Podcasts about b squared media

What if your next sale is hiding in your Instagram comments? This week on the podcast, I'm diving into social listening and social care with the brilliant Brooke Sellas, founder of B Squared Media and host of the Social Media CX Podcast.   We get into the real reason you need to respond to those “Do you ship to ___?” questions—and how your answers could be the tipping point for someone making a purchase.   Brooke shares practical, no-cost ways small business owners can start using social media conversations to reduce churn, support sales, and improve customer experience (without hiring a whole new team).   If you're feeling overwhelmed by all things social, this episode is packed with human-first strategies you can actually use.  

 This week's episode of Win The Hour, Win The Day Podcast interviews, Brooke Sellas. Are you tired of posting on social media and getting no real results?Join us as Brooke Sellas shows how to stop wasting time and start real conversations that lead to real customers. In this eye-opening talk, you'll learn:-Why storytelling alone isn't enough to sell your services.-How to use simple conversations to connect with your audience.-The easy way to create content that people actually care about.Why followers don't matter if they aren't buying.How to get more sales by focusing on engagement, not likes. Get ready to see social media in a whole new way!This will change how you post, connect, and sell—forever!  Win The Hour, Win The Day! www.winthehourwintheday.com  Podcast: Win The Hour, Win The Day Podcast  Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast  You can find Brooke Sellas at:Website:  https://brookesellas.com/Company website: https://bsquared.media/LinkedIn:  https://www.linkedin.com/in/brookebsellas/ #ConversationalMarketing#CustomerEngagement#KrisWard

Brooke Sellas of B Squared Media was on previously talking about the thing that she is known for: customer care. This time we're digging into how she got known for it, what it really means to her, and her motivations behind it. This is an especially relatable conversation because despite owning a successful marketing agency, appearing on massive stages such as Social Media Marketing World and Inbound, co-hosting a few prominent podcasts, and writing a book on her topic of expertise, Brooke initially struggled to put herself out there in each of those situations. In all cases, it was a nudge from someone else who believed in her that helped Brooke get to those next levels of visibility and thought leadership. As you'll hear today, she is starting to take the reins a little bit more herself, and recognizing after all these years of all of this external validation showing that, yes, actually she is an expert, she does have something to say that people need to hear from her specifically, she's finally recognizing that these people may be onto something. She's ready to start not just accepting these opportunities, but creating these opportunities and guiding where she wants her personal brand to go. I hope Brooke takes a listen to this episode and says, “Wow, I sound pretty smart.” (Because she does.)Here's some of what we get into in today's conversation:How Brooke came to start B Squared MediaHow she got started in social media to begin withExpanding the agency beyond herselfHer professional point of difference“Think Conversation, Not CampaignTM”Why customer conversations are so vitalStepping into her personal brandGetting on stagesCo-hosting podcastsWriting her book, “Conversations That Connect”The future of Brooke's personal brandBrooke's true (professional) loveThe need Brooke truly solves for her clientsThe power of goofinessFind Brooke:LinkedInB Squared MediaBook:Conversations That Connect: How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care❤️Get Started on Your Personal Brand Journey with a sampling of Christine's Personal Branding Questions here: https://www.gritmon.com/talkaboutmybrandSubscribe to the Let's Talk About Brand Newsletter that goes out weekly to ensure you don't miss a beat! Hosted on Acast. See acast.com/privacy for more information.

In this live edition of 'Most People Don't, But You Do,' I welcome Brooke Sellas, founder and CEO of B Squared Media and author of 'Conversations That Connect.' We met at a KINDNESS CONFERENCE and I found her to be indeed not only KIND, but exceptionally smart and driven. I did not know the term "social care" before I spoke with her. Essentially, imagine how much better you feel when you share feedback, complaints, inquiries online with a brand and they actually have a CONVERSATION back with you. This is the essence of B Squared Media; employing a team that can not only create your social media strategy, but also respond as human beings in a way that is meaningful and caring. Social Care. They are the BEST in the INDUSTRY. Brooke discusses her journey from luxury real estate to founding her own company, driven by her commitments to kindness, social media strategy, and customer care. We dive into her experience with social media at the Cystic Fibrosis Foundation, the importance of customer interaction through social media, and the innovative approach of social care. Brooke also shares insights on the impact of AI and the concept of building AI doppelgangers. The conversation highlights the significance of making people feel seen and valued, both in personal and business contexts. More about Brooke Sellas: Brooke Sellas is shaping the future of digital marketing one conversation at a time. As an award-winning CEO, she's the visionary behind B Squared Media, a boutique digital marketing agency that's redefining 'social care' for industry giants like Brother International, Endless Pools, and BCU. Dive into her insights on the pages of her book, "Conversations That Connect," or from one of two digital marketing courses she teaches at the University of California, Irvine. Most People Don't | Resources Learn additional key take-aways by listening to more of Bart Berkey's conversations with successful leaders on his weekly podcast. Please subscribe, like & share to help others find these words of wisdom. Find all Podcast episodes ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Sign up for the Newsletter ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Schedule Bart to Speak ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠ ⁠www.mostpeopledont.com⁠ Any KEYNOTE SPEAKING OR LEADERSHIP TRAINING REQUESTS can be directed to bart@mostpeopledont.com

Today, I'm thrilled to bring back Brooke Sellas for her third appearance. Brooke is the award-winning CEO of B-Squared Media, and she's here to share her latest insights on leveraging LinkedIn for B2B success. Whether you're a LinkedIn novice or a seasoned pro, Brooke's expertise will help you rethink your strategy and boost your engagement. Let's dive in and see what new tactics we can learn from the digital marketing mastermind herself! https://www.theagentsofchange.com/546 Grab your discounted ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

