Podcasts about tj bonaventura

In this special episode, we're joined by Jake Jorgovan, Founder of Content Allies, and TJ Bonaventura, Client Strategist of Content Allies, to discuss the podcast's evolution as it transitions from host David (Ledge) Ledgerwood to Jake and TJ. Jake and TJ talk about how they plan to carry forward the show's legacy and reflect on lessons from their extensive experience in podcasting and B2B marketing. They discuss creating ROI for clients, building strong teams and aligning marketing with sales while introducing new formats and actionable insights for listeners.Key Takeaways:(01:41) The StudioPod and Content Allies merger opens doors for growth.(07:25) Listen Network enables ethical, effective podcast audience growth.(12:30) Podcasting is now essential in B2B marketing, requiring measurable ROI.(17:42) Strong teams and long-term relationships drive entrepreneurial success.(21:18) Aligning marketing and sales remains a key challenge for B2B leaders.(25:40) Content Allies is positioned as the agency of record for B2B podcasters, delivering complete solutions.(28:45) B2B companies need data-driven strategies combined with creative branding.(30:36) Misconceptions in B2B podcasting underscore the need for accurate insights.(32:16) Ledge reflects on meaningful conversations and the opportunity for aspiring podcasters to grow their shows.Resources Mentioned: Jake Jorgovan -https://www.linkedin.com/in/jakejorgovan/TJ Bonaventura -https://www.linkedin.com/in/tj-bonaventura/Content Allies | LinkedIn -https://www.linkedin.com/company/contentallies/Content Allies | Website -https://contentallies.com/Listen Network -https://listennetwork.co/This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts and build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com #B2B #BusinessLeaders #Leadership

What's the most important asset a company has? Its people, according to Pete Stavros, Co-Head of Global Private Equity at KKR and Founder of Ownership Works. Pete knows that helping companies reach their full potential starts with an engaged workforce, and an ownership culture can be a big driver of that. In this candid conversation with host Rodney Bolden, Pete shares stories of how his father's career as a construction worker impacts his own work today and his focus on building a better model of employee ownership. Visit MorganStanley.com/atwork for more insights on workplace financial benefits. Visit OwnershipWorks.org to learn more about Pete's nonprofit work with Ownership Works. Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our engineer is Alejandro Ramirez and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions.This material has been prepared for educational purposes only. The examples presented are provided for illustrative purposes only.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.The guest speakers are neither employees of nor affiliated with Morgan Stanley Smith Barney LLC, otherwise known as Morgan Stanley. The opinions expressed by our external guests are solely their own and do not represent the views of Morgan Stanley.KKR and Ownership Works are not affiliated with Morgan Stanley and this material should not be treated as an endorsement of their products and services.© 2024 Morgan Stanley Smith Barney LLC. Member SIPC.

In part two of our Equity Story Hour series, recorded live at our annual Thrive Conference, equity plan managers share the real stories that have shaped their approach to managing equity compensation programs. Listen in for best practices that you can use in your own organization to help support your employees—inside and outside of work.Visit MorganStanley.com/atwork for more insights on workplace financial benefits. Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our engineer is Alejandro Ramirez and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions.This material has been prepared for educational purposes only.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.The guest speakers are neither employees of nor affiliated with Morgan Stanley Smith Barney LLC, otherwise known as Morgan Stanley. The opinions expressed by our external guests are solely their own and do not represent the views of Morgan Stanley.© 2024 Morgan Stanley Smith Barney LLC. Member SIPC.CRC 3792562 09/2024

When employees realize the value of their equity compensation, it can be life-changing—for both themselves and their families.On this special episode of Invested at Work, recorded live at this year's Thrive Conference, you'll hear inspiring stories from several equity plan managers of how they were able to help employees use their company stock to fund their financial goals, including some employees who didn't know they had these awards in the first place. Visit MorganStanley.com/atwork for more insights on workplace financial benefits. Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce and TJ Bonaventura. Our engineer is Alejandro Ramirez and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions.This material has been prepared for educational purposes only.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.The guest speakers are neither employees of nor affiliated with Morgan Stanley Smith Barney LLC, otherwise known as Morgan Stanley. The opinions expressed by our external guests are solely their own and do not represent the views of Morgan Stanley.© 2024 Morgan Stanley Smith Barney LLC. Member SIPC. CRC 3756766 08/2024

How can you build an equity compensation plan that is easy to understand, empowers your workforce on the path to their goals and supports them throughout their employee life cycle? With over 20 years of experience working on equity plans, including a stint at the National Association of Stock Plan Professionals, Robyn Shutak of Infinite Equity has spent her career helping employers do just that. Robyn joins the Invested at Work podcast to discuss how to build a compelling equity compensation program and the importance of clear and proactive education to get that program in front of employees. Visit MorganStanley.com/atwork for more insights on workplace financial benefits. Visit InfiniteEquity.com to check out Robyn's work at Infinite Equity.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce and TJ Bonaventura. Our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions.This material has been prepared for educational purposes only.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.The guest speakers are neither employees of nor affiliated with Morgan Stanley Smith Barney LLC, otherwise known as Morgan Stanley. The opinions expressed by our external guests are solely their own and do not represent the views of Morgan Stanley.© 2024 Morgan Stanley Smith Barney LLC. Member SIPC.

With more than two decades of experience helping lead private companies to exits, Teri McFadden of Norwest Venture Partners has her pulse on the latest private market trends.Teri sits down with our host Rodney Bolden, Executive Director, Head of Industry Engagement and Learning for Morgan Stanley at Work, to help paint a picture of the current landscape and how employers can effectively manage their staff along the path to liquidity, including some creative levers they can pull to navigate extended exit horizons, what they might be overlooking when preparing for an IPO and more. Visit MorganStanley.com/atwork for more insights on workplace financial benefits. Visit NVP.com to check out Teri's work at Norwest Venture Partners.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce and TJ Bonaventura. Our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions.This material has been prepared for educational purposes only.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.© 2024 Morgan Stanley Smith Barney LLC. Member SIPC.CRC 3599800 07/2024

From the importance of DEI to the perceived value of equity compensation and everything in between, our Invested at Work guests have provided so many insights into the workplace benefits landscape. The one constant of these conversations has been our host, Executive Director, Head of Industry Engagement and Learning at Morgan Stanley at Work, Rodney Bolden. For our final episode of the year, Rodney takes a look back at some of the most important themes and conversations of 2023 and the key learning points that you can take with you for the year to come.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

Whether they're maintaining a budget, saving for retirement or preparing for major life events, you want your employees to feel supported in order to succeed. Personalized financial education programs can do just that. Jon Stinson, Executive Director, Morgan Stanley at Work Participant Experience Center of Excellence, explains how to provide your employees with targeted support in the moments that matter to them.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

Stephanie Glashow, Chief Marketing Officer of Morgan Stanley at Work, has spent countless hours over her career supporting employees through the open enrollment process. Now, she gives us her most important takeaways on how to effectively communicate with your workforce so they can feel confident when making benefits decisions. Together, we explore strategies for clear communication before, during and after open enrollment that can help employees feel more supported.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

A merger, acquisition or spinoff can be an exciting prospect for a growing business. But between new team members, policy updates, and benefits changes, it can also feel daunting to the employees affected by this major change. Kate Winget, Morgan Stanley at Work Chief Revenue Officer, offers her keys to success for getting employees to embrace change and adapt to your company's next phase.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

Ever wondered how to make the most of podcasting for your business? Join us as we chat with TJ Bonaventura, founder of StudioPodMedia, about his journey into the world of podcasting and how his company helps organizations incorporate podcasts into their marketing strategies.In this captivating conversation, we dive into the shifting landscape of podcasting, exploring its ever-changing trends and the role of PR. TJ shares insights on creating engaging, creative content and the importance of avoiding laziness and repetition. We also discuss the challenges of starting a podcast, achieving discoverability, and the significance of investing in the right infrastructure and distribution model. Hear stories of success and failure as TJ walks us through the podcasting process for businesses.As we wrap up our discussion, we explore the creative opportunities offered by podcasting, the significance of expressing strong opinions, and the need for conciseness. Learn about TJ's vision of lowering the barrier of entry for podcasting, his thoughts on building strong partnerships, and taking a buy versus build approach. Don't miss out on this enlightening episode as we uncover the potential of podcasting for your organization's growth and success.Studiopodmedia.comWe're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at anika@yourbrandamplified.com Join me on PodMatch to start your own journey as a podcast guest!

Private companies are choosing to stay private for longer. According to Kevin Swan, Head of Private Market Ecosystem for Morgan Stanley at Work, if an IPO isn't on the horizon, employers need to create more liquidity options for their employees. One of the best ways to do this is through a private market liquidity event. Hear Kevin's tips for leading employees through this process: from demonstrating transaction readiness through optionality, to communicating the benefits along the way and more.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

Did you know that for the first time ever, there are five generations of employees in the workforce? This range of demographics means your employees may have vastly different views on retirement. Managing Director for Morgan Stanley at Work, Tom Conlon explains how to address the multigenerational retirement needs of your employees, plus, how SECURE 2.0 may affect their retirement planning.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

TJ Bonaventura, of StudioPod, invited Justin on to chat about some of the challenges faced by organizations when it comes to repurposing content and why playing the "long game" and investing in repurposing existing content is the key to winning over time.They cover leveraging your existing content, building an engaged audience, and they challenge the notion that immediate results are the only measure of success.LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.

https://youtu.be/Bmk3R-9ATa0 TJ Bonaventura is the Co-Founder of StudioPod, a full-service podcast media and production company based in Mexico City. We talk about the processes of using podcasts to create a content engine, how to repurpose your podcast content and the best ways to promote your podcast. --- Create A Content Engine With TJ Bonaventura Our guest is TJ Bonaventura, the CoFounder of StudioPod, a full-service podcast, media and production company. He runs from Mexico City. TJ, welcome to the show. Thanks, Steve. Happy to be here. It's great to have you here. It's great to have someone who runs a production agency, a podcast agency. That's pretty exciting. TJ, can you describe your entrepreneurial journey? How do you end up running a podcast agency? How does one do that? Of course. I don't know if I have a traditional background or not. I think everybody has their own unique background. I got into the entrepreneurial space a little bit later in life, about when I was in my late 20s, early 30s. I'm from Silicon Valley. If you think about it in terms of where I'm from, that's pretty late. A lot of people there start much earlier than that. Out of school, I took a job at a local sports radio station. That became my first love of sound and anything similar to podcasting. As one does, being from San Francisco and the Bay Area, I fell in love with the idea of being in tech and working for startups. I ended up doing that for about 8, 9, 10 years. Very quickly, I realized that I wanted to be an entrepreneur. I always had the spirit and always wanted to do it. It took me a little bit later in life to go ahead and start that. What ended up happening was I tried to start a podcast. I have always been a fan of podcasts. I was living in New York at the time. I tried to start a podcast with a good friend who was in San Francisco. What I realized, Steve, it was very difficult to be able to start this thing. This was back in 2016, 2017. I didn't know what equipment to buy. I didn't know how to record. I wasn't sure how to edit. I found that my friend and I were spending all of our time on basic tools and skills to start the show that we wanted to. A lot of our time wasn't focused on the important part, which was the content, how to market it, how to find guests, and all these things you know about. You've been doing this for a while. That struck the idea of why doesn't a production company or agency exist where a podcaster can't just record it, hand it off to somebody. From there, the production agency would be able to do everything about marketing, create a cover art, create social content, so on and so forth. From there, that was 2017, 2018. Started the business by taking over a studio space in San Francisco. We quickly pivoted to realizing that businesses are going to be getting into podcasting. Here we are where StudioPod Media, me and my cofounder, Julian, now have somewhere around twenty different contractors and employees working for us across the world. Work exclusively with B2B organizations to use podcasting as part of their marketing strategy. It's been quite the journey. Obviously, it's a lot to put your podcast out. It takes a lot of organization and a lot of moving pieces. To have a one-stop shop where you basically take care of everything for people. All they have to do is do the fun stuff, which is talking to people like you and recording content. It's a great thing. That leads us to the framework that we were talking about because a podcast is a great medium for many professionals and business people. I love podcasting. It's a great way to connect with people, build relationships, and have interesting conversations with like-minded people. You guys have actually developed the framework to help simplify it for people. You call it the Podcast Solar System. Why did you call it the solar system and what does it allow someone to do? How does it work? I'm a big fan of analogies. I'm a big visual person.

