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Special Announcement: We're kicking things off with something we've never done before! One lucky listener will win a trip to a Ninja Installation in Fort Collins, Colorado (May 6th-9th), taught by Larry Kendall himself! The prize includes the course fee waived, roundtrip airfare (US/Canada), ground transport from Denver, and four nights' hotel. Rules: Must be a first-time attendee and a legal resident of the US or Canada. Enter now at NinjaSelling.com/giveaway. The winner will be announced on the podcast on April 14th! Welcome back to the Ninja Selling Podcast! Today, Rob Nelson sits down with a key figure behind the scenes at Ninja Selling and The Group Real Estate, Tom Flanagan. While Tom serves as Chief Innovation Officer at The Group and President of Group Financial Partners (GFP), today's conversation dives into a completely different realm: his passion project writing the story of the legendary New England rock band, Max Creek. Tom shares the fascinating journey of documenting a band with a five-decade history and a fiercely loyal community. Discover how Max Creek's "slow burn," grassroots approach to building a following – utilizing newsletters, fan hotlines, and authentic connection long before the digital age – holds powerful lessons for today's real estate professionals. Learn about the importance of finding your unique superpower, redefining success beyond vanity metrics, fostering genuine community, and prioritizing authenticity over fleeting trends. This episode explores how the principles that allowed Max Creek to thrive for 50 years, focusing on creating a "place to call home" for their fans, can be applied by real estate agents and brokerages to build lasting relationships, cultivate loyalty, and create a business that transcends mere transactions. Join the community of 16,000+ Ninjas on the Ninja Selling Podcast Facebook Group for more valuable insights, collaboration, and networking opportunities! Leave a voicemail at 208-MY-NINJA if you'd like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you'd like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches. Episode Highlights: Special Giveaway Announcement: Win a Trip to a Larry Kendall Taught Installation! Introducing Tom Flanagan: CIO at The Group, President of GFP, and Ninja Board Member Tom's Passion Project: Writing the Biography of the Band Max Creek From Fan to Author: The Serendipitous Story Behind the Book Lessons from Max Creek's 50-Year Journey Presented at LeadingRE Grassroots Marketing Gold: Newsletters, Hotlines, and Word-of-Mouth Power Innovation Born from Necessity: Building Their Own Tech Finding Your Unique Superpower: Insights from Phish's Bass Player Redefining Success: Beyond Commercial Metrics to Community Impact Max Creek's "Why": Giving People a Place to Call Home The Power of Community: How True Connections Form from Within Authenticity vs. Trends: The Value of a "Slow Burn" Approach Avoiding the "Bragging" Trap: Professionalism vs. Vanity Metrics Building Community by Design: Lessons for Real Estate Agents Tom's Book Title and Max Creek Music Recommendations Key Takeaways: "What I really uncovered is that they've been a band for five decades and built this amazing community which really has really just surpassed commercial success." "Find your unique superpower. Everybody's different, but find that one thing that you can bring to the table that nobody else has and lean into that." "I don't think those vanity metrics resonate with consumers... just imagine redefining that success and saying, hey, we served 1200 families in 2024..." "[Max Creek's co-founder said] one of the reasons why I started the band was to give people a place to call home." "True communities thrive when the connections are from within." "Grassroots movements organically are not get rich quick movements. It takes time, it takes energy. You need to be in it for the long haul. You need to have the authenticity..." "...real estate agents are the backbone of communities." "I would rather have 1000 true fans who are passionately involved... than I would say 10,000 people who could care less." "...they made decisions that maybe weren't the best business decisions, but certainly favored the community itself." "You can't have it both ways. They can't boast about those things and also want to be treated as an elevated professional." Links: Giveaway Entry: NinjaSelling.com/giveaway Website: http://www.NinjaSelling.com/Podcast Email: TSW@NinjaSelling.com Phone: 1-800-254-1650 Podcast Facebook Group: http://www.facebook.com/TheNinjaSellingPodcast Facebook: http://www.facebook.com/NinjaSelling Instagram: @NinjaSellingOfficial LinkedIn: https://www.linkedin.com/company/ninjaselling Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public Ninja Coaching: http://www.NinjaSelling.com/course/ninja-coaching/
Can your book title pass the one-second test?In today's episode of Your Path to Publish, we break down why your book's title is more than just a name—it's your first (and often only) chance to hook a reader.BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:What the one-second rule is—and why it matters3 essential principles for crafting a compelling nonfiction book titleReal-world examples of titles that captivate readers instantlyPlus, I'll share actionable steps you can take today to test your title and get feedback.Tune in to learn how to craft a title that stops the scroll and sells your book.Submit a Question. Ask a question to be featured on the podcast. Ask HereLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Unfortunately some scheduling issues pushed back our recording of #Pratchat80, and unfortunately we aren't going to be able to bring you that discussion of Making Money until until October. But it has been a very long time since we talked about Going Postal, so Ben thought you might like a recap to tide you over - plus a discussion of some of his favourite Discworld book covers, prompted by subscriber Ian! We'd love to hear about your favourite covers, from any of the various editions of Pratchett's works! Let us know about them using the hashtag #Pratchat79A on social media, or get in touch via email or our subscriber Discord. You can find various covers of the Discworld books via the L-Space wiki, or via the Internet Speculative Fiction Database at isfdb.org. For the isfdb, make sure you choose “Fiction Titles” below the search box when searching for a specific book, then scroll down to the bottom of the list of editions and click the link which says “View all covers for [Book Title]”. Note that not all the covers Ben mentions are at those two sources; we've linked to other sources below where necessary. Ben mentions these favourite covers: The original cover for The Colour of Magic by Alan Smith Pratchett's own original cover for The Carpet People (the image isn't as small as Ben remembered) The new Penguin paperback designs by Leo Nickolls, incorporating Paul Kidby's artwork, especially Moving Pictures. (The link is to the L-Space page Ben put together for these editions, which also gives you handy links to all the books in the wiki.) Paul Kidby's covers for the first UK editions, in particular Night Watch, Going Postal and The Science of Discworld, plus the back cover of the original hardcover edition of The Last Hero Josh Kirby's covers for Eric (the original large format edition), Small Gods, and especially Reaper Man The cover for the graphic novel adaptation of Small Gods by Ray Friesen The Penguin 25th Anniversary edition of Hogfather, with art by BoomArtwork The American hardcover edition of Raising Steam, with art by Justin Gerard The Mai Més Catalan editions with covers by Marina Vidal, especially Equal Rites and The Amazing Maurice and His Educated Rodents We discussed Going Postal way back in 2020, in #Pratchat38, “Moisten to Steal”, with guests Nicholas J Johnson and Lawrence Leung. We'll be back in October with #Pratchat80 discussing Making Money with guest Stephanie Convery.
Have you ever heard the phrase, "Don't judge a book by its cover?" The reality is that people do, and your book title is crucial for grabbing attention.In this episode, discover how to turn a bad book title into a great one, ensuring your book resonates with your audience and stands out.BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:Why a compelling book title is essential for non-fiction authorsDifferent approaches to crafting an impactful book titleTips for ensuring your title is searchable, clear, and attention-grabbingStay tuned for the end of the episode, where I'll answer a listener-submitted question on launching a book.Submit a Question. Ask a question to be featured on the podcast. Ask HereLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Published by Greenleaf Book Group | Book Publishing & Author Branding Podcast
A book's title is one of the most important elements to get right, and one of the trickiest. A great title should communicate the promise of the book and who it's for to attract the intended audience — all in a few catchy and memorable words. Maggie Langrick, a creativity coach and founding publisher at Wonderwell Press, explains what makes a successful title and subtitle and what to avoid if you want to make a great impression and hook a reader. Find a transcript and show notes at greenleafbookgroup.com/episode88.
LISTEN LIVE from Monday-Friday 6AM-12PMStream us online at hot1005fm.comFollow us on social media!@hot1005fm@markmorrisradio @dillyontheradioPodcast Sponsor is JP Subaru Regent and JP Subaru South
7 amazing secrets on how to write a book name (plus examples of eye-catching headlines). There are many creative tactics for how to write a book title or super chapter title. Best of all they are easy and fun to try! ⇨ YOU WILL LEARN: * Different types of headlines and titles * Top ideas for good book titles * My favourite headline writing strategy * Be confident to write great headlines that really work! ⇨ FULL ARTICLE Click to read: https://www.foreveryoungautobiographies.com/how-to-write-a-book-title/ ⇨ VIDEO PODCAST Click to watch: https://youtu.be/i5DkafAbfhQ ⇨ FREE GIFT Your Family Stories System: Easily capture your loved ones' memories for future generations. FREE sections, click to sign up: https://wp.me/P8NwjM-b5 ⇨ YOUR SAY What title tactic or tactics are you going to use? Leave me a comment below or here https://www.foreveryoungautobiographies.com/contact/ ⇨ RELATED LINKS Edit: The ultimate guide to polishing your writing https://www.foreveryoungautobiographies.com/edit/ Book covers: How to create a memorable cover design https://www.foreveryoungautobiographies.com/memorable-cover My Adventurous Life: Australian Book Industry Awards winner by Dick Smith https://foreveryoungautobiographies.com/my-adventurous-life/ Diary of a Young Naturalist: British Book Awards winning memoir by Irish teen Dara McAnulty https://www.foreveryoungautobiographies.com/diary-of-a-young-naturalist/ Book review: Working Class Boy by Cold Chisel's Jimmy Barnes https://www.foreveryoungautobiographies.com/working-class-boy/ Book review: Working Class Man by Cold Chisel's Jimmy Barnes https://www.foreveryoungautobiographies.com/working-class-man/ Related article - Book review: Johnathan Thurston: The Autobiography, with James Phelps https://www.foreveryoungautobiographies.com/johnathan-thurston/ Book review: Sontag: Her Life and Work, a biography of writer Susan Sontag https://www.foreveryoungautobiographies.com/sontag/ Book review: Biography The Dead Are Arising: The Life of Malcolm X, a leader in racial equality https://www.foreveryoungautobiographies.com/the-dead-are-arising/ Chasing Me to My Grave: Jim Crow memoir by Georgia artist Winfred Rembert https://foreveryoungautobiographies.com/chasing-me-to-my-grave/ Book review: Educated by historian Tara Westover https://www.foreveryoungautobiographies.com/tara-westover/ Book review: No Friend But the Mountains by Behrouz Boochani https://www.foreveryoungautobiographies.com/behrouz-boochani/ ♡ Thanks for listening! Please subscribe if you are new and share or review the show if you found it helpful! Happy writing! ⇨ ABOUT ME G'day! I'm Nicola, the founder of Forever Young Autobiographies. I've been a daily print journalist for decades and know how to create life stories! Now I help others do the same to share with family and friends so that unique memories live on. ⇨ WEBSITE https://www.foreveryoungautobiographies.com ⇨ YOUTUBE https://www.youtube.com/c/ForeverYoungAutobiographies ⇨ FACEBOOK https://www.facebook.com/foreveryoungautobiographies ⇨ INSTAGRAM https://www.instagram.com/foreveryoungautobiographies/
