikTok, and YouTube ads, book a demo today, or start a free trial at Motionapp.com. Get 50% off your first month when mention UpGrowth Commerce or Jordan West. Learn more here: Motion App Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time. We love our podcast community and listeners so much that we have decided to offer a free e-commerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow

Ben Leonard is a renowned figure in the ecommerce landscape and the mastermind behind benleonard.pro, where he shares his extensive expertise in growing and successfully exiting ecommerce businesses. With a track record of building, scaling, and selling his own successful online ventures, Ben brings a wealth of practical insights and strategies. His journey is a testament to the potential of ecommerce and serves as an inspiration to entrepreneurs and marketers alike. Join us as we explore Ben's unique approach to business growth and learn how to navigate the challenging yet rewarding world of ecommerce.  In this episode, you will learn The key strategies Ben initially employed that laid the foundation for the successful growth of his ecommerce businesses In the process of scaling his business, the biggest challenge he faced, and how he overcame them The importance of brand development in growth strategy, and the top tips for building a strong brand in the ecommerce space For those ecommerce businesses looking to exit, what steps should they take to prepare for a successful exit, and how do they know if it is the right time to sell Mistakes Ben made during the growth phase, and the key things he learned from them  Emerging trends in ecommerce that will significantly impact ecommerce businesses in the near future For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ  Follow Arlen: Twitter: https://twitter.com/askarlen   Facebook: https://www.facebook.com/arlen.robinson.7   Instagram: https://www.instagram.com/arlenyohance/   LinkedIn: https://www.linkedin.com/in/arlenrobinson/   Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.  

Quit Stalling and Build Your Brand: You Don't Need an MBA to Crush It in Ecommerce by Ben Leonard https://amzn.to/41kHs1P Looking around at the countless ordinary people who have managed to create successful ecommerce brands, it's hard not to feel a little left out. After all, ecommerce entrepreneurship can be a gateway to freedom—financial freedom, freedom from boredom, and freedom from working 9 to 5 for somebody else. But the ecommerce landscape is also complex, with tons of pitfalls and speedbumps. It's hard to know what information is valuable and what's just another course hawked by a get-rich-quick huckster. Ben Leonard was once in the same place, and he went all in. His journey wasn't all smooth sailing, but in three years, he built his ecommerce brand to $6 million in annual revenue and a mid-seven-figure exit. Since then, he's continued to build new brands, mentor ecommerce entrepreneurs, and broker exits. Now, in Quit Stalling and Build Your Brand, Ben brings everything he's learned to the ultimate ecommerce roadmap. Through practical principles, real-life examples, and step-by-step instructions, you'll learn: How to overcome your fears and take the first step How to create a brand that feels authentic to you and your values How to build or reinvigorate your business on a solid, scalable foundation How to successfully launch your first product How to—eventually—plan a high-value exit Ecommerce is a vast and exciting landscape, and there's a lot of money to be made. This is the book every successful ecommerce entrepreneur wishes they'd had when they started. And if they've already started, it's the instruction manual to fine-tuning their brand. With the timeless insights inside, you'll be ready to set off on your own journey to freedom. About the author Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew his fitness brand to several million dollars per year in sales and successfully exited after three years; the business holy grail. Ben has been featured by Forbes magazine, is a winner of the Elevator Emerging Entrepreneur of the Year Award, and a speaker and entrepreneurship champion. Ben lives in Aberdeenshire, Scotland with his family.

As Congress pursues landmark health reforms, lawmakers must align House and Senate legislation that includes ensuring transparency from hospitals, insurers and pharmacy benefit managers and reauthorizing a law that would expand treatment for opioid use disorders. Host Megan Messerly talks with POLITICO health care reporter Ben Leonard about the chances of reconciling the chambers' competing bills.    