The only thing constant in life is change. From changing markets to challenging times, employees are always navigating change. When times are tough, it's not just important to have strong workplace financial benefits, but to communicate them effectively as well. Cheryl Palmerini, Chief Administrative Officer for Global Human Resources for Morgan Stanley, sits down to cover how companies can provide resources to support employees during important periods of their lives, both inside and outside the workplace.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

The Diversity, Equity and Inclusion (DEI) landscape has come a long way in the past decade. Christyl Lucille Murray, Executive Director and Diversity & Inclusion Officer at Morgan Stanley, hops on this episode to help us understand the past, present and future of DEI, and how an active, responsive DEI plan is a key way to help employees meet their goals while building financial confidence.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

Equity compensation has always been a great way to align workforce and corporate incentives. Dee Crosby, Executive Director, Learning & Development at Morgan Stanley at Work, breaks down how stock plans and equity compensation can be a recipe for helping employees feel valued, while also providing them with the right incentives for long-term employment.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

In his 35+ years as an HR leader, Morgan Stanley Senior Advisor Jeff Brodsky has seen his fair share of economic uncertainty. For the inaugural episode of Invested at Work, Jeff lends his insights on how to provide employees with flexibility, stability, and the support they need when times are tough. From a global pandemic to economic recession, learn how effective communication and strong leadership can help employees when they need it most.Visit MorganStanley.com/atwork for more insights on workplace financial benefits.Invested at Work is brought to you by Morgan Stanley at Work, produced by StudioPod Media. Our executive producers are Fiona Kelsey, Lisa Boyce, and TJ Bonaventura. Our producer is Clarissa Marks, our engineer is Alejandro Ramirez, and our writer is Dan Pelberg.Not all products and services are available in all jurisdictions. This material has been prepared for educational purposes only. Morgan Stanley Smith Barney, LLC, and its financial advisors and private Wealth advisors do not provide any tax or legal advice. Consult your own tax or legal advisor before making any tax or legal related investment decisions. Morgan Stanley at Work Services are provided by Morgan Stanley Smith Barney, LLC, member SIPC, and its affiliates, all wholly owned subsidiaries of Morgan Stanley.

  TJ Bonaventura is the Co-Founder of StudioPod, a full-service podcast media and production company based in Mexico City. We talk about the processes of using podcasts to create a content engine, how to repurpose your podcast content, and the best ways to promote your podcast.    Timestamps [00:27] TJ's entrepreneurial journey [03:19] What is the Podcast Solar System? [06:33] How to develop a successful podcast strategy [09:28] Effective ways to repurpose your podcast content [12:10] How to know if your podcast is successful  [15:01] Why it's an exciting time to be in the podcasting space [17:03] How to know the type of people listening to your podcast [17:52] Best ways to promote your podcast [20:10] Tips for turning your podcast into a blog [23:33] How StudioPod helps businesses produce podcasts [26:21] Parting thoughts    Links and Resources Steve and Greg Cleary's Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain Mbppod.com TJ's LinkedIn Studiopodmedia.com

TJ is the co-founder of StudioPod Media, and podcast media company that's gone from $0k-$500k ARR under two years of being full-time and with less than ~$100 in media spend per month. StudioPod Media's mission since 2019 has been to empower through audio to help organizations and individuals increase their brand voice through podcasting. TJ and his team are building an ecosystem of clients from all walks of life to develop audio series that become meaningful to their desired audience without breaking the bank but have the support of the enterprise production team. TJ has gone from sports radio errand boy to silicon valley tech sales bro to podcast entrepreneur. For the longest time, he has ignored all signs that make an entrepreneur jump into their desired venture until enough was enough and I needed to make the jump!Connect with TJ:Website: studiopodmedia.comInstagram: @studiopodmediaTwitter: @studiopodmediaLinkedIn: https://www.linkedin.com/in/tj-bonaventura/Rich State of Mind Links:Website: www.richstateofmind.comFree 7-day trial of DealMachine and will receive $15 free Marketing Credits  : https://dealmachine.app.link/richnationJoin our email list to know our services and our prize giveaways:  https://sendfox.com/richstateofmind1Youtube: https://www.youtube.com/channel/Instagram : @richstateofmindpage and @rich_invests_Podcast links: https://linktr.ee/anthanerichiePlease like and subscribe to our channel.See our cool wealth building and real estate T-shirt designs in the links below :Rich State of Mind Store : https://bit.ly/RichStateSupport the show

TJ is the co-founder of StudioPod Media, and podcast media company that's gone from $0k-$500k ARR under two years of being full-time and with less than ~$100 in media spend per month. StudioPod Media's mission since 2019 has been to empower through audio to help organizations and individuals increase their brand voice through podcasting. TJ and his team are building an ecosystem of clients from all walks of life to develop audio series that become meaningful to their desired audience without breaking the bank but have the support of the enterprise production team. TJ has gone from sports radio errand boy to silicon valley tech sales bro to podcast entrepreneur. For the longest time, he has ignored all signs that make an entrepreneur jump into their desired venture until enough was enough and I needed to make the jump!Connect with TJ:Website: studiopodmedia.comInstagram: @studiopodmediaTwitter: @studiopodmediaLinkedIn: https://www.linkedin.com/in/tj-bonaventura/Rich State of Mind Links:Website: www.richstateofmind.comFree 7-day trial of DealMachine and will receive $15 free Marketing Credits  : https://dealmachine.app.link/richnationJoin our email list to know our services and our prize giveaways:  https://sendfox.com/richstateofmind1Youtube: https://www.youtube.com/channel/Instagram : @richstateofmindpage and @rich_invests_Podcast links: https://linktr.ee/anthanerichiePlease like and subscribe to our channel.See our cool wealth building and real estate T-shirt designs in the links below :Rich State of Mind Store : https://bit.ly/RichStateSupport the show

In this episode of the P13 Podcast, the boys sit down with the one of the owners of Studiopod, Mr. TJ Bonaventura. Listen in as they chop it up with this wonderful man about his venture into the podcast realm, what he has learned and experienced coming into the P13 gym doors and how he has taken those experiences into his real life venture. Hear about what got him to continue fitness and also a few surprise questions along the way.

Join Shalom Klein on his weekly radio show, Get Down To Business with guests: TJ Bonaventura Sean Rosensteel Madan Kulkarni and Cherryl Marcey

What do you get when you mix tech sales savvy, powerful relationship building, and an anti-authority streak? You get the audacious career of TJ Bonaventura. After graduating with a degree in Sports Management, TJ joined the Wild West of tech sales, joining startups and large firms you've definitely heard of. He sought out external education and checked off all of the boxes to grow through the ranks of the tech world... until it just wasn't fulfilling anymore. Sound familiar? TJ tells me about the billboard ad that changed his trajectory, the new career strategy that was born from his enterprise acumen, and the specific steps he took to pivot out of Big Tech into media. Mentioned in this episode: When to Jump Keep up with TJ: @tjforthree @studiopodmedia Keep up with me: @janelabrahami @theaudaciouscareer Subscribe to The Audacious Career newsletter

Welcome to GroundTruth by Dogpatch Advisors, a podcast about company builders, leadership, and how operators use data to build the future of sales. To learn more, check out http://www.groundtruthpod.com (www.groundtruthpod.com) for other Ground Truth episodes and a deeper dive into each story.  In this episode, we talk to Ash Fontana, technology investor and author of the book The AI-First Company. Growing up in Australia, Ash began his path studying law and finance, then quickly turned into the tech space in Silicon Valley. His learnings from investing, building and selling his own startup and being early at Angelist, are distilled into his practical book The AI-First Company. In this book, Ash presents a completely new form of competitive advantage through AI for any kind of business. Learn all about Ash's book, his inspiration, the process behind it, and what he foresees for companies who adopt the AI-First model.  Podcast Summary: 01:01 -  Who is Ash Fontana? Growing up in Australia with Jesuit education and public speaking as his foundation. 03:15 - Ash's first tech companies: What he learned about handling data and how he went from law to full-time AI.  07:52 - The inspiration behind the book: How to put a completely new form of competitive advantage into actionable words, checklists, frameworks, and illustrations. 15:41 -  Data Leaning Effects and how to observe things at scale: Is there a potential for impactful dailies in this business model? 22:23 - Involving different experts in the process: How to build a culture and a feedback loop around the AI-First Model. 30:17 - What Ash hopes the book brings to people: Giving people the power of competitive advantage + Ash's next book.  Episode Resource: Find Ash on https://twitter.com/ashfontana?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (Twitter )and  https://www.linkedin.com/in/ashfontana/?originalSubdomain=ch (LinkedIn) https://www.theaifirstcompany.com/ (The AI-First Company) https://www.amazon.com/-/es/Ash-Fontana/dp/0593330315/ref=sr_1_1?__mk_es_US=%C3%85M%C3%85%C5%BD%C3%95%C3%91&crid=10TMVI6W40X7T&dchild=1&keywords=the+ai+first+company&qid=1632519033&sprefix=the+ai+first%2Caps%2C200&sr=8-1 (The AI-First Company by Ash Fontana) Credits GroundTruth is a production of https://www.dogpatchadvisors.com/ (Dogpatch Advisors). This episode was written by Jack Buehrer from https://campfirelabs.co/ (Campfire Labs,) sound engineering and studio space provided by TJ Bonaventura and Julian Lewis from https://studiopodsf.com/ (StudioPod), editing and mixing by http://www.nodalab.com (Nodalab,) and video production by Nick Shaheen from https://www.abovetreelinestudios.com/ (Above Treeline Studios).

What does being genuine look like?   Genuine people are simply who they are, all the time.   A genuine person forges their own unique path not fearing the opinions of others. Simply, they are comfortable and confident with who they are.   Our guest, TJ Bonaventura, discusses his journey to becoming the version of himself that feels genuine. In the past, his struggles of having a harsh inner critic constantly led him to feel low-self-esteem and self-doubt. Often, he found himself feeling disingenuous and like he had sold his soul.   But this is far from the truth today. He is currently a successful entrepreneur and creator of StudioPod Media. Being genuine has taught him how to be a better leader, how to surround himself with loving people and the importance of being happy, not content.   “I never want to be content I want to be happy” - TJ Bonaventura   TJ Bonaventura is the co-founder of StudioPod Media. A full-service podcast media and production company helping organizations and individuals create their podcasts.   A product of Washington State University, he spent his childhood split between a suburb of Detroit and San Francisco.   Initially, he dreamed of being in the NBA before being sucked into the silicon valley tech life. While always dreaming of being an entrepreneur, he hesitated in making that jump until finally coming to the conclusion that was the life he needed.   Topics we discuss: Navigating difficult conversations “Ask why” Is it from a genuine standpoint? If you agree or not, it becomes a healthy conversation. Radar Bullsh*t radar Sensing people's authenticity. Reflective in people Hes surrounded with Entrepreneurship Rid yourself of doubt. Make your own path. Trust your gut. How he’s built Strong inner critic “I never want to be content I want to be happy.” Taking a chance on yourself When to jump by mike Lewis Leadership Duty to motivate company. You must be wholehearted. References: SaaS Technology Definition (Software as a Service) 'When to Jump' - Mike Lewis Studio Pod Julian's Bio Page Episode about knowing your audience on their website   Credits:   Lead editor + Producer: Ruf Holmes   Music: Main Theme: "Eaze Does It" by Shye Eaze and DJ Rufbeats, a More In Common Podcast Exclusive. All music created by DJ Rufbeats