Summary:In episode #153 of The Author's Corner, Robin delved into the importance of a well-crafted book title and her secret formula for how to write one.Today, we complete this “mini-series” on crafting a bestselling book title by diving deeper into the crucial role of the subtitle and how you need to write it to make readers want to buy!In episode #156 of The Author's Corner, Robin Colucci continues to explain the intricacies of crafting a best-selling book title, but this time, focuses specifically on the often-overlooked yet crucial element: the subtitle. Drawing from proven strategies and real-world examples, Robin reveals why a subtitle isn't just window dressing, but a powerful tool to communicate the unique benefits of your book and to help your ideal reader recognize that your book is the perfect solution for them! Tune in as we break down the traits of successful subtitles and illustrate how they can amplify the main title's impact.Key takeaways:How the main title and subtitle of a book work togetherThe role of the subtitle of a bookWhy a good subtitle must be concise, clear, and targeted to a specific desire.The importance of subtitles having a clear benefit statementAnd more!Resources mentioned in this episode:Unfear by Gaurav Patangar and Mark ManoukisThe Choice Point by Joe Grover and Jonathan RhodesEat to Beat Disease by Dr. William LiHow to Write a Book That Sells You by Robin ColucciAbout Robin Colucci:Robin Colucci is the principal founder of World Changing Books. With over 3 decades of experience in journalism and the publishing industry, she is a multi-hyphenated professional—she's a guide, mentor, and strategist for thought leaders ready to see their expertise and ideas become a lasting legacy that changes the world.Under Robin's expert guidance, World Changing Books has helped authors—from CEOs, astronauts, and Nobel laureates to emerging voices—secure over $6.3 million in advances in a mere 4 years. These authors have successfully landed deals with “Big 5” publishers, won prestigious awards, and earned bestseller statuses everywhere from Amazon to The New York Times.Spread the word:LinkedInTwitterInstagramFacebook
Summary:In episode #153 of The Author's Corner, Robin delved into the importance of a well-crafted book title and her secret formula for how to write one.Today, we complete this “mini-series” on crafting a bestselling book title by diving deeper into the crucial role of the subtitle and how you need to write it to make readers want to buy!In episode #156 of The Author's Corner, Robin Colucci continues to explain the intricacies of crafting a best-selling book title, but this time, focuses specifically on the often-overlooked yet crucial element: the subtitle. Drawing from proven strategies and real-world examples, Robin reveals why a subtitle isn't just window dressing, but a powerful tool to communicate the unique benefits of your book and to help your ideal reader recognize that your book is the perfect solution for them! Tune in as we break down the traits of successful subtitles and illustrate how they can amplify the main title's impact.Key takeaways:How the main title and subtitle of a book work togetherThe role of the subtitle of a bookWhy a good subtitle must be concise, clear, and targeted to a specific desire.The importance of subtitles having a clear benefit statementAnd more!Resources mentioned in this episode:Unfear by Gaurav Patangar and Mark ManoukisThe Choice Point by Joe Grover and Jonathan RhodesEat to Beat Disease by Dr. William LiHow to Write a Book That Sells You by Robin ColucciAbout Robin Colucci:Robin Colucci is the principal founder of World Changing Books. With over 3 decades of experience in journalism and the publishing industry, she is a multi-hyphenated professional—she's a guide, mentor, and strategist for thought leaders ready to see their expertise and ideas become a lasting legacy that changes the world.Under Robin's expert guidance, World Changing Books has helped authors—from CEOs, astronauts, and Nobel laureates to emerging voices—secure over $6.3 million in advances in a mere 4 years. These authors have successfully landed deals with “Big 5” publishers, won prestigious awards, and earned bestseller statuses everywhere from Amazon to The New York Times.Spread the word:LinkedInTwitterInstagramFacebook
Send us a Text Message.PE Nation,I need your help! I changed the title and subtitle of my book to accurately reflect the content and purpose in a more clear manner. The problem: I lost all my reviews. Please consider purchasing a copy of the soft cover ($9.99) or Ebook (99 cents for the next week!) and leave a review that helps get the word out. As a thank you, send me a screenshot of your receipt and I'll send you, as a bonus, both of my courses if you purchase the soft cover and one of the courses if you purchase the Ebook. The courses are: "PE by Design" (Value: $24.99) and my "Sport Education Course" (value $19.00). You rock!DaveMy website: https://www.supersizedphysed.comQuick link for the books: HEREWebsite for the book: https://www.teacherchefhockeyplayerbook.com/
Summary:You can't judge a book by its cover, but a well-crafted book title can go a long way in taking someone from being a book browser to a book buyer.But in this Robin's Riff, I break down my secret formula for how to build a title that not only gains reader's interest, but makes it easy for them to refer your book to others! In Episode #153 of The Author's Corner, Robin Colucci reveals the key traits shared by all of the bestselling books of all time, including present day and how you can incorporate these traits into a book title of your own. Be sure to check out this not-to-be-missed episode and let us know what you learned that you'll use when you title your next book. Key takeaways:The traits of a bestselling book titleThe importance of the length of your titleHow to create a memorable titleUsing popular references to craft a great book titleAnd more!About Robin Colucci:Robin Colucci is the principal founder of World Changing Books. With over 3 decades of experience in journalism and the publishing industry, she is a multi-hyphenated professional—she's a guide, mentor, and strategist for thought leaders ready to see their expertise and ideas become a lasting legacy that changes the world.Under Robin's expert guidance, World Changing Books has helped authors—from CEOs, astronauts, and Nobel laureates to emerging voices—secure over $6.3 million in advances in a mere 4 years. These authors have successfully landed deals with “Big 5” publishers, won prestigious awards, and earned bestseller statuses everywhere from Amazon to The New York Times.Spread the word:LinkedInTwitterInstagramFacebook
Summary:You can't judge a book by its cover, but a well-crafted book title can go a long way in taking someone from being a book browser to a book buyer.But in this Robin's Riff, I break down my secret formula for how to build a title that not only gains reader's interest, but makes it easy for them to refer your book to others! In Episode #153 of The Author's Corner, Robin Colucci reveals the key traits shared by all of the bestselling books of all time, including present day and how you can incorporate these traits into a book title of your own. Be sure to check out this not-to-be-missed episode and let us know what you learned that you'll use when you title your next book. Key takeaways:The traits of a bestselling book titleThe importance of the length of your titleHow to create a memorable titleUsing popular references to craft a great book titleAnd more!About Robin Colucci:Robin Colucci is the principal founder of World Changing Books. With over 3 decades of experience in journalism and the publishing industry, she is a multi-hyphenated professional—she's a guide, mentor, and strategist for thought leaders ready to see their expertise and ideas become a lasting legacy that changes the world.Under Robin's expert guidance, World Changing Books has helped authors—from CEOs, astronauts, and Nobel laureates to emerging voices—secure over $6.3 million in advances in a mere 4 years. These authors have successfully landed deals with “Big 5” publishers, won prestigious awards, and earned bestseller statuses everywhere from Amazon to The New York Times.Spread the word:LinkedInTwitterInstagramFacebook
Kirt & Maz discuss YouTube channels and personalities they love (and some they love to hate) before premiering a new game, Guess That Gay Book: Title Tag.Find Hoof & Fang PodcastPatreon | Website | Store | Facebook Page | X (Twitter) | Instagram | TikTok Find Kirt GravesWebsite | Facebook Narrator Page | X (Twitter) | Instagram | TikTok Find Maz MaddoxWebsite | Facebook | Facebook Author Page | X (Twitter) | Instagram | TikTok Hoof & Fang Podcast is produced by Kirt Graves & Maz Maddox. All copywritten material is shared with permission. Music & sound effects are licensed through Storyblocks Audio. All opinions shared are those of the individuals and do not reflect the positions or policies of any company or organization with which they happen to be associated.
Can an atheist and a Christian have a meaningful, friendly conversation? Can we explore our differences without being jerks to each other? Well, here's one atheist and one Christian who gave it a whirl! Kate Cohen, a Washington Post contributing columnist, is a writer whose latest book, WE OF LITTLE FAITH, is "an impassioned call for nonbelievers to be honest with themselves and their families about their lack of belief—and help change the American cultural conversation." So, it was a special treat to have Kate on the program to discuss her journey to atheism and the implications of raising children as atheists in today's society. We explored a range of issues such as Kate's insights into the creative process, the importance of honesty in personal belief systems, and the intersection of atheism with culture, family, and politics. She also discusses the role of humor when tackling serious topics, the significance of understanding and openness in conversations about differing beliefs, and the perspective of facing mortality and legacy as an atheist. Additionally, we exchange personal stories, highlighting challenges and nuances in family dynamics when belief systems diverge, and explore the common ground atheists and religious folks can find in activism and moral responsibility. 01:46 The Art of Crafting a Book Title and Memoir Writing; 03:24 A Special Presenation from Jesse Cohen-Greenberg; 19:29 Navigating Family Dynamics and Beliefs; 27:02 Engaging with Atheism and Theism; 33:30 Understanding Atheism: Definitions and Personal Reflections; 46:36 The Importance of Community and Morality Beyond Religion; 48:25 Finding Awe and Wonder Without Supernatural Beliefs; 50:29 Legacy, Memory, and Making an Impact; 01:02:06 Navigating Family, Faith, and Identity; 01:18:23 Reflecting on Atheism, Activism, and Social Responsibility Let us know what you think. You can find Corey on all the socials @coreysnathan such as www.threads.net/@coreysnathan. It would mean so much if you could leave us a review on Apple Podcasts: https://bit.ly/TPandRPod Talkin' Politics & Religion Without Killin' Each Other is part of The Democracy Group, a network of podcasts that examines what's broken in our democracy and how we can work together to fix it. Very grateful for our sponsor Meza Wealth Management. Reach out to Jorge and his team: www.mezawealth.com Kate's website: https://katecohen.net/ Her columnist page at the Post: https://www.washingtonpost.com/people/kate-cohen/ Here's one of Kate's pieces in WaPo: Opinion | America doesn't need more God. It needs more atheists. | https://wapo.st/3WaSjLl A link to WE OF LITTLE FAITH: https://www.amazon.com/We-Little-Faith-Stopped-Pretending-ebook/dp/B0BV7MG25G?ref_=ast_author_mpb And this is Jesse Cohen-Greenberg's music: When Will My Body Be Mine? | https://open.spotify.com/album/3GHFu2zZIBVzuwjhuK61j7?si=w_r4ZHGXQ8OJsVY3M2zYMg
Easily listen to Social Skills Coaching in your podcast app of choice at https://bit.ly/social-skills-home00:00:00 Hello listeners. Welcome to Social Skills Coaching.00:01:00.070 Match and Mirror Internal Communication Cues00:05:23.610 Match on Content 00:10:46.720 Expressing Without Speaking00:16:22.630 Posture and Body Orientation00:20:28.560 Eye Contact00:24:38.790 Paralinguistics00:26:09.440 The Four Ps of VoiceHear it Here - https://adbl.co/3N9lsjIFeeling lost in conversation? This video is your one-stop guide to mastering the fundamentals of communication! We'll break down Chapter 1 of [Book Title] by [Author Name], diving deep into: Identifying Your Communication Style: Discover your strengths and weaknesses as a communicator. Psychological Barriers: Learn how to overcome common hurdles that block effective communication. The Rapport Game: Unlock the secrets of building trust and connection with anyone. Expressing Without Speaking: The power of nonverbal communication - understand body language and paralinguistics. Summary Guide: Recap the key takeaways from Chapter 1 for easy reference.Bonus: We'll provide actionable tips to help you immediately improve your communication skills!Ready to become a communication master? Watch now!
(0:00) Joe starts the second hour continuing the discussion on Bill Belichick's book and calls come in on titles for the book. (14:30) Joe discusses the Celtics late game collapses with calls coming in. (25:10) Joe brings up the Bruins up and down play as of late and how he feels about the team heading into the playoffs. (34:30) Another edition of in or out with Joe Murray!
