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Agile in Construction: The Product Owner Role in Construction—Voice of the Customer Across Every Phase With Felipe Engineer-Manriquez Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. In this episode, we refer to Extreme Ownership by Jocko Willink and Team of Teams by General Stanley McChrystal, as well as our Agile in Construction episodes. The Great Product Owner: Bringing the Voice of the Customer to Every Decision "I want you to think like the owner, and bring that to the team meetings, because we can't have the owner in the meetings with us." - Felipe Engineer-Manriquez The Product Owner role in construction is radically different from software—and Felipe has learned to find it in unexpected places. When Jeff Sutherland told his class to "tear up your business cards" because only three roles exist (Developer, Scrum Master, Product Owner), construction people were confused. Felipe's approach: ask the team who can bring the voice of the customer. Sometimes it's the superintendent, interfacing daily with charge nurses and doctors in a working hospital. Sometimes it's a project executive. Rarely, it's the project manager. The key is that the PO role changes across phases because every day in construction is brand new—the building is physically taking shape. Felipe studied military leadership in Extreme Ownership and Team of Teams and found strong product owner culture—leaders who brought customer voice to cell-level teams against hierarchical norms. Great product owners speak in terms of what the customer wants, transforming how teams prioritize and align naturally. Self-reflection Question: Who on your team currently embodies the voice of the customer, and how might you coach them to bring that perspective more explicitly to every team interaction? The Bad Product Owner: When Gut Decisions Override Value "Value is a beneficial transformation of materials, information, or a combination of both. Let's not do things that don't transform information or materials." - Felipe Engineer-Manriquez Felipe shares a powerful anti-pattern: owners who make gut decisions based on past project trauma without checking if conditions are still true. On a $100 million project, an owner repeatedly introduces work that doesn't add value—reacting to bad things that happened on previous projects, even when those conditions no longer exist. The result? Teams waste time on activities that don't transform materials or information. Felipe teaches teams an industrial engineering definition of value: "a beneficial transformation of materials, information, or a combination of both." Status updates that don't change behavior are waste. Markings on metal decking that will be buried under 5 inches of concrete are waste. The fix? Make the backlog visible and ask: "Where should we zipper this in so it has the most impact on transforming materials or information?" For construction, prioritization always comes back to getting the right materials in place, one time, at the right time—not touching things twice. Self-reflection Question: When stakeholders introduce work based on past experiences, how do you help them evaluate whether those conditions still apply to the current situation? [The Scrum Master Toolbox Podcast Recommends]
Agile in Construction: Team Happiness as the True Measure of Scrum Master Success in Construction With Felipe Engineer-Manriquez Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "The teams that are having fun and are light-hearted, making jokes—these are high-performing teams almost 99% of the time. But the teams that are overly sarcastic or too quiet? They're burning out." - Felipe Engineer-Manriquez Felipe offers a refreshingly human definition of success for Scrum Masters: team happiness. After years of traumatic experiences in construction—days when he pounded his steering wheel in frustration during his commute—Felipe developed what he calls being a "human thermometer." He can sense a team's emotional state within 5 minutes of being with them. His proxy for success is a simple Likert scale of 1-5: 5 is Nirvana (working at Google with massages), and 1 is wanting to jump out the window. Felipe emphasizes that most people in construction internalize stress and push it down, so you have to ask directly. When he asked an estimator this question, the man quietly admitted he was at a 2—ready to walk away. Without asking, Felipe would never have known. The key insight: schedule improvements happen as teams move closer to a 5. And the foundation of it all? Understanding. "People do not have an overt need to be loved," Felipe shares from his Scrum training. "They have an overt need to be understood." A successful Scrum Master meddles appropriately, runs toward problems, and focuses on understanding teammates before trying to implement change. Self-reflection Question: If you asked each of your team members to rate their happiness from 1-5 today, what do you think they would say, and what would you learn that you don't currently know? Featured Retrospective Format for the Week: Start/Stop/Keep Felipe's favorite retrospective format is Start/Stop/Keep—but his approach to introducing it is what makes the difference. He connects it to something construction teams already know: the post-mortem. He explains the morbid origin of the term (surgeons standing around a dead patient discussing what went wrong) to emphasize the seriousness of learning. Then he reframes the retrospective as a recurring post-mortem—a "lessons learned" cycle. Start: What should we begin doing that will make things better? Stop: What should we no longer do that doesn't add value? Keep: What good things are we doing that we want to maintain? Felipe uses silent brainstorming so everyone has time to think, then makes responses visible on a whiteboard or digital display. The cadence scales with sprint length—45 minutes for a week, 2 hours for two weeks, half a day for a month. His current team committed to monthly retrospectives and pre-writes their Start/Stop/Keep items, making the facilitated session efficient and focused. [The Scrum Master Toolbox Podcast Recommends]
Agile in Construction: The DOWNTIME Strategy—Eliminating Waste Before Adding Process With Felipe Engineer-Manriquez Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "My first rule is that I will do no harm. And if something goes wrong, I will take full responsibility with leadership. My neck is literally on the line." - Felipe Engineer-Manriquez Felipe shares his change strategy for introducing Lean and Agile into construction projects, and it starts with an unexpected principle borrowed from Hippocrates: do no harm. He explicitly tells teams this promise, putting his neck on the line to build trust. But the real magic happens in what comes next: instead of adding new processes, Felipe first helps teams stop doing things. Using the DOWNTIME acronym (Defects, Overproduction, Waiting, Transportation, Inventory, Motion, Excess processing), he identifies wasteful activities that don't add value. In construction, 60-80% of every dollar doesn't add value from the customer's perspective—compared to manufacturing (above 50% value) or agriculture (90% value). Felipe's approach: eliminate waste first to create excess capacity, then introduce new processes. On a project that was 2 years behind schedule with lawyers already engaged, he spent just 5 minutes with the team defining a visible milestone goal on a whiteboard. Two weeks later, they met their schedule and improved by 4 days—the first time ever. The superintendent said, "Never in the entire time I've worked here have we ever met a schedule commitment." The secret? Free up capacity before adding anything new. In this episode, we refer to the 8 wastes video by Orbus and WIP limits. Self-reflection Question: Before introducing your next process improvement, what wasteful activity could you help your team stop doing to free up the capacity they need to embrace change? [The Scrum Master Toolbox Podcast Recommends]
Agile in Construction: Over-Commitment and Silence—The Deadly Duo Destroying Your Teams With Felipe Engineer-Manriquez Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I don't think people are bad. They don't self-destruct because they're bad. What I do see is people getting crushed in terribly bad systems." - Felipe Engineer-Manriquez Felipe shares a powerful insight about team dysfunction: teams don't self-destruct because of bad people—they get crushed by broken systems. On a hospital construction project, he witnessed a dangerous pattern: over-commitment coupled with silence. People would commit to pouring concrete on Thursday when there wasn't even rebar in place—a physical impossibility. But psychological safety was so low that no one could say the emperor had no clothes. Felipe's approach? Ask obvious questions that break the pattern. "Don't you need this so you can do that?" This simple question, framed with verb-noun phrases, surfaces what cannot be spoken. He positions himself as "just a simple, dumb general contractor" who doesn't understand—creating safety for others to speak truth. The turning point comes when you slow down, make work visible, and allow people to say no. As Felipe puts it: "For real accountability, if people are not allowed to say no, then they actually can't make a real promise." Silence is not alignment, and saying yes in low-trust environments is actually hiding from accountability. In this segment, we talk about psychological safety and systems thinking in team dynamics. Self-reflection Question: When you see a team over-committing to impossible deadlines, what question could you ask that surfaces the truth without putting individuals at risk? Featured Book of the Week: The Goal by Eliyahu Goldratt Felipe chose The Goal by Eliyahu Goldratt as the most transformative book of his early lean career. He describes it as "the number one game changer"—a fictional story that teaches the Theory of Constraints in a way you can internalize. The famous "Herbie story" within the book illustrates how helping the slowest part of a process speeds up the entire system. Felipe emphasizes that Theory of Constraints is often skipped in Scrum training when classes run out of time, leaving many credentialed Scrum Masters without this essential knowledge. He uses these principles daily with the Last Planner System in construction—creating visual boards that look like Gantt charts (because construction loves schedules) but function like Scrum boards with days of the week instead of "to do, doing, done." [The Scrum Master Toolbox Podcast Recommends]
Agile in Construction: Stop Teaching and Start Doing—The Secret to Agile Adoption in Construction With Felipe Engineer-Manriquez Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I forgot a couple key things. Number one, they don't have the enthusiasm and love for these new ways of working like I do because they didn't understand the problem that they were in." - Felipe Engineer-Manriquez Felipe shares a powerful failure story from his early days adopting Lean and Agile in construction. After discovering Jeff Sutherland's "Red Book" and experiencing incredible results using Scrum with his 4-year-old son on a weekend project, he was eager to bring these methods to his construction team. The problem? He immediately went into teaching mode. His boss Nate and the rest of the team wanted nothing to do with Scrum—they Googled it, saw it was "a software thing," and shut down completely. This is what Felipe now calls the "Not Invented Here Syndrome"—people resist ideas that don't originate from their domain. The breakthrough came when Felipe stopped teaching and started doing. He calls it the "ninja Scrum approach"—embodying the processes and tools without labeling them, making work visible, and delivering results. When he managed $25 million worth of scopes using these methods silently, one project manager named Tom stopped him and said, "We've never come to a project where people held their promises." Within a year, even his resistant boss Nate acknowledged the transformation in a post-mortem review. The lesson: don't teach until people pull for the teaching. In this episode, we refer to NoEstimates and Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland. Self-reflection Question: When you introduce new practices to a team, do you wait until they pull for the teaching, or do you default to explaining before they've seen the value? [The Scrum Master Toolbox Podcast Recommends]
Cristina Cranga: Coaching Product Owners From Output Obsession to Value Conversations Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. In this episode, we refer to the work of Esko Kilpi on conversations and episodes on Nonviolent Communication (NVC) on the podcast. The Great Product Owner: A People Person Who Clarifies Before Deciding "He was comfortable saying 'I don't know yet. What do you think?' It was a bi-directional conversation, not just one-way." - Cristina Cranga The best Product Owner Cristina worked with was fundamentally a people person and a leader—human skills, not just hard skills. What made him exceptional was his approach to conversation: he started by clarifying the problem first, then decided. By doing this, he separated requests from decisions and made trade-offs explicit. He was comfortable admitting uncertainty, asking "What do you think?" and engaging the team in co-creation rather than issuing directives. Cristina emphasizes that between the PO and Scrum Master, there's a special bond—a strong leadership partnership that teams look to as a reference. She highlights the concept of "ask more, say less": when you ask questions, you collect information that leads to better, more validated decisions. The communication process, as outlined in Nonviolent Communication by Marshall Rosenberg, has four components: observation, feelings, needs, and requests. Great POs embody this by treating uncertainty as part of their job, engaging teams more deeply, and connecting work to value rather than just output. Self-reflection Question: How often does your Product Owner ask "What do you think?" and what would change if they separated requests from decisions more explicitly? The Bad Product Owner: Output Obsession and the Velocity Trap "Success is measured by how much is delivered, not what changes. Teams get faster, but not smarter." - Cristina Cranga The worst Product Owner anti-pattern Cristina has witnessed is output obsession—measuring success by how much is delivered rather than what actually changes for users or the business. When velocity replaces outcomes as the primary metric, teams get faster but not smarter. Faster doesn't equal smarter. This anti-pattern is particularly dangerous in an AI-accelerated environment where delivery speed is no longer a constraint. The challenge for practitioners is shifting this mindset. The strongest POs make different choices: they own their decisions at the team level, make decisions explicit, treat uncertainty as part of the job, and connect work to value. When POs break free from output obsession, the results are powerful: faster alignment, no decision hallucinations, more engaged teams willing to experiment, and genuine connection between work and value. In this segment, we refer to Nonviolent Communication by Marshall Rosenberg. Self-reflection Question: If you removed velocity from your team's dashboard tomorrow, what conversations would emerge about actual value delivered? [The Scrum Master Toolbox Podcast Recommends]
Cristina Cranga: Decision Quality as the True Measure of Scrum Master Effectiveness Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "A Scrum Master is successful when teams make better decisions, faster, with clear trade-offs—everything else is a side effect, not the job." - Cristina Cranga Cristina offers a refreshingly clear definition of Scrum Master success for 2026: increasing the team's decision quality under accelerating change. She emphasizes that success as a term changes over time, and what mattered in previous years may not be what matters now. It's not about ceremony fluency or even making yourself unnecessary—those are side effects. The core of success is helping teams navigate complexity and AI-driven acceleration by making better decisions faster with explicit trade-offs. Cristina describes this as an evolution from a "mechanic" role—focused on ceremonies, flow, and structure—to a strategic role. The Scrum Master elevates into a leader of team systems and human behaviors, possibly even becoming an AI integration enabler. This requires reskilling and upskilling as the environment changes. Her prompt for self-reflection: How can you orient your execution of the Scrum Master role more towards strategic aspects, focusing on decision quality as the opposite of decision hallucination? Self-reflection Question: What would change in your daily work if you measured your success by the quality of decisions your team makes rather than the smoothness of your ceremonies? Featured Retrospective Format for the Week: Start/Stop/Continue Cristina advocates for simplicity in retrospectives, choosing the classic Start/Stop/Continue format. But she emphasizes that the format itself is secondary—what matters is the environment you create and the outcomes you achieve. Her two key conditions for any retrospective: an actionable plan and a simple conversational approach. She challenges Scrum Masters to focus on the "how" rather than the "what"—how do you hold the space? How do you hold the silence? How do you approach disagreements? The power of Start/Stop/Continue lies in its simplicity, which frees facilitators to focus on creating psychological safety. Cristina also warns against the instinct to take ownership of action items yourself—instead, delegate to team members so they own their problems and become more committed to finding solutions. [The Scrum Master Toolbox Podcast Recommends]