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  In this episode of PodOn, Julian and TJ talk about a very hot topic in the podcasting industry, Clubhouse! What is all the fuss about, how does it work and how can podcasts and Clubhouse work together? Will it take over the audio industry? Should I do my podcast in a Clubhouse format? Join this conversation to get the answers to these questions and learn why TJ and Julian definitely think Clubhouse and podcasts will be working together instead of competing against each other.  Jump straight into: (00:52) - What is Clubhouse and why it's received so much attention - “It was just such a great opportunity to get different people's perspectives on a particular topic.” (02:37) - Clubhouse vs. podcasting? Will they be competing? - “I definitely think it has staying power, but I think there's going to be more of a complementary aspect to it.” (03:44) - Team play! How podcasts and Cubhouse can complement each other - “Something that people can do is if you release on a Tuesday, having a Clubhouse on a Thursday or Friday to ask any outstanding questions. It really is just a good way to interact with your audience in real-time.” (05:46) - Why Clubhouse can't replicate what is done in a podcast format - “It's like comparing Netflix to zoom and thinking that zoom is going to take over Netflix.” (07:03) - Audio quality, disruptions, and other considerations - “You have to think if that is the best use of Clubhouse; just to have a conversation and talk at people versus the benefit of bringing others on stage to voice their opinions.” (08:40) - The big takeaway: Make them work together! - “If you put your heart and soul into podcasting, you're going to see the benefits of that while working with your audience on Clubhouse.” (09:40) - Julian and TJ's predictions for the future of Clubhouse - “I think there's going to be an interesting way in which Clubhouse can tie into podcasting. For example, where you can do a Q&A and you can upload that directly to your podcasting feed.” Resources PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  On this episode of PodOn, Julian and TJ talk to fellow podcaster, Rebecca Schwartz from Dating in the Bae, about her experience starting and growing a podcast in the middle of the pandemic. Rebecca shares with us the inspiration behind her show, how she got over disliking her own voice, and the tricks behind being a confident content creator. Join us on this episode to learn firsthand what it means to grow a successful podcast from scratch and why resilience, resourcefulness, and flexibility are must-have qualities that will help you thrive in this industry! Jump straight into: (01:42) - Becca's dating experience and how it inspired Dating in the Bae -  “I heard a bunch of podcasts about dating and relationships and they always have this element of “something's wrong with you” and I just fundamentally believe that that's not true.” (05:27) - The pandemic creative nudge: “I was unemployed, there's a global pandemic and I was just sitting at home and talking to myself. So I was like, might as well just record myself.” (08:22) - Stop cringing to the sound of your own voice - “You sound like what you sound, everybody has a crutch word, everybody has an uhm word.” (12:22) - How to get phenomenal guests and offer something of value: On sliding into DM's and scheduling - “It's the same approach that I have for dating that I use for the podcast, which is just “cast a wide net and see what happens”.” (18:04) - On getting new audiences while staying true to yourself - “I think people should measure their own success and not rely on outside validation.” (21:43) -  Adjusting on the flight: How being flexible can help you expand your show - “I will brainstorm lots of random ideas and then I'll try and figure out people that can help me get those topics covered.” (25:52) - Should I get a sponsor or a co-host?: On bringing collaborators into your project - “It'd be nice if I had a co-host because I could refer to them and then also we'd have our own banter.” Resources Follow Becca on https://www.instagram.com/pibblesandpizza/?hl=es-la (Instagram ) Follow Dating in the Bae on https://www.instagram.com/datinginthebae/?hl=es (Instagram ) https://podcasts.apple.com/us/podcast/dating-in-the-bae/id1505887780 (Dating in the Bae) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  On this PodOn episode, Julian and TJ get introspective and talk about a fragile topic: motivation. We've touched on the fadeout phenomenon before on this show and it is your level of motivation that can decide whether your show falls into fadeout or continues to grow. But don't worry! Julian and TJ share the ultimate tips and tricks that will help you remember your initial excitement for podcasting and beat the non-recording avalanche. Join us on this episode and learn everything on batch recording, getting your times set, finding an accountability system, and getting your creative juices flowing again! Jump straight into: (00:27) - Why having a co-host is definitely helpful - “From a motivation standpoint, when you are working with team members, or it is a larger team, you want to make sure that everybody's holding themselves accountable, including yourself as a host.” (02:52) - Beat the avalanche: On batch recording and setting specific times - “Once you get that avalanche of non-recording, it will only become bigger and stronger and eventually it's just going to crumble you.” (03:33) - Record anyway!- “Even if you're not in a fancy studio or have a fancy mic at home, bust out your phone and just talk about a topic that you're passionate about.” (07:15) - Give yourself time and get comfortable - “A lot of shows out of the gates that are like, 'We have to be a weekly show'. You don't, you really don't.” (08:14) - TJ and Julian's final advice: Build an accountability support system - “Find that friend who's going to call you out to make sure that you're staying on top of things.” Resources PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends. In this PodOn episode, Julian and TJ talk about a very important topic that can help you maximize your show's exposure: social media presence. It's true, getting on social media is not that easy and it can be time-consuming BUT it is still the best way to find a bigger audience while building a community for your podcast. Is it necessary to have a handle specifically for my show? Should I go on Instagram or LinkedIn first? What type of content works better? Listen to this episode to get some tips and tricks from Julian and TJ on how to get started using social media, the do's and don'ts of each platform plus strategies to get your guests to share your content.   Jump straight into: (00:54) - Should your podcast have a social media presence? - “If your goal is to get maximum exposure and really get audience growth, it is pretty critical to have a social media presence.” (03:21) - Leverage the benefits of social media - “Don't just promote with the goal of getting people to listen, promote with the goal of starting a conversation around the topic of your podcast and getting feedback”. (4:48) - The do's and don'ts for each platform: LinkedIn, Instagram, and Facebook - “Make sure that where you're hosting your platform, they have social-friendly links.” (11:37) - Other useful platforms: Reddit, Twitter and Pinterest - “I think there are great platforms for you to listen and hear what conversations are related to your topic and then do a podcast on those and then potentially bring that value back.” (12:47) - What content should you create? - “Figure out which platforms you're good or great at, in the beginning, focus there, and then as you get better, go on to the next platform.” (14:54) - Tips & tricks to work with your guests' social media - “Make it as easy as possible for them, write the copy for them, give them something that they can literally just copy and paste.” PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  We are all storytellers, and it would be a disservice to the world to stop anyone from sharing their content; yet, as popular as it is today, podcasting isn't necessarily an accessible industry. In today's episode, TJ and Julian sit down to chat with Jay LeBoeuf, Head of Business Development at Descript, to talk about the diversity of the industry, the importance of inclusion, and how a single tool is making a major paradigm shift in the podcasting ecosystem through empowerment. Are you eager to start your new podcast? Then find a way and start today! Jump straight into: (00:45) - Paradigms and tools: On Jay's Pro Tools and Descript journey - “So much of what we've been trying to do is take things and make them simpler.” (06:49) - Solving the blank canvas problem, boosting creativity and making things simpler for any user - “There is really no reason why someone couldn't tell their story using Descript.” (13:23) - The high impact value of repurposing content and the magic of Descript's stock voices - “In the context of every amazing conversation there are going to be several pull quotes, so why don't we get those out there?” (19:43) - Reframing old rules and creating inclusion with a single software - “When you're working with a tool that's revolving around transcription as its core DNA, you have no excuse to not make everything accessible.” (24:50) - The thin line between high quality and over editing - “Yeah, with one click you can fix everything, but with a few more clicks you can back it off a little bit and insert some feeling.” (29:56) - The revolution of the industry - “Every business person now has to be a creator in charge of their own messaging and communication style.” Resources https://www.descript.com/ (Descript) https://www.theverge.com/2021/1/22/22242606/pro-tools-proficiency-podcasting-diversity-gatekeeping (‘Pro Tools proficiency' may be keeping us from diversifying audio) by Michael McDowell https://www.jshield.co.uk/post/640494562147696640/building-a-searchable-news-firehose (Building a searchable news firehose) by James Shield https://podcasts.apple.com/us/podcast/drop-the-mic-music-industry-conversations/id1528779464 (Drop The MIC) Podcast https://www.podon.fm/episode/podcast-accessibility-inclusion-with-sage-levene (Podcast Accessibility & Inclusion with Sage Levene) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). 

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  They say you shouldn't judge a book by its cover but let's face it, sometimes it is inevitable. In this episode of PodOn, Julian and TJ talk about the visual resources of your show and the face of your podcast, the cover art. Julian takes it away on one of his favorite topics and gives us advice on how to create an attractive yet clear and understandable cover image. Plus TJ shares a list of podcasts with great cover art to draw inspiration from and get started. Join Julian and TJ in this conversation and get a crash course on design priorities for your podcast's success! Jump straight into: (00:51) - Why should you care about cover art? - “If you're walking in a store and you're looking for a new bottle of wine, how do you know if the wine's good? Some people are just attracted to the labels.” (2:43) - Must-haves: Technicalities about your image - “What's most important is making sure that your title pops, you have to be very aware that most people are listening to podcasts on their phones and so it's a small little square image. (04:08) - Photos, titles, and color - “Search for that general topic that the podcast is about, really understand what's already out there, and make sure that from a color standpoint, you have something different than other things that can pop up.” (07:36) - New cover art for each episode or season? - “If you have the bandwidth or you have a team supporting you, then definitely you can lean into that. It's not something that you absolutely need to have, but it definitely is something that can do wonders.” Resources https://podcasts.apple.com/us/podcast/from-woke-to-work-the-anti-racist-journey/id1541397002 (From Woke to Work) https://podcasts.apple.com/us/podcast/bride-to-have-been/id1543677188 (Bride to Have Been) https://podcasts.apple.com/us/podcast/1-hour-intern/id1520828112 (1 Hour Intern) https://podcasts.apple.com/gb/podcast/dissect/id1143845868 (Dissect) https://podcasts.apple.com/us/podcast/how-i-built-this-with-guy-raz/id1150510297 (How I Built This with Guy Raz) https://podcasts.apple.com/us/podcast/armchair-expert-with-dax-shepard/id1345682353 (Armchair Expert with Dax Shepard) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  Podcasting should be less about feeling overwhelmed and more about getting creative and enjoying the ride. In this PodOn episode, TJ and Julian talk about the importance of having realistic expectations, goals and ambitions when starting a podcast. The podcast industry has space to hold all of us, so let's stop prioritizing “original ideas” and focus on creating great content instead. Stop overthinking and let's get to work! Jump straight into: (00:27) - Avoid biting off more than you can chew - “Oftentimes the creative juices tend to fade because people realize the amount of work that goes into creating a particular show.” (02:28) - The problem with the “original content only” approach - “The idea doesn't always make the podcast successful, you as the host do.” (03:45) - Same guest, different shows and how to get the Platinum Compliment - “Don't be the person who's asking the same questions over and over again, let your guests know you're going to bring a fresh, different perspective.” (05:09) - The thing with ambitious podcasts and the organizations that want to create them - “Understand that there are a lot of moving parts.” (07:31) - Avoid paralysis by analysis at all costs -  “I'm overthinking it, and I know I shouldn't! I need to just get my recordings done, edit it and publish it.” Resources PodOn: https://www.podon.fm/episode/defining-your-audience (Defining your audience) Dating in the Bae Podcast: https://podcasts.apple.com/us/podcast/the-man-who-revolutionized-modern-dating/id1505887780?i=1000505191943 (The Man Who Revolutionized Modern Dating ) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). 