Hey well read baddies, welcome to another #Black365 minisode! Today we welcome back beloved guest, Damona Hoffman, to talk about her new book 'F the Fairytale: Rewrite the Dating Myths and Live Your Own Love Story'. Damona, a seasoned dating and relationship coach based in Los Angeles, opens up about her transition from a dating profile writer to a love expert featured on the Drew Barrymore show and other prominent platforms. The episode takes a deep dive into redefining love beyond societal and media-imposed narratives, the importance of being realistic in dating, and finding joy and magic in relationships. Damona discusses the evolution of dating norms, especially post-pandemic, and how individuals can navigate love and relationships in the digital age. She emphasizes the significance of personal discovery, emotional management, and the potential of each person to create their own love story, encapsulating her experiences and insights from a 20-year career in fostering connections. 00:00 Introduction and Welcoming the Guest 01:00 Revisiting Past Conversations and Updates 01:42 Introducing Damona Hoffman and Her Work 03:16 Discussing Awards and Recognitions 04:14 Breaking Down the Book Title and Its Inspiration 04:31 Understanding the Concept of 'F the Fairytale' 06:59 Exploring Common Dating Myths 09:30 The Importance of Mindset in Dating 10:04 The Role of Choice in Relationships 10:47 Personal Stories and Reflections on Relationships 13:20 The Science Behind Love and Relationships 15:49 The Impact of Social Media and Dating Apps 23:12 The Reality of Long-Term Relationships 36:46 Exploring Non-Monogamy and Relationship Choices 39:07 Exploring Infidelity Statistics 40:26 The Importance of Trust in Relationships 40:55 The Rise of Non-Monogamy 41:51 The Importance of Honesty and Communication 42:09 Understanding the Relationship Escalator 43:49 The Impact of the Pandemic on Relationships 46:44 The Importance of Adaptation in Relationships 47:33 The Reality of Breakups 01:03:59 The Future of Dating and Love Find all of the books mentioned in episode at both our Amazon and Bookshop Storefronts- https://amzn.to/3Qrno9Y https://bookshop.org/shop/shewellread We can't wait to hear from you! :) Please send any questions or comments about this episode to shewellread@gmail.com or use the form at the bottom of the SWR Podcast page: https://shewellread.com/podcast/ Follow SHE WELL READ! Instagram: https://www.instagram.com/shewellread/ TikTok: https://vm.tiktok.com/ZMeDCLdTX/ Twitter: https://twitter.com/shewellread Youtube: https://www.youtube.com/channel/UC-6-RqriJLTi6G0Munzr1ig More links including discount codes: https://msha.ke/shewellread Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
In Part 3 of this special series, "Behind The Scenes," I share how the title Thoughts Are Habits Too: Master Your Triggers, Free Yourself from Diet Culture, and Rediscover Joyful Eating came to be. If you're ready to ditch dieting and create healthy habits that stick so you canreach your optimal weight without sacrificing your sense of worth or wellbeing, this book is a must-read!Resources:Order Amy's book Thoughts Are Habits Too: Master Your Triggers, Free Yourself From Diet Culture, and Rediscover Joyful Eating.Register for the Free Workshop, Stop Stress Eating.Join our private Facebook group, Moxie Club MeetupTo order, go to thoughtsarehabitstoo.com
Dr. Ricky Arenson is a specialist Endocrinologist and Geriatrician. He is the Head of Geriatric Medicine at a large public hospital in Perth, Australia and Head of the Murdoch Endocrinology and Diabetes Centre. Winner of numerous awards for his contributions to medical management and education, he lives with his wife, Dr Katherine Arenson, and their four children.Book Title and SynopsisWOMEN ARE SUPERIOR TO MENThe Real Secret to an Inspiring, Passionate RelationshipRicky Arenson, M.D., an experienced Endocrinologist and husband, explains with science, psychology, and humour why women are superior to men and why it's worthwhile for husbands to admit this. His perceptive view makes this book an entertaining and comprehensive guide to assist partners to better navigate the ups and downs of love, sexuality, conflict, and gender differences. The chapters cover the wide universe of issues that couples often experience as problematic as they seek to live together for decades in close partnership. You'll learn how to respect each other's strengths, work as a team, solve disputes, divvy up the chores, and so much more!This is a warm, relevant book that will make wives feel acknowledged and appreciated while helping husbands laugh at their failings and inadequacies. Read it separately or together—and see how your relationship will gain in strength and love.Dr Ricky Arenson – Medical Expert, Author, Online PresenceSupport the showwww.businesslifeofhusbandandwife.ca
A-10 Warthog pilot and combat veteran, Col. (Ret.) Kim “KC” Campbell '97, recounts an incident over Baghdad leading her to make a decision that changed her life then and informs how she leads to this day. ----more---- SUMMARY Kim shares her leadership journey, from overcoming resistance to pursuing her dreams to describing the life changing effect one very long hour had in the cockpit of her A-10. She emphasizes the importance of continuous improvement and professional development throughout one's career. She discusses the challenges of balancing life and leading, and the lessons she learned from failures and pushing outside her comfort zone. She shares the importance of having a wingman who supports you in both personal and professional aspects of life. OUR FAVORITE QUOTES "Any leader that isn't working to be better and trying to develop themselves along the way, is probably going to hit an endpoint at some point. We have to constantly learn to improve and adapt and it requires work. Leadership requires work." "When I started out, I had this idea that leadership was like, put on this tough exterior, have the answers, be strong and credible and capable.” "I absolutely think leadership requires work. It's not easy. There are challenges, there are things to learn, things to adapt. It's just constantly one of those things that professional development, for me is something that should continue throughout your career throughout your life, always looking for new ways." "I think one of the things that really sticks out to me that we learned as cadets is the idea of having a wingman by your side personally, professionally. Someone that will have your back someone that will support you." "If you want something, you're going to have to work for it. And it's not going to be easy." - Col. (Ret.) Kim "KC" Campbell '97 SHARE THIS EPISODE FACEBOOK | LINKEDIN | TWITTER | EMAIL CHAPTERS 00:00: Continuous Improvement and Professional Development 03:52: Overcoming Resistance and Pursuing Dreams 06:36: Lessons from Running Cross-Country 08:58: Persistence and Overcoming Rejection 13:02: Leadership Journey at the Air Force Academy 15:17: Finding Passion and Purpose in the A-10 16:14: Life-Changing Moment in Baghdad 19:51: Lessons and Vulnerability in Writing a Book 22:09: Balancing Life and Leadership 26:14: Leadership Development and Growth 28:37: Authenticity and Human Connection in Leadership 32:16: Family's Influence on Leadership 36:58: Learning from Failure and Pushing Outside Comfort Zone 41:11: Building Human Connections and Getting to Know People 42:34: The Importance of Having a Wingman 43:31: The Importance of Having a Wingman 43:59: How to Get in Touch 44:30: Connect with Kim 44:55: Feedback and Connection 45:26: The Story Behind the Call Sign 45:54: Book Title and Conclusion OUR FAVORITE TAKEAWAYS - Leadership requires continuous improvement and professional development. - Overcoming resistance and pursuing dreams are essential in leadership. - Balancing life and leadership is a challenge that requires flexibility and grace. - Building human connections and having a wingman for support are crucial in leadership. KIM'S BIO Kim “KC” Campbell is a retired Colonel who served in the Air Force for over 24 years as a fighter pilot and senior military leader. She has flown 1,800 hours in the A-10 Warthog, including more than 100 combat missions protecting troops on the ground in both Iraq and Afghanistan. In 2003, Kim was awarded the Distinguished Flying Cross for Heroism after successfully recovering her battle-damaged airplane after an intense close air support mission. As a senior military leader, Kim has led hundreds of Airmen both at home and abroad in deployed locations and enabled them to succeed in their missions. She has experience leading complex organizations and driving cultural change. Kim knows what it takes to be a successful leader, to inspire and empower high performance teams to achieve success. Kim is passionate about leadership and feels strongly that leaders earn trust by leading with courage and connecting with their team. - Bio copy and image credit: www.kim-kc-campbell-com CONNECT WITH KIM | LEARN MORE | BUY FLYING IN THE FACE OF FEAR ABOUT LONG BLUE LEADERSHIP Long Blue Leadership drops every two weeks on Tuesdays and is available on Apple Podcasts, TuneIn + Alexa, Spotify and all your favorite podcast platforms. Search @AirForceGrads on your favorite social channels for Long Blue Leadership news and updates! FULL TRANSCRIPT SPEAKERS Our guest, Col. (Ret.) Kim "KC" Campbell, '97 | Our host, Naviere Walkewicz '99 Col. (Ret.) Kim "KC" Campbell 00:11 Any leader that isn't working to be better and trying to develop themselves along the way, is probably going to hit an endpoint at some point. We have to constantly learn to improve and adapt and it requires work. Leadership requires work. It's, you know — it's not easy. There are challenges; there are things to learn. Professional development should continue throughout your career, throughout your life, always looking for new ways. Naviere Walkewicz 01:07 My guest today is retired Col. Kim Casey Campbell, a 1997 graduate of the Air Force Academy, a warrior whose career included supporting warfighters on the ground from the cockpit of an A-10 Warthog, where she earned the callsign “Killer Chick.” She's a mom, wife of a retired Air Force colonel and published author. She's a motivational speaker on the topic of leadership. That includes the story of a moment where, if she hadn't also learned to be a good follower, she might not be with us today — as in, not alive. Col. Campbell's path to the Air Force Academy was one of overcoming resistance; she won the first fight of her life to join the wing, then she went on to lead it. We'll talk with her about her book, “Flying in the Face of Fear,” her time at the Academy, and much more. Kim, thank you for being here today. Col. (Ret.) Kim "KC" Campbell 01:54 Thanks so much for having me. I appreciate it. Naviere Walkewicz 01:56 It's always a pleasure speaking to someone that — we were at the Academy the same time. I was, '99. You're my upper classmen? You probably had me do pushups or something? And you recently came back for your reunion? Col. (Ret.) Kim "KC" Campbell 02:11 Well, now that I live in Colorado, it's always, you know — I get to spend a lot of time at the Air Force Academy. But it is always so good to see my classmates. And I think it's so much fun, because you kind of forget anything that was bad. And the memories are things that you might want to forget. And it's just, I don't know, fun to bring everybody back together again and see everyone and see what people have accomplished. And you know, their personal life and professional life. It's just a lot of fun. Naviere Walkewicz 02:36 I love that. I find that, you know, things stayed the same, but they're different. What was something that really stood out to you that you thought was a kind of a span that that space of time, it really didn't get touched? What was something that stood out? Col. (Ret.) Kim "KC" Campbell 02:48 I don't know. I mean, having taught at the Air Force Academy as well, I find that, like, the drive to serve. And I just — it's fun to see, like, where the cadets are now and their excitement to serve and to graduate and go out and be lieutenants in the Air Force and Space Force. So that's definitely something new. But that drive that we all had — it's kind of a reminder of where we were back then and that excitement that we felt for what's to come. And it's fun to see that [in] my cadets today, too. Naviere Walkewicz 03:15 I agree, I have the pleasure of being able to come back through work and see some of those cadets, and I'm always blown away at what they're able to accomplish now, much more I think, than what we did when we were here. Col. (Ret.) Kim "KC" Campbell 03:25 I love the opportunity to mentor cadets when I get the chance and, you know, just the amazing things that they have in front of them — challenges and opportunities — but really excited for them about what's ahead. Naviere Walkewicz 03:39 Yes. So, speaking about cadets, let's kind of dial back the time a little bit. Our listeners want to get to know you better. Let's go back in time for you. What were you like as a young girl? What was your childhood like? Where'd you grow up? Things like that. Col. (Ret.) Kim "KC" Campbell 03:54 Well, I grew up in San Jose, California. My dad was an Air Force Academy grad class of 1970. I had zero desire to go to the Air Force Academy or to join the military until 1986. And it was not “Top Gun.” But it was actually the launch of the Space Shuttle Challenger. And I think, for me, there was just something in that moment of, you know — obviously the thrill and excitement of flight, but then watching the tragedy that played out. I think there was something in that moment that I just connected with in terms of, like, this idea that the astronauts died doing something that they believed in, something that was bigger and more important than themselves. And that was a turning point for me. I mean, I think before that, I probably wasn't all that driven, didn't really have anything that I was going after, kind of along for the ride in school. But once I decided that that's what I wanted to do — I wanted to be an astronaut — it flipped a switch. I mean, I just became very driven, very committed. I talked to my parents about it. And my dad said, “Well, a lot of those astronauts were pilots and many of them had gone to the Air Force Academy. It might be something you would consider.” I don't think he actually thought I would go through with it. And I think it, for me — that was a huge turning point. I think my life changed dramatically from kind of the young social butterfly, not a lot of interest, along for the ride… and then really committed and driven... Naviere Walkewicz 05:20 So what did that look like when you said it changed dramatically? What did you do differently from that point? Col. (Ret.) Kim "KC" Campbell 05:25 Well, I talked to my dad about the things that I needed to do to get into the Air Force Academy. And I became very committed. In school, … I was already involved with sports, but now it was like, how to be the best at what I was doing and being more involved in just various extracurricular activities. And then I joined the Civil Air Patrol. And that was my first opportunity to wear an Air Force uniform and start learning about this thing called leadership. And I really figured out that I enjoyed it. I love the attention to detail, the sense of camaraderie. And so that, for me — it was like this turning point. I kind of just took a different path. And even my friends were, you know — they watched me completely change and shift the things that I was interested in doing. Naviere Walkewicz 06:08 That's really