Podcast appearances and mentions of peter de lorenzo

In this episode of Forever Motoring, host and philosopher Andrea Hiott welcomes Peter De Lorenzo, famously known as the Auto Extremist. Peter is recognized for his influential and candid blog, running since 1999, which has significantly impacted automotive journalism. They discuss Peter's upbringing in Detroit during the golden age of the automobile industry, his deep-rooted love for cars, his experiences with the notable figures of GM, and his insightful column on what its like to live in Detroit and the recent restoration of Michigan Central Station. Peter shares his thoughts on the evolution of the automobile industry, the challenges it faces, and his belief in the enduring spirit of true believers in the automotive world. Tune in for a compelling conversation about the intersection of passion, technology, and the future of motoring. Peter describes the future as needing a kaleidoscope of power for our vehicles.Please join our new Patreon and support a community that loves its vehicles and its earth.00:00 Introduction to Peter DeLorenzo01:21 Peter's Early Life and Love for Cars04:11 The Golden Age of Detroit09:06 Planned Obsolescence and Detroit's Contradictions16:32 The Resilience of Detroit18:04 The True Believers of the Auto Industry19:59 The Impact of World War II on Detroit23:39 The Evolution of Auto Extremist25:44 The Inertia of Social Media and Information Overload26:40 The True Believers and the Love for Automobiles27:49 The Freedom and Experience of Driving29:46 The Impact of Technology on Travel and Presence35:32 Environmental Challenges and the Future of Mobility40:45 The Role of True Believers in Driving Change43:27 The Birth and Impact of Auto Extremist48:40 Reflections on a Career and Legacy53:55 Forever Motoring: A Vision for the Future#detroit #autoindustry #drivingThe AutoextemistOn Detroit, the column we discuss."We're a state of mind that's filled with countless contradictions, and our great history is offset by some lurid realities.We've contributed much to the American fabric, yet we have a historical propensity to make things brutally tough on our day-to-day well-being.We've brought this country a sound like no other and a gritty, gutty context that's second to none, yet we've created countless problems for ourselves, most all of them self-inflicted.We created the “Arsenal of Democracy” when our country needed it most, yet we allowed a movement based on fairness to become a disease based on entitlement and rancor.We've contributed much to this nation's progress and standing, yet we can't seem to get out of our own way at times, which is infuriating and debilitating.But thankfully, the story never really ends for Detroit. At least not yet anyway. We're still standing, warts and glaring faults and all. And you can forget the recent glory stories about our renaissance because we don't really need ‘em to validate us.We know who we are. And we know that the perception isn't often favorable. And we get that. But still there's an exuberance and spirit here that no interloper of a CEO can ever capture.It's a Detroit thing, or if you must, a Dee-troit thing, as Bob Seger so aptly put it. And we're proud of what that means.Instagram, Twitter, Newsletter

What happens when “60 Minutes” shows up at a corporation’s door or some crisis occurs that it wasn’t ready for? That’s when they turn to crisis communications experts like Jason Vines, the former automotive PR executive who has experienced more than his share of corporate trauma. So much so that he’s written a book, which brings him back to Autoline for the first time in a decade. Joining host John McElroy to discuss Jason’s book is Peter De Lorenzo from the Autoextremist.com and Detroit Free Press columnist Tom Walsh.

What happens when “60 Minutes” shows up at a corporation’s door or some crisis occurs that it wasn’t ready for? That’s when they turn to crisis communications experts like Jason Vines, the former automotive PR executive who has experienced more than his share of corporate trauma. So much so that he’s written a book, which brings him back to Autoline for the first time in a decade. Joining host John McElroy to discuss Jason’s book is Peter De Lorenzo from the Autoextremist.com and Detroit Free Press columnist Tom Walsh.

