Podcasts about product marketing director

On this episode of Best Bets for Pets, host Michelle Fern talks with David Teaster, Product Marketing Director for SATELLAI, about a breakthrough in pet technology that could change how we understand our dogs. SATELLAI is introducing PetSense™ AI—the world's first multimodal AI model designed specifically for pets. Built into SATELLAI's GPS collars, PetSense analyzes real-time data like posture, breathing, sleep patterns, activity levels, and even vocalizations to create a personalized baseline for each dog. The result? Earlier health insights, smarter training support, and greater peace of mind. David also shares details about the new, adventure-ready Collar Go, an affordable GPS and AI-powered wearable built to keep up with active pets—without the premium price tag.EPISODE NOTES: Can AI Understand Your Dog? A First Look at PetSenseBecome a supporter of this podcast: https://www.spreaker.com/podcast/best-bets-for-pets-the-latest-pet-product-trends-pets-animals-pet-life-radio-original--6667904/support.

Découvrez le parcours de Julie Schaffer, Product Marketing Director chez Smartly, installée à New York.Julie a commencé sa carrière dans l'événementiel en France, avant de découvrir le métier de PMM aux États-Unis chez Google. Après plusieurs expériences, elle a gravit les échelons jusqu'à être PMM director chez SmartlyDans cet épisode, elle nous raconte avec passion et humilité son parcours :

We talk to John Henkel, Product Marketing Director for NETGEAR AV, about the new products they'll be showcasing at booth U240 in Hall 2. We also discuss how AV over IP has emerged in the market and what NETGEAR is doing to partner with companies to configure switches.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, Shawn Wilkie and Dr. Ivan Zak chat with David Teaster, Product Marketing Director at SATELLAI, about how smart wearables are moving way past “just GPS.”. David explains how their AI-powered collars use advanced GPS and motion tracking to spot changes in your pet's activity, give you early clues about their health, and create customizable virtual fences. The discussion highlights the importance of innovation in creating closer, longer-lasting relationships between pets and their people. Learn more about SATELLAI. David recommends TED Talk: The Unique Love Between Humans and Dogs | Elias Weiss Friedman.

With our SensibleAI™ portfolio, OneStream is changing the way businesses adopt and implement AI to enhance day-to-day decision making and boost productivity. On this episode of The OneStream Podcast, Tiffany Ma, Product Marketing Director at OneStream, joins Peter Fugere to discuss how the SensibleAI portfolio is bridging the gap between AI development and AI adoption and empowering organizations to unlock AI everywhere without compromise.

In this episode of Metal Minutes, new host Mike Fry sits down with Cornerstone Building Brands' Product Marketing Director, Tori Smejkal, to explore the benefits of metal roofing, with a focus on its fire resistance properties. As wildfires pose a growing threat to urban areas, metal roofs, boasting a Class A fire rating, provide critical protection against embers and flames. While not a complete shield against all risks, the non-combustible properties of steel deliver peace of mind and can even lead to insurance savings. Tori also shares insights on the low-maintenance appeal of metal roofs, requiring only simple debris clearing, making them a cost-effective, long-term investment for homeowners.