interesting, because it was one moment in time that really changed your trajectory quite a bit. Absolutely. Not to jump to your book yet, but there was a story in there that really stood out to me, and it kind of is probably along the timeframe when you made some changes in your decisions. But it was when you're running cross country. And you talked a little bit about how you handled a particular situation. Do you mind sharing that? I just think that's a great story to talk about how driven you were? Col. (Ret.) Kim "KC" Campbell 06:37 Yeah, I ran cross country. I knew it would be good for me to go to the Air Force Academy. Again, everything I did, there was, like, some motivation to, you know, how I can prepare myself to be at the Air Force Academy. I also love to run so I was running cross country — it was, I think, the district finals and a cross country race. You know, we're all jammed in at the front before the gun sounds. And then, you know, it's the sprint to try to get out in front. And during this race, all packed in, a runner accidentally stepped on the back of my shoe and it came off and there was, like, this second of hesitation of, like, “Well, should I stop? Should I put on the shoe? What do I do?” And I just thought, “Well, then I'm going to be at the back. How am I going to get up to the front?” So I decided to keep running, you know, which, at the time, I didn't really consider all the consequences. But I kept running. I ran, I think it was about 2 miles — I raced through the hills, initially pavement and then hills in San Jose, California. And it was so funny, because my coach had seen the shoe laying in the parking lot. All the coaches are kind of standing around looking at each other. … And she's like, “Oh, I know, that's Kim's shoe.” Like, she just knew. And I ended up finishing the race. ... It wasn't my best performance — without the shoe — and it was pretty painful by the end. But I think more than anything, that moment for my dad sealed in this idea of like, “Maybe she does have what it takes.” Like, "Maybe she does have the mental toughness,” because I think there was a part of him that wasn't really sure that I was gonna go through with it, that I would be able to handle the stress and the challenges. And I think that one moment for him was like, “All right, she's got something…, she's got it.” So, it was a turning point, although it did earn me a pair of crutches and a trip to the emergency room. Yeah. So, you know, consequences. I learned those as well. Naviere Walkewicz 08:35 I think that is a great story. It was one of the moments in the book where I just felt really connected to you. I thought, “Wow, that is truly showing grit and perseverance. And I have something I'm going to do.” And so, it leads into a lot of, I think, where you've had in your career, I've had some moments like that. Yeah. So maybe we can dive a little bit into your journey to the Air Force Academy. Because, as I mentioned in the introduction, you didn't get accepted the first time; there was some resistance. Let's talk about that. Col. (Ret.) Kim "KC" Campbell 09:04 Yeah, you know, you do everything possible to go to the Academy. I mean, I worked hard in school, I did these extracurricular activities. Let's just say my [Law School Admission Test] scores weren't spectacular. And I knew that, but I was hoping that everything else would kind of make up for it. And I just kept trying on my LSAT. I took it five times [and got] the same score five times even after taking a course, and so that was an area of struggle. And in April of my senior year, I got that letter in the mail and I was really excited because it was the blue letterhead and it said AF on it. I should have known because it was a small letter and it said, you know, “Thanks for applying, but it's very competitive and essentially, try again next year.” And I was devastated. Devastated because that's all I wanted; it was all I had worked for. It was, for me — I really didn't want to go anywhere else. My parents made me apply to other schools but I didn't — it wasn't what I wanted. And, you know, thankfully, I had this team of people around me that were supportive, between my parents and my teachers, my liaison officer — my liaison officer who was my dad's classmate from the Academy class of '70. He said, “You know, Kim, if this is what you want, don't quit. Go after it, you know, keep working hard, we'll get you there.” You know, it was like, it didn't mean this year. But I think he was just trying to, you know, give me the pep talk of like, “You can still do this, don't quit on it.” And he said, “You might consider writing the Academy a letter.” And I was like, oh, you know, this is the day of handwritten letters. And instead of one letter, I decided I would write the Academy, the admissions office, every week, to tell them anything I had done to improve. You know, an A on a test, 10 more push-ups, a few more pull ups. And then, eventually, I took the ACT and got a better score, got a competitive score, and finally got my acceptance letter in June, so like, you know, the first part of June before reporting and it said, you know, “We, we will accept you as part of the class of 1997.” And, you know, there was no doubt in my mind, I mean, I had other plans, I was going on an ROTC scholarship to [the University of California at ] San Diego. And immediately, when I got that letter, I knew that my path was going to change because I obviously — that was what I wanted. But yeah, the rejection hurt, certainly. But I think it also gave me motivation. Naviere Walkewicz 11:21 I was going to say, it seemed like you learned something about yourself. You know, a lot of our listeners are looking for, you know, when they're listening, it's not always the highs that get people to the next level. Sometimes, working through some of those trials and tribulation — what's something you learned about yourself in that in that moment? Col. (Ret.) Kim "KC" Campbell 11:36 Well, it's funny, I mean, like you say, sometimes the things that aren't on our bio or résumé, are the things that make us really stronger and who we are. And that rejection was a little bit of a turning point for me, because I think about, you know, I could have quit, I could have quit on my dream. But again, that support network that was around me, that encouraged me to just go after it. And I kind of used that rejection as almost motivation to make sure I didn't just survive at the Academy, but to excel. Like, I was almost like, I needed to prove that I belonged here. Even after, the admissions office called me to the office — after I had gone through basic training — and they wanted to meet me because they had seen all these letters. But it is it is a little bit of like, if you want something, you gotta go after it. It's not always going to be easy; there's going to be challenges. And if you know, if it's truly what you want, then you've got to stick with it. And despite, you know, a little bit of painful rejection along the way. Naviere Walkewicz 12:35 You've shown what, you know, going for something that's really important to you looks like, and I think there's something to be taken from that for our listeners, for sure. So, from almost not getting into the Academy to being the wing commander, the cadet wing commander — share a little bit about that journey, because not many of us experience that either. Col. (Ret.) Kim "KC" Campbell 12:52 Yeah, well, it goes back to a little bit of proving that I belonged here. You know, I think for me … maybe because of my parents, you know, they instilled in me this idea that if you want to fix something or if you want to make a mark on something, then you have to kind of step up. And I just realized that I really enjoyed the leadership roles that I had, whether it was team captain of sports, or once I joined the Civil Air Patrol, I kind of felt this natural pull to be a leader in those organizations. And so, when I got to the Academy, I just kind of felt like, well, this is a path that I have enjoyed in the past, why not give it a shot and go for it? My dad had been the wing commander when he was here as a cadet. And so yeah, there is a legacy. And I just, you know, I learned so much from my parents and this idea of really like stepping up. And if you want to do something, if you want to make a difference, especially if you're going to complain about it, then do something about it. And so, I just I really enjoy the leadership roles. I like the idea of being able to make a difference. I certainly learned a lot along the way. I had role models and mentors here at the Academy that, you know, helped me to kind of evolve and adapt my leadership style while I was here, but I really enjoyed it. I really think it set me on a path of, you know, learning something early in what is a leadership laboratory, you know, learning, not always getting it right. But it kind of set me up for leadership lessons and leadership later in my career as well. Naviere Walkewicz 14:24 Those are all really fantastic examples of, you know — I think how that evolved and what you learned about yourself in leadership. Would you say that your dream changed to be an astronaut to become an A-10 pilot? Because it was, you know, that was your path? What did that look like when you knew that you weren't going to try to become an astronaut or you were, you know, really inspired by the A-10? Col. (Ret.) Kim "KC" Campbell 14:46 You know, it's interesting because I think we set goals for ourselves. We had these dreams and then sometimes our priorities change over time and letting go of that dream was a little bit hard. If I'm honest, I would still love to do it. I would still love to be an astronaut someday and, you know, there's still a chance. But I found that once I went on to fly the A-10, I just I loved it. I loved the mission, I really found my passion and my purpose supporting our ground troops. And I think part of that was because my entire career flying A-10 was after 9/11. We deployed multiple times to combat, so I really saw where I was making a difference. And I was making a difference and helping our ground troops get home safely. And I didn't want to leave that. I just really felt committed to that role in that job and the responsibility of it. And so … I kind of just took a different path at that point. And sometimes it's hard, you know, to take that path and go off this course that it really had been a dream of mine for so long. But I absolutely love flying. Naviere Walkewicz 15:46 You had some very unique challenges. And so, I think one that many may be familiar with, but if you're not a listener that knows about this, you know, you had experienced a very challenging time after flying for about 20 years, while you were over Baghdad. Col. (Ret.) Kim "KC" Campbell 16:07 Yeah, you know, those life-changing moments that you think really are never going to happen to you. Right? … I think back to being a cadet, right, and just the moments of like, you know, the, you have this goal, you have these dreams, you have this idea of what your life is going to be like. And then for us, you know, 9/11 changed that dramatically. But it gave me the opportunity as an A-10 pilot to go do exactly what I was trained to do, which is close air support and supporting our troops on the ground. And this mission back on April 7, 2003, was no different than any of the other missions in terms of that was what we were going to do, was close air support. At this point, our ground troops had moved all the way to Baghdad, and so we were going to be right there with them. And I think the big difference for us that day was the weather wasn't very good; there were clouds covering Baghdad. And, you know, we actually didn't think we were going to be able to do anything; we kind of thought we would air refuel and then kind of just wait for a task. And we thought, well, maybe today is not a day where we're going to be able to help. And then we got a call that there are troops in contact, they were taking fire, they needed immediate assistance. And it's just that moment of like, we're going to do everything we can to get in there. And thankfully, we found some holes in the weather and we're able to get down below the clouds to support the ground troops. But again, it's everything that we train for, everything that we plan for. It's till a little bit surreal when you actually see the firefight happening, I remember dropping down below the weather and just seeing like tracers and smoke, and it's very surreal. And then kind of the reality of OK, we gotta get in there quickly. So, we did a couple of passes of guns and rockets on the enemy location and then pulling off target. My last pass is when I just felt and heard the loud explosion at the back of my airplane and I knew immediately I was hit. I mean, there was no doubt in my mind; I think the jet just nosed over. I remember looking down at Baghdad below and instinctively just pulled back on the control stick and nothing happened. And that's kind of when I felt like time slowed down a little bit, like I knew that it could go really poorly. And I just fell back on my training, you know, I fell back on everything that I was trained to do — trying to figure out what's going on in the cockpit, despite lots of things going wrong, lots of flashing lights. And I realized very quickly that my hydraulics were depleted, which meant that I had no control over the airplane at this point. But thankfully, the A-10 is built with backup emergency systems. And I was able to get in our backup emergency system. And then slowly the jet started to climb up and away from Baghdad. And that was kind of that like, that was the moment I'm like, alright, I might actually survive this because there was that period of time where I was like, I could crash like I could have to eject and the thought of ejecting over Baghdad was not a good one. And so just, you know, you think about all these things, and when time slows down, and I was just very thankful that it turned out the way it did. And then I had to get the airplane back to our home base, which is a whole different story of, of spending the longest hour of my life, trying to decide what I was going to do and how it was going to play out. Naviere Walkewicz 19:20 I think most could never imagine being in that situation. And you talk about moments that matter. So, getting into your book a little bit — “Flying in the Face of Fear,” I had the chance to listen to the audio version of your book, and it was wonderful. I think what's so powerful about it, as you take these moments in your career throughout your life, where these moments have helped you and thinking about how you navigate leadership, how you just navigate better. What are some of your most favorite parts about the book you wrote that like — what really is one — you chose those different chapters. What are the ones that really — just like, “I must tell this one because this one really spoke to me.” Col. (Ret.) Kim "KC" Campbell 20:06 I think a couple things. I mean, as I was flying back from Baghdad, I remember the stories of the pilots that came before me. I had read about their stories in a book called “Warthog” about A-10 pilots during Desert Storm. And in that hour back, you know, just struggling to kind of get the airplane under control and keep it in control, I remembered the stories of the pilots that came before me. And, sadly, not all of them survived. You know, there were three pilots that attempted to land in manual reversion, which is my backup emergency system that I was in. And I remember their stories, you know, I remembered, you know, the lessons that we