In today's digital world, where customers flock to social media with questions and concerns, social media customer care is no longer a nicety, it's a necessity. Join me as I chat with Brooke Sellas, founder of B Squared Media, about the most effective social media strategies for proactive customer interaction. We dive into the future of social media marketing, exploring the exciting potential of AI to enhance customer experiences. Brooke also shares her insights on the importance of a customer-centric approach and the dedication required to excel in both social media marketing and public speaking.Learn more about Brooke:Brooke Sellas is shaping the future of digital marketing one conversation at a time. As an award-winning CEO, she's the visionary behind B Squared Media, a boutique digital marketing agency that's redefining 'social care' for industry giants like Brother International, Endless Pools, and BCU. With her groundbreaking 2022 book, "Conversations That Connect," she's charting a course for authentic digital interactions. Dive into her insights on the Marketing Agency Show podcast or from one of two courses she teaches at the University of California, Irvine. Brooke's Links:LinkedIn: https://www.linkedin.com/in/brookebsellas/Connect with Veronica on Instagram: https://www.instagram.com/vromney/If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/If you found value in today's episode, I would appreciate it if you could leave a rating and review.

Dive into the inspiring journey of Brooke Sellas, from her roots in non-profit work to founding a successful digital marketing agency. Discover how authenticity and personal values shape not just a business, but an entire life journey.In this episode, we chat with Brooke Sellas, CEO of B Squared Media, about her fascinating transition from non-profit organisations to leading a digital marketing empire. Brooke shares her experiences of relocating, embracing authenticity in business, and the impact of personal relationships on her career path. We also explore the role of brands in social issues and get personal with Brooke's love for horseback riding and her dreams for the future.Key Takeaways:The Power of Authenticity: Brooke discusses her initial reluctance to be labeled as "likable" in a professional setting. She later realizes that her genuine personality and ability to authentically connect with people are crucial assets, teaching us the importance of embracing our true selves in our careers.Aligning Values with Business: The conversation highlights how brands like Nike and Patagonia resonate with their audiences by standing firm on social issues. Brooke's insights into the alignment of personal and brand values offer a fresh perspective on how businesses can genuinely connect with consumers.Life's Influence on Career Paths: Brooke's move from Texas to the Northeast and her passion for horseback riding are not just personal anecdotes but pivotal moments influencing her professional journey. These stories underscore the significance of personal decisions and relationships in shaping our professional trajectories.

Social media is not easy! Brooke B. Sellas, founder and CEO of B Squared Media, shares tips and tricks to make your social media and the digital customer journey and experience shine. Listen to learn more about her "Think Conversation, Not Campaign" approach. - Follow Brooke + B Squared: https://mss.fyi/3RXWwiH Download The State of Social Care 2023: https://mss.fyi/3RDt6Fp Read Conversations That Connect: https://mss.fyi/3RBAgK3 - Explore MetroStar: https://mss.fyi/3NGYEZE

Get ready for another SMASH 2023 recap featuring Author and Executive Coach, Daniel Stillman, Author and Founder and CEO of B Squared Media, Brooke Sellas, and EVP of Warschawski, Sam Tomlinson as they unpack the power of conversational leadership and what it takes to get qualified leads and conversions.This episode was recorded at SMASH Sales and Marketing Summit 2023.Purchase Good Talk by Daniel Stillman, host of The Conversation Factory podcast. Purchase “Conversations that Connect” by Brooke Sellas.Sponsored by Accushield, Aline, NIC MAP Vision, Procare HR, Hamilton CapTel, Service Master, Patriot Angels, The Bridge Group Construction and Solinity. Produced by Solinity Marketing.Become a sponsor of the Bridge the Gap Network.Connect with BTG on social media:YouTubeInstagramFacebookTwitterLinkedInTikTokMeet the Hosts:Lucas McCurdy, @SeniorLivingFan Owner, The Bridge Group Construction; Senior Living Construction Renovation, CapEx, and Reposition. Joshua Crisp, Founder

In this greatest hits episode of Getting to Aha!, Darshan Mehta is joined by Brooke Sellas, Founder & CEO of B Squared Media. They delve into Brooke's aha! moments, her journey into digital marketing and social media management expertise.

Minter Dialogue with Brooke Sellas Brooke Sellas is a digital customer experience consultant, social media customer service management and social media listening expert. She's founder and CEO of B Squared Media, is host of The Marketing Agency Show and is also author of Conversations that Connect, How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care." In this conversation, we discuss the different types of conversations one can have as a brand with customers, the role of emotional disclosures, the relationship between empathy and trust, the Social Penetration Theory and the place of imperfection.  If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes or your favourite podcast channel, to rate/review the show. Otherwise, you can find me @mdial on Twitter.

In today's episode, I'm joined by Brooke Sellas, owner of B Squared Media as we talk on the importance of social media conversations and why you need to begin with conversations before you ever try to sell to someone.  Work with Sweet Tea Social Marketing this year to accomplish your social media goals : www.sweetteasocialmarketing.com/contact/

It's crucial that we have 2-way conversations in business, and it's especially something that gets missed in social media marketing! We need to truly CONNECT with our customers and prospects. Our guest on this episode has based the foundation of her agency on this principle, which is grounded in communication theory. Brooke Sellas and her team use research to inform the strategies they create for their clients. On this episode she does an excellent job of talking us through how they get their clients results. Megan and Brooke also nerd-out a bit on comm theory and the three of us laugh. A lot. Our guest... Brooke B. Sellas Brooke is the CEO & Founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social media customer care. Her marketing mantra is “Think Conversation, Not Campaign” – and she believes in it so much that she wrote a book on it called, Conversations That Connect. She's also a Co Host of the CX Engine Show and teaches Digital Marketing courses (online) at the University of California, Irvine. Brooke's book reco: "Teenage Wastebrand" by Evelyn J. Starr ~._.*._.~ We are "Making a Marketer"... in all ways. Check out episode 126 - and please take a minute to follow, rate, & review us on your podcast platform of choice & get each ep. when it drops... Also, share with your friends & colleagues! https://bit.ly/mamITuneNEW ::: This episode is made possible by Powers of Marketing - emPOWERing amazing podcast experiences & online and in person events ::: **ALSO: Our editor Avri makes amazing music! Check out his music on Spotify!**