Who was naughty and who was nice in 2013? It's time for our third-annual Presents and Coal awards. Find out who we liked and who gets lumped.John McElroy, Autoline.tv; Peter De Lorenzo, the Autoextremist; Scott Burgess, Motor Trend; and Gary Vasilash, Automotive Design and Production

UP FOR DISCUSSION:- VW of America sacks its president, Jonathan Browning- NACTOY jurors debate car and truck of the year- GM pulls Chevy out of Europe, appoints a new CEO, shuts down Holden and a whole lot moreAll that and more with John McElroy, Autoline.tv; Peter De Lorenzo, the Autoextremist; Matt DeLorenzo, KBB; and Gary Vasilash, Automotive Design and Production

UP FOR DISCUSSION:- The much-hyped, all-new Ford Mustang rolls out on a brand new platform, but is it worth the wait?- John McElroy drives Chevy's new rear-wheel performance cars back-to-back, including the SS- The numbers are in, which automakers are thankful for November sales?SPECIAL GUEST: Jeff Bracken, Group Vice President and General Manager, Lexus Division, Toyota Motor Sales, U.S.A.- What does Lexus make of increasing competition on their luxury turf, from the likes of Mercedes with its sub-$30K CLA?All that and more with John McElroy, Autoline.tv; Peter De Lorenzo, the Autoextremist; Mike Ramsey, Wall Street Journal

UP FOR DISCUSSION:- Which automakers are investing the most in their future?- Lincoln's MKC shows its face ahead of LA- The number of driver's licenses under age 20 is falling fastAll that and more with Peter De Lorenzo, the Autoextremist; Gary Vasilash, Automotive Design and Production; Frank Markus, Motor Trend; and Todd Lassa, Automobile

UP FOR DISCUSSION:- J Mays Retires from Ford- A Third Tesla Catches Fire — Is it a Design Flaw?- Mark Reuss Talks About His Wishlist for New GM ProductsSPECIAL GUEST: Tadge Juechter, Chief Engineer, Chevrolet Corvette Stingray- What was the Biggest Challenge in Designing the C7?All that and more with John McElroy, Autoline.tv; Peter De Lorenzo, the Autoextremist; and Gary Vasilash, Automotive Design and Production

Controversial design. Production delays. For a brand so often associated with off-road adventures, the description "rocky start" seems particularly apt. Mitch Clauw is the Vehicle Line Executive in charge of the Jeep Cherokee. We'll be asking him what problems are behind the delays in getting this SUV to dealerships. As usual, we'll also get into some other topics including Ford's poor performance in Consumer Reports due to infotainment issues. Plus, we'll talk about what to expect out of the Las Vegas SEMA show. And, John McElroy just got to drive Nissan's 2014 Rogue; he'll give us some thoughts on this all-new family hauler. Joining John in studio is co-host Peter De Lorenzo, the Autoextremist, and Scott Burgess from Motor Trend.

Despite increasingly aggressive fuel economy regulations and a trend toward more desirable small cars, make no mistake: the truck business is big money and Toyota wants a piece of the action. That's why we've invited Mike Sweers, the Chief Engineer of the Toyota Tundra, to join us with pickup in tow (so to speak). We'll be asking him if, with this updated truck, he thinks Toyota has cracked the code on how to sell full-size pickups. Of course, we'll be getting into some hot topics including John McElroy's visit to China, where he observed a smog problem that just might cripple the auto industry. Also, could car ownership as we know it end within ten years? Plus, we'll talk about Ford's latest conundrum: balancing the cost of complexity with the value of variation. Joining John in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

GM’s former VP of purchasing, Bo Andersson will become president of Russia’s largest carmaker. Chevy announces it will sell a bi-fuel version of the Impala. John McElroy reports from China about the next phase in the country’s automotive industry. All that and more, plus the Autoextremist, Peter De Lorenzo explains why the price point for the ELR is a damned-if-you-do, damned-if-you-don’t proposition for Cadillac.

Is the golden age of horsepower nearly at an end with new fuel economy standards on the horizon? Not if Dave Leone, Executive Chief Engineer of GM Performance Luxury Vehicles, has anything to say about it. Mr. Leone will be stopping by the studio with a new Cadillac CTS in tow, and we’ll be pressing him for all the fuel-saving secrets used in engineering the new sedan. Plus, we’ll be getting into some hot topics of the moment. Have you seen “Rush” yet? John McElroy has, and we’ll get his impressions. And, we’ll apply some analysis to September sales results. All that and much more as John is joined by co-host Peter De Lorenzo, the Autoextremist, and Lindsay Brooke from SAE.