learned, even from the fatality that we learned from those pilots. And so, I think that's what was so important to me is to capture those lessons so that the next generation, you know, will certainly have aviators, but also leaders — it's this idea of sharing stories, to help others. It's this idea of sharing your experiences and your lessons learned, even if they're, like, some painful lessons along the way, right? Painful lessons from failure, or mistakes or just tough experiences. To me, that's what was most important was to share like that true, authentic lesson, to try to just help others and maybe give people a little bit of a different perspective. That was what really drove me to write the book and what was so important for me to share. Naviere Walkewicz 21:31 That's powerful. I think one of the things that, you know, when listeners or readers were going through that, they might say, “How does this apply to me?” You know, “I'm, I'm not a pilot, I'm not over a warzone.” You know, “How, how do I relate this to me?” And I think what you did really artfully was just the lessons you told a story through your lens, but you really made it relatable in so many different levels. Sometimes we'll have listeners or readers ask about, “How do you balance life?” You have this profession and you have a family, you're a mom? How did you do that? And do you call it balance? Or do you call it just regular, you know, balls in the air? Col. (Ret.) Kim "KC" Campbell 22:13 Sometimes I look back, I'm like, “Oh, my gosh, I don't know how we did this.” I mean, my husband was also active duty, we he spent 25 years and I spent 24 years and we were both A-10 pilots, we had kids, we did wait later in life to have kids pretty much because we were deployed nonstop in the first part of our careers. But sometimes I look back and I'm like, I have no idea how we did it. But I do know, I mean, we were really true partners and the journey, we — I guess the blessing of having a life-changing experience very early in your career and very early in your marriage is it gives you an opportunity to talk about the things that are really important and that really matter. And I think that's one thing that my husband and I did after that mission was really put life in perspective — when you think there are times when you may not survive. And so, we really sat down and just talked through what was important to us. And we didn't have kids at the time when that happened. And we just realized that family was important to us; having kids at some point was important to us. And I do I think the word balance I'm OK with it. I do, you know — I know there's lots of other words that people like you know, work-life harmony, work-life integration, work-life balance. For me, what I realized is that I initially put so much pressure on myself to be, like, this mom, a fighter pilot, a leader — like trying to do all of these things. And what I recognize is that balance comes for me anyway, it was over time. Like if I tried to have this perfect balance every day, like, first off, it was not achievable in my world. But I realized, for me, it was, like, overtime, like, if … I had one day where I was going to stay late at work, there was a lot going on, my airmen needed me — then I would try the next day or you know, few days later to just really make sure that I spent more time with my kids or maybe left early to spend time with my kids. Whatever it was, I just tried to find long-term balance and, you know, that's hard when you deploy for six months and then you know, … sometimes that balance comes over months or over a year. But I think that helped me also give myself some grace that it's not always gonna go exactly as we plan and some days are better than others. But I'm doing the best I can, you know? … I keep working on it. And I think it's just one thing that we were pretty hard on ourselves because we want to be able to do it all and sometimes we just need to give ourselves a little bit of grace. Naviere Walkewicz 24:35 Do you think that being hard on ourselves is normal to a leader or do you think that's just different personalities? Col. (Ret.) Kim "KC" Campbell 24:45 I don't know. When I look back at my life, even as a young girl, like, I've always been pretty hard on myself and I always think when people say, “What's the one piece of advice you would give to your younger self?” it would be, “Don't be so hard on yourself.” I think it's probably just an very natural reaction. But I think, you know, sometimes we have this view of how we want things to turn out. And the truth is like, “You're gonna make mistakes, you're gonna fail.” I had this idea of perfection, and I realized: First off, it's just not possible you can work to achieve it and, and want to, you know, consistently try to improve and get better. But I think also, again, just not to be so hard on yourself, because it is going to, you know, there, there's going to be this path of ups and downs and challenges. And the reality is that it is painful at the time, but we come out stronger, like I look at some of the worst experiences, like just in terms of struggles, and the worst, you know, the hardest things I guess I've done is probably a better word. And truly, those made me stronger and a better person. You just don't see it in the moment. And that's the hard thing, you know, and so it's not being so hard on ourselves, because it's going to happen. But the truth is, how you respond is what really matters the most. Naviere Walkewicz 25:58 We talk about leadership, and I think, you know, response to leadership is one piece of it for sure. What about do you think leaders are born? Or are they made? Do you think that part of your leadership was an evolution? Or do you think people already just come with those natural talents? Col. (Ret.) Kim "KC" Campbell 26:14 I mean, I think you may have some natural talents. But I think any leader that isn't working to be better and trying to develop themselves along the way is probably going to hit an endpoint. At some point, you know — I look back and my final job in the Air Force was here at the Academy as the director for the Center for Character and Leadership Development. And I learned so much about myself in that year, I learned so much from this amazing team that works there, who are all experts in leadership and leadership development. And I love that that came in the final point of my career, you know, and I just feel like you, we have to constantly learn to improve and adapt. And my leadership style when I first started out was very different than, you know, when I finished my career And I think it's because I was learning, I was figuring out what works, I was making mistakes, and thankfully, having people, you know, share their feedback with me. So, I absolutely think that it requires work. Leadership requires work. It's, you know, it's not easy. There are challenges, there are things to learn, things adapt, your team is different. It's just constantly one of those things that professional development, for me is something that should continue throughout your career, throughout your life, always looking for new ways. And learning from your team as well. Like right now, I learned a lot from my kids. But I've learned a tremendous amount from the airmen that have worked for me as well. And that's just, it's rewarding, but I think it's one of those things that just helps us to continue to learn and grow. Naviere Walkewicz 27:44 I was actually going to ask you, you know, what does learning as a leader look like? And you really touched on that. Because, I think a lot of listeners are looking for those nuggets, or “How do I get better as a leader?” So, it's not necessarily just professional development. That's part of it, certainly, but it's also looking at others, learning from others. … What would you say are some of those lessons or traits that you picked up from others that you adopted into your leadership style? Col. (Ret.) Kim "KC" Campbell 28:08 I think the biggest thing for me, as I look back and had some reflection time on this is, you know, I think when I started out, I had this idea that leadership was like — put on this tough exterior, like, have the answers, like, be strong and credible and capable. And I do think credibility is important. But I've also learned that that human connection, and really, just be authentic and true to who you are. But really connect with people on a human level like that, for me is night and day from, you know — I knew that I needed to get to know my airman like that was, you know, that made sense. But I think, really, truly connecting with people and taking the time to learn from them, like walking around and just getting to know your team on a very human level. Like meeting with them on a personal level also, like getting to know them and then their families. You know, obviously there's limits to this based on your position and your role. But I think just connecting with people and finding out where they struggle, you know, where do they add value? What do they bring to the organization? Letting them teach you what they do — I've had a few leadership roles where, you know, I'm not the expert, you know? I don't have the same background that everyone does. And I just really learned to learn from my team — whether it was driving a front loader with my civil engineers; suiting up in a fire suit and go into the burn house with my firefighters — those were moments that I just, there's some of my favorite moments is taking the time to really connect and get to know people and it builds trust. I did not start out that way. But to me, that was the most important thing that I learned and I learned it from my airmen. Naviere Walkewicz 29:45 There was a story you shared in your book about when you took command and it can get really tough. And I think it really talks about the connection piece. Was it your son…? Col. (Ret.) Kim "KC" Campbell 29:57 Yeah, he's 15 now. Yeah, he, you know, kids have a mind of their own. And he did at my change-of-command ceremony first, this was for squadron command. And he decided in the middle of the ceremony to just get up and come up on stage and sit in my lap. And I was, you know — there's that part of me that is just was so worried about what my team was thinking, you know, like, obviously not proper military protocol. I was trying to figure out how I was going to do the rest of the ceremony with my son up on stage with me. But I think, in that moment, like, I just remember looking down at my son, and even though my mind is racing, because I'm so worried about what people are thinking, that I look at him, and I'm like, You know what, this is me, right? Like, I'm a mom; that's just part of who I am. Yes, I am going to be a commander of 150 people. And sometimes I can't control my 3-year-old son. Like, that's just reality. But it put this perspective of like, letting people in a little bit to see me for who I was, you know, yes, I'm a mom, I'm a fighter pilot, I'm wife, I'm a leader. Like, here I am, you know, these, I'm all of these things. And at that, really that one moment, like, in the days after, when I spent time just walking to the different locations and meeting my team, like, that's the thing that came up was my son on my lap. I mean, that was the highlight for everyone. And so, it was this idea that my young airmen, you know, they taught me a lesson that day to like — we earn trust when we, like, create those connections and open ourselves up to have a little bit of vulnerability. So yeah, my 3-year-old kind of opened my eyes to just letting people in and letting people see who for who you are. Naviere Walkewicz 31:39 Well, that is certainly one way that your family, your 3-year-old at the time, influenced you as a leader. How else would you say — I know you said your dad is a grad. Your mom probably played a strong role in your leadership throughout the years, and your husband being in the military as well. Talk about your family's influence on you as a leader. Col. (Ret.) Kim "KC" Campbell 31:58 I think it all really started out growing up. My mom was an oncology nurse and she really, you know — she taught me a lot about that compassionate side, but also very credible and capable as an oncology nurse. And my dad, really from the moment that he decided that he was going to let me into his world of what going to the Air Force Academy … instilled in me this idea that if you want something, you're going to have to work for it. And you're, you know — it's not going to be easy. I remember, I did a lot of sports, like cross country and soccer. And so, my upper body strength wasn't great going into my application for the Academy. Naviere Walkewicz 32:37 And so you're gonna talk about the pull up? Col. (Ret.) Kim "KC" Campbell 32:40 I couldn't do any. And my dad was like, "Well, if you're gonna go to the Academy…” and I think this was still a little testing, like, “Do you really want this? Are you really willing to put in the work?” He said, “All right, we'll install a pull up bar in the bathroom. And every time you go in and out, you can do a pull up.” And I did. And that meant that by the time I got to the Academy, I could max the pull ups. It but it was, it's, you know — it's that little early lesson of like, “If you want something you got to put in the work.” And, you know, that stayed with me. I mean, obviously, throughout my career, throughout my life, it's things that I talked to my kids about now. You know, you can have goals, and you can have dreams, but you have to put in the work. So, they absolutely, like they've been my role models, my heroes, my mentors. They still are, you know? Now they thankfully live close by; I get to see them more. But yeah, they've actually, you know, they've really been tremendous in my life. And, you know, I rely on them for their advice and mentorship. So, that's been really powerful. And then, you know, having a husband who was also a colonel, also a commander, to have somebody in your life you can bounce ideas off of who will have your back and give you honest feedback, right? Like, you know, we're very honest with each other. And we'll give each other feedback. And so that's really important. You know, it's that wingman support of somebody who is always there, that has your back, that's looking out for you, will support you, but will also push you to be at your best and, and who has been a true partner ... So, yeah, family is really important to me, I think it can make a tremendous difference in our lives, and my kids now teach me a lot of things as well — patience being one of them. Naviere Walkewicz 34:23 Being out of the uniform now, you know, what are some things that you're doing to continue to develop yourself as a leader? Col. (Ret.) Kim "KC" Campbell 34:32 I think it's continuing to push myself outside my comfort zone. You know, I retired a few years ago, and that was a hard transition. You know, I miss the people I miss the camaraderie I miss that sense of commitment to service. And I realized that there's so many ways you can serve outside of the military as well. And for me, I realized part of it being in the Center for Character and Leadership Development, how passionate I was about inspiring others. and helping other leaders, whether they're brand-new leaders, or maybe even very experienced leaders look at something from a different perspective or to continue to push themselves out of their comfort zone because we can get comfortable in the way we've been doing things. And so, I just realized that that's something I'm passionate about. And so I've realized, I'm maybe I'm not serving in uniform anymore, but