What if you could test drive your entire customer experience — before even writing a line of code? Agility isn't just about reacting fast — it's about thinking ahead, designing deliberately, and testing before committing. In an age where customer expectations shift by the minute, businesses can't afford to just “build and hope.” Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we're exploring how Generative AI-powered prototyping can help organizations visualize and refine the full customer journey before it's built — and why tools like Pega's Customer Engagement Blueprint are changing how brands think about strategy, customer-centricity, and innovation.To walk us through this, I'd like to welcome back to the show Tara DeZao, Sr. Product Marketing Director at Pega. About Tara De ZaoTara DeZao, Director of Product Marketing, AdTech and MarTech at Pega, is passionate about helping clients deliver better, more empathetic customer experiences backed by artificial intelligence. Over the last decade, she has cultivated a successful career in the marketing departments of both startups and Fortune 500 enterprise technology companies. She is a subject matter expert on all things marketing and has authored articles that have appeared in AdExchanger, VentureBeat, MarTech Series and more. Tara received her bachelor's degree from the University of California, Berkeley and an MBA from the University of Massachusetts, Amherst. RESOURCES Pega: https://www.pega.com https://www.pega.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsOnline Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrandDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if you could test drive your entire customer experience — before even writing a line of code? Agility isn't just about reacting fast — it's about thinking ahead, designing deliberately, and testing before committing. In an age where customer expectations shift by the minute, businesses can't afford to just “build and hope.” Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we're exploring how Generative AI-powered prototyping can help organizations visualize and refine the full customer journey before it's built — and why tools like Pega's Customer Engagement Blueprint are changing how brands think about strategy, customer-centricity, and innovation.To walk us through this, I'd like to welcome back to the show Tara DeZao, Sr. Product Marketing Director at Pega. About Tara De ZaoTara DeZao, Director of Product Marketing, AdTech and MarTech at Pega, is passionate about helping clients deliver better, more empathetic customer experiences backed by artificial intelligence. Over the last decade, she has cultivated a successful career in the marketing departments of both startups and Fortune 500 enterprise technology companies. She is a subject matter expert on all things marketing and has authored articles that have appeared in AdExchanger, VentureBeat, MarTech Series and more. Tara received her bachelor's degree from the University of California, Berkeley and an MBA from the University of Massachusetts, Amherst. RESOURCES Pega: https://www.pega.com https://www.pega.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsOnline Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrandDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In recent years, the integration of technology into everyday life has transformed various sectors, and the pet care industry is no exception. The advent of AI-driven satellite pet wearables represents a significant leap forward, offering pet owners innovative solutions for tracking and monitoring their pets' health and behavior. David Teaster, the Product Marketing Director at SATELLAI, discusses the implications, functionalities, and potential benefits of these cutting-edge devices.The Concept of Satellite ConnectivityAt the core of SATELLAI's pet wearables is the ability to maintain constant connectivity through satellite technology. Traditional pet trackers often rely on cellular networks, which can be unreliable in remote areas. In contrast, the satellite technology employed in these devices utilizes a Qualcomm 9205S modem, enabling direct satellite uplinks.This ensures that the pet tracker can send signals even when out of range of terrestrial cell phone towers. With global navigation satellite systems (GNSS) that connect with five satellite constellations, these wearables promise coverage across 180 countries and over 680 networks. This extensive coverage is crucial for pet owners who travel or live in rural areas, providing peace of mind that their pets can be located at all times.The Role of Artificial IntelligenceThe integration of artificial intelligence (AI) into the SATELLAI devices elevates their functionality beyond mere tracking. AI plays a pivotal role in health and behavior monitoring, offering insights that were previously unavailable to pet owners. By adapting technology from human smart wearables, the developers have created sensors capable of detecting a range of health metrics in pets. The AI system collects and analyzes data on a pet's activity levels, allowing it to establish baselines for normal behavior.What sets this technology apart is its ability to provide personalized insights. For instance, if a pet's activity level declines, the AI can alert the owner and suggest ways to encourage more movement. Additionally, it can identify breed-specific health concerns based on established data about common problems associated with certain breeds. This feature empowers pet owners to have informed discussions with their veterinarians, ultimately leading to better health outcomes for their pets.The Benefits of AI-Driven WearablesThe benefits of the SATELLAI AI-driven satellite pet wearables are manifold. Firstly, they provide pet owners with real-time data about their pets' activities and health, fostering a deeper understanding of their needs. This data can be invaluable for identifying potential health issues early on, allowing for timely intervention. For example, if a dog is less active than usual, the wearable can recommend consulting a vet about breed-specific conditions that may be affecting the pet's health.Moreover, the AI assistant embedded in these devices enhances the user experience by allowing owners to ask questions about their pets. This interactive feature not only makes the SATELLAI more accessible but also educates pet owners about their pets' health and behavior patterns. By enabling owners to track their pets' habits over time, these wearables create a comprehensive picture of a pet's well-being, which can be shared with veterinarians for more tailored care.Future Prospects and AvailabilityThe SATELLAI devices are available now. The SATELLAI Collar runs $499 and the SATELLAI Beacon runs $39.Conclusion: Safety and Security for Your PetSATELLAI pet wearables signify a transformative advancement in pet care technology. By combining satellite connectivity with artificial intelligence, these devices offer pet owners unprecedented access to their pets' health and behavior data. The ability to monitor activity levels, receive personalized health insights, and consult with veterinarians based on reliable data represents a new standard in responsible pet ownership. As these products become available, they hold the promise of improving the quality of life for pets and their owners alike, paving the way for a future where technology plays an integral role in pet care.Interview by Scott Ertz of F5 Live: Refreshing Technology.Sponsored by: Get $5 to protect your credit card information online with Privacy. Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more. The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.

In recent years, the integration of technology into everyday life has transformed various sectors, and the pet care industry is no exception. The advent of AI-driven satellite pet wearables represents a significant leap forward, offering pet owners innovative solutions for tracking and monitoring their pets' health and behavior. David Teaster, the Product Marketing Director at SATELLAI, discusses the implications, functionalities, and potential benefits of these cutting-edge devices.The Concept of Satellite ConnectivityAt the core of SATELLAI's pet wearables is the ability to maintain constant connectivity through satellite technology. Traditional pet trackers often rely on cellular networks, which can be unreliable in remote areas. In contrast, the satellite technology employed in these devices utilizes a Qualcomm 9205S modem, enabling direct satellite uplinks.This ensures that the pet tracker can send signals even when out of range of terrestrial cell phone towers. With global navigation satellite systems (GNSS) that connect with five satellite constellations, these wearables promise coverage across 180 countries and over 680 networks. This extensive coverage is crucial for pet owners who travel or live in rural areas, providing peace of mind that their pets can be located at all times.The Role of Artificial IntelligenceThe integration of artificial intelligence (AI) into the SATELLAI devices elevates their functionality beyond mere tracking. AI plays a pivotal role in health and behavior monitoring, offering insights that were previously unavailable to pet owners. By adapting technology from human smart wearables, the developers have created sensors capable of detecting a range of health metrics in pets. The AI system collects and analyzes data on a pet's activity levels, allowing it to establish baselines for normal behavior.What sets this technology apart is its ability to provide personalized insights. For instance, if a pet's activity level declines, the AI can alert the owner and suggest ways to encourage more movement. Additionally, it can identify breed-specific health concerns based on established data about common problems associated with certain breeds. This feature empowers pet owners to have informed discussions with their veterinarians, ultimately leading to better health outcomes for their pets.The Benefits of AI-Driven WearablesThe benefits of the SATELLAI AI-driven satellite pet wearables are manifold. Firstly, they provide pet owners with real-time data about their pets' activities and health, fostering a deeper understanding of their needs. This data can be invaluable for identifying potential health issues early on, allowing for timely intervention. For example, if a dog is less active than usual, the wearable can recommend consulting a vet about breed-specific conditions that may be affecting the pet's health.Moreover, the AI assistant embedded in these devices enhances the user experience by allowing owners to ask questions about their pets. This interactive feature not only makes the SATELLAI more accessible but also educates pet owners about their pets' health and behavior patterns. By enabling owners to track their pets' habits over time, these wearables create a comprehensive picture of a pet's well-being, which can be shared with veterinarians for more tailored care.Future Prospects and AvailabilityThe SATELLAI devices are available now. The SATELLAI Collar runs $499 and the SATELLAI Beacon runs $39.Conclusion: Safety and Security for Your PetSATELLAI pet wearables signify a transformative advancement in pet care technology. By combining satellite connectivity with artificial intelligence, these devices offer pet owners unprecedented access to their pets' health and behavior data. The ability to monitor activity levels, receive personalized health insights, and consult with veterinarians based on reliable data represents a new standard in responsible pet ownership. As these products become available, they hold the promise of improving the quality of life for pets and their owners alike, paving the way for a future where technology plays an integral role in pet care.Interview by Scott Ertz of F5 Live: Refreshing Technology.Sponsored by: Get $5 to protect your credit card information online with Privacy. Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more. The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.

