Podcast appearances and mentions of christina nicholson

Send us a textHave you ever gotten one of those scammy DM "PR" pitches in your Instagram inbox? Well you're not alone. And in today's episode former TV Reporter/Journalist turned Publicity Expert, Christina Nicholson, pulls back the curtain on the media industry.We talked about...Why Press Releases are so 1990's and no likely to get picked upWhy Forbes Council isn't worth itWhy the scams in your DMs are too good to be true when it comes to landing media exposure How One Podcast Episode Opened Doors For $$$$Thanks to https://www.instagram.com/lisasimonerichards/ for connecting us!Christina Nicholson @MediaMavenAndMore is a TV journalist with a passion for helping business owners connect with their dream customers, all without emptying their pockets on advertising. She stumbled upon this gig after spending over a decade as a TV anchor and reporter, which eventually led her to create a publicity and content creation agency, Media Maven.She is a producer and correspondent on Health Uncensored! with Dr. Drew on Fox Business Network. Christina also hosts segments on Designing Spaces and The Balancing Act on Lifetime TV. In her downtime, you'll find Christina on her local lifestyle and family blog called Christina All Day, curled up with a good book, or spreading the love of reading through her involvement with the Little Free Library non-profit in her Wellington, Florida community.Agency Website: MediaMavenAndMore.comFacebook: https://Facebook.com/MediaMavenAndMoreInstagram: https://Instagram.com/ChristinaAllDayLinkedIn: https://LinkedIn.com/in/ChristinaAllDay35 Things To Do With Your Publicity:https://www.mediamavenandmore.com/35-things/ DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchpartySIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOPWatch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured Connect with us on and off the pod! Website: ⁠www.visibilityonpurpose.com⁠ Instagram: ⁠https://www.instagram.com/visibilityonpurpose/⁠ Youtube: https://www.youtube.com/@visibilityonpurpose

June 13, 2024 On June 13, 2024, during the live Broadcast from the National Conference on Black Cooperative Agenda titled "Economic Wealth: Power of Black Cooperative Enterprises,” hosted by the Network for Developing Conscious Communities, Vernon Oakes interviews Mayor Melvin Carter, Christina Nicholson and Jessica James. The conference was a continuation of the legacy work of Dr. Martin Luther King, Jr. In a recent interview on Everything Co-op Ron Hantz, president of NDCC states, "We take no credit for the title of the conference. Actually it was initiated by the Poor Peoples Deveopment Foundation (PPDF) which came about in 1968 during Dr. King's efforts to bring attention to the poverty of Black and poor folks in the Country. It was an organization started by Cornielus "Cornbread" Givens and Bayard Rustin to bring about education about cooperatives in communities that were needing economic opportunities, as well as bringing food to those communities as well." Ironically, the mission of the foundation was to create cooperatives. In fact, the PPDF was instrumental in moving the National Consumer Cooperative Bank Act in 1978, which led to the creation the National Consumer Cooperative Bank, today known as the National Cooperative Bank (NCB). The act aimed to encourage the development of new and existing cooperatives. The Network for Developing Conscious Communities is honored to carry on its legacy, especially in addressing concerns related to poverty, affordability, and access to healthy food. Melvin Carter is the 46th mayor of the City of Saint Paul, Minnesota's Capital City. A fourth-generation Saint Paul resident, Mayor Carter leads with an unapologetic equity agenda. Since taking office in 2018, his accomplishments include raising the city's minimum wage; tripling free program in rec centers; eliminating late fines in public libraries; reestablishing an Affordable Housing Trust Fund; expanding immigrant & refugee support resources; and launching an Office of Financial Empowerment. One signature initiative is CollegeBound Saint Paul, Mayor Carter's plan to start every child born in the city with a $50 College Savings Account, which started January 1, 2020. Jessica James is Assistant VP of Community Reinvestment and Loan Advisor at Associated Bank; Jessica thrives on cultivating partnerships and addressing strategic financing needs. Additionally, she holds leadership positions in various organizations, including board roles at Network for Developing Conscious Communities (NDCC), NAREB TC, City of Lakes Community Land Trust and Rondo Community Land Trust, where she champions affordable homeownership and economic development initiatives. Christina Nicholson is a Cooperative Finance Developer for the Worker Owner Initiative, which is part of Nexus' Community Wealth Building Strategy. In this role she supports both start-ups and existing businesses and understands the role that Worker Ownership can play in successful owner retirement strategies as well as improved workplace cultures for teams. She has been working in cooperatives in Minnesota for 25 years in a wide range of roles, from front of house retail to construction to cooperative consulting. In all of her endeavors, she has been working to connect communities to each other through a common cause.

E70: Who doesn't like free or cheap stuff? Imagine getting more customers without spending money. Today, host Yong-Soo (@YongSooChung) is joined by an expert in PR and earned media, Christina Nicholson (@ChristinaAllDay), an award-winning journalist.  Christina will discuss why small businesses should start with local media and why earned media's credibility is its most powerful asset. She also discusses how to obtain free (or affordable) PR and how to pitch the media to get coverage.On today's episode, you'll learn:- How To Do Effective PR for Free- The Power of PR for Businesses- How to Spot Scammy PR Pitches- How to Pitch the Media to Get CoverageDon't miss out on this game-changing episode that could redefine your approach to marketing!***SPONSORS: Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. ***EXCERPTS:Strategic Business Approach: "You need to be patient, and you need to trust the process, and you need to be very focused on who your audience is and what you're putting out there, and then be ready to turn that publicity into profit because a lot of people think it just ends with the publicity." — Christina Nicholson (18:01)Monetizing Influence: "If you are somebody who is of influence and you wanna start charging to make money, there's nothing wrong with that. You just have to tell people why you're charging what you're charging when you do offer that to them." — Christina Nicholson (27:33)*** LINKS: The Art of Storytelling: How Parker Worth Went from Broke to a $22,000 Course LaunchBecome a Media Maven PodcastJOIN: First Class Founders Premium MembershipDOWNLOAD: Hyper-Visuals For Our Episodes (Free)***FOLLOW / REVIEW:- Follow - Leave 5-star review***CONNECT W/ YONG-SOO:- X- Threads- LinkedIn- Newsletter***First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like:Future of Newsletters with Tyler Denk, Founder & CEO at BeehiivFrom Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry...

Christina Nicholson worked as a TV producer, reporter and anchor for more than a decade. The founder of Media Maven, a PR agency made up of former journalists. The host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists, she's been on TEDx stages and Lifetime TV, among many other places.She's also a truth teller extraordinaire. And in this episode, she told ALL the truths—about her greatest regrets, her biggest failures, that time she called her boss a sociopath and found herself out of a job and why it's CRUCIAL to share about all your failures.For more info, go to www.failyourway.com. 

We continue our look at the ways The Kendeda Fund impacts employee ownership. Bret Keisling is joined by Benjamin Tsai and Christina Nicholson of Nexus Community Partners which focuses, among other areas, on Community Wealth Building (CWB). which works to build just and equitable communities by promoting local and broad-based ownership; lifting up cooperative and culturally-based economic practices; developing the next generation of leaders; and influencing economic policy and investment decisions. CWB is guided by a set of values and principles rooted in equity, culture, mutuality and stewardship. It is driven by the belief that economic systems must shift away from extractive models towards strategies that build regenerative local economies. Benjamin and Christina share how Nexus works to create new worker cooperatives, how employee ownership changes and enhances communities, and why it is particularly critical to increase ownership among people and communities of color. The guests also share how The Kendeda Fund has allowed their work to flourish. Links to the case studies and supporting documents mentioned in this podcast and the video version of this episode are all available on our website at https://www.theesoppodcast.com/post/256-the-kendeda-fund-impact-part-2-nexus-community-partners