In this episode, Chris sits down with Ben Leonard, an e-commerce expert. They discuss strategies for building, marketing, and monetizing an e-commerce business around personal expertise and interests. Ben explains the need for entrepreneurs to give themselves permission to venture and the importance of understanding both customers and their pain points. They explore the challenges of setting the appropriate price structure for products and the significance of pre-launch activities in building momentum for the actual product launch!Episode Timestamps[02:22] - Discussing Ben's new book[03:00] - The importance of building physical product brands[05:10] - Ben's journey in e-commerce[06:44] - The significance of building a personal brand[16:53] - The process of validating product ideas[24:12] - The pre-launch stage Essential Learning Points From This EpisodeImportance of incorporating physical products into a personal brand ecosystemBenefits of building product brands around things you're passionate aboutThe value of giving yourself permission to pursue entrepreneurial ideasApproaches to test and validate product ideas before launchingImportant Links & Mentions From This EpisodeConnect with Ben LeonardTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

Is your e-commerce venture genuinely reaching its potential, or is it lingering in the shadow of a side hustle?  Dive into our latest podcast with Ben Leonard, where he unravels the transformation from a casual seller to a formidable e-commerce force. In this episode, Ben focuses on the challenges and opportunities in Amazon selling, emphasizing the importance of treating an e-commerce business seriously rather than as a mere side hustle. He discusses the necessity of understanding Amazon's evolving marketplace, the intricacies of product pricing, ROI, net profit, and the significance of branding and marketing. Ben also touches on the entrepreneurial mindset, the value of learning from failures, and the balance between passion for a product and the practical aspects of business management. [00:00 - 03:39] What Does It Take to be An Entrepreneur?[03:39 - 11:12] Navigating Amazon's Evolving E-commerce Landscape[11:12 - 17:07] Balancing Passion and Practicality in Business[17:07 - 23:17] Learning from Failures and Experimentation Connect with Ben by visiting http://www.benleonard.pro/ or www.ecombrokers.co.uk Use #QuitStalling on Instagram to get a chance to win Ben's book, "Quit Stalling and Build Your Brand"! Quotes:  "I am an entrepreneur because I say so." - Ben Leonard "Treat your business with the respect it deserves. It is not just a side hustle." - Ben Leonard "Just because we're passionate about something doesn't mean we're going to be good at running a business on that topic." - Ben Leonard "Cliches become cliches because they're grounded in truth." - Ben Leonard "You can't go straight to the knowledge; you have to get through the execution first." - Ben Leonard "Quit stalling and build your brand." - Ben Leonard  Let's get connected! You can find me on LinkedIn, Instagram, Facebook & YouTube. Head to Voltage Digital Marketing to boost your brand and sales exposure! If you liked the show, please LEAVE A 5-Star REVIEW, like, and subscribe through your favorite streaming platform! 

What if you could pivot from a career in the oil industry to become a successful entrepreneur in just a few years? Meet Ben Leonard, an environmental advisor turned entrepreneur who did just that, taking his scientific approach to the world of business and selling his brand after only three and a half years. He shares his journey, the scientific philosophy that guides his business decisions, and the value he found in connecting with like-minded people. Ben is a staunch advocate for having a purpose and a quality product for a prosperous business. He shares his wisdom about starting small, acknowledging the necessity of high entry barriers, and maintaining a safety net when embracing risks. But the cherry on top? The priceless privilege of flexibility that entrepreneurship brings, allowing Ben to prioritize family time. The episode takes an intriguing turn as Ben discusses his new book and course for budding entrepreneurs. He opens up about the challenges he faced, the lawsuit he braved, and his disdain for overpriced courses sold by questionable 'gurus'. Instead, he offers affordable investment advice from his real-world experience, along with free resources. Hear more about how Ben utilized the power of social media, built a strong team, and the reiterated importance of a purpose and quality product. Interested in connecting with Ben or learning more? This episode is a must-listen!Check out Ben's new book: https://quitstallingbook.com/YBAWe're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at anika@yourbrandamplified.com Join me on PodMatch to start your own journey as a podcast guest!

A Biden administration executive order directs HHS to develop guidelines and oversight for the use of AI in health care. Host Chelsea Cirruzzo talks with POLITICO health care reporter Ben Leonard about what the order means for the sector.  

Health care policy is at the center of some congressional hearings this week. Host Megan R. Wilson talks with reporter Ben Leonard about how health care issues figure into upcoming action on Capitol Hill.     