American enthusiasts were excited when Alan Mulally announced his One Ford plan; it meant loads of long-coveted European products would come stateside. Getting the Fiesta was great. The Focus, C-Max and Fusion (Mondeo), all good cars. But, the Fiesta ST… wow. We’ll be joined this week by Chief Engineer John Davis, and we’ll be asking him the secret behind this ultrafun hatchback. You’ve got to wonder, will this car be the tipping point that pulls the performance market down into the B segment? Plus, as usual we’ll dive into the news of the week. All that and much more as John McElroy is joined by co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

Buick has been on a winning streak, but how will the brand keep it up? Well, marketing is sure to play a big role in GM's strategy, and to that end we've invited the Product Marketing Director for Buick, Roger McCormack, to join us this week. You can bet we'll also get to the hot topics of the moment including host John McElroy's impressions from the Frankfurt Motor Show -- he's got news about designer Peter Horbury and Valeo's tiny lidar sensor. Plus, some racing scuttlebutt: Juan Pablo Montoya will be making his return to IndyCars next year with Penske Racing. All that and much more as John is joined by Peter De Lorenzo, the Autoextremist, and Mark Phelan from the Detroit Free Press.

The dust has settled and the 2013 Frankfurt Motor Show has put its wares on display for the world to see. As always, it was a tremendous show, but we'll try to condense it down to its utmost essence in this week's Autoline After Hours with Mr. Autoextremist, Peter De Lorenzo, at the helm. We'll also talk supercars as we look at the new generation rolling out of the gates: green and very expensive. All that and much more as Peter is joined by Todd Lassa from Automobile and Gary Vasilash of Automotive Design and Production.

GM unveils its all-new lineup of full-size SUVs. According to a report, Volkswagen is considering selling CNG powered cars in the U.S. market. Hankook reveals its air-free wheel and tire combination, called i-Flex. All that and more, plus the Autoextremist, Peter De Lorenzo shares his thoughts on how American car culture is changing.

Toyota has long been the mainstay of sensible, middle class families. Though they might get teased for being the "beige" brand, it's a formula that has and continues to work. So where does the company go from here? Where will it find room for even more sales in the market? That's exactly what we'll be asking Bob Carter, Sr. VP, Automotive Operations, Toyota Motor Sales, U.S.A. as he makes his debut appearance on AAH. We'll also get into some pressing topics including the winners and losers of August car sales and a preview of next week's Frankfurt Motor Show. Plus, has America's love affair with the automobile officially jumped the shark? Joining host John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Bryce Hoffman from The Detroit News.

The U.S. auto industry has had its share of characters and personalities over its first century, but you’d be hard pressed to find one bigger, at least in the last 40 years, than Bob Lutz. He’s been practically everywhere, seen everything and met nearly everybody in the industry. So when he decided to write his latest book on the men he has worked with along the way, everyone took notice. So this week he joins John McElroy, Peter De Lorenzo of the Autoextremist.com and former Car and Driver editor Csaba Csere on Autoline to discuss his new book, “Icons and Idiots.”

The U.S. auto industry has had its share of characters and personalities over its first century, but you’d be hard pressed to find one bigger, at least in the last 40 years, than Bob Lutz. He’s been practically everywhere, seen everything and met nearly everybody in the industry. So when he decided to write his latest book on the men he has worked with along the way, everyone took notice. So this week he joins John McElroy, Peter De Lorenzo of the Autoextremist.com and former Car and Driver editor Csaba Csere on Autoline to discuss his new book, “Icons and Idiots.”

GM's truck operation, if you were to separate it from the rest of the company, would be one of the most profitable automotive ventures in the world. So, perhaps you can understand why so much one-upmanship goes on between the truck brands. Working to keep Chevrolet and GMC on the cutting edge is Jeff Luke, the Executive Chief Engineer of GM Full-Size Trucks. He'll be our special guest this week and we'll be asking what technologies GM is looking at -- CNG? LPG? Turbocharging? Light-duty diesel? As usual, we'll also get into the biggest news of the week: Nissan sets an ambitious goal for achieving autonomy, Carlos Tavares gets the boot from Renault, and VW protests a lack of diesel incentives. Joining host John McElroy in studio is Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

Cadillac has certainly established its modern identity. With its well-known Art and Science design language, Caddy's cars have been all about sharp edges and bold choices. But no brand can resist evolution without becoming stale; so what's next? Bob Boniface is the Director of Cadillac Exterior Design and he'll be rolling into the studio with the company's latest offering, the 2014 Cadillac CTS. You can bet we'll be discussing the just-revealed Elmiraj concept along with a bevy of other design topics. Joining host Peter De Lorenzo in studio is Joe DeMatio from Automobile and Jim Hall, host of Autoline Design Handbook.