Cristina Cranga: Why Speed Without Value Creates Chaos in AI-Accelerated Teams Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "When output becomes cheap, value becomes harder to see. AI is amplifying this risk." - Cristina Cranga Cristina brings a timely challenge to the table: how do Scrum Masters stay focused on value when AI tools are accelerating delivery to unprecedented speeds? Teams are delivering faster than ever—AI provides code, tests, documentation, even backlog items—but speed is no longer the constraint. The real challenge is meaning. Teams struggle to explain why their work matters to users or the business. Cristina frames this as a shift from "delivery" as the primary keyword to "value." She suggests that Scrum Masters are evolving from facilitators of flow to protectors of intent—what she playfully calls "strategic guardians of the value chain" or even "value masters." Together with Vasco, they explore experiment ideas around building clarity of value cycles with product owners, bringing signals of value into earlier backlog work, and helping teams validate faster, not just deliver more. The key insight: in an AI-accelerated world, the Scrum Master's role becomes more strategic, focused on ensuring teams make better decisions with clear trade-offs rather than just executing ceremonies. Self-reflection Question: How might you help your product owner build a "clarity of value" cycle that tests ideas before they reach the development team? [The Scrum Master Toolbox Podcast Recommends]
Cristina Cranga: Why Nice Teams Still Fail and the Power of Honest Conversations Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Sometimes you can change people by only listening to them. Not giving advice—don't become an advice monster." - Cristina Cranga Cristina shares her experience of sensing that something was off with a team but being unable to pinpoint exactly what it was. Instead of jumping to conclusions, she paused, reflected, and created an intervention plan centered on one thing: starting honest conversations. Through one-on-one discussions with team members, she discovered that the problem wasn't performance or process—it was something deeper. Expectations weren't aligned with reality, and frustration stemmed from a company culture that didn't offer psychological safety. Cristina introduces the concept of the "advice monster"—someone who constantly tells others what they should do rather than simply listening. She emphasizes that as Scrum Masters, we need to recognize the three layers of our influence: control, influence, and no control. Even when we can't solve problems, being present and listening can create profound change. The key is self-awareness of our own vulnerability as humans and compassion for others who might be at 80% or 10% of their mental health and energy on any given day. In this segment, we talk about the importance of psychological safety and active listening in team dynamics. Self-reflection Question: How often do you enter conversations with the intention of truly understanding rather than solving, and what might you discover if you listened more and advised less? Featured Book of the Week: The Fearless Organization by Amy Edmondson Cristina chose The Fearless Organization by Amy Edmondson as her most influential book because it explains what Scrum Masters see every day but struggle to name. The book provides a mental model for why teams don't speak up and how to influence behavior without forcing it. As Cristina puts it: "She explains why nice teams still fail. Silence is not always alignment and politeness—most of the time, it's distrust." The book repositions the Scrum Master role from someone focused on ceremonies to someone who creates the conditions for psychological safety. It also explains why process alone doesn't fix everything and helps Scrum Masters measure what really matters in a team. [The Scrum Master Toolbox Podcast Recommends]
Cristina Cranga: When Teams Stop Testing Reality and Fall Into Decision Hallucinations Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Over time, what I notice is that teams stop testing reality. They optimize execution around constraints that might no longer exist." - Cristina Cranga Cristina introduces a powerful concept she calls "decision hallucinations"—the perception of constraints and boundaries that aren't actually real or present. In her experience working with teams in complex matrix environments, she noticed a troubling pattern: team members would say things like "we can't change this because it's already decided" or "the priority comes from the top level" without ever verifying these assumptions. The impact on team behavior was significant—teams stopped asking questions, stopped having conversations with stakeholders, and began operating within perceived limitations rather than actual ones. Cristina emphasizes that as Agile practitioners, our work isn't just about ceremonies and metrics—it's about supporting and facilitating decision processes. When she encouraged teams to ask better questions like "Is this an assumption-based decision or an explicit shared choice?", something beautiful happened: options reappeared, conversations changed, and teams realized they were constrained by perception rather than reality. She uses the famous duck vs. rabbit optical illusion from psychology to illustrate how our brains can only see one reality at a time, making the case that we must constantly test our view of reality through continuous conversations with stakeholders. In this episode, we refer to the work of Esko Kilpi on conversations and the duck vs rabbit image from psychology. Self-reflection Question: When was the last time you challenged an assumption your team operates under, and what did you discover when you tested that reality? [The Scrum Master Toolbox Podcast Recommends]
Mohini Kissoon: The One Question That Transforms Messengers Into Product Owners The Great Product Owner: The Calm Navigator Who Shields the Team Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "He said "no" often, but he did it with such clarity that people respected it. It's not just no—it's giving the reason why." - Mohini Kissoon Mohini has had the privilege of working with many great Product Owners, but one stood out for his calm demeanor and ability to navigate complex situations. Whatever stakeholders threw at him, he remained professional and calm—and critically, he never transferred that pressure onto the team. He had built strong relationships with stakeholders and was the go-to person who commanded respect across the organization. When stakeholders demanded features that didn't align with team goals, he would acknowledge the request, explain the trade-offs, and offer to revisit it once the current direction was validated. He said no often, but with such clarity and reasoning that people respected his decisions. This Product Owner also shielded the team from ad hoc requests, handling stakeholder bypass attempts so developers could maintain focus. He would only bring truly urgent items—like compliance issues—directly to the team. With his helicopter view, he understood how incoming work would impact different stakeholders and parts of the business. Most importantly, he was a good listener who gave the team space to grow and experiment while challenging them constructively. Self-reflection Question: When you work with your Product Owner, do they shield the team from chaos or pass it through unfiltered—and how might you help them develop that protective capability? The Bad Product Owner: The Messenger Who Couldn't Say No Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "When the team would ask 'why are we building this?' the answer would be 'because sales asked for it.' There was no triaging, no challenging stakeholders—just saying yes." - Mohini Kissoon Mohini shares a story about a Product Owner who appeared to be doing everything right on paper: attending ceremonies, responding to questions, being present for the team, and working closely with stakeholders. But the team was constantly frustrated with scope creep, and the root cause was that this Product Owner was operating as a messenger, not a decision maker. She would bring requests from stakeholders directly into the backlog with no prioritization based on value and no pushback. Major new work would appear at sprint planning that hadn't been discussed during backlog refinement. The team was committing to 100 story points but only completing 40, with items constantly carrying over. When Mohini was brought in to help, she asked one simple question that changed everything: "What is the vision for your product?" The Product Owner couldn't answer—because nobody had ever asked her before. Mohini ran a product vision workshop with her and key stakeholders, created a one-page strategy identifying target users, core problems, and success metrics, and established a working agreement that backlog items must align with identified goals. She also introduced prioritization sessions involving stakeholders. The transformation came when the Product Owner finally felt equipped to say no with informed reasoning. Self-reflection Question: Does your Product Owner have a clear product vision they can articulate, and if not, what workshop or conversation could you facilitate to help them discover it? [The Scrum Master Toolbox Podcast Recommends]
Mohini Kissoon: The Language Test That Reveals True Team Ownership Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "When I see my team taking ownership of their work, taking ownership of the Scrum events, asking questions, challenging each other constructively without waiting for me—that's when I know I've done my job." - Mohini Kissoon Mohini defines success for Scrum Masters through three distinct lenses. First, she looks for teams that take ownership—of their work, of the Scrum events, of asking questions and challenging each other constructively without waiting for her to intervene. When she can observe from the sidelines while the team self-manages, she knows she has shaped the right conditions for them to thrive. Second, success means having metrics that demonstrate improvement over time: team happiness, flow, and how individuals have grown in their roles. These metrics aren't just for the team—they're for sharing with leadership to show the positive impact created. Third, and perhaps most importantly, success is about creating psychological safety where team members feel comfortable disagreeing, engaging in healthy conflict, and being creative without taking things personally. One powerful indicator Mohini uses is the language of the team: do they say "their sprint goal" or "our sprint goal"? This subtle shift from passive to possessive language reveals the true level of ownership the team has developed. It's an easy thing to observe but often missed by Scrum Masters. Self-reflection Question: Listen carefully in your next sprint planning or daily scrum—does your team use "we" and "our" language, or do they speak about the work as something external to them? Featured Retrospective Format for the Week: Timeline Retrospective Mohini finds herself returning to the Timeline retrospective more than any other format, especially when a team has been going through something complex—a difficult sprint, a major release, or a quarterly review with a working group. The format helps people pause and reflect on what has happened before jumping into "what do we change next?" In a physical room, she draws a line on the whiteboard and invites people to add sticky notes for key moments that stood out during the period. In virtual settings, she uses a digital whiteboard. The moments can be good, bad, confusing, or stressful—anything significant. The exercise starts silently, giving everyone space to think without being influenced. Then the team walks through the timeline chronologically, sharing stories behind their notes. What makes this format powerful is that it creates shared understanding before asking for solutions. Team members often realize that others experienced the same event differently. However, Mohini warns that the timeline can feel overwhelming when you see all the stickies on the board. The key is to build a bridge before jumping to actions: have the team identify patterns, vote on items to discuss further, and only then derive concrete actions from the prioritized items. [The Scrum Master Toolbox Podcast Recommends]
Mohini Kissoon: Beyond the AI Fear—Discovering What Makes Scrum Masters Truly Irreplaceable Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "The real challenge isn't whether AI will replace Scrum Masters. It's whether we understand what parts of our work are actually irreplaceable—and whether we're spending our time on those things." - Mohini Kissoon Mohini is wrestling with a challenge that's coming up repeatedly in conversations with Agile coaches and Scrum Masters: the anxiety around AI and what it means for their role. She hears questions like "Will AI replace Scrum Masters?" but believes we're asking the wrong question. The real challenge is understanding which parts of our work are truly irreplaceable and demonstrating value in those areas. People might think that AI can generate sprint reports and analyze team metrics—so why do we need Scrum Masters? But what's missing is the human touch: reading the room, sensing unspoken tension, building trust through presence, and asking questions that shift perspectives. Mohini and Vasco explore how the Scrum Master role may have accidentally become defined by process and structure rather than impact on teams. The solution lies in showing value through concrete metrics—demonstrating improvement in team happiness, flow, cycle time, and lead time. Scrum Masters need to use storytelling and create history that shows the before and after. They should leverage champions from teams they've worked with to share testimonials. We are like diplomats: we work through influence and need allies both inside and outside the team to support our work. Self-reflection Question: If AI could handle all the administrative and mechanical aspects of your Scrum Master role tomorrow, what would you spend your time doing—and are you already investing enough time in those irreplaceable human elements? [The Scrum Master Toolbox Podcast Recommends]
Mohini Kissoon: When Politeness Becomes the Enemy of Team Growth—Escaping the Conflict Avoidance Trap Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Conflict isn't the enemy. It's when we're avoiding conflict that it becomes an issue for teams." - Mohini Kissoon Mohini shares a story about the worst self-destructive pattern she has witnessed: teams that are overly polite to avoid addressing conflicts. She worked with a team that prided themselves on being collaborative and drama-free, but beneath that politeness was a hesitancy to have difficult conversations. It started small—in sprint planning, the Product Owner would propose unrealistic scope, and people would just nod and accept. Someone might say "that's quite ambitious," but no one would actually push back. In retrospectives, feedback was always wrapped in layers of positive framing. When a developer consistently delivered work that didn't meet the Definition of Done, no one called it out directly—they just quietly fixed it or worked around it. After three months, side conversations started emerging where people would pull Mohini aside to share concerns they would never voice in the room. The team was skipping the storming phase of the Tuckman model, and this avoidance eventually led to missed deadlines and frustrated stakeholders. The key learning: healthy conflict brings the energy teams need to innovate and grow. In this segment, we talk about the Tuckman model and why the storming phase is essential for team development. Self-reflection Question: Is your team's harmony genuine collaboration, or is it a facade hiding unspoken frustrations that will eventually surface at the worst possible moment? Featured Book of the Week: Turn the Ship Around by David Marquet Mohini discovered Turn the Ship Around by David Marquet at a time when she was working with multiple teams and feeling exhausted from being the person everyone looked to for answers. She thought that's what servant leadership meant, but she was actually creating dependency rather than capability. The book tells the story of how Marquet took command of the worst-performing submarine in the US Navy and transformed it into the best by fundamentally changing how leadership worked. "Instead of the traditional leader-follower model, he built a leader-to-leader structure where everyone was expected to think, decide, and own their work," Mohini explains. The key insight was that we don't just empower teams—we need to build an environment where they can grow and don't need permission to excel. This shifted Mohini's approach: instead of saying "here's what I think we should do," she started asking "what have you tried so far? What do you intend to do next?" The book also emphasizes that pushing decision-making down requires providing the knowledge and context teams need to make good decisions. [The Scrum Master Toolbox Podcast Recommends]