Ben Leonard built a multi-7-figure brand on a laptop in a cupboard! After 3 years he exited for life-changing money. He's here to teach you to do it too! Top 3 Value Bombs 1. A brand is a group of products that solves problems for a particular group of people. That's really where we want to start. People first and then reverse engineer it. 2. Branding is how you make people feel, and marketing is how you tell people about it. 3. We should think of our side hustle as a startup, which, we've got to do this on the side right now because you've got bills to pay. But it's going to flourish into a fully-fledged brand and it's going to replace your income, replace your job, and eventually be able to sell it for millions of dollars. Get Ben's book and get FREE Entrepreneurship Mindset mini course and e-commerce hacks e-book - Quit Stalling Build Your Brand Sponsors HubSpot Put your sales team on the fast track to winning Q4 with Sales Hub! Learn more at HubSpot.com/sales Thought-Leader Ever thought about giving a TEDx talk? Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions ZipRecruiter Four out of five employers who post on ZipRecruiter get a quality candidate within the first day! Try ZipRecruiter for free at ZipRecruiter.com/fire  

Who doesn't love a bit of unconventional business wisdom! Ben Leonard has no business training. In fact, his background is in Ecology. Oh, and he's a whale and dolphin nerd, who had no interest in fitness, until his mid 20s, when he decided to build a successful online fitness brand called Beast Gear which, in its third year, turned over six million large ones! It's an unbelievable episode 654 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about this episode First and foremost Ben Leonard is an ecologist by trade, and a self-confessed whale and dolphin nerd. Thanks to a health scare, he's also the founder of Beast Gear, an online business, built on a laptop, in a cupboard, in his spare time, with an initial £1,000 investment.  Three years later, Beast Gear was turning over more than £4 million at which point Ben achieved business's Holy Grail …. and exited for life on a hammock. Well, that's not exactly true … whilst he did exit with a nice little earn, he's already in the throes of at least two more online business ideas … one which I absolutely love. Oh, and he's also written a book titled Quit Stalling & Build Your Online Brand. What is it with these millennials?! In this chat, Ben generously shares where the idea for Beast Gear came from, how he scaled using chatbots and Instagram, why a huge fitness brand tried to sue him and failed, plus he's a big fan of the business learnings from Sonic the Hedgehog! With all this success, and with so many eCommerce stores out there, I started off by asking Ben whether it's too late for the average Joe to start one.   Links Mentioned Grab a copy (plus some free goodies) of Ben Leonard's book Quit Stalling And Build Your Online Brand.   Businesses that make this podcast possible StudioHawk - No generalists, just a damn good SEO agency (award-winning actually!).   Patreon - Join Timbo's Business Owner Membership and take control of your marketing.   Book Tim Reid - Keynote or conference emceeing.   As always, thanks for your support. May your marketing be the best marketing. Timbo ReidSee omnystudio.com/listener for privacy information.

On today's episode, Kunle is joined by Ben Leonard, Co-Founder of EcomBrokers and eCommerce consultant helping brands build their identity, preparing owners for their silky-smooth exits from their businesses. Sometimes, the best things happen unexpectedly. Ben was inspired by his hometown in Aberdeenshire and worked as an environmental advisor until he fell ill in 2016. The drastic changes that his heart condition created affected him mentally and physically. However long it took and with the help of his family, Ben eventually found the silver lining in his situation. He is great at doing eCommerce. Fast forward to three and a half years later, Ben was able to grow his business to an annual revenue of $6 million through his brand-first approach. In the process of selling his business, he was met with grueling tasks in the acquisition process which led him to co-build EcomBrokers. A big believer in brand identity himself, Ben and the EcomBrokers' team work to preserve the brands' identity while opening more doors of opportunity for the business and smoothing the acquisition process for both sellers and buyers. It's an insightful episode as you'd hear Kunle and Ben talk more about brand-building, Amazon and different channels, the future of emails, EcomBroker's M&A processes and deal sizes, and Ben's new book. ---SPONSORS: This episode is brought to you by: Treyd The 2X eCommerce Podcast is sponsored by Treyd, a revolutionary financing service transforming product launches for eCommerce brands. As the ultimate inventory purchasing solution, Treyd lets you sell first, pay suppliers later. Treyd's unsecured funding and credit model improves cash flow, supports larger orders, and even helps negotiate supplier discounts.  With a transparent, pay-as-you-go model, Treyd offers unmatched flexibility and minimal onboarding, independent of eCommerce platforms. Experience the power of "Sell first, pay suppliers later" and snooze invoices for up to 120 days. Transform your business with Treyd today on Treyd.io. 