Ferrari. Corvette. Porsche. All iconic, but who produces the best-designed sports car today? Our crack team of automotive experts will assemble their ultimate wishlist this week on AAH. But of course that isn't all. We'll also get into the biggest news and most pressing topics of the week. Chevy drops the price of the Volt by $5,000, but will it be enough to give EV sales a shot in the arm? Is the upcoming Mercedes-Benz S-Class the car of the future, today? Plus, the automotive industry's best and brightest gathered in Traverse City this week; did they make any news or was it just more of the same? Joining host Peter De Lorenzo in studio is Gary Vasilash from Automotive Design and Production, Todd Lassa of Automobile and Jim Hall, host of Autoline Design Handbook.

If it exists in the automotive world, he’s got an opinion on it. And, he won’t be afraid to tell you what he really thinks. The man of the hour is the cigar-chomping, helicopter flying, car guy’s car guy Bob Lutz. He’s just recently been inducted into the Automotive Hall of Fame and has authored a new book, “Icons and Idiots.” We’ll be picking his brain about the state of the automotive industry with no particular agenda in mind, but make no mistake, this will be a wide-ranging, engaging discussion with the man who couldn’t mince a word if he wanted to. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Csaba Csere from the Valvefloat Group.

The Chevy Impala has moved from the bottom of Consumer Reports’ rankings to the top spot overall for all sedans. Daimler announces it’s taking a small stake in Aston Martin in exchange for sharing engines and other components. In an all-new Design Handbook, Jim Hall explains why gas caps are located on both sides of the vehicle. All that and more, plus guest host Peter De Lorenzo shares his thoughts on why Cadillac needs to do more to define the brand.

Remember when you were a kid and went in a tent for the first time and were amazed by how big it looked inside? That's what happens when you get in the Fiat 500L. You can't believe how big it is. And tonight's guest, Art Anderson, Chief Engineer of the car will be bringing one of those tent-sized 500Ls in-studio for us to check out. With 500 sales already catching up to the Mini brand, the L may just be the car that puts Fiat in the passing lane. And, as usual, the panel will be talking about the hottest topics going on in global automotive industry: Cadillac has killed its Ciel flagship, John McElroy has his impressions after a week with the Chevy Cruze diesel, and we'll look at lessons from Lutz's "Icons and Idiots." Joining John in studio is co-host Peter De Lorenzo, the Autoextremist, and Doug Guthrie of The Detroit News.

He's been in the auto industry for almost 25 years having worked at all of the Detroit Three. Most notably he was President of OnStar; but if that wasn't glamorous enough for you, he also logged time as the "handler" for "Maximum" Bob Lutz. Today he finds himself at Ford as the head of Communications for the Americas and global product. The man behind that rather weighty resume is Chris Preuss. This week he's our guest in studio for AAH joining McElroy, co-host Peter De Lorenzo and Gary Vasilash from Automotive Design and Production discussing all things Ford...and maybe we'll wrangle some opinions out of him on the competition as well.

Due to a few key factors, the alliance between Renault and Nissan saved more than half the amount it did in 2011. Nissan’s head of commercial vehicles for North America gives us the latest on the company’s effort to upgrade New York City’s fleet of more than 13,000 taxis. Mazda pulls the wraps off the all-new version of its best-selling compact car. All that and more, plus the Autoextremist, Peter De Lorenzo shares his thoughts on Acura’s new “Made for Mankind” tagline.

Try you might, the internal combustion engine just won't die. And, that's partly thanks to innovative designs that keep cropping up like the opoc (opposed piston opposed cylinder) engine from EcoMotors. For several years now, we've been following the progress of this startup on AAH. This week CEO Don Runkle joins us and we'll be asking him about the deal to fund a $200 million opoc engine factory. We'll also be getting into the big news stories of the week: Chrysler caves to NHTSA's recall demands after previously refusing, but why? EVs and plug-ins are depreciating much faster than other cars. And with Bosch's new eClutch anyone can drive a stick! Joining John McElroy to discuss all this and more is Peter De Lorenzo, the Autoextremist, and Chris Paukert from Autoblog.