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  On this PodOn episode, Julian and TJ talk to Lessons From A Quitter's Goli Kalkhoran, about her journey leaving her job, what it was like to start a podcast, and how she pushed through self doubt and limiting beliefs. They'll touch on their serendipitous encounter at a podcasting fair and dive into Goli's super encouraging tips on how to survive those first months of podcasting insecurities. Listen to learn more about the Lessons From A Quitter coaching program and why it is okay to still be figuring it out.  Jump straight into: (02:34) - Goli's life before podcasting and jumpstarting Lessons From a Quitter - “In 2016 I knew I was going to eventually start a podcast about this, but I had all these limiting beliefs and all these other stories about why I couldn't.” (7:46) - Using podcasts to build your brand's trust factor- “If you have more of a brand that you want to create, a really special thing about podcasting is that it's such an intimate medium.” (12:06) - Goals and self doubt at the beginning - “It takes a year of podcasting to really feel like you know what you're doing.” (16:04) - How Goli's podcast grew into something else- “Sometimes it's just pushing through, but a lot of it was me really working on my mindset and realizing why am I doing this.” (19:40) - On being too precious about your podcast - “Every time I've pivoted or done something else, it's always worked out really well, so I'm learning that to be less afraid.” (23:27) - There are no overnight successes - “You're always comparing your step one to someone else's step 20, or step 30, or year 10.” (27:28) - Why being multifaceted actually works - “People want you to be a full human, they don't necessarily need you to just be a brand. Resources Follow Goli on https://www.instagram.com/lessonsfromaquitter/ (Instagram) http://www.lessonsfromaquitter.com/ (Lessons From a Quitter) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). 

A black square on Instagram doesn't make you an anti-racist, but there is a path to follow. Welcome to From Woke to Work, the Anti-Racist Journey, a podcast created and hosted by Kamala Avila-Salmon, with the mission to make an impactful dent in people's understand of how to actually combat racism. Whether you're an ally ready to take action or a black person with a bunch of ally-related questions, this podcast will draw a clear path for you to follow towards true anti-racism.  We made it all the way through our journey from awareness to sympathy, through to empathy and reflection and all the way to allyship. And finally, anti-racism not to mention our detour stops to talk about the importance of relationships and anti-racist work and processing that attempted coup at the Capitol. In this episode, Kamala goes solo to provide 5 steps to take action and keep moving forward in the antiracist journey. Enjoy and however you start, keep going. Jump straight into: (00:46) - We've made it through this series but... is it enough? - “My hope for the future really rests in more and more non-black people, and especially white people, deciding that figuring out how to talk about race and how to actually see and address racism is worth it to them. “ (03:54) - Now what? 5 steps to take action and keep moving forward in the antiracist journey - “Wherever you are right now is okay, knowing where you are is what matters because if you know where you are, you can make a plan for how to get to where you want to be.” (10:02) - One last thing: Please discard “white neutrality” - “When we go to a white person, they are not giving us an objective point of view, they are giving us a white frame to point of view via the lens through which they inhabit and exist in the world.” Resources https://www.npr.org/podcasts/510312/codeswitch (Code Switch Podcast)  https://gimletmedia.com/shows/the-nod (The Nod Podcast) http://thisistheread.com/ (The Read Podcast) https://shadowandact.com/ (Shadow & Act) https://thegrio.com/ (The Grio) https://www.essence.com/ (Essence) https://www.ebony.com/ (Ebony) Thanks for tuning in! Don't forget to followhttps://www.instagram.com/therealkas1 ( Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura athttps://studiopodsf.com/ ( StudioPod). Edited athttps://nodalab.com/ ( Nodalab), art by Tommy Gomez, and music produced by davecantrap.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  Did you know that show notes allow your podcast to be discovered and grow? They are a key piece in the podcasting puzzle, so it is crucial for podcasters to invest time and effort on their show notes. Today, Julian and TJ sit down to chat about everything around show notes, why they matter, how they make it easier for your podcast to be discovered and how they create value for your audience. Don't miss this incredible episode, and don't forget to read these show notes! Jump straight into: (00:54) - Why does your podcast even need show notes? - “Writing a quick sentence when submitting your podcast is bad, but probably the worst thing you can do is not having them in the first place.” (03:06) - A simple yet effective guide to structure your show notes - “We have three basic buckets that we like to structure our show notes into: description, timestamps and references.” (05:38) - The evergreen nature of podcasting and why you need to know your platform - “Somebody might be searching for that particular topic five years from now, and if you have great keywords that highlight what's in your episode, there's a great opportunity for your podcast to be discovered even then.” (08:59) - How to step up your show notes game even if you're not confident in your writing skills - “It's actually very, very easy to do. You just have to put in the time and the effort.” Resources https://insights.adswizz.com/hubfs/Podcast%20Trends%20Report%202020/podcast-trends-report-2020-adswizz.pdf (AdsWizz Podcast Trends Report 2020) https://open.spotify.com/episode/4oZTTWle0HZXJG16jVVgpq (The Ryen Russillo Podcast) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  To video podcast or not to video podcast? That is the question. On this PodOn episode, Julian and TJ sit down to talk about a common podcasting dilemma: “Should I do video too?”. Traditional podcasting itself takes a lot of resources, time and effort, so it is relevant to remind folks that including video in their podcast journey is not an easy task. Listen now to learn more about the pros and cons of video podcasting, and determine if your message and ideas could find their way through visuals too. Jump straight into: (00:28) - Evaluating the podcast and video podcast routes - “You can do both, you just have to do both, you can't just do one and throw it on the other. You want to have an approach for each channel.” (04:00) - The pros and cons of producing video content - “It's going to take more time, more money, more editing and more curation.” (07:21) - It all comes down to the content - “While you want to create something that is visually and audibly appeasing, it is not as critical as it once was.” Resources https://rebelbasemedia.io/youtube-case-study/ (The Youtube Podcast Repurposing Argument & Why We Stopped Publishing Our Podcast to Youtube) by Mark Asquith https://player.captivate.fm/episode/02392293-a406-492a-b2d0-9c410addee71 (Why We Stopped Repurposing The Podcast Accelerator for YouTube) https://reimagininggrief.com/podcast-gsb-1 (Grief is a Sneaky Bitch) https://www.youtube.com/channel/UCsYcx1zCYYXSYzB_lVmp82Q/videos (1 Hour Intern) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

A black square on Instagram doesn't make you an anti-racist, but there is a path to follow. Welcome to From Woke to Work, the Anti-Racist Journey, a podcast created and hosted by Kamala Avila-Salmon, with the mission to make an impactful dent in people's understand of how to actually combat racism. Whether you're an ally ready to take action or a black person with a bunch of ally-related questions, this podcast will draw a clear path for you to follow towards true anti-racism. This is the penultimate step of our anti-racist journey, and in this episode, Kamala will tackle everything around allyship and why it just isn't enough. When it comes to being an ally, white people look at it as if it was some sort of badge of honor, that they can even grant to themselves just by “not lynching” black people, basically. But the truth is, effective allyship comes with great discomfort, a lot of work, and big sacrifices. Being an ally means being of service, it means teaming up and proactively conspiring to dismantle the racist nature of our families, education and our overall system. Today, Kamala is joined by Black-British actress and director, public speaker, fierce dancer and athlete, and the Say Your Mind podcast host, Kelechi Okafor, to have a rich and unapologetic discussion around allyship, its limits and what it takes for non-black people to make changes in favor of a more diverse and inclusive society.  Jump straight into: (00:46) - On the cynical racism of Hollywood and the clear limits of useful allyship - “Feels limited because the ‘ally' will always retain their privilege.” (07:45) - The ridiculous hypocrisy of self-proclaimed allies and the nonsensical attempts to censor black people's voices - “It's no longer about feeling great. And if it is about feeling great, why must the greatness that you feel be at the expense of other people who are usually darker than you?”   (17:51) - Why allyship should never feel too comfortable - “It's full of clowns, as far as I'm concerned, because if we're talking about true allyship, you cannot do that without the willingness to lose something.” (21:54) - The role of diverse, deep relationship in the anti-racist journey, and why cis white males will difficultly become allies - “These things that I consider from good natured white men who try to help, they lack really an understanding of the complexities and the nuance around just how violent whiteness can be as a construct.” (30:35) - The huge difference between interrupting versus dismantling racism - “The system is easy because you can remove your emotions from it, go to the place that hurts, your household, because when you can do that, you're indestructible, and then we can take on this whole system together.” (38:12) - From being performative to becoming a better ally and how to effectively diversify the workplace - “If you're really wanting to go the distance, then this is how you do it, get your energy levels up, because it's not an easy walk.” Resources Follow Kelechi on https://www.instagram.com/kelechnekoff/ (Instagram) and https://twitter.com/kelechnekoff (Twitter)  https://podcasts.apple.com/gb/podcast/say-your-mind/id1324118843 (Say Your Mind) https://www.instagram.com/tv/CIp7IyUpI8V/?utm_source=ig_embed&utm_campaign=loading (Kelechi's take) on the Tiffany Haddish Grammy scandal Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  On this PodOn episode, Julian and TJ bring in Jack Buehler, to talk about a must in the podcasting world: storytelling. Listen to this episode to learn more about the process of translating an interesting text into a powerful narration, the secrets to engaging narrated podcasts, the power of podcasting in the B2B environment and how your brand can extract value from its very own podcast. In this field, it all comes down to meaningful collaboration, creative storytelling, problem-solving and true leadership! Jump straight into: (00:50) - The rise of podcasting in the B2B field - “We're starting to hear a lot more companies interested in translating their written content into podcasts, and multimedia is something that companies are starting to come around to.” (04:37) - The one-word answer guest: How to prepare your podcast for translation and spot the ideal narrator for the job - “Somebody who knows how to read with voice and nuance and flare, that's the best way to describe it.” (11:04) - Avoid rehashing: How to stand out and stay creative - “Don't seize on the low hanging fruit, but the stuff that is more compelling to your listeners, that is more specific to your industry.” (13:03) - Hard work and collaboration: The magic and teams behind your favorite narrated podcasts - “You're writing something that someone else is going to be reading out loud, that's an enormous shift in perspective.” (20:04) - Key points to structure a script for an engaging narrated podcast - “You want to make sure the guest is heard, you don't want to overuse the narrator and vice versa.” (24:04) - The value of podcasting for companies to grow their network and brand's presence  - “Your story doesn't have to be a hero's journey, it can just be a really smart person who's an expert in a specific area that hundreds, maybe thousands of listeners will want to hear from.” Resources https://www.dogpatchadvisors.com/podcast (GroundTruth) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome back to FROM WOKE TO WORK: The Anti-Racist Journey. On this episode host, Kamala Avila-Salmon, discusses the next level on the journey, ALLYSHIP. Let's be clear, you are not an ally just because you think you are. You are also not an ally just because you would like to be. You are not an ally because you have Black friends. You are not an ally because you think the cops that killed Breonna Taylor and George Floyd and Jacob Blake and so many others should be locked up and stripped of their badges immediately. That is because ally is a verb. It is a set of consistent actions to interrupt and disrupt the status quo of systemic racism and anti-Blackness when you see it. It is DOING things- it is not feeling things or thinking things or reading things. It is ACTION, not words. To have this discussion about the importance of real, true allyship, Kamala is joined by a powerhouse panel of guests: actress, producer and director Terry Vaughn, Overbrook Entertainment Producer and Development Executive, Dougie Cash, and marketing professional Michael Hoffman specializing in the cross-section of entertainment and digital communities. Jump straight into: (00:44) - The definitions of true allyship - “Ally is someone who will speak up and go to bat for you when opportunities present themselves that fit you. An ally is really someone that puts their caring into action.” (09:57) - The intersection between marginalized communities - “Sitting in that place of privilege within my own marginalized community helps make me aware of the importance of making time and space to support those around me who don't have those experiences.” (16:41) - It was the year of 2020: The sudden (and quite upsetting) US' racial awakening- “It made me think about just us as a race and how much trauma we've all been carrying.” (27:04) - Tokenism, allyship and the needed empowerment of the black community - “Somebody that literally stood up and said: ‘I want her, I want to give her this opportunity, I've seen her work. I know how much time she's put into this craft of hers. I want her.'  Everyone that has ever done that for me is black.” (36:10) - How tangible is your allyship? - “Where are the spaces where what you're doing as an ally is hard? Where are the spaces where it actually is requiring you to give something up and to sacrifice? (44:20) - The Frequent Ally Questions: On performative allyship and non-black saviors - “Don't take some of the things that are being said personally as if you're being attacked, try to hear it for the context in which it's being spoken. Understand it's okay to disagree.” Resources Follow Terri on https://www.instagram.com/terrijvaughn (Instagram) and https://twitter.com/terrijvaughn (Twitter) Follow Dougie on https://www.instagram.com/dougiecash (Instagram)  Check out the https://www.facebook.com/WMNCpodcast (We Might Need Counseling) Podcast Follow Michael on https://www.instagram.com/mh0ffman (Instagram) Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  The COVID pandemic may have gifted plenty of solo podcasters with time and energy to start their projects, but it takes a lot of resources to lift a podcast from the ground. On this PodOn episode, TJ and Julian go over plenty of ways to cut costs throughout your podcasting journey. From editing all over to hosting, tune in to learn how you can save both time and money, and how there are always resources and ways for you to keep doing what you love. Jump straight into: (00:42) - How to start a podcast without going bankrupt - “She was able to essentially cut her podcast efforts in half by just recording at home, getting equipment and trusting us at StudioPod to be able to handle the handoff when she does the recording.” (04:39) - Budget-friendly sound secrets for starting podcasters - “I've actually listened to a lot of podcasts where people haven't invested in high quality mics and the conditioned room.” (08:08) - How templates save money and time - “Template the content that you're going to be using to amplify your show and leverage tools to be able to do so.” (10:13) - Publishing and hosting hacks, and resources for the curious, scrappy podcasters out there - “No matter what your budget is, no matter what your time is, there is a way for you to get your show on without a hitch.” Resources Reach out to https://www.studiopodsf.com/ (StudioPod) https://live365.com/blog/how-much-does-a-podcast-cost/ (How Much Does a Podcast Cost?) https://www.amazon.com/-/es/Shure-MV7-transmisi%C3%B3n-auriculares-aislamiento/dp/B08G7RG9ML/ref=sr_1_1?crid=37ND5CZD5JQCU&dchild=1&ie=UTF8&keywords=shure%20mv7&language=en_US&qid=1611100479&sprefix=shure%2Caps%2C337&sr=8-1 (Shure MV7 Microphone) https://www.amazon.com/Samson-Handheld-Microphone-Recording-Podcasting/dp/B001R747SG/ref=sr_1_4?dchild=1&keywords=samson+q2u+mic&qid=1611101320&sr=8-4 (Samson Technologies Q2U Microphone) https://squadcast.fm/ (SquadCast) https://riverside.fm/?gclid=CjwKCAiAo5qABhBdEiwAOtGmbpiNpDlg9IS_eZfgvD-5UIrcpkAxOe8xC0EK7Zg9g5vy_D80FxZYSRoCQKsQAvD_BwE (Riverside) https://www.descript.com/ (Descript) https://www.canva.com/ (Canva) Check out the work of https://rebelbasemedia.io/author/markasquith/ (Mark Asquith) from Rebel Based Media Join the https://www.facebook.com/groups/3468397493226663 (SquadCast Podcasters Remote Recording Hub) https://anchor.fm/?utm_source=mx-es_brand_contextual_text&utm_medium=paidsearch&utm_campaign=alwayson_latam_mx_premiumbusiness_anchor_brand+contextual-desktop+text+exact+mx-es+google&adjust_referrer=adjust_external_click_id%3DCjwKCAiAo5qABhBdEiwAOtGmbpeLj92jcL3sE7Y0piRdQey3sEWGY1m_8nw9dOEEwji4UnOCQ8h6rRoCeyEQAvD_BwE&gclsrc=aw.ds (Anchor) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf).