In this episode, I talk with Gabriella Laster, Product Marketing Director at Elementor, about the upcoming Elementor v4 release. Gabriella explains why a major codebase rewrite was needed, highlighting significant performance improvements, a new CSS-first approach, more intuitive UI changes, and enhanced workflow features. She reassures existing users that v3 and v4 will coexist, ensuring a smooth transition without breaking sites. The episode also covers their commitment to developer documentation, ongoing user education, and no planned pricing changes. You can expect incremental rollouts throughout 2025 with opportunities to participate in early testing. If you rely on Elementor for your livelihood, or even just your own website, and want to know what Elementor v4 will mean for you, this episode is for you.

Is your data ready for GenAI-driven customer service? At Gartner Data & Analytics Summit in Orlando, I spoke with Iris Zarecki, Product Marketing Director at K2view, about how GenAI is transforming customer service and what it takes to make these projects successful.We discussed why customer service is one of the biggest use cases for GenAI, the critical role of data in ensuring AI delivers real value, and the key infrastructure requirements businesses need to move from pilot to production.#data #ai #gartnerorlando2025 #theravitshow

How do you keep the spark alive with MQLs when everyone's ready to call them dead? In this episode, Ruta and Emma sit down with Ross Howard, Product Marketing Director at Inbox Insight, to share a no-holds-barred conversation about the messy, hilarious, and sometimes maddening world of Marketing Qualified Leads. Rather than ditching MQLs altogether, our guest and hosts explore how a little relationship-building, a whole lot of content creativity, and a fresh look at aligning sales and marketing can make all the difference.We dive into: ✅ The truth behind the “MQL myth” and why these leads aren't the enemy✅ How early marketing blunders (hello, email typos!) paved the way for smarter strategies✅ Balancing lead gen and demand gen without sacrificing quality or your sanity✅ Creative multi-touch tactics that keep your audience engaged long after the first email✅ The secret sauce of building genuine connections, even when the system seems stacked against you✅ Insider marketing gossip that proves even the pros have their off daysIf you're ready to rethink your lead strategy without scrapping everything you've built, this episode is your new go-to guide. Let's embrace our MQLs for life—done right, they can be your secret weapon.We're Ruta and Emma, the marketing consultants behind Blame it on Marketing. If you're in B2B SaaS or professional services and looking to do marketing that actually drives revenue and profit, we're here for it.Visit blameitonmarketing.com and let's get this show on the road.

Craig and Keren Halpern, Product Marketing Director, Retail & Hospitality at Priority Software, discuss how Priority Software's ERP solutions help small to mid-sized retailers streamline operations and enhance customer experience. Halpern highlights Priority's tailored platform, which enables retailers to manage retail, POS, and ecommerce functions in one place. By consolidating essential retail processes, Priority Software offers flexibility and growth without the need for additional integrations, a crucial advantage for resource-conscious businesses. Halpern addresses the challenges facing small and mid-sized retailers in North America, particularly in a highly competitive market where they must deliver the same level of service as larger counterparts. Priority Software supports these businesses with a seamless omnichannel experience, merging physical and digital retail channels to meet customer expectations. Priority Software's centralized system allows retailers to maintain up-to-date inventory, personalize customer engagement, and manage operations across multiple locations with ease. The discussion also explores trends and future needs in retail, with Halpern emphasizing the importance of cloud-based point-of-sale (POS) systems for centralized management and operational ease. Through cloud POS, retailers benefit from simplified operations, better data visibility, and automated processes that improve both customer and employee experience. Interviewed this episode:Keren Halpern, Product Marketing Director, Retail & Hospitality at Priority SoftwarePriority Software This podcast is the audio version of the The Interview Series video podcasts by Retail Insider Canada are available through our Retail Insider YouTube Channel where you can subscribe and be notified when new video episodes are available. Subscribe, Rate, and Review our Retail Insider Podcast! Follow Craig:LinkedIn: www.linkedin.com/in/CraigPattersonTorontoInstagram: @craig_patterson_torontoTwitter: @RI_EIC Follow Retail Insider:LinkedIn: www.linkedin.com/company/Retail-InsiderFacebook: https://www.facebook.com/RetailInsider/Twitter: @RetailInsider_Instagram: @Retail_Insider_Canada Share your thoughts!Drop us a line at Craig@Retail-Insider.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show!Background Music Credit: Hard Boiled Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License. http://creativecommons.org/licenses/by/3.0/

Dan is joined by Amol Borkar, Product Marketing Director at Cadence. Since joining in 2018 as a senior product manager, he has led the development of many successful hardware and software products, including Tensilica's latest Vision 331 and Vision 341 DSPs and 4DR accelerator targeted for various vision, automotive and AI edge… Read More

Emma talks to Nicolas Favreau, Product Marketing Director for Lectra, about what Industry 4.0 means for fashion, how the industry can achieve higher levels of traceability and transparency, what role AI will play in extracting insights from unstructured fashion data - and much more.For more analysis of Lectra's new announcements, look for a full report on The Interline next week.