In this episode, we have a second-timer in the show, a good friend, best known as the founder of Beast Gear, Ben Leonard. Ben is a classic millennial entrepreneur, a successful one at that. And he is in to discuss the hidden struggles that exist beyond the glamorous facade of starting and running an online business.   Our conversation delves into various struggles faced by e-commerce entrepreneurs, the hidden challenges and handling set-backs and failures. Aside from financial struggles, social and mental struggles have been discussed as some that are often not talked about.   The episode concludes with advice and aspiring e-commerce entrepreneurs and Ben provides valuable insights in this episode.   In This Episode: [01:10] Introduction of Ben Leonard. [02:40] Being a content creator. [03:55] Releasing a book soon. [07:35] Imposter syndrome. [14:45] Struggles and dealing with them. [16:00] Finding a motivator. [20:30] Handling set-backs and failures.   Guest Links and References: Instagram: https://www.instagram.com/benleonardpro  https://www.instagram.com/ecombrokers/ Linkedin: https://www.linkedin.com/in/benjleonard/ Website offer:https://quitstallingbook.com/ecomwizards Guest notes: https://docs.google.com/document/d/1jNY0EBLKmmXw35JR6kv3yKJszy5V4QQaFjEIcyOtsNI/edit   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/  

House Republican leaders have unveiled a new health care package focused on boosting transparency and addressing high drug costs. Host Kelly Hooper talks with POLITICO health care reporter Ben Leonard about what's in the package.

A debate is heating up in Congress over proposed changes to high-deductible health insurance plans. Host Alice Miranda Ollstein talks with POLITICO health care reporter Ben Leonard about changes that could help or hurt lower-income families.    

The Biden administration has proposed a rule designed to force health insurers to comply with a 2008 mental health parity law. Host Megan Messerly talks with Ben Leonard about the White House's push to equalize mental and physical health benefits and what it would mean for patient access and costs.

CMS has proposed changes to Medicare's physician fees. Host Evan Peng talks to Ben Leonard about a plan the agency says would advance lower costs, and support behavioral health.    

This week is our first episode of our social media series!We are joined back by the brilliant, Ben Leonard, to share his experience starting and scaling brands and what social media channels you should be focusing on in 2023.Ben & Nick cover how to work out where your target audience is, cutting through the noise, creating social content ideas, how to attribute revenue to social, and much more!You can reach Ben here - https://www.benleonard.pro/Key Takeaways:0:00 Intro1:25 About Ben3:38 The social media channels brands should consider in 20237:04 How to work out where you target audience is9:35 How to increase customer engagement23:15 How to streamline the process26:29 Cutting through the noise on social media33:00 How to attribute revenue to social40:20 How to create social content ideasWebsite: https://winningwithshopify.com/YouTube: https://www.youtube.com/@winningwithshopifyInstagram: https://www.instagram.com/winning_with_shopify/TikTok: https://www.tiktok.com/@winningwithshopifySupport the show

The e-commerce industry presents a myriad of challenges that are both unavoidable and often unforeseeable. Nevertheless, brands that have firmly established sustainable principles are better equipped to steer through these difficult times with greater ease and resounding success.In this episode, Jordan West interviews Ben Leonard, author of a book on building successful physical product e-commerce brands. They discuss the principles, strategies, and tactics that have stood the test of time, including building a brand identity, focusing on sustainable principles, and building relationships with existing customers. They also touch on personal stories of exiting a business and the importance of perseverance and doing things that don't scale to gain an edge over competitors. Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEBuilding a sustainable e-commerce brand requires building a brand identity and not just selling on Amazon.User-generated content converts better than paid or professional content due to the principle of unity.Shared responsibility, working together,  and maintaining strong relationships are keys to scaling an e-commerce brand.Building connections with the brand, not just with the product, is crucial for success in running a business.Small business owners have this "street fighter mentality" and are willing to do what it takes to get things done.Understanding the audience and developing products that solve their problems is crucial for e-commerce businesses.Building a brand identity has become essential for institutional buyers.Doing things that don't scale, like podcasting, can add extra power to a business and give it an edge over competitors.Perseverance is key - those who are willing to put in the effort can win.Recommended Tool:Klaviyo https://www.klaviyo.com/Recommended Audiobook:Infinite Game by Simon Sinek https://simonsinek.com/books/the-infinite-game/Today's Guest:Ben Leonard had always been into fitness as a way to relieve stress from his job. But when he fell ill with a heart problem in 2015, he had to take a break from work and his fitness hobbies. It was then that his girlfriend, who was studying at the time, encouraged him to take up something new. Ben remembered an idea he had for a fitness brand four years earlier but had made excuses not to pursue it. With time on his hands, he decided to go for it and started his fitness brand. He realized e-commerce was the way to go and hasn't looked back since.Connect and learn more about Ben Leonard here: LinkedIn: https://uk.linkedin.com/in/benjleonardBook: Quit Stalling, Build Your Brand quitstallingbook.com/jordanGet 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