Mohini Kissoon: How to Break the Cycle of Dominant Personalities in Agile Teams Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I confused silence with agreement. My silence as a facilitator had been giving the wrong impression to the team: that this kind of dynamic is acceptable." - Mohini Kissoon In her first year as a Scrum Master, Mohini was full of energy and deeply committed to doing Scrum by the book. She had just earned her certification and joined a mid-sized product team where a senior developer—let's call him Tom—was brilliant but quite dominant. In every session, Tom would speak first, speak longest, and often override the ideas of junior developers. Mohini noticed this pattern but didn't intervene, assuming that Tom's experience and the others' silence meant agreement. Over several sprints, stand-ups became reporting sessions to Tom rather than collaborative planning. Junior developers gradually stopped offering ideas in fear of being shut down. When Mohini finally reached out to the team members individually, one of them was even considering leaving the organization—they felt like "just a cog in the machine." This was the wake-up call Mohini needed. She realized she had been focusing intensely on the mechanics while missing the human dynamics entirely. The solution came through coaching Tom on active listening and introducing facilitation techniques like silent brainstorming and round-robin sharing, giving everyone the opportunity to contribute without being influenced. Self-reflection Question: When you observe dominant voices silencing others on your team, do you intervene immediately, or do you wait to see if the situation resolves itself—and what does that choice cost your team? [The Scrum Master Toolbox Podcast Recommends]
Carmela Then: Why the Best Product Owners Let Go of What They're Best At The Great Product Owner: The Humble Leader Who Served His Team Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "He was there, he was present, he was serving the team." - Carmela Then Carmela worked with a Product Owner at a bank who embodied everything servant leadership should look like. This wasn't a PO who lorded his business expertise over the team—instead, he brought cookies, cracked jokes, and made everyone feel valued regardless of their role. He knew the product landscape intimately and participated in every refinement session, yet remained approachable and coachable. When team members came to him confused about stakeholder requests, he willingly stepped in as a mediator. Perhaps most impressively, he actively worked to break down the hierarchical mindset that often plagues traditional organizations. In the beginning, testers felt they couldn't question the business analyst or Product Owner. By the end, QA team members were confidently pointing out missing scenarios and use cases—and the PO would respond with genuine appreciation: "Oh yes! We missed it! Let's prioritize that story for the next sprint." This PO understood that his role wasn't to have all the answers, but to create an environment where anyone could contribute their expertise. The result was a truly flat, collaborative Scrum team operating exactly as Scrum was designed to work. Self-reflection Question: How accessible are you to your team, and do you create an environment where anyone—regardless of role—feels comfortable challenging your thinking? The Bad Product Owner: When Expertise Becomes a Barrier to Collaboration Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "He knows everything himself, and everything is in his head. So nobody else knows what he has in his head." - Carmela Then Carmela describes a Product Owner who wasn't a bad person—in fact, he was incredibly capable. He knew the business from front to back, understood the systems intimately from years of analyst work, and could even write pseudocode himself. The problem? His very competence became a barrier to team collaboration. Because he knew so much, he struggled to articulate his ideas to others. Frustrated that developers couldn't read his mind, he started writing the code himself and handing it to developers with instructions to simply implement it. The result was disengaged developers who had no understanding of the bigger picture, and a PO who was drowning in work that wasn't his to do. Carmela approached this with humility, asking what she calls "dumb questions" and requesting that he draw things on paper so she could understand. She made excuses about her "bad memory" to create documentation that could be shared with the whole team. Over multiple Program Increments, she gently coached him to trust his team: "You are one person. Please let the team help you. The developers are great at what they do—if you share what you're trying to achieve, they can write code that's more efficient and easier to maintain." Eventually, he learned to let go of the coding and focus on what only he could do: sharing his deep business knowledge. Self-reflection Question: As a leader, what tasks are you holding onto that you should be delegating—and what is your reluctance costing your team? [The Scrum Master Toolbox Podcast Recommends]
Carmela Then: Why Teams Hate Agile (And How to Change That) Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "They just hate it. They absolutely hate it. They had Agile fatigue." - Carmela Then Carmela describes what success looks like for a Scrum Master, and her answer might surprise you. Years ago, she might have pointed to metrics like cycle time. Today, she measures success by whether teams embrace Agile and Scrum rather than resent it. She joined a team that was exhausted and bitter—their previous Scrum Master had been a micromanaging project manager in disguise. Stories were broken into disconnected tasks: one for development, one for testing, with no relationship between them. At the end of a sprint, nobody could answer whether something actually worked in production. The team hated Agile with a passion. Carmela approached them differently—not as a threatening authority figure, but as a humble business analyst there to help. She let the Product Owner vent his frustrations about Agile in a retrospective. Then, without preaching, she simply showed them another way: how to break down features properly, how to create end-to-end visibility, how to write stories that delivered actual value. Slowly, the team began to experience what Agile was meant to feel like. They stopped being "task deliverers" and started becoming value creators. The transformation wasn't overnight, but the result was a team that finally understood—and even appreciated—why Agile works. Self-reflection Question: If you asked your team whether they love or hate Agile, what would they say—and are you brave enough to ask? Featured Retrospective Format for the Week: Emotional Seismograph Carmela recommends the Emotional Seismograph as her go-to retrospective format. The setup is simple but powerful: create a graph with the sprint days on the horizontal axis and emotion levels on the vertical (happy at the top, sad at the bottom). Each team member draws a line showing how they felt throughout the sprint. The visual result is striking—and the conversations it triggers are invaluable. Carmela focuses on the extremes: moments of great happiness and moments of stress. She has team members add sticky notes to explain those peaks and valleys, allowing common themes to emerge. Her philosophy is that positive emotions drive productivity: "When the team is having a positive experience throughout their workday, they're actually more productive. Stress is the silent killer—it makes people sick, takes them out physically and mentally, and people will just quit." By putting a finger on the emotional pulse of the team, Scrum Masters can identify what to continue doing and what needs to change to lift the team into a better experience. [The Scrum Master Toolbox Podcast Recommends]
Carmela Then: From Requirements Chaos to Story Mapping Success—How Planning Transforms Agile Teams Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "We can't continue to do this. Something has to change." - Carmela Then Carmela shares a story of organizational chaos that will resonate with many Agile practitioners. She joined a company where teams would jump straight into writing requirements without pausing to understand what they were trying to achieve. Vendor deliverables were thrown "over the fence" to internal technology teams with the assumption that everyone would magically know what to do. For almost a year, this pattern continued: teams writing stories on the fly while building, creating massive rework, confusion, and burnout. The Product Owner faced constant stakeholder disappointment, having to explain what wasn't delivered and why. Then came the breakthrough moment—the PO reached out and said, "We can't continue to do this." Carmela introduced a structured approach: workshops that brought business stakeholders and subject matter experts together to walk through end-to-end business processes. She implemented story mapping—visualizing the journey from beginning to end, with each major step broken into smaller, actionable stories. Critically, she built in feedback loops: playback sessions where the team validated their understanding with stakeholders before committing to development. The result? Teams could now distinguish between well-understood work they could start immediately and the "hairy" items that needed more investigation. The Product Owner could make informed prioritization decisions, and the entire team gained visibility into the bigger picture. Self-reflection Question: How often does your team pause to map the full end-to-end journey before diving into requirements, and what might you be missing by skipping this step? [The Scrum Master Toolbox Podcast Recommends]
Carmela Then: When Remote Teams Stop Listening—The Silent Killer of Agile Collaboration Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Two minutes into it, my mind's starting to wander and I started to do my own thing." - Carmela Then Carmela paints a vivid picture of a distributed team stretched across Sydney, New Zealand, India, and beyond—a team where communication had quietly become the enemy of progress. The warning signs were subtle at first: in meetings with 20 people on the call, only two or three would speak for the entire hour or two, with no visual aids, no PowerPoints, no drawings. The result? Within minutes, attention drifted, and everyone assumed someone else understood the message. The speakers believed their ideas had landed; the listeners had already tuned out. This miscommunication compounded sprint after sprint until, just two months before go-live, the team was still discussing proof of concept. Trust eroded completely, and the Product Owner resorted to micromanagement—tracking developers by the hour, turning what was supposed to be an Agile team into a waterfall nightmare. Carmela points to a critical missing element: the Scrum Master had been assigned delivery management duties, leaving no one to address the communication dysfunction. The lesson is clear—in remote, cross-cultural teams, you cannot simply talk your way through complex ideas; you need visual anchors, shared artifacts, and constant verification that understanding has truly been achieved. In this segment, we talk about the importance of visual communication in remote teams and psychological safety. Self-reflection Question: How do you verify that your message has truly landed with every team member, especially when working across time zones and cultures? Featured Book of the Week: How to Win Friends and Influence People by Dale Carnegie Carmela recommends How to Win Friends and Influence People by Dale Carnegie, a timeless classic that remains essential reading for every Scrum Master. As Carmela explains, "We work with people—customers are people, and our team, they are human beings as well. Whether we want it or not, we are leaders, we are coaches, and sometimes we could even be mentors." Written during the Great Depression and predating software entirely, this book emphasizes that relationships and understanding people are the foundation of personal and professional success. Carmela was first introduced to the book by a successful person outside of work who advised her not just to read it once, but to revisit it every year. For Scrum Masters navigating team dynamics, stakeholder relationships, and the human side of Agile, Carnegie's principles remain as relevant today as they were nearly a century ago. [The Scrum Master Toolbox Podcast Recommends]
Carmela Then: The Scrum Master Who Learned That Perfect Boards Don't Build Perfect Teams Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "The failure part is, instead of leading the team to work toward a common vision, I was probably one of the persons that helped the divide." - Carmela Then Carmela shares a vulnerable story from her first Scrum Master role at a bank. Armed with training, certifications, and the ability to build a beautiful physical Scrum board with perfectly straight lines, she believed she was ready to lead. But Carmela quickly discovered a crucial truth: mastering the mechanics of Scrum is vastly different from serving a team's real needs. Instead of showing up as a humble learner willing to grow alongside her team, she put on a facade of competence and confidence. When two Product Owners began fighting for dominance, rather than stepping back and focusing the teams on their shared purpose, Carmela found herself drawn into the political battle, supporting one PO over the other. The result was devastating—a toxic environment where one PO was demoted, and talented team members left the organization entirely. Looking back, Carmela recognizes that her failure wasn't about the Scrum board or ceremonies; it was about not putting the customer and common goals at the center. She learned that Scrum Masters must lead with humility, focus on outcomes rather than egos, and help teams unite rather than divide. In this episode, we refer to John C. Maxwell and Failing Forward by John C. Maxwell. Self-reflection Question: When was the last time you prioritized looking competent over truly serving your team's needs, and what did that cost you? [The Scrum Master Toolbox Podcast Recommends]