Chrysler is going out on a limb. The National Highway Traffic Safety Administration has ordered the company to recall 2.7 million Jeeps, but they aren’t budging. The problem is that even if Chrysler wins in court, it may tarnish its safety record in the public eye. We’ll be debating that hot topic along with a raft of other items. May car sales look to be back on trend, the Chevrolet Malibu gets a quickie redo, plus the sporty SS gets priced out just below $45K. Joining John McElroy in studio to talk it all out is co-host Peter De Lorenzo, the Autoextremist, Gary Vasilash from Automotive Design and Production and Todd Lassa of Automobile.

According to data by Nielsen a full 55.5% of Americans are clicking away on the mini-keyboards of smart phones. Of course, that may just be the reason youngsters aren't as enamored with cars as previous generations. How nice then, that Delphi is doing its part to bring cars and handheld technology together in harmony. This week's guest is Delphi Chief Technology Officer and Executive Vice President Jeff Owens. We'll be asking him about how the company is putting vehicle diagnostic technology in the hands of consumers as well as the company's efforts to make direct injection a quiet process. Per usual we'll also tap into the news of the week: Ford says it knows why utility vehicles are such a hot seller, Better Place goes bankrupt and one company predicts a fuel cell bonanza by 2030. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

Why take the risk? What makes you think it would work this time? We're asking, of course, about GM's relationship with the long-embattled diesel engine. Decades after the General killed diesels in passenger cars, Chevrolet is counting on a reversal in fortunes as it offers the Cruze with a modern diesel powerplant. This week as Mike Siegrist, Assistant Chief Engineer of the Chevy Cruze Diesel, joins us in studio with an engine in tow, we'll ask him why the company is putting its faith in diesel once again. As usual, we'll get into the latest news including Viper returning to Le Mans and Renault entering Formula E. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

General Motors takes aim at Ford with a rebadged version of Nissan’s NV200. Acura announces it will build its supercar at a new Performance Manufacturing Center in Ohio. The American Civil Liberties Union files a lawsuit against LA’s two major police departments over data collecting scanners. All that and more, plus the Autoextremist, Peter De Lorenzo, shares his thoughts on Jaguar’s new marketing plan.

The European Commission approves a deal to allow Volvo Trucks to acquire a 45 percent stake in a Chinese truck division. Honda could get rid of over half of its lineup in the American market, and sales would not go down that much. Facebook is close to purchasing social mapping and traffic app maker, Waze. All that and more, plus the Autoextremist, Peter De Lorenzo shares his thoughts on the value of Chief Marketing Officers.

While the rest of the automotive industry is trying to scrounge up every last sale it can, Ferrari has decided it's selling too many. On the subject of product, can you tell the difference between the old and new Silverado designs? Has Chevrolet built a vehicle that lacks differentiation? Meanwhile, Jaguar is making it very clear what it is and what it isn't -- we'll explain what we mean. Onboard to discuss all this and a whole lot more with John McElroy is co-host Peter De Lorenzo, the Autoextremist, Jim Hall from 2953 Analytics and Todd Lassa of Automobile.

The idea of hub motors takes conventional car thinking and turns it on its head. Instead of one centrally located motor that drives some or all of the wheels, the motors are the wheels. Protean Electric thinks it has the formula to make EVs work, and this week we'll talk to the man with the plan, Chairman and CEO Bob Purcell. We'll be asking Bob when to expect the first vehicle rolling off the line equipped with Protean hub motors. Of course we'll also get into the hot topics of the week including slowing car sales in the U.S., GM and Chrysler's sour earnings and more. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

Sometimes it's good to hang out with "just the guys." That's why on this week's Autoline After Hours, we'll be eschewing our normally scheduled guest segment for a longer discussion about the news of the week and other hot topics that need talking out. Ford reports a record first-quarter profit with North America providing a strong contribution, Buick takes the wraps off a Riviera concept in Shanghai and Fisker goes under the gun of the U.S. Congress. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, Gary Vasilash from Automotive Design and Production and AAH alum David Welch from Bloomberg Businessweek.