Christina Nicholson is a mother of three, TV host, and business owner who lives in Wellington, Florida. Christina started her PR agency, Media Maven, after working as a TV anchor and reporter for more than 10 years. Since then, she has created an online course and group program for solopreneurs and small business owners who want to earn coverage in the media, but don't have a budget to hire an agency. Christina is also the host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists. Podcast Clout was acquired in 2023. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, and read her work online in Huff Post, Thrive Global, Inc. Magazine, Business Insider, Fast Company, and Boss Babe. She was selected as an Oprah Magazine Insider and Ambassador out of thousands of applicants. In Boca Raton, Christina gave a TEDx talk titled, “Fake News: It's Your Fault” which has more than 100,000 views on YouTube. Christina has a local lifestyle and family blog, Christina All Day. As an avid reader and book lover, she is also a steward of her very own Little Free Library. Key Moments [00:03:33] Husband is stay-at-home dad, balancing work. [00:07:08] We know what works; we're experienced. [00:12:02] No worries, work ethic remains amazing. [00:13:48] Restaurant clients struggling during COVID, losing attention. Find Christina Online Website: https://MediaMavenAndMore.com Lifestyle Blog: https://ChristinaAllDay.com Podcast: https://BecomeAMediaAMaven.com Facebook: https://Facebook.com/MediaMavenAndMore Twitter: https://Twitter.com/ChristinaAllDay Lifestyle Instagram: https://Instagram.com/ChristinaAllDay Professional Instagram: https://Instagram.com/MediaMavenAndMore LinkedIn: https://LinkedIn.com/in/ChristinaAllDay Pinterest: https://Pinterest.com/ChristinaAllDay Professional YouTube: https://Youtube.com/c/MediaMavenAndMore Lifestyle YouTube: https://Youtube.com/c/ChristinaDanielle723 TikTok: https://www.tiktok.com/@christinaallday If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. **GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser** **Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee** Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever wondered why something gets put on TV? I know I have.That's what makes Christina Nicholson's show, Become a Media Maven, so interesting from a content standpoint.From a process standpoint, the show has been around since 2018 and has evolved and adapted to the changing landscape. This has helped Christina keep the show relevant without adding a ton more work to her plate. It's also what has allowed her to focus on lead generation.Let's take a look at what inspired the changes she made, how she produces her show today, and of course, what you can steal from her workflow.In this Episode Experiment with the format of your podcast. Know the goal of your episodes before you record. Use your podcast for lead generation. Read the full article here: https://podcastworkflows.com/lead-generation-christina-nicholson/ Get your free Podcast Process Templates at https://podcastworkflows.com/templates ★ Support this podcast ★

SUMMARY Back in 2018 the Kendeda Fund, a philanthropic foundation based in Atlanta, decided to make a series of big bets in areas that were both critical and timely. One of those areas was employee ownership and the investment made by Kendeda was historic. Over 5 years a total of $24 million dollars was provided to 4 employee owner support organizations. Those organizations include The Evergreen Cooperatives Fund for Employee Ownership, ICA Group, Nexus Community Partners, and Project Equity. The investment was made with four broad goals in mind – grow the number of employee-owned businesses, use patient capital to leverage investments, strengthen core elements of the employee ownership ecosystem, and amplify media coverage of employee ownership.   Upon entering the 5th year of the grant, Kendeda contracted with the Ohio Employee Ownership Center to carry out a reflection process that looked back on what these four organizations where able to achieve, assess what they learned, and identify future actions that would further develop and expand employee ownership in the US. The reflection process relied on numerous forms of data collection including in-person meetings, long form one on one interviews with grantees, selling owners, and new employee owners, analysis of transition data, and comparisons of the four grantees models for transitioning companies to employee ownership. The culmination of our findings was then published in a narrative report that drew on the insights of all stakeholders involved, which we encourage you to read.  However, like all reports, we could not include every bit of information we gathered.  But we strongly felt it necessary to provide grantee organizations with the space to explain, in their own words, how and why they do the work they do, how Kendeda's investment helped them expand their impact, and where they see their work going in the future.  So, this interview with Christina Nicholson and Paty Viafara of Nexus Community Partners, is one in a series of interviews we carried out with organization that received support from the Kendeda Fund.   READ THE REPORT: www.oeockent.org/kendeda-employee-ownership-big-bet  GRANTEE INFORMATION   ICA Group: https://icagroup.org/   Nexus Community Partners: https://www.nexuscp.org/   Project Equity: https://project-equity.org/   The Fund for Employee Ownership: https://www.evgoh.com/tfeo/ WE WANT TO HEAR FROM YOU: We are always looking for new employee ownership stories to tell. Please contact us with your story at oeoc@kent.edu   SUPPORT THE SHOW: We make all episodes of Owners at Work free and never place them behind a paywall. But, they take time and money to produce. Consider making a DONATION today to help keep our work going. 

Are you looking to grow your agency while maintaining a work-life balance? Not sure who and when to hire to achieve your agency goals and not work yourself to death? You can find the balance and reach your goals when you hire the right team. That's what today's guest learned when she figured out how to offload the things she doesn't love and focus on what she does love about being an agency owner. As a former TV reporter turned PR agency owner, she shares her journey of growing her agency and her strategies for increasing profit while decreasing workload. Although she used to default to controlling sales and all communication with clients, she eventually became addicted to building a team. Now as CEO, her day-to-day activities focus more on creating content that will bring organic leads to the agency. She shares her strategies for finding the right people to achieve her agency goals and wants to help agency owners understand the importance of overcoming the hurdle of marketing yourself as an agency owner in order to build your brand. Christina Nicholson is a former TV reporter and anchor who got into PR and is now the owner and CEO of Media Maven. Christina's first job after leaving TV was working at an agency for 6 months. Her agency experience wasn't the best so she decided to leave and started to work as a “professional freelancer”. From there, she slowly started building a team and, before she knew it, she now had an agency. Her agency gives people exposure in the media without spending on ads. Christina also has an online course that helps people DIY if they don't have a budget for an agency. In this episode, we'll discuss: Reducing the owner's workload and building a team. Building your personal brand to secure organic leads for your agency. Getting out of sales by establishing your role upfront.   Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 11 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Check out Christina's previous Smart Agency interview back in 2019. Reducing the Agency Owner's Workload and Building a Team For Christina, the scariest part of building an agency was hiring people. She had a personal brand as a freelancer that she carefully curated with impeccable work ethics. Of course, she was nervous about bringing other people into that dynamic. However, by this time she was working around the clock, and was stressed out, and it was clearly time to get other people to help her. She initially had to force herself to back off and allow her employees to do their jobs. Eventually, she became addicted to building a team. The big change really came once she hired a person who could essentially replace her functions with clients. This way, she stopped being the middleman between clients and her team. This person was in charge of making sure that both clients and team members had everything they needed to be successful. At this point, she realized she was still making money and didn't have a lot to do, which was amazing. Securing Organic Leads through Content For her first hires, Christina started posting in Facebook groups with contacts from her time working in media. This led to a few key hires that later made valuable referrals as she grew her team. For her most valuable hire to date, she was surprised to find this person in her personal network. At the time, she didn't quite know she needed a director of operations. Once she was clear on what she needed, someone suggested she just post it on her personal Facebook to see what came up. Luckily, the right person quickly answered and she was able to fill the role that would change the way she ran her agency. It wasn't a smooth process at first. Christina would continually answer emails before anyone else could. This is common for agency owners who are so used to doing things by themselves. However, it defeats the purpose of bringing on a team. Once she backed off and started delegating and empowering her team, she saw real change. When it was time for her role at the agency to change, she started to study how she got the clients she had. She realized most of them came to her organically after listening to her podcast or her posts on LinkedIn. It was time to focus on creating more content, building her newsletter, and recording her podcast. How to stop wasting time. Christina used to waste a lot of time on potential clients who had no idea what they wanted, no budget, and unclear goals. Now she dedicates time to qualifying her leads, asking for their budget and goals, and afterwards refers them to a team member who will be their point of contact. Leveraging Your Personal Brand to Promote Your Agency's Expertise A lot of agency owners resist the idea of becoming the face of their brand and start creating content. They feel this will create the expectation that clients will be working directly with them in their campaigns. This is not necessarily the case and Christina has found the best way to get that message through is by being very clear about the expectations once they sign on. There are many benefits to building your brand like opportunities for contributed articles, podcast interviews, and quotes. These will all help you reach people and attract new clients who see you as an authority and want to work with your agency. There has to be an expert behind the brand and agency owners should be that expert. Why do people want to be a part of Oprah's favorite things or work with Vaynermedia? It's because of Oprah and Gary. It all goes back to the personal brand. And clients know when they sign with Vaynermedia they're not going to work with Gary himself, but that his team has been chosen and trained by him. Getting the Owner Out of Sales By Establishing Their Role Upfront One of the biggest concerns for agency owners wanting to get out of sales is that clients will want to work directly with them. If clients come to know your agency through your content, won't they expect to be working with you every step of the way? For Christina, it's about setting expectations early. If a client specifically asks if they'll be working with her, she explains that won't be the case and talks about the option of hiring her as a freelancer at a much higher rate. However, she's very upfront about why it is in their best interest to hire her as an agency. By hiring the agency, they'll get a team of specialists working on their brand while she oversees everything. If they hire her as a freelancer, they'll just get her. Building the best sales team. When it comes to her sales team, Christina prefers to hire people who used to work as publicists, at newsrooms or book publishing agencies. They have the right expertise and the stories to close those sales. It takes a lot of the stress off for her as an agency owner. Getting Over Discomfort to Market Yourself Effectively Are you afraid of appearing "too loud" if you start to market yourself? Maybe you're uncomfortable with putting yourself out there. Remember that people need to know about you to do business with you. You have to be known to get leads and translate them into some kind of sale. It's something Christina strongly encourages business owners to get over or else risk oblivion. Furthermore, that fear could stem from comparison with people online who are actually making false promises and displaying a lifestyle they don't live. For Christine, the biggest mistake people make is believing they don't have a big enough team or presence to get coverage. Nobody cares how big your business is or how much money you're making. It's all about having a story people will enjoy. Do You Want to Transform Your Agency from a Liability to an Asset? If you want to be around amazing agency owners who can see what you may not be able to see and help you grow your agency, go to Agency Mastery 360.  Our agency growth program helps you take a 360-degree view of your agency and gain mastery of the 3 pillar systems (attract, convert, scale) so you can create predictability, wealth, and freedom.

