Podcasts about word of mouth marketing

Welcome to the Grow Your Biz without Social virtual event (April 14-18). Once talks are released, they will be available through April 20 on the podcast. New talks released each day throughout the event! Need to register still or want to share with a friend? (lots of goodies included in the event!)

Send us a textIn a world where you've got just 8 seconds to make your message stick—what do you say and how do you say it? This episode breaks down The Micro-Script Rules by Bill Schley, a game-changing read for any small business owner or personal brand builder. 

Is your studio's best marketing strategy quietly waiting to be unleashed?In this episode, Chantelle and Michelle dive into one of the most powerful (and often overlooked) forms of marketing: word of mouth. But not the old-school, cross-your-fingers-and-hope kind. This is intentional, joyful, community-led buzz that grows your studio with ease.You'll explore how unforgettable onboarding experiences turn new families into raving fans, why belonging is the secret ingredient to referrals, and how a little idea called The Golden Tag could become your next studio superpower.If you've ever felt unsure how to grow your studio without burning out or spending a fortune on ads, this episode is full of hope, clarity and fresh ideas to create natural momentum - from the inside out.You'll walk away with:A reframe on what word of mouth marketing really is (and how to spark it)Insight into why onboarding is your hidden marketing heroStrategies to make new students feel so welcome they can't help but tell their friendsCreative ways to inspire social sharing with ease (no awkward asks required!)This one's a big warm hug for you and your marketing strategy, and a practical toolkit for more connection, more community, and more enrolments, without the hustle.Got a studio niggle right now? Leave us a voicemail, and we can help Solve Your Studio in one of our episodes. Chat to us here: https://www.speakpipe.com/LeaveEvolutionAVoicemailBe sure to follow us for more content perfect for Studio Owners!Instagram: @thestudioevolution YouTube: @thestudioevolutionFacebook: @TheStudioEvolutionWebsite: studioevolution.com/startALL our best!

Wondering how to create a referral program that actually works? How much revenue are you leaving on the table without a referral strategy?In this episode of The Business Ownership Podcast I interviewed Gaetano Caruana.  Gaetano is the founder of EarlyParrot, a referral marketing platform that has helped countless coaches, course creators, and event hosts achieve significant growth through referrals. EarlyParrot has generated hundreds of thousands of referrals, resulting in millions of dollars in revenue.Gaetano's mission is to help entrepreneurs and marketers leverage word of mouth to acquire leads for their businesses. Through his innovative strategies and keen marketing insights, he has revolutionised the world of referral marketing and set a new standard for the industry. Struggling to grow without massive ad budgets? Word-of-mouth referrals might be the game-changer you need!Check this out!Show links:If you want to nail word-of-mouth referral marketing here's a FREE masterclass that you can watch: https://go.earlyparrot.com/leveraged-lead-generation-masterclass?sa=sa002945160915e55f08a029275b7626263f37fef3 EarlyParrot Website: https://www.earlyparrot.com/Gaetano on LinkedIn: https://linkedin.com/in/gaetanocaruanaGaetano on Facebook: https://facebook.com/gaetano.caruanaEarlyParrot Youtube: https://www.youtube.com/@EarlyParrotBook a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

In the home services industry, many contractors deliver high-quality work but struggle to leverage satisfied customers for growth. Yet, we know that more than 50% of leads come from referrals. The challenge lies in post-sale engagement, as gathering referrals and building a strong reputation often falls to busy sales reps or technicians who quickly move on to the next job. Without a systematic approach to harnessing word-of-mouth marketing, businesses miss the opportunity to turn happy customers into brand ambassadors, relying instead on costly acquisition channels like paid advertising.Landon Taylor, Founder & CEO of Snoball, addresses this gap with a platform that automates referral management, review generation, and reputation building. Snoball empowers businesses to take control of their word-of-mouth marketing and unlock the true potential of their customer base.Expect to learn:Why most companies struggle to generate steady referralsHow automation keeps brands top-of-mind for customersThe key difference between reputation management and reputation marketingHow Snoball fills the gap left by service repsSteps to build a sustainable, word-of-mouth growth strategyDon't miss this insightful conversation with Landon Taylor, as he shares his expertise and proven strategies for transforming the way businesses approach customer acquisition and retention.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

Word-of-mouth marketing expert Suzanne Reilley joins me on Episode 697 to discuss the age-old topic of word-of-mouth marketing. But, it's also still a thing today. So let's find out how companies can use it to their advantage. What works and what doesn't? Join us. Connect with Suzanne: www.suzannereilley.com

From my archive, a great conversation with Denise Praul If a prospective customer is introduced to you by someone they trust, you're far more likely to close that sale than if they stumbled upon you on Google. That's the beauty of referral marketing, and it goes beyond traditional word of mouth. But how do you create a system that consistently brings in high-quality referrals? That's what this conversation is all about. 1. Referrals = Borrowed Trust When someone is referred to you, you're borrowing the reputation of the person who made the referral. This is a game-changer because the new client comes in with a built-in level of trust that makes closing the sale much easier. They're not starting from scratch—they already believe in you because someone they trust vouched for you. 2. Focus on the Benefits, Not Just the Features It's easy to get caught up in the technical details of your product or service, but customers are more interested in how it benefits them. Denise points out that for referral partners to help you, they need to know exactly who you want to work with and why someone should choose your services. Focus on solving pain points, not just listing features. 3. Start with the Relationships You Already Have Instead of constantly trying to build new relationships, Denise suggests focusing on the network you've already developed. People who already know, like, and trust you are your best advocates. Train them on how to refer you by clearly explaining your target market and the benefits of your services. 4. Give to Get Referrals are a two-way street. You can't just expect to receive them without offering something in return. Be proactive in asking others how you can help them, and genuinely try to send referrals their way. A good question to end any meeting with is: “How can I help you?” This opens up a deeper conversation about how you can support their business too. 5. Tell Stories People remember stories. If you want your referral partners to easily explain what you do, share real-life examples of clients you've helped. These stories make your work more relatable and easier to understand, making it more likely they'll think of you when they come across a potential referral. Building a referral system isn't just about luck—it's about being intentional. By focusing on trust, relationships, and storytelling, you can create a steady stream of high-quality referrals. And the best part? When someone comes to you by referral, they're already primed to buy. Looking for more networking tips? Grab a copy of my book https://www.amazon.com/dp/B0C3BMD6JW  