Steve Martin: Coaching Product Owners to Be the Voice of the Customer In this episode, we refer to Henrik Kniberg's "Product Owner in a Nutshell" video and Product Ownership by Geoff Watts. The Great Product Owner: Rob Gard's Customer Obsession Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "The role of the PO really is to help the team empathize with the user, the customer of the product, because that's how they can develop great solutions." - Steve Martin Rob Gard worked at a fintech firm and is now CPO of a major fintech company. Steve describes him as having a brilliant mind and being a real agileist—someone Steve learned a huge amount about Agile from. Rob's defining characteristic was his absolute obsession with the user. Everything focused on customer pain points. Working with engineering teams serving military customers, Rob held regular workshops with those customers to understand their pain firsthand. He was literally the voice of the customer, not theoretically but practically. Rob pushed and challenged teams to be more innovative, always looking for better ways of providing better software. His gift was communication—specifically, briefing the team on the problem rather than just reading out stories in refinement sessions. This is the anti-pattern many Product Owners fall into: going through the motions, reading requirements without context. Real product ownership, as Rob demonstrated, is telling a story that helps the team empathize and understand the pain. When teams can internalize customer problems, they develop better solutions. Rob's ability to communicate the problem into the minds of teams enabled them to serve customers more effectively. This is the essence of great Product Ownership: not being a proxy for management, not juggling multiple teams, but being deeply connected to customer pain and translating that pain into context the team can work with. Self-reflection Question: Do your refinement sessions tell stories that help the team empathize with customer pain, or do you just read out requirements? The Bad Product Owner: Proxies for Management Instead of Customer Advocates Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "They weren't a team, they were a group of individuals working on multiple different projects." - Vasco Duarte Steve emphasizes that Product Owners often have great intentions but struggle due to lack of training and coaching. The anti-patterns are systemic: commercial managers "dressed up" as Product Owners without understanding the role. Project managers transitioning to PO roles—though Steve notes PMs can make really good POs with proper support. The most damaging pattern is Product Owners spread across multiple teams, having very little time to focus on any single team or their customers. These POs become proxies—representing the voice of senior management rather than the voice of the customer. They cascade requirements downward instead of bringing customer insights upward. The solution isn't to criticize these struggling Product Owners but to help them understand their role and see what good looks like. Steve recommends Henrik Kniberg's "Product Owner in a Nutshell" video—15 minutes, 15 years old, still profoundly relevant. He also points to Product Ownership by Geoff Watts and formal training like CSPO or IC Agile Product Ownership courses. The fundamental issue is meeting Product Owners where they are, providing coaching and support to transform them from management proxies into customer advocates. When POs understand their role as empathy builders between customers and teams, everything changes. Self-reflection Question: Is your Product Owner the voice of senior management or the voice of the customer? [The Scrum Master Toolbox Podcast Recommends]
Steve Martin: Making Scrum Master Success Visible with OKRs That Actually Work Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "It is not the retrospective that is the success of the retrospective. It is the ownership and accountability where you take improvements after the session." - Steve Martin The biggest problem for Scrum Masters isn't just defining success—it's being able to shout it from the rooftops with tangible evidence. Steve champions OKRs as an amazing way to define and measure success, but with a critical caveat: they've historically been poorly written and implemented in dark rooms by executives, then cascaded down to teams who never bought in. Steve's approach is radically different. Create OKRs collectively with the team, stakeholders, and end users. Start by focusing on the pain—what problems or pain points do customers, users, and stakeholders actually experience? Make the objective the goal to solve that problem, then define how to measure progress with key results. When everyone is bought in—Scrum Master, engineers, Product Owner, stakeholders, leaders—all pulling in the same direction, magic happens. Make progress visible on the wall like a speedometer, showing exactly where you are at any moment. For an e-commerce checkout, the problem might be too many steps. The objective: reduce pain for users checking out quickly. The baseline: 15 steps today. The target: 5 clicks in three months. Everyone can see the dial moving. Everything should focus on the customer as the endpoint. The challenge is distinguishing between targets imposed from above ("increase sales by 10%") and objectives created collaboratively based on factors the team can actually control. Find what you can control first, work with customers to understand their pain, and start from there. Self-reflection Question: Can you articulate your team's success with specific, measurable outcomes that everyone—from developers to executives—understands and owns? Featured Retrospective Format for the Week: Post-Retro Actions and Ownership The success of a retrospective isn't the retrospective itself—it's what happens after. Steve emphasizes that ownership and accountability matter more than the format of the session. Take improvements from the retrospective and bring them into the sprint as user stories with clear structure: this is the problem, how we'll solve it, and how we'll measure impact. Assign collective ownership—not just a single person, but the whole team owns the improvement. Then bring improvements into the demo so the team showcases what changed. This creates cultural transformation: the team themselves want to bring improvements, not just because the Scrum Master pushed them. For ongoing impediments, conduct root cause analysis. Create a system to escalate issues beyond the team's control—make these visible on another board or with the leadership team. Find peers in pain: teams with the same problems can work together collectively. The retrospective format matters less than this system of ownership, action, measurement, and visibility. Stop retrospective theatre—going through the motions without taking action. Make improvements real by treating them like any other work: visible, measured, owned, and demonstrated. [The Scrum Master Toolbox Podcast Recommends]
Steve Martin: Why Agile Fatigue Means We Need to Change Our Approach Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "We teach transformation, we support transformation, we help change, but we don't really understand what they're changing from." - Steve Martin Steve believes Agile as a whole is on the back foot, possibly regressing. There's palpable fatigue in the industry, and transformation in its current form hasn't been the success we hoped. Organizations still need to work in a state of agility—making rapid decisions, aligning teams, delivering value at pace—but they're exhausted by how we've implemented Agile. As Agile professionals, Steve argues, we have a responsibility to take stock and reflect on what's not working. The problem isn't that organizations don't need agility; it's that we've been force-feeding them frameworks without understanding their context. Steve invokes an ancient principle: "When the student is ready, the teacher will appear." But we haven't waited for readiness—we've barged in with Big Bang transformations, bringing 10, 15, or 20 Agile coaches to "save the world." The solution requires meeting people where they are, understanding what they're changing from, not just what they're changing to. Steve's coaching conversation centers on a radical idea: stop trying to help teams that don't want to be helped. Focus on teams already interested in incremental, adaptable delivery. Run small pilots, learn what works, then scale when ready. The age of prescriptive transformation is over. We need to adapt to the reality of the moment, experiment with what works, and have the courage to change the plan when our approach isn't working. Self-reflection Question: Are you forcing Agile on teams that aren't ready, or are you working with those who genuinely want to improve their delivery approach? [The Scrum Master Toolbox Podcast Recommends]
Steve Martin: When a Distributed Team's Energy Vanishes into the Virtual Void Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "They weren't a team, they were a group of individuals working on multiple different projects." - Vasco Duarte (describing Steve's team situation) The infrastructure team looked promising on paper: Product Owner in Italy, hardware engineers in Budapest, software engineers in Bucharest, designers in the UK. The team started with energy and enthusiasm, but within a month, something shifted. People stopped showing up for daily stand-ups. Cameras went dark during meetings. Engagement in retrospectives withered. This wasn't just about being distributed—plenty of teams work across time zones successfully. The problem ran deeper. The Scrum Master had a conflict of interest, serving dual roles as both facilitator and engineer. Team members were simultaneously juggling three or four other projects, treating this work as just another item on an impossibly long list. Steve spent a couple of months watching the deterioration before recognizing the root cause: there was no leadership sponsorship or buy-in. Stakeholders weren't invested. The team wasn't actually a team—they were individuals happening to work on the same project. Steve considers this a failure because he couldn't solve it. Sometimes, the absence of organizational support creates an unsolvable puzzle. Without leadership commitment, even the most skilled Scrum Master can't manufacture the conditions for team success. In this episode, we refer to The Phoenix Project by Gene Kim, a book about organizational culture disguised as a DevOps novel. Self-reflection Question: Is your team truly dedicated to one mission, or are they a collection of individuals spread across competing priorities? Featured Book of the Week: The Phoenix Project by Gene Kim "There's a lot of good lightning bulb moments that go off." - Steve Martin Steve describes The Phoenix Project as a book about culture, not just DevOps. Written like a novel following a mock company, it creates continuous light bulb moments for readers. The book resonated deeply with Steve because it exposed patterns he'd experienced firsthand—particularly the anti-pattern of single points of failure. Steve had worked with an engineer who would spend entire weekends doing releases, holding everything in his head, then burning out and taking three days off to recover. This engineer was the bottleneck, the single point of failure that put the entire system at risk. The Phoenix Project illuminates how knowledge hoarding and dependency on individuals creates organizational fragility. The solution isn't just technical—it's cultural. Teams need to share knowledge and understanding, deliberately de-risking the concentration of expertise in one person's mind. Steve recommends this book for anyone trying to understand why organizational transformation requires more than process changes—it demands a fundamental shift in how teams think about knowledge, risk, and collaboration. [The Scrum Master Toolbox Podcast Recommends]
Steve Martin: When the Gospel of Agile Becomes a Barrier to Change Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "It took me a while to realize that that's what I was doing. I felt the reason wasn't working was them, it wasn't me." - Steve Martin Steve carried the Scrum Guide like a Bible in his early days as an Agile coach. He was a purist—convinced he had an army of Agile practitioners behind him, ready to transform every team he encountered. When teams questioned his approach, he would shut down the conversation: "Don't challenge me on this, because this is how it's supposed to be." But pushing against the tide and spreading the gospel created something unexpected: resistance. The more Steve insisted on his purist view, the more teams pushed back. It took him a couple of years to recognize the pattern. The problem wasn't the teams refusing to change—it was his approach. Steve's breakthrough came when he started teaching and realized he needed to meet people where they are, not force them to come to him. Like understanding a customer's needs, he learned to build empathy with teams, Product Owners, and leaders. He discovered the power of creating personas for the people he was coaching, understanding their context before prescribing solutions. The hardest part wasn't learning this lesson—it was being honest about his failures and admitting that his righteous certainty had been the real impediment to transformation. Self-reflection Question: Are you meeting your teams where they are, or are you pushing them toward where you think they should be? [The Scrum Master Toolbox Podcast Recommends]
Natalia Curusi: From Spreadsheets to Discovery—Helping POs Make the Transition The Great Product Owner: Taking Ownership and Coaching the Team Forward Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "That person was not just a great product owner, but a great coach—he had excellent communication and stakeholder management skills, and he coached myself as a Scrum Master, showing me how product ownership should look like." - Natalia Curusi Natalia worked with a Product Owner who embodied everything the role should be. He didn't come from a technical background, but he possessed exceptional domain knowledge, outstanding communication skills, and stakeholder management expertise you rarely find in one person. What made him truly remarkable was that he coached everyone around him, including Natalia as the Scrum Master. He demonstrated full empowerment and ownership—making decisions himself rather than constantly escalating to higher management. When risks needed to be taken, he took them with courage and conviction. The team trusted him completely because he balanced business needs with team capacity, always understanding what they could realistically achieve. Over the past five years, this person has been promoted multiple times and now serves as a global director of product, still with the same company. When Natalia thinks about what great product ownership looks like, she thinks of him—someone who combined technical understanding with coaching ability, took genuine ownership of outcomes, and empowered the team through clear vision and decisive leadership. These are exactly the skills that are hardest to find in the market, yet when you find them, the impact is transformative for the entire organization. Self-reflection Question: Does your Product Owner take ownership and make decisions, or do they constantly escalate to higher management, preventing the team from moving forward with confidence? The Bad Product Owner: Assigned Without Training, Support, or Willingness "She was a great subject matter expert with deep domain knowledge, but the organization assigned her the product owner role without her willingness, without training, and while she was already 80% loaded with other responsibilities." - Natalia Curusi Natalia encountered a Product Owner anti-pattern that reveals a systemic organizational failure. The person was an exceptional subject matter expert with incredible domain knowledge, but when the organization decided to adopt Agile, they assigned her the PO role like sticking a label on a box—no training, no consent, no preparation. She was already working at 80% capacity on other responsibilities and had no understanding of what product ownership meant. Frustrated and overwhelmed, she approached the role from a command-and-control mindset. At the project start, she brought a massive spreadsheet of requirements, expecting the team to implement them sequentially. The team tried a different approach, wanting to understand problems before discussing solutions, but the PO surprised everyone by re-introducing the spreadsheet in a later meeting—a clear sign of misalignment and broken trust. Natalia, recognizing this was a battle she couldn't win without organizational support, chose to manage the relationship rather than create open conflict. She worked to mediate between the PO's spreadsheet approach and the team's need for discovery and iterative development. The real anti-pattern wasn't the individual—it was the organization assigning critical roles without providing training, time, or psychological safety. This situation illustrates why product ownership fails: not from bad people, but from bad systems that set people up to fail. Self-reflection Question: When you see a struggling Product Owner, are you addressing the individual's behavior or the systemic conditions that set them up to fail in the first place? [The Scrum Master Toolbox Podcast Recommends]