Have you ever wondered how you can utilize podcasts to grow and market your business, you're in for a treat today. We have the JOY of talking to the amazing Christina Nicholson. Today Christina breaks down the difference between hosting your own podcast vs being a guest on someone else's and the pros and cons of each. We then dive DEEP into the strategy and insight on how to write a good pitch to get yourself on podcasts, the biggest mistakes people make, what to know from a host's perspective, and strategies to use to maximize return on time investment when you are a guest on a show. --------------------------------- Show notes: https://theheartuniversity.com/345-pitching-yourself-as-a-podcast-guest-to-grow-your-business-with-christina-nicholson --------------------------------- Goals Freebie: www.theheartuniversity.com/goals  --------------------------------- The Heart Courses: www.theheartuniversity.com/courses --------------------------------- The Heart Conference: www.theheartuniversity.com/conference --------------------------------- Atomic Habits by James Clear: https://amzn.to/447u1Tf Secrets of the Millionaire Mind by Charles Constant: https://amzn.to/3Nwjrye Sweet Success by Candace Nelson: https://amzn.to/3JJhwFz Profit First by Mike Michalowicz: https://amzn.to/3NU8urD Romantic Comedy by Curtis Sittenfeld: https://amzn.to/439v5EY Finlay Donovan Series by Elle Cosimano: https://amzn.to/3XDHsb6 A Flicker in the Dark by Stacy Willingham: https://amzn.to/44kRBvI --------------------------------- Follow along with Christina:  www.instagram.com/christinaallday www.earnmedianow.com Become a Media Maven Podcast: https://podcasts.apple.com/us/podcast/become-a-media-maven/id1432023045 www.mediamavenandmore.com --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

This is an episode with show notes from the Duct Tape Marketing Podcast.Back in the day, you know ten years ago, I built some form of media relations into every marketing plan. As digital channels have taken more and more attention, it's easy to push traditional media coverage aside, but do so at your own risk.Getting a nice mention in a magazine or newspaper read by your ideal client is an awesome awareness and trust builder, but today it also comes with a high authority website link making it even more potent.My guest for this week's episode of the Duct Tape Marketing Podcast is Christina Nicholson. She is a former TV reporter and anchor who is on the other side of the desk these days, helping small businesses tell their stories as the founder of Media Maven. She and I discuss best practices for getting the media's attention and improving your PR efforts.Nicholson is an award-winning journalist with more than a decade of experience anchoring, reporting, writing, blogging, video production, editing, excelling in social media, photography, and live TV. She has been featured in Forbes, Fast Company, the Huffington Post, Time, Yahoo!, PR Daily, All Business Experts, on CNN, WTVJ in Miami, WPTV in West Palm Beach, News 12 in New York City, and many other media outlets.What you'll learn if you give a listen:How to create a PR plan as part of an overall marketing planWhat role PR plays in personal brandingWhat businesses should look for in a PR firmKey takeaways from the episode and more about Christina Nicholson:Learn more about Media Maven.Connect on Facebook.Follow on Twitter.Connect on LinkedIn.Follow on Instagram.Email Christina@MediaMavenAndMore.com.Join Christina's newsletter for insider tips on growing your business without ads here.Become a contributor to a top website to build your brand with free resources here.Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit. Follow Christina on social media at: Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don't forget to tap that subscribe button. For more podcast episodes, tap here.

Pitching the media is tough. After all, you're competing with basically anyone who has something to say. So how do you make yourself stand out? That's what Christina Nicholson is teaching us today. She'll cover everything from coming up with an idea to landing the media spot to converting those viewers to your audience. This one is a MUST listen. Top Takeaways Pitch your story by following the “new, now, next” framework. You should be able to answer what's new about your story, why it needs to be covered now, and what's coming next to pitch effectively This is a long game. Earned media is not about immediate ROI, because earned media is forever. So think of this as a long-term investment, not a get-rich-quick scheme.  Every time you go into an interview, you need to think of the end goal. What you want will determine not only your CTA but also what kind of media you'll pitch. Show Notes Christina Nicholson Christina on Facebook Christina on Instagram Christina on Twitter Christina on Linkedin Christina on YouTube Christina on TikTok BecomaAMediaMaven Podcast MediaMaven on IG Boomerang for Gmail How To Build a $1000/year Membership with Jay Clouse earnmedianow.com Media Mentoring Program Sponsored by: Gapscout | TextExpander Sponsored by: Brevo: Get 50% off your first 3 months with code JOE TextExpander: Save 20% off your first year  Gapscout: ChatGPT insights, but for market research Get your FREE copy of my Automations Library ★ Support this podcast ★