Have you ever wondered why some businesses grow rapidly without spending a fortune on ads? Or how personal recommendations can boost your practice far beyond what traditional marketing can achieve?   Welcome to another FANTAWESOME episode of the Uncaged Clinician podcast! I'm your host, David Bayliff, and today we're exploring a crucial topic—word-of-mouth marketing. This often overlooked strategy can significantly impact the growth of your practice.   In this episode, I'll delve into the following topics: The cost-effectiveness of word-of-mouth marketing How personal stories enhance credibility and trust Coaching your clients to share their experiences the right way Why word-of-mouth is more persuasive than traditional marketing Takeaway Message: Word-of-mouth marketing is more than just hoping your clients will refer you. When done strategically, it builds strong, authentic connections that fuel your practice's growth. By focusing on personal, genuine experiences, you can create a marketing engine that's both cost-efficient and time-saving. Uncaged Hack: "Word of mouth is a beautiful thing. It can be very cost-effective, very time-effective if you go about it in the right way." -David Bayliff If you found value in this episode, don't keep it to yourself! Share it with a friend and spread the inspiration. Tune in to future episodes for more conversations on UNCAGING YOUR Potential for Achieving Success.   Do you have questions about starting or even optimizing your current practice? We invite you to schedule a 30-minute growth strategy call with us Here! https://api.leadconnectorhq.com/widget/booking/FYWtsvC5j16lmvKbDg9H Additional Resources: When you are ready…Here are ways that we can help you to grow your practice:   If you are looking for guidance and accountability as you begin to grow your practice, or even if you are already established, we have a program that is right for you. To learn more about the ways we can help you, fill out our application.   PATHWAY  https://api.leadconnectorhq.com/widget/form/Y6ABODFCd53KLdo9SPfy   Join the UNCAGED Clinician Facebook community. YES, you have a community that you can immediately plug into where you can learn to grow a six-figure practice: https://facebook.com/groups/113576786080229

Mau bisnis viral tanpa iklan? Welcome to The Marketing Playbook Episode 04!

In this episode of the Mixing Music Podcast, Dee Kei and Lu BABY AUDIO 15% OFF CODE: MIXINGMUSIC SUBSCRIBE FOR 3X THE EPISODES DOWNLOAD FREE STUFF FOLLOW DEE KEI ON TWITCH! Join the ‘Mixing Music Podcast' Discord! HIRE DEE KEI HIRE LU Find Dee Kei and Lu on Social Media: Instagram: @DeeKeiMixes @MasteredbyLu Twitter: @DeeKeiMixes @MasteredbyLu CHECK OUT OUR OTHER RESOURCES Join the ‘Mixing Music Podcast' Group: Discord & Facebook The Mixing Music Podcast is sponsored by Tegeler Izotope, Antares (Auto Tune), Plugin Boutique, Lauten Audio, Spreaker, Filepass, & Canva The Mixing Music Podcast is a video and audio series on the art of music production and post-production. Dee Kei and Lu are both professionals in the Los Angeles music industry having worked with names like 6arelyhuman, Odetari, Natalie Jane, Keyshia Cole, Trey Songz, Smokepurrp, Benny the Butcher, Sueco the Child, Ari Lennox, G-Eazy, Lucky Daye, DDG, Lil Xan, Masego, $NOT, Kanye West, Symba, Bludnymph, charlieonnafriday, Blackway, Atlantic Records, Dreamville, BET, Universal Music, Interscope Records, etc. This video podcast is meant to be used for educational purposes only. If you would like to sponsor the show, please email us at deekeimixes@gmail.com.

In this episode of The Market Pulse, host Aaron Fichera sits down with Anita Erickson, the founder and CEO of The Market Place ATX, to dive into the power of word-of-mouth marketing and its impact on business growth. Anita shares her journey into entrepreneurship, the mission behind The Market Place ATX, and offers valuable insights into how businesses can harness the power of referrals to attract loyal customers. From creating exceptional customer experiences to leveraging strategic referral systems, Anita provides actionable tips for any business looking to optimize word-of-mouth marketing and build a strong, organic reputation. Tune in to discover how you can turn your customers into your greatest advocates and grow your business through authentic, word-of-mouth connections. About Our Guest Anita Erickson, Founder & Owner of The Marketplace ATX Anita is an entrepreneur, consultant, speaker and writer with a passion for creating meaningful connections and supporting friends, colleagues and customers in excelling at what they love. She is a committed advocate for small business owners and the design/build industry.  Anita is committed to developing a Design District in Austin, kickstarted by her current venture, The Marketplace, a collaborative trade showroom.

In this episode, Dave dives into crafting memorable stories that fuel word-of-mouth marketing for your music school. Learn how to create standout moments beyond the lesson room that make your clients excited to share. Tune in to hear inspiring real-world examples and practical tips to boost your school's reputation.   davesimonsmusic.com

Joe Blackburn, founder of The Lion, leads multi-million-dollar teams to develop strategies that bridge the gap from standard growth to expansive success. Top 3 Value Bombs 1. Every business is a people business and the only thing that will save you in business is your effectiveness with people. 2. You are the product so you have to constantly refine yourself. Taking care of yourself by becoming more interesting, learning and growing more is necessary to adapt in the ever evolving world of business. 3. Write your goals everyday because if you don't, your goals will escape you and if you are not controlling your mind, someone else will. Relentlessly expand your wealth and realize your full potential - Joe Blackburn's Website Sponsors HubSpot Starting a business doesn't have to be so hard. Go to click HubSpot.com/ent to download HubSpot's Entrepreneurship Kit for free right now Airbnb Your home might be worth more than you think... Find out how much at Airbnb.com/host FranBridge Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon - or get a free copy of his book, Non-Food Franchising - at FranBridgeConsulting.com

Joe Blackburn, founder of The Lion, leads multi-million-dollar teams to develop strategies that bridge the gap from standard growth to expansive success. Top 3 Value Bombs 1. Every business is a people business and the only thing that will save you in business is your effectiveness with people. 2. You are the product so you have to constantly refine yourself. Taking care of yourself by becoming more interesting, learning and growing more is necessary to adapt in the ever evolving world of business. 3. Write your goals everyday because if you don't, your goals will escape you and if you are not controlling your mind, someone else will. Relentlessly expand your wealth and realize your full potential - Joe Blackburn's Website Sponsors HubSpot Starting a business doesn't have to be so hard. Go to click HubSpot.com/ent to download HubSpot's Entrepreneurship Kit for free right now Airbnb Your home might be worth more than you think... Find out how much at Airbnb.com/host FranBridge Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon - or get a free copy of his book, Non-Food Franchising - at FranBridgeConsulting.com

Layla Ruffino, owner of Blue Highway Pizza in Florida, shares her experience running two successful pizzerias. The original location, in a small town, has been thriving for 20 years, while the newer location in a growing area has seen rapid growth. Leila emphasizes the importance of taking care of her team, offering generous benefits and creating a positive work environment.  Chapters 00:00 Introduction and Background 02:07 Building a Successful Pizzeria in a Small Town 04:43 The Challenges of Operating in a Small Town 07:01 Taking Care of the Team 13:27 Menu and Offerings 15:31 Homemade Recipes and Quality Ingredients 17:03 Exploring Different Types of Ovens 22:05 Pros and Cons of the Toast Point of Sale System 27:23 Expanding with a Vintage Pizza Truck 31:14 The Importance of Networking MY OTHER SOCIALS:

Have you ever wondered how word-of-mouth marketing can grow your coaching business? In today's episode, we sit down with Joe Blackburn to delve into the intricacies of business, sales, and word-of-mouth marketing. Joe is a distinguished coach, finance expert, and the founder of Lion's Eye Coaching. Driven by his faith and a passion for helping others realize their potential, Joe is committed to guiding business owners in leading multi-million-dollar teams and developing strategies for transformative growth. In our conversation, Joe talks about his origins in finance and what motivated him to leave the corporate world behind and start his own business. Discover how he transitioned from employee to entrepreneur and the mindset needed to start a coaching business. Explore the barriers to growing a coaching business, what makes word-of-mouth marketing different, and the opportunities it offers. Hear why fostering authentic referrals is a lost art, the power of networking, the role of influencers, and the steps to building genuine relationships with clients. Gain insights into the misconceptions surrounding word-of-mouth marketing, common word-of-mouth marketing mistakes, and why it is vital for growth. Joe also shares details about his coaching program and how to get involved. Tune in, and discover the secret sauce behind word-of-mouth marketing and the many opportunities it offers with Joe Blackburn!Key Points From This Episode:Joe's background in finance and how it led him to coaching.The moment he realized the corporate career path was not for him.What starting a coaching business taught him.Why Joe is passionate about word-of-mouth marketing. His unique approach to outreach and marketing. Key steps for building and fostering authentic relationships.Common word-of-mouth marketing pitfalls to avoid.Gaps and missed opportunities in the coaching business.Joe's word-of-mouth marketing program and how to get involved.Final takeaways and valuable resources to get started.Links Mentioned in Today's Episode:Joe BlackburnJoe Blackburn on LinkedInRyan Lang on LinkedInBrook Bishop on LinkedInEmpire PartnersEmpire AcademyThe Coaching Equation Podcast on iTunes

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast. Today, we have Noah Tucker, the founder of Social Snowball, joining us to discuss innovative affiliate marketing strategies. Social Snowball is revolutionizing how brands leverage word-of-mouth marketing by focusing on modern affiliates, including influencers, creators, and customers. Start snowballing: https://socialsnowball.io Key Insights: Modern vs. Legacy Affiliates: Understanding the evolution of affiliate marketing and why modern affiliates like influencers and creators are more effective. Customer Referral Programs: How to design customer referral programs that go beyond basic loyalty incentives to drive meaningful revenue. Manufacturing Virality: Strategic approaches to making content go viral through coordinated influencer efforts. Tune in to learn how Social Snowball's unique approach to affiliate marketing can help your brand grow by tapping into the power of word-of-mouth. Timestamps: 00:00 Introduction to Social Snowball with Noah Tucker 02:30 The shift towards influencers becoming affiliates 04:50 The impact of TikTok Shop on influencer marketing 07:15 Word of mouth as the ultimate marketing channel 09:30 Understanding modern affiliates: creators, influencers, ambassadors 12:00 Effective strategies for influencer affiliate partnerships 14:30 Manufacturing virality through branded content 17:00 Successful customer affiliate programs and their impact 19:45 Examples of brands excelling with affiliate strategies 22:30 The role of loyalty programs in affiliate marketing 25:00 Educating customers about affiliate programs 27:30 The future of influencer marketing with AI Hashtags: #AffiliateMarketing #InfluencerMarketing #SocialSnowball #DTCPodcast #Ecommerce #DigitalMarketing #CustomerAcquisition #MarketingStrategy #WordOfMouth #TikTokShop #BrandGrowth #MarketingTips Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

In this captivating episode of "Don't Be A Basic Biscuit," join Harveer Singh and his guest, Luis Omar Figueroa, as they delve into the pivotal role of your reputation and its profound impact on word-of-mouth marketing. They explore strategies for building and maintaining a stellar reputation that naturally leads to increased referrals and client trust. Don't miss their insightful discussion on practical steps you can take to enhance your visibility and credibility in the market, ensuring your name is the first that comes to mind when real estate is mentioned. Tune in to learn how your reputation can become your most powerful marketing tool!   You can find Omar on his socials @AskLuisOmar on all platforms. Luis Omar Figueroa, a seasoned commercial real estate broker and direct lender, boasts 15 years of experience in the Tri-State area. With entrepreneurial roots, he transitioned from a residential loan officer to a successful investor in multifamily buildings and fintech companies. As an NYU alumnus, he explored behavioral patterns across social classes through psychology and sociology courses. Omar has launched and exited multiple ventures, joining the real estate industry in 2005 with a mission to educate and assist clients in navigating transactions.As the Chairman of HGRN Holdings, he oversees HGRN Capital, Real Estate, Media, and Investments, championing education as the key to equal opportunities for all communities. At HGRN, he instills a core belief in his team: “When you present value, price is no longer a question.

Welcome to another insightful episode of the Directors Club podcast! I'm your host, Noelle Dentino, and today we're diving into the world of Google Business profiles. As a fellow child care center owner and director, I understand the challenges of finding great teachers and boosting enrollment. Join me as I share some behind-the-scenes strategies from my own center, Scribble Time, on how to leverage Google to enhance visibility, credibility, and engagement. From optimizing your profile to encouraging reviews and using high-quality photos, these simple yet effective tips can transform your online presence and drive success for your childcare center. Let's get started!Let's connect:www.thedirectorsclub.netCommunity:Join my FREE Facebook group and connect with other directors and me as we navigate leading a child care center together!  FB Group Child Care Center Owners and DirectorsSocials:Facebook page, The Director's ClubInstagram, The Director's ClubWORKING WITH NOELLE AND THE DIRECTOR'S CLUB:The ClubDiscover more about The Director's Club, a mastermind group designed for child care center directors who seek support and expert guidance to maintain high-quality early education centers.   LEARN MORE ABOUT THE CLUB HEREThe Teacher's LoungeDo you want to enhance your teachers' confidence in the classroom through a mentoring program tailored to their needs? Look no further than The Teacher's Lounge, a dedicated mentoring department that you've always wanted for your child care center. Don't hesitate, visit us now to learn more HERE   

The power of word of mouth networking is something I talk about frequently and in today's episode I talk to Kevin Dennis about how he has used it to build his own wedding business. From networking meetings to wedding days, Kevin builds connections everywhere, and his business has benefited as a result.Kevin Dennis is the editor of Wedding IQ and the owner of Fantasy Sound Event Services.Want to meet other likeminded wedding pro's so that you can share ideas, network and help each other out? Then why not go ahead and join my free Wedding Pro community over on Facebook:https://www.facebook.com/groups/weddingprosreadytogrow/Find out more about how I can help you grow your wedding business over on my website or Instagram page:www.beccapountney.comwww.instagram.com/beccapountneyHelping out and building relationships (00:00:00) Kevin discusses the importance of helping others and building relationships in the wedding industry.Introduction and background of Kevin Dennis (00:00:53) Becca introduces Kevin Dennis, his background, and his experience in the wedding industry.Starting in the wedding industry (00:02:19) Kevin Dennis shares his journey into the wedding industry, starting as a DJ in high school and transitioning into his own DJ service.Challenges and changes in the industry (00:06:51) Kevin discusses the significant changes in the industry, particularly the evolution of DJing from vinyl to digital.Keys to success in the wedding business (00:07:58) Kevin emphasizes the importance of relationships and networking as key factors in his business success.Building relationships and networking (00:10:30) Kevin discusses the significance of belonging to associations, local groups, and getting involved in the community for building relationships.Effective networking and relationship-building (00:13:20) Kevin advises on the importance of genuine networking, listening to others, and taking time to build relationships.Practical tips for networking (00:15:42) Kevin provides practical tips for effective networking, including feeling comfortable, bringing a wingman, and researching the guest list before attending an event.The importance of personalization in networking (00:16:55) Emphasizing the impact of personalizing interactions and avoiding generic approaches at networking events.The significance of business cards (00:17:28) Highlighting the enduring value of business cards and the impression they create in networking.Professional email addresses and first impressions (00:18:37) Stressing the importance of using professional email addresses and the impact it has on initial perceptions.Challenges in networking events (00:19:29) Discussing challenges such as alcohol-related issues and inappropriate behavior at networking events.Etiquette and behavior at networking events (00:21:07) Addressing the importance of open communication and respectful behavior while networking.Respect and professionalism at venues (00:22:15) Emphasizing the need for respect and professionalism while working at event...