I'm trying to give back in a way, and I love the opportunity to mentor our next generation of cadets. But I also love the opportunity to travel to talk to different teams and organizations from the public and private sector to talk about leadership and talk about overcoming hard things and putting in the work. And that's been a lot of fun and very rewarding. Naviere Walkewicz 35:44 I can imagine that journey of developing yourself even outside of uniform, you know, as a, as a leader, you talk about pushing yourself outside your comfort zone. Can you share a time maybe where you've been doing that and you failed, and what that looked like, and how you picked yourself up or a time when you really saw some benefit from pushing yourself out of the comfort zone? Col. (Ret.) Kim "KC" Campbell 36:05 I can talk to both. I think anytime you try something new, that feels a little bit scary, like, it just feels daunting. And I think even just for me, if I look back, probably earliest in my career, just being one of the only women going into a fighter squadron — that felt very outside of my comfort zone. I mean, yes, I had gone through pilot training. And I had gone through the training… but it felt very nerve-wracking to go into a fighter squadron. For the first time. I mean, the, one of the biggest failures I had was my final checkride and pilot training. And that was a moment where, you know, I had done so well, up to that point, minus some early bouts of air sickness, which is a totally different story, I might have read just when you think you have this whole thing planned out. But my final ride and pilot training was my formation ride — I had put myself out there as wanting to fly fighters at that point, we had made our dream sheet of fly the A-10. Like, I felt like I had done so well up to that point and really put in the work. And then I really struggled with my final formation checkride. And again, sometimes those moments that are so hard and such a struggle are also the moments where you learn the most. And I had made some mistakes in the ride and the flying and the formation, and I didn't let them go. Like, I just kept focusing on the mistakes. And I performed terribly on the ride. And, you know, thankfully, my instructor gave me some honest feedback and was like, “Kim, you're a good pilot, but that was a terrible ride.” But I think that one ride really reinforced to me this idea of when you make a mistake, like, let it go. Like, you can't focus on it, you just learn the lesson and don't do it again, but let it go. So, I think you know, that was one of those ones where, you know, it certainly didn't go so well. But I think it really made me stronger, and a better pilot and a better leader, and I'm thankful that I learned that early in my career. I will tell you, on the positive side of getting outside my comfort zone — like, I never thought I was going to be an author and I never it wasn't on my dream list. It wasn't a goal that I had set my for myself. And I joked to my husband a few times, like I wrote the book, but then was going to have the courage to publish it because it felt very vulnerable. It felt very vulnerable to put myself out there and to share some of the stories and, you know — the good stories are one thing, but the mistakes, the failures, you know, the things that didn't go as well, it felt very vulnerable. And, you know, he always laughed, he's like, “Of course you are.” You have to take your own advice, you know, even when you're scared, you do it anyway. And so, pushing myself outside my comfort zone to publish the book and put it out there. And now to get the feedback from people of how important it is to hear the not just the good, but the bad, right, the struggles, the challenges, and to know that, yes, you can have this amazing résumé and done some amazing things and how to have a great career. But what are the things behind that? And I think that's sometimes what we miss. And so, I'm thankful for the opportunity. And it's been a reminder to me that even when it feels uncomfortable, that we have to go for it, you know, to put ourselves out there and give it a shot. And, you know, this has been incredibly rewarding. Naviere Walkewicz 39:20 Well, I have to say, you know, it's funny that we've only just met in person for the first time today when we hugged and said hello, because I feel like I've known you — I mean, aside from reading the book. I remember going on LinkedIn when you got the box of your shipment. And I just remember being in that moment with you — I think you were so emotional about opening up the box and seeing your book and holding it in your hand, like this was a special moment. … So, I think you know your leadership. The way you inspire people has transcended, you know, different social mediums and also just people that you never even met. So, I thank you for that moment because, yeah, I mean, that really inspired me as well. Col. (Ret.) Kim "KC" Campbell 40:01 I think it was also, you know, seeing the book for the first time, but also like, “Oh yeah, like, now it's in print, there's no turning back now.” But yeah, you know, even pilots and guys that I flew with were like, “We thought we knew pretty well, but, like, we had no idea that the some of these things were going on or that, you know, these were some of the things that you were feeling.” And just, I appreciate that, you know, that they recognize that. But there's sometimes that there's a lot more going on with people that we don't recognize. And so, you know, putting yourself out there is a little scary. But it is, like I said — it's just been such an honor to be able to connect with people and for them to share their stories with me, and to know that in some way I can help make a difference on their journey. Naviere Walkewicz 40:46 Well, for those listeners that are looking for nuggets, and how to get to know people better when you just said that, you know, we thought we knew you, we didn't know you were handled all those things going on, how would you share with leaders that they might do that better for people that work for them? Their colleagues? What does that look like if they're not reading a book? Col. (Ret.) Kim "KC" Campbell 41:06 I think it means, you know, we often say, "Well, I have an open-door policy." I think it's more than that — it is getting out of your office, getting away from the computer, and walking around and really talking to people and just taking those small moments with people as individuals, as humans, and really getting to know them. And, you know, again, it's all about, like, “Let them teach you something; you don't know everything.” You know, how can you learn more? How can you continue to develop and grow? What can you share with them that you learned on your own journey? Yes, you can do that in large groups, but sometimes that one on one, like, hey, I've been there, I know what you're feeling. I struggle there too. This is where I failed. You know, those little moments are really important. And it lets your team see you as human to Right. Like you're not perfect, you don't have all the answers, you have your own challenges. I think that is truly important that human level connection really is important. Yes, you should be credible, you should be capable. You have to put in the work, but that humility and approachability is also so important. Naviere Walkewicz 42:07 What are the one or two key lessons in leadership that you'd really love to share with our listeners? Like, what do you want them to take away? Col. (Ret.) Kim "KC" Campbell 42:14 Yeah. I think one of the things that really sticks out to me — and it's something that we learned as cadets as well — is the idea of having a wingman by your side personally, professionally, — someone that will have your back, someone that will support you. I think it has been so critical throughout my life; I think at that moment over Baghdad, when everything was going wrong, I mean, just everything was going wrong. And all I said over the radio was, "two got hit, two got hit." That was it. And immediately my wingman stepped in. He, you know, immediately provided me guidance and support when I needed it most. And you know, when the adrenaline is pumping, we're feeling overwhelmed, like that wingman can step in and help us to see the bigger picture and make the best possible decision. And I think that mutual support, like, yes, it's that moment over Baghdad of having that mutual support. But I think back to as a cadet, right, like, the moments of struggle through basic training, or recognition, or just academics, whatever it was, like, having people that you could count on to be your support network was huge. And even, you know, as a leader at, you know, as a colonel, as a leader, as a commander all these different times, I wasn't alone. I had, you know, a team, I had chiefs that were just incredible, who had shut the door and given me honest feedback. But who would also support me, and I think that is just so critical to have somebody by your side. And again, it's personal. It's professional. I mean, my husband has been my wingman. I think it's just a reminder that we don't have to do hard times alone, that we can have a wingman by our side that we can count on. Naviere Walkewicz 43:47 That is a fantastic lesson. Well, there's always the possibility that when our listeners, you know, review this and we go back through the, through our time together, they'll be things that they would wish they'd wish we talked about. Yeah. So how can they get a hold of you? You know, what does that look like? Col. (Ret.) Kim "KC" Campbell 44:04 Well, first off, I would love for people to reach out if there's a question or something that someone wanted to ask or, you know, that we didn't cover. I think it's important that people reach out and ask the question, I love to connect with people. The easiest way to get in touch with me is probably through my website because it has links to all the social media channels, and my email. So, the website is kim-kc-campbell.com. And again, it has links to LinkedIn and Instagram and Twitter and all the different locations that you could find. It also has links to my book if people are interested in the book. It's available Amazon Barnes and Noble, your favorite local bookseller wherever you would like to purchase the book. And like you said, it's available in an audio version. It's available in hardcopy, but yeah, please reach out. I'm open to feedback as well. I love when people share some thoughts about the book and thoughts about the podcast. It would be great to connect. Naviere Walkewicz 45:01 Well, I'd be remiss if we didn't end with just the quick story of how KC came to be. Like, can you just share with our listeners how you got that call-sign? Col. (Ret.) Kim "KC" Campbell 45:10 Yeah, the KC part, right? So everybody thinks it's my initials, because that's the easy button. But it's every fighter pilot has a callsign. And I got mine after being designated combat mission ready in the A-10. And we're not in the room when they tell stories about us from our experience, but I was the only female fighter pilot and our A-10 Squadron. And so, I came back into the room, lots of tears, lots of excitement, and they said, “Your new callsign is KC.” And I was like, well, that's kind of lame. I didn't say that out loud. Because it's my initials. And they said, it stands for “Killer Chick.” And I was like, “All right, well, that's fitting.” You're like, “I can handle that.” Naviere Walkewicz 45:46 Well, this was wonderful, Kim. Can you remind listeners one more time the name of your book just so in case you missed it? Col. (Ret.) Kim "KC" Campbell 45:53 Yes. “Flying in the Face of Fear: A Fighter Pilot's Lessons on Leading with Courage.” Naviere Walkewicz 45:58 Thank you so much for your time today. Col. (Ret.) Kim "KC" Campbell 46:00 Thank you so much. I appreciate it. KEYWORDS Air Force Academy, moment, cadets, learned, Baghdad, pilot, leadership, felt, listeners, Academy, book, work, leader, lessons, important, people, talk, callsign, life, stories The Long Blue Line Podcast Network is presented by the U.S. Air Force Academy Association and Foundation
Beyond the cover, your book's title is its first impression. Dive into the discussion on why the right title, paired with a captivating subtitle, can be the key to converting more shoppers to buyers. - Discover what that make a book title memorable, intriguing, and reflective of its essence.- Explore the subtle art of crafting subtitles that add depth, intrigue, and additional layers to your book's narrative.- Learn how to tap into your creativity to generate title and subtitle ideas that resonate with your target audience. Whether you're releasing your debut title or you're a veteran author looking for stronger sales numbers, this episode will guide you through the creative process of creating titles and subtitles that create a strong first impression.FREE BONUSIf you leave a review for the podcast email info@amarketingexpert.com and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email.Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast
The Chat GPT Experiment - Simplifying ChatGPT For Curious Beginners
Hey there, curious folks! In this episode, we explore how ChatGPT can provide not only summaries but tailored insights for specific business contexts, making them immediately applicable and valuable. In this episode, we discuss: The usefulness of ChatGPT in summarizing well-known business books and documents. How to use ChatGPT to tailor book summaries to specific business scenarios, like a residential services firm. Insights on leveraging ChatGPT for both free and paid users, including its limitations with lesser-known materials. Key takeaways from the episode include: Efficient Learning: Discover how ChatGPT can save time by summarizing key book takeaways, making learning more efficient. Contextual Application: Learn how to apply book insights to specific business situations, enhancing relevance and usefulness. Adaptable Tool: Understand the versatility of ChatGPT in dealing with different levels of document complexity and the importance of specifying context for better results. Join me in exploring how ChatGPT can be a valuable tool in your business learning and application journey, turning lengthy reads into practical, actionable knowledge. And as always, stay curious and keep experimenting with ChatGPT! PROMPTS FROM THE EPISODE: Here's the "They Ask You Answer" prompt I reference in episode: Can you please give me a detailed summary of Marcus SHeridan's book "They Ask You Answer". In the summary, I'd like specific, actionable takeaways tailored for a business owner of a residential services firm - one that sells, installs, and services heat pumps. The summary should be prepared for someone who has not read the book but is looking to get immediate benefit and understanding. Please include examples and additional context to clarify any terms or concepts. Here are some prompts you can try with books and articles to get the insights I mention in this podcast. Business Book Summary with Actionable Insights: “Please provide a detailed summary of [Book Title] by [Author's Name]. Focus on key concepts applicable to [Specific Industry or Business Type, e.g., ‘residential construction']. Highlight actionable insights that can help a business owner in [Specific Business Area, e.g., ‘customer engagement'].” Applying Book Principles to a Specific Problem: “How can the principles from [Book Title] by [Author's Name] be applied to address the challenge of [Specific Business Challenge, e.g., ‘improving online sales'] in a [Specific Business Type, e.g., ‘small retail business']? Provide examples and strategies relevant to this context.” Industry-Specific Takeaways from a Book: “Summarize the book [Book Title] by [Author's Name] with a focus on takeaways for the [Specific Industry, e.g., ‘hospitality'] industry. Emphasize points that are particularly useful for [Specific Goal or Role, e.g., ‘enhancing guest experiences']. Include examples where possible.” Tailored Insights for Audience Engagement: “Using the concepts from [Book Title], provide insights on how to effectively engage with [Specific Audience Type, e.g., ‘young entrepreneurs'] through [Specific Medium or Channel, e.g., ‘social media marketing']. Highlight strategies that align with the book's core messages.” Problem-Solving Using Book Concepts: “I'm facing [Specific Business Problem, e.g., ‘low employee retention rates']. How can the ideas from [Book Title] be applied to solve this issue within a [Specific Business Context, e.g., ‘tech startup']? Include practical steps and key points from the book that are relevant.” ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary: Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.SutherlandWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here