In this week's episode of the B2B Marketing Podcast, Kavita Singh, Senior Content Editor, B2B Marketing spoke with Ross Howard, Product Marketing Director, Inbox Insight. The two chat about the research Inbox Insight presented at our Propolis Leader's Forum this year. They chatted about some of the biggest misconceptions when it comes to purchasing decisions, what content channels buyers are utilising, as well as the importance of trust - and how to cultivate this from a brand perspective over a long period of time. Plus, if you love a stat, Ross is chock-full of some surprising ones - if you want to learn more, you can also check out Inbox Insight's research here: https://www.inboxinsight.com/b2b-tech-buyer-behavior-stats/

En este episodio de Por las nubes de Atlassian hablamos con Andy Fernández, Product Marketing Director en Hycu, sobre la importancia de hacer un buen producto y marketing en el ecosistema Atlassian.

Omnichannel is now a top priority for most pharma brand and commercial leaders. There's a clear focus to embed omnichannel engagement and drive differentiating, consumer-like experiences within campaign plans and brand strategies. And while every organization is at a different maturity level, at IQVIA, we have seen a common trend that progress, regardless of your maturation, is harder and more limited than ever. In this podcast, IQVIA's Matthew Smith and Matthew Doyle host a roundtable discussion with Takeda's Chris Weber, Head of Customer Experience, U.S. Oncology, Julia Allen, Product Marketing Director, from Fresenius Medical Care, and Eisai's Jared Shechtman, Marketing Technology Solutions, who share their unique perspectives on where the pharma industry currently stands with omnichannel transformations, the challenges related to execution, and what's needed to be more successful in 2024 and beyond.

We are here at PegaWorld iNspire 2024 at the MGM Grand in Las Vegas seeing some amazing things, including how AI can transform the enterprise and been hands-on at the Innovation Hub. As the marketing world braces for the impact of the sunsetting of third-party cookies, innovative strategies are stepping up to redefine how businesses engage with customers. Joining us today to talk about this as well as the impact of Generative AI on enterprise marketing is Tara DeZao, Product Marketing Director, AdTech and MarTech at Pega, to explore these developments. RESOURCES Pega website: https://www.pega.com Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Learn more about your ad choices. Visit megaphone.fm/adchoices

We are here at PegaWorld iNspire 2024 at the MGM Grand in Las Vegas seeing some amazing things, including how AI can transform the enterprise and been hands-on at the Innovation Hub. As the marketing world braces for the impact of the sunsetting of third-party cookies, innovative strategies are stepping up to redefine how businesses engage with customers. Joining us today to talk about this as well as the impact of Generative AI on enterprise marketing is Tara DeZao, Product Marketing Director, AdTech and MarTech at Pega, to explore these developments. RESOURCES Pega website: https://www.pega.com Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Learn more about your ad choices. Visit megaphone.fm/adchoices

The NAB Trade Show in Las Vegas is a showcase for the latest innovation in the media world, and this year Avid will be at the forefront once more with new advances in AI, news workflows, video and audio interop, immersive mixing and more. In this episode of the Making the Media Podcast, we get a sneak preview of some of the latest developments which Avid will be demonstrating on the booth and reflect on some of the key customer workflow challenges which these solutions address. Our Guests This Episode Daliah Naor Daliah is the Director of Market Solutions at Avid looking after newsroom and video servers. Matt Feury Matt is the Senior Director of Market Solutions in charge of Media Composer and video post production Derk Hagedorn Derk is the Product Marketing Director for audio, looking after all of our audio solutions Ray Thompson Ray is the Senior Director of Alliances and Partnerships, working with our wide range of partners in the industry.   More Resources For more on this topic, check out Avid at NAB 2024 – Check out the Avid website for the latest updates on our plans for NAB Ingest and Playout White Paper – Where is the industry headed in the transition to IP for ingest and playout and what are the challenges involved? Download the White paper. Contact Us Questions? Comments? Cool ideas? Get in touch: makingthemedia@avid.com or @craigaw1969. Follow Avid at @avid. Credits Host: Craig Wilson Producer: Matt Diggs Social: Wim van den Broeck Theme Music: Greg “Stryke” Chin

Are you exploring product marketing? How should you break into the product marketing roles? In this episode, Saranya Ramamurthy, the Product Marketing Director of inFeedo, explains why she shifted from consultant work to product marketing. Saranya also shared her efforts in structuring her product marketing team and the role of the designer in marketing. Her magic touch in her position made an amazing impact on her leadership team. Let's join Saranya Ramamurthy today and learn how she made a difference as a product marketing director of inFeedo.