There is no shortage of innovative thinking when it comes to internal combustion technology. And, as this week's guest will demonstrate, Achates Power is no exception. David Johnson is the President and CEO of the company, which is developing an innovative opposed-piston engine that will be more fuel efficient and less expensive to produce than conventional power plants. But, we'll be asking him, is the world ready for such a radical new design? Will a mainstream automaker take a chance at adopting an untested technology? Plus we'll get into the news of the week including the game of musical chairs going on amongst the executive ranks of Chrysler and Nissan. And, Edmunds projects that 40-50 percent of new car sales will be hybrids... in the year 2040. Joining John McElroy in studio to discuss this and a whole lot more is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

What do the Nissan Micra, Chery Tiggo and Audi Q7 all have in common? While one of these things is not like the other, all have engines with Eaton superchargers. And, like turbochargers in recent memory, get ready to see superchargers in cars you would have never expected. This week's guest is Grant Terry, the Business Development Manager for the Eaton Supercharger Product Line. We'll be asking him what advantages superchargers have over the ever-more ubiquitous turbocharger technology. Plus, we'll be discussing the news of the week including a tale of two startups: EcoMotors and Fisker. And, which is really the best seller, the Ford Focus or Toyota Corolla? Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Lindsay Brooke from SAE.

Why is it that everyone wants better roads to drive on, but no one wants to fix them? If only we'd build them like the German autobahns, nary a pothole there'd be ... right? It may not be so simple. Kirk Steudle is the Director of the Michigan Department of Transportation and one of the foremost road experts in the country. We'll be asking him about what it takes to build highways and byways that last, and we'll discuss how we're going to pay for it one way or the other. We'll have plenty of news on tap as well including the latest car sales breakdown. Also, the long-forgotten Detroit Electric has been revived in the form of a sporty Tesla-like model. Plus, the latest news on GM's full-size trucks: do they have what it takes to compete? Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

Chevrolet's new Impala is finally here and it's big and beautiful, but does it have what it takes to challenge full-size competition like the Chrysler 300 and Hyundai Azera? As this sedan rolls into the studio, we'll be asking Chief Engineer Todd Pawlik to give us the download on the new car. We'll also get into the hottest topics of the week including the myriad reveals of the New York Auto Show. While we're on the subject, we'll discuss whether all these auto shows are worth it. Australia is canceling at least one of its major shows due to lack of interest, should others be on the chopping block? And, Ford has just initiated a very interesting program challenging app makers to dig deep into its fuel economy data. Joining John McElroy in studio is co-host Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

This week we gave our guest of honor a very challenging task: name the best vehicle designs since 1950. But, John Manoogian II, former GM designer, was up to the task, so join us as he presents, and we discuss, his short list. Did your favorite car make it? Find out! Peter De Lorenzo, the Autoextremist, takes the helm tonight and is joined by Jim Hall of 2953 Analytics and Gary Vasilash from Automotive Design and Production.

Remember the days when Chrysler interiors were wall-to-wall shiny plastic? It's quickly becoming a fading memory because, with Klaus Busse, Head of Interior Design, at the helm, the company's cabins are among the best in the business. As Mr. Busse joins us tonight, we'll ask him what innovations we can expect as future generations of vehicles roll off the line. Per usual, we'll get into the hot topics of the week. Joining John McElroy in studio with the best insider discussion in the industry is his co-host Peter De Lorenzo, the Autoextremist, and Drew Winter from WardsAuto.com.

This week the AAH team gets out its crystal ball to see what is in store for the industry in the next few years. Michael Robinet from IHS will be on hand to help us do just that. We'll ask him to map out the state of the global industry in the years ahead. Plus, we'll take a look at future vehicles through the prism of the spectacle known stateside as the Geneva Motor Show. Paul Eisenstein from TheDetroitBureau.com has spent the last several days at this massive show, and he'll tell us what cars to watch. Plus, we'll get into other hot topics like the latest vehicle sales -- why did passenger cars plummet? Also, it looks like LPG and CNG are poised to dominate the heavy truck market. Joining John McElroy in studio to talk about all that and much more is his co-host Peter De Lorenzo, the Autoextremist.

If you want to stick out from the crowd in this ever more-busy, social media-laden, fifteen-seconds-of-fame world, there's only one way to do it and stay there: good, solid branding. To that end, we've got the guy who wrote the book on branding, literally. Charlie Hughes is the author of "Branding Iron" and the former head of Land Rover North America. We'll be asking him to help us identify the winners and losers in the branding game. As per usual, we'll be getting into the news of the week as well: Volkswagen has just announced that its super-efficient XL1 will actually be going into production; Danica Patrick became the first woman ever to qualify in the pole position for the Daytona 500; and the New York Times and Tesla's Elon Musk duke it out in public. Joining John McElroy in studio to talk about all that and much more, is co-host Peter De Lorenzo, the Autoextremist, Frank Markus from Motor Trend and Gary Vasilash from Automotive Design and Production.