I announced my new book, “Wimpy, Weak, and Woke” this week. While I'm aware that the title is provocative, I must admit that I'm surprised at the amount of people who were extremely upset about a book that they haven't even read! Comments such as “Jesus wouldn't approve of this;” “white Christian men” are bad; “American conservatives aren't truly Christian” really shocked me. Today, I respond to some fan comments, as well as read Scriptures that tell us to rebuke evil. Pre-order my new book today! ► Text Cooper to 465322 (Gold22) for a discount on first order at SD Bullion: https://sdbullion.com/ ► Pre-order John's new book, Wimpy, Weak, And Woke http://www.johnlcooper.com/wimpyweakwoke ► Subscribe to the podcast: www.johnlcooper.com Apple: http://bit.ly/cooperstuff Spotify: http://bit.ly/cooperstuffspotify CastBox: http://bit.ly/cooperstuffcast ► Connect with John L. Cooper on Social Media: https://www.facebook.com/johnlcooperstuff https://www.instagram.com/johnlcooper https://twitter.com/johnlcooper ► Cooper Stuff Merchandise: www.johnlcooper.com/store
This week, Brandon and Gabby play the guess in game again. This time they try to guess the names of fairly popular books based on a description that could be really brief, very well thought out, or just plain confusing. They talk through their answers, they ask questions, and they get a little chaotic while playing. Feel free to play along as you listen
In this episode of Beyond the Book, host Zach Kristensen explores the art of crafting captivating titles for fiction works. Episode Highlights:Fiction titles are the initial spark that grabs readers' attention and immerses them in the story.Crafting a captivating fiction title requires creativity, intrigue, and an understanding of the story's essence.Twisting well-known phrases can result in unforgettable titles that pique curiosity.Genre-specific language connects with readers' expectations and emotions.Character names and traits can inspire captivating titles.Settings can guide title creation, transporting readers into the heart of the fictional universe.Evocative words paint vivid mental images and enhance the title's impact.Actionable Insights:Crafting a captivating fiction title requires creativity, intrigue, and a deep understanding of the story's essence.Experiment with language and twist well-known phrases to create memorable titles.Use genre-specific language to connect with your target audience's expectations and emotions.Balance intrigue and revelation in your title to entice readers to explore further.Consider incorporating character names, traits, or setting details to convey the spirit of your narrative.Titles are gateways to the enchanting worlds you've created; aim to captivate readers' hearts.Podcast Website: www.juxtabook.com/podcasts/beyond-the-book Submit a Question: To submit a question and to see the show notes, please visit https://www.juxtabook.com/beyondthebook and press the appropriate button. Submit a Question. Ask a question to be featured on the podcast. Ask HereLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
In this episode of Beyond the Book, host Zach Kristensen delves into the art of crafting captivating titles for non-fiction books. Episode Highlights:Crafting a non-fiction title involves precision, engagement, and the promise of solutions.Non-fiction titles are more than descriptors; they unlock knowledge and insights.Titles like "The Ultimate Guide to Financial Freedom" communicate the benefits and solutions offered.Subtitles provide context, clarity, and a preview of the book's content.Memorable titles use wordplay, alliteration, or intriguing statements to leave a lasting impression.Keywords improve discoverability by helping the book surface in search engine results.Seeking feedback from the target audience is essential for fine-tuning the title.Crafting a captivating non-fiction title requires a balance between clarity and intrigue.Actionable Insights:When crafting a non-fiction title, consider its precision, engagement, and promise of solutions.Use subtitles to provide context and a glimpse of the book's content.Balance seriousness with approachability to engage a wide range of readers.Create memorable titles that use wordplay or intriguing statements.Incorporate relevant keywords for improved discoverability. Submit a Question. Ask a question to be featured on the podcast. Ask HereLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Chapter 1 What is Scarcity about"Scarcity: Why Having Too Little Means So Much" is a book written by Sendhil Mullainathan and Eldar Shafir. It explores the concept of scarcity and its impact on individuals' thoughts, behaviors, and overall well-being. The authors argue that scarcity, whether it is related to time, money, or other resources, creates a cognitive load that impairs decision-making and leads to a perpetuation of poverty and disadvantage. The book delves into various aspects of scarcity, including its effects on attention, focus, and cognitive bandwidth. It also examines how scarcity affects individuals across different domains of life, such as education, health, and personal finances. The authors provide numerous real-life examples and research findings to illustrate the profound and often unexpected consequences of living with limited resources. Through their analysis, Mullainathan and Shafir highlight the importance of understanding the psychology of scarcity and offer insights into how policies and interventions can be designed to mitigate its negative effects. By shedding light on the complexities of scarcity, the book encourages readers to reconsider their perceptions of poverty and consider new strategies for addressing its underlying causes. Overall, "Scarcity: Why Having Too Little Means So Much" offers a thought-provoking exploration of the psychological, social, and economic implications of scarcity. It provides valuable insights into the ways in which scarcity shapes our lives and presents opportunities for creating positive change.Chapter 2 Is Scarcity A Good Book"Scarcity: Why Having Too Little Means So Much" by Sendhil Mullainathan and Eldar Shafir is generally well-regarded and has received positive reviews. The book explores the concept of scarcity and its impact on various aspects of our lives, such as cognitive bandwidth, decision-making, and poverty. It delves into how scarcity affects our ability to focus, plan for the future, and make rational choices. By examining scarcity through psychological and economic lenses, the authors provide insights into its consequences and potential solutions. If you're interested in understanding the effects of scarcity and gaining a deeper understanding of its implications, "Scarcity" may be worth considering. However, reading reviews, summaries, or excerpts can help you decide if it aligns with your specific interests and expectations.Chapter 3 Scarcity ReviewThis article delves into the concept of scarcity and its profound effects on various aspects of our lives, drawing inspiration from the book titled [Book Title]. Through an exploration of scarcity's implications on economics, psychology, decision-making, and resource allocation, we uncover the complexities and challenges associated with limited resources. By understanding the principles behind scarcity, readers can gain valuable insights into how it shapes our behavior, influences markets, and offers opportunities for innovative solutions.Chapter 4 Author of Scarcity The book "Scarcity: Why Having Too Little Means So Much" is co-authored by Sendhil Mullainathan and Eldar Shafir. It was first published in 2013. Sendhil Mullainathan is an economist and professor of Computation and Behavioral Science at the University of Chicago Booth School of Business. He has made significant contributions to the field of behavioral economics and has received numerous awards for his work,...
Which Canadian wine regions should you add to your must-try and must-visit lists? What makes some of the wine designations and certifications problematic? Why do stories about witches run through my new book Wine Witch on Fire? In this episode of the Unreserved Wine Talk podcast, I'm being interviewed by Mark Lenzi and Kim Simone, hosts of The Wonderful World of Wine Podcast. You can find the wines we discussed at https://www.nataliemaclean.com/winepicks Highlights Why do I identify with the witch theme in Wine Witch on Fire? What was the inciting incident that kicked off the worst year of my life? Looking back, would I have handled the situation differently? Was it difficult for me to write this book and why bother? Why did I choose to approach my writing with an entertaining, conversational style? How did I work wine writing into Wine Witch on Fire, with it being a memoir? Which Canadian wine regions should you add to your must-try and must-visit lists? What was it like to lose my sense of smell and why is it so powerful? Why are some of the wine designations and certifications problematic? What are some of the things I do to remain intentional about how much I'm drinking? Who can benefit from the Wine Witch on Fire Book Club Guide? Join me on Instagram, Facebook and YouTube Live Join the live-stream video of this conversation on Wed at 7 pm ET on Instagram Live Video, Facebook Live Video or YouTube Live Video. I want to hear from you! What's your opinion of what we're discussing? What takeaways or tips do you love most from this chat? What questions do you have that we didn't answer? Want to know when we go live? Add this to your calendar: https://www.addevent.com/calendar/CB262621 About Mark Lenzi & Kim Simone Kim Simone is passionate about wine and making it accessible, engaging, and fun. With a career of almost two decades in the wine business she most recently was the Corporate Sommelier for the Legal Sea Foods restaurant group where she assisted Master of Wine Sandy Block curate the wine lists for multiple restaurant concepts and developed educational materials for their staff. Her winding career path has included a stint selling wine wholesale for Ruby Wines, hosting an AIRBNB Experience focusing on the beverage culture of Colonial Boston, and teaching at Boston University. Mark Lenzi is the owner of Franklin Liquors and founder of The Franklin Wine Club. Mark is a Certified Specialist of Wine (CSW) and Spirits (CSS) by the Society of Wine Educators. The first in MA to hold a California Wine Appellation Specialist (CWAS) title from the San Francisco Wine School, Mark holds several designations as a French Wine Scholar(FWS)/instructor, Spanish Wine Scholar (SWS) by the Wine Scholar Guild, Italian Wine Specialist (IWS) by the North American Sommelier Association, Oregon Wine Expert (OWE) by the Napa Valley Wine Academy, Italian Wine Maestro (IWM) Vinitaly International (First USA Class), and Italian Wine Scholar (IWS*) by The Wine Scholar Guild. Kim and Mark currently co-host the radio program and podcast The Wonderful World of Wine. To learn more, visit https://www.nataliemaclean.com/246.
This is an Impact Pricing Blog published on July 6, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/next-book-title/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. Now, go make an impact. Connect with Mark Stiving: Email: mark@impactpricing.com LinkedIn: https://www.linkedin.com/in/stiving/
Sebastian Wrobel is an energetic and passionate professional leader, helping companies achieve value and pricing excellence. Pushing digital transformation into lasting integration. Experienced in working closely with the C-suite and senior stakeholders to elaborate and drive major profit & growth optimisation plans. Building high performing teams by leveraging a collaborative and data driven leadership approach. In this episode, Sebastian provides valuable insights on how to create the perfect title for a pricing book. The goal of which is to capture the attention of individuals driving pricing within a company. What you will learn from this episode: Understand the discovery process of value generation to come up with best pricing strategies Gain a deep understanding about value and pricing as Mark and Sebastian carefully examine various book titles on the subject Understand the discovery process around value and pricing "Start your [pricing] journey wherever you are, and accelerate on your journey wherever you are. The investment is paying off, always." - Sebastian Wrobel Topics Covered: 01:17 - A quick fun story on how he got lost for two days in the mountains 01:55 - What got him into pricing? 03:02 - Valugram as a company -- what it does 07:30 - What most companies are missing out on in regard to value and pricing 08:04 - Understanding the 'discovery process' 11:06 - Thoughts on value and pricing as understood by experts in their own fields 13:31 - Gaining business confidence 15:59 - Challenging the idea behind this title for a book: The Secret to Skyrocketing Profit 18:45 - Feedback on this title - Leveraging Value: CEO's Blueprint for Driving Profits 22:40 - Will addressing CEOs in the book title encapsulates all other people who are driving pricing other than the CEOs? 24:53 - An analysis of the title - The Power of Value: The CEO's Secret Weapon to Driving Profits 30:57 - Sebastian's pricing advice 31:25 - How to connect with Sebastian Key Takeaways: “Value selling is not applicable to all products. Neither all client segments. Where it is applicable, you should do it properly.” - Sebastian Wrobel "Gartner study shared that this is the critical aspect about winning deals, enabling buyers to make a decision in the right one." - Sebastian Wrobel "As pricing people, we tend to think in profits. But for me, leveraging value is more. Not only profit, but it's about driving revenue, top line growth, and also customer loyalty." - Sebastian Wrobel Connect with Sebastian Wrobel: LinkedIn: https://www.linkedin.com/in/sebastian-w/ Website: https://pricingworks.io/ Website: https://www.valugram.com/ Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com
Free character profile template HERE Connect with me on TikTok and Instagram @thekatiewolf Work with me: https://www.thekatiewolf.com/writers ---------- I used to struggle with choosing titles for anything I wrote. It's not something I'm skilled at, and it always caused me so much stress! But then, a few months ago, I figured out a process that helped me choose a better title for my book, and this episode breaks down that process for you. Hope it's helpful!