Welcome back to FROM WOKE TO WORK: The Anti-Racist Journey. On the last episode, we talked about the fourth stage of this journey- REFLECTION. If this is your first time joining us, STOP and go back to Episode 1. Now that we have made the case for reflection, Kamala does what she always does- lights a fire under your collective butts so you don't just chill here, thinking and thinking and thinking again, but actually start to move FORWARD and take some action. The key thing you need to remember when it comes to the limits of reflection is that thinking and planning and contemplating is not solving racism. At some point, you will need to DO SOMETHING. With the benefit of reflection, you will hopefully do the RIGHT something but you should not be seeking the “best ally” award just for being thoughtful. In this episode, Kamala is joined by Jon Alston, former NFL player and awarded filmmaker for his short film Augustus, and Vince, co-host of the While Black Podcast, to speak up towards racial injustice, highlight why reflection is not enough and how to keep moving forward. Jump straight into: (00:45) - The limits of reflection: why you must speak up - “It's so important for an ally to feel empowered enough to take this message of allyship and racial understanding back to the groups of people you and I can't reach.” (08:03) - The huge difference between “allies” and true accomplices - “I want you to be invested, otherwise, any movement that you colonize will only go as far as you want it to go.” (13:00) - The problem with still “doing research”: How much time do you need for your progress or to take action? - “Why are we being held accountable for progress in a world where we're not the ones lagging behind?” (22:53) - The importance of deep reflection and why it is so crucial to take action today - “No matter who you are, your experiences or your belief system, with the combination of true introspection and deep reflection the human in you has to kick in. There has to be an awakening that forces you to look at the world through a different set of lenses.” (30:35) - From performance to positive progress through reflection - “Reflection, and action don't need to be adversaries, actually, they should really be close friends.” (37:23) - How to become a more active and effective accomplice - “Don't use racial bias for your own advantage.” Resources Follow John on https://www.instagram.com/the.alston (Instagram) and https://twitter.com/jonstonesays (Twitter) Keep an eye on Augustus through https://www.instagram.com/augustus_film (Instagram) https://www.augustus.film/ (Augustus) Follow Vince on https://www.instagram.com/while_black (Instagram) http://www.whileblackpodcast.com/ (The While Black Podcast ) https://www.youtube.com/watch?v=aMXzLhbWtmk (2Pac 1994 Interview) https://www.americanskinfilm.com/ (American Skin) Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  After a slight podfade (yes, it happens) the PodOn Podcast is back! Even though 2020 was a rough year for everyone, plenty of folks found the time and space to turn to their most creative side, as a result, a lot of podcasts emerged even in the middle of a pandemic. In today's episode, Julian and TJ come back strong to talk about the magic of self editing. Let's be real, editing grants you control, but it also demands time. Good news is, when it comes to editing, it is not black or white, there's room for all of us to get comfortable! Listen now to know more about the pros and cons of self editing, the tools available in the market, and how to make the best decisions around your podcast's needs. Jump straight into: (00:27) - In an ever growing industry, PodOn is back! - “22% increase of podcast creation year over year. That is on another level!” (03:10) - The pros and cons of self editing - “The pros is that you have complete control over your episodes.” (05:52) - What makes Descript into such a fantastic tool for self editors? - “It is very easy to the curious, scrappy podcaster, so you don't need to know the heavy weight capabilities of a Digital Audio Workstation.” (08:14) - On Descript's features beyond editing - “It's very hard to figure out the editing and then let alone the promotion of it, and so Descript allows you to do both out of one tool.” (11:04) - On self editing and leaning on an editing team - “You want to put trust in those editors, but at the same time, by speaking their language you'll get as close to the final product you'd like.” Resources https://insights.adswizz.com/hubfs/Podcast%20Trends%20Report%202020/podcast-trends-report-2020-adswizz.pdf (AdsWizz Podcast Trends Report 2020) https://www.descript.com/ (Descript) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.co (http://studiopodsf.co)m, send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/ (@studiopodsf). Music by GaryOAKland. StudioPod also offers an AirBnB Experience, where you can learn how to podcast; to learn more or to book one of our amazing courses, go to https://studiopodsf.com/courses (https://studiopodsf.com/courses).

TJ and Julian are back... well almost. This is a BONUS episode that we are dropping a week before our highly anticipated re-launch of the PodOn Podcast. On this episode, we had the honor of being guest on the Podcast on Private Podcasts, presented https://trystoryboard.com/ (by Storyboard) and their Founder and Host, JP Gooderham. On this episode, we share our "best secrets" (we got secrets for days) including: How to emphasize your voice and authenticity in your company's internal podcast Unique strategies that companies can use to connect with their audiences Opportunities to cross-promote episodes in your feed with other key messages We also discuss our new project GiftPod, which allows families and friends to share audio moments that will last a lifetime. You can learn more at GiveAGiftPod.com. PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to record and produce your podcast with our services fully, you can reach us at http://studiopodsf.co/ (http://studiopodsf.co)m, send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/ (@studiopodsf). Music by GaryOAKland. -- POPP (The Podcast on Private Podcasts) is presented by Storyboard (http://www.trystoryboard.com/ (http://www.trystoryboard.com)) and will provide an overview for anyone who wants to launch a private, internal podcast for their organization or company. In this series, we'll interview innovators and leaders who have adopted podcasting to transform their internal communications. Subscribe on Apple: https://podcasts.apple.com/us/podcast/podcast-on-private-podcasts/id1499419154 (https://podcasts.apple.com/us/podcast/podcast-on-private-podcasts/id1499419154) Subscribe on Spotify: https://open.spotify.com/show/0zcB9s2GiFrr2DQWa9lvPs (https://open.spotify.com/show/0zcB9s2GiFrr2DQWa9lvPs) Follow them on your favorite social channels Twitter: https://twitter.com/storyboard_fm (https://twitter.com/storyboard_fm) LinkedIn: https://www.linkedin.com/company/30625790 (https://www.linkedin.com/company/30625790) Learn More https://trystoryboard.com/ (about Storyboard)

Empathy is what inspired host, Kamala Avila-Salmon to put The Anti-Racist together; more specifically, it was the LIMITS of empathy that inspired her. While empathy is very important, and for many it feels good, it will not by itself free us from established patterns of shock, outrage, protest, and then complacency. On this episode, Kamala connects with her dear and brilliant friend, Dr. Chanda Prescod-Weinstein to address why empathy is not enough. Dr. Chanda Prescod-Weinstein is an assistant professor of physics and astronomy and core faculty in women's and gender studies at the University of New Hampshire. A particle cosmologist by training, she is a dark matter theorist and also conducts research in Black feminist science, technology, and society studies. She is also one of under 100 Black American women to earn a PhD from a department of physics. She is an outspoken and inspiring voice on issues of race, gender, queer identity, and decolonizing science, and basically how Kamala decides if I'm on the right side of most important social justice topics of the day. Jump straight into: (00:45) - How sympathy is not really empathy, and the racist past and present inside the scientific community - “We can't afford to rest on our laurels and assume that change will just magically flow from this fount of feelings.” (08:51) - Feelings are not actions: How NOT to reach out to your black friends - “It's actually anti-work. You're basically asking them to perform emotional labor to be there with you as you process your feelings.” (23:02) - Whiteness and racism: On conversations around white skin privilege - “A lot of people don't want to talk about whiteness, but it's still operating between two people, even if you think you're on the same page.” (27:23) - How empathy can turn into white empiricism - “What a strange thought! A movement for black people without black people. What is that?!” (32:09) - The Frequent Ally Question: How to do the work without either burdening or excluding black people? - “ You're not obligated to read everything, but you're obligated to do something.” Resources http://www.cprescodweinstein.com/ (Chanda Prescod-Weinstein) Preorder https://www.hachettebookgroup.com/titles/chanda-prescod-weinstein/the-disordered-cosmos/9781541724709/?lens=bold-type-books (The Disordered Cosmos) by Chanda Prescod-Wenstein Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