Just as you could get the Ford Model T in any color, as long as it was black, when the company brought the C-MAX stateside, it declared you could get any powertrain, as long as it was a hybrid. This week the C-MAX Energi rolls into the Autoline studio with John Davis, Chief Program Engineer, in tow. We'll be asking him all about the car and about what challenges Ford faces in trying to sell a plug-in. We'll also want to know why the C-MAX struggles, in testing, to meet the fuel economy ratings on the EPA label. And, yes, we will also get to the top news of the week. GM earnings are disappointing; 2013 just may be the year of the diesel as Ram and Subaru both announce new entries; and Federal Mogul says goodbye to spark plugs while Chevrolet says hello to shape memory alloys. Joining John McElroy in studio to talk about all that and much more, is Peter De Lorenzo, the Autoextremist, and Todd Lassa from Automobile.

It's been decades since GM released a diesel engine in a U.S. passenger car. Now, with the Chevrolet Cruze Clean Turbo Diesel, it's back in the game. On deck to answer all our questions is Josh Tavel, Vehicle Performance Manager for Chevrolet Small Cars. Plus, we'll be delving into the big news of the week and the questions racking our brains. Did the auto industry bet wrong on small displacement turbos? What happened to Nissan's partnership with the revolutionary DeltaWing race car? Joining John McElroy in studio to talk about all that and much more, is Peter De Lorenzo, the Autoextremist, and Gary Vasilash from Automotive Design and Production.

On Sunday all eyes--well, a lot of eyes--will be on the action going down in New Orleans, but while the 49ers and Ravens are at each others' throats, another competition will be playing out. That's because all of those aforementioned eyes will be there for the taking and there is nothing else that matches the advertising spectacle that is the Super Bowl. Thus, automakers from around the world will be embroiled in a battle of corporate egos. As luck would have it, many of these ads have already been, *ahem*, "leaked" so the AAH panel will be doing a roundup of what's on the docket, so far. Joining us to offer an inside perspective on this high-stakes competition is Michael Sprague, the Executive Vice President of Marketing and Communications for Kia Motors America. Kia has two ads in the queue for the big game, and we'll get to preview at least one of them. Joining John McElroy in studio to talk about all things Super Bowl, plus the news of the week, is Peter De Lorenzo, the Autoextremist, and David Kiley from AOL Autos.

He spent 55 years developing racing engines with Ford, worked with some of the greatest drivers of the 20th century, and now he's talking with us! Mose Nowland is the former Senior Motorsport Engineer for Ford Racing, and he's only recently retired. Having worked on cars for Le Mans, Indy, NASCAR and drag racing, this guy's no one trick pony. We'll be asking him to opine on the good ole days and compare them to what's going on today in racing. Plus, you can bet there's a discussion of the past week's hottest topics on tap, including the revelation that Mark Reuss got passed over for Dan Akerson at GM. And, should Corvette spin off into its own brand? Peter De Lorenzo thinks so, and John McElroy thinks his ambitious plan might not be ambitious enough. Joining John and Peter in studio is none other than the man who knew far, far too much: Jim Hall of 2953 Analytics.

As Europe continues to slump, more factories are on the chopping block. John McElroy is out testing the 2014 Subaru Forester and he has an impressive demo of the vehicle's all-wheel drive capabilities. And, maybe automakers should stick to what they're good at; a new study suggests car nav systems can't compare to smart phones. All that and more, plus Peter De Lorenzo, the Autoextremist, is back with his recipe for maximizing the potential of Corvette. See what his new lineup would look like.

For the first time ever, John McElroy and the Autoextremist, Peter De Lorenzo, host the webcast from the floor of the Detroit auto show! They'll be joined by Todd Lassa of Automobile to review their favorite reveals to come out of the show. Plus, they’ll be taking a stroll over to the Corvette booth to take a look at that little car you may already have heard about, the 2014 Stingray. Harlan Charles is the Product and Marketing Manager for the Corvette and he'll be giving us the lowdown on this all-new two seater.