Industrial Talk is onsite at FABTECH 23 and talking to Riley Hall, Product Marketing Director at Fictiv about "On-Demand custom manufacturing made simple, fast and done right".  Here are some of the key takeaways from our conversation: Key points from the conversation: 1. Riley Hall is the Director of Product Marketing at Fictiv a digital manufacturing platform that specializes in providing high-quality CNC injection molding, 3D printing, and urethane cast parts. 2. Fictiv is disruptive in the manufacturing industry due to its network-based approach. Instead of the traditional process of contacting a local job shop for a quote, Fictiv allows customers to upload 3D models, instantly receive pricing using AI and ML, and get automated design feedback. 3. The network of nearly 300 manufacturing partners enables Fictiv to intelligently match specific part configurations with the right manufacturer, optimizing quality and efficiency. 4. Fictiv offers customers the flexibility to choose lead times and pricing options, making it cost-effective for various needs. 5. Trust is essential in manufacturing, and Fictiv emphasizes building trust with its customers and partners by providing expert advice and support. 6. The show, FABTECH, is essential for Fictiv to showcase its brand and innovative manufacturing solutions. The company is focused on de-risking the new product development process by enabling more design iterations and faster validation cycles. 7. Fictiv is committed to supporting small independent manufacturing businesses and aims to bring more manufacturing partners into its network. 8. Fictive's success is driven by its ability to tap into idle machine capacity, providing a win-win situation for customers and manufacturing partners. 9. Data and digital capabilities allow Fictiv to provide reliable on-time delivery and quality, with a 96% on-time delivery rate. 10. You can reach out to Fictiv by visiting their website, www.fictiv.com, and signing up for their services. Riley Hall's contact information is also available at riley.hall@fictiv.com. 11. The conversation took place at FABTECH in Chicago, a significant industry event for networking and showcasing innovations in manufacturing. The event is held annually and is organized by PMA and SME. Finally, get your exclusive free access to the Industrial Academy and a series on “Why You Need To Podcast” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy! RILEY HALL'S CONTACT INFORMATION: Personal LinkedIn: https://www.linkedin.com/in/hall-riley/ Company LinkedIn: https://www.linkedin.com/company/fictiv/ Company Website: https://www.fictiv.com/ PODCAST VIDEO: https://youtu.be/uDq0KSO9aSE THE STRATEGIC REASON "WHY YOU NEED TO PODCAST": OTHER GREAT INDUSTRIAL RESOURCES: NEOM: https://www.neom.com/en-us Hexagon: https://hexagon.com/ Arduino:

In this episode, host Steve Morgan is joined by Mic McCully, Field CTO, and Jamie Smith, Product Marketing Director, at Snyk. Together, they discuss software supply chain attacks, what CISOs and security leaders need to know, and more. To learn more about our sponsor, Snyk, the developer security company, visit https://snyk.io

In this episode of B2B Marketing: The Provocative Truth, Benedict chats to Stuart Shingler about what performance really means in B2B.Despite performance marketing having been around for a while, there is still a lack of understanding about what it truly is, leading it to be conflated with and used interchangeably to digital marketing. But it's much more nuanced than that. What will really help marketers is not to get bogged down by what it means. Rather, it's important to build a culture of performance and use the metrics to inform marketing activities. How do you build that culture though? How can performance help build a reactive marketing function?Stuart Shingler is the VP of Brand and Product Marketing at Tink and has been a creative and driven marketer for 10+ years. Prior to his current role at Tink, he has also served as their Product Marketing Director and Demand Generation Director. Before Tink, Stuart held several positions at Klarna including Global Product Marketing Lead and Partner Marketing Manager. He has also held roles at Bythjul Norden AB, Brathay, and more. Before becoming a marketer, Stuart has also previously been a professional musician.You can find Stuart Shingler on Linkedin.You can watch full video versions of the podcast on our YouTube channel.Ready to provoke the truth? Get in touch at alan-agency.com. Hosted on Acast. See acast.com/privacy for more information.

Today Laura and Kevin discuss cybersecurity in the medical tech space with Samuel Hill. We cover ransomware, hacking pacemakers, the movie 21 Grams, dismemberment and more!Samuel Hill is the Product Marketing Director for Cyolo Security. He specializes in critical device security, resilient IT strategies, and process integrity. With a background in the Emergency Room and an M.A. in Strategic Leadership, Samuel is passionate about helping organizations grow and protect themselves effectively in industries such as manufacturing, banking, financial services, insurance, and oil and gas.*Please note that this episode contains discussions of violence and sexual content that some people may find disturbing. If you want to avoid this, skip from 9:59 seconds to 14:50.*

You don't have Google Analytics on your site?” “Nope, or the Facebook Pixel.”, said Tim. You don't have the Facebook Pixel on your site?” I asked, completely horrified. “Nope”, said Tim Soulo from Ahrefs. There was a tone to his voice that I couldn't quite make out… it felt like a sense of pride. Ahrefs like to do things their way. Since joining the business as Product Marketing Director (he was the only person in marketing) in 2015, Ahrefs has grown from 15 to just under 50 employees and over $40m in ARR (as per this Tweet from CEO Dmitry). That's approx. $800k in revenue per employee – the same as Facebook. And the kicker? They are 100% bootstrapped. How? This episode of Confessions of a B2B Marketer explains

The following episode was recorded at PegaWorld Inspire in Las Vegas, and I'm looking forward to this topic as well as sharing the conversation with my guest today. Today we're going to talk about the Autonomous Enterprise and how it benefits the customer experience as well as the business, plus the ethics of generative AI. To help me discuss this topic, I am joined by Tara DeZao, Product Marketing Director, AdTech and MarTech. RESOURCES Pega: https://www.pega.com The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this episode of Cybercrime Radio, host Steve Morgan is joined by Gordon Lawson, CEO at Conceal, and Robert Hall, Product Marketing Director at Brigantia, an award-winning, value-added cybersecurity distributor serving channel partners across the UK and Ireland. Together, they discuss ransomware, why small businesses are particularly at risk, and how managed security services providers, or MSSPs, can help. To learn more about our sponsor, visit https://conceal.io