In this week's episode Kamala zeros in on empathy because it is a critical stop on the journey to ensuring any plans we make to address racism going forward are grounded on an understanding of our shared humanity. Anti-Black racism is not a Black people problem, it is a White supremacy problem. Until non-Black, and especially White people, see the problem as theirs to solve, we can't make progress. Where sympathy is to share in the sorrow of another, empathy is to feel the sorrow of another as if it were your own while being conscious of the fact that this is a thought experiment. You still know you have your own shoes that you walk in but you mentally or emotionally, envision what it would be like to walk in the shoes of another. It brings us closer to those who may be very different from us.  For this discussion, Kamala is joined by Fay Johnson, an ethical behavior change and human-centered design expert, and Chia-Lin Simmons, a successful tech serial entrepreneur. Fay founded Deliberate Discourse in 2015 in response to the ongoing violence against black people in America. Deliberate is an intentional, guided experience that allows people, and especially non-Black people, to engage in deep conversations about racism in America. Chia-Lin is the CEO / Co-Founder of LookyLoo and Co-Founder of Orange Bridge Ventures; most relevant to our discussion today is her personal journey as an outspoken advocate and ally for the Black community, in her professional and personal life. Jump straight into: (00:45) - A brief context around empathy and racism in the United States - “Anti-black racism is not a black people problem, it is a white supremacy problem.” (04:56) - How everyone has the right (and obligation) to stand up against racial justice - “I remember feeling in my body that very visceral response that I needed to do something. A dear friend of mine, Stephanie, said: ‘You will for sure screw it up, but you should do it anyway because the work needs to be done. Just get going and stop questioning herself about being perfect.'” (16:40) - The importance of empathy and why it is so crucial in the Anti-Racist Journey - “Having that kind of empathy and imagining being in those shoes has really allowed people to help do the bridge into having those conversations in the United States.” (26:34) - How conscious conversations can fight polarization and what racism in the business ecosystem looks like - “People may not be aware of the number of walls and privileges that essentially are structured for white people and against people of color.” (37:10) - How power and privilege prevent people from accessing empathy - “Maybe it's time for some of us to take a step back and put other people forward, because we need to hear their voices.” (44:41) - How to cultivate empathy through “bridging” - “If we are really committed to being good leaders, a good skill to learn would be paying attention to the signals that you're getting from people when they do raise the topic.” Resources https://www.deliberatediscourse.com/ (Deliberate Discourse) https://lookyloo.ai/ (LookyLoo) Connect with https://www.linkedin.com/in/faymjohnson/ (Fay) Connect with https://twitter.com/chialinsimmon (Chia-Lin) Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

On this week's episode, Kamala invited two mentors of hers, Jason White and Amani Duncan, to join her today to talk about the limits of sympathy and why aspiring allies and anti-racists need to go much further than that to actually drive change. As marketing execs, both Jason and Amani know the power of stories to spark awareness and elicit emotion. The tragic and unjust murders of Black people from Trayvon Martin to Tamir Rice to Breonna Taylor to Sandra Bland and of course, George Floyd, have done a lot to build awareness of racial injustice and even elicit sympathy from non-Black people around the world. However, there is a danger that these feelings of sympathy can end up amounting to nothing unless actual action is taken as a result of these feelings. Jump straight into: (01:12) - Is sympathy enough? - “Feelings are not meant to be a substitute for taking action, they are meant to fuel you for taking the right action.” (04:31) - 2020's racism awareness and “checking on your black friends calls” - “The perception that white people have of me is that I'm not affected that I'm not like them, so I don't need to be checked up on.” (15:12) - How to support your friends and not bring them more burden! - “I just rather not get a phone call, I rather you educate yourself, become a part of the conversations, take action”. (24:10) - What are “white tears” and why the term is so uncomfortable for all - “What these tears create is, is a false centre of where the resources need to go”. (34:00) - From sympathy to solidarity - “I think it starts with just what we're doing right now is just like, we have to call out that critical moment ”. (40:36) - How speaking up proves that you care! - “Teach people the way you want to be treated. So we're not gonna allow people to get a pass on this, but we also have to figure out how to bring people into the conversation”. (53:53) - The FAQ (Frequent Ally Question): What should an ally do when they have a friend who is in the opposite pole of the conversation? - “ You might lose some friends here and there, they might go away for a while and they might come back because they want to do better and be better”. Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

The podcasting phenomenon is here to stay (and grow). But what will be the next frontier of the podcasting industry? Today I chat with Julian Lewis and TJ Bonaventura of “StudioPod”, a full service podcast media & production company, to discuss the podcasting opportunities for B2B and internal company communication. https://www.studiopodsf.com/

In this episode of From Woke to Work, Kamala talks about sympathy and why it matters that on your way to actually taking action to reject a racist world order, you actually spend some time feeling bad. If the state-sanctioned death of your fellow citizens does not deeply disturb you, there is likely something else going on. Listen as she unpacks sympathy with Crystal Marie, a Marketer and writer who has worked with major brands and who loves writing about everyone's favorite uncomfortable topics: faith, politics, race, relationships, and current events. Jump straight into: (03:11) - Why having sympathy can change someone's life - “It's one of those things that you want to believe that is just human nature”. (09:58) - How do Crystal Marie processes the grief around anti-blackness - “I think someone said something about, black lives matter being so divisive. And I said, is it a bad divide though?”. (15:23) - About Tamir Rice's murder - “My immediate thought was maybe I heard the story wrong. Maybe I'm missing some key information. Maybe the story is being painted in an exaggerated, like yellow journalism type way”. (23:43) - On Social Media and how unsympathetic people can be - “How can you, as an ally leveraging sympathy, think about how you can create space for a black person in your life to take a mental break?”. (29:14) - Push others on reflecting about white supremacy - “It's the frame of, how would you feel if this thing happened to your child? Or to someone that you know, someone in your life.” (33:12) - If you approach your friends for help, do it without creating emotional weight - “How dare you to hold this banner of care? When, when someone that, you know, came to you and had a very polite conversation with you about it, and it didn't matter”. (40:35) - FAQ (Frequently Ally Questions): Why is it wrong to say “All Lives Matter”? - “First off, there's no such thing as a blue life because you can take a uniform off. My husband, my son, myself... I can't take off my Brown skin” Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by Tommy Gomez, and music produced by davecantrap.

It only took the video recording of the murder of a(nother) Black man to go viral for the entire world to realize the United States of America has a systemic racial issue. We wish we were joking. There is a… silver lining here though, America is now proudly “woke”, right? The thing is, to the affected communities, this awakening is a bit of a slap in the face, but hey, no hard feelings, if you're willing to do the work to earn the title “ally” or “anti-racist”. In today's episode of From Woke to Work, Kamala is joined by Sherice Torres and Barbara Furlow-Smiles, two empowered leaders who live, eat and breathe being Diversity & Inclusion, to chat all about awareness and why it is just the tip of the iceberg in the anti-racist journey. With awareness, comes education. Just a little warning, it ain't pretty. Future allies have to master the art of getting comfortable with being uncomfortable, and build their resilience for real talk on race if they are truly committed to changing the world. Are you newly aware? Good! Now it is time for the real work!  Jump straight into: (0:45) - Your collective awareness is not enough, so please listen closely -  “You should hold space for what you are feeling, but you need to focus on your Black colleagues, because while you are feeling it, they have been living it.” (13:52) - If you're doing it for praise and recognition, you better just take a seat - “Allyship, just like sponsorship has to be earned. It's that bridge from awareness to action, what makes the difference in who truly is an ally or not.” (17:10)  - The role of educational learning as an entryway to authentic understanding - “At the end of the day, what we're trying to get is empathy. It's like ‘walk in my shoes!'.” (21:14) - On Search for Racial Equity - “The first step in anyone's entire racism journey is education. You have to educate yourself, it's not going to your black friend or your black colleague and asking them to share their experience.” (28:11) - More real talk, less sugar coating - “A lot of people don't want to hear the truth of their people, but we have to get comfortable with being uncomfortable.” Resources Follow Sherice on https://www.instagram.com/equalpartsjoy (Instagram) and https://twitter.com/EqualPartsJoy (Twitter) Follow Barbara on https://www.instagram.com/barbsmilez/ (Instagram) https://www.youtube.com/watch?v=p-bSYrj3AaE&list=PLGGpadyh0wS7Pfvyqwip2_1zzjj9l-Ai- (The Search for Racial Equity ) https://www.nytimes.com/interactive/2019/08/14/magazine/1619-america-slavery.html (The 1619 Project)  Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by https://www.instagram.com/therealkas1/ (Kamala Avila-Salmon) in partnership with Julian Lewis and TJ Bonaventura at https://www.studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by https://www.instagram.com/tommystive (Tommy Gómez), and music produced by https://www.instagram.com/davecantrap/ (davecantrap).

This year will be hard to forget, not only have we witnessed a pandemic unfold in front of our eyes, but also social movements that arise in the middle of chaos. The Black Lives Matter movement is especially highlighted, as unfortunate events triggered the rage of the already exhausted black community, who got the support of recently “woke” non-black allies. Awareness is just the first step of the anti-racism journey. On today's episode, Kamala is joined by an inspiring leader, speaker and black woman, Jovian Zayne, to chat about the role of awareness around racism in the American society. Listen to the perspectives of these two women in this new episode, as they discuss what they are expecting from true allies to fight alongside the black community for the creation of a more just reality. Jump straight into: (0:46) - The perfect year for a pandemic and the sudden (yet awfully late) national realization of racial injustice - “White people finally looked up and realized all at once: Damn... This country is racist!” (10:32) - Awareness opens your eyes, now, open your mind to different narratives - “There is a persistent issue of police violence, specifically against communities of color and even more specifically against black people.” (22:03) - Accept uncomfortable truths to start important conversations - “There are ways to deepen your awareness that don't require fully unloading every question that you have about race on the next black person that you see.” (25:15) - How Black Lives Matter has empowered and raised the voices of an entire community - “The idea that it makes some people so incensed to hear those three words together is because it actually does call out all of American history.” (37:30) - The problem with forced diversity and black representation - “We need the conversation that happens after the change and the commitment that comes after it. That's a pretty important step in the process, but not the whole process.” (42:36 ) - Dealing with non-believers of a very evident problem - “It's such a beautiful time to try to be an anti-racist. Is popular, it is on trend, is accessible and available.” Resources https://www.jovianzayne.com/onpurpose-movement (OnPurpose Movement) https://www.amazon.com/How-Be-Antiracist-Ibram-Kendi/dp/0525509283/ref=sr_1_1?crid=353FK10AB52K1&dchild=1&keywords=how+to+be+an+antiracist&qid=1605746346&sprefix=how+to+be+an+%2Caps%2C220&sr=8-1 (How to Be an Antiracist) by Ibram Kendi https://www.instagram.com/sharethemicnow (Share the Mic Now) https://www.amazon.com/The-Power-of-Vulnerability-audiobook/dp/B00D1Z9RFU/ref=sr_1_8?dchild=1&keywords=bren%C3%A9+brown&qid=1605746534&sr=8-8 (The Power of Vulnerability )by Brené Brown https://brenebrown.com/podcast/brene-with-austin-channing-brown-on-im-still-here-black-dignity-in-a-world-made-for-whiteness/ (Brené with Austin Channing Brown on I'm Still Here: Black Dignity in a World Made for Whiteness) https://www.instagram.com/p/CClvjO7HzXY/ (Reese Whiterspoon's conversation with Austin Channing Brown) https://www.amazon.com/We-Will-Not-Cancel-Transformative-ebook/dp/B08GG8WD96/ref=sr_1_1?crid=R7G6ODH5031C&dchild=1&keywords=we+will+not+cancel+us&qid=1605747001&s=digital-text&sprefix=we+will+not+can%2Cdigital-text%2C202&sr=1-1 (We Will Not Cancel Us) by Adrienne Maree Brown Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by https://www.instagram.com/therealkas1/ (Kamala Avila-Salmon) in partnership with Julian Lewis and TJ Bonaventura at https://www.studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by https://www.instagram.com/tommystive (Tommy Gómez), and music produced by https://www.instagram.com/davecantrap/ (davecantrap).