On this episode of BUZZ, we explore what makes word of mouth the most potent form of marketing and how homegrown word of mouth Dental Marketing initiatives can engender explosive results with truly impressive ROI.   Show Produced by Dentainment 
https://dentainment.com/ 
 Dentainment is a Digital Creative Marketing Agency, providing services to the Dental Community such as:
Logo Design, 
Brand Identity, 
Dental Websites, 
Search Engine Optimization, 
Video Production, 
Social Media Management
, Google AdWords Management, 
Voice Search Optimization 
and more.   Discover the power of AI, video, social media, and more in ‘Best Dental Marketing,' the ultimate guide for Dental professionals looking to transform their marketing efforts and drive new patient growth. Learn more about Best Dental Marketing Here: https://bestdentalmarketing.com/   Sponsored by Waymark We're making it radically simple for your Dental Practice to make your own commercials. Our premium video templates and easy-to-use editing tools mean that TV-quality videos are now accessible to anyone with an internet connection. To learn more, please visit: https://www.waymark.com/dental  

Jennifer Liao's journey with MìLà is nothing short of remarkable. From a grassroots project where they collected orders through Google Forms, it evolved into a successful venture that raised $21.5 million in its second round of funding.This episode doesn't just serve up the story behind MìLà's signature frozen soup dumplings; it provides a feast of insights on the ingredients for business growth, fundraising, and the power of community-driven marketing.Episode brought to you by More StaffingJoin 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter!On this episode of DTC Pod, we cover:1. Fundraising Strategies and Investor Relationships2. Navigating Logistics for Frozen Food Distribution3. Product-Market Fit Testing4. Branding and Content Strategy Development5. Scaling Manufacturing 6. Leveraging E-commerce PlatformsTimestamps03:37 Experimenting with frozen soup dumplings06:17 How testing and running ad campaigns on Meta led to MìLà's rapid growth14:59 Product-market fit testing, team expansion20:43 Establishing a team for content and branding28:00 Getting funded, setting realistic goals, and scaling for success35:52 The supply chain side of frozen, perishable goods37:22 Building infrastructure for proactive outreach38:46 Product innovation, retail expansionShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  -----Jennifer Liao - Co-Founder of MìLàBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Guiding you through the world of growth, performance marketing, and partner marketing.We sit down with growth and marketing leaders to share tests and lessons learned in business and life.Host: Tye DeGrangeGuest: Noah TuckerHype man & Announcer: John Potito

Ready to unlock the secrets of a powerful word-of-mouth marketing strategy? Dive into this eye-opening episode with Dave. Despite its undeniable effectiveness, too many music schools are missing out on the potential of word-of-mouth marketing. Discover why it's crucial to shift your focus from offering discounts to showing genuine gratitude, a tactic proven to build trust and reputation.   Explore how simple, personalized gestures can work wonders in nurturing strong relationships and staying on the radar of both current and former students. Dave will guide you through the art of subtle engagement and authentic connection, going beyond the confines of music lessons.   Don't miss out on valuable insights and unveil practical strategies that ensure consistent engagement and harness the full potential of referrals. Tune in now and transform your word-of-mouth marketing strategy today.   davesimonsmusic.com

In this episode, we delve into the dynamic world of event marketing strategies with the accomplished Ashley Stanford, a seasoned Digital Marketing Consultant and Freelancing Expert. With over 15 years of expertise in the digital marketing realm, Ashley brings a wealth of knowledge and practical insights that are sure to resonate with professionals in the Events & Entertainment sector.About Ashley StanfordOur guest, Ashley Stanford, is not just a digital marketing maven but also the EVP of Client Strategy at TicketSocket and the Vice President and Co-Founder of Ice Cream Social. Her extensive experience spans across various industries, including Events & Entertainment, Medical Device/Healthcare, and Finance Technology sectors. Ashley's passion lies in crafting strategic marketing plans and optimizing tactics to drive tangible results for her clients.Episode HighlightsIn this engaging discussion, Ashley sheds light on the intricacies of effective event marketing strategies. She shares her journey of conceptualizing TicketSocket—a unique solution born out of the need to revolutionize traditional marketing channels in the ticketing industry. Ashley emphasizes the importance of word-of-mouth marketing in today's digital landscape and unveils how Ice Cream Social's innovative referral widget gamifies the online referral process, driving substantial results for businesses.Ashley advocates for a holistic approach to marketing, where word-of-mouth initiatives complement existing channels such as SMS, email, and social media ads. She underscores the significance of incentivizing partners and understanding demographic nuances to maximize the impact of word-of-mouth campaigns.Furthermore, Ashley offers invaluable insights into effective communication strategies, emphasizing the need for transparency and proactive engagement, especially during challenging situations such as event cancellations or setbacks.Delving into a personal anecdote, Ashley candidly shares her experiences of overcoming burnout, highlighting the importance of self-care and resilience in navigating professional challenges.Links and ResourcesThe Desire Map by Danielle LaporteIce Cream Social and TicketSocketAshley Stanford on LinkedInThank you so much for listening, come back soon, and stay on purpose!Support the show

In this episode, Richard Bliss is joined by Zach Seipert, a marketing and communication specialist with a wealth of knowledge in word-of-mouth marketing. Together, they delve into the powerful impact of word-of-mouth marketing, emphasizing its influence on consumer decision-making, the importance of authenticity, and the strategic opportunities it presents for businesses. From dissecting influential research to sharing real-life examples, this episode is a deep dive into the art and science of word-of-mouth marketing. So, sit back, listen in, and discover the keys to leveraging this potent form of consumer engagement.Zack Seipert is a marketing enthusiast and avid learner who believes in the power of word of mouth in business. He is an active member of Mark Schaefer's Rise community and has gained valuable insights on how to stand out in a competitive market. Zack emphasizes the importance of being unique and innovative in marketing to capture customers' attention and generate positive word of mouth. He also recognizes the potential harm of negative word of mouth and is dedicated to finding ways to mitigate its impact. Zack's passion for marketing and commitment to staying ahead of the game make him a valuable asset in the business world.Richard shares a weekly LinkedIn tip through text message. Sign up by texting the hashtag LinkedIn to 415-534-9722. OR sign up for his weekly LinkedIn tip by texting the hashtag #LinkedIn to 415-534-9722. Stay updated on the latest changes and make the most out of your LinkedIn presence.In The Most Amazing Marketing Book Ever, Zack Seipert wrote Chapter 27: The Secret Power of Word-of-Mouth Marketing.Host: Richard BlissGuest: Zack Seipert Purchase The Most Amazing Marketing Book EverPodcast Manager: Kimberly Smith