AirDNA is a powerful platform that offers data-driven insights for short-term rental properties worldwide. With its help, you can make informed decisions when analyzing a market or property – and capture valuable information on pricing, occupancy rates, and more. By leveraging AirDNA, you can track performance, optimize your strategy, and stay ahead of the competition to maximize your success in the STR industry. In today's episode, I have the pleasure of sitting down with Jaime Saine, a short-term rental investor and the Product Marketing Director at AirDNA. In this episode, Jaime discusses the source of AirDNA data, the benefits of connecting your Airbnb listings to AirDNA, and how to build a comp set to analyze your short-term rental competition.  Get ready for some amazing info headed your way!  Timestamps for the key highlights in the episode [02:41] A short bio of our guest; Jaime Saine, and how she got started in the STR   industry [05:57] How to get started with AirDNA  [10:24] Is there a cap on the number of times you can utilize the AirDNA  rentalizer tool? [11:03] Where does the AirDNA data come from? [13:19] Are cleaning fees included in the rental projections from the AirDNA   rentalizer tool? [14:45] Why there is a difference between AirDNA data and data from other               tools  [17:35] The benefits of connecting your Airbnb listings to AirDNA [21:05] Are there charges for connecting your listings to AirDNA? [22:31] How to build a comp set to analyze your short-term rental competition  [25:55] Which AirDNA tool does Jaime Saine find most impactful for anyone in               the STR business? [29:18] The lightning round: Where is your favorite place to vacation?   What's one place you've never been to that you want to visit?   What's one thing you know now that you wished you knew when you started out in the short-term rental business?  What's the best piece of advice you've ever been given? What's one thing and/or person that you are grateful for today? [32:12] How to link with Jaime or AirDNA team   Golden Nuggets “Data is a tool in our toolbox. It's a resource for us to make strategic decisions about our business.” [28:43]          Remember to Subscribe, Rate, Review, Like, and Share!  Let's Connect! Follow Jaime Saine on, Jaime Saine: jaime.saine@airdna.co AirDNA: hello@airdna.co Follow Stacey St. John on: ● Website: https://staceystjohn.com/ ● Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

Samuel Hill is the Product Marketing Director for Cyolo Security. He specializes in critical device security, resilient IT strategies, and process integrity. Samuel introduces some best practices related to critical device security. He also talks about how he transitioned into the cybersecurity industry and provides some great advice for organizations and individuals related to cybersecurity and personal information protection. Cyolo https://cyolo.io/ The Secure Talk Cybersecurity Podcast https://securetalkpodcast.com/

In our latest Electronic Specifier Insights podcast, we spoke to Chris Morrison, Product Marketing Director, Agile Analog all about A guide to analog IP

The satellite industry has gone through tremendous innovation over the last few years with the emergence of software-defined payloads and LEO and MEO constellations. These new satellite architectures bring much more capacity and the ability to reconfigure and adjust payloads to changing missions on demand. Ground segment providers are embracing approaches proven in telecom and IT to overcome the scale and automation challenges being faced in the satellite industry. This has led to discussions focused on how virtualization, software-defined networking, and orchestration can enable ground networks to become much more agile to meet the new capabilities in space. To shed some light on these IT/Telecom concepts and how they can be applied to the satellite industry, we have with us Luc-Yves Pagal Vinette, an expert in networking concepts such as SDN/NFV, the edge and disaggregated networks. He is also the Product Marketing Director for 5G Service Orchestration, Network Slicing and Service Assurance at Amdocs.

Chad Kimner is a Product Marketing Director for AR/VR solutions at Meta, where he is currently spearheading the go-to-market strategy for privacy and responsible innovation.In his role at Meta, Chad is embracing the powerful opportunity to shed more light on the capabilities of augmented and virtual reality, and be part of Meta's exciting venture into the AR/VR space. One of the most important things he's learned in the role is what it takes to create a trustworthy product – to meet consumer expectations when it comes to data privacy, diversity, and inclusion, feeding consumer insights back into the product every step of the way is essential.In this interview, Chad and Jeffrey go into detail about the role AR/VR plays in Meta, quality product-specific messaging and organizational models for PM teams, as well as chat about Chad's love for music and how it‘s shaped his approach to product marketing.Want more insights from Chad? Check out his Sharebird profile.Looking to connect? You can find Chad on LinkedIn.Questions covered in this episode: Can you tell us a bit more about the role of the AR/VR division at Meta? What has your passion for music taught you about marketing? How does product messaging and positioning tie into the Meta ecosystem as a whole?  How do you approach product-specific messaging? In your previous role at Mozilla, how did you structure your work? Did your team operate in sprints and have goals in the kind of traditional agile methodology framework? What are some of the most effective organizational models for product marketing you've picked up over the years? Many consider messaging and positioning as synonymous, or complementary. Where do you draw the line between the two? What are some useful tips on messaging you'd like to share?

Kurt sits down with Misty Kleman, Product Marketing Director at McKesson. Misty talks about how – and why – to make marketing personal, and not just in medical marketing. She also discusses the importance of being agile and adaptable in today's marketing environment.