A black square on Instagram doesn't make you an anti-racist, but there is a path to follow. Welcome to From Woke to Work, the Anti-Racist Journey, a podcast created and hosted by Kamala Avila-Salmon, with the mission to make an impactful dent in people's understand of how to actually combat racism. Whether you're an ally ready to take action or a black person with a bunch of ally-related questions, this podcast will draw a clear path for you to follow towards true anti-racism. We can all share a post and use a popular hashtag, but when it comes to taking action, what else are you doing? In the first episode of From Woke to Work, you'll get to better know your host, Kamala, as she shares her experiences around racism and “woke” folks, what motivated her to start this podcast, and how she assembled her 6 step journey to true anti-racism with marketing principles. From awareness to action, you'll learn about the steps you'll be taking in order to become a true ally, and stop being your average performer. Listen now and reflect on the steps you may have missed to actually make an impact in a society where likes are overvalued, yet action is rarely taken.   Jump straight into: (00:46) - Being “woke” is just as good as staring and doing nothing - “Did black death just run on a different news network that only black people got? I don't think so.” (04:23) - The 6 Step Anti-Racist Journey - “Knowledge is not action, only action is action, so let's get after it.” (09:51) - This journey is not about perfection, and it will never stop - “However exhausted you are by talking about racism, just think about how exhausted we are living with it.” Thanks for tuning in! Don't forget to follow https://www.instagram.com/therealkas1 (Kamala) on Instagram to learn more. Subscribe, rate and share this podcast so more people can find it, let's spread the word! From Woke to Work is a show produced and hosted by https://www.instagram.com/therealkas1/ (Kamala Avila-Salmon) in partnership with Julian Lewis and TJ Bonaventura at https://www.studiopodsf.com/ (StudioPod). Edited at https://nodalab.com/ (Nodalab), art by https://www.instagram.com/tommystive (Tommy Gómez), and music produced by https://www.instagram.com/davecantrap/ (davecantrap).

This is From Woke to Work: The Anti-Racist Journey. Hosted by https://www.instagram.com/therealkas1/ (Kamala Avila-Salmon), she talks about what it means to go from a self-proclaimed ally to an effective anti-racist. Whether you're an ally that's ready to take action or a Black person looking for a place to direct all those ally questions, this is the podcast you'll want to keep close at hand. There's something missing about the way that we're talking about allyship. Kamala felt it more acutely than ever in the wake of the murders of Breonna Taylor and George Floyd. In this moment, the biggest global awakening on racism and racial injustice in a generation, more and more white and non-black people started showing up declaring themselves “Anti-Racist”. What were they doing? What were they actually doing besides messages of concern to their black friends and turning your profile pictures Black? What actions were they taking? Kamala started to get mad, but then she got curious. Did these newly “woke” allies know they needed to do things to bring about racial justice and equity? Did they know what to do? She put pen to paper and sketched out an anti-racism journey modeled after the traditional marketing funnel of how we get consumers from unaware to adopters of our product.  Over the series of this podcast, Kamala will talk about that journey; how you can go from being woke (i.e. aware of racial inequity and injustice) to actually doing the work and eradicating it. From Woke to Work was produced by Kamala Avila-Salmon in partnership with Julian Lewis and TJ Bonaventura at https://studiopodsf.com/ (StudioPod). Edits were made by https://nodalab.com/ (Nodalab). Our amazing artwork was designed by https://www.linkedin.com/in/tommycreative/ (Tommy Gomez). And this fire track I'm speaking on was produced by https://traktrain.com/davecantrap (Dave Can Trap).

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  Today, podcasting has become a source of income for thousands of creators, so what's their secret to land deals with sponsors? On this PodOn episode, we chat with Heather Osgood, True Native Media's founder, and CEO. A long time podcast listener and head of a podcast representation agency, Heather is a passionate expert and leader of the advertising game in the industry. Listen now to learn all you need to know about the podcast monetization models, and how your podcast can transform into the desired environment for ads. Indeed, the podcast ad space is an ever-growing, exciting place to be!  Jump straight into: (01:04) - On Heather and True Native Media's mission to help podcasters focus on creating content - “The more I listened, the more I was perplexed at why there weren't more ads in all of these shows.” (03:52) - On the growing numbers of shows, audiences, opportunities and sponsors in the podcasting industry - “When we reach out, they no longer say ‘What's a podcast?', they say ‘Thanks for emailing because we're interested in learning more'.” (09:43) - Podcast Monetization 101: the power of host read ads and dynamic insertion - “They're going to trust when the person is genuine about the product that they're pushing.” (15:48) - Excited about advertising? We are too! But reflect on this first. - “Take time to look at the flow, at the peaks and valleys of the content that you are creating, and figure out how to make natural transition points into ad reads.” (20:16) - The importance of knowing and understanding your numbers - “You have to look at the tactic that you want to take to get advertisers.” (23:08) - How to make your project desirable form brands - “If your show sounds bad, people aren't going to want to sponsor it.”  (26:04) - How affiliate marketing is a great first step in the podcast revenue plan - “There are definitely really good affiliate partners out there, I've talked to a lot of podcasters that make a lot of money on those.” (29:55) - How to determine if a brand will renew a partnership with your podcast - “Most advertisers that we work with, are evaluating the success of a podcast based on how many customers they get.” (32:07) - Put a price tag! How to objectively determine your ad pricing. - “The more targeted your audience is, the more you can charge for it.” (35:07) - The main differences between a network and a representation agency all curious, scrappy podcasters must know - “A good network really should be providing you with information about how to grow your show.” Resources Connect with https://www.linkedin.com/in/podcastadvertising/ (Heather)  https://truenativemedia.com/podcasters/ (Monetize your podcast ) https://heatherosgood.com/#PODIA-1 (The Podcast Moneymaker Course)  https://www.iab.com/wp-content/uploads/2020/07/Full-Year-2019-IAB-Podcast-Ad-Rev-Study_v20200710-FINAL-IAB_v2.pdf (IAB's U.S. Podcast Advertising Revenue Study) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to record and produce your podcast with our services fully, you can reach us at http://studiopodsf.co (http://studiopodsf.co)m, send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/ (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, we chat with podcasting veteran Sage Levene, a broadcast manager and producer at Morey Creative Studios. In this episode, we'll sit down to learn and discuss a widely unaddressed issue within podcasting: accessibility. Even though podcasting has transformed into a huge industry, it is far from being inclusive, especially for audiences with disabilities. The content we put out there should be available for everyone, and it is our responsibility as creators to be the first ones to reflect on our own accessibility. Listen now to learn how you, the curious scrappy podcaster, can become a part of a much-needed revolution of the industry, and transform it into a welcoming space for learning and entertainment. Jump straight into: (00:52) - A podcasting veteran: how trends have shifted in the industry through time - “The trend is that the bar has just been raised exponentially.” (06:41) - Sage's advice for branded podcasts - “Produce content that maybe isn't' going to get you the most leads but it does establish you.” (09:42) - The unthought accessibility problem of the podcasting industry and Sage's five-step guide to reverse it - “If every podcaster out there just said ‘Hey, I'm gonna learn how to make my podcast accessible', it would be the norm.” (18:09) - The need for an entire movement towards normalized accessibility: “If corporations like Spotify want to be an industry leader, they have a great chance here to set an example for every other app and company out there that is producing podcasts.” (21:10) - The gray areas of inclusion: “A lot of people, when they think about podcasting, they think about it as ‘It's an audio medium, why would someone who can't hear want to listen to a podcast?', but it's not as black and white.” (24:24) - It's all about starting and attempting to make a change: “There are ways that help podcast discoverability and also help accessibility, so it's kind of a no brainer for the creators out there.” (27:38) - On Sage's advice for the curious, scrappy podcaster - “The barrier to entry is low, but the barrier to discoverability is high. You want to make sure you're doing it justice.” Resources https://share.descript.com/view/2c0bf70b-5fff-4473-8b28-18fc5e4a7df6 (Transcribed Episode) https://podcastmovement.com/featured/how-to-create-an-accessible-podcast/ (How to Create an Accessible Podcast) by Sage Levene https://www.moreycreative.com/ (Morey Creative Studios) Connect with https://www.linkedin.com/in/sage-levene/ (Sage) through LinkedIn https://www.moreycreative.com/inbound-and-down (Inbound & Down Podcast) https://www.moreycreative.com/grow-for-good (Grow for Good Podcast) https://www.moreycreative.com/news-beat (News Beat Podcast) https://www.usher1f.org/ (Usher 1F Collaborative) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, we chat with Anna McClain, a podcast producer and consultant for organizations and individuals. Podcasting is not about following a formula, but about using it to expand your personal and professional limits. Today, you'll learn about podcasting's true magic and why an internal podcast could unfold a handful of opportunities for any company — despite its budget and resources. Listen now to learn how a thoroughly planned podcast could engage your employees, humanize your brand, and build a genuine connection with your clients. All you have to do is ask yourself: Why not? Jump straight into: (00:45) - How podcasting is meant to break the old school rules and how to boost your creativity - “In podcasts, you just have so much freedom, you can really think outside the box.” (10:52) - On internal podcasting and why companies should embrace it as a modality - “Companies are understanding that frequent clear communication with their employees is absolutely critical right now.” (19:13) - How to build an influential culture, produce trackable stats, and bring your collaborators into the conversation - “There's a million ways to recognize employees. It's not just a one-sided thing, it's a lot more engaging than that.” (24:38) - Quantity vs. quality: how many listeners are enough? - “Not everyone is going to be your potential audience, and that could be true for an internal podcast too.” (29:32) - How brands can team up with indie podcasters - “The brand doesn't have to be the creative force behind the show.” (31:53) - How major historical events can give birth to evergreen content, empower previously silent voices and create spaces for vulnerability - “I think a lot of podcasters can take this time to reflect on what they've been doing and switch it up and use it as a chance to change things up.” (37:41) - Pitching a podcast to your organization - “Any organization with a budget can make it happen, it's just a matter of getting creative.” Resources Connect with https://www.linkedin.com/in/anna-olivia-mcclain/ (Anna) through LinkedIn https://www.aomcclain.com/why-start-a-podcast (Why Start a Podcast?) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

In Ep. 7, TJ Bonaventura and Julian Lewis of StudioPod -- a full-service audio production and consulting company in San Francisco join the Podcast on Private Podcasts, presented by Storyboard. Julian and TJ shares their "best secrets" including: - How to emphasize your voice and authenticity in your company's internal podcast; - Unique strategies that companies can use to connect with their audiences; - Opportunities to cross-promote episodes in your feed with other key messages; They also discuss their new project GiftPod, which allows families and friends to share audio moments that will last a lifetime. You can learn more at GiveAGiftPod.com. -- POPP (The Podcast on Private Podcasts) is presented by Storyboard (http://www.trystoryboard.com) and will provide an overview for anyone who wants to launch a private, internal podcast for their organization or company. In this series, we'll interview innovators and leaders who have adopted podcasting to transform their internal communications.Subscribe on Apple: https://podcasts.apple.com/us/podcast/podcast-on-private-podcasts/id1499419154Subscribe on Spotify: https://open.spotify.com/show/0zcB9s2GiFrr2DQWa9lvPsSearch for Us: "Podcast on Private Podcasts" in your favorite playerMake sure to follow us:Twitter: https://twitter.com/storyboard_fmLinkedIn: https://www.linkedin.com/company/30625790Learn More about StoryboardMake sure to subscribe for our future episodes where we'll interview experts from this area of podcasting. 

How can we ensure consistent and optimal sound quality in every one of our episodes? On this PodOn episode, we chat about the recording etiquette every podcaster should follow before they sit down and start rolling. If you've ever struggled with audio during post, or have had to throw away some of your best pods because of poor audio, this episode will cover several key points you can cover before hitting record. Listen now to learn all about the industry's handy tools and spot the best recording environment — so you don't have to do an episode in a restaurant with a handheld recorder. Jump straight into: (00:56) - Starting right with what you have - “I think first and foremost, is understanding the type of equipment that you have and what you have access to.” (02:29) - Recording from a closet and evaluating environments - “Microphones can only do so much, it's more about the environment that you are recording in.”  (03:25) - Achieving the right energy will do wonders for your show - “Really, just don't go in cold.” (05:39) - Remote recording and anticipating technical difficulties - “Try to do a test run before if you can, it doesn't have to take more than five or ten minutes.” (08:16) - Why re-recording isn't a podcasting taboo - “Don't put anything out there that you're not happy with.”  (10:22) - Always double check! - “It's not live, remember you do have the magic of editing on your side.” PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.co (http://studiopodsf.co)m, send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/ (@studiopodsf). Music by GaryOAKland.