Collectable rhinestone stickers? We say "Yes", and so do Moms and children who love StickerBeans. In this episode, Lindsay interviews Dana Runyon, the co-founder of StickerBeans. Dana shares the story of how she and her partner came up with the concept, the challenges they faced, and the unexpected success they achieved through word-of-mouth marketing. Listeners will be captivated by the wholesome and nostalgic nature of StickerBeans, as well as the insights and lessons learned from its humble beginnings as a small idea to becoming a beloved brand with over 3 million stickers sold.Lindsay and Dana discuss the impact of StickerBeans in the camp community, where the stickers have become a cultural phenomenon. Parents send the stickers to their children at camp, and the kids trade and collect them, fostering connections and communication without relying on technology. Dana also shares the importance of the StickerBeans book, which allows kids to organize and treasure their sticker collections. In addition to the success of StickerBeans, the episode touches on the challenges and obstacles faced by Dana and her team. From dealing with copycat companies to constantly launching desirable new products, Dana shares the lessons she learned.Listeners will be inspired by Dana's dedication to her brand and her commitment to providing a positive and meaningful experience for children and parents alike.Key Takeaways:Word of mouth marketing can be a key to business success, as demonstrated by Diana's enterprise which grew substantially through organic promotion without the need for paid advertising.When your business accomplishments are recognized, it's important to feel proud and express gratitude for such acknowledgments, as they affirm the effort and dedication put into your work.Quotes:“You learned as you were growing and that really is the epitome of entrepreneurship when you think about it.” (23:41 | Lindsay Pinchuk)“If you don't love your business like your child, walk away.” (31:52 | Dana Runyon) "It does make us feel super good that kids are playing together, talking about their collections, sending each other, like, you know, it's just, it's really positive stuff." (00:34:50 | Dana Runyon)Connect with Dana Runyon:Website: www.stickerbeans.com/Instagram: www.instagram.com/stickerbeansIf you like what you're hearing, please leave a rating or review at https://ratethispodcast.com/dearfoundher You can now work with Lindsay 1:1 to build and monetize your community through the same method she used to grow and scale her business. Fill out the form here and set up a FREE 30-minute consultation.Make sure you sign up for Lindsay's newsletter and have all of the takeaways from every podcast episode sent straight to your inbox. PLUS, you'll get a tip every week to help you grow and scale your own business.Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

This week on the podcast I'm joined by Denise Vernieri. Denise is a former educator with a Masters in English Literature and Writing, turned multi-6- figure business coach helping other soul-driven entrepreneurs, like coaches, yoga teachers, and wellness practitioners, create businesses in alignment with their purpose and vision of impact while working with their soul-aligned clients. She's wildly passionate about helping soulful entrepreneurs build real wealth, lead movements and create legacies while living a lifestyle that makes them feel wildly fulfilled. In this episode of the podcast, Denise shares her journey creating a successful business, including the business lessons that she's learned as an entrepreneur. We also discuss the power of word of mouth marketing, including what it is and how you can use it in your yoga business to get more clients and make more revenue, and much more. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. My new yoga book is out now: www.mbomyoga.com/book In this episode: Denise's background and how she got into yoga Choosing the jumping off point and knowing what you need to start your business The silver lining of the pandemic in the yoga world Thinking outside the box, leveraging your zone of genius and restructuring your business Understanding the power of word of mouth marketing Denise's tips for creating part of your business online The top business lessons Denise has learned as an entrepreneur Guest links: Website: https://denisevernieri.com/ Instagram: https://www.instagram.com/denisevernieri/ Denise's Podcast: https://denisevernieri.com/podcast

Today on Retention Chronicles we're joined by Greg Meade, Co-Founder & CEO of CROSSNET and Good Sport. Greg and Mariah discuss the founding story of CROSSNET, scaling a business, game development, team management, the experience of going viral on social media, using word of mouth marketing to grow, being a thought leader in the ecommerce/DTC space, the stages the CROSSNET team went through to develop and improve their products, how he think about retention, marketing a game with the right branding, and finding the right balance of technology for your team. To enter in our Tracking Page Design Contest, click here!Or get your custom post-purchase experience mockup, click here!

At just 27, following the tragic loss of her father, Julie Smolyansky took the reins of the family business, Lifeway Foods. Under Julie's leadership for the past 20 years, Lifeway's annual revenues have grown from $12 million to more than $140 million in 2022. She created these results slowly and steadily by following her gut instincts, relying heavily on organic, strategic marketing tactics and with the support of an amazing team that has grown right along with the company's success.Julie shares her insights on the genuine power of word-of-mouth marketing and how she leveraged strategic partnerships. By authentically connecting with communities, from expectant moms to athletes, she has amplified the awareness of kefir as a wellness product and Lifeway Foods brand. Lifeway was early in organic social media marketing, and it still heavily leverages social media influencers and organic brand advocacy to be in front of the health and wellness aware community. There is so much to learn from this episode, highlighting the importance of following your passion, making intuitive decisions, and building strong relationships within your industry. Listeners will gain valuable insights into the power of slow and steady growth, the benefits of organic marketing, and the significance of creating a supportive and passionate team.Key Takeaways:Slow and steady growth can lead to long-term success. Passionate employees are key to a successful team.Delegate as much as you can to others so that you can do what you are uniquely qualified to do.Quotes:"My goal is really to make Lifeway to kefir or what Tropicana is to orange juice or Hershey's is to chocolate - really build a global iconic brand that really heals people's bodies from the inside out." (27:08 | Julie Smolyansky)"I keep everyone who's super passionate. I think passion trumps everything else. When I see somebody who's passionate, I want them on my team." (39:27 | Julie Smolyansky) Don't give up. I mean, number one, don't give up. There are going to be challenging days, but that just comes with the territory." (51:51 | Julie Smolyansky) Connect with Julie Smolyansky:Instagram: http://www.instagram.com/lifewaykefirInstagram:http://www.instagram.com/juliesmolyanskyIf you like what you're hearing, please leave a rating or review at https://ratethispodcast.com/dearfoundher You can now work with Lindsay 1:1 to build and monetize your community through the same method she used to grow and scale her business. Fill out the form here and set up a FREE 30-minute consultation.Make sure you sign up for Lindsay's newsletter and have all of the takeaways from every podcast episode sent straight to your inbox. PLUS, you'll get a tip every week to help you grow and scale your own business.Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

In this episode of "Growing Your Firm," host David Cristello interviews Kayla Green from Bactrian LLC. They discuss the firm's impressive growth, which has largely been driven by word-of-mouth referrals rather than traditional digital marketing.  Bactrian LLC offers a range of accounting services, payroll servicing, estate planning, and financial advising, positioning themselves as a one-stop shop for their clients. Tune in to learn more about their strategies for success and how they have achieved such impressive growth. In this episode, you'll learn about the success of a small accounting firm in a rural farm community. The firm's competitive advantage is their deep relationships with clients, personalized services, and ability to deliver fast results. They have experienced steady growth and client retention through the power of word of mouth.  The podcast also discusses the importance of over delivering for clients and being involved in a passionate community.