Data mesh is a relatively new concept that aims to reduce friction in maximizing the value of data. It distributes data control to different business domains that have experts in the data relevant to them. A catalog of data products contributes to the data owners' efficiency in curating and analyzing their data for business insights. In this episode, Luis Romero, the Product Marketing Director at Collibra, talks in-depth about the four pillars of data mesh and how it can empower businesses. Jay Militscher, the Head of Data & Analytics at Collibra, also shares Collibra's humble beginnings in executing data mesh and how they hope to improve their already robust system. Tune in to the episode to know about data mesh, its significance, and how to utilize it within your organization. Here are three reasons why you should listen to this episode:Understand the significance and the four pillars of data mesh. Learn how Collibra effectively implements data mesh. Discover how to get started in bringing in data mesh within organizations. Resourceshttps://www.collibra.com/us/en/blog/data-mesh-101-a-straightforward-overview-of-the-hottest-topic-in-enterprise-data (Data Mesh Blog Series) Connect with Luis on https://www.linkedin.com/in/luis-romero-5a771520/ (LinkedIn) Connect with Jay on https://www.linkedin.com/in/jay-militscher/ (LinkedIn)  Episode Highlights[01:50] How Data Mesh Can Help Business DomainsIT and data teams are not the experts on the data coming from the other departments. It's best to have data in the hands of experts who will manage, curate, and cleanse data. Eventually, they turn the data into a product for its consumers. Analysts and business users waste a lot of time finding the data they need, and sometimes they even find difficulty in trusting the data. Data should be pre-packaged and available in a catalog for anyone who needs it, making it easier to verify and extract the right insights from it. The four pillars of data mesh are data ownership, data as a product, self-service data infrastructure, and federated governance. [05:50] Domain OwnershipMost organizations have multiple business domains such as finance, engineering, marketing, etc. Luis: “We should instead put that data into the hands of the true data stewards right within these domains.” The different business domains are best positioned to manage, curate, and make the data fully and readily available to be consumed by the business. [06:48] Data as a ProductData owners with full knowledge and expertise about the data should treat data like a software product. A software product has a vision, strategy, and life cycle. We should treat data in the exact same way.  Treating data as a product means providing all the necessary facts and documentation. So that when it's in a catalog, it's ready to go. [08:25] Self-service Data InfrastructureLuis observed that 99% of their customers complained about their complex data landscape because they have their data across different sources. Having various data sources can overwhelm companies when they retrieve and process data — more so when turning it into a usable product. Luis: “We got to figure out a way to remove the friction from both the data producers and the consumers, and make it easy for them to go and find that data, bring that data together, understand the quality of the data, and again put it out there in a data marketplace, a data catalog, but again, make it very, very self-service.” Make data as self-service as possible by leveraging all kinds of cloud technology. Enterprise data catalogs can enable a one-stop shop for retrieving your data across all data sources. Set up a  data marketplace where all the users can go to find certified data sets. [11:07] Federated GovernanceLarge enterprises have acquired many independent business entities across multiple acquisitions over several years.  A healthy balance between reducing risk and...

In this episode, we discuss what we mean by cyber insurance, and why are we seeing more companies take out policies. We will also look at what types of threats are covered and how cyber insurance jurisdiction works across different regions. The experts joining, Neira Jones, for this episode are Danna Bethlehem, Product Marketing Director at Thales and Anthony Dagostino, CEO and Co-Founder, Converge.

Third party cloud platforms as a cybersecurity first principle strategy. As we learned from the deep dive into Azure, AWS, and GCP, none of the primary cloud providers check the box for every security first principle. To do so, Rick looks at third party cloud security providers. In this session, Rick and the Hash Table discuss big security platforms like Fortinet, Cisco, Check Point, and Palo Alto Networks. We discover that comprehensive security orchestration across all data islands is the key, so much so that Rick adds orchestration as one of the five primary first principles. With Rick Howard, the Cyberwire's CSO and Chief Analyst and three guests: Ram Boreda, a Palo Alto Networks Field CTO, Joakim Lialias, a Product Marketing Director at Cisco, and Ashish Rajan, the host of the Cloud Security Podcast. Cybersecurity professional development and continued education. You will learn about: third party security platforms as first principle tools, cloud security orchestration, virtual firewalls and first principle strategies, converging cloud security tools into a single platform CyberWire is the world's most trusted news source for cybersecurity information and situational awareness. Join the conversation with Rick Howard on LinkedIn and Twitter, and follow CyberWire on social media and join our community of security professionals: LinkedIn, Twitter, Youtube, Facebook, Instagram Additional first principles resources for your cybersecurity program. For more third party cloud platforms and cybersecurity first principles resources, check the topic essay.

Interos is the operational resilience company, reinventing how companies manage their supply chains and business relationships. We had the pleasure to talk with Stuart Phillips, Product Marketing Director, Cybersecurity to discuss all the attention around supply chain security, greatest threats, and the key issue when it comes to security throughout the supply chain. Stuart shares how organizations can build a holistic approach to security, and has some interesting predictions for what's ahead.

Lolita Taub is General Partner at Ganas Ventures, where she invests in early-stage community-driven companies in the US and Latin America. Her focus is currently on raising her $10M traditional 506c fund and exploring the hottest startup hubs in Latin America. In this episode, Lolita sits down with Carta's Product Marketing Director, Seif Salama, to explore becoming a check writer with a non-traditional background, making the start-up and VC world more inclusive, and what it means to “build your own table”. Click here to learn more about Lolita's journey and her newest fund Ganas Ventures.Learn more about Ganas Ventures ›

Extra airtime with Kristen Webb, Product Marketing Director at Tricentis, where Kristen offers top tier advice for QA teams looking to kick-start performance testing efforts. We are reminded of how critical it is to build out a solid performance testing approach that meets service level objectives. 