Media Maven Christina Nicholson has a lot to say about public relations. More than anything, she has valuable advice for entrepreneurs - on how to promote themselves authentically, confidently and effectively.  Christina Nicholson is an award-winning television journalist, course creator, public speaker, podcaster and Founder of the PR agency Media Maven. Christina and her Media Maven team work intimately and exclusively with a select number of high-ticket clients, bringing their public relations goals to fruition through hard work and strategic ad placement. Besides her agency's work with clients, Christina has used her decades of experience in media to create a suite of products for business owners, with various budgets and goals. Entrepreneurs can take a mini bootcamp on her website to improve their PR skills or invest in the Media Mentoring Program course for a full education on how, when, where, and why to use PR strategies to their full advantage. Christina has been featured in Forbes, Fast Company, the Huffington Post, Time, Yahoo!, PR Daily, All Business Experts, on CNN, WTVJ in Miami, WPTV in West Palm Beach, News 12 in New York City, and in many other media outlets.  Now on The Business of You, Christina shares her industry's best-kept secrets to help us all get recognized by the right people, at the right time. Treat your business like a business When Christina decided to go out on her own, she thought it would be easy.  She started an Upwork account, jumped on LinkedIn and worked around the clock. But for two years, she made herself miserable - until she invested in herself! After exhausting her energy, Christina hired a business coach, who told her to treat her business like an actual…business.  Christina had been wearing all the hats - sales person, service provider, marketer and beyond. For the first time, Christina took a step back and considered the future of her company like a CEO. Her coach advised her to hire a team, thinking big-picture and take on more seasoned clients.  So many entrepreneurs are guilty of this. In your own business, are you thinking like a CEO? What actionable goals could you set for your business and who could you hire to help you achieve them? Stop getting in your own way When asked for her biggest piece of advice for entrepreneurs, Christina responded immediately with this: Stop getting in your own way.  Founders, particularly women, think that they need to wait for perfect conditions to market their businesses. They make excuses and put off PR and media until they think they've achieved success - when their website is perfect, they have a team and they're making “enough” money. But Christina advises: This is backwards! When it comes to PR, she reminds us that it's all about generating new opportunities for growth. Get in front of people before you're “ready,” and big things will happen in your business! Share your wins, everywhere Christina has noticed a bizarre trend in the world of PR, and she's here to encourage you to avoid this popular mistake.  After getting PR coverage, she notices that a lot of businesses don't share it. They forget to send out an email about it, make a social media post about it, post it on their website, or even mention it beyond their personal circle of friends. Nobody knows they were on TV, and they don't help get the word out. Avoid this popular PR mistake. If someone promotes you - on their channel, podcast, in their newsletter or magazine, etc - share it far and wide. This is a great opportunity to ask yourself - where was I featured recently, and who have I told about it? Who could I tell about it? Who needs to know about this? Make sure you're celebrating your wins, because it will ultimately catapult you to business success.  Quotes “I said, you know what? This is a service-based industry, so I don't need a lot of money to get started. I'll just go on LinkedIn and Upwork and get my own clients! I did that for two years, by myself…and I was freaking miserable.” “It was tough because I was wearing all of the hats. I was doing it all myself - I was doing the marketing, servicing the clients, I was the salesperson. It wasn't until I hired my first business coach that I actually learned about business!” “Everything I do is under the PR umbrella. But there are different products and services depending on where you are in your business, and how much time or money you want to spend making this a part of your marketing strategy.” “I'm the kind of manager I would have wanted. I don't check up on them. As long as you're hitting those goals, I don't care. I don't care what you wear, when you work,  where you went to college, how many hours you worked. Is the client happy, and are you happy? Perfect! We just do our jobs. We're all adults. We don't need to be babysat. We just get things done.” “With our clients, we don't have a whole onboarding thing for weeks. We have one call - what are your goals? What do you want to see? What do you want? What is the short term goal and end goal? Then we go and execute that day. All this talking, planning and researching - it has a place! But in PR when we're trying to get you coverage, we don't waste time.” “We give our clients updates every week. It's so important to send them an email every week - this is what we did, this is what worked, this is what didn't work. We think we're gonna go this way next week and we need your help with XYZ.” “Stop telling yourself you're not ready for it. A lot of women do this. They make all kinds of excuses. You're putting the cart before the horse. The way you get more money, a bigger brand, more leads and a bigger email list - you get this by being in front of people. You get the attention first, then the leads come in. So many people get this backwards.” “After you get coverage, please - share it, and share it everywhere! It blows my mind how many people get media coverage and don't put it on their website, don't post it to social media, don't send it to their email list.” Links mentioned in this episode: Are you ready to finally see your name in popular media outlets like Forbes, Inc., and Fast Company? Download your free guide, 16 Places to Pitch to Be a Contributor at https://www.mediamavenandmore.com/contributor Visit Christina's Website at https://www.mediamavenandmore.com/  Listen to the Become a Media Maven Podcast at https://www.mediamavenandmore.com/podcast/  Connect with Christina Nicholson on LinkedIn at https://LinkedIn.com/in/ChristinaAllDay  Follow Christina on Facebook at https://Facebook.com/MediaMavenAndMore  Follow Christina on Twitter at https://Twitter.com/ChristinaAllDay  Email Christina personally at Christina@MediaMavenAndMore.com

This is a special “Flip the Script” episode! Instead of answering a guest's questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. Today's guest is Christina Nicholson. Christina is a former TV reporter and anchor turned owner of a PR agency called Media Maven. She's the host of the Become a Media Maven podcast, where she pulls the curtain back on all things media and public relations. Today she's gonna share some tips on how anyone can earn media exposure in places like the Today Show, Forbes, and top podcasts without spending money on ads. Here are some of the most valuable moments in their conversation:00:00 - Introduction16:34 - How To Avoid The Mistake That Prevents Most People From Getting Media Coverage19:25 - How To Pitch Yourself To Be On A Podcast37:59 - Should You Spend Your Budget On PR Or Advertising? (The Surprising Answer)Show Notes

Welcome to today's episode of the Master Delegator Podcast, where Kristy Yoder, CEO and founder of SmartVAs, sits down with a mother of three, former TV reporter, founder of Podcast Clout, and owner of Media Maven, Christina Nicholson. Listen as Christina shares her insights about being an entrepreneur while having a background and experience in PR and growing a million-dollar agency as a mom entrepreneur. Join their conversation as Christina shares her journey as a mom entrepreneur and the most effective ways to get free PR for your business.Episode Highlights:04:31: Becoming a million-dollar agency owner06:08: Christina Nicholson on her Journalist career08:47: Christina on her growth as an entrepreneur12 :47: Hiring a PR agency18:14: What is the most effective PR strategy21:54: Being featured in major media outlets26:52: Turning podcast interview into revenue29:51: Growing your podcast show31:36: Running a million-dollar agency as a mom entrepreneur34:39: Benefits of delegating in your business37:12: A PR advice for small business ownersAbout Christina NicholsonChristina Nicholson is a mother of two and a former TV reporter and anchor. After doing both for over ten years, Christina realized she needed to change to continue caring for her career and her family without sacrificing one until she decided to start her own business. In 2015, she successfully launched her own media relations and content marketing agency, Media Maven. She also founded Podcast Clout amid the pandemic after seeing the benefits of a podcast in the market.Learn more about Christina here:Website:https://christinaallday.com/https://www.mediamavenandmore.com/Twitter:https://twitter.com/ChristinaAllDayLinkedIn:https://www.linkedin.com/in/christinaallday/Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.comBe part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training. Want to know how to delegate effectively? Get access to our mini-course!

Getting media exposure can be costly at times, but it does help you grow your business. But how can you earn media coverage without spending any money on ads? Media expert Christina Nicholson sits down with Scott Carson to discuss how businesses and entrepreneurs can achieve media exposure without wasting a ton of money on ineffective ads. Christina is the owner of Media Maven and the host of the Become A Media Maven podcast. She shares why press releases are dead and her biggest pet peeves regarding public relations and media companies' selling spots. Plus, they also dig deep into fake news and how you can stop spreading it. Join Christina and Scott in this conversation and learn more about how you can get free media coverage to promote your business! Want to talk to Scott? Book a call with him HERE.Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes Pinterest

Christina Nicholson has seen all the bad publicity pitches.   A former TV anchor who hit "delete" faster than publicists could send her terrible pitches, Nicholson is the CEO of Media Maven, a PR agency that offers an online course and group program to help people get media coverage without having to hire a publicist.   Nicholson is also a TEDx speaker and the founder of Podcast Clout, a database for pitching podcasts. And she's offered you—yes you, lucky listener—a 50% off coupon for the service.    To get Christina's list of 16 outlets to pitch, click here. To get the exact pitch that got a newbie on TV in San Diego, click here. To check out her three-day bootcamp to nail a pitch, click here. To find out about her Media Mentoring Program, click here. And to get access to Podcast Clout for 50% off, click here and use the code LEGACY.   That's a lot to do but I'm not done yet! Listen in on our conversation about the easiest ways to get PR, how to make a podcast want you, what do after your media appearance and so much more.   I also may have talked her out of doing the book she thought she was going to do and talked her into doing a different one.   It's all in this episode! Enjoy.   ARE YOU A NON-FICTION AUTHOR? IF SO, YOU NEED AN ELEVATOR PITCH. GET YOUR BOOK ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

This week's episode of Win The Hour, Win The Day Podcast is sponsored by Win The Hour, Win The Day's Signature Coaching Program the Winners Circle. Kris Ward who helps entrepreneurs to stop working so hard interviews, Christina Nicholson.  Christina Nicholson gives us a fresh perspective on PR! Listen in as she gives on simple and powerful tactics that can benefit your small business immediately. Learn:-How PR can get new clients, a new sale, a new email on your list, and more social media exposure.-Why getting PR exposure to grow your business is much simpler than you think-What PR really means for your business in the modern world.And MUCH more!!!!  W.I.N Time Back Quizhttps://bit.ly/WinTheHourWinTheDayScoreCard    Win The Hour, Win The Day! www.winthehourwintheday.comPodcast: Win The Hour, Win The Day PodcastFacebook: https://www.facebook.com/winthehourwintheday/LinkedIn:  https://www.linkedin.com/company/win-the-hour-win-the-day-podcast  You can find Christina Nicholson at:Website: https://www.mediamavenandmore.com/contributor/Podcast: https://www.mediamavenandmore.com/become-a-media-maven-podcast/LinkedIn: https://www.linkedin.com/in/christinaallday/Facebook: https://www.facebook.com/mediamavenandmoreInstagram: https://www.instagram.com/christinaallday/  Win The Hour Win The Day  https://www.winthehourwintheday.com