In this episode, Dave shares different word-of-mouth marketing strategies designed to inspire your families to talk more about your music school.   davesimonsmusic.com

Word of mouth marketing works best when you pair it with THIS. In today's episode (an audio from our most recent YouTube video!), we talk about the magic and the myths of word of mouth, using lessons from Jonah Berger's popular book "Contagious". Our weekly episodes are only a TASTE of what we offer private members of our program "Kiss and Tell", where we share: BTS conversations we're having with the media in real time, pitching calendars and templates, personal pitch reviews, exclusive trainings and best of all REAL. LIVE. MEDIA. OPPORTUNITIES. Join now for $25/week to have a "publicist in your pocket". TELL PUBLIC RELATIONS Founder: Danni Jackson Services: media pitching, PR consultations, media research, workshops

Surprising and delighting customers is essential for generating word-of-mouth marketing. By going beyond great products and improving order fulfillment, brands can enhance the customer experience and create loyal customers. These customers will then go out there and talk about your brand to others.In this episode, Jordan West discusses the importance of surprising and delighting your customers and some unique ways to do them. Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODE:Shopify is an inspiration when it comes to surprising and delighting customers.Shopify recently gave out gifts and letters to brands that reached a certain amount of sales. These brands posted them online and became brilliant marketing for Shopify.Figure out the unique ways to connect more with your customers beyond the usual, tried, and tested methods you're already doing.Handwrytten: You can use their online handwritten note service to give out personalized notes to your customers.  https://www.handwrytten.com/You can also send out an excess inventory to your customers to let them know you appreciate them without expecting something in return.Sending personalized videos or organizing in-person events can also surprise and delight your customers.Go to ChatGPT and ask for 50 ideas to surprise and delight your customers. Choose the best ways in the list that fit your brand.Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

Ryan Hoover talks about growth hacking word of mouth Episode 982: Growth Hacking Word of Mouth by Ryan Hoover on Word of Mouth Marketing Ryan Hoover, the founder of Product Hunt, is a product guy with a passion for startups, product design, and personal growth. He also created Startup Edition, worked as an EIR at Tradecraft, and was the Director of Product at PlayHaven. He's a contributing writer to Hooked: How to Build Habit-Forming Products by Nir Eyal. Additionally, he has written over 150 essays, many of which are featured in TechCrunch, Forbes, Pando, Fast Company, and The Next Web. The original posts are located here: https://www.ryanhoover.me/post/growth-hacking-word-of-mouth  Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Marc Aptakin, the CEO and brains behind Yes We Are Mad, an all-inclusive creative agency. Marc started Yes We Are Mad 22 years ago and has since made a name for himself with clients pushing the boundaries and creating the next trend-setting venture IRL or digitally.   Mad is redefining reality by raising the bar on connected experiences, digital production, and the development of custom products. With a relentless passion for creativity, culture, and innovation, Mad builds future-forward solutions that prepare its partners for the ever-evolving digital world. The agency is comprised of multiple departments, including a few from MadLabs, where client ideas are flushed out and brainstormed, to Mad Studios, where the ideas are brought to fruition, and even Mad Dev, where the agency develops products entirely in-house with no third-party vendors, this agency is one of a kind.  If you like our podcast, please don't forget to subscribe and support us on your favorite podcast players. We also would appreciate your feedback and rating to reach more people.We recently launched our new newsletter, Principles Friday, where I share one principle that can help you in your life or business, one thought-provoking question, and one call to action toward that principle. Please subscribe Here.It is Free and Short (2min).

Are you tired of the traditional networking methods that fail to bring real value to your business? In this episode, Nana interviews the owner of a business to business networking group that operates on an invitational basis. Discover how this unique approach to networking leads to predictable results from word of mouth marketing and real business growth. Clay Hicks is an entrepreneur with a portfolio of 5 different companies, including H7 Network and he is on the podcast today.    KEY TAKEAWAYS H7 Network is a networking hub for the following values and principles, these are: Connect - Serve - Ask - Influence - Focus - Champion -  and Win-Win. H7 network is an invitation only group to prevent those who just want to sell to the room from joining. Clay wants to build a community of people who really want to work with each other and grow each other's businesses.  The key to transforming your business is not just having customers, it's the relationships you build with those customers, with your staff, with your team, with your prospects. Having people know that you're reliable, trustworthy, and good to work with is more valuable than any marketing strategy you can have.  Connect, serve, and ask is the philosophy behind how Clay builds relationships with people in one on one business meetings. Simply put it's building a relationship, then giving them something they need, then asking them for something that you need. The connection part is the most important and that's why it comes first.  The real success in networking is becoming a champion for other people and them being a champion for you. It's about finding someone who is intentionally active in networking your skills to other people, instead of waiting for those opportunities to arise.    BEST MOMENTS ‘We're looking for a very strong community of professionals who want to grow their businesses, who also want to work with other people' ‘We had over 1000 visitors to our community all through word-of-mouth, not a single dollar spent on marketing'  ‘I keep smarter people around me than myself' ‘It's not just who you know, it's how you know them'   EPISODE RESOURCES    Clay Hicks - CEO and Founder - H7 Network | LinkedIn clayton@h7network.com H7 Network   VALUABLE RESOURCES Productize ebook Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice Get your free valuation here: https://bit.ly/get-free-valuation Podcast website: https://infhorizons.com/podcast/ Don't forget to subscribe to the podcast and share it.   ABOUT THE GUEST    Clay Hicks is an entrepreneur with a portfolio of 5 different companies, an author, a speaker, and trainer on professional relationships. Clay Hicks founded his first company, H7 Network in 2008 with the hopes of positively impacting the many under-served entrepreneurs and sales professionals. His vision is to globally revolutionize the way business professionals "Connect" first, "Serve" with purpose, and "Ask" of their peers. H7 Network, a Franchisor, is a national B2B networking platform, In person and Virtual, for professionals to build their own audience and develop champions for their business. His responsibility as the CEO/Founder is to innovate new programs, develop new markets...

How are you leveraging word of mouth? It is still by far the #1 way that people hear about your product. So are you building any mechanisms to encourage this to happen more? And what if I told you that around 60% of word of mouth marketing for your brand is happening in offline conversations? When specifically is your product or brand coming to mind for your customer, so that they think to talk about it with someone. In today's podcast, I'm sharing a recording of a Book Study I led with y Accelerator members on the book "Contagious" by Jonah Berger. This is a fascinating idea-sharing discussion of farmers trying to brainstorm specific actions they can take to get people to talk more about their brand. I hope you get some ideas from this mastermind! This podcast was sponsored by Local Line, the leading e-commerce platform for the local food system. Try Local Line for your farm today! Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2023. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Some of the resources mentioned in this episode: Join my free email list! I have a great "email onboarding sequence" that will guide you through the marketing jungle over the course of several months. Each week, you'll get a new email with suggestions and tips to make your marketing better. Contagious by Jonah Berger - this is the book we discuss in today's recording Accelerator Group Coaching with Corinna -- get on the wait list for this 15-member group Mastermind and Farm Marketing School experience. Sign up for my CSA Academy -- and get access to my CSA member resource library to use for your own CSA (as long as you're a paying member). Use coupon code TRIAL to get your first month for $1.