For Ellen Finkelstein, making it is about giving back. When you give, you receive. Through email marketing and blogging, she established authority and built trust… ultimately selling her courses to a loyal following that she cultivated over the years.
In this episode of The Tragedy Academy Podcast, hosts Jay Hicks and Gary DeFranco engage in a powerful conversation with JK Emezi, the founder of the Porn Reboot addiction program. Join them as they collectively explore the journey of overcoming pornography addiction, reclaiming intimacy, and embracing a life of freedom and purpose.
This episode of Inside EMS is brought to you by Lexipol, the experts in policy, training, wellness support and grants assistance for first responders and government leaders. To learn more, visit lexipol.com. In this episode of Inside EMS, our cohosts and best-selling authors put our listeners on the path to becoming authors. Top quotes from this episode “Everybody has a book title in them and we're going to put everybody on the path of becoming authors.” “I have an idea of where I want the story to go, but how the characters interact, how they talk, the adventures and trials and tribulations they go through, develop as the story goes along.” “When I'm at my best, the writing just flows, and I'm just typing away and I'm giggling or crying, as the case may be, and enjoying the hell out of it.” “The days that it doesn't flow like a waterfall is where it takes some work ethic and some discipline, and you have to get the story on the page no matter how bad you think it is, and then find your muse and find the spark in it in the editing process.” Together, Chris and Kelly discuss: How writing can be therapeutic Kelly's latest short stories, “They call me Tully”, “Cecil the Combat Wombat,” and “The battle of Waffle Haus 814” Chris' top 10 tips for success in “Ultimate leadership” Writing process: how Kelly gets through the tough days and Chris's unique approach, that isn't writing at all Additional resources How to submit an article to EMS1 5 alternatives to journaling if you don't like to write Getting published in EMS How writing may have saved my EMS career Send your book titles to theshow@ems1.com
The title of my new book is The Nephilim Myth and it releases on 6/26/23. It will be available in Kindle, paperback, hardcover and audiobook. I will go live on YouTube on 6/30/23 at 8:30 ET. Join to ask questions about the book or show. YouTube Live Link: https://youtube.com/live/0wVbAERhxcg?feature=share Order Book Here: https://www.amazon.com/Nephilim-Myth-Samuel-Delgado-ebook/dp/B0C6NZJFT2/ref=sr_1_fkmr3_1?crid=3CAJ7L6FF4EY9&keywords=samue+Delgado+nephilim+myth&qid=1686591221&sprefix=samue+delgado+nephilim+myth%2Caps%2C266&sr=8-1-fkmr3
Evan and Justin read a book review on Amazon. Video of this clip here: https://youtu.be/lRMkr31PrEY Full video episode for $5 subscribers: https://www.patreon.com/posts/83091489 Full audio episode for all subscribers: https://www.patreon.com/posts/83091491 https://rockhardcauc.us
New episode now available at https://patreon.com/rockhardcaucus
Host Josh Holo and author Dara Horn have a lively and thought-provoking discussion about her controversial new book. Dara Horn is the award-winning author of five novels and the essay collection People Love Dead Jews, and the creator and host of the podcast Adventures with Dead Jews. One of Granta magazine's Best Young American Novelists and a three-time winner of the National Jewish Book Award, among other honors, Horn received her doctorate in Yiddish and Hebrew literature from Harvard University, and has taught these subjects at Sarah Lawrence College, Yeshiva University, and Harvard. She has lectured at hundreds of venues across North America, Israel and Australia. She lives in New Jersey with her husband and four children. Photo credit by: Michael B. Priest
Well, well, well….it's been a while since we've talked, but good news is in store! In this episode, I wanted to give you a general update (strained voice in tow) and a look into my journey of fighting to get my attention span back!I also share some thoughts on the benefits of choosing slow living, getting curious about what success means to me, and landing on a BOOK TITLE. Dive on in.Book mentioned:Stolen Focus: Why You Can't Pay Attention - Johann HariIf you found this valuable - be sure to follow, RATE, subscribe, leave a review on Apple Podcasts, and share this podcast with your pals, family, and community - let's not withhold transformation from each other.You can also connect with me directly over on Instagram, I'd love to continue the conversation with you - @africabrooke or you can email me at hello@africabrooke.com with the subject line 'Beyond the Self'. I can't wait to hear from you!PLEASE NOTE: I do not give advice in DM's, emails, or comments, but I'd love to hear your feedback and know what your lightbulb moments or breakthroughs were. It also lights me up when you tag me in the screenshots of you listening, do continue!
#entrepreneur #personaldevelopment #podcast #howto #underdawgtalk Learn not to allow your environment to define who you are and know that it's cool to be the smart kid, to be the kid who sits in front of the class or wants to be amazing things. Actually, one of my goals is to create my own school. Somebody from my church used to remind me about it, and just asked me, so what about the school you created? How far have you got it? So, yeah, that's something in my head that I want to do. So I'm trying to reshape the images of ghettos, and I'm also trying to get it to really understand the brain so I can create better systems for kids in poverty or poverty schools who are struggling to help them drive in academics and behaviors. Connect W/ NaShan on IG: https://instagram.com/nashanclay YouTube Channel: https://youtube.com/@NaShanClay?feature=shares Underdawg Talk Merch: Christiandejuan.com Promo code: #underdawgtalk 15% Off
A signature book title is one that when people see it, they immediately know what it is and associate the author with it. But do authors really need to strive to create one for their books? I share examples and tips. YouTube video: https://youtu.be/g1N_xKyVA2o Timestamp show notes (click on timestamp to view or listen to segment on YouTube): 0:15 Authors want to be memorable 0:57 What is a signature book title? 2:01 How do you create a signature book title? 3:13 Having a signature book title without even trying 3:41 Pivoting from a signature book title 4:20 Does a signature book title need to be a best seller? 5:14 How to connect with Heidi You can also listen to The Heidi Thorne Show on your favorite podcast apps including Apple Podcasts, Spotify, Podbean, Pandora, Google Podcasts, Stitcher, Amazon Music, or Amazon TuneIn Radio. This is Episode 278.
This is a revival from the archives because it's really THAT important!Book titles play a huge role in positioning your title competitively in the market, it's also the supporting actor to your cover design in terms of creating a strong first impression - one that convinces shoppers to spend a bit more time reading your description and checking out your reviews.Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to reward followers!
The title of your book really does matter. Books are often sold by word of mouth so the title is literally the first thing that gives a potential reader an opinion of your book. When someone sees your book on Amazon or in a bookstore, the combination of cover and title will catch their attention- or not. Some writers try to decide on a title too early, or they become overly attached to a title that doesn't work. This happened to writing coach Karena Akhavein and she'll tell you about her misadventures so you don't make the same mistakes, and also touch on: -Why title really does matter -What makes a great book title -How to choose a title -Title mistakes, and more.
This week the hosts are joined by Andy of Harry Potter Fan Zone, and Chapter by Chapter continues with chapters 13 and 14 of Sorcerer's Stone. Listen as we discuss the real-life origins of Nicolas Flamel, debate whether 'Sorcerer's Stone' or 'Philosopher's Stone' is a better title, and revisit a fan theory about what Dumbledore did with alchemy. Then, the trio visit Hagrid's Hut and Harry uses his powers of persuasion that he may or may not have inherited from Voldemort?! All this and more, including: Welcome back, Andy! Check out Harry Potter Fan Zone, the top Australian HP fan site. News: Many new books are now available including Tom Felton's autobiography, Alan Rickman's posthumous diary, and Order of the Phoenix illustrated by Jim Kay. The hosts discuss which ones they'll be checking out. Main Discussion #1: Sorcerer's Stone, Chapter 13: Nicolas Flamel 7-Word Summary: Secrets are revealed when chocolate is eaten. We never did find out what work Dumbledore and Nicolas did on alchemy. Did Fantastic Beasts reveal more? We review an old fan theory that we love about Credence's origins. In talking about the Sorcerer's/Philosopher's Stone, Andrew explains who was responsible for the title change. Which is better, saying "Sorcerer's Stone" (snappy, alliterative) or "Philosopher's Stone" (boring)? Andy and the American hosts all debate. The hosts review some early Mary GrandPré artwork including an alternate cover that Andy shares with the title "Harry Potter and the School of Magic". In fact, Harry Potter Fan Zone has the most impressive gallery of official artwork, exhaustingly sourced and categorized by Andy. Worth your time to check out! Main Discussion #2: Sorcerer's Stone, Chapter 14: Norbert the Norwegian Ridgeback 7-Word Summary: Hagrid reveals illegal practices inside his hut This rare chapter is, in many ways, completely self-contained. The conflict presented is resolved at the end. Life lessons from HP #???: Flattery will get you ev-erywhere! Andrew's new proposal of an HBO Max television show features Hagrid and his pet dragon. We're in love. Hagrid clearly has a soft spot for clearly dangerous creatures. Is this intentional foreshadowing to his plotline in Chamber of Secrets? Is it reckless for Ron not to be honest with Madame Pomfrey about his bite? What if it's magically infected? The scene with Charlie's friends is unspoilt by adaptation. What do we see when we see it in our heads? We close out the chapter with our MVPs of the Week Next Week: It's a MuggleMail episode! Send us your thoughts on our recent chapters or tell us what's on your mind! Quizzitch: Which real-life Wizard Rock artist wrote a classic spurned love ballad titled "1991 - Charlie Weasley" This week's episode is brought to by Stamps.com (Get a 4-week trial, free postage, and a digital scale at https://www.stamps.com/mugglecast. Thanks to Stamps.com for sponsoring the show!), BetterHelp (Get 10% off your first month at BetterHelp.com/mugglecast), and Shudder (Get your first 30 days free by using code 'mugglecast')!
need to come up with a book title for you new novel?! that's so exciting! in this week's episode i walk through the best tips to come up with new titles, ideas and how to make sure that title is the one! so lets go and name your book!
Kal Penn chats with Drew about his career at the White House, his Hollywood projects, Indian weddings, and more! Plus, Kal is surprised with two audience members who want to thank him for his inspirational life! For Kal Penn's book ""You Can't Be Serious"": https://amzn.to/3dcNMQP"See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
(00:00-09:36): Is there value in evangelical ecumenism? Brian and Aubrey did a deep dive into a piece from Ed Stetzer. (09:36-18:52): Brian and Aubrey shared Eleven Signs You Are Becoming a Church Consumer Instead of a Committed Church Member. (18:52-28:12): Brian and Aubrey demonstrate their amazing lack of modern music knowledge by playing the game “Lollapalooza Band or Children's Book Title?” (28:12-36:37): How do you debate a controversial issue and try to win people over to your side rather than antagonize them? (36:37-44:21): Where do we turn when we are prone to wander spiritually? Blogger Beth Knight shared some thoughts. (44:21-54:05): Brian and Aubrey wrapped up the show with some good words on God's sovereignty and God's providence from Tony EvansSee omnystudio.com/listener for privacy information.
Book titles are special in the world of trademarks. Watch or listen to this episode as Erik reveals why they are harder to protect, and how authors can possibly workaround this situation. Listen to Podcast The post How to Protect a Book Title appeared first on Erik M Pelton & Associates, PLLC.
Cartoonists Dave Kellett and Brad Guigar talk about writing a great title for you book. Today's show is brought to you by Wacom, the maker of the powerful, professional, portable Wacom One! Questions asked and topics covered...Writing the title for a bookWriters on social mediaBrad's prediction on KickstarterVertical scroll for NSFW comicsDigital rewards vs physical rewardsToday is a great time to bump up your ComicLab membership to the $10 tier! Patreon backers at that level will get exclusive access to livestream recording sessions — as well as an archive of previous livestreams!You get great rewards when you join the ComicLab Community on Patrioneon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.$10 — Gain access to the ComicLab livestreamed recording sessions (including an archive of past livestreams), plus $5-tier rewardsBrad Guigar is the creator of Evil Inc and the editor of Webcomics.com Dave Kellett is the creator of Sheldon and Drive.Listen to ComicLab on...Apple PodcastsGoogle PodcastsSpotifyPandoraStitcher