Christina Nicholson is a mother of three, TV host, and business owner who lives in Wellington, Florida. Christina started her PR agency, Media Maven, after working as a TV anchor and reporter for more than 10 years. Since then, she has created an online course and group program for solopreneurs and small business owners who want to earn coverage in the media, but don't have a budget to hire an agency. Christina is also the host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, and read her work online in Huff Post, Thrive Global, Inc. Magazine, Business Insider, Fast Company, and Boss Babe. She was selected as an Oprah Magazine Insider and Ambassador out of thousands of applicants. In Boca Raton, Christina gave a TEDx talk titled, “Fake News: It's Your Fault” that has tens of thousands of views on YouTube. Christina has a local lifestyle and family blog, Christina All Day. As an avid reader and book lover, she is also a steward of her very own Little Free Library. Learn More: Website: MediaMavenAndMore.com Lifestyle Blog Podcast Facebook Twitter Instagram LinkedIn Professional YouTube TikTok

Christina Nicholson is the Founder and CEO of Media Maven, a boutique public relations and content creation agency. After seeing countless bad pitches in her career as a TV anchor and reporter, she decided to create an agency to help business owners grow by earning media coverage without spending a lot on advertising. Last year, she launched Podcast Clout, which is a software that saves PR agencies time in building targeted pitch lists to land clients more podcast interviews. Christina's here to teach you how to create your first media pitch so that you can get featured in the media, whether that be in a podcast or a local or national television network. Tune in to learn why landing podcast interviews is one of the best ways to get publicity and grow your brand, as well as what entrepreneurs need to know about modern publicity. Plus, you'll learn what the best platform is for building relationships with journalists and other members of the media. During this interview, we discuss: 2:32 – Why Christina decided to pivot from reporting to public relations 3:50 – How PR has changed over the years + About Media Maven's mentoring program 5:43 – Why podcasts are a great place to get publicity + About Podcast Clout software 8:53 – Step by Step: How to successfully create your first media pitch 22:50 – The exact pitch Christina sent to get on Smart Passive Income Podcast for the first time 23:43 – Christina's favorite growth tool 24:12 – Her most recommended book 24:54 – How to connect with Christina Plus, a whole lot more! Resources: Media Maven The Media Mentoring Program Podcast Clout Listen to Media Maven's Podcast Christina's Pitch to Smart Passive Income Google Calendar Secrets of the Millionaire Mind by T. Harv Eker Follow Christina on Instagram Follow her on Twitter ————————- If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown  AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]

Amy is joined by Media Maven Christina Nicholson in this packed episode all about how to get Publicity for your business right now.  Join The Pitch Publicity Profit Bootcamp HERE! https://gatluw.com/pitchpublicityprofit Check out more from Christina Nicholson HERE! https://www.mediamavenandmore.com/  Need morning motivation? Join Shine Squad for daily 2-minute inspo straight from Amy! https://amytvshinesquad.com Get all the deets in our show notes: http://detailtherapypodcast.com/ Connect with Amy on Instagram: https://instagram.com/schmittastic Connect with Detail Therapy on Instagram: https://instagram.com/detailspodcast Can't get enough GATLUW? More motivating content here: https://gatluw.com Download the GATLUW Success Guide for FREE! https://gatluw.com/freedomguidebook Get a copy of Amy's book Good Morning Good Life: https://gatluw.com/gmgl

There's a right way and a wrong to pitch for those elusive free publicity moments. Whether you're pitching yourself for podcasts, speaking events or TV, you'll want to follow these guidelines to hear YES. This week I've brought on Christina Nicholson, a mother of three, TV host, and business owner who knows more about pitching since she has her own PR Agency. Christina started her PR agency, Media Maven, after working as a TV anchor and reporter for more than 10 years with an infant and toddler at home. In four years, she grew Media Maven to a million-dollar business with a remote team… and added another baby at home during that time! Christina is also the host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists. In Boca Raton, Christina gave a TEDx talk titled, “Fake News: It's Your Fault” that has tens of thousands of views on YouTube. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, and read her work online in Huff Post, Thrive Global, Inc. Magazine, Business Insider, Fast Company, and Boss Babe. She was selected as an Oprah Magazine Insider and Ambassador out of thousands of applicants. Learn more about our guest: http://mediamavenandmore.com/ (MediaMavenAndMore.com) Social media links you'd like shared:: Facebook: https://Facebook.com/MediaMavenAndMore Twitter: https://Twitter.com/ChristinaAllDay Instagram: https://Instagram.com/ChristinaAllDay LinkedIn: https://LinkedIn.com/in/ChristinaAllDay Pinterest: https://Pinterest.com/ChristinaAllDay Professional YouTube: https://Youtube.com/c/MediaMavenAndMore TikTok: https://www.tiktok.com/@christinaallday  Links to connect with Laurie-Ann:: Get on the waitlist for https://www.speakandstandout.com/ss (In Demand Signature Speech) Grab the FREE resource https://www.speakandstandout.com/GIFT (Directory of Places to Speak) Follow me on Instagram: http://instagram.com/laurieann.murabito (@laurieann.murabito) For more about me and what I do, check out https://www.speakandstandout.com/ (my website). If you're looking for support to grow your business faster, get fully booked and profitable, https://book-with-laurie-ann.as.me/schedule.php (schedule a call )to explore if you'd be a good fit for one of my coaching programs.  Thank you for listening, Laurie-Ann

Personal branding is the key to setting yourself up for personal and professional success. In today's episode of the Be Better Podcast, Donald is joined by PR pro and owner of Media Maven, Christina Nicholson, to discuss the importance of personal branding, regardless of your industry.  No matter your business, everybody should build a brand. The brand you build makes people want to work with you, and it encourages the trust and rapport that makes deals move forward. If you go to any niche, industry, or city, you'll find personal branding dictating purchases in that area and generating more leads. You can do the same! Types of content that build brands: There are three types of media: your personal media and content (which you have absolute control over), advertising, and earned media.  In terms of personal media, you should have a website as your homebase, with a blog to share specialty content. You can then repurpose that blog into social media. Give your audience value to make them want to see more. Add CTAs in everything, even if the CTA is just to like, comment, and follow.  Podcasts are huge for building personal brands. The intent of someone listening to a podcast is more engagement-driven than scrolling on the phone. Milestones to look for when making a personal brand. It'll be different for everyone. If the goal is organic growth from an online blog, your KPIs could be tied to your Google Analytics. For a podcast host, it could be the number of downloads of show episodes. Ask yourself, “why do I want this?” Make sure your efforts and milestones support that goal. Grab the low-hanging content fruit: Determine where you like being and where your audience is. Then, balance the two. Be consistent. Consider using a scheduler to post content to ensure you have consistent content for people to consume. Consider posting the same thing multiple times, because viewers see millions of things each day, and might need the reminder. Have branded images that show what you do. Don't just take professional headshots (though they're always good to have.) Have candid or action shots that demonstrate your personality. Be Better Episode Resources: Follow Christina on Instagram, Facebook, and other social platforms at @christinaallday. Tune in to Christina's own podcast, Become a Media Maven, on Spotify,  Apple Podcasts, or anywhere else podcasts can be found. Like, subscribe, and listen to the Be Better podcast on Spotify, Apple Podcasts, Google Podcasts, and anywhere else podcasts can be found. You can help build a better world. Help Better Homes and Gardens fight homelessness across the world by donating at bhgre.com/newstory. With a goal to raise $100,000 by the end of 2022, your contributions will go directly to supporting those affected and helping build a world with homes for everyone. This episode is brought to you in part by Better Homes and Gardens® Real Estate. Looking for a new role that allows you to become your own boss, create your own schedule, and have excellent income potential without the headache of starting a new business? Become an agent with Better Homes and Gardens® Real Estate, an American icon trusted in all things related to the home. Explore career options at bhgrecareer.com/.