A product that turns loose change into easy money, footwear with dual sole technology, and a chair that moves like you (and endorsed by the Bieber himself). Hosts Jorie Munroe, Ariel Boswell, and Jon Dick jump into the tank with their business insights on Shark Tank products. Listen for: CoinOut's declining market and building a two-sided market All33's confusing target audience and use of celebrity marketing Muvez' importance of good customer service and the woes of word-of-mouth marketing Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Matthew Brown.

Welcome to Eye on Franchising, where we bring you the latest insights on franchising trends and opportunities. In this episode, Lance Graulich introduces Ion Franchising, a platform that helps individuals find the perfect franchise opportunity for free. Join us as we feature Neighborhood Kids, an early childhood education franchise that is making waves in the industry. We sit down with the founder of Neighborhood Kids, Frank Toral, and the franchise development manager, Chloe Lee, to discuss their mission and vision for the franchise. You'll hear about Frank's inspiring journey from law to early childhood education, and how investing in a franchise like Neighborhood Kids can provide both financial success and purpose for franchise owners. We also dive into the franchise owner selection process and the unique approach of utilizing empty churches to cut down costs and time associated with starting a franchise. The podcast highlights the success of a childcare franchising business that focuses on teaching foundational family values to children from various religious and non-religious backgrounds.Join us for an insightful discussion on the challenges and changes in early childhood education, particularly in regards to technology and curriculum, and learn about marketing strategies for franchising businesses in this sector.Overall, this episode emphasizes the importance of purpose-driven marketing and making a generational impact through franchising. Don't miss out on this valuable episode of Eye on Franchising. - Introduction of Ion Franchising platform- Feature of Neighborhood Kids early childhood education franchise- Interview with founder and franchise development manager- Importance of investing in a franchise- Journey of starting a church and acquiring preschools- Franchise owner selection process- Unique approach to franchise ownership- Success of childcare franchising business- Partnering with churches to run schools- Importance of directors with early childhood education knowledge- Challenges and changes in early childhood education- Marketing strategies for franchising business- Emphasis on purpose-driven marketing- Call to action for prospective franchise owners and pastors. KEY POINTS[0:0:8] Discover the perfect franchise opportunity for your investment goals with Ion Franchising's free assessment, featuring over 650 incredible available franchises![0:0:47]  courageously stepped away from a successful legal career to boldly pursue his divinely-inspired calling to lead a ministry, discovering true purpose in his volunteer work.[0:7:28] Amidst the COVID pandemic, ambitious spirit and innovative marketing strategies enabled him to not only maintain, but exponentially grow his business, offering couples a chance to build wealth and find purpose through franchising.[0:8:14] Despite coming from a modest background, Speaker 3 was an inspiring trailblazer who devotedly worked her way through college and accomplished a remarkable feat - becoming the first in her family to purchase a car with her own hard-earned money.[0:10:48] Through this innovative franchise model, entrepreneurs can take advantage of existing church properties and quickly launch their business without the hassle of costly loans or lengthy ramp-up times.[0:13:19] The rigorous franchise selection process, featuring financial and institutional franchise experience review, psychological assessment, and unanimous agreement among the leadership team, ensures only the most qualified candidates are chosen.[0:33:59] At our early childhood education center, we focus on developing our students' emotional intelligence and faith-based values, providing them with the foundation for a successful future.[0:37:19] By leveraging the power of social media, educational systems can dramatically increase their reach and engagement, ultimately leading to greater success in promoting learning and knowledge.[0:38:29] Our commitment to promoting from within has enabled us to foster a strong sense of community among our staff, with many of our recent college graduates and young adults demonstrating incredible potential and receiving CDA certifications in Early Childhood Education or Bachelor's Degrees in Education.[0:39:11] Despite the devastating economic impacts of the pandemic, the schools in this neighborhood managed to generate an astonishing $1 million+ in annual revenue to meet the demanding childcare needs of the community's children. Have you heard the news?  We are officially on YouTube.  Come check out a few videos have have and give me a follow!https://www.youtube.com/channel/UCwoAdrkPZmveJt5AQRDk8WA---Lance GraulichFranchise Consulting Services from ION FranchisingEye On Franchising

In this episode of Beyond the Inbox, Sam talks to Bryan Reisberg, co-founder of Little Chonk, a successful pet supply brand. Bryan shares his journey from creating viral content for his dog Maxine to launching the brand. He also discusses the importance of timing, building a community, and creating products that people want. Join us for a fascinating deep dive into the world of pet influencer marketing and ecommerce. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.

This episode comes directly from a few conversations I had this past week.  Since I feel so passionately about it, I had to bump up this topic and get it out of my head.  As a former business owner who relied heavily on word of mouth, I would of probably skipped this episode.  Thinking, “you know nothing.”However, now after 14 years in business, I know full well that even though word of mouth is awesome, it should NOT be relied on to bring people in our doors. The trouble many business owners have is that they attempt too many marketing options or platforms.  And because they are stretched so thin, they don't do anything excellent and get super frustrated with themselves and the lack of growth. Today we're going to lean into the concept of “one to many” and I have three great examples on how to do this.  Perhaps one of these ideas will give you the aha you need to start or lean into a marketing strategy that you do consistently. Healthy in the Valley is a FREE digital resource for the entire St. Croix Valley.  In each publication, you'll find the areas best &  leading business owners who are passionate about health and wellness. Helping and serving  you live your best life in mind, body and soul. So if you're local to the St. Croix Valley in Hudson WI - I invite you to grab your FREE copy by going to www.healthyinthevalley.com    #brickandmortarvisibilityforstudioowners#businesscoachforstudioowners#brickandmortarvisibilitypodcast#marketingforstudioonwers#scalingastudiobusiness#dancestudioowner#yogastudioonwer#pilatesstudioowner#musicstudiownerDid you love today's podcast?