In this episode, we talk about Ben's seller journey and his insights on how branding and differentiation can benefit your Amazon brand in the long run. 

Private insurers will continue coverage for remote patient monitoring devices through Medicare, signaling a significant win for the telehealth industry. Host Megan Messerly talks with Ben Leonard about the decision, which may reduce spending in the program. 

Brian Schatz (D-Hawaii) plans to propose Senate legislation soon to give Medicare patients permanent access to virtual care. Host Ruth Reader talks with Ben Leonard about what's in the Schatz bill, and what's not, as well as where things stand with a Drug Enforcement Administration regulation that could simultaneously curtail telemedicine access to some drugs.

A bipartisan group of representatives has introduced legislation to move more care from the hospital to the home. They say it's a win-win that will both give patients what they want and shore up Medicare's teetering finances. Host Katherine Ellen Foley talks with Ben Leonard about what's in the bill.

Sen. John Fetterman returned to Congress this week, and  Myah Ward talks to host Ben Leonard about the lawmaker's experience with depression shows that Washington is more openly talking about mental health, and making the issue a policy priority.

The pandemic has negatively impacted kids' mental health. Daniel Payne talks with host Ben Leonard about the concerns of doctors and the legislation being proposed to help combat Covid's effect. Plus, Katherine Ellen Foley provides a dispatch from this week's World Vaccine Congress in Washington, D.C.

On Monday, the FTC told Illumina to dissolve their acquisition with the multi-cancer early detection test company Grail. David Lim talks with host Ben Leonard about what this move means for the development and commercialization of cancer tests in the United States.

After years of anticipation, California Gov. Gavin Newsom said the state would contract with Civica, a Utah-based generic pharmaceutical company, to start producing California-branded insulin, available for $30 for a 10 mL vial. Once the Food and Drug Administration approves the new insulin, Civica can begin manufacturing. Reporter Rachel Bluth talks with host Ben Leonard about about the deal.

Sen. Jon Tester (D-Mont.), chair of the Senate Veterans' Affairs Committee, said Wednesday that the VA should renegotiate its contract with Oracle Cerner, the vendor managing a mistake-ridden electronic health records system at VA medical centers. Ben Leonard talks with host Alice Miranda Ollstein about fixing the VA's electronic health records.

The number of maternal deaths shot up nearly 40 percent in the U.S. in 2021, according to CDC data released Thursday, cementing America's status as one of the most dangerous wealthy nations to be pregnant and give birth. Krista Mahr talks with host Ben Leonard about the stark rise.

During the first year and a half of the pandemic, a handful of small companies developing next-generation Covid-19 vaccines hired lobbyists in hopes of winning contracts to fund research, manufacturing and testing. Megan R. Wilson talks with host Ben Leonard about why, nearly three years in, many have abandoned their Washington, D.C., footprint.

On Monday, the Department of Health and Human Services celebrated another step in helping patients get easier access to their own health data. Ruth Reader talks with host Ben Leonard about the new pilot program.

Adam Cancryn tells Ben Leonard about his exit interview with David Kessler, who reflected on nearly three years of fighting a pandemic as President Joe Biden's chief science officer — and the political fallout. Plus, Rep. David Schweikert (R-Ariz.), co-chair of the Telehealth Caucus, on how technology can become a bigger part of health care delivery.

With public opinion turning pro-legalization, 21 states now permit cannabis use for medical reasons or for recreation. Another 16 allow medical marijuana. But policymakers overseeing legalization were flying surprisingly blind about its effect on public health. Ben Leonard talks with Megan Wilson about the recent data on health impacts and the reaction from lawmakers on Capitol Hill.

Katherine Ellen Foley talks with Ben Leonard about what we know and what we don't about the FDA's recent decision making on the future of Covid-19 vaccines.