Do you have a brand community? This week on the If You Market podcast we talk with the great Mark Schaefer about his latest book "Belonging to the Brand", value based communities, Chat GPT, and much more.  Mark Schaefer is the executive director of Schaefer Marketing Solutions and COO for B Squared Media. He is the author of several best-selling digital marketing book, an acclaimed keynote speaker, college educator, and business consultant. Mark also puts out the ‘Grow' newsletter and some great events. His podcast, The Marketing Companion podcast, is among the top business podcasts in the world. Learn more about your ad choices. Visit megaphone.fm/adchoices

  It's time for a rethink of the notion of brand community, says our guest Mark Schaefer. Instead of the transactional, customer self-service model so common today, marketers must build communities that deepen emotional relationships with the brand. In this new model, customers learn from each other, and marketers learn from customers. It's a win-win, delivering marketing that heals the loneliness found among consumers today. Schaefer explains how to think, how to execute, and how to measure the results of this new approach to marketing communications. About our Guest: Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog and podcast — The Marketing Companion — are at the top of the charts in the marketing field. Mark has worked in global sales, PR, and marketing positions for 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions. Mark is also an advisor to B Squared Media and several tech startups. He has advanced degrees in marketing and organizational development; holds seven patents; and is a faculty member of the graduate studies program at Rutgers University. Customized for every audience, Mark's inspiring and memorable programs specialize in marketing and strategies for content marketing, digital marketing, social media, and personal branding. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, Dell, Pfizer, The U.S. Air Force, and the UK Government. Mark is the bestselling author of nine path-finding books including the first book ever written on influence marketing. Mark's books are used as textbooks at more than 50 universities, have been translated into 12 languages, and can be found in more than 750 libraries worldwide. Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC and the CBS NEWS. He is a contributing columnist to The Harvard Business Review, and Entrepreneur Magazine. WVU Marketing Communications Today: Horizons is presented by the West Virginia University Reed College of Media, which offers renowned online master's degree programs in Marketing Communications.    

In the latest episode of The Thrifty Marketer Podcast, Vivek sits down with renowned marketing expert Mark Schaefer to discuss the intersection of artificial intelligence and marketing. Mark shares his insights on how AI is changing the way businesses approach marketing and the opportunities it presents for marketers. He also shares practical tips on how marketers can get started with AI and how to use it effectively in their campaigns. Whether you're a seasoned pro or new to the world of marketing, this episode is a must-listen for anyone looking to stay ahead of the curve in the world of AI and marketing. Tune in to The Thrifty Marketer Podcast to learn more about the role of AI in marketing and how you can use it to drive success for your business.About The GuestMark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog and podcast -- The Marketing Companion -- are at the top of the charts in the marketing field.Mark has worked in global sales, PR, and marketing positions for 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions. Mark is also an advisor to B Squared Media and several tech startups.He has advanced degrees in marketing and organizational development; holds seven patents; and is a faculty member of the graduate studies program at Rutgers University.Mark is the bestselling author of nine path-finding books including the first book ever written on influence marketing. Mark's books are used as textbooks at more than 50 universities, have been translated into 12 languages, and can be found in more than750 libraries worldwide.Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC, and CBS NEWS. He is a contributing columnist to The Harvard Business Review, and Entrepreneur Magazine. Hosted on Acast. See acast.com/privacy for more information.

Is your customer service helping your sales and marketing? This week on the If You Market podcast we talk with Brooke Sellas about using your customer service to create marketing content and drive sales. Brooke Sellas is the CEO & Founder of B Squared Media and Her marketing mantra is “Think Conversation, Not Campaign”, she wrote a book about it Conversations That Connect, she also teaches a Digital Marketing course at the University of California in Irvine. Learn more about your ad choices. Visit megaphone.fm/adchoices

Author Brooke Sellas (she's still getting used to that descriptor) has been leading and measuring conversations for years. As CEO of B Squared Media, she's developed a model for metrics that have meaning and help organizations understand what is happening and why. Instead of generic measures linked to 'engagement' she reports on a return on conversation that has elasticity to better capture the needs of the particular organization, and those it is conversation with. Her book, Conversations That Connect, maps her creation of the model and how to best use it. Find Conversations That Connect here: https://www.amazon.com/gp/product/B0B4WLP1BQ/ref=dbs_a_def_rwt_hsch_vapi_tkin_p1_i0 Find Brooke B. Sellas here: bsquared.media Find your host, Adam Pierno at www.adampierno.com The Strategy Inside Everything is the podcast for people who think for a living. If you have an idea, a question or you want to push back on something you hear in this episode, go to https://thatsnotaninsight.com and leave a message or a voicemail for me. The most interesting messages will be added to future episodes. Music for The Strategy Inside Everything is by Sawsquarenoise. Host Adam Pierno is an author, speaker and strategy consultant. Learn more at adampierno.com. --- Send in a voice message: https://anchor.fm/adam-pierno/message Support this podcast: https://anchor.fm/adam-pierno/support

Check out upcoming DigiMarCon Digital Marketing Conferences at https://digimarcon.com/events/

What better way to kick off Season 7 than with an exclusive interview from the B2B Sales & Marketing Exchange in Boston!? Co-host Kelly Lindenau sat down with Brooke Sellas, Founder & CEO of B Squared Media, who put on an amazing session at the event and was kind enough to share even more insights with our audience. It's safe to say Sellas did not disappoint: She shared an abundance of tips and tricks to implementing a successful marketing strategy while utilizing social media. Throughout the episode, Sellas dove deeper into: The role social media plays in B2B marketing and how practitioners can leverage it; How to understand customer voices and incorporate them into marketing strategies;  The best strategies to harness the power of social media listening; and The value of ABM. RELATED LINKS Register For #B2BMX In Scottsdale B Squared Media 