Business owners and brands sometimes need to get creative to stand out. A proper earned media strategy can help do the trick. Join the conversation with Christina Nicholson as she shares some media mentoring tips on how to start getting media coverage for your business. After working as a TV reporter and anchor for 15+ years, she helps entrepreneurs and businesses earn exposure in the news and other media outlets, so they get loads of attention and leads that translate into more revenue and profit… without spending money on ads! She is also the host of the “Become A Media Maven” podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, or read her work online in HuffPost, Thrive Global, Inc. Magazines, Business Insider, Fast Company, and Boss Babe. In 2019, Christina was selected as an Oprah Magazine Insider. Tune in! During this episode, you will learn about; [00:01] Pre-show [03:01] Introducing today's guest, Christina Nicholson [04:22] What she loves doing on a typical weekend [05:09] “Fake news is your fault.” [06:48] Did Donald Trump win the elections through negative news? [08:07] How to gain exposure without being ridiculous and still remain true to your purpose [10:54] How you can start a local community-level niche project [15:00] How her Podcast Clout Service came about, and what it offers [17:57] A bit about her modern publicity and content creation agency, Media Maven [20:10] Stop writing press releases. They don't work! [22:40] Other platforms you can utilize to get noticed by communities [26:54] What channels should you use to communicate to media agencies [29:19] How you can nurture the connections after gaining media exposure [33:24] How to make maximum use of a one-time event such as an anniversary [37:34] Rapid Fire Round [39:58] Why you should reach out to Christina [42:05] Christina's to-do list for you today [43:35] Episode wrap up Notable Quotes ~ “You can do publicity through your website and social media. The only problem with that is you will not get credibility from a third party or endorsement, and you will only be reaching your audience.” ~ “One of the biggest mistakes that people do after earning media exposure is to do nothing.The best way to get invited back is to share it on social media, and tag everybody who was involved in getting you there.” ~ “You should not assume that people saw you on the media. You need to share it, lest people will forget about you on the following day. You leave so much money on the table when you don't share your media exposure.” ~ “In your search for publicity and media coverage, ensure that you are an expert in what you do. People like to associate with expertise. ” Resources Mentioned Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear: https://amzn.to/3ErqBPb Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth by T. Harv Eker: https://amzn.to/37Z9esU Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz: https://amzn.to/3MclRj9 35 Things to do AFTER you Earn Media Coverage- Media Maven Podcast PR and Media Coverage Masterclass: https://www.mediamavenandmore.com/5-simple-steps-to-get-featured-in-the-media/ Keep In Touch with Christina Nicholson: Podcast Agency: https://podcastclout.com/ Advertising Agency: https://www.mediamavenandmore.com/ LinkedIn: https://www.linkedin.com/in/ChristinaAllDay/ Facebook: https://web.facebook.com/mediamavenandmore/ Twitter: https://twitter.com/Podcast_Clout — Follow Balbert… Facebook www.facebook.com/balbertmarketing Instagram: www.instagram.com/realbenalbert/ LinkedIn: www.linkedin.com/in/ben-albert-a74737106/ Website: https://www.realbusinessconnections.com/ – LST is made possible by www://balbertmarketing.com/

Have you ever seen people get featured in huge media outlets and you're wondering "How in the world did they do that?" If you're ready to learn how to demystify PR for your business, this episode is for you.In this episode, I'll dive into:-how to get over your fear of pitching yourself-The biggest mistake most people make when sending pitch emails-How to create an irresistible media pitchResources:For show notes and free resources: www.businesssavvyshow.comFollow:www.instagram.com/hellosavvycowww.facebook.com/hellosavvycoConnect With Christina:Facebook: https://Facebook.com/MediaMavenAndMoreTwitter: https://Twitter.com/ChristinaAllDayInstagram: https://Instagram.com/ChristinaAllDayLinkedIn: https://LinkedIn.com/in/ChristinaAllDaySponsored by:HelloSavvy HelloSavvy is a new freelancer marketplace that is changing the way hiring happens online. HelloSavvy helps you find freelancers that will align with your company's mission and vision. You can even filter freelancers by personality type and the specific tools you use in your business! Ready to scale your business by hiring the right people? Head over to Hellosavvy.com to learn more.

If you've been thinking about ways to grow your business, you may be looking at sales funnels, social media posts, TikTok, paid ads, and email campaigns. All of these are legit methods to employ in your strategy for growth, but there is one strategy you'll want to give more attention to after this episode.  Public relations (PR) is about managing how others see you and your brand. It's about a strategic communication process that gets you in front of the right people which makes growing your business much easier.  “You need PR to get big, you need PR to make money, you need exposure because people can't do business with you if they don't know about you.”  Maven Media founder, Christina Nicholson, was a TV reporter and anchor with lots of experience being pitched and given pitches. Her PR skills have landed her on podcasts such as Bossbabe, Entrepreneurs on Fire, Smart and Passive Income with Pat Flynn and so many more.  Today we're talking about:  The power of PR placement for your business   Using social media to pitch  When and how to follow up on your pitch  How to pitch podcast shows specifically  Why PR is about relationship building and connection    “Advertising is saying you're good. PR is getting someone else to say you're good.”  Putting yourself out there is scary business, but not growing your business is a failing business and it requires maximum exposure. Guesting on podcasts, contributing to articles and local news appearances can do wonders for your business and your brand's credibility.  Christina unloads so much value in this interview that you'll want to take notes and start implementing her strategies right away! Here are a few tips Christina shares that are sure to get you noticed and in front of your audience faster.  TIP #1: Make it super easy on the person you are pitching to.   TIP #2: Create a Media List using a spreadsheet. Create a different tab for each angle you can pitch and start collecting podcasts for that angle with the contact information you need to submit a pitch. Work this spreadsheet for pitches and cycle through with a different topic each time.  TIP #3: Write subject lines people will open by making them short, catchy, and relevant to the person and what they do.  TIP #4: To pitch a podcast, be very specific about what you do and the tangible results and outcomes for the audience. Include personal elements that touch on their industry or one of the previous episodes  TIP #5: Block 2 hours every week to build your media list. Include people that are writing about your industry, active podcast platforms that speak to that industry or genre, and remember to follow and comment on their social media channels.  Christina is incredibly raw and candid about the PR business and has a no B.S. approach to the content and information she shares and teaches to others. If you want to check out the exact pitch she submitted to Pat Flynn to get on his podcast, head over to Podcast Clout.  Links to connect with Christina:  Website  Masterclass  Learn more about your ad choices. Visit megaphone.fm/adchoices

Christina Nicholson is a TV news reporter and anchor turned business owner and guilt free Momma! Christina worked in the news for over 10 years and translated everything she experienced, receiving thousands of terrible press pitches daily, and founded her own company built on quality and effective PR-Media Maven. Media Maven throws old school tactics out the door and capitalizes on Christina's insider knowledge on how to get organic press! By popular demand, she started hosting online master classes for small businesses and solopreneurs who are getting their brands noticed! Outside of business, Christina has a lifestyle blog dedicated to great books, self care, open conversation, and a guilt free space for moms. At christinaallday.com she states, "I work hard, but I self care harder." Check out everything inspiring on this episode of The Palm Beach Podcast! Keep up with our special guest at: https://christinaallday.com/ https://www.instagram.com/christinaallday/ The Palm Beach Podcast highlights people and businesses making a positive impact in our community -- is hosted by Jana Angel and recorded at Media Zone's podcast studio in Palm Beach County, Florida. Our show is sponsored by: The Palm Beach Podcast highlights people and businesses making a positive impact in our community -- is hosted by Jana Angel and recorded at Media Zone's podcast studio in Palm Beach County, Florida. Our show is sponsored by: Pumphouse Coffee Roasters https://pumphousecoffeeroasters.com/ https://www.instagram.com/pumphousecoffeeroasters/ Hopportunities - Self Serve Modern Beer Hall http://findyourhoppyplace.com/ https://www.instagram.com/hopportunitiesfl Lotus Travel Company - Retreats & Tours in Palm Beach https://lotustravelcompany.com/ https://www.instagram.com/lotustravelcompany/ Bishops Water Company https://www.bishopwater.com/ https://www.instagram.com/bishopswatercompany/ https://mediazonestudios.com https://www.instagram.com/mediazone https://thepalmbeachpodcast.com Music: Le Jazz Café - Flero: https://soundcloud.com/flero_official Roads - LiQWYD: https://soundcloud.com/liqwyd

What are the most important things to keep in mind when pitching to a podcast? Christina Nicholson, Owner of Media Maven and Founder of Podcast Clout, shares insights on how to make your pitch stand out and what mistakes to avoid. She also offers tips on how to identify relevant podcasts on national and local levels. To share your feedback, contact: Doug Simon: dougs@dssimonmedia.com or news@dssimonmedia.com - 212.736.2727 For more info go to: https://www.dssimon.com

There are two sides to every conversation, there must be. So, be strategic and listen. Forget the sales tactics, show your interest by understanding the needs of the person across from you.  Eric sits down with Media Maven Public Relations founder, host and blogger, Christina Nicholson - to get to the bottom of what it takes to sincerely reach people. To some degree It will involve a personal and genuine connection, face to face communicating, and at times a filter-free mindset. Eric and Christina also talk new business game plans and how to turn fear into excitement, when speaking to a crowd!