Natalia Curusi: Measuring What Matters Beyond Velocity and Story Points Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "We as Scrum Masters need to put a scope for ourselves—we need to aim to leave the place where we work a little bit better than it was, and to make sure that this place could improve itself without us." - Natalia Curusi Natalia defines success for Scrum Masters with crystal clarity: leave the organization better than you found it, and ensure it can continue improving when you're gone. This means fostering independence and ownership in teams so they can perform whether you're on vacation, in another meeting, or have moved to coaching other teams. The opposite pattern—where everything falls apart when the Scrum Master isn't present—reveals someone who hasn't truly succeeded in the role. Natalia also emphasizes the importance of establishing metrics early, but not the traditional ones. Using velocity as a metric is an anti-pattern that focuses teams on the wrong outcomes. Instead, she recommends metrics like predictability, team morale, psychological safety measured through 360 feedback, and the quality of conversations both within teams and with stakeholders. But metrics alone don't tell the story. Natalia champions the concept of Gemba walks—going to see what's actually happening, talking to people, observing the reality rather than just reviewing dashboard numbers. Some metrics are easily gamed, others provide only narrow perspectives on reality. The most important practice is using metrics to trigger reflection and adaptation, not as fixed targets. Natalia believes strongly that the quality of conversations—how teams discuss options, make decisions together, and adapt when facing pressure—reveals more about a Scrum Master's success than any velocity chart ever could. The ultimate question: can your team succeed without you? Self-reflection Question: If you disappeared from your team tomorrow, would they continue improving, or would progress stop until someone replaced you? Featured Retrospective Format for the Week: Spotify Squad Health Check "This is a multidimensional retro that I run with teams every 2 to 3 months—you need around 30 minutes for it, and I often get insights and new ideas from this retrospective that help me as a Scrum Master." - Natalia Curusi The Spotify Squad Health Check is Natalia's favorite retrospective format because it provides a comprehensive view of team health across multiple dimensions. Unlike traditional retrospectives that might focus on a single sprint or specific issue, this format examines the team's overall state across areas like teamwork, support, mission clarity, and technical quality. Teams rate themselves on various health indicators, creating a visual representation that reveals patterns over time. What makes this particularly valuable is that it works whether you know the team well or are just starting with them—either way, you gain insights and "aha moments" about where the team truly stands. The multidimensional nature prevents teams from optimizing just one aspect while neglecting others, and the regular cadence (every 2-3 months) allows you to track trends and celebrate improvements. For Natalia, this format consistently surfaces the hidden challenges that teams might not raise in regular retrospectives, making it an essential tool in her Scrum Master toolkit. [The Scrum Master Toolbox Podcast Recommends]
Natalia Curusi: Demonstrating Your Value When the Market Questions Agile Roles Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "My challenging topic is about the demand of agility in the market—how do we fit ourselves as scrum masters in that AI era? How can we demonstrate our competence and contribution when there's a perception that agile roles bring little value?" - Natalia Curusi Natalia faces the challenge every Scrum Master in 2025 grapples with: how to demonstrate value in an era when business perceives agile roles as optional overhead. The market has contracted, companies are optimizing budgets, and Scrum Masters often appear first on the chopping block. There's talk of "blended roles" where developers are expected to absorb Scrum Master responsibilities, and questions about how AI might replace the human facilitation work that coaches provide. But Natalia believes the answer lies in understanding something fundamental: the Scrum Master is a deeply situational and contextual role that adapts to what the team needs each day. Some teams need help with communication spaces, others need work structure like Kanban boards, still others need translation between technical realities and stakeholder expectations. The challenge is that this situational nature makes it incredibly hard to explain to business leaders who think in fixed job descriptions and measurable outputs. Natalia's approach involves bringing metrics—not velocity, which focuses on the wrong things, but metrics around team independence, continuous improvement, and organizational capability. She suggests concepts like Gemba walks—going to see what's actually happening rather than relying only on numbers. The real question Natalia poses is this: the biggest value we can bring to an organization is to leave it better than we found it, but how do we make that visible and tangible to business stakeholders who need justification for our roles? Self-reflection Question: If you had to demonstrate your value as a Scrum Master using only observable evidence from the past month, what would you show your leadership? [The Scrum Master Toolbox Podcast Recommends]
Natalia Curusi: The Dark Side of High-Performing Dream Teams Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I was proud of this team—I helped form them from the start, we traveled to the client together, they were mature and independent, they even jelled outside the workplace. This was my dream team." - Natalia Curusi Natalia had built something special. The team was technically strong, emotionally connected, and highly productive. They socialized outside work, traveled together to client sites, and operated with remarkable independence. But when a new junior developer joined, everything started to unravel. The existing team members were like heroes—fast, skilled, confident. The newcomer couldn't keep pace, and slowly Natalia noticed something disturbing: the team started making fun of the new member during retrospectives and stand-ups. The person became an outlier, a black swan ignored by the group. Natalia conducted one-on-one meetings with both the new member and the team, but the situation only worsened. The new person insisted they were fine and didn't need help. The team members claimed they were just joking around. Meanwhile, the team structure and morale deteriorated. Natalia realized she was watching her dream team self-destruct through a form of bullying—something she hadn't even recognized at the time. Finally, she understood she couldn't handle this alone and escalated to the head of discipline and the organizational psychologist. Together, they decided to rotate the person to another team where they felt more comfortable. Natalia learned a painful lesson: as Scrum Masters, we don't need to solve everything ourselves, and sometimes the best solution is recognizing when to use the support structure around us rather than treating it as a personal failure. In this episode, we refer to Coaching Agile Teams by Lyssa Adkins and Training from the Back of the Room by Sharon Bowman. Self-reflection Question: When have you witnessed subtle forms of exclusion in your team, and did you recognize them early enough to intervene effectively? Featured Book of the Week: Coaching Agile Teams by Lyssa Adkins "This was the first book about agile coaching that I read, and it's how I understood that I was already playing the scrum master role without even knowing it—I understood that I was already acting like a glue for the team." - Natalia Curusi Natalia discovered Coaching Agile Teams at a pivotal moment in her career. The book revealed something profound: if you're irreplaceable, there's a problem. A great Scrum Master or coach makes themselves obsolete by growing team members who can replace them. The team should be able to perform independently when you're on vacation or move to another assignment. Lyssa Adkins showed Natalia that she needed to let go of over-control and over-responsibility, focusing instead on growing the team's capabilities. The book remains one of Natalia's top recommendations for every junior Scrum Master wanting to embrace the role, alongside Training from the Back of the Room, which teaches facilitators how to run interactive workshops where people learn from each other rather than just listening to slides. [The Scrum Master Toolbox Podcast Recommends]
Natalia Curusi: When Your Technical Expertise Becomes Your Biggest Scrum Master Weakness Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I thought my technical background was my biggest strength, but I understood that this was my biggest weakness—I was coming into stand-ups saying 'I know how we need to fix that issue,' and I was a Scrum Master." - Natalia Curusi Natalia stepped into her first blended role as team leader and Scrum Master full of confidence. With years of programming experience behind her, she believed she could guide her team through any technical challenge. But during morning stand-ups, she found herself suggesting solutions, directing technical approaches, and sharing her expertise freely. The team listened—after all, she was their former leader. They implemented her suggestions, but when those solutions failed, the team didn't have the thinking process to adapt them to their context. Natalia realized she was preventing the team's learning and ownership by taking control away from them. The turning point came when she made a deliberate choice: she selected the most technical person on the team to become the technical authority and committed to never stepping on his feet again. From that moment forward, she focused purely on the Scrum Master role—asking questions, fostering collaboration, and shutting up to listen actively. Years later, that technical lead followed her to another job, and they remain friends to this day. Natalia learned that her contribution wasn't about giving solutions—it was about keeping the team from losing ownership of their work. Self-reflection Question: When you attend your team's daily stand-up, are you contributing to collaboration, or is your contribution keeping the team from owning their work? [The Scrum Master Toolbox Podcast Recommends]
Scott Smith: Empathy and Availability Define Excellent Product Ownership Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: Always Present, Always Available, Always Curious "They are always present. They always make themselves available for team members that need them." - Scott Smith Scott is currently working with a Product Owner who exemplifies what great PO collaboration looks like. This person is always present—not just physically but mentally engaged with the team's work and challenges. They make themselves available for team members who need them, responding actively on the team chat and interacting consistently. What makes this PO stand out is their empathy and curiosity. Instead of being defensive when questions arise or challenges emerge, they lean into helping the team understand and solve problems. They show genuine curiosity about what the team is experiencing, asking questions and exploring solutions together rather than dictating answers. This PO understands that their role isn't to be the smartest person in the room but to be the most available, most collaborative, and most curious. The result is a team that feels supported and empowered, with clear direction and someone who genuinely helps them answer the hard questions. Scott's experience with this PO demonstrates that presence, availability, empathy, and curiosity are the foundations of great Product Owner work. Self-reflection Question: How present and available are you to your team, and do you approach their questions with curiosity or defensiveness? The Bad Product Owner: Never There When the Team Needs Direction "The PO was never present. The team had lack of clarity, and vision, and had no direction or someone who would help answer those questions." - Scott Smith Scott has also experienced the opposite extreme—a Product Owner who was never present. This absence created a cascade of problems for the team. Without regular access to the PO, the team lacked clarity about priorities, vision, and direction. They had questions that went unanswered and decisions that couldn't be made. The result was frustration and a team that couldn't move forward effectively. An absent PO creates a vacuum where uncertainty thrives. Teams end up making assumptions, second-guessing decisions, and feeling disconnected from the purpose of their work. The lack of someone who can help answer strategic questions or provide guidance means the team operates in the dark, building things without confidence that they're building the right things. Scott's experience highlights a fundamental truth about Product Ownership: presence isn't optional. Teams need a PO who shows up, engages, and stays connected to the work. Without that presence, even the most skilled team will struggle to deliver value because they can't align their efforts with the product vision and customer needs. Self-reflection Question: If your team were asked whether you're present and available as a Product Owner or Scrum Master, what would they say? [The Scrum Master Toolbox Podcast Recommends]
Scott Smith: Using MIRO to Build a Living Archive of Learning Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "We're in a servant leadership role. So, ask: is the team thriving? That's a huge indication of success." - Scott Smith For Scott, success as a Scrum Master isn't measured by velocity charts or burn-down graphs—it's measured by whether the people are thriving. This includes everyone: the development team and the Product Owner. As a servant leader, Scott's focus is on creating conditions where teams can flourish, and he has practical ways to gauge that health. Scott does a light touch check on a regular basis and a deeper assessment quarterly. Mid-sprint, he conducts what he calls a "vibe" check—a quick pulse to understand how people are feeling and what they need. During quarterly planning, the team retrospects and celebrates achievements from the past quarter, keeping and tracking actions to ensure continuous improvement isn't just talked about but lived. Scott's approach recognizes that success is both about the work being done and the people doing it. When teams feel supported, heard, and valued, the work naturally flows better. This people-first perspective defines what great servant leadership looks like in practice. Self-reflection Question: How often do you check in on whether your team is truly thriving, and what specific indicators tell you they are? Featured Retrospective Format for the Week: MIRO as a Living History Museum "Use the multiple retros in the MIRO board as a shared history museum for the team." - Scott Smith Scott leverages MIRO not just as a tool for running retrospectives but as a living archive of team learning and growth. He uses MIROVERSE templates to bring diversity to retrospective conversations, exploring the vast library of pre-built formats that offer themed and structured approaches to reflection. The magic happens when Scott treats each retrospective board not as a disposable artifact but as part of the team's shared history museum. Over time, the accumulation of retrospective boards tells the story of the team's journey—what they struggled with, what they celebrated, what actions they took, and how they evolved. This approach transforms retrospectives from isolated events into a continuous narrative of improvement. Teams can look back at previous retros to see patterns, track whether actions were completed, and recognize how far they've come. MIRO becomes both the canvas for current reflection and the archive of collective learning, making improvement visible and tangible across time. [The Scrum Master Toolbox Podcast Recommends]
Scott Smith: Building a Coaching Service Where Survey Scores Become Living Improvement Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Success is about feedback from coaching clients." - Scott Smith Scott is tackling one of the most challenging aspects of organizational transformation: turning annual survey results into continuous improvement. Working with a domain of about 30 people, Scott is exploring how to create a coaching service that doesn't just react to once-a-year data but actively drives ongoing growth. The typical pattern in many organizations is familiar—conduct an annual survey, review the scores, maybe have a few discussions, and then wait another year. Scott is experimenting with a different approach. He's setting up a coaching service that focuses on real-time feedback from the people being coached, making improvement a living practice rather than an annual event. The strategy starts with a pilot, testing the concept before scaling across the entire domain. Scott's measure of success is pragmatic and human-centered: feedback from coaching clients. Not abstract metrics or theoretical frameworks, but whether the people receiving coaching find value in what's being offered. This approach reflects a fundamental principle of Agile coaching—start small, experiment, gather feedback, and iterate based on what actually works for the people involved. Scott is building improvement infrastructure that puts continuous learning at the center, transforming how organizations think about growth from an annual checkbox into an ongoing conversation. Self-reflection Question: If you were to implement a coaching service in your organization, how would you measure its success beyond traditional survey scores? [The Scrum Master Toolbox Podcast Recommends]