In today's episode, David Millay and Katie Rudy are joined by Brooke Sellas, Digital Customer Experience Specialist and CEO of B Squared Media.  With more than 15 years of marketing experience and 10 in social media management, Brooke recently authored a new book, "Conversations That Connect."  We dive into several tactics and strategies from the book, demonstrating the value of social media listening to connect with, converse with and convert customers. -----Show Notes2:52     The CF Community Bar Crawl7:12     Social Penetration Theory8:52     Social Cliches10:40   Getting and Giving Opinions13:55   Sharing Brand Feelings18:06   Embracing AI in Marketing19:13   Demonstrating Brand Values and Personality29:03   Conversations That Connect31:07   Digital Customer Journey Flywheel34:11   Attribution Models35:31   Social Led Customer Care and Social Media Listening40:38   Preparing for Primarily Social Media Customer Service45:10   SEO is not dead46:36   Acquiring New Customers through Social Listening50:27   Social Media Manager Role Clarity-----For more information on the topics that we covered today:Read Conversations That ConnectCheck out Brooke's work at BSquared.MediaFollow Brooke on Twitter or LinkedIn

As part of our Greatest Hits collection, we're looking back every other week at some of the key conversations that took place in our first year of Getting to Aha. In this episode of Getting to Aha!, Darshan Mehta is joined by Brooke Sellas, Founder & CEO of B Squared Media. They delve into Brooke's aha! moments, her journey into digital marketing and social media management expertise.

Brooke Sellas, the Founder & CEO of B Squared Media, joins the Social Pros podcast to explore why social listening should be a vital part of every social marketing strategy. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details As far as social media is concerned, the trends you see today may be totally different tomorrow. Our guest this week, Brooke Sellas, the Founder & CEO of B Squared Media, gives us a lot to think about in this episode as far as adapting social strategies is concerned. At the very center of our discussion is social listening and how it's enabled her team to deliver transformative results to their client. Brooke delves into some of the overlooked benefits of social listening and how it helps grow customer care strategies that ultimately result in better brand recognition. We also discuss Brooke's new book, who it's for, as well as some important concepts she covered that can help social pros connect with the audience. In This Episode: 06:19 Brooke gives an overview of what they do at B Squared Media 08:12 A rundown of some of the things Brooke does for her clients 09:32 Why B Squared Media is considered a boutique agency 12:14 How to maintain a traditionalist mentality in this new age of social media 13:58 Brooke sheds some light on B Squared Media's mystery shopping program 17:21 Why social listening is so vital for brands 19:43 How Brooke's team helps clients change their social strategy 25:08 Why you should think conversation, not campaign 28:00 Tools versus human services 31:10 Brooke mentions a few brands that are getting customer care right 32:56 The importance of listening to feedback 33:22 The target audience of Brooke's book 36:34 Brooke's advice to anybody who wants to become a social pro Resources Get the new State of Marketing report for free from Salesforce Schedule a consultation with ICUC Grab your free Social Media Audit Bundle Grab a copy of Brooke's Book Follow Brooke on Twitter Visit SocialPros.com for more insights from your favorite social media marketers.

Conversation with Brooke Sellas, the CEO and Founder of B Squared Media, a done-for-you social media management, advertising, and customer care agency, and the author of “Conversations That Connect: How to Connect, Converse, and Convert through Social Media Listening and Social-Led Customer Care”. Episode on Website

Today's consumers expect it all: a rewarding experience at every digital touchpoint; a lightning-fast response when asking pre-purchase and post-purchase questions on social; personalization and a sense of belonging. Add to that a pandemic that forced even the most hesitant users online to make purchases (and complaints) and it's mandatory that brands get on board with digital transformation. And, from experience, they're all asking: “Where do we start?”Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

In this episode of the Duct Tape Marketing Podcast, I interview Brooke Sellas. Brooke is the CEO & Founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social-led customer care. She teaches a Digital Marketing course (virtually) at the University of California in Irvine. She's also the author of a new book — Conversations That Connect: How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care. More About Brooke Sellas: Her book — Conversations That Connect: How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care BSquared.media Take The Marketing Assessment: Marketingassessment.co This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network and Semrush.

In this episode, Dan connects with social media marketing leader, speaker, entrepreneur, advocate, customer service guru, and author, Brooke Sellas, to dig into the power of conversation for marketers and brands alike.  As the founder and CEO of B Squared Media, Brooke is at the forefront of harnessing social media to transform customer service - and she's learned that it's conversations, not campaigns, that build successful businesses. She and Dan have a very entertaining, and meta, conversation about conversations, and they discuss Brooke's new book, Conversations that Connect: How to Connect, Converse, and Convert Through Social Media Listening an Social-Led Customer Care. This is one episode you won't want to miss.