Andy Murray is joined by Ted Wright who currently serves as CEO of Fizz, a global leader in Word of Mouth Marketing. Ted is recognized as a top thought leader in the space and has won numerous public speaking awards for his talks on Word of Mouth Marketing.In their conversation, the two explore the power of WOMM, key differences between an advocate and an influencer, misconceptions around measurement, and much more.Topics and Questions:01:14 Guest Introduction03:32 When did you first see success with Word of Mouth Marketing?07:00 Re-igniting the Pabst Blue Ribbon brand14:40 The connection between advocacy and culture17:22 Misconceptions around brand advocacy 25:12 How advocates differ from influencers28:35 Taking on attribution in WOMM35:46 Ratings and reviews40:06 How you can learn more about WOMM

In episode #2371, we talk about the best way to engineer word-of-mouth marketing. We all know the usefulness of free, word-of-mouth marketing, but how can you engineer it for your offer? In this episode, we explore a few examples and ideas that might get the cogs turning for you. Tune in to hear about viral content, freemium models, and more!TIME-STAMPED SHOW NOTES: [00:22] Today's topic: The Best Way to Engineer Word of Mouth Marketing. [00:30] What is word-of-mouth marketing and why is it important? [01:32] Standing out and becoming indispensable. [02:26] Weighing the usefulness of referral programs. [03:15] Basing your offer on price, and creating a free version. [05:39] Using viral content as a means to build hype and promote your offers. [08:01] That's it! [08:06] Go to https://www.marketingschool.io for more resources! Links Mentioned in Today's Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Seth Godin Purple Cow Linchpin  Harmon Brothers Ubersuggest  Dharmesh Shah HubSpot  $100M Offers Alex Hormozi Coffeezilla   Logan Paul  Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2371, we talk about the best way to engineer word-of-mouth marketing. We all know the usefulness of free, word-of-mouth marketing, but how can you engineer it for your offer? In this episode, we explore a few examples and ideas that might get the cogs turning for you. Tune in to hear about viral content, freemium models, and more! TIME-STAMPED SHOW NOTES: [00:22] Today's topic: The Best Way to Engineer Word of Mouth Marketing. [00:30] What is word-of-mouth marketing and why is it important? [01:32] Standing out and becoming indispensable. [02:26] Weighing the usefulness of referral programs. [03:15] Basing your offer on price, and creating a free version. [05:39] Using viral content as a means to build hype and promote your offers. [08:01] That's it! [08:06] Go to https://www.marketingschool.io for more resources! Links Mentioned in Today's Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Seth Godin Purple Cow Linchpin  Harmon Brothers Ubersuggest  Dharmesh Shah HubSpot  $100M Offers Alex Hormozi Coffeezilla   Logan Paul  Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices

If there was a more mature, funnier, well-informed small business marketing lover than me, then it's Jay Baer. The guy has an uncanny ability to turn even the most sceptical business owner into a marketing tragic. I've been stalking, I mean following Jay's work for over ten years, and every book (he's written six), every research study he's commissioned, every new concept he comes up with to help us small business owners grow, never fails to disappoint. It's an exciting episode 615 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.   A little more about small business marketing expert Jay Baer … OK, so if I asked Jay Baer to introduce himself, here's what he'd say: “The world's most inspirational customer experience, customer service, and marketing keynote speaker. New York Times best-selling author of six books. A 7th-generation entrepreneur. The founder of five, multi-million dollar companies. Certified tequila sommelier. And, lover of all things plaid!” I agree with all of the above, plus here's my own two bobs worth. You see, Jay is a marketing hero of mine who I've been following for over ten years. He first appeared way back in episode 296 where he spoke about his then new book Hug Your Haters.  What I really like about Jay is that he has an engaging way of identifying and uncovering the fun side of marketing that always produces results for those who action his teachings. Jay's second book Youtility is in my top 3 marketing books of all time. In terms of achievements, it's an impressive roll call. He's: One of less than 200 living members of the Professional Speakers Hall of Fame An inductee into the Word of Mouth Marketing Hall of Fame An advisor to more than 700 companies since 1994, including Caterpillar, Nike, The United Nations and 36 of the FORTUNE 500 I encourage you to get your journal out for this one, as we cover so much marketing gold it verges on embarrassing! Topics include: The importance of speed in business How to create an unforgettable customer experience How to create effective marketing on a limited budget Jay shares his #1 secret to getting a return from your social media We touch on word-of-mouth marketing And plenty more … I started off by asking Jay Baer to share his favourite definition of marketing …   Resources mentioned in this episode of your favorite marketing podcast Interview with Jay Baer on Hug Your Haters Interview with another marketing great in Seth Godin Interview with Queen Cherry Bomb   Services every business owner needs that Timbo recommends How to generate organic traffic to your website(without spending anything on advertising) High converting website designers(They built this website - take this simple quiz and see where yours needs improving) DIY SEO training - The most cost-effective way to get on page 1 of Google(20% off with discount code Timbo20) Proven customer attraction strategy(and ridiculously cheap)    Businesses that made this podcast possible (please support them) DELL Technologies - Small business solutions Book host Tim Reid to speak at your next event or conference   Thanks for tuning in. May your marketing be the best marketing. Timbo Reid0480 015 150See omnystudio.com/listener for privacy information.

The right resources will get you going, But the right mindset will get you far.   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, sits down with Noha Polack, accomplished board-certified pediatrician and owner of Progressive Pediatrics. From working for a bankrupt business to growing her own, Noha's story is an inspiration for all entrepreneurs. Tune in to learn about the life lessons she'd developed over years of trial and error.   3 KEY POINTS: Build your brand. Hire the right people. Always go beyond when serving clients.   EPISODE HIGHLIGHTS: 22 years ago, Noha decided to create her own work environment after experiencing unfavorable working conditions. Marketing was different back then. Noha did face-to-face speaking engagements in childbirth education classes to market herself. Back in 2009. Noha took on a mutual friend's business and grew it significantly. Noha boosted her Social Media presence through YouTube videos and Facebook Live videos. Find a superstar for your front desk with an intelligent, understanding, and eloquent voice. Find physicians who mesh with your mindset so there's consistency in your practice. When hiring people, no one finds the right fit right away. It takes a little trial and error. When hiring, ask them what they want from the job besides money. If money is all they want, that's not the right fit. Post about other things aside from your primary practice. Noha highly recommends listening to the EntreMD Podcast by Dr. Una, as she considers it to be greatly instrumental in her journey. To avoid burnout, remember to take care of your health by taking frequent rests.   TWEETABLE QUOTES: “Go one or two steps beyond what others are doing.” – Noha Polack “You can go and make money anywhere, but if you don't enjoy the work, it's unlikely you're going to be good at it or stick to it.” – Noha Polack   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   ABOUT THE GUEST Noha Polack, MD, is an accomplished board-certified pediatrician in Hudson County and proud owner of Progressive Pediatrics. Dr. Polack was an employed physician since 1996 before her employer went bankrupt and soon decided to start her own private practice in the year 2000. Twenty-two years later, she grew Progressive Pediatrics from solo to 5 providers and two locations.   CONNECT WITH THE GUEST LinkedIn (Noha Polack) - https://www.linkedin.com/in/noha-polack-b402b212/ Founded company (Progressive Pediatrics) https://progressivepediatrics.com Youtube (Progressive Pediatrics) - https://www.youtube.com/c/ProgressivePediatrics   RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://www.ivtherapyacademy.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   RELATED EPISODES: #258: How To Hire the Best Candidates for Your Business - https://jasonduprat.com/listen/2022/06/14/how-to-hire-the-best-candidates-for-your-business/ #94: Tactical Tuesday: Marketing Your Business During The Coronavirus - https://jasonduprat.com/listen/2020/04/14/94-tactical-tuesday-marketing-your-business-during-the-coronavirus/ #241: Tactical Tuesday: 5 Ways To Scale & Expand Your Business Market - https://jasonduprat.com/listen/2022/03/29/241-tactical-tuesday-5-ways-to-scale-expand-your-business-market/   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

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