Donald Kelly has a belief that “anyone” can sell if they have the desire. Early on in his sales career, Donald struggled with sales, but through the proper training and coaching, he became a top-performing seller. Donald hosts a popular sales podcast called “The Sales Evangelist," which has been mentioned in Entrepreneur Magazine, Forbes, Inc, HubSpot, and Success as a top B2B sales podcast.In this episode, he talks about how small business owners can double their revenue with an effective sales process. He also touches on how to train your salespeople to sell as well as you do. Donald answers these questions and more: Why do so many businesses have a hard time creating a repeatable sales process? How can a business owner get the right people to help them to develop an effective sales process? How do you go about training your people so they can sell as effectively as you do?How do you hire the right salespeople to sell for your organization? What tools can one utilize to help their salespeople, whether new or experienced, to sell effectively? What are the biggest mistakes business owners make when growing their sales team?Some resources mentioned in this episode:Find Donald on social media at @DonaldCKellyTheSalesEvangelist.com/MangoPlease subscribe to this podcast and leave an honest review.Your ratings and reviews really help and I read each one.You can also watch it here.Apple Podcasts SpotifyStitcher Google PodcastsI Heart Radio

In today's episode, I sit down with Christina Nicholson of Media Maven and Podcast Clout. Inside This Episode: How Christina's career in media came to be  Why Christina decided to start a podcast software How Christina juggles a PR agency, podcast software, and raising 3 kids  Christina's best piece of advice for someone looking to get into the PR world  A typical day in Christina's life Christina's favorite (and least favorite) part of her day and so much more Links Mentioned: Media Maven Website Podcast Clout Website  Christina's Instagram 

For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Christina Nicholson, the owner of Media Maven. 55% of people in the United States have listened to a podcast at least once. Featuring as a guest on other podcasts is a huge opportunity to control your online reputation and build your authority, but it can be difficult getting on the right podcast. Christina demonstrates The Podcast Booking Blueprint, her 15-minute cheat sheet that explains step-to-step how to find and pitch the best podcasts for you and your brand. Watch the full episode to discover the best digital marketing tips on LinkedIn, SEO, website content and design, ads, and podcasting that you can implement for your business right now.What You'll Learn:The Benefits of Podcasting for Authority BuildingThe Strategy for Building and Automating a Podcast Pitch ListHow to Easily Find Relevant Podcasts to PitchHow to Determine the Quality of a Podcast How to Best Pitch a Podcast Host to Actually Get BookedThe 5-Minute Method to Connect with PodcastersThe Exact Pitch used to Get Thousands of Dollars in RevenueConnect with Christina:Media MavenConnect with ChristinaChristina's Exact Pitch to Pat Flynn Resources:StoryCrewsSubscribe TodayGet started on case stories today! See acast.com/privacy for privacy and opt-out information.

Christina Nicholson is a TV host who helps business owners grow by reaching their ideal customers or clients through the power of traditional and new media without spending big bucks on advertising.   Christina talks about how her bad experiences with PR representatives led her to create her own PR firm, mistakes to avoid when pitching to media, and a couple of her secrets to her podcasting as a host and guest!

This week on the podcast we're trying something new! You're not just going to hear from me about my best business decision, but I have two guest contributors for this episode, Ashley Burnside from Healing Hustle Co and Christina Nicholson from Media Maven PR. It's my sneaky introvert way of adding other voices to the podcast without a full-on interview. Give it a listen and then head over to Instagram find me @xosarahmorgan and let's discuss! (And let me know if you're into more podcasts like this) Connect with the panelists! Ashley Burnside @healinghustleco + Christina Nicholson @christinaallday

Up until recently, marketing your brand required spending big bucks on advertising. But it's 2021 and reaching your ideal clients and customers through traditional and new media doesn't have to cost a fortune. Christina Nicholson is my guest on today's episode. She is a TV host and founder of the PR agency, Media Maven. She grew Media Maven into a million-dollar business in just 4 years.   Christina joins the podcast today to discuss what PR is and how it benefits entrepreneurs. She also exposes common scams and why you should avoid them. We have an important discussion that helps entrepreneurs decide what kind of press is right for them and their business, tips for pitching media outlets, and why pitching to podcasts is a great growth exposure opportunity. Tune in as Christina shares million-dollar tips for earning media placements and how you can make the most out of a podcast feature.       Time Stamps: [1:52] What is PR and who is it for [7:19] Which type of press is right for your business [11:39] Tips for pitching to media outlets [20:07] Why you should be focusing on podcasts [26:38] Tips for pitching to podcasts [29:21] How to make the most out of your podcast feature [34:48] Tips for podcast growth [36:10] Time management as an entrepreneur   Resources: Website: https://www.mediamavenandmore.com/podcast/ Instagram: https://www.instagram.com/christinaallday/ Free pitch for media placement: Pitchpublicityprofit.com Free pitch for podcast placement: podcastclout.com/pat

See sample media pitches that worked:pitchpublicityprofit.comhttps://podcastclout.com/patFind Christina on Instagram:@christinaalldayFeatured Resources:Episode 113: Understanding Consumer Psychology as a PhotographerFreebie: Get the prompt I use to get natural laughter from clients

Christina is an award-winning journalist with more than a decade of experience anchoring, reporting, writing, blogging, video production, editing, excelling in social media, photography, and live TV. She has been featured in Forbes, Fast Company, the Huffington Post, Time, Yahoo!, PR Daily, All Business Experts, on CNN, WTVJ in Miami, WPTV in West Palm Beach, News 12 in New York City, and many other media outlets. She is the Founder and CEO of Media Maven and today we chat about strategies to get your business featured in media without paying for it. She also talks about best practices when it comes to promoting and repurposing the coverage you receive as well as biggest mistakes most business owners make. To learn more about Christina, check out her Podcast.

Christina Nicholson is a speaker, writer, TV & podcast host and the founder of boutique PR agency ‘Media Maven.’ Christina refers to herself as an ‘accidental entrepreneur.’ Christina was a TV reporter and anchor before pivoting to start her own business to give business owners the publicity to position themselves and promote their products. After seeing countless bad pitches in her career, she decided to create an agency to help business owners grow by earning media coverage without spending a lot on advertising. We discuss attention grabbing content, polarising your audience, how you can become visible, what PR agencies are looking for, and so much more. You can follow Christina on Instagram @christinaallday

Special Guest: Christina NicholsonWebsites:Podcastclout.commediamavenandmore.comKey TakeawaysSpecial guest introduction (0:38)Getting people’s attention (1:30)Bigger reach (3:05)Local Market (7:01)Exposure (8:30)No to press releases (13:02)Perception credit (16:47)Brand yourself (20:13)The long game (24:54)Word of mouth (29:11)Grand Openings (32:01)Give value, you’ll get it back (35:36)Become a Media Maven (41:58)------------------------------------------------------FIT PRO GROWTH SUMMITGrowth Summit 2021 is locked and loaded for another amazing event!For more info and tickets click HERE------------------------------------------------------Additional Resources:https://winninggym.com/scottsdalewww.PFMarketingSolutions.com/Callpfmarketingsolutions.com/automationwww.CLACourse.comwww.ProFitGPS.netMarketing Talk with Fitness Professionals Facebook Grouphttps://PFMarketingSolutions.com/Data--If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit--You can find out more about Tim and the strategies covered in this episode by checking out our website.--Would you rather watch the video version instead?Head over to our YouTube channel to watch this episode by going here