We have conversations just about every single day, but are you having conversations with the companies from whom you're buying products?  Well, in this episode of Women Worldwide, I am sitting down for a discussion with Brooke Sellas to talk about just that and more!  Brooke is the C.E.O. and founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social-led customer care. She also teaches Digital Marketing & Voice of the Customer courses (virtually) at the University of California in Irvine. Brooke's marketing mantra is Think Conversation, Not Campaign, and she is also the author of Conversations That Connect! Brooke founded B Squared Media in 2012. Serving mostly middle-market and enterprise brands, their services include social media management, advertising, and social-led customer care solutions. Brooke is an “in the trenches” marketer with 18+years of sales and marketing experience and a BA from Penn State University in Media & Communication studies. She had her “ah-ha” social media moment when, in 2007, she used a burgeoning Facebook to recruit 7,500 attendees to attend a Pub Crawl benefiting cystic fibrosis, which made over $60,000 dollars for the charity. In 2017, B Squared Media was named Sprout Social's “Partner of the Year” for being a shining example of a social media agency. In 2018, Brooke was named one of New Jersey's “Top 25 Women Entrepreneurs & Brand Builders,” and in 2022, she was named one of LinkedIn's “Ten Rising Marketing Stars to Follow.” Listen in as Brooke shares that conversation is more about self-disclosure, not just clichés and facts. She also reveals how B Squared Media came to be, the importance of brands making use of social listening and connecting on a human level, how she goes about marketing and building her company, her love for animals (especially horses), and so much more! BrookeShe also offers listeners some advice, encouraging us to think about how to get to the core of communication and identify our values.  Speaking of conversation, keep it going by reaching out to me and/or to Brooke! See you next time! Show Notes: [0:16] – Today's topic is about conversations. [2:15] – Discover how Brooke launched B Squared Media. [4:00] – Brooke explains her mantra – think conversations, not campaigns. [5:48] – Brooke references a survey that she wrote about in her book. [6:36] – Where does conversation need to start? [8:25] – Brooke dives deeper into the purpose of her book. [10:04] – Brooke discusses social listening. [11:39] – Many marketers suffer from what Brooke calls Shiny Object Syndrome. [12:30] – Deirdre argues that values should be part of a company's DNA. [14:38] – Brooke pinpoints a pivotal moment in her career and what she learned from it. [17:05] – Discover the origin of the name B Squared Media. [18:31] – Brooke reveals how she goes about marketing and building her company. [19:52] – What keeps Brooke inspired? [21:06] – Brooke gives an enthusiastic shout out to Best Buddies. [22:52] – Hear about how Brooke manages stress. [25:09] – Brooke offers us some closing advice. Brooke's social channels Twitter LinkedIn Instagram B Squared Media's social channels Twitter LinkedIn Instagram Links and Resources: B Squared Media - Website Brooke B. Sellas – Conversations That Connect Best Buddies - Website CONTACT ME: Website LinkedIn Twitter Facebook Email: deirdre@pureperformancecomm.com

In this episode of Getting to Aha!, Darshan Mehta is joined by Brooke Sellas, Founder & CEO of B Squared Media. They delve into Brooke's aha! moments, her journey into digital marketing and social media management expertise. They discuss building brand loyalty, taking negative feedback, converting Negative Nancies to super fans, using social media to connect with customers and improve conversion rate, and using augmented reality in social media marketing.

"How do I prioritize projects?" Find out in this episode of Appfire Presents: The Best Project Portfolio Management Show by Appfire. B Squared Media project manager Jaime Letter joins Appfire's own Kerry O'Shea Gorgone to talk about prioritization, and how to focus your team on the right project at the right time. Jaime Letter stumbled upon project management quite by accident, coming to this field from the education space. She was a school administrator and teacher for over 20 years. Jaime took her skills in education and development and applied them to organizing and supporting her team. Website: https://bsquared.media LinkedIn: https://www.linkedin.com/in/jaime-letter-98aa41 About The Show: The BEST Project Portfolio Management Show by Appfire covers everything you ever wanted to know about PPM by talking with project management experts who've seen it all. And every episode is 10 minutes or less, so you can get back to changing the world, one project at a time. Appfire.com

Marketing is more than mapping a customer journey through a sales funnel. It requires taking a walk in their shoes and understanding how to help them get where they want to go. But for that, you don't want to just think like a marketer. You need to BE the customer! Brooke Sellas, Founder & CEO of B Squared Media, joins Jeff and Grace to explore how to connect, converse, and convert through social-led customer care.

Episode 135 - Jump on the Social Media Bandwagon Before It's Too Late Don't fall behind. Jump on the social media bandwagon. It's already a popular and prevalent communication channel, but it “will be the primary communication channel by 2024” if you agree with a prediction Brooke B. Sellas recently made on her agency's, B Squared Media, blog here… https://bsquared.media/social-media-primary-communication-channel-2024/  That's a bold prediction, but I couldn't agree more with what Brooke has to say about social media. LinkedIn, Twitter, Facebook, Instagram and the like are being used by more and more people from all walks of life for both personal and professional reasons. If I were you, I would make sure I knew social media inside and out before it's too late. #SocialMedia #Communication #Communications

We live in a world where no one wants to be sold to. We have ad blockers. We pay subscription fees to Netflix to avoid commercials. You can't buy a victory with advertising anymore. No, these days, the most human company wins. That wisdom comes from my latest guest, Mark Schaefer, Chief Operating Officer at B Squared Media and Author of Marketing Rebellion, in which he navigates the breakneck speeds of digital marketing and explains why human-centered companies are the ones who will emerge victorious. In this episode, we discuss: - Why advertising dollars are less powerful in modern marketing - Why human-centered marketing is the path forward - How personal branding helps make your company more human You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. Listening on a desktop & can't see the links? Just search for Banking on Digital Growth in your favorite podcast player.

Today on The Real Personal Branding Podcast, Lauren welcomes guest Brooke Sellas. Brooke Sellas is the founder and CEO of B Squared Media, an award-winning, done-for-you social media management, advertising, and customer care agency. She's also the co-host of the top-rated The Marketing Companion podcast with marketing legend Mark Schaefer. Her marketing mantra is, “Think conversation, not campaign,” which is all about social communication.   Brooke Sellas's passion is social-first customer care, and in this episode, she shares with Lauren's listeners what this means. They discuss what social listening means, how to proactively solve the needs of your audience instead of reacting, and how psychology plays a huge role in the decisions people make about supporting your brand.   In this episode, you'll hear:   What Brooke Sellas' company does and how she landed in her industry. Why you should be using social listening in your business and how it can help you gather social intelligence and join those conversations before a purchase occurs. Some simple ways you can begin using social listening in your business and what to do with that information. The biggest challenge small businesses are facing on social media and how Brooke Sellas is addressing it. How you can use the psychology of the online space to connect with your customers and where to draw the line. Why you should document everything and put processes in place for your business operation if you want to scale it. Her best practices for documenting your processes and how to apply them to your business. Why Brooke Sellas is excited about customer care and why it's needed now more than ever.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Brooke Sellas bsquared.media/ twitter.com/BrookeSellas instagram.com/brookesellas bsquared.media/customer-care-quiz