It may take around 18 months on average for a podcaster to reach a sizable audience, from the moment you launch to when you can actually start pitching to advertisers. Right at the bat, It is essential to set clear goals, not only to ensure your own productivity but to measure your show's progress. Whether you are looking to monetize, or simply doing it for the love of podcasting, setting clear objectives and realistic expectations is fundamental, this episode will make you evaluate your goal setting and help you model it around your own take on podcasting. Jump straight into: (01:08) - Understanding the differences between goals and purpose — “We always recommend thinking about podcasting as another arm of your overall strategy.” (02:50) - Is podcast revenue even achievable? All you need to know about monetization. — “It's not impossible, but it does take some time and effort.” (05:17) - How companies could benefit from internal podcasting. — “You want to get your employees to engage with the content that you're putting out there.” (07:17) - Podcasting as a hobby and the value of small wins — “You'll be in a great spot to see or feel success from what you're creating.” PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.co (http://studiopodsf.co)m, send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/ (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, we chat with Zach Moreno and Rockwell Felder, the cofounders of SquadCast, what started as a small startup and has since become a leader in the podcasting industry. SquadCast is a platform that not only aims to help podcasters become more professional, but also attempts to improve and standardize the whole industry with the data they've collected. Join us in this special episode to learn more about how Zach and Rock put their company together, the technical trends of the community and what the future holds for the curious, scrappy podcasters.  Jump straight into: (00:55) - Fixing a recurring problem: how SquadCast was born - “It started out much more organically and kind of out of frustration with the state of the art of how to record content remotely.” (07:07) - From childhood friends to business partners: on Zach's an Rock's synchronized mindset — “I have always been captivated by people that had their own thing and were super creative, even though I never saw myself as artistic or creative.” (12:58) - Building a company from scratch and becoming an active part of the podcasting community — “It's beyond connecting… you have to contribute, go and speak!” (22:47) - Company naming lessons with Zach Moreno — “We just never came up with something better, and that is because it's a good name.” (39:44) - The headphone dilemma — “It's not obvious to many podcasters or their guests how headphones impact the quality of their audio.” (44:07) - Educating the strong community and improving podcasting — “The cool thing about podcasters is not that they podcast, it's that they have something unique and use podcasting as a vehicle to connect with people.” (49:22) - Why SquadCast is still solving emerging problems as podcasting gets more complex — “We're always looking for opportunities to improve the quality of both the experience and the recordings that we're capturing.” (51:28) - Zach's and Rock's advice for the curious, scrappy podcaster — “If you have a desire to do it, you should just do it. You are going to get a lot better over time.” Resources https://squadcast.fm/ (SquadCast) https://www.youtube.com/watch?v=5ASz89Sr78M (The State of Remote Podcasting Webinar) https://squadcast.fm/blog/the-state-of-remote-podcasting-the-industrys-first-ever-remote-podcast-stats-report/ (The Remote Podcast Stats Report) Connect with https://www.linkedin.com/in/zachariah-moreno-%F0%9F%8E%99%EF%B8%8F%E2%9C%A8%F0%9F%8E%99%EF%B8%8F-8a1a0432/ (Zach) through LinkedIn Connect with https://www.linkedin.com/in/rockwell-felder-cpa/ (Rock) through LinkedIn PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, TJ and Julian discuss an exciting topic for all podcasters: bringing guests to record. While bringing people in for interviews sounds fun and exciting, there are plenty of things to consider before even reaching out. Start by making sure your possible guests will bring something interesting to the table — and of course, add value to your podcast. Listen now to learn how to choose the perfect guests for your show and make the most out of your time together. TJ and Julian will share some powerful advice to keep your podcast engaging and your audience hooked! Jump straight into: (00:46) - Why should you have a guest in the first place? - “The best part of having guests is it keeps your podcast interesting.” (01:49) - Embracing the mutual benefit of having a guest - “For your guest, it gives them more exposure to their audience.” (03:02) - How to determine who to have as a guest on your podcast? - “You want to make sure you're bringing value to the end listener.” (05:13) - How to correctly approach a potential guest - “Social media is such a great way to connect with like-minded people in the podcast industry.” (07:42) - The prep talk: how to prepare your guest for the show - “Give a brief overview of what your podcast is and then reiterate the WHY?.” (09:47)) - How checklists lead to professionalism - “Being as organized as possible is really going to make it comfortable for your guest.” (11:10) - How to maximise your episode's exposure - “You should be creating content for every single episode that you're posting.” Resources https://www.amazon.com/Checklist-Manifesto-How-Things-Right/dp/0312430000/ref=sr_1_1?crid=1QJ4A28VOFVMP&dchild=1&keywords=the+checklist+manifesto&qid=1592866245&sprefix=the+checklist+%2Caps%2C257&sr=8-1 (The Checklist Manifesto) by Atul Gawande https://www.podon.fm/episode/defining-your-audience (Episode 2: Defining Your Audience) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, TJ and Julian talk about a key step for both scrappy and expert podcasters: planning. Podcasting is booming and everybody wants to start a podcast, but most creators underestimate the amount of work and time it takes to even release the first episode. Experimenting with the format, considering recording time, and sharing information with your guests are some of the key steps you should make before even plugging in the microphone. Listen to today's episode to learn from TJ and Julian's expertise in podcast planning. Jump straight into: (03:30) - Focus on defining a format and theme for your podcast - ‘Just because the Pod On podcasts are gonna be about the educational format, it doesn't mean we can also have an interview.' (04:25) - Finding your episode frequency, being consistent, and batch recording - ‘Who says that you have to do it for 52 weeks out of the year... maybe do two months' worth of content.'  (08:00) - How long should each episode be and how much time it takes to produce - ‘People want to talk for an hour... And then overtime, you see that they get shorter and shorter because they realize how much time is being invested.' (09:14) - If your recording is too long, don't cut it short! - ‘They had an awesome interview, they didn't want to cut any of the content because it was too good, so we decided to break it out into two episodes and release them on the same day.' PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, we chat with Cooper Searls and Ross Stripling from the overnight podcast success, The Big Swing Podcast. From fanboys turned professional interviewers, Cooper and Ross are playing the podcast game right. Remote recording, outsourcing, live events… they've done it all! Listen now to learn valuable tips and tricks from their experience and avoid the common mistakes rookie podcasters make.  Jump straight into: (02:43) - The Big Swing Story: A podcast success born from passion — “I remember waking up in the morning and asking ‘Are we serious about this?', and within 48 hours we were announcing it on social media.” (04:57) - How they defined their podcast and audience from scratch — “We didn't really anticipate how many people would listen.” (07:41) - Finding balance with your podcast compadre — “I remember thinking we wanted to look like two guys talking about sports.”  (10:12) - How to stay authentic: should you be cutting content down? - “I think people want to hear Cody Bellinger say ‘uhh…' and not be perfect all the time.” (13:49) - How Cooper and Ross found their cadence - “If we are gonna post it soon we stay current and talk about what is going on right now, and if it's not gonna be one we are releasing soon, we keep it kind of broad.” (16:37) - How they prepare their guests for the show - “Basketball, golf and people in the acting realm, those people want more defined days before they share their contact information.” (19:08) - The good, the bad and the ugly of podcasting - “Ross didn't sound good, I sounded mad, but we've had the self awareness to take a day and re do it tomorrow.” (23:39) - On remote recording and how to get the right setup - “The person that is editing... it's a responsibility to listen to the whole thing, just to ensure there is now slip up somewhere or someone's microphone went out.” (27:42) - Outsourcing audio editing and focusing on your podcast — “I get to a point where I can get couples out in the wild and for me spend the time to do so, but I can't just be editing.” (30:59) - What to expect when you're building a podcast — “As far as the podcast itself we never sit down and brainstorm, or a year from now this is our goal, we kinda take it almost week to week.” (33:54) - How to profit from podcasting — “You can get stats and share those with sponsors and say this is the growth that we are seeing over these 65 episodes.” (43:21) - Live events: Cooper and Ross in real life — “I just told Cooper, ‘Let's do it! Let's explore what it is and let's pursue it'.” (48:43) - Their advice for the curious, scrappy podcaster - “The biggest advice I would give is just press record and post it.” Resources https://bigswingpodcast.com/ (Big Swing Podcast) https://www.facebook.com/theswingpodcast/ (The Swing Podcast Facebook Page) https://podcasts.apple.com/ca/podcast/the-swing-podcast/id1478824289?fbclid=IwAR38iWi6thRwY4IoDOG4Lq2R-62qom_AmYNGBR2LKz8EdqoVq22gb1ZcSnE (Listen to the Swing Podcast) PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

On this PodOn episode, TJ and Julian chat about a topic that may be overlooked by the majority of new podcasters: defining their audience. Defining an audience is as important as having great content, in the end, what matters is who's actually listening to what you're putting out there. Tailoring your episodes around your audience will not only improve your workflow in the production phase but will impact your whole podcast in a positive way in the long term. Check out today's episode to learn from TJ and Julian's experience as settled podcasters. Jump straight into: (01:12) - How to ensure each episode is going to be built for your audience - “I could help singles and couples with the pain point that they are going through when starting or growing a relationship”. (01:47) - What ‘defining your audience' really is - “Hone in on your topic and add value to a particular group of people and they want to learn more”. (02:25) - How Pod On podcast defined their audience. “They are curious because they want to learn more and perfect their craft of podcasting, and they're scrappy because they started in their bedroom and want to improve the quality of their episode”. (04:16) - Reach for quality over quantity - “Often times brands are looking for nano influencers who have engagement rates versus someone who has a huge audience”. (05:17) - Make sure you are listening to your audience - “Learn who these people are and what types of content they are engaging with”. (06:15) - Analytics as additional tools to narrow down your niche - “You can start to use those resources to help you identify your audience even further.” (06:51) - Target your corporate employees if you are interested in doing a podcast of a company - “Think more from the employee perspective versus an executive perspective.” PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com/ (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  On this PodOn episode, Julian and TJ talk about a feared yet common phenomenon in the podcasting community, the podfade. Every new podcaster makes the mistake of underestimating the immense amounts of work and time that it takes to really take a podcast to the next level. The podfade doesn't discriminate, no matter if it's an indie production or part of a corporate project, it doesn't take much for even the best podcasts to fade away. Learn TJ and Julian's tips and tricks to own your time back and focus on your creativity to stay ahead of the curve, not behind it. Jump straight into: (00:56) - What does podfading stand for? - “The average podcaster, when they get started, lasts about four to seven episodes before they fade away”. (01:59) - Quick tactics to prevent the podfade - “What I wish I had done was start to plan and then do all my recordings then I can worry about all the post production work”. (03:36) - How batch recording and hiring editors can help you stay focused - “When I first got started I definitely underestimated the amount of time an energy it would take to produce a podcast”. (05:22) - The key is your content: do your research and remember your passion! - “If I was spending all my time recording then I wasn't spending time on relationships”. (06:55) - Why your podcast won't thrive unless you are consistent and build your rhythm - “Once you start falling behind it's going to be harder and harder to catch up and eventually that fade is going to happen”. PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.

Welcome to PodOn, the podcast where we share stories from other podcasters and talk with them about the challenges we all face when beginning the podcasting journey. If you are a podcaster, we would love to hear your story and your feedback. If you love this podcast, please subscribe and share it with your friends.  With this podcast, we hope to help you understand everything related to defining your podcast's audience, how to choose the right name to your podcast, and many more things. Our mission is to do so in episodes that are 15 minutes or less. PodOn is hosted by TJ Bonaventura and Julian Lewis, founders of the full-service podcast company based in San Francisco, StudioPod. If you want more details on how to fully record and produce your podcast with our services, you can reach us at http://studiopodsf.com (http://studiopodsf.com), send us an email at info@studiopodsf.com or contact us through our social media channels as https://www.instagram.com/studiopodsf/?hl=en (@studiopodsf). Music by GaryOAKland.