Scott Smith: Why Great Scrum Masters Create Space for Breaks Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Think of the people involved. Put yourself in the shoes of the other." - Scott Smith Scott found himself in the middle of rising tension as voices escalated between the Product Owner and the development team. The PO was harsh, emotions were running high, and the conflict was intensifying with each exchange. In that moment, Scott knew he had to act. He stepped in with a simple but powerful reminder: "We're on the same team." That pause—that momentary break—allowed everyone to step back and reset. Both the PO and the team members later thanked Scott for his intervention, acknowledging they needed that space to cool down and refocus on their shared outcome. Scott's approach centers on empathy and perspective-taking. He emphasizes thinking about the people involved and putting yourself in their shoes. When tensions rise, sometimes the most valuable contribution a Scrum Master can make is creating space for a break, reminding everyone of the shared goal, and helping teams focus on the outcome rather than the conflict. It's not about taking sides—it's about serving the team by being the calm presence that brings everyone back to what matters most. Self-reflection Question: When you witness conflict between team members or between the team and Product Owner, do you tend to jump in immediately or create space for the parties to find common ground themselves? Featured Book of the Week: An Ex-Manager Who Believed "It was about having someone who believed in me." - Scott Smith Scott's most influential "book" isn't printed on pages—it's a person. After spending 10 years as a Business Analyst, Scott decided to take the Professional Scrum Master I (PSM I) course and look for a Scrum Master position. That transition wasn't just about skills or certification; it was about having an ex-manager who inspired him to chase his goals and truly believed in him. This person gave Scott the confidence to make a significant career pivot, demonstrating that sometimes the most powerful catalyst for growth is someone who sees your potential before you fully recognize it yourself. Scott's story reminds us that great leadership isn't just about managing tasks—it's about inspiring people to reach for goals they might not have pursued alone. The belief and encouragement of a single person can change the trajectory of someone's entire career. [The Scrum Master Toolbox Podcast Recommends]
Scott Smith: The Spotlight Failure That Taught a Silent Lesson About Recognition Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Not everybody enjoys the limelight and being called out, even for great work." - Scott Smith Scott was facilitating a multi-squad showcase with over 100 participants, and everything seemed to be going perfectly. Each squad had their five-minute slot to share achievements from the sprint, and Scott was coordinating the entire event. When one particular team member delivered what Scott considered fantastic work, he couldn't help but publicly recognize them during the introduction. It seemed like the perfect moment to celebrate excellence in front of the entire organization. But then his phone rang. The individual he had praised was unhappy—really unhappy. What Scott learned in that moment transformed his approach to recognition forever. The person was quiet, introverted, and conservative by nature. Being called out without prior notice or permission in front of 100+ people wasn't a reward—it was uncomfortable and unwelcome. Scott discovered that even positive recognition requires consent and awareness of individual preferences. Some people thrive in the spotlight, while others prefer their contributions to be acknowledged privately. The relationship continued well afterward, but the lesson stuck: check in with individuals before publicly recognizing them, understanding that great coaching means respecting how people want to be celebrated, not just that they should be celebrated. Self-reflection Question: How do you currently recognize team members' achievements, and have you asked each person how they prefer to be acknowledged for their contributions? [The Scrum Master Toolbox Podcast Recommends]
Sara Di Gregorio: Coaching Product Owners from Isolation to Collaboration Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: Using User Story Mapping to Break Down PO Isolation "One of the key strengths is the ability to build a strong collaborative relationship with the Scrum team. We constantly exchange feedback, with the shared goal of improving both our collaborating and the way of working." - Sara Di Gregorio Sara considers herself fortunate—she currently works with Product Owners who exemplify what great collaboration looks like. One of their key strengths is the ability to build strong collaborative relationships with the Scrum team. They don't wait for sprint reviews to exchange feedback; instead, they constantly communicate with the shared goal of improving both collaboration and ways of working. These Product Owners involve the team early, using techniques like user story mapping after analysis phases to create open discussions around upcoming topics and help the team understand potential dependencies. They make themselves truly available—they observe daily stand-ups not as passive attendees but as engaged contributors. If the team needs five minutes to discuss something afterward, the Product Owner is ready. They attend Scrum events with genuine interest in working with the team, not just fulfilling an attendance requirement. They encourage open dialogue, even participating in retrospectives to understand how the team is working and where they can improve collaboration. What sets these Product Owners apart is their communication approach. They don't come in thinking they know everything or that they need to do everything alone. Their mindset is collaborative: "We're doing this together." They recognize that developers aren't just executors—they're users of the product, experts who can provide valuable perspectives. When Product Owners ask "Why do you want this?" and developers respond with "If we do it this way, we can be faster, and you can try your product sooner," that's when magic happens. Great Product Owners understand that strong communication skills and collaborative relationships create better products, better teams, and better outcomes for everyone involved. Self-reflection Question: How are your Product Owners involving the team early in discovery and analysis, and are they building collaborative relationships or just attending required events? The Bad Product Owner: The Isolated Expert Who Thinks Teams Just Execute "Sometimes they feel very comfortable in their subject, so they assume they know everything, and the team has only to execute what they asked for." - Sara Di Gregorio Sara has encountered Product Owners who embody the worst anti-pattern: they believe they don't need to interact with the development team because they're confident in their subject matter expertise. They assume they know everything, and the team's job is simply to execute what they ask for. These Product Owners work isolated from the development team, writing detailed user stories alone and skipping the interesting discussions with developers. They only involve the team when they think it's necessary, treating developers as order-takers rather than collaborators who could contribute valuable insights. The impact is significant—teams lose the opportunity to understand the "why" behind features, Product Owners miss perspectives that could improve the product, and collaboration becomes transactional instead of transformational. Sara's approach to addressing this anti-pattern is patient but deliberate. She creates space for dialogue and provides training with the Product Owner to help them understand how important it is to collaborate and cooperate with the team. She shows them the impact of including the team from the beginning of feature study. One powerful technique she uses is user story mapping workshops, bringing both the team and Product Owner together. The Product Owner explains what they want to deliver from their point of view, but then something crucial happens: the team asks lots of questions to understand "Why do you want this?"—not just "I will do it." Through this exercise, Sara watched Product Owners have profound realizations. They understood they could change their mindset by talking with developers, who often are users of the product and can offer perspectives like "If we do it this way, we can be faster, and you can try your product sooner." The workshop helps teams understand the big picture of what the Product Owner is asking for while helping the Product Owner reflect on what they're actually asking. It transforms the relationship from isolation to collaboration, from directive to dialogue, from assumption to shared understanding. In this segment, we refer to the User Story Mapping blog post by Jeff Patton. Self-reflection Question: Are your Product Owners writing user stories in isolation, or are they involving the team in discovery to create shared understanding and better solutions? [The Scrum Master Toolbox Podcast Recommends]
Sara Di Gregorio: How to Know Your Team Has Internalized Agile Values Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Scrum isn't just a process to follow, it's a way of working." - Sara Di Gregorio For Sara, success as a Scrum Master isn't measured by what the team delivers—it's measured by how they grow. She knows that if you facilitate team growth in communication and collaboration, delivery will naturally improve. The indicators she watches for are subtle but powerful. When teams come to her with specific requests outside the regular schedule—"Can we have 30 minutes to talk and reflect mid-sprint?"—she knows something has shifted. When teams want to reflect outside the retrospective cycle, it means they've internalized the value of continuous improvement, not just going through the motions. She listens for the word "goal" during sprint planning. When team members start their planning by talking about goals, she feels a surge of recognition: "Okay, for me, this is very, very, very important." Success shows up in unexpected places. One of her colleague's teams pushed back during a cross-team meeting, saying "We're going out of the timebox" and suggesting they move the discussion to a different time. That kind of proactive leadership and accountability signals maturity. It means the team isn't just attending Scrum events because they have to—they truly understand why each event matters and actively participate to make them valuable. When Sara first met a team, they asked if she wanted to change things. She said no. What she focuses on is how people improve and understand the process better. For her, it starts with the people—when people change and understand the value, that's when real changes happen in the company. It's about helping people feel good and be guided well, because when they're working well, that's when transformation becomes possible. As Sara reminds us, Scrum isn't just a process to follow—it's a way of working that teams must embrace, understand, and make their own. Self-reflection Question: Are your teams coming to you asking for reflection time outside scheduled events, and what does that tell you about how deeply they've internalized continuous improvement? Featured Retrospective Format for the Week: Unstructured Retrospective After facilitating many structured retrospectives, Sara started experimenting with an unstructured format that brought new energy to team reflection. Instead of using predefined frameworks, she brings white paper, sticky notes, and sharpies of different colors. She opens with a simple question: "Guys, what impacted you mostly during the last week? How do you feel today?" Sometimes she starts with data and metrics; other times, she begins with how the team is feeling. The key is creating open space for conversation rather than forcing it into a predetermined structure. What Sara discovered is remarkable: "They are more engaged, more open, and more present in the conversation, maybe because it was something new." Instead of the same structured format every time, the unstructured approach breaks the routine and creates space for true reflections that bring out something deeper and more meaningful. It allows people to express what's genuinely going on for them, not just what fits into a predefined template. Sara doesn't abandon structured formats entirely—she alternates between structured and unstructured to keep retrospectives fresh and engaging. She also recommends, if you work hybrid, trying to schedule unstructured retrospectives for days when the team is in the office together. The physical presence combined with the open format creates an environment where teams can be more vulnerable, more creative, and more honest about what's really happening. The unstructured retrospective isn't about chaos—it's about trusting the team to surface what matters most to them, with the Scrum Master providing light facilitation and space for authentic reflection. [The Scrum Master Toolbox Podcast Recommends]
Sara Di Gregorio: Facilitating Deeper Retrospectives—When to Step In and When to Step Back Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "When they start connecting and having an interesting discussion, I go to the corner, and I'm only trying to listen." - Sara Di Gregorio Sara faces a challenge that many Scrum Masters encounter: teams that want to discuss too many topics during retrospectives without going deep on any of them. The team had plenty to talk about, but conversations stayed surface-level, never reaching the insights that drive real improvement. Sara recognized that the aim of the retrospective isn't to talk about everything—it's to go deeper on topics the team genuinely cares about. So she started coaching teams to select just three main topics they wanted to discuss, helping them understand why prioritization matters and making explicit which topics are most important. But her real skill emerged in how she facilitated the discussions. When she saw communication starting to flow and team members becoming deeply connected to the topic, she moved to the corner and listened. She didn't abandon the team—she remained present, ready to help shy or quiet members speak up, watching the clock to respect timeboxes. But she understood that when teams connect authentically, the Scrum Master's job is to create space, not fill it. Sara learned to ask better questions too. Instead of repeatedly asking "Why? Why? Why?"—which can feel accusatory—she reformulated: "How did you approach it? What happens?" When teams started blaming other teams, she redirected: "What can we influence? What can we do from our side?" She used visual tools like white paper, sharpies, and sticky notes to help teams visualize their discussion steps and create structured moments for questions. Sometimes, when teams discussed complex technical topics beyond her understanding, she empowered them: "You are the main expert of this topic. Please, when someone sees that we're going out of topic or getting too detailed, raise your hand and help me bring the communication back to what we've chosen to talk about." This balance—knowing when to step in with structure and when to step back and listen—is what transforms retrospectives from checkbox events into genuine opportunities for team growth. Self-reflection Question: In your facilitation, are you creating space for deep team connection, or are you inadvertently filling the space that teams need to discover insights for themselves? [The Scrum Master Toolbox Podcast Recommends]