How do you get from snowflake to avalanche?   This week on the If You Market podcast we talk with Mark Schaefer about his new book Cumulative Advantage and how to build momentum when your a small struggling business.  From idea, to action, to social proof and success. Mark Schaefer is the executive director of Schaefer Marketing Solutions and COO for B Squared Media. He is the author of several best-selling digital marketing book, an acclaimed keynote speaker, college educator, and business consultant. Mark also puts out the ‘Grow’ newsletter and some great events. His podcast, The Marketing Companion podcast, is among the top business podcasts in the world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are we using technology to create barriers between us and our customers? Or are we doubling down on things we know that our customers respond to, like a human voice that's friendly, accessible, and even vulnerable? In this episode, I interview Mark Schaefer, COO at B Squared Media and author of Marketing Rebellion, about returning the human voice to the center of marketing. Mark also talks with me about: - Cumulative advantage vs. competitive advantage - Two thirds of your marketing is done by your customers - A fracture is a business opportunity - The role of momentum in change Check out these resources we mentioned during the podcast: - {grow} blog - BusinessesGrow.com - The Cumulative Advantage - Marketing Rebellion - Mark on LinkedIn - Mark on Twitter - Keith Reynold Jennings - The North Face - Glossier Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog. Listening on a desktop & can't see the links? Just search for The Customer Experience Podcast in your favorite podcast player.

In this episode of The Thrifty Marketer Podcast, "Let's Talk Marketing" with Mark Schaefer - Global Keynote Speaker, Bestselling Author and Business Consultant.Mark Schaefer is a globally recognized keynote speaker, educator, business consultant, and author. His blog and podcast -- The Marketing Companion -- are at the top of the charts in the marketing field. Mark has worked in global sales, PR, and marketing positions for 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions. Mark is also an advisor to B Squared Media and several tech startups. He has advanced degrees in marketing and organizational development; holds seven patents; and is a faculty member of the graduate studies program at Rutgers University.Mark is the bestselling author of nine path-finding books including the first book ever written on influence marketing. Mark's books are used as textbooks at more than 50 universities, have been translated into 12 languages, and can be found in more than 750 libraries worldwide.Discussion Mark's journey to the world-renowned author and keynote speaker How company values drive Marketing? How can brands build "authority" with content? Mark's thoughts on personal brand, and how to build one Context Marketing - Why is it important? Lessons from Mark's latest bestseller "Cumulative Advantage And more. For more such episodes, follow The Thrifty Marketer Podcast at https://bit.ly/2EN15cJFor SMB marketing tips, visit https://bit.ly/3hHaj8VSponsorships Hosted on Acast. See acast.com/privacy for more information.

Mark Schaefer, Chief Operating Officer of B Squared Media, joins the Social Pros Podcast to discuss his latest book, Cumulative Advantage, and why it’s important to try new things and seek new opportunities. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud Upfluence accessiBe Full Episode Details What makes someone successful? Is it money, education, connections? Sometimes it’s hard to pinpoint the turning point in someone’s life. Mark Schaefer, Chief Operating Officer of B Squared Media, says that it’s not necessarily one thing that acts as an advantage. The initial advantage that people experience can be as simple as a singular conversation. He says that whatever this one initial advantage is can lead you down an entirely different path in your life. “If you have this original advantage…you can build unstoppable momentum.” Mark’s book, Cumulative Advantage, is based on the work of sociologist Dr. Robert Merton. It follows the idea that those who have some advantage can continue to benefit from it at a much faster rate than those who don’t. Mark talks about his own experiences and advantages and how they led him to where he is today. He shares why it’s so important to try new things and find your “seam” in the status quo. In This Episode: 6:00 – What is cumulative advantage? 13:45 – How internal narratives can hold people back 16:50 – Why it’s so important to try new things 18:05 – Mark reveals why loving your own ideas too much can be a problem 19:51 – How sometimes our marketing strategy is dictated to us 20:31 – Why marketing strategy is about finding a fracture in the status quo 22:53 – Mark shares why great marketing is about nonconformity 25:34 – Why following your passion isn’t the only thing you should do 28:45 – Mark shares the idea behind a “sonic boom” 31:15 – How to build your own brand with a sonic boom 34:31 – The important balance between maintaining consistency and excellence 40:28 – How Mark defines mentorship 44:40 – Mark’s top tip for social pros Resources Get the new State of Marketing report for free from Salesforce Find out more about the community at SocialMedia.org with a special form for Social Pros listeners Download Upfluence’s Brand Influence Ranking Report Find out if your website is ADA & WCAG compliant with help from accessiBe Cumulative Advantage by Mark Schaefer Marketing Companion podcast Visit SocialPros.com for more insights from your favorite social media marketers.

Conversation with Brooke Sellas, the CEO and Founder of B Squared Media, a done-for-you social media management, advertising, and customer care agency.  She's also the co-host of the Marketing Companion podcast.

In this episode, I’m really excited to have as my guest, Brooke Sellas, the CEO & Founder of B Squared Media, an award-winning done-for-you social media management, advertising, and customer care agency. She’s also the co-host of the top-rated Marketing Companion podcast with marketing legend Mark Schaefer. Brooke’s marketing mantra is “Think Conversation, Not Campaign”, so be sure to give her a shout on social media!  Her company B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media, advertising, and social-first customer care management with a focus on results. Her clients range from small to enterprise-sized brands. In our discussion, Brooke talked to me about: Tapping into customer conversations already happening with social listening Shifting your focus from vanity metrics to return on conversation Her philosophy of "think conversation, not campaign" and how that will drive results Listen to the podcast to learn more. Show Notes and Blog The Podcasts The Podcasts See omnystudio.com/listener for privacy information.