Subscribe: iTunes I  Spotify I Google Play Music In this episode on All the WRITE Marketing, Maria Dismondy talks with Christina Nicholson,  founder and CEO of Media Maven and More on how to gain media attention by making your marketing pitch newsworthy.    Christina started her business Media Maven and More when she saw a better way to create content and deliver it to the public. Now Christina teaches business owners how to be their own publicist by delivering pitches that are newsworthy and that set them apart from the crowd. You don't have to have a fancy PR agency to gain a lot of media attention. You have to be willing to take advantage of the free resources out there, educate yourself and take action!    In this episode, you will learn: The different types of media and how you can leverage them in your business.  How shift your pitch from promotional to newsworthy How to use earned media to earn authority and credibility in your niche.  Find out more about Christina Nicholson here: Website: www.MediaMavenAndMore.com Facebook: https://www.facebook.com/mediamavenandmore/ Instagram: https://www.instagram.com/christinaallday/ Twitter: https://Twitter.com/ChristinaAllDay Link to FREE RESOURCES mentioned in episode: https://open.spotify.com/show/6WKy54rCIC5rSpQdUXpe6L The Pitch that helped her gain media exposure https://podcastclout.com/pat/ Visibility/PR Course: https://courses.mediamavenandmore.com/p/boost-your-authority-and-skyrocket-your-visibility/ If you enjoyed today's show don't forget to subscribe and join us every week on Tuesdays for a new episode where listeners will hear from experts offering advice, tips and tricks on how to market and grow your small business in today's industry.

Podcasts are one of the amazing ways for authors to connect with potential readers and grow your audience! It gives you a great opportunity to reach new people in communities you may not have had access to otherwise.   Plus, it gives your readers a unique opportunity to get to know you more deeply,.  Tune […] The post 067: Christina Nicholson – How to get Booked on Podcasts appeared first on Get Your Book Done.

Podcasts are one of the amazing ways for authors to connect with potential readers and grow your audience! It gives you a great opportunity to reach new people in communities you may not have had access to otherwise.   Plus, it gives your readers a unique opportunity to get to know you more deeply,.  Tune […] The post 067: Christina Nicholson – How to get Booked on Podcasts appeared first on Christine Kloser.

With hundreds of thousands of podcast shows these days, PR people have a hard time determining the right one to pitch for. Seeing how a lot could benefit from automating podcast pitching, Christina Nicholson shares how she started Podcast Clout to answer this very purpose. Joining Christine McKay, she looks back on her transition from a TV host to a full-time business owner in the SaaS sector. She explains how exactly the PR community can use this software to make it easier for people to find them through the right podcast choices. Christina also discusses how her career transition taught her the true art of negotiation when working with different professionals and why effective communication skills must never be neglected, especially in today's virtual setting.Love the show? Subscribe, rate, review, and share! https://venn.zone/

Today we're going to discuss converting your content into revenue. Joining us is Christina Nicholson, the Founder of Podcast Clout, which is a software that builds targeted podcast pitch lists to get the exact pitch that leads to tens of thousands of dollars of revenue. In part 3 of our conversation, we discuss how to monetize podcast interviews. Show NotesConnect With: Christina Nicholson: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss converting your content into revenue. Joining us is Christina Nicholson, the Founder of Podcast Clout, which is a software that builds targeted podcast pitch lists to get the exact pitch that leads to tens of thousands of dollars of revenue. In part 2 of our conversation, we discuss how to speak on your customers favourite podcasts. Show NotesConnect With: Christina Nicholson: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss converting your content into revenue. Joining us is Christina Nicholson, the Founder of Podcast Clout, which is a software that builds targeted podcast pitch lists to get the exact pitch that leads to tens of thousands of dollars of revenue. In part 1 of our conversation, we discuss how to use podcasts to grow your thought leadership. Show NotesConnect With: Christina Nicholson: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

About This Episode: Christina Nicholson is a TV host who helps business owners grow by reaching their ideal customers or clients through the power of traditional and new media without spending big bucks on advertising. Christina started her PR agency, Media Maven, after working as a TV anchor and reporter for more than 10 years with an infant and toddler at home. In four years, she grew Media Maven to a million dollar business with a remote team… and added another baby at home during that time! Christina is also the host of the Become A Media Maven podcast and the founder of Podcast Clout, a podcast database that makes it easier for PR professionals to build podcast pitch lists. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on the TEDx stage, and read her work online in Huff Post, Thrive Global, Inc. Magazine, Business Insider, Fast Company, and Boss Babe. She was selected as an Oprah Magazine Insider and Ambassador out of thousands of applicants. Find out more about Christina at: Media Maven LinkedIn Facebook Is NYC Really Dead Forever? See the Show Notes:jeremyryanslate.com/766 Sponsors:Gusto: This episode is sponsored by Gusto. Run your payroll the easy way, the same way we do at Command Your Brand. You'll get a. $100 Amazon Gift Card just for running your first payroll! http://www.jeremyryanslate.com/gusto Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. Right now I'm reading "Near Dark,"by Brad Thor http://www.jeremyryanslate.com/book

Become a podcast media maven. How? In this episode, host Tracy Hazzard interviews media maven and publicist Christina Nicholson. Christina is a TV host who helps bloggers and business owners grow by reaching thousands, even millions, of their ideal customers or clients in minutes rather than months through the power of traditional and new media without spending big bucks on advertising. Tune in to today's show to know more about what it's like to book people, to pitch people, to get booked, and to have them on your show. Love the show? Subscribe, rate, review, and share!Here's How » Join the Binge Factor community today:thebingefactor.comFacebookInstagramLinkedInPinterestYoutube

It's time to launch your business into the spotlight and get noticed using these expert PR tips from TV anchor, journalist, entrepreneur and Owner of Media Maven, Christina Nicholson. This episode covers the importance of crafting thoughtful, compelling messages and offers  insight into utilizing media resources for strategic brand exposure. Learn what you need to develop a killer PR strategy, how to properly pitch your brand's story and why every business, regardless of size, can benefit from media publicity.   Takeaways If you are an expert in your industry share that expertise to what's being discussed in the public sector. When pitching your business or product aim for the 3 E's; be educational, entertaining, and emotional. People remember stories. Your expertise is great, but when you put it into play with your story it means so much more. Be clear on who you're targeting so the way you spend your time is useful and you're actually earning the publicity to profit. Get comfortable with being uncomfortable. That's the only way to grow your business. People can't do business with you if they don't know about you. Get known. Make sure your digital footprint looks okay. When people google you what are they going to find? When they search can they find you? Get on Twitter. Many members of the media are on Twitter. Read articles, comment and follow. Building relationships helps.   Links LinkedIn: https://www.linkedin.com/in/christinaallday/ Twitter: @ChristinaAllDay Website: https://www.mediamavenandmore.com/ Instagram: @ChristinaAllDay Media Mini Classes: https://www.mediamavenandmore.com/publicity/

Our next guest is Christina Nicholson. I had such a good time chatting with her, maybe it's because we have so much in common. Christina is a former journalist turned entrepreneur. She helps entrepreneurs get media attention. Sounds familiar, right? Listen to our discussion about the right way and the wrong way to capture the attention of journalists. And learn why good PR is essential. We really delve into the reason why publicity is critical for any business - and why it's worth the time to cultivate it. What you'll learn in this episode: *Why Christina decided to leave TV news*How she moved from PR executive to the owner of a PR company*The most common misconceptions about getting media coverage*How to create real relationships with journalists*How to promote yourself without sounding like you're promoting yourself*Why it's so critical for your business growth to focus on PR*The most important first step to getting media coverage Links mentioned in this episode: MediaMavenandMore.com Christina on TwitterChristina on InstagramChristina on Linkedin Special gift from Christina - her e-book, "Master Your Media Relations" Did you enjoy the show? Please subscribe to the STANDOUT with Cheryl Tan podcast on iTunes here. Interested in my No-Fail Video Formula? Click here to get it.