Kristen Webb, Product Marketing Director at Tricentis, explains why Tricentis NeoLoad is the new market leader in performance testing tools with a powerful success story from Dell. Kristen also breaks down the complexities of cloud performance testing into three insightful categories. 

Ali Hanyaloglu, Product Marketing Director at Akeneo joins us to discuss all things PMM: his passion for the role, journey to PMM, hopes and visions for the future, and more.---"If I was to summarise product marketing in one word, one word I use is that we are storytellers at the end of the day. And so having the skill to be able to tell a compelling story no matter the audience that you're talking to, is something that product marketing can uniquely bring to the organization."

Do you want the key to a correspondent investor's success? Learn how effective collaboration between correspondent investors and their customers leads to collective wins.  In this podcast, hear from Mark Daly, SVP of Mortgage Originations Support, Flagstar Bank, and Eric Kujala, Product Marketing Director, ICE Mortgage Technology, as they discuss how investing in effective customer communication tactics can help you:Meet your customers where they areProvide solutions to support the business goals of your customersExceed customer expectations and achieve stronger retention rates

Struggling to balance borrower expectations with high loan volumes? You're not alone. As lenders work diligently to support their customers during a time of unprecedented volume, technology has been brought to the forefront as a means of achieving scalability and delivering top-notch service. Through automation, lenders can free up employees to spend more time cultivating the long-lasting customer relationships that the mortgage industry was built on.In this podcast, hear from Eric Kujala, Product Marketing Director, ICE Mortgage Technology, and Nolan Johnson, Sales Engineer, HPA, A Cognizant Company, as they discuss how the mortgage industry is harnessing the power of robotic process automation (RPA) and Artificial Intelligence (AI) today and the key things to consider when evaluating RPA for your business.

This episode of Supply Chain Now features Mark Morley. Mark Morley Following completion of a Master of Science Degree in Computer Aided Engineering at Cranfield University in 1992, Mark joined the CAD/CAM software company Computervision as a solutions consultant. Following an acquisition by PTC in 1997 Mark took a small career break and went to work for the McLaren Formula One race team as a technology partner manager looking after the marketing activities of the technology sponsors to the team. Mark returned to PTC as an International Marketing Manager in September 1999 with a responsibility of establishing a global network of software demo centres. Following restructuring of PTC in 2003, Mark decided to take an MBA at Warwick Business School with a focus on marketing and a dissertation that looked at establishing a Space Tourism business. Following completion of the MBA, Mark joined GXS, a supply chain integration solution provider as an Industry Marketing Director focused on the Automotive sector in 2006 and then in 2014 OpenText acquired GXS. Today, Mark is Product Marketing Director for Business Network, a provider of cloud based integration solutions. Upcoming Events & Resources Mentioned in this Episode: Subscribe to Supply Chain Now and ALL Supply Chain Now Programming Here: https://supplychainnowradio.com/subscribe Leave a review for Supply Chain Now: https://ratethispodcast.com/supplychainnow Connect with Scott on LinkedIn: www.linkedin.com/in/scottwindonluton/ Connect with Greg on LinkedIn: www.linkedin.com/in/gswhite/ Connect with Mark on LinkedIn: https://www.linkedin.com/in/markmorley/ Supply Chain Now Ranked #1 Supply Chain Podcast via FeedSpot: tinyurl.com/rud8y9m Supply Chain Now Ranked #3 Supply Chain YouTube Channel: https://tinyurl.com/yazfegov AIAG Virtual 2020 Supply Chain Conference: https://tinyurl.com/y8axeflc Download the Q3 2020 U.S. Bank Freight Payment Index: https://freight.usbank.com/?es=a240&a=20  AME Toronto 2020 Virtual Conference: https://www.ame.org/ame-toronto-2020 WEBINAR: The Connected IoT Supply Chain: https://tinyurl.com/yym2fvcl Check Out News From Our Sponsors: U.S. Bank: www.usbpayment.com/transportation-solutions Capgemini: www.capgemini.com/us-en/ Vector Global Logistics: vectorgl.com/ Verusen: www.verusen.com/ This episode was hosted by Scott Luton snd Greg White. For additional information, please visit our dedicated show page at: https://supplychainnow.com/episode-493.

Jon Hall is the Brand and Product Marketing Director of the Whirlpool Corporation. With everybody spending more time at home, Jon and his team at Whirlpool have had their hands full. In this conversation, Jon talks about how the pandemic has shifted Whirlpool's marketing efforts across the board. He also talks about how people are changing their homes in realtime, and how Whirlpool is reacting to that in realtime.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jon Hall is the Brand and Product Marketing Director of the Whirlpool Corporation. Their brands include KitchenAid, JennAir, Maytag, Hotpoint, Amana, Whirlpool and many more! Along with being a marketer, Jon is an adjunct professor at Notre Dame, and a lecturer at the Jones Graduate School of Business at Rice University, where he teaches the executives and marketers of the future.In this conversation, Jon shares how Whirlpool and his team are handling the COVID-19 pandemic, and shares his take on how the long-term effects will shape how people design their homes. Jon also talks about how he discovered marketing when he was serving in the US Army, and how his armed forces experience shaped him as a leader. This is a great conversation about how leading with brand purpose will help shape your entire organization, from sales to workforce and morale.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join host Scott Nagel as he talks with Gina Clarkin, Product Marketing Director, about what Avaya customers need to know right now.