A big, hello from Portland, Oregon. Yay! Welcome to another episode of B2B Marketing and More. I have a fantastic guest today. Brooke Sellas. Welcome, Brook. Brook is a customer care expert, ‘Marketing Companion’ podcast co-host, horse and a dog mom. She is also a founder and CEO of B Squared Media. The company specialize in social media, media buy, and the key topic that we talk about today – customer care and social media. In this episode: Best Practice: Which brands are doing a great job on social media. What is the ideal response time to customers on social media and how that changes if a business has office hours? What makes taking care of a virtual customer support center expensive? Is there a specific channel that every business should be on? What is the role of customer support on social media? What are the platforms that businesses could use to complement or support customer care? How can businesses measure customer care on social media? Is there a difference between business and customers key performance indicators? How can businesses work with their customers’ internal teams? What are some of the best ways to deal with negative comments on social media? When do you hide? When do you ignore and when do you ban or mute someone? Chatbots as part of customer care and customer service. Quotes from the episode: “I want people to stop thinking about customer care as a cost center and think about it as the literal spine of your business; you cannot have a business without customers.” “Some of the more nuanced KPIs on our side and also on the client-side is sentiment. Are the conversations good, neutral, are they bad? And then also share of voice; looking at our competitors and understanding our share of voice.” ————— If you want to chat, reach out to any social media channels or email me hello@pamdidner.com. You can also join my Facebook community: Build Your Marketing Skills to Get Ahead. When you join, you get a free Starbucks on me. You can go to the Announcement tab and click on the barcode of the gift card.  

Brooke Sellas is the founder and CEO of digital marketing agency B Squared Media. If you find you’re running into a brick wall with your company’s social media or advertising strategy, B Squared is happy to take the wheel with their team of experts. In this episode, Brooke discusses the marketing systems she and her team uses to help their clients, as well as how to carve out your niche on the web. HIGHLIGHTS: How Brooke sought out and went about collaborating with Mark Schaefer. What exactly are marketing systems, and why does Brooke think you should try implementing them into your own business. When in doubt, document everything! You have no idea how much content you can wring out of answering all of the questions people might want to ask about your product. Why templates are key to streamlining your work as a marketer and getting the most bang for your buck. Some of the tools and content management systems Brooke uses in her marketing work. What factors you should consider when seeking out a branding specialist for your own company. Who is Brooke and B Squared Media’s ideal client? Why Brooke and her colleagues offer “customer care” as opposed to “customer service.” The reason Brooke went from thinking selling was more important than branding to the other way around. QUOTES: “You want to work smarter, not harder with your content.” “As an entrepreneur, anytime you can save time and save money, that’s a golden ticket for a win.” “You need to be the Goldilocks of social media tools… go find out which is just right for you.” “No one can be your brand the way you can.” “How are you going to tie those efforts to actual business outcomes?” “Really smart branding also sells without selling.” Guest Links: B Squared Media - https://bsquared.media/ Marketing Companion podcast - https://businessesgrow.com/podcast-the-marketing-companion-2/ Brooke on Twitter - https://twitter.com/BrookeSellas Brooke on LinkedIn - https://www.linkedin.com/in/brookebsellas MORE ADVICE AND INTERVIEWS If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide. And here are some more of my most popular thought leader interviews! What Business to Start with John Lee Dumas Personal Branding Masterclass with Chris Ducker Built to Serve with Evan Carmichael  Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes. Talk soon!

Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 2 of our conversation, we discuss social content engagement as a customer service tool. Show Notes Connect With: Brooke Sellas: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 2 of our conversation, we discuss social content engagement as a customer service tool. Show Notes Connect With: Brooke Sellas: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 1 of our conversation, we discuss if social organic is dead or underutilized. Show NotesConnect With: Brooke Sellas: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 1 of our conversation, we discuss if social organic is dead or underutilized. Show NotesConnect With: Brooke Sellas: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

Timing is everything. What a coup. Just last night, Mark Schaefer announced he’s joining B Squared Media as their Chief Operating Officer and the very next day he’s on CoronaTV. I’d like to believe the timing was carefully planned and he chose CoronaTV as the perfect outlet to talk about this move. Of course he did! We also talked about Mark’s very public and transparent account of his bout with COVID-19. We had such a blast and I'm still smiling from this wonderful episode! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week’s In-Ear Insights, we continue our exploration of client retention strategies in the current global crisis. Katie and Chris chat with Brooke Sellas, founder and CEO of B-Squared Media, on her best tips for client retention and loyalty. She delivers insights about which industries are doing more with digital marketing, how she manages […]

Are you trying to find the balance between optimism and being sensitive to the very real struggles your audience is facing? Maybe you really want to help but just can’t think of what to say. Or, maybe you’ve gone radio silent on social for fear of saying the “wrong” thing? No matter which sounds like you, we’ve got you covered! Join in as Jeff Sieh and Alisa Meredith talk to Brooke “Think Conversation, Not Campaign” Sellas Founder of B Squared Media and Co-host of The Marketing Companion podcast. 

On this week's show, we talk to Brooke Sellas from B Squared Media chatting with Alan about Defining Customer Care Online. The Social Media Talks Podcast is created to help business owners who want to learn more about Social Media Marketing, presented by Alan Hennessy. Brooke B.Sellas Biography. Brooke B. Sellas is the CEO & Founder of B Squared Media, an award-winning done-for-you social media management, advertising, and customer care agency. She recently joined Mark Schaefer as new Co-host on the top-rated Marketing Companion podcast. Brooke’s marketing mantra is “Think Conversation, Not Campaign” Topics covered in this episode: The Difference between Customer Care and Customer Experience Using AI and Social Listening to learn more about Customer Care Defining Customer Care How to create an Action Plan for Customer Care Developing Your Customer Care Channel The War for Attention, Staying Top of Mind Understanding and focus on helping instead of selling