Sara Di Gregorio: Rebuilding Agile Team Connection in the Remote Work Era Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "The book helped me to shift from reacting to connecting, which completely changed the quality of conversation." - Sara Di Gregorio When COVID forced Sara's team into full remote work, she noticed something troubling—the team was losing real connection. Replicating in-office meetings online simply didn't work. People attended meetings but weren't truly present. The spontaneous coffee machine conversations that built relationships and surfaced important information had vanished. So Sara started experimenting. She introduced 5-minute chit-chat sessions at the start of every meeting: "Guys, how are you today? What happened yesterday?" She created "coffee all together" moments—10-minute virtual breaks where the team could drink coffee or have aperitivos together, sometimes three times per week. She established weekly feedback sessions every Friday morning—30 minutes to recap the week and understand what could improve. These weren't just social niceties; they were deliberate efforts to recreate the human connections that remote work had stripped away. Sara recognized that mechanized interactions—"here are the things I need you to do, let's talk next steps"—kill team dynamics. Teams need moments where they relate to each other as people, not just as functions. The experiments worked because they created space for genuine connection, allowing the team to maintain the trust and collaboration that makes effective teamwork possible, even when working remotely. In this episode, we refer to Non-Violent Communication concepts and practices. Self-reflection Question: How are you creating moments for your remote or hybrid team to connect as people, not just as colleagues executing tasks? Featured Book of the Week: Nonviolent Communication by Marshall Rosenberg Sara credits Nonviolent Communication by Marshall Rosenberg (translated in Italian as "Words are Windows, or They are Walls") as having a deep impact on her career. The book explores how to listen without judging, how to ask the right questions, and how to observe people to understand their real needs. But above all, it teaches how to communicate in a way that builds connection rather than creating barriers. For Sara, the book was remarkably practical—she didn't just read it, she experimented with the techniques afterward. She explains: "I think that without this mindset, it's easy to fall into reactive communication, trying to defend, justify, or give quick answers. But that often blocks real understanding." The book helped her shift from reacting to connecting, which completely changed the quality of her conversations. As a Scrum Master working with people every day—facilitating meetings, mediating conflicts, supporting teams—the way we communicate determines whether we open dialogue or close it. Sara found that taking time to reflect instead of giving quick answers transformed her ability to help teams discover dependencies, improve dialogue, and address communication issues. For anyone in the Scrum Master role, this book provides essential skills for building the kind of connection that makes true collaboration possible. In this segment, we also refer to the NVC episodes we have on the podcast. Check those out to learn more about Nonviolent Communication [The Scrum Master Toolbox Podcast Recommends]
Sara Di Gregorio: When Teams Lose Trust—How Scrum Masters Rebuild It One Small Change at a Time Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I continue to approach this situation with openness, positivity, and trust, because I truly believe that even the smallest changes can make a difference over time." - Sara Di Gregorio Sara faced one of the most challenging situations a Scrum Master can encounter—a team member who had lost all trust in change, creating a negative atmosphere that weighed heavily on the entire team. She remembers the heaviness on her shoulders, feeling personally responsible for the team's wellbeing. The negativity was palpable during every meeting, and it threatened to undermine the team's progress. But Sara refused to give up. She started experimenting with different approaches: one-to-one conversations to understand what was happening, bringing intentional energy to meetings, and trying new facilitation techniques in retrospectives. She added personal check-ins, asking "How are you today?" at the start of stand-ups, consciously bringing positive energy even on days when she didn't feel it herself. She discovered that listening—truly listening, not just hearing—means understanding how people feel, not just what they're saying. Sara learned that the energy you bring to interactions matters deeply. Starting the day with genuine interest, asking about the team's wellbeing, and even making small comments about the weather could create tiny shifts—a small smile that signaled something had changed. Her approach was rooted in persistence and belief: she continued approaching the situation with openness, positivity, and trust, knowing that even the smallest changes can make a difference over time. For Sara, reestablishing a good environment wasn't about quick fixes—it was about showing up every day with the right energy and never giving up on her team. Self-reflection Question: What energy are you bringing to your interactions with the team today, and how might that be shaping the team's atmosphere? [The Scrum Master Toolbox Podcast Recommends]
Alidad Hamidi: When Product Owners Facilitate Vision Instead of Owning It Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: Co-Creating Vision Through Discovery "The best product owner I worked with was not a product owner, but a project manager. And she didn't realize that she's acting as a product owner." - Alidad Hamidi The irony wasn't lost on Alidad. The best Product Owner he ever worked with didn't have "Product Owner" in her title—she was a project manager who didn't even realize she was acting in that capacity. The team was working on a strategic project worth millions, but confusion reigned about what value they were creating. Alidad planned an inception workshop to create alignment among stakeholders, marketing, operations, advisors, and the team. Twenty minutes into the session, Alidad asked a simple question: "How do we know the customer has this problem, and they're gonna pay for it?" Silence. No one knew. To her immense credit, the project manager didn't retreat or deflect. Instead, she jumped in: "What do we need to do?" Alidad suggested assumptions mapping, and two days later, the entire team and stakeholders gathered for the workshop. What happened next was magic. "She didn't become a proxy," Alidad emphasizes. She didn't say, "I'll go find out and come back to you." Instead, she brought everyone together—team, stakeholders, and customers—into the same room. The results were dramatic. The team was about to invest millions integrating with an external vendor. Through the assumption mapping workshop, they uncovered huge risks and realized customers didn't actually want that solution. "We need to pivot," she declared. Instead of the expensive integration, they developed educational modules and scripts for customer support and advisors. The team sat with advisors, listening to actual customer calls, creating solutions based on real needs rather than assumptions. The insight transformed not just the project but the project manager herself. She took these discovery practices across the entire organization, teaching everyone how to conduct proper discovery and fundamentally shifting the product development paradigm. One person, willing to facilitate rather than dictate, made this impact. "Product owner can facilitate creation of that [vision]," Alidad explains. "It's not just product owner or a team. It's the broader stakeholder and customer community that need to co-create that." Self-reflection Question: Are you facilitating the creation of vision with your stakeholders and customers, or are you becoming a proxy between the team and the real sources of insight? The Bad Product Owner: Creating Barriers Instead of Connections "He did the opposite, just creating barriers between the team and the environment." - Alidad Hamidi The Product Owner was new to the organization, technically skilled, and genuinely well-intentioned. The team was developing solutions for clinicians—complex healthcare work requiring deep domain understanding. Being new, the PO naturally leaned into his strength: technical expertise. He spent enormous amounts of time with the team, drilling into details, specifying exactly how everything should look, and giving the team ready-made solutions instead of problems to solve. Alidad kept telling him: "Mate, you need to spend more time with our stakeholder, you need to understand their perspective." But the PO didn't engage with users or stakeholders. He stayed comfortable in his technical wheelhouse, designing solutions in isolation. The results were predictable and painful. Halfway through work, the PO would realize, "Oh, we really don't need that." Or worse, the team would complete something and deliver it to crickets—no one used it because no one wanted it. "Great person, but it created a really bad dynamic," Alidad reflects. What should have been the PO's job—understanding the environment, stakeholder needs, and market trends—never happened. Instead of putting people in front of the environment to learn and adapt, he created barriers between the team and reality. Years later, Alidad's perspective has matured. He initially resented this PO but came to realize: "He was just being human, and he didn't have the right support and the environment for him." Sometimes people learn only after making mistakes. The coaching opportunity isn't to shame or blame but to focus on reflection from failures and supporting learning. Alidad encouraged forums with stakeholders where the PO and team could interact directly, seeing each other's work and constraints. The goal isn't perfection—it's creating conditions where Product Owners can connect teams to customers rather than standing between them. Self-reflection Question: What barriers might you be unintentionally creating between your team and the customers or stakeholders they need to serve, and what would it take to remove yourself from the middle? [The Scrum Master Toolbox Podcast Recommends]
Alidad Hamidi: Maximizing Human Potential as the Measure of Success Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Does my work lead into maximizing human potential? Maximizing the ability of the human to use their potential and freedom." - Alidal Hamidi Alidad calls himself a "recovering agility coach," and for good reason. For years, he struggled to define success in his work. As an enterprise coach, he plants seeds but never sees the trees grow. By the time transformation takes root, he's moved on to the next challenge. This distance from outcomes forced him to develop a more philosophical definition of success—one rooted not in deliverables or velocity charts, but in human potential and freedom. His measure of success centers on three interconnected questions. First, are customers happy with what the teams create? Notice he says "create," not "deliver"—a deliberate choice. "I really hate the term product delivery, because delivery means you have a feature factory," he explains. Creating value requires genuine interaction between people who solve problems and people who have problems, with zero distance between them. Second, what's the team's wellbeing? Do they have psychological safety, trust, and space for innovation? And third, is the team growing—and by "team," Alidad means the entire organization, not just the squad level. There's a fourth element he acknowledges: business sustainability. A bank could make customers ecstatic by giving away free money, but that's not viable long-term. The art lies in balance. "There's always a balance, sometimes one grows more than the other, and that's okay," Alidad notes. "As long as you have the awareness of why, and is that the right thing at the right time." This definition of success requires patience with the messy reality of organizations and faith that when humans have the freedom to use their full potential, both people and businesses thrive. Self-reflection Question: If you measured your success solely by whether you're maximizing human potential and freedom in your organization, what would you start doing differently tomorrow? Featured Retrospective Format for the Week: Six Intrinsic Motivators Alidad's favorite retrospective format comes from Open Systems Theory—the Six Intrinsic Motivators. This approach uses the OODA Loop philosophy: understanding reality and reflecting on actions. "Let's see what actually happened in reality, rather than our perception," Alidad explains. The format assesses six elements. Three are personal and can have too much or too little (rated -10 to +10): autonomy in decision making, continuous learning and feedback, and variety in work. Three are team environment factors that you can't have too much of (rated 0 to 10): mutual support and respect, meaningfulness (both socially useful work and seeing the whole product), and desirable futures (seeing development opportunities ahead). The process is elegantly simple. Bring the team together and ask each person to assess themselves on each criterion. When individuals share their numbers, fascinating conversations emerge. One person's 8 on autonomy might surprise a teammate who rated themselves a 3. These differences spark natural dialogue, and teams begin to balance and adjust organically. "If these six elements don't exist in the team, you can never have productive human teams," Alidad states. He recommends running this at least every six months, or every three months for teams experiencing significant change. The beauty? No intervention from outside is needed—the team naturally self-organizes around what they discover together. [The Scrum Master Toolbox Podcast Recommends]
Alidad Hamidi: The Tax Agile Teams Pay for Organizational Standards Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "If you set targets for people, they will achieve the target, even if that means destroying the system around them." - W. Edwards Deming (quoted by Alidad) The tension is familiar to every Scrum Master working in large organizations: leadership demands standard operating models, flow time metrics below specific numbers, and reporting structures that fit neat boxes. Meanwhile, teams struggle under the weight of context-insensitive measurements that ignore the nuanced reality of their work. Alidad faces this challenge daily—creating balance between organizational demands and what teams actually need to transform and thrive. His approach starts with a simple but powerful question to leaders: "What is it that you want to achieve with these metrics?" Going beyond corporate-speak to have real conversations reveals that most leaders want outcomes, not just numbers. Alidad then involves teams in defining strategies to achieve those outcomes, framing metrics as "the tax we pay" or "the license to play." When teams understand the intent and participate in the strategy, something surprising happens—most metrics naturally improve because teams are delivering genuine value, customers are happy, and team dynamics are healthy. But context sensitivity remains critical. Alidad uses a vivid analogy: "If you apply lean metrics to Pixar Studio, you're gonna kill Pixar Studio. If you apply approaches of Pixar Studio to production line, they will go bankrupt in less than a month." Toyota's production line and Pixar's creative studio both need different approaches based on their context, team evolution, organizational maturity, and market environment. He advocates aligning teams to value delivery with end-to-end metrics rather than individual team measurements, recognizing that organizations operate in ecosystem models beyond simple product paradigms. Perhaps most important is patience. "Try to not drink coffee for a week," Alidad challenges. "Even for a single person, one practice, it's very hard to change your behavior. Imagine for organization of hundreds of thousands of people." Organizations move through learning cycles at their own rhythm. Our job isn't to force change at the speed we prefer—it's to take responsibility for our freedom and find ways to move the system, accepting that systems have their own speed. Self-reflection Question: Which metrics are you applying to your teams without considering their specific context, and what conversation do you need to have with leadership about the outcomes those metrics are meant to achieve? [The Scrum Master Toolbox Podcast Recommends]
Alidad Hamidi: When a Billion-Dollar Team Becomes Invisible Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "Most of the times, it's not teams that are self-destructive or anything... Simple analogy is when a flower is not blooming, you don't fix the flower, you fix the soil." - Alidad Hamidi The team sat on the sidelines, maintaining a large portfolio of systems while the organization buzzed with excitement about replatforming initiatives. Nobody seemed to care about them. Morale was low. Whenever technical challenges arose, everyone pointed to the same person for help. Alidad tried the standard playbook—team-building activities, bonding exercises—but the impact was minimal. Something deeper was broken, and it wasn't the team. Then Alidad shifted his lens to systems thinking. Instead of fixing the flower, he examined the soil. Using the Viable Systems Model, he started with System 5—identity. Who were they? What value did they create? He worked with stakeholders to map the revenue impact of the systems this "forgotten" team maintained. The number shocked everyone: one billion dollars. These weren't legacy systems gathering dust—they were revenue-generating engines critical to the business. Alidad asked the team to run training series for each other, teaching colleagues about the ten different systems they managed. They created self-assessments of skill sets, making visible what had been invisible for too long. When Alidad made their value explicit to the organization, everything shifted. The team's perspective transformed. Later, when asked what made the difference, their answer was unanimous: "You made us visible. That's it." People have agency to change their environment, but sometimes they need someone to help the system see what it's been missing. Ninety percent of the time, when teams struggle, it's not the team that needs fixing—it's the soil they're planted in. Self-reflection Question: What teams in your organization are maintaining critical systems but remain invisible to leadership, and what would happen if you made their value explicit? Featured Book of the Week: More Time to Think by Nancy Kline Alidad describes Nancy Kline's More Time to Think as transformative for his facilitation practice. While many Scrum Masters focus on filling space and driving conversations forward, this book teaches the opposite—how to create space and listen deeply. "It teaches you to create a space, not to fill it," Alidad explains. The book explores how to design containers—meetings, workshops, retrospectives—that allow deeper thinking to emerge naturally among team members. For Alidad, the book answered a fundamental question: "How do you help people to find the solution among themselves?" It transformed his approach from facilitation to liberation, helping teams slow down so they can think more clearly. He first encountered the audiobook and was so impacted that he explored both "Time to Think" and this follow-up. While both are valuable, "More Time to Think" resonated more deeply with his coaching philosophy. The book pairs beautifully with systems thinking, helping Scrum Masters understand that creating the right conditions for thinking is often more powerful than providing the right answers. In this segment, we also refer to the book Confronting our freedom, by Peter Block et al. [The Scrum Master Toolbox Podcast Recommends]
Alidad Hamidi: When Silence Becomes Your Most Powerful Coaching Tool Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I purposefully designed a moment of silence. Staying in the anxiety of being silenced. Do not interrupt the team. Put the question there, let them come up with a solution. It is very hard. But very effective." - Alidad Hamidi Alidad walked into what seemed like a straightforward iteration manager role—what some use, instead of Scrum Master. The organization was moving servers to the cloud, a transformation with massive implications. When leadership briefed him on the team's situation, they painted a clear picture of challenges ahead. Yet when Alidad asked the team directly about the transformation's impact, the response was uniform: "Nothing." But Alidad knew better. After networking with other teams, he discovered the truth—this team maintained software generating over half a billion dollars in revenue, and the transformation would fundamentally change their work. When he asked again, silence filled the room. Not the comfortable silence of reflection, but the heavy silence of fear and mistrust. Most facilitators would have filled that void with words, reassurance, or suggestions. Alidad did something different—he waited. And waited. For what felt like an eternity, probably a full minute, he stood in that uncomfortable silence, about to leave the room. Then something shifted. One team member picked up a pen. Then another joined in. Suddenly, the floodgates opened. Debates erupted, ideas flew, and the entire board filled with impacts and concerns. What made the difference? Before that pivotal moment, Alidad had invested in building relationships—taking the team to lunch, standing up for them when managers blamed them for support failures, showing through his actions that he genuinely cared. The team saw that he wasn't there to tell them how to do their jobs. They started to trust that this silence wasn't manipulation—it was genuine space for their voices. This moment taught Alidad a profound lesson about Open Systems Theory and Socio-Technical systems—sometimes the most powerful intervention is creating space and having the courage to hold it. Self-reflection Question: When was the last time you designed a moment of silence for your team, and what held you back from making it longer? [The Scrum Master Toolbox Podcast Recommends]
Karim Harbott: From Requirements Documents to Customer Obsession—Redefining the PO Role Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: Strategic, Customer-Obsessed, and Vision-Driven "The PO role in the team is strategic. These POs focus on the customer, outcomes, and strategy. They're customer-obsessed and focus on the purpose and the why of the product." - Karim Harbott Karim believes the industry fundamentally misunderstands what a Product Owner should be. The great Product Owners he's seen are strategic thinkers who are obsessed with the customer. They don't just manage a backlog—they paint a vision for the product and help the entire team become customer-obsessed alongside them. These POs focus relentlessly on outcomes rather than outputs, asking "why are we building this?" before diving into "what should we build?" They understand the purpose of the product and communicate it compellingly. Karim references Amazon's "working backwards" approach, where Product Owners start with the customer experience they want to create and work backwards to figure out what needs to be built. Great POs also embrace the framework of Desirability (what customers want), Viability (what makes business sense), Feasibility (what's technically possible), and Usability (what's easy to use). While the PO owns desirability and viability, they collaborate closely with designers on usability and technical teams on feasibility. This is critical: software is a team sport, and great POs recognize that multiple roles share responsibility for delivery. Like David Marquet teaches, they empower the team to own decisions rather than dictating every detail. The result? Teams that understand the "why" and can innovate toward it autonomously. Self-reflection Question: Does your Product Owner paint a compelling vision that inspires the team, or do they primarily manage a list of tasks? The Bad Product Owner: The User Story Writer "The user story writer PO thinks it's their job to write full, long requirements documents, put it in JIRA, and assign it to the team. This is far away from what the PO role should be." - Karim Harbott The anti-pattern Karim sees most often is the "User Story Writer" Product Owner. These POs believe their job is to write detailed requirements documents, load them into JIRA, and assign them to the team. It's essentially waterfall disguised as Agile—treating user stories like mini-specifications rather than conversation starters. This approach completely misses the collaborative nature of product development. Instead of engaging the team in understanding customer needs and co-creating solutions, these POs hand down fully-formed requirements and expect the team to execute without question. The problem is that this removes the team's ownership and creativity. When POs act as the sole source of product knowledge, they become bottlenecks. The team can't make smart tradeoffs or innovate because they don't understand the underlying customer problems or business context. Using the Desirability-Viability-Feasibility-Usability framework, bad POs try to own all four dimensions themselves instead of recognizing that designers, developers, and other roles bring essential perspectives. The result is disengaged teams, slow delivery, and products that miss the mark because they were built to specifications rather than shaped by collaborative discovery. Software is a team sport—but the User Story Writer PO forgets to put the team on the field. Self-reflection Question: Is your Product Owner engaging the team in collaborative discovery, or just handing down requirements to be implemented? [The Scrum Master Toolbox Podcast Recommends]
Karim Harbott: Don't Scale Dysfunction—Fix the Team First Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "How do you define the success of a football manager? Football managers are successful when the team is successful. For Scrum Masters it is also like that. Is the team better than it was before?" - Karim Harbott Karim uses a powerful analogy to define success for Scrum Masters: think of yourself as a football manager. A football manager isn't successful because they personally score goals—they're successful when the team wins. The same principle applies to Scrum Masters. Success isn't measured by how many problems you solve or how busy you are. It's measured by whether the team is better than they were before. Are they more self-organizing? More effective? More aligned with organizational outcomes? This requires a mindset shift. Unlike sprinters competing individually, Scrum Masters succeed by enabling others to be better. Karim recommends involving the team when defining success—what does "better" mean to them? He also emphasizes linking the work of the team to organizational objectives. When teams understand how their efforts contribute to broader goals, they become more engaged and purposeful. But there's a critical warning: don't scale dysfunction! If a team isn't healthy, improving it is far more important than expanding your coaching to more teams. A successful Scrum Master creates teams that don't need constant intervention—teams that can manage themselves, make decisions, and deliver value consistently. Just like a great football manager builds a team that plays brilliantly even when the manager isn't on the field. Self-reflection Question: Is your team more capable and self-sufficient than they were six months ago, or have they become more dependent on you? Featured Retrospective Format for the Week: Systems Modeling with Causal Loop Diagrams "It shows how many aspects of the system there are and how things are interconnected. This helps us see something that we would not come up with in normal conversations." - Karim Harbott Karim recommends using systems modeling—specifically causal loop diagrams—as a retrospective format. This approach helps teams visualize the complex interconnections between different aspects of their work. Instead of just listing what went wrong or right, causal loop diagrams reveal how various elements influence each other, often uncovering hidden feedback loops and unintended consequences. The power of this format is that it surfaces insights the team wouldn't discover through normal conversation. Teams can then think of their retrospective actions as experiments—ways to interact with the system to test hypotheses about what will improve outcomes. This shifts retrospectives from complaint sessions to scientific inquiry, making them far more actionable and engaging. If your team is struggling with recurring issues or can't seem to break out of patterns, systems modeling might reveal the deeper dynamics at play. [The Scrum Master Toolbox Podcast Recommends]
Karim Harbott: You Can't Make a Flower Grow Faster—The Oblique Approach to Shaping Culture Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "How can I make a flower grow faster? Culture is a product of the behaviors of people in the system." - Karim Harbott For Karim, one of the biggest challenges—and enablers—in his current work is creating a supporting culture. After years of learning what doesn't work, he's come to understand that culture isn't something you can force or mandate. Like trying to make a flower grow faster by pulling on it, direct approaches to culture change often backfire. Instead, Karim uses what he calls the "oblique approach"—changing culture indirectly by adjusting the five levers: leadership behaviors, organizational structure, incentives, metrics, and systems. Leadership behaviors are particularly crucial. When leaders step back and encourage ownership rather than micromanaging, teams transform. Incentives have a huge impact on how teams work—align them poorly, and you'll get exactly the wrong behaviors. Karim references Team of Teams by General Stanley McChrystal, which demonstrates how changing organizational structure and leadership philosophy can unlock extraordinary performance. He also uses the Competing Values Framework to help leaders understand different cultural orientations and their tradeoffs. But the most important lesson? There are always unexpected consequences. Culture change requires patience, experimentation, and a willingness to observe how the system responds. You can't force a flower to grow, but you can create the conditions where it thrives. Self-reflection Question: Are you trying to change your organization's culture directly, or are you adjusting the conditions that shape behavior? [The Scrum Master Toolbox Podcast Recommends]
Karim Harbott: Why System Design Beats Individual Coaching Every Time Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "You can't change people, but you can change the system. Change the environment, not the people." - Karim Harbott Karim was coaching a distributed team that was struggling with defects appearing constantly during sprints. The developers and testers were at different sites, and communication seemed fractured. But Karim knew from experience that when teams are underperforming, the problem usually isn't the people—it's the system they're working in. He stepped back to examine the broader context, implementing behavior-driven development(BDD) and specification by example to improve clarity through BDD scenarios. But the defects persisted. Then, almost by accident, Karim discovered the root cause: the developers and testers were employed by different companies. They had competing interests, different incentives, and fundamentally misaligned goals. No amount of coaching the individuals would fix a structural problem like that. It took months, but eventually the system changed—developers and testers were reorganized into unified teams from the same organization. Suddenly, the defects dropped dramatically. As Jocko Willink writes in Extreme Ownership, when something isn't working, look at the system first. Karim's experience proves that sometimes the most compassionate thing you can do is stop trying to fix people and start fixing the environment they work in. Self-reflection Question: When your team struggles, do you look at the people or at the system they're embedded in? Featured Book of the Week: Scaling Lean and Agile Development by Craig Larman and Bas Vodde "This book was absolute gold. The way it is written, and the tools they talk about went beyond what I was talking about back then. They introduced many concepts that I now use." - Karim Harbott Karim discovered Scaling Lean and Agile Development by accident, but it resonated with him immediately. The concepts Craig Larman and Bas Vodde introduced—particularly around LeSS (Large-Scale Scrum)—went far beyond the basics Karim had been working with. The book opened his eyes to system-level thinking at scale, showing how to maintain agility even as organizations grow. It's packed with practical tools and frameworks that Karim still uses today. For anyone working beyond a single team, this book provides the depth and nuance that most scaling frameworks gloss over. Also worth reading: User Stories Applied by Mike Cohn, another foundational text that shaped Karim's approach to working with teams. [The Scrum Master Toolbox Podcast Recommends]
Karim Harbott: The Day I Discovered I Was a Scrum Project Manager, Not a Scrum Master Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. "I was telling the team what to do, instead of helping the team to be better on their own. There's a lot more to being a Scrum Master than Agile—working with people is such a different skillset." - Karim Harbott Karim thought he had mastered Scrum. He had read the books, understood the framework, and was getting things done. His team seemed to be moving forward smoothly—until he stepped away for a few weeks. But, when he returned, everything had fallen apart. The team couldn't function without him constantly directing their work. That's when Karim realized he had fallen into one of the most common anti-patterns in Agile: the Scrum Project Manager. Instead of enabling his team to be more effective, he had become their bottleneck. Every decision flowed through him, every task needed his approval, and the team had learned to wait for his direction rather than taking ownership themselves. The wake-up call was brutal but necessary. Karim discovered that pushing project management responsibilities to the people doing the work—as David Marquet advocates—was far more powerful than being the hero who solves all problems. The real skill wasn't in telling people what to do; it was in creating an environment where they could figure it out themselves. Geoff Watts calls this servant leadership, and Karim learned it the hard way: a great Scrum Master makes themselves progressively less necessary, not more indispensable. Self-reflection Question: Are you enabling your team to be more effective, or have you become the person they can't function without? [The Scrum Master Toolbox Podcast Recommends]