On this very special holiday episode of Punch Out with Katie and Kerry, we asked some of our past guests to share their favorite holiday stories. We were NOT disappointed. There were some unexpected stories as well as a few that were very true to character.  In this episode heard from: Chris Brogan: Chris is the CEO of Owner Media Group, a best-selling author, and a keynote speaker. Brooke Sellas: Brooke is founder and owner of B Squared Media.  Christopher S. Penn: Chris is the co-founder and Chief Innovator of Trust Insights, co-host of the Marketing Over Coffee podcast, and a keynote speaker. Katie Martell: Katie Martell is a marketer, entrepreneur, speaker, emcee, and unapologetic truth teller.  David Meerman Scott: David is a best-selling author, keynote speaker, and marketing strategist.  Peter Shankman: Peter is the founder of HARO (Help A Reporter Out), an entrepreneur, a keynote speaker, and a podcaster.  Gini Dietrich: Gini is an author, and is also the CEO and founder of Spin Sucks. This episode of Punch Out With Katie and Kerry is sponsored by Trust Insights. Are you feeling less than confident in your marketing metrics, looking for some help automating your tasks, or wondering what topics are most important to your audience? Using machine learning and artificial intelligence, Trust Insights will help you light up your dark data. Visit trustinsights.ai/punchingout for more information. Punch Out With Katie and Kerry (#PunchOut) is the show that dives deeper into topics you care about. We don't ask the questions everyone else does. We get to the real insights (and the weird hobbies, the guilty pleasures, the secret side hustles...the good stuff)! We find out what really makes your favorite people tick. Punch out with Katie and Kerry! Have a cool hobby or side interest you want to talk about on the show? Let us know: Web: www.punchoutwithus.comEmail: punchoutwithus@gmail.com Hosts: Kerry O’Shea Gorgone (@KerryGorgone) & Katie Robbert (@katierobbert)

Brooke Sellas is the founder and CEO of digital marketing agency B Squared Media. If you find you’re running into a brick wall with your company’s social media or advertising strategy, B Squared is happy to take the wheel with their team of experts. Brooke also co-hosts the podcast Marketing Companion with Mark Schaefer, which covers a wide and informative variety of topics in the marketing world. In this episode, Brooke discusses the marketing systems she and her team uses to help their clients, as well as explains how to carve out your niche on the web. The Finer Details of This Episode: How Brooke sought out and went about collaborating with Mark Schaefer. What exactly are marketing systems, and why does Brooke think you should try implementing them into your own business. When in doubt, document everything! You have no idea how much content you can wring out of answering all of the questions people might want to ask about your product. Why templates are key to streamlining your work as a marketer and getting the most bang for your buck. Some of the tools and content management systems Brooke uses in her marketing work. What factors you should consider when seeking out a branding specialist for your own company. Who is Brooke and B Squared Media’s ideal client? Why Brooke and her colleagues offer “customer care” as opposed to “customer service.” The reason Brooke went from thinking selling was more important than branding to the other way around. Quotes: “You wanna work smarter, not harder with your content.” “As an entrepreneur, anytime you can save time and save money, that’s a golden ticket for a win.” “You need to be the Goldilocks of social media tools… go find out which is just right for you.” “No one can be your brand the way you can.” “How are you going to tie those efforts to actual business outcomes?” “Really smart branding also sells without selling.” Guest Links: B Squared Media - https://bsquared.media/ Get your free B Squared Media “swipe file” - https://bsquared.media/swipefile/ Marketing Companion podcast - https://businessesgrow.com/podcast-the-marketing-companion-2/ Brooke on Twitter - https://twitter.com/BrookeSellas Brooke on LinkedIn - https://www.linkedin.com/in/brookebsellas   Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com Join the Brand Growth Community on Facebook at www.brandonbrands.com/community And please leave a rating and review on iTunes!

Are you ready for the apocalypse? In this episode, we talk with B Squared Media founder and Marketing Companion co-host Brooke Sellas about getting horses to live in trees, her favorite online videos, and taking every opportunity to jump scare innocent people.  In this episode we learned: What prank Brooke pulls on her husband every week Why Brooke loves haunted houses Brooke’s partially formed plan for surviving a zombie apocalypse How Brooke got into horseback riding Links from the episode: https://www.facebook.com/watch/?v=3219683794721324 https://www.youtube.com/watch?v=KGEB5AuycEM Want to know more about Brooke? You can find her at: Website: https://bsquared.media/ Twitter:@BrookeSellas This episode of Punch Out With Katie and Kerry is sponsored by Trust Insights. Are you feeling less than confident in your marketing metrics, looking for some help automating your tasks, or wondering what topics are most important to your audience? Using machine learning and artificial intelligence, Trust Insights will help you light up your dark data. Visit trustinsights.ai/punchingout for more information. Punch Out With Katie and Kerry (#PunchOut) is the show that dives deeper into topics you care about. We don't ask the questions everyone else does. We get to the real insights (and the weird hobbies, the guilty pleasures, the secret side hustles...the good stuff)! We find out what really makes your favorite people tick. Punch out with Katie and Kerry! Have a cool hobby or side interest you want to talk about on the show? Let us know: Web: www.punchoutwithus.comEmail: punchoutwithus@gmail.com Hosts: Kerry O’Shea Gorgone (@KerryGorgone) & Katie Robbert (@katierobbert)

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show Notes. Connect With: Brooke Sellas - Linkedin // Twitter The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show Notes. Connect With: Brooke Sellas - Linkedin // Twitter The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show NotesConnect With: Brooke Sellas: B Squared LinkedIn // Twitter The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show NotesConnect With: Brooke Sellas: B Squared LinkedIn // Twitter The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

On this episode of AMPUP Your Digital Marketing host Glenn Gaudet is joined by Brooke Sellas Brooke is the founder of B Squared Media, a boutique “done for you” social media management and advertising agency.  Brooke and Glenn discuss the tactical or “unsexy” side of digital marketing.  They look at a variety of factors that with just a little tweak or adjustment could be a big game changer when it comes to